Tag: Yoast SEO

  • 8 Best SEO Plugins For WordPress to Use in 2022

    SEO plugins are tools used for adding extensible features for content management systems, browsers, and software solutions. An SEO plugin helps in expanding the scope of the source content with special tasks and functions which affect search engine optimization, website analysis, and several other aspects. It offers features such as keyword optimization, sitemap creation, meta tag creation, and analytics tracking to improve a website’s visibility and ranking on search engine result pages (SERPs). SEO Plugins are quite helpful when people are working on platforms like WordPress.

    To help website owners optimize their sites for search engines, there are numerous SEO plugins available for WordPress. Using SEO Plugins for WordPress, one can compliment the features of their website and blogs that helps to rank higher in search engines like Google, Bing, Yahoo, etc. These plugins offer a range of tools and features to improve a site’s visibility and ranking on search engine result pages (SERPs). From keyword optimization to sitemap creation, these plugins can help streamline the SEO process and drive more traffic to a website. In this blog, we will discuss some of the most popular SEO plugins for WordPress.

    WIDGET: leadform | CAMPAIGN: Link Building

    Best SEO Plugins For WordPress

    1. Yoast SEO
    2. SEOPress
    3. W3 Total Cache
    4. All In One SEO Pack
    5. Broken Link Checker
    6. Rank Math
    7. The SEO Framework
    8. Redirection

    Yoast SEO

    Website Yoast.com/wordpress/plugins/seo
    Rating 4.7/5
    Best For Optimizing your WordPress website for search engines

    Yoast SEO Plugin - Best SEO Plugins For WordPress
    Yoast SEO Plugin – Best SEO Plugins For WordPress

    Yoast SEO is one of the most famous SEO plugin software for WordPress that most people would come across. Well, it is the best because it serves its best features to the users and helps them make their content complete. Yoast SEO’s major advantages would include its easy optimization on the website so that better search results are performed.

    Unlike other SEO plugins, Yoast SEO has the benefit of additional features like content analysis, meta title and description, managing duplicate content, XML sitemap creation and other such important parameters. However, other SEO plugins seems to be as good as Yoast SEO. Keeping all things aside Yoast SEO has been provided for free but there is also a subscription option that offers more advanced features.

    Yoast SEO Tutorial

    Features of Yoast SEO:

    • You can set a focus keyword for each page or post and Yoast SEO will analyze your content to make sure it is optimized for that keyword.
    • Analyzes your page content for keywords, readability, meta descriptions, and other SEO factors.
    • Generates an XML sitemap for your website and makes it easier for search engines to crawl and index your pages.
    • Provides you with recommendations on how to improve your content for search engines.
    • Insights into how your content is performing in terms of readability and SEO.
    • Provides a preview of how your page will appear in search results, and gives you the option to edit your title tags and meta descriptions.

    Pricing Plan:

    Yoast SEO offers a Free plan and two pricing plan that include Yoast SEO Premium plugin and Plugin subscription. Pricing details of each plan is given below:

    Plan Yearly Pricing
    Yoast SEO Premium plugin $99 USD / year (ex. VAT)
    Plugin subscription $229 USD / year (ex. VAT)

    SEOPress

    Website www.seopress.org
    Rating 4.2/5
    Best For Large websites to cope with heavy traffic and extensive content

    SEOPress - Best SEO Plugins For WordPress
    SEOPress – Best SEO Plugins For WordPress

    If you are looking for the most powerful WordPress SEO plugin then SEOPress might be most suitable for your work. SEOPress also helps improve traffic to your website, improve social sharing, add schemas, along with many additional features. With SEOPress, you can enjoy the complete white-labeling experience – even with the free version – without leaving any footprints. This SEO plugin is simple, fast and powerful, allowing you to take care of all your SEO requirements, from breadcrumbs to redirects, schema and sitemaps.

    Like Yoast SEO, it comes with a beginner-friendly setup. However, some things that make a difference between SEOPress and Yoast SEO is that SEOPress is much more affordable and has unlimited website capabilities.

    Features of SEOPress

    • It helps in recognizing and focusing on the keywords that hold the most significance to your intended audience.
    • Provides tools for local SEO optimization and allows you to improve your website’s visibility and ranking in local search results.
    • You can customize your metatags to match your content and target keywords.
    • It is regularly updated to ensure it is compatible with the latest WordPress releases and provides the best possible performance.
    • It includes a keyword analysis tool that helps you identify relevant keywords for your content.
    • You can optimize your content, such as images, videos, and other media, to improve your website’s visibility in search results.

    Pricing Plan:

    SEOPress offers a Free plan and three pricing plan that include SEOPress PRO, SEOPress Insights and SEOPress Bundle. Pricing details of each plan is given below:

    Plan Yearly Pricing
    SEOPress PRO $49 / year (ex. VAT)
    SEOPress Insights $99 / year/ site (ex. VAT)
    SEOPress Bundle $128 /year (ex. VAT)


    Start Using SEOPress Now


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    W3 Total Cache

    Website WordPress.org/plugins/w3-total-cache
    Rating 4.6/5
    Best For Improving website speed

    W3 Total Cache - Best SEO Plugins For WordPress
    W3 Total Cache – Best SEO Plugins For WordPress

    W3 Total Cache not only improves the SEO and increases the overall user experience but helps maintain other significant features too. W3 Total Cache plugin helps improve website performance and adds valuable benefits like integrating with best practices.

    W3 Total Cache can handle huge loads of traffic without crashing which is also a major advantage of it. If you want a powerful SEO tool then there is none better than W3 Total Cache.

    W3 Total Cache plugin is used by many websites like Mashable, Matt Cutt’s blog and many other websites use the plugin.

    W3 Total Cache Overview

    Features of W3 Total Cache

    • It is compatible with WordPress multisite networks to manage cache settings for all sites from one central location.
    • It reduces the size of HTML, CSS, and JavaScript files by removing unnecessary characters and combining multiple files into one.
    • Caches all the pages of your website to reduce the load time for returning visitors.
    • It allows you to easily set up browser caching to reduce the load time of your website.
    • Detailed reports and analytics on your website’s performance, including cache statistics and performance metrics.
    • Removes unnecessary data, such as post revisions and trashed posts, and helps improve site performance.

    Pricing Plan:

    W3 Total Cache offers a Free plan but with limited features. The pro version on the other hand, has been made available only in-app and has got all the features that you want. Pricing details of Pro plan is given below:

    Plan Pricing
    W3 Total Cache $99/year or $8.25/month

    All In One SEO Pack

    Website Aioseo.com
    Rating 4.7/5
    Best For Optimize WordPress websites and content for search engines

    All In One SEO Pack - Best WordPress SEO Plugins
    All In One SEO Pack – Best WordPress SEO Plugins

    All In One SEO Pack is such a plugin that allows users to import SEO data from third-party plugins. This process helps in utilizing the most powerful and much better SEO tool for your work. However, the Yoast SEO plugin also has the option to import and export tool. But, the main reason why All In One SEO Pack becomes worth it is that there is a free version of it.

    If you want a WordPress SEO plugin that can perform all the basic functions then All In One SEO Pack might do the job for you and that too lower your cost and expenses. However, there is a paid version of it that allows users to get access to some extra features such as social media integration, headline analyzer, smart schema markup, custom breadcrumbs, user access control and more.

    All In One SEO Pack is the simplest WordPress SEO plugin that you will ever come across. Only because of its ease of use, better user experience, and good control over various features makes it a standout WordPress SEO over others.

    Features of All In One SEO Pack:

    • It helps to tell search engines which pages to crawl and which pages to ignore using the robots.txt file.
    • Optimizes images by adding alt tags and other relevant information to help search engines better understand the content of your images.
    • It provides schema markup to generate rich snippets and other special search results.
    • Generates an XML sitemap for your website to help search engines better crawl and index your content.
    • Conducts detailed keyword analysis to help you understand what keywords your site is ranking for.
    • Helps to optimize the title and meta description of your pages and posts for search engines.

    Pricing Plan:

    All In One SEO Pack offers a Free plan but with limited features and four pricing plan that include Basic, Plus, Pro and Elite. Pricing details of Pro plan is given below:

    Plan Yearly Pricing
    Basic $49.60/year
    Plus $99.60/year
    Pro $199.60/year
    Elite $299.60/year


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    Website WordPress.org/plugins/broken-link-checker
    Rating 4.1/5
    Best For Finding broken links present on website

    Broken Link Checker - Best WordPress SEO Plugin
    Broken Link Checker – Best SEO Plugins For WordPress

    Broken Link Checker is a WordPress SEO plugin that is responsible for monitoring all internal and external links to your website. However, its other functional areas include SEO optimization and enhancing user experience.

    It is such a plugin that allows users to check all comments, posts, and links that may or may not be removed or modified. To use the Broken Link Checker, the user must download the zip file on their computer and then activate it through WordPress to use it.

    It is a useful tool that checks web pages for dead links and reports if any hyperlinks are found. All in all, it is such a tool that should be included on your computer if you are working in WordPress.

    • Analyzes the links and provides detailed information on the type of error, location, and source of the problem.
    • It can verify that links are valid and active, and identify those that are broken or no longer exist.
    • Classifies the links into different categories like internal links, external links, and broken links.
    • It monitors all the links in real time and reports any broken or dead links instantly.
    • You can customize the frequency of checks, the number of links to be checked, and the types of links to be monitored.
    • It allows you to check multiple links at once, saving time and effort compared to manual checks.

    Pricing Plan:

    Broken Link Checker is a Free to use WordPress SEO plugin.

    Rank Math

    Website Rankmath.com
    Rating 4.9/5
    Best For Best SEO Plugin for WordPress

    Rank Math - Best SEO Plugin For WordPress
    Rank Math – Best SEO Plugins For WordPress

    RankMath is a powerful and user-friendly SEO plugin for WordPress. It helps to optimize a website for search engines and improve its ranking on search results pages. It provides features for optimizing various aspects of a website, including keywords, meta descriptions, title tags, images, content, and more.

    RankMath helps to improve the visibility of a website and increase its traffic, which can lead to more leads and sales. It provides real-time analysis and feedback on the optimization of each page. This makes it easy to identify and fix any issues that may be affecting the website’s search engine ranking. The detailed tutorials and guides make it accessible for even novice users to improve their website’s SEO.

    Features of Rank Math:

    • Analyzes the content of a page to determine the best keywords to target for optimization.
    • Provides real-time analysis of the optimization of each page and offers suggestions for improvement.
    • Automatically adds alt tags and proper image file names for better image SEO.
    • Helps to optimize meta descriptions and title tags for maximum visibility in search engine results pages.
    • Adds schema markup to improve the appearance of a website’s search engine result snippets.
    • It allows for easy redirections to be set up and managed, helping to avoid broken links and 404 errors.

    Pricing Plan:

    RankMath offers three pricing plan that include Business, Agency and Pro. Pricing details of each plan is given below:

    Plan Yearly Pricing
    Business $499/year
    Agency $199/year
    Pro $59/year


    Try RankMath Now

    The SEO Framework

    Website Theseoframework.com
    Rating 4.9/5
    Best For Optimize your WordPress website for SEO

    The SEO Framework - Free SEO Plugin for WordPress
    The SEO Framework – Free plugin for WordPress

    The SEO Framework is a free plugin for WordPress. It offers a range of SEO optimization features, including automated title tags, meta descriptions, and structured data. This plugin helps the website owner to optimize their website for search engines and improve their search engine ranking.

    It uses a set of best practices and algorithms to generate optimized content and structure. This makes it easier for search engines to crawl and index a website. The tool comprises of numerous advanced features, including schema markup, which elevates the visual appearance of a website’s snippets on search engine results pages (SERPs).

    Features of The SEO Framework

    • It can add noindex and nofollow tags to pages and posts, which helps to control how search engines crawl and index content on a website.
    • Automatically generates canonical URLs to prevent duplicate content issues.
    • Helps to identify keywords and phrases relevant to the content and optimize the pages and posts for those keywords.
    • Supports a range of structured data types, including article, product, event, and recipe schema.
    • Generates an XML sitemap to help search engines to find and crawl all the pages on a website.
    • Automatically generates title tags and meta descriptions for each page or post.
    Complete RankMath Tutorial | SEO Tutorial For Beginners

    Pricing Plan:

    The SEO Framework offers a Free plan and three pricing plan that include Pro, Business, and Agency. Pricing details of each plan is given below:

    Plan Yearly Pricing
    Pro $7/month, paid yearly
    Business $17/month, paid yearly
    Agency $27/month, paid yearly

    Redirection

    Website www.wordpress.org/plugins/redirection/
    Rating 4.4/5
    Best For Managing and tracking all 301 redirects on website

    Redirection - Best WordPress SEO Plugin
    Redirection – Best WordPress Plugin

    Redirection is a popular WordPress plugin that allows you to easily manage and track all the 301 redirects on your website. This means you can redirect visitors from an old URL to a new URL, preserving search engine rankings and traffic.

    The plugin has a simple and intuitive interface for managing redirections. This makes it easy for you to create, edit and delete redirections with just a few clicks. You can maintain a website’s SEO ranking by redirecting traffic from old, outdated URLs to new, relevant URLs. This helps prevent 404 errors and ensures search engines can find the correct pages.

    Features of Redirection

    • Tracks the number of hits each redirection receives to monitor the effectiveness of each redirection.
    • You can create custom redirects for specific URLs to redirect users to the right page.
    • It supports API integration to automate the process of creating and managing redirections.
    • It keeps a log of all redirections and provides detailed information about each redirection, such as the type of redirection and the number of hits.
    • Send notifications when certain conditions are met, such as a 404 error.
    • It allows you to set up certain conditions for redirection.

    Pricing Plan:

    Redirection is a Free to use WordPress SEO plugin.

    Conclusion

    The use of SEO plugins for WordPress is a crucial component for anyone looking to improve the search engine optimization of their website. With the ever-changing algorithms of search engines, having an SEO plugin that keeps up with the latest industry trends is essential for a website’s long-term success.

    When it comes to choosing the best SEO plugin for your WordPress website, it’s important to consider your specific needs and goals. Some plugins may have more advanced features, while others may have better user interface or customer support. By conducting thorough research and comparing the various options, you can make an informed decision on which plugin will provide the best results for your website.

    FAQs

    What is WordPress SEO plugin?

    A WordPress SEO plugin is a software tool designed to improve the search engine optimization (SEO) of a website built with WordPress.

    Why are SEO plugins needed?

    SEO plugins help rank a website and help bring a large number of traffic. Other than that SEO plugins add some valuable functionality to your website allowing you to control important activities.

    Some of the most popular SEO plugins for WordPress are:

    • Yoast SEO
    • SEOPress
    • W3 Total Cache
    • All In One SEO Pack
    • Broken Link Checker

    What do SEO plugins do?

    SEO plugins for WordPress perform several tasks to help optimize a website for search engines, including:

    1. Generating and managing meta tags
    2. Creating and submitting sitemaps
    3. Analyzing and optimizing content for keywords
    4. Managing and redirecting broken links
    5. Integrating with social media for sharing and indexing
    6. Providing insights and suggestions for improving site ranking.

    The ultimate goal of an SEO plugin is to increase a website’s visibility, traffic, and ranking on search engines like Google.

    Does WordPress need SEO plugins?

    While WordPress is designed with basic SEO in mind, the use of an SEO plugin can improve a website’s optimization and visibility in search engines. The plugin can provide additional features and functionality, such as keyword analysis, meta tag generation, and sitemap creation, which are not built into the core WordPress platform.

    For those looking to maximize their website’s search engine optimization, an SEO plugin is recommended. However, it is not strictly necessary for a basic WordPress site to function. The choice to use an SEO plugin ultimately depends on the individual’s specific needs and goals for their website.

    Is Yoast SEO free?

    Yes, there is a free version of the Yoast SEO plugin available for WordPress. This version provides basic SEO functionality and a good option for small and basic websites.

    However, there is also a premium version of Yoast SEO available, which provides additional features, such as real-time content analysis, social media previews, and advanced redirect management. The premium version is a better option for more complex websites and those looking to enhance their search engine optimization efforts.

    Are all SEO plugins for WordPress the same?

    No, all SEO plugins for WordPress are not the same. Each plugin has its own features, functionality, and level of support. Some plugins may be better suited for specific types of websites or SEO needs. It’s important to research and compare different plugins to determine which is the best fit for your website.

    Are SEO plugins for WordPress free?

    Some SEO plugins for WordPress are free, while others are premium and require a paid subscription. The free versions typically provide basic SEO functionality, while the premium versions may offer additional features and support.

  • Top 15 Local SEO Tools To Improve Local Search Rankings in 2023

    Having a strong local SEO presence is essential for businesses that have physical locations, whether it operates locally or globally, in order to draw customers to their store.

    Local SEO is the process of optimizing your business’s online presence to rank higher in search engine results for geographically-related queries. This type of SEO is crucial for businesses with brick-and-mortar locations, as it helps to increase visibility to potential customers within the immediate area.

    Local SEO is an essential aspect of digital marketing for businesses with a physical location. To improve your local SEO, it’s important to use a variety of tools that can help you optimize your online presence and drive more foot traffic to your storefront. In this blog, we will be discussing various local SEO tools that can help you improve your search engine rankings, manage your online reputation, and gain valuable insights into your target audience.

    From keyword research tools to citation builders, local SEO audit tools, and more, we will explore the best options available to help you boost your local search visibility. We will also discuss how to use these tools effectively and how to integrate them into your overall SEO strategy. Whether you’re a small business owner or a marketing professional, this blog will provide valuable information on the tools you need to improve your local SEO and drive more customers to your door.

    Top 15 Best Local SEO Tools

    Moz Local
    Listing Management Tool by Semrush
    BrightLocal
    Whitespark
    Synup
    GeoRanker
    Google My Business
    Chatmeter
    GrowthBar
    Yext
    Ahrefs
    Google Search Console
    Screaming Frog
    WooRank SEO
    Yoast SEO

    Moz Local

    Rating 4.3 out of 5
    Best For Local businesses, in-house marketing teams, and agencies focused on local SEO.
    Free Trial Not Available
    Moz Local - Best Local SEO Tool
    Moz Local – Best Local SEO Tool

    Moz Local is the top-rated local search engine optimization tool. With a decade of experience as a leader in SEO software, you can be confident in its data and methodologies. Moz Local is beneficial for both small and large businesses, as it increases visibility by making sure their listings are accurate and consistent.

    The Moz Local service helps you control your business profile and reputation across various search engines and social media outlets to assist customers in selecting your business. Automated listing management, duplicate deletion, locational data distribution, and reputation management are just a few ways to maintain accurate listings on the most important sites, respond to reviews, and post updates and offers. Increase your online presence and make it easier for customers to find you with minimal effort and time.

    Features of Moz Local

    • It automatically identifies duplicate listings and deletes that listing after verification.
    • Provides instant notifications and alerts whenever any new review is added to any social media site.
    • Direct integration with Google and Facebook helps to publish a local listing seamlessly.
    • It allows businesses to monitor and manage their online reputation by tracking reviews, ratings, and feedback across different platforms.
    • Businesses can improve their local search rankings by optimizing their listings and citations.
    • Provides insights and analytics on how listings are performing, and how they compare to competitors.
    • It helps businesses optimize their listings with keywords, descriptions, and photos, to improve visibility and attract more customers.

    Pros:

    • Google and Facebook integration
    • Sentiment analysis
    • Powerful reporting and analytics
    • Automated duplication deletion
    • Alerts and notification
    • Free trial is available
    • Free Listing score

    Cons:

    • Add-ons are only available for US locations
    • Pricing varies depending on region

    Moz Local Pricing

    Plans Pricing
    Lite $14/month
    Preferred $20/month
    Elite $33/month

    Listing Management Tool by Semrush

    Rating 4.7 out of 5
    Best For Managing local listings, reviews, and local pages
    Free Trial 30-day
    Listing Management Tool by Semrush
    Listing Management Tool by Semrush

    Semrush is an excellent software-as-a-service option for managing online visibility, assisting with more than just local SEO. This comprehensive SEO tool helps you boost your online visibility to customers worldwide. This tool can be used for various marketing services, including PPC, SMM, Keyword Research, PR, Content Marketing, SEO, Competitive Research, Marketing Insights, and Campaign Management.

    Semrush has also developed a local listing management tool in collaboration with Yext, which is a digital platform to manage your listings, reviews, and local pages. With local this listing management tool, you can update your business data on the most important directories. After your listings become active, you can monitor and update them to make sure they are the same and accurate on all platforms. You can use their data distribution feature to share your business information on social media sites.

    Features of Listing Management Tool by Semrush

    • The tool allows businesses with multiple locations to manage their listings from one central location.
    • It provides automated alerts for any changes in the business information on different platforms and allows businesses to take quick action to resolve any issues.
    • Provides suggestions for optimization of business listing on different directories and platforms
    • Detailed analytics and reporting on the performance of business listings, including data on traffic, conversions, and reviews.
    • It helps to monitor and respond to customer reviews across multiple directories and platforms.
    • It allows businesses to update their business information on platforms such as Google My Business, Bing Places, and Facebook.

    Pros:

    • 70+ worldwide directories
    • Easy-to-use interface
    • Knowledge base articles
    • Excellent support
    • Free local listing check
    • Affordable rate

    Cons:

    • It only gives you data for Google

    Semrush Listing Management Tool Pricing

    Plans Monthly Price Yearly Price (Save upto 17%)
    Pro $119.95 monthly $99.95 monthly
    Guru $229.95 monthly $191.62 monthly
    Business $449.95 monthly $374.95 monthly

    BrightLocal

    Rating 4.8 out of 5
    Best For Improving local search performance
    Free Trial 14-day
    Brightlocal - Best Local SEO Tool
    Brightlocal – Best Local SEO Tool

    BrightLocal is a local SEO tool that helps businesses and digital marketing agencies improve their online visibility and reach more local customers. With BrightLocal, businesses can track their citations across various directories and platforms, monitor their local keyword rankings, and manage their online reviews. This information can then be used to improve local SEO efforts and increase visibility in local search results.

    It provides a suite of tools and services to help businesses improve their online visibility, track their local rankings, and manage their online reputation. Its reputation management tools help businesses track their online reviews and respond to them in a timely manner.

    Features of BrightLocal

    • This tool analyzes a business’s website and provides recommendations on how to optimize it for local search.
    • Local citation tracking feature that helps businesses track where their business is listed on local directories and websites.
    • It helps to track how a business is ranking for specific keywords in local search results.
    • It allows businesses to manage their Google My Business listing and optimize it for local search.
    • Businesses can track and manage their online reviews across various platforms, such as Google and Facebook.
    • Provides businesses with data on the most relevant local keywords for their industry and location.

    Pros:

    • 14-day free trial is available
    • Google my business profile audit
    • Reports of Local SEO
    • Citation builder
    • Huge learning resources are available
    • Excellent customer support

    Cons:

    • Credit-based local search grid
    • Some users find that the platform is slow

    BrightLocal Pricing

    Plans Monthly Price Yearly Price (Get 2 months free)
    Single Business $29 per month $24.17 per month
    Multi Business $49 per month $40.83 per month
    SEO Pro $49 per month $65.83 per month

    Whitespark

    Rating 4.6 out of 5
    Best For Local citation fined, Local SEO ranking, reputation building
    Free Trial 14-day
    Whitespark - All in One Local SEO Tool
    Whitespark – All in One Local SEO Tool

    WhiteSpark is a all in one local SEO tool to help businesses improve their local SEO presence. Its services include generating and managing citations, creating and optimizing Google My Business listings, checking local SEO rankings, reputation management and providing local SEO audits and reporting. Citations are mentions of a business’s name, address, and phone number (NAP) on other websites. Having accurate and consistent citations can help improve a business’s visibility in local search results.

    The audit and reporting tool of WhiteSpark can help businesses identify areas where they can improve their local SEO. For example, the tool can identify missing or incorrect citations, and provide suggestions for how to fix them. The audit also provides insights on how to improve on-page optimization and content, identify technical issues such as site speed and mobile-friendliness, and recommend how to get more reviews.

    The New, Drastically Improved, WhiteSpark Local Citation Finder

    Features of WhiteSpark

    • Businesses can build backlinks and improve their visibility in search results and drive more traffic to their website.
    • Businesses can create and optimize their Google My Business listings through this tool.
    • It Identifies the best keywords to target in the local SEO efforts to improve the visibility in search results.
    • Helps to get more customer reviews to build trust with potential customers.
    • It finds missing or incorrect citations and provides suggestions for how to fix them.
    • It helps businesses generate citations on relevant websites and ensure that their business information is accurate and consistent across all citations.

    Pros:

    • Free Google review link generator
    • Blog and video resources to learn
    • One time fee
    • Local rank tracker
    • Citation builder
    • Free tools are also available

    Cons:

    • No integration with social media platforms
    • Some citation work is outsourced from the third party

    WhiteSpark Local Citation Finder Pricing

    Plans Monthly Price Yearly Price (Save 20%)
    Starter $0 $0
    Small Business $39 per month $33 per month
    Specialist $49 per month $41 per month
    Agency $59 per month $49 per month
    Enterprise $149 per month $124 per month

    Synup

    Rating 3.9 out of 5
    Best For Online listings & reputations management
    Free Trial 30-day
    Synup - Local SEO Tool
    Synup – Local SEO Tool

    Synup is a valuable tool for businesses looking to improve their visibility and reach in local search results. By providing an all-in-one platform for managing and optimizing online listings, businesses can make sure that they are easily found by customers online.

    Synup helps businesses with local SEO by providing a suite of tools that allow businesses to manage and optimize their listings on various directories and platforms. This includes updating business information, such as an address, phone number, and hours of operation, as well as adding photos, videos, and customer reviews. It helps businesses track and improve their local citations, which are mentions of their business name, address, and phone number on other websites.

    Features of Synup

    • AI-assisted content idea generator to help your business to grow on social media.
    • Analytics and reporting features that help you to track your online visibility and performance across different platforms.
    • Local citation service to claim, verify, and optimize the listings.
    • It allows users to integrate its platform with other business systems, such as CRM and marketing automation tools.
    • Helps to take a closer look at online customer reviews and consistently monitor user engagement.
    • Easy tracking of marketing performance with clear insights on website visits, phone calls, and business ranking.

    Pros:

    • Task automation
    • Interactive store pages are available
    • Advanced analytics
    • 35+ premium publisher
    • Mobile app is available
    • Free trial is available

    Cons:

    • Poor customer support, no live chat option
    • Pricing is not disclosed

    Cynup Pricing

    You can contact vendor directly for detailed pricing information.

    GeoRanker

    Rating 4.3 out of 5
    Best For Checking keyword ranking based on particular areas
    Free Trial 7-day
    GeoRanker - Local SEO Tool
    GeoRanker – Local SEO Tool

    GeoRanker is a powerful tool for businesses looking to improve their local SEO efforts and increase their online visibility in specific geographic locations. More than 20,000 businesses are already using this tool to increase their local visibility, including booking.com. It is designed to help businesses and organizations optimize their websites, social media profiles, and other online assets to rank higher in search results.

    The tool is helpful in local SEO because it provides businesses with a detailed analysis of their local search rankings, as well as insights into how they can improve their visibility in local search results. It also provides businesses with detailed information about their competitors and how they are ranking in local search results, which can be used to identify areas where they can improve their own SEO efforts.

    Features of GeoRanker

    • You can find and create local citations to help boost your visibility in local search results.
    • It helps you to identify the most relevant keywords for the local market.
    • Provides data on search volume, competition, and suggested keywords.
    • It identifies which websites are linking to your website, and provides data on the quality and relevance of those links to help identify opportunities for improvement.
    • Helps you to understand how your competitors are performing in local search results and provides data on their online presence and marketing strategies.
    • Allows you to optimize your website, create high-quality local citations, and build relevant backlinks to help you rank higher.

    Pros:

    • Automated reports
    • Local Rank checker
    • Complete Google ads audit
    • API Access
    • Free trial on all plans

    Cons:

    • Credit-based pricing system
    • Can’t be accessible through mobile

    GeoRanker Pricing

    Plans Monthly Price
    Pro $99.00 per month
    Agencies $249.00 per month
    Enterprises $490.00 per month

    Google My Business

    Rating 4.6 out of 5
    Best For Creating and updating your Business Profile
    Free Trial Completely Free
    Google My Business - Free Local SEO Tool
    Google My Business – Free Local SEO Tool

    Google My Business is a free tool that allows businesses to manage their online presence across Google, including in search and maps. By optimizing its listing, a business can improve its visibility in local search results. Almost every business in the world that has a physical location is listed on Google. Businesses can create and manage a listing on Google Maps, which includes important information such as business hours, contact information, reviews, and photos.

    It is extremely helpful because it allows businesses to improve their visibility on Google Maps, which is often the first place people look when searching for local businesses. By providing accurate and up-to-date information on GMB, businesses can improve their chances of showing up in search results when people are searching for businesses in their area.

    Features of Google My Business

    • Customers can easily find the location of the business and other valuable information.
    • It provides businesses with analytics and insights into how their listing is performing.
    • Businesses can upload photos and videos of their products, services, and location to help customers get a better sense of what they can expect.
    • It also provides important information such as the business name, address, phone number, website, and hours of operation.
    • Customers can leave reviews on a business’s GMB listing, and businesses can respond to these reviews.
    • Businesses can create posts on their GMB listing to promote special offers, events, or other important information.
    • It allows customers to book appointments directly from the GMB listing.

    Pros:

    • Free to use
    • Mobile app is available
    • Easy integration with other Google products
    • Easy-to-use user interface
    • Robust analytics
    • Help center articles are available

    Cons:

    • Difficult to get customer support

    Google My Business Pricing

    It is Free to use.

    Chatmeter

    Rating 4.5 out of 5
    Best For Review management, listing optimization, and improving customer experience
    Free Trial Available
    Chatmeter - Local SEO Tool
    Chatmeter – Local SEO Tool

    Chatmeter is a reputation management software that helps businesses improve their online visibility and reputation. It does this by providing businesses with tools to track and manage their online reviews, listings, and keywords, as well as providing them with insights on how to improve their local SEO efforts. 1000s of businesses are using Chatmeter to improve the accuracy of their listings in online directories.

    Chatmeter has the ability to monitor and manage online reviews for businesses. It can help businesses track reviews from various sites, such as Google, Yelp, and TripAdvisor, and respond to them in a timely and effective manner. This is important because online reviews can have a significant impact on a business’s local SEO ranking and overall reputation.

    Features of Chatmeter

    • Monitor and manage your online reputation by tracking mentions of your brand across the web.
    • Enables businesses with multiple locations to manage and track their local SEO efforts and online reputation for each location.
    • White Label Reporting to customize and brand reports to share with clients or stakeholders.
    • Gives businesses access to data and insights on their local SEO performance, including their visibility in local search results, ranking for specific keywords, and customer sentiment.
    • Provides businesses with insights into their competition.
    • It allows businesses to track their ranking for specific keywords and identify opportunities for improvement.

    Pros:

    • Mobile app is available
    • Huge learning resources including blogs and videos
    • Voice search optimization
    • Demo is available
    • Reporting and analytics

    Cons:

    • Pricing is not disclosed
    • Social media posting tool is average

    Chatmeter Pricing

    You can contact vendor directly for detailed pricing information.

    GrowthBar

    Rating 4.9 out of 5
    Best For Finding local keyword suggestions
    Free Trial 5-day
    Growthbar Local SEO Tool
    Growthbar Local SEO Tool

    GrowthBar is one of the most trusted, user-friendly, and flexible SEO tools in the world. It was established by the inventors of Growth Marketing Pro. This google chrome extension tool is free to use. It is utilized to get SEO insights, execute keyword research, track SEO rankings, and access data points about websites and competitive inspection. GrowthBar is also used by some of the known companies like MagicJack, Bill.com, TeePublic, Codeless, and Minted.

    GrowthBar is an effective tool for searching local keywords and analyzing the most successful local competitor’s keywords. You’ll get a ranking difficulty score for all the seed keywords. Your competitors’ domain authority, estimated organic monthly traffic, and top organic keywords will be included in the report created by this tool.

    Features of GrowthBar

    • Provides keyword suggestions along with insights on keyword difficulty.
    • It helps to analyze the competitor’s website and extract the relevant keywords to make your local SEO strategy.
    • Keyword ranking tools that keep you up to date about the ranking of your business on specific keywords.
    • It provides a chrome extension to use this tool on any webpage.
    • Free meta description generator that helps you to generate SEO-friendly meta description that eventually leads to high ranking.
    • Conducts on-page SEO audits and identifies the possibility to improve SEO.

    Pros:

    • A 5-day free trial is available
    • Chrome extension is available
    • Live chat customer support
    • List of free tools available

    Cons:

    • Limited local SEO features
    • Not able to manage citations

    GrowthBar Pricing

    Plans Monthly Price Yearly Price (Save upto 17%)
    Standard $48 per month $29 per month
    Pro $99 per month $79 per month
    Agency $199 per month $129 per month

    Yext

    Rating 4.4 out of 5
    Best For Managing Your Local Reputation
    Free Trial 30-day
    Yext Local SEO Tool
    Yext Local SEO Tool

    Yext was founded in 2006 and it is one of the best online brand management tools for managing your local reputation. Howard Lerman, Brian Distelburger, and Brent Metz are the founders of this company.

    Yext offers a range of solutions to help brands with local SEO. It connects to various directories to ensure the accuracy of your business data and info.

    The Knowledge Manager, offered by Yext, is a highly-regarded local SEO tool. It is the go-to resource for answers to the most frequent questions concerning your business. Store information such as hours, personnel, deals, and locations can be found here. Furthermore, Yext pages offer a straightforward way to keep your listings up-to-date and ensure accuracy. Customers can access comprehensive knowledge about your brand through integration with Knowledge Manager on these pages.

    Features of Yext

    • It offers a listing distribution feature that allows businesses to publish their listings across multiple directories and platforms.
    • Helps to monitor and respond to customer reviews and ratings on various platforms.
    • Businesses can create and customize landing pages for their listings and provide a consistent and engaging experience for customers.
    • Detailed analytics and insights into an online presence, including how many times the business has been searched for and how many people have clicked on the listing.
    • You can create and manage your business information, such as hours of operation, products and services offered, and photos and videos.
    • It allows businesses to manage and update their online listings across multiple platforms, including Google, Bing, and Apple Maps.

    Pros:

    • Numerous integration option is available
    • Huge learning resources including events and webinars
    • Proper documentation
    • Excellent support
    • Easy to connect to multiple listings

    Cons:

    • No free plan or free trial is available
    • The user interface is quite ugly

    Yext Pricing

    They offer custom pricing, you can contact vendor for pricing details.

    Ahrefs

    Rating 4.7 out of 5
    Best For All-in-one SEO toolset
    Free Trial Not Available
    Ahrefs - All in one SEO tool
    Ahrefs – All in one SEO tool 

    Ahrefs is considered the best tool for SEO by professionals from all around the world, with its powerful data. This software was founded by Dmitry Gerasimenko in 2011 to build healthy SEO for websites in Google rankings. Ahrefs tool consists of many features such as estimating the quality of a website’s link through link building from one page to another, keyword research, analysis of growth and competitor, auditing content efficacy, tracking your website’s rank, and designing your website in a professional manner.

    Ahrefs is a tool that helps with local SEO by providing information on backlinks and keywords that can be used to improve a website’s search engine rankings for specific geographic locations. The tool also allows users to research the top-performing content for a given location and identify local competitors. Additionally, Ahrefs’s Site Explorer feature allows users to see where a website’s traffic is coming from and which pages are getting the most organic search traffic, which can be useful for identifying opportunities for local SEO.

    How to Do Local Keyword Research for Your Small Business

    Features of Ahrefs

    • Provides data on how a business is performing on Google My Business, including reviews, photos, and clicks to the website.
    • You can monitor your business citations and see where they need to fix or add citations.
    • The tool offers recommendations on how to optimize website content and meta tags for local search visibility.
    • Ahrefs Local SEO analyzes the backlink profile of a website, providing insights on the quality and quantity of backlinks and identifying potential link-building opportunities.
    • Detailed information on the ranking and performance of competitors in the local search results.
    • It allows businesses to perform keyword research to identify the keywords and phrases that are relevant to their business and target audience.

    Pros:

    • Immersive features in one platform
    • Free tools are also available
    • Excellent support
    • Browser extension is available
    • Easy-to-use interface
    • Huge data source
    • Knowledge base articles

    Cons:

    • It automatically charges you if you exceed the plan limit
    • Doesn’t offer free trial
    • It doesn’t offer separate tools in a separate plan

    Ahrefs Pricing

    Plans Monthly Price Yearly Price (Get 2 months Free)
    Lite $99 per month $83 per month
    Standard $199 per month $166 per month
    Advanced $399 per month $333 per month
    Enterprise $999 per month $833 per month

    Google Search Console

    Rating 4.8 out of 5
    Best For Understanding how your site is performing in local search results
    Free Trial Completely Free
    Google Search Console (GSC) Free SEO Tool
    Google Search Console (GSC) Free SEO Tool

    Google Search Console (GSC) is a free tool provided by Google that helps website owners understand how their site is performing in Google search results.

    GSC provides detailed information on the keywords and queries that are driving traffic to your site, which can help you identify opportunities for optimizing your content for local search. GSC will alert you to any technical issues that may be impacting your site’s visibility in search results, such as crawl errors or broken links. GSC provides data on how your business is performing in Google Maps, including how many times it appears in the Local Pack and how many times people have clicked through to your website. Overall, Google Search Console is a valuable tool for understanding how your site is performing in local search results and identifying opportunities for optimization.

    Features of Google Search Console

    • You can verify your business location and information and check the performance of your Google My Business listing.
    • It allows you to check if your business website is mobile-friendly and identify any issues that may be impacting its performance on mobile devices.
    • It identifies any issues with your website that may be impacting its performance in search results.
    • Structured Data testing tool that allows you to test and validate structured data markup.
    • You can submit your website’s sitemap to Google to help them better understand your website’s structure and content.
    • It allows you to see how your website is performing in Google search results, including the number of clicks, impressions, and average click-through rate for specific keywords.

    Pros:

    • Free to use
    • Sitemap submission
    • You can request indexing of web pages
    • Mobile friendly check
    • Easy to use and configure
    • Provides reports and analytics

    Cons:

    • Difficult to get customer support

    Google Search Console Pricing

    It is completely Free

    Screaming Frog

    Rating 4.8 out of 5
    Best For Identifying technical issues and optimizing the website structure for local search
    Free Trial Not Available. But, Free Version is there
    Screaming Frog - Local SEO Tool
    Screaming Frog – Local SEO Tool

    Screaming Frog was launched by Dan Sharp in 2010. It is a website crawling tool that can be used to analyze the technical structure and content of a website. Furthermore, Screaming Frog can be used to find and fix technical issues on a website, such as broken links, incorrect meta tags, missing alt tags, 404 errors, and duplicate content, which can negatively impact a website’s visibility in local search results. It can be used to check if hreflang tags are implemented correctly on the website and whether they are targeting the right languages and regions. It can be used to check if a business’s Name, Address, and Phone number (NAP) is consistent across the website and all other directories, which is important for Google to understand the business’s location and contact information.

    Features of Screaming Frog

    • It checks for Google My Business listing and other local citations.
    • Generates XML sitemaps and verifies that they are properly formatted and can be accessed by search engines.
    • Identifies any technical SEO issues, such as duplicate content, that may be affecting the site’s visibility in local search results.
    • Analyze page titles, descriptions, and headers to ensure they are optimized for local search.
    • Extract structured data from a website to ensure that a business’s information is accurately represented in search results.
    • It crawls a website and identifies any broken links or missing pages that may be affecting the site’s visibility in local search results.

    Pros:

    • The free plan is available
    • Integration with Google Analytics, Pagespeed insights, and Google search console.
    • Sitemap generation
    • Ability to crawl a large website
    • custom configuration

    Cons:

    • Limited learning resources
    • Non-user-friendly interface
    • Poor support

    Screaming Frog Pricing

    Plans Pricing
    Free Version $0
    Paid Version 139 Per Year

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    WooRank SEO

    Rating 4.5 out of 5
    Best For Generating instant website reviews
    Free Trial 14-Day
    Woorank Local SEO Tool
    Woorank Local SEO Tool

    WooRank is an automated website analysis tool that includes SEO auditing and monitoring, keyword tracking, competitive analysis, and in-depth website crawling. WooRank makes it simple to check your SEO status and provides useful advice to help boost your website. WooRank provides quick website reviews with loads of important info, plus a checklist of tasks; aiding businesses and digital marketers to get increased search engine rankings, convert visitors into sales, view their competitors, and amplify returns on their digital marketing investments.

    Features of WooRank SEO

    • Woorank’s SEO audit feature checks a website for common local SEO issues, such as missing or incorrect NAP (name, address, phone number) information.
    • Provides a detailed analysis of a website’s on-page SEO, including information on title tags, meta descriptions, header tags, and more.
    • It shows you how many reviews and ratings a business has on different platforms such as Google, Yelp, and TripAdvisor.
    • It helps you identify where your business is listed on other websites, such as directories and local listings sites.
    • It allows you to compare your website’s performance to that of your competitors.
    • This tool can also show you which websites are linking to your site, which can be a strong indicator of your website’s authority and trustworthiness.

    Pros:

    • Browser extension is available
    • Free trial is available
    • Excellent support
    • Modern and user-friendly interface
    • Help center articles and knowledge base

    Cons:

    • Doesn’t offer any free plan
    • The monthly plan is little bit expensive

    WooRank Pricing

    Plans Monthly Price Yearly Price (Get 4 months Free)
    Pro $79.99 per month $53.25 per month, billed at $639.00 yearly
    Premium $199.99 per month $133.25 per month, billed at U$1,599.00 yearly
    Enterprise Custom Plans Custom Plans

    Yoast SEO

    Rating 4.7 out of 5
    Best For Improving the visibility of a local business in search engine results
    Free Trial Not Available. But, Free Version is there
    Yoast SEO Plugin
    Yoast SEO Plugin 

    Yoast SEO is a plugin for WordPress that helps optimize a website for search engines, including local SEO. It includes features such as the ability to add and verify a local business address and contact information, as well as the ability to create and optimize pages for local keywords and phrases. Additionally, Yoast SEO includes an analysis tool that helps identify and fix common on-page SEO issues, such as missing alt tags and duplicate content, which can negatively impact a website’s local search ranking. Overall, Yoast SEO is a useful tool for improving the visibility of a local business in search engine results.

    Yoast SEO Tutorial

    Features of Yoast SEO

    • Provides suggestions to improve the local SEO of the web pages.
    • It includes built-in support for schema markup that can be used to improve the visibility of local businesses in search results.
    • It integrates with Google Maps and allows users to easily add a map of their location to their website and improve their visibility.
    • Users can easily add their business address and contact information to their website, which can be used to populate Google My Business and other local directories.
    • It includes a local keyword research feature that helps users identify the most relevant keywords for their business and location.
    • Yoast SEO allows users to assign local business categories to their website.

    Pros:

    • Seamless integration with Shopify and WordPress
    • 24/7 support
    • Store finder on website
    • Provides local SEO training course
    • Built-in sitemap generator
    • Easy to use

    Cons:

    • Limited local SEO features
    • Citation feature is not available
    • Available as a plugin

    Yoast SEO Pricing

    Plans Pricing
    Yoast SEO Free plugin $0
    Yoast SEO Premium plugin $99 USD / year (ex. VAT)
    Plugin subscription $229 USD / year (ex. VAT)

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    Conclusion

    We hope now you understand the significance of local SEO and the various tools available to put it into effect. With these local SEO tools, you can quickly update and manage your online listings, allowing you to free up time for your local SEO strategy. Whether you have an online or a physical presence, these local SEO tools can help increase your business visibility, track performance, and generate leads and conversions. Use these promising tools to enhance the local rankings of your website.

    FAQs

    What is local SEO tool?

    Local SEO tool is a software or platform that help businesses optimize their online presence for geographically-related search queries.

    What are some examples of local SEO tools?

    Some examples of local SEO tools include Google My Business, Moz Local, BrightLocal, Whitespark, Synup, and Yext.

    How do I use local SEO tools effectively?

    To use local SEO tools effectively, it’s important to understand how they work and how they can help you achieve your business goals. For example, if you’re looking to improve your search engine rankings, you may want to focus on keyword research tools and citation builders.

    What are local citations and why are they important?

    Local citations are mentions of your business’s name, address, and phone number on other websites. They are important for local SEO because they help to establish your business as a reputable and credible source, and can also help to improve your search engine rankings.

    How do I build local citations for my business?

    To build local citations for your business, you can start by creating a list of relevant directories, social media platforms, and business listing sites that are specific to your industry and location.

    How do I track my local SEO performance?

    To track your local SEO performance, you can use a variety of tools including Google My Business Insights, Google Analytics, and SEMrush. These tools can help you to monitor your website traffic, search engine rankings, and online reviews, as well as gain insights into your target audience.

    How often should I update my local SEO strategy?

    It’s important to regularly monitor and update your local SEO strategy. The search landscape and algorithm updates frequently, so you should continuously make adjustments accordingly.

    How much should I pay for local SEO tools?

    The cost of local SEO tools can vary widely depending on the specific tool and the features included. Some tools are free to use, while others require a monthly or annual subscription. So, you can choose the one that best fits your budget and the needs of your business.

    Is local SEO important in 2023?

    Yes, local SEO is still important in 2023. With the increasing use of mobile devices and location-based searches, it is important for businesses to optimize their website and online listings for local search in order to be found by potential customers in their area.

    What is the best way to do local SEO?

    Keep your site mobile friendly, focus on link building, create and optimize your Google My Business account, create content on your website that is relevant to your local community, build citations, and get regular positive reviews.