Tag: sportspersons

  • Highest Paid Athletes in The World – 2023

    A person begins the journey of becoming an athlete out of a great sense of passion. It takes massive hard work, persistence, and patience to become one.

    After that, continuous practice, winnings, and popularity allow an athlete to become established, and an established athlete is one of the most rewarding professionals in the world.

    Many sportspersons started their journey from scratch and are now ruling the world. Cristiano Ronaldo, for example, comes from a very humble background, but with time, he has emerged as one of the most famous and highest-paid footballers in the world.

    Cristiano Ronaldo Lionel Messi, Kylian Mbappe, and more are some of the names who have made great progress in their fields and are among the highest-paid athletes in the world.

    Highest-Paid Athletes in the World 2023
    Highest-Paid Athletes in the World 2023

    How Do Popular Athletes Earn Money?
    List of Richest Athletes in The World Today

    1. Cristiano Ronaldo dos Santos Aveiro
    2. Lionel Andres Messi
    3. Kylian Mbappé
    4. LeBron Raymone James
    5. Canelo Álvarez
    6. Dustin Johnson
    7. Phil Mickelson
    8. Stephen Curry
    9. Roger Federer
    10. Kevin Durant

    We all have admired the expensive lifestyle of our favorite athletes. They not only get paid for playing or winning a sport, but there are certainly other ways they earn from.

    Here are some of the ways that contribute to their earnings:

    Sponsorships

    It is a kind of marketing strategy that many big companies use. In this, a corporation pays to be linked with certain events or people.

    So, players or their entire teams must put a brand logo on their costumes. In return for this, they get paid.

    Endorsement or Advertisement

    In this, players get approached by the companies for their promotions. The companies can pay them for a single deal and sometimes also offer them to be brand ambassadors.

    This kind of partnership can sometimes offer million-dollar deals that allow the players to make a huge fortune.

    Support from the Country’s Administration

    Athletes are an important part of a country. So, for every accomplishment like medals or others, they earn certain monetary rewards from the government.

    Social Media

    Nowadays, a strong and huge following on social media is a great way of earning. Athletes have a great fan following around the world. So, their presence on social media is now another way that contributes to their income sources.

    List of Richest Athletes in The World Today

    The world has many sportspersons and their athletic teams. Everyone’s pay scales differ from one another. Many get paid such handsome amounts that they are no less than a celebrity or an entrepreneur.

    Here are the top-most paid athletes in the world:

    Cristiano Ronaldo dos Santos Aveiro

    Name Cristiano Ronaldo
    Sport Football
    Country Portugal
    Earnings $136 Million

    Cristiano Ronaldo - Highest Paid Athletes in The World
    Cristiano Ronaldo – Highest Paid Athletes in The World

    Christiano Ronaldo is the highest-paid athlete in the world. He is an experienced player of soccer who hails from Portugal.

    He is the captain of Portugal’s National Football team. Also, he plays a forward for Saudi Arabian Club Al Nassr. The contract between Ronaldo and Al-Nassr was made public at the end of December 2022. The contract is worth 215 million dollars each year for two seasons. Ronaldo signed a contract with the Saudi club until 2025 after leaving Manchester United last year.

    The Portugal player is famous for his hat tricks, goal-scoring, awards, breaking records, and huge fan following. Cristiano Ronaldo has current earnings of 136 million dollars USD. This makes him the richest on the list.

    Lionel Andres Messi

    Name Lionel Messi
    Sport Football
    Country Argentina
    Earnings $130 Million

    Lionel Messi - Highest Paid Athletes in The World
    Lionel Messi- Highest Paid Athletes in The World

    He is a soccer player from Argentina, born in the year 1987. He is the captain of Argentina’s National Football team.

    He also plays forward for the American professional soccer club Inter Miami CF. Messi is said to be the most exclusive in his field and is famous for his great record-breaking goals. He has won a total of eight Ballon d’Ors, making him the most successful footballer in the history of football.

    Currently, Lionel Messi has an earning of 130 million dollars USD. He is the second richest athlete in the world.

    The Story of Lionel Messi

    Kylian Mbappé

    Name Kylian Mbappe
    Sport Football
    Country Paris
    Earnings $120 Million

    Kylian Mbappe - Highest Paid Athletes in The World
    Kylian Mbappe – Highest Paid Athletes in The World

    Mbappé is a French soccer player who was born in 1998 in Paris. He plays forward for France National Football team.

    He also plays forward for Paris Saint-Germain F.C. which is a professional football club based in Paris. Mbappé is one of the best players in the world, and he is known for his speed, dribbling, and finishing ability. He has won numerous awards, including the Ligue 1 title, the FIFA World Cup, and the UEFA Nations League.

    Kylian Mbappé earns 120 million dollars USD which makes him the third richest sportsman in the world.


    10 Top Football Players who Invest in Startups
    Sportsperson are not limited to their sport, they invest in various startups. Here is a list of Footballers with Startups they are investing in.


    LeBron Raymone James

    Name LeBron James
    Sport Basketball
    Country United States of America
    Earnings $119.5 Million

    LeBron Raymone James - Highest Paid Athletes in The World
    LeBron Raymone James – Highest Paid Athletes in The World

    He is a popular sportsman who plays basketball professionally. He was born in 1984 Ohio, USA. He is a player for the Los Angeles Lakers of the National Basketball Association.

    The man is famous by the name ‘King James’ because of his all-around capabilities to play a game. He has gained a massive fan following and respect for being extraordinary in his sport.

    This basketballer is no less than a celebrity. He has been able to score a position for himself in the list just after Dak. At present, he has an earning of 119.5 million dollars USD.

    Canelo Álvarez

    Name Canelo Alvarez
    Sport Boxing
    Country Mexico
    Earnings $110 Million

    Canelo Alvarez - Highest Paid Athletes in The World
    Canelo Alvarez – Highest Paid Athletes in The World

    Álvarez was born on July 18, 1990, in Guadalajara, Mexico. He is a Mexican professional boxer who has won multiple world championships in four weight classes, from light middleweight to light heavyweight. He is currently the undisputed super middleweight champion, holding the WBA (Super), WBC, IBF, WBO, and Ring magazine titles.

    Álvarez is known for his excellent counterpunching, being able to exploit openings in his opponents’ guards while avoiding punches with head and body movement. He is also known as a formidable body puncher.

    His current earning stands at 110 million dollars USD.

    Dustin Johnson

    Name Dustin Johnson
    Sport Golf
    Country United States of America
    Earnings $107 Million

    Dustin Johnson - Highest Paid Athletes in The World
    Dustin Johnson – Highest Paid Athletes in The World

    Dustin Johnson, born in 1984, is a professional golfer from the United States. He has two major titles to his credit: the 2016 U.S. Open at Oakmont Country Club and the 2020 Masters Tournament. He turned professional in 2007 and quickly established himself as one of the best players in the world.

    Johnson is known for his prodigious length off the tee and his smooth, powerful swing. He has been ranked in the top 10 in driving distance on the PGA Tour for most of his career. He is also one of the richest athletes in the world, with 107 million dollars USD of earnings.

    Phil Mickelson

    Name Phil Mickelson
    Sport Golf
    Country United States of America
    Earnings $106 Million

    Phil Mickelson - Highest Paid Athletes in The World
    Phil Mickelson – Highest Paid Athletes in The World

    Phil Mickelson, born in 1970, is a professional golfer from the United States who has won six major championships. He is widely regarded as one of the most popular and successful golfers of all time. He has won over 45 PGA Tour events and is one of the highest-paid golfers in history. He has also won two World Golf Championships.

    Mickelson is a role model for many young golfers. He is known for his work ethic and his dedication to the game. He is also a generous philanthropist and has supported many charities throughout his career.

    He is also well-known for his demeanor and sense of wit. He is well-liked by both fans and other golfers. His earnings total 106 million US dollars.


    Top 5 Highest-paid Athletes in the World for Twitter Posts
    Top athletes in the world make money through Endorsement deals, appearance fees. But do you know how much Athletes earn for just one tweet.


    Stephen Curry

    Name Stephen Curry
    Sport Basketball
    Country United States of America
    Earnings $100.4 Million

    Stephen Curry - Highest Paid Athletes in The World
    Stephen Curry – Highest Paid Athlete in The World

    Stephen Curry, born in 1988, is an American professional basketball player for the National Basketball Association’s (NBA) Golden State Warriors. He was born in the city of Akron, Ohio. He is widely considered as the greatest shooter in NBA history and is one of the league’s most popular players.

    Curry was selected seventh overall by the Warriors in the 2009 NBA draft. He rapidly established himself as one of the league’s finest players, leading the Warriors to three NBA titles (2015, 2017, 2018) and two NBA MVP honors (2015, 2016). Curry has also been named a seven-time NBA All-Star and an eight-time NBA All-NBA Team member.

    Currently, Stephen Curry has an earning of 100.4 million dollars USD.

    Roger Federer

    Name Roger Federer
    Sport Tennis
    Country Switzerland
    Earnings $95.1 Million

    Roger Federer - Highest Paid Athletes in The World
    Roger Federer – Highest Paid Athlete in The World

    Roger Federer, born in 1981 in Basel, Switzerland, is a former professional tennis player from Switzerland. He is primarily regarded as one of the all-time great tennis players. Federer won 20 Grand Slam singles titles, the second-most of all time, including a Wimbledon record eight men’s singles titles.

    Federer was the Association of Tennis Professionals (ATP) world No. 1 in singles for 310 weeks, including a record 237 consecutive weeks, and was the year-end No. 1 five times. On the ATP Tour, he won 103 singles titles, the second most of all time.

    Federer became famous for his all-court skill, court grace, and sportsmanship. He currently earns 95.1 million dollars USD.

    Kevin Durant

    Name Kevin Durant
    Sport Basketball
    Country United States of America
    Earnings $89.1 Million

    Kevin Durant - Highest Paid Athletes in The World
    Kevin Durant – Highest Paid Athlete in The World

    Kevin Durant, born in 1988 in Washington, D.C., USA, is an American professional basketball player for the Phoenix Suns of the National Basketball Association (NBA).

    Durant is largely recognized as one of the best NBA scorers of all time. He has four NBA scoring titles and has been named to the All-NBA First Team seven times. He has also been named NBA Finals MVP twice and NBA Most Valuable Player (MVP) once. Durant is also an entrepreneur and humanitarian. He owns his own distinctive shoe and clothing business, and he has given millions of dollars to numerous causes.

    He is also a role model for young athletes, and his story has inspired many people. He currently earns 89.1 million dollars USD.

    Conclusion

    Professional players all around seem to be ruling the world. They are not only sports players but also the pride of a country.They are responsible for representing one’s country to the entire world. The above listed players are the top athletes in the world. Becoming an athlete is not a cakewalk. It takes years of practice, persistence, winnings, and more to be well-established in one’s field.

    The above-mentioned are some of the most popular players around the world. They have been playing their sport religiously for so many years. It is their passion and consistency towards it that has made them what they are today. These athletes are the highest-paid in the world followed by Roger Federer, Lewis Hamilton, Tom Brady, and Kevin Durant.

    FAQs

    Who are the richest athletes in the world?

    The richest athletes in the world are:

    • Cristiano Ronaldo
    • Lionel Andres Messi
    • Kylian Mbappe
    • LeBron Raymone James
    • Canelo Alvarez

    Who is the highest-paid athlete in the world?

    Cristiano Ronaldo is the highest-earning athlete in the world with 136 million dollars USD.

    Which is the highest-paying sport in the world?

    Based on the average salary, the highest-paying sports in the world are:

    • Basketball
    • National Football League (NFL)
    • English Premier League
    • Major League Baseball (MLB)
    • Ice Hockey (NHL)
  • List of Startups That Are Funded By Cristiano Ronaldo

    Whenever we see a football rolling around, there’s one personality we think of, Cristiano Ronaldo. He’s the captain of the Portugal football team and a deadly weapon of the Manchester United club at present. With a status of 674 goals on the ground, Ronaldo carries incomparable stardom.

    Besides this, scoring goals is not the only source of his revenue. Apart from being paid a whopping 11.9 crores for each promotional post on Instagram and $64 million per year for serving as Juventus’s winger, he has established various ventures outside the stadiums.

    Being an excellent athlete, Ronaldo has a very cunning business mind. From sweeping the streets to driving buggies, he has come a long way. All this is because of his hard work and multiple business ventures. No doubt he is the holder of such a massive amount of net worth. Funding, advertisements, sponsorships, all after the times he marvelously landed the ball at the back of the net, have earned him his stance in the hall of fame.

    Now there’s a side of his life, about which very few know of. Yes, as mentioned earlier, his throne is outside the field, in the market. But does this Portugal player has the ability to play his moves in the business competition? No doubt, he has. So let’s have a look at the wonders that Ronaldo’s business mind has performed.

    So, let’s have a look at the startups funded by Cristiano Ronaldo.

    List of startups funded by Cristiano Ronaldo

    1. Mobitto
    2. Herbalife Nutrition
    3. Thing Pink
    4. TAG Heuer
    5. Insparya
    6. Clear
    7. CR7 Fitness
    8. Pestana CR7 Lifestyle Hotels

    Conclusion
    FAQs

    Cristiano Ronaldo owned business and investments

    List of startups funded by Cristiano Ronaldo

    Mobitto

    On the top of the list, we have a Portugal-based startup that involves the marketing of mobiles. The company came into being in 2011. The CEO Josh Simoes and Diogo Teles presented the idea of gifting a reward of something to the people every time they came into action with the brands. Or, in simple words, people would be getting tips for shopping online.

    To serve the purpose, the app was to be launched in the initial months of 2013. But before that, Cristiano Ronaldo took to his Facebook handle to share this news. Immediately after which the beta version of this app came into being.

    Although the amount he funded was behind the curtains, he expressed his joy while sharing this news. His post revealed his happiness towards this encouraging initiative as the mobile world is a fast arena of happenings. He also expressed his full support saying that a fast-approaching change is possible with mobile.

    Herbalife Nutrition

    Mark Hughes, the founder of this company, made it a reality in 1980. Herbalife Nutrition operates based on providing people with proper health and nutrition supplements. For such a company, to shake hands with a personality like Cristiano would be no less than a gold medal.

    Thus, in 2013 the company shook hands with Ronaldo. It resulted in the launch of a sports drink inspired by Ronaldo. It was tagged as Herbalife 24 CR7 drive. With such an aggressive name, and Ronaldo’s name attached to it, the company was happy. Following this, Ronaldo had been funding the company. Later in 2018, the deal was renewed for an extension of 3 years.


    Scitron – One of the Leading Nutritional Supplements Company in India
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    Thing Pink

    Ronaldo funded one of the most prominent digital agencies all over Portugal.  This Luis Parafita leads link. The Portuguese captain had envisioned a new tech brand along with a tech vehicle titled “7EGEND.” In the initial stages, Thing Pink was understood as a team of advanced engineers, producers, and technical minds who ruled the digital arena.

    Now that Ronaldo has a superior hold of them, all are focused on turning Ronaldo’s vision into a reality of creating a tech-inspired world that would go hand in hand with the sports world too.


    Mad Influence – Noida Based Influencer Marketing Agency
    Mad Influence, Noida based is an Influencer marketing agency for building a brand by connecting to social media influencers. Know more about Mad Influence.


    TAG Heuer

    Cristiano Ronaldo had shaken hands with this company in 2014. Overall entitled as a watchmaker company, designing and manufacturing the fashion accessories is also a part of their routine. TAG Heuer was established in 1860 with its headquarters in Switzerland. Ronaldo being the first international ambassador for this company, had signed a long-term deal.

    Insparya

    Apart from partnerships, Ronaldo now has a venture of his own. The Sparta hair transplant clinic. With the significant highlights on hair problems, he expressed his concern in tackling them.

    People should be accessible while putting forward their problems rated to hair and likewise should be treated well. With this note, he initiated the project. He has 50% of this project to his name. Insparya branches into ten centers in the whole of Portugal.

    Clear

    In 2014 itself, the five-time ballon o dr champion funded a hair care product. Clear shampoo is a part of Unilever. With Cristiano’s face in every advertisement and promotion, the shampoo has its value all around the globe. The company came into being in 1975 with the tag of clinic shampoo. When later, it was again given the title of Clear.

    CR7 Fitness

    CR7 Fitness is another sector of Ronaldo’s venture, which includes all the gyms he owns around Portugal. Being one of the fittest athletes, he never underestimates fitness. Thus, the gyms which he owns reflect his affection towards being healthy.
    Apart from these, he also funds branches of CR7, which include CR7 denim, perfumes, footwear, and the list goes on. The CR7 brand was launched in 2013. Afterward, in 2015, Ronaldo came up into the market with his brand-produced footwear.

    Pestana CR7 Lifestyle Hotels

    It’s a portugal tourism group which has its series of hotels. It is owning a total of 91 hotels all around the globe. In 1972 it took birth behind which were the names Josh Pestana and Manuel Pestana. Their chain of hotels extends from Europe to South America also to Africa.

    In 2017 Cristiano came in to fund their chains of hotels. He supported the chains with a net worth of €60 million, which made Cristiano the owner of these hotels. Later the name was tossed as Pestana CR7 lifestyle hotel. With this name tag, the first pillars of hotels were placed in Madrid and New York.


    List of Brands Endorsed by Cristiano Ronaldo
    Cristiano Ronaldo is very particular about the brand he promotes and endorses. An interesting thing to note is he has also endorsed with Coca-Cola in the past.


    Conclusion

    Besides the sports world, which involves heavy workouts and a perfect physique, Ronaldo has proved the worth of a sound mind. Although other athletes follow the same path, when Ronaldo’s fame and reach are put together to his business mind, it is a tough plate to level up.

    With multiple backups at hand, this world-class Portuguese player has performed wonders on the ground that earn him $64 million a year. With the foundation he has laid, his generations would also enjoy the fruits of this.

    His brands and his fundings, at a global level, serve him with extra fame and reach to already what he has gained from scoring goals. And now, with his budgets, along with himself, the company’s are benefitted to an unimaginable extent. Along with that, Ronaldo contributes to advertisements as well. Thus, Cristiano Ronaldo defines what a complete played is.

    FAQs

    What products has Cristiano Ronaldo endorsed?

    Cristiano Ronaldo Endorsements list:

    • Coca-Cola
    • Herbalife Nutrition
    • Clear
    • Insparya
    • 7EGEND
    • LiveScore
    • Free Fire
    • Pestana CR7 Lifestyle Hotels
    • Nike
    • Dazn
    • Altice
    • Tag Heuer
    • CR7 Fitness

    What is the net worth of Cristiano Ronaldo?

    Cristiano Ronaldo has net worth of $120 million. He has been ranked as the world’s third highest-paid athletes by Forbes in 2021.

    Which startups funded by Cristiano Ronaldo?

    Cristiano Ronaldo Startups:

    • Mobitto
    • Herbalife Nutrition
    • Thing Pink
    • TAG Heuer
    • Insparya
    • Clear
    • CR7 Fitness
    • Pestana CR7 Lifestyle Hotels
  • List of Brands Endorsed by Milkha Singh

    Athletes are one of the best options for a brand ambassador, as they have big image and reputation, media profile, are engaging speakers and inspire people of a vast age groups. Milkha Singh also known as the Flying Singh is one such legendary athlete that is an inspiring brand ambassador. Milkha Singh is India’s first individual sports star as he was a track and field sprinter who was introduced to the sport while serving in the Indian Army.

    Milkha Singh is known to have dominated Indian track and field for over a decade, and has created numerous records and winning multiple awards in his career.

    He was not only the first Indian male to reach the final of an Olympic athletic event, but also represented India in the 1956 Olympics in Melbourne, the 1960 Olympics in Rome (where he came 4thplace) and the 1964 Olympics in Tokyo.

    Milkha Singh went on to win gold for 400 metres at the Asian Games and Commonwealth Games. He also won gold at Asian Games in 1958 and 1962 with his speed and spirit. He was awarded the Padma Shri, India’s fourth highest civilian honour, in recognition of multiple sporting achievements. From being orphaned during the partition of India and moving to India in 1947, Singh went on to become a sporting icon in the country.

    Singh founded the Milkha Singh charitable trust in 2003 with the aim of assisting poor and needy sportspeople. Besides being the only Indian to have broken an Olympic track record, Milkha co-wrote his autobiography The race of my life with his daughter Sonia Sanwalka and published it in 2013. This book inspired the creation of the critically acclaimed Bollywood movie known as Bhaag Milkha Bhaag, a biographical film of Milkha Singh life.

    The movie was directed by Rakeysh Omprakash Mehra starring Farhan Akhtar and Sonam Kapoor, the film won many National Film Awards and was a box office hit the same year.  The net worth of Milkha Singh is estimated to be around $5 million. So far, the legendary athlete has only endorsed the FMCG Emami’s Zandu Kesari Jivan.

    Emami Zandu Kesari Jivan
    FAQ

    Here is the brand endorsed by Milkha Singh

    Emami Zandu Kesari Jivan

    Emami’s Zandu range of products are one of the most trusted brands in India, the zandu portfolio of products include Zandu Balm, Zandu Kesari Jivan, Zandu Vitality Booster, Zandu Shilajit Pure Herb, Zandu Asvagandha, Zandu Ayush Kwath, etc.

    Zandu is an international company that manufactures and deals in ayurvedic products with headquarters Mumbai, Maharashtra. Zandu’s ayurvedic care products are aimed at helping people healthy lives. Zandu Kesari Jivan is formulated especially for high blood sugar levels with an ayurvedic formulation made with kesar, pearl, fresh amla, exotic herbs, spices and trace minerals.

    It works as a daily revitalizer, improving calcium levels, build endurance and promotes youthful energy. Emami acquired Zandu Pharmaceuticals for ₹730 crores in 2008. Emami Group is a popular FMCG multinational conglomerate company that has its headquarters in Kolkata, West Bengal.

    Emami has seven manufacturing units across Indian and caters to a number of niche categories in the personal and healthcare sectors. The company sells its products in more than 60 countries and in over 4.5 million retail outlets across India. Emami has well-known brands such as include Navratna, BoroPlus, Zandu, Mentho Plus, Kesh King, Fair and Handsome.

    The company made Milkha Singh its brand ambassador for Zandu Kesari Jivan in 2013. The reason behind why the brand choose the Flying Singh is because he was the symbol of youthfulness, energy and vigor at his age, according to Harsh V Agarwal, the Director of Emami Ltd. The iconic athlete was also a part of their multimedia advertising campaign, wherein he explains the uses of Zandu Kesari Jivan.


    List of Brands Endorsed by Cristiano Ronaldo
    Cristiano Ronaldo is one of the greatest players in the history of football. Heis considered to be the best player of the game. He is a Portuguese footballplayer who captains the football team and has won 5 Ballon d’Or awards. Cristiano Ronaldo is one of the most marketable and famous athletes in…


    Conclusion

    Sadly, Milkha Singh passed away due to Covid -19 complication on 18th June 2021 at the age of 91. The Flying Singh’s passing was a shock to the entire nation, but he will be remembered for resilience, determination and contribution to the world of sports.

    FAQ

    Who is Milkha Singh?

    Milkha Singh is India’s first individual sports star as he was a track and field sprinter who was introduced to the sport while serving in the Indian Army.

    What is the net worth of Milkha Singh?

    The net worth of Milkha Singh is estimated to be $5 million.

    What is the brand endorsed by Milkha Singh?

    The brand endorsed by Milkha Singh is Emami Zandu Kesari Jivan.

  • SportsApp raises $140K in seed round; sets eyes on 60% Market Share in 5 years

    Noida based startup SportsApp raised $140K in seed round led by noted names like Shubhrendu Khoche, Anirban Basu, Sanjay Ahuja, Ram Ganesan and Kuldeep Puri, among others.

    This unique startup which primarily addresses the aspiring sportspersons of India uses a proprietary tech platform to solve the asymmetric access to “Community, Sponsorships, and Career.”

    In a statement, SportsApp shared it will be utilizing the funds to further enhance its go-to-market, technology and marketing capabilities. This round of funding should further catalyze the fast growth this startup has witnessed in key KPIs since its launch. Launched in Mar’18, SportsApp has seen growth of 20X in downloads, 56X in MAUs and 80X in DAUs. Interestingly, the startup clocked an impressive 4X scale up in revenues during the pandemic year of 2020-21 FY.

    “Lack of access to the essential resources such as information, sponsorships and professional support for budding athletes early on in their careers is costing India immensely in world sporting events. For an emerging world power like India, we indeed need to become a force to reckon with at the Olympics and other world events. Towards this mission, we need to start with equipping our young sportspersons with better access to resources”, said Shashank Mishra (founder- SportApp), who himself was once a budding cricketer but had to give up on his sporting dreams due to lack of resources. Today he is committed to removing the same barriers for young sportspersons and creating a much-needed disruption in the sports industry.


    Indian Cricket Legends with their Investment in Startups | StartupTalky
    Startups are a hard cookie to bite in. But for these Indian cricket players, itis just another pitch to show their talent. With the kind of dedication,practice, passion, and talent they have achieved the best in both the fieldsnamely sports and business [https://startuptalky.com/tag/business-2/].…


    SportsApp is an aggregator platform combining Community, Content and Commerce together for India’s budding sportspersons. It uses tech to remove the sports industry’s asymmetry and carries the vision to ‘Empower Sports Stars Of Tomorrow’. Through SportsApp, budding sportspersons can access and leverage the entire sporting eco-system including physiotherapists, coaches, sponsors, nutritionists and other resources.

    SportsApp Founder and Team

    Interestingly, the Government of India has recently brought renewed focus on sports as an integral topic for the youth of the nation. The team sought the insights from Shashank on the future of this Digital Community for Sports Industry and what makes it so relevant in the current times –

    Sporting ecosystem has 4 Ps that make it ripe for a tech-centric disruption— Patronage, Providence, Potential, and the Platform. Presently, there is a huge asymmetry of patronage from brands where 90%+ endorsements and sponsorship go to only top 5-6 stars, usually from the cricket. Indian Govt’s recent decision to bring ‘Sports’ into the curriculum from extra-curricular activities besides other initiatives such as ‘Khelo India’ is already helping build a solid and favorable ground.

    The emergence of sports as a sustainable career due to fan-friendly leagues is also playing a decisive part in improving the overall potential of the industry. Above all, there is a lack of relevant content on a dedicated platform making the sportspersons dependent on personal coaching. In short, there is a wide window of opportunity valuing a  whopping $900Mn that remains untapped – SportsApp fits perfectly in this segment to fill the gaps, by becoming the perfect aggregator for India’s sports ecosystem.”

    ‘Content’ is the biggest driver of their business that moves both ‘Community’ and ‘Commerce’ and enable learning. The key USP of the SportsApp lies in its algorithm that rates an individual player and throws up their rating/value. This value is then pitched to brands to sell sponsorship. The market ranking helps athletes realize their potential pretty early at the onset of their career, thus removing the probability of exploitation in the name of endorsements and sponsorship, which is quite rampant, otherwise.

    Shashank further adds:Having tested the algorithm, the business model, the product-market fit, our initial success in getting both users and sponsorships is giving us the confidence to scale further. Some of our user athletes are already playing at India Juniors, or are winners at ‘Khelo India School (KIYG), KIUG, Commonwealth Games, Olympics and Indian National Teams. “

    SportsApp has set its eyes on capturing 60% of the market share in the coming 5 Years.

    SportsApp 

    The Community platform also provides regular updates on sports events of your sports, besides sending alerts on sports jobs available within the industry. Several veterans and existing sports personalities and coaches also form an integral part of SportsApp. You may join the community and follow your fellow/senior athletes, coaches, academies, and federations to stay updated with their latest feeds or directly reach out to them via an inbuilt messaging feature on the App for any support required.


    SportsApp – All In One App for Sports!
    Are you a sports lover? If you are, at least once you might have felt the needto have one platform that could do it all for the player inside of you. Tobridge this gap in the Indian Sports sector, Shashank Mishra founded SportsAppin the year 2018. SportsApp is an aggregated platform built with t…


    To know more about this innovative venture and be part of it, you may visit their portal download the app directly from the Android Playstore or connect with their social media handles on Facebook, Instagram or LinkedIn.