Tag: surveymonkey

  • Top 10 Quiz Maker Tools to Try in 2023

    In today’s dynamic business landscape, it’s crucial for business leaders to find innovative ways to engage with their target audience and ensure customer satisfaction. Interacting with customers and building lasting relationships are essential for retaining their loyalty. Additionally, understanding the growth potential of your brand is vital for sustained success. To achieve these goals, businesses need to explore new avenues for customer engagement and content connection.

    One effective tool for customer interaction is online quizzes. In a digital world filled with numerous distractions, capturing and maintaining people’s attention can be challenging. However, quizzes have the power to captivate your audience and elicit valuable feedback from them.

    Selecting the right quiz resources requires careful consideration and knowledge. To achieve optimal results and efficiency, it’s important to understand the core aspects of a quiz creator software. In this article, we will delve into top online quiz maker tools and help you identify the one that best suits your needs. So, let’s dive right in and discover the perfect quiz maker tool for your business.

    1. Woorise
    2. iSpring QuizMaker
    3. SurveyMonkey
    4. Riddle Quiz Maker
    5. Wufoo
    6. Brandquiz
    7. Google Forms
    8. Formcrafts
    9. Hubspot Forms
    10. Microsoft Forms

    1. Woorise

    Website Woorise.com
    Rating 4.5 out of 5
    Free Trial Available
    Founded 2016
    Best For Creating engaging and interactive quizzes for lead generation and customer engagement
    Woorise - quiz maker online
    Woorise – quiz maker online

    Woorise is best tool for creating engaging and interactive quizzes that can be used for various purposes. It helps to create communicative forms, questionnaires, and polls that boost engagement rates. This aids in information gathering and memorization. Educators use quizzes to enhance the learning experience. The framework covers a wide variety of question types, including images.

    • You could present a variety of engaging surveys to your viewers to connect with them. Do you need to assign a different result to every question or solution? It enables the capacity to assign tailored marks to each of your responses!
    • It makes it incredibly simple to create quiz questions. When introducing a unique quiz, there are various online prefabs.
    • The framework supports contingent logic. A contingent logic enables a test to reply to the responses of the user. For instance, don’t ask questions that are pointless based on prior responses.
    • Subgrouping can be done using bifurcation forks.
    • Provides a calc feature that can show various participants’ questions predicated on their overall point total.
    • Adjust the assessment technique for the Test to meet your demands.

    Pros

    • Comprehensive real-time statistics and ranks.
    • Conceal or display quiz takers’ scores and rectified responses immediately once they complete your quiz.
    • After they complete your test, send them an email link to the test outcomes page.
    • Save your trivia statistics in file types like CSV.
    • Connect quizzes & outcomes to apps available.

    Cons

    • It takes some practice to create complicated quizzes.

    Pricing

    Plan Yearly Price Monthly Price
    Free $0 $0
    Basic $23/month $29/month
    Grow $39/month $49/month
    Pro $79/month $99/month

    2. iSpring QuizMaker

    Website www.ispringsolutions.com/ispring-quizmaker
    Rating 4.8 out of 5
    Free Trial Available
    Founded 2001
    Best For Creating interactive quizzes in minutes
    iSpring QuizMaker - online quiz creator
    iSpring QuizMaker

    If you wish to create your evaluations more interactive, iSpring QuizMaker is among the top choices. It helps to build a wide variety of tests, including MCQs and 5-point Likert polls, as well as drag-and-drop & hub polls.

    You could also modify the trivia setup, such as placing time constraints and rating criteria, as well as randomizing the answer sequence. Because it is so versatile, it is incredibly user-friendly and will appeal to both skilled and unskilled users.

    • There are 14 question forms for both evaluated tests and polls, and queries and response texts can be augmented with pictures, sound, and clips.
    • Allows you to design your own educational experiences.
    • Precludes cheating by limiting the range of attempts and timeframe for each topic.
    • Compatibility with a wide range of LMS.
    • The ability to instantly submit quiz outcomes to educators’ and/or participants’ email addresses.

    Pros

    • Extensive feature set.
    • Extremely adaptable setups.
    • Simple to use.

    Cons

    • macOS is not supported.
    • There are no prefabs.

    Pricing

    Plan Yearly Price
    iSpring Suite $770 USD per author/year
    iSpring Suite Max $970 USD per author/year
    iSpring Suite Premium $1,970 USD per author/year

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    3. SurveyMonkey

    Website www.surveymonkey.com
    Rating 4.6 out of 5
    Free Trial Available
    Founded 1999
    Best For Conducting online surveys and collecting data
    SurveyMonkey - create online quizzes
    SurveyMonkey

    Among the most popular trivia creators is SurveyMonkey. It is intended to evoke the appropriate feedback from the participants. Thousands of carefully worded survey methodologist formats and questionnaires are available. The portal of SurveyMonkey gives free formats for HR departments and leaders.

    • It generates simple polls and quizzes in seconds.
    • Questionnaires and polls can be customized in terms of the overall design.
    • Even after customizing polls, the Monkey survey logo persists.
    • You can use explanatory variables and filtration indefinitely with the paid version. Outcomes can also be exported.

    With SurveyMonkey’s quiz maker, users can create engaging quizzes and assessments, customize question formats, set scoring options, and generate insightful reports. The quiz maker tool is suitable for educational purposes, employee training, knowledge assessments, and interactive content creation.

    Pros

    • It is inexpensive when you’re on a strict budget.
    • It offers a wide variety of choices.
    • It is simple to use.

    Cons

    • The subscription plan’s summary is inadequate.
    • The app’s customer care is subpar.
    • The site’s browsing is tricky.

    Pricing

    Plan Monthly Price
    Team Management Rs 1,550 / user / month
    Team Premier Rs 3,800 / user / month
    Enterprise Custom Plans

    SurveyMonkey | Online survey services | Company Profile |
    Founded in 1999, SurveyMonkey provides survey software products and purpose-built solutions. Know more about its company profile, history, success story etc


    4. Riddle Quiz Maker

    Website www.riddle.com
    Rating 4.8 out of 5
    Free Trial Available
    Founded 2022
    Best For Creating and customizing quizzes effortlessly
    Riddle Quiz Maker
    Riddle Quiz Maker

    Riddle is a user-friendly online platform that allows you to create and customize quizzes effortlessly. With a wide range of options, including polls, personality tests, surveys, and quizzes, Riddle provides built-in lead generation features to enhance your marketing efforts.

    Renowned publishers and brands like the BBC, Red Bull, and the NBA’s Chicago Bulls trust Riddle to create engaging quizzes and interactive content. The platform offers a seamless experience by enabling complete white labeling, ensuring that your quizzes perfectly align with the look and feel of your website. With Riddle, you can easily build captivating quizzes that captivate your audience and enhance your online presence.

    • Build 15 different types of quizzes, polls, and surveys.
    • Engage quiz takers individually with journey quiz type, presenting unique questions to each participant.
    • Drag-and-drop form builder, simplifying the quiz creation process.
    • Built-in image editing feature to enhance your quizzes with visually appealing graphics.
    • Customize the quizzes to match your brand by utilizing Riddle’s 100% white-labeling capability.

    Pros

    • Riddle allows you to create unlimited conten.
    • They offer plans without limitations on views and leads.
    • With all plans, Riddle provides a 30-day money-back guarantee, giving you the opportunity to try their platform risk-free.
    • The option to add extra users to a project allows for collaborative content creation and teamwork.

    Cons

    • Riddle’s pricing may be slightly higher compared to other similar platforms.

    Pricing

    Plan Monthly Price
    Essential $69/month
    Pro $129/month
    Business $299/month
    Full-service Custom Plans

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    5. Wufoo

    Website www.wufoo.com
    Rating 4.4 out of 5
    Free Trial Available
    Founded 2006
    Best For Creating online forms
    wufoo - create quizzes online
    Wufoo

    Wufoo is an online form builder and survey tool that allows users to create custom forms and surveys without any coding knowledge. It is widely used by businesses, organizations, and individuals for collecting data, managing registrations, processing payments, and more.

    This app is used to design polls by some of the sector’s leading brands. People and organizations use this tool for innovative form rationale because it is a cloud-based framework. HTML forms could be created without writing code. However, understanding the more innovative functions may still mandate some expert knowledge.

    • Provides the exclusive feature of notifying the user by multiple means including sending an e-mail or a text message to keep them updated about their status and any form entry made in due time.
    • The Wufoo-powered forum also allows easy integration with multiple online payment modes.
    • Allows advanced customization of the forms and messages that need to be updated on the form after its closure.

    Wufoo Tutorial For Beginners 2023 | Create Forms With Wufoo

    Pros

    • It is simple to design, insert, and organize data.
    • The drag-and-drop attribute helps make it simple to use.
    • It is adaptable.

    Cons

    • Answers are minimal if using the lite option.
    • This has a simple design, and the functionality appears to be outdated.

    Pricing

    Plan Monthly Price
    Starter $14.08/month
    Professional $29.08/month
    Advanced $74.08/month
    Ultimate $183.25/month

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    6. Brandquiz

    Website www.brandquiz.io
    Rating 4.7 out of 5
    Free Trial Available
    Founded 2018
    Best For Creating interactive quizzes, surveys, and contests
    Brandquiz - quiz maker online
    Brandquiz

    Brandquiz is an online platform that allows businesses to create and customize interactive quizzes, surveys, assessments, and contests for engaging audiences, capturing leads, and promoting their brand. Multiple choice questions, aptitude tests, evaluations, polls, and forms are all created by the tool. It has fun layouts and an interactive framework. It works with other portals like WordPress and Weebly.

    • Brandquiz is compatible with all platforms.
    • Brandquiz allows easy survey management with the feature of importing and exporting contacts.
    • It also provides insightful help for complaint management.

    Pros

    • It has fantastic design ideas.
    • The UI is dynamic
    • This can be incorporated with other main promotional portals such as Salesforce and Hubspot.

    Cons

    • It is lacking in some features.

    Pricing

    Plan Monthly Price
    Free $0
    Starter $25/month
    Professional $75/month
    Business $195/month

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    7. Google Forms

    Website www.google.com/forms/about/
    Rating 4.7 out of 5
    Free Trial Available
    Founded 2014
    Best For Creating online surveys, questionnaires, and forms
    Google Forms - quiz maker
    Google Forms

    Google Forms is a free online tool provided by Google that allows users to create customizable forms and surveys to collect data, gather feedback, organize events, conduct quizzes, and more in a simple and collaborative way.

    It’s simple. Despite having a simple UI, it’s among the most famous quiz creators and poll portals. This tool helps to create polls and quizzes. Information can be obtained and delivered to Google Sheets for assessment as a component of the Google G Suite.

    • Google Forms provide 17+ types of different templates for easy work.
    • Google Forms allows the introduction of conditional logic in forms to have a debating answer from the users.
    • Google Forms also permit the files to be uploaded on them.

    Pros

    • It can generate fabulous forms.
    • It can gather and organize data.
    • It enables you to utilize your own pic and logo.
    • The forms are adaptable, making them simple to create and modify.

    Cons

    • Personalization is limited.
    • Form choices are scarce.
    • Security is constrained – to help with safety, you’d have to generate a strong passcode.

    Pricing

    Google Forms is Free to use.


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    8. FormCrafts

    Website Formcrafts.com
    Rating 4.6 out of 5
    Free Trial Available
    Founded 2013
    Best For Creating customizable online forms and surveys
    FormCrafts - quick quiz maker
    Formcrafts

    FormCrafts is an online form builder tool that enables users to create custom forms and surveys with ease, offering advanced features such as conditional logic, file uploads, payment integrations, and data analytics for efficient data collection and lead generation.

    It is a popular WordPress creator that enables users to create visually appealing forms. This digital form maker tool generates interactive forms without requiring any coding.

    • Formcraft carries a number of designs and templates that are formed by experts and save the time of making them from the scratch for the users.
    • The templates available;e on the platform of Formcraft can be fully customized as per the need of the user.
    • Formcraft allows easy integration and adds-on services for third-party users.

    Pros

    • It can allow additional page forms and has real-time insights functionalities.
    • It is simple to incorporate with WordPress through a widget.

    Cons

    • The backend may be inoperable.

    Pricing

    Plan Monthly Price
    Standard $39/month
    Plus $59/month
    Business $99/month

    9. Hubspot Forms

    Website www.hubspot.com/products/marketing/forms
    Rating 4.5 out of 5
    Free Trial Available
    Founded 2007
    Best For Creating and managing lead capture forms
    Hubspot Form Builder
    Hubspot Form Builder

    HubSpot’s free online form builder is a versatile tool that enables businesses to create and customize forms for various purposes, including lead generation, contact forms, event registrations, and surveys, all integrated with the HubSpot CRM for seamless data management and lead nurturing.

    Despite their innovative features, they are simple to use. Hubspot forms are cleverly engineered to transform anonymous visitors into leads on your website. By alerting people via calls, messages, or emails, you can establish a good rapport with them.

    • Hubspot comes with smart analytics that helps the user understand how their customer interacts with their forms based on their responses.
    • Has a drag-and-drop feature in use to help in making the customization much easier.
    • Allows the customer’s information to be saved into the customer’s data once they have completed the form filling for future use.

    Pros

    • It is simple to set up & develop quizzes.
    • It is compatible with WordPress through a plugin.
    • It has a simple user interface.

    Cons

    • It is pricey for new startups.
    • The layout could be improved.
    • It may be difficult to use.

    Pricing

    HubSpot Forms is Free to use.


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    10. Microsoft Forms

    Website Forms.office.com
    Rating 4.5 out of 5
    Free Trial Available
    Founded 2016
    Best For Creating online surveys, quizzes, and polls
    Microsoft Forms - quiz creator
    Microsoft Forms

    Microsoft Forms is a web-based application that allows users to create surveys, quizzes, and polls to gather data, conduct assessments, and collect feedback in a simple and organized manner. It provides features for customizable form creation, response tracking, and data analysis, making it a versatile tool for various personal, educational, and business needs.

    Questionnaires and opinion surveys can all be created with the framework. It is ideal for educators who want to interact with learners and receive timely feedback. They could also show the learners’ scores after each exam, making this process more fun and informative. It can also be used to automate and reshape business workarounds.

    • Microsoft forms can be easily integrated with the Microsoft stream. It is a video-sharing platform.
    • Microsoft forms are made available in more than one language and can be used at multiple places crossing the language barrier.
    • Microsoft forms can be easily linked to an excel sheet as they all are a part of the same application.

    How to Create a Quiz with Microsoft Forms

    Pros

    • They’re perfect for creating polls, questionnaires, and customer surveys.
    • It can analyze quiz information quickly.
    • The outcomes can be exported to Excel File for further examination.
    • It is simple to use.

    Cons

    • It lacks sophisticated options.
    • You can’t use alternative sources to input questions.

    Pricing

    Plan Monthly Price
    Microsoft 365 Business Basic $6.00 user/month
    Microsoft 365 Business Standard $12.50 user/month
    Microsoft 365 Business Premium $22.00 user/month
    Microsoft 365 Apps for business $8.25 user/month

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    Conclusion

    Quizzes are mainly used as a technique to know someone better. In school, quizzes were taken to strengthen the bond between teacher and student. On an online platform, there are many types of quizzes taking place all with the same purpose of converting the visitors into the lead. There are many online platforms available that make it super easy to create and share quizzes, and forms.

    They are created with the purpose of knowing more about the customers and their demands through the direct feedback method. The above context contains the example of the best quiz maker tools that one can prefer to use in 2023.

    FAQs

    What is a quiz maker tool?

    A quiz maker tool is an online platform or software that allows users to create, customize, and distribute quizzes, surveys, and assessments for various purposes such as lead generation, customer engagement, educational assessments, and more.

    What are the best quiz maker tools?

    Some of the best quiz maker tools to use in 2023 are:

    • Woorise
    • iSpring QuizMaker
    • SurveyMonkey
    • Riddle Quiz Maker
    • Wufoo
    • Brandquiz
    • Google Forms
    • Formcrafts
    • Hubspot Forms
    • Microsoft Forms

    How can quiz maker tools benefit businesses?

    Quiz maker tools offer several benefits for businesses. They enable businesses to engage with their audience, generate leads, collect valuable customer data, gain insights into customer preferences and behaviors, and create interactive and personalized experiences that enhance brand awareness and customer satisfaction.

    Can quiz maker tools be used for educational purposes?

    Yes, quiz maker tools are widely used in educational settings. Teachers can utilize these tools to create quizzes and assessments for students, track their progress, provide feedback, and enhance the learning experience.

    How can quiz maker tools help with lead generation?

    Quiz maker tools often include lead generation features such as capturing email addresses or contact information from quiz participants. This allows businesses to expand their contact lists, nurture leads, and further engage with potential customers through targeted marketing campaigns.

  • SurveyMonkey – Powering The Curious

    Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by the organization it is based on.

    Online survey tools are software solutions that provide the ability to create, run and interpret various types of surveys either on the users own websites, on emails or on hosted web pages. SVMK Inc., doing business as SurveyMonkey, is an online survey development cloud-based software as a service company.

    It was founded in 1999 by Ryan Finley and Chris Finley. The company provides surveys and a suite of paid back-end programs.

    This article will give you a gist of SurveyMonkey’s journey so far in the market. Know more about the company profile of SurveyMonkey, growth, challenges faced by the company and many other interesting things about SurveyMonkey’s journey by reading this article.

    SurveyMonkey – Company Highlights

    Startup Name SVMK Inc.
    Headquarters One Curiosity Way, San Mateo, CA, United States
    Industry SAAS, Online survey services
    Founded 1999
    Founders Ryan Finley, Chris Finley
    Total Funding $1.1B (As of 2019)
    Area Served Worldwide
    Website www.surveymonkey.com

    SurveyMonkey – About and How it Works?
    SurveyMonkey – Recent News
    SurveyMonkey – Logo and its Meaning
    SurveyMonkey – Founder, History and Team
    SurveyMonkey – Mission
    SurveyMonkey – Business Model
    SurveyMonkey – Revenue and Growth
    SurveyMonkey – Funding And Investors
    SurveyMonkey – Investments
    SurveyMonkey – Acquisitions
    SurveyMonkey – Competitors
    SurveyMonkey – Drawbacks
    SurveyMonkey – Future Plans
    SurveyMonkey – FAQs

    SurveyMonkey – About and How it Works?

    SurveyMonkey (also known as SVMK) is a United States based company that provides survey software products and purpose-built solutions that help organizations engage with their customers, employees, and the markets they serve. Its data platform enables individuals and organizations to collect and analyze feedback, as well as create their own online surveys.

    The company serves a range of industries, including financial services, internet, technology, healthcare, media and entertainment, consumer goods and retail, transportation and logistics, government agencies, manufacturing, energy, education, professional services, and non-profit organizations.

    It is engaged in providing survey software products and purpose-built solutions that enable organizations to engage with their key constituents, including their customers, employees and the markets they serve. It offers a cloud-based SaaS platform that helps individuals and organizations design and distribute surveys. Products offered by the company enable individuals and organizations of all sizes to collect and analyze People Powered Data.

    SurveyMonkey – Recent News

    As of December 2020, SurveyMonkey, a leader in agile software solutions for customer experience, market research, and survey feedback, released its inaugural Social Impact Report outlining the company’s commitment and areas for improvement as it aims to be transparent about creating a more sustainable, fair, and society.

    “I am confident that as a company and community, we can change what’s possible—and transform our teams, organizations, and the world for the better,” said Zander Lurie, chief executive officer of SurveyMonkey. “This report reflects the values and goals of the SurveyMonkey team: To raise the bar for human experiences by amplifying individual voices. There has never been a better time for all us to imagine the future we want to create and start building it together.”

    As SurveyMonkey continues efforts to improve its positive social impact, examples from the report of the company’s actions include:

    • Created a more fair workplace by adding new benefits to better address all our workers needs.
    • Launched the GIGs (growth, impact, and goals) performance review program, reimagining the way employee performance reviews are conducted to create a culture that embraces the growth mindset and delivers on its employee value proposition.
    • Set public diversity goals at the end of 2019 and conducted a biennial gender and ethnicity pay equity study.
    • Partnered with The Justice Collective to analyze SurveyMonkey’s diversity, equity, and inclusion (DE&I) practices, provided antiracist training to all employees, and continued to build a strategic approach to DE&I.
    • Launched its vendor diversity program, requiring diversity, equity and inclusion from its vendors and partners.
    • Partnered with nonprofit organization LeanIn.org to highlight barriers for women’s achievement in the workplace and beyond.
    • Donated more than $15 million in nonprofit donations through SurveyMonkey Contribute as an ongoing effort since its start in 2011. In 2020, SurveyMonkey launched Team Gives Back, a matching program that has generated $450,000 in donations by employees and the company through a double-matching initiative.
    • Made efforts to reduce energy use and greenhouse gas emissions through installing energy-efficient fixtures in its spaces throughout the world.
    • Continued to invest in data privacy and security, implementing a comprehensive security framework that prioritizes the needs of its customers.

    SurveyMonkey – Logo and its Meaning

    “Our logomark, Goldie, is affectionately named after our beloved, late CEO, Dave Goldberg.”

    Company Logo of SurveyMonkey
    Company Logo of SurveyMonkey

    As a heartfelt tribute to Goldberg, the company retroactively named its simian logo/mascot “Goldie” after his nickname. SurveyMonkey is ONE word, always spelled with a capital “S” and “M”.

    SurveyMonkey – Founder, History and Team

    The company was owned by Ryan and Chris Finley until Spectrum Equity and Bain Capital acquired a majority interest in the company in 2009. Dave Goldberg joined SurveyMonkey in 2009.

    Ryan launched the company in 1999 as a part-time project out of his apartment and established SurveyMonkey as the Internet’s most popular survey tool, used by individuals and organizations throughout the world.

    In his current role, Ryan serves as a member of our board of directors. He also serves on the Board of Trustees of the Portland Art Museum. He studied Computer Science at the University of Wisconsin, Madison, and his interests include architecture and design, eating good food, and searching for the perfect cup of espresso.

    Zander Lurie was named CEO at SurveyMonkey in January 2016. He has served on SurveyMonkey’s board of directors since 2009, most recently as Chair. Zander began his career in the technology investment banking group at JPMorgan where he led equity transactions and mergers and acquisitions in the Internet sector.  Zander co-founded a nonprofit organization called CoachArt which benefits ill children and their siblings in Northern and Southern California.

    SurveyMonkey – Mission

    SurveyMonkey’s mission statement says, “Our mission is to power the curious. We help organizations around the world turn feedback into action, fueling their ability to grow and innovate. We know that asking the right questions is the first step toward building a better world, and we believe in equality and in elevating all voices—especially the ones that might not otherwise be heard.”

    The company believes that by harnessing the power of feedback they can change what’s possible—and transform their teams, organizations, communities, and the world into better, brighter futures.


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    SurveyMonkey – Business Model

    SurveyMonkey operates on a freemium business model, according to the company’s website. This means that users can choose to opt for a free set of survey services or for a more powerful platform that requires a paid membership. As the company suggests, “we allow users to use our most basic tools for free, while designating our more advanced features and resources to our paid plans.”

    SurveyMonkey also offers a suite of solutions to help customers do everything from customer satisfaction to manage grant applications. Users opting for the free SurveyMonkey services are able to generate surveys of up to 10 questions and 100 responses, and they are able to use some of the basic data processing tools. SurveyMonkey sees the free service as a way for customers to sample their products and to become acquainted with the feedback collection process in general.

    The paid side of the freemium model offers users with many more options, including various types of survey logic, unlimited access to filters and crosstabs and more.

    SurveyMonkey – Revenue and Growth

    As of Q3 2020 key results : –

    • Total revenue was $95.4 million, an increase of 20% year-over-year.
    • GAAP operating margin was negative 23.7% and non-GAAP operating margin was 2.2%.
    • GAAP net loss was $26.1 million and GAAP basic and diluted net loss per share was $0.19. Non-GAAP net loss was $1.3 million and non-GAAP basic and diluted net loss per share was approximately $0.01.
    • Net cash provided by operating activities was $17.9 million and free cash flow was $16.2 million for 18.7% and 17.0% margin, respectively.
    • Cash and cash equivalents totaled $206.3 million and total debt was $214.1 million for net debt of $7.8 million as of September 30, 2020.

    SurveyMonkey – Funding And Investors

    SurveyMonkey has raised a total of $1.1B in funding over 5 rounds. Their latest funding was raised on Dec 15, 2014 from a Private Equity round. SurveyMonkey is funded by 22 investors. Morgan Stanley and Chris Finley are the most recent investors.

    Amount Round Amount Lead Investors
    Dec 15, 2014 Private Equity Round $250M
    Jan 16, 2013 Debt Financing $350M JP Morgan Chase
    Jan 16, 2013 Private Equity Round $444M Tiger Global Management
    Nov 3, 2010 Debt Financing $100M Bank of America Merrill Lynch, SunTrust Robinson Humphrey
    Apr 20, 2009 Venture Round

    SurveyMonkey – Investments

    SurveyMonkey has made 2 investments. Their most recent investment was on Nov 16, 2016, when Apptentive raised $3.6M.

    Date Organization Name Round Amount
    Nov 16, 2016 Apptentive Series A $3.6M
    Sep 24, 2014 Apptentive Series A $5.3M


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    SurveyMonkey – Acquisitions

    SurveyMonkey has acquired 8 organizations. Their most recent acquisition was GetFeedback on Aug 5, 2019. They acquired GetFeedback for $68M.

    Acquiree Name Date Amount About Acquiree
    GetFeedback Aug 5, 2019 $68M GetFeedback helps companies understand and improve customer experience by making it easy to create beautiful, branded surveys
    Usabilla Mar 5, 2019 $80M Enterprise SaaS helping clients capture visual feedback and deploy targeted surveys to increase conversion on the web, in apps and emails
    TechValidate Software Jul 2015 TechValidate is a web-based marketing content automation software platform enabling B2B organizations to auto-generate marketing content.
    Renzu May 2015 Renzu is a small startup created by Zynga alums.
    Fluidware Aug 6, 2014 Fluidware is a new age enterprise software company specializing in web-based applications
    MarketTools Dec 14, 2011 MetrixLab provides consumer insights that drive smarter business decisions.
    Wufoo Apr 25, 2011 Wufoo is an online form builder that helps users create and design online forms and process simple payments.
    Precision Polling Jun 21, 2010 Precision Polling offers automated phone surveys and polls to assist research on political campaigns, non-profits, and conferences.

    SurveyMonkey – Competitors

    Top competitors of SurveyMonkey are Google Forms, Qualtrics Core XM, Google Surveys, Doodle, Alchemer, Zoho Survey, Typeform, and SurveySparrow.

    SurveyMonkey – Drawbacks

    More than 25 million people use SurveyMonkey, and the company recently went public, further enhancing the stability and predictability of the tool—especially for users who use SurveyMonkey as an integrated part of a larger workflow.

    SurveyMonkey has decent rates, but not if you’re launching just one, or two, or three survey projects. The fact is, their basic license won’t get be sufficient if your survey has any mildly-complex logic branching. You’ll need a higher license level.

    That’s prohibitively expensive for a startup with plans to run only a handful of surveys. With some panel providers, it’s the cost of more than 200 consumer survey responses!


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    SurveyMonkey – Future Plans

    The new features that SurveyMonkey is introducing into its products are varied, but they’re all in sync with the curiosity theme in that they’re designed to remove the barriers that stand between a company and the relevant data it would like to collect.

    For starters, SurveyMonkey is simplifying the process of creating surveys that people will actually be willing to complete. A new feature called SurveyMonkey Genius analyzes surveys and make recommendations that may increase response rate.

    SurveyMonkey also reworked the interface that people see when they take a survey for maximum efficiency, reducing the chances that someone will bail before completing one, especially on a smartphone.

    It’s been a while since Dave Goldberg’s death, and, as SurveyMonkey has continued to grow, not everyone currently on staff was part of his era. But in ways both obvious and subtle, his impact persists.

    “He will always have an inspirational place, But there’s no moping. I think Dave wouldn’t stand for it.”

    SurveyMonkey – FAQs

    What does SurveyMonkey do?

    SurveyMonkey is a United States-based company that provides survey software products and purpose-built solutions that help organizations engage with their customers, employees, and the markets they serve.

    Who founded SurveyMonkey?

    Ryan Finley and Chris Finley founded SurveyMonkey.

    What companies SurveyMonkey competes with?

    Top competitors of SurveyMonkey are Google Forms, Qualtrics Core XM, Google Surveys, Doodle, Alchemer, Zoho Survey, Typeform, and SurveySparrow.

    How does SurveyMonkey make money?

    SurveyMonkey operates on a freemium business model, according to the company’s website. This means that users can choose to opt for a free set of survey services or for a more powerful platform that requires a paid membership.


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