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  • Adobe Success Story – How is it Changing the World through Digital Experiences?

    Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by Adobe.

    The digital world of now craves innovative digital experiences to be created for all those who live in it and Adobe is one of the software giants that is proving to us time and again that we always have something more to think and to create.

    Adobe Inc., formerly called Adobe Systems Incorporated, is a software company that offers a line of products and services used by professionals, marketers, knowledge workers, application developers, enterprises, and consumers for creating, managing, delivering, measuring, optimizing, and engaging with compelling content and experiences across multiple operating systems, devices and media.

    The Company’s Creative Cloud addresses the needs of creative professionals. Its creative products are used to create printed and online information people see, read and interact with every day, including video, animation, mobile, and advertising content.

    If you are curious to learn the story of this software giant, then this StartupTalky article brings you all you need to know about Adobe including when was Adobe founded, Adobe founders, Adobe competitors, Adobe subsidiaries, Adobe Inc. revenue, Adobe mission statement, Adobe customer stories, Adobe company size, company information and more.

    Adobe – Company Highlights

    Startup Name Adobe Inc.
    Headquarters San Jose, California, U.S
    Industries Software
    Founders John Warnock, Charles Geschke
    Founded December 1982
    Valuation $200 bn+ (2021)
    Revenue $15.79 bn (FY21)
    CEO Shantanu Narayen
    Areas served Worldwide
    Website www.adobe.com

    Adobe – About and How it works?
    Adobe – Industry
    Adobe – Founders and Team
    Adobe – Startup Story
    Adobe – Mission and Vision
    Adobe – Name, Tagline, Logo and its Meaning
    Adobe – Business and Revenue Model
    Adobe – Funding and Investors
    Adobe – Investments
    Adobe – Acquisitions
    Adobe – Competitors
    Adobe – Challenges Faced
    Adobe – Growth and Revenue
    Adobe – Future Plans

    Adobe – About and How it works?

    Adobe Inc., (formerly Adobe Systems Incorporated) during 1982 and 2018, is an American developer of printing, publishing, and graphics software. Adobe was instrumental in the creation of the desktop publishing industry through the introduction of its PostScript printer language. Its headquarters are located in San Jose, California, US.

    Adobe is focused on the creation of multimedia and creativity software products, with a more recent foray towards digital marketing software. Adobe is best known for its Adobe Flash web software ecosystem, Photoshop image editing software, Adobe Illustrator vector graphics editor, Acrobat Reader, the Portable Document Format (PDF), and Adobe Creative Suite, as well as its successor Adobe Creative Cloud.

    Adobe Products and Services

    Adobe manufactures a range of products. The company currently boasts of owning 56+ apps that include Graphic designing software, web designing software, video editing, animation, and visual effects software, audio editing, Elearning, and server software. Some of the popular mentions from each of the categories are:

    Graphic designing software

    • Adobe Photoshop
    • Adobe Photoshop Elements
    • Adobe Illustrator
    • Adobe Acrobat DC
    • Adobe Framemaker
    • Adobe XD
    • Adobe Indesign
    • Adobe Lightroom
    • Adobe InCopy

    Web designing software

    • Adobe Dreamweaver
    • Adobe Flash
    • Adobe Edge

    Video editing, animation, and visual effects software

    • Adobe Premiere Elements
    • Adobe Spark Video
    • Adobe Premiere Pro
    • Adobe After Effects
    • Adobe Character Animator
    • Adobe Prelude
    • Adobe Animate

    Elearning

    • Adobe Captivate
    • Adobe Presenter Video Express
    • Adobe Connect

    Adobe Server software

    • Adobe ColdFusion
    • Adobe Content Server
    • Adobe LiveCycle

    Adobe Audio editing

    • Adobe Audition

    Adobe for Business

    Adobe for business is something really common today. Adobe is largely used for fo meeting the daily business requirements along with that of the individuals. Some of the essential tools that Adobe makes available for businesses are:

    • Creative Cloud for Teams
    • Creative Cloud for Enterprise
    • Document Cloud for Business

    Adobe for Education

    Adobe also fulfills a wide range of educational requirements with its effective study materials that include discounts for students and teachers, schools and universities, and other digital learning solutions.

    Adobe Enterprise

    Adobe Enterprise is not unknown to the world of digital providers and professionals. When it comes to Adobe Enterprise, the company website lists:

    • Adobe Experience Cloud
    • Adobe Creative Cloud for Enterprises
    • Adobe Document Cloud for Enterprises

    Adobe – Industry

    The software industry to which Adobe belongs was last valued at $389.86 billion in 2020, the compound annual growth rate (CAGR) of which is estimated at 11.3% from 2021-2028. The overwhelming growth of the software and the services and their innovations is expected to continue since more or less every other industry is riding the digital waves.

    Adobe – Founders and Team

    The company was founded in 1982 by John Warnock and Charles Geschke.

    John Warnock and Charles Geschke, Founders of Adobe
    John Warnock and Charles Geschke, Founders of Adobe

    Dr. John E Warnock

    One of the founders of Adobe, Dr. Warnock was the Co-founder and former chairman of the board Adobe Systems Incorporated. A career that spanned more than 3 decades with Adobe, Warnock’s mission, vision and passion were all integral to the success of the software company. Warnock started as the Founder-President of Adobe during the first 2 years of the company and then became the CEO of Adobe for a period of 16 years. He retired from the position of CEO in 2000 and as the CTO of the company in 2001. Warnock served as the Chairman of the Adobe Board from April 1989 to January 2017. Geshke was also appointed as the Chairman in September 1997, and they jointly served in the same position since then. Warnock is still among the Board of Directors of Adobe.

    Before founding Adobe, Warnock served as the Principal Scientist at Xerox Palo Alto Research Centre. Dr. John Warnock previously worked with Evans & Sutherland Computer Corporation, Computer Sciences Corporation, IBM and the University of Utah, and in all of them, he held key positions.

    Dr. Warnock has a Doctorate in Electrical Engineering (Computer Science) along with a Bachelor’s and a Master’s in Mathematics and Philosophy from the University of Utah. Warnock has eventually received the National Medal of Technology and Innovation. Besides, he also received an honorary degree in Science from the University of Utah.

    Charles Geshke

    Another founder of Adobe, Charles Geshke is known as the Co-founder and Emeritus Board Member of the software giant. It was through his mission and vision along with that of the other founder that Adobe took its shape and has scaled this large. After founding Adobe with Dr Warnock in 1982, Geshke served as the Chief Operating Officer of Adobe from April 1989 and served the same post till he retired in July 1994. Geshke served as the President of the company from April 1989, and he continued retaining this position also till he announced his retirement from the same in April 2000. The position of the Chairman of the Board of Adobe was retained by Geshke along with Warnock from September 1997 to January 2017, while he remained a member of the board till April 2020.

    Before he co-founded Adobe, Geshke was the founder of Imaging Sciences Laboratory at Xerox Palo Alto Research Centre along with being the Principal Scientist and Researcher at Xerox PARC’s Computer Sciences Laboratory.

    Geshke was also awarded the National Medal of Technology and Innovation along with Warnock, which is hailed as one of the nation’s highest awards that felicitate scientists, inventors, and engineers. Charles Geshke has received a PhD degree from Carnegie Mellon University, and a Master’s degree in Mathematics along with an A.B. in Classics from Xavier University. Geshke passed away on April 16, 2021, and the passage of a man of his stature is ought to leave a void in the tech ecosystem.

    Speaking of the Adobe company size, Adobe has been estimated as a firm that runs with more than 24K employees in strength as of 2021.

    Adobe – Startup Story

    While employed at Xerox Corporation’s Palo Alto (California) Research Center (PARC), the two computer scientists had developed a programming language specially designed to describe the precise position, shape, and size of objects on a computer-generated page. This page description language, later known as PostScript, described such objects as letters and graphics in mathematical terms, without reference to any specific computer or printer. Any device capable of interpreting the language would be able to generate a representation of the page at any resolution the device supported. When Xerox declined to bring the technology to market, Warnock and Geschke formed their own company to do so, naming it after a creek near their homes.

    Adobe – Mission and Vision

    The Adobe mission statement is “to move the Web forward while also giving Web designers and developers the best tools and services in the world.” This statement shows that Adobe is all about the transformation and development of the technological niche through its software.

    Adobe’s vision is of empowering digital businesses.

    Adobe – Name, Tagline, Logo and its Meaning

    The name of the company, Adobe, comes from Adobe Creek in Los Altos, California, which ran behind Warnock’s house. That creek is so named because of the type of clay found there, which alludes to the creative nature of the company’s software. Adobe’s corporate logo features a stylized “A” and was designed by Marva Warnock, a graphic designer who is also John Warnock’s wife.

    The Adobe logo was designed by Marva Warnock, a graphic designer and wife of one of the company’s founders, John Warnock.

    Adobe's Logo Evolution
    Adobe’s Logo Evolution

    The current Adobe Systems logo features the alphabet “A” portrayed in white on a red background. The emblem is based on the original logo which displayed the company name “Adobe Systems Incorporated” on a bluish-gray background.

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    Adobe – Business and Revenue Model

    Customer Segments

    Adobe has a segmented market business model, with slight differences between customer segments. The company targets its offerings at individuals, small/medium businesses, and enterprises that wish to use digital media and marketing services for varying purposes.

    Value Proposition

    Adobe offers three primary value propositions: accessibility, innovation, and brand/status.

    The company creates accessibility by offering a wide variety of options. Customers can access its software from any device, including computers, tablets, smartphones, and televisions.

    The company has embraced innovation from the very beginning. For a long time, its PostScript was the only page description language available for multiple-computer environments, such as corporate office networks.

    The company has established a strong brand as a result of its success. It is one of the largest software firms in the world, generating $4.8 billion in revenues in 2015, and bills itself as the global leader in digital marketing and media solutions. It processes more than 40 trillion data transactions a year through its software-as-a-service products. Lastly, it has won many honors, including placement on the “100 Best Corporate Citizens” list by CR Magazine (2015) and the FTSE4Good Index (2015).

    Channels

    Adobe’s main channels are its website and direct sales force. It also acquires customers through retailers, distributors, software developers, system integrators, independent software vendors, value-added resellers, and original equipment manufacturers (OEMs). The company promotes its offering through its social media pages, online advertising, attendance of trade shows and conferences, and event sponsorships.

    Customer Relationships

    Adobe’s customer relationship is primarily of a personal assistance nature. It assists customers in the following ways:

    Consulting Services – The company maintains a professional services team that designs and implements solutions for clients. It also utilizes partners such as system integrators, resellers, digital agencies, and solution partners to provide advisory services.

    Customer Success Account Management – The company provides Customer Success Managers for its largest customers. The managers work with them individually to address unique needs.

    Technical Support – The company offers enterprise support and maintenance services to subscription products and perpetual license customers. Specific offerings include technical support and product upgrades and enhancements. It also offers short-term options such as fee-based incident support.

    Training Services – The company offers a comprehensive selection of training services, including classroom and virtual course programs delivered by its training professionals and partners

    Key Partners

    Adobe maintains the Adobe Partner Connection Program, which includes the following sub-programs:

    Reseller Program – Includes members who distribute and sell Adobe’s digital media products and solutions.

    Training Provider Program – Includes members who provide commercial instructor-led training on Adobe products.

    Technology Partner Program – Includes members whose products and services extend, enhance, and support Adobe solutions.

    Adobe Solution Partner Program – Includes members who deliver end-to-end digital marketing solutions and services that drive successful online initiatives.

    Key Resources

    Adobe’s main resources are its human resources. These include engineering employees who design and develop its software products, sales/marketing staff who promote them, training/consulting staff who provide instructional/advisory services, and customer service staff who offer support.

    The Adobe revenue model depends on the revenue that the company earns from 3 major verticals, which are – Subscriptions, Products and Other Services.

    Subscription Revenue

    A major portion of its income comes from the subscription services Adobe offers. The Adobe collection boasts of 20+ apps with 19 subscription plans for its users. According to the Adobe financial reports, $11.26 billion (87.5%) of the total revenue collected by the company in FY20 came from subscriptions. The subscription packs of Adobe products and services range from $4.99 to $79.99 per month.

    Product Revenue

    Along with licensing its apps as subscriptions, Adobe also believes in licensing its apps in other forms as well. This includes licensing of the Adobe software products to be used by the users on their premises or that of the organisation they work for. In such circumstances, Adobe offers purchasing plans on a permanent basis for a fixed period of time and based on the usage for certain of “Adobe’s OEM and royalty agreements.” This vertical successfully brought in $507 million of revenues in FY20.

    Other Services and Revenue

    The other revenues that Adobe earns, comes from another vertical titled as “Services and other revenue”. This vertical of revenue helped the company earn $735 million in revenue in FY20.

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    Adobe – Funding and Investors

    Adobe has raised a total of $2.5M in funding over 1 round. This was a Venture Round raised on Oct 1, 1984, led by Apple.

    Adobe – Investments

    Adobe Systems has made 26+ investments in total. Its most recent investment was on September 14, 2021, when Adobe invested in the Series B round of Truepic, where it has poured in $26 million in funds.

    It has previously invested $13.7 million in Tiled after the investment of $10 million in Zeroheight.

    Date Stage Amount Organization Name
    September 14, 2021 Series B $26M Truepic
    September 8, 2021 Series A $13.7M Tiled
    August 3, 2021 Series A $10M Zeroheight
    May 23, 2021 Seed Round $3.5M Opulence Images Atlanta Georgia
    May 19, 2021 Series A $12M LucidLink
    May 18, 2021 Seed Round $2.5M Cortex
    October 5, 2020 Series D – SkillShare
    May 25, 2017 Series H $65M Demandbase
    Jul 15, 2015 Series G $30M Demandbase
    Feb 19, 2015 Series D $32M Livefyre
    Nov 4, 2014 Series F $35M Gigya
    Oct 13, 2014 Series F $15M Demandbase
    Mar 28, 2013 Series D $15M Demandbase
    Jan 1, 2012 Venture Round $1M Convo
    May 12, 2011 Series C $10M Demandbase
    Aug 25, 2008 Series B $8M Demandbase
    Jun 3, 2008 Series D $30M Veoh

    Adobe – Acquisitions

    Adobe has acquired 60 companies to date (November 22, 2023). The last company, Rephrase.ai, was acquired by Adobe on November 22, 2023. The company acquired Marketo in September 2018 in a deal worth $4.8 billion. This acquisition of the market-leading cloud platform for B2B marketing engagement was hailed as the largest acquisition in the San Jose-based software giant’s history.

    Here’s a list of the 10 recent Adobe acquisitions:

    Company Acquired Date of Acquisition Deal Value
    — — —
    KyleBrush.com October 18, 2017 –
    Sayspring April 16, 2018 –
    Uru April 27, 2018 –
    Magento Commerce May 21, 2018 $1.7 bn
    Marketo September 20, 2018 $4.8 bn
    Allegorithmic January 23, 2019 –
    Oculus Medium December 6, 2019 –
    Workfront November 9, 2020 $1.5 bn
    Frame.io August 19, 2021 $1.3 bn
    ContentCal December 8, 2021 –
    Rephrase.ai November, 22, 2023 –

    Adobe – Competitors

    Adobe’s top competitors include:

    • SAP
    • Salesforce
    • DocuSign
    • Dropbox
    • Getty Images
    • Shutterstock
    • Apple
    • Microsoft
    • IBM
    • Autodesk

    Adobe – Challenges Faced

    One of their most impressive moves was their transition from a licensed software company to a completely cloud-based company. This was an incredibly expensive and arduous process, and is almost impossible for a company to get right—but Adobe did it, carving out a permanent place in the changing industry. And that’s only the latest example of how Adobe has continually made difficult and forward-thinking decisions to help the company thrive.

    Adobe has made a lot of tough product decisions over the past 35 years, shifted and reconfigured the business, and maintained a loyal core audience. These decisions have paid off—Adobe closed 2017 with over $7 billion in annual revenue, and they currently have a market cap of over $95 billion.

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    Adobe – Growth and Revenue

    Being a revolutionary invention, founded in 1982, Adobe has scaled by leaps and bounds, and has been trading in NASDAQ since 1986 under the ticker symbol “ADBE”.

    The Adobe growth strategy revolves around expanding its target market to over $128 billion by the end of 2022. It aims to accomplish this mission by leveraging the shift that the world is seeing towards digital markets and experiences. Adobe is planning to influence more and more people with its 3 key product verticals – Creative, Document, and Experience.

    Adobe’s revenue grew 54.2% over 2016 to become $9 billion in 2018. Its revenues were expected to increase 53% to nearly $14 billion by 2021. The company achieved this target by crossing the $15 billion mark in revenues in Q4 of FY21. The total revenue earned by Adobe during FY21 is $15.79 billion, which represents a 20% YoY growth.

    Year Annual Revenue
    2021 $15.79B
    2020 $12.783B
    2019 $11.171B
    2018 $9.03B
    2017 $7.302B

    Adobe – Future Plans

    Adobe is focusing on improving and building out its existing products. Along with that the company is also heavily investing in and preparing for the future. Adobe wants to help customers unify their data sources and bring better, more personalized experiences to website users across the globe.

    Adobe’s growth strategy revolves around dramatically expanding its target market to roughly $128 billion by 2022 largely by riding the shift to digital business and experiences.

    Getting to this $128 billion total addressable market has some interesting plot twists. At the company’s investor meeting, Adobe CEO said the growth strategy of the brand will be “to unleash creativity, accelerate document productivity and power digital businesses.” Digital Business and the customer experience market are expected to drive the bulk of Adobe’s growth.

    FAQs

    When was Adobe founded?

    Adobe was founded in December 1982.

    Who are the Adobe founders?

    The Adobe founders are John Warnock and Charles Geschke.

    Who are the Adobe competitors?

    Some of the top Adobe competitors are:

    What is the Adobe revenue?

    The Adobe revenue for FY21 has been recorded at $15.79 billion.

    What is the Adobe mission statement?

    The Adobe mission statement is “to move the Web forward while also giving Web designers and developers the best tools and services in the world.”

  • A Complete Review of Leads Forensics

    Getting someone to your shop to showcase your product is not enough. Unless they take interest and buy your product, they are just people who are there in your shop for time pass. However, you cannot differentiate between your potential buyer and time passers in the shop. Maybe not in physical shops, but you can identify the potential customer who visited your website.

    There are many services available online which can help you get all the required data about any of your visitors. However, they will provide only the company’s data and not the user’s data, so it is helpful in B2B business. The most popular and reliable service in this field is Lead Forensics. So, here to what to know about lead forensics.

    What Is Lead Forensics?
    How Does Lead Forensics Work Technically?
    Advantages of Lead Forensics
    Limitations of Lead Forensics
    Some Popular Alternatives of Lead Forensics

    What Is Lead Forensics?

    Lead Forensics is a website visitor tracking software. It is a software that reveals the identity of your visitor and turns them into prospects. When people visit your website, they leave some digital “footprints”. Lead forensics then track some information about the prospect. It helps you connect with the visitor personally. You can then provide this data to your sales team and they might bring you some leads. If you want to generate a lead from the visitor for your B2B business, then this is a great service to go for. It was founded in the year 2009 by Paul Thomas and its headquarters is situated in London, United Kingdom.

    How Does Lead Forensics Work Technically?

    When a user visits your website for the first time, the software generates a JavaScript, depending on your site and the user’s preferences, and sends it to the user’s browser to collect the data you need. A unique cookie is generated for the user and stored on their device. This is a standard procedure on the internet, utilized by almost every site which needs to identify a user as a unique person, for example, Amazon or Gmail. The Lead Forensic’s cookie is tracked over long periods of time, which means a unique visitor to your site can be identified when they return. When a visitor clicks on your site, the software looks for a cookie. If a cookie is found the user is identified as a ‘returning visitor’ and their clicks are recorded along with any previous visits to show their lifetime click path through your website.

    How Lead Forensics Works

    Advantages of Lead Forensics

    • Efficient Lead Generation: All the visitor tracking software helps you in lead generation. It improves the efficiency of your lead as you are targeting only those people who already have visited your website and showed some interest in your product.                    
    • Lead Quality: They improve the quality of your lead as you have the data about your prospect. You can easily figure out what specific feature would your prospect need. In other words, it will help you to nurture your lead.
    • Close more sales: As you are generating more leads, you can easily close many deals.

    Limitations of Lead Forensics

    • Expensive: You will need to invest a lot to get the service. The pricing depends on the traffic you get on your website per month.
    • No Consumer Data: If you think you can visit your personal Facebook profile and wave at your visitor, then let me burst your bubble. The visitor tracking software provides you with the contact data of organizations only. You can only check the name of the organization and other related information.
    • Accuracy: You cannot expect to get accurate data each and every time. There can be some faults in the data.

    Lead Forensics is truly a great visitor tracker but there are other tools that provide the same service, there can be some differences in the quality though. Some of the great visitor tracking services you can go for are:    

    • Visitor Queue    
    • WhoIsVisiting  
    • Wow Analytics    
    • Canddi  
    • Hubspot    
    • Zoho

    Conclusion

    Visitor tracking software is great and the most important factor if you are into an online B2B business. When someone from an organization visits your website, you can easily contact them and generate some leads. It is an effective way for lead generation. To stop its misuse, it is not allowed to get the user’s personal data. You can only get the company’s data, which has visited your website. When you use the collected data, and call or email customers, it is not called cold calling. As the prospect already knows about your brand and product, they will take an interest in talking to you.

    FAQs

    What does Lead Forensics do?

    It is software that reveals the identity of the visitors of your website and converts them to sales-ready leads.

    What is the pricing of Lead Forensics?

    The subscription of Lead Forensics starts at $59 per month.

    Who founded Lead Forensics?

    Lead Forensics was founded by Paul Thomas.

  • Top 8 Best Alternatives For Microsoft Power Automate

    Nowadays Project Management Software is a necessary technology, that is widely used by many people searching for user-friendly, productive software solutions with dependencies, resource allocation, project management, and recurring tasks. One of the most popular automated workflow systems is Microsoft Power Automate (earlier known as Microsoft Flow) but people are looking for other automated systems that offer more features for lesser costs.

    What is Microsoft Flow? The platform is a cloud-based system that allows a user to create automated workflows, simplify various business processes and manage them more effectively. Microsoft Flow now known as Microsoft Power Automate is a new app that is a part of the office 365 suite and allows users or employees to automate business processes by building workflows based on certain triggers and actions.

    Once the flow is built into the device, it can be managed on the desktop or even through a mobile app. Microsoft Power Automate can be integrated with various Microsoft services and apps such as Power BI, Dynamics 365, PowerApps, and Office 365.

    One of the main reasons employees use Microsoft Power Automateis because of its services like automation for notifications, synchronizing files, alerts, data gathering, and communication that will help them spend less time. Let us take a look at some of the top Microsoft flow alternatives.

    What are the uses of Microsoft Power Automate?
    Features of Microsoft Power Automate
    IFTTT
    Zapier
    Huginn
    n8n.io
    Integromat
    Skyvia
    Automate.io
    CloudHQ
    Conclusion
    Frequently Asked Questions

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    What are the uses of Microsoft Power Automate?

    One of the main uses of the Microsoft workflow tool is that it automates everything from a simple push-up notification, alerts, data gathering, and important content management. So, for example, an automated workflow can send sales representatives an email or text message with details about the lead. It can also be used to copy files, as when a new file is added to dropbox for business, the workflow can instantly transport the file to SharePoint.

    When it comes to Collecting data, for instance, it helps users find out what people are saying about a particular service, product, or brand by capturing new tweet that mentions the product, service, or brand and putting a copy of those tweets in an SNL database. Microsoft flow software bots can also help employees trigger flows within Team’s conversations. Microsoft changed its name from Microsoft flow to Microsoft Power Automate in 2019.

    Anyone that has a Microsoft account can use flow, it also comes along with business versions of Office 365 workflow tools and Dynamics 365. Microsoft Flow cost is divided into three pricing plans that come with a certain number of runs and checks.

    • The Per-user plan: This allows the user to create unlimited flows and allows individual users to analyze their processes.
    • The Per-user plan with attended RPA: This plan allows individual users to analyze their processes and create unlimited cloud flows, plus automate legacy applications via the RPA and AI. This also includes 5,000 AI Builder service credits per month. This plan costs $40 per month per user.
    • The Per Flow Plan: Implement cloud flows with reserved capacity for unlimited users across your organization. It also offers its users many exclusive premium features and add ons and is $500 per month for five flows. While additional flows may be purchased for $100 per flow per month.

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    Features of Microsoft Power Automate

    • Unlike flow alternatives, this platform can integrate with the other Microsoft products, software, and apps like Power BI, Dynamics 365, PowerApps and is a Office 365 alternative.
    • The Microsoft workflow software can also be used with other apps such as Salesforce, SQL Server, Twitter, Box, DocuSign, Slack, Skype, and Google Drive.
    • Flow offers a wide arrange of prebuilt flows known as templates depending on what the user wants.
    • Save Gmail attachments to OneDrive or dropbox.
    • When the Power BI data alert is triggered, the flow will send emails to the audience.
    • Save tweets with specific hashtags, brand, service, or products names to a SharePoint list.
    • Get notifications when you receive an email from your employees or boss.
    • The Microsoft flow chart creator helps you make your own (personalize) flows depending on what action you want, for example, it will manually press a button when the flow is triggered or schedule action based on time or day.

    Many of these alternatives come from a wide variety of platforms like Online / Web-based, Windows, Linux, SaaS, and iPhone, etc.

    How to use Microsoft flow for basic tasks? The platform has both low code or codeless automation tools and cloud-based apps that can be used by users to connect apps, they can also use drag-and-drop tools, prebuilt connectors, automated office processes, and perform mundane tasks with ease.

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    Here are the top alternatives to Microsoft Power Automate

    IFTTT

    IFTTT Website
    IFTTT Website

    IFTTT is also known as If This Then That is a popular platform that provides services that allow a user to program response to events in the world. IFTTT is one of the Best Microsoft flows alternatives because it can be used as a web interface or as apps on both iOS and Android. The platform was first founded by Tibbets and Jesse Tan and launched in 2011.

    Unlike IFTTT alternatives, this tool uses syntax and conditional statements to automate workflows, not only that it also offers single action workflows. One of the main features of IFTTT is that the user can create automation chains between many of their apps so that certain events trigger other events to occur automatically.

    IFTTT was initially free, but in 2020 it switched to a limited freemium model with a subscription-based version known as “IFTTT Pro”, which allows services to use conditional statements and query data for more complex tasks.

    Zapier

    Zapier Website
    Zapier Website

    Zapier is a well-known company that allows end-users to integrate web applications that they use. Zapier was started by Wade Foster, Bryan Helmig, and Mike Knoop as part of the first Startup Weekend Columbia in 2011. The company is one of the top flow alternatives, which is currently based in Sunnyvale, California, and has over 350 employees in the US and 23 other countries.

    Its main features are that it provides workflows to automate the use of web applications together at the business or personal level. People use zapier for Facebook lead ads but don’t allow users to make automate multistep workflows, but also provide its users with third-party apps. Zapier’s open-source alternative has a free option, as well as two levels of monthly paid subscription plans for businesses.

    Best Sales Prospecting Tools for Lead Generation and Conversion
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    Huginn

    Huginn is another popular Microsoft power-apps alternative to Microsoft flow as it is a web-based scheduling service that runs workers knowns as agents. Huginn was created by Andrew Cantino in 2013 to help users create agents that monitor and act on their behalf. Huginn alternatives like Zapier and IFTTT but is open source and similar to each other.

    With Huginn, a user can automate simple tasks such as watching for air travel deals, constantly watching for certain topics on Twitter, or scanning for sensitive data in your code. This Microsoft flow alternative is responsible for performing functions like sending an email or requesting a website and can be scheduled or executed manually. After installing Huginn, the user can extend it by using one of the many available agent gems, or by creating their own.

    n8n.io

    n8n.io Website
    n8n.io Website

    n8n.io is free and powerful automated alternatives that provide an open node-based workflow automation tool that can be self-hosted, easily extended, and used with other internal tools. It can also be used with 3rdparty web applications and custom in-house tools to automate repetitive tasks. The platform is a Microsoft zapier alternative and was founded by Jan Oberhauser in 2019 with its headquarters based in Berlin.

    Users of n8n.io can move beyond making simple integrations to build multistep workflows that can be combined with third-party APIs and their own internal tools to create easy-to-use automation. Flow alternatives are the best for small startups to the enterprise as it is available to self-host, and allow you to add your own custom functions, logic, and apps.

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    Integromat

    Integromat Website
    Integromat Website

    Integromat is a top alternative to office 365 for windows 10 and is a well-known mobile app/automation tool that allows its users or businesses to automate tasks that are currently done manually. The company was founded by Michal Toman, Ondrej Gazda, Patrik in 2012 and is currently freemium. It provides services such as connecting to any app or service, unlimited checks unlike microflow flow, and over 1500 ready-to-use templates.

    Unlike the Microsoft workflow tool, this platform users can track real-time scenario executives to complete visualization of the data, schedule according to their preference, have multiple teams work on the same scenario, work with different kinds of files, etc among the various services. It is also similar to Microsoft flowchart software as it triggers which can return bundles that were newly added or updated and has modules that can split a large bundle into multiple smaller bundles.

    Skyvia

    Skyvia Website
    Skyvia Website

    Skyvia is one of the top flow alternatives and a widely preferred freemium cloud data platform for many people as it has no coding data integration, cloud to cloud backup, management via SQL and even data access through a Data interface. Skyvia was founded in 1997 and has its headquarters in Prague, Czech Republic. This is one of the Microsoft powerapps alternatives that is a quicker and easier solution for many data-related tasks without the requirement of coding, while it is similar to Microsoft flow chart creator.

    It’s known for its solutions to Data Integration, cloud data Backup, data management with SQL, CSV import/export, Query, and Connect as it is similar to power bi data-driven alert. Unlike Skyvia alternatives, it does not require locally installed software except for a web browser, however these products come with their own set of pricing and are priced separately.

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    Automate.io

    Automate.io Website
    Automate.io Website

    Automate.io is known to be the world easiest workflow automation and iPaaS platform. The platform helps many small to medium businesses in automating repetitive tasks and workflows by connecting their cloud applications. Automate.io is a leading power automate alternative, founded in 2016 and has its headquarters in San Francisco, California.

    Automate.io is one of the best Microsoft Power Automate alternatives as users can send automated emails, run campaigns, automate social and mobile messages, run smart Twitter campaigns, etc. Compared to other automate io alternatives, the platform has over 200 plus connectors for all leading cloud and SaaS apps available. Other features include formatting data, time delay into your workflows, data encryption, etc.

    CloudHQ

    CloudHQ Website
    CloudHQ Website

    CloudHQ is an IT company that was founded by Senad Dizdar in 2011 with its headquarters in San Francisco, California. This Microsoft Power Automate alternative offers a huge suite of productivity tools that can also be integrated with Gmail. Its main tools are an email tracker, email templates, and email sharing. One of the few Microsoft powerapps alternatives that come in two options one-way sync to two-way sync.

    One way sync replicates from one main cloud service to a secondary account, while two-way sync adds and does revisions in the main account that will eventually be replicated to the secondary account. Just like Microsoft workflow software, the main objective of the company is to synchronize data for companies make it easy for sharing of files and data across multiple platforms, integration between cloud services, project collaboration and backup of data, etc.

    Conclusion

    Many of these workflow automation platforms usually have similar features like automation for notifications, synchronize files, data synchronization, alerts, data gathering, and communication, etc. And that is exactly what Microsoft Power Automate is known for, but the best apps like flow can be costly and complicated to use.

    This is why the alternatives above can be used as they help small businesses get these features at an economical price so they can automate away your tedious and repetitive tasks. Hopefully, these Microsoft Power Automate alternatives helped you find what you were looking for.

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    Frequently Asked Questions

    What is Microsoft Power Automate?

    Microsoft Power Automate also known as Microsoft Flow is a cloud-based system with which a user can create automated workflows, simplifying the business processes and machining it easier to manage them more effectively.

    What are some of the features of Microsoft Power Automate features?

    Some of the features of Microsoft flow are that you can integrate it with the other Microsoft products, Save Gmail attachments, save tweets with specific hashtags or names, get notifications, and make your own flows, etc.

    How much does Microsoft Power Automate cost?

    Microsoft Flow has three pricing plans that come with a certain number of runs and checks. Which is the free version, The mid-tier level, Flow plan 1 costing $5 per month and The business level, Flow Plan 2 which costs $15 per month.

    What are the alternatives of Microsoft power Automate?

    The Microsoft Power Automate alternatives are CloudHQ, Automate.io, Skyvia, Integromat, n8n.io, Huginn, Zapier and IFTTT.

    What replaced Microsoft Flow?

    Microsoft rebranded Flow to ‘Power Automate’, but it is the same platform with some advanced tools.

  • Ezetap – End-to-End Digital Payment Solutions

    Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by Ezetap.

    With mobile phones and applications changing the digital landscape, businesses have acknowledged the need for a shift in how they serve their consumers. Mobile point of sale programs, also known as mPOS apps, are becoming increasingly popular, according to industry estimates. Because of technological advancements in Bluetooth and Wi-Fi connectivity, mPOS adoption has been extremely successful all over the world including India. Bangalore-based startup Ezetap is a major mPOS solution provider in India. Here is more about Ezetap, the startup’s journey, and its functions.  

    Ezetap – Company Highlights

    Startup Name Ezetap Mobile Solutions Private Limited
    Headquarters Bangalore, Karnataka, India
    Industry Financial Services, Software, FinTech, Point of Sale, Mobile Payments
    Founders Abhijit Bose, and Bhaktha Keshavachar
    Founded 2011
    Current CEO Byas Nambisan
    Website www.corp.ezetap.com

    Ezetap – Latest News
    What is Ezetap?
    Ezetap – Name, Logo, and Tagline
    Ezetap – Founders and History
    Ezetap – Mission and Vision
    Ezetap – Partnerships
    Ezetap – Business Model
    Ezetap – Revenue and Growth
    Ezetap – Funding and Investors
    Ezetap – Acquisitions
    Ezetap – Competitors
    Ezetap – Challenges Faced
    Ezetap – Future Plans
    Ezetap – FAQs

    Ezetap – Latest News

    As of February 2018, Ezetap announced the launch of EzeSmart, a smart GPRS gateway with Aadhaar payment and eKYC that is fully accessible.

    EzeSmart, which is based on Ezetap’s global payment acceptance platform, is the first POS terminal in the country that can take all types of payments, including UPI, Bharat QR, and Aadhaar Pay. It can also take payments from a variety of mobile wallets as well as credit and debit cards. It’s a smartphone-integrated terminal that lets companies run any of their system apps on it.

    The company stated to the press that EzeSmart is tailored to support the strategic and technical needs of various industrial sectors, including govt., by allowing a person with an Aadhaar-linked bank account to transact conveniently by simply touching their finger on the device’s fingerprint reader. This allows microfinance companies who deploy this terminal to provide services to rural consumers and accept payments online.

    What is Ezetap?

    Ezetap is one of the first companies that came up with digital payment solutions in India. The company’s first product launched in 2013, was an mPOS card reader that could be connected to a smartphone via the audio jack. Currently, Ezetap has a variety of digital payment solutions that let businesses accept digital payment seamlessly.  Ezetap offers tailor-made payment solutions for different sectors like small and large retail shops, eCommerce and logistics companies, and government organizations.

    From businesses to cab drivers to supermarkets and pizza delivery drivers, the technology allows anyone to accept cards. Online retailers, insurance companies, restaurants, and hotels are among the clients of the company.

    Ezetap started with a single payment offering and pivoted to a SaaS model in 2020. Ezetap’s payment solutions come with many attractive features like multibank acquiring and auto-reconciliation and offer a variety of value-added services that businesses can opt for.

    Ezetap – Name, Logo, and Tagline

    Ezetap has made making and receiving payments as easy as a tap. That’s where the company name is derived from.

    Ezetap's Company Logo
    Ezetap’s Company Logo

    Ezetap’s tagline is, “Transforming the world of payments”.

    Ezetap – Founders and History

    Ezetap was founded in 2011 by Abhijit Bose and Bhaktha Keshavachar. Both the founders had previous expertise in payments and hardware firms, and they merged their talents, skills, and knowledge to create this solution.

    Abhijit Bose who served as the CEO of Ezetap exited the company in 2018, after which the then CFO of Ezetap, Byas Nambisan took over as the CEO. Presently Byas Nambisan is the CEO of Ezetap.

    In 2019 Bhaktha Keshavachar also exited Ezetap to start his own deep tech startup, Chara Technologies.

    Founders of Ezetap - Abhijit Bose and Bhaktha Keshavachar
    Founders of Ezetap – Abhijit Bose and Bhaktha Keshavachar

    At the start of the decade, Internet connectivity and smartphones were becoming commonplace in India, and e-commerce companies were gradually gaining popularity. Ezetap founders Abhijit Bose and Bhaktha Keshavachar spotted an opportunity to make payments more widely accepted in India. Ezetap became one of the first startups to try to convert Cash on delivery shipments to electronic payments, which was one of the earliest application cases for Ezetap in the year 2013.

    “We built an EMV-compliant payment device that could take payments in conjunction with a commercially available smartphone and a card reader designed and assembled in India. We also created a payments SDK that would work behind a company app, hiding the complexity and compliance rigmarole of payments behind the ‘pay’ button,”  Bhaktha Chaterjee, Head of Products at Ezetap.

    The company chose to stop producing its own gadgets in India in 2018 and instead started sourcing them from overseas manufacturers. The Ezetap team is highly focused on improvising its services, and there are even instances where Ezetap team members accompanied e-commerce delivery agents to the doorsteps of end-users to collect feedback on the payment experience.

    Ezetap – Mission and Vision

    Ezetap’s mission is to empower businesses to receive payment seamlessly via any mode of payment.

    Ezetap’s mission statement says, “Our Mission is to be the single platform through which businesses complete any financial transaction with their customers, supporting every instrument and method that those customers want to use”

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    Ezetap – Partnerships

    Ezetap’s Universal payments banking partners are Citibank, HDFC Bank, American Express, Axis Bank, ICICI Bank, Mashreq Bank, RBL Bank, State Bank of India, and Yes Bank. The State Bank of India also partnered with Ezetap as its MPOS partner, with the goal of expanding electronic payments and micro-ATM to every corner of the country. However, this SBI-Ezetap partnership came to an early end. Recently Ezetap partnered with Axis Bank for Launching the My Vyapaar app, an app dedicated to retail businesses. The app comes with many features like attractive buy now pay later options and encourages digital payment by offering exciting rewards.

    Ezetap – Business Model

    Ezetap pivoted to a Software-as-a-Service business model, allowing retailers to accept transactions online via physical cards, internet payments, and mobile wallets with a single click via UPI, at a time when PoS firms make money from transaction fees.

    The startup has altered the payment procedures of brick-and-mortar merchants, e-commerce players, enterprises, government agencies, and financial inclusion institutions using a Software-as-a-Service payments system.

    Ezetap – Revenue and Growth

    Ezetap’s operating revenue increased by 3% to Rs 45.06 crore in 2017-18, up from Rs 43.77 crore the previous year. According to the papers, the net loss increased to Rs 40.47 crore from Rs 30.71 crore during the period. From Rs 78.69 crore to Rs 92.17 crore, the company’s expenses climbed by 17%.

    During the time, employee benefit expenses, such as provident fund, gratuity, and compensated absences, increased by 14% to Rs 33.33 crore from Rs 29.01 crore.

    For the fiscal year 2017-18, total revenue was Rs 51.70 crore, up 7.77 percent from Rs 47.97 crore in 2016-17.

    As per some reports, Ezetap’s valuation on June 2021 is $126 Million.

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    Ezetap – Funding, and Investors

    Date Round Amount Lead Investors
    Mar 7, 2018 Venture Round – Prime Venture Partners
    Aug 23, 2017 Series D $16M –
    Aug 7, 2015 Series C $23.5M Social Capital
    Mar 20, 2014 Funding Round – –
    Feb 20, 2014 Series B $8M Helion Venture Partners
    Nov 1, 2012 Series A $3.5M Social Capital

    Ezetap – Acquisitions

    Acquiree Name About Acquiree Date Amount
    FortunePay FortunePay offers comprehensive end-to-end electronic payment platforms and services to acquiring banks and merchants. Jun 20, 2017 –
    Clinknow The Best Way To Find Shoppers, Not Just Window Shoppers. Jun 2, 2014 –

    Ezetap – Competitors

    The top competitors in Ezetap’s competitive set are Mswipe, Innoviti, Mosambee, Pine Labs, Payswiff, ePaisa, Bijlipay, MobiSwipe, Yoyo Wallet, Obopay, STC Pay, and PayRange.

    Ezetap – Challenges Faced

    According to Ezetap CEO Byas Nambisan, the traditional challenge was that payments have the friction of MDR charge that requires a specific device and adoption of some software technology. And the company has been at forefront of it, for example driving down the cost of the device. When the company first got into this business, there wasn’t any device available for less than 70 USD. Ezetap was the first to get it below the 50 USD point, which was 3000 INR at that point in time. Now it’s for 800-1000 INR and less, for the device.

    There were many merchants who weren’t that ready for the deployment of this mode of payment which also served as a challenge for them. But now, as everything is turning into a digital platform, whether they like it or not, merchants have started deploying the usage of digital payment solutions in their businesses to access their customers from all over the world.

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    Ezetap – Future Plans

    Ezetap’s Universal Payments platform is unusual in that it allows businesses to accept any type of payment, anywhere, on any device, with any banking partner of the consumer’s preference. Customers will have a seamless payment experience thanks to a single integration into an organization’s current infrastructure.

    While many large firms, well-known eCommerce, insurance, and mobile companies, have adopted Ezetap and adopted its integrated solution, the company sees great opportunity in developing small and medium enterprises.

    Ezetap – FAQs

    What does Ezetap do?

    Digital payment solutions are developed by Ezetap Mobile Solutions. Ezetap offers a variety of options like POS, mPOS, UPI, and SMS pay options, kiosks with payment modules, etc.

    When was Ezetap founded?

    Ezetap, a Bengaluru-based startup, was founded in 2011 by Abhijit Bose and Bhaktha Keshavachar.

    How does Ezetap make money?

    Ezetap is a SaaS company and earns money from subscription fees.

    Which companies do Ezetap compete with?

    The top competitors in Ezetap’s competitive set are Mswipe, Innoviti, Mosambee, Pine Labs, Payswiff, ePaisa, Bijlipay, MobiSwipe, Yoyo Wallet, Obopay, STC Pay, and PayRange.

  • Nothing – Consumer Electronics So Natural that it Feels Like Nothing

    Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by Nothing.

    Remember carrying those cassette walkmans as a teenager? Well, we no longer need one, as we have mobiles now. Similar is the case of VCR and Analog TV, which too has now become obsolete. The evolution of consumer technology is not unknown. Consumer electronics products have become sleeker, comfortable, and easy to use. There are many businesses and technology experts who are working to make consumer electronics even better. Here we are featuring one such newly established startup that seems all set to make some noise in the consumer electronics industry.

    The London Based Startup named ‘Nothing’ is formed with the vision to offer smart consumer electronics products that look so natural that it blends with the background, and seems like ‘nothing’. Nothing’s products are made using custom-made components, which makes the products look stylish and different from the rest.

    Nothing – Company Highlights

    Startup Name Nothing
    Headquarters London, England, United Kingdom
    Industry Consumer Technology
    Founder Carl Pei
    Founded October 2020
    Current CEO Carl Pei
    Website www.nothing.tech

    About Nothing
    Nothing – Name, Logo and Tagline
    Nothing – Founders and History
    Nothing – Mission and Vision
    Nothing – Business Model
    Nothing – Funding and Investors
    Nothing – Acquisitions
    Nothing – Future Plans
    Nothing – FAQs

    About Nothing

    Nothing was founded in October 2020 by ex-OnePlus co-founder Carl Pei with a mission is to remove barriers between people and technology, to create a seamless digital future. The company wants to come up with consumer electronics products that are beautiful, look very natural, and can be used comfortably and effortlessly.

    Nothing’s first product, Bluetooth wireless earbuds ‘Nothing ear (1)’, is ready to hit the market worldwide on 31st August 2021. Nothing has partnered with Flipkart to launch ‘ear (1)’ in India. Starting 17th August 2021, one can pre-order ‘ear (1)’ at Flipkart. ‘ear (1)’ comes with attractive features like state-of-the-art noise cancellation, 3 high definition mics, and clear voice technology that ensures that calls via these earbuds are loud and clear. Besides, earbuds are sweat and water splash resistant. If you are someone who often misplaces your earbuds and wastes time looking for them, you can easily find your earbuds through the ‘Find My Earbud’ option in the ear (1) App. Nothing ear (1) come with a beautiful transparent design.

    Nothing ear(1)

    Nothing plans to come up with a wide range of products in different categories in near future. All the products will be designed considering the following principles –

    1. Weightless: The products will not have anything unnecessary. Nothing’s products will only have those features or qualities that will enhance the user experience.
    2. Effortless: The products will be easy to use. Nothing ensures seamless interaction between the product and the consumer.
    3. Timeless: The designs will be closer to nature and timeless.

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    Nothing – Name and Logo

    Nothing plans to introduce consumer electronics products that are simple. The products should look so natural that it blends into the backdrop and seems unnoticeable or ‘nothing’. The company’s name is inspired by this very philosophy.

    Nothing's Company Logo
    Nothing’s Company Logo

    Nothing – Founder

    Ex OnePlus co-founder Carl Pei founded Nothing in October 2020.

    Carl Pei - Founder of Nothing
    Carl Pei – Founder of Nothing

    Carl Pei is a dropout from Stockholm School Of Economics. He worked as an International Markets Manager with consumer electronics company OPPO, before launching his own consumer electronics brand OnePlus in December 2013.

    Nothing – Mission and Vision

    As Carl Pei says, “Nothing’s mission is to remove barriers between people and technology to create a seamless digital future. We believe that the best technology is beautiful, yet natural and intuitive to use. When sufficiently advanced, it should fade into the background and feel like nothing.”

    Nothing – Business Model

    According to Nothing co-founder Carl Pei, initially, the company will not foray into selling software, and will just focus on selling hardware. However, as indicated by Carl, in the future Nothing may sell software products as well.

    Many consumer electronics brands use similar components. Thus, the products of these companies look similar. ‘Nothing’ is using custom-made components for making its products, which will surely help the company stand out from its competitors.

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    Nothing – Funding and Investors

    Date Round Amount Lead Investors
    Mar 10, 2021 Equity Crowdfunding $1.5 Million Crowdfunding
    January 2021 Series A $15 Million GV
    November 2020 Seed Round $7 Million Tony Fadell, Casey Neistat, Kevin Lin, and Steve Huffman.

    Nothing – Acquisitions and Partnerships

    Acquiree Name About Acquiree Date Amount
    Essential Essential is a mobile and home devices company focused on creating consumer technology products for the 21st century. Feb 15, 2021 –

    Besides, acquiring Essential, Nothing has partnered with Swedish consumer electronics company Teenage Engineering. Nothing announced Teenage Engineering as its founding partner. The CEO of Teenage Engineering, Jesper Kouthoofd, has been appointed Nothing’s creative lead. Tom Howard, the Vice Head of Design, Teenage Engineering, is operating as the Head of design at Nothing.

    Pei said in a statement:

    “I’m really excited to welcome Teenage Engineering to the growing Nothing family. They consist of some of the best designers and creatives that I’ve had the pleasure of working with. Together, we’ve created a product roadmap that’s unique and true to Nothing’s vision.”

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    Nothing – Future Plans

    In the future, Nothing plans to come up with more consumer electronics products under different categories, thus building an ecosystem of devices. The brand’s vision is congruent with the brand name and wants to make technology so natural that it resembles ‘ nothing’.

    As Pei says, “I kind of envision a grass field with people having a picnic and there’s no screen, there’s no laptop screen, there’s no phone screen, there’s no smartwatch screen, there’s no billboard screen,” That’s the end state that Nothing aims to achieve.

    Nothing – FAQs

    What does Nothing do?

    Nothing is a new consumer technology business based in London that aspires to eliminate barriers between technology and people to create a frictionless digital future.

    Which country is Nothing based in?

    Nothing is a new consumer technology business based in London.

    Who founded Nothing?

    Nothing was founded by Carl Pei in October 2020.

    What’s the first product of Nothing?

    Nothing’s first product is ear(1), a set of wireless earbuds that can be purchased from Flipkart.

  • Infosys – Powering Digital Dreams

    Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by Infosys.

    Digital technology is transforming services and businesses in today’s world. It is fundamentally changing operations and delivering value to consumers. It is also a cultural modification that wants organisations to experiment with various things and get comfortable with downfalls.

    Infosys is an information technology consulting company. It is an Indian multinational company that provides information technology, business consulting, and outsourcing assistance. It considers itself to be a global leader in next-gen digital consulting. It is the 2nd largest IT company after TCS (Tata Consultancy Services). It is also the 596th biggest company in the entire world based on the terms of revenue.

    If the above stats have already grabbed your interest, then you can dive into the full Infosys success story below, which contains the Infosys company profile, and has all the details regarding the Infosys owner, Infosys CEO name, everything about “how Infosys make money?“, its Founders and Team, Funding, Growth, Competitors of Infosys, and all about Infosys company.

    Infosys – Company Highlights

    Company Name Infosys
    Headquarters Bangalore, Karnataka, India
    Sector IT, Software, Consulting, Outsourcing
    Founders N.R. Narayana Murthy, Nandan Nilekani, S.D. Shibulal, Kris Gopalakrishnan, Ashok Arora, N.S. Raghavan and K. Dinesh
    Founded 1981
    Website infosys.com

    Infosys – About
    Infosys – Startup Story
    Infosys – Founders And Team
    Infosys – Tagline, Slogan And Logo
    Infosys – Business Model
    Infosys – Revenue Model
    Infosys – Funding And Investors
    Infosys – Growth
    Infosys – Challenges
    Infosys – Competitors
    Infosys – Future Plans

    Infosys – About

    Infosys is hailed as an Indian multinational information technology company that offers information technology, business consulting, and outsourcing services. Originally founded in Pune, Infosys is currently headquartered in Bengaluru.

    It is provider of next-gen services. The company enables clients in more than 50+ countries to stay ahead of the innovation curve and outperform in the game. It has more than 187,000 employees working within it.  

    Infosys – Startup Story

    The Infosys startup story came into existence in 1981. It was founded by the former employees of Patni Computer Systems. 7 people who were enthusiastic about writing codes and wanted to make it big in the American market – N.R. Narayana Murthy, Nandan Nilekani, S.D. Shibulal, Kris Gopalakrishnan, Ashok Arora, N.S. Raghavan and K. Dinesh started the company with a meagre amount of INR 10,000 and named it Infosys Consultants. Mrs. Sudha Murthy gave this amount to her husband, Mr Narayana Murthy. The company began with a small office room. It was the front room of Murthy’s home and the registered office was Raghavan’s home. The company didn’t have any computer till 1983 because they couldn’t afford it. It took them two years to buy a computer on their own and the model was Data General 32-bit MV8000.

    Infosys – Founders And Team

    N.R. Narayana Murthy, Nandan Nilekani, S.D. Shibulal, Kris Gopalakrishnan, Ashok Arora, N.S. Raghavan and K. Dinesh are the founders of the company.

    • Narayana Murthy is an Indian billionaire businessman and the co-founder of Infosys.
    • Nandan Nilekani is an Indian entrepreneur. He is the Non-Executive Chairman of Infosys.
    • S.D. Shibulal is an Indian business executive. He is the CEO and Managing Director of Infosys.
    • Kris Gopalakrishnan is the former executive vice-chairman of Infosys. Currently, he is the Chairman of Axilor Ventures.
    • Ashok Arora is also a founder of Infosys.
    • N.S. Raghavan is an Indian industrialist. He is one of the founders of Infosys.
    • K.Dinesh is the co-founder of Infosys. He completed his education from Bangalore University.
    Nandan Nilekani, N.S. Raghavan, Kris Gopalakrishnan, N.R. Narayana Murthy, S.D. Shibulal and K. Dinesh (left to right), Founders, Infosys

    The tagline of the company is ‘Powered by Intellect, Driven by Values‘. This is the base tagline of Infosys. It focuses especially on re-communicating values. The company uses various slogans from time to time in its presentations.

    The Infosys logo –

    Infosys Logo

    Infosys – Business Model

    The Infosys business model is ideal. Previously the company concentrated only on Europe and the US preferring the (GDM) Global Delivery Model. During the 1990s Infosys focused on factors like Banking and Financial Services (BFSI), manufacturing, application development, maintenance, and testing. These all helped Infosys become a pioneer in the IT sector.

    Infosys – Revenue Model

    • Improving Revenue by establishing productivity guidelines.
    • Improving Revenue by improving the process.
    • Improving Revenue by driving more work offshore.
    • Improving Revenue by increasing Reuse
    • Improving Revenue by taking giant leaps from small steps.
    • Improving Revenue by providing quality services.

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    Infosys – Funding And Investors

    Infosys has raised a total amount of $200 million in funding over the 1 funding round.

    Date Transaction Name Money Raised Lead Investor
    July 10, 2008 Post-IPO Equity $200 million Chrys Capital

    Infosys is funded by Chrys Capital.

    It has also made 21 investments.

    Infosys – Growth

    The Infosys growth story can be witnessed since it started trading in India in 1993. This was possible because the business had the ability to increase the per-capita revenues and attract the brightest investments on a go-forward basis.

    Infosys was on unstable grounds when its first joint venture collapsed in 1989. However, the company saw a breakthrough with Data Basics Corp. where Infosys started to work as an onsite software developer for the US market.

    Infosys eventually formed a JV again with KSA (Kurt Salmon Associates), which was nothing other than the completion of a full-circle for Infosys. It partnered with KSA this time to handle marketing in the US. The Narayana Murthy-led company went public in 1993 and was hailed as the first Indian company to list on the Nasdaq stock exchange in 1999. Pioneering the Global Delivery model and preserving and nurturing the entrepreneurial itch are some of the main secrets that lie behind the colossal growth of Infosys.

    Infosys currently serves clients like Visa, Reebok, Cisco Systems, Nordstrom, Boeing, New York Life, Nortel, GE and more. The biggest market for Infosys is US.

    Infosys market capitalisation surpassed the $100 bn (Rs 7 trillion) mark for the first time on August 24, 2021. One of the oldest and the largest software companies in India, Infosys witnessed a surge of 71% of its share values and became the fourth Indian company to record such a feat.

    Infosys – Challenges

    Infosys had witnessed numerous challenges, which started right from the day it was launched, or even before that if we go by the facts. Infosys started with a sum of Rs 10,000 borrowed from Mrs Sudha Murthy, starting from there to the place where Infosys is now was a path full of hurdles. One of the prominent challenges that Infosys witnessed is when its first Joint venture, KSA- Infosys failed in 1989. This was really a point when Infosys was almost on the brink of collapsing down. This led to the resignation of the Ashok Arora, who was absolutely dejected with the way Infosys progressed.

    Mr Gopalkrishna reminiscing the days, said “we had nothing after eight years of trying to bring up a company. Those who studied with us had cars and houses.” With the resignation of Ashok Arora things started to get blurry for the other co-founders as well, but soon Narayana Murthy remarked “if you all want to leave, you can. But I am going to stick (with it) and make it”, which instilled courage in all the other founders of the company.

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    Infosys – Competitors

    The top Infosys competitors are TCS, Wipro and HCL.

    • TCS is one of the biggest competitors of Infosys. It is headquartered in Mumbai, Maharashtra, India. It was founded in 1968. TCS operates in the IT Services industry.
    • Wipro is also one of the top competitors of Infosys. It is a public company headquartered in Bangalore, Karnataka, India. It was founded in 1945. It also operates in the IT services industry.
    • HCL is the top 3rd rival of Infosys. It is headquartered in Noida, Uttar Pradesh, India. The company operates in the IT Services Industry.

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    StartupTalkyRishita Jain

    Infosys – Future Plans

    The company has got plans to hire around 12,000 local US additional workers for various roles by the year 2022. The eye will be especially on experienced technology professionals as well as new graduates from renowned universities and colleges to create a strong platform. This action will be taking place in order to decrease their dependencies on the H-1B visa. This is nothing but a strategy to increase local hiring in the US.

    FAQs

    What is the full form of Infosys?

    The name Infosys is derived from Information Systems.

    Who are the founders of Infosys?

    The Infosys founders are N.R. Narayana Murthy, Nandan Nilekani, S.D. Shibulal, Kris Gopalakrishnan, Ashok Arora, N.S. Raghavan and K. Dinesh.

    What is the Infosys story?

    Infosys is a provider of next-gen digital services with more than 187,000 employees.

  • Haptik – India’s Biggest AI-based Personal Assistance Platform

    Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by Haptik.

    There are more than 3 billion people in the world who use messaging or digital voice interfaces on a daily basis. However, less than 1% use these mediums to communicate with businesses and brands. It is only a matter of time for this to change – enterprises will implement the infrastructure to enable these channels.

    Haptik is born out of the belief that conversational AI will have the same paradigm shift, and the company is a global team of 200+ believers waiting to make it happen.

    Haptik – Company Highlights

    Startup Name Haptik
    Parent Company Reliance Industries
    Headquarters Mumbai, Maharashtra, India
    Industry Software, AI-company
    Founded August 2013
    Founders Aakrit Vaish and Swapan Rajdev
    Area Served Worldwide
    Website www.haptik.ai

    Haptik – About and How it Works?
    Haptik – Logo and its Meaning
    Haptik – Founder and History
    Haptik – Mission
    Haptik – Recent News
    Haptik – Team
    Haptik – Partnerships
    Haptik – Business Model
    Haptik – Revenue and Growth
    Haptik – Funding and Investors
    Haptik – Acquisitions
    Haptik – Awards and Recognitions
    Haptik – Competitors
    Haptik – Challenges Faced
    Haptik – Future Plans
    Haptik – FAQs

    Haptik – About and How it Works?

    Haptik is an artificial intelligence company powering conversational assistants for brands to transform customer experiences. The company develops technology to enable enterprises to build conversational AI systems that allow users to converse with applications and electronic devices in free-format, natural language, using speech or text.

    Haptik also has an automated conversational testing platform that enables real-time improvements to the AI. Haptik AI is a developer of conversational AI platforms intended to automate critical business processes.

    The company’s platform has a live agent tool for a bot to human handover and analytics dashboard to check chat level metrics and insights into what a customer really needs from business, enabling users to chat with experts for any query related to any company, product or service via text messages.

    Haptik – Logo and its Meaning

    The Haptik logo has hand that is very colorful, and the multiple colors serve a purpose – to symbolize how the app could help users with a wide range of tasks. Taken together, the hand and the colors were meant to say “I’m here to help, and I can help with a lot of things”.

    Haptik's company logo
    Haptik’s company logo

    The bright colors, in addition to being pleasing to the eye, were also meant to symbolize positivity and optimism – reflecting our confidence in the ability of the Haptik app to accomplish the many tasks that it would be asked to perform.

    Haptik – Founder and History

    Haptik was founded by Aakrit Vaish and Swapan Rajdev, both University of Illinois engineering alumni in August 2013.

    Founders of Haptik
    Founders of Haptik

    Vaish recalls, “Swapan and I were working in San Francisco when the mobile app industry was taking off. One of the categories of apps that we saw take off significantly was messaging. We noticed people using messaging apps more than any other type of app, and the addiction to the interface was crazy. We figured there is something here to build on, and potentially a platform to support conversations everywhere beyond simply peer to peer chat. That’s when Haptik was born”.

    In March 2014, the company launched its first product, the Haptik app which is a chat-based personal assistant for Android and iOS platforms in India.

    Over time this evolved into full-blown conversational commerce app with over 2 million downloads with 15 million app installs. The company launched Life Insurance chat-bot for HDFC Life and a Baap Bot for Father’s Day.

    Haptik – Mission

    Haptik’s mission statement says, “To build artificial intelligence products that enable the paradigm shift of interaction from clicks to conversations.“

    Haptik – Recent News

    Reliance Jio said that it has bought a majority stake in Haptik,  a startup that develops ‘conversational’ platforms and virtual assistants, in a deal worth $100 million overall. The transaction will see Jio will take an 87 percent stake in the company, with the remaining shares left for Haptik’s  founding team and staff. The deal includes 230 crore ($33 million) to buy out existing backers and an investment of 470 crore ($67 million).

    Haptik announced that it has acqui-hired Convrg, a Los Angeles-based startup that develops chatbots, to serve customers in North America. According to Aakrit Vaish this move is part of Haptik’s broader strategy to both expand its technology expertise and team and business overseas.

    Haptik – Team

    • Aakrit Vaish – Co-Founder & Chief Executive Officer
    • Swapan Rajdev – Co-Founder & CTO
    • Kartik Poddar – Chief Business Officer
    • Prateek Gupte – Director, Product & Engineering
    • Krupal Modi – Head, Machine Learning
    • Aman Srivastava – Machine Learning Scientist
    • Audrey Wu – VP Strategic Partnerships

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    Haptik – Partnerships

    Haptik built the world’s largest WhatsApp chatbot for COVID-19. This was the official helpline for the Government of India which was utilized by over 21 million users across the country. The MyGov Corona Helpdesk was engineered to fight rumors, educate the masses and bring a sense of calm to the pandemic situation. Haptik built the Helpdesk ground-up using official data shared by the Government.

    Kotak Life partnered with Haptik to develop an AI-driven conversational assistant called KAYA which provides 24X7 assistance to consumers.

    The company partnered with Amazon Pay, HDFC Life, Ola Cabs, Uber, Times Internet, Mumbai City FC, Coca-Cola, Ziman, Zomato, BookMyShow, ClearTrip, Goibibo, UrbanClap, Via.com, Dineout, Flipkart, and Kotak Life to run campaigns on Haptik app.

    In March 2018, the company partnered with Amazon Web Services (AWS) to provide Al-enabled conversational solutions to customers in India.

    Haptik has entered into a strategic partnership with Y Combinator-backed Leena AI to provide enterprises for all types of bot solutions.

    Haptik’s repertoire of chatbot customers in India includes Samsung, Future Group, KFC, Dream11, Sharekhan, Edelweiss, Tokio, Club Mahindra and IIFL among others. Haptik has also built assistants for TOI, Samsung, Ziman and Akancha Against Harassment, an online Cyber Safety Initiative.

    Haptik is one of the world’s largest conversational AI platforms. In October 2017, The Times of India app incorporated Haptik’s virtual personal assistant service with Sprite as the exclusive brand partner. Samsung was the second partner who uses Haptik to power its ‘My Assistant’ service that is pre-installed on the Samsung Galaxy S7 and Galaxy S7 Edge in India.

    Haptik built a scalable Support Bot for Dream11 which helped the online handle 8x their volume without a large support staff during IPL 2018.

    Haptik – Business Model

    Haptik has always been in the leading position when it came to the chatbot business. They were one of the very first enterprises to come up with the idea and have a huge advantage of the experience factor when compared to its competitors. They have had lots and lots of experimentations done on the concept and have almost perfected the art.

    One of their biggest strong points is indeed the upper hand in technology. The in-depth knowledge in Machine Learning and NLP has also aided the company to be one step ahead of the competitors. They were one of the very first firms to reap the benefits of the chatbot industry by foreseeing the growing liking of the people to interface and personal assistance.

    They also concentrated on being a B2B(business-to-business) model, which proved more effective for the team. The biggest advantage of Haptik is that they provide customized services to the customers. There is no one model for all kind of a concept that works there. This has also led to the team to stand out from the rest.

    Haptik – Revenue and Growth

    From a rather unsuccessful launch of its beta phase called Batman to becoming the nation’s biggest AI-based personal assistance platform, Haptik has indeed come a very long way. They have over one million downloads in Play Store and are the highest-rated mobile application in India.

    The organization handles over 50 million conversation yearly and has a clean history when it comes to customer churns. This is no ordinary feat and the team has indeed worked very hard to reach where they are today.

    More and more people seek the assistance of chatbots to solve their daily problems and help in easier decision making. The company is now looking forward to expanding there scope across the globe and are absolutely confident that they will be able to see the same magnitude of results they could see in India.

    Mumbai-based conversational AI assistant Haptik has attained 105% of its revenue target in the first quarter of financial year 2020 despite the pandemic and the reduced cash flow from the travel tech sector which suffered huge losses due to the travel restrictions.

    Haptik – Funding and Investors

    Haptik has raised a total of $12.2M in funding over 2 rounds. Their latest funding was raised on Apr 5, 2016 from a Series B round. Haptik is funded by 3 investors. Times Internet and Vivek Kumar are the most recent investors.

    Date Round Amount Lead Investors
    Apr 5, 2016 Series B $11.2M Times Internet
    Sep 16, 2014 Series A $1M Kalaari Capital

    Haptik – Acquisitions

    Haptik has acquired 2 organizations. Their most recent acquisition was Buzzo.ai on Sep 24, 2019.

    Acquiree Name Date Amount About Acquiree
    Buzzo.ai Sep 24, 2019 – Buzzo.ai is a customizable Artificial Intelligence software for retail, e-commerce, travel.
    CONVRG Jul 23, 2019 – Speakeasy™ by Convrg is AI-powered software that voice-enables your ecommerce website or mobile app, allowing consumers to shop by voice.

    Haptik – Awards and Recognitions

    Haptik won ‘AI for Good Award’ for the year 2018 at the 4th Annual Canadian Fintech and  AI awards. Haptik’s client list includes Fortune 500 names such as Coca-Cola, Samsung, KFC, Tata Group and Mahindra Group, among others.

    The company launched in the year 2013 was awarded for its 24×7 bot which benefits its users in fields of cyber safety and harassment. Haptik developed a bot named Akancha Against Harassment or AHH bot, authorized by Akancha Srivastava, a prominent cyber safety pundit and founder of the Akancha Against Harassment (AAH) vision. The bot enhances and educates people about cyber safety in a captivating and conversational procedure. The technology gives a comprehensive information on the absolute process and more users pursuing help and safety against cyber harassment.

    Haptik – Competitors

    The top  competitors in Haptik’s competitive set are Floatbot, Vernacular, Yellow Messenger, SendBird, Niki, and Askarvi.

    Haptik – Challenges Faced

    Vaish says “Being at the forefront of an industry which is still evolving means that there is no predefined playbook which can be followed to assure results. At Haptik, on an everyday basis, we try out various different experiments some of which succeed while some of them don’t”.

    The company faces challenges on all aspects of engineering starting from scaling, research in machine learning, product and design. They perform research in-house and work closely with academia and other institutes to be able to find the best solutions to advance the chatbot and machine learning space.

    Having said that, it cannot be denied that chatbot space is growing by leaps and bounds, with traditional slow moving businesses automating their procedures and using chatbot to become more efficient. The founders of Haptik believe that with the growth of AI technology, bots will be able to understand regular human speech in both text and voice.

    “Vernacular language support is another interesting field that is currently open to innovation. We can also expect to see chatbots on various other platforms apart from websites and messengers. Chatbots will become more prevalent and be a part of everyday life for everyone who owns a smartphone!”, Vaish added.

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    Haptik – Future Plans

    Haptik’s team is looking forward to expand further into newer and bigger markets. Haptik has a few clients in the US with IoT, chatbot, and voice assistance market growing extensively in India. A Hansa Cequity Customer Experience Trends Report suggests that the chatbot market will touch $2.3 billion by the end of 2020 from its current $700 million.

    “We invested in Haptik back in 2016 based on the early signs of messaging as a paradigm for user interactions. Over the last year, we have seen tremendous adoption in enterprises adopting it as a platform to communicate with their users, with successful results. We are really bullish on what’s to come from team Haptik in the next few months, and are prepared to back them all the way to making this a large global technology company from India.” said Aakrit, founder of Haptik.

    Haptik – FAQs

    What does Haptik do?

    Haptik is an artificial intelligence company powering conversational assistants for brands to transform customer experiences. Haptik develops technology to enable enterprises to build conversational AI systems that allow users to converse with applications and electronic devices in free-format, natural language, using speech or text.

    Which company owns Haptik?

    The Reliance Industries owns Haptik.

    Who founded Haptik?

    Haptik was founded by Aakrit Vaish and Swapan Rajdev, in August 2013.

    When was Haptik founded?

    Haptik was founded in August 2013.

    Who is the current CEO of Haptik?

    Aakrit Vaish is the current CEO of Haptik.

  • Workday: Business Solutions By Enterprise Cloud Applications

    Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by Workday.

    Workday, Inc., is an American on‑demand (cloud-based) financial management and human capital management software vendor. It offers business solutions by Enterprise Cloud Applications like Financial Management, HCM, Analytics & Reporting, Enterprise Planning, and others. Workday was founded by David Duffield, founder and former CEO of ERP company PeopleSoft, and former PeopleSoft chief strategist Aneel Bhusri following Oracle’s hostile takeover of PeopleSoft in 2005.

    According to the founders, their curiosity led them to create something new—a finance, HR, analytics, and planning system that evolves as business evolves, and a company that’s out to do right by employees, customers, and the world.

    Workday – Company Highlights

    Startup Name Workday, Inc.
    Headquarters Pleasanton, California, U.S.
    Industry Software , Cloud Computing
    Founded March 2005
    Founders Aneel Bhusri and David Duffield
    Services Software, Recruiting, Human Resources
    CEO Aneel Bhusri
    Total Valuation US$ 3.63 billion (As of 2019)
    Area Served Worldwide
    Website www.workday.com

    Workday – About and How it Works?
    Workday – Recent News
    Workday – Logo
    Workday – Founder and History
    Workday – Mission
    Workday – Business Model
    Workday – Revenue and Growth
    Workday – Funding and Investors
    Workday – Investments
    Workday – Acquisitions
    Workday – Competitors
    Workday – Challenges Faced
    Workday – Future Plans
    Workday – FAQs

    Workday – About and How it Works?

    Workday overview

    Workday, Inc. is a provider of enterprise cloud applications for finance and human resources. The Company delivers financial management, human capital management and analytics applications designed for various companies, educational institutions and government agencies.

    As part of its applications, the Company provides embedded analytics that capture the content and context of everyday business events, facilitating informed decision-making from wherever users are working. Its applications include Workday Finance Management, Workday Human Capital Management (HCM) and Other Applications.

    It also provides open, standards-based Web-services application programming interfaces, and pre-built packaged integrations and connectors. Workday Financial Management is a unified application with a range of financial capabilities, relevant analytics and metrics, and auditable process management. Workday HCM allows an organization to staff, pay, organize and develop its global workforce.

    Workday – Recent News

    As of January 2021, Workday launched COVID-19 Vaccine Management Solution to Enable Organizations to Protect and Support their Workforce.

    With a customer community representing more than 45 million workers, Workday is supporting global organizations as they manage their people and finances throughout the pandemic. The vaccine management solution expands on the Workday Return to Workplace offering and helps enable organizations to securely access worker immunization insight, plan return to workplace scenarios, support worker well-being, and establish new operating models to adapt as vaccines become available. In addition, Workday offers customers configurability to control and securely manage the data and protect their employees’ privacy.

    Workday Logo
    Workday Logo

    Workday logo has a sunrise symbol and Workday text. In its entirety, the logo lockup projects the Workday brand.

    Workday – Founder and History

    In 2005, software visionaries Aneel Bhusri and David Duffield, Workday Founders, met at the  Jax Truckee Diner outside of Lake Tahoe in California. They decided to form a startup – One that would sell cloud based applications for finance and HR. The two long term friends had plenty of experience.

    Dave had founded PeopleSoft in 1987 and served as the company CEO and chairman of the board. Aneel had held a number of leadership positions at PeopleSoft, including senior Vice President of product strategy. On that day in 2005, they resolved to build a company that would revolutionize the enterprise Software market. The result is Workday.

    Aneel Bhusri and David Duffield, Workday Founders
    workday founder

    Workday was founded in March 2005 and launched in November 2006. Initially, it was funded by Duffield and venture capital firm Greylock Partners. In December 2008, Workday moved its headquarters from Walnut Creek, California to Pleasanton, California, where PeopleSoft founder Duffield’s prior company, was located.

    Workday – Mission

    Workday’s mission statement says, “To bringing passion and customer focus to the business of enterprise applications.”

    Workday – Business Model

    Workday’s business model entails designing and developing software and maintaining its cloud-based platform for customers.

    Workday makes money by selling subscriptions to its services rather than selling the software outright. Expenses are booked up front when it signs on a new customer but the associated revenue is recognized over the life of multiyear agreements. In first quarter 2016, Workday announced annual revenue in excess of $1 billion for the first time ever in fiscal year 2016.

    Workday
    Workday

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    Workday – Revenue and Growth

    Year Amount Percentage Change From Last Year
    2020 $3.627B +28.52%%
    2019 $2.822B +31.69%
    2018 $2.143B +36.12%

    Workday – Funding and Investors

    Workday has raised a total of $230.6M in funding over 6 rounds. Workday funding was raised on Oct 24, 2011 from a Series F round. Workday is funded by 8 investors. Janus Capital Group and Morgan Stanley are the most recent investors.

    Date Round Amount Lead Investors
    Oct 24, 2011 Series F $85M Bezos Expeditions, Janus Capital Group, Morgan Stanley, T. Rowe Price
    Apr 29, 2009 Series E $75M New Enterprise Associates
    Sep 5, 2007 Series B $20.3M –
    Jan 19, 2007 Series B $20M –
    Dec 28, 2006 Series A $15.3M –
    May 17, 2005 Series A $15M –

    Workday – Investments

    Workday has made 5 investments. Their most recent investment was on Jan 22, 2020, when tealbook raised $5M.

    Date Organization Name Round Amount
    Jan 22, 2020 Tealbook Seed Round $5M
    Oct 18, 2017 Duo Security Series D $70M
    Mar 2, 2016 Landit Seed Round $5.9M
    Jun 16, 2015 Tidemark Series F $25M
    Dec 17, 2013 Datameer Series D $19M

    Workday – Acquisitions

    Workday has acquired 14 organizations. Their most recent acquisition was Scout RFP on Nov 4, 2019. They acquired Scout RFP for $540M.

    Acquiree Name Date Amount About Acquiree
    Scout RFP Nov 4, 2019 $540M Scout RFP is an innovative e-sourcing solution for companies in all industries.
    Trusted Key Jul 18, 2019 – Trusted Key provides consumers and organizations with a secure digital identity solution.
    Stories Jul 17, 2018 – Stories automates data analysis using graph AI. It delivers 50x faster analysis and personalised insights worth ~20% of revenue.
    Workday Adaptover Planning Jun 11, 2018 $1.6B Workday Adaptive Planning is powering a new generation of business planning with the Business Planning Cloud.
    Rallyteam Jun 8, 2018 – Rallyteam provides an internal mobility platform that enables companies to better understand and utilize their people.
    SkipFlag Jan 16, 2018 – A knowledge base that builds itself.
    Pattern Jul 24, 2017 – Pattern is an intelligent workspace that eliminates grunt work so you can spend more time on what matters — your customers
    Platfora Jul 21, 2016 – Platfora offers a big data analytics platform helping companies get insights into the events, actions and norm times of their business.
    Zaption Jun 30, 2016 – Zaption’s publishing platform turns passive video into active learning experiences.
    MediaCore Sep 29, 2015 – MediaCore provides a solution that enables educational institutes to capture media, build a media library and store content.

    Workday – Competitors

    The top 10 competitors in Workday’s competitive set are SAP, Oracle, Ultimate Software, ADP, Ceridian, Microsoft, Anaplan, Infor, Epicor, Sage.

    Workday – Challenges Faced

    As a company expands across geographies and product lines, it becomes more challenging to consistently assess and report on performance, putting management at greater risk of making the wrong decisions. The same happened with Workday. Workday Financial Management is the company’s foray into a much larger, yet more competitive, market.

    The total addressable market for financials is estimated to be $27 billion. The company has also begun providing financial and human-resource analytics tools that have a market potential of $19 billion. The company has shown early success in these markets, but it will need to continue to win customers and take market share for the stock to be a success going forward.

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    Workday – Future Plans

    “All of us are counting on technology getting cheaper to get to profitability. We’re not thinking that we’re going to need to raise prices 50 percent to get to profitability,” Aneel Bhusri said.

    “All the [cloud] companies are now in high growth mode. As they get into slower growth mode where a lot of the customers are just renewing after their three-year contract is up and you don’t apply any sales and marketing costs, those customers become a lot more profitable.”

    According to the CEO, right now the team is more focused on the revenue growth and they’re investing for that growth. Bhusri said there’s still considerable scope for the firm to expand across the globe, with the point where there might be a dwindling supply of new customers still far in the future. For the moment Workday’s expansion remains impressive but Bhusri suggests it’s worth looking at the growth figures in detail.

    Workday – FAQs

    What does Workday do?

    Workday is a provider of enterprise cloud applications for finance and human resources. The Company delivers financial management, human capital management (HCM), and analytics applications designed for various companies, educational institutions and government agencies.

    Who founded Workday?

    Aneel Bhusri and David Duffield founded Workday.

    What is a Workday profile ?

    Your Workday profile contains basic information about you and can be viewed by other employees.

    What companies do Workday compete with?

    The top 10 Workday competitors are SAP, Oracle, Ultimate Software, ADP, Ceridian, Microsoft, Anaplan, Infor, Epicor, Sage.

    How does Workday make money?

    Workday makes money by selling subscriptions to its services rather than selling the software outright. Expenses are booked up front when it signs on a new customer but the associated revenue is recognized over the life of multiyear agreements.

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    StartupTalkyMegha Rani

  • SAP – Delivering Technology Innovations

    Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by SAP.

    SAP SE is a German multinational software corporation based in Walldorf, Baden-Württemberg, that develops enterprise software to manage business operations and customer relations.

    Their machine learning, Internet of Things (IoT), and advanced analytics technologies help turn customers’ businesses into intelligent enterprises. Their end-to-end suite of applications and services enables the customers to operate profitably, adapt continuously, and make a difference. Know more about the company profile of SAP SE here in this article.

    SAP – Company Highlights

    Startup Name SAP SE
    Headquarters Walldorf, Baden-Württemberg, Germany
    Industry Software
    Founded 1972
    Founders Dietmar Hopp, Hasso Plattner, Claus Wellenreuther, Klaus Tschira, and Hans-Werner Hector
    CEO Christian Klein
    Area Served Worldwide
    Website www.sap.com

    SAP – About and How it Works?
    SAP – Recent News
    SAP – Founder and History
    SAP – Logo and its Meaning
    SAP – Mission
    SAP – Business Model
    SAP – Revenue and Growth
    SAP – Funding and Investors
    SAP – Investments
    SAP – Acquisitions
    SAP – Partnerships
    SAP – Competitors
    SAP – Future Plans
    SAP – FAQs

    SAP – About and How it Works?

    SAP stands for Systems, Applications, and Products in Data Processing (Anwendungen und Produkte in der Datenverarbeitung in German). SAP was founded in 1972 in Walldorf, Germany and now has offices around the world.

    Originally known for leadership in enterprise resource planning (ERP) software, SAP has evolved to become a market leader in end-to-end enterprise application software, database, analytics, intelligent technologies, and experience management. A top cloud company with 200 million users worldwide, SAP helps businesses of all sizes and in all industries to operate profitably, adapt continuously, and achieve their purpose.

    • The company’s official name became SAP AG (a public limited company) after the 2005 annual general meeting. On 21 May 2014, SAP AG announced during the Annual General Meeting of Shareholders held on the same day, 99% of the shareholder votes approved the conversion of legal form to a European stock corporation (Societas Europaea, SE) and at the same time, elected the first Supervisory Board of SAP SE. The conversion of the company’s legal form would take place upon entry in the commercial register, expected to be in July 2014.
    • On 7 July 2014, SAP announced it had changed its legal form to a European Company (Societas Europaea, SE). As a result, its German subsidiary was renamed to SAP Deutschland SE & Co. KG.the conversion cost the company approximately €4 million.

    SAP – Recent News

    As of January 2021, SAP SE Extends Executive Board: Julia White Joins as Chief Marketing and Solutions Officer, Scott Russell Takes Over Customer Success.

    SAP – Founder and History

    On April 1, 1972, five former IBM employees –Dietmar Hopp, Hasso Plattner, Claus Wellenreuther, Klaus Tschira, and Hans-Werner Hector –started the company SystemAnalyse Programmentwicklung(System Analysis and Program Development), with a vision of creating a standard application software for real-time business processing. SAP stands for Systems Applications and Products in Data Processing.

    Their idea was to create standard enterprise software that integrated all business processes and enabled data processing in real time. SAP’s founders and employees worked closely with customers –often sitting side-by-side with employees in customers’ offices to learn their business needs and processes. By 1975, they had built applications for financial accounting (RF), invoice verification, and inventory management (RM). Some of their early customers were the nylon factory belonging to ICI in Östringen, Germany, Knoll, Burda, Linde, and Schott.

    The blend of real-time data processing, standardization, and integration were the basis for SAP’s transformation from a small German company into a global leader in business software.

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    SAP – Logo and its Meaning

    SAP decided to run simpler by mastering complexity so their customers can run at their best. The new logo which was explored was supposed to represent this transformation in a warm and friendly way which it does.

    SAP's Company Logo
    SAP’s Company Logo

    SAP – Mission

    SAP’s mission is to help every customer become a best-run business. They do this by delivering technology innovations that address the challenges of today and tomorrow without disrupting their customers’ business operations.

    SAP – Business Model

    SAP has a mass market business model, with little differentiation between customers. Its customers are any enterprises that wants software for the purpose of managing operations and employees. The SAP business model entails designing and developing new software products.

    SAP has a value-driven structure, that aims to provide a premium proposition by adding its products with training and consulting services. Its biggest cost driver is sales/marketing expenses, a fixed cost.

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    SAP – Revenue and Growth

    The SAP revenue streams are as follows:

    • Cloud subscription sales
    • Software licensing fees
    • Service (training and consulting) fees

    SAP – Funding and Investors

    SAP has raised a total of $1.3B in funding over 2 rounds. Their latest funding was raised on Apr 24, 2019 from a Post-IPO Equity round. SAP is funded by 2 investors. Elliott Management Corp. and EASME – EU Executive Agency for SMEs are the most recent investors.

    Date Round Amount Lead Investors
    Apr 24, 2019 Post IPO Equity $1.3B Elliot Management Corp.
    Jun 1, 2015 Grant €1.3M –

    SAP – Investments

    SAP has made 26 investments. Their most recent investment was on Aug 4, 2020.

    Date Organization Name Round Amount
    Aug 4, 2020 Vistex Corporate Round –
    Feb 3, 2020 PlainID Corporate Round –
    Apr 25, 2019 Ruum Corporate Round €10M
    Dec 1, 2018 Inversation Corporate Round –
    Aug 26, 2016 Vivanda Funding Round –
    Dec 1, 2015 ThreatConnect Series B $16M
    Jan 20, 2015 Alchemist Accelerator Venture Round $2.1M
    Sep 3, 2014 BlackDuck Series F $20M
    Sep 10, 2013 Virtustream Series D $40M
    Oct 12, 2011 BlackDuck Series E $12M

    SAP – Acquisitions

    SAP has acquired 46 organizations. Their most recent acquisition was Emarsys on Oct 1, 2020.

    Acquiree Name Date Amount About Acquiree
    Emarsys Oct 1, 2020 – Emarsys enables brands around the world to deliver truly personal customer interactions across email, mobile, social, and web – at scale.
    Contextor Nov 19, 2018 – Contextor is an independant software vendor, pioneer in robotic process automation & robotic desktop automation.
    Qualtrics Nov 10, 2018 $8B Qualtrics is a single system of record for all experience data, managing customer, product, employee, and brand experiences on one platform.
    Coresystems Jun 5, 2018 – Coresystems builds mobile and cloud-based field service management solutions to give customers the ultimate real-time service experience.
    CallidusCloud Jan 29, 2018 $2.4B Callidus Software Inc provides sales effectiveness software and services.
    Recast.AI Jan 22, 2018 – Recast.AI offers a chatbot development platform.
    Gigya Sep 24, 2017 $350M Gigya offers a Customer Identity Management Platform that businesses can use to identify customers, aggregate data & personalize campaigns.
    Abakus Dec 14, 2016 – Abakus provides online and offline media marketing software solutions for advertisers and consumers.
    PLAT.ONE Sep 28, 2016 – PLAT.ONE is the First Enterprise-Grade IoT Application Platform
    Altiscale Aug 25, 2016 $125M Altiscale is a Big Data platform that operates through the cloud service.

    SAP – Partnerships

    SAP partners include Global Services Partners with cross-industry multinational consulting capabilities, Global Software Partners providing integrated products that complement SAP Business Suite solutions, and Global Technology Partners providing user companies with a wide range of products to support SAP technology, including vendors of hardware, database, storage systems, networks, and mobile computing technology.

    Extensions partners are companies which provide functionality that complements SAP product capabilities. Their products are certified, sold, and supported by SAP. These partner companies include Adobe, CA Technologies, GK Software, Tricentis, Hewlett-Packard, IDS Scheer, Mendix, OpenText, Knoa Software, and BackOffice Associates.

    SAP has also partnered with Apple to work on the mobile experience for SAP enterprise customers. As part of the partnership, a new SAP HANA Cloud Platform SDK would be delivered exclusively for iOS. As a result, developers can build applications based on the SAP HANA Cloud Platform for the iPhone and iPad devices. The partnership was announced in May 2016.

    In 2019, SAP announced a three-year partnership “Embrace” with Microsoft that should allow its clients to move their business process into the cloud. SAP teams up on cloud sales with Microsoft

    In 2020 SAP announced that together with Wipro it will co-develop and market “solutions for the retail and fashion industry.”

    SAP – Competitors

    The top 10 competitors in SAP’s competitive set are Microsoft, IBM, Oracle, Salesforce, Adobe, VMware, Workday, ServiceNow, Symantec and Tableau.

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    SAP – Future Plans

    SAP knows that to fulfill the expectations of new customers, its required to have the flexible IT systems. It also comes along with changing the business models, which need to be adopted in a very quick manner to stay on top of the market.

    • From a techie-perspective, SAP is engaging in a highly integrated but modular approach to provide an integrated, intelligent suite for customers, for sure based on cloud-native technologies. And here, this will help them to deliver continuous innovations and services to customers.
    • From a business process perspective, ERP is becoming a process as a service, and we will offer the business capabilities that will help companies to run at their best which means SAP enables new business models like consumption-based billing, subscription-based businesses, etc.

    SAP – FAQs

    What does SAP do?

    Originally known for leadership in enterprise resource planning (ERP) software, SAP has evolved to become a market leader in end-to-end enterprise application software, database, analytics, intelligent technologies, and experience management.

    Who founded SAP?

    On April 1, 1972, five former IBM employees –Dietmar Hopp, Hasso Plattner, Claus Wellenreuther, Klaus Tschira, and Hans-Werner Hector –started the company SystemAnalyse Programmentwicklung(System Analysis and Program Development).

    What companies do SAP compete with?

    The top 10 competitors in SAP’s competitive set are Microsoft, IBM, Oracle, Salesforce, Adobe, VMware, Workday, ServiceNow, Symantec and Tableau.

    How does SAP make money?

    SAP has a mass market business model, with little differentiation between customers. Its customers are any enterprises that wants software for the purpose of managing operations and employees.

  • Evernote – Organize Your Tasks And To-Do Lists Effectively

    Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by the organization it is based on.

    Task management is the process of overseeing a task’s complete life cycle, from planning to tracking to execution. It assists teams in keeping track of activities from the start, defining deadlines, prioritizing projects, and assigning them to the appropriate individuals. It guarantees that projects are finished on schedule and on budget.

    Evernote is task management, note-taking, organization, and archiving application. Evernote Corporation, based in Redwood City, California, is the company behind it. In this post, you will learn more about the Evernote corporate profile.  

    Evernote – Company Highlights

    Startup Name Evernote
    Developer Evernote Corporation.
    Headquarters Redwood City, California
    Industry SaaS, Software
    Founded Feb 29, 2000
    Founders Phil Libin, Stepan Pachikov
    CEO Ian Small
    Area Served Worldwide
    Website www.evernote.com

    Evernote – About and How it Works?
    Evernote – Recent News
    Evernote – Founder and History
    Evernote – Logo and its Meaning
    Evernote – Mission
    Evernote – Business Model
    Evernote – Revenue and Growth
    Evernote – Funding and Investors
    Evernote – Acquisitions
    Evernote – Partnerships
    Evernote – Competitors
    Evernote – Challenges Faced
    Evernote – Future Plans
    Evernote – FAQs
    Evernote – Conclusion

    Evernote – About and How it Works?

    Evernote is a software and service business that allows users to take, organize, and locate information on a variety of platforms. The firm creates software and tools that shape the way people and teams operate.

    Document scanning and searching, note templates, task listing, and archiving are all services provided by the company. Users from all across the world use Evernote.

    People may make notes using text, sketches, pictures, music, or stored online information in the application. Notebooks hold notes, which may be categorized, annotated, altered, searched, attached to, and downloaded.

    Evernote is cross-platform, for Android, iOS, macOS, and Microsoft Windows. It is free to use with monthly usage limits and offers paid plans for expanded or lifted limits.

    Evernote 10 is a major overhaul of the desktop client. When it was first published, it deleted nearly all preferences and therefore the ability to tailor the program to the needs of the user. This includes the option to modify global (system-wide) shortcuts, which posed significant issues for users who did not speak English. In late 2020, it was announced in the Evernote discussion thread that upgrades to v10 will be released to fix the issues—v10.5.7 had solved some, but not all of the issues—with advice that customers revert to an older version.

    Evernote – Recent News

    As of July 2021, Evernote has unveiled new pricing and functionality options. Many of the app’s latest updates — some of which were implemented earlier this year and others which are brand-new — are really pretty excellent, offering additional functionality while attempting to address the notion that the app has become too top-heavy.

    A new configurable and beautiful homepage includes a scratch pad, pinned notes or notebooks, the new task listing, and a calendar, as well as a fast glimpse of your most recent notes. You may easily link notes with dates on your Google Calendar using the calendar.

    Evernote – Founder and History

    Stepan Pachikov | Founder, Evernote

    EverNote Corporation (‘EverNote’ stylized with a capital ‘N’ by then) began marketing software for Windows desktop PCs, Tablet PCs, and handheld devices after being founded in 2000 by Stepan Pachikov, a Russian-American computer entrepreneur of Azerbaijani descent. EverNote Corporation (‘EverNote’ stylized with a capital ‘N’ by then) started marketing handwriting recognition software ritePen and notetaking and web clipping application EverNote

    Starting with Evernote (now with lower-case ‘n’) 3.0 in 2008, the business moved its attention to the Web, cellphones, and the Apple Mac under the leadership of new CEO Phil Libin. The Evernote Web service launched into open beta on June 24, 2008, and reached 11 million users in July 2011.

    In October 2010, DoCoMo Capital, Morgenthaler Ventures, and Sequoia Capital joined a $20 million investment round lead by DoCoMo Capital. Since then, the business has secured another $50 million from Sequoia Capital and Morgenthaler Ventures, as well as another $70 million from Meritech Capital and CBC Capital. Evernote secured an additional $85 million in financing on November 30, 2012, headed by AGC Equity Partners/m8 Capital and Valiant Capital Partners. Evernote received an extra $20 million in investment from Nikkei, Inc. on November 9, 2014.

    Evernote – Logo and its Meaning

    Evernote Logo

    The app’s main function is to save and recall the notes you make, which is why the Elephant symbol was chosen because elephants have a remarkable capacity to remember things. “An elephant never forgets,” as they say.

    Evernote – Mission

    Evernote’s mission is to help individuals and groups to remember everything, turn ideas into action, and work effortlessly together.

    Evernote – Business Model

    The firm operates on a freemium model, which allows customers to check out the basic product for free before upgrading to the premium service if they become addicted. It’s a strong motivator to create the most appealing, competitive, and addicting product possible.

    Evernote’s business approach also prioritizes one crucial concept: they are authentic to themselves. The software was released barely a year after Facebook was first made available to the entire public when social media was still seen as the only kid of the day. Evernote understood that the only way for their program to become as beneficial as possible was for users to interact with it socially.

    Evernote – Revenue and Growth

    Evernote’s 75 million users and $1 billion value demonstrate that they’ve figured out how to expand in their own way. So, what exactly is it? How did they get the first 100,000 people to sign up?

    Evernote CEO Phil Libin does not consider his company to be only a multi-platform post-it note storage software. Rather, he refers to the business as your “intellectual brain” and “the truth about how you live your life, your memories’ experience, what they mean to you, and how you may utilize them to make yourself more productive and happy. We put a lot of emphasis on creating a great user experience.”

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    Evernote – Funding and Investors

    Date Round Amount Lead Investors
    Nov 9, 2014 Series E $20M Kortschak Investments, L.P., Nikkei Inc
    Dec 1, 2013 Venture Round – –
    Nov 30, 2012 Secondary Market $85M m8 Capital
    May 3, 2012 Series D $70M CBC Capital, Meritech Capital Partners
    Jan 1, 2012 Venture Round – –
    Jul 13, 2011 Venture Round $50M Sequoia Capital
    Oct 19, 2010 Series C $20M Sequoia Capital
    Nov 15, 2009 Series B $10M Morgenthaler Ventures, Sequoia Capital
    Sep 9, 2009 Series A $26M DoCoMo Capital
    Sep 1, 2007 Angel Round $3M –

    Evernote – Acquisitions

    Acquiree Name Date Amount About Acquiree
    Penultimate May 7, 2012 – Penultimate is a handwriting and sketching app for the iPad that enables users to take notes, replacing the pen with touch-based technology.
    MindsMomentum Jan 25, 2012 – MindsMomentum was an art firm that decided to dedicate their creativity to conjure iPhone Apps.
    Notablemeals Sep 1, 2011 – Notablemeals was an app that allowed users to create entries to log their favorite meals, attach images and audio to their entries
    Skitch Aug 18, 2011 – Skitch is a free app that helps users communicate visually with friends, co-workers and other contacts.
    Readable Aug 1, 2011 – Readable is an application that helps you read more of the web. It reformats text — on any website — according to your exact

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    Evernote – Partnerships

    • Blinkist – The service that summarises books Members of Blinkist can sync their marked text sections to Evernote. This occurs in each book’s notes, which include the title of the book as the note title.
    • Deutsche Telekom – Evernote and Deutsche Telekom established collaboration on March 25, 2013, to give one year of free Evernote Premium access to German customers. The collaboration was expanded to include more European markets in January 2014.
    • Moleskine –Moleskine and Evernote collaborated in August 2012 to create a digital-friendly notebook with specifically designed pages and stickers for smartphone synchronization.
    • Samsung – A complimentary one-year membership to Evernote Premium was offered with every Samsung Galaxy Note 3 phablets.
    • Telefónica Digital – Telefónica Digital and Evernote announced a worldwide cooperation deal on August 13, 2013, providing Brazilian consumers free access to Evernote Premium for a year, according to The New York Times. Telefónica subscribers in Costa Rica, Guatemala, Panama, the United Kingdom, and Spain were also offered the incentive as part of this worldwide arrangement.

    Evernote – Competitors

    Top competitors of Evernote are :

    Evernote – Challenges Faced

    “Silicon Valley is addicted to momentum,” Evernote CEO Ian Small said, by way of explaining how his company had come to be, as he put it, stuck. “And to have momentum, you need to keep shipping things, and to keep shipping things, you need to keep pushing problems sometimes into the corner and look the other way. And eventually, the problem gets bigger than the room that you’re in.”

    Evernote had five separate applications, each with its own set of functionality, design touches, and technological difficulties, in the beginning, each was managed by five different teams for five different platforms.

    Evernote is a household name on the inside, but they still don’t have a say in what their customers actually want. And, even though a great freemium procurement strategy has acquired 225 million consumers for them, they aren’t taking advantage of that base at all.

    Trying to please everyone resulted in stagnation and a lack of concentration, making it increasingly difficult to compete when new services entered the market.

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    Evernote – Future Plans

    None of us are happy to enter 2020 still asking you to be patient. But the good news is that we’ve now got ourselves (and you!) onto the launching pad.

    Along with the ongoing re-architecture and data migration they’ve been doing in the cloud, the re-engineered web client (in limited release), new mobile clients (in first preview), and (as yet unreleased) new clients for Windows, Mac, and (yes!) Linux will set Evernote up to innovate and ship with quality at a pace we haven’t seen in a long time.

    What’s more, the “finish line” for repairing the fundamentals isn’t actually a finish line at all. It’s the start of a new race: the race to bring Evernote to a whole new level of innovation and development. Evernote has already begun running that race in some quiet parts of the firm, and the team is excited to share their progress with the rest of the world when the time comes.

    Evernote – FAQs

    What does Evernote do?

    Evernote is a task-management, note-taking, organization, and archiving software.

    Who Founded Evernote?

    Stepan Pachikov, a Russian-American computer entrepreneur of Azerbaijani ancestry, developed Evernote in 2000.

    How does Evernote make money?

    The firm operates on a freemium model, which allows customers to check out the basic product for free before upgrading to the premium service if they become addicted.

    Is Evernote for free?

    Evernote’s basic edition is free, but it restricts you to 60MB of new notes per month, only allows you to sync between two devices, and lacks advanced capabilities.

    Can I trust Evernote?

    Users entrust Evernote with billions of notes, projects, and ideas. That confidence is predicated on our ability to keep that information private and secure.

    Can you use Evernote offline?

    When you have an internet connection, Evernote will sync all of your notes and notebooks across all of your devices.

    Evernote – Conclusion

    Evernote offers a variety of services. It has everything you’ll need to keep your life in order, including excellent note-taking, project planning, and quick access to what you need when you need it. It was created to solve a rising challenge that technology has aided in the creation of, such as how to prosper in a world where the amount and velocity of information are continually expanding.

    People nowadays are inundated with information and more concerned about how to use it. Evernote assists people in focusing on what matters most to achieve progress. Different viewpoints, the business argues, lead to greater ideas. Evernote is always trying to build a more trusting and collaborative atmosphere within the firm, one in which all workers can be their true selves.