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  • Top Highest-Paid Brand Ambassadors in India in 2025

    In India, a celebrity endorsement isn’t just about putting a famous face on a poster. It’s a lot more personal. For decades, people have looked at their favourite cricketers and movie stars not only as entertainers, but almost as family figures whose choices and words carry weight. So when one of them holds a product in their hand, there’s an instant sense of trust, sometimes even pride.

    Now fast forward to 2025, and the scale has changed drastically. Brands have started spending more than ever, and the same big names are still bagging the biggest deals. Their mix of mass following, nostalgia, and reliability makes them priceless. A younger actor may go viral for a season, but it’s these established stars who continue to deliver results where it counts.

    Let’s take a closer look at who the ten highest-paid brand ambassadors in India are right now. 

    From Bollywood to Cricket: Top 10 Highest-Paid Brand Ambassadors in India

    From Bollywood to Cricket: Top 10 Highest-Paid Brand Ambassadors in India

    The following list highlights the highest-paid brand ambassadors who are redefining celebrity influence in India.

    Amitabh Bachchan — Decades of Influence

    Amitabh Bachchan - Top Highest-Paid Brand Ambassadors in India
    Amitabh Bachchan – Top Highest-Paid Brand Ambassadors in India

    Estimated fee: INR 11–15 crore per campaign

    Amitabh Bachchan has been the face of Indian advertising for decades. His credibility and commanding presence make him a favorite for sectors like healthcare, finance, and government initiatives. His association with Cadbury Dairy Milk, ICICI Prudential, and Just Dial showcases his enduring brand power.

    Virat Kohli — Cricket’s Most Bankable Star

    Virat Kohli - Top Highest-Paid Brand Ambassadors in India
    Virat Kohli – Top Highest-Paid Brand Ambassadors in India

    Estimated fee: INR 10–11 crore per campaign

    Virat Kohli remains the top choice for brands, thanks to his unmatched popularity and strong social media following. He consistently tops celebrity brand valuation charts, and his endorsements range from sportswear giant Puma to MRF, Manyavar, and several food and fintech brands. Companies pay premium rates for him because his credibility as a fitness icon and cricketing superstar translates into strong consumer trust.

    Shah Rukh Khan — The Evergreen Superstar

    Shah Rukh Khan - Top Highest-Paid Brand Ambassadors in India
    Shah Rukh Khan – Top Highest-Paid Brand Ambassadors in India

    Estimated fee: INR 5–10 crore per campaign

    Shah Rukh Khan has been India’s “King of Endorsements” for decades, and that hasn’t changed in 2025. His universal appeal makes him the go-to face for premium as well as mass brands. He has represented Hyundai, TAG Heuer, Dubai Tourism, and several FMCG and lifestyle giants. When brands want instant recognition and a touch of legacy, SRK remains the safest bet.

    Salman Khan — The Mass Market Magnet

    Salman Khan - Top Highest-Paid Brand Ambassadors in India
    Salman Khan – Top Highest-Paid Brand Ambassadors in India

    Estimated fee: INR 4–10 crore per campaign

    Salman Khan’s influence extends deep into India’s mass market, making him a powerful face for FMCG and personal care products. His association with brands like Pepsi, Revital H, and several grooming and apparel brands showcases his ability to connect with middle-class and rural India. His image of being relatable, yet larger-than-life, keeps his fees among the highest.

    Deepika Padukone — The Global Icon

    Deepika Padukone - Top Highest-Paid Brand Ambassadors in India
    Deepika Padukone – Top Highest-Paid Brand Ambassadors in India

    Estimated fee: INR 8 crore per campaign

    Deepika Padukone is among the most sought-after female brand ambassadors, balancing Bollywood stardom with international recognition. She has represented Louis Vuitton, Cartier, Adidas, Levi’s, Tissot, Asian Paints, L’Oréal Paris, Dyson, Nestlé Nescafé, and Jio. Her association with both luxury and mass brands highlights her versatility. For marketers, Deepika brings not just glamour but also credibility, making her one of the highest-paid women endorsers in the country.

    Allu Arjun

    Allu Arjun’s - Top Highest-Paid Brand Ambassadors in India
    Allu Arjun’s – Top Highest-Paid Brand Ambassadors in India

    Estimated fee: INR 6–7 crore per campaign

    After the massive success of Pushpa, Allu Arjun’s brand value skyrocketed, making him one of India’s most expensive endorsers. He reportedly charges INR 6–7 crore per campaign, putting him in the same league as cricketing and Bollywood giants. With his stylish image and pan-India appeal, he has endorsed brands like Rapido, Frooti, KFC, and Hero MotoCorp. His unique connection with youth and mass audiences ensures brands see strong returns on their investment.

    Sachin Tendulkar — The Iconic Cricket Legend

    Sachin Tendulkar - Top Highest-Paid Brand Ambassadors in India
    Sachin Tendulkar – Top Highest-Paid Brand Ambassadors in India

    Estimated fee: INR 7–8 crore per campaign

    Even years after retirement, Sachin Tendulkar’s brand power remains unmatched. He continues to endorse Visa, BMW India, IDBI Federal Life Insurance, and sports-related brands. His clean image and multigenerational fan base ensure that he still commands premium rates, making him one of the most respected endorsers in the country.

    Endorsement Fees For Top Indian Cricketers
    Here’s a list of top Indian Cricketers & the price they charge for brand endorsements. Take a look to find out about your favourite cricketer.
    StartupTalky- Business News, Insights and StoriesAlan Joseph

    MS Dhoni — Captain Cool of Endorsements

    MS Dhoni - Top Highest-Paid Brand Ambassadors in India
    MS Dhoni – Top Highest-Paid Brand Ambassadors in India

    Estimated fee: INR 4-6 crore per campaign

    MS Dhoni’s calm demeanor, reliability, and legendary cricketing career make him one of the most trusted faces for Indian brands. His endorsements include TVS Motors, CEAT Tyres, Indigo Paints, and several financial and sports-related brands. Known for his clean image and broad appeal across age groups, Dhoni continues to be a favorite for campaigns targeting both families and youth audiences.

    Ranveer Singh — Youth Icon with Energy

    Ranveer Singh - Top Highest-Paid Brand Ambassadors in India
    Ranveer Singh – Top Highest-Paid Brand Ambassadors in India

    Estimated fee: INR 3–5 crore per campaign

    Ranveer Singh’s infectious energy and flamboyant style make him one of the most exciting faces in advertising. He has endorsed Manyavar, Adidas, Head & Shoulders, and multiple fashion and grooming brands. His strong connection with younger audiences helps brands position themselves as bold, fun, and trend-forward.

    Akshay Kumar — The Reliable Everyman

    Akshay Kumar - Top Highest-Paid Brand Ambassadors in India
    Akshay Kumar – Top Highest-Paid Brand Ambassadors in India

    Estimated fee: INR 2-3 crore per campaign

    Akshay Kumar’s disciplined lifestyle and relatable image make him a favorite across diverse categories. His endorsements include Policybazaar, Honda, Dollar Industries, and several health and wellness brands. For advertisers targeting middle-class families across India, Akshay remains one of the most reliable ambassadors.

    Conclusion

    India’s endorsement landscape in 2025 is a mix of youth, glamour, trust, and legacy. Cricket continues to dominate, Bollywood icons provide lasting influence, and regional stars like Allu Arjun are now commanding national attention. Female celebrities like Deepika Padukone show that versatility and international recognition can command top fees.

    Ultimately, these ambassadors aren’t just faces for ads, they are the bridge between brands and millions of consumers, turning trust, popularity, and emotional connect into measurable business results. For brands, that influence is priceless, which is why these celebrities remain at the very top of India’s endorsement hierarchy.

    Top 10 Highest paid Celebrity Endorsement Deals
    Many celebrities endorsed several brands and endorsement deals amounted big amount. Here is a list of top-paid celebrity endorsement deals.
    StartupTalky- Business News, Insights and StoriesPratyusha Srivastava

    FAQs

    Who are some Top Highest-Paid Brand Ambassadors in India?

    Some Top Highest-Paid Brand Ambassadors in India are:

    • Amitabh Bachchan
    • Virat Kohli
    • Shah Rukh Khan
    • Salman Khan
    • Deepika Padukone
    • Allu Arjun
    • Sachin Tendulkar
    • MS Dhoni
    • Ranveer Singh
    • Akshay Kumar

    How much does Virat Kohli earn from endorsements?

    Virat Kohli charges around INR 10–11 crore per campaign, making him one of the most expensive celebrity endorsers in the country.

  • Celebrity Startups: The Most Successful Business Ventures by Bollywood Stars

    In an era where fame meets business, Bollywood celebrities are no longer just stars of the silver screen; they are now shining just as brightly in boardrooms and business expos. Gone are the days when celeb endorsements were the peak of brand involvement. Today’s A-listers are becoming co-founders, investors, and visionaries behind some of India’s most talked-about startups.

    From clean skincare & haircare to sustainable fashion, Bollywood’s finest are diversifying their portfolios and putting their star power to work, offering real products and real impact. What makes this trend fascinating is how personal many of these ventures are. Whether it’s a passion for wellness, a commitment to sustainability, or a desire to solve everyday problems, these celebs are building brands with purpose.

    So, who’s just playing a business role on-screen, and who’s really building empires behind the scenes? Let’s take a closer look at the top Bollywood celebrities who are not just actors but startup founders, reshaping India’s entrepreneurial landscape.

    How Top Bollywood Celebrities Built Their Startup Success Stories?

    Hrithik Roshan
    Alia Bhatt 
    Deepika Padukone
    Katrina Kaif
    Priyanka Chopra
    Kriti Sanon
    Salman Khan
    Ranbir Kapoor
    Saif Ali Khan
    Sonakshi Sinha
    Shraddha Kapoor
    Lara Dutta

    Hrithik Roshan

    Celebrity Hrithik Roshan
    Founder of HRX
    Hrithik Roshan - Celebrity Startups
    Hrithik Roshan – Celebrity Startups

    Launched in 2013, HRX began as a fitness and activewear brand focused on empowering individuals to live healthier, more active lives. With a core ethos rooted in Hrithik’s own fitness journey, the brand was conceptualized to inspire people to push their limits and embrace a lifestyle that prioritizes both physical and mental well-being.

    HRX hit a major milestone with a reported revenue of INR 1000 crore, signaling its rise as a strong player in India’s activewear market. The success of HRX can be attributed to its focus on high-quality fitness apparel and accessories, designed not just for athletes but for everyone committed to self-improvement. With a range of products that includes sportswear, footwear, and fitness gear, HRX has carved a niche in the fast-growing Indian fitness and lifestyle market.

    Alia Bhatt 

    Celebrity Alia Bhatt
    Founder of Ed-a-Mamma
    Alia Bhatt - Celebrity Startups
    Alia Bhatt – Celebrity Startups

    Alia Bhatt launched Ed-a-Mamma in 2020, a sustainable children’s clothing brand catering to kids aged 2 to 14. The brand’s success was so explosive that it caught the eye of Reliance Retail, which swooped in to acquire a 51% stake in a deal in September 2023. Now, backed by Reliance’s massive retail network, Ed-a-Mamma is set to expand its reach and product line like never before.

    Alia Bhatt envisions the brand as a platform to instill environmental values in children, stating, “Ed-a-Mamma combines two things I care deeply about: Our planet and our children. So I decided to create a world that nurtures in children a love of nature”.

    Ed-a-Mamma’s journey from a homegrown startup to a significant player in sustainable fashion exemplifies the potential of celebrity-led ventures that prioritize purpose alongside profit.

    Deepika Padukone

    Celebrity Deepika Padukone
    Founder of 82°E
    Deepika Padukone - Celebrity Startups
    Deepika Padukone – Celebrity Startups

    Move over, blockbusters Deepika Padukone is now making waves in the startup world! Deepika Padukone has gone a step further, investing in forward-thinking startups like Epigamia, Purplle, Bellatrix Aerospace, a cutting-edge spacetech firm, and BluSmart, India’s all-electric ride-hailing platform.

    But her biggest entrepreneurial leap came in 2021, when she co-founded 82°E with business partner Jigar Shah. Launched as a D2C personal care brand in November 2022, 82°E (pronounced eighty-two east) began with a premium skincare line and has since expanded to include a men’s range under the label 82°E.

    Just a month after launch, in December 2022, 82°E raised a stellar $7.5 million in seed funding from DSG Consumer Partners, IDEO Ventures, and a clutch of ultra-high-net-worth individuals (UHNIs), including Padukone’s own family office.

    Katrina Kaif

    Celebrity Katrina Kaif
    Founder of Kay Beauty
    Katrina Kaif - Celebrity Startups
    Katrina Kaif – Celebrity Startups

    Kay Beauty’s launch was a game-changer. This brand offers products like lip oil gloss, creme blush, liquid highlighter, and hydrating foundation that strike the right balance between glamour and skincare. With millions of customers, especially young women looking for high-performance makeup, the brand focused on inclusive beauty, cruelty-free practices, and sustainability.

    In 2020, Kay Beauty made a big splash when it was launched in partnership with Nykaa, one of India’s leading beauty and wellness platforms. This partnership has helped the brand reach even more customers, solidifying Katrina’s position as a savvy businesswoman in the beauty space. Kay Beauty emerged as the standout performer in fiscal year 2024, with revenues increasing 45.83% to INR 88.23 crore, or approximately $10.6 million.

    Priyanka Chopra

    Celebrity Priyanka Chopra
    Founder of Anomaly
    Priyanka Chopra - Celebrity Startups
    Priyanka Chopra – Celebrity Startups

    Global icon, actress, and producer Priyanka Chopra isn’t just making headlines in Hollywood and Bollywood; she’s also building a name for herself in the world of beauty and wellness. In 2021, Priyanka launched Anomaly, a sustainable haircare brand that’s all about clean beauty without the high price tag.

    Anomaly stands out because it offers salon-quality shampoos, conditioners, and styling products that are vegan, cruelty-free, and eco-friendly, all packed in bottles made from 100% recycled plastic. As of 2023, Anomaly became one of the fastest-growing celebrity haircare brands globally, proving that when purpose meets passion, it can lead to real business success. This brand accounted for INR 4,843 crores in revenue as of 2023. 

    Kriti Sanon

    Kriti Sanon - Celebrity Startups
    Kriti Sanon – Celebrity Startups
    Celebrity Kriti Sanon
    Founder of Hyphen

    In 2023, the Bollywood actress launched Hyphen, a skincare brand she co-founded with seasoned beauty entrepreneur Rohit Khandelwal, who previously worked with top brands like MyGlamm and Unilever.

    Hyphen isn’t your average celeb skincare line. The brand was created with a simple yet powerful idea: to make skincare effective, affordable, and inclusive. Kriti has been closely involved in everything from the product formulations to the packaging design. Her goal? To “hyphen” the gap between luxury and accessibility in skincare.

    Backed by Kriti’s personal passion for skincare and a strong social media presence, Hyphen is already creating waves in India’s booming beauty market. The brand is available online and has been praised for its minimal, no-nonsense approach to self-care.

    Salman Khan

    Celebrity Salman Khan
    Founder of Being Human
    Salman Khan - Celebrity Startups
    Salman Khan – Celebrity Startups

    Long before celebrity brands became a trend, Salman Khan was already setting the stage with Being Human. Launched in 2012, this fashion label is more than just stylish clothing it’s a brand with a heart. Known for its casual wear like t-shirts, jeans, and jackets, Being Human has grown into a fan-favorite, especially among Salman’s massive fan base.

    But what sets it apart is its purpose. A portion of the brand’s profits go towards the Being Human Foundation, which supports education and healthcare for the underprivileged.

    Ranbir Kapoor

    Celebrity Ranbir Kapoor
    Founder of ARKS
    Ranbir Kapoor - Celebrity Startups
    Ranbir Kapoor – Celebrity Startups

    Ranbir Kapoor has officially stepped into the world of fashion with his brand-new venture ARKS. ARKS was launched in 2024 with the aim of becoming your go-to destination for wardrobe essentials. 

    Featuring comfy tees and cargo pants, cozy hoodies, sharp jackets, and trendy sneakers, this brand offers a head-to-toe style upgrade. What sets ARKS apart is its focus on fuss-free fashion that’s both stylish and wearable. Whether you’re heading out for a casual brunch or just lounging at home, ARKS outfits are designed to keep you looking cool.

    Saif Ali Khan

    Celebrity Saif Ali Khan
    Founder of House of Pataudi


    Launched in 2018 in partnership with Exceed Entertainment and Myntra, House of Pataudi brings regal elegance to everyday wardrobes. The brand is inspired by Saif’s royal heritage and timeless style, offering a curated collection of ethnic wear, footwear, and accessories for men and women. From intricately embroidered sherwanis and kurtas to contemporary Indo-western outfits, every piece is a blend of tradition and modern aesthetics.

    Sonakshi Sinha

    Celebrity Sonakshi Sinha
    Founder of SOEZI
    Sonakshi Sinha - Celebrity Startups
    Sonakshi Sinha – Celebrity Startups

    Sonakshi Sinha, known for her bold and quirky approach, ventured into the beauty industry with the launch of her press-on nails brand, SOEZI, in May 2022. Co-founded with lawyer-turned-entrepreneur Srishti Raai, SOEZI aims to make nail art accessible and hassle-free for everyone.

    Expanding its physical presence, SOEZI inaugurated its first offline retail store at Seasons Mall in Pune in March 2024. The launch event attracted notable lifestyle influencers and marked a significant milestone in the brand’s journey.

    Shraddha Kapoor

    Celebrity Shraddha Kapoor
    Founder of IMARA, Palmonas
    Shraddha Kapoor - Celebrity Startups
    Shraddha Kapoor – Celebrity Startups

    In 2015, Shraddha Kapoor teamed up with Universal Sportsbiz Pvt Ltd (USPL), founded by Anjana Reddy and backed by cricket legend Sachin Tendulkar, to launch IMARA, an ethnic wear brand for women.

    IMARA reimagines traditional Indian fashion with a modern twist. From stylish kurtis and fusion wear to elegant Indo-western outfits, the brand caters to young, fashion-forward Indian women who want to keep their ethnic roots alive while embracing modern silhouettes. 

    Moreover, Sraddha Kapoor has joined Palmonas, a Pune-based demi-fine jewellery startup, as a co-founder in March 2024. Her engagement with the brand became public when she responded to a fan’s comment on Instagram, revealing her admiration for Palmonas’ designs.

    Lara Dutta

    Celebrity Lara Dutta
    Founder of Arias
    Lara Dutta - Celebrity Startup
    Lara Dutta – Celebrity Startup

    In 2019, former Miss Universe and Bollywood actress Lara Dutta ventured into entrepreneurship with the launch of Arias, a skincare brand developed in collaboration with Scentials Beautycare and Wellness Pvt. Ltd. The brand’s name, Arias, is inspired by her daughter’s name spelled backward, reflecting a personal touch in its identity.

    Lara Dutta collaborated with dermatologist Dr. Geetanjali Shetty to develop the Arias product line, ensuring that the formulations address common skincare challenges while maintaining ethical standards.

    Beyond skincare, Arias has expanded its offerings to include fragrances and body mists, aiming to provide a comprehensive personal care experience. The brand is accessible through various online platforms such as Amazon, Myntra, and Tira Beauty.

    Conclusion

    Bollywood celebrities aren’t just ruling the movies; they are also making waves in business. Their brands aren’t just about fame; they offer real value with eco-friendly beauty products, sustainable fashion, and smart tech solutions. These stars understand what people want today, and they’re building successful ventures around it. And this is just the start, their business success is set to grow even bigger!

    Top Bollywood Actresses in India Who Invest in Startups
    Many celebrity investors in India are now supporting the economy by investing in startups. Explore the top Bollywood actresses who invest in startups.
    StartupTalkyAbhishek Gupta

    FAQs

    Which Bollywood actresses have made a mark in the beauty and cosmetics industry?

    Katrina Kaif’s Kay Beauty (makeup brand in collaboration with Nykaa) and Priyanka Chopra Jonas’s Anomaly (haircare brand) are notable successful ventures in the beauty sector.

    What are some of the most successful fashion ventures by Bollywood stars?

    Successful fashion ventures include Alia Bhatt’s Ed-a-Mamma (kids and maternity wear), Shraddha Kapoor’s ( IMARA).

  • List of Brands Endorsed By Salman Khan

    Many brands are appointing popular Bollywood celebrities in order to promote a particular product, event or even a mission and though. Brand ambassadors are responsible for putting forth the message of the brand and making it popular among the masses.

    In India it is very common for big brands to spend crores for endorsing their products or services. Salman khan is a main candidate for celebrity endorsements considering his popularity among the masses. Salman Khan born as Abdul Rashid Salim Salman Khan is one of the most popular Indian actor, producer, singer and television personality who works predominantly for Bollywood.

    The actor has been working in the Hindi film industry for more than 30 years winning awards such as Film fare and National film awards as a producer. The actor is one of the most successful actors in the Indian cinema and was also ranked 82nd in the list of the top paid 100 celebrity entertainers in the world, according to Forbes in 2018.

    Salman Khan is known for his work in movies like Karan Arjun, Hum Aapke Hain Koun, Dabangg, Ek Tha Tiger, Sultan, Tiger Zinda Hain, Bajrangi Bhaijaan, etc. Besides the acting career, the actor is also a host to the most popular reality show Bigg Boss since 2010. He is also is been a part of many humanitarian causes through his charity Being Human Foundation.

    When it comes to his brand endorsement the actor is known to charge over 7 crore for a per day brand shoot, while commercial ads usually take up to 3-4 days to shoot. Salman Khan is currently the highest-earning brand endorser for a smartphone brand. The actor net worth is estimated to be $360 million in 2021, while the brand value of the actor is more than $45 million in 2021.

    Salman earns over ₹3 million annually, just from advertising and endorsements. The actors has so far endorsed brands like Being Human, Coco-Cola, Thums Up, Goldiee Masale, Revital, Relaxo, Dixcy Scott, Wheel, Britannia Tiger Biscuit, Mountain Dew, Suzuki Motorcycles, Chloromint, Realme, BharatPe, PepsiCo, Emami, Appy Fizz, PNG Jewellers, Limca, Astral Pipes, among other.

    Thumps Up
    Revital H
    Emami
    Suzuki Motorcycles
    Relaxo
    Mountain Dew
    Realme
    Dixcy Scott
    Wheel
    Britannia Tiger Biscuit
    Frequently Asked Questions

    List of Brands Endorsed by Virat Kohli
    The Indian cricket team captain Virat Kohli is one of the most sought-aftercricketers in terms of brand endorsements. He has been part of a lot ofadvertisements and is the only cricketer to be part of the top 100 highest-paidathletes according to Forbes magazine 2020. Let’s look at the brand whic…
    StartupTalkyAlan Joseph

    Here’s a List of brands Endorsed by Salman Khan

    Thumps Up

    Thumps up is an Indian cola brand that was introduced in 1977 to offset the withdrawal of the Coca- Cola Company in India. Coca-Cola later purchased the company and even re-launched it to compete against PepsiCo. From the year 2012, Thumps Up has continued being a leader in the cola segment in India, taking over 15% market share of the overall Indian aerated drinks markets.

    Salman Khan in a Thumps Up commercial

    Salman Khan became the company brand ambassador for the first time in 2002 and continued until the contract was over. Coca cola managed to get Salman Khan as its brand ambassador again to endorse the Thumps brand in 2012. At that time, Coca-Cola India had also signed an agreement with Salman’s Foundation Being Human in order to jointly promote, conceive and execute charitable and social activities.

    But after that the company dropped Salman Khan they replaced him with Akshay Kumar and currently Ranveer Singh. During their contract however, the actor has been a part of many successful television advertisements.

    Revital H

    Revital H is a leading brand that is under Sun Pharmaceutical consumer healthcare which is one of the most trusted brands amongst its millions of customers. The brand is known for its Revital H capsule which is a nutraceutical for daily health, it contains a combination of vitamins and minerals that help in supporting daily energy needs and it also has components like Ginseng that improves concentration.

    Salman in a revital advertisement

    The capsule also increases oxygen consumption in the body and helps to maintains energy and stamina throughout the day. Sun Pharma had signed Salman Khan as its brand ambassador in 2012, when it was still a Ranbaxy brand. In 2016, however the company parted ways with the actor and signed M S Dhoni as its new brand ambassador.

    List of Brands Endorsed by Anushka Sharma
    Anushka Sharma is a Bollywood actress and wife of the Indian cricket teamcaptain Virat Kohli. She is widely known for her diverse roles in the Bollywoodindustry. She has earned a lot of love and respect in the Industry. She has donea lot of TV commercials and endorsed a lot of brands. so, Here’s …
    StartupTalkyAlan Joseph

    Emami

    Emami Group is an Indian Consumer goods conglomerate company that has its headquarters based in Kolkata, West Bengal. The company is known for its leading personal, healthcare business and a portfolio of 300 consumer products.

    Salman Khan in a popular Navratna ad

    The company has currently launched a sanitizer category as the demand for hand sanitizers has increased after Covid 19 pandemic. The company has made Salman Khan as the brand ambassador for its Navratna oil. Navratna oil is one of the largest selling hair oil brands in India and is available across pharmacy stores, modern trade outlets, and e-commerce platforms.

    The company is confident that the association with Salman Khan will help brand to scale up due to actor’s mass appeal and huge fan base. Salman has also endorsed other Emami’s products such as Fair and Handsome, Rasoi, Bake Magic, and Himani Best Choice Refined Oil.

    Suzuki Motorcycles

    The Suzuki Motorcycle India Private Limited is a Indian subsidiary of the Japanese conglomerate, Suzuki. This brand was the third Suzuki automotive venture started in India after TVS Suzuki and Maruti Suzuki. The company has set up its own manufacturing facility at Gurgaon, Haryana with an annual capacity of 5,40,000 units.

    Salman endorsing Suzuki Motorcycles
    Salman endorsing Suzuki Motorcycles

    The SMIPL signed Salman Khan as its brand ambassador in 2013, and the actor has since promoted the different variants of the upcoming motorbikes of Suzuki. The first campaign featured Salman introducing the motorcycle Hayate, after that Salman was also a part of their mass media campaign to create awareness for Suzuki Brand.

    How much these Top Indian Cricketers charge for Brand Endorsements
    Indian Cricketers have a lot of popularity among the common people in India.This popularity has given them an opportunity to earn through brandendorsements. You can read the article to know how much these top cricketerscharge for brand endorsements. Sachin TendulkarMahendra Singh DhoniVirat Ko…
    StartupTalkyAlan Joseph

    Relaxo

    Relaxo Footwear limited is an Indian multinational company that manufactures a wide variety of footwear. The company is headquartered in New Delhi and is known to be the largest footwear manufacturer in the country as per the volume and second largest in term of revenue. It also has over 5% market share as it manufactures products under 10 brands such as Flite, Sparx, Bahamas and schoolmate.

    Salman Khan in a Relaxo commercial

    Relaxo made Salman Khan as the brand ambassador for its slipper brand Hawaii in 2012. The commercial involves a dance performed by Salman on the song composed for the advertisement. The brand claims the product to be relaxing and strong in quality through the advertisement. The actor has remained the face of the brand for a long time.

    Mountain Dew

    Mountain dew is a carbonated soft drink that was originally inventive in 1940 by Tennessee beverage bottlers known as Barney and Ally Hartman. The company is subsidiary of PepsiCo, which is a conglomerate that is in over 200 countries generating more than $67 billion as its net revenue in 2019.

    The company also manufactures carbonated drinks such as Diet Mountain Dew, Mountain Dew Code Red, Mountain Dew LiveWire, Mountain Dew Throwback, Mountain Dew Voltage and Mountain Dew White Out. PepsiCo signed Salman Khan as the brand ambassador of Mountain Dewwith an annual fee of Rs 5 crore.

    Mountain dew is the second soft drink endorsed by Salman Khan after endorsing PepsiCo rival, Coco Cola’s Thumps Up. The actor has done many high-energy commercials featuring high-octane stunts for the “Darr ke aage jeet hai” campaign. The actor’s tough and fearless persona in the ads has positioned the soft drink as the drink which helps you overcome fear.

    Startups That Are Funded By Madhuri Dixit Nene
    In the recent years the number startups or ventures funded by well-knownBollywood celebrities have increased. In 2020, many celebrities like Alia Bhatt[https://startuptalky.com/alia-bhatt-funded-startups/], Suniel Shetty, Shilpa Shetty Kundra[https://startuptalky.com/startups-funded-shilpa-shetty-kundra/…
    StartupTalkyPV Vyshnavi

    Realme

    Realme is a popular Chinese smartphone brand that has its headquarters based in Shenzhen, China. This company was founded by Sky Li in 2018, who was also the former vice president of the Oppo Company. Realme is a spinoff of Oppo and is collectively owned by BBK Electronics.

    Salman Khan in Realme commercial

    Salman Khan became the brad ambassador of the company in February 2020 and also endorsed the brand’s Realme 6 and Realme 6 Pro smartphones.

    In an interview, Madhav Sheth, the vice president and CEO of Realme shared that the reason behind choosing Salman Khan its brand ambassador was that, having the actor on board with mammoth of fan following will help their company reach and tap into their target audience.

    Dixcy Scott

    Dixcy was founded in 1982 with an intent to become the leader in the hosiery market. But went on to become one of the most popular innerwear and a lifestyle brand. The company is known to have produced 5,00,000 pieces in a day, while distributing them to over 1,20,000 stores across the country.

    Salman Khan in a Dixcy Scott commercial

    The company made Salman Khan its brand ambassador which helped the company with soaring popularity. The actor has done many commercial ads for the company, the latest ad engages the audience and creates interest among them.

    Wheel

    Wheel is a popular laundry detergent brand that is under the Hindustan Unilever Ltd. This brand was created to be a competitor of Nirma which also another low cost detergent. Despite being a household brand that is purchased mainly by women, Salman Khan still became the brand ambassador and has appeared in many of its commercials.

    While talking about the deal in an interview, Salman added that he was extremely proud to be associated with one of the country’s oldest and most respectable brands.

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    Britannia Tiger Biscuit

    The Tiger biscuit was originally launched in 1997 by the Britannia Industries in India. The brand became hugely successful as it was the company largest brand among its entire portfolio of products in the first year itself. Britannia industries made Salman Khan as its brand ambassador in 2013, and actor has endorsed the brand through many commercials.

    Frequently Asked Questions

    Who is Salman Khan?

    Salman Khan is one of the most popular Indian actor, producer, singer and television personality who works mainly for Bollywood.

    What is the brand value of Salman Khan?

    The brand value of Salman Khan is estimated to be $45 million in 2021.

    What are the main brands endorsed by Salman Khan?

    The main brands endorsed by Salman Khan are Britannia Tiger Biscuit, Wheel, Dixcy Scott, Realme, Mountain Dew, Suzuki Motorcycles, Relaxo, Revital H, Emami and Thumps Up.

    What are the other brands endorsed by Salman Khan?

    The other brands endorsed by Salman Khan Goldiee Masale, Chloromint, BharatPe, Appy Fizz, PNG Jewellers, Limca, Astral Pipes, Yatra.com, Hero Honda, Force Motors, Yellow Diamond, CP Plus, etc.

    How much does Salman Khan charge for brand endorsement?

    Salman Khan charges over 7 crore for a per day brand shoot for brand endorsements.

    What is the net worth of Salman Khan?

    The net worth of Salman Khan is estimated to be $360 million in 2021.

    Conclusion

    Salman Khan is one of most popular actor and celebrity in India with a huge fan following. The actor is said to have over 39.2 million followers on Instagram, 42.4 million followers on Twitter and 50 million followers on Facebook through which the actor endorses and supports his brands. This is why the actor earns more than 3 million every year just from brand endorsements and this is expected to increase in following years.

  • Bigg Boss 14 – Finances & Top Paid Contestants

    If you think of any reality TV show having an equal number of lovers and haters it has to be Bigg Boss. The infamous TV reality show which is based on the UK TV show BIG Brother has been running 14 successful seasons in India so far. The show has a huge audience base and crazy fan following all thanks to its unique set up and Bollywood biggie Salman Khan as the host.

    The show has been a viewers favorite for three things. The host Salman Khan, Bigg Boss’ voice and the house. This show is for entertainment purposes but never runs out of controversies. Be it Shilpa Shetty being bullied in BIG Brother or the nasty fights between Rashmi Desai and Siddharth Shukla in season 13.

    Format of Bigg Boss 14
    Bigg Boss 14 Contestants’ Payment Every Week
    Big Boss Host Charges
    Bigg Boss Prize Money
    Bigg Boss 14 winner
    Bigg Boss – A Relief during Pandemic

    Format of Bigg Boss 14

    Big Boss 14

    The show has been shot in various locations with a few seasons in Karjat and Lonavala and the latest one was shot in Mumbai. The factor that attracts most of the viewers apart from the contestants is the Bigg Boss house. The Bigg Boss house has been remodeled several times for each season. This season has been special since the house had a new movie theatre, gym and spa which was accessible to the contestants only after accomplishing respective tasks.

    The format had been similar to previous seasons except this time along with celebrities it had commoners too. For those of us who do not know what Bigg Boss is and how it works, the contestants are supposed to make their way through a number of days/episodes in the house to the finale without any source of entertainment like TV, laptops and even their phones. Every contestant aces the rounds on his or her own tactics and tries to avoid elimination. Contestant who has sustained all the episodes till the end wins the show.

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    Bigg Boss 14 Contestants’ Payment Every Week

    The viewers might be finding it hard to believe as to why a celebrity would live in a house that has confined them away from their family and friends, has quarrels and conflicts all day long for three months. Take a hint.

    Bigg Boss contestants are paid a handsome amount of money every week for being a part of the show. Let’s have a look on how much the show can afford to pay them in order to keep us entertained.

    Including the wild card entries here’s a full list of Housemates who were a part of BIGG BOSS 14 and how much were being paid every week throughout the show.

    Bigg Boss Ex-Inmates

    Ex-Inmates Amount (INR/Week)
    Gauhar Khan 20 lakh
    Hina Khan 25 lakh
    Siddharth Shukla 32 lakh

    Payment to Original Entrants

    Original Entrants Amount (INR/Week)
    Eijaz khan 1.8 lakh
    Shehzad Deol Rs 50000
    Jaan Kumar Sanu Rs 80000
    Rahul Vaidya Rs 1 lakh
    Nikki Tamboli Rs 1.2 lakh
    Pavitra Punia Rs 1.5 lakh
    Abhinav Shukla Rs 1.5 lakh
    Nishant Singh Malkani Rs 2 lakh
    Sara Gurpal Rs 2 lakh
    Jasmin Bhasin Rs 3 lakh
    Rubina Dilaik Rs 5 lakh

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    Wild Card Entries

    Wild Card Entries Amount (INR/week)
    Rakhi Sawant 2.5 lakh
    Aly Goni 16 lakh
    Manu Punjabi 2 lakh
    Vikas Gupta 2 lakh

    Big Boss Host Charges

    Reportedly, Salman Khan charged Rs 250 crore for the 13th season of BIGG BOSS but the salary for season 2020 hasn’t been revealed yet.

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    On May 24 late night, the Bollywood superstar Salman Khan, along with formertennis player Mahesh Bhupathi, announced the launch of his new grooming andpersonal care brand FRSH. Salman Khan decided to launch a sanitizer[/tag/hand-sanitizer/] as the first product under the brand considering theimp…
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    Bigg Boss Prize Money

    The first set of seasons kicked off with a prize money of Rs 1 crore but notably the prize money for season 13 and season 14 was around Rs 50 lakh.

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    Bigg Boss 14 winner

    Rubina Dilaik, popularly known as the TV serial Bahu was crowned the winner of Bigg Boss season 14 and took home Rs 36 lakh. Rubina, along with the finalists, paid Rs 14 lakh from her prize money earlier in the show to make it to the top finalists. Singer Rahul Vaidya was announced as the runner up.

    Rubina Dilaik – Bigg Boss 14 Winner

    Bigg Boss – A Relief during Pandemic

    Bigg Boss has a huge audience base since the inception of the show. It is safe to say that the number of viewers over the years have only grown. Analysts were worried because Bigg Boss had to fight for attention over the IPL matches starting soon during the same time. But creators were sure Bigg Boss would not be neglected as the overlap was insignificant.

    Viewers have always wanted something fresh and entertaining from the industry, more so during the pandemic. Bigg boss has had more than 300 million viewers so far and each season, this number is going up.

    While some viewers may find the show annoying to its very core, the others find it surprisingly entertaining. The quarrels, conflicts between the housemates, politics and tasks that are performed are the highlight of the show. While one half asks for it to be shunned permanently, the other half is all in for the drama and chaos.

  • Salman Khan launches Personal Care Brand FRSH with Sanitizer as First Product

    On May 24 late night, the Bollywood superstar Salman Khan, along with former tennis player Mahesh Bhupathi, announced the launch of his new grooming and personal care brand FRSH. Salman Khan decided to launch a sanitizer as the first product under the brand considering the importance of hygiene and sanitization during the coronavirus pandemic.

    Various governments and authorities are taking steps to contain the spread of coronavirus. Many celebrities, leaders, entrepreneurs are helping in their way to deal with the havoc caused by COVID-19. Some are rendering financial help while some are directly helping the affected. For instance, Kylie Jenner also announced that her brand would be manufacturing hand-sanitizers.

    Amid the coronavirus or COVID-19 pandemic, sanitizers are in great demand around the globe as sanitizing is a key to safeguard against the deadly disease. Coronavirus has infected over 54 lakh people and killed more than 3.45 lakh patients. Thus, the need for sanitizers has seen a boom since the coronavirus outbreak.

    Addressing the need of the hour, Salman Khan announced in a video on social media about the launch of a new personal care and grooming brand named FRSH which is co-founded by former tennis player Mahesh Bhupathi. The brand FRSH is co-created by Scentials Beauty Care and Wellness Pvt. Ltd.

    Salman Khan also owns an apparel brand under Being Human – The Salman Khan Foundation which is a charitable trust devoted to education and healthcare initiatives for the underprivileged in India.

    Also Read: How Startups are Building Products to fight COVID-19?


    Salman Khan said in his video, “I am launching my new grooming & personal care brand FRSH as it is very essential to do sanitization. Initially, we had planned to launch deodorants under the brand but as per the need of the hour, we are bringing sanitizers. After sanitizers, other products like deodorants, body wipes, and perfumes will also be launched under the brand.”

    The brand has also launched its official website https://www.frshworld.com. According to the website frshworld.com, currently, the frsh sanitizers are 72 percent alcohol-based to provide protection from the infection. The frsh sanitizers are available at its official website but later it will be available at stores. The products will also be available at various stores across the country once the supply begins Currently, people can buy the products from this official website at discounted prices.

    FRSH sanitizers salman
    FRSH sanitizers are 72% Alcohol based

    The website frshworld.com shares an important message, “There are millions of germs and viruses out there that can make you ill and intercept you from life and career goals. Personal hygiene here plays a very important role. Maintaining good hygiene results in better health, of the body and the mind. And it all begins with your hands. Your hands are the busiest tools of your body. Germs on your hands can easily enter your body through your mouth, nose, eyes, or ears during your daily activities.

    Hence it’s vital to keep them clean and sanitized always. Clean/sanitize objects that one may come in contact with, dispose of waste effectively, and use gloves when needed. In times like these, a little extra precaution goes a long way in ensuring the wellbeing of you and your entire family. FRSH world encourages you to sanitize! RAHO FRSH, RAHO SAFE!”

    According to frshworld.com website, we can buy sanitizers in a pack of 2, 3, 5, 8, and 10. The prices of frsh sanitizer are: A 100 ml bottle of sanitizer is priced at Rs 50 and a 500 ml bottle of sanitizer costs Rs. 250. However, if one goes for combo sets, there will be discounts from 10 percent to 20 percent as per the website. A combo pack of 10 bottled consisting of 100 ml costs Rs. 400.

    In the video post, Khan giving the logic behind this, says, “FRSH is spelled as F-R-S-H. If ‘there’ can be substituted with ‘thr’ then why cannot we substitute ‘fresh’ with ‘FRSH’.” After talking about the need for sanitization, Khan told that after a few days they will launch other products like deodorants, body wipe, and perfumes. He also talked about how the quality of FRSH is and that the prices will be affordable.

    Salman Khan always releases his films on the occasion of Eid. But this year, due to COVID-19 lockdown, film releases and film shoots have been put on a hold. However, Khan from a new launch as he decided to make the most of this opportunity and gave his fans FRSH. Khan said that considering the need of the hour, sanitizer is more important than deodorants and perfumes.

    Also Read: How Entrepreneurs are Helping to Fight COVID-19?

    Salman Khan actively posts videos on his social media handles to raise awareness about the importance of social distancing and personal hygiene. The actor has been utilizing his time during the lockdown to create awareness about the pandemic with the help of new music. Frsh sanitizer by Salman Khan is one such effort by the actor.