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Tag: 📄Company Profiles

  • ActiveCampaign: Leader in Customer Experience Automation

    Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by ActiveCampaign.

    In this modern era, every business is striving to provide a better customer experience to their targeted customers. Customer experience is a term used to define the sum of experiences that people have during the whole product or service cycle.

    Usually, enterprises find it challenging to control how customers feel about their relationship with their products or services. It is when customer experience automation tools and software come in handy.

    ActiveCampiagn is a Chicago-based private company that offers software for customer experience automation (CXA) to small and medium-sized businesses worldwide. Let’s dive in to learn more about ActiveCampaign- its startup story, founders, funding, growth, and more details.

    ActiveCampaign – Company Highlights

    Company Name ActiveCampaign
    Headquarters Chicago, Illinois, United States
    Primary Industry Software Development
    Founders Jason VandeBoom
    Founded In 2003
    Website Activecampaign.com

    ActiveCampaign – About
    ActiveCampaign – Founders and Team
    ActiveCampaign – Startup Story
    ActiveCampaign – Mission and Vision
    ActiveCampaign – Name, Logo, and Tagline
    ActiveCampaign – Business Model
    ActiveCampaign – Products and Services
    ActiveCampaign – Challenges Faced
    ActiveCampaign – Funding and Investors
    ActiveCampaign – Mergers and Acquisitions
    ActiveCampaign – Patents and Trademarks
    ActiveCampaign – Growth
    ActiveCampaign – Awards and Achievements
    ActiveCampaign – Competitors
    ActiveCampaign – Future Plans

    ActiveCampaign – About

    ActiveCampaign is a cloud software platform that offers customer experience automation, apps & integration, custom objects, machine learning, services, mobile app, and developer resources. It combines transactional email, email marketing, sales automation, marketing automation, and CRM categories.

    The company is known for serving technology, education, non-profit, small businesses, fitness, real estate, entertainment & events, and travel & hospitality industries in 170 countries. It has 5 more premises in the US, Australia, Brazil, and Ireland. Moreover, it integrates with over 850 applications, including Slack, Facebook, Salesforce, WordPress, Shopify, and Gmail.

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    ActiveCampaign – Founders and Team

    Founder and CEO of ActiveCampaign, Jason VandeBoom has also founded BoardChair. He possesses multiple skills including marketing, email marketing, online marketing, strategic partnerships, product management and development, SaaS, and web marketing.

    Furthermore, the company employs more than 1050 employees at all its premises.

    Jason VandeBoom - Founder, ActiveCampaign
    Jason VandeBoom – Founder, ActiveCampaign

    ActiveCampaign – Startup Story

    Founded by Jason VandeBoom in 2003, ActiveCampaign commenced its journey as a consulting firm and was then established as an on-premises software provider to help small and medium-sized businesses automate their marketing tasks and manage contacts.

    The company later transitioned from on-premises software to a software-as-a-service business, the main focus of which is to automate marketing and sales.

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    ActiveCampaign – Mission and Vision

    The mission of the company is to help growing businesses connect and engage meaningfully with their targeted customers. When it comes to the vision statement, ActiveCampaign accelerates the growth of each company with only an automation platform designed for providing better customer experiences.

    Furthermore, it is looking forward to emerging as the renowned leader and fastest-growing marketing and customer experience platform, recognized for creating a new category that replaces traditional and enterprise-focused platforms. Additionally, the company focuses on creating a global ecosystem of entrepreneurs and growth-minded businesses.

    ActiveCampaign – Name, Logo, and Tagline

    ActiveCampaign Logo
    ActiveCampaign Logo

    ActiveCampaign follows a unique representation of using its logo with different colors. Primarily the company uses its logo in white color when displayed on dark background. And when it’s displayed on a light background, it uses primary blue as the base color.

    Getting Started with ActiveCampaign

    ActiveCampaign – Business Model

    ActiveCampaign connects every tool and channel that an organization uses in its business for engaging customers at each stage of the customer lifecycle. This platform collects data from email marketing, digital advertising, website, and social media to tailor personalized touchpoints with the organization’s contacts while ensuring that the marketing is effective and engaging.

    The company automates the marketing and sales channel so that a firm can focus on the personal touches for its business to stand out and ensure that it hasn’t missed any step with its targeted customers.

    ActiveCampaign – Products and Services

    The products and services of the company are classified into 4 categories – marketing, sales, e-commerce, and transactional. Marketing offers multiple solutions- marketing automation, email marketing, site tracking, landing pages, personalization, and forms.

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    CRM, sales automation, lead scoring, win probability, and inbox extensions are covered in the Sales category. The E-commerce category allows integration with several e-commerce apps and the Transactional category offers access to email API, SMTP email, email delivery, transactional email templates, and inbound emails.

    ActiveCampaign – Challenges Faced

    Some features that ActiveCampaign still needs to work on are the platform’s email editor and occasional slow performance. Moreover, customers find it difficult to edit multiple emails in automation and they have to build everything – identifying inactive contacts, delivering lead magnets, or adjusting granular subscription preferences- from scratch.

    ActiveCampaign – Funding and Investors

    ActiveCampaign has been able to raise a total of $360 million over 3 funding rounds. Furthermore, the company’s latest funding round – Series C Round was undertaken on April 21, 2021, in which it raised a total of $300 million. It is backed by multiple investors and the main ones are Tiger Global Management, Dragoneer Investment Group, Silversmith Capital Partners, and Susquehanna Growth Equity.

    Date Round Number of Investors Money Raised Lead Investor
    April 21, 2021 Series C 4 $240 million Tiger Global Management
    January 28, 2020 Series B 2 $100 million Susquehanna Growth Equity
    October 11, 2016 Series A 1 $20 million Silversmith Capital Partners

    ActiveCampaign – Mergers and Acquisitions

    It acquired two companies – Postmark and DMARC Digests. Postmark offers transactional email services and DMARC Digests is recognized for offering email authentication and monitoring service. Both these service offerings enhance ActiveCampaign’s capability to offer CRM along with transactional messages with sales and market automation.

    ActiveCampaign – Patents and Trademarks

    It has 4 registered trademarks categorized into the ‘Scientific and technological services’ class.

    ActiveCampaign – Growth

    In 2022, the annual revenue of ActiveCampaign hit $165 million with 65% YOY. the platform’s pricing is $180 per year with its current valuation worth $3 billion. Talking about the company’s customer base, it has more than 140K active users and is serving over 180K businesses. The monthly app download growth is estimated to be 9.06%. Moreover, the employee count has increased by 13%.

    ActiveCampaign – Awards and Achievements

    ActiveCampaign has garnered a myriad of prestigious awards as the leader in its industry. Some recent awards that the company earned are:

    • Best Email Marketing Tool & Best Email deliverability 2023 by ToolTester
    • 2022 Chicago Top Workforces by Chicago Tribune
    • 2022 Tech Cares Award Winner by TrustRadius
    • 2022 APPEALIE SaaS + Software Award Winner by APPEALIE
    • Best Companies for Remote Workers 2022 by Quartz
    • Cloud 100 by Forbes
    • 2022 Sales and Marketing Technology Awards by The Intelligence Group
    • The Top 100 Software Companies of 2022 by The Software Report

    ActiveCampaign – Competitors

    Some of its main competitors are:

    • AVADA Email
    • ConvertKit
    • GetResponse
    • HubSpot
    • Mailchimp
    • Klaviyo
    • Constant
    • MailerLite

    ActiveCampaign – Future Plans

    ActiveCampaign is committed to its customer success and will continue to utilize the resources required for making Postmark a winning solution for small and medium businesses. Moreover, the product-first company plans to continue investing in and prioritizing its roadmap for innovation.

    FAQs

    What tools does ActiveCampaign offer for customer experience automation?

    ActiveCampaign offers email marketing, marketing automation, CRM, messaging, and personalized content tools for customer experience automation.

    Does ActiveCampaign offer mobile app support?

    Yes, ActiveCampaign offers mobile app support for both iOS and Android platforms. The app provides access to managing contacts, sending campaigns, viewing analytics, and updating deals on the go.

    What are the challenges faced by ActiveCampaign?

    Some features that ActiveCampaign still needs to work on are the platform’s email editor and occasional slow performance.

  • Nurturing the Future: Introducing Shishu, the Next-Generation Baby Care Brand

    Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by Shishu.

    The baby care market in India is a rapidly growing sector, driven by the increasing purchasing power of middle-class families and a growing awareness of the importance of infant and child health.

    The market is dominated by a mix of domestic and international players, offering a wide range of products such as diapers, baby food, baby skincare products, and baby gear. The market is expected to continue its growth trajectory in the coming years, driven by factors such as urbanization and rising disposable incomes.

    The demand for natural and organic baby care products has been growing in India, as more parents are becoming conscious of the chemicals and ingredients used in conventional baby care products. However these products and quite expensive.

    To address this challenge, Akshat and Abhishek, two brothers from Bihar, gave birth to Shishu. They started the baby care product brand with an aim of providing natural products from Tier 2 and tier 3 cities and rural areas at mass production. Let’s have a look at the startup journey of the firm in detail.

    Shishu – Company Highlights

    Startup Name Shishu
    Headquarters Bangalore, India
    Industry Baby Care Products
    Founders Akshat Agarwal and Abhishek Agarwal
    Founded 2022
    Website shishu.co

    Shishu – About
    Shishu – Industry
    Shishu – Founders and Team
    Shishu – Startup Story
    Shishu – Mission and Vision
    Shishu – Name, Tagline, and Logo
    Shishu – Business and Revenue Model
    Shishu – Products and Services
    Shishu – User Acquisition
    Shishu – Challenges Faced
    Shishu – Awards and Recognition
    Shishu – Competitors
    Shishu – Future Plans

    Shishu – About

    The majority of personal care and baby care product-selling companies use harmful chemicals in them. These chemicals prove to be toxic to the skin and have long-term side effects.

    To avoid all this, “Shishu” was born in 2022. It is India’s first-of-its-kind brand focusing on tier 2 and tier 3 cities, and rural areas.

    Shishu – Baby Care Industry

    As per the data shared by Databrodgemarketresearch, currently, Indian Babycare Market is About $ 11.5 Billion Dollars and would rocket up to USD 39.54 billion by 2029 it is growing at a CAGR of 17.40%.

    As per the data shared by Macrotrends, about 70% of the Population of India Belongs to Tier 2, 3, and Rural Areas and the Birth Rate of this Population is 17.163 births per 1000 people. Hence the target market of Shishu is estimated to be around 7 Billion Dollars.

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    Shishu – Founders and Team

    Shishu was founded by brothers Akshat Agarwal and Abhishek Agarwal
    Shishu Founder- Akshat Agarwal(left) and Abhishek Agarwal

    Akshat Agarwal

    Akshat has completed his education at St. Xaviers University, Kolkata. For 1 year, he was completely involved in his father’s pharmaceutical distribution business and then started Shishu with his younger brother. At present Akshat serves as the CEO of Shishu.

    Abhishek Agarwal

    Abhishek is two years younger than Akshat. With a plan of ditching the traditional education system and doing something adventurous, he serves as the COO of the Shishu while simultaneously completing his education at Jain University, Bangalore online mode.

    Shishu – Startup Story

    The prime inspiration behind starting Shishu came from the founder’s father. He started his business at the age of 14. He used to work very hard and traveled on top of the bus for business work just because he was unable to afford the ticket. His hard work paid off well and now he is the largest distributor of pharmaceuticals in their hometown Sitamarhi, Bihar.

    Since Childhood Mr. Akshat Agarwal was involved in his family business while pursuing his education simultaneously. During his 3rd year of graduation from St. Xavier’s University, Kolkata he was in his hometown and attending his classes online due to covid.

    During this time I was kind of Completely involved in my family business, used to go to our Business Premises with my father in the morning and come back with him at the night. And in this time a get a lot of knowledge about offline Distribution, Supply Chain, Rural Markets, and how Brands get built through Offline Distribution Channels. This all led me to decide to do something for Tier 2, 3, and Rural Markets – As explained by Mr. Akshat.

    For the next three months, he kept researching different categories with their current market trend, brands available in the market, everyday problems faced by the consumer, cost to produce and sell, and competition.

    From multiple considerations, he stopped his search in the baby care category. The prime issue pointed out by him in this category was that in recent times people prefer natural products over chemical ones.

    However, when we talk about baby care products, some chemical-based products were still dominating the market because of the high cost of baby care natural quality products. With this realization they decided to make natural and organic baby care products at the same price at the mass consumers are comfortable buying.

    As a next step, they did a lot of R&D to find a formula that fulfills all the conditions. After the finalization of the formula with formulationist, they tried doing all the tests and approvals like dermatologist, stability, toxin-free, pH balances, tear-free, etc. to make a trial bath of 30 pieces of each product.

    We hosted a Kitty Party with my Mother’s friends at home and as a Gift, we gave them our Products with Very Good Packaging. We don’t let them know that these products are of our Brand. After one Week My Mom called every friend of hers casually and everyone said that the Products were amazing and felt so Natural, Even they were asked where did you buy them, explained by Mr. Akshat.

    This led to the start of a completely natural baby care brand named Shishu.

    Shishu – Mission and Vision

    Shishu works with an aim of making a natural, organic babycare conglomerate for the mass market that belongs to Tier 2,3 cities and rural areas, where they are going to create different sub-brands for every babycare sub-categories.

    They work with a simple goal “to eliminate the choice many parents have to make – deciding between what’s best for their little ones and best for their budget.”

    They believe in premium for all because every baby deserves the best.

    We wanted babies to enjoy their skincare time with fun and excitement and at the same time, with 100% Natural, Soft, and Clean ingredients.

    They wanted to have a brand name that easily shares the idea of what they are doing. But were unable to come up with anything similar to it. Then the idea of keeping the name “Shishu” came from a freelancer Mr. Akshat was working with.

    The tagline for Shishu is “Caring like no there”.

    The idea behind getting this tagline came from his mom when he was in a hard conversation with her and she said “jitna hum tumhara khyal rakte ha na, utna koi nahi rakh sakta”.

    Shishu – Business and Revenue Model

    Shishu - Website
    Shishu – Website

    Shishu founders were in a way to build a mass brand at an affordable price range. With a D2C business model and an offline distribution model, it was quite tricky to ignore the increased use of the internet and e-commerce. Hence, they built a unique and scalable business model called the D2D model (Direct-to-Distributor).

    Earlier when online platforms were not that much available, the distributors of FMCG companies had the exclusive distribution rights of a particular brand in there their desired area.

    With those rights, no other company or distributor will sell the product in that area and the company can also not sell the product to other distributors from that area. Because of this, their profit margin used to be very small around 2-3% even at the cost of purchasing goods at an advance payment from FMCG companies.

    But in the present time, the situation has changed because of the introduction of the online marketplace. Now customers, retailer, and wholesalers purchases online rather than from local authorized distributors.

    To overcome this, Shishu will appoint a local distributor for both their online and offline sales in each particular area. In this way, they can also provide a quick commerce service to their customers, reduce RTO, Reduce ETD, and reduce the cost of shipping while also providing an additional source of income for the distributors.

    Shishu – Products and Services

    Shishu - Products
    Shishu – Products

    Shishu products have amazing reviews and responses from their customers. Apart from that, the products provided by them are completely natural and are not expensive. Some of their USPs and innovations are:

    • Shishu Natural Talc Free Baby Powder is India’s 1st Softest Talc Free Powder. The most common negative review about Talcum baby powder on the web is that it feels like sand or carrom powder. Whereas Shishu has a baby powder that is as soft as one can expect it to be.
    • Shishu Natural Baby Soap is a PH 5.5 Soap just at 75 rupees for 75g. The shape of the soap is a patented design with a market selling similar soaps at the price of 150 rs for 75 grams.
    • Their products are designed in a way that whenever any baby or kid sees them, it gives them a natural feeling of a kid’s belonging.

    Shishu – User Acquisition

    Shishu started expanding its business network by spreading brand awareness. The first 100 customers were very organic to them. They started marketing their products on the channels which were already available to them because of their family business. Apart from that, the co-founder Mr. Akshat also used his mom’s friend network to create and share brand awareness.

    Shishu – Challenges Faced

    One of the major challenges or in other words a great opportunity faced by Shishu was the unwillingness to change the babycare product brand frequently. Basically, parents do not prefer to switch brands easily for the babycare products.

    Shishu’s team found it as an opportunity with a belief that if they provide them with all the essential things, parents might not change from their brand any sooner.

    With an extreme passion for delivering exceptional experiences to parents and engaging with them to resolve their issues while accepting feedback. They try to continually engage with parents through an offline and online medium in the customer’s own native language in order to make them aware of the brand, its natural ingredients, and its benefits.

    Shishu – Awards and Recognition

    Shishu Brand has Got Recognized by the Indian Government under DPIIIT Startup India Initiative.

    Shishu – Competitors

    In India, Shishu is competing with global giants like Johnsons, Himalaya, etc, and on the

    global front, they take inspiration from brands like Sebamed, Cetaphil, Mustela, etc.

    Shishu – Future Plans

    • Shishu is Soon going to launch Face Cream, Hair Oil, etc . to complete their Baby Personal Care Range and then Foraying into Baby Hyenine Category with Cotton Based Diapers and Wipes and Baby Accessories Category with Feeding Bottles, Nipples, and Other essential Accessories with Different Sub-Brands.
    • In Next Three Years they are Targeting to Reach 1000+ Distributors Across India, Nepal, Bhutan, Bangladesh, Sri Lanka, etc. Penetrating to Deep Rural Offline Market from Tier 2, 3 Cities & Rural Areas and Reaching 300000+ Retail Outlets.

    FAQs

    Who is the founder of Shishu?

    Shishu was founded by Mr. Akshat Agarwal and Mr. Abhishek Agarwal in 2022.  

    What is the market size of Indian baby care products?

    The Indian baby care product market is estimated to reach around $ 39.54 billion by 2029 with a CAGR of 17.40% during the forecast period of 2022-2029.

    Who are the competitors of Shishu?

    In the Indian market, Shishu is highly competed by brands like Johnsons and Himalaya.

  • PUMA Success Story: Rising to the Top of the Sportswear Industry

    Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by PUMA.

    Rudolf Dassler established PUMA in 1948, and it is currently the third-largest sportswear producer in the world. PUMA creates and markets sports and sports lifestyle merchandise, such as footwear, clothing, and accessories. PUMA is without a doubt the brand that consistently ranks among the top 5 options for sportswear enthusiasts. PUMA is a brand that we foresee continuing to be a player in the market for many years to come because of its extensive worldwide presence and hard-rocking impact.

    The PUMA brand logo may be seen and recognized not only in a wide variety of celebrity footwear and clothes but also by commoners walking by. PUMA’s strategy has always been to change with the times and never stand still.

    Here’s the success story of PUMA, which covers all about the company, the startup story and growth, its products, its competitors, its business and revenue model, and more.

    PUMA – Company Highlights

    Company Name PUMA SE
    Headquarters Herzogenaurach, Germany
    Sector Apparel, Footwear, Accessories
    Founder Rudolf Dassler
    Founded 1948
    Website puma.com

    PUMA – About
    PUMA – Industry
    PUMA – Founder and Team
    PUMA – Startup Story
    PUMA – Mission and Vision
    PUMA – Name, Tagline, and Logo
    PUMA – Products
    PUMA – Business and Revenue Model
    PUMA – Sponsorships
    PUMA – Challenges Faced
    PUMA – Investments
    PUMA – Acquisitions
    PUMA – Competitors
    PUMA – Future Plans

    PUMA – About

    The athletic goods and equipment company PUMA, designs, manufactures, and sells footwear, clothing, and accessories for men, women, and kids. The business markets goods under PUMA, Cobra Golf, and stitched brand names. Additionally, it grants licenses to several independent businesses so they may manufacture and distribute accessories, watches, and eyeglasses. Through company-owned and authorized retail locations, authorized online marketplaces, and wholesale, the business offers goods directly to customers.

    Additionally, PUMA supports international national teams in several sports. It operates in America, Asia-Pacific, Europe, the Middle East, and Africa (EMEA). The company’s headquarters are in Herzogenaurach, Bavaria, Germany.

    Football, basketball, track and field, golf, motorsports, etc. are just a few of the sports that PUMA designs, manufactures, distributes, and advertises footwear, apparel, and accessories for.

    PUMA – Industry

    The market is expanding significantly as consumers become more drawn to the product’s capacity to provide sweat-wicking, aeration, and improved physical activity. The product’s increased use is attributed to its ability to protect against harsh weather, boost blood circulation, and avoid injuries. Because more individuals are participating in fitness activities, the consumption of the product is expanding as the urban population expands.

    In 2020, the global sportswear market was worth USD 160.61 billion. The COVID-19 pandemic’s effects have been unprecedented and overwhelming on the world, with the product seeing a decline in demand in every location. According to Fortune Business Insights analysis, the worldwide sportswear market had a significant drop of 10.6% in 2020 compared to the average annual increase between 2017 and 2019. The market is anticipated to expand at a CAGR of 6.6% from USD 170.94 billion in 2021 to USD 267.61 billion in 2028.

    PUMA – Founder and Team

    PUMA was founded by Rudolf Dassler in the year 1948.

    Rudolf Dassler

    Rudolf Dassler - PUMA, Founder
    Rudolf Dassler – PUMA, Founder

    German cobbler and businessman Rudolf “Rudi” Dassler, who lived from 26 March 1898 to 27 October 1974 and was a member of the Nazi party, founded the sportswear firm PUMA. Adolf “Adi” Dassler, the man who founded search Adidas, was his elder brother.

    The management team of PUMA includes:

    • Arne Freudnt – Chief Executive Officer (CEO)
    • Anne-Laure Descours – Chief Sourcing Officer (CSO)
    • Hubert Hinterseher – Chief Financial Officer (CFO)
    • Maria Valdes – Chief Product Officer (CPO)

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    PUMA – Startup Story

    Rudolf and his younger brother Adolf, also known as “Adi,” established a shoe factory in 1924. The only company at the time that produced sports shoes was GebrĂźder Dassler Schuhfabrik. Therefore they gave it that name for their new company. The two got their business off the ground in their mother’s laundry. The town’s electricity at the time wasn’t always consistent, so the brothers occasionally used a stationary bike’s pedal power to power their machinery. They relocated into a different structure in 1927.

    With a suitcase full of spikes, the brothers went from Bavaria to Berlin for the 1936 Summer Olympics, where they convinced American sprinter Jesse Owens to wear them, earning the first sponsorship for an African American. Four gold medals were earned by Owens. Before World War II, the Dasslers were selling 200,000 pairs of shoes a year thanks to a booming business.

    Later the two brothers’ relationship worsened due to personal insecurity and miscommunication until they decided to separate in 1948 and create two own companies, search Adidas and PUMA.

    After the separation, Rudolf initially registered the newly formed business as Ruda (a name derived from Rudolf Dassler), but he eventually changed it to PUMA.

    PUMA – Mission and Vision

    PUMA’s vision statement says, “to be the most desirable and sustainable Sport-lifestyle company in the world.”

    PUMA’s mission statement says, “to be the Fastest Sports Brand in the world.”

    PUMA Logo
    PUMA Logo

    Rudolf Dassler first registered the newly formed business under the name Ruda, but he subsequently changed it to PUMA. The company’s name and the original PUMA logo, which featured a beast leaping through a D, were both registered in 1948. The PUMA emblem and the characteristic “Formstrip,” which was established in 1958, are included in PUMA’s shoe and garment designs.

    The current PUMA logo features a leaping PUMA, commonly known as a panther that is active all the time and can jump up to 20 feet in the air. PUMA encapsulated the features of their products with this logo.

    PUMA’s tagline says, ‘FOREVER FASTER’

    PUMA – Products

    PUMA offers a huge collection of sportswear, accessories, and shoes. It is a major manufacturer of racing and driving shoes.

    The business has developed a reputation for producing trustworthy merchandise. The footwear line is what drives the majority of the brand’s sales. The selling feature of the portfolio is a pair of football sneakers.

    The company’s offerings include the following:

    • Shoes
    • Apparels
    • Tshirts
    • Tracks
    • Boxers
    • Accessories
    • Helmets
    • Water bottles

    PUMA – Business and Revenue Model

    PUMA, like search Adidas, operates using a multi-channel business model, which involves the use of multiple channels to reach customers and sell products. The company’s main channels include:

    1. Retail stores: PUMA operates its own retail stores, which are designed to create an immersive brand experience for customers. These stores carry a wide range of PUMA products and are strategically located in high-traffic areas.
    2. Ecommerce: PUMA operates its own eCommerce website, which allows customers to purchase products online. The website offers a wide range of products and features, such as product reviews, size charts, and detailed product information.
    3. Wholesale: PUMA sells products to retailers and distributors, who then sell the products to customers. This channel allows the company to reach a wide range of customers through a network of retail partners.
    4. Licensing: PUMA also generates revenue through licensing agreements with third parties, who use the PUMA brand and logo on their products.
    5. Sponsorship: PUMA is also involved in sports sponsorship and partnerships with sports teams, athletes, and events, which helps the company to promote its brand and products.
    6. Collaborations: PUMA also collaborates with various designers, artists, and celebrities to create limited-edition and exclusive collections.
    7. Sustainability: PUMA is also committed to sustainability, and the company is using sustainable materials, processes, and practices throughout its entire product line. It also creates products that are designed to be recycled or repurposed, in order to reduce their impact on the environment.

    PUMA also has a focus on urban and lifestyle fashion and is also known for its sportswear, they are also investing in new technologies like the use of 3D printing and artificial intelligence in product development and design.

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    PUMA – Sponsorships

    PUMA sells goods for athleisure, golf, motorsports, running, training, football, basketball, and running. PelÊ, EusÊbio, Diego Maradona, Lothar Matthaus, Johan Cruyff, Clyde Frazier, Boris Becker, Martina Navratilova,  Jim Hines, Tommie Smith, Joe Namath, Linford Christie, Colin Jackson, Heike Drechsler, and Michael Schumacher are just a few of the renowned athletes it has sponsored.

    Football boots made by PUMA are used by international players including Neymar, Gianluigi Buffon, Antoine Griezmann, Sergio AgĂźero, Marco Reus, Luis SuĂĄrez, David Silva, Vincent Kompany, Raphael Varane, Christian Pulisic, Yann Sommer, and Jonas Hofmann.

    After 28 years, PUMA reestablished its relationship with netball by endorsing the Melbourne Vixens in 2018. It afterward became the official gear sponsor of the Silver Ferns, New Zealand’s national netball team. Former Indian cricket team captain and sponsored player Virat Kohli is represented by the company. Cobra Golf, a division of PUMA, supplies golfers like Lexi Thompson, Bryson DeChambeau, and Rickie Fowler.

    PUMA equips the teams of Mercedes AMG Petronas, Scuderia Ferrari, Red Bull Racing, and Alfa Romeo in Formula 1. PUMA provides fire suits, gloves, and shoes to Team Penske for use in NASCAR.

    After an almost 20-year hiatus, PUMA announced its return to the basketball market in 2018 and named Jay-Z as the division’s creative director. Michael Porter Jr., Marvin Bagley, Deandre Ayton, and Zhaire Smith are the first basketball players to sign up with PUMA and wear performance PUMA basketball shoes.

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    PUMA – Challenges Faced

    The following are the challenges identified in PUMA’s journey:

    • PUMA’s business is impacted by the crisis and slowing economy because it is a worldwide brand. PUMA is a global corporation that conducts business all over the world. Any change in currency can have a direct impact on the company’s pricing and operations. According to PUMA’s SWOT analysis, currency fluctuations pose a significant risk.
    • There is intense rivalry in the business from both established firms and new entrants, with Nike challenging PUMA particularly hard. The product portfolio offered by search Nike is extensive. The sales of these goods are reducing PUMA’s profitability.
    • PUMA brand imitations are greatly expanding and costing the firm money. This threat is especially present in developing and moderate countries where low-quality imitation items are widely available.
    • Government rules and regulations may have an impact on how businesses operate.

    PUMA – Investments

    Date Organization Name Lead Investor Round Amount
    June 13, 2013 BSE Electronic – Venture Round €1 million

    PUMA – Acquisitions

    Acquiree Name Date Amount
    Brandon Company AB Jan 12, 2009 –
    Cobra Golf March 10, 2010 –
    Chalayan Jan 8, 2010 –
    Dobotex B.V. Dec 3, 2008 –

    PUMA – Competitors

    The top competitors of PUMA  are search Nike, search Adidas, Under Armour, Reebok, Fila, Brooks Sports, and Converse.

    PUMA – Future Plans

    PUMA has a huge window of opportunity to grow its market share. They may take advantage of this area by actively focusing on women’s clothing and accessories. As time goes on, more and more women are becoming interested in sports and fitness; thus, they ought to have access to the same range of possibilities as men.

    As more nations participate in various sports competitions, the sports sector is expanding at an exponential rate. PUMA has the chance to grow into additional nations, but it may also broaden its reach by connecting with new sporting events.

    PUMA may expand their impact by advertising their products in everyday life as well; even those who aren’t athletes or sports fanatics enjoy wearing PUMA apparel and accessories. Why confine it to a particular portion? PUMA has the potential to transcend the world of athletics and become a type of fashion statement.

    PUMA can branch out into a lifestyle option for people. It has the chance to establish itself as the preferred option for a group of individuals who want to associate themselves with PUMA gear.

    PUMA – FAQs

    When was PUMA founded?

    PUMA was founded in 1948.

    Who is the founder of PUMA?

    Rudolf Dassler is the founder of PUMA.

    Who is the CEO of PUMA 2023?

    Arne Freudnt is the Chief Executive Officer of PUMA 2023.

    Who are the top competitors of PUMA?

    The top competitors of PUMA include search Adidas, search Nike, Under Armour, Reebok, Fila, Brooks Sports, and Converse.

  • 1047 Games – The Studio That’s Changing the Game

    Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by 1047 Games.

    Gaming also referred to as video games or electronic games, is typically a computer application that is played by users with a certain set of rules. Video or mobile games have entertained children and adults for decades. As technology continued to evolve and improve, so do video games.

    In 2022, the global gaming market size was estimated to be $202.7 billion. Looking forward, the market is predicted to reach approximately $343.6 billion by 2028, implying a growth rate (CAGR) of 9.08% during 2023-2028.

    Since the computer gaming sector is growing drastically, the industry is providing several companies the opportunity to enter the market and thrive. One such leading company is 1047 Games – an American video game development studio that began with the simple principle that developers should have fun while making games.

    Here you will get to know everything about 1047 Games – one of the fastest-growing video gaming companies.

    1047 Games – Company Highlights

    Company Name 1047 Games
    Headquarters San Francisco, California, United States
    Primary Industry Computer Games
    Founders Ian Proulx, Nicholas Bagamian
    Founded In 2017
    Website Splitgate.com

    1047 Games – About
    1047 Games – Founders and Team
    1047 Games – Startup Story
    1047 Games – Mission and Vision
    1047 Games – Funding and Investors
    1047 Games – Patents and Trademarks
    1047 Games – Mergers and Acquisitions
    1047 Games – Growth
    1047 Games – Competitors
    1047 Games – Future

    1047 Games – About

    Set up in 2017, 1047 Games is a US-based video gaming company. It is building the next great AAA studio for creating a new gaming generation that can offer amazing experiences. The company is popular in the world for designing and launching the first-person sci-fi shooter video game– Splitgate.

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    1047 Games – Founders and Team

    The San Francisco-based company – 1047 Games was founded by Ian Proulx and Nicholas Bagamian.

    Ian Proulx, Nicholas Bagamian - Founders, 1047 Games
    Ian Proulx, Nicholas Bagamian – Founders, 1047 Games

    Ian Proulx

    Ian Proulx is the CEO of the 1047 Games. He graduated from Stanford University and earned a degree in Computer Science. Before commencing his own company, he held the role of video game tester and worked as a game technologies software engineering intern.

    Nicholas Bagamian

    Nicholas Bagamian graduated from Stanford University with a degree in Computer Science. He held the role of web designer and software engineering intern before co-founding and working as the CTO of 1047 Games.

    1047 Games is a fully remote studio allowing the company to tap talent from anywhere in the world. When it comes to the company size, there are approximately 150 employees.

    1047 Games – Startup Story

    Ian Proulx and Nicholas Bagamian came up with the idea of starting their own gaming company during their graduation. They started 1047 Games in their dorm room at Stanford and named the company after the building’s address.  

    The co-founders were supposed to work on the game as a school project and within 6 months, they came up with the sci-fi first-person shooter game ‘Splitgate.’ The game turned out to be a success as it drew 600,000 downloads in the first month after its demo release. It is on May 24, 2019, that it was officially launched as a free-to-play time on Steam.

    1047 Games have come a long way – what commenced as two computer science majors putting portals into a first-person shooter (FPS) game for a demo project, has now evolved into a VC-backed company.

    1047 Games – Mission and Vision

    1047 Games is established for creating a new generation world where developers can have fun while creating games and users can get amazing experiences while playing games. The privately held company is working to bring together a young, talented core development team with seasoned veterans across the industry to create high-end computer games.

    1047 Games – Funding and Investors

    1047 Game has raised a total of 116.5 million in funding all over 4 rounds with the valuation at $1.5 billion (September 2021).

    The latest funding round was held on 14 September 2021 – Series B funding in which 1047 Games raised $100 million with the participation of around 10 investors.

    Date Round Number of Investors Money Raised Lead Investor
    September 14, 2021 Venture Round 10 $100 million Lightspeed Venture Partners
    July 26, 2021 Venture Round 1 $10 million Human Capital
    March 11, 2019 Venture Round 4 $6.5 million Galaxy Interactive
    December 1, 2018 Pre-Seed Round 1 – –

    1047 Games – Patents and Trademarks

    Presently, the company has registered 3 trademarks with the world popular class being ‘Scientific and electric apparatus and instruments.’

    1047 Games – Mergers and Acquisitions

    The company acquired EQU8 Anti-Cheat on November 1, 2022, with the plan to utilize it for its next game. It has been using EQU8’s anti-cheat since August 2020, so the company decided to buy the service for itself. Not only 1047 Games acquired the EQU8, but also its talented engineers, Andreas Hannson and Pierre Lindblad who focus on building the anti-cheat platform to create a new game.

    1047 Games – Growth

    In 2022, the estimated annual revenue of 1047 Games is reported to be $12.5 million per year ($181,800 per employee). Furthermore, the monthly visits growth rate of the company’s website is 62.41%.

    1047 Games – Competitors

    Now that the computer gaming industry is growing at a faster pace, the competition is only going to expand. 1047 Games is one of the leading companies in the US that faces competition from several enterprises. The top competitors are:

    • Casual Distraction Games
    • Tom Vine
    • Hardmode Games
    • Sploder
    • Absolute Games

    1047 Games – Future

    In September 2022, the company announced that it had ceased the feature development of its first-person shooter game (Splitgate). Instead, it is going to focus on a sequel created using Unreal Engine. With the company’s hit game, growing team, and the best investors backing it, its future is potentially bright.

    When One Portal Closes Another Opens – A Splitgate Special

    FAQs

    What inspired the creation of the 1047 Games?

    1047 Games was founded by a group of passionate gamers and game developers who wanted to create a studio that prioritized creativity, innovation, and fun.

    Who is the CEO of 1047 Games?

    Ian Proulx is the CEO and co-founder of 1047 Games.

    What is the vision of the 1047 Games?

    1047 Games is established for creating a new generation world where developers can have fun while creating games and users can get amazing experiences while playing games.

    Who are the competitors of the 1047 Games?

    1047 Games is one of the leading companies in the US that faces competition from several gaming enterprises. The top competitors are:

    • Casual Distraction Games
    • Tom Vine
    • Hardmode Games
    • Sploder
    • Absolute Games

  • Aerobotics: Optimizing Crop Performance with Data Analytics

    Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by Aerobotics.

    As the global population reaches 7.9 billion in November 2022 and is projected to reach 9.8 billion by 2050, food security has become one of the major concerns across the world. With the scarcity of resources, there is a need to leverage advanced technology in agricultural practices to expand agricultural outputs.

    It has been reported that with emerging agritech startups, the global agrotechnology market is estimated to grow at a CAGR of 12.1% during 2020-2027. Since agriculture remains the main source of livelihood for a huge proportion of people, its crucial to address agricultural challenges.

    Aerobotics is an agritech company set up for helping farmers improve their crop performance and production with AI-driven data analytics. Going through this article, you will know important details of the company- its founders, startup story, services, funding, growth, and more.

    Aerobotics – Company Highlights

    Company Name Aerobotics
    Headquarters Cape Town, Western Cape, Africa
    Primary Industry Agrotechnology
    Founders James Paterson and Benji Meltzer
    Founded In 2014
    Website Aerobotics.com

    Aerobotics – About
    Aerobotics – Founders and Team
    Aerobotics – Startup Story
    Aerobotics – Mission and Vision
    Aerobotics – Products and Services
    Aerobotics – Business Model
    Aerobotics – Funding and Investors
    Aerobotics – Patents and Trademarks
    Aerobotics – Growth
    Aerobotics – Awards and Achievements
    Aerobotics – Competitors
    Aerobotics – Future Plans

    Aerobotics – About

    Aerobotics is a data analytics South Africa-based company that uses aerial imagery and machine learning algorithms for detecting pests and diseases in tree crops and optimizing crop performance for farmers worldwide. The company makes it possible for farmers to interact with this valuable data through its web and mobile applications.

    It has two main offices in Africa and the United States along with Sales Managers working remotely and spending their day on the ground with its growers across the world. Moreover, the company has been able to help farmers manage more than 65 million trees with clients in 18 countries, including America, Africa, Australia, Spain, and Europe.

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    Aerobotics – Founders and Team

    James Paterson and Benji Meltzer are co-founders of the company.

    James Paterson and Benji Meltzer - Co-founders, Aerobotics
    James Paterson and Benji Meltzer – Co-founders, Aerobotics

    James Paterson

    Along with the co-founder, James Paterson is the CEO of Aerobotics. He completed his Master’s in MSc, Aerospace, Aeronautical, and Astronautical/Space Engineering from the Massachusetts Institute of Technology.

    Benji Meltzer

    Benji Meltzer is a co-founder and CTO of Aerobotics. He graduated from Imperial College London with a degree in MSc, Biomedical/Medical Engineering – Neurotechnology Specialization. He has also held the role of Business Analyst at The Cyest Corporation and Operations and Logistics Manager at Uber.

    The size of the company’s team today is over 80 people, ranging from agronomists, engineers, creatives, product developers, and customer service experts.

    Aerobotics – Startup Story

    James Paterson grew up on a farm located outside of Cape Town and there he learned the challenges faced by his family and community of growers. After years, he met Benji Meltzer and they both decided to see how their combined skills can be used in aeronautics, machine learning, and aerial imagery to solve crop-related problems. They took drones and flew them on James’ family farm.

    Soon, they were able to validate that artificial intelligence could be used to process aerial imagery and identify problems invisible to the farmers. Aerobotics was established as an agritech startup in 2014. They generated insights for more than 100 million trees to help growers, insurers, and investors improve their production and profitability.

    Aerobotics – Mission and Vision

    The vision and mission of Aerobotics are to provide intelligent tools for feeding the world.

    Aerobotics – Products and Services

    The company is known for offering two primary solutions – Farm and Insure. It offers a Tree Insights service that supports citrus, pome, stone, berries, grapes, nuts, olives, subtropical fruit, and pomegranates.

    Moreover, it offers traditional crop insurance, precision crop insurance, detailed acre analysis, and optimal premiums through Insure solution. Aerobotics has developed two apps named Aeroview Scout and Aeroview InField.

    Welcome to Aeroview: Getting Started

    Aerobotics – Business Model

    Aerobotics uses a combination of drone and satellite imagery for providing its customers with valuable insights into their farms. The imagery is further uploaded onto servers and then data analysis is conducted. With the help of data procured by the company, farmers can identify underperforming areas, including nutrient deficiencies, pest infestations, and irrigation problems, and also monitor the progression of the season.

    Moreover, its advanced tree-counting technology aids farmers to know the plan count per block, per crop, and per cultivator. The company delivers customers’ Tree Insights within 4 to 7 days for serviced flights after their data has been flown and 3 to 7 days for self-serviced flights when the upload is completed.

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    Aerobotics – Funding and Investors

    Aerobotics has undertaken 7 funding rounds. The latest funding round- ‘Series B’ took place on December 11, 2020. Currently, it’s supported by 17 investors with 6 as lead investors, including FMO, Cathay Innovation, Naspers, BossaNova Investimentos, and Endeavor.

    Date Round Number of Investors Money Raised Lead Investor
    December 11, 2020 Series B 7 $13.5 million Naspers Foundry
    May 20, 2020 Venture Round 1 $5.5 million Naspers Foundry
    February 27, 2019 Series A 1 $1.5 million Paper Plane Ventures
    July 18, 2018 Series A 4 $2 million Nedbank
    November 29, 2017 Non-Equity, Assistance 1 $50K Google Launchpad Accelerator
    August 1, 2017 Seed Round 3 $42K 4Di Capital, Savannah Fund
    April 26, 2017 Pre Seed Round 2 $15K –

    Aerobotics – Patents and Trademarks

    The intellectual property of Aerobotics comprises 4 registered patents primarily in the category of ‘Computing’ and ‘Calculating.’

    Aerobotics – Growth

    The estimated annual revenue of the company in 2022 is $12.9 million per year ($145,000 per employee). Moreover, the employee count increased by 3%, and monthly web visits growth grew by 18.48%.

    Aerobotics – Awards and Achievements

    In the last 2 years, Aerobotics successfully captured 20% of South Africa’s citrus market and 40% of its macadamia market in the last six months. In addition, the company has received multiple industry-related prestigious awards. A few major achievements are:

    • Selected as one of 24 startups to be part of Google’s Launchpad Accelerator in 2018
    • Won AfricArea VivaTech Challenge
    • President Macron Tech Award
    • Innovator of the Year Award at the All Africa Business Leader Awards

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    Aerobotics – Competitors

    The company ranks 1st among its 364 competitors and some of these include:

    • AUS
    • SeeTree
    • Marut Drones
    • Sentera
    • StructureIt
    • Realm Digital

    Aerobotics – Future Plans

    The main plan of the company is to develop diagnostic functions.

    FAQs

    Who is the CEO of Aerobotics?

    James Paterson is the Co-Founder and CEO at Aerobotics.

    What does Aerobotics do?

    Aerobotics is an agritech company set up for helping farmers improve their crop performance and production with AI-driven data analytics.

    Who are the competitors of Aerobotics?

    Competitors of Aerobotics include:

    • AUS
    • SeeTree
    • Marut Drones
    • Sentera
    • StructureIt
    • Realm Digital

  • Acer: Innovating the Future of Technology

    Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by Acer.

    Electronic devices are one of the highly penetrated technical consumer products in households. Being the main driver of economic growth, the electronic industry enabled companies to design, manufacture, assemble, market, and service electronic products across the world.

    Acer Inc. is one of the world’s most impressive ICT companies that is providing world-class, technologically advanced electronic products to consumers. Let’s uncover all crucial aspects of Acer Inc. – its startup story, founders, funding, products and services, and other details.

    Acer – Highlights

    Company Name Acer Inc.
    Headquarters Xizhi, New Taipei, Taiwan
    Primary Industry Electronics
    Founders Stan Shih, Carplyn Yeh, George Huang
    Founded In 1976
    Website Acer.com

    Acer – About
    Acer – Industry
    Acer – Founders and Team
    Acer – Startup Story
    Acer – Mission and Vision
    Acer – Name, Logo, and Tagline
    Acer – Products and Services
    Acer – Challenges Faced
    Acer – Funding and Investments
    Acer – Patents and Trademarks
    Acer – Mergers and Acquisitions
    Acer – Growth
    Acer – Awards and Achievements
    Acer – Competitors

    Acer – About

    Acer is a Taiwanese multinational, public hardware and electronics corporation that specializes in advanced electronics technology. Apart from selling core IT products, its new business entity is involved in the integration of cloud services and platforms, developing smartphones and wearable devices with value-added IoT applications. Its Predator brand provides gaming PCs and accessories.

    The company is dedicated to the research, design, marketing, sales, and support of products and solutions to integrate people and technology.

    It is one of the top ICT companies worldwide with a presence in over 160 countries, including North America, India, Indonesia, Australia, and Europe. In September 2022, the company was recognized as the world’s 5th largest PC vendor by unit sales.

    Acer – Industry

    The electronics industry is an important economic sector involved in producing electronic devices. The advent of technology and digitalization has further pushed the demand for electronic devices.

    In 2019, the global consumer electronic market size was estimated to be $729.11 billion. However, amid pandemic the consumer electronics witnessed a negative demand shock across all regions due to Covid-19, and the market exhibited a decline of -5.4% in 2020. As per expert analysis, the market is projected to reach $989.37 billion in 2027 at a CAGR of 5.3% during the 2020-2027 period.

    Along with Acer, search Apple, Sony, Panasonic, search HP, Dell, Asus, and Lenovo are top electronic companies worldwide.

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    Acer – Founders and Team

    The company is founded by Stan Shih, Carplyn Yeh, and George Huang.

    Stan Shih

    Co-founder and Chairman of Acer Inc., Stan Shih graduated from National Chiao Tung University with a bachelor’s and master’s degree in electronic engineering. He retired in late 2004 and involved himself in charity work. However, in November 2013, he returned to the company after being reinstated as Honorary Chairman.

    Carplyn Yeh

    Spouse of Stan Shih, Carplyn Yeh is the co-founder of Acer. In 2019, Maverick Shih replaced Carplyn Yeh, as its representative on the board.

    Stan Shih, Carplyn Yeh - Co-founders, Acer
    Stan Shih, Carplyn Yeh – Co-founders, Acer

    George Huang

    Co-founder of Acer, George Huang serves as its CFO. In addition to this, he serves as the Chairman of Mondex Taiwan Inc. and EB-Easy and Vice Chairman of Taiwan Hong Yuan Investment Co. Ltd, Taiwan Fixed Network Co., and some other companies.

    George Huang - Co-founder, Acer
    George Huang – Co-founder, Acer

    Presently, Jason Chen is the President and CEO of Acer. Talking about the company’s size, it has more than 8,000 employees.

    Acer – Startup Story

    Formerly established as Multitech, Acer was set up by Stan Shih, his wife Carolyn Yeh, and five others in Hsinchu City, Taiwan, in 1976. The company commenced with 11 employees and capital worth $25,000. Initially, it started its operation as a distributor of electronic parts and a consultant for utilizing microprocessor technologies.

    in 1987, the company was renamed Acer and in 1998, it reorganized into five groups: Acer Sertek service Group, Acer International Service Group, Acer Information Products Group, Acer Peripheral Group, and Acer Semiconductor Group.

    It spun off the contract business in 2000 which resulted in 2 primary units- contract manufacturing and brand name sales. The company sold its manufacturing units Wistron and BenQ in 2001 to focus its resources on design and sales.

    In 2007, Acer bought Packard Bell in Europe and gateway in the US, making it the second-largest provider of notebooks and third-largest for computers. It announced the esports social platform PLANET9.gg in 2019, the main aim of which was to provide game analytics, social experiences, and community-organized competitions.

    Acer – Mission and Vision

    The mission of the company is to break barriers between people and technology. As Acer is evolving with the industry and changing lifestyles, it is focusing on creating a world where hardware, software, and services will fuse, leading to the curation of the ecosystem and new possibilities for both consumers and businesses.

    Acer – Name, Logo, and Tagline

    Acer - Name, Logo, Tagline
    Acer – Name, Logo, Tagline

    The visual identity design of Acer has always been laconic and minimalist. The first two versions of the company’s logo were created when it was known as Multitech (until 1987) and after its rebranding to Acer, another three versions of logo design were introduced.

    The famous tagline of the company is ‘explore beyond limits.’

    Acer – Products and Services

    The company offers multiple electronics products featuring advanced technology and these are desktops & all-in-ones, smartphones, laptops, Chromebooks, tablets, monitors, projectors, smart devices, gaming PCs, and accessories.

    Moreover, it provides multiple solutions, including TravelMate, Antimicrobial, military Standards, ChromeOS Enterprise, and Windows 11.

    Acer – Challenges Faced

    The late 1980s internal and external changes had a devastating effect on the company. There was once a time that price wars pushed component prices down and Acer posted its first-ever annual loss. In the mid-2000s, Acer’s North American market share slipped and its stock dropped to 50% of its IPO. The worse scenario was when Shih had to sell Acer’s headquarters for making profits in 1992.

    Acer – Funding and Investments

    Acer has been able to raise a total of $150.6 million in funding over 1 round. The Venture Series Unkown Round was undertaken on March 9, 2012. In addition, It has made 14 investments and the most recent one was on September 6, 2018, when Locix raised.

    Date Round Number of Investors Money Raised Lead Investor
    March 9, 2012 Venture Series, Unknown – $150.6 million –

    Acer – Patents and Trademarks

    Its intellectual property presently has 1,350 registered patents, primarily in the category of ‘Computing’ and ‘calculating.’ Some patent titles for which it has applied or granted are Electronic Device and Speaker Module, the device of Handling PUSCH Transmissions, Electronic Device, notebook Computer, and Key Structure and Keyboard.

    Moreover, the company has 211 registered trademarks categorized into the ‘Scientific and electric apparatus and instruments’ class.

    Acer – Mergers and Acquisitions

    Acer has acquired 7 companies and also has 1 divested asset. The largest acquisition of the company was in 2007 when it acquired Gateway Inc. for $710 million. Some other companies acquired are Counterpoint Computers, Altos Computer Corporation, Packard Bell, E-Ten, and iGware Inc.

    Acer – Growth

    For the year 2021, Acer’s revenue was estimated to be NT$319.01 billion, gross profits of NT$37.19 billion with an 11.7% margin, and also its operating income was NT$14.16 billion with a record-high 4.45 margin and 58.5% YOY growth.

    Acer – Awards and Achievements

    Its products have received prestigious awards from all around the world and some of these are:

    • BIG Innovation 2023
    • Red Dot Winner
    • CES 2022 Innovations Award Honoree
    • Taiwan Excellence 2022
    • Design Award 2022
    • Red Dot Winer 2021 Packaging Design
    • COMPUTEX d&I Award 2021
    • Good Design 2021
    Review of Acer Predator Triton 300 SE 

    Acer – Competitors

    Successfully running for almost 47 years now, Acer is giving tough competition to companies operating in similar industries. Some of its competitors are:

    • Incotex Electronics Group
    • American Megatrends
    • Pegatron
    • Hewlett Packard Enterprise
    • Apple
    • Lenovo
    • Asus
    • AOpen

    FAQs

    What is Acer and what does it do?

    Acer is a global technology company that sells a wide range of electronic products and hardware, primarily in the computer industry. It designs and sells laptops, desktops, monitors, tablets, projectors, and accessories.

    Acer offers a range of products across multiple categories, including laptops, desktops, monitors, projectors, tablets, and accessories. Some of Acer’s most popular products include:

    • Acer Aspire series laptops
    • Acer Predator series gaming laptops and desktops
    • Acer Nitro series gaming laptops and desktops
    • Acer Swift series ultra-thin laptops
    • Acer Chromebook laptops
    • Acer Spin series 2-in-1 laptops
    • Acer Predator series gaming monitors
    • Acer Holo360 camera

    How does Acer compare to other computer brands in terms of quality and price?

    Acer’s products are generally considered to be of good quality and competitive in price compared to other computer brands.

  • 6sense: One-Stop Solution for Revenue Generation

    Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by 6sense.

    Both sales and marketing are significant pillars of every business as they act as a catalyst for generating revenue. While marketing involves building brand awareness among audiences, sales turn that viewership into profits by converting leads into actual customers.

    However, the marketing and sales team needs to understand consumer behavior through appropriate data and visibility. It is when 6sense comes into the picture. This company helps the revenue team to access relevant statistics with the help of advanced technology.

    In this article, know about 6sense, its business, founders, products, startup story, funding, and more.

    6sense – Company Highlights

    Company Name 6sense
    Headquarters San Francisco, California, United States
    Primary Industry SalesTech
    Founders Amanda Kahlow, Dustin Chang, Premal Shah, Shane Moriah, and Viral Bajaria
    Founded In 2013
    Website 6sense.com

    6sense – About
    6sense – Founders and Team
    6sense – Startup Story
    6sense – Mission and Vision
    6sense – Products and Services
    6sense – Business Model
    6sense – Funding and Investors
    6sense – Partners
    6sense – Merger and Acquisitions
    6sense – Growth
    6sense – Awards and Achievements
    6sense – Competitors

    6sense – About

    6sense is a San Francisco-based company that reinvents the way B2B organizations create, manage, and convert their pipeline to revenue. Its revenue AI eliminates guesswork and arms the organization’s revenue team with important data and visibility that is required to create and convert high-quality pipelines into revenue.

    Currently, Jason Zintak is the CEO and Viral Bajraj is the CTO of 6sense. The company is growing at a faster pace with 6 branches in the United States, the United Kingdom, and India. Moreover, it is ranked the 130 fastest-growing companies in North America on the Deloitte Technology Fast 500TM.

    6sense – Founders and Team

    6sense, Founders - Amanda Kahlow, Dustin Chang, Premal Shah, Shane Moriah, and Viral Bajaria
    6sense, Founders – Amanda Kahlow, Dustin Chang, Premal Shah, Shane Moriah, and Viral Bajaria

    Set up in 2013, 6sense was founded by Amanda Kahlow, Dustin Chang, Premal Shah, Shane Moriah, and Viral Bajaria.

    Amanda Kahlow

    Amanda Kahlov is a graduate of the University of Colorado Boulder and is the founder and ex-CEO of 6sense. Moreover, she founded CI Insight Inc. and held the role of CEO. Presently, she is working as the director at MAHA global and an advisor at Brit + Co.

    Dustin Chang

    Co-founder of 6sense, Dustin Change has graduated from the University of Washington. He has co-founded Grepdata and is working as CTO of Stealth Startup.

    Premal Shah

    Earned a degree in Computer Science from the University of Southern California, Premal Shah is co-founder of 6sense. Moreover, he has also co-founded GrepData and worked in Livingly Media for almost 7 years.

    Shane Moriah

    Co-founder of 6sense, Shane Moriah has graduated from Stanford University and has a degree in BS, Computer Science. He has co-founded 6sense and GrepData and is now, working as Chief Technology Officer in Settle.

    Viral Bajaria

    Viral Bajaria graduated from the University of Southern California with a degree in Computer Science before co-founding and working as CEO of 6sense.

    Talking about the company size, currently, it employs 1200 employees, ranging from data scientists and business leaders to engineers and mathematicians.

    6sense – Startup Story

    6sense was developed by Amanda Kahlow along with other co-founders in 2013 after consultation with Cisco- the technology company. It was launched as a tool for organizations running marketing and sales businesses by predicting the inclination of potential customers.

    In 2014, the company launched the world’s first B2B sales and marketing prediction intelligence platform. It achieved another milestone by receiving a patent for a machine learning method to predict the future of B2B sales and marketing in 2016.

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    Since then, there is no stopping as 6sense has been recognized as the leader by several renowned organizations.

    6sense – Mission and Vision

    The common goal of 6sense is to change B2B sales and marketing with predictive intelligence. It focuses on offering the best solutions to help marketers and sellers succeed.

    6sense – Products and Services

    The core platform comprises foundational features that the sales and marketing team needs for scaling their ABM programs. The solutions offered by the company are:

    • Account Identification
    • Data Enrichment and Management
    • Intent Data
    • Audience Building
    • Advertising
    • Predictive Analysis
    • Orchestration and Workflows
    • Pipeline Intelligence
    • Conversational E-mail
    • Sales Intelligence

    6sense – Business Model

    The account engagement platform of 6sense helps B2B organizations achieve predictable revenue growth by providing the access to AI, big data, and machine learning to every member of the revenue team. The company’s Revenue AI platform uncovers anonymous buying behavior, predicts the right accounts to target at the right time, and enables the sales and marketing team to engage buyers with multi-channel and multi-touch campaigns.

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    Its business model revolves around helping revenue teams know every necessary detail about their buyers so that they can generate more opportunities, increase deal size, and win over the competition.

    6sense – Funding and Investors

    6sense raised total funding of $426 million over 8 rounds. On 20 January 2020, the latest funding round was held and the company received $200 million in Series E Round. It is funded by 19 investors and some of these are SoftBank Vision Fund, B Capital Group, Harmony Partners, Industry Ventures, Venrock, Insight Partners, and Blue Owl.

    Date Round Number of Investors Money Raised Lead Investor
    January 20, 2020 Series E 10 $200 million Blue Owl, MSD Partners
    March 30, 2021 Series D 4 $125 million D1 Capital Partners
    January 15, 2020 Series C 1 $40 million Insight Partners
    April 16, 2019 Venture Round 6 $27 million Industry Ventures
    February 1, 2019 Seed Round 1 – –
    July 1, 2015 Series B 1 $2 million Salesforce Ventures
    February 19, 2015 Series B 3 $20 million Bain Capital Ventures
    May 20, 2014 Series A 4 $12 million Battery Ventures, Venrock

    6sense – Partners

    6sense believes in partnering with renowned firms to expand its horizons. It has collaborated with around 24 partners and some of these are:

    • Chatfunnels
    • Drift
    • Mediafy
    • Hero Digital
    • Ignitim
    • ROI-DNA
    • Adobe Target
    • Bombora
    • Hushly
    • Reactful

    6sense – Merger and Acquisitions

    Over years, the company has acquired a total of 4 companies. The list of companies acquired is:

    Company Year of Acquisition
    Granite Media Group Inc. 2022
    Slintel 2021
    Fortella 2021
    ZenIQ 2018

    6sense – Growth

    The estimated annual revenue of 6sense in 2022 is $245 million per year. And its current valuation stands at $5.2 billion (January 2022). In addition, the employee count has increased by 127% and the monthly rank growth of the website is 13.63%.

    6Sense in 6 Minutes

    6sense – Awards and Achievements

    6sense, the global platform is rewarded with several awards and achievements. It closed out 2022 with some of these awards and achievements:

    • Best Workplaces for Women
    • Best Company for Diversity
    • Best Company Culture
    • Best CEO
    • Best Company Compensation
    • Best Company Outlook
    • Recognized as a Leader in the December 2022 Gartner Magic Quadrant for ABM Platforms
    • Tech Cares Award by TrustRadius

    6sense – Competitors

    With 6sense offering solutions across different parts of the world, it faces cut-throat competition worldwide. Some of its competitors are:

    • Demandbase
    • ZoomInfo
    • HubSpot
    • Terminus
    • RollWorks
    • Marketo
    • Clearbit
    • Radius

    FAQs

    What is 6sense and how does it help sales teams?

    6sense is an AI-driven revenue intelligence platform that helps sales and marketing teams to identify and engage with high-value accounts more effectively.

    How does 6sense use AI and machine learning to improve revenue generation?

    6sense uses AI and machine learning to identify buying intent signals, providing real-time insights to sales teams for more effective engagement and improved revenue generation.

    What kind of businesses and industries can benefit from using 6sense?

    B2B businesses with longer sales cycles, high-value products/services, and complex sales teams can benefit from using 6sense’s revenue intelligence platform.

  • Age of Learning – Creative and Technologically Advanced Learning Platform

    Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by Age of Learning.

    Education has become crucial more than ever. Proper education helps children develop critical skills, including mental agility, decision-making, and logical thinking.

    With the advancement in technology, the world is moving to digital learning. Now students can access digital learning materials and interact with tutors and peers online while enjoying flexible, engaging, and creative courses. Edtech platforms provide more personalized and self-directed learning through exciting activities, games, materials, and programs.

    Age of Learning is an edtech company that provides a comprehensive and engaging online education curriculum for pre-k, kindergarten, elementary, and middle school programs. Read further to know more details.

    Age of Learning – Company Highlights

    Company Name Age of Learning
    Headquarters Glendale, California, United States
    Primary Industry Edtech
    Founder Doug Dohring
    Founded In 2007
    Website Ageoflearning.com

    Age of Learning – About
    Age of Learning – Industry
    Age of Learning – Founders & Team
    Age of Learning – Startup Story
    Age of Learning – Mission & Vision
    Age of Learning – Revenue Model
    Age of Learning – Products and Services
    Age of Learning – Challenges Faced
    Age of Learning – Funding and Investors
    Age of Learning – Mergers and Acquisitions
    Age of Learning – Patents and Trademark
    Age of Learning – Growth
    Age of Learning – Partners
    Age of Learning – Awards and Achievements
    Age of Learning – Competitors

    Age of Learning – About

    Age of Learning is the leading technology provider that blends education’s best practices, advanced technology, and insightful creativity to provide compelling educational experiences to children across numerous countries.

    An extensive team of education experts develops the company’s research-based digital education programs and content that have proven efficacy in elevating kids’ learning gains. The company has helped educate over 50 million children across the United States and other countries.

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    Age of Learning – Industry

    Age of Learning is one of the most renowned California-based companies in the edtech industry. The term edtech is short for ‘education technology’ and constitutes using computers, technology, computer programs, and educational systems to provide education and learning to students and workers.

    The Edtech industry is home to the companies involved in creating digital platforms and content for delivering the best education curriculum and learning to people. In 2022, the global edtech market was valued at $123.4 billion and is projected to grow at a CAGR of 13.6% from 2023-2030.

    Apart from the Age of Learning, BYJU’S, Coursera, Instructure, and Knewton are the top companies in the edtech industry.

    Age of Learning – Founders & Team

    Doug Dohring - Founder, Age of Learning
    Doug Dohring – Founder, Age of Learning

    Doug Dohring is the founder of the company. He is a California-based entrepreneur who led multiple companies to success during the past three decades. Before founding Age of Learning, Doug founded NeoPets, Inc., in 2010. Additionally, he founded The Dohring Company in 1986.

    The talented team of Age of Learning includes more than 500 employees, ranging from nationally-renowned educators, curriculum experts, animators, designers, and engineers.

    Age of Learning – Startup Story

    Age of Learning was set up in 2007 by Doug Dohring and is presently led by CEO Paul Candland. Its first flagship product, ABCmouse.com Early Learning Academy, was launched in 2010. Over 30 million kids use it by completing more than 6.8 billion learning activities.

    What Is ABCmouse.com?

    The company collaborated with the National Opinion Research Center at the University of Chicago in 2015. The main goal behind this collaboration was to develop a series of web-based assessments.

    In 2019, the company launched Adventure Academy- the first massively multiplayer online (MMO) game and app, helping children to learn. It launched The Age of Learning Foundation, a charitable organization to provide the company’s digital learning products free of cost to kids worldwide.

    Furthermore, it launched My Math Academy in 2021, a personalized, adaptive digital learning system driven through AI technology.

    Age of Learning – Mission and Vision

    The company’s mission is to help children worldwide build a strong foundation for academic success and a lifelong love for learning. Moreover, its primary goal is to create a world of opportunity for kids worldwide through education, both today and in the future.

    Age of Learning – Revenue Model

    The company works on a subscription-based revenue model. It implies that Age of Learning’s primary source of revenue is the fee paid by the users to subscribe and access its educational website and mobile applications.

    Age of Learning – Products and Services

    Age of learning’s expanding portfolio of educational products comprises ABCmouse English, Adventure Academy, and the personalized and adaptive learning programs- My Math Academy and My Reading Academy.

    Age of Learning – Challenges Faced

    In September 2020, Age of Learning settled a Federal Trade Commission complaint alleging that it was involved in deceptive marketing and billing practices. The complaint was focused on the 2015-2018 period; during this time, tens of thousands of consumers were affected, constituting 2% of ABCmouse subscribers. Although it didn’t admit the guilt, it agreed to pay $10 million to settle charges and avoid a prolonged dispute.

    Age of Learning – Funding and Investors

    Age of Learning has undertaken 5 funding rounds in which it has raised a total of $531.5 million. Its latest funding round – Series C Round, was conducted on June 29, 2021, and raised a total of $300 million. 5 investors fund the company, and the main ones are Tecent, Qatar Investment Authority, and TPG.

    Date Round Number of Investors Money Raised Lead Investor
    June 29, 2021 Series C 4 $300 million TPG
    August 15, 2020 Series B 1 $50 million Tecent
    May 3, 2016 Series A 1 $150 million ICONIQ Capital
    January 12, 2018 Venture Round 1 – The Rise Fund
    April 12, 2012 Debt Financing – $16.5 million –
    June 17, 2011 Debt Financing – $15 million PayPal Ventures

    Age of Learning – Mergers and Acquisitions

    Age of Learning and Rakuten came together to establish a Joint Venture.

    Age of Learning – Patents and Trademark

    Age of Learning has obtained multiple patents, including the original patent for a vertically integrated educational system. Currently, it has 21 registered trademarks categorized into the ‘Education and Entertainment’ class.

    Age of Learning – Growth

    The current valuation of the company stands at $3 billion. Moreover, its monthly website visit growth rate is reported to be 41.82%. Age of Learning has over 651,000 monthly app downloads, with ABCmouse and Adventure Academy the most popular ones.

    Age of Learning – Partners

    Age of Learning has partnered with:

    • White House
    • The Boys & Girls Clubs of America
    • The U.S. Department of Housing and Development
    • The Campaign for Grade-Level Reading
    • Digital Promise
    • Teletica
    • Boston Children’s Hospital

    Age of Learning – Awards and Achievements

    The company is proudly recognized for the excellence of its products and received several national awards for education, parenting, and media organizations. Some of the awards it garnered are:

    • 2020 American Business Awards – Gold Stevie Winner for Adventure Academy in the Kids & Family Category
    • 2020 American Business Awards – Gold Stevie Winner for Adventure Academy in the Education: Game-based Curriculum Solution Category
    • 2020 Tech Advocate Awards – Winner for Adventure Academy in the Best Gamification App Category
    • 2020 NAPPA Award for ABCmouse
    • 2020 NAPPA Award for Adventure Academy

    Age of Learning – Competitors

    Age of Learning has ranked 3rd among its 1344 active competitors. Some of its main competitors are:

    FAQs

    What age range of students does Age of Learning cater to?

    Age of Learning caters to pre-kindergarten, kindergarten, elementary, and middle school students, covering the age range of 2 to 8 years old.

    What subjects are covered in Age of Learning’s curriculum?

    Age of Learning’s curriculum covers a wide range of subjects including language arts, reading, math, science, social studies, art, and music. They also offer learning resources such as puzzles, books, and games to enhance learning and engagement.

    What types of multimedia resources are included in Age of Learning’s online curriculum?

    Age of Learning’s online curriculum includes a variety of multimedia resources such as interactive games, puzzles, books, videos, animations, songs, and art activities.

    Who are the competitors of Age of Learning?

    There are various competitors of Age of Learning which invlude –

    • JumpStart
    • BrainPOP
    • MarcoPolo Learning
    • EduDo
    • Nearpod
    • BYJU’S
    • Coursera
    • Duolingo
    • edX

  • Advantest: Advancing Semiconductor Testing Innovation

    Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by Advantest.

    The semiconductor industry is home to companies engaged in designing and manufacturing semiconductors and semiconductor devices. With the projected growth from $481 billion in 2018 to $726.73 billion by 2027, the semiconductor industry offers lucrative opportunities for related companies.

    Not only semiconductor designers or manufacturers can survive and thrive in the industry, but also companies involved in developing test systems for semiconductors have the potential to capture the market.

    Advantest is a Japanese leading manufacturer of automatic test equipment (ATE) and measuring equipment for the semiconductor industry.

    Let’s learn how Advantest was established, its mission and vision, investments, acquisitions, challenges, growth, and a lot more.

    Advantest – Company Highlights

    Company Name Advantest
    Headquarters Chiyoda, Tokyo, Japan
    Primary Industry Semiconductor
    Founder Ikuo Takedo
    Founded In 1954
    Website Advantest.com

    Advantest – About
    Advantest – Founders And Team
    Advantest – Startup Story
    Advantest – Mission And Vision
    Advantest – Business Model
    Advantest – Products And Services
    Advantest – Challenges Faced
    Advantest – Investment
    Advantest – Mergers And Acquisitions
    Advantest – Patents and Trademarks
    Advantest – Growth
    Advantest – Awards And Achievements
    Advantest – Competitors
    Advantest – Future Plans

    Advantest – About

    Founded in 1954, Advantest is a globally recognized designer, manufacturer, and supplier of testing systems. It offers component and semiconductor test systems along with mechatronics-related products. The company’s leading-edge systems and products are integrated into technologically advanced semiconductor production lines worldwide.

    The company is known for serving worldwide with its offices located across many countries, including Japan, America, Europe, Singapore, Taiwan, the Republic of Korea, and China.

    Advantest – Founders And Team

    Ikuo Takedo is the founder of the company. Presently, Yoshiaki Yoshida is the President and Group CEO and Douglas Lefever is the Group COO of Advantest. Moreover, it is currently employing over 6,000 employees in all its offices.

    Yoshiaki Yoshida, and Douglas Lefever, Present CEO and COO - Advantest
    Yoshiaki Yoshida, and Douglas Lefever, Present CEO and COO – Advantest

    Advantest – Startup Story

    Formerly known as Takeda Riken Industry Co. Ltd, Advantest was founded in 1954. Initially, the company was established as a maker of electronic measuring instruments. It is in 1972 that it entered the semiconductor testing business. Furthermore, the company commenced trading on Tokyo Stock Exchange in 1983 and changed its name to Advantest Corporation in 1985.

    Advantest expanded its semiconductor test business by establishing its North American subsidiary in 1982 and its European operations in Munich in 1983. It entered the New York Stock Exchange market in 2001.

    In 2002, Advantest emerged as one of the founding member companies to establish the Semiconductor Test Consortium (STC) – the first international, industry-wide collaboration. In 2004, the company marked its 50th anniversary and relocated its headquarters to the Shin-Marunouchi Center Building in Marunouchi, Tokyo.

    It entered the mask CD-SEM business and launched the T5501 and T5588 DRAM memory test systems and the M6300 memory handler in 2005. Astronic Corporation sold its semiconductor test business to Advantest for $185 million in 2018.

    Advantest – Mission And Vision

    Its mission is to enable leading-edge technology. The company’s vision is to add customer value in an evolving semiconductor value chain. Therefore, Advantest strives for providing high-quality products and services to customers.

    Advantest – Business Model

    Advantest focuses on manufacturing automatic test and measurement equipment required to design and produce semiconductors for multiple applications, including 5G communications, IoT, AI, machine learning, autonomous vehicles, and more.

    How Advantest Helps to Revolutionize 5G Technology

    Moreover, it conducts R&D for addressing emerging test challenges and applications, producing scanning electron microscopes for photomask manufacturing, developing advanced test-interface solutions for wafer sort and final tests, and offering system-level test solutions and other important test-related accessories.

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    Advantest – Products And Services

    It is recognized for offering SoC test systems, memory test systems, device interfaces, test handlers, SSD test systems, SEM metrology/review, Terahertz systems, electronic measuring instruments, leading-edge products, system level test systems, cloud testing service, test cell and automation solutions, and related products.

    When it comes to global services, the company offers consulting services, uptime services, equipment leasing services, and customer support services.

    Advantest – Challenges Faced

    Advantest faces multiple challenges in its businesses, such as increased pressure from its targeted customers for developing semiconductor and component test systems, mechatronic systems that could reduce testing costs, and catering to the customers that have already come up with internal test solutions.

    Advantest – Investment

    Advantest has made 3 investments and the most recent one was made on September 23, 2021, when proteanTecs raised a total of $50 million.

    Date Funding Round Organization Name Money Raised Lead Investor
    September 23, 2021 Series C proteanTecs $50 million –
    November 7, 2007 Series A D2S $9.2 million –
    May 11, 2007 Series A D2S $4 million –

    Advantest – Mergers And Acquisitions

    The company has made 4 acquisitions by spending more than $1.10 billion and 2 investments. Its latest acquisition was R&D Altanova which was made in October 2021. The other three companies acquired are Essai (January 2020), W2BI (April 2013), and Verigy (December 2010).

    Advantest – Patents and Trademarks

    The company’s intellectual property currently includes 1,938 registered patents, primarily in the category of ‘Testing.’ Furthermore, it has 29 registered trademarks categorized into the ‘scientific and electric apparatus and instruments’ class.

    Advantest – Growth

    The estimated revenue of the company in 2022 is $3.88 billion per year, which increased by 13.92% last year. Moreover, the market capitalization of Advantest as of February 2023 is reported to be at $14.16 billion which makes it the world’s 1165th most valuable company.

    Advantest – Awards And Achievements

    Advantest has garnered a myriad of prestigious awards over 69 years and the recent ones are:

    • Gold medal in the 2022 Gomez IR Site Rankings by Broadband Security Co. Ltd
    • Director-General’s Award for Factory Greening by Kanto Bureau of Economy, Trade, and Industry
    • Laser Industry Award for TAS7500 Terahertz Spectroscopic Imaging System as an Excellent Product
    • IR Good Visual Award
    • Recognized as the World’s #1 ATE Supplier and the Best large Supplier of Chip Making Equipment in the Annual Customer Satisfaction Survey
    • Supplier Excellence Award by iTest Inc

    Advantest – Competitors

    Its primary competitors in the semiconductor and component test system and mechatronics system-related market include:

    • Teradyne inc.
    • Cohu Inc.
    • YIK Corporation
    • UniTest Inc.
    • Exicon Ltd.
    • TechWing Inc.
    • Hon Precision Inc.

    Advantest – Future Plans

    Advantest is looking forward to expanding its business domains beyond developing and selling semiconductor volume production test systems to include adjacent markets, including semiconductor design, evaluation processes and product, and system-level test processes.

    For achieving the same, the company will engage in five strategic issues, including investing strategically, reinforcing core businesses, seeking operational excellence, pioneering new business fields, exploring value to reach a higher level, and promoting ESG initiatives. It is also seeking ways to minimize the environmental impact on the planet and communities.

    FAQs

    What products and services does Advantest offer in the semiconductor testing industry?

    Advantest offers semiconductor testing solutions such as test systems, handlers, probes, and measurement instruments, along with consulting, maintenance, and training services to ensure quality and reliability of semiconductor devices.

    What kinds of semiconductor devices can be tested using Advantest’s solutions?

    Advantest’s semiconductor testing solutions can be used to test a wide range of devices, including microprocessors, memory chips, system-on-chip (SoC) devices, power management ICs, and other types of specialized integrated circuits.

    What is Advantest’s main business focus?

    Advantest provides advanced semiconductor testing solutions and services to ensure quality and reliability of semiconductor devices before they are shipped to customers.

  • Signifyd Success Story: Empowering Companies With Innovative Fraud Protection and Prevention Services

    Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by Signifyd.

    Over the course of time, the birth of eCommerce platforms has proven to be beneficial in a way that we can shop for anything and everything online. However, when it comes to security, people are still skeptical of shopping online due to the high rise of fraudulent activities.

    For business owners and online retailers, too, safety is one of the fundamental aspects of an eCommerce store. No matter how big or small the online business is, if it is not secured, chances are it will be affected by pirates or malicious activities.

    Well, technology is no longer the same. Today, we have new technological solutions that can protect us from being hacked.

    Signifyd is a privately held company that offers solutions to eliminate fraud for eCommerce stores. The company was founded in 2011 by Michael Liberty and Rajesh Ramanand. Signifyd, one of the world’s largest providers of guaranteed fraud protection, has served consumers in more than 100 countries. Several businesses featured on the Fortune 1000 and Internet Retailer Top 500 lists are among Signifyd’s clients.

    To know more about Signifyd, go through this article that will give you an insight into its business model, startup story, founders, and more.

    Signifyd – Company Highlights

    Startup Name Signifyd
    Headquarters San Jose, California, USA
    Sector Software Development
    Founders Michael Liberty, Rajesh Ramanand
    Founded 2011
    Website signifyd.com

    Signifyd – About
    Signifyd – Industry
    Signifyd – Founders and Team
    Signifyd – Startup Story
    Signifyd – Mission and Vision
    Signifyd – Name, Tagline, and Logo
    Signifyd – Business and Revenue Model
    Signifyd – Funding and Investors
    Signifyd – Growth
    Signifyd – Awards and Achievements
    Signifyd – Competitors
    Signifyd – Future Plans

    Signifyd – About

    Signifyd offers a progressive Commerce Protection Platform that uses its commerce network to increase sales, automate customer experience, and get rid of fraud and customer misuse for retailers. It is a provider of enterprise-grade fraud technology for eCommerce stores. Some of its partners are leading eCommerce platforms like BigCommerce, Magento, Salesforce Commerce Cloud, and Shopify.

    To provide a 100% monetary guarantee against fraud and chargebacks on approved orders, the firm uses solutions like big data and machine learning. As a result, eCommerce merchants are no longer held responsible for fraud, enabling them to lower risk while increasing conversions and expanding into new markets.

    The company has offices in Denver, New York, Mexico City, Belfast, and London in addition to its headquarters in San Jose, California. Its specialties include Machine Learning, Fraud Prevention & Protection, Big Data, Guaranteed Payments, Friction-free eCommerce, and Revenue growth.

    Signifyd – Industry

    Signifyd belongs to the software development industry. Among all business sectors, the software development industry has unarguably experienced the fastest growth. It is estimated that the revenue in the software market is projected to reach $650.70 billion in 2023, according to Statista.

    In terms of global comparison, Statista suggests that the United States will produce the most revenue in software development, which will be approximately $321.60 billion in 2023.

    Signifyd – Founders and Team

    Signifyd was developed by Michael Liberty and Rajesh Ramanand in 2011.  

    Michael Liberty

    Michael Liberty - Co-founder and CPO, Signifyd
    Michael Liberty – Co-founder and CPO, Signifyd

    Michael Liberty (Mike Liberty) has studied Economics at the University of Chicago and has an MBA degree from Standford University Graduate School of Business. Presently, he works as the Chief Product Officer at Signifyd. Before co-founding Signifyd, Micheal worked as the Manager, of New Ventures Risk at PayPal. He started his career as a Night Analyst at Lazard and later on went on to work with JPMorgan and CIVC Partners in his initial career. Besides this, Michael has also worked for GWC Warranty as its Director of Business Development and later as its Chief Operating Officer.

    Rajesh Ramanand

    Rajesh Ramanand - Co-founder and CEO, Signifyd
    Rajesh Ramanand – Co-founder and CEO, Signifyd

    Rajesh Ramanand is the Co-founder and CEO at Signifyd. Alongside, he also serves on the Education Committee at Merchant Risk Council. Prior to Signifyd, Rajesh was the head of PayPal’s Emerging Markets Risk division, in which he was in charge of overseeing credit and fraud risk in Latin America, the Middle East, and Africa.

    Rajesh Ramanand has also worked for FedEx for eight years, where he led the Risk Management Division for Payments and Shipping at Fedex in addition to creating their package intercept system. Rajesh has a master’s in Computer Science with a focus on data mining.

    Signifyd – Startup Story

    The idea of Signifyd struck when two co-workers, Michael and Rajesh, were working at PayPal. They both always wanted to track fraudsters on social media. Michael and Rajesh started the company after leaving their jobs at PayPal.

    In the beginning, a scoring solution that guaranteed fraud protection quickly became a superior product–market fit, which became the reason for their growth.

    With this success, both the founders added products and features to their product stack to expand, which further protected retailers from chargebacks of all kinds, including those caused by consumer fraud and payment optimization under Strong Customer Authentication (SCA).

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    Signifyd – Mission and Vision

    Signifyd strongly believes in having an empathic platform for its customers. Its mission is to create fraud-free eCommerce for every business. The company wants to eliminate all the challenges faced by retailers, such as customer dissatisfaction and unnecessary operational costs, and deliver them a seamless commerce platform.

    Signifyd Logo
    Signifyd Logo

    Signifyd’s current tagline is “Protect, trust, and grow with Signifyd.”

    The company’s tagline reflects its commitment to providing comprehensive fraud protection solutions that enable businesses to build trust with their customers and grow their sales.

    Signifyd – Business and Revenue Model

    As we all know, Signifyd has a commerce protection platform to eliminate all fraudulent activities, it operates on a guaranteed fraud protection model to help retailers in terms of security. With the help of a variety of data sets, Signifyd’s real-time machine learning system can identify legitimate orders that traditional fraud tools would have rejected out of concern for fraud as well as detect fraudulent ones. Having said that, Signifyd can also be said to operate as an automation model as it automatically detects any sort of phony orders in its client eCommerce store.

    Signifyd eCommerce fraud protection platform has three primary services for companies, these are:

    • Revenue Protection
    • Abuse Protection
    • Payments Compliance

    The firm’s Commerce Protection Platform consists of various products and solutions that automate online order flows in a systematic manner that can instantly point out fraudulent orders from legitimate ones or any sort of illegal activities that its customers could face.

    Signifyd offers solutions in the form of Fraud Protection, Abuse Prevention, Account Protection, and Payment Optimization for the following:

    • Guaranteed Fraud Protection
    • Automated Recommendations
    • Policy Protection
    • Guaranteed INR Protection
    • Return Abuse Prevention
    • Chargeback Recovery
    • ATO Protection
    • Auth Rate Optimization
    • SCA Exemption Management

    Signifyd generates revenue primarily by offering its Commerce Protection Platform solutions to its clients. The company, however, hasn’t disclosed its revenue model to the public yet.

    Signifyd – Funding and Investors

    Signifyd has raised a total funding amount of $390 million over six rounds of funding. The details of its funding and investors are as follows:

    Date Funding Round Amount Raised Lead Investors
    Apr 15, 2021 Series E $205 million Owl Rock Capital
    May 31, 2018 Series D $100 million PremjiInvest
    May 4, 2017 Series C $56 million Bain Capital Ventures
    Feb 25, 2016 Series B $20 million Menlo Ventures
    Jun 22, 2015 Series A $7 million –
    Dec 19, 2012 Seed Round $2 million –

    Signifyd is also backed by investors like Canada Pension Plan Investment Board, FIS, Neuberger Berman Group, Lucas Venture Group, American Express Ventures, AllegisCyber, IA Ventures, and Resolute Ventures.

    Signifyd – Growth

    The year 2021 was a great year for Signifyd. The company looks to that year in which it continued to innovate in the field of eCommerce payments, became a unicorn, and furthered its goal of giving merchants transparent, adaptable solutions in the face of quickly shifting market conditions.

    Signifyd maintained its position as a market leader in fraud protection, the best solution for usability, and momentum, and was recognized by G2 as the best company in all three categories. Furthermore, the company even expanded its team in Mexico and launched an office in Brazil.

    In 2022, Signifyd achieved impressive growth and helped drive significant value for its customers. The company’s top 10 customers experienced an average approval rate uplift of 9%, while merchants on the Signifyd Commerce Network saw a 67% increase in sales. Signifyd also demonstrated its reliability and scalability during Cyber Week, maintaining 99.9999% uptime and evaluating over $40 million per hour in orders. Furthermore, Signifyd increased the number of chargebacks it was able to reverse by 49% compared to the previous year.

    Signifyd – Awards and Achievements

    Some of the awards and achievements of Signifyd are:

    • Merchant Anti-Fraud Solution of the Year, Payments Awards 2022
    • 2020 Best Places to work – San Francisco Business Times
    • 2020 Winner Company of the Year presented by Digital Awards
    • Signifyd was listed under Forbes FinTech 50
    • Best Practices Award 2019 – Frost & Sullivan
    • Signifyd was named a Cool Vendor in Gartner’s 2017 “Security for Midsize Enterprises” report

    Signifyd – Competitors

    Below are some of the competitors of Signifyd:

    • Fraud.net
    • Forter
    • Kount
    • Riskified
    • ClearSale
    • CyberSource
    • Easy Solutions
    • Akamai

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    Signifyd – Future Plans

    Signifyd has recently launched the first plug-in with a built-in dynamic exemption for SCA management by teaming up with commercetools, an industry-leading eCommerce software provider. With this partnership, the company believes that it will give commercetools’ merchants a chance to increase sales and will bring a 100% financial guarantee.

    Signifyd has always strived to give its best to its customers when it comes to various fraud trends and abuses. With this determination, the firm continues to do its best in the coming years by providing a better seamless commerce platform.

    Signifyd – FAQs

    What does Signifyd do?

    Signifyd offers a progressive Commerce Protection Platform that uses its commerce network to increase sales, automate customer experience, and get rid of fraud and customer misuse for retailers.

    Who are the founders of Signifyd?

    Michael Liberty and Rajesh Ramanand are the founders of Signifyd.

    Where is Signifyd’s headquarters?

    Signifyed’s headquarters are situated in San Jose, California, USA.

    Who are the competitors of Signifyd?

    Some of the prominent competitors of Signifyd are Fraud.net, Forter, Kount, Riskified, ClearSale, CyberSource, Easy Solutions, and Akamai.