Software as a Service (or SaaS) is a new method for delivering software applications over the internet. It does not require any installation or maintenance of the software to avail of the services. The software is hosted by a third party and one can access it by paying a subscription fee.
The benefits of the SaaS model are clear. It provides lower costs, lower commitment risk, and a try-before-you-buy model, which gives customers a remarkable opportunity to assess a product before making a purchase. Indeed, the benefit is so clear that a 2017 study conducted by BetterCloud found that 86% of organizations estimate that 80% of their business apps will be delivered through the SaaS model by 2022.
Growth chart of SaaS business apps in companies
In 2022, the SaaS market valuation is at $186.6 billion and has an annual growth rate of around 18%. It is projected to grow to $700 billion by 2030.
For software businesses, on the other hand, the SaaS model presented an entirely new way to build, distribute, market, sell, and support a software product. It affects every single part of a software operation. But the most significant change that the SaaS model brought â the one at the root of all the other changes â was the SaaS revenue model. The Software as a Service (SaaS) revenue model is associated with regular, ongoing payments over a defined period, in exchange for using a software application or other tool.
SaaS is referred to as a software distribution model in which a cloud provider hosts applications and makes them available to end-users over the internet. In this model, an independent software vendor may contact a third-party cloud provider to host the application.
SaaS is one of the categories of cloud computing that include infrastructure as a service (IaaS), and platform as a service (PaaS). SaaS applications are mostly used by IT professionals, business users, and personal users. Products ranging from entertainment services, like Netflix, to advanced IT tools come under SaaS. SaaS products are mostly marketed to B2B and B2C customers.
As per recent McKinsey & Company study, technology industry analysts have predicted further growth in the SaaS market, and expect to see the market for SaaS products close to $200 billion by the year 2024.
All About SaaS
SaaS Revenue Model & Its Phases
Before SaaS, the software revenue model was transactional and all that mattered was the initial sale of the software product. Big, fancy salesmen sold long-term deals for one, two, or even five million dollars a pop. Done. Hands dusted, gong rung, contract signed â all the revenue that was going to come from that deal had been generated. Enter the SaaS revenue model. It swapped the single point of revenue with three essential phases: Initial sale â Retention â Expansion
SaaS Revenue Model
There are three phases of the SaaS Revenue Model as listed below.
Phase 1: The Initial Sale
Phase 2: Retention Revenue
Phase 3: Expansion Revenue
Phase 1: The Initial Sale
It still exists! And itâs still an essential part of the SaaS revenue model. âClosingâ an initial sale includes everything from a simple self-serve upgrade to an annual contract shepherded by an inside salesperson.
If you play this phase well and show strong initial sales growth, youâll get somewhere with your SaaS business. Youâll probably be able to raise some money, maybe even have a mini-brand â excellent! But these days, an initial sale brings in far less revenue than in the traditional SaaS revenue model. Itâs still extremely important â you need a flow of new customers â but you also need to move on too.
âYou mean we have to keep them happy? Forever??â â Early SaaS pioneer
Quite so, Mr. Early SaaS Pioneer. Thereâs a new (SaaS) revenue model in town. Most early players, however, maintain the sales-first mentality even though theyâre selling much smaller, month-to-month deals. Theyâre celebrating the initial sale disproportionately which is not correct for SaaS.
On the other hand, some SaaS companies quickly realized the importance of retention. Indeed, they saw that an initial sale didnât matter much if a new account was canceled three, six â even 12 months later. They realized they couldnât sustain growth if they churned the customers they brought in. These people know how to play the game of SaaS.
Todayâs SaaS pros realize that retention is the biggest revenue opportunity in SaaS. An initial sale might get you $500 in the bank when you convert that deal. But retention, retention will bring in that amount times the number of months the account stays active. And why? Hereâs some fast math on that point:
1 month (initial sale): $500
x 12 months = $6k
x 24 months = $12k
x 36 months = $24k
Indeed, the revenue opportunity from retention is exponentially larger than the initial sale. Execute well in this second phase, my friend, and you will build a solid, sustainable SaaS business. Excellent! But wait â if you want to build a great SaaS business, crush the competition, and have a shot at an IPO, youâll have to master the third phase of the SaaS revenue model: Expansion.
Phase 3: Expansion Revenue
Often overlooked, always important â this is where the true secret to SaaS growth lies. Savvy SaaS teams quickly realized that they could drive revenue growth by expanding existing accounts. Upsells, cross-sells, and any other sales that could generate additional revenue from existing customers became SaaS staples. And it worked earlier, mainly because the opportunity for second-order revenue was huge.
Calculating expansion revenue growth rate
You understand the realities of the three phases of SaaS revenue. Excellent! But thatâs only half the battle. The other half is executing against it. Youâll need to shift the way you look at adoption, customer service, sales, and marketing. Thanks to the SaaS model, the operations of software businesses are changing.
Customer relationships: In the SaaS revenue model,customer relationships are based on the ongoing delivery of customer value.
Marketing issues related to the SaaS/subscription model: Marketing strategies focus on growing subscribers through lead generation, branding, goodwill activities, and other efforts to create interest in the product or service.
Operational implications of the SaaS/subscription revenue model: Companies employing the SaaS/subscription revenue model should focus primarily on delivering cost-effective customer value.
Financial and strategic implications: In most cases, successful SaaS/subscription companies build up their subscriber base over a long period. In the interim, they require financing to develop delivery capacity as well as to support efforts to increase the user base.
Key metrics: SaaS/subscription companies consider key metrics to be customer retention and net new growth in subscriber numbers.
Modalities: While SaaS/subscriptions are most commonly thought of as single sales to individual subscribers, the SaaS/subscription model also works with bulk sales. Rather than selling one subscriber one subscription, a company can sell subscriptions in larger increments for a reduced per-user rate.
Costs and benefits of the SaaS/subscription model: The SaaS/subscription revenue model usually works best when a company is servicing ongoing and continuous customer needs. This means that customer relationships may span several years. It is often challenging to convince new customers to commit to long-term contracts, especially in the case of companies offering novel products or services.
To build a great SaaS revenue operation, there are three truths teams must accept:
SaaS revenue goes well beyond an initial sale. There are three essential phases of revenue and a SaaS business must execute well in all three phases to become great.
Building a management structure that provides continuity and strategic consistency across these three phases of revenue will ensure the best shot at success.
Product engagement is the key to winning the game of SaaS. Great SaaS operations understand this and find a way to bring this data to their team in the most actionable way possible. Great SaaS revenue models seamlessly integrate product engagement insights into every part of their customer-facing operations.
Conclusion
A good SaaS model provides lower costs, and lower commitment risk, and a try-before-you-buy model gives customers a remarkable opportunity to assess a product before making a purchase. For software businesses, on the other hand, the SaaS model presents an entirely new way to build, distribute, market, sell, and support a software product.
Now that you know about the revenue model of SaaS, let’s get on board and start executing them in your business.
FAQs
What is SaaS?
Software as a service (or SaaS) is a way of delivering applications over the Internet – as a service. Instead of installing and maintaining software, you simply access it via the Internet, freeing yourself from complex software and hardware management.
What are the examples of SaaS?
Examples of SaaS are – BigCommerce, Google Apps, Salesforce, Dropbox, MailChimp, ZenDesk, DocuSign, Slack, and Hubspot. PaaS Examples: AWS Elastic Beanstalk, Heroku, Windows Azure (mostly used as PaaS), Force.com, OpenShift, Apache Stratos, Magento Commerce Cloud.
What are the three phases of the SaaS Revenue Model?
The three phases of the SaaS Revenue Model are:-
Phase 1: The Initial Sale
Phase 2: Retention Revenue
Phase 3: Expansion Revenue
Is Netflix a SaaS?
Yes, Netflix is a SaaS that offers software to watch licensed videos. It follows a subscription-based model wherein the user can choose the suitable one as per its requirement.
Is Facebook a SaaS?
SaaS simply stands for “Software as a Service”. Facebook is a consumer network product, not technically SaaS, but there’s no other product that provides as many services as Facebook does.
Are mobile apps SaaS?
The new frontier for enterprise software as a service (SaaS) providers appears to be in mobile apps. While desktop platforms are still the backbone of any SaaS product, mobile apps are becoming increasingly important. Mobile apps and API connections are expected to add 0.71% growth to the SaaS Market Size.
Imagine yourself sitting in front of the laptop in your cabin with hundreds of leave applications, managing and analyzing each one by one. sounds horrible right? But it becomes more terrible when at the same time you need to take care of different compliances, like FMLA compliance. Ignoring compliance can put you and your company in big trouble. According to the report published by the US labor department, 966 FMLA complaints were registered in the year 2020 and 48% of these complaints resulted in heavy penalties and fines for the companies for non-compliance.
But today you don’t need to worry about anything because we have numerous software that makes this cumbersome task a game of jokes. You can manage the time off of your employees by taking all the compliances into perspective.
So, to boost your productivity and make your task much easier, we have brought the list of the best leave-tracking software that has amazing FMLA tracking features.
âFMLA stands for the Family and Medical Leave Act, it is a federal act passed in the year 1993 that allows employees to take unpaid leave from work for specific reasons as mentioned in the law. This law provides eligible US workers with unpaid leave to take care of their medical conditions as well as for family medical issues. This law empowers employees to take leave for up to 12 weeks if they are eligible. Eligibility for FMLA leave is based on whether the worker’s family member has a serious health condition or a serious medical condition that makes them unable to work. Also, in order to apply for FMLA leave, employees must work for more than 12 months in the company.
FMLA also provides that if an employer wants to fire an employee because of their absence under FMLA, they must wait to terminate the employee until at least 12 months have passed since the scheduled return date of the medically unfit employee. The 12-week period of unpaid leave can be 12 consecutive weeks or spread out throughout the year. Also, the employee cannot be dismissed for requesting FMLA leave but can be terminated during the leave if the reason for termination is not related to FMLA.
What is FMLA tracking software?
FMLA tracking software is a kind of leave-tracking system that has the capability to handle FMLA leaves and their compliances along with other features. Everything in a business should be organized and transparent, even leave management also. This FMLA leave tracking software plays a vital role to prevent managers from making any mistakes while calculating and managing the leaves of every employee.
FMLA tracking is a feature of leave tracking software that helps to track and manage FMLA leaves. Some software like FMLA manager is wholly dedicated to FMLA and other states, federal, and company leave compliance tracking but there is some software that provides other features also, along with FMLA tracking.
Top FMLA Tracking Software
ââThe following are the Top FMLA Tracking Software
FMLA manager
Rating
4/5
Best For
All types of enterprise
FMLA manager is the software product introduced by J.J Keller and associates to simplify the most confusing and troublesome task of HR professionals. Started in 1953, J.J Keller and his 1,500 associates have served more than 6 lakh customers worldwide including more than 90% from fortune 1000. Since it has more than 50 years of experience in compliance and regulatory management, we can trust the product.
Because the name of the software is FMLA manager, it doesn’t mean it only helps in the compliance and management of FMLA. It also helps in all other states, federal, and company leave compliance management. Once you start using FMLA manager for your employee’s absence tracking, you can also utilize free and unlimited access to J.J Keller’s subject matter experts to ask hundreds of questions per week.
Pros:
Prevent heavy penalties for non-compliance
Expertise in this field
Access to ask questions with experts
Comprehensive reporting of leave
Cons:
Price is not disclosed
Not modern user interface
Pricing
Free trial (Price is not disclosed)
LeaveSource
Rating
4.8/5
Best For
All types of FMLA Management
LeaveSource is a leave management software by Qcera that has been engaged in providing leave and compliance-related services since the year 2000. LeaveSource Enterprise and LeaveSourve Entrust are the two products offered by Qcera to fulfil the demand of different size companies.
Both products are loaded with amazing features to tackle leave and compliance, but LeaveSource Enterprise is best suited for bigger enterprises having a workforce of more than 1000 employees. Still, you can compare the features and choose the best one. There is a long list of federal, state, and municipal leave that you can manage using LeaveSource, so forget the headache of administering any kind of leave.
Pros:
SOC2 Type II + HiTrust Certified Audit Approved FMLA SaaS Provider
Training to use the software effectively within 24 hours of inquiry
Update its software with any update in the Act
An extensive list of leaves to manage
Cons:
Price is not disclosed
Pricing:
Request a demo (price is not disclosed)
Zoho People
Rating
4.4/5
Best For
Human Resource Management
Zoho is a well-known name in the field of software solutions, the list of software is extensive, and one of them is Zoho People. Trusted by more than 4000 businesses worldwide including Zomato, Mcdonald, IIFL, and Spice jet, this software is best suited for managing time off, performance, and many more things.
FMLA leave management is one of the features of Zoho people that comes under leave tracking and management. It is not limited to providing leave-tracking features but has included other features like attendance management, performance, onboarding, and timesheet. Since Zoho is an industry-leading software solution provider and working in this field for the last 20 years, we can confidently rely on the software for leave management including FMLA tracking.
Pros:
Compliance with global security and privacy law like GDPR
2-factor authentication for an additional layer of security
Protect any imported or exported database with a password
Access control to provide access to the software based on the role
Cons:
Limited functionality for FMLA management
The Mobile version is glitchy
Pricing:
Essential HR: Rs48/user/month
Professional: Rs96/user/month
Premium: Rs144/user/month
Enterprise: Rs192/user/month
People Plus: Rs350/user/month
GoCo
Rating
4.7/5
Best For
Small and Medium enterprise
GoCo is software equipped with amazing leave-tracking features including FMLA to make the manual, complex, and painful task of HR easier. It is featured as a number 1 platform in Forbes, Huffington Post, and Entrepreneur Magazine and rated #1 on the G2 crowd in customer satisfaction. With its amazing UI/UX you never feel bored while performing any task on this software.
Everything is aligned in a perfect manner so that you never have to wander here and there. FMLA management has never been so easy and efficient, using this software you are empowered with some amazing features to track your FMLA compliance. Since its inception in 2015, it has created a soft corner in the heart of HR managers because of the core values they follow, that is Transparency, Integrity, collaboration, Evolve, Give First, and Grit.
Pros:
Automatic overtime calculation
Automatic holiday pay
Track PTO and sync with the timesheet
Advanced user-friendly interface
Cons:
No free-trail available
Pricing
The plan starts at $5/employee/month and you need to get custom quotes from the company.
GreytHR
Rating
4.4/5
Best For
Human Resource Management
GreytHR is providing its software services in the HR domain for the last 25 years and has served more than 15000 brands and 1.5 million users. The leave management system of GreytHR empowers your HR manager to track all the leave applications, and check eligibility, and all compliance.
Loaded with all the features of major state compliances including FMLA, this software helps in accounting for the leave and determining eligibility. Make the process of providing leave transparent to the employee by leveraging the feature of the employee’s self-service. It not only reduces the workload but also boosts productivity through automation. Companies like WeWork, Rapido, Instamojo, and impact guru are already using this tool to make the process of leave tracking seamless.
Pros:
One-click leave year-end processing
50+ configurable parameters
Unlimited leave type and leave the transaction
Role-based access control
Statutory compliance
Cons:
Payment of subscription on a monthly basis
No additional modules
Pricing
Starter: 0
Welter: Rs1495/month
Super: Rs2495/month
Cruiser: Rs4995/month
TimeOut by CWS Software
Rating
4.6/5
Best For
Small Business
TimeOut is an absence management software introduced by CWS Software that ensures accurate leave tracking and managing day-to-day compliance including FMLA compliance. The most fascinating feature of this software is that you can easily configure the state policy of any country so that you never miss any important compliance.
The employee self-service feature empowers the employee to view the current balances of their leave and can easily request the leave. Email notification reminds your manager of your leave application and the manager will do the rest of the work.
Pros:
Integration with Google calendar, outlook, and Apple iCal
Country-specific policy to ensure compliance
IOS and Android mobile app
The demo is available for trial
Global availability
Cons:
Bad UI/UX
Only one add-on
Pricing:
$3/user/month
Timetastic
Rating
4.6/5
Best For
Staff Leave Planner
Timestatic is founded by two young minds Gary and Matt who started their journey to build this interactive and affordable software in 2014. Frustrated from managing the leaves on a complex spreadsheet, they made Timetastic which revolutionize leave management.
You are going to fall in love with this software because of its innovative design and features. Give all your employee a personal calendar provided by Timestactic that gives a clear picture of their leaves. Now your employee can easily plan for future leave and get insight into past ones. The powerful wall calendar gives you a clear insight into who is on leave and when so that you can manage your work accordingly.
Replicon is a cloud-based software solution provider that provides software solutions to simplify the cumbersome task of HR. The project time-tracking product suite of Replicon contains a feature called Time-Off, that helps to manage employee leaves while maintaining state and federal compliance.
Configure the approval process policies for any requested leave application based on the need of your business. This tool is pre-loaded with advanced leave management features and also provides seamless integration with numerous other software like Salesforce, Zendesk, Oracle, Sage, BambooHR, and much more.
Pros:
Advanced analytics and flexible reporting
Built-in configurable time intelligent platform
Team Calendar
Employee self-service portal
Alerts and notification
Cons:
Difficult to figure out administrative features
Not free plan
Pricing:
$12/month
Leaveboard
Rating
4.4/5
Best For
Small and Medium scale enterprises
Leaveboard is a leave management software that focuses on Small and medium businesses with an employee strength of 5 to 250. This cloud-based software helps to manage the most valuable resource of your company, which is your employees.
Leverage the benefits of this software and ensure that employees do not take leave at the same time. Also, avoid huge penalties and fines for non-compliance with federal and state laws related to the leave of an employee. Enjoy all the common features of leave management software in addition to some advanced features like a chatbot and calendar feeds.
Pros:
Availability of mobile app
Centralized leave report
Employee self-service portal
Google/Outlook calendar integration
Smart HR process automation
Cons:
Old and unattractive user interface
Mobile app lags sometimes
Pricing:
Free: 0
Pro: $1.35/employee/month
Enterprise: Request a demo
AbsenceSoft
Rating
4.5/5
Best For
FMLA, Disability and ADA type of absence
AbsenceSoft is an all-in-one leave and accommodation software that significantly reduces the cost of administration. It takes care of all your paperwork related to FMLA compliance and other state policies of leave.
Since the law can change from time to time, it updates its software with changing policies of state and federal so that you never fall prey to non-compliance. You can also configure the software with your internal policies to ensure timely compliance. Authorize your employees to ask for leave using this software and monitor the status in real-time. It helps to check the eligibility for the leave, taking state, federal, and company-specific policies into perspective.
Pros:
Leave eligibility calculator
Activity tracking
Built-in compliance expertise
Employee self-service portal
Instant access to FMLA and ADA files
Cons:
Price is not disclosed
The mobile app is not available
Pricing:
Contact the sales team for a pricing quote
Conclusion
Employees are the most important asset in your company that you need to take care of. Since you use your employee time to maintain the consistent growth of your business, it becomes important for accurate accounting of leaves.ââ
It becomes more essential because at the same time you need to take care of state and federal compliance like FMLA. To prevent your organization from huge penalties and fines for non-compliance with FMLA, you must choose the appropriate software from the above list.
FAQs
What is the best way to Track FMLA?
It can be tracked by recording the employee’s work schedule and subtracting from it the number of hours they took for FMLA leave. If the employee was scheduled to work 7 hours and only worked 3 hours, then 4 hours of FMLA leave can be counted.
What are the Best FMLA Tracking Software?
ââââââââââââââââThe following are the best  FMLA tracking software
FMLA Manager
LeaveSource
Zoho People
Goco
GreytHr
TimeOut by CWS Software
Timetsatic
Replicon
Leaveboard
AbsenceSoft
How to choose a leave management system?
Before choosing the best leave management system, do consider the following
Powerful Automation
Cloud-Based Application
ConfiguraleFields
All-in-one Dashboard
Seamless Integration
Easy to generate reports
What are the steps to Calculate the FMLA Rolling Year Method?
There are four steps to calculating FMLA rolling
Determine FMLA Time Needed
Determine FMLA Time Previously Taken
Determine FMLA Time Left in a 12-Month Period
Determine the Total FMLA Time Available for This Request
It is nearly impossible to communicate ideas and have important discussions face-to-face always, owing to oneâs busy schedule. Advanced communication technology can help this situation smartly. Webinar means conducting an online seminar, meetings, and conferences online, using the internet facility. Webinar software can be defined as video conferencing software that helps host or broadcast training, workshop, meeting, lectures, etc. on the web.
The best webinar software makes recording, sharing, and engaging your prospects. Plus, it should have super high-quality video and audio quality, allow multiple presenters, and even have email marketing capabilities to ensure everyone shows up for your webinar. Most webinar software also comes with features like built-in surveys, polls, live chat, automated webinar sequences, live streaming, and more. These automated webinar sequences are excellent for hosting evergreen content like online courses, podcast interviews, or employee onboarding videos.
Best Webinar Software Tools in 2023
This list of the 12 best webinar software tools will help you figure out which tool is best for your business marketing needs.
Zoom comes with a range of cloud video conferencing capabilities, including HD voice and video functionality, dual streams for dual screens, the ability to join as a view-only attendee, as well as by Zoom Rooms and telephone dial-in. It also has accessibility features, which allow employees with physical disabilities to schedule, attend, and participate in Zoom meetings and webinars.
The group collaboration feature of Zoom allows simultaneous screen sharing, group messaging, whiteboarding, annotation, and co-annotation, iOS mirroring on iPhone or iPad, and the ability to share documents, photos, and videos. Zoom includes unlimited VOIP with toll-free options in more than 60 countries available. You can also integrate any third-party teleconferencing service. Zoom lets you create a personal meeting ID and URL name to share with participants when you schedule your meetings. The security features enable you to give role-based control and include SSL encryption plus HTTPS access.
Zoom works across all platforms and will record the entire event, including questions asked by viewers. It also offers screen sharing and annotations and allows you to broadcast to Facebook Live or YouTube. It is also one of the only major webinar platforms that offer a free plan. If your webinar is under forty minutes and your attendees are under 100, you can use its basic features for free.
Pros and Cons of Zoom webinar software are listed below:
Pros:
Interactive features like screen sharing, hand-raising, virtual background options, and live chat.
Easy to use.
Marketing tools to nurture contacts.
Ability to back up meetings in the cloud.
Allows meetings with a large number of participants.
Cons:
The free version of Zoom has a relatively low limit of 40 minutes.
Zoom has faced security and privacy concerns in the past.
Pricing Plans of Zoom:
Free
100 participants (40-minute limit)
Pro
$14.99/month
Business
$19.99/month
Webinar
$79/month
Event
$99/month
A free personal meeting plan is available with some restrictions. Paid plans start at $14.99/month, with Business and Enterprise plans starting from $19.99/month available as well. Also, Zoom charges per host. If you go with the basic paid plan at $14.99 per month but use two hosts, youâll pay $14.99 x 2 or $29.98 per month.
Top 10 Best Video Conferencing Tools for Businesses
Webex
Launched in
2000
Rating
4.2/5
Mobile App
Yes
Starting Price
Free
Webex – webinar platform
Webex is more than a webinar platform, combining a wider range of features for holding online meetings, events, training sessions, interactive presentations and team collaboration. This sets it apart from the tools weâve looked at so far, although the pricing is very similar. So you get a lot of features for your money compared to GoToWebinar and a completely different set of features to EverWebinar.
It provides some impressive features, such as a host room along with HD video and audio services that can be accessed on multiple devices. It allows its users a high degree of customization so that the host environment can be tailor-made to suit business requirements. Through Webex webinars, you can hold meetings throughout your organization, offer online and offline training sessions, and provide remote support. The key USPs of Webex include mobility, user-friendliness, and compatibility with all devices and browsers.
Setting Up a Webinar via Cisco Webex Events
Pros and Cons of Webex webinar tool are listed below:
Pros:
Offers a free plan for up to 100 attendees.
Built-in Q&A sessions, surveys, and polls for audience engagement.
Translates live webinar to more than 100 languages.
Live polling.
Cons:
Must contact sales to get started.
Real-time translation costs extra.
Third party devices can be a problem.
Pricing Plans of Webex:
Basic
Free
Business
$25/month
Enterprise
Custom Plan
Webex webinars pricing plan includes Free Basic plan for up to 1oo participants. Its Business plan cost for $25 per month up to 2oo participants, and Enterprise is a custom plan for up to 1oo0 participants.
GoToWebinar is by the folks at GoToMeeting, the popular meeting and screen-sharing application/service. GoToWebinar software is designed to cater to your webinar and web conferencing needs. The tool comes featured with functionalities that facilitate retain customers and also generate leads. Reminder emails and notifications help to stay well-prepared and not miss important deadlines.
You can easily measure participantsâ level of engagement with this tool by using engagement metrics. Pre-recorded webinars are available with this webinar platform. The software also allows customization, so your webinar materials can be designed with your companyâs logo easily. You can share at ease videos and demos while holding web conferences or during broadcasting events. It is compatible with mobile.
Some of the biggest benefits of GoToWebinar include a handy video-sharing feature, breakout rooms to split up your audience, and a few mobile apps that can be used for webinar management. As such, it offers some of the best webinar tools on the market. It also features advanced lead management and reporting tools which allow you to integrate with your existing CRM. By doing so, you can handle lead generation and event creation all in one place.
Pros and Cons of GoToWebinar software are listed below:
Pros:
Audience engagement by conducting online seminars, polls and surveys.
Options available for custom branding and registration pages
Lead management and reporting tools.
Allows for large numbers of participants.
Cons:
Software feels a bit outdated.
Relatively expensive compared to other web conferencing and online seminar platforms.
Technical issues were reported by some users.
Pricing Plans of GoToWebinar:
Free
7 days
Starter
$89/month
Pro
$199/month
Plus
$429/month
After a free 7 days trial, prices start at $89/month billed annually. GoToWebinar also offers a Pro Plan for $199/month and an Enterprise plan at $429/month.
EverWebinar is a powerful webinar automation tool that aims to help you build email marketing lists. With EverWebinar, you can schedule and automate your webinar footage to play at set intervals and the software aims to recreate the live experience for users. The goal is to increase engagement and attendance by telling users the next webinar is about to begin, even if they choose to replay it a dozen times per day.
Like evergreen content, evergreen webinars are existing webinars that are re-broadcasted over time. The idea is that some webinars contain topics and content that stays relevant and can be replayed to new attendees (and new potential customers). With EverWebinar, you have three options:
Show the webinar live.
Show a hybrid â a pre-recorded video with live chat enabled.
Show a fully automated video â no work or interaction from you required.
EverWebinar is the best webinar platform for you if you want to automate screenings of your pre recorded webinars and turn them into a highly effective lead generation strategy. This is a truly unique platform.
Pros and Cons of EverWebinar webinar automation tool are listed below:
Pros:
EverWebinar has a user-friendly interface that makes it easy for users to schedule and host webinars.
EverWebinar allows users to create automated webinars, which means that the webinar can be run without the need for the host to be present.
It allows users to customize the look and feel of their webinars, including the ability to add logos, branding, and custom graphics.
It can be integrated with other tools, such as email marketing software and CRM systems, which can help users to manage and track their webinars more effectively.
Cons:
EverWebinar is a paid webinar software.
EverWebinar does not offer some of the advanced features that are available in other webinar software, such as the ability to conduct polls or surveys during the webinar.
As with any webinar software, there is a risk of technical issues occurring during the webinar, such as connectivity problems or audio/video issues.
Pricing Plans of EverWebinar:
Free
Not Available
Installment Plan
$199×3 yearly
Annual Plan
$499/yearly
Biennial Plan
$799/2 years
There are a few options in EverWebinar pricing plans. You can pay in 3 installments of $199 or pay $499 annually but most importantly, you can try it out and get a feel for it first with a 14 day trial. There is also a Biennial Plan (799$/ 2 years).
EverWebinar pricing
MyOwnConference
Launched in
2014
Rating
4.3/5
Mobile App
No
Starting Price
Free
MyOwnConference – web-based webinar software
MyOwnConference is a robust, web-based webinar software. It provides easy access to the webinar room from any popular browser without the installation of additional software. It offers a wide range of features, including Q&A, chat, screen sharing, recording, quizzes, whiteboard, and much more. This makes MyOwnConference useful for different types of events: webinars, video conferencing, business meetings, training sessions, remote work, e.t.c.
Pros and Cons of MyOwnConference web based webinar software are listed below:
Pros:
MyOwnConference allows users to host online meetings and webinars with up to 1000 participants.
MyOwnConference offers a range of features, including screen sharing, audio and video conferencing, and chat, which can be useful for various types of online meetings and webinars.
Records webinars in HD.
The interface supports sixteen different languages. This enables you to engage with a multilingual audience.
Cons:
UI isnât that user-friendly.
The platform only supports a maximum of 10 different speakers. This may cause problems if you have a lot of expert presenters lined up.
Pricing Plans of MyOwnConference:
Free
20 attendees for lifetime
One Time Plan
$12/day
Monthly Plan
$36/month for 60 attendees
Annual Plan
$348
MyOwnConference offers a free plan for 20 attendees for lifelong use. As for paid plans, it provides 3 types of tariffs: one-time, annual, and monthly. A one-time plan starts at $12/day and includes all available features. The monthly price starts at $36/month for 60 attendees. The annual plan will cost you $348 with 20% discounts.
ClickMeeting is a webinar management tool for businesses who want to increase their digital reach by hosting branded webinars. All features are intuitive and straightforward to use and come in handy while dealing with international speakers and audiences. It is easy to personalize the webinar room and every associated element with just a few clicks while managing all sorts of webinars such as paid webinars, automated webinars, etc.
Webinar hosting is free from the hassle of device and operating system incompatibility. Types of content that can be hosted include Facebook and YouTube Live, Presentations, Whiteboard, Polls, Surveys, and more. With analytical capabilities, users can derive useful predictions and trends and strengthen their relationships with webinar attendees with regular engagement. With a dedicated webinar tool, it is easier to move prospects through the sales funnel, attract a larger and targeted user base, deliver knowledge-oriented sessions, and measure the progress.
How to Create and Deliver an Exciting and Impactful Webinar on ClickMeeting
Pros and Cons of ClickMeeting webinar management tool are listed below:
Pros:
You can stream webinar live on YouTube or Facebook.
A user-friendly interface makes it easier to use and manage.
ClickMeeting offers a range of features, including screen sharing, audio and video conferencing, and chat, which can be useful for various types of online meetings and webinars.
Engage your audience with live chat and Q&A sessions
Unlimited webinar landing pages.
Cons:
Canât schedule recurring meetings.
It does not have a phone support hotline.
The storage capacity is limited to 10-hour maximum.
Pricing Plans of ClickMeeting:
Free
30 Days Trial
Live
$25/month
Automated
$40/month
The price is reasonable, but the number of attendees allowed is a little low. The rates start at $25 per month (billed annually) for 25 attendees, $40 (billed annually) per month for up to 50 viewers. There is also an option for custom-pricing thatâs best suited for enterprise customers.
WebinarJam is developed by the same team as EverWebinar but the focus is on screening live webinars this time. WebinarJam is more like a traditional online seminar platforms, designed for live events so thereâs no automation or scheduling with this tool. However, it syncs perfectly with EverWebinar to provide a platform combination that caters to all of your webinar needs â more capable and cheaper than most of the competition.
It has all the table stakes features like HD video, multiple presenters, slick customer-facing interface and an easy presenter dashboard. It also has features like- live broadcast to YouTube, live chat in webinar, ability to moderate and highlight comments, private messages between moderators, popups for selling your product during your webinar, the ability to poll your audience, or share a video or whiteboard annotation mid-webinar and a super robust analytics dashboard.
Pros and Cons of WebinarJam webinar platform are listed below:
Pros:
Enterprise plan allows for up to six presenters and 5,000 live attendees
One-click webinar registration.
User-friendly and quick to set up.
Support multiple languages.
Interactive and engaging features
Cons:
.Customer support isnât always friendly.
Canât stream directly from your website.
Pricing Plans of WebinarJam:
Starter
$39/month
Basic
$79/month
Professional
$229/month
Enterprise
$379/month
Webinarjam pricing plans starts at $39/month (when paid annually). There are also other options like Basic ($79/month), Professional ($229/month) and Enterprise ($379/month).
Webinarjam Pricing
Livestorm
Launched in
2016
Rating
4.4/5
Mobile App
No
Starting Price
Free
Livestorm
Livestorm is a webinar software that facilitates hosting eye-catching presentation and demonstration of products/services. With this tool you can improve your customer training process, by creating live sessions to answer queries and give tips.
This webinar software helps creating and sharing online live courses for your targeted masses. You can craft attractive landing pages without a landing page builder software, and emails without any need to opt for email automation software. Livestorm facilitates hosting webinars quickly,without any requirement to download anything. It can easily be accessed from any device, including PCs, laptops, tablets, and mobile phones. Their webinar software also works on any browser without any restrictions for attendees.
An area where it stands out is the email logistics where you can send promotional emails, automate those emails, check email status, and add a touch of personalization. This webinar tool also takes your data security very seriously and is 100% GDPR-compliant. Livestorm is also focused on customer engagement with activities like polling, Q&A sessions, and the use of up-votes.
Pros and Cons of Livestorm webinar software tool are listed below:
Pros:
Run live, on-demand, or fully automated webinars.
Livestorm is easy to use and set up.
Intuitive landing pages.
Engage attendees with features like polling, Q&A sessions, and upvoting.
Perfect tool when handling interviews and testing candidates.
Cons:
As browser software, video quality can be affected by the hostâs internet connection.
It does not have a slideshows upload feature in the webinar.
Webinar duration must be 20 minutes or less for its free plan.
Pricing Plans of Livestorm:
Free
Up to 30 active contacts/month
Pro
$88/month
Business
Custom Plan
Enterprise
Custom Plan
Livestorm offers four pricing plans Free, Pro, Business and Enterprise. Free plan allow Up to 30 active contacts/month, Pro plan cost $88/month, billed annually, Business and Enterprise are custom plans with unlimited active contacts and other attractive features. Â Get a personalized quote as per your requirements.
Demio is one of the best webinar software platforms available out there. Itâs super easy to record your webinar automatically in the cloud. When it comes to visual aesthetics, it delivers real-time, HD streaming, and great looking platform design. The software has powerful tracking options. Retargeting, tracking, or conversion pixels may be freely added on the registration page, thank you page, or in the webinar room.
Also, demio offers automation rules, such as sending the webinar recording to those who joined only after the 30-minute mark. With these rules, it is easy to segment the audience in real-time based on the actions that people take. Finally, demio is a very simple tool. It usually takes just several minutes to schedule the first event and even less time to setup the recurring webinars.
Pros and Cons of Demio webinar software platform are listed below:
Pros:
Webinar pages are highly customizable.
Includes engagement features like live chat, document handouts, and CTA pop-ups
You donât have to download any additional software to run webinars.
14-day free trial available.
Cons:
There is no general link available instead, thereâs a separate link for each attendee.
Webinar replays donât display annotations, chats, and polls.
You only got to share the entire screen. Thats so painful in a webinar.
Pricing Plans of Demio:
Free
14 Days Trial
Starter
$34/month
Growth
$69/month
Premium
$250/month
Demio provides a 14-day free trial, which allows you to test out all its features. The Starter plan starts at $34 per month for a 50-person webinar room, Growth plan of $69 for a 150-person room, and Premium Plan of $250 per month for a 500-3000 person room. These monthly rates are valid on annual subscriptions.
GetResponse is all-in-the-box solution incorporates not only a webinar platform, but also different marketing tools, including autoresponders, custom emails, list segmentation feature etc. With this, it is possible to have the email database and webinar tool under the same roof. As a result, the account holder may schedule webinar campaigns for the subscribers, send the reminders to them; share the event on social media.
Like the others on this list, it includes features like polling, desktop sharing, integrated whiteboard, and access to detailed reports. It is also possible to use the registration feature to collect new emails and to send automatic thank-you messages to the registrants.
Pros and Cons of GetResponse webinar platform are listed below:
Pros:
Lots of templates to choose from, making building almost anything on the platform possible
Nothing is left to the imagination â you can view your marketing automation workflows and funnels in a visual manner.
Retarget visitors to your webinar page.
Comparatively good at split test.
Third-party tool integration.
Cons:
No free plan for webinars.
Complex email automation structure.
Complete automation is not available at the basic plan.
Pricing Plans of GetResponse:
Basic
$15/month
Plus
$49/month
Professional
$99/month
Max
Custom Plan
GetResponse Basic plans starts from $15 per month. Plus plan cost for $49 per month, Professional plan cost for $99 per month and Max is a custom plan.
DaCast may be a great choice for companies and individuals who are just trying their hand in webinar conducting. While the majority of webinar platforms are subscription based, this pricing format may not be ideal for those who only hold live events from time to time.
Dacast is the live streaming platform with a unique approach to pricing. The customers may pay on an event by event basis. Prepaid bandwidth may be used when the client needs it during the following 12 months. However, there are also subscription-based plans for those who hold webinars regularly. With Dacast, it is possible to stream from your website over social networks including Facebook, or any other way.
While it lacks a few of the more advanced features of other webinar platforms, it offers a good variety of functionality across all plans, including: Quality Streaming, No Viewer Limits, Unlimited Channels, Watermarking, Play on Facebook, Playlist, Third-Party Integration, Multi-Bitrate, Secure Delivery, Analytics, Mobile Device Support, and Video Paywall.
Pros and Cons of Dacast webinar management tool are listed below:
Pros:
Monetization features like price groups, promo codes, and subscriptions available.
Customize your paywall.
Free trial for 14 days available.
Interactive video on demand.
Private streaming.
Cons:
Plans have a bandwidth limit. If you go over, you have to pay $0.25 per GB.
Not many customization options.
Pricing Plans of Dacast:
Starter
$39/month
Event
$63/month
Scale
$188/month
Custom
Available
Free trial for 14 days available. Starter plan is available for small audiences for $39/month billed annually, Event plan (One time or occasional events) for $63/month billed annually, Scale plan is available for Business & organizational video for $188/month billed annually. There is one quote-based custom plan as well that allows you to cherry-pick the features you require.
DaCast pricing
Conclusion
Due to the popularity of webinars, thereâs no shortage of platforms to choose from. There are some great webinar platforms on this list and a few outside bets that cater to more specialist needs. The above is by no means an exhaustive list, but it does highlight some of the biggest platforms with the best features, pros and cons and pricing details . The right webinar platform for you, depends on your specific needs, of course. However, I can fully recommend taking a closer look at the options weâve covered today by trying out a few free trials. Do you know of some other webinar tool? Feel free to drop it in the comments section below.
FAQs
What is Webinar Software? Â
Webinar software can be defined as video conferencing software that helps to host or broadcast training, workshop, meeting, lectures, and other virtual events on the web.
Which are the best webinar software platforms?
Best webinar software platforms are:
Zoom
GoToWebinar
EverWebinar
MyOwnConference
ClickMeeting
WebinarJam
Livestorm
Demio
GetResponse
Webex
DaCast
What is the main purpose of webinar?
The main objective of conducting a webinar is to instruct, demonstrate, or educate your targeted audience.
Are webinars live or recorded?
It can be both, either live or recorded.
Is Zoom, a good webinar software?
Zoom Video Webinar is the best virtual platform for hosting meetings, webinars, conferences, etc.
Are webinars still effective?
Yes, webinars are still effective, and they should be a part of your marketing strategy.
You’re living under a rock if you donât know what software is. We use it every day, day in and day out. Even if you donât work on software, you know it. A game is a software made for leisure purposes, there is specific work software. The apps on your smartphone are also software. The point to be clear is basically we are drowned in software. Welcome to the 21st century.
There is no lie in the statement that software has invaded the world. It has penetrated the deepest of our lives. As tech becomes more and more accessible, there is a sure chance it will grow manifolds. It has also penetrated the walls of industries, every company now is a software industry first and a product/service company second. SaaS, software as a service is the new trend. It has transcended boundaries and has leapt to the insurance world. This article talks about SaaS and its application in the insurance industry.
Even if you are naive, you will surely know something about this synonym. SaaS or software as a service is a business model that has been intriguing every business mind out there. It is a model in which software is used as a service and a whole business organisation is built around the walls of these services.
The reason for such popularity of software as a service model is simple to think of. They are easy to operate. Software is the best thing that has happened to humans after hardware tech. They are easy to use, have more efficiency, and are more effective for any scale of organisation. For example, Canva is a popular graphic design platform founded by Melanie Perkins, one of the world’s fastest-growing saas companies. It is valued at $40 billion.
Most people are insured but why is the sector even needed? The insurance sector works on a very easy model of work. You love someone/something and you want to make them safe. So, businessmen came up with a cash-making idea. The model of insurance was made.
Insurance companies will assure you of the monetary safety of the things/person you love and in return, they charge a little fee every month. That monthly charge is known to us as an insurance premium. And yes, you can even include yourself in the category of insurance and not just the precious things. The whole business is made on the basis of fear, or we can call it love. Many celebrities also ensure their body parts.
Insurance companies work for a lot of people, thus, they take insurance premiums from a lot of people. Now the hook is that there are fewer chances of âdisaster or ruinâ happening every day so they just save and invest the premium money. Or the insurance companies can use some of that money to pay claims for some disaster that may have happened to some insured.
Insured things/people do not get ruined/die daily, so insurance companies save the premium and these earnings are invested. Making the whole business profitable.
Now that we have discussed software and the insurance industry, it is safe to walk on the path of the intersection. Software is known to manage digital data and make sense of data of any magnitude. Insurance companies are companies that operate with a lot of people (Insurance clients). The intersection does make a lot of sense.
Software as a service has penetrated all the domains that humans have known, we mean, mostly though. In the industry of insurance, it has even more demand. It has made things simpler, easier and faster. That makes the work of the company, the firm and the client.
This hassle-free functioning was not possible before this new entrant in the domain. The insurance industry now saves a lot of time and money that can be used somewhere else. Which clearly is a benefit in daily operations as well as in the long term.
SaaS uses a licence and a delivery strategy that provides all the listed benefits of the insurance to the clients without even contacting the brick-and-mortar office. They kill the mediatory and increase the overall efficiency without even taking the support of a third-party source. This is cool and most people would love to pay for this software which actually gets the work done. SaaS provides the most up-to-date information to you and works on the new normal of the Internet.
Talking about the cash of the business, most software doesnât take a cut for themselves while they cater to a company. By most, we meant the on-premises and hosted systems. The fact that this software in the insurance industry has to deal with a lot of data, does not really bother their efficiency.
Is there a Need for SaaS in Insurance Sector?
There are a lot of activities that an insurance company has to do. They have to constantly improve performance, speed up the writing and acquire new and new businesses (Investment) as soon as possible. With all these hassles, the insurers also have to increase efficiency and cut expenses, and the more the better.
With all this hard work, they still have to manage the clients’ risks well. They have to give strong competition and keep the existing customer happy while maintaining a good amount of new client base. All this can be easily overwhelming. This is the point in the picture when appropriate software comes into play.
If chosen suitable and relevant software services for an insurance firm, they can do wonders. Otherwise, it is not to mention that any insurance company is fragile and can come down like a house of cards. A suitable software as a service results in a fast and developed approach and better work management. Let us see how SaaS is shaking things up in the insurance world. Before we prepare a firm to jump into the software train let us read the benefits.
Benefits of SaaS in the Insurance sector
As discussed above, the insurance sector has a lot of work to do and a lot of data to manage. Incorporating suitable software can help address those mentioned challenges. This will enable the company to focus on its core business model and be more profitable. This is the basic thing that technology does. It simplifies things at any scale.
Catering to customer demands, lowering costs and providing security at a much better level are some of the benefits. Insurance companies can even entail cloud computing to use already-made configurations. Let us discuss the benefits in a little clear way.
Forward-thinking
Tell someone that you donât want to use the software in your business, and watch them laugh. Forward-thinking is the phrase that properly explains the new innovations and the efficiency that they provide.
If an insurance company uses the best software in line, and they have everything automated, it is obvious that it will attract more customers. This is a great method to stay competitive. As this is a really good competitive advantage.
There are plenty of SaaS platforms like the Invoice cloud that companies can choose from and let them do the magic. Efficient software helps the IT department of an insurance company to manage more data with even more efficiency. Changes can be made easier and more rapidly than ever with no additional workloads.
This makes the business a little more flexible and we all know flexible businesses survive the most. There is also personalised software that crosses paths with users. You can customise, and enable-disable workings as per your specific business needs and requirements.
Greater customer retention
Customers or clients are good for any business out there. If you can increase the comfort for them, it will bounce back and they will be more loyal to the business. The insurance business is a big hard business and there are many rivals in the market.
In a market where everyone is trying to create differentiating factors, a great customer experience can go a long way in increasing retention. The software can make everything easy today, they can manage data, manage payments and improve the overall customer experience.
SaaS is easily expandable and is updated from time to time. The software can make things possible like automatic renewals, and automatic payments of premiums from bank accounts and there are a lot more ways. This is an investment in the comfort of clients and will pay in future retention rates.
Customisability and Scalability
Most of the Software that is provided as services is tailor-made to the needs and wants of organisations. They are super customisable and highly scalable in this sense. As the industry of insurance demands more and more rapid growth and scale. It becomes imperative to improve working management. If they are not calling fast and maintaining efficiency, they will not be able to hold customer demands and eventually lose customers. Thus, the software does the work for them, most software is extremely flexible and highly customisable that can take the shape of any organisation.
Data Guard
Data is the most important and precious asset in this digital world. If a company does not know how to keep its data safe then it is bound to not survive. In the insurance sector, they deal with millions of clients who are unique and have their own set of information. If the insurance company is unable to keep the data safe and secure then they will soon vanish from the competition.
SaaS systems are built with keeping in mind the security and guarding data that they will hold and manage in future. They have the capability to handle large sets of data with the same constant and clear security. They make sure that the insurance firm is never vulnerable in terms of data. These platforms are built with the thought of managing the data of each and every client while keeping a guard as they work and make sense of data for the company.
Insurance firms save the two most needed assets in the world today. With good, efficient software they save time as well as money. The Information technology department saves time by focusing on more important things. The finance department saves money to invest more and earn more returns in present as well as the future. Customers are happy too. For example, a firm can include a chatbot for prospectus clients that can improve the experience.
Albeit the fact that insurance software is effective and efficient, it is hard to prepare a company to incorporate software into the system. They have to look after many things before jumping into the storm. Let us see a few checkpoints before adding SaaS to an insurance corporation. For example, they have to plan everything in advance which can help decrease the hindrances in the process. Most software incorporates skill sets to handle all the data of the business architecture but they still have to be made personalised.
Insurance companies also have to look at integrations that they can provide. Once the software is at work, they have to check the value added to the company. If something is not bearing fruit, it is important to cut that part off. Only allow integrations that serve the users in a better way than before.
We discussed that software is the new âworkersâ. Needless to mention that these workers are a million times more efficient than their human counterparts. That is the reason why software is transcending barriers and now is used in almost every domain. They are now even in the risky business of insurance.
Insurance companies can soar high with the help of these little thingies. They can manage data efficiently. They can improve the client experience which will help in more retention rates. They can save time and money with the help of suitable software.
All of these benefits while still managing to be more secure and alert with data security. This is almost heaven for the insurance world. Never before this was possible and it is delightful to see how companies can perform with these technological aids.
FAQs
What is SaaS insurance?
SaaS insurance is a delivery strategy that provides all the listed benefits to the clients without contacting the brick-and-mortar office. They kill the mediatory and increase the overall efficiency without even taking the support of a third-party source.
What are examples of SaaS?
Adobe, Google Workspace, Salesforce, ServiceNow, and Atlassian are examples of SaaS providers.
Who is the largest SaaS provider?
Adobe Inc, which has a Market Cap of $198.9 billion, is the largest SaaS provider.
What is SaaS in business?
SaaS is a software-as-a-service model where an application is delivered over the internet and can be accessed from any device with an internet connection.
Why do companies use SaaS?
SaaS eliminates the cost of purchasing and installing software and maintenance. Also, SaaS applications are easy to install and maintain than hardware installations.
What are the most important aspects of SaaS?
It is easy to use, has enhanced security, saves costs and is scalable.
Software as a Service or SaaS is a cloud-based software authorizing model, that licenses software to users through the internet. The services are centrally hosted and require no installation or maintenance from the end user. It can be easily accessed through a web browser with an internet connection.
SaaS comes with the advantage of an on-demand subscription basis, which eliminates the risks of long-term commitment for users. They come at absolutely lower costs with no requirement for any operating expenses. SaaS is one of the fastest-growing services in the market. Their growth rate is rising by 18% every year.
Micro SaaS shows promising growth in the Software as a Service market. They are started and operated as a small business as their name describes. Investments are required in a lesser number compared to other SaaS operations. Micro SaaS is considered to be focusing on a narrow market that is Niche Market with a small team and limited customers.
With their recurring profits, fewer capital needs, low risk, dedicated customers and minimal operating expenses, Micro SaaS has started attracting many entrepreneurs towards them in recent years.
Top 25 Profitable Micro SaaS Ideas
The top 25 Micro Most profitable SaaS Ideas for your startup that definitely help you make money. The micro saas ideas to make money in 2022 are discussed below
Email Marketing
As digital marketing is growing at a rapid pace, email marketing has become one of the most profitable micro SaaS ideas. It is an essential service that helps an organisation to maintain regular follow-ups for their emails.
E-mail marketing Revenue forecast
Even the clients and customers can be kept in close contact through consistent email campaigning and marketing system. It can also save time, by segregating important mail from spam through colours or folders. It is necessary for an organisation that deals with too many emails.
Resume Builder
It is a significant tool that is necessary for youngsters and adults, whoâre seeking jobs. Teaching them about creating an interesting resume and providing them with examples or templates could prove to be a promising startup. Demand for Resume Builders remains consistent over time.
Accounting Services
The always âin-demandâ services like accounting and basic tax calculations can be integrated into simple software. It helps the users manage their businesses and know the basic tax details they are supposed to pay.
Video/Photo Editing Services
The growing social media and e-commerce trend has only increased the need for photo or video editing tools. Developing an editing tool with good features according to the social media and e-marketerâs requirements can be a good choice.
Human Resource Management (HRM)
This is software that is used to track, manage and plan the requirements of the workforce deployed in an organisation.
Global Human Resource Management Market
It is expected that about 90% of workforce management by 2023, would be handled by SaaS. There is a huge need for these types of management software.
Content Management
There has been an enormous growth in the number of bloggers and social media users in recent times. Therefore, a need for content management software becomes essential. A SaaS tool to create and manage content with advanced facilities to auto-post and manage them will have more demand.
Learning Management System (LRM)
This has a great scope in the present online world. Educating students and elders on basic, professional and personal life through online lectures and study materials, will have a great demand in future. It is high time to start a SaaS platform for educational services.
Survey Compilation
Customer surveys and feedbacks are the most essential elements for the growth of a business. But, when plenty of them pile up, it might be difficult to keep track of everything. A SaaS tool can solve this by providing features, that can pick up important feedback, and merge repeated ones and others. It can save time and help to provide efficient solutions to the matter.
Team Management
Managing teams in projects and discussions when working remotely could be challenging. Particularly, when the meeting includes PPTs and much information, that is to be noted, it becomes difficult for a follow-up. A SaaS software to handle this can be of great advantage to the user and as an income generator to the service provider.
Customer Resources Management (CRM)
Freelancers and companies need to do multiple activities or work for different clients at the same time. Managing all these works on their own can be a time-consuming process. Hence, this type of management can be done by Micro SaaS tools, effectively and reliably, for freelancers.
Invoicing
Software that can generate bills and invoices automatically after every sale stands to be useful. Bills should be easily exported to PDF or any other Tax calculation software as per needs. It should be able to generate periodic bills with good presentation. Auto billing and Invoicing software can increase the productivity of an organisation.
Healthcare Services
Tracking clientsâ healthcare schedules, fixing and reminding them of their appointments, providing remote health support through professionals, online consultations with doctors, etc., can be done through the healthcare SaaS service. The demand for such services is going to be higher in the future.
Fitness manager
Developing a fitness/wellness program during these pandemic times, when most of us are working from home, is one of the best ideas. You can teach people simple exercises or yoga that are needed for their day-to-day wellness. If youâre a fitness professional, then you can do it as a proper online program through a SaaS tool.
Journaling
The pace of the growing world has made people isolated. Accompanying those people by letting them share their thoughts and making them reflect on their lives could be useful. Just design software with a good user interface and writing formats and this might be your next best Micro SaaS startup. Journaling is indeed good for mental health.
Web Analytics
Web Analytics Software helps you track your websiteâs traffic and analyze your performance over time. They provide solutions to improve the performance of websites, thus saving time and increasing the income for an organisation.
Pharmaceutical Service
This could be an essential service required by older people. They may lose track of their medicineâs availability and suffer at the last minute. A SaaS platform to address this issue and deliver the medicines to their doorstep on time can make a good startup.
Software Solutions
In a world that is revolving around more technical devices than humans, thereâs no drought for doubts regarding software and its functions. Addressing these doubts by providing solutions in an easy and simple way, either through videos or blogs, can be a good option for a Micro SaaS business.
Form Generator
The usage of online forms, like Google forms, has become an essential tool in recent times. So, developing a SaaS tool for creating forms, will have a good market demand. Presenting it in such a way that, even people with no coding knowledge can create their own forms, will certainly possess a higher advantage for this service.
Cookery
Cookery has gained a huge reception among people around the world. The lockdown, which arrested people in their homes, made them look for new ways to enjoy their meals. Hence, online cooking demos and sharing of recipes by chefs and professionals could be a good idea for starting a business.
KPI Tracking
Key Performance Indicators (KPI) a tool used to measure the companyâs performance and displays the result as charts and tables for easy understanding. It helps the organisation to monitor sales and other performance-related activities. The demand for such tools is always higher.
Tea/Coffee Round
It may sound weird, but this type of service proves to be of great importance to employees in an organisation. There is a need for an app that keeps track of rounds of who should make tea for the day. A perfectly crafted Micro SaaS tool could do that.
Personal Goal Tracker
This should track anything from personal goals, maintaining diet, achievements, milestones, etc., This can be made into a graph for easy viewing and analyzing oneâs performance. The personal tracker can have a good reach among audiences.
Time Manager
Organizing and planning time, to make optimum utilization, might demand most of our energy. If a small software could assist us with that, then itâll be of great support. Developing a time management tool, that could help us keep track of our time and remind us of what and when things should be done, can have a good deal of demand in future.
Habit Tracker
With people getting more conscious of their habits, a habit tracker can be a great tool and a profitable Micro SaaS idea. It is a simple tool that helps one to look into and manage their own habits. One can maintain a record of their habits in this software to analyze and self-assess themselves whenever one wants. This modest tool helps one to progress towards their goals. This SaaS idea can be of great value to the users.
25. Grocery/Essentials
People are getting more attracted to online shopping, and groceries are getting added to that list. Developing a SaaS-based model for grocery service would make it more efficient and successful in future.
Micro SaaS â Features and Advantages
Development of Micro SaaS can be easier and simpler. You donât require much coding knowledge or technical skills to start one.
You can develop a one-to-one interaction with customers, which helps to build a dedicated customer base.
Even though, Micro SaaS mostly concentrates on Niche Markets, its geographical boundaries are limitless. It can have customers from any part of the world.
Recurring income is undoubtedly the best revenue model in the world today. Thereâre plenty of opportunities in Micro SaaS, to create a good recurring revenue model.
Though youâve stable customers, their numbers will be limited due to a narrow focus on a particular niche.
Since the capital and investments are limited, you may have to depend on other hosting platforms like Shopify, to start your Micro SaaS. This makes you stick to their rules and regulations and you may be less independent.
Operating with a small team means, fewer ideas for improvements and innovations and more responsibilities on few persons. Failing to notice market changes and adapting to them quickly, could be risky for business.
Micro SaaS â Limitations
Though thereâre a few disadvantages, they could be eradicated easily by improper planning and if not having proper market awareness. Any good idea with a knowledgeable team can bring out the most successful Micro SaaS business but without planning it could fail.
Conclusion
Ideas are boundless and every new day blooms with some new ideas, innovations and entrepreneurs, and Micro SaaS is the best way to create and give shape to such ideas. The best 25 Micro SaaS Startup ideas that are mentioned above is one that could start now, as it is the right time to do so. I hope, one of these ideas either benefits you or strikes you with some new concepts that could be further enhanced to make profitable saas companies.
FAQ
What is a Micro SaaS?
Micro SaaS is a business targeting a niche market, run by a small team, with small costs and has a small but dedicated user base and no outside funding.
How can you make SaaS profitable?
Develop a solution for a problem, Write up a lean plan, Explore pricing models and Financing and funding and Build your product.
What is a SaaS example?
Some of the SaaS examples are BigCommerce, Google Apps, Salesforce, Dropbox, MailChimp, ZenDesk, DocuSign, Slack, and HubSpot.
How do I find a good micro saas idea?
We have packed this article with the best micro saas ideas but you can brainstorm by analysing the market for more such ideas.
Are micro SaaS startups really profitable?
Yes, they are profitable and usually revenue ranges between $1,000 – $10,000 per month.
How do I build a micro SaaS product?
You may look up to a team of developers and designers or you can use tools like no-code tools to build your micro saas.
When it comes to reaching out to new and potential customers, email marketing comes in very handy. However, the whole process of email marketing is time-consuming and endless. We’ll examine Hunter.io, a useful email-hunting tool to simplify your work. This tool allows you to search any domain for email addresses.
So far, this tool has helped an uncountable number of marketers to find contacts related to various domains. In fact, for companies that channel customers through emails, Hunter.io is of great help. Today, the email hunter app is available as a Chrome extension and Google Sheets add-on.
This email marketing tool is for bulk tasks and to verify emails. Recently, it has integrated campaigns that allow you to perform direct outreach rather than uploading contacts to another CRM. In terms of usability, the app is practical and convenient. Hence, more businesses are incorporating it into their arsenal. In this way, they are speeding up the whole process of contact-hunting.
How Hunter.io works
Hunter.io tours through the internet to search for your target emails. Not to worry, it is a legal tool, although you have to abide by the rules and regulations. Follow these steps to get started on Hunter.io.
Open the Hunter website and sign up using your Google account.
Complete the initiation process by entering your name and choosing a password.
To do your first search, enter your target website address on the search bar and click on the âFind email addresses’ button.
You will be required to provide your phone number to get a verification code.
Hunter.io has a very easy-to-use interface that is quite appealing to the eyes. In this way, you can swiftly navigate through the email management tool. Other than that, some features make the app more comprehensive. More than features, these are essential tricks that will help you expand your business.
1. Easy searching
Hunter domain search
With Hunterâs domain search, you can search for any business and export the results to your spreadsheet. For instance, you want to find the VP of any company. In that case, just typing the domain name, you will get the personâs details like name, position, contact number, social media links, etc.
2. Find every email
Hunter email finder
Similar to searching, this option of finding emails allows you to look up the email addresses of businesses and also of individuals. All you need to do is enter the website addresses with which they are associated.
3. Accurate email verification
Hunter email verifier
Hunter.io is also an email verifier tool that allows you to verify a particular email address to avoid email bouncing. It helps you to make sure that the email address is a real one. All you need to do is enter the email and let the tool do its magic.
4. Wide outreach
Hunter email campaign
To gather more leads for your business outreach, Hunter.io lets you connect your Gmail account with it. Further, you can enhance your campaigns by creating email templates. Importantly, you can deal with large amounts of data and verify lists of domains or addresses easily and in no time.
Hunter.io is not a completely free app. Yes, you get a maximum of 25 free searches. However, to go further, you will need a paid plan.
Conclusion
If you are still thinking about whether to choose Hunter.io or not, then stop. Just take the free trial and decide for yourself. Hunter.io has been a suitable tool for many sales teams, companies, and freelancers. The bottom line is that this tool makes your searches simpler and quicker. Consequently, you are bound to trust Hunter.io.
FAQs
1. Who can use Hunter.io?
Hunter.io is highly beneficial for businesses and individuals to improve their outreach. The tool is also helpful for sales and marketing teams to hunt down emails.
2. Is Hunter.io legal?
Yes, absolutely. Hunter.io is a perfectly legal tool that scrapes the internet to find your target emails. However, you are responsible for how you use the search results.
3. What can I search using Hunter.io?
Using Hunter, you can search for individual and business email addresses by only providing the domain name.
4. Which is the best email finder app?
There are plenty of email finder apps. If you are looking for the best, then go for Hunter.io. With more than unique features and an easy-to-use interface, this tool will surely bring business growth.
Companies have a set tech stack that includes various kinds of software for employees. These include much software opted for by departments across the organization. The IT and finance departments have to manage all this software to ensure their functioning.
However, often similar apps are used by different departments, leading to similar apps and added costs. Also, at times there is software that is no longer in use, but the company continues to pay the subscription. In a nutshell, companies spend way more than they should on software without a proper management system in place.
To help companies with this software, there are dedicated software that helps with SaaS management. They give an overview of all the software employed and their usage to ensure effortless management.
SaaS management tools are dedicated SaaS products that help companies to manage their software. Big companies sign up for many SaaS tools to facilitate day-to-day operations. Deploying a separate tool to manage these ensures easier SaaS management. The IT and finance departments can get an overview of the software in use and can remove any redundant tools. What else can a SaaS management tool do?
Benefits of SaaS Management Tools
Amongst a bunch of SaaS tools, why opt for another tool? Wouldn’t that just add to the cost and list of SaaS tools?
Well, SaaS management tools are different from regular SaaS tools, dedicated to assisting in business operations. This one tool can keep you on top of all the software.
Reduce Risk– SaaS management tools reduce the risk of software duplication. Moreover, the company and access details are safe and restricted. This reduces the threat to the company’s details and employees’ data.
High ROI– With no software duplication and deep insights into software usage, the company can boost its ROI. They invest solely in the software that brings value to the firm and unsubscribe from redundant software. This helps in cost-cutting and maximizing ROI.
Enhanced Management– SaaS management toolâs main aim is to assist in managing those SaaS tech stacks which add up the burden on the IT and finance departments. The departments can easily track the usage and their associated costs.
Cost Optimization– SaaS management tools help in cost-cutting by removing software that is not in use. Moreover, with usage insights, the departments can figure out a better alternative or a package to subscribe to these SaaS tools.
Application Discovery– Another aspect of cost saving means finding a better alternative to the tool itself. What if the company finds a cheaper and more efficient alternative? SaaS management tools have a dedicated directory of SaaS tools that enable companies to find new applications and shift to a better option.
User Management– SaaS management tool provide an overview of all the SaaS tools in the firm. It includes employee usage insights. This assists in user management of these tools and makes access data accessible.
Usage Insights– One of the biggest issues with SaaS tools is many of them are redundant while some are complex. With the SaaS management tool, the IT and finance departments get an overview of usage to find any possible loopholes and enhance SaaS application usability.
Vendor Management– While many companies source SaaS tools directly from the source, some save money by purchasing them from third-party companies. In such cases, vendor management is crucial to cost minimization and ROI maximization. SaaS management tools give clear information about the vendors to ease management.
So, it is much more than just removing the apps or software that are redundant. SaaS management tools can be a real saviour for big companies, that deploy many SaaS tools. Here is a list of the top 10 SaaS management tools with reviews and pricing to assist you in decision-making about picking one for your business.
SaaS management tools are easy-to-use and make SaaS management a breeze. All you need to do is add relevant details regarding all the deployed SaaS into the software and generate insightful data. Here are some of the best SaaS management platforms to help you manage several SaaS software, all at once easily:
Zluri
Zluri – Top SaaS Management Platforms
Zluri is one of the top-rated SaaS management tools that help in intelligent application discovery, cost optimization, and real-time insights with easy SaaS renewal. It allows IT and finance teams to manage and control the SaaS software stack easily.
Pricing
It provides three custom plans for businesses at various stages- growth, scale, and enterprise. The features become advanced to get comprehensive SaaS optimization and automation options.
Cledara
Cledara – Top SaaS Management Platforms
Cledara is a SaaS management tool to facilitate buying, managing, discovering, and cancelling out SaaS software effortlessly. Â It saves the companyâs resources with 100% visibility into SaaS tools. The company can access real-time SaaS budget analytics with usage insights and renewal reminders. Automated invoices make payments easier and quicker.
Pricing
Cledara offers three models starting at $125 per month and going up to $600 per month. Moreover, it provides extra add-ons for handling compliance. Additionally, it offers an uncapped 2% cash back on software purchases.
BetterCloud
BetterCloud – Top SaaS Management Platforms
BetterCloud is a leading SaaS manager tool that empowers the IT and finance departments for enhanced SaaS management. It provides a platform for a centralized dashboard to manage SaaS software. Options for automation, reporting, security, and advanced customization are also part of the tool.
Pricing
It offers three models with a free plan aiming at monitoring and insights. In addition, there are pro and enterprise plans for added usability.
Augmentt
Augmentt – Top SaaS Management Platforms
Augmentt is a secure SaaS management tool for real-time SaaS management. Its main aim is to create a secure SaaS environment and provide multiple backup options. It is an easily affordable option for companies facing an issue with SaaS security and management.
Pricing
Augmentt doesn’t offer any pricing model and creates custom packages for each of its customers. You need to fill out a form and their team will get back to you.
Snow
Snow – Top SaaS Management Platforms
Snow provides the companies’ discovery, optimization, and governance of the SaaS environment. Be it insights into SaaS usage or effective renewals, it covers it all. It aims at cost optimization by avoiding SaaS sprawling effortlessly. It enhances saas management to remove the threat of IT shadowing.
Pricing
Snow doesn’t have a defined pricing plan but offers a free trial. You need to contact their team to get custom plans to suit business needs.
Productiv
Productiv – Top SaaS Management Platforms
Productiv aims at cost optimization of the SaaS tools with a data-driven dashboard giving real-time insights. Companies use this tool for automating SaaS workflows. It provides a fulfilling experience to enhance the adoption and engagement of employees while simultaneously reducing costs.
Pricing
Productive offers a free demo and custom plans for businesses to meet the specific needs of each business. You need to contact the team with a simple form on the website. The team reaches back with a customized plan to meet your business demands.
Zylo
Zylo – Top SaaS Management Platforms
Zylo is an all-in-one SaaS management and optimization platform. It aims at cost-cutting by offering dedicated SaaS negotiation services. It provides visibility into SaaS usage and highlights overlapping applications to reduce cost. It facilitates employee satisfaction along with compliance and renewal control.
Pricing
Zylo offers custom offers based on your needs. It provides various add-ons such as benchmarks and managed services. It does give a free demo, to begin with.
Torii
Torii – Top SaaS Management Platforms
Torii is one of the top SaaS management tools aiming to reduce costs and provide a secure SaaS environment. It looks after the threats related to shadow IT and SaaS sprawling. It eases the onboarding, renewal, and vendor management process. Overall, it is a comprehensive tool for SaaS management.
Pricing
Torii offers custom plans to meet business needs. You need to contact their team to get a tailor-made plan.
Vendr
Vendr – Top SaaS Management Platforms
Vendr aims at SaaS procurement and helps to find the right SaaS tools. It helps with SaaS management in a way to buy, renew, and manage the SaaS for the teams. Security risks are covered with the tool, which manages the entire tech stack on its own.
Pricing
It has three plans based on the annual SaaS spending of a firm. For firms with SaaS spending of $400k-$1 million, the cost of the app comes down to $36,000. For firms with SaaS spending between $1 million and $5 million, the price is $78,000. This can go up to $120,000 for companies with annual SaaS spending of over $5 million.
SaaS management can seem a hassle without using the right tool. You need to understand the features of each tool and the business needs. Picking a random SaaS management tool will become part of the SaaS tech stack instead of being the enabler.
So, look for tools that offer a soothing user interface with integration to a wide variety of applications. Poor integration capabilities mean that you wonât be able to add all the software to the application which will defeat the purpose in itself. Moreover, look for a tool that offers features to match your needs. Pay close attention to the usability of the tool to pick the right one for your firm!
FAQs
What is SaaS?
SaaS stands for Software. It enables users to use and connect through cloud-based programs over the internet.
What is SaaS management?
SaaS management refers to the whole management of Saas, it includes, purchasing, licensing, renewals, etc.
What are SaaS management tools?
SaaS management tools are dedicated SaaS products that help companies to manage their software.
Sales intelligence software and tools help companies use internal and external data to increase sales and improve sales processes. Companies use the best sales intelligence tools to improve the quality and quantity of sales leads by using data to find new opportunities and provide salespeople with the information they need to take a leap. This type of software is used by marketing and sales executives to define and implement sales strategies based on their data combined with external data in their CRM software such as lists of prospects, databases of contacts, etc. Â In this article you’ll discover the 11 Best Sales Intelligence Platforms and why exactly your business needs a sales intelligence tool.
Sales intelligence tools monitor millions of data points to identify sales targets and allow the sales team to launch action. It gives salespeople the ability to connect directly with their ideal customers so they can build pipelines, shorten their sales cycle, and close more deals at scale.
It uses data collection and software to aid salespeople in lead generation, creating an ideal customer profile and data quality management. It uses both internal and external data to increase sales and improve sales processes. It focuses on both the quality and quantity of sales leads by using data to find new opportunities. The Global sales intelligence software market size is to reach US$ 3.4 billion by 2024, at a compounded annual growth rate of 11.4% and is likely to reach US$ 8.4 Billion by 2032.
Why Sales Intelligence Tools?
The use of sales intelligence tools includes:
Prospecting for new contacts.
Augmenting contact records with missing information.
Adding company and industry details.
Qualifying and prioritizing leads.
Tracking email and website interactions.
Compiling lead activity in lead records.
Gathering contextual data from social media or news updates.
Best Sales Intelligence Tools
Here, we take a detailed look at 11 of the best sales intelligence tools and platforms to grow your business. These tools can help to make every step of the sales process more effectiveâfrom lead generation and scoring, to insights for better messaging and outreach. So, letâs jump right in!
LinkedIn Sales Navigator
LinkedIn Sales Navigator is the best version of LinkedIn for salespeople. Sales Navigator makes it simple to establish and grow relationships with prospects and customers by helping you by tapping into the full power of LinkedIn, the worldâs largest professional network of 500M+ members.
LinkedIn Sales Navigator – Best lead Intelligence Software
With LinkedIn Sales Navigator, you can focus on the right people and companies, stay up-to-date on whatâs happening with your accounts, and connect to new prospects even if you don’t have their contact information. LinkedIn Sales Navigator is an all-in-one sales intelligence tool unto itself and it leverages LinkedInâs huge network and adds advanced search features so you can find the right leads and learn more detailed information about them. Sales Navigator also offers extra InMail credits for outreach and recommends qualified leads.
Another top Sales Intelligence tool is ZoomInfo Powered by DiscoverOrg which combines the worldâs most comprehensive business database with best-in-class technology to fuel your go-to-market strategy from start to finish and provide an accurate, 360-degree view of customers, prospects, and opportunities.
Zoominfo – Best lead Intelligence Software
With robust features and integrations seamlessly incorporated into your workflows, the company is on a mission to deliver MORE. More leads for sales and marketing teams. It is a sales and marketing intelligence software which helps to achievemore closed deals for sales organizations, efficiency for operations, control for leadership and more profit for everyone.
ZoomInfo offers solutions to support all of your sales needs – including territory planning, lead scoring, sales prospecting, conducting targeted outreach, and more. With this platform and products, you can increase sales productivity, and scale success quickly so that your team could hit their number each and every quarter.
ZoomInfo – Sales Intelligence Platform
Adapt
Adapt is a global B2B contact and company database provider across multiple industries. Adapt has 250,000+ users and 90 million business contacts, including industry-specific company databases and contact information such as job titles, direct dial, and email addresses. It is one of the best lead intelligence software. Adapt is a unified sales accelerating platform with the industry-leading core products Lead Builder and Prospector.
Adapt – Best lead Intelligence Software
With robust CRM integration and chrome extension, Adaptâs database enables sales representatives, marketing leaders, recruiters, and decision-makers to connect faster, engage seamlessly, and start prospecting without any delay. From finding the right connections to building qualified leads and engaging with prospects, Adapt is built for modern marketers and sales teams to hit the target faster.
Apollo.io
Apollo.io was founded in 2015 and it is an all-in-one sales intelligence platform with tools to help to prospect, engage, and drive more revenue from a database of 220 million would-be buyers. It is a  leading data intelligence and sales engagement platform trusted by many customers across the globe and helps rapidly growing startups to global enterprises.
Apollo.io Clearbit – Best lead Intelligence Software
It uses advanced algorithms and unique data acquisition methods to help over 5,00,00 sales professionals to enrich and analyze prospectsâ data to increase quality conversations and opportunities.
Apollo.io has raised $110 million in Series C round led by sequoia in 2022. Apollo offers Sellers and marketers to discover more customers and connections in the market and establish a modern go-to-market strategy one of the features is one can see instant email stats, like how many people opened the emails in the last hour and pull the stats instantly.
Clearbit
Clearbit automatically updates your sales records with the accurate, verified company and contact data. With best-in-class data at your fingertips, youâll have better insights into your prospects and get more time to connect with them. Better data also means better targeting. It will set up smart lead scoring and segmented lists, so you always reach out with the right message. It also gives an alert when key contacts visit your site and target them when youâre top of mind.
Clearbit – Best lead Intelligence Software
Finding new prospects is easy, too. Just pick a few filters, and connect with any of over 200M current contacts, all with verified contact details.
Clearbit offers four main products:
Enrichment (Enriching existing contacts)
Prospecting (Finding new contacts)
Reveal (Translating your website traffic into contact data)
Forms (Autofilling your forms based on your visitorsâ email addresses)
Prospecting and Enrichment can be especially useful services for sales managers. Enrichment starts at $99 (for enriching 1,000 contacts) per month whereas Prospecting, integrated with Salesforce, starts at $12,000/year.
Seamless.ai
Seamless.AI is an inside sales and lead generation software and lead management solution that helps businesses streamline processes related to contact search, market research, lead conversion, and data importing on a centralized platform. It allows consumers to purchase a product from the company on any channel and then retrieve the product according to the consumer’s desires.
Seamless.ai- Best lead Intelligence Software
It integrates with other platforms such as LinkedIn and allows salespersons to utilize the built-in search engine to extract business contact details based on company names, employee designations, roles, and seniority. It also helps sales, marketing, and recruiting teams to maximize revenue, increase sales, and easily acquire the market using artificial intelligence integration.
Vainu
Vainu is a sales intelligence, prospecting & account insights platform which helps you to find actionable account insights, identify timely prospecting signals & determine the most valuable sales prospects for your business from a database of over 108 million companies enriched with open data.
Vainu – Best lead Intelligence Software
Vainu helps you to save time and sell more with a better hit rate. Vainu is everything your team needs to give your customers with tailored sales experience. Vainu is powered by technology which collects, reads, and understands all company information ever written, and makes them easily consumable for the salespersons.
Vainu is built by a team of machine learning scientists, data engineers, designers, strategists, and salespeople. Vainu pricing starts at $7250 per year per user and also has a free version of Vainu.
Oracle CX Sales
Oracle CX and Oracle B2B Service help to improve visibility and collaboration between sales and service teams and turn the data into intelligence for personalized experiences. It empowers businesses to deliver exceptional customer experiencesâfrom acquisition to retention and integrate service solutions for enhanced communication and customer service experiences. Oracle Engagement Cloud and Oracle Cloud Infrastructure (OCI) provide a comprehensive set of capabilities for retailers to strengthen their merchandising core and help sales leaders for more effective decision-making.
Oracle CX sales- Best lead Intelligence Software
It improves seller productivity by automating time-consuming data entry and manual tasks. It gives salespersons a faster path to critical records so they can spend less time making CRM Â updates or searching for information and connecting data from back-office and CRM systems. It unifies real-time customer intelligence with data EPR and HR systems to meet and exceed the business goal.
InsideView
InsideView helps businesses to drive rapid revenue growth by empowering business leaders to discover new markets, target and engage the right buyers, and manage customer data quality. It is an AI-based B2B data and sales intelligence platform that deliver the industryâs most relevant and reliable buyer signals and combined with InsideViewâs data expertise and best-in-class customer support is trusted by the worldâs best-performing companies.
InsideView – Best lead Intelligence Software
InsideView is all about healthy data and efficiency to get rid of irrelevant and duplicate information to find the right people and companies that really care for your product or service. With this, unified targeting, marketing, and sales intelligence platform you can gain real-time insights into the market that allow you to make the right strategic choices. Insideviewâs Go-To-Market Decision Engine helps you to discover growth opportunities for your company.
Lead411
Lead411 is a source for verified lead data that includes inbox response through verified emails and B2B Direct dial phone numbers. It allows to build of stronger relationships with b2b leads and helps to close more deals. Â Lead411 offers Bombora Intent Data so that one can pinpoint companies and contacts that are actively searching for services and solutions.
lead411Clearbit – Best lead Intelligence Software
Lead411 allows for finding new leads by generating data keys and provides growth through sales intelligence. It focuses on quality data by verifying emails that are not only human-verified but also verify data through ESP Activity Confirmation. It has Chrome Extension to find contact data as one searches Linkedin and company websites with Lead411.
It has data filters for simple data analysis and also has export options for nearly every scenario. It has various pricing indexes as per the requirements and pricing goes from $75 per month per user to $125 Â per month per user.
UpLead
UpLead is a B2B prospecting platform that provides the highest quality B2B contact & company data. Features include real-time email verification, worldwide contacts in over 200 countries, 50+ search criteria, technology tracking, account-based marketing, competitor intelligence, email pattern intelligence, social profile links, Salesforce & 12 other CRM integrations, robust API, and more.
UpLead – Best lead Intelligence Software
UpLead is a powerful B2B data provider and the best enterprisesales intelligence software that let you build targeted prospect lists. You can search for prospects by using over 50 filters, such as job title, technologies used, revenue, companyâs location, and the companyâs size to get the right data to boost your sales efforts.
Winmo
Winmo allows you to easily find the right person to contact by using its targeted contact search. Itâs a versatile sales intelligence platform with a lead database which regularly updated and populated by its team of researchers. They do not use any bots and all of the work is done manually. Additionally, Winmo Edge provides you with sales prediction functionality that can inform you early about potential sales opportunities.
Winmo – Best lead Intelligence Software
You can also set up specific alerts and recommendations to avoid missing any hot leads. Connecting the dots between brands, agencies, and the executives who control their purse strings, Winmo paves a clearer path for engaging the right decision-makers at the right prospects. And with integrated news, recommendations and alerts, sales teams can track known opportunities, identify new leads, and execute their outreach for optimal results.
Lusha
Lusha helps business professionals to establish a fast and true connection with their leads, contacts, and candidates. B2B engagement is based on trust. Lusha helps you build that trust using simple tools that allow you to enrich and verify business profiles.
Lusha – Best lead Intelligence Software
Today, over 2,50,000 sales representatives, recruitment managers, and marketers transform the way they engage customers with their leads, contacts, and candidates by using Lusha on a daily basis.
Crystal
Would it help you to know more about the personality of the next prospect you call? Crystal provides you with exactly this kind of data. Based on social media profiles or written texts, the tool uses the DISC approach to assess the personality of a person. In that way, it not only helps you to learn more about the person but also about their connections to other people.
Crystal – Best lead Intelligence Software
Crystal shows you the best way to communicate with any prospect, customer, or coworker based on their unique personality. You can get started with Crystal for free. For unlimited psychological information and access to personality profiles, Crystal charges $29 per month.
Hunter
Hunter makes it easy for sales and marketers to reach out to other professionals with simple but powerful tools. It is basically an email-finding tool that can help you to connect with your prospect easily.
Hunter – Best lead Intelligence Software
Hunter crawls the web and indexes publicly available professional email addresses. The data is easily accessible via a simple user interface to find the right person in a company or find how to contact already identified professionals. Besides that, you can easily automate the whole outreach process with Hunter by verifying the emails you found in the app and setting up simple and powerful cold outreach campaigns.
Hunter provides a free plan for beginners which includes 25 free email lookups and 50 email verification requests. Campaigns, which is a tools for cold outreach, are completely free. If you want to go beyond that, their paid plans start at $49/mo.
In todayâs world of information overflow, it isnât easy to know which information is crucial and which is irrelevant. Having the right data at the right time is a challenge that every company is facing. Itâs only when youâre able to understand who you should target and how you can connect with that person, that youâll be able to drive growth. Luckily there are sales intelligence tools that give us a hand.
They help us to collect accurate marketing data more quickly, give us valuable insights into the market, and allow us to anticipate future outcomes. By using such software your sales team can ditch the research and concentrate on what they do best.
FAQs
What is sales intelligence software?
Sales intelligence software allows salespeople to conduct pointed searches for companies with a specific set of real-time data points, including both firmographics, technographic and buying signals.
What are the Best Sales Intelligence Softaware?
LinkedIn Sales Navigator
ZoomInfo
Adapt
Apollo.io
Clearbit
Seamless.ai
Vainu
Oracle Cx Sales
Insideview
Lead411
UpLead
Winmo
Lusha
Crystal
Hunter
What is lead intelligence?
Lead intelligence is a form of data that significantly elevates your understanding of your prospects. So you can better address their points, communicate effectively with them, and win their business. When it comes to B2B sales, lead intelligence is invaluable.
What is meant by market intelligence?
Marketing intelligence is the practice of gathering data relevant to the marketing efforts of an organization, and then analyzing that data to accurately and efficiently guide the decision-making process of campaigns.
How much does sales intelligence software cost?
Sales intelligence tools are typically priced on a monthly subscription model, per user. Free versions are rare given the lift associated with this category of software. Paid plans start at $39 per month per user and increase up to $319 per month per user depending on the number of leads being considered.
Real money or revenue for a SaaS does not lie in customer acquisition. You might get thousands of users signing up and then ghosting away. A user that does not even use the product can not convert anyway. So, where to lay focus at? Activation rate.
Activation rate is a private metric vital for every SaaS business. Imagine, you have a cap table management tool. A user signs up, goes through the demo, and does not enter a single value in the software. It means the user did not derive any value from the product.
Every marketer should focus on the activation rate to understand how many people use the product. It involves various steps to determine the activation rate. Firstly, let us see what is the activation rate. Then, we will look at some strategies to enhance the activation rate.
Activation rate is a percentage metric that shows how many users use your product. It depends upon a certain milestone, criteria, or checkpoint.
For instance, you sign up for a B2B growth hacking webinar. What is the point if you do not check the emails from the company for confirmation or event details? It clearly shows that you will miss this event.
Similarly, the activation rate focuses on certain milestones to understand if the user is extracting any value from the product. Let us take the example of Trello. It is a project management tool. Activation points could be creating a workspace or adding cards on the board. These checkpoints are unique for every business. You determine the activation milestones of your business by:
Understanding different use cases
Types of the target audience
Identifying minimum steps to achieve the value of the use case
So, you start by understanding the different use cases of your product. This is followed by different personas to address. Finally, you look for milestones that tell if the user achieved value.
Taking forward the Trello example, some use cases could be: setting up a personal workspace, using boards for collaborating teams, using multiple boards to segregate departmental work, etc. Personas could be managers, freelancers, small team owners, founders, etc. So, the activation points become:
Setting personal workspace: adding cards, using description/ other fields
Collaborating teams: adding people to the board, adding people to cards, adding descriptions and files
The activation rate directly impacts SaaS growth and revenue. An average activation rate is 20-40% for freemium and free trial products respectively. Below are 10+ ways to optimize the activation rate.
The main aim of the activation rate is to show the product value to the users. Optimization focuses on improving the onboarding process and engaging users. In a nutshell, it involves providing customer support, seamless onboarding, and lifecycle emails.
Interactive Workflows
High Level Architecture Of The Configuration Services In SaaS
Many SaaS brands opt for product demos or self-service demos in case of complex installation or setup. But there are chances that customers might find the product complex and face a lot of friction. These are great for products with limited functionality and features. But if your product has a lot of elements and features, an interactive workflow or concierge onboarding is effective.
The interactive workflow involves navigation through screens that work on trigger-based prompts. It is customizable and scalable. Also, with simple targeting and segmentation, you get away with hiring personnel for onboarding.
Personalization
Personalization For Improving Customer Experience
One time I checked out the HubSpot sales page randomly. The next day, I received an email from their team. They were checking if I needed any products or help to get started. This was relevant, personal, and effective.
Personalization can improve customer experience. They feel connected and engage with the product. For example, a marketing SaaS product could send personalized resources or recommendations based on user activity. You could either deploy heat maps or activity-based triggers to personalize the user experience.
SaaS Welcome Email Series Flow To Delight New Customers
A dedicated onboarding email series can improve product engagement. You could use this series of emails to welcome users, highlight features, send reminders for trial expiration, and much more. With simple and clear copy, you could communicate the brand story, and USP, get feedback, and set future expectations.
Also, the onboarding emails have a 50% open rate, 86% higher than regular emails. This means you have a much higher chance to motivate and engage users.
Case Studies
SaaS Case Study Examples
Case studies can motivate users to use the product to achieve a desirable result like other users.
What if I told you that Berlin saw an increase of 346% in customers by opting for BigCommerce for setting up their eCommerce store? You would look into what worked for them and employ similar strategies.
Social proof gives the user a picture of what they can achieve with your product.
Live Chat
Live Chat For SaaS Companies
Over 43% of customers prefer live chat over any other customer support channel. It is fast, convenient, and solves queries almost immediately. It gives you a better understanding of user problems and improves conversion and retention.
You just need to have trained people to handle live chat effectively. You can improve live chat support by leveraging canned responses and simple language. Read tips on live chat support to boost customer satisfaction.
What if you sign up for a product that requires multiple departments to install and operate? You would avoid such a complex product or look for support from the business.
Mapping the customer journey helps you find out loopholes. You should aim at simplifying the onboarding with lesser steps and clear language. You can install heatmaps, estimate journeys, and talk to customers to find loopholes.
Either way, make the product experience effortless and inclusive. Work on the product performance and eliminate any gaps that bug users.
Online Community
How SaaS Companies are Building Successful Online Communities
Many businesses are leveraging the online community to connect and engage with their user. It caters to a specific target audience and aims to provide value by bringing like-minded people together. How does it impact activation?
Firstly, you could use this community to share content that stimulates people to use the product. A specific case study could motivate users to hop on to the product and leverage certain features. Also, addressing specific customer pain points motivates them to use the product.
Provide Checklists
Checklist For SaaS Activation Rate
How many times do you forget a task from your to-do list? Rarely!
In-app checklists help the user to explore different features and improve product engagement. This combined with relevant prompts could boost your activation rate. For instance, a checklist for Gmail is:
Adding signature
Enable desktop notification
Personalize settings
Creating labels
A checklist like this keeps the user hooked and increases activation.
The activation rate is a percent metric showing number of active users. It can be calculated by a simple formula:
Activation Rate= Total number of active users/ Total users X 100
In addition to this, you could look at these activation metrics such as feature adoption and the ratio of the daily active users to monthly active users.
Feature adoption highlights a particular feature used the most by the user. This could help you understand your most-used features. You could hone about these and drive your new users there to maximize activation.
The ratio of the daily active users to monthly active users indicates the difference between the number of users active daily and monthly. Like, there could be scenarios where users used the product for some days or opted for your product only during a specific time of the year. For example, an edTech app will have more users during the examination period. So, by tracking this, you could understand the customer journey and refine personas.
The activation rate can impact your profits. It is not only about tracking metrics but focuses on improving user experience. A poor activation rate indicates a complex product with a lot of friction. It could also mean that users do not see a clear purpose for using the product. Activation optimization increases the business revenue as well as the total number of loyal customers.
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