On YouTube, several youthful content creators have amassed a massive following by posting videos in which they try on clothes, evaluate products, or demonstrate new makeup looks. A Delhi-based YouTuber named Sejal Kumar has 883,000 subscribers. In a video called “How I get ready for a shoot,” she walks her viewers through her procedure for getting ready, all the while gently promoting the Veet electric trimmer and how it saves her from having to rush to the salon at the last minute. The owner of the brand, Reckitt Benckiser (India) Ltd., funded the video’s production.
In the ever-changing realm of online video creation, YouTube stars from India have emerged as powerful advocates for many brands. Several factors, including the influencer’s subscriber count, average views, engagement rate, and the brand’s unique requirements, determine the charges for these promotional services. To give you an idea, a promotional video from an Indian YouTuber with a moderate following of about 50,000 subscribers would cost anything from 20,000 to 50,000 INR.
On the flip side, famous YouTubers with millions of fans can charge 2 lakhs INR or more for just one ad. But brands must not limit themselves to only subscriber counts. When comparing influencers, it’s usually better to go with one with a smaller but more engaged audience because they tend to deliver more value for money. The promotional fees are heavily influenced by the type of content and the intended audience.
Consider a firm that is trying to reach tech-savvy consumers with an ad for their product. In such instances, they may choose an influencer whose audience consists primarily of young adults and whose content is centered on technology. The opposite is true for household goods brands; they may favor influencers who cater to stay-at-home moms and their families.
To meet the unique requirements of brands and work within their budgets, YouTubers may sometimes provide bespoke promotional packages. Reviews, sponsored videos, shoutouts, and product placements in their normal material are all examples of what can be considered these.
Influencers may negotiate for free goods and services in addition to monetary remuneration as part of their promotional contract. For startups or smaller firms on a tighter budget, this could be a great way to contact their customers without breaking the bank.
Influencer marketing is a significant deal for Amazon India, one of the largest eCommerce platforms in the country. Actors, singers, and YouTubers from India are among the influencers that the brand has teamed up with to market its wares. Influencer marketing is another strategy that Amazon India employs to boost sales and awareness of the business. Indian influencers have been working with Myntra, a leading fashion shop in India, to promote the brand’s wares. Myntra has collaborated with numerous influencers, including Bollywood stars and fashion bloggers, to produce content that speaks to its demographic.
The top Indian eCommerce platform, Flipkart, has been advertising its wares through the use of influencers. To reach its demographic, the brand has collaborated with a wide range of prominent figures, including Bollywood actors and lifestyle influencers. Influencer marketing is nothing new for L’Oréal India too; the company has been doing it for some time. The business has teamed up with several popular Indian artists, musicians, and YouTubers to produce material that speaks to its demographic.
Developments and Data Regarding the Market
In 2025, the influencer marketing sector in India is projected to be worth Rs 2,200 crore, with a compound annual growth rate of 25%, according to the Influencer Marketing Report.
Influencer Marketing Market Size Worldwide
The rise of short-form video formats on sites like YouTube, Facebook, and others has contributed to the explosion in social media consumption, and marketers’ increased efficiency in gathering data for social media marketing is a major factor in this trend. On average, Indians spend 2 hours and 25 minutes each day on social media, and there are more than 448 million active users in the country.
From being a fad to an essential tool for modern brands, influencer marketing has gone a long way. Now considered an essential advertising approach, influencer marketing has been incorporated into 93% of marketing efforts.
There will be no stopping the growth and change of influencer marketing in India. Brands can get enormous benefits from utilizing influencers in certain industries. The top four categories that account for 70% of influencer marketing volume are personal care (25% of the total), food and beverage (20%), fashion and jewelry (15%), and mobile and electronics (10%), according to “The Indian Influencer Marketing Report” by INCA.
There is a lot of space for innovation and participation in influencer marketing in India, thanks to the country’s thriving startup ecosystem and the fact that larger brands are also trying to reach their target audience.
FAQs
What are the top categories that account for the maximum percentage of influencer marketing?
The top four categories that account for 70% of influencer marketing volume are personal care (25% of the total), food and beverage (20%), fashion and jewelry (15%), and mobile and electronics (10%).
What will be the anticipated worth of influencer marketing in 2025?
In 2025, the influencer marketing sector in India is projected to be worth Rs 2,200 crore.
What is influencer marketing?
Influencer marketing is a strategy where brands collaborate with individuals with a large and engaged following on social media to promote their products or services to a targeted audience.
The most popular video forum we have today where you can watch different content anytime and anywhere is none other than YouTube. With more than 2 billion users, this video-streaming platform is taking over the world in the ad revenue sector. As a result, many content creators are relying hugely on YouTube as their main source of income.
Today, YouTubers are more like celebrities and big stars. It is no surprise that these wealthiest YouTubers earn more money by starting their own clothing lines, record labels, and other side businesses and using their massive fan bases as free advertising.
In this article, we are going to pen down some of the richest YouTubers in 2023.
Jimmy Donaldson, known as Mr. Beast, is listed among the top richest YouTubers in the world. Jimmy was 13 years old when he first started to upload videos on YouTube under the name MrBeast6000.
He has amassed billions of views for his content, which includes pranks, challenges, and prizes.
According to Forbes, Mr. Beast may earn $110 million this year, doubling the previous profits that could make him the first YouTube billionaire.
Recently, he won the Favorite Male Creator award during the 36th Annual Nickelodeon Kids’ Choice Awards ceremony.
Jake Paul
YouTube Channel
Jake Paul
Subscribers
20.5 million
Estimated Net Worth
$60 million
Jake Paul – Top Richest YouTuber
Jake Joseph Paul is a professional boxer and social media personality from the United States. Jake Paul grew up in Westlake, Ohio, with his older brother Logan Paul, who is also a YouTuber and internet personality. It was in 2013, that Jake began his professional life by making Vine videos. Prior to the closure of the app, he had more than 5 million followers and 2 billion views. In 2014, he posted a Vlog as his very first YouTube upload.
Paul established the “Boxing Bullies” organization in 2021 to assist young people in overcoming bullying.
Markiplier’s real name is Mark Edward Fischbach. He was born in Honolulu, Hawaii, but later moved to Cincinnati, Ohio. The first YouTube channel that Mark created was on March 6, 2012. His first plans were to post comedy skits and action movies. Mark and Multiplier were combined to form the moniker “Markiplier,” which he chose for the channel because he would be playing every role in the sketches. Together with fellow YouTuber Ethan Nestor (better known online as CrankGameplays), Fischbach started the Unus Annus channel in 2019. It was created with the intention of uploading one video every day for one year after which all of the content would be erased. The channel became successful right away, collecting 1 million members in its first five days and 4.56 million in its last few minutes. In addition, it had over 11.5 million video views in its first week.
Rhett & Link
YouTube Channel
Good Mythical Morning
Subscribers
18.4 million
Estimated Net worth
$35 million
Rhett & Link – Top Richest YouTuber
Rhett James McLaughlin and Charles Lincoln Link Neal III are two school friends who launched their daily talk show “Good Morning Chia Lincoln” in 2011 in North Carolina. Their talk show usually involved personal stories or opinions on various topics with Abraham Lincoln and Chia Pet as the show’s centerpiece. The pair debuted ‘Good Mythical Morning’ in 2012, following their relocation to Los Angeles and the termination of their television program, Commercial Kings. The series followed the same pattern as their last program and included a “Wheel of Mythicality” with recommendations from viewers for how they would wrap up the program, frequently with a quick improvised scenario.
Unspeakable
YouTube Channel
Unspeakable
Subscribers
16.5 million
Estimated Net Worth
$28 million
Unspeakable – Top Richest YouTuber
The Unspeakable YouTube channel is a popular entertainment channel owned and operated by Unspeakable. It is a popular channel that features a variety of content, including challenges, pranks, experiments, and vlogs. The channel was created by Unspeakable in 2013 and has since amassed over 16.5 million subscribers. The content on the channel is often creative and unpredictable, and it has been known to go viral on social media. Some of the channel’s most popular videos include “Filling a City With Trampolines,” “24 Hour Overnight Lego House Challenge,” and “100 Hours Breaking into Bank Vault.”. The Unspeakable YouTube channel is popular for viewers who enjoy watching creative and entertaining content.
Like Nastya
YouTube Channel
Like Nastya
Subscribers
109 million
Estimated Net Worth
$106 million
Like Nastya – Top Richest YouTuber
The Like Nastya YouTube channel is a global sensation, captivating millions of young viewers with its vibrant content, educational themes, and positive messaging. Launched in 2016 by Anastasia Radzinskaya’s parents, the channel has amassed 109 million subscribers and garnered billions of views worldwide. Its success stems from its ability to seamlessly blend entertainment and education, utilizing catchy songs, engaging storytelling, and colorful visuals to capture children’s attention. The channel’s content encompasses a variety of formats, including learning videos, nursery rhymes, playtime vlogs, and safe challenges, all infused with positive reinforcement and family values. Like Nastya’s popularity extends beyond YouTube, her presence felt across various social media platforms, and merchandise solidifies her position as a global children’s entertainment icon.
Ryan Kaji
YouTube Channel
Ryan’s World
Subscribers
35.8 million
Estimated Net Worth
$100 million
Twin Telepathy Slime Challenge Ryan vs. Daddy!
The next top contender among the wealthiest YouTubers is 11-year-old Ryan Kaji. He began his YouTube career at the early age of 4 by playing with and reviewing toys. It was his parents who established his YouTube channel Ryan’s World in 2015 by uploading a video of him opening new toys. Ryan’s World is also available in Spanish and Japanese. Many of the items Ryan’s World evaluates are given to charitable organizations. Ryan’s World also has a range of toys and apparel with the same name.
Dude Perfect
YouTube Channel
Dude Perfect
Subscribers
59.9 million
Estimated Net worth
$50 million
Dude Perfect – Top Richest YouTuber
Dude Perfect is an American sports and comedy group formed by college roommates headquartered in Texas. The members of the group are Tyler “Beard” Toney, the Cotton twins Cory and Coby, Garrett “Purple Hoser” Hilbert, and Cody “Tall Guy” Jones, all of whom were Texas A&M University roommates in the past. The majority of Dude Perfect’s videos feature numerous stunts, stereotypes, and trick shots. They also had two other channels namely Dude Perfect Plus and Dude Perfect Gaming, which are not active at the moment.
Logan Paul
YouTube Channel
Logan Paul
Subscribers
23.6 million
Estimated Net Worth
$45 million
Logan Paul – Top Richest YouTuber
Logan Paul’s YouTube channel has captured people worldwide with its unique blend of wit, originality, and exciting challenges. Logan Paul, an American YouTuber, actor, and social media figure, founded the channel in 2013. It now has over 23.6 million followers and over 6,200 videos. With its unique blend of fun and good messaging, Paul’s content, which includes vlogs, challenges, stunts, and music videos, has constantly engaged audiences. His most popular films, which include “The Ultimate Hide and Seek Challenge,” “Fake Police Prank On My Girlfriend,” and “Can We Survive In An Escape Room For 50 Hours,” demonstrate his ability to push boundaries and captivate viewers’ interest. Logan Paul’s YouTube channel has received recognition for its ability to connect with viewers of all ages while spreading the message of achieving one’s aspirations.
PewDiePie
YouTube Channel
PewDiePie
Subscribers
111 million
Estimated Net Worth
$40 million
PewDiePie – Top Richest YouTuber
One of the richest and most popular YouTubers we have next on the list is Swedish YouTuber PewDiePie (real name: Felix Arvid Ulf Kjellberg). His YouTube channel continues to be one of the most popular, with over 111 million followers and 28.8 billion views. His well-known show ‘Let’s Play‘ debuted in 2010 for posting horror videos and action video games. He has been credited with increasing video game sales through his internet notoriety, and he has also been able to mobilize support for charitable fundraising campaigns. He was included among the top 100 important persons in the world by Time magazine in 2016.
Jeffree Star
YouTube Channel
Jeffree Star
Subscribers
15.8 million
Estimated Net Worth
$200 million
Jeffree Star – Top Richest YouTuber
Jeffree Star is reportedly the richest YouTuber due to his net worth of $200 million. He was born in Los Angeles County, California, and raised in Orange County, California. Before becoming a YouTuber, Jeffree was a singer-songwriter. In 2009, he uploaded his first video to YouTube to promote his songs. However, his music career wasn’t taking off and he was on the verge of going bankrupt in 2014. To launch Jeffree Star Cosmetics, Jeffree invested his entire life savings. Today, Jeffree Star Cosmetics makes an estimated $100 million in revenue annually. He was the fifth-highest-paid YouTuber in 2018 according to Forbes, which reported that he had made $18 million from his YouTube activities alone.
DanTDM
YouTube Channel
DanTDM
Subscribers
28.3 million
Estimated Net worth
$35 million
DanTDM – Top Richest YouTuber
Next on the list, we have British YouTuber, author, and gamer Daniel Robert Middleton also known online as DanTDM (previously TheDiamondMinecart), who is well known for his video game commentary videos. In addition to setting Guinness World Records for his gaming and presenting, he has received several Kids’ Choice Awards. He was ranked among the top YouTube stars in the world in July 2015 based on viewing. Furthermore, The Sunday Times listed Daniel at number 41 on its list of the top 100 influencers in the UK in 2019 and pegged his wealth at £25 million.
Ninja
YouTube Channel
Ninja
Subscribers
23.7 million
Estimated Net worth
$40 million
Ninja – Top Richest YouTuber
Richard Tyler Blevins, also known online as Ninja, hails from a Welsh family background. He not only has a YouTube channel with over 23 million subscribers, but he also has the most Twitch followers. When he initially began playing Fortnite Battle Royale in late 2017, Blevins gained popularity gradually. He started broadcasting by joining numerous esports teams for Halo 3 competitive play.
The Bottom Line
Who would have thought YouTube, which was launched in 2005, today has over 300 hours of videos being uploaded daily on its platform?
From the above-mentioned list of richest YouTubers, it is evident that YouTube as a platform has changed the world for these content creators. It’s monetization strategies and ad revenue system have landed a great number of opportunities for our YouTubers.
FAQs
Who is the richest YouTuber?
Jeffree Star is reportedly the richest YouTuber due to his net worth of $200 million.
Who are the top 10 richest YouTubers?
Below is the list of the top 10 richest YouTubers:
YouTube is an ocean of content. It can be difficult to find your niche amidst the plethora of variety of niches. But the two basic and most important things to remember to generate profit are knowing- you do it differently from others, and that you possess enough equipment to provide the best quality in your videos.
If you get these two things right, profit is on the way! That’s right, it is not as complex as you think it is. The next challenge that comes is selecting a niche. Here is a list of niches where one can thrive by possessing appropriate and updated skills. Always select a niche that falls under your expertise because that will make you gain views.
Some of the most hot-selling niches currently on YouTube
Most Hot-Selling Niches Currently On YouTube
Tutorials
As the saying goes, “Learning is the eye of the mind.” We are all aware that there is a constant need for teachers and students, and if one of them doesn’t meet the demand, the balance may be shaken. Since learning can occur anywhere, at any time, it has gained a lot of traction online. When turning to video learning, whether it be for getting in shape or passing a test overnight, most people knock on the doors of YouTube. Similar to how this tutorial field can never be depleted. The number of YouTube channels that provide tutorials for a variety of topics has experienced an increase in competition. But you know, a suitable waterway of knowledge has never been discovered or abandoned.
It is very helpful for people to remember things when presented visually.
WordPress
Tutorial Making A WordPress Website
Undoubtedly there is a huge market for WordPress tutorials as it has always been a subject matter that many people wanted to dive into. the number of audiences it generates has never fallen low. Learning WordPress can be a real challenge for people with zero software knowledge. If one knows the dos and don’ts of WordPress in a just fine way, it will be a great idea to put the talent out there. Even though it has a pretty crowded community of tutors, to cover the complex elements of WordPress each one of them has its own distinctive method. This niche is very profitable if your WordPress skills and interaction skills are solid.
A tech niche can cover just about anything, it can vary anywhere from tech product reviews, tutorials, teaching, assembling, etc.
Tech can be a very profitable niche as it requires a certain level of skill set to establish yourself in it, Hence, bringing down your competition as not everyone can do it very well. Tech videos and tutorials are mostly explored in English-speaking nations hence making your CMP high and in return making a greater revenue for your YouTube channel.
Video/photo editing
Video And Photo Editing Tutorial
In the world where virtual content thrives, video and photo editing have become must-know skills in order to survive the virtual world. The demand to learn editing right from simple to complex levels is ever-increasing. A good editing skill set is required to make a noticeable social media presence. Frankly, nobody likes bland, be it content or presentation. Post-production requirements are usually given less attention because of a lack of knowledge and an appropriate skill set. if you think you possess interesting and updated skills in editing applications, equipment, and tricks to edit better, this niche is just for you.
It is pretty obvious that Microsoft Excel tops the list of one of the most wanted soft skills in this century. This skill is required by a receptionist of a 3-star hotel to a CEO of a conglomerate. It might sound boring, but you will be astonished to know that most of the Microsoft Excel tutorial channels on YouTube have done really well consistently.
Reviews of courses, software, products
What would be the first place you would turn to if you wanted to verify a rumour or obtain an opinion about a product? The Internet! No brainer, right? People tend to like verbal and visual explanations of things more than reading a long, boring manual. YouTube is a great place to explore and make money. All you have to do is, make a simple yet informative video, sharing all the experiences you have had, be it good or bad. One can stick to only a specific niche or have multiple random things under their umbrella, it doesn’t really matter unless your content speaks unbiased and clear.
Remember, to sharpen up your communication and interaction skills before diving into this niche. Be it unboxing a brand new phone to reviewing a book, everything sells well on YouTube.
Lately, everyone everywhere is curious about how to be good at trading stocks, and if you find yourself to be good at tracing and analyzing trends, be it fundamental or technical, you can teach it on YouTube where millions of viewers are waiting to explore this niche, as this topic is like a hot cake around the world and is in good demand. It makes a very profitable niche for anyone who is good at it.
How-to DIY videos
Popular DIY ROOM DECOR IDEAS
From searching for how to change an Instagram password to how to make origami flowers, YouTube has covered it all. YouTube is a destination where people from diverse age groups with the need of learning a variety of different skills are found. Videos of basic How-to things can be really helpful for these people. No how-to videos can be considered novice or silly, be it unlocking doors or fixing a fan. Quick problem-solving videos can be a very good profit maker.
Cooking
Veg Korean Fried Rice
Gone are the days people buy recipe books to get to know the skill. Cooking is by default a must-know survival skill. Every person at some point in their life gets in the kitchen to cook. Any recipe you think in mind you get it online. If you have unique recipes running through your family you can share them with the world. If you have the talent for cooking a very complicated dish in simple steps or experimenting with cuisines from all around the world, you know exactly where to showcase talent like this. Now, all you need is a good camera and good editing skills or a hired editor to get going.
Remember the workout motivation we all get at 2 am and how our fingers crawl to type “How to get fit in 10 days”? Yes, we have all been there. Each day new YouTubers are coming up with many innovative hacks for staying fit. If you are a medical or fitness professional you can easily make a good enough profit by spending some time exploring and working in this niche. Gym videos, basic exercises, yoga, and diet are very commonly searched for on YouTube.
Fashion and lifestyle
Who doesn’t want to remain in vogue? Fashion and lifestyle etiquette videos garner a lot of attention and top the charts of YouTube’s most watched. Be it from styling a very basic scarf to making big lifestyle decisions and changes, YouTube’s a single-station hub for all. If you have a distinctive sense of style and good taste in clothing, styling, and grooming, you can become popular in no time. The best-performing videos in this genre are weekly or daily vlogs.
Conclusion
It is wise to select a niche most relevant to your skill set and stick to that niche consistently for persistent growth. A frequent major switch in niches is likely to upset the quality of viewers on the channel. If you are not sure about the niche but still have a pretty good personality for a camera, you can always explore making entertainment vlogs that are also highly profitable, again, if consistent.
YouTube is one platform with a complex algorithm. The algorithm can make it challenging for you to reach your existing audience, let alone expand your reach to new ones. So, what do you do to get people to hit that follow button and increase your subscribers on YouTube?
Increasing subscribers might seem like a challenge, but each challenge has its own breakpoint. Take a look at this guide to learn about the best ideas and tips that can help one increase YouTube subscribers if applied correctly. So without much delay, let’s start with the incredible ideas to get more subscribers on YouTube.
YouTubers can do their best in the YouTube industry by implementing and executing techniques for increasing the number of subscribers. Some of the best techniques and ideas to increase subscribers to your channel are listed below:
Upload Top Quality Videos
The most important requirement for any YouTuber is to produce top-quality videos. Every person looks for clear and aesthetic videos. Even if your videos have no aesthetic background or theme, they should be clear and understandable. People should understand the content that you have created. Communication gap or language issues is one of the worst causes that decreases subscribers to your Youtube channels.
Everyone doesn’t have to understand your language. To make your content reach everyone in the world, you have to add subtitles to it. If you are making videos for restricted numbers of people or communities then you can use a specific language. Another important criterion is the type of camera someone uses for making Youtube.
YouTubers must use top-quality cameras for making great videos. If the camera quality is down, then the quality of the video would get affected. If you are a content creator on Youtube or Youtube is your only source of income, then you should invest in top video-making cameras. Always make sure not to use a different language while making Youtube videos.
The sudden change in language may confuse the audience. Confusion can make the audience unsubscribe from your channels. To hold the attention of the audience, you interact in one language throughout the video.
Length of Videos
The length of videos is a vital component that affects the number of subscribers to your Youtube channels. The audience looks for long videos with interesting content. A Youtube lover would look for medium-long or long videos with engrossing facts to hold attention. Many people make huge mistakes in making Youtube videos. These people make long Youtube videos without any theme or content.
The YouTubers are mainly intended to increase the views by uploading along with videos. Such tricks or techniques will decrease Youtube subscribers. People need quality, good length, and content in YouTube videos. Everyone should add a good conclusion and introduction to their Youtube videos. A good introduction means the audience would understand what exactly the video is tiring to explain.
The introduction part of the video should help the audience understand the theme of your video. If you are a regular vlogger then the introduction should be something about what you are going to do the whole day with some interesting lines to add spice to your introduction. Youtube is not only for fun and entertainment but provides good messages to the audience. People should not skip adding a conclusion to their videos.
The conclusion part at the end means you are thanking your subscribers for their time and support. If someone skips adding a conclusion then it may disappoint the subscribers in some ways. People can add signature songs or themes to their introduction and conclusion parts for more subscribers.
Never Forget to Be Real You
The most important technique to having a huge number of subscribers is, to be honest, and yourself. Many people try to become different personalities to catch more subscribers. This idea will take you nowhere in the youtube industry. Real personality is the key to success in your Youtube career. In the end, people appreciate the reality and honesty of people.
Many professional YouTubers show all the real things about them and what is happening in their lives. People need to understand that Youtube is your family and subscribers are your family members. People should be genuine to their family members for keeping them on their team. Fake acts or approaches never last for a long time.
Know the Requirements of Your Subscribers
Youtube subscribers can come from different places. The needs and requirements of Youtube subscribers vary depending on their lives and situations. Youtube should communicate with the subscribers to know exactly what the subscribers need. You have to fulfill the requirements of subscribers. People should interact with subscribers through comments and other platforms to know their needs.
If you create content according to the needs of subscribers then it would work for sure. The view increases when the subscribers find your videos informative and entertaining at the same time. It’s difficult to manage a huge number of YouTubers in the comments sections at one time. Therefore, the YouTuber should take some time to read the comments of a few people at least once a day to make them feel special and engaged. Youtube is all about making love to get love. The YouTubers have to show kindness towards the subscribers to get the same in return.
Youtube restricts YouTubers who have not verified their Google account. It will not allow unverified YouTube account holders to upload videos more than 15 minutes long. Therefore, all YouTubers should verify their Google account for making longer videos. People willing to grow their Youtube career should verify a good account.
Request your audience or viewers to subscribe to your channel. The YouTubers need to make some efforts to bring subscribers to their channel. The YouTubers should request or ask their subscribers to subscribe at the end of every video. You must build trust and love with your subscribers. So that they will listen to your words without any doubts.
Look For Good Content Ideas
Making good content is vital for every YouTuber. It’s not that you will upload long content, and it would increase your subscribers. You have to choose good topics to get covered in your whole videos. For example, if you are making a product promotion video, the product details should be perfectly explained for more views.
In short, the videos with every minor detail reach out to more audiences. Some people may look for products while others for products. To be in a safer zone, YouTubers should concentrate on adding every possible detail to the videos.
Keep Suspense in Your Video
Suspense work for keeping the audience watching videos for a long time. The best technique the YouTubers can use is to add suspense at the end or middle of your video. So that the viewers will continue watching the videos without skipping some parts. The YouTubers should not disclose the time at which the suspense or surprise is revealed as the viewers may skip some parts to direct it. Therefore, it’s better to not disclose anything about the secret yet to be revealed in your videos.
Go for Channel Branding and Banner Art
You need to add some extra things to your Youtube videos for more subscribers. The viewers find banner art more interesting to watch the videos on your Youtube channel. The channel’s branding is another important thing to let your viewer know more about your work and yourself. The banner art needs to be clean and effective.
Don’t add unwanted things to the channel banner but keep it on brand and appealing. Channel branding and banner art are two important attractions for all Youtube lovers.
Leading countries based on YouTube Users
A Custom Channels Trailer Is a Must for More Subscribers
There are many customization setting options available to Youtube users. You can explore many things by looking at the featured video space on your Youtube channels. You can choose the videos for a specific group of audiences. You can choose one video for a particular audience. Then you can select one more video for another group of audience. Here groups are divided into two categories.
The first category is for the people who have subscribed to your channel. The other group refers to the people who have not subscribed to your channel.
Promote Your YouTube Channel
Promotion is another important thing for making more Youtube subscribers. You can promote your Youtube channels on different social media such as Facebook and Instagram. Instagram is one of the best platforms for promoting your Youtube channels. People should connect with social media influencers to promote their Youtube channels.
Every YouTuber can promote their Youtube channel with the help of their family and friends as well. You can also promote your videos at the end of your screen as it will help subscribers to learn about more videos of yours.
Use Humor to Engage Your Audience
The first suggestion that might come to your mind is to ask your subscribers or viewers to comment about their experiences in context with your video. This method is most commonly used by content creators. But there are some other ways in which you can engage your audience.
For example, say you are a person who reviews books on YouTube. You might want to hide some of your favorite books at the subway station that you have recently reviewed for your followers to find. A video about it on your channel will get your fans engaged. Though the video streaming platform is virtual, there can be other fun ways in which you can engage your audience and get them to connect with you. Make content that fosters positive interaction.
Make the Video’s Purpose Clear
When introducing and grabbing your audience’s attention, make sure it is sincere and authentic. Don’t use fake thumbnails, or spread false information. Don’t have content that is aimed at lurking clicks. Or the type of content which has no proper perspective. Try uploading videos with a clear purpose and points.
You will end up losing your fan base, your credibility, and the trust of your audience. Being authentic and distinct will help your audience see your personality, and see your vulnerability. This will create empathy and enable you to form a stronger bond with them.
Keep Up With the Trends and Collaborations
You know that point when someone is showing you a video, and you need to pause it? Just to check how many more minutes it’ll take to finish. The average attention span of an adult is 8 seconds. In those 8 seconds, use those frames to hook your audience. It’s a vital rule to follow in the world of video marketing. Make your first impression of your video count by making the purpose of your video clear. Be specific, get to the point, and be clear.
Get them interested in your content by being relevant to them. There is always something trending or going viral. You could have an audio or a move that everyone is grooving to. Find what’s trending and use that to your advantage to create a compelling video about it. Apart from that, you can also collaborate with other people. It will help you see things from another perspective. Collaborating with others will strengthen your connections, increase your value and help you reach a wider range of audiences.
Optimize Your Content
Use the correct Title, Keywords, Thumbnails, Description, and Subtitles in the video. Find websites like Google keywords that will help you to know what is being searched for. You can use websites like Ubersuggest to look up alternative keywords and see how many times the keywords are being searched for. Make your thumbnail informative by customizing it. Put the top three keywords in the thumbnail and the video’s description. Upload the transcript of the video.
Include keywords in the video title and description. Keywords are the exact words/phrases people type into the YouTube or Google search bar. Include search intent in the thumbnail. Search intent is the actual reason people type in keywords- it is usually emotional and often irrational. This way, you can target relevant keywords and hook your target audience, resulting in more clicks. Include keywords in the file name of your video and thumbnail. Insert keywords at the beginning or end of your video title.
Create a custom theme song or introduction for your channel. So that your audience knows who you are and what type of content you bring along. Have everything customized with a watermark, chain URL, banner art, or a signature style that no one else can copy.
Put informative content in your “about” section with proper contact information so that people know how to reach out to you for collaborations. And all that your audience might want to know about you. Have a playlist that introduces you to your new audience.
Remember that you can showcase your 12 top videos on the homepage. Find out what your audience really wants (AKA search intent). Game up strategically.
Prefer Quality Over Quantity
Although grains on photos are quite cool, imagine watching something at 480 p after living in the HD generation where 1080 p is now the standard of quality. It can get quite boring. Remember the scene from the web series “Only murderers in the Building?” When Oliver couldn’t figure out who the matchbox person in the diner was because of its low-quality footage?
The point is, your audience is eventually going to lose interest in watching, no matter how amazing your content is. Tips? Shoot the video with a good-quality camera, ensure there are no handshakes, and use software to add touch-ups to your videos.
Create Shorts and Join the Shorts Creator Community
If your content is short and heavily focused on short videos, creating engagement with short videos is the way to go for you. You can also consider creating a new channel just focusing on YouTube shorts.
What are YouTube shorts?
YouTube has features that allow users to upload short videos. This is an exciting development for YouTube, which already attracts millions of viewers every day.
YouTube shorts strategies for brands:
Create a video that explains your brand’s mission and values
Interview a YouTube personality, and ask them questions about their life
Have employees share what they do for the company in a video format
Share behind-the-scenes footage of your office environment or work
Make videos that are relevant to the viewers of your channel
Go Live
Streaming live on YouTube can be a helpful way to promote your events and increase your audience. Creating a live section on your channel that displays your upcoming and ongoing events will help you create a buzz with a teaser or trailer. You can also have Q&A (question and answer) sessions with your followers on the live stream.
Pro-tip: don’t forget to share the streaming link to your live event before 48 hours, have your channel connected to all your other social media platforms, and embed your URL on your blogs, social media, and other spaces. YouTube Live allows you to engage with your audience and discover new audiences. Being able to communicate directly is the ultimate advantage.
Youtube’s Analytics Are Worth Considering
Take a look at YouTube Analytics to understand what works best for your business. Analytics allows you to track and compare growth over the years. Gives you insights into your Reach, Engagement, and Audience. Here you can find real-time views, watch time, subscribers over time, channel views, impressions, real-time views, CTR (click-through rate), traffic sources (how people discover you), YouTube search items, engagement metrics, and top playlists. Unique viewers, returning visitors, audience demographics, overview, average view duration, and more.
Ever noticed a video on YouTube looking blank? That is because there is no playlist. Creating a playlist is helpful. Make a playlist following a sequence so that your audience can discover and follow the topics that they are actually interested in. A sorted playlist that has what your audience wants increases the number of subscribers.
The advantage of curating a playlist is that it makes your channel look more professional and organized, and makes it easier to do research. It also curates your content, increases exposure in search results, increases your value, and gives your audience a better user experience.
Always Be Open to the Audience’s Feedback
Ask your audience what type of content they would like to see on your channel. Ask them to click on the subscribe button. Hit share to like or comment. Their feedback also helps to increase your reach. Lastly, you should promote and embed your YouTube videos on other mediums and platforms where the content is relevant or aligns with the context. Especially in the first 24 hours of uploading your content. This sends positive signals to YouTube and improves your rankings. This allows you to eventually reach a new audience and increase your subscribers.
Transcribe Your Videos
As human beings, we need to connect and language gives us the power to do it. What if your content is something that a person is searching for but can’t understand what you are saying? It will be considered a waste of your efforts.
Transcribing your subtitles into different languages can remove that barrier and help you connect with your audience that is from different parts of the world. That makes your reach and chances of being discovered by other people wider. And attract potential subscribers from all over the world.
Conclusion
You can always play around with these ideas or even incorporate some ideas of your own. Mix and match to see what works for your YouTube channel and above all be patient during your experiments.
Not necessarily the same method can be used for all the YouTubers to gain subscribers. The type of tips to select from the above article has to be considered after looking at some points like the target audience, the genre of the video, the purpose of the video, the type of content, etc.
FAQs
Can you buy subscribers?
Yes, subscribers can be purchased with different methods and reasons. For YouTube also, subscribers can be bought from any third-party site too.
How can I boost my YouTube channel?
One needs to apply more than one trick to boost their YouTube Channel. Some of them are creating engaging content, reworking existing content, engaging with viewers, etc.
What is the most popular content on YouTube?
Some of the most popular content on YouTube falls under the category of food, entertainment, sports, IT, gaming, and many others categories.
How do I gain subscribers fast?
Some of the methods to gain subscribers fast are to use quality content instead of quantity content, uploading good quality videos, including plot twists in the videos having a humor touch in the content, etc.
With the availability of advanced technology along with the introduction of new tools, platforms like Google, YouTube, Facebook, etc. have extended to enter the list of day-to-day activities.
After the horrific experience of the pandemic, life is getting on track for each individual at a slow pace. Now, people are much more attracted to following their passion unlike earlier.
Similar to the passion that many social media influencers follow nowadays, there is a different targeted audience for YouTube content creators.
YouTube now no longer bears the tag of getting used in free time to have some entertainment. Instead, it has become a prime source of sharing and seeking knowledge. It provides information on a wide range of topics such as learning videos for students, cooking videos shared by professionals, facts shared by subject experts, and many other topics.
YouTube has seen a great increment in its viewership with the recorded status of having two billion active users monthly with 30 million daily users recorded and stated by YouTube press.
Graphic Representation Of YouTube User Engagement Per Year
Many creators enter the space but get stuck in the prime challenge of creating YouTube videos. Given below is the complete guide for the creation of YouTube videos.
Steps Involved In The Creation Of YouTube Video: (A) Planning; (B) Keyword Research For Optimization Of The Video; (C) Setting The Resources In Place; (D) Filming The Video; (E) Uploading Final Work.
Getting Familiar With The Topic
The first step one needs to follow for the creation of anything is to get familiar with it. For the creation of a YouTube video, one might need to get familiar with the thing they are going to talk about. The process for the same can include going through multiple similar videos created by popular channels. It also includes the decision for coverage of topics and subtopics in the video and collecting their information from video and non-video ways.
Setting The Limits
After getting familiar with the context, the next step is to create limits for the knowledge to be shared. This is essential to make a video informative and understandable. Setting limits not only include the knowledge restriction, but it also covers the target audience and their needs. Limits can be applied only after knowing the target audience. Hence, one must be clear with their audience type and the amount of information to be covered for their use.
For example, a video created on the human body for the fifth standard kid will not include heavy medical terms in it.
Selection of A Title
The title might seem like a simple phrase but it holds the power of attracting audiences to the video. Hence, it is very essential for every video creator to give their work an enticing title. The title is like an introductory phrase that gives slight information about covered topics. For the purpose of creating eye-catching titles, there are multiple title generators available on the web to take help from if required. Some of them are Title Generator By TweakYourBiz, Content Row, Blogabout Title Generator, etc.
Optimizing The Work
Optimization is an essential part of developing content. It helps to promote and understand the global ranking with a search inlet. YouTube video optimization mainly deals with the views one particular video has reached and its rank on the search engine. Video Optimisation is essential for getting a higher engagement rank. These can be achieved by using trendy keywords and giving specific attention to keywords used in the title, description, tag, and thumbnail of a video. Some of the popular software providing optimization tools for YouTube videos are TubeBuddy, VidIQ, Google Trends, etc.
Dealing With The Resources
Not the same equipment can be used for making different videos. Few videos require a different setup. Hence, selecting the right choice of equipment is an important factor to create good quality videos. There can be a number of options to select from for both the hardware and software. Hardware parts for video creation include objects like a camera, light, tripod, microphone, storage, etc. Software resources for video creation include multiple software helping in the easy manipulation of video. Some of the popular video editing software available on the web are Shortcut, Adobe Premiere Pro CC, Lightworks, etc.
One must create a good and engaging script for the video as per the decided topic. Once the script is planned, the next is to create a set for filming the video. After the whole process, one can easily start filming their video as per the script prepared.
After the whole work of optimization and recording, the last thing to do is edit a video. This needs to be done with the help of a few available software for better visualization of video. Editing can also mean adding audio in a particular segment of the video, synchronizing the audio, cutting out bloopers, etc. Some of the best software for YouTube video creation are Adobe, Canva, Biteable, etc.
Uploading The Video
Once the video is finalized with all changes and is fully prepared for sharing on the channel. One just needs to visit their channel and select the option of “upload” on the screen. With the option given there, the creator should select the needed file from the folder for uploading it on YouTube.
Conclusion
YouTube is a deep mine of knowledge on a wide range of topics. It has multiple videos available on a wide range of topics. There are various YouTubers working out to create different videos. The easy guide for creating a YouTube video is shared in the above text with the names of suggestable tools to be used for making a YouTube video.
FAQs
Which are some of the most popular YouTube channels in the world?
Some of the most popular YouTube Channels in the world are T-Series, Cocomelon, PewDiePie, etc.
Can we make a YouTube video by using just a Mobile?
Yes, YouTube videos can be created by using mobile phones. There are multiple applications available for the help of creating and editing videos on mobile.
Can a YouTube video be used for the promotion of a brand?
YouTube videos can also be created with the purpose of promoting a brand. The video content can easily be modified as per the purpose of the video.
What is the best way of earning by YouTube video?
Adding advertisements to the videos is the best way to earn money through YouTube.
Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by YouTube.
What if you want to cook mutton biryani for your loved one but do not know the recipe for the delicious dish? Maybe you want some information about a faraway place that you want to visit this vacation. What if you are bored and want some sort of entertainment? Do not worry, YouTube is here to help you gain information, learn skills and stay entertained 24×7.
Does YouTube even need an introduction? Most of us love binge-watching videos on YouTube, and turning to YouTube for various reasons has almost become a habit.
Read all about YouTube, its Founders, Latest News, Funding and Investors, Business Model, Revenue Model, Growth, Acquisitions, Future Plans, and more.
YouTube – Company Highlights
Startup Name
YouTube
Headquarters
San Bruno, California, United States
Sector
Internet, Music, Video Marketing
Founders
Chad Hurley, Steve Chen and Jawed Karim
Founded
February 1, 2005
Total Funding
$83.5 million (2021)
Revenue
2,880 crores USD (2021)
Website
Youtube.com
Youtube – Latest News
January 20, 2022 – Youtube reveals new Youtube premium annual plans for the Indians. The Youtube Premium plans, which were earlier offered on a monthly and quarterly basis, can now be obtained at Rs 1,159 and Rs 889 for a year of subscription of Youtube Premium and Youtube Music Premium services respectively.
January 18, 2022 – Youtube officially gives up on its Youtube Originals, declared the Google-owned video streaming giant in the form of an official statement. It would be winding its six years old wing of exclusive high-budget content, said Robert Kyncl, CBO of Youtube.
Launched in 2005, YouTube is the largest video hosting platform and the second largest search engine after Google. As per May 2019 data, more than 500 hours of content are uploaded on YouTube every minute.
Whether you want to learn coding or cooking, you are interested in gardening or travelling, YouTube has content for everyone. YouTube is not just about entertainment. As published by Hootsuite in 2021, globally 82% of people use YouTube for learning various skills.
Can’t stop binge-watching videos on YouTube? You are not alone. YouTube has more than one billion monthly users, who watch more than one billion hours of video every day.
YouTube’s Services include:
YouTube Community
This feature allows YouTube content creators to interact with their subscribers. The feature is unlocked once a user crosses 1000 subscribers. Using this feature content creators can post images, videos, texts, gifs, etc to let their subscribers know about their upcoming content, behind the scene stuff, and more.
YouTube Kids
This app is exclusively developed for children. Users can choose the age of the children for whom the app is downloaded, and then the children can view age-appropriate content only. YouTube Kids TV app is also available for some selected TVs. On August 30, 2019, a web version of YouTube Kids was launched.
YouTube Movies
It is a movie buying and rental service by YouTube. While some movies are available to watch for free, others need to be purchased or rented.
YouTube Music
It is a music streaming service like Spotify. YouTube Music is available on the web and also comes as an app. You Can listen to music for free or opt for the premium option for an ad-free experience.
YouTube Premium
YouTube Premium is the ad-free version of YouTube. First introduced in 2015, in the month of October, Youtube Premium was earlier called “Youtube Red”. YouTube premium comes with certain benefits that differentiate it from free YouTube.
YouTube Premium gives you an ad-free experience. Hence no interruptions while watching your favourite videos.
You can download videos and playlists, which you can watch when you are offline. Free Youtube does not allow us to download videos. However, even in YouTube Premium, the download option is available only on mobile devices and not on computer and laptop devices.
Background play option available in YouTube Premium, keeps the YouTube video playing, even when you are working on another app on your mobile, or when your mobile screen is off. In free YouTube, however, when we open another app, on your mobile, YouTube stops playing, and also YouTube stops playing when the screen is off.
With YouTube Premium, one also gets access to YouTube Music Premium. With YouTube Music Premium, one can enjoy ad-free music, and download songs, and videos. One can also keep playing music in the background, while he is using another app, and turn on audio-only mode to listen to just the song without loading the video.
One also gets access to YouTube Original series and movies with YouTube Premium.
YouTube Stories
Initially called YouTube reels, was launched in 2018. YouTube content creators having 10000+ subscribers get access to this feature. YouTube stories can be seen only on the YouTube mobile app.
YouTube Shorts
It is similar to Tik-Tok, which lets users create short 15 seconds videos. One can create YouTube shorts in the YouTube Mobile app, where all the tools required to create shorts are available. Launched in September 2020, this feature has received much popularity. In March 2021 only, YouTube Shorts generated 6.5 billion daily views.
TestTube
YouTube lets its Premium members try experimental features and give feedback on them. YouTube Premium members can visit www.youtube.com/new, where various experimental features are available. Users can choose to try out any of these features.
YouTube TV
It is a TV streaming service available for customers in the United States. YouTube TV subscribers get access to live sports and shows from 85+ broadcast, cable, and regional sports networks and unlimited DVR (Digital Video Recording) Space. YouTube TV can be accessed from all devices like TV, Mobile, Desktop, Laptop, etc. One can also view YouTube Originals series and YouTube’s trending videos on YouTube TV.
YouTube Go
In April 2017, YouTube introduced YouTube Go. YouTube Go is the lighter version of YouTube that runs on a slow internet connection. YouTube Go was designed to let users download the videos and even share the videos with nearby users without any internet connection. The app however is currently unavailable for download on Google Play Store.
YouTube Originals
It was started by Susanne Daniels, Youtube Global Head of Original Content in 2016, which focused on creating high-budget exclusive content for its present viewers and attracting more subscribers from around the globe. This initiative was started with the goal of keeping up the competition with the other OTT platforms like Netflix, Amazon Prime, and others. However, Youtube Originals failed to deliver what was expected of it and after little more than 6 years of operation, it is now winding, as per the official statement from Robert Kyncl, the Chief Business Officer at YouTube on January 18, 2022.
The news is also ripe that Daniels will leave the company in March. Kyncl further declared that YouTube will now only fund programs that are part of its Black Voices and YouTube Kids funds.
On 20 July 2021, YouTube announced its new feature, Super Thanks. Super Thanks allows viewers to pay money to their favourite creators on YouTube. Once you pay, your comment in the comments section will be highlighted.
Jawed Karim, Chad Hurley, and Steve Chen founded YouTube on 14 February 2005. All of the three Youtube founders are ex-PayPal employees.
Jawed Karim
Javed Karim
Software engineer and entrepreneur Jawed Karim is of Bangladeshi-German descent. He spent the early years of his life in Germany but later shifted to the USA due to the growing xenophobia that he and his family had to face in Germany.
Jawed holds a Master’s degree in Computer Science. Jawed joined PayPal, while he was still doing his bachelor’s degree in Computer Science from the University of Illinois at Urbana-Champaign.
At PayPal, Jawed met Chad Hurley and Steve Chan, and in 2005 the trio came up with YouTube. However, when YouTube was launched in February 2005, Jawed decided not to stay at YouTube like an employee but continued to stay as an informal adviser to YouTube. Thus, Jawed held a lower share in the company.
Jawed later co-founded a Venture fund named Youniversity Ventures (also known as YVentures) in 2008. Jawed Karim is the first person to create a YouTube Channel. His channel is called ‘jawed’. Also, Jawed uploaded the first-ever video on YouTube on 23rd April 2005.
Chad Hurley
Chad Hurley
Chad Hurley is an American webmaster and a businessman. Chad served as the first CEO of YouTube and continued as the CEO till 2010 when Google’s Salar Kamangar took over as the CEO. Chad holds a B.A. degree in Fine Arts from the Indiana University of Pennsylvania.
In 2011, Chad left YouTube and started AVOS systems, a technology company that helped developers create apps. In 2014, AVOS systems pivoted to become ‘Mixbit’, a mobile video platform. Mixbit ceased operations in August 2018.
Chad is now an investor and is operating as the Co-founder and Chairman of GreenPark Sports, a company that makes mobile games. As reported by Business Insider, Hurley is also part owner of Golden State Warriors and Los Angeles Football Club.
Steve Chen
Steve Chen
Steve Chen is a Taiwanese-American entrepreneur. Chen is a Computer Science Graduate from the University of Illinois at Urbana-Champaign. Before starting YouTube, Chen worked with companies like eBay, where he worked as an Engineering Manager at PayPal, where he worked as a Software Engineer. Chen also joined Facebook for a brief period after which he left the company in order to start Youtube.
Chen continued to work at YouTube even after the acquisition of YouTube by Google in 2006. He left YouTube in 2009 and worked on other divisions of Google. Chen finally left Google in 2011, and along with Chad Hurley, started AVOS systems in 2013. Chen later left AVOS systems and joined Google Ventures in 2014. Currently, Chen is an Angel Investor.
YouTube – Startup Story
Jawed Karim, Chad Hurley, and Steve Chen, three PayPal employees created a video uploading platform. The story of Youtube started with the initial concept of building an online dating platform but unfortunately, the idea failed, but this had an exceptional video uploading space.
As YouTube co-founder Steve Chen said in 2016, when they began in 2005, YouTube was built to be a platform where people could upload videos about dating or their desirable partner. In line with the idea, the co-founders even came up with the tagline ‘Tune in, Hook up‘. But, people did not seem to take much interest in uploading dating-related videos.
As revealed by the co-founders, they were even offering women $20 to upload dating videos, but the idea did not work. Finally, the co-founders decided to open the platform for not just dating, but all kinds of Videos. Jawed started by uploading the famous ‘Me at the Zoo’ Video on 23rd April 2005, and from there was no looking back!.
In 2006, the YouTube cofounders sold YouTube to Google for $1.65 billion. The platform today has over 2 billion monthly active users.
Besides the dating site story, several other stories of Youtube are also heard about the inception of YouTube. According to some reports, the YouTube idea came to co-founders Steve and Chad when they were unable to share the video of a dinner party held at Chen’s place in San Francisco.
According to co-founder Jawed Karim, the idea of forming a Video Sharing platform came when he was unable to find the clips of the ‘Super Bowl XXXVIII halftime show’ controversy and 2004 Indian Ocean Tsunami on the Internet.
YouTube’s mission is to give everyone a chance to express his thoughts, feelings, talent, issues, and more to the whole world. YouTube’s mission statement is “To give everyone a voice and show them the world.”
YouTube – Tagline, Slogan and Logo
YouTube’s tagline is ‘Broadcast yourself‘.
YouTube Logo
YouTube – Business Model and Revenue Model
Most of the content on YouTube is free. A major source of Revenue for YouTube is advertisements. YouTube allows advertisers to show targeted ads to its users. A part of YouTube’s revenue also comes from the subscription fee paid by the YouTube Premium users.
Subscription fees earned from other services like YouTube TV, YouTube Music Premium are other important sources of revenue for the company. Besides, when a user pays his favourite content creator through features like ‘Super Thanks’, a commission is charged by YouTube.
YouTube – Funding and Investors
YouTube has raised a total amount of $83.5 million in funding over two funding rounds.
Date
Transaction Name
Money Raised
Lead Investors
March 30, 2006
Series B
$80 million
Artis Ventures and Sequoia Capital
November 1, 2005
Series A
$3.5 million
Sequoia Capital
YouTube – Acquisitions
To date, YouTube has acquired five organizations.
Date
Acquired Organization
July 20, 2021
simsim
May 1, 2016
Subarctic Limited
February 12, 2016
Bandpage
December 18, 2014
Vidmaker
May 7, 2011
Next New Networks
YouTube – Growth
YouTube has generated an amount of $19.7 billion in revenue in 2020. In the 2nd quarter of 2021, YouTube’s revenue nearly doubled to reach $7 billion. Till the 2nd quarter of 2021, there is an increase of 84% in YouTube’s overall revenue, as compared to the last year.
Some of the prominent growth statistics of Youtube are:
Youtube is the most popular video streaming platform.
It is hailed as the second most visited website, right after Google its parent.
Youtube claims to have more than a billion monthly users.
Youtube is collectively watched for more than 1 billion hours each day.
The videos are uploaded on Youtube at a rate of more than 500 hours of content per minute when last reported in 2019.
YouTube – Online and Social Media Presence
YouTube is actively present on Facebook, Twitter, Instagram, Pinterest, Crunchbase, etc. In order to know more about this video-sharing company, you can check its profile present at various above-mentioned websites.
YouTube – Competitors
The top competitors of YouTube are Netflix, Hulu, and Vimeo.
Netflix
It is the biggest competitor of YouTube. Netflix is headquartered in Los Angeles, CA, USA, and was founded in 1997.
Hulu
It is perceived as one of the top competitors of YouTube. Hulu is headquartered in Santa Monica, CA, USA, and was founded in 2007.
Vimeo
It is also one of the biggest competitors of YouTube. Vimeo is headquartered in New York, NY, USA, and was founded in 2004.
YouTube – Future Plans
As mentioned by the current YouTube CEOSusan Wojcicki in YouTube’s official blog, YouTube’s priorities for 2021 include growing the creator economy, helping people learn new skills, and building for the future of YouTube. The CEO also puts stress on working in collaboration with Governments around the world, in accordance with the regulatory policies of different countries.
YouTube is also planning to come up with shopping options on the YouTube platform. The feature is already being tested now, and we can expect to shop via YouTube soon!
FAQ
Who is the founder of YouTube?
Jawed Karim, Chad Hurley, and Steve Chen founded YouTube on 14 February.
What company did the founders of YouTube work for before starting up YouTube?
The three founders worked at Paypal before founding youtube in 2005.
Who is YouTube’s biggest competitor?
Twitch, IGTV, and TikTok are some of the biggest competitors of YouTube.
The new startup ideas are booming these days. Their early age makes for a great opportunity for investments.
This funding helps the startup to grow and the investors get to enjoy the profits. This is a high-risk market. But if it goes well, it is bound to lead towards high rewards as well.
Nowadays, many young social media entrepreneurs have started investing in startups. One such example is Ranveer Allahabadia.
The young YouTuber, motivational speaker, and, podcaster has contributed to the funding of many startups. For example- Ready Set Jet, Qoohoo, Sahicoin, HYPD, etc.
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Ranveer, popularly known as BeerBiceps is a 29-year-old social media entrepreneur, hailing from Mumbai. He is also a YouTuber, motivational speaker, and popular podcaster. He is soon to be an author as well.
Ranveer belongs to a family of doctors. He, himself has done Engineering in electrical and telecommunications. His journey in the digital space began in 2014 when he started a YouTube channel. There, he shared his own journey of weight loss and fitness.
Along with fitness, he also made videos related to men’s fashion and lifestyle. With time and continuous efforts, his channel gained popularity and subscribers started to pour in. A channel that started as his personal journey is now one of India’s most popular fitness YouTube channels.
After that, he started his podcast in the year 2019. The podcast is named ‘TheRanveerShow’. This is one of the most famous podcasts in India. Here, he invites guests and discusses their success and failure stories throughout their lives.
He has had conversations with many popular celebrities on his podcast. These include Priyanka Chopra Jonas, Arnold Schwarzenegger, Ayushmann Khurrana, Dwayne Bravo, and many more.
Ranveer Allahabadia is a proud founder of his company BeerBiceps Pvt. Ltd. Also, a co-founder of Level, BigBrainco., and Monk Entertainment. Overall, these years, Ranveer has made a great place for himself in the digital space.
Startups Funded by Ranveer Allahabadia
Ranveer is a young popular entrepreneur in the digital space. He is a growth seeker who likes to explore new things. As an entrepreneur, he believes in certain ideas that the new-age startups come up with.
Here are the startups funded by him:
Sahicoin
Sahicoin – Ranveer Allahabadia Funded Startup
It is a crypto native social networking startup about crypto, founded in the year 2021. It has a network of experts and enthusiasts of crypto. It offers the latest crypto news and also gives recommendations for investments.
The idea of crypto is gaining great popularity in the market. But many people find it hard to understand. So, this startup provides simple and understandable information from the experts. This helps people to learn, understand, and make better investing decisions.
Ranveer is one of the investors in this startup. He shares the space with many other popular names. For example – Suresh Raina, Kunal Shah, Naveen Kukreja, etc.
Ready Set Jet
Ready Set Jet – Ranveer Allahabadia Funded Startup
It is a beauty startup, founded in the year 2019. The brand aims to empower women with easy-to-use beauty products and education. It was born in Los Angeles and has offices in India as well.
The products of this startup are vegan and cruelty-free. All their products, including makeup, have skincare built in them. They have products that allow you to enjoy the benefits of 2-4 different products in one. Their natural and easy-to-use products are perfect for modern women.
Ranveer Allahabadia is an investor in the brand. Along with the investment, he is also helping them with their expansion in India.
It is a social platform startup, founded in the year 2020. It empowers the creators to create engaging content and experience for their followers. The app allows the creators to launch their private community with a focus on monetization.
It is a one-stop solution for the creators. It helps them manage, organize and monetize their community. The app aims to make engagement more comprehensive and scalable.
Being a social media influencer and an entrepreneur, Ranveer has funded this startup. He shares the space with Kunal Shah, Rohit Bansal, Tanmay Bhat, and more.
Stage
Stage OTT – Ranveer Allahabadia Funded Startup
It is a regional OTT platform, launched in the year 2020. The platform offers content in Haryanvi and Rajasthani languages. It aims to increase the content from other regional languages as well.
The main target for this platform is to reach a massive audience who prefer content in their regional languages. One can watch standup comedy shows, poetry shows, entertaining shows, etc. here.
Ranveer is one of the investors in this regional OTT platform of India.
HYPD
HYPD – Ranveer Allahabadia Funded Startup
It is a platform for creators launched in the year 2020. This platform allows creators to launch their multi-brand stores in merely thirty seconds.
It is like a marketplace owned by digital creators. The main aim of this startup is to help the creators become creator-preneurs. In this way, they will be able to create a sustainable source of income for themselves.
Ranveer Allahabadia is one of the popular entrepreneurs who has invested in this startup. Many other influencers and digital creators have invested in it. For example- Tanmay Bhat, Dhvani Bhanushali, etc.
The creator’s industry is not getting more and more interested in startup investing. Being young achievers, they are able to understand the value of new innovative ideas. They have gained great experiences in their fields at a young age. So, investing in startups proves to be a great opportunity for profits as well as learning.
Conclusion
Ranveer Allahabadia was just an ordinary Engineering student. Now, however, he has become a name known to all in India. It is his consistency, dedication, and zeal to learn new things that have made him what he is today.
There is no area in the digital space that he has not touched. Sharing his personal journey made him a popular YouTuber. After that, there was no stopping. He became a motivational speaker and gave leadership lessons. This made him a great source of encouragement for the youngsters.
Soon, after gaining so many roles in this pocket, he turned into an entrepreneur. He is now an investor for many startups (as mentioned above). He is like a role model for many youngsters. After all, there is no role that this young engineer turned into an investor has not played well.
FAQs
Who is Ranveer Allahabadia?
Ranveer Allahabadia is popular as BeerBiceps. He is a YouTuber, motivational speaker, and popular podcaster.
What is Ranveer Allahabadia’s age?
Ranveer Allahabadia is 29 years old. He was born on 2 June 1993.
What are the startups funded by Ranveer Allahabadia?
Startups funded by Ranveer Allahabadia are:
Sahicoin
Ready Set Jet
Qoohoo
Stage
HYPD
What is the net worth of Ranveer Allahabadia?
Ranveer Allahabadia has a net worth of $6 Million.
YouTube, a social media platform that has been providing creators with an opportunity to reveal their talent. The creators from all over the world have received an equal space to show what they are best at. There have been numerous people who have transformed their lives through Youtube. A few have even brought change to others’ lives. So, we can say that YouTube has offered a hell of a lot of varied content to the audiences. Moreover, it has been adding new features every time to make the space more accessible and preferable too, especially for the creators.
YouTube is a social platform owned and managed by Google and is headquartered in California, United States. The social media platform was launched in February 2005, and was started by three people, Steve Chen, Chad Hurley, and Jawed Karim. Around one billion users visit the platform every month making it the second most visited website.
It provides features in video creation through quality and formats variation, content accessibility, live streaming, comment system, and localization as well. The various services offered by Youtube include Youtube Kids, YouTube Community, YouTube Movies, YouTube Music, YouTube Premium, YouTube Shorts, YouTube Stories, YouTube TV, and TestTube. Mainly, the platform targets all groups of people ranging from kids to senior citizens.
All About the new Youtube Creator Program for Individual Journalists
As suggested by the name, this program started by YouTube is an initiative for the prospering digital news ecosystem to support individual journalists. The program includes training of the journalists who will report on current affairs and rely on modern technologies and digital videos.
Further, the program provides the journalists with training on several topics such as video production, grants to fuel capabilities, YouTube best practices, entrepreneurship with people around the world, and access to dedicated support from specialists concerned with this field.
Also, the program will be focusing on training the participants who will be representing 25 different nations speaking 20 languages. They will report on topics that include national politics, local news, and issues about marginalized communities.
What does The Youtube Creator Program Offer To Journalists?
Well, the Creators Program by YouTube is a bundle of several offerings to the independent journalists, thereby supporting them financially and technically too. The features of the program are beneficial for the present and future as well. So, let’s see the features of the program:
Grants
The program will select about 40-60 journalists globally. After which, the selected participants will receive a grant of $20,000 to $50,000 (In rupees, it’s up to 37 lakhs). Moreover, it will depend on their country of residence.
Best Practices Training
The participants selected for the program will receive training on various topics such as entrepreneurship, video production technicalities, and YouTube best practices. The curriculum of the program is designed in partnership with Northwestern University Medill School of Journalism, Media, Integrated Marketing Communications.
The main goal of this YouTube creator program for individual journalists is to build a strong, strategic, empirical understanding of video production and build a large digital audience. The selected journalists will offer to work with YouTube in order to collect the best practices available for independent journalism so that they get enough knowledge of the program.
YouTube Specialist Support
The best part of this program is that the program offers one-on-one coaching and support from a YouTube specialist to the ones selected. Well, now the question arises, who are these specialists? So, they are the ones who have broad knowledge and experience working with newsrooms and creators to expand their business on the mentioned platform and grow their audience as well. Also, specialists are located around the world.
The goal of this Creators program is to provide training to the journalists about digital content creation, video production techniques, and to grow an online audience. The participants need to have a vivid understanding of the technicalities and practical aspects as they reach the end of the program. On completion, they will get an opportunity to work with YouTube to apply their learnings and practices to the broader news industry to analyze the output from the program.
Eligibility Criteria For YouTube Creator Program Application
Those journalists who fulfil the eligibility criteria can apply for this YouTube Creator Program. But before that, make sure you read these guidelines in order to know how the application process works. These are:
The first and foremost step in this program is that your Google Account must be verified with 2-step authentication.
Your YouTube channel must follow the required guidelines then only, your channel will be standardly reviewed for checking whether the channel fulfils the guidelines or not. Make sure there aren’t any active community guidelines strikes on your channel.
Make sure your channel meets the subscriber’s count and public watch hour threshold. After this, sign the Terms & conditions for the program and monetize your channel.
If your channel doesn’t meet the data, click on “Notify me when I’m eligible” to get the valid email.
After signing in, you’ll be marked done and then, sign on the “Review Partner Program terms” card.
Connect your AdSense account in order to get paid. Make sure you have one already and link your channel with it. Now, after finishing this, sign on the “Sign up for Google AdSense” card.
You’re almost signed in with the YouTube Partner Program terms. After this, put your application in the review queue. The content of your channel will be reviewed and will check whether it follows the guidelines or not.
Once you’re accepted, set up ad preference and facilitate the monetization on your channel.
Indian Participants of The Youtube Creator Program for Journalists At Present
At present, 49 people are working with YouTube from all over the world. Out of which, six belong to India. The Indian participants who are a part of the Creators program are Anubha Bhonsle, Pari Saikia, Prema Sridevi, Rohit Upadhyay, Sehar Qazi, and Tanzil Asif.
YouTube, along with the announcement of this program, took the initiative to flourish journalism and support journalists as well. The motive behind training journalists is to give a wing to journalism to report authentic issues digitally. Also, the technical knowledge will enhance the quality of the reports provided by the journalists.
YouTube has become the most preferred platform by video creators to manage their content in their way. So, observing the preferability and inclination towards the platform, YouTube decided to back the journalists with training that includes a few necessary elements that a journalist should have. So, now the independent journalists are geared up to offer actual, authentic content to the users.
FAQs
What is the Youtube Creator Program for Journalists?
The program by YouTube is an initiative for the prospering digital news ecosystem to support individual journalists.
What will the Youtube Creator Program offer to journalists?
Yoitube program for journlaist will offer grants, Best Practices Training and Youtube specialist support.
Are there any indian journalist for Youtube Creator Program for Journalists?
Yes, at prenset 49 people are working with YouTube from all over the world. Out of which, six belong to India.
Alan Joseph
