You wake up one day and see dozens of messages, complaints and multiple requests from your tenants. As soon as you go through the first request, you get ten more at once, putting you under pressure. Responding to all tenant requests is difficult and practically impossible to accomplish.
Whether you are an independent landlord or a commercial property manager, managing your property is vital to surviving in the highly competitive modern-day market. Apart from this, it is equally important to automate and streamline your tasks.
However, managing properties can be a complex and time-consuming task, especially for property managers who are responsible for multiple properties. This is where property management solutions come in. Messages, requests, or complaints, property management software allows you to streamline all these under a single bracket.
So, what is property management software? How do they work? This article will give you a brief overview of property management software, as well as give you a rundown of the top property management software options on the market today.
Property management software is an app-based software tool that comes with multiple functionalities that allow landlords and commercial property managers to streamline their day-to-day operations. Property managers can automate their back-office, financial, and administrative processes with property management software.
A typical property management software generally offers the following features:
Maintenance Tracking
E-Leases And Lease Management
Document Storage
Online Tenant Portal
Rent Payment Processing
Tenant Checks (Screening)
Property Marketing
Online Payment Processing
Depending upon your needs and requirements, the property management software you select will offer you a wide range of services based on the size and type of your portfolio.
Most Common Property Management Services
Given the various features present, property management software saves you precious time by significantly reducing your workload and streamlining existing workflows. Whether you’re managing thousands of units or you own only one property, property management software can make your life easier.
The primary benefits associated with property management software can add to the growth of your business as well as create new opportunities to grow.
As we mentioned earlier, whether you are managing multiple units or just a single property under your management, property management software can make life easier. Accordingly, this property management software is divided into two types as
1 – Residential Property Management Software
Residential property generally refers to residential housing, student housing, and other affordable housing societies that are usually managed by independent landlords who manage not more than 5 properties at a time.
Accordingly, property management software for residential properties is generally free to use and provides a good degree of automation by providing the features you need. However, if you manage more than 100 properties, then you need something more powerful that allows you to automate your administrative tasks.
Residential Property management software is a basic solution that gives you all the must-have features followed by some advanced add-ons like AI Leasing and 24/7 customer support.
2 – Commercial Property Manager Software
Unlike residential property management software, commercial property management software is more robust and is made primarily if you own properties such as retail stores, office spaces, industrial properties and more.
Commercial property management software gives you all the solutions followed by marketing and leasing features curated especially for your commercial needs. Commercial property management software provides all market features which are not found in any residential property management software. This includes features such as common area maintenance, corporate accounting, and so on.
How to Select Property Management Software
When researching property management software, make sure you take into account the size and type of portfolio you have. Furthermore, there are certain criteria you should also consider while evaluating property management software. To avoid common mistakes in evaluation, here are the factors to consider when selecting a property management software:
Features
When it comes to choose property management software, it is important to be aware of the features of the management software. But with dozens of features, it can be hard to keep track of which specific feature is present in which software. The best way to do this is to create a feature track sheet that includes the features needed and then all the additional features you think might be nice to have. Doing so will help you narrow down the platforms based on relevance. Maintenance tracking, in-app messaging and online payment processing are just some of the features that will help you customize your business. Meanwhile, extra features usually mean you have to give up some essential features.
Usability
Most software management software comes with a free trial feature that allows you to evaluate the usefulness of the software for a set period of time. While choosing a property management software, the free trial will help us evaluate its usefulness and get a rundown of the various features and workflows and get an overall feel of the software.
From the user interface to the features, the free trial gives you a walkthrough of everything. If some management software doesn’t have a free trial feature, you can always schedule a product demo.
Price
Once you are done with the free trial or a product demo, it’s time to move ahead with one of the shortlisted software. Each property management software will have different prices depending on the sophistication of the product. While some software will charge you monthly fee, some prefer to charge their clients an annual fee for their services. Furthermore, the pricing also depends on whether you are a small business owner or a commercial property manager.
Customer Support
When it comes to using property management software, you know you will be using it constantly. However, this makes it prone to certain issues every now and there. This is where you need software with an exceptional customer support programme.
Rock-solid customer support can be crucial and a time-saver when it comes to troubleshooting. Also, if you are using a particular software for the first time, the customer support can help you solve many of your queries.
Here is how you can evaluate the level of customer support based on the following questions
Does the software company have live chat, phone, and email support?
Is there one-on-one onboarding support present?
Does the company provide customer support services 24/7?
Is customer support a part of all subscription plans?
Imagine using a fax machine in a land of smartphones. The idea is so crazy that one can barely imagine it. The same is the case with property management solutions. Each passing year brings a plethora of new software, while either ditching the existing ones or making significant updates.
Be that as it may, you should stay on top of this matter and get the best property management software for yourself. However, given the number of options at your disposal, choosing the right software can be difficult.
This is where we come, we have shortlisted the top 10 Best Property Management Software you should try in 2023:
Rent Manager
Website
www.rentmanager.com
Rating
4.4/5
Founded
2020
Users
3097
Free Trial
Available
Platforms Supported
Web, Andriod, iPhone/iPad
Rent Manager Property Management Software
Rent Manager is one the largest e-payments processor in the real estate industry with over 3 million units on its payroll. It is an extremely convenient and extremely easy-to-use property management platform that gives you access to dozens of features such as:
Management Database
Integrated Accounting
Contact Management
Work Order Capabilities
Marketing Solutions
With access to these solutions, you can track, manage, and resolve your service issues while simultaneously keeping an eye on your accounts and finances in the form of detailed reports. Whether you are looking for tenants or buyers for a property, you can design a highly interactive design that integrates directly with Rent Manager.
In addition, the platform is completely mobile-friendly which means you can accept payments, organize and supervise inspections, enter work orders, take photos and more, and note all issues and complaints on the go.
Not only is Rent Manager for property managers themselves, but tenants also have access to real-time information and transaction records, sign their leases, pay rent, and perform other tenant activities from their app.
If you are a company with a wide portfolio, then Appfolio property management software is the best for you. Whether you are managing a multifamily, single-family, condo, or student housing accommodation, Appfolio will for you. This comprehensive property management software is extremely easy to learn and equally easy to use. Furthermore, the developer team is constantly working on taking feedback, adding new features and improving the app.
With AppFolio, you get access to features such as:
Owner Portal
Maintenance Request Management
Marketing Tools
Rental Application Management
Accounting
Lease Tracking
Contact Information
Billing and Invoicing
Commercial lease templates
Residential Lease Templates
Lease Origination
Similar to Rent Manager, Appfolio has a mobile-friendly version, using which you can access all the important things on the go. This intuitively designed app is self-automated and has rich functionality that combines to provide you with a comprehensive user experience.
The Plans for Appfolio start at $1.40/month and there is also a free trial for you to get an overview and check whether it suits your needs. Lastly, the user-friendly interface of the platform is easy to navigate and highly intuitive.
Pricing:
Residential:
Plan
Monthly Price
Core
$1.40 starting price per unit / per month
Plus
$3 starting price per unit / per month
Community Associations:
Plan
Monthly Price
Core
$0.80 per unit / per month
Commercial:
Plan
Monthly Price
Core
$1.50 per unit / per month
Plus
$3 per unit / per month
Yardi Voyager
Website
www.yardi.com
Rating
4.2/5
Founded
2012
Users
12,000+
Free Trial
Not Available
Platforms Supported
Web
Yardi Voyager Property Management Software
Unlike the previously mentioned software on our, Yardi Voyager is one of the few platforms that are perfect for both commercials as well as enterprise property management. Established in 1982, the company has received an A for its dedication to customer service when it comes to providing them with the best real estate software.
Furthermore, you can customize this software based on your business requirements. Accordingly, the website will suggest custom quotes to choose from. With Yardi Voyager, you get access to several features that are specific to different types of residential and commercial properties such as:
Affordable Housing
Senior Living Facilities
Military Housing
Office Spaces
Retail Offices
Airports
Ports
Recreational Spaces
Parks
Government Edifice
Storage Facilities
Student Housing
Depending on the type of portfolio you have, you bundle the specific products to build yourself software that will take care of everything right from marketing and leasing to accounting and reporting. Moreover, the software is mobile-friendly and is native to both Android and iOS.
Given the diverse set of features present in Yardi Voyager, it is the perfect fit if you are a large property management company.
Pricing:
They have custom pricing. Contact Vendor directly for pricing information.
MRI Software
Website
www.mrisoftware.com
Rating
4.3/5
Founded
2010
Users
17,000+
Free Trial
Not Available
Platforms Supported
Web, Android, iPhone/iPad
MRI Property Management Software
MRI property management software is designed exquisitely for commercial and large apartment buildings. What makes MRI software unique is that this property management software is generally owned collectively by a group of investors rather than a single landlord.
Since a group of investors requires a certain set of tools for analysis, this software is heavier compared to the rest as it comes loaded with numerous features that cannot be found in other property management software.
In addition to rental management, MRI software also has a few planning tools in its arsenal using which you can:
Manage And Plan Investments
Track Investments
Manage Spaces
Devise A Strategic Plan
Property Management And Accounting
Lease Abstraction
Facility Management
Unfortunately, there is no free trial on offer. However, the software application is native to both Android and iOS and offers a comprehensive view of property management, accounting, and other facilities required for your real estate business.
Pricing:
They have custom pricing. Contact MRI software directly for pricing information.
TenantCloud
Website
www.tenantcloud.com
Rating
4.1/5
Founded
2014
Free Trial
Available
Platforms Supported
Web, Android, iPhone/iPad
TenantCloud Property Management Software
What makes this software unique is that this property management software is 100% free. If you’re a manager with 75 or fewer units, all of the features available are free to use. It is completely cloud-based service and does not have desktop installation. You get access to all the basic accounting features like online rent payments and financial reports. In addition, you can streamline your work order, vendor payments, and other related tasks.
Although it is free, TenantCloud offers all the features one would expect from a paid application such as:
E-Payment Services
Tenant Screening
Late Fees Calculation
Advertisement
Maintenance Requests
Online Tenant Portal
TenantCloud has online training, support, and product demos to help customers know what they’re getting. Additionally, the software has webinars on offer multiple how-to guides clearly designed followed by excellent 24/7 support for the customers.
Pricing:
Plan
Monthly Price
Free
$0/month
Starter
$15/month
Growth
$50/month
Business
Custom plans
Buildium
Website
www.buildium.com
Rating
4.5/5
Founded
2004
Free Trial
Available
Platforms Supported
Web, Android, iPhone/iPad
Buildium Property Management Software
If you are looking for full-featured software that does everything, then your search stops at Buildium. This multi-functional property management software has a vivid interface that allows you to perform several tasks with ease.
You can manage vacancies, attend to maintenance requests as well as organize your accounting. Moreover, you can set up rent reminders, generate detailed reports on demand, and create a complete bookkeeping within minutes.
Furthermore, the software allows you to choose a plan based on the size and type of property you own and manage. In addition to all the features present, Buildium has integrated with several third-party platforms such as Forte, HappyCo, Hotpads, Lovely, MSI, and so on.
Pricing:
Plan
Monthly Price
Essential
starting at $52/month
Growth
starting at $166/month
Premium
starting at $479/month
SparkRental
Website
Sparkrental.com
Rating
4.7/5
Founded
2016
Free Trial
Available
Platforms Supported
Web
SparkRental Property Management Software
To manage your rental income, SparkRental is another piece of property management software using which you can post rental listings on multiple websites with a simple click. Moreover, you can request and manage all your rental applications online.
Also, SparkRental allows you to download tenant notices followed by eviction notices for each state at no extra cost. Furthermore, with SparkRental, you can request an all tenant screening reports comprising credit, criminal, and prior eviction information.
This property management software has a new feature in the pipeline that will soon allow property managers to outsource their property maintenance calls for a small monthly charge.
Pricing:
Pricing varies.
Re-Leased
Website
www.re-leased.com
Rating
4.5/5
Founded
2012
Users
6000+
Free Trial
Not Available
Platforms Supported
Web, Android, iPhone/iPad
Re-Leased Property Management Software
From commercial to residential, Re-leased will take care of all your property management needs. This automated and intelligent property management software will ensure that you never miss important dates, action items, or any lease event.
With Re-Leased, you get a complete, timely and fully automated workflow on your dashboard that includes multi-layered reporting and an analytics report. Thanks to the software’s powerful insights, you can map out your areas of growth, improvement, and potential revenue streams to boost your overall work efficiency.
Furthermore, the software offers a cloud-based application solution that allows you to access important information anytime, anywhere, and from both iOS and Android-powered devices.
Pricing:
They have custom pricing. Contact Re-Leased directly for pricing information.
Propertyware
Website
www.propertyware.com
Rating
3.8/5
Founded
2008
Users
1100+
Free Trial
Not Available
Platforms Supported
Web, Android, iPhone/iPad
Propertyware Property Management Software
If you are a landlord who manages single family homes, you can understand how overwhelming property management becomes after a while. This is where Propertyware will be your best friend which is built with the simplest interface.
Although it doesn’t have dozens of features as compared to other software, it has just the right amount of software suites you need when managing the above properties. The software is easy to learn and easy to use.
Each plan present at Propertyware allows you to list vacant properties, screen new tenants, collect rental payments, schedule maintenance and receive your financial reports.
Pricing:
Plan
Monthly Price
Basic
$1.00 unit/month
Plus
$1.50 unit/month
Premium
$2.00 unit/month
Condo Control
Website
www.condocontrol.com
Rating
4.7/5
Founded
2008
Free Trial
Not Available
Platforms Supported
Web, Android, iPhone/iPad
Condo Control Property Management Software
With Condo Control, you get software that is easy to use and is loaded with dozens of rich features that give you absolute control over your properties, both big and small. Established in 2008, Condo Control serves condominiums, co-ops, HOAs, and management companies, among other industries.
This diverse range of features goes from accounting integration, online payments, announcements, violation tracking, schedule maintenance requests, and more. It can also integrate with various software solutions so it can play well with your existing processes. All these features streamline your workflow both as property managers and residents.
Condo Control – Property Management Made Simple
Pricing:
They have custom pricing. Contact Condo Control directly for pricing information.
Conclusion
Property management software is cloud solution landlords and property managers can implement to help benefit their business. This software will help add to your profits by streamlining your business workflow and reducing workload. If you are a commercial property manager, these property software can be a major time-saver for your business.
Most of these platforms are free to use while some charge you a monthly or yearly fee. However, make sure that you choose the software based on your needs and requirements, mainly the size and type of your portfolio. Also, to ensure that you get yourself the best software, make sure you consider software criteria such as usability features.
As a landlord or a property manager, this property management software can be of great help in streamlining your day to day operations.
FAQ
What is property management software?
Property management software helps landlords and real estate professionals track leases, residents and maintenance tasks, as well as collect rent and manage finances.
Why do I need property management software?
Property management software can help you save time and money by automating many of the tasks associated with managing rental properties. It can also improve the overall organization and efficiency of your business, making it easier to manage multiple properties at once.
What to look for in property management software?
Specific key rental management tools include professional-level accounting, online rent payment, tenant communications, asset control, inspections and maintenance.
What is property management CRM?
Property management CRM is specially designed software that helps property owners and managers to establish a successful relationship with current and prospective residents.
Which is the best property management software?
The following are the best property management software
Rent Manager
Appfolio
Yardi Voyager
MRI Software
TenantCloud
Buildium
Spark Rental
Re-Leased
Propertyware
Condo Control
Can property management software help with tenant screening?
Yes, many property management software solutions include tenant screening features such as background checks, credit checks, and rental history checks. These features can help you make informed decisions about potential tenants and reduce the risk of problematic renters.
Can property management software integrate with other business tools?
Yes, many property management software solutions offer integrations with other business tools such as accounting software, online payment systems, and marketing platforms.
The busy lives of millennials have created a new set of challenges for businesses. From fast food to the fashion industry, brands are finding it harder than ever to capture the attention of younger consumers.
Arguably, email marketing is one of the most essential tools that any business has at its disposal. It’s a cost-effective way to stay in touch with customers and build loyalty to your brand.
If you’re investing in email marketing as part of your brand’s marketing strategy, you’ll want to ensure you optimize your messages for maximum engagement and conversion.
And to optimize your messages, you’ll need email marketing software that empowers you to quickly and easily keep in touch with your customers and grow your business while spending much less.
Introduction to Email Campaign Creation With Sender
Introducing Sender
Sender is an email marketing software for eCommerce and bloggers that allows you to create and send beautiful, branded emails with many additional features. The platform helps users quickly grow their audience with beautiful pop-ups and forms, supports email and SMS automation, allows intuitive personalization, and offers multiple templates. Sender has been assisting entrepreneurs in bridging the gap between their email lists and revenue.
Features of Sender
Below are some of the other unparalleled features Sender brings to the table:
Create Beautiful Branded Newsletters in Seconds
Newsletters are a great way to stay in touch with your customers, but they’re also a way to make them unsubscribe from your emails as fast as possible. When done wrong, newsletters can feel like spam or an invasion of privacy.
When done right, newsletters are valuable tools for keeping your customers informed about new products, sales, and other information they care about without requiring them to search for it elsewhere.
Design Beautiful Newsletters With Sender’s Newsletter Template
Sender optimized their stylish drag-and-drop editor to help business owners with zero HTML knowledge design beautiful newsletters. With its free newsletter template and a lofty gallery to choose from, you can personalize your newsletters, include intuitive images, and keep your messages attractive across multiple devices.
Everything You Need to Seamlessly Grow Your Audience
Now that social media has become a saturated space, it’s more challenging than ever to stand out online. But there’s one place where you can still have an edge: your audience’s inbox.
Even as people spend more time on third-party sites instead of their primary emails, newsletters are still a great way to reach your target audience and grow your brand.
And the good news is that email is much easier to get right than social media. You don’t need insider knowledge or special tricks—anyone can set up an email newsletter in just a few minutes, especially if you have Sender’s list-building tools.
Email Campaigns – Sender
Sender offers multiple features to help you grow a healthy and active subscriber list. You can use Sender to create customized subscription forms in seconds, collect and manage various data about your subscribers, group your list into segments, and easily connect Sender with your website. Sender’s automation tool makes setting up and sending targeted campaigns a breeze.
Advanced Email Delivery Software
The right email marketing tool can help introduce your company to new customers. But to keep your current customers returning for more, you need an effective strategy supported by the right tools.
Sender’s email automation software offers an advanced email delivery infrastructure to ensure your emails reach subscribers. They meticulously maintain a high reputation for their IP addresses and employ sender policy framework (SPF) and Domain Key Identified Mail (DKIM) authentication to ensure the deliverability of your emails.
Email Automation – Sender
Plus, with Sender, you will enjoy advanced email delivery software offering feedback loop integration, bounced email tracking, and deliverability consulting, ensuring you back your messages with research and your campaigns are delivered in the shortest time possible.
Real-time Analytics
Do you know that your company’s email marketing campaign may see a decline in the number of opened emails, unread messages, and clicks by your subscribers if your email analytics tools are not working efficiently? Analytic tools help inform your email marketing campaigns, improve customer engagement, and drive conversion.
Also, with the help of email analytics, you can uncover hidden insights about your business and target audience. It is one of the most valuable tools to analyze how people react to your marketing messages.
Email analytics helps you measure your marketing campaign’s performance, monitor engagement and segment your subscribers based on their interests and behavior.
Real-Time Analytics – Sender
Sender’s real-time analytics stands different because it’s optimized to help you grow your list and keep old clients in the loop while spending less.
Enjoy an open-&-click tracking feature that allows you to see who opened and how they interacted with your email; date and time analysis that helps you learn the hours subscribers open your emails; click maps offering virtual reports and real-time Google analytics to improve the impact of your campaign.
Leverage SMS Marketing
Small businesses don’t have the resources or staff that more prominent companies do. They can’t afford to dedicate advertising and marketing specialists, nor can they usually justify hiring a Corporate Social Responsibility (CSR) department. That’s why small businesses need some tricks up their sleeves to get the word out about their business. But how?
That’s where SMS marketing comes in. It might sound like an old-school technique, but it’s still helpful in getting your message out without spending much money. And thankfully, Sender offers its users the best of two worlds – email and SMS marketing.
SMS Marketing – Sender
Sender’s SMS marketing tool makes text messaging feel as natural as it can be. The automation tool allows you to effortlessly build, run, monitor, and optimize high-converting SMS sequences with 100% automation without needing to switch between apps consistently.
Some of the perks of its SMS automation tools include a toll-free number, user-friendly list-building tools, in-depth segmentation, engaging notifications, and advanced text messaging reports.
Pricing of Sender
Every business owner needs a solid pricing strategy in line with their budget. Simply put, before settling on an email marketing tool or selecting a price plan, ensure you can effortlessly keep up with the recurring bills.
That being said, it’s also important to remember that you get what you pay for. Sender provides multiple price plans but doesn’t offer the same features. Let’s explore their prices to help you find that sweet spot between high-value and affordable prices.
Free Forever
Sender’s free forever plan is the best option for small, startup business proprietors. The generous FREE-FOREVER plan allows sending up to 15,000 emails to 2,500 subscribers every month.
Standard
The standard plan offers all the tools a growing online business needs to cut through the noise and get its message out. Pricing starts at $8.33 per month.
Professional
You can opt for Sender’s professional plan if you’re running highly sophisticated campaigns and require advanced omnichannel features and premium support. Pricing starts at $29.17 per month.
Enterprise
If you want a customized plan to cater to unlimited email and SMS needs, then Sender’s enterprise plan exists to serve you better. This plan is suitable for big eCommerce stores and Fortune 500 companies. You’ll need to contact Sender’s 24/7 support team for pricing.
Pay As You Go
Sender’s pay-as-you-go pricing model is adequate for infrequent senders and business owners with an inconsistent flow of emails. Instead of paying a monthly plan, you can buy email credits as needed.
Sender is popularly known for its award-winning user-friendliness and unparalleled affordability. Plus, it offers multiple highly-intuitive email marketing features.
So whether you’re looking to instantly integrate your list with leading content management systems, CRMs, and eCommerce platforms, or add a product to your newsletter and pinpoint the right subscribers with segmentation, Sender has got you covered.
Conclusion
Sender provides everything you need for an effective email and SMS marketing campaign. Ecommerce businesses can easily connect Sender with their website or webshop, and their lists will synchronize automatically. In essence, if you need an email service provider that allows you to send more while spending less, make Sender your go-to email marketing platform.
FAQs
What is Sender?
Sender is an email marketing software for eCommerce and bloggers that allows you tocreate and send beautiful, branded emails with many additional features.
What does Sender do?
The platform helps users quickly grow their audience with beautiful pop-ups and forms, supports email and SMS automation, allows intuitive personalization, and offers multiple templates.
Does Sender offer a free plan?
Yes, Sender offers a Free Forever plan. It is the best option for small, startup business proprietors. This plan allows sending up to 15,000 emails to 2,500 subscribers every month.
Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by ActiveCampaign.
In this modern era, every business is striving to provide a better customer experience to their targeted customers. Customer experience is a term used to define the sum of experiences that people have during the whole product or service cycle.
Usually, enterprises find it challenging to control how customers feel about their relationship with their products or services. It is when customer experience automation tools and software come in handy.
ActiveCampiagn is a Chicago-based private company that offers software for customer experience automation (CXA) to small and medium-sized businesses worldwide. Let’s dive in to learn more about ActiveCampaign- its startup story, founders, funding, growth, and more details.
ActiveCampaign is a cloud software platform that offers customer experience automation, apps & integration, custom objects, machine learning, services, mobile app, and developer resources. It combines transactional email, email marketing, sales automation, marketing automation, and CRM categories.
The company is known for serving technology, education, non-profit, small businesses, fitness, real estate, entertainment & events, and travel & hospitality industries in 170 countries. It has 5 more premises in the US, Australia, Brazil, and Ireland. Moreover, it integrates with over 850 applications, including Slack, Facebook, Salesforce, WordPress, Shopify, and Gmail.
Furthermore, the company employs more than 1050 employees at all its premises.
Jason VandeBoom – Founder, ActiveCampaign
ActiveCampaign – Startup Story
Founded by Jason VandeBoom in 2003, ActiveCampaign commenced its journey as a consulting firm and was then established as an on-premises software provider to help small and medium-sized businesses automate their marketing tasks and manage contacts.
The company later transitioned from on-premises software to a software-as-a-service business, the main focus of which is to automate marketing and sales.
The mission of the company is to help growing businesses connect and engage meaningfully with their targeted customers. When it comes to the vision statement, ActiveCampaign accelerates the growth of each company with only an automation platform designed for providing better customer experiences.
Furthermore, it is looking forward to emerging as the renowned leader and fastest-growing marketing and customer experience platform, recognized for creating a new category that replaces traditional and enterprise-focused platforms. Additionally, the company focuses on creating a global ecosystem of entrepreneurs and growth-minded businesses.
ActiveCampaign – Name, Logo, and Tagline
ActiveCampaign Logo
ActiveCampaign follows a unique representation of using its logo with different colors. Primarily the company uses its logo in white color when displayed on dark background. And when it’s displayed on a light background, it uses primary blue as the base color.
Getting Started with ActiveCampaign
ActiveCampaign – Business Model
ActiveCampaign connects every tool and channel that an organization uses in its business for engaging customers at each stage of the customer lifecycle. This platform collects data from email marketing, digital advertising, website, and social media to tailor personalized touchpoints with the organization’s contacts while ensuring that the marketing is effective and engaging.
The company automates the marketing and sales channel so that a firm can focus on the personal touches for its business to stand out and ensure that it hasn’t missed any step with its targeted customers.
ActiveCampaign – Products and Services
The products and services of the company are classified into 4 categories – marketing, sales, e-commerce, and transactional. Marketing offers multiple solutions- marketing automation, email marketing, site tracking, landing pages, personalization, and forms.
CRM, sales automation, lead scoring, win probability, and inbox extensions are covered in the Sales category. The E-commerce category allows integration with several e-commerce apps and the Transactional category offers access to email API, SMTP email, email delivery, transactional email templates, and inbound emails.
ActiveCampaign – Challenges Faced
Some features that ActiveCampaign still needs to work on are the platform’s email editor and occasional slow performance. Moreover, customers find it difficult to edit multiple emails in automation and they have to build everything – identifying inactive contacts, delivering lead magnets, or adjusting granular subscription preferences- from scratch.
ActiveCampaign – Funding and Investors
ActiveCampaign has been able to raise a total of $360 million over 3 funding rounds. Furthermore, the company’s latest funding round – Series C Round was undertaken on April 21, 2021, in which it raised a total of $300 million. It is backed by multiple investors and the main ones are Tiger Global Management, Dragoneer Investment Group, Silversmith Capital Partners, and Susquehanna Growth Equity.
Date
Round
Number of Investors
Money Raised
Lead Investor
April 21, 2021
Series C
4
$240 million
Tiger Global Management
January 28, 2020
Series B
2
$100 million
Susquehanna Growth Equity
October 11, 2016
Series A
1
$20 million
Silversmith Capital Partners
ActiveCampaign – Mergers and Acquisitions
It acquired two companies – Postmark and DMARC Digests. Postmark offers transactional email services and DMARC Digests is recognized for offering email authentication and monitoring service. Both these service offerings enhance ActiveCampaign’s capability to offer CRM along with transactional messages with sales and market automation.
ActiveCampaign – Patents and Trademarks
It has 4 registered trademarks categorized into the ‘Scientific and technological services’ class.
ActiveCampaign – Growth
In 2022, the annual revenue of ActiveCampaign hit $165 million with 65% YOY. the platform’s pricing is $180 per year with its current valuation worth $3 billion. Talking about the company’s customer base, it has more than 140K active users and is serving over 180K businesses. The monthly app download growth is estimated to be 9.06%. Moreover, the employee count has increased by 13%.
ActiveCampaign – Awards and Achievements
ActiveCampaign has garnered a myriad of prestigious awards as the leader in its industry. Some recent awards that the company earned are:
Best Email Marketing Tool & Best Email deliverability 2023 by ToolTester
2022 Chicago Top Workforces by Chicago Tribune
2022 Tech Cares Award Winner by TrustRadius
2022 APPEALIE SaaS + Software Award Winner by APPEALIE
Best Companies for Remote Workers 2022 by Quartz
Cloud 100 by Forbes
2022 Sales and Marketing Technology Awards by The Intelligence Group
The Top 100 Software Companies of 2022 by The Software Report
ActiveCampaign is committed to its customer success and will continue to utilize the resources required for making Postmark a winning solution for small and medium businesses. Moreover, the product-first company plans to continue investing in and prioritizing its roadmap for innovation.
FAQs
What tools does ActiveCampaign offer for customer experience automation?
ActiveCampaign offers email marketing, marketing automation, CRM, messaging, and personalized content tools for customer experience automation.
Does ActiveCampaign offer mobile app support?
Yes, ActiveCampaign offers mobile app support for both iOS and Android platforms. The app provides access to managing contacts, sending campaigns, viewing analytics, and updating deals on the go.
What are the challenges faced by ActiveCampaign?
Some features that ActiveCampaign still needs to work on are the platform’s email editor and occasional slow performance.
Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by AgentSync.
Gone are the days when the insurance industry operated using a traditional, in-person approach. With technology affecting all aspects of the corporate world, the insurance industry is no exception. Several companies now deploy technological innovations to make the insurance industry model cost-effective and efficient.
Now that the insurtech market is enormous, lucrative, and still developing, it is a prime space for technologically advanced companies to attack. AgentSync is one such ‘compliance as a service’ company that has been leading the insurance industry since 2018.
Here we’ve compiled the important details of the company- its startup story, founders, funding, investors, achievements, and more.
AgentSync is a developer of modern insurance infrastructure involved in connecting carriers, agencies, MGAs, and producers. The customer-centric design approach, along with APIs, automation, and premium quality service, enables AgentSync solutions to create onboarding, licensing, and appointing processes for insurers and producers while ensuring growth and compliance.
AgentSync – Industry
The insurance market is home to enterprises involved in researching, designing, and selling different types of insurance and analyzing and monitoring insurance data. The global insurance market size was estimated at $5946.74 billion in 2022 and is expected to reach $8603.8 billion in 2027, with a CAGR of 7.4% during 2023-2027.
Moreover, the rapid growth in internet penetration has led to the emergence of insurtech. The term insurtech combines two words, ‘insurance’ and ‘technology.’ It refers to using technology innovations to find cost-savings and efficiency from the conventional insurance industry model.
The global insurtech market size was estimated at $5.45 billion in 2022 and is expected to grow at a CAGR of52.7% from 2023 to 2030.
Allianz Group, Axa Group, China Life Insurance, Anthem Inc, and Ping An Insurance are the major companies in the insurance industry. When it comes to the insurtech global market, ZhongAn, Oscar Health, Next insurance, and Wipro Limited are the top players.
AgentSync – Founders and Team
Niranjan “Niji” Sabharwal and Jennifer Knight are the company’s co-founders.
AgentSync Founders – Jennifer Knight and Niranjan Sabharwal
Niranjan “Niji” Sabharwal
Niranjan “Niji” Sabharwal graduated from UC Santa Barbara with a degree in Arts, Business economics. Before co-founding and holding the CEO role, he worked at LinkedIn and Zenefits.
Jennifer Knight
Jennifer Knight graduated from Boston University with a degree in BA, International Relations. She has worked in multiple companies, including Bluewolf, LinkedIn, Dropbox, and Stripe, before holding the role of co-founder and CTO in AgentSync.
When it comes to the company’s team, AgentSync is working with an entirely onshore team with approximately 250 employees.
AgentSync – Startup Story
The idea of establishing AgentSyn was born during Niranjan “Niji” Sabharwal’s time at Zenefits. Sabharwal was focused on rebuilding Zenefits in a more compliant fashion. Thus, he built software that helped track agent complaints, a project which was later open-sourced and released by Zenefits.
AgentSync was formed after Sabharwal left Zenefits to establish his own company with his partner, Jennifer Knight. Zenefits signed the IP from the earlier project over to Sabharwal before his team created any code for AgentSync. It allowed the company to get a clean start; thus, AgentSync was officially set up in 2018.
In May 2022, the company launched a contracting solution for simplifying the carrier contracting experience. The Compliance library was launched in June 2022 to provide compliance information and updates to the insurance producer. Moreover, it launched the AgentSync ID – the industry’s first connected producer identity platform in September 2022.
AgentSync – Mission and Vision
The mission of the company is to revolutionize and modernize insurance companies.
AgentSync – Business Model
AgentSync is a ‘compliance as a service’ application built on Salesforce.com that helps insurance carriers and insurance agencies track insurance broker licensing data. Companies do not need to do this work with spreadsheets; instead, AgentSync’s products and solutions offer a faster method while reducing the chance of error.
This software automatically enforces state producer licensing and appointment regulatory requirements by integrating with the National Insurance Producer Registry (NIPR) as a source of truth. The clients can minimize compliance costs and prevent regulatory violations by letting the application do the heavy lifting.
AgentSync – Revenue Model
The company earns revenue by charging per active agent its client has, with some price tiering based on the scale.
AgentSync – Products and Services
AgentSync is popular for offering 3 products, and these, are AgentSync Manange, AgentSync AutoPilot, and AgentSync APIs.
AgentSync Self-Service Portal
AgentSync – Funding and Investors
AgentSync has undertaken 4 funding rounds in which it has raised a total of $111.1 million. Its latest funding round – Series B Round, was conducted on December 7, 2021, and raised a total of $75 million. Presently, the company is funded by 19 investors, and the main ones are Craft Ventures, Tiger Global Management, Anthemis Group, Valor Equity Partners, Caffeinated Capital, and Atreides Management.
Date
Round
Number of Investors
Money Raised
Lead Investor
December 7, 2021
Series B
6
$75 million
Valor Equity Partners
March 8, 2021
Series A
6
$25 million
Craft Ventures, Elad Gil
December 2, 2020
Seed Round
2
$6.7 million
Craft Ventures, Elad Gil
August 4, 2020
Seed Round
11
$4.4 million
Caffeinated Capital, Elad Gil
AgentSync – Mergers and Acquisitions
The acquisitions of AgentSync include Finvera in 2021 and eContractPro in 2022.
AgentSync – Growth
The estimated annual revenue of AgentSync is $29.3 million ($127,598 per employee) in 2021. The company’s current valuation as of December 2021 stands at $1.2 billion. Moreover, its employee count increased by 219% last year, and the monthly website visit growth rate is reported to be -12.9%.
AgentSync – Partners
AgentSyn has partnered with other market leaders to expand its functionality. Its main partners are:
AgenSync is honored with multiple awards and achievements and is recognized as:
One of the Denver’s Best Places to Work
Forbes Magazine Cloud 100 Rising Star
An Insurtech Insights Future 50 winner
Ranked 88 in Forbes – America’s 500 Best Startup Employers 2022
AgentSync – Competitors
Some of its main competitors are:
Omnichannel
Sircon
regEd
SuranceBay
Rhoads online institute
Spyder
Certificate Hero
REG
Exdion
AgentSync – Future Plans
AgentSync declared that 2023 would be the year of compliance. The company is looking forward to managing compliance in a more technologically enabled way, as it’s crucial for the players across the insurance industry.
FAQs
What is AgentSync and what does the company do?
AgentSync is an insurtech company that provides automated insurance compliance for agencies, brokers, and carriers. The platform helps manage licensing and appointment-related tasks.
How is AgentSync modernizing the insurance industry?
AgentSync is using cloud-based technology to simplify and automate insurance compliance, which helps insurance companies save time and resources while remaining compliant with regulations. This enables companies to focus more on growth and innovation.
Investing in a software-as-a-service (SaaS) startup can be a lucrative opportunity for those looking to diversify their portfolio and support innovative companies. SaaS businesses provide subscription-based access to software over the internet, rather than traditional one-time purchases or licensing. This business model allows for recurring revenue streams and the potential for long-term growth. However, it’s important to thoroughly research and evaluate the potential risks and rewards before making any investment decisions.
Investing in a SaaS startup can be risky, but it can also be very rewarding. By choosing a strong, well-established company, you can set yourself up for long-term success and potentially earn a significant return on your investment.
In this article, we will explore some key considerations for investing in a SaaS startup, including the market landscape, financial performance, and management team. This article is exactly about that. We will go top to bottom about everything that one needs to know before investing in a SaaS startup.
A SaaS (Software as a Service) startup is a company that offers a software application on a subscription basis. Instead of purchasing the software outright and installing it on their own computers or servers, customers pay a recurring fee to access the software over the internet. This business model allows customers to use the software on a pay-as-you-go basis, without having to make a large upfront investment in hardware or IT infrastructure. SaaS companies typically host the software on their own servers and provide access to it through a web browser or other means. Some examples of SaaS startups include cloud-based productivity tools, customer relationship management platforms, and e-commerce platforms.
Things to Know Before Investing in SaaS
If you are considering investing in a SaaS (Software as a Service) startup, it’s important to understand some key aspects of the business model and the industry. Here are some things to consider
Business model: SaaS companies typically sell subscriptions to their software, rather than selling it as a one-time purchase. This means that the company’s revenue is generated from ongoing customer payments, rather than from upfront sales.
Target market: It’s important to understand who the company’s target market is and whether there is a large enough demand for the product.
Competition: It’s also important to understand the competitive landscape and how the company’s product compares to its competitors.
Growth Potential: Look for signs that the company is growing quickly and sustainably, such as a growing customer base and increasing revenue.
Team: Consider the quality and experience of the company’s management team and its ability to execute its plans.
Financials: Review the company’s financial statements to get a sense of its financial health and future potential.
Risk: As with any investment, it’s important to consider the potential risks involved. These may include technological risks, competitive risks, and regulatory risks, among others.
It’s also a good idea to seek the advice of a financial advisor or professional before making any investment decisions.
How SaaS Is Different From Other Startups
Even though these sorts of startups are also startups and they too become unicorns, there are some inherited differences between these. There are several factors that make SaaS startups different from regular startups
Business Model
SaaS startups typically operate on a subscription-based business model, where customers pay a recurring fee to access the product or service. This is different from traditional startups, which may sell products or services on a one-time basis.
Email marketing Revenue Worldwide from 2020 to 2027
Customer Acquisition
SaaS startups often rely on digital marketing and sales tactics to acquire customers, while traditional startups may rely more on traditional marketing and sales methods.
Customer Retention
SaaS startups typically have a higher customer retention rate due to the recurring nature of their subscription model. Traditional startups may have more fluctuation in customer retention due to one-time purchases.
Revenue streams
SaaS startups often have steadier revenue streams due to their recurring subscription model, while traditional startups may have more unpredictable revenue streams.
Scalability
SaaS startups are often more scalable than traditional startups due to their ability to easily add new customers through their subscription model.
Overall, SaaS startups differ from traditional startups in their business model, customer acquisition and retention tactics, revenue streams, and scalability.
The Business Model of a SaaS Startup
A business model is a way a company generates revenue and profits by selling products or services to its customers. It outlines the different elements of the company’s operations, including its target market, marketing and sales strategies, and financial projections. Business models can vary widely depending on the type of industry and the specific needs of the company. Some common business models include subscription-based models, pay-per-use models, and freemium models. There are several factors that you can consider when evaluating the business model of a SaaS (Software as a Service) startup
Revenue Streams
A SaaS startup typically generates revenue through subscription-based pricing models, where customers pay a recurring fee to access the software. Look for a startup with multiple revenue streams, such as upsells and cross-sells, as this can increase the overall stability of the business.
Customer acquisition costs
It is important to consider the costs associated with acquiring new customers, as these costs can impact the profitability of the business. Look for a startup with a high lifetime value (LTV) to customer acquisition cost (CAC) ratio, as this indicates that the company is generating a high return on investment for each customer it acquires.
Global Human Resource Management Market
Churn rate
The churn rate is the percentage of customers who cancel their subscriptions over a given period of time. A high churn rate can be a red flag, as it indicates that the startup is having difficulty retaining customers.
Scalability
Look for a SaaS startup with a scalable business model, meaning that the company can easily expand its customer base and increase revenue without incurring significant additional costs.
Market demand
Consider the size and growth potential of the market in which the startup operates. A startup with a product or service that meets strong demand in a growing market is more likely to be successful.
Competitors
It is also important to consider the competitive landscape in which the startup operates. A startup with a unique value proposition and a competitive advantage over its competitors is more likely to succeed.
Growth and Potential
The growth and potential of a SaaS startup are determined by a variety of factors, including market demand, competitive advantage, customer acquisition and retention, financial stability, and scalability. Companies that are able to effectively address these factors are more likely to experience growth and success. For example, a SaaS startup with a unique product that addresses a specific need in the market and has a strong customer acquisition and retention strategy is more likely to experience growth than a company with a generic product and poor customer service. Similarly, a SaaS startup with a strong financial foundation and the ability to scale its operations is more likely to experience growth than a company with weak financials and limited scalability. Overall, the growth potential of a SaaS startup is largely dependent on its ability to effectively address the key factors that drive growth in the industry.
There are several factors that can be considered when evaluating the growth potential of a SaaS Startup
Market Size
A large and growing market can provide a strong foundation for the company’s growth. Look for a market that is large enough to sustain the company’s growth over the long term.
Product-market Fit
Does the company’s product or service solve a real problem for its target market? A product that meets a strong customer need is more likely to experience growth.
Competitors
Analyse the competitive landscape to understand the company’s position in the market. A company with a unique value proposition and minimal competition is more likely to experience growth.
Pricing
Consider the company’s pricing strategy and whether it is sustainable over the long term. A company that charges a higher price for its product or service may have more room for growth than one that charges a lower price.
Customer Acquisition Cost
Look at how much it costs the company to acquire new customers. A company with a low customer acquisition cost is more likely to be able to scale its business.
Customer Retention
High customer retention rates can be a sign of a strong product or service. A company with a high retention rate is more likely to experience growth.
Revenue Growth
Look at the company’s past revenue growth to get a sense of its potential for future growth. A company with a history of strong revenue growth is more likely to continue growing in the future.
Overall, it is important to consider a variety of factors when evaluating the growth potential of a SaaS startup.
Best Practices Before Investing
While the best practices that you can follow before choosing a SaaS startup to invest in can be a lot easier than it looks. As a rule of thumb, you can look for these check pointers in any Startup that uses software as a service.
Financial Stability: Look for a company with a strong financial track record, including steady revenue growth and profitability.
Customer Base: Look for a company with a diverse and growing customer base, as this can indicate a strong demand for the company’s products or services.
Product Differentiation: Consider whether the company’s products or services stand out from the competition, as this can be a key factor in attracting and retaining customers.
Management Team: Look for a company with a strong and experienced management team that is capable of executing the company’s business plan and driving growth.
Scalability: Consider whether the company’s products or services can be easily scaled to meet the needs of a growing customer base.
Market Opportunity: Consider whether the company operates in a growing market, as this can provide a strong foundation for long-term growth.
Intellectual Property: Look for a company that has strong intellectual property protections, such as patents or trademarks, to help protect its products or services from competitors.
Exit Strategy: Consider whether the company has a clear exit strategy, such as an IPO or acquisition, as this can help you maximize your investment returns.
Conclusion
Investing in a SaaS startup can be a lucrative opportunity, but it also carries its own set of risks. It is important to thoroughly research the company and its business model before committing any funds. Look for a company with a clear mission and vision, a solid customer base, and a track record of success. Additionally, be sure to consider the financial stability of the company and its ability to generate steady revenue streams.
Just remember to do your due diligence and weigh the pros and cons before committing any funds. With the right approach, investing in a SaaS startup can be a smart move that pays off in the long run.
FAQ
How do I fund a SaaS startup?
The four types of SaaS funding are as follows
Venture capital
Angel investment
Incubators/Accelerator
Revenue-based financing & MRR Lines
Why SaaS is a good investment?
SaaS software lives online and there is no physical product to manage, ship, store, and manufacture. That significantly reduces the time, cost, and manpower required. That allows SaaS businesses to launch with less capital and increases their profit margins.
Why is SaaS so profitable?
SaaS companies tend to have low churn and high renewal rates, resulting in high customer lifetime values with a good sales team selling a product that works should be able to generate customer retention rates above 90% and revenue retention at or above 100%.
What percentage of SaaS startups succeed?
Over 90% of SaaS startups fail, only 35% get past the 10-year mark, and only 40% of these ever become profitable. To avoid product failure a good product positioning helps achieve customer fit and reduces customer dissatisfaction.
Whether you’re a startup or have a well-established online presence, Search Engine Optimization (SEO) is critical for your SaaS company to stay ahead of the competition. You want to see a return on your digital marketing effort, regardless of how much you spend (ROI).
In comparison to other digital marketing techniques, SEO is a long-term strategy that necessitates ongoing commitment. Organic traffic, on the other hand, can account for more than 40% of your company’s revenue. According to studies, 93% of internet experiences begin with a search engine such as Google, Yahoo!, or Bing.
SEO for SaaS – Ranking Factors
SEO for SaaS improves Company’s website online visibility for it to be ranked better on SERPs (Search Engine Result Pages). If SEO is done correctly, then you are bound to experience improved organic traffic and keyword rankings, which would translate to an increase in sales or lead generation. It might sound like a simple task, but it is comprised of numerous elements, and it is supposed to be a long-term process.
Among the significant challenges faced by SaaS companies, it is important to decide whether to gate the content to generate leads, or leave it as open as it is for SEO purposes.
Lead generation and search engine optimization (SEO) are both important marketing strategies that can help businesses attract and convert potential customers.
Lead generation involves identifying and targeting potential customers and then finding ways to persuade them to take a specific action, such as filling out a form or signing up for a newsletter. This can be done through a variety of methods, including email marketing, social media advertising, and paid search advertising.
On the other hand, SEO is the process of optimizing a website to rank higher in search engine results pages (SERPs). When a website ranks higher in the SERPs, it becomes more visible to potential customers who are searching for relevant keywords. SEO involves optimizing various aspects of a website, such as its content, structure, and technical elements, to make it more attractive to search engines and improve its visibility in the SERPs.
Both lead generation and SEO can be effective ways to attract potential customers to a website and build a business’s online presence. However, they serve different purposes and can be used in different ways to achieve different goals. It’s important to understand the difference between the two and how they can be used effectively in a SaaS marketing strategy.
How to Select the Appropriate Keywords?
Since you already have in-depth knowledge about your audience, you can now come up with a checklist of technical as well as non-technical branded keywords that they are likely to search for whenever they would wish to look up your SaaS Company. On matters to do with the selection of keywords, you should focus much on the niche, which is referred to as long-tail keywords by those in the industry.
Tools such as Spyfu, SEMRush, and Google Keyword Planner will help you in keyword research work and will provide you with a list of keywords to determine the ones with the potential of generating significant traffic. With the curated keyword list in hand, you can begin to incorporate the keywords naturally all over your site to enhance the chances of being ranked high on SERPs for those specific sets of keywords. The choice of the relevant keywords and their incorporation all over the site is likely to alert more audience about your SaaS Company and improve conversion rates.
When choosing an SEO tool, there are several factors to consider:
Cost: Determine your budget and choose a tool that fits within your price range.
Features: Consider the features that are important to your business, such as keyword research, on-page optimization, backlink analysis, and website audits. Make sure the tool you choose offers the features you need.
Ease of use: Consider the usability of the tool and whether it will be easy for you or your team to use.
Compatibility: Make sure the tool is compatible with your website and other marketing tools you may be using.
Customer support: Look for a tool that offers good customer support, in case you have any questions or issues while using the tool.
Reputation: Look for a tool that has a good reputation in the industry and has received positive reviews from users.
It’s also a good idea to try out a few different tools to see which one works best for your business. Many SEO tools offer free trials or demos, which can be a good way to test out the tool before committing to a purchase.
Search Engine Optimization Tools You Need to Use
It seems like every month there is a new SEO tool being advertised and promotedon popular marketing blogs and Facebook. If you are in the search engine optimization industry you get targeted on social media by all kinds of SaaS tools, and there is no shortage of new options to try. The truth is that most of these new tools are pulling the same API data that the OG tools use — they just package them up in fancy dashboards and try to get you to sign up for a recurring subscription. It requires very little maintenance on their part and if their marketing and branding are solid, they will get plenty of SEO noobs to sign up.
No tool is going to replace the actual work required, but they can assist you and help you make calculated moves, and also help you with things like outreach. Not all of them cost an arm and a leg either; this line-up of tools is a must-have for anyone serious about SEO and invested in long-term success, whether as an agency offering services, or a company trying to increase organic website traffic. Get yourself familiar with all the popular SEO tools listed below if you haven’t yet.
Ahrefs is one of the most recommended SEO tools online. It’s only second to Google when it comes to being the largest website crawler. SEO experts can get enough of Ahref’s Site Audit feature as it’s the best SEO analysis tool around. The tool highlights what parts of your website require improvements to help you achieve higher rankings and improved traffic. From a competitor analysis perspective, you’ll likely use Ahrefs to determine your competitor’s backlinks to use them as a starting point for your own brand. You can also use this SEO tool to find the most linked content within your niche. This tool also helps you in finding the right keywords.
Features of Ahrefs
It tracks keyword ranking, organic search traffic, and other key metrics to improve the SEO of your website.
Helps to find profitable keywords and optimize the content to rank higher in search results.
Conducts a complete site audit to identify any broken link or duplicate page.
Rank tracker that helps you to track the ranking of your site on a specific keyword.
The facility to find out traffic from any country, this will help you to create a content strategy.
Provides an in-depth look at your own and competitor’s website performance, including top organic search keywords and referring domains.
Ahrefs webmaster tool helps to figure out SEO mistakes to improve your site health.
Pros:
Offers a lot of free SEO tools
Huge learning resources
Chrome extension is available
Keyword and competitor analysis
Excellent support
Shows historic data
Comprehensive backlink analysis
Cons:
Some users find the UI is complex
The rank tracker can be more robust
Pricing Plan:
Plans
Monthly Price
Yearly Price (Get 2 months Free)
Lite
$99 per month
$83 per month
Standard
$199 per month
$166 per month
Advanced
$399 per month
$333 per month
Enterprise
$999 per month
$833 per month
Google Search Console
Rating
4.6/5
Best For
Checking site’s Search traffic, CTR, Impression, Search Queries, and more
Google Search Console Tool
This is one of the best SEO tools, and guess what? It’s completely FREE to use and just takes 2 minutes to get it set up. Google Search Consoleis a set of tools and resources that allow you to analyze the technical performance of your website in the SERPs and see traffic stats — all of this free data can be used to optimize your campaign and effort. The best part? Google Search Console provides information and data directly from Google. There is no third-party “guessing” or random APIs pulling data that may or might not even matter.
It provides a range of tools and resources for website owners to use to optimize their website’s visibility and performance on Google search pages. One of the best uses of the Google Search Console is looking at the search queries section. This tells you what keywords, terms, and long-tail search queries triggered pages of your website to show up in the organic results. You can see how many impressions were received, the click-through rate, and what position it shows for.
Google Search Console also notifies you in case of any technical error that occurs on your website, whether it’s a broken URL, sitemap, core web vitals, or an outage. When you find any error in your GSC, you need to fix it right away. Google is hand-delivering you the data and info needed to move up in the SERPs.
Google Search Console Tutorial for Beginners
To use Google Search Console, you’ll need to add and verify your website with Google. This involves adding a piece of HTML code to your website’s homepage or using a Google Analytics account that is linked to your website. Once your website is verified, you can use Google Search Console to view and analyze data about your website’s performance in Google search.
Features of Google Search Console
Facility to check a specific URL for any issues that affect its ability to appear in Search results.
It checks if your website is mobile-friendly or not, and if there are any mobile usability issues it automatically detects them.
Sitemap submission to help Google discover new pages on your site, and see which pages have been indexed.
Provides insights into how a site is performing in terms of clicks, impressions, and click-through rate in the search results.
It helps to check if your website is eligible for Rich Results, which are enhanced search results that can include things like images, ratings, and prices.
You can check how many pages from your website are indexed by Google.
It helps you to see if Google is experiencing any issues crawling your site and identify and fix any crawl errors that may be impacting the site’s search performance.
Pros:
Free to use
Easily identify crawling errors
Mobile-friendly check
Google rich result check
Help articles are available
Sitemap submission
Cons:
Poor customer support
The interface is confusing for beginners
Pricing Plan:
Google Search Console is Free to use.
Moz: SEO Software
Rating
4.4/5
Best For
Site tracking, link building, competitor analysis, keyword research, inbound marketing
Moz Pro: SEO Software
Moz is a name that has really evolved over the years. It is one of the best SaaS SEO tools that experts actually use. Whether you’re looking for keyword recommendations or a site crawl, Moz is a full-service powerhouse tool. You can get great insights not only into how your website is performing but also into how to improve it. They also have a free MozBar toolbar that you can download, free version allows you to see your store’s metrics while browsing any page.
Free SEO Tools from Moz
Their tools have improved over the years, and they have totally revamped their link exploration tool and their golden metric. Domain Authority just went over a complete makeover as well. They have two main products, an SEO toolset, and a Local SEO listing audit and submission platform. This is something that can benefit beginner and advanced SEOs alike, but for those new to the game, the on-site optimization grader is handy and does a great job of teaching users what elements need to be changed on each page to achieve an optimal score.
Features of Moz
It helps to track search engine rankings for specific keywords over time.
Analyzes a website for technical SEO issues such as broken links, slow page load times, and duplicate content.
Provides information on the quality and quantity of a website’s backlinks, which are links from other websites to the user’s website.
It finds and targets the keywords that will help a website rank higher in search engine results pages.
Offers suggestions for improving the user’s website’s on-page SEO, such as optimizing title tags, meta descriptions, and header tags.
A browser extension that allows you to see Moz data for any website you visit, including Domain Authority, Page Authority, and Spam score.
Generates customizable reports that can be shared with clients or team members.
Pros:
Provides a guide to learn SEO from basics
Free trial is available
24/7 online support
Offers some free tools
Intuitive interface
Browser extension is available
Integration with web analytic tools
Cons:
Error tracking is sometimes misleading
Hard to navigate
Pricing Plan:
Moz Pro offers four pricing plans: Standard, Medium, Large and Premium Plan. 30-day free trial is available. Have a look at the pricing details of each package.
Plan
Yearly Price
Monthly Price
Standard
$67/month
$99/month
Medium
$125/month
$179/month
Large
$209/month
$299/month
Premium
$419/month
$599/month
Surfer SEO
Rating
4.8/5
Best For
SEO content creation and optimization, website audit
Surfer SEO – Best Digital Marketing Tool
Surfer SEO is a powerful SEO tool that specializes in providing digital marketing solutions to businesses of all sizes. This tool is designed to help you optimize your website for search engines and improve your online visibility. It has the ability to provide an in-depth analysis of a website’s on-page and off-page SEO. It can identify technical issues that may be preventing a website from ranking well in search results and provide recommendations on how to fix them.
It includes a keyword research tool that helps users find the best keywords to target for their website. This tool provides detailed data on search volume, CPC, and competition for a given keyword. This allows users to make informed decisions about which keywords to focus on. Additionally, it provides an analysis of the website’s backlink profile, including the number and quality of links pointing to the site, which can help users identify opportunities for link building.
Features of Surfer SEO
It provides a detailed analysis of the top-ranking pages for a given keyword, including metrics such as Domain Authority, Page Authority, and the number of backlinks.
The tool performs a site audit that checks for common technical SEO issues such as broken links, missing alt tags, and duplicate content.
It allows you to track and monitor your website’s ranking in search engine results.
Provides a keyword research tool that helps you find the best keywords to target for your website.
This tool provides detailed data on search volume, CPC, and competition for a given keyword.
Analysis of a website’s backlink profile, including the number and quality of links pointing to the site.
Detailed analysis of a website’s on-page and off-page SEO.
Pros:
NLP-based guidelines
optimization suggestions
Content Editor
User-friendly interface
Free SEO course and knowledge base
Excellent live chat customer support
Free outline generator
Cons:
No free plan is available
The keyword research tool is not as advanced as other
Pricing Plan:
Surfer SEO offers four pricing plans: Basic, Pro, Business and Enterprise Plan. Have a look at the pricing details of each package.
Plan
Yearly Price
Monthly Price
Basic
$49/month
$59/month
Pro
$99/month
$119/month
Business
$199/month
$239/month
Enterprise
Custom plans
Custom plans
Google Keyword Planner
Rating
4.3/5
Best For
Keyword research for SEO and PPC
Google Keyword Planner Tool
Google Keyword Planner is a powerful keyword research tool developed by Google LLC, the leading search engine and technology company. It is designed to assist businesses, marketers, and advertisers in identifying the most relevant and profitable keywords for their online campaigns. It has the ability to provide detailed information on keywords and phrases, including their search volume, competition, and estimated cost per click (CPC).
The information provided by this keyword research tool can be used to optimize website content, ad copy, and targeting options. This helps businesses to reach their target audience more effectively. Another important feature of Google Keyword Planner is its ability to suggest new keywords based on a user’s search query. This can be incredibly helpful for businesses that are looking to expand their reach and find new growth opportunities.
Features of Google Keyword Planner
The suggestion of new keywords based on a user’s search query.
Detailed information on keywords and phrases, including search volume, competition, and estimated cost per click (CPC).
Integration with Google Ads that allows for easy management of advertising campaigns.
Comparison of different keywords and phrases to determine the best options for a business.
Option to create custom keyword lists for specific campaigns.
Easy Integration with Google Search Console to track the performance of keywords and campaigns.
The tool provides an estimate of how much a user might expect to pay for a specific keyword or group of keywords.
Pros:
Multi-language support
Audience Insights
Customizable report
Seamless integration with Google ads and google search console
Free to use
Advanced analysis
Cons:
Difficult to get customer support
Pricing Plan:
Google Keyword Planner can be accessed free of charge. You just need a Google Ads account to use it.
Google Analytics
Rating
4.5/5
Best For
Tracking website traffic, user behavior, and conversion rates
Google Analytics – Web Analytics Tool
Google Analytics is a powerful web analytics tool developed by Google LLC, one of the world’s leading technology companies. This tool allows businesses and organizations to track and analyze their website traffic, user behavior, and conversion rates. It can track the performance of a website, including pages viewed, time spent on the site, and bounce rate. This data can be used to identify which pages are performing well and which are not.
It also offers a wide range of customizable reports and data visualization tools. This makes it easy for businesses and organizations to gain insights and make data-driven decisions. The tool can be integrated with other Google products, such as Google AdWords and Google Search Console, to provide even more detailed and actionable data.
Features of Google Analytics
Provides reports on Audience segmentation, demographics, and interests, which makes it easy for you to target the right audience.
It helps measure user behavior on a website, including pages viewed, time spent on the site, and bounce rate.
It provides a mobile app to monitor the performance of the website anywhere, anytime.
Easy integration with other Google and third-party products, such as WordPress, Google AdWords, and Google Search Console.
Provide even more detailed and actionable data.
It measures the number of visitors to a website, as well as the sources of that traffic, such as search engines, social media, and referral sites.
Measure the effectiveness of various digital marketing campaigns, including email marketing, social media, and pay-per-click advertising.
Pros:
Wide integration option
Mobile app is available
Multi-language support
Detailed analytics and reporting
Free to use
Articles to help the user
Cons:
Difficult to get customer support
Need to learn to utilize its full benefit
Pricing Plan:
Google Analytics is Free to use.
Long Tail Pro
Rating
4.3/5
Best For
Discover keywords and calculate Keyword difficulty
Long Tail Pro – Top SEO Tool
Long Tail Pro is a keyword research tool that is designed to help digital marketers, SEO professionals, and content creators identify profitable long-tail keywords for their campaigns. It provides detailed metrics for each keyword, including search volume, CPC, and competition level. This makes it easy for users to evaluate the potential profitability of each keyword.
To enhance the research capabilities, it offers a range of features, such as a keyword tracking tool, which allows users to monitor their rankings for specific keywords over time. A link analysis tool, which provides information on the quality and quantity of links pointing to a particular website. Its ability to analyze the competition for each keyword provides valuable insights into the strengths and weaknesses of competitor’s campaigns.
Features of Long Tail Pro
It optimizes the campaigns and improves rankings in search engine results pages (SERPs).
Helps to find out long-tail keywords with low competition and high search volume.
Show you the top keywords that a specific website is ranking for.
Potential to fetch the top 10 websites that are ranking on the specific keyword.
Competitor analysis to figure out why your competitors are ranking on a keyword.
You can track your website’s ranking for specific keywords in Google and Bing.
Provides suggestions for related keywords that users can use to expand their research.
You can save your projects and keywords list for future reference.
Pros:
Integration with Google Analytics and Google Search Console
Site audit and backlink analysis
Free training and trial
Rank tracker
In-depth site audit
Cons:
Limited features
Costly compared to other tools
Pricing Plan:
Plan
Pricing
Annual Starter
$297/Year
Annual Pro
$537/Year
Annual Agency
$1177/Year
Monthly Starter
$37/Month
Monthly Pro
$67/Month
Monthly Agency
$147/Month
Ubersuggest
Rating
4.2/5
Best For
keyword research, similar websites finder, keyword ranking
Ubersuggest SEO Tool
UberSuggest, developed by Neil Patel, is a keyword finder tool that helps you identify keywords and also the search intent behind them by showing the top-ranking SERPs for them.
From short to long-tail phrases, you can find the right terms to use on your website with hundreds of suggestions from this free great keyword tool. The metrics they include in their report are keyword volume, competition, CPC, and seasonal trends. Great for both organic SEO, and paid PPC teams, this tool can help determine if a keyword is worth targeting and how competitive it is.
The Definitive Guide to Ubersuggest for SEO and Content Marketing
Features of UberSuggest
Generates a list of blog post and article ideas based on a user-provided keyword.
Analyzes a website’s backlinks, organic search traffic, and top organic keywords.
Measures website’s overall performance and provides suggestions for improvement.
Provides the list of top-ranking pages for a specific keyword, along with data such as search volume, CPC, and competition level.
Shows how difficult it will be to rank for a specific keyword based on the competition.
Gives an overview of the website’s traffic, backlinks, and top organic keywords.
Analyzes the keyword density, readability, and other factors of a webpage’s content and gives suggestions for improvement.
You can track the search engine rankings of your website and individual pages for specific keywords.
Pros:
Easy to use
Knowledgeable blogs to learn
Provides lifetime plan
Cheaper than other SEO tools
Interactive dashboard
Chrome extension is available
Cons:
Lack of automated reports
Limited database
Pricing Plan:
UberSuggest offers three pricing plans: Individual, Business and Enterprise/ Agency. 7-day free trial is available. Have a look at the pricing details of each package.
Plan
Lifetime Price
Monthly Price
Individual
$120/Lifetime
$12/month
Business
$200/Lifetime
$20/month
Enterprise/Agency
$400/Lifetime
$40/month
Screaming Frog
Rating
4.6/5
Best For
SEO reports and technical audits
Screaming Frog SEO Spider Website Crawler
Experts love how much time they save by using this tool. Screaming Frog is a website crawler tool that allows you to crawl websites’ links, images, CSS, scripts, and apps from an SEO perspective. It is particularly useful for identifying technical SEO issues on a website, such as broken links, duplicate content, and chains and loops. The tool can also be used to extract data from websites and to analyze the on-page elements of a webpage, such as meta title tags, meta descriptions, and heading tags. SEO Spider’s other features include reviewing URLs blocked by robot.txt or tag directives. You can generate XML sitemaps, integrate with Google Analytics, Search Console, and Page Speed Insights APIs and fetch user and performance data. Screaming Frog is available as a desktop application for Windows, Mac, and Linux. The license fee is minimal, and it’s billed annually. It’s a very smart investment.
Features of Screaming Frog
You can schedule crawling on a regular basis.
It crawls a website just like a search engine and identifies all of the URLs, links, images, and other elements on the site.
Once a website has been crawled, it provides detailed information about each page, including the page title, meta description, headers, and more.
You can customize the crawl settings, such as setting the user agent and to apply custom filters to the data being collected.
You can limit the number of URLs that will be crawled, in order to save time and resources.
customize the crawling process with the ability to set up custom user agents, crawl specific sections of a website, and exclude certain pages or content.
It provides detailed, customizable reports that can be exported in various formats.
Pros:
Accurately identifies technical SEO issues
Free plan is available
Integration with Google Analytics, Pagespeed insights, and Google search console.
Sitemap generation
Scans all pages on a website
Also extracts metadata
Cons:
Limited learning resources
Non-user-friendly interface
Poor support
Pricing Plan:
Screaming Frog offers a Free version and a Paid version. Have a look at the pricing details of paid plan.
Google Trends is a free tool from Google that provides data and graphs on the popularity of specific searches on Google and YouTube. Google Search Trends helps you track timeless keywords for your pages, as well as hot trends that will pass. It’s an essential tool if you want to climb the rankings on Google and drive qualified traffic to your site.
The platform’s diagrams and data can help you in creating your search engine optimization (SEO) strategy and keep you current on in-demand keywordsin your line of work. The tool has sections for exploring your chosen terms, examining trending searches, and looking over a specific year’s leading search topic history — reaching back to 2001. From keyword research to content marketing, you have a unique window into the habits of searchers. You get to study the leading keywords on Google and apply them to your SEO optimization.
The Best SEO Tools
Features of Google Trends
Provides a list of search queries that have recently seen significant increases in popularity.
Compares the search volume of multiple terms over a specified time period.
The website can display data for specific regions and languages that allow users to compare search trends in different areas.
It provides data on search trends over a period that allows you to see how search queries have changed over the years.
You can compare the relative popularity of different search terms, which can be useful for keyword research and search engine optimization (SEO).
Provides data on search trends in real-time, so you can stay up-to-date on the latest search trends.
It also shows the related queries which are searched by people along with the main query.
Pros:
Search query trends for a different region
Data-driven insights into trending topics
Easy to use
Comparison chart
Google help articles
Shows historic trend
Cons:
Limited related keywords
Poor support
Pricing Plan:
Google Trends is Free to use.
Keywords Everywhere
Rating
4.6/5
Best For
Find long-tail phrases with search volume, CPC, and competition data.
Keywords Everywhere – Best SEO Tool to Find Keywords
Keywords Everywhere is a browser add-on that is used to find keywords and can be installed on either Firefox or Chrome. It is a tool that allows access to keyword metrics for any list of keywords and lets you download it in formats like Excel, PDF, or CSV. This tool saves you a lot of time that otherwise would have been invested in copying data from a website while finding search volume for another. Search volume is nothing but an average of the searches that people have performed for a particular keyword in a period of the last two months. This tool shows you monthly search volume, Cost-per-click, Adwords competition data, and trend data of multiple keywords on multiple websites.
Features of Keywords Everywhere
Provides search volume, CPC, and competition data for a variety of keywords on multiple websites.
The tool will provide you with a list of related keywords that you can use to expand your keyword research.
It allows you to create lists of keywords and save them for later use.
Integration with a variety of other SEO and marketing tools, such as Google Analytics, SEMrush, Ahrefs, and Moz.
You can adjust settings such as the number of results to show and the currency to use for CPC data.
The ability to analyze the performance of a list of keywords over time.
Keyword research for organic and paid search.
Pros:
Browser extension for chrome and firefox
Multi-language support
Pay-as-you-go pricing plan
Provided API keys
Historic trend data from 2004
“People also search for” insights
Easy-to-use interface
Wide range of integration
Cons:
Features are basic
Limited to keyword research
Pricing Plan:
Keywords Everywhere is Free to use.
SEOquake
Rating
5/5
Best For
On-page SEO audit, keyword research, compare domains and URLs, examine internal and external links
SEOquake – Best SEO Tool
SEOquake is a free browser extension that allows you to check any webpage for numerous SEO parameters. It has some great features that help you optimize your website. SEOquake features include an SEO bar which is an interactive search bar that adjusts according to your needs while you are searching a webpage. The SEO dashboard, with the click of a button, opens a compact lightbox with an SEO brief overview including Page, Domain, and Backlinks details. You can also use keyword analysis by generating a detailed report of keywords found on the webpage. Also, you can create real-time SEO audits, examine internal and external links, compare domains and URLs in real time, and export all that data into a file.
Features of SEOquake
Keyword density analysis helps to check the density of specific keywords on the webpage, which can help identify areas where the website’s content may need to be optimized.
Provides a detailed analysis of the webpage, including information about the page’s title and meta tags, headings, and images.
SEO-related metrics for any website, including Google PageRank, the number of indexed pages, and the number of backlinks.
Helps to check the number of internal and external links on a webpage, as well as the anchor text and nofollow status of each link.
Facility to export the data you’ve collected in a variety of formats.
Conducts SEO audits to identify potential technical issues that might affect the website’s performance.
AnswerThePublic is a “Make Life Better Tool” built by the people behind CoverageBook. It is a keyword tool that imagines suggestions of autocomplete sentences on google and creates useful phrases and questions that people are asking regarding a keyword. It has categories that answer questions with the 5 Ws and the “How”,” can”,” which”, and “will”. It is a treasure of consumer insight for creating fresh and ultra-useful content, products, and services. Imagine having something like this and it could mean that we could actually be reading customers’ minds and determining what they actually want.
Features of Answer The Public
Search for questions and keywords in specific locations, which can be useful for local SEO or targeting specific regions.
A visual representation of questions and keywords organized by question word (e.g. “what,” “how,” “why,” etc.)
The ability to see the most common questions being asked about a particular topic or keyword.
Provide the data in the form of questions, prepositions, and comparisons.
Provides related keywords and phrases that can be used for content creation, SEO, and keyword research.
It supports several languages, including English, French, German, Spanish, Italian, Portuguese, and Dutch.
The ability to download the data in CSV or Excel format.
Pros:
Lifetime plan pricing plan
Free trial is available
Automated search alert
Downloadable images
Huge learning resources
Cons:
Features are limited to keyword ideas
Customer Support is limited to email
Pricing Plan:
AnswerThePublic offers three pricing plans: Individual, Pro and Expert. 7-day free trial is available. Have a look at the pricing details of each package.
Plan
Lifetime Price
Monthly Price
Individual
$99/Lifetime
$9/month
Pro
$70/Lifetime
$99/month
Expert
$149/Lifetime
$199/month
SEMrush
Rating
4.6/5
Best For
keyword research, tracks competitor keyword strategy, SEO audit, backlinking opportunities, and lots more.
SEMrush – Top SEO Tool
SEMrush is a one-stop shop for all your SEO needs. It is a tool that provides you with the most accurate data on your competitors and allows you to analyze their top-ranking content. Another feature that’ll be of great help is the organic keyword finder which allows you to review the topmost organic keywords for your website to help you strategize your SEO plans. SEMrush helps you with measurable results from online marketing for SEO, content marketing, PPC, and social media marketing.
Features of SEMrush
Site audit tool that checks for technical SEO issues and provides recommendations for improving a website’s search engine visibility.
Reporting and export functionality to create custom reports and export data for further analysis.
Tools for analyzing the performance of paid advertising campaigns, including data on ad copy and landing pages.
Competitor analysis tools that enable you to see the keywords, ads, and backlinks of your competitors.
Comprehensive keyword research and analysis, including keyword difficulty scores and CPC data.
Helps to research keywords and find the best ones to target for your website and content.
It crawls the pages of your website and helps to optimize it for ranking.
Pros:
Historic data since 2014
Easy-to-use interface
Free account to utilize limited features
Demo is available
Content outline builder
Integration with web analytics tools
Knowledgeable Help Center
Cons:
Some users reported higher pricing
Limited support
Pricing Plan:
SemRush offers three pricing plans: Pro, Guru and Business. You can also use it for Free, but with limited access. Have a look at the pricing details of each package.
Plan
Yearly Price
Monthly Price
Pro
$99.95/month
$119.95/month
Guru
$191.62/month
$229.95/month
Business
$374.95/month
$449.95/month
Bing Webmaster
Rating
4.0/5
Best For
Monitor the overall health of your website and helps you see how your customers are finding your site
Microsoft Bing Webmaster Tool
Microsoft Bing Webmaster is an SEO tool that helps you get deeper insights into your website. Planning to increase the traffic on your channel? Bing Webmaster fetches your site’s performance data and helps you optimize page rankings. The tools let you analyze your site activity, and backlinks, manage keywords and improve your site’s personality. In addition, it contains SEO reports and an on-demand site tool that checks for common SEO glitches.
Features of Bing Webmaster
Submit a sitemap of the website to Bing, which can help Bing discover and crawl new pages on the site.
It shows the top keywords that people are using to find a website on Bing.
Provides information on how many of a website’s pages are indexed by Bing and any issues that may be preventing Bing from indexing certain pages.
Shows details such as when Bing last crawled your site, and any crawl errors that occurred.
Details such as how website pages are displayed in the search results, including the title and description that Bing is using.
The number of websites linking to a website and the anchor text used in the links.
Allows website owners to specify the geographic location where they want their site to be displayed in Bing’s search results.
Pros:
Free to use
Monitors the ranking of the site
Helps to optimize the content
Sitemap submission
Detailed analytics
Easy to use
Cons:
Limited data compared to google search console
Pricing Plan:
Microsoft Bing Webmaster is Free to use.
Majestic
Rating
4.3/5
Best For
Backlink Analysis, Competitor research, Compare sites, Business profile checker
Majestic SEO Tool
Majestic.com is all about backlinks. It boasts itself as one of the best SEO backlink checkers that optimizes your link intelligence data. Its features include a site explorer summary that provides you with an overview of a website’s link profile, a Topics Report where you find out everything about a website, and a list of metrics including Trust Flow, Citation Flow, Topical Trust Flow, External Backlinks, Referring Domains, Referring IP Addresses, Crawled URLs, Indexed URLs and more. Majestic has launched a new feature called Link context which is a paid feature (rest is free) that helps you find and audit backlinks. With this feature, you can browse and filter a link search more effectively.
Features of Majestic
Shows the results in a variety of formats, including a graph, table, or CSV file.
Domain comparison feature to help users to compare the backlink profile of two or more websites.
Explores a website’s backlink profile, including the number of links, referring domains, and top anchor text.
You can request to crawl a specific website or page, which can be useful for troubleshooting backlink issues or for tracking the progress of a new website.
You can check multiple websites backlinks at once using the Bulk backlink checker feature.
Provides detailed information on the number and quality of backlinks pointing to a website, including the top linking domains and the anchor text used in those links.
The Fresh Index shows the latest backlinks to a website.
Pros:
Provides API access
Custom report
Browser plugins are available
Wholly dedicated to link analysis
Help articles are available
Cons:
Poor customer support
High price for only backlink analysis
Not intuitive interface
Pricing Plan:
Majestic offers three pricing plans: Lite, Pro and API. You can also use it for Free, but with limited access. Have a look at the pricing details of each package.
Keyworddit is a free SEO tool that extracts keywords from subreddits. Subreddits are threads to conversations on Reddit. Keyworddit works by searching for a specific subreddit or multiple subreddits and extracting the most frequently used words and phrases from the discussions and comments within those subreddits. The tool then organizes the extracted keywords into a list, which can be used for keyword research and optimization purposes. You can extract up to 500 keywords with search volumes.
Features of Keyworddit
It allows you to enter a subreddit and generate a list of keywords related to that topic.
Option to filter the generated list of keywords by word count, relevance, and more.
Helps you to optimize your website content for the keywords you select.
Offers suggestions for related keywords that users might not have thought of.
It helps to find out low competition keywords that eventually lead to a high chance of ranking.
Keyword volume insights that come from a huge database of grepwords.
Pros:
Free to use
Easy to export the keywords
Provide search volume
Finds low-competition keywords
Enhance the capability of Reddit
Auto-suggestion
Cons:
Subreddits with less than 10,000 subscriber doesn’t come in auto-suggest
No support
Pricing Plan:
Keyworddit is Free to use.
Optimizely
Rating
4.2/5
Best For
Content marketing, A/B testing and monitor websites in real-time
Optimizely – Digital Experience Platform
Optimizely is a digital experience platform that helps developers build and run A/B tests on websites. Optimizely Full Stack is another feature that helps you improve your deep-end coding requirements for websites, mobile apps, business logic, and voice bots. The platform offers products like- rollouts, full-stack, web experimentation, optimization-as-a-service, and much more. It also has expert solutions for marketing, engineering, product, and data teams. Industries like media, travel, finance, tech, and retail can also avail of these solutions.
Features of Optimizely
Empower businesses to test different variations of their website or app to see which performs better through the A/B test.
Helps to optimize mobile apps to improve user engagement and conversion rates.
You can create and run tests without any coding knowledge, making it easy for anyone to use.
Provides detailed data and insights on test results, conversion rates, and user behavior.
Helps to create personalized experiences for different segments of the audience.
It targets specific audiences based on factors such as location, device, or behavior.
Allows businesses to make data-driven decisions on which changes to make to their website or app to improve performance.
Pros:
User-friendly dashboard
Detailed data and insights
Customizable targeting
Seamless integration with other tools
Learning resources are available
Best for A/B testing
Advanced Targeting
Cons:
Pricing is not disclosed
Limited support
Pricing Plan:
Optimizely offers custom pricing plan, contact vendor to get a quote.
KWFinder
Rating
4.5/5
Best For
Keyword research and content marketing
KWFinder – Keyword Research Tool
KWFinder is yet another keyword tool that finds thousands of hidden long-tail keywords using Google’s autocomplete API. It allows users to enter a seed keyword and receive a list of related keywords, as well as information about their search volume, cost-per-click (CPC), and ranking difficulty. KWFinder also provides a feature called “Questions” that generates a list of questions that people are asking about a specific topic on the internet.
It is commonly used for search engine optimization (SEO) and content marketing purposes. By identifying the most relevant and popular keywords for a specific topic or industry, users can optimize their website content and marketing strategies to attract more visitors and potential customers.SEO experts, PPC professionals, online marketers, and content creators can easily optimize their keyword searches using this tool.
KWFinder Tutorial: Easy Keyword Research Guide for Beginners (KGR Technique & Autocomplete)
Features of KWFinder
Provides a difficulty score for each keyword, which takes into account factors such as the strength of the top 10 results and the number of backlinks required to rank for that keyword.
Gives the top results for a keyword and analyzes the backlinks, social signals, and other data for each website.
KWfinder will provide a list of related keywords with search volume, CPC, and other metrics.
Just enter a website or a keyword and KWfinder will show the top keywords that website is ranking for.
It allows users to research keywords in different countries and languages and provides localized search volume data.
Suggests new keywords by analyzing the questions that people are asking on search engines.
Pros:
10-day free trial
Historic data
Localized search volume
User-friendly interface
Multi-language support
Keyword difficulty score
Comprehensive keyword data
Cons:
Does not currently offer integration with other SEO tools such as Ahrefs or SEMrush.
Free plan is not available
Pricing Plan:
KWFinder offers three pricing plans: Mangools Basic, Mangools Premium and Mangools Agency. 10-day free trial available. Have a look at the pricing details of each package.
Plan
Yearly Price
Monthly Price
Mangools Basic
$29.90/month
$49.00/month
Mangools Premium
$44.90/month
$69.00/month
Mangools Agency
$89.90/month
$129.00/month
Spyfu
Rating
4.6/5
Best For
Keyword research and competitive intelligence
Spyfu SEO Tool
Spyfu, originally GoogSpy, is an analytics company that specializes in research of keywords, PPC, and SEO. It also gives you the ad history and keyword search by your competitors which can be extremely useful in marketing campaigns. A special feature Kombat, helps you analyze how to level up with a competitor, which area of marketing are they putting their money in, and what are their common and unique keywords. Overall, Spyfu helps you increase your website traffic, track keyword rankings, and make better connections.
Features of Spyfu
It provides detailed information on a business’s competitors, including their top organic and paid search keywords.
You can see the ad copy and landing pages used by your competitors, which can provide insights into what strategies are working well.
Detailed overview of any domain name, including organic and paid keywords, backlinks, organic and paid visibility, and paid search ads.
Keyword research tool that provides the estimated search volume, CPC, and competition for those keywords.
Set up alerts to get notified when your competitors make changes to their online advertising campaigns.
Allows you to see the ads that their competitors are running on Google and Bing.
Rank tracking feature to track the rank of your website and pages over time.
Pros:
Backlink builder
Excellent support
More focused on competitor analysis
Competitors paid campaign tracking
Keyword ranking history
Mini video tutorial to learn the tool
Custom branded reporting
Cons:
No free trial and no free plan
Advertising spend is not always accurate
Pricing Plan:
Spyfu offers three pricing plans: Basic, Professional and Team. Have a look at the pricing details of each package.
Plan
Yearly Price
Monthly Price
Basic
$16/month
$39/month
Professional
$36/month
$39/month
Team
$149/month
$299/month
Woorank
Rating
4.3/5
Best For
Link Building, Keyword Research, and SERP Rank Tracking
Woorank – digital marketing tool
Woorank is an all-in-one digital marketing tool that provides users with in-depth insights into their website’s performance. With Woorank, users can analyze their website’s SEO, mobile compatibility, social media presence, and overall performance. The tool also provides information on the website’s traffic, backlinks, and keywords, as well as its competition.
Features of Woorank
It checks a website’s backlinks and provides information on the quality and relevance of those links.
Analyzes a website’s content, including its quality and relevance, and provides recommendations for improvement.
Provides stats including load time, mobile responsiveness, and accessibility.
Detailed reports on various aspects of a website, including technical issues, content, and link building.
Allows you to compare your website’s performance to that of your competitors.
You can choose which sections of the report you want to generate and customize the appearance of the report.
Advanced keyword research and tracking tool that helps
Pros:
14-day free trial
Excellent support
Modern and user-friendly interface
Knowledge resources
Browser extension is available
Offers complete digital marketing solution
Cons:
Doesn’t offer any free plan
The monthly plan is little bit expensive
Pricing Plan:
Woorank offers three pricing plans: Pro, Premium and Enterprise. Have a look at the pricing details of each package.
Plan
Yearly Price
Monthly Price
Pro
$$53.25/month
$79.99/month
Premium
$133.25/month
$199.99/month
Enterprise
Custom Price
Custom Price
Siteliner
Rating
3.4/5
Best For
SEO audit, find duplicate content and broken links
Siteliner – Free SEO Tool
Siteliner is a free tool that lets you explore your website, pointing out issues that affect your site’s quality and search engine rankings. It also helps you discover duplicate content and broken links. It identifies pages that form a pattern and crawl through your site to give you prominent search engines. Siteliner also provides a standard XML sitemap for your site with a detailed Siteliner Report.
Features of Siteliner
Checks for duplicate content on the website to improve the ranking.
It helps to identify broken links on the website and provides a list of all the broken links found.
Overview of the internal link structure of the site including the number of internal links per page and the most linked-to pages.
It shows the number of pages indexed by search engines and the percentage of the website that has been indexed.
Gives recommendations for optimization and improvement, including suggestions for fixing duplicate content, broken links, and other technical issues.
Benefits of Using SEO Tools For B2B SaaS Businesses
Using SEO tools can provide many benefits for B2B SaaS businesses, including:
Improved search engine rankings: By identifying and fixing issues on your website, SEO tools can help improve your search engine rankings and increase the visibility of your website in search results.
Increased website traffic: Higher search engine rankings can lead to increased website traffic from potential customers who are searching for relevant keywords.
Enhanced user experience: SEO tools can help improve the overall user experience on your website by identifying and fixing issues such as broken links, slow page loading times, and duplicate content.
Increased conversions: By improving the visibility and user experience of your website, SEO tools can help increase conversions, such as sales or sign-ups.
Competitive advantage: By using SEO tools to optimize your website and improve its visibility in search results, you can gain a competitive advantage over other businesses in your industry.
Overall, using SEO tools can help B2B SaaS businesses improve their online presence and reach, attract more qualified traffic, and drive more conversions.
Conclusion
SEO for a SaaS Company encompasses strategizing on your target audience, your site usage, and its online visibility. Search Engine Optimization (SEO)is a long-term process that sometimes tends to be challenging. Every tool is meant for various needs like link building, keyword research, content optimizations, and technical SEO. However, you don’t have to be overwhelmed by dozens of SEO tools and SaaS subscriptions to see great results. All the tools mentioned above will help you hit the right nail on the head and achieve higher rankings on the SERPs.
So, you can choose any tool as per your business needs.
FAQs
Which are the best tools for SEO?
Some of the best SEO tools are listed below:
Ahrefs
Google Search Console
Moz
Ubersuggest
Screaming Frog
Keywords Everywhere
SEOquake
Answer The Public
SEMrush
Google Trends
How do SEO tools work?
SEO tools work by analyzing various aspects of a website and its presence on the internet and providing recommendations for how to improve its search engine rankings.
What is SaaS SEO?
SaaS SEO is the practice of increasing the quantity of organic traffic for a Software as a Service company website. It helps in improving ranking on the SERPs for a list of relevant keywords.
How to determine the cost of SEO service?
It’s difficult to provide a specific cost for SEO, as it will vary depending on the specific needs and goals of the business. It’s important for businesses to carefully consider their budget and the potential return on investment (ROI) when deciding how much to invest in SEO.
What are Google SEO tools?
Google SEO tools are listed below:
Google Search console
Google Analytics
Google Webmaster
Google Trends
How important is SEO for SaaS businesses?
SEO is an important part of any SaaS business’s marketing strategy, as it can help to drive organic traffic and increase visibility in search results. It’s worth investing time and effort into implementing effective SEO strategies to help ensure the long-term success of the business.
Chatbots are a useful and convenient tool for businesses and organizations to communicate with their customers or users. They allow for efficient and immediate responses to inquiries and can even handle tasks and transactions automatically. Chatbots have become increasingly popular in recent years due to their ability to provide quick and efficient customer service, assist with tasks, and improve overall user experience.
Smart companies are integrating intelligent and interactive chatbots into their inbound marketing strategies. The artificial intelligence of interactive chatbots is revolutionizing the customer service experience. With interactive chatbots, companies can give quick responses to their customers. By adding a chatbot to your website or on Facebook, you can provide information to customers whenever they need it.
Chatbot marketing can be daunting, but with the help of chatbot platform tools, building and deploying a chatbot on your website and messaging applications are now quick and simple. In this blog, we will introduce some of the top AI chatbot tools available and discuss their key features, pricing, and limitations. Whether you’re a small business owner looking to improve customer service or a huge enterprise seeking to supercharge your marketing, there is a tool on this list for you.
Chatbots are, essentially, intelligent programs that are capable of having conversations with humans. They can help to steer your online prospects through the sales funnel with ease, right from initial discussions to final conversions. You can find these interactive chatbots in apps, online messaging platforms, and on websites.
Chatbots are created using a series of if-then statements programmed into a chatbot builder. It is not necessary to be a coding expert to build even the most complex chatbots.
How do Chatbot works?
Chatbots work by using natural language processing (NLP) and machine learning (ML) algorithms to understand and respond to user input. They are programmed with a set of rules and responses that allow them to understand and respond to specific keywords or phrases.
How chatbot works
When a user interacts with a chatbot, the bot will first analyze the user’s input to determine the intent behind the message. It will then match the intent with a predefined set of rules and responses, and provide a suitable response to the user. Whenever you customize a chatbot, there is a proper flow you build which is much similar to A/B testing.
The chatbot also uses machine learning to learn from user interactions and improve its understanding of language over time. It also accesses external data sources to provide more accurate responses to users.
10 Most Popular AI Chatbot Saas Tools
Here is a list of the most popular AI chatbot programs for your website and other platforms:
Chatfuel
Rating
4.3/5
Best for
Chatbot Platform for Messenger
Pricing Model
Per Feature
Free
Free Trial and Free Version
Chatfuel – Chatbot Platform for Facebook
Chatfuel was founded in 2015 to make bot-building easy for anyone. Today, it is the leading platform for building bots on Facebook Messenger, Instagram, and websites. In fact, it is one of the most popular chatbot software brands around the globe. Chatfuel enables businesses to boost sales, craft personalized marketing campaigns, and automate customer support. Chatfuel’s clients range from small and medium businesses to the world’s most recognizable brands. Some of its largest customers include Adidas, TechCrunch, T-Mobile, LEGO, Golden State Warriors, and many others.
Features:
It is powered by artificial intelligence (AI), which allows you to automatically provide the answers to the most commonly asked questions by your customers.
You can hand over the conversation to a human agent in case your online bot isn’t able to answer the question appropriately.
It ensures that you never miss a chat with your customers and you can continue to provide them with the support they need.
In case you don’t have the time to create your online chatbot using Chatfuel’s software solution, their agency can help you create it too.
Pros:
Free templates
Free plan is available
Video tutorials are available
Integration with zapier, calendly, and stripe
Captures feedback
Analytics
Customizable chat widget
Cons:
Mobile app is not available
Poor documentation
Pricing:
This popular intelligent AI chatbot platform has a Trial Plan which is FREE for companies that are just starting. If you’re looking for advanced features, then their paid plans i.e. Entrepreneur, Startup, Small Business plan might be more suitable for you. Look at the pricing details of each plan below:
ChatBot helps you to create stunning chatbots with a drag-and-drop interface or apply a template and customize it as needed. You can design smooth conversational experiences to build better relationships with your customers and grow your business. With easy one-click integration, ChatBot can be used on various platforms and channels such as Facebook Messenger, Slack, LiveChat, WordPress, and more. This is also a useful tool for sending automated replies that will motivate people to talk and engage.
Features:
Delight your customers with intuitive menus, clickable elements, images, GIFs, and much more.
Segment users, validate answers, and organize data behind the scenes.
Customize the look and feel to match your brand style and website design.
Flexibly connect with third-party apps using webhooks and a fully open API.
Connect with more people across channels and platforms. Integrate with apps you use and love.
Keep chats natural with AI context management – chatbots will stay on topic and go with the flow of the conversation.
ChatBot Demo
Pros:
14-day free trial
Ready-to-use templates
Visual editor
Wide range of integration
Huge learning resources
Customizable chat widget
Reports and analytics
Cons:
Free plan is not available
Mobile app is available
Pricing:
ChatBot provides you with four pricing options – Starter, Team, Business, and Enterprise. Look at the pricing details of each plan below.
Plan
Pricing
Starter
$52/month billed annually or $65 month-to-month
Team
$142/month billed annually or $169 month-to-month
Business
$424/month billed annually or $499 month-to-month
Enterprise
Custom plans
IntelliTicks
Rating
4.6/5
Best for
AI-Powered Live Chat platform
Pricing Model
Per User
Free
Free Trial and Free Plan
IntelliTicks – AI-Powered Chatbot Saas Tools
Intelliticks is a powerful chatbot that offers businesses unparalleled insights into customer behavior. It has the ability to provide personalized recommendations to customers based on their individual preferences. It offers a wide range of analytics tools that allow businesses to track customer engagement over time. This includes detailed reports on customer behavior, as well as real-time analytics that provide a snapshot of customer engagement at any given moment.
Features:
Talk to your website visitors 24×7 even when your agents are sleeping.
Monitor automated chats and overtake if needed or if it is a HOT lead.
Let AI answer repeated queries from prospects.
Lead Prioritization by identifying who is a hot, warm, or cold lead in the live traffic.
Peek into the lead’s mind.
Easy to understand lead insights.
Integrate with your CRM – Get all your Leads & Conversation data directly in your favorite tools.
Analyze & Optimize – Get a detailed report on what converts visitors to leads.
Pros:
Free plan is available
Community support
Free trial plan on paid plan
Pre-built templates
Easy integration with CRM and zapier
Documentation and help center
Mobile app is available
Cons:
Limited customization
Multi-language support is not available
Pricing:
IntelliTicks has one Free Forever plan and three pricing options with advanced features including– Starter, Standard, and Plus. Look at the pricing details of each plan below.
Plan
Pricing
Free
$0 free forever
Starter
$20 per month, billed yearly or $25 per month, billed monthly
Standard
$80 per month, billed yearly or $99 per month, billed monthly
Plus
$240 per month, billed yearly or $299 per month, billed monthly
Zendesk Chat is a live chat platform that lets businesses provide real-time customer support across web, mobile, and messaging channels. Zendesk Chat includes live chat, conversation history, quantitative visitor tracking, analytics, and real-time data analysis. Reduce customer wait times by using skills-based routing to bring the right agent to the customer and allow chatbots to tackle common questions immediately. Use proactive triggers to rescue lost customers and increase conversions on your website. Automatically create tickets from each chat interaction by enabling chat with its help desk solution today.
Zendesk Chat can be integrated into any content management system, including WordPress, Drupal, Joomla, Wix, and more. Zendesk Chat allows you to generate tickets automatically from every conversation.
Features:
Anticipate customer questions and offer help when—and where—they need it most with chat support.
Send targeted and behavior-based messages to customers.
Use pre-chat forms to ask visitors for their contact information before starting a chat, or offline forms to ensure customers can contact you even while you’re away.
Use chat ratings to gather feedback and continue to improve your performance.
Share any file with your customer—a screenshot, a product guide, even an animated GIF—and solve problems faster.
Integrate AI-powered bots into Chat using API.
Introduction to Zendesk Chat (for beginners)
Pros:
Free trial is available
Flow builder
Widget customization
Mobile app is available
Huge integration option
Advanced analytics and reporting
Community forum
Learning resources
Cons:
Same color code for all chats
Quite expensive
Pricing:
Zendesk chat offers a Free plan and three pricing plans including – Team, Professional, and Enterprise. Look at the pricing details of each plan below.
Plan
Annual Subscription
Monthly Subscription
Lite
$0
$0
Team
$14 per agent per month
$19 per agent per month
Professional
$29 per agent per month
$35 per agent per month
Enterprise
$59 per agent per month
$70 per agent per month
Botsify
Rating
4.4/5
Best For
AI-Enabled Live Chat Software
Pricing Model
Per Feature
Free
Book a Demo & Get a Free Trial
Botsify – Chatbot Saas Tools
Botsify is an AI-powered live chat system for businesses, allowing them to provide excellent customer service and boost sales. It supports text, audio, video, AR, and VR on all major messaging platforms. Botsify is a popular online AI chatbot platform that helps you create intelligent chatbots for your website as well as popular messaging channels like Facebook Messenger and Slack, without having to spend your time and effort in coding. The drag-and-drop interface makes it simple to design templates for your chatbot. Apple and Shazam are among the many big companies that use Botsify to create their chatbots.
Features:
Has an easy-to-use drag-and-drop UI.
Powered by AI and machine learning.
It allows you to seamlessly transfer the conversation from a bot to a human agent in situations where the bot might not be suitably equipped to help the customer.
Introduces conversation forms using which you can collect information about your leads through chatbot conversations.
Botsify offers multiple plugins to help you integrate it with your RSS Feed, Google Sheets, Shopify store, or Google search.
Pros:
100+ integration option
Multi-language support
14-day free trial is available
Chatbot builder
Lead Generation Conversational Forms
Omnichannel platform
Cons:
Free plan is not available
Poor support
Pricing:
Botsify offers three pricing plans including – “Do it yourself” plan, the “Done for you” plan, and the “Custom” plan. Look at the pricing details of each plan below.
ManyChat is a robust communication tool that helps businesses to automate conversations with customers.
It is a valuable tool for customer service, sales, and marketing. With its automation capabilities, targeted messaging, lead capture, e-commerce integration, and tracking features, it can be used for a variety of purposes. Its omnichannel nature will help to connect this tool with popular social media sites and e-commerce platforms.
Features:
Respond to buyers instantly on their phones, show them the products that fit them best, and get them to buy—all inside of Facebook Messenger or on your website.
Guide product selection and complete sales transactions, all within Messenger.
Connect with Shopify and recover lost sales.
Leverage social media conversations and customer responses to promote products and send coupons.
Use the E-commerce dashboard, which automatically pulls metrics from Shopify, to understand what converts best, and track earnings, average revenue, purchases per buyer, and unique buyers.
Intuitive drag-and-drop interface.
Pros:
Free plan is available
Integration with Hubspot, MailChimp, Shopify, and more
Easy to use
Video tutorials are available
Flow builder
Provide free training
Cons:
Lack of better documentation
Poor customer support
Pricing:
ManyChat offers two plans – Free and Pro Plan. Look at the pricing details of the Pro plan below.
Plan
Pricing
Free
$0 per month
Pro
$15 per month
Tawk.to
Rating
4.6/5
Best For
Free Live Chat Tool
Free
Completely Free
Tawk.to – Chatbot Saas Tools
Tawk.to is a free live chat app that lets you monitor and chat with visitors on your website or from a free customizable page. More than 250000 companies use this chatbot tool to provide real-time support and service to their customers. Tawk.to is the most popular chat tool in the world and holds an impressive 98% customer satisfaction rating. Keep in contact with customers through live chat, track incidents with a built-in ticketing system, and put together an easy-to-use help center – all at no cost. Never lose another lead or sale again, with Tawk.to you can monitor and chat with your website visitors when they need it most.
How to install and get started with Live Chat App Tawk.to
Features:
Real-Time Monitoring
Native Mobile Apps
Automated Triggers
Customizable Widgets
Ticketing Built-in
Remove Branding
Canned Shortcuts
100+ Integrations
Pros:
Knowledge base is available
45+ language supported
Detailed analytic and reporting
Easy to set up
Free forever
Mobile app is available
User-friendly interface
Cons:
Notifications are inconsistent
Pricing:
The Tawk.to app iscompletely free.
Freshchat
Rating
4.4/5
Best For
AI-Powered Live Chat Software
Pricing Model
Flat Rate
Free
Free Trial and Free Version
Freshchat Analytics
Freshchat is the customer engagement tool offered by one of the most popular helpdesk service providers. Bringing together artificial and human intelligence across messaging channels, this is a powerful chatbot that is already used by more than 50,000 businesses worldwide. Businesses are leveraging the power of this chatbot to streamline their workflow and provide satisfactory customer experience. It empowers businesses to easily access customer information and provide personalized support, regardless of the channel or device being used.
Features offered by Freshchat
Chatbot is easy to build without any prior knowledge of coding.
Customers can resolve their issues on their own by leveraging the chatbot AI.
Pre-built templates are available to fast-forward the process of powerful bot creation.
You can customize the appearance and behavior of the chat widgets to match your brand and website.
Mobile-first approach makes it easy for businesses to connect with customers on the go.
It seamlessly integrates with a wide range of business tools, such as CRM systems, help desks, and e-commerce platforms.
Detailed analytics on customer engagement, such as conversation history, click-through rates, and conversion rates.
Pros:
21-day free trial
Mobile app is available to chat with customers anywhere, anytime
User-friendly interface
Excellent customer support
Multilingual support in 54 languages
Easy integration
Email and push notifications
Cons:
Extra features at additional cost
Slow response time
Pricing:
Freshchat offers one Free plan and three pricing plans including – the “Growth” plan, the “Pro” plan, and the “Enterprise” plan. Look at the pricing details of each plan below.
Plan
Annual Plan Price
Monthly Plan Price
Growth
₹999/agent/month, billed annually
₹1199/agent/month, billed monthly
Pro
₹2799/agent/month, billed annually
₹3399/agent/month, billed monthly
Enterprise
₹4999/agent/month, billed annually
₹5999/agent/month, billed monthly
Intercom
Rating
4.5/5
Best For
Custom Chatbot for for Quick Responses
Pricing Model
Per Feature
Free
Free Trial
Intercom – Best Chatbot Software
Intercom is a customer communication platform that allows businesses to connect with their customers through various channels, including email, live chat, and social media. It is developed and maintained by Intercom Inc, a San Francisco-based company founded in 2011. More than 25,000 businesses are using this tool to manage and support customers. Hostinger, one of the most reputed hosting providers uses this tool to serve its customers.
Features offered by Intercom
Businesses can create personalized, automated messages that are triggered by specific events or customer behaviors.
Its live chat and messaging feature allow businesses to connect with customers in real-time.
Lead generation tools help businesses to capture lead information from their website, such as name and email address, and automatically add them to their contact list.
It helps to gather valuable insights about their customers’ experiences and preferences.
It seamlessly integrates with a wide range of popular tools, such as Salesforce, Slack, and Mailchimp. This allows businesses to streamline their workflow.
Easy to customize the bot that asks the right questions at the right place.
Help Center articles that help the customers with repetitive questions and significantly reduce the workload from your employee.
Pros:
Free trial for small businesses
Interactive interface
Mobile app is available
Wide range of integration options
Huge Learning resources are available
Account-based marketing
Good customer support
Cons:
Price is not disclosed for the business plan
Initial setup is complex
Pricing:
Intercom offers custom pricing plans, you can contact the vendor for details.
Tidio
Rating
4.8/5
Best For
Easiest To Use in Chatbots software
Pricing Model
Flat Rate
Free
Free Trial and Free Version
Tidio – Easy-to-Use Chatbot Software
Tidio is a powerful communication tool that offers you a comprehensive and easy-to-use solution for connecting with your customers and audience. It seamlessly integrates with a wide range of popular platforms, including WordPress, Shopify, and Magento. You can easily connect with your customers and audience via live chat, email, or messenger, without leaving the platform. It provides you with detailed insights into your customer behavior and preferences. These insights will help you to improve your marketing and sales strategies.
Features offered by Tidio
Chat widget that allows businesses to connect with their customers and audience in real-time.
Automated responses to common customer queries that reduce response time and improve efficiency.
Easy to customize the appearance of the live chat widget to match the brand identity.
chatbot builder to create custom chatbots to assist customers with their queries.
You can create and send email campaigns to your target audience directly from the Tidio platform.
It supports multiple languages which makes it an ideal choice for businesses with a global audience.
Advanced AI that recommends the products to users based on their interaction.
Smart ticketing system to solve the customer’s query quickly.
Pros:
Easy installation
Free plan is available
Customer Satisfaction Management
Robust analytics
Easy customization
Blog post to learn
Mobile app is available
Cons:
Limited integration feature
100 unique visitors are limited in the free plan
Pricing:
Tidio offers one Free plan and three pricing plans including – the “Communicator” plan, the “Chatbots” plan, and the “Tidio+” plan. Look at the pricing details of each plan below.
Plan
Annual Plan Price
Monthly Plan Price
Communicator
15.83 USD per month
19 USD per month
Chatbots
32.50 USD per month
39 USD per month
Tidio+
240.83 USD per month
289 USD per month
Conclusion
Interactive chatbots can help you engage with your customers in a better and more personalized way. You can broadcast your offers and other marketing messages easily. They can also help you provide quick and efficient customer service. The best part is you can deploy interactive chatbots on websites, apps, as well as other social media platforms.
The software solutions mentioned above are some of the top AI chatbot platforms in the business. So, choose the one you like the best to build your own interactive chatbot.
A chatbot is computer software used to automatically generate messages to the queries of customers in a messaging app. As customers want 24/7/365 service, so it is an advanced way of communicating with humans via machine.
What are some popular Chatbots in 2023?
Some of the popular Chatbots tools in 2023 are as follows:-
Chatfuel
Chatbot
IntelliTicks
Zendesk Chat
Botsify
ManyChat
Tawk.to
Which are the best free Chatbot tools?
The best free chatbot tools are as follows:-
Chatfuel
ManyChat
Botsify
MobileMonkey
Flow XO
Pandorabots
Aivo
DialogFlow
Is Chatbot an AI tool?
Yes, chatbots are often powered by artificial intelligence (AI) and are able to mimic human conversation and perform tasks automatically.
What are the benefits of Chatbots for Customers?
The benefits of Chatbots for Customers are as follows:-
Chatbot provides 24/7/365 service.
The customer receives an instant reply to their queries.
Customers can take a screenshot of the message whenever they want in order to claim if they won’t avail of the service.
Users have the flexibility to choose the language in which they want to initiate the conversation.
What are the benefits of Chatbots for Companies?
The benefits of Chatbots for companies are as follows:-
Chatbots boost sales because of their instant and 24/7/365 service.
A chatbot is considered a way to reach out to new customers because of its active presence.
It helps the companies in saving the cost that is required to maintain customer service. Though the installation of a chatbot requires an investment cost, it is less compared to a customer service salary.
Chatbot increases operational efficiency as it reacts faster to the customers’ inquiries on behalf of the company.
Can chatbot tools handle multiple languages?
Many chatbot tools offer support for multiple languages, including Dialogflow, Botpress, and Pandorabots. However, it’s important to check the specific language capabilities of the tool you’re considering to make sure it meets your needs.
Can chatbot tools integrate with other tools and services?
Many chatbot tools offer integrations with other tools and services, such as CRM systems, marketing platforms, and payment processors. It’s worth checking the available integrations of the chatbot tool you’re considering to see if it meets your needs.
As a business owner, improving customer satisfaction is crucial to your success. One way to achieve this is by implementing an automated answering system known as an auto-attendant. This phone-based system can handle a high volume of calls, directing them to the appropriate department or individual, eliminating the need for a live receptionist. This makes it an effective solution for businesses operating outside of traditional hours.
When it comes to improving customer satisfaction, companies often take various steps to achieve this goal. However, when faced with a high volume of customer requests, concerns, and complaints, it can be difficult to keep up. Fortunately, with the help of automation, automated answering systems are now available to act as customer service representatives and handle all customer inquiries on your behalf.
Automated answering systems can complement the role of a receptionist by helping to grow your business, manage customer relationships, and streamline processes. They do not replace the need for a human receptionist. It acts as a digital receptionist that is available 24/7 to handle all customer inquiries. This eliminates the worry of missed calls or missed messages, as the service will take care of everything on your behalf. This guide provides a comprehensive overview of everything you need to know about automated answering services.
What is the process of using automated answering systems and how do they function? This guide will provide a basic understanding for beginners.
Several companies have live operators on board to answer phone calls and take down key customer messages. Such companies generally rely on automated answering services that take care of the phone whenever the live operators are busy with other tasks.
Automated answering services are ideal for individuals who frequently receive important calls but cannot answer each call personally. In short, an automated answering service acts as a replacement for a traditional answering service, handling customer requests and inquiries and providing prompt responses without making customers wait on hold.
An automated answering service is a tool that manages inbound calls, as opposed to an automated calling service which primarily handles outgoing calls. It utilizes advanced AI technology to provide self-service options to customers, allowing them to quickly receive answers to their requests or inquiries without having to wait on hold. This makes it an ideal solution for individuals or businesses that receive a high volume of important calls.
How Does an Automated Answering Service Work?
An automated answering service can be customized to fit your business needs. Whether you need to accept payments, route calls to different teams, or perform other tasks, an automated answering service can handle it for you.
In other words, an automated answering service is a digital receptionist that can answer calls on your behalf, direct customers towards the relevant department, or guide them through a series of menus. An automated answering service generally works in three different ways
Answer the calls on your behalf using your existing phone number
Play a pre-recorded greeting message that is tailored to your business requirements
Guide customers through a series of menus and ask them for their intent and gather all relevant information
Global IVR Service Distribution by Region
An automated answering service can gather a significant amount of information, transfer it to the user, and then direct the caller to the appropriate department. Additionally, an answering service can also use a call deflection feature to manage high-volume calls.
What Is Call Deflection?
Call Deflection, as per the name, is an Interactive Voice Response (IVR) feature that automatically redirects a call from one point to another whenever a particular endpoint is busy. It is one of the many forms of call diversion.
Automated answering services can be tailored and customised to meet your business requirements and the needs of every client. When it comes to answering services, every time you receive a call, it will be directly routed to an operator who will then ask the caller/customer their name and the nature of the call.
Once the operator has obtained the information, they will check if the client has a record in their database. If a match is found, the operator will then route the client to the appropriate party. If no client record is found, the operator will take down the client’s message and then convey it to the client via text message or email.
Benefits of Automated Answering Services
Apart from saving you from high customer service costs, and improving customer services. An automated answering service serves several benefits such as
Professional Imaging
Based on the needs of your business, you can customize your answering service to ensure that all responses are prompt and enhance the company’s professional image.
Tailored Answering Service
An automated answering service can be used for a variety of purposes such as receiving payments, scheduling appointments, recording customer requests/complaints, handling inquiries, and more.
Saves On Operating Costs
An automated answering service acts as a digital receptionist that collects all customer information on your behalf, eliminating the need for a middleman or agent and ultimately reducing customer costs.
Minimum Missed Calls
Not every call requires an agent to be present. An automated answering service can assist by prioritizing important calls and saving time.
Wait Time Expectations/Queue Management
Customers waiting in a queue need to know how long they will be waiting before their request is addressed. An automated answering service can provide wait time expectations for better queue management.
Simplicity And Precision
An automated answering service can connect customers directly to the appropriate agent or department by asking them a few simple questions.
Multiple Routing Options
Many modern answering services have multiple routing options that reduce customer wait times. This allows customers to bypass the queue and speak directly with a designated agent to address their issues.
24/7 Customer Service
An automated answering service allows your business to be available 24/7, providing customers with access to customer service across all time zones.
Added Sales Opportunity
Automated answering machines are beneficial for both small business owners and large enterprises to improve and increase sales. Customized answering messages can be created to provide customers with the latest offers and product updates whenever they call.
Different Sectors That Use Automated Answering Services
As we mentioned earlier in the article, it doesn’t matter whether you are a small business holder or have a large enterprise, having an automated answering service will help your business grow and flourish.
Businesses of every stature and size can avail of the benefits that come with automated answering service to save time and cut down on operator costs. Furthermore, these services are perfect for businesses that run 24/7, have limited resources, and/or have international clients.
Moreover, automated answering services are largely dependent on the type of services businesses offer. Based on the services provided, the following are the places where you can find automated answering services used the most.
MSME: Medium Small and Micro Enterprises (MSME) are some of the best businesses that prefer automated answering services. Although the volume of phone calls might be less, they can still reap the benefits associated with an answering service
HVAC Services: HVAC services, such as plumbers, often receive calls outside of standard business hours. This is where having an active service can come in handy. An automated answering service can take down inquiries and essential messages.
Growing/Transitioning Business: Businesses on the verge of transition or an update too tend to use answering services that are flexible and can adjust to their growing business needs
Real Estate:Real Estate generally happens out of work and on the field. At this time, real estate professionals need someone in the office to attend to client calls and inquiries. This is where a tailored automated answering service comes in handy
Medical And Dental Offices: Thanks to strict HIPAA regulations, medical and dental service providers have to adhere to strictly when taking down customer information over the phone. This is where you can customise an answering service as per HIPAA laws to ensure safe and secure client information
Insurance Companies: Insurance workers, like real estate people, tend to work odd hours to better match their clients’ schedules. Therefore, in such scenarios, even after-hours calls are equally important. Setting up an automated call answering service will help attend to those calls and give potential customers the information they want.
Spas And Salons: Unlike the good old days, modern-day spas and salons require you to make a prior appointment. Setting up an answering machine and customising it will help customers make that appointment with ease.
In short, having an automated answering service is a great option for businesses with multiple operations areas. Therefore, if your business operates in different areas, having an answering service is extremely supportive in growing your business.
Conclusion
Automated answering services can complement traditional agents at a call centre and help grow your business in many ways. With an automated answering service, you have a digital receptionist available 24/7 to handle all customer inquiries. This has made it even more important for businesses to have an automated answering service in place to ensure that they don’t miss any important calls, even when they are not physically present to answer the phone. With an automated answering service, businesses can ensure that all calls are answered promptly and efficiently, regardless of the time of day or the location of the caller.
By having an automated answering service, you can improve customer service, increase productivity, and streamline your business communication. It can also help you save on operating costs, time and staff resources, and provide you with a professional digital presence 24/7.
FAQ
What is an IVR dialer?
An IVR Dialer is an automated dialer that dials numbers from a given database and plays IVR (Interactive Voice Response) messages when connected.
What is an automated answering system?
An automated answering system allows your contact centre to answer phone calls without a customer service agent on the line. Instead of your team answering calls, an automated phone answering machine uses self-service and advanced automated AI to answer.
What is the function of an automated voice answering system?
Interactive voice response is an automated telephone system that combines pre-recorded messages or text-to-speech technology with a dual-tone multi-frequency (DTMF) interface to engage callers, allowing them to provide and access information without a live agent.
When working outside of normal business hours, your office may receive a large volume of phone calls from clients and potential clients. Even if you have a receptionist on duty, it may be inadequate if the volume of calls exceeds a certain limit. However, not every business requires a receptionist. An automated answering service can effectively route calls to the appropriate operator and can be customized to suit the specific needs and requirements of your business.
In the business world, second chances are rare. Missing a call can cost you a potential lead, client, or significant business opportunity. But with automated answering services at your disposal, you can ensure that you don’t miss any opportunities.
All answering service portals are user-friendly, so you don’t need a technical expert to set them up. To choose the best-answering service for your business, consider your current business needs and align them with your vision. This will help you make the right and most effective decision.
Some companies use live operators to handle phone calls and take customer messages, but they also use automated answering services to take care of calls when the operators are busy with other tasks. Automated answering services are also useful for individuals who receive important calls but can’t answer every call themselves.
In simple terms, an automated answering service is a type of virtual receptionist that handles customer requests and inquiries without making them wait on hold. It’s important to note that an automated answering service is different from an automated calling service, as it primarily manages incoming calls rather than outgoing calls. Additionally, an automated answering service typically includes a self-service option that uses advanced AI technology to answer customer questions.
An automated answering service generally works in three different ways
Answer the calls on your behalf using your existing phone number
Play a pre-recorded greeting message that is tailored to your business requirements
Guide customers through a series of menus and ask them for their intent and gather all relevant information
An automated answering service collects information from the caller and routes them to the appropriate department. It can also use call deflection to handle the high call volume.
Factors to Consider While Choosing an Automated Answering System
With the information provided about the top 10 automated answering systems for 2023, there are also other considerations to keep in mind when choosing an automated answering system. By taking these factors into account, you can make a more informed and efficient decision.
Multi-Level Call Attending
Automated answering systems route your client’s call directly to the specified operators by guiding the client through a simple menu. However, in case of multi-level call attending, this service goes up a notch by creating custom paths that allow for multiple callers. For example, one path might be reserved solely for accounting whereas another might go for technical support.
Account and Call Monitoring
When choosing an automated answering service, it is important to consider the call analytics feature. Many businesses use a dashboard to track customer interactions and this feature is activated every time a customer calls. Therefore, it is essential to ensure that the dashboard is user-friendly, and up-to-date, and allows for easy management of users, permissions and various aspects of phone calls.
Live Call Answering Feature
While automated answering services can be helpful, having a live person available to answer calls can also be beneficial. Some clients prefer talking to an actual person rather than having a machine answer their query. Having a live person on the line can provide customers with better satisfaction as they have direct access to someone who can assist them with their inquiries or concern.
A live call answering feature is a valuable addition to a phone plan. Therefore, it’s important to check if the automated answering service you are considering has this option available.
VoIP Market Size By Region
Flexible Hours
Many businesses operate 24/7 and require answering services that can work continuously. On the other hand, some businesses only require automated answering services during regular working hours. Therefore, it’s important to select a company that offers flexible operating patterns that align with your business hours and requirements.
In addition to the factors mentioned previously, here are some additional features to consider when choosing an automated answering service:
Web/Mobile Chat
Post-Call Surveys
Conference Calling
Voicemail Transcription
Call Recording
CRM Integration
IVR
Top 10 Best Automated Answering Systems
Selecting an automated answering system is a significant change for businesses of all sizes. When making this decision, it’s important to consider how the system will improve and streamline operations for your business.
In order to make the best choice, you need to have the most suitable automated answering system. With many options available, it can be challenging to make a decision. That’s why we have compiled a list of the top 10 best automated answering systems for the year.
Nextiva
Rating
4.4/5
Best For
Small Businesses
Nextiva is a full-service VOIP phone system designed for businesses, but it can also function effectively as an automated answering service. It comes with several features that enable you to create a personalized greeting and set answering rules based on your business hours.
Nextiva
With these features, you can route calls based on factors such as area code, time zone, and other factors that dictate your call-handling process. Nextiva acts as a virtual receptionist, eliminating the need for a physical receptionist to answer calls before, during or after business hours.
Nextiva’s user-friendly administrative portal makes it ideal for small businesses and can be accessed from a computer or the company’s mobile app, allowing you to manage the entire admin portal. Additionally, Nextiva offers scalable features as your business grows, including advanced customer contact features, VoIP, video chat services, virtual voicemail, and more. It also has plans available that include a multi-level auto-attendant for more complex call routing.
AnswerFirst
Rating
4.2/5
Best For
24/7 Customer Handling
Answer First provides businesses with a professional digital presence 24/7 by giving access to features such as message taking and response, appointment scheduling, and assistance with purchasing and ordering. The company has a certified and dedicated customer service team, made up of professionals who have been connecting people with answers since 1998.
AnswerFirst
Here are some of the services that are available to you when you sign up with Answer First: 24/7 Dispatching, Systems and Security Management, Live Transfer, Message Taking, Scheduling and Reservations, Virtual Receptionist, and Voice Mail Services.
Answer First is an advanced automated answering service that offers exceptional customer service to all clients. It offers a wide range of third-party integrations and customizable pricing plans tailored to your specific needs and requirements. With Answer First, you can ensure that you never miss a potential lead, client, or business opportunity, and can always make a positive impression on your customers. The service’s 24/7 availability, live transfer, and message taking feature, scheduling and reservations, virtual receptionist, and voicemail service ensure that you are always reachable and able to provide professional and efficient customer service.
PATlive
Rating
3.9/5
Best For
All types of businesses and Customer Experience Management
As a business owner, you are constantly seeking out solutions that can meet all of your business needs, including 24/7 coverage. PATlive’s digital receptionists provide professional customer service around the clock, which can significantly improve your customer relations and strengthen your relationships with current clients. With their help, you can make sure that your customers have a positive experience with your company at all times, even when you are unavailable.
PATlive
Additionally, the digital receptionist service guarantees that you never miss a potential lead or business opportunity, which can help you grow your business. PATlive offers a 14-day free trial feature that allows you to gain a comprehensive understanding of the product before making a decision. Additionally, the bilingual service feature enables you to communicate effectively with people speaking a language different from yours.
With PATlive’s digital agents, you can easily book, manage, and keep track of your appointments using the software’s web-based calendaring service. This feature allows you to schedule, reschedule, and cancel appointments, as well as view upcoming appointments in a calendar format. This functionality can help you to manage your time moreefficiently and productively.
Voice Nation
Rating
4.3/5
Best For
Live Call and Chat Answering
Voice Nation offers top-quality automated answering services that are available 24/7 for your convenience. By signing up with Voice Nation, you gain access to a bilingual virtual receptionist that will answer your calls and respond to texts on your behalf. This feature ensures that you never miss an important call or message and can provide professional and efficient customer service to your clients.
VoiceNation
Additionally, when you sign up with Voice Nation, you also gain access to additional services such as order processing, message delivery, detailed reports, and a dedicated account manager that is included in each plan. With this automated answering service, you never have to send your customers to voicemail again, as you can personally attend to each customer at any time of the day. This can help you improve customer service and strengthen your relationships with your clients.
With Voice Nation, you can customize your call script to match the type of business and clients you have. The service also offers a mobile application that is compatible with both iOS and Android devices, providing you with flexibility and convenience.
Grasshopper
Rating
4.5/5
Best For
Solo Enterpreneurs
Every business has a unique selling proposition (USP) that sets it apart from the competition, and it’s important to effectively communicate that USP to customers. Grasshopper’s software includes an auto-attendant feature that allows you to use pre-recorded scripts from the software’s database.
Grasshopper
You can assign different scripts for different client paths to help answer your incoming calls more professionally. For an additional fee, the software also offers a professional voice studio. Grasshopper’s software allows you to switch between live operators and digital receptionists depending on your preference, giving you the flexibility to choose who handles your calls. Grasshopper offers an easy 4-step process to add a business number and integrate your smartphone with a virtual phone system, allowing you to never miss a call and present a professional image to your customers.
Ooma
Rating
4/5
Best For
Small Businesses without IT Departments
Ooma is specifically designed for small businesses and includes an auto-attendant feature when setting up an account. It has a text-to-speech enabled feature and callers are greeted by a virtual assistant every time they call. You can select and assign a customized greeting which will be read out by a computer-generated voice to the caller. Additionally, the software’s dashboard includes a control panel that enables you to record audio files, which is a useful option if you are considering a virtual receptionist.
Ooma
Ooma is loaded with numerous features such as HD Audio, low international calling rates, a virtual fax system, mobile app integration, a complimentary toll-free number and free local phone numbers. These features are intended to enhance customer service, boost productivity, and improve overall business communication.
This automated answering service also offers a mobile application compatible with both Android and iOS, allowing you to check voicemails on your phone anytime and anywhere. As a small business owner, cost-effectiveness is a priority, and Ooma offers smart plans for every user. As your business grows, Ooma will ensure that your phone bill remains low. Therefore, not only does your business advance, but you also have the opportunity to make significant savings on your phone bill.
Phone.com
Rating
3.9/5
Best For
Small Businesses and Entrepreneurs
If you are looking for a solution to manage your metered subscriptions, phone.com is an automated answering service specifically designed for businesses with lower or fluctuating call volume. The software offers both metered and non-metered subscription plans. This allows you to customize and integrate your plans based on your specific needs and requirements. Additionally, phone.com provides access to various additional features such as live receptionist, international numbering and dialling.
Phone.com
The global numbers and international calling feature will be particularly beneficial for businesses with multiple marketing campaigns. Additionally, phone.com offers a wide range of features such as voice, video, text, call management, and other collaboration features commonly found in enterprise phone systems.
Furthermore, this answering service is highly versatile and can seamlessly switch between computer and phone. It offers a variety of options such as local, toll-free, and vanity numbers.
Vonage
Rating
3.5/5
Best For
All Businesses including Micro Businesses
Irrespective of the type and size of your business, it is important to have a flexible and cost-effective business plan that can help your business to grow without incurring high phone bills. An ideal plan would provide you with the necessary communication tools while keeping costs low.
Vonage
This can include features such as virtual phone numbers, call forwarding, voicemail, and auto-attendant, all of which can help to improve your customer service and increase your productivity. Additionally, many business communication solutions offer affordable pricing plans with different features, so you can choose the one that best fits your business needs and budget.
Vonage offers a variety of flexible options, including over 50 phone features with the ability to add advanced features at an additional cost. The basic plan includes 18 standard features such as call recording, internet fax, conference bridge, virtual numbers and more.
Additionally, a self-service mobile application that is compatible with both Android and iOS is available, enabling you to deploy third-party apps without needing professional services. Vonage offers a wide range of services such as contact centres, customer engagement, mobility, remote work, and more.
8×8
Rating
4.1/5
Best For
Unified Business Communication
8×8 is an automated phone attendant service that operates in over 48 countries and is ideal for companies with a large number of international clients. Additionally, the software has an economical subscription plan that allows you to save money on international calls.
8×8
The auto-attendant software has phone number support flexibility in over 100 countries, allowing your business to expand virtually in areas where you do not have a physical presence. However, the software’s collaboration features are currently limited to file sharing and video meetings.
Furthermore, the software utilizes AI to assist you in monitoring and managing your voice interactions, helping your team leaders and managers. The software also has an app that is compatible with both Android and iOS, allowing you to access all your business communication such as chat, video messages, voice calls, and more.
Aircall
Rating
4.3/5
Best For
Integration with CRM and Helpdesk Tools
Aircall is a cloud-based auto-attendant software that is perfect for e-commerce companies, enabling them to make their call centre more remote and efficient. It is an IT-approved, cloud-based solution that is ideal for sales and marketing teams.
aircall
This software is also easy to set up and enables you to communicate with anyone, anywhere in the world. Aircall also comes equipped with CRM features, helpdesk solutions, and other essential apps that provide all the necessary information to clients when they call.
Aircall allows you to manage and monitor your work, analyze calls, and measure your call metrics to make measurable improvements. It also includes features such as a cloud-based IVR menu, skill-based routing options, and more.
Conclusion
Regardless of the type of business you run, an automated answering service can greatly benefit your business and contribute to its growth. An automated answering service allows you to customize it to provide all necessary information to your callers. By doing so, you can greatly reduce operating costs, time and staff resources. High-quality customer service is heavily dependent on your telephone system, and customer satisfaction improves when exceptional customer service is provided.
FAQ
What is the best phone system for business?
The best Business Phone Systems are as follows
PATlive
Nextiva
VoiceNation
Grasshopper
8×8
Vonage
Aircall
What is the automated phone answering system called?
Interactive voice response (IVR) is an automated telephony system that interacts with callers, gathers information and routes calls to the appropriate recipients.
What is an IVR dialer?
An IVR Dialer is an automated dialer that dials numbers from a given database and plays IVR (Interactive Voice Response) messages when connected.
What are the limitations of telephone answering machines?
The Disadvantages of Using an Automated Phone Answering System
What are remote meetings ? Also known as virtual meetings, remote meetings happen when a group of people, who are dispersed across different locations, use video and audio facilities to connect online. Remote meetings are extensively used by organisations who hire hybrid teams.
The COVID-19 pandemic highlighted the importance of remote meetings as in-person meetings became restricted. This was specifically true with multinational corporations with a global presence. The shift to remote meetings was quick and absolute. It became necessary to define ways that would maintain the purpose of remote meetings and design creative ways to bring the team together. Some key benefits of remote meetings are –
Recorded meetings
With time-zone differences, it may not be possible for everyone to join. In such a scenario recorded meetings allow team members to catch up on what transpired adding context to the notes taken at the meetings.
Optimal Use of Time
Virtual meetings with a set agenda are focused and to the point. They are time-bound, agenda bound and aim at a results-driven approach.
Outlining all the advantages while, at the same time, building a process that is an excellent case study for making remote meetings extremely effective is GitLab’s Remote Meetings process.
What is GitLab?
GitLab is a DevOps software package that combines the ability to develop, secure and operate the software on a single application. Ukrainian developer Dimitry Zaporozhets and Dutch developer Sytse Sijbrandij created this open-source software. GitLab Inc. was founded around this pre-existing GitLab software project by these developers in 2014 as a limited liability corporation. In 2018, GitLab Inc. was considered the first partly Ukrainian unicorn to be valued at more than USD 1 billion.
GitLab Annual Revenue from 2020 to 2022
As the largest all-remote company in the world, GitLab has approximately 30 million registered users with one million being active licensed users. Since its inception, GitLab has been centred around remote work.
GitLab is a free platform that offers a range of paid services. The company adopted a policy not to accept new customers unless it’s legally required. Additionally, they even prohibited political conversations in the workplace.
GitLab Remote Meetings
As an all-remote company with employees scattered in 65 regions across the globe, GitLab is an example of how to practice clear communication to stay connected and work efficiently. Working towards this agenda, GitLab has built a framework of policies and guidelines which help maintain the sanctity of a remote meeting.
GitLab Policies
Anti-harassment policies
Code of Business Conduct and Ethics
GitLab’s Whistle-blower Policy
Confidentiality Policy
Social Media Policy
These policies are enforceable and are also within the purview of the law of the land in which the company operates. Any deviation or deliberate action against what these policies specify is punishable by law and GitLab adheres to these policies firmly.
Guidelines for Effective and Responsible Communication
As a company that functions in the virtual space, GitLab’s guidelines are process-driven, practical to implement, encouraging and inclusive. These guidelines work across borders and are applicable in every region their staff operates.
Follow Company Values
Assume Positive intent and begin with a position of grace
Be kind to colleagues and refrain from sending negative messages
Express thoughts responsibly and inclusively
If one says it, he or she owns it
Be a role model of specified company values
Give and receive feedback regularly
Asynchronous 1:1 communication is necessary to clear misunderstandings and a zoom call is effective for this
It is important to adhere to GitLab policies
Avoid discussing things that are not under the direct influence
Every team member in the meeting is a moderator
Avoid topics of a sensitive nature involving politics, religion, etc.
The culture and working style of GitLab is a poster child of modern-day professionalism. Globalisation has given businesses access to talent across the world and technological advances have eased the working culture that is no longer boundary-limited or time-bound.
Hiring and Working all over the world. No central hiring
Flexible working hours
Writing and recording knowledge
Written processes
Sharing of information
The results of work – over the hours put in
Formal communication channels
Key Practices During Meetings – Internal or External
Effective, efficient and focused meetings are a result of a team that is well-organised, clear on expectations, results-driven and solutions-focused. GitLab’s best practices during meetings are a shining example of remote meetings.
Keep the video on during the entire meeting. This is a way to communicate undivided attention and it promotes comfort between both parties
Have a list of clear agendas to be discussed during the meeting. This agenda must be shared via email before the meeting so everyone is aware of it.
Follow the 70/30 Rule. Allow the other attendees to speak 70% of the time by asking open-ended questions. This ensures equal participation for all
Taking Notes is a valuable skill as it helps retain and recall important information
Record all meetings. This way if someone is unable to attend, they have access to all discussions
Conclusion
It is true that what an in-person meeting or a personal touch can accomplish, goes far beyond the studied brilliance of remote meetings. However, the world is becoming smaller with technology. The Metaverse is a near-future reality. How companies will evolve to utilize this technology remains to be seen. In the meantime, GitLab’s success at conducting remote meetings is worth a study and, if possible, put into practice wherever applicable.
FAQ
What are some advantages of remote meetings?
The following are the advantages of remote meetings
Everyone Can Be Involved
Less Expensive
Shorter Sessions
More Frequent Meetings
The Chance to Record Meetings
Minimal Scheduling Needs
Better for Health
How do I know if my virtual meeting was effective?
You can ask for feedback in your meeting follow-up email. You can also take steps to make your meeting as effective as possible in the planning process.
Are there ways to improve remote employee engagement in my virtual meeting?
You can improve employee engagement by using icebreaker questions, sharing meeting itineraries and objectives, and carefully moderating your meeting to make sure everyone participates.
What is the purpose of a virtual meeting?
The purpose of a virtual meeting is to discuss important issues, achieve critical goals, or build and maintain healthy office relationships.