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Tag: tommy hilfiger

  • List of All the Brands Under Arvind Fashion

    During the war for Indian independence, the Lalbhai family established Arvind factories in response to Mahatma Gandhi’s call for Swadeshi, allowing them to compete with the world’s best textile factories. 

    The organization uses technology to integrate its processes from beginning to end, resulting in an unmatched client experience. Unsurprisingly, its brands are represented by over 1,300 standalone stores and nearly 5,000 departmental and multi-brand stores in more than 192 cities and towns across India. 

    Every season, the company creates an incredible collection of over 30 million new products across all its brands. Its considerable retailing expertise has sharpened its top-tier capabilities across multiple forms, propelling it to the forefront of the business.

    Arvind Fashion Limited is a significant player in India’s fashion business, with a varied portfolio of brands catering to various consumer categories. Arvind Fashion has created a strong presence in domestic and international markets, offering premium names and affordable apparel. Let’s look at the several brands under its umbrella, each offering unique styles and trends to fashion enthusiasts worldwide.

    Arvind’s Sanjay Lalbhai: Innovating in Denim

    Arrow
    Calvin Klein
    Flying Machine
    Tommy Hilfiger
    U.S. Polo Assn.

    Arrow

    Brands Under Arvind Fashion - Arrow Anti UV Shirts
    Brands Under Arvind Fashion – Arrow Anti UV Shirts

    Arrow is renowned for its quintessentially American style and fashion sensibilities. The brand’s roots can be traced to its iconic dress shirt collections. Still, its offerings have diversified over time to encompass a comprehensive range of sportswear. For almost 160 years, this symbol of excellence and trust has captivated the hearts and minds of consumers. The company is responsible for numerous fashion innovations, including the detachable collar, adjustable waistbands in pants, and wrinkle-free and stain-free apparel. This remarkable brand now caters to corporate decision-makers and young professionals alike. 

    Arrow’s brand presence is truly global, with licensing agreements in approximately 120 territories worldwide, boasting nearly 400 freestanding retail outlets scattered across the globe. The brand’s extensive product portfolio caters to the sartorial needs of men, women, and children. It offers a diverse assortment of apparel and apparel-related products.

    One of Arrow’s latest innovations is the Anti UV Shirt, a revolutionary garment designed to provide unparalleled protection against the harmful effects of ultraviolet radiation. This cutting-edge shirt has been specially treated to block 97% of the sun’s damaging UV rays, making it a game-changer in summer fashion, offering both style and safety in equal measure.

    Calvin Klein

    Brands Under Arvind Fashion - Calvin Klein
    Brands Under Arvind Fashion – Calvin Klein

    Calvin Klein is a global lifestyle brand that exemplifies bold and progressive ideals. Founded in 1968 by Calvin Klein and his business partner Barry Schwartz, the brand has built its reputation as a leader in American fashion through its clean aesthetic and innovative designs. 

    Calvin Klein Inc. is a renowned global brand that sells a wide range of products. Its exclusive designer underwear and denim lines gained immense popularity in the 1980s. Today, the company has diversified its offerings to include mass-market ready-to-wear clothing for all genders and age groups, along with an extensive range of leather products, lifestyle accessories, shoes, home furnishings, perfumes/cosmetics, eyewear, jewelry, and watches that cater to a mid-price range. Calvin Klein Inc.’s products exude elegance, style, and comfort, making them a popular choice among fashion-conscious individuals worldwide.

    Flying Machine

    Brands Under Arvind Fashion - Flying Machine
    Brands Under Arvind Fashion – Flying Machine

    Flying Machine is a renowned Indian jeans brand that was established in 1980. The clothing division of Arvind Mills, a leading textile manufacturing company in India, owns it. The brand gained immense popularity in its early days and was considered a cult brand for almost a decade. However, its unique approach towards creating jeans that fit Indian body types perfectly helped it corner a sizable market share.

    Flying Machine has made a name for itself in the Indian fashion industry by offering stylish and premium-quality jeans at affordable prices. By 1994, it had become the market leader in branded jeans in India. The brand is committed to providing its customers with an ‘assured brand’ experience, which has helped it create a loyal customer base.

    Flying Machine has also been actively working towards enhancing its image as a young fashion brand that caters to both men and women. To this end, it plans to relaunch its women’s wear line, which will help it compete against other male-centric brands in the market. With its focus on innovation and customer-centric approach, Flying Machine will continue its success story in the future.

    Tommy Hilfiger

    Brands Under Arvind Fashion - Tommy Hilfiger
    Brands Under Arvind Fashion – Tommy Hilfiger

    Tommy Hilfiger is a prominent designer lifestyle brand that was established in 1985. The brand has been delivering premium styling, exceptional quality, and great value to its consumers for over three decades.

    Tommy Hilfiger is a leading brand that offers an extensive range of products suitable for men, women, and children. The brand’s collection includes sportswear, denim, accessories, and footwear that cater to the diverse fashion needs of its customers. Since its inception, Tommy Hilfiger has been renowned for celebrating classic American style with a preppy twist, earning international recognition and a loyal customer base.

    In 2004, the brand expanded its presence to India, which continues to be a popular choice among fashion enthusiasts who appreciate its quality, style, and unique designs. With a commitment to providing fashionable and comfortable clothing for everyone, Tommy Hilfiger has become a household name in the fashion industry, and people of all ages and backgrounds highly covet its products.

    U.S. Polo Assn.

    Brands Under Arvind Fashion - U.S. Polo Assn.
    Brands Under Arvind Fashion – U.S. Polo Assn.

    U.S. Polo Assn. is a global clothing brand that the United States Polo Association has officially sanctioned, the governing body for polo in the United States, since 1890. The brand has now set its sights on the Indian market, which has become one of its top three markets worldwide. 

    Currently, U.S. Polo Assn. products are sold through a licensing program in over 135 countries across the globe, including independent retail stores, department stores, and U.S. Polo Assn. brand stores. The brand offers a wide range of clothing and accessories for men, women, and children, as well as luggage, watches, shoes, home furnishings, and more. With a commitment to authenticity and quality, the brand remains a favorite among fashion enthusiasts worldwide.

    Conclusion 

    Arvind Fashion Limited is a dominant player in the Indian fashion industry, with a varied portfolio of brands catering to various consumer interests and demographics. From Arrow’s classic American style to Calvin Klein’s bold and progressive principles, each Arvind Fashion brand offers something unique, captivating the hearts of fashion enthusiasts worldwide. As the company continues to expand and adapt to new trends and consumer tastes, its brands will remain relevant and shape the fashion scene for many years. 

    FAQs

    Who is the CEO of Arvind Fashion?

    Shailesh Chaturvedi is the MD and CEO of Arvind Fashion.

    What brands are owned by Arvind Fashion?

    Arvind Fashions owns a distinguished array of iconic global brands, including Arrow, Calvin Klein, Tommy Hilfiger, U.S. Polo Assn., and Flying Machine.

    Who is the owner of Arrow brand in India?

    Suman Saha is the CEO of the brand Arrow at Arvind Fashions.

  • Tommy Hilfiger’s Marketing Strategies: Preppy and Iconic

    Tommy Hilfiger is a well-known fashion brand that has been a leader in the industry since its start in 1985. The brand is famous for its classic American style and takes great pride in making high-quality products while also pushing the boundaries with new and innovative designs. One of the most recognizable aspects of Tommy Hilfiger is its red, white, and blue logo which represents its preppy look. The brand’s attention to detail and timeless designs have earned it a huge following around the world, and it’s a favorite among both fashion enthusiasts and celebrities. The clothes have an effortless style that captures the spirit of contemporary American fashion.

    Tommy Hilfiger, founded by renowned designer Thomas Hilfiger, has become a global sensation. Tommy Hilfiger offers a wide range of products, from apparel, eyewear, accessories, bags, fragrances, furniture, and more for men, women, and kids. With over 1400 outlets in 90 countries, it’s no wonder the brand has become a household name!

    Tommy Hilfiger has a significant presence across the globe, with over 1,400 retail stores in 90 countries, as well as a strong online presence. The brand has a wide distribution network and is available in department stores, specialty stores, and its own standalone stores. It also has a strong presence in the e-commerce market, with its products being sold on its own website as well as other online retailers. It has also made its mark in the fashion industry by sponsoring events and collaborating with prominent celebrities, further enhancing its global reach and influence.

    Tommy Hilfiger’s Target Audience
    Tommy Hilfiger’s Marketing Mix
    Tommy Hilfiger’s Marketing Strategies

    Tommy Hilfiger’s Target Audience

    Tommy Hilfiger is a global fashion brand that primarily targets young adults, specifically those in the age range of 18 to 34. The brand caters to both men and women who are interested in preppy, classic American style with a modern twist.

    The Tommy Hilfiger brand is known for its high-quality, fashionable clothing, accessories, and footwear that appeal to customers who want to look stylish and confident. The brand’s target audience is also characterized by their active lifestyle, and they are often interested in sports, music, and entertainment.

    Tommy Hilfiger has also made an effort to be more inclusive and diverse in their marketing campaigns, expanding their target audience to include people of different ethnicities, body types, and gender identities. The brand’s core values of inclusivity, sustainability, and innovation have resonated with younger generations, making Tommy Hilfiger a popular choice among millennials and GenZ.

    Tommy Hilfiger’s Marketing Mix

    One of the reasons for the success of Tommy Hilfiger is its strong marketing mix. The marketing mix is a set of tools that a company uses to promote its brand and products. It includes product, price, promotion, and place. Let’s analyze the marketing mix of Tommy Hilfiger and how it has helped the company to become one of the leading fashion brands in the world.

    Product Mix

    The product mix of Tommy Hilfiger includes a wide range of clothing and accessories for men, women, and children. The brand is known for its preppy, classic American style and has built a strong reputation around its signature red, white, and blue logo. Some of the products that Tommy Hilfiger offers include:

    Clothing

    Tommy Hilfiger offers a range of clothing items, including shirts, pants, dresses, skirts, blazers, outerwear, and more. The brand’s clothing is known for its classic, timeless designs that appeal to a broad range of consumers.

    Tommy Hilfiger Clothing Items
    Tommy Hilfiger Clothing Items

    Accessories

    Tommy Hilfiger’s accessory line includes items such as watches, sunglasses, handbags, belts, hats, and scarves. These items often feature the brand’s signature colors and logo and are designed to complement the clothing line.

    Tommy Hilfiger Accessories
    Tommy Hilfiger Accessories

    Footwear

    The brand’s footwear line includes sneakers, loafers, boots, and sandals for both men and women. Like the clothing and accessories, Tommy Hilfiger’s footwear is designed with a classic, timeless aesthetic.

    Tommy Hilfiger Shoes
    Tommy Hilfiger Shoes

    Fragrances

    Tommy Hilfiger has a range of fragrances for men and women that are sold under the Tommy Hilfiger brand name. The fragrances often feature fresh, clean scents that are consistent with the brand’s classic American style.

    The product mix of Tommy Hilfiger is designed to appeal to a broad range of consumers who are looking for classic, timeless fashion pieces that are both stylish and functional.

    Price Mix

    Tommy Hilfiger’s price mix is designed to position the brand as a premium fashion label while still remaining accessible to a wide range of consumers. The brand’s pricing strategy is based on the value it offers to its customers, which includes quality, design, and brand recognition.

    Tommy Hilfiger’s clothing, accessories, and footwear are priced at a premium level when compared to other mid-range fashion brands. However, the brand offers regular sales and promotions that make its products more affordable for price-sensitive consumers.

    Additionally, Tommy Hilfiger has introduced a diffusion line called “Tommy Jeans” which offers a more affordable and casual option for younger consumers. This line includes denim, t-shirts, and other items that are priced lower than the main Tommy Hilfiger line.

    Tommy Hilfiger’s pricing strategy is aimed at creating a perception of exclusivity and quality while still catering to a broad range of consumers through sales and promotions. The brand’s premium positioning and value proposition are key to its success in the fashion industry.

    Place Mix

    Tommy Hilfiger’s place mix includes physical stores, e-commerce, wholesale, pop-up stores, and social media. With over 1,600 physical stores worldwide, the brand has a significant presence in major cities and shopping centers. The online store provides easy access to the entire range of products, while wholesale channels allow the brand to reach a broader customer base. Pop-up stores are opened in trendy locations to create excitement around new products or collections. Social media platforms like Instagram, Facebook, and Twitter are also used to promote the brand, engage with customers, and showcase its products.

    Promotion Mix

    Tommy Hilfiger’s promotion mix consists of advertising through print ads, television commercials, and online ads; sales promotions such as discounts and seasonal sales; personal selling through retail stores and dealers; and public relations efforts through sponsorships, collaborations with celebrities and influencers, and supporting causes. The brand’s goal is to create a strong brand image and drive sales through a combination of traditional and digital marketing strategies.

    Beyonce Brand Endorsement | Brands Endorsed By Beyoncé
    Beyoncé is an iconic singer, songwriter, record producer and actress with a net worth of $500 million. Here are the brands endorsed by Beyoncé.
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    Tommy Hilfiger’s Marketing Strategies

    Tommy Hilfiger is one of the most recognizable fashion brands in the world, known for its classic American style and bold designs. Tommy Hilfiger has consistently stayed ahead of the curve in terms of marketing strategies, leveraging innovative techniques to engage with its target audience and drive sales.

    Let’s take a closer look at some of the marketing strategies that have helped Tommy Hilfiger become a household name, from its use of influencer marketing to its pioneering approach to experiential marketing. Whether you’re a marketer looking to learn from a leading brand or simply a fan of Tommy Hilfiger, this blog will provide valuable insights into the company’s marketing success.

    Brand Image

    Tommy Hilfiger has built a strong brand image through its distinctive logo, iconic colors, and classic American style. The brand is associated with quality, style, and sophistication.

    Sponsorships and Collaborations

    Tommy Hilfiger has collaborated with a number of celebrities and artists over the years, including Beyoncé, Gigi Hadid, and Lewis Hamilton. These partnerships have helped to increase the brand’s visibility and appeal to a wider audience.

    Gigi Hadid in “The Girl” by Tommy Hilfiger

    Digital Marketing

    Tommy Hilfiger has a strong online presence and has leveraged digital marketing channels such as social media, email marketing, and influencer marketing to reach customers. The company also invests in search engine optimization (SEO) to ensure that its website ranks highly in search results.

    Retail Experience

    Tommy Hilfiger stores are designed to provide a premium shopping experience, with attention to detail in-store design and visual merchandising. The brand also hosts exclusive events and offers personalized styling services to enhance the customer experience.

    Sustainability

    Tommy Hilfiger has made a commitment to sustainability and has launched several initiatives to reduce its environmental impact. This includes using eco-friendly materials, reducing waste, and promoting circular fashion.

    Tommy Hilfiger’s marketing strategies have helped the brand to establish a strong identity and build a loyal customer base. By staying true to its core values and evolving with the times, the brand continues to be a major player in the fashion industry.

    Tommy Hilfiger’s marketing strategies offer some game-changing insights that every brand should aspire to. The first key lesson is the undeniable power of building an iconic brand image and identity that exudes quality and sophistication. Secondly, their strategic collaborations and sponsorships with celebrities and artists have helped to expand their reach and appeal to a broader audience. Thirdly, Tommy Hilfiger’s digital marketing tactics, including social media, email marketing, and influencer partnerships, have played an indispensable role in propelling its success. Lastly, by prioritizing sustainability and ethical business practices, Tommy Hilfiger showcases how marketing can be leveraged to advance social and environmental causes while remaining profitable and relevant. These powerful strategies exemplify how to elevate your brand to the top of its game.

    Take action now, study their tactics, and start implementing them in your own business to achieve your goals and take your brand to the next level!

    FAQs

    What is the target audience of Tommy Hilfiger?

    Tommy Hilfiger is a global fashion brand that primarily targets young adults, specifically those in the age range of 18 to 34. The brand caters to both men and women who are interested in classic American style with a modern twist.

    What are the marketing strategies followed by Tommy Hilfiger that made it one of the most recognizable fashion brands in the world?

    Below are a few marketing strategies followed by Tommy Hilfiger-

    • Brand Image
    • Sponsorships and Collaborations
    • Digital Marketing
    • Retail Experience
    • Sustainability

  • List of Brands Endorsed By Beyoncé

    There are very few celebrities that reach the pinnacle of success and become as popular as Beyoncé. Beyoncé is considered as one of the most powerful women in the music industry, and many big companies are ready to pay millions if Queen Bey decides to endorse their brand. Beyoncé Giselle Knowles Carter is an iconic singer, songwriter, record producer, and actress, that hails from Houston, Texas.

    The artist started her career in the 90s when she became the lead singer for pop R&B group known as Destiny’s child, which at that point became one of the best-selling girl groups. When Beyoncé started her solo career with songs like Crazy in Love and Baby Boy broke records under the US Billboard Hot 100. Beyoncé has starred in movies such as Pink Panther, Dreamgirls, Obsessed, The Lion King, Cadillac Records, etc.

    In her three-decade-long career, Beyoncé has created albums like Dangerously in Love (2003), I Am… Sasha Fierce (2008), 4 (2011), Beyoncé (2013), Lemonade (2016), Everything Is Love (2018), Homecoming (2019) and all of them have broken records and in some way has changed the direction of pop music.

    Beyoncé has collaborated with numerous top artists like Jay-Z, Ed Sheeran, Megan Thee Stallion, Shakira, Lady Gaga, J Balvin, Justin Timberlake, Drake, Usher etc. In 2020, she directed, wrote, and executive produced a musical film and visual album called Black is King. Queen Bey has so far sold 118 million records worldwide making her one of the world’s best-selling recording artists.

    Beyoncé’s achievements and brand endorsements

    The legendary singer is the first artist that was number one on the Billboard 200 with six of her solo studio albums and was Billboard’s Top Female Artist of the Decade because of her success in the 2000s. Throughout her career, Beyoncé has won awards and accolades more than any other singer, which includes 28 Grammy Awards, 26 MTV Video Music Awards, 24 NAACP Image Awards, 31 BET Awards, and 17 Soul Train Music Awards, among others in numerous categories.

    Besides that, she was named the highest-earning black musician of all time in 2014 and was included in the Times’s list of 100 women that defined the last century which are huge achievements in their own rights. The net worth of the renowned singer is estimated to be over $500 million, while Jay Z’s (her husband) net worth stands at $1.4 billion making them one of the richest couples in the Entertainment Industry.

    Beyoncé charges over $1 million for an Instagram post, $3 to $4 million for private appearances and is known to charge over $50 million for an endorsement deal with PepsiCo in 2012. Beyoncé is a deeply influential force in pop culture and has millions of followers on social media leading to extremely high prices for endorsement deals.

    This is why not many companies might not be able to make her their brand ambassadors. However, Beyoncé has endorsed brands like Loreal Paris, Tommy Hilfiger, Giorgio Armani, Pepsi, H&M, and Adidas.

    List of Brands Endorsed by Beyoncé

    L’Oréal Paris
    Tommy Hilfiger
    PepsiCo
    Adidas
    Giorgio Armani
    H&M

    L’Oréal Paris

    Loreal Paris – Beyonce brand endorsement

    Loreal Paris is currently the world’s largest cosmetics company that has its headquarters based in Clichy, Hauts de Seine. The leading French personal care company is known for its products in categories such as skin care, make-up, hair care, sun protection, hair colour, fragrances, and hygiene. The company was initially founded by Eugène Paul Louis Schueller, a young French chemist, who developed a hair dye formula called Oréale in the early 20thcentury.

    After 110 years, Loreal now has operations in more than 150 countries with over 88,000 employees. It also has over 42 manufacturing firms around the world and R&D centres in France, the United States, Japan, China, and India. Besides that, Loreal also has 36 brands under its control and generated over 29.9 billion euros of sales in 2019. Beyoncé has been the face of the brand from 2001 up till 2013.

    The singer has endorsed multiple cosmetic products of Loreal such as Feria hair colour, L’Oreal Paris Infallible, etc, and has also appeared in many commercials over the years.

    The media once criticized the brand of “whitening” singer Beyoncé Knowles’ skin colour in a series of press ads in women’s magazines in America. The company however denied the accusations and even made Beyoncé her signature lipstick shade as part of the brand’s “Stars Collection”.

    Tommy Hilfiger

    Tommy Hilfiger – Beyonce brand endorsement

    Tommy Hilfiger is one of the most popular premium clothing brands with headquarters in Amsterdam, Netherlands. The company manufactures footwear, apparel, accessories, and home furnishings. The company was started by Tommy Hilfiger in 1985 and currently has more than 2000 stores in over 100 countries. The company was however acquired by PVH Corp in 2010.

    The global retail sales of Tommy Hilfiger were $6.9 billion in 2020. Over the years Tommy Hilfiger has delivered premium styling, quality, and value to their customers worldwide. In 2004, Tommy Hilfiger signed singer Beyoncé as the endorser for its fragrance called True Star.

    The singer was featured in an ad commercial, in which she performed a special acapella version of her song Wishing on a star. Beyoncé was the poster girl of the perfume and was paid $250,000 for the campaign. The company also came out with one additional release, the True Star Gold with Beyoncé endorsing them.

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    PepsiCo

    Pepsi – Beyonce brand endorsement

    Pepsi is a leader in the carbonated soft drink market that is manufactured by the multinational conglomerate PepsiCo. The drink was first developed in 1893 by Caleb Bradham. PepsiCo has its headquarters in Harrison, New York, and encompasses all aspects of the food, snack, and beverage market. Brands like Pepsi, Tropicana, Quaker Oats, Frito Lays, Gatorade, etc are owned by PepsiCo.

    As of 2021, PepsiCo has its presence in more than 200 countries and over 23 brands under it that generate over $1 billion in sales. In 2012, PepsiCo signed Beyoncé as a brand ambassador with a multi-faceted branding deal. This brand deal with Pepsi was estimated to be $50 million which is one of the highest-paid endorsement deals.

    This deal is also known to have coincided with her performance in the Super Bowl 2013 Halftime Show, of which Pepsi is a presenting sponsor. The singer has been featured in some iconic Pepsi ads that have garnered millions of views, while PepsiCo has sponsored a number of unspecified creative projects for Beyoncé and has helped promote Beyoncé’s fifth studio album.

    Adidas

    Adidas – Beyonce brand endorsement

    Adidas is a popular German multinational conglomerate with its headquarters based in Germany. The company manufactures shoes, clothing, and accessories and is the second-largest sportswear manufacturer in the world after Nike. Adidas group comprises Reebok, TaylorMade, Bayern Munich, and Runtastic and generated over €19.8 billion in net sales worldwide in 2020.

    The company currently has over 59,000 employees across the world and is recognizable by its three-stripe trademark. In 2019, Ivy Park (which is an athleisure clothing line that is owned and managed by Beyoncé through her management company “Parkwood Entertainment”) collaborated with Adidas and came out with this collection.

    In a statement, Matt Powell a senior footwear analyst said that the Ivy Park x Adidas collection could eventually surpass sales of other Adidas collaborations, including Yeezy by Kanye West. The first drop was so successful that the two companies continued to collaborate on further projects. In an interview, Beyoncé said that the partnership was for a lifetime for her as Adidas had tremendous success in pushing creative boundaries.

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    Giorgio Armani

    Giorgio Armani – Beyonce brand endorsement

    Giorgio Armani is a very popular Italian luxury fashion company that was founded by Giorgio Armani. The fashion house is known for designing, manufacturing, unique haute couture, ready-to-wear, leather goods, shoes, watches, jewellery, accessories, eyewear, cosmetics, and even home interiors. Over the years, Giorgio Armani has created a stir in the fashion industry.

    The company’s estimated sales were around $2.65 billion and have also collaborated with Emaar Properties in creating a chain of luxury hotels and resorts. In 2007, Giorgio Armani signed Beyoncé as its endorser for Emporio Armani Diamonds which is a range of perfumes.

    The singer has appeared in an advertisement campaign for the fragrance and can be seen singing her version of the Marilyn Monroe’s classic “Diamonds Are a Girl’s Best Friend”. According to Armani, they have known each other for seven years and Beyoncé represents the glamour and the glitz of the fragrance.

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    H&M

    H&M – Beyonce brand endorsement

    H&M is a Swedish multinational clothing company that was founded by Erling Persson in 1947. The company is known for its affordable and fast-fashion clothing for men, women, teenagers, and children. H&M currently operates in over 74 countries with more than 5,000 stores under the various company brands.

    It also has online shopping available in 33 countries and over 126,000 employees around the world. In 2020, the fashion company announced that they were planning to close 5% of their worldwide stores in 2021 because of the Covid 19 pandemic. In 2013, Beyoncé was made the face of the campaign for H&M’s summer collection. The campaign was called Mrs Carter in H&M and was based on the singer’s personal style.

    Beyoncé also included her song Standing on the Sun from her 5th studio album as the campaign soundtrack. Commenting on the association, Beyoncé said that she always liked H&M’s focus on fun and affordable fashion and loved the concept of the campaign as it explored the different emotions of women represented by the four elements which are fire, water, earth, and wind.

    Conclusion

    The iconic singer has over 191 million followers on Instagram and 15 million followers on Twitter making her one of the most influential celebrities in the world. According to Forbes, Beyoncé is number 3 on the list of the highest-paid female musicians in the world and also the 51st on the list of America’s Wealthiest Self-Made Women.

    Beyoncé is a global brand as many people may not recognize her as a performer but as an endorser for the top fashion labels, cosmetic lines, and Pepsi commercials. This is why Queen Bey will always be one of the most expensive and in-demand celebrities for brand endorsements.

    FAQS

    Who is Beyoncé?

    Beyoncé Giselle Knowles Carter is an iconic singer, songwriter, record producer, and actress, that hails from Houston, Texas.

    What is the net worth of Beyoncé?

    The net worth of Beyoncé is estimated to be over $440 million as of 2021.

    What are the brands endorsed by Beyoncé?

    The brands endorsed by Beyoncé are:

    • Loreal Paris
    • Tommy Hilfiger
    • Giorgio Armani
    • Pepsi
    • H&M
    • Adidas
    • Samsung
    • American Express
    • DirecTV
    • Crystal Geyser
    • Toyota

    How much does Beyoncé charge for endorsements?

    Beyoncé charges over $1 million for an Instagram post, $3 to $4 million for private appearances and she is known to charge over $50 million for an endorsement deal with PepsiCo in 2012.

    What brands does Beyoncé own?

    Ivy Park is an athleisure clothing line that is owned and managed by Beyoncé through her management company “Parkwood Entertainment”. It collaborated with Adidas in 2019.

  • List Of Brands Endorsed By Shahid Kapoor

    Shahid Kapoor was born to a Bollywood film family on 25th February 1981. His father Pankaj Kapoor is a popular Indian television, theatre, and film actor. His mother, Neelima Azeez is also an actress as well as a classical dancer. Despite being born to celebrity parents, Shahid had faced a lot of struggles, ups, and downs in the Bollywood industry. He started his career as a junior artist and background dancer in TV commercials and Bollywood movies.

    The Bollywood journey of Shahid debuted with ‘Ishq Vishq’ in the year 2003, which is a romantic comedy. This movie was a blockbuster and gave Shahid a romantic hero image. He could be seen in several romantic and action movies. He had come a long way through Indian Cinema.

    Being a versatile actor with a successful career, Shahid has been roped by many international brands. He has been associated with several brands. Shahid Kapoor’s brand endorsements are listed below.

    List of Brands Endorsed By Shahid Kapoor

    FAQs

    List of Brands Endorsed By Shahid Kapoor

    Colgate

    Colgate - Brands Endorsed By Shahid Kapoor
    Colgate – Brands Endorsed By Shahid Kapoor

    Colgate is an American brand focused on oral hygiene products. Toothpaste, toothbrushes, dental floss, mouthwash are their main products. The brand is owned by Colgate-Palmolive company, established around 148 years ago.

    Recently, Colgate introduced their mouth protect spray, Colgate Vedshakthi. Shahid Kapoor who already has an endorsement relationship with the brand can be seen in the advertisement of Colgate Vedshakti mouth protect spray.

    The ad showcases Shahid Kapoor personally, who loves riding a bike. It’s like meditation. The ad also focuses on the safety measures to be carried while going for a bike ride such as shoes, gloves, and helmets. Along with these, the mouth protect spray protects us from germs, which also gives long-lasting freshness behind the mask. The advertisement is very prominent in our current situation.

    Shahid is a youth icon and a stylish star, is the best choice for this mouth protect spray from Colgate Vedshakti.

    Shahid Kapoor Endorsed Brand- Colgate

    Dulux Paint

    Dulux Paint - Brands Endorsed By Shahid Kapoor
    Dulux Paint – Brands Endorsed By Shahid Kapoor

    Dulux paint is one of the top paint companies in India. It has been offering services for more than 100 years. Over the years they have improved, expanded, and transformed. It is one of the well-known decorative coatings brands in India. They provide service to different sectors, such as domestic and industrial purposes. The brand is committed to safety, environment and security, and health. They run their business by taking care of the people and the environment.

    Shahid signed for their endorsement years back and is continuing the relationship with the brand. Many tv commercials had been released with him.

    Shahid Kapoor Endorsed Brand – Dulux Paint

    Brut

    Brut- Brands Endorsed By Shahid Kapoor
    Brut- Brands Endorsed By Shahid Kapoor

    Brut perfumes roped Shahid Kapoor as their brand ambassador and the ad was quite impressive in the world of perfume ads just meant to attract the opposite gender. The deodorant company just claims that it smells good, lasts long and that’s it.

    Shahid Kapoor is a glamorous and romantic hero is placed in the ad to attract the youth but by just claiming the truth. One of the best ads done by Sahid Kapoor so far.

    Shahid Kapoor Endorsed Brand – Dulux Paint

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    U&I

    U&I - Brands Endorsed By Shahid Kapoor
    U&I – Brands Endorsed By Shahid Kapoor

    U&I is an electronics and accessory brand. It is an Indian brand established in 2019. The brand promises its products are a fusion of innovative technologies, unique designs, and great prices. They claim to deliver high-quality gadget accessories through the Indian market.

    Shahid Kapoor, being an attraction to the Indian youth is selected as the brand ambassador of U&I and he is also considered to be one of the most elegant and dynamic actors in Bollywood today. The founder of U&I, Mr. Paresh Vij finds Shahid Kapoor to be the best for their brand.

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    Aramusk

    Aramusk - Brands Endorsed By Shahid Kapoor
    Aramusk – Brands Endorsed By Shahid Kapoor

    Aramusk is a brand owned by Wipro Consumer Care & Lighting( WCCL). The brand includes deodorants and soaps, for which Shahid is selected as the brand ambassador. The WCCL is the fast-moving consumer goods brand by Wipro. The brand Aramusk was acquired by WCCL in 2011 from VVF. They were only manufacturing soaps under this brand name. After acquiring, they widened the range of products from only soap to deodorant, talc, shaving foam, shaving cream, etc. The brand encourages male grooming. For this, Aramusk chooses Shahid Kapoor to be their face.

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    Sirtex Eazy

    Sirtex Eazy Innerwear - Brands Endorsed By Shahid Kapoor
    Sirtex Eazy Innerwear – Brands Endorsed By Shahid Kapoor

    Sirtex Eazy is one of the best brands in India for knitted garments. They include innerwear as well as casual wear. The finest knitted garments that give style and comfort are what is claimed by the brand. Their products are made from the top yarns collected across the world and they use imported technology in each step of manufacturing Sirtex Eazy products. They promise they will never compromise on the quality of their products.

    Being a premium products brand in the Indian market, they focus on customer satisfaction. To attract customers from every age group, they focus on their marketing tactics. They have Shahid Kapoor as the brand ambassador for their premium innerwear products.

    Tommy Hilfiger

    Tommy Hilfiger - Brands Endorsed By Shahid Kapoor
    Tommy Hilfiger – Brands Endorsed By Shahid Kapoor

    Shahid Kapoor was roped as the brand ambassador of the stylish watch brand Tommy Hilfiger in 2019. Tommy Hilfiger is an American brand of fashion accessories as well as clothing. Their watches are a symbol of luxury and elegance. They have watches for both men and women as well as designs from ethnic to modern.

    Tommy Hilfiger watches are a pure resemblance of style and class. They have chosen Shahid Kapoor to endorse their classy range of Tommy Hilfiger watches.

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    Reebok

    Reebok - Brands Endorsed By Shahid Kapoor
    Reebok – Brands Endorsed By Shahid Kapoor

    Reebok is an International sportswear giant. They have chosen Shahid Kapoor to be the brand ambassador of Reebok India. Shahid was so happy to be their brand ambassador as he said both their synergies match and both endorse the need to be physically, mentally, and socially fit.

    Shahid believes that fitness is a lifelong commitment to oneself and their body. His commitment to fitness is appreciated as unmatched and inspirational by Silvia Tallon, Senior Marketing Director of Reebok India.

    FAQs

    What are the brands endorsed by Shahid Kapoor?

    List of Brands Endorsed By Shahid Kapoor are:

    • Colgate
    • Dulux Paint
    • Brut
    • U&I
    • Aramusk
    • Sirtex Eazy
    • Tommy Hilfiger
    • Reebok

    What is Shahid Kapoor net worth?

    Shahid Kapoor’s Net Worth is around $36 Million.

  • List of Brand Endorsed by Gigi Hadid

    Gigi Hadid is currently one of the top models who has walked numerous runways for the biggest designers and is in demand in the advertising world. Gigi Hadid (born as Jelena Noura Hadid) is a A-list American model who has achieved success by appearing on many international fashion magazines covers over the years. She has won many awards such as British Fashion Awards’ International Model of the Year and Daily Front Row’s Model of the Year.

    In 2014, Gigi made her modelling debut in the 50 models ranking at Models.com. She hails from a family full of models as both her siblings Bella Hadid, Anwar Hadid and their mother Yolanda Hadid are top models and celebrities.

    The supermodel has walked for Fashion designers like March Jacobs, Chanel, Michael Kors, Jean Paul Gaultier, Versace, Elie Saab, Fendi, Mark Jacobs, Fenty, Tommy Hilfiger, Giambattista Valli, Balmain, Miu Miu, Max Mara, etc. And has appeared on the covers of fashion magazines such as Vogue (USA, France, Italy, Britain, Japan, Spain, Australia, Brazil, Germany, China and even Netherlands), Schön!, Numéro, Allure, Teen Vogue,  The Wall Street Journal, Elle, Dazed and Harper’s Bazaar , among others.

    Gigi Hadid has done editorial shoots for magazine including VMAN, Elle, Grazia, Cleo, Sports Illustrated, Paper Magazine, Vanity Fair, V Magazine and many more.

    Another achievement in her modeling career is that she has walked for Victoria’s Secret Fashion Shows over three times. According to Forbes, Gigi Hadid is currently one of the highest-paid models in the world and has even hosted the American Music Awards. The model has appeared in shows like Housewives of Beverly Hills, Masterchef, Lip Sync Battle, Ru Pauls Drag Race, and music videos of artists such as Taylor Swift, Zayn Malik, DNCE, Calvin Harris, etc.

    Gigi Hadid has estimated net worth of $29 million, which has increased exponentially in the recent years. Gigi is one of the top influencers on social media due to her massive fan following and is known to charge brands over $125,000-$300,000 per post for endorsements. She has endorsed brands such as Maybelline, Tommy Hilfiger, Stuart Weitzman, Messika, Moshino, BMW, Reebok, Michael Kors, Vogue Eyewear, etc.

    Maybelline
    Tommy Hilfiger
    Messika
    Moshino
    BMW
    Reebok
    Michael Kors
    Vogue Eyewear
    Frequently Asked Questions

    Here are the List of brands endorsed by Gigi Hadid

    Maybelline

    Maybelline is a popular American multinational cosmetics company that manufactures cosmetics, skin care, fragrance and personal care products. The company has its headquarters in New York and is a subsidiary of the cosmetic major L’Oreal since 1996. Maybelline was initially founded by Thomas Lyle Williams in 1915 and is currently available in over 129 countries around the world.

    This globally known cosmetics brand offers over 200 products and combines technologically advanced formulas in order to create affordable for young generation. Maybelline signed Gigi Hadid as its brand ambassador in 2015, the model has since then been the face of the brand and appeared in multiple ad campaigns.

    The model even made a collaboration #GigixMaybelline with the brand which included a makeup palette named jetsetter. This collection was Maybelline’s first premium offering, with a higher price point, upscale packaging, but it still became an instant hit as it contained many basic make up items into one palette like eyeshadow, concealer, blush, bronzer, highlighter, mascara and lip balm.

    Tommy Hilfiger

    Tommy Hilfiger is a leader in making premium clothing with its headquarters based in Amsterdam, Netherlands. The company manufactures apparel, footwear, accessories and home furnishings and is currently has more than 2000 stores in over 100 countries. The company was started by Tommy Hilfiger in 1985 and was acquired by PVH Corp in 2010.

    Over the years Tommy Hilfiger has delivered premium styling and quality to become one of the world’s most recognized lifestyle brands. Since 1985, The brand has been a pioneer of creating the classic style that was inspired by iconic pop culture and American heritage. Which is why the tommy Hilfiger also collaborated with Gigi Hadid to create a collection for autumn 2016.

    The collection included sportwear, shoes, accessories, a new fragrance for women and combined her unique style with the more classic signature Hilfiger touch. The model also became the brand ambassador for the brand the same year and has been featured on its fashion shows and ad campaigns for the brand. Commenting on the collaboration, the iconic designer said that Gigi is the definition of todays tommy girl as her personality is magnetic and optimistic along with her style which is confident, effortless and cool.

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    Messika

    Messika is a popular French Jeweler that was started by Valérie Messika daughter of the famous diamond merchant André Messika. The company has its headquarters in Paris, France and stands by its core values of enhancing the diamond, pushing the boundaries and to striving continuously for excellence.

    Messika was started in 2005 and currently present in 55 countries, including Russia and in the Middle East, with over 400 points of sale. Gigi Hadid was signed as the brand first brand ambassador. The model collaborated with Messika to create the Move Addiction capsule collection which features 12-pieces of jewellery.

    The price range for this collection for Rings start at around $980 and the high-end range, made up of four pieces, includes a $60,000 choker. Commenting on the collab with Gigi, Valérie Messika said that, she loved working with Gigi as her sense of detail and her discerning eye for fashion completely won her over. She also added that the model was the embodiment of the Messika woman as she is always spontaneous, sunny and bright.

    Moshino

    Moshino is a renowned Luxury fashion brand that has its headquarters based in Milan, Italy. The company was founded in 1983 by Franco Moshino and is currently known for its leather accessories, shoes, luggage and fragrances. The brand became known for its wide range of premium quality products that are innovative, colorful and youthful. The current creative director of Moshino is Jeremy Scott.

    The sisters Gig Hadid and Bella Hadid were signed as endorsers for Moshino spring 2017 multimedia ad campaigns. The campaign shows the siblings wearing a selection from the brand’s new collection which included long gowns, leather, logos and accessory print surrounded by photographers who wore black showing the contrast in colors and designs. The sister have also featured together campaigns for brands like Anna Sui, Chanel, Fendi, Fenty x Puma, Marc Jacobs, Max Mara, Michael Kors, Miu Miu, Versace and Victoria’s Secret.

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    BMW

    BMW also known as Bayerische Motoren Worke, is a pioneer and a leader in manufacturing luxury vehicles and motorcycles. The German multinational company has a history of more than 100 years as it was founded in 1916 with aircraft engines, followed by motorcycles and finally automobiles.  By 2017, BMW became the world 14th largest producer of motor vehicles with 2,279,503 vehicles produced.

    The company also has a history in touring cars, Formula 1, and sports cars. As of now, the BMW Group has over 31 production and assembly facilities in 15 countries. BMW signed Gigi Hadid as its endorser in 2016 as was featured in its first digital campaign for the BMW M2 Coupe. The campaign was called “Eyes on Gigi” and showcases the supermodel in a one-shot stunt.

    Commenting on why they choose the model, Uwe Dreher, head of International Brand Communications BMW said that, Gigi and the M2 are the perfect match as they both have strong personalities with fascinating charisma. While Gigi said that being the face of the campaign was definitely a career highlight for her.

    Reebok

    Reebok is a globally famed clothing and footwear and the subsidiary of a sporting goods major Adidas. The company was founded by J.W Foster and sons in 1895 in Bolton, England. The company is known for its products for fitness, running and CrossFit sportwear. Reebok has its headquarters in Boston with regional offices in Amsterdam, Montreal, Hong Kong, and Mexico City.

    The brand has also collaborated with many other sports related companies to produce fitness equipment and workouts. In 2018, Reebok signed Gigi Hadid as their brand ambassador. As a part of this deal the supermodel collaborated with the brand to create a collection of sportwear and footwear known as Future Nostalgia.

    This Reebok x Gigi Hadid collection was created after the model had delved into the Reebok archive to revisit key classics of the 1980s and 1990s with new colors and shapes for an updated look. Gigi was also featured in Reebok’s Always Classic Collection wearing a classic Reebok shoes.

    Michael Kors

    Michael Kors is another popular luxury fashion brand that was founded by the fashion designer Michael Kors in 1981. The company is said to have an annual revenue of over $4 billion and it known for its jewellery, fragrances and footwear. Michael Kors currently has over 1,299 stores and more than 17,700 thousand employees around the world.

    In a survey done,  Michael Kors was revealed to the third most preferred watch brand amongst upper-income teens in the United States, following Rolex and Apple.

    In 2019, the brand signed Gigi Hadid as its brand ambassador, the model was featured in its ad campaign for its fragrance called Wonderlust. In the campaign Gigi Hadid and Mikeal Kors can be seen having fun in the exotic island of Turks and Caicos. According to Michael Kors, Gigi Hadid has all qualities one requires in a travel partner, making her the perfect face for the fragrance.

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    Vogue Eyewear

    Vogue Eyewear is upcoming eyewear company that was acquired by Luxottica in 1990. The company offers a wide variety eyewear collection which reflects the dominant fashion trends at an affordable price. In 2017, Vogue Eyewear signed Gigi Hadid as its brand ambassador, since then the model has been featured in the brand’s ad campaigns.

    Gigi Hadid also made a collaboration with the brand, the collection included three styles of glasses available in six different colors. In an interview, Vogue described the collection as a take on retro-chic shapes, luminous colors and essential details which give a 90s vibe. This collection was limited and available only on Sunglasses Hut with the starting price being $139.95 each. Hadid also added that she will continue to model and design for the brand.

    Conclusion

    Gigi Hadid began her modelling career when she was barely 2 years old, now she is one of the top super models in the industry. The model is known to be globally relevant as she has a vast social media following as she has over 68 million followers on Instagram and more than 10.3 followers on Twitter.

    Gigi is also one of the highest performing spokesmodels on social media and a global Influencers. This is why Gigi Hadid is rapidly becoming a favorite for campaigns, editorials and covers.

    Frequently Asked Questions

    Who is Gigi Hadid?

    Gigi Hadid is a A-list American Super Model who has achieved success by appearing on many international fashion magazines covers and walking for numerous fashion brands over the years.

    What is the net worth of Gigi Hadid?

    The net worth of Gigi Hadid is estimated to be over $29 million in 2021.

    What are the brands endorsed by Gigi Hadid?

    She has endorsed brands such as Maybelline, Tommy Hilfiger, Stuart Weitzman, Messika, Moshino, BMW, Reebok, Penshoppe, Fendi, Michael Kors, Vogue Eyewear, etc.

    How much does Gigi Hadid charge for brand endorsements?

    Gigi Hadid is known to charge brands over $125,000-$300,000 per post for endorsements.