With its cutting-edge electric bike-sharing services, Yulu is a trailblazing urban mobility platform that offers convenient and environmentally friendly transit options. Utilising cutting-edge IoT technology and data-driven insights, the company generally operates in busy metropolitan regions, optimising the availability and upkeep of its e-bikes.
In this article, we’ll understand the Yulu business model and explore how Yulu makes money through rentals, partnerships, and smart mobility solutions.
Amit Gupta, RK Misra, Naveen Dachuri, and Hemant Gupta founded Yulu in 2017 with the specific goal of lowering environmental impact and urban congestion by providing sustainable transit options. To guarantee the best possible availability and upkeep of its electric bikes (e-bikes), the company makes use of state-of-the-art IoT technology and data-driven insights. With an emphasis on price, user safety, and ease of access, Yulu hopes to significantly improve urban transportation.
Yulu’s pay-per-use business model makes it possible for customers to rent e-bikes for brief periods of time, which makes it the perfect option for last-mile connectivity and quick journeys. This model is intended for both regular commuters and infrequent users looking for a quick and affordable way to travel around. The e-bikes are easily accessible through the user-friendly software, which allows users to unlock a bike and begin riding by scanning a QR code. Based on real-time data analytics, Yulu continuously modifies its fleet management tactics to maximise availability and reduce downtime. To increase its reach and impact, Yulu also works with business organisations and local authorities to include its services in broader urban mobility ecosystems.
How Yulu Makes Money?
The rental fees that consumers pay based on the length of their ride are the main source of income for Yulu.
Generating Revenue By Billing Users: The total cost is determined at the conclusion of each journey, and users are billed on a per-minute basis. From those who require a brief five-minute ride to those who need longer rental periods, this flexible pricing structure serves a broad spectrum of users.
Generating Revenue Through Subscription: In order to further promote a change to more environmentally friendly transportation practices, Yulu also provides subscription packages that save consumers money on frequent travel.
Generating Revenue Through Value-Added Services: In order to improve its financial sustainability and raise brand awareness, the company also looks into new revenue streams through strategic alliances and advertising options on its bikes and app.
By consistently inventing and growing its service offerings, Yulu hopes to be in the vanguard of the urban mobility revolution.
Yulu offers competitive per-minute rates that cater to both frequent riders and regular commuters. For regular users, subscription options also provide substantial discounts. These factors are the primary USP of Yulu and help it stand out in the market.
SWOT Analysis of Yulu
SWOT Analysis Of Yulu
Strengths
By using electric cars, Yulu encourages ecologically responsible travel and appeals to consumers who care about the environment.
Yulu has formed alliances with businesses and the government that can support infrastructure development and growth.
Yulu’s services are ideal for connecting consumers to public transit hubs and short-distance commuting.
Weaknesses
Consistent profitability has proven difficult for Yulu, with some reports pointing to losses.
Yulu may have a limited reach because it mostly caters to millennials and people looking for short-distance transit.
It might be costly to expand and maintain the infrastructure needed for battery changing and charging.
Yulu can look into ways to provide new services, such as lengthier journeys or customised transit options.
Yulu can enhance its products by utilising technological developments in fields like smart city integration and battery technology.
Threats
Traditional modes of transport and other micromobility businesses compete with Yulu.
Yulu’s operations may be impacted by modifications to laws or policies pertaining to shared mobility or electric automobiles.
A threat could come from evolving customer tastes or the introduction of new transportation technologies.
Conclusion
Expansion and strengthening alliances continue to be Yulu’s top priorities going forward. It seeks to expand its footprint throughout India and investigate prospects in other developing markets. Global urban transportation trends are well aligned with the focus on data-driven decision-making and an unrelenting dedication to sustainability. In addition to providing transit services, Yulu stands as an example of environmentally friendly innovation.
Yulu is an electric bike-sharing platform that offers eco-friendly last-mile connectivity solutions in urban areas.
How does Yulu make money?
Yulu generates revenue through per-minute rental charges, subscription packages for frequent users, and value-added services like brand partnerships and advertising on bikes and its app.
Who are the founders of Yulu?
Yulu was founded in 2017 by Amit Gupta, RK Misra, Naveen Dachuri, and Hemant Gupta.
What is the business model of Yulu?
Yulu operates on a pay-per-use business model, allowing users to rent e-bikes for short durations. It also offers subscriptions and collaborates with businesses and city authorities for expanded urban mobility.
Is Yulu available in Mumbai?
Yulu was launched in Bangalore and is now available in Mumbai, Pune, Bhubaneswar, and Delhi.
Is Yulu profitable?
Yulu’s EBITDA profitable and is aiming for IPO by 2027.
A good transportation system is a must for the development of any country. However, most of the modes of transportation we are using today are damaging our environment and causing severe air pollution. Air Pollution has become a matter of serious concern in most of the cities of India, and our country is unfortunately home to 8 of the world’s 15 most polluted cities as of 2023.
Wikipedia says that Air pollution contributes to the premature deaths of 2 million Indians every year. Emissions from vehicles being one of the major contributors to air pollution, it has become necessary to move towards environmentally viable modes of transportation.
In addressing these issues, Yulu has come up with a perfect solution. Yulu caters to urban mobility, and its products are super comfortable and ergonomically designed to facilitate the easy shift from conventional vehicles.
With time, Yulu has grown to become a movement because it is solving the complex problem of first- and last-mile connectivity while also helping alleviate the challenges of congestion and air pollution.
Know more about Yulu, its founders, business model, revenue model, funding, and more.
Yulu – Company Highlights
STARTUP NAME
YULU
Headquarters
Bangalore, Karnataka, India
Sector
Travel & Transportation, Electric Vehicles
Founders
Amit Gupta, Naveen Dhachuri, RK Misra, and Hemant Gupta
Yulu is a technology-driven mobility platform to enable Integrated Urban Mobility across public and private modes of transport. Using Micro Mobility Vehicles (MMV) through a user-friendly mobile app, Yulu provides a seamless, shared, and sustainable first- and last-mile connectivity. The Yulu platform is simple, robust, scalable, supports multiple vehicles, and uses a common information model.
Yulu – How it Works?
Yulu uses IoT, Machine learning & AI and Cloud computing to deliver a seamless experience via a user-friendly app. Using IoT as the backbone of the operation, their dock-less vehicles can be rented seamlessly on a pay-per-use basis. Users can book a ride via the iOS or Android app and the smart bikes can be unlocked via QR codes.
After running the service with bicycles and understanding the need of the market, they decided to add electric mobility to their service. Looking at the gap in the market, they decided to design “Yulu Miracle” which is a unique battery operated, lightweight, easy to ride, small 2 wheeler.
Yulu Miracle
Yulu Miracle has a maximum speed of 25 kmph and it comes under the exempted category where there is no requirement for a driving license or helmet. It has been enabling individuals to take eco-friendly rides at pocket-friendly prices and reduce their carbon footprint. Yulu Miracle is using swappable lithium-ion battery and has developed highly scalable networking of charging stations.
Yulu provides an eco-friendly UMaaS (Urban Mobility as a Service) which is an affordable and scalable solution for the first and last-mile commute options for citizens. Their vehicles are designed for shared micro-mobility for Indian climatic and road conditions.
Technology is at the core of Yulu, as they are harnessing technology to solve complex urban mobility problems using unique and smart vehicles. Their belief in data-driven business has led them to develop ML/AI models powered by data gathered from Users/IoT devices to provide a better user experience and increase operational efficiency.
Yulu – Industry
As per the analysis from Fortune Business Insights, the electric vehicle market in India is on a robust trajectory, projected to surge from $3.21 billion in 2022 to an impressive $113.99 billion by 2029. This substantial growth reflects a remarkable Compound Annual Growth Rate (CAGR) of 66.52% during the forecast period of 2022-2029.
The comprehensive report underscores the significant expansion and potential of the Indian electric vehicle market, driven by a confluence of factors such as technological advancements, government initiatives, and a growing shift towards sustainable transportation solutions.
Yulu – Founders and Team
Hemant Gupta, Amit Gupta, RK Misra & Naveen Dachuri are the Co-Founders of Yulu.
Hemant Gupta (Ex-Co-Founder and COO), Amit Gupta (Ex-Co-Founder and CEO), RK Misra (Co-Founder) and Naveen Dachuri (Co-Founder and CTO) are Co-Founders of Yulu (Left to Right)
Amit Gupta, – Co-Founder and CEO, Yulu
Amit graduated from IIT Kanpur and received the prestigious Distinguished Alumni Award from the institution. Amit formerly co-founded the profitable, billion-dollar startup InMobi. Amit played an instrumental role in building InMobi’s revenue engine and its expansion into 15+ countries.
Prior to starting Yulu, Amit built a new business unit for InMobi that created massive value for Telecom Operators and Smartphone manufacturers. Amit comes with experience in scaling up and building businesses from scratch.
RK Misra, Co-Founder, Yulu
He founded and successfully exited Tenet Technologies and Traveljini, after which he decided to leave the corporate world to engage with issues of Public Policy and Governance.
RK is associated with several organizations like Carnegie India, Center for Smart Cities (Founder), SAHYOG (Founder), and Karnataka CM’s Vision Group. He did his graduation from IIT Kanpur and a master’s from Tokyo University.
Naveen Dachuri, Co-Founder and Chief Technology Officer (CTO), Yulu
He played a leadership role at Ascent Consulting, where he architected and implemented a complex analytics platform for US Federal Aviation Administration from the ground up.
Prior to that, he was Technical Director for Data Analytics at BIAS Corporation. He also co-founded Learnora, an online educational platform. He holds a Bachelor’s degree from IIT Kanpur and a Master’s degree in Computer Graphics from Gwangju Institute of Science and Technology, South Korea (GIST).
Hemant Gupta, Ex-Co-Founder and Ex-Chief of Operations (COO), Yulu
After his MBA from Symbiosis, Pune, Hemant joined A.P. Moller- Maersk as part of their highly acclaimed global talent management program. After achieving global recognition in Maersk for his stellar performance, he moved to The Netherlands.
In his professional journey, Hemant has delivered impressive results across the various management roles he has held in logistics and supply chains. Hemant is passionate about traveling, the tech domain, and some other habits he picked up in the Netherlands, like fitness and biking!. However, he left the organization in October 2022.
Yulu – Startup Story
The vision to do something for creating a bigger impact on society was the start-off point for the founding team of Yulu. Traffic congestion and air pollution were the problems which gained their attention, and thus, they built Yulu, focusing on solving urban mobility problems and addressing the rising air pollution and traffic congestion issues.
It is the only company in the country in the micro-mobility segment operating with swappable battery solutions for EVs. They have embarked on a journey with multiple hardware innovations, ranging from unique battery charging stations to developing various ML/AI models, IoT devices, etc.
As a pioneer in this space, Yulu company has influenced several policies for sustainable mobility in India. The Yulu team has built a technology platform focused on micro-mobility and is harnessing technology to solve complex urban mobility problems using its unique and smart vehicles.
Yulu – Mission and Vision
The mission on the company’s website states, “Yulu’s mission is to make urban mobility in India seamless, shareable and sustainable.”
Yulu’s vision is to “lessen traffic congestion by offering a first mile, last mile, and short-distance commuters a scalable, reasonably priced, effective, and clean alternative.”
Yulu – Name and Logo
Yulu Logo
Yulu’s parent company is Yulu Bikes Pvt. Ltd.
Yulu – Business Model
Using a business-to-consumer business model, Yulu transforms urban mobility in Bengaluru with its human-driven and battery-powered vehicles. Yulu offers a quick and easy substitute for those who are tired of paying hefty taxi fares and cramming buses.
The service facilitates easy and efficient travel to major places by providing a quick and economical way to get there. Yulu’s business concept strives to improve the overall commuter experience by seamlessly merging human-centric and electric cars, offering a workable option for time-sensitive trips in metropolitan contexts.
Yulu – Revenue Model
Yulu generates revenue from different resources; some of the prominent ones are listed below:
Fare Collection: Charging fares for rental rides is the main source of income. The high usage volume greatly increases revenue, even when the fares are reasonable.
Deposit for Security: Charging fares for rental rides is the main source of income. The high usage volume greatly increases revenue, even when the fares are reasonable.
Revenue from Advertising: Yulu takes security deposits, which differ for bicycles and miraculous bikes. This enhances the total income model significantly in addition to acting as a safeguard for the assets.
The Yulu team has utilised word of mouth marketing for their initial market reach. Nevertheless, the unique design of the products created an inquisitiveness to try the product once!
They have acquired more than 2.5 million customers with zero user acquisition cost; it’s the uniqueness of the products which helped them in acquiring the customers along with solving the pain points of first and last connectivity for the customers.
Yulu is changing the way Indians are moving in big cities. They believe Electric Vehicles are the future of mobility, for known reasons like good quality of air and their vehicles are setting the trend for EV adoption in the big cities of India.
Yulu – Challenges Faced
Yulu faces two primary challenges in introducing its concept in India, the first being the need to shift people’s mindsets and the second requiring ecosystem partners to align their thinking. Fortunately, early indicators show positive signs of changing attitudes and adoption. Over the past three years, there has been a noticeable uptick in the trend of cycling, with examples ranging from CEOs to individual employees opting for eco-friendly modes of transport to work.
This shift is driven by increased awareness of air quality issues and a collective desire to reduce carbon emissions from traditional fuel-based vehicles. The Yulu team remains optimistic that, with collaborative efforts from government agencies and private organizations, they can contribute significantly to making Indian cities pollution-free.
The difficulties encountered during the Covid-19 lockdown highlighted the vital role played by Yulu e-Bikes in Bangalore as the only vehicles on the road, guaranteeing the transportation of necessities to families in a country at a halt. Although there is hope for India’s progressive EV legislation and acknowledgement of the sizeable EV market in the country, there were clear industry hurdles.
It was noted that selecting the appropriate product is crucial when switching from gas-powered to electric automobiles. In particular, given the continued difficulties in the industry, it was emphasized that the government must give shared mobility and gig economy workers top priority in order to promote widespread adoption.
Yulu – Funding and Investors
Yuly has raised $137.5 million in nine rounds of funding.
Below are the funding details for Yulu.
Date
Stage
Amount
Lead Investors
Feb 23, 2024
Series B
$19.25 million
–
Jan 13, 2024
Debt Financing
IDR250 million
Northern Arc
Nov 14, 2022
Debt Financing
$9 million
U.S. International Development Finance Corp
Sep 12, 2022
Series B
–
Magna International
Dec 9, 2021
Debt Financing
$7 million
Magna International
Jun 22, 2020
Series A
$3.9 million
Rocketship.vc
Feb 4, 2020
Series A
$1 million
–
Nov 26, 2019
Series A
$8 million
Bajaj Auto Finance
Jul 23, 2018
Seed Round
$7 million
–
Yulu – Shareholding
Yulu’s shareholding pattern as of February 2024, sourced from Tracxn:
Yulu Shareholders
Percentage
Amit Gupta
13.9%
Naveen Dachuri
7.0%
Hemant Gupta
7.0%
R K Misra
7.0%
Rocketship
2.6%
3one4 Capital
2.5%
Blume Ventures
2.6%
Wavemaker Partners
1.0%
Angel List
0.6%
Akatsuki
0.4%
Tracxn Labs
0.4%
Incubate Fund India
0.3%
Amit and Shilpa Singhal Living Trust
0.2%
Patni Financial Advisors
0.1%
Firebolt Ventures
<0.1%
Bajaj Auto
18.8%
Magna
18.6%
Shangrila Infotech
0.1%
Blackgold Services
<0.1%
Aurora Enterprise
<0.1%
MJF
<0.1%
Angel
9.8%
ESOP Pool
6.8%
Total
100.0%
Yulu Shareholding
Yulu – Growth
Yulu growth highlights are mentioned below:
Yulu has covered 385 million km as of February 2024.
It has saved 20 million kg of CO2 as of January 2024.
It has completed 80 million+ rides as of January 2024.
It has swapped 10 million plus batteries as of January 2024.
The company has 30k EVs on the road as of January 2024.
Yulu – Financials
Yulu Financials
FY23
FY22
Operating Revenue
INR 41.7 crore
INR 29 crore
Total Expenses
INR 140.1 crore
INR 87.30 crore
Cost of Operations
INR 31.9 croree
INR 12.7 crore
Employee Benefit Expenses
INR 67.5 crore
INR 43.10 crore
Profit/Loss
INR -94.9 crore
INR -55.50 crore
Yulu Financials
In FY23, Yulu’s revenue increased to INR 41.7 crore from INR 29 crore in FY22. However, total expenses also rose to INR 140.1 crore from INR 87.3 crore. The cost of operations grew to INR 31.9 crore from INR 12.7 crore in FY22, and employee benefit expenses rose to INR 67.5 crorein FY23 from INR 43.1 crore. As a result, losses widened to INR 94.9 crore from INR 55.5 crore in the previous year.
Yulu – Awards
Yulu has won various awards; some of the most prominent one are listed below.
Yulu Wins 2021’s StartUp Awards’ Best Smart City Solution Startup
Yulu Won The Most Esteemed Award in India for the Software Product Sector! in 2020!
Emerging Startup of the Year by Entrepreneur India in 2019
Yulu won Coolest Startup of the Year by Business Today in 2019.
Yulu won the Cypher Great Learning Data Science Awards 2019 for AI implementation in mobility.
Yulu won Most Innovative Startup by Inc42 in 2018.
Yulu’s competitors in the shared electric mobility sector include Zypp Electric, EVeez, Hala, Fullfily, ONN, VA-YU, Exa Ride, and GoFuel.
Yulu – Future Plans
Yulu company has reached an annual recurring revenue (ARR) of $30 million as of September 2024, growing its user base and revenue 7x in the last two years. With a $100 million Series C funding, it aims to deploy 100,000 EVs on the roads in 2025, expanding its presence in Bengaluru, Delhi, and Mumbai.
With its sights set on seven more major Indian metropolises, Yulu, the shared electric car mobility platform already functioning in its hometown as well as Delhi and Mumbai, is ready for an expansion phase. The platform aggressively investigates possible third-party collaborations to deliver micro-mobility services in tier 2 and tier 3 cities and villages, demonstrating its ambitious intentions that go beyond urban centers.
This calculated action demonstrates Yulu’s dedication to promoting accessible and sustainable mobility options in a wider range of settings, supporting the expansion of eco-friendly mobility choices in various urban and semi-urban environments.
FAQs
What is Yulu?
Yulu is a technology-driven mobility platform to enable Integrated Urban Mobility across public and private modes of transport. It offers Yulu Miracle and Yulu Move
Who are Yulu founders?
Hemant Gupta, Amit Gupta, RK Misra & Naveen Dachuri are Yulu owners.
What is Yulu business model?
Yulu operates on a rental and subscription model, offering electric two-wheelers for short-distance travel. It earns revenue through ride fees, subscriptions, and fleet partnerships.
Can I drop Yulu anywhere?
After the use, the rider can park the cycle in the dedicated cycle space.
What is Yulu revenue?
In FY23, Yulu’s revenue increased to INR 41.7 crore from INR 29 crore in FY22
Does Yulu require helmet?
Meant for one commuter, Yulu scooters have a 48-volt motor controller, a maximum speed of 25 km per hour, and require no licence or helmet for usage.
Which is Yulu parent company?
Yulu Bikes Pvt. is the parent company of Yulu.
Is Yulu an Indian company?
Yes, Yulu is an Indian company founded by Hemant Gupta, Amit Gupta, RK Misra & Naveen Dachuri.
Is Yulu available in Mumbai?
Yulu was launched in Bangalore and is now available in Mumbai, Pune, Bhubaneswar, and Delhi.
Is Yulu profitable?
Yulu is EBITDA profitable and is aiming for IPO by 2027.
Climate change has just become a real thing as well as a major concern as a result of unforeseeable events. Climate change is accelerating every year as a result of Greenhouse gas emissions (the burning of fossil fuels, methane, and carbon dioxide to generate energy consumption) and external activities conducted by industries (polycarbonate pollution, accelerated electric power, deforestation for paper manufacturing, oil drilling, transportation, and other acts). All this is causing wildfires, a sudden sea-level rise, ice mass loss in Greenland, Antarctica, and the Arctic, and melting of glaciers.
So, to help save the environment to a certain extent many sustainable startups are emerging. These startups work on the principles of sustainability and also encourage people to take the road towards sustainability. In this article, we will go through the top sustainable startups in India.
Nowadays there are several startups that contribute to protecting the environment by developing sustainable brands and manufacturing eco-friendly products. The following are the top sustainable startups in India:
Leading Factors Encouraging Consumers to Buy More Sustainable Products Worldwide 2021
Ather Energy
Founded: 2013 Founders: Tarun Mehta and Swapnil Jain Headquarters: Bengaluru
Ather Energy – Sustainable Startups in India
Ather Energy is a Bengaluru-based startup, founded by Tarun Mehta and Swapnil Jain in 2013 that manufactures electric vehicles intending to reduce air pollution. The two friends wanted to redefine the automobile sector by introducing electric scooters that are powered by AI and IoT, which navigates smooth rides, making our lives experience seamless. The company has established over 350+ charging stations across 38 cities in India named ‘Ather Grid’. The company received a lot of laud in its funding stage, which helped them to expand its manufacturing facilities in the development, testing, production, and launch of the vehicle.
Phool
Founded: 2017 Founders: Ankit Agarwal and Prateek Kumar Headquarters: Kanpur
Phool – Sustainable Startups in India
A Kanpur-based biomaterials startup was established in 2017 by Ankit Agarwal and Prateek Kumar. The company uses dumped flowers from temples and recycles them into something useful like incense cones, incense sticks, and Phool vermicomposting. Ankit and Prateek realized that damaged flowers from temple waste management might cause environmental concerns as they contain pesticides and insecticides. The company comes up with ingenious packaging- Florafoam, a high-performing, mouldable and durable material, which is purely made up of flower recycling.
One of the leading solar rooftop companies in India is ZunRoof, which makes personal energy consumption better, cleaner, and more affordable for every Indian consumer. ZunRoof was founded in 2016 by Pranesh Chaudhary and Sushant Sachan and is headquartered in Gurugram, Haryana. Presently, the company has installed over 10,000 plus residential solar rooftops and has 30,000 + designed systems across India.
Yulu
Founded: 2017 Founders: Amit Gupta, Naveen Dachuri, RK Misra and Hemant Gupta Headquarters: Bengaluru
Yulu – Sustainable Startups in India
Yulu is a Bengaluru-based technology-driven micro-mobility platform that enables integrated urban mobility across public and private modes of transport. The company was started in 2017 by Amit Gupta, Naveen Dachuri, RK Misra and Hemant Gupta. The company is renowned for eco-friendly transportation providers with an intent to make urban mobility in India sharable, seamless, and sustainable by using IoT, AI, and machine learning for demand-supply management and efficient operations.
Boss Lady Cosmetics – Sustainable Startups in India
It is one of the most prominent vegan, cruelty-free, and sustainable cosmetic brands that offer natural makeup products. Kajol Bafna, the founder defined ‘Boss Lady’ as anyone who goes against society’s patriarchal beliefs in achieving their dreams. This is why the brand gives you the feel of who you are by giving a voice to your style and empowering you with tools you can choose to express who you are. Kajol implemented her ideology by defying the stereotypes across gender, body, skin, colour, and beauty in the Indian cosmetics industry, ultimately delivering a free- space for self-expression.
BluSmart
Founded: 2019 Founders: Anmol Singh Jaggi, Puneet Singh Jaggi, and Punit K Goyal Headquarters: Gurugram, Haryana
BluSmart – Sustainable Startups in India
BluSmart is a Gurugram-based startup and India’s first all-electric ride-sharing mobility platform that is known for its efficiency, sustainability, affordability, and intelligent mobility. Anmol Singh Jaggi, Puneet Singh Jaggi, and Punit K Goyal founded BluSmart in January 2019, and following the month, the company launched its first EV vehicle along with the partnership company Mahindra & Mahindra. BluSmart became a well-renowned mobility platform for accreditation on carbon emission. In 2022, Tata Motors signed a memorandum of Understanding with BluSmart to manufacture 10,000 EVs and also partnered with Jio-BP in establishing its charging infrastructure across the country.
Making our Nation a zero-plastic is becoming an upstanding challenge, that’s why Banyan Nation founder- Mani Vajipey came up with the idea to recycle industrial plastic into a better quality plastic than virgin plastic. Banyan Nation became the country’s first vertically integrated plastic recycling company. The brand uses eco-friendly detergents in cleaning plastic which removes detrimental contaminants to supply near-virgin quality plastic. Moreover, it is the first company to use cloud and IoT to integrate thousands of informal sector last mile collectors into its supply chain to recover post-consumer as well as post-industrial plastic waste.
Just Organik
Founded: 2013 Founders: Pankaj Agarwal and Richa Agarwal Headquarters: Delhi
Just Organik – Sustainable Startups in India
A certified organic food manufacturing & selling brand, Just Organik wants to make safe and healthy organic food more accessible to the consumer. It also aims to create sustainable wealth for the farmers by motivating them to adopt organic farming practices in India. Pankaj Agarwal started this business in the basement of his house in 2013 and now owns 2 major branches across the nation along with a processing unit based in Delhi. The startup’s tagline ‘a walk towards a healthy future’ focuses on supplying chemical-free, 100% natural ingredients, healthy, affordable, and tastier food than your regular food.
This sustainable startup is known to develop sustainable and biodegradable products made with bamboo and cornstarch. Aditya Ruia, Anuj Ruia and Akshay Varma founded the startup in 2017. The startup aims to reduce the usage of plastic products and also offers alternatives to single-usage products like tissues, cotton balls, and more. It offers a wide range of products for home and personal care and makes sure to use only recycled paper for packaging, thereby reducing the use of plastic.
Another Indian sustainable startup on the list is Nexus Power. The startup is a manufacturer of biodegradable batteries that are designed to power electric vehicles. The company makes use of unburnt crops for manufacturing rechargeable energy-storing cells. This helps to prevent air pollution, as unburnt crops are one of the major sources of it. Nishita and Nikita Baliarsingh founded the startup enabling people to use eco-friendly and sustainable batteries.
Waste Venture India
Founded: 2012 Founders: Roshan Miranda, Parag Gupta, and Rob Whiting Headquarters: Hyderabad
Waste Venture India – Sustainable Startups in India
It is reported Urban India produces about 42 million tonnes of municipal solid waste per annum, which is not good for the environment. As rag pickers are getting affected seriously while picking up waste that is very dangerous like sanitary napkins, used medico synergies, and other plastic waste. On top of that, they are getting paid very low for what they’re doing for the country’s waste management. That’s when Roshan Miranda, Parag Gupta, and Rob Whiting wanted to reduce the country’s trash rate as well as create a safe environment for ragpickers by providing fair wages. They launched ‘Waster Venture India’ in 2012 to provide end-to-end solutions to bulk waste generators. Also offers professional waste collection and processing services to households and corporate clients while creating employment opportunities for waste pickers.
It is one of India’s largest tech-enabled EV-as-a-service platforms, that renders eco-friendly delivery fleet solutions. You would have noticed that food or grocery delivery partners drive in a green electric scooter with Zypp’s brand name on it. Akash Gupta and Rashi Agarwal worked together to build an eco-friendly and carbon-free India by using a network of Electric Vehicles and EV-based tech to make last-mile transportation sustainable and emission-free. Furthermore, Zypp Electric intends to provide carbon-free last-mile delivery for independent retailers, eCommerce giants, and delivery executives, reducing delivery costs and emissions on an asset-light approach.
Bombay Hemp Company – Sustainable Startups in India
BOHECO is an agro-based enterprise established in 2013 that brings out healthy products from industrial loops of hemp and cannabis plants. A single cannabis plant could bring healthy food, quality clothes to wear, and ropes that tie strongly and also brew ayurvedic remedies. The startup made good use of sustainable hemp in manufacturing textiles, building materials, and medicines for health and wellness.
If I say that one company produces food from the superfood- Jackfruit, would you believe me? Yes, there is a goa-based company that goes by the name ‘Wakao Foods’ that produces food from the tasty and Panruti’s famous fruit aka ‘Jackfruit’. Sairaj Dhond founded this sustainable startup by offering plant-based as well as ready-to-cook products. Wakao Foods is becoming a Pan India brand by delivering its products on e-marketplaces like Flipkart, Amazon, and others.
It is an environmentally sustainable brand which provides the taste of traditional cuisine and international fast food in a vegan version. Moreover, the first company to make vegan chicken alternatives such as vegan chicken tikkas, curry bowls & biryani that are loaded with mock chicken crispier. Ergo, Abhishek Sinha the founder of GoodDot wanted to make a big difference in omnivore diners by creating a plant-based trend on chicken & meats. In 2019, the startup has been recognized as the best vegan restaurant of the year.
Conclusion
The above-mentioned startups have made a difference in the world by adopting an environmentally safe method that helps to improve the environment and people’s lifestyles. These startups work on the principle of sustainability and also encourage people to walk toward the path of a sustainable lifestyle.
FAQs
What is a sustainable startup?
A sustainable startup refers to a startup that involves the development of products and services for fulfilling the needs of the present generation without hampering the future generation’s ability to fulfil their needs.
Who is the owner of Imagine meats?
Imagine meats is a plant-based food venture owned by the famous Bollywood couple, Genelia and Riteish Deshmukh.
Is waste management part of sustainability?
Efficient management of waste, water and energy are all parts of sustainability.
Chayanika Goswami
