Tag: SaaS company

O4S : Supply Chain Automation Platform for Manufacturing Companies

Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by O4S.

The supply chain management market was valued at $18.7 Billion in 2020, and is projected to reach $53 Billion by 2030. Alongside, India’s manufacturing sector recorded huge improvement in recent years. O4S is among the emerging startup which is looking to invest significantly in technology to be able to scale up as per the demand in these industry. O4S provides SaaS solution for Manufacturing Companies to digitize and automate their supply chain.

Lets know more about O4S startup, founders, business model, growth, and the startup story.

O4S – Company Highlights

Startup Name	O4S
Headquarters	Gurugram, Haryana
Industry	Supply Chain Automation and Traceability.
Founded	2017
Founders	Mr. Divay Kumar and Shreyans Sipani
Total Funding Raised	$9.4 Million
Website	www.o4s.io

O4S – About
O4S – Industry
O4S – Founders and Team
O4S – Idea & Startup Story
O4S – Mission and Vision
O4S – Core Beliefs
O4S – Name, Tagline, and Logo
O4S – Business Model & Revenue Model
O4S – Products & Services
O4S – USP
O4S – Startup Launch and Growth
O4S – Challenges Faced
O4S – Funding
O4S – Advisors and Mentors
O4S – Competitors
O4S – Tools Used to Run Business
O4S – Recognition and Achievements
O4S – Future Plans
O4S – FAQs

O4S – About

O4S is a Supply Chain Management startup founded in 2017 by Divay Kumar and Shreyans Sipani. O4S provides SaaS solution to digitize and automate their supply chain.

The company headquarters’ is located in Gurugram, Haryana while it has regional offices in Hyderabad, Mumbai, and Bengaluru. In the last two years, O4S has expanded its operations across Middle-east and southeast Asia, and is planning to further expand its geographical presence in North America. We’ve added 30 new large enterprise customers in past 1 year including likes of AkzoNobel, Mondelez, Orient Electric, Polycab India among others.

O4S – Industry

Experts foresee huge opportunity in Supply Chain market. Reportedly, the Global Supply Chain SaaS market is expected to grow to over $20 Billion by 2025 with a CAGR of over 20%. O4S is witnessing high traction and demand and looking to invest significantly in technology to be able to scale up as per the demand. For market expansions, delivery and supporting global customer base the startup would be looking at the next investment round, i.e. Series B as soon as in 2022.

O4S – Founders and Team

Divay Kumar and Shreyans Sipani - O4S Founders — Divay Kumar and Shreyans Sipani – O4S Founders

Divay Kumar (CEO) and Shreyans Sipani (CTO) are the founders of O4S. The co-founders of O4S were college time buddies who were enthusiastic about bringing a change in supply chain management with their knowledge of technology. After completing their chemical engineering from Thapar University, they joined different organizations which are a prominent name in their respective industries. They both were doing good in their respective careers yet not satisfied until they started off with their Startup Idea which is now known as O4S. Since the beginning they were aligned and distributed their responsibilities according to their expertise. While Divay took the charge of CEO and worked on the strategic plans to reach prospective clients and business expansion, Shreyans became the CTO, and focused on the design and development of O4S platforms.

Divay Kumar (CEO) and Shreyans Sipani (CTO), both completed their B.Tech in chemical engineering from Thapar University together. Divay has over 8 years of experience in the consulting industry, with deep knowledge and understanding about analytics, business and growth strategy. His past instinct was with Fractal Analytics, and EVI.

Shreyans has more than 8 years of experience in the IT industry with expertise in design and development of mobile-based applications. In addition, he has in-depth knowledge and considerable experience pertaining to product strategy and design. He has worked along with various project managers to understand the changing market dynamics and then incorporating those changes to a product. He has worked with Lybrate for a considerable time period.

Shreyans being the head of the technical department of O4S is continuously engaged in building and upgrading the company’s platform designed for supply chain management. While Divay, responsible for overseeing the company’s business growth and strategy. He has diligently taken initiatives that have helped the organization expand consistently through geographical expansion, strong partnerships, and fundraising.

Shreyans Sipani – The co-founder of O4S at India Technologu Week

O4S – Idea & Startup Story

The inception of any start-up ignites with an innovative idea that is designed to optimize the existing processes, usually through technology. The story of O4S is somewhat similar, Divay and Shreyans (Co-founders of O4S) who were college batch-mates never in their student life thought that someday they will embark on a journey together. The journey that will not only make a difference in the industry but also generate a great deal in bringing a revolution in supply chain management within the unorganized trade in India. Together, they brought a blueprint to reality by utilizing their past experiences and analytical bend of mind.

O4S – Mission and Vision

O4S was incepted with a vision to integrate advanced technologies such as the Internet of Things (IoT), Artificial Intelligence (AI), and Machine Learning (ML) for practical applications in Supply Chain Management. The manufacturing industry has a fairly complex supply chain with millions of products moving through various nodes and parties every single day. Moreover, the industry experiences a high dependency on manual operations. Thus, making Automation, Digitization, and Transparency in Supply Chain a need for the hour to optimize and bring high levels of efficiency.

So far, these initiatives required significant change management and capital investments. O4S is on a mission to disrupt and democratize the use of advanced tech by integrating the Software as a Service (SaaS) Platform while ensuring the lowest investment of money and time, and a high return on investment.

O4S – Core Beliefs

O4S believes technology advancements can be democratized and commercialized at low cost to hundreds of enterprises. They invest highly in research and development of the new forms of IoT and other deep tech applications that can adapt across industries such as FMCG, Agri Inputs, and Consumer Durables, and bring out the value that was theoretically envisioned. For instance, Industry 4.0 is a highly discussed concept around the globe, but its implementation has not been easy so far. They have adapted O4S platform to bring their theoretical benefits of Connected Manufacturing into proven practical applications. O4S is currently empowering smart manufacturing for 300+ manufacturing plants across 10 countries with a significant checklist covered for Industry 4.0 standards.

O4S – Name, Tagline, and Logo

O4S Logo

While the company originated with product serialization through a Unique Identification (UID) enabled by O4S’ built-in technology MARK™, the founders quickly grabbed the opportunity to strengthen the pillars of the business to offer its solutions to end customers. Through a web/mobile-based application Original4Sure™, O4S helps consumers verify their purchases by scanning its highly secure UID. While Supplytics™ helps in tracking product movement right from manufacturing facility until it reaches in the end customers. Moreover, O4S has also introduced a trade promotion application called Gynger, which allows manufacturers to disburse and track trade promotion schemes meant for retailers.

The real reason behind the foundation of O4S was the concern the founders had for the grieving issue of mass spread counterfeit products, which led to thousands of people losing their lives due to negligence and greed. As per the Automotive Component Manufacturers Association of India (ACMA India), counterfeit spare parts are directly or indirectly related to 20% of road accidents. Various newspapers, magazines, and media have been covering this issue, but the real action was somewhat missing. On the quest to understand the root cause of the problem, they figured out that the primary issue lies deep within the unorganized and opaque supply chain in India. These factors together formed the basis of the inception of O4S. Divay and Shreyans then left their respective jobs to pursue their plan of streamlining supply chain processes in an orderly manner without overlooking the consumers’ best interest.

After a series of experiments, they finally came up with an effective solution to build safe and reliable distribution supply chains for companies. Initially, the company started off with product serialization wherein the company focused on assigning a Unique Identification (UID) QR Code to every individual product, just like the Aadhaar Card QR Code, but for products. Then they introduced a product verification web and mobile-based application that scans a given QR code to check if it is authentic or not. Further, the same UID is now being tracked across the supply chain of brands to improve the visibility and traceability of products across the distribution channel. Through these measures, the company is able to reinvent the loyalty of retailers and consumers with brands.

O4S – Business Model & Revenue Model

Unlike traditional ERP systems, O4S is a Software as a Service (SaaS) solution that does not require businesses to invest huge sums of capital in creating an IT infrastructure. O4S offers a suite of easily scalable cloud-based software and mobile apps to be used as a service for features such as product serialization, consumer verification, retailer loyalty program, and inventory management, among others. O4S’s solutions are hosted on a cloud infrastructure where businesses pay a monthly fee based on the transactions for various modules. O4S allows businesses to cater to their distributors, retailers, and customers worldwide, without limiting their scope to any specific region or country.

O4S – Products & Services

O4S SaaS based supply chain solution relies on UID serialization right at the product manufacturing level using proprietary IOT technology. Using this UID to interact with different products, O4S helps bring warehouses, distributors, retailers, and consumers on an easy to interact, mobile app-based platform. The company’s solutions are built on product serialisation powered by technologies such as Machine Learning (ML), and Internet of Things (IoT).

MARKTM (Manufacturing Automation Reconciliation Kit) is the core product of O4S. It integrates O4S‘ cloud-based random UID generator with manufacturing industrial printers. This module is the basis of allocating a unique identity to a product, registering its multiple layers of Packaging BOM (bill of material) and recording of all product manufacturing details.
SupplyticsTM helps businesses track product movement right from when it leaves a manufacturing facility, across Carrying and Forwarding Agents, Distributors, across all channels till it reaches a retailer.
Gynger is O4S’ retailer and influencer engagement platform. This solution primarily helps brands track their products across the final leg of the supply chain. The product is primarily a Trade Promotion Management app that engages retailers and influencers by incentivizing them to maximize sales of original products. An additional benefit of this integration is building a supply chain resistant to infiltration by counterfeit products through improved inventory visibility and seamless flow of information across the distribution channel. Increased visibility across secondary and tertiary sales is crucial for manufacturers to plan, manage and optimize supply chains by reducing losses due to wastage and maximizing efficiency of available resources.
Original4Sure empower consumers verify their purchased products by scanning O4S’s highly secure UID using their mobile phones through a web/mobile-based application.

O4S – USP

O4S provide an easily deployable SaaS solution to help organizations and businesses gain visibility into their supply chains thus helping them take critical business decisions. The Track and Trace system by O4S allows companies across industries to improve visibility into their supply chain particularly during secondary sales and tertiary sales. The system additionally helps curb counterfeiting. With the ‘Track and Trace’ capability, companies can also look to resolve other challenges such as:

Real-time Visibility: Companies can get a consolidated view of consignments in real-time and in accordance with the geography. They can then leverage the information accordingly for driving important business decisions.
Product Movement: With increased insights about product movement, companies can better manage their warehouses with just-in-time ordering. Through complete knowledge of the supply chain, managers can get a better idea of when orders might need to be replaced.
Inventory Efficiency: At the retailers’ end, tracking would make it easy to initiate and undertake timely returns for unsold or damaged stock items. Hence, companies have increased understanding of their inventories at a localized level.
Consumer Profiling: By empowering the consumers to verify the authenticity of the products, the tool actively collects consumer data and analyses it to extract actionable business insights.

O4S’ value proposition lies in the fact that they use technologies such as Machine Learning, and Internet of Things (IoT) to integrate into an existing ecosystem. The solution is easy to deploy (mobile app based), incurs negligible capital expenditure (SaaS) and does not cause disruption to existing way of functioning.

O4S – Startup Launch and Growth

The founding team comes from this sector, and has reached out to various industry key opinion leaders, experts to formulate their understanding about existing problems and possible solutions for Supply Chain Visibility. Post inception in 2017, O4S commercialized the product in early 2019 after testing through their minimum viable product with the industry’s leading enterprises through small pilots. Pilots were thoroughly supervised to enable O4S to do multiple pivots ensuring smoother onboarding and quicker results. Since O4S is the first mover in this space, we’ve a huge responsibility to set the right expectations and build trackable KRAs for this genre. We’ve an aggressive approach in testing their hypothesis so we’re constantly adding an innovative array of features to the solution.

Automation enables enterprises to bring efficiency and reduce manual dependencies. O4S is enabling enterprises to bring high visibility and automation across their manufacturing facilities, warehouses and secondary sales. Their unique selling proposition has helped the team outperform and get through the pandemic phase. O4S stands out among other players in the segment with its ability to offer advanced analytics and reporting tools to businesses that are accessible via a web dashboard. Moreover, it helps brands in maintaining a healthy engagement with its distribution partners while allowing them to keep their supply chain procedures under constant check. The statement can be very well backed up with added 30 new large enterprise customers in past 1 year such as AkzoNobel, Mondelez, Orient Electric, and Polycab India, among others.

O4S – Challenges Faced

Choosing what to build and when has been one of the major challenges for all teams. Supply Chain is a huge domain, and we’ve the vision to become the Super SaaS for Supply Chain Automation in the near future. Implying, we’re keen to add multiple solutions for the broken parts and gaps that are not currently addressed in the market. The team do intense due diligence before deciding to build a module or feature by estimating its impact and scalability. We’ve a highly experienced deployments and product team that maintains a strong feedback channel with their customers.

O4S – Funding

O4S has raised $9.4 Million funding from several investors like- Think Investment, Venture Highway, startup Buddy, and more.

Year	Stage	Amount	Investors
2021	Series A	$6 Million	Think Investment, Venture Highway
2019	Pre Series A	$3 Million	Venture Highway, Amit Singhal, Subhrakant Panda, Bikram Singh Bedi
2017	Seed Funding	$400 K	Venture Highway, Startup Buddy, and Nirav Chokshi

O4S – Advisors and Mentors

O4S team of advisors comprises well-known industry leaders such as Vishal Sikka (Ex-CEO, Infosys), Amit Singhal (Ex- SVP, Google), Neeraj Arora (Ex- Chief Business Officer- WhatsApp), S.K Gupta (Ex-JK Corp), among others.

O4S – Competitors

The SaaS startup do not have direct competition in the market. However, O4S has a few indirect competitors such as Optel Group, PharmaSecure, Bizom, Anaplan, etc. O4S have been a fast mover, to build its place in the industry with several giants such as Infosys, Wipro, Accenture, and other large system integrators. O4S believes it’s the drive and passion of the team to build a disruptive solution that makes O4S stand apart.

O4S – Tools Used to Run Business

O4S team has redeemed premium subscriptions for tools/platforms utilized by different domains and a few for organization-wide communication. To name a few tools, they have purchased subscriptions for Slack, Asana, G-Suite, Figma, Marvel, etc.

O4S – Recognition and Achievements

Awards Received by O4S:

Origin Innovation Awards for Supply Chain & Retail Startup; presented by Technode Global (2020)
Best Startup/Emerging Company in Agriculture; presented by Ray Consulting (2021)
Listed as Best Startup to work in 2020; published by HR Sutra (2020)
Listed as Indian Agritech Startup to watch out in 2020; presented by Inc. 42 (2020)
Recognized as ““Most Innovative Supply Chain Visibility Technology” by NASSCOM (2018)

O4S – Future Plans

With the product-market fit established, we’re aggressively looking to expand across new geographies such as Indonesia, Vietnam, Malaysia, and Thailand, among others. These countries hold tremendous potential for digitized and automated products. Further, we’re also looking to incorporate an office in the USA to partner with companies for compliance traceability across North and South America.

O4S – FAQs

When was O4S founded?

O4S was founded in 2017 by Divay Kumar and Shreyans Sipani.

Who is the founder of O4S?

Divay Kumar and Shreyans Sipani are founders of O4S. Divay Kumar serves as CEO of O4S and Shreyans Sipani serves as CTO of O4S.

What is total funding raised by O4S?

O4S has raised $9.4 Million funding at different stages of funding.

February 21, 2022

The Rise of Chatbots in the B2B SaaS Industry

When someone goes to a website to look for information, they have two options. One is to pick up the phone and speak with a customer service representative to get answers to their questions, and the other is to use the online chat facility. The majority of individuals favor the second route since it is quick, simple, and hassle-free.

But have you ever thought about where this help comes from? That is the person on the other side of the table who has all of the answers to all of the questions and concerns? Well, it’s not a human, but a chatbot, as most of you are probably aware.

Chatbots are becoming more and more popular every day. They’re a godsend for businesses that offer chat services on their websites. Furthermore, as new AI (artificial intelligence) technologies emerge, chatbots have grown more efficient and advantageous to organizations.

Bots are proving their mettle once again with the latest features, such as language processing skills, built-in algorithms to assist learning from patterns to enhance their knowledge, and so on.

What are Chatbots?
How do Chatbots work?
The Rise of Chatbots in B2B SaaS Industry
FAQ

What are Chatbots?

Bots are computer programs that execute tasks that would otherwise be performed by people. They collect data and use the information to make the interface more instinctive and intelligent, thanks to artificial intelligence (AI).

Chatbots are computer programs that simulate human dialogue. They respond to the queries of the users. Every command is met with a positive response.

Almost major platform, including WhatsApp, Facebook, and others, now has chatbots built in to improve the user experience.

They might be either utility bots or informational bots. Users can get important information from information bots, while utility bots accept commands and reply.

How do Chatbots work?

Natural language processing, or NLP, is the technology used by chatbots. It is a branch of artificial intelligence (AI) and computer science concerned with the interaction between humans and computers.

Three classification methods are used by chatbots to function.

Matching patterns

Bots utilize pattern matching to classify texts and provide appropriate responses for consumers. The pattern’s standard structure is AIML or Artificial Intelligence Markup Language.

Neural networks (Artificial Intelligence)

With the help of weighted connections created through multiple iterations during data training, neural networks make it easier to determine output from input. Every sentence is split down into different worlds, and each word is finally used as an input for neural networks.

Algorithms reduce the size of classifiers and provide more manageable structures. The reductionist approach is the name given to this method. In a nutshell, it boils down to reducing the problem to a simple answer.

Algorithm

Algorithms reduce the size of classifiers and provide more manageable structures. The reductionist approach is the name given to this method. In a nutshell, it boils down to reducing the problem to a simple answer.

7 Best Chatbot SaaS Tools You Need To Know In 2021

Here is a list of the most popular Chatbot SaaS Tools for your website and other platforms – Chatfuel, Chatbot, Botsify, Zendesk, and many more.

StartupTalkyRishabh Rathi

The Rise of Chatbots in B2B SaaS Industry

Chatbots have risen to prominence in recent years as a result of their capacity to streamline a variety of marketing procedures. By offering fast solutions to clients’ questions, these clever automated messengers speed up the process of certifying sales leads.

According to a Harvard Business Review study, organizations that do not respond to leads in five minutes or less risk losing them forever, emphasizing the necessity of giving prompt responses to your clients.

Chatbots are still a relatively new concept, and their enormous potential is sometimes missed. B2B enterprises account for 58 percent of all websites with a chatbot.

Given that chatbots were previously utilized significantly more frequently by B2C enterprises, this is a fascinating finding. Because of this rising usage, there are several significant advantages to using a chatbot in your B2B organization. Continue reading to discover more about the causes for the recent development in the chatbot market, as well as how B2B companies are beginning to see the value that chatbots can bring to their online presence.

The Struggle for Convenience

Let’s face it, no one wants to sit around for hours on end waiting for a response to a query. As technology advances and clients migrate to more convenient customer assistance options, customer care phone lines are slowly becoming obsolete.

Chatbots have begun to appear on a variety of social media sites, including Facebook Messenger. Customers will be able to have faster and more seamless customer service encounters as a result of this. They may gently go on social media and get a solution to their question in a matter of seconds.

These bots are also available 24 hours a day, seven days a week, although most customer support representatives are not. It might be unpleasant for a consumer to wait for a customer support representative to come online and reply after regular business hours, especially if the question is urgent.

Keeping consumers waiting can result in them leaving their company elsewhere, resulting in a significant loss of revenue. As a result, users and organizations alike have found chatbot availability to be one of the most tempting features.

Consistency is essential

Customer service consistency is an aim for almost every B2B company. When two consumers ask the identical question of a customer care professional, they should always get the same answer. This establishes client trust and ensures that customers are never misled.

When it comes to human customer service representative, you can give them all the same training, but their responses will always be slightly different. That’s understandable; after all, they’re humans, not robots, and it’s human nature to make mistakes now and then. At the end of the day, it’s an ineffective system for businesses to use, which is where chatbots come in.

Technology is becoming more intelligent

Eliza – Worlds First Chatbot

In 1966, an MIT professor created the world’s first chatbot. Although this bot could only answer simple questions, it was a significant technological advancement. Over 50 years of research and development have gone into making chatbots the extraordinarily intelligent computers that they are today.

In many circumstances, it’s difficult to determine whether you’re interacting with a chatbot or a real person, and technical advancements will only make it more difficult. These sophisticated computers are programmed to recognize keywords and respond accordingly.

These systems have progressed over years of engineering to the point where they can precisely mimic the human brain’s speaking patterns and mental processes. These chats are nearly comparable to those with real customer service personnel due to their human-like language and ability to pick up keywords.

The Budget-Friendly Alternative

Every company wants to save money wherever it can, thus cost is a major consideration in the assimilation of chatbots. You should anticipate paying somewhere between $500 and $2500 for your chatbot, depending on its sophistication.

Chatbots may have a high initial cost, but their ongoing costs are quite low, making them significantly less expensive than hiring an entire staff of customer support professionals.

Chatbots may cut operational costs by up to 30%, according to Chatbots Magazine, so it’s easy to see why so many B2B companies are making the move.

The Ultimate Growth of SaaS and it’s Effects on the Business Market in India

Software as a Service is a gift to the digital world. India has been benefited the most from this service. It helps the market grow to an unlimited extent.

StartupTalkyVibhavari Madki

Conclusion

The advantages that chatbots may give for your B2B company are unrivaled. Chatbots can be a very fantastic tool for you and your business if you are ready to make the initial investment. Chatbots may help enterprises streamline procedures and build long-term relationships with website visitors, thus their popularity is only going to expand.

FAQ

Which platform is best for chatbot?

Lobster by EBI.AI, Chatfuel, MobileMonkey, Aivo, ItsAlive, Imperson, and Pandorabots are some of the top chatbot platforms.

What are the two types of chatbots available?

There are two types of chatbots, rule-based and AI chatbots.

How are chatbots used in business?

Chatbots improve customer service by being available 24/7 and replying to queries in no time.

November 9, 2021
PayKickstart Review: An Easy Cart Management Solution
Getting your business online is still a line that many struggles to cross. The reason being the complications that arise while trying to get a store up on the internet. This used to be true although, in the present age, web services have made the process so much easier.

If you’re looking to get into e-commerce then PayKickstart is worth considering. PayKickstart is an automated and customizable cart manager and affiliate platform designed to help your online business. It is easy to get started with and provides features that help you accept payments, manage carts, and sell your products online.

Co-founded by Mark Thompson in 2014, the service was marketed on social media. Since then its become popular due to its simplicity and gained conversions. Having a broad vision from a customer’s perspective, the platform is flexible and offers multiple ways payment options. It lets you add offers, provide trials and subscription-based services.

Apart from this, PayKickstart serves benefits for affiliates with its affiliate management center by providing essential features and statistics.

Features of PayKickStart
Pricing of PayKickStart
FAQ

Features of PayKickStart

A platform that’s made to be friendly for people who aren’t tech-savvy often does well, and PayKickstart is no exception. It provides users with instructions on how to set things up along with occasional hints and tips.

It packs in complex features and yet maintains simplicity and a user-friendly interface. This is something many platforms do but fail to get right. That being said, let’s dive into some of the platform’s core features.

Learn more about Paykickstart here

Payment Gateways

From a customer standpoint having multiple ways to pay for your product is always appreciated. It makes a store feel convenient and friendly for making a purchase. PayKickstart supports:
- Card payments
- Stripe
- Apple Pay
- Google pay
- Bank Transfers
- Paypal
These gateways only require a few clicks to set up and more gateways can be added or removed at any time. The use of integrations means the gateways you use are automatically updated without needed any extra effort.

The payment gateways work well with subscription-based services as well. A subscriber will automatically be prompted to use the same gateway unless they choose to change it. The only thing missing here is the ability to pay through cryptocurrencies.

This isn’t a deal-breaker for most people but if you’re looking to accept payments specifically through cryptocurrencies then this service may not serve your needs.

PayKickStart accepts all popular payment gateways

Subscriptions

PayKickstart has an ideal system to manage your subscriptions. These subscriptions help your business build long-term customer relationships. Users of the platform can set custom billing models and create plans appropriate for the business accordingly. The process is easy and requires little effort to set up. There is also added support for coupons, trials and add-ons.

The subscription management system also lets you charge customers on a usage basis. This means that you can charge them dynamically based on product or service consumption.

Furthermore, there are options to set up free plans with limitations and processing fees. Having a detailed configuration is essential to make sure your business has the perfect pricing strategy and PayKickstart makes it possible for businesses to create pricing plans accurately.

PayKickstart subscription dashboard

Integrations

Everyone has preferences and businesses are no exception. Integrations allow users to connect applications they know and love to the platform’s already vast feature set.

There are unlimited possibilities of what could be done for your business when you combine the functionality of various applications to your pricing model.

For example, you can create discounts for customers who have a membership or set a trigger in your email marketing tool when a product is purchased. These are just some of the ways in which you can use the 60+ integrations that are supported by the platform.

A few of the platform’s supported integrations

Learn more about Paykickstart here

Affiliate Platform

PayKickstart has a built-in affiliate management platform to help boost your growth and expand your reach. Offering an affiliate program is a great way to turn your customers into marketers. The platform has a dedicated panel with all the tools needed for you to start and manage an affiliate program for your business.

You can view and approve affiliate profiles, track commissions and get some analytics on generated leads. Some additional features for affiliate marketing include:
- Cookie tracking with IP fallback
- Cross-campaign tracking
- Branded tracking links
- Lifetime commissions tracking
The platform makes automated payments easy and fast. There’s also a panel to check total leads and monthly commissions. Affiliate commission payouts are done securely via Paypal.

The affiliate dashboard gives a bird’s eye view of all affiliate activities

Pricing of PayKickStart

Being a popular cart management solution, PayKickstart is priced optimally. In all seriousness, the plans are named according to your needs and have the features to get you going.

The Starter plan is available for $99/month and contains all the prime features with the lack of an affiliate management program. As the name suggests this is ideal for businesses and startups who aren’t willing to spend much but need a good cart solution.

If you want to step it up with affiliate management, the Growth plan is priced at $199/month and includes additional features such as full API access and customer retention tools.

The Scale plan grants you unlimited user access, priority customer support, and CRM integrations for $299/month. This is great for upscale businesses that require multiple user access and fast support to keep their business going.

PayKickStart pricing and plans

Learn more about Paykickstart here

Conclusion

Getting your business online shouldn’t be complex. The rise of platforms allowing everyday business owners to take their business online is certainly having a positive impact on e-commerce.

PayKickstart tries to be a feature-rich cart manager that you can easily add to your website. The added benefit being a complete affiliate marketing center that comes with the platform which you’ll appreciate later down the line. The pricing and its well-structured design make it a go-to platform for setting up payments for businesses at any scale.

FAQ

What is Paykickstart?

PayKickstart is an automated and customizable cart manager and affiliate platform designed to help your online business. It provides features that help you accept payments, manage carts, and sell your products online.

What is the pricing of Paykickstart?

The Starter plan is available for $99/month, the Growth plan is priced at $199/month and The Scale plan is priced at $299/month.

What are some of the alternatives of Paykickstart?

Chargebee, Shopify, WooCommerce, and BigCommerce are some of the alternatives of Paykickstart.
September 2, 2021

Paycom – Online HR Payroll Software

Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by Paycom.

Paycom Software, Inc. is a provider of a cloud-based human capital management (HCM) software solution delivered as Software-as-a-Service (SaaS). The Company provides functionality and data analytics that businesses need to manage the complete employment life cycle from recruitment to retirement.

Get a gist about the company profile, success story, business model, etc., of Paycom in this article.

Paycom – Company Highlights

Startup Name	Paycom Software, Inc.
Headquarters	Oklahoma City, OK, U.S.
Industry	SaaS, HCM, Software
Founded	1998
Founders	Chad Richison
Area Served	Worldwide
Website	www.dropbox.com

Paycom – About and How it Works?
Paycom – Recent News
Paycom – Logo and its Meaning
Paycom – Founder and History
Paycom – Mission
Paycom – Business Model
Paycom – Revenue and Growth
Paycom – Awards and Recognitions
Paycom – Competitors
Paycom – Challenges Faced
Paycom – Future Plans
Paycom – FAQs

Paycom – About and How it Works?

Paycom Software, Inc., known simply as Paycom, is an American online payroll and HR technology provider based in Oklahoma City, Oklahoma.

Paycom is a provider of a cloud-based human capital management software solution delivered as Software-as-a-Service (SaaS). The company offers a suite of products including payroll, time and labor management, talent acquisition, HR and talent management.

Paycom – Recent News

As of November 2020, Paycom Software, Inc. (NYSE:PAYC), a leading provider of comprehensive, cloud-based human capital management software, today announced that the company will participate in the following virtual investor events: RBC Capital Markets Global Technology, Internet, Media & Telecommunications Conference.

Paycom – Logo and its Meaning

Paycom’s company logo has a “P” engraved on a green box in the beginning and then the company name in a very simple font.

Paycom’s Company Logo

Paycom – Founder and History

The HR startup was founded in 1998 by Chad Richison, who had formerly worked in the payroll processing industry. It began as an online payroll service provider for businesses and expanded to offer additional services including human resource management, beginning in 2001. On April 15, 2014, Paycom opened for trade on the New York Stock Exchange under the ticker symbol PAYC.

In 2011, the company moved its headquarters to a new 90,000 square foot office building, remaining in Oklahoma City. The same year it released additional services including E-Verify, onboarding, expense management, and document storage. In 2014, Paycom built a 90,000-square-foot addition to its headquarters—effectively doubling the size of its offices. In 2016, the company completed construction on a third building, bringing the total square-footage of its office space to approximately 250,000. In 2018, Paycom completed construction of its fourth building on its corporate campus totaling an additional 250,000 square-feet and bringing the total size of its headquarters to approximately 500,000 square-feet.

Paycom – Mission

Paycom’s mission statement says, “Paycom’s mission is to help its clients lower labor costs, drive engagement, and reduce exposure.”

Paycom – Business Model

The Paycom Business Model has two revenue streams:

Subscription Revenues – Revenues it generates from fees it charges clients for subscribing to its main platform.
Service Revenues – Revenues it generates from fees it charges clients for implementation and other services.

Paycom – Revenue and Growth

Paycom Software revenue for the quarter ending September 30, 2020 was $0.197B, a 12.3% increase year-over-year.

Year	Amount	Percentage change than last year
2019	$0.738B	+30.25%
2018	$0.566B	+30.78%
2017	$0.433B	+31.57%

Paycom – Awards and Recognitions

Paycom has been the recipient of numerous awards and recognition including the Service Bureau of the Year Award and being named to the Metro 50 List of Oklahoma companies with the largest growth from the previous two years. Paycom was named a top workplace in Oklahoma by The Oklahoman for a fourth consecutive year, topping the list as Oklahoma’s No. 1 workplace in 2016. Paycom has also made Deloitte’s Technology Fast 500 list for the previous two years.

In 2010, it received a Stevie Award for Sales Department of the Year in the Financial Services category, following up with another Stevie Award in 2011 for Best Sales Training Manager of the Year. Inc. has recognized Paycom as both a Top 100 Job Creator in 2012 and 2013 as well as one of the Fastest-Growing Private Companies for the years 2006 through 2014. In 2014, Paycom was named to the inaugural Build 100, which recognizes less than 1.5 percent of U.S.-based companies that are noted as sustained-growth champions.

Paycom – Competitors

Paycom’s top competitors include Salary.com, OneSource Virtual, Reflexis Systems, Mercer, SAP SuccessFactors, BenefitMall, ADP, Paychex, Paylocity and Paycor.

Paycom – Challenges Faced

Beginning in February 2020, Paycom took proactive measures to ensure the safety of the employees and shore up business continuity processes in light of the increasing risks from COVID-19. They have transitioned 98% of our workforce to a work-from-home model, while simultaneously ensuring our clients continue to receive the same level of service they have come to expect from our dedicated, one-on-one customer service model.

Although they currently have some insight with respect to the shorter-term effects of the COVID-19 pandemic, it is not possible at this time to estimate the full impact that the crisis could have on our business.

Paycom – Future Plans

“I’m proud of our excellent first quarter results and the continued success we are having onboarding new clients,” said Paycom’s founder and CEO, Chad Richison. “Our value proposition has never been stronger and we continue to see increased demand for the Paycom solution. Our Paycom family members have done a great job focusing on delivering world-class service, rapidly developing software enhancements and continuing strong new client adds as we transition through this time period.”

Paycom is withdrawing its previously issued full-year 2020 guidance in light of macroeconomic uncertainties, particularly unemployment, arising from the current COVID-19 crisis.

“Our large market opportunity, profitable recurring business and attractive value proposition will help us mitigate the impact of headcount reductions across our client base,” said Paycom’s chief financial officer, Craig Boelte. “We continue to analyze the impact the pandemic is having on our client base and are hopeful to return to providing quarterly and full-year guidance once we have more visibility into the effects of the COVID-19 pandemic on the economy, specifically as unemployment numbers become more predictable.”

Paycom – FAQs

What does Paycom do?

Paycom Software, Inc. is a provider of a cloud-based human capital management (HCM) software solution delivered as Software-as-a-Service (SaaS).

How does Paycom make money?

Paycom has two revenue streams: Subscription Revenues – Revenues it generates from fees it charges clients for subscribing to its main platform and Service Revenues – Revenues it generates from fees it charges clients for implementation and other services.

Who founded Paycom?

Paycom was founded in 1998 by Chad Richison.

Which companies do Paycom compete with?

Paycom’s top competitors include Salary.com, OneSource Virtual, Reflexis Systems, Mercer, SAP SuccessFactors, BenefitMall, ADP, Paychex, Paylocity and Paycor.

May 4, 2021

Manisha Raisinghani: Co-founder & CTO at LogiNext

Manisha Raisinghani is an Indian Entrepreneur who co-founded one of the leading SaaS companies committed to logistics and workforce optimization. She serves as the Chief Technology Officer (CTO) and Co-founder at LogiNext Solutions. Under her technical guidance, the company won different global awards and is acknowledged as the most well-organised logistics firm. She manages the technical and product lump of the company. In 2018, she was listed in the W-power Trailblazers for Forbes. She has conducted various panel discussions and been a guest lecturer at prestigious B-schools. She was recognized as a Distinguished Alumni of Carnegie Mellon University.

Manisha Raisinghani – Biography

Name	Manisha Raisinghani
Born	1985
Age	36 (2021)
Nationality	Indian
Current city	Mumbai, Maharashtra, India
Education	University of Mumbai; Carnegie Mellon University
Profession	Entrepreneur
Position	CTO & Co-founder, LogiNext Solutions

Manisha Raisinghani – Personal Life
Manisha Raisinghani – Education
Manisha Raisinghani – Professional Life
Manisha Raisinghani – CTO at LogiNext
Manisha Raisinghani – Business Idea
Manisha Raisinghani – Challenges
Manisha Raisinghani – FAQs

Manisha Raisinghani – Personal Life

Manisha came from a middle-class family and she asserted in many interviews that it was not at all easy for her to build a logistics-based empire in India. Since her parents had huge expectations and she tried her 110% to stand up to them.

She believes if a woman sets her goal, no one can stop her from achieving it. She draws inspiration from Sheryl Sandberg (COO at Facebook), Ginny Rometty (Chairman of IBM) and Shekhar Sharma (Founder of Paytm).

Manisha Raisinghani – Education

Manisha graduated with a Bachelor’s degree in Electronics & Telecommunications from University of Mumbai (2003- 2007). She completed her Masters in Management Information Systems and Services from Carnegie Mellon University (2011-2012).

She has received the Outstanding Alumni Award from Carnegie Mellon University. She has certifications from ITIL Foundation and Sun Microsystems.

Manisha Raisinghani – Professional Life

Before starting her venture, she worked at five jobs in the past. After graduating in 2007, she worked at Mastek as a Software Engineer for six months. She then joined C2L Biz Solutions Private Limited as a Solution Architect for almost two years.

While pursuing her post graduation, she joined the prestigious Warner Bros. Entertainment as Big Data Consultant. Along with that, she was also a Research Assistant at Carnegie Mellon University.

After completing her post graduation, she started working as a Senior Consultant at IBM (2012 to 2014). She founded her logistics company LogiNext in 2015 and serves as its CTO and Co-founder.

Manisha Raisinghani – CTO at LogiNext

LogiNext Logo

Manisha co-founded LogiNext with Dhruvil Singhal in 2014 and is headquartered in California, US. The company was launched in 2015, since then she is serving as its CTO and Co-founder. The specific features of the company lies in data virtualization, enterprise software, logistics, and SaaS. Moreover, the company is backed by Paytm.

LogiNext designs logistics management software that trails the workforce in real-time on a single map dealings. The firm offers logistics data analytics, warehouse management, and asset tracking services, sanctioning companies to plan and manage their dispatch schedule, delivery routes, and capacity in a cost-optimized way.

The company offers a leaner, faster and self-organized solution. Its proprietary algorithm uses the information of the enormous amount of orders with one-fourth delivery personnel to throw up a solution within seconds. It also saves 7-15 % of the logistics costs for its clients such as D-Mart, Decathlon, and Maruti Suzuki.

Manisha Raisinghani – Business Idea

Manisha co-founded LogiNext Solutions with Dhruvil Sanghvi whom she met in 2010 while pursuing her masters at Carnegie Mellon University. However, after 3 years, they met over a cup of coffee and weighed up on the idea of launching a technology that will improve the B2B logistics sector in India.

They both worked for their project in the US. In 2014, Manisha returned to India to set up LogiNext firm. She used her experience in companies like IBM to raise her company to elevated heights. At age 28, as the CTO, she affirmed that LogiNext is one of the fastest-growing tech firms in the world.

Manisha Raisinghani – Challenges

There were challenges that she faced because of the hypocrite thinking of the society, especially when her gender was compared with her genuine intelligible work. She was called bossy and a show-off. However, it was her straight forward manner that promoted mentorship for more women entrepreneurs and pushed her team to reach out of their limits to inculcate exceptional results.

She also faces a big challenge in maintaining a equanimity between male and female team members working in her venture. She believed in being bold and hardworking that not only changed mindsets but several lives as well. As a leader, she surprises many stakeholders who do not believe or accept the fact that this can be done by a woman.

When she left her job in the US to start her own company in India. Society raised a reasonable amount of questions by claiming it was a harsh decision. She believed not to change oneself with an eye to fit into the requirements of society. In India, there was a sloppy logistics industry, and she diligently changed it in a well-organised manner.

Manisha Raisinghani – FAQs

What is LogiNext?

LogiNext designs logistics management software that trails the workforce in real-time on single map dealing. The firm offers logistics data analytics, warehouse management, and asset tracking services, sanctioning companies to plan and manage their dispatch schedule, delivery routes, and capacity in a cost-optimized way.

Who is the Founder of LogiNext?

Manisha Raisinghani and Dhruvil Sanghvi are the LogiNext Founders.

What is Manisha Raisinghani age?

As of 2021, Manisha Raisinghani is 36 years old.

April 20, 2021

Evernote – Organize Your Tasks And To-Do Lists Effectively

Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by the organization it is based on.

Task management is the process of overseeing a task’s complete life cycle, from planning to tracking to execution. It assists teams in keeping track of activities from the start, defining deadlines, prioritizing projects, and assigning them to the appropriate individuals. It guarantees that projects are finished on schedule and on budget.

Evernote is task management, note-taking, organization, and archiving application. Evernote Corporation, based in Redwood City, California, is the company behind it. In this post, you will learn more about the Evernote corporate profile.

Evernote – Company Highlights

Startup Name	Evernote
Developer	Evernote Corporation.
Headquarters	Redwood City, California
Industry	SaaS, Software
Founded	Feb 29, 2000
Founders	Phil Libin, Stepan Pachikov
CEO	Ian Small
Area Served	Worldwide
Website	www.evernote.com

Evernote – About and How it Works?
Evernote – Recent News
Evernote – Founder and History
Evernote – Logo and its Meaning
Evernote – Mission
Evernote – Business Model
Evernote – Revenue and Growth
Evernote – Funding and Investors
Evernote – Acquisitions
Evernote – Partnerships
Evernote – Competitors
Evernote – Challenges Faced
Evernote – Future Plans
Evernote – FAQs
Evernote – Conclusion

Evernote – About and How it Works?

Evernote is a software and service business that allows users to take, organize, and locate information on a variety of platforms. The firm creates software and tools that shape the way people and teams operate.

Document scanning and searching, note templates, task listing, and archiving are all services provided by the company. Users from all across the world use Evernote.

People may make notes using text, sketches, pictures, music, or stored online information in the application. Notebooks hold notes, which may be categorized, annotated, altered, searched, attached to, and downloaded.

Evernote is cross-platform, for Android, iOS, macOS, and Microsoft Windows. It is free to use with monthly usage limits and offers paid plans for expanded or lifted limits.

Evernote 10 is a major overhaul of the desktop client. When it was first published, it deleted nearly all preferences and therefore the ability to tailor the program to the needs of the user. This includes the option to modify global (system-wide) shortcuts, which posed significant issues for users who did not speak English. In late 2020, it was announced in the Evernote discussion thread that upgrades to v10 will be released to fix the issues—v10.5.7 had solved some, but not all of the issues—with advice that customers revert to an older version.

Evernote – Recent News

As of July 2021, Evernote has unveiled new pricing and functionality options. Many of the app’s latest updates — some of which were implemented earlier this year and others which are brand-new — are really pretty excellent, offering additional functionality while attempting to address the notion that the app has become too top-heavy.

A new configurable and beautiful homepage includes a scratch pad, pinned notes or notebooks, the new task listing, and a calendar, as well as a fast glimpse of your most recent notes. You may easily link notes with dates on your Google Calendar using the calendar.

Evernote – Founder and History

EverNote Corporation (‘EverNote’ stylized with a capital ‘N’ by then) began marketing software for Windows desktop PCs, Tablet PCs, and handheld devices after being founded in 2000 by Stepan Pachikov, a Russian-American computer entrepreneur of Azerbaijani descent. EverNote Corporation (‘EverNote’ stylized with a capital ‘N’ by then) started marketing handwriting recognition software ritePen and notetaking and web clipping application EverNote

Starting with Evernote (now with lower-case ‘n’) 3.0 in 2008, the business moved its attention to the Web, cellphones, and the Apple Mac under the leadership of new CEO Phil Libin. The Evernote Web service launched into open beta on June 24, 2008, and reached 11 million users in July 2011.

In October 2010, DoCoMo Capital, Morgenthaler Ventures, and Sequoia Capital joined a $20 million investment round lead by DoCoMo Capital. Since then, the business has secured another $50 million from Sequoia Capital and Morgenthaler Ventures, as well as another $70 million from Meritech Capital and CBC Capital. Evernote secured an additional $85 million in financing on November 30, 2012, headed by AGC Equity Partners/m8 Capital and Valiant Capital Partners. Evernote received an extra $20 million in investment from Nikkei, Inc. on November 9, 2014.

Evernote – Logo and its Meaning

Evernote Logo

The app’s main function is to save and recall the notes you make, which is why the Elephant symbol was chosen because elephants have a remarkable capacity to remember things. “An elephant never forgets,” as they say.

Evernote – Mission

Evernote’s mission is to help individuals and groups to remember everything, turn ideas into action, and work effortlessly together.

Evernote – Business Model

The firm operates on a freemium model, which allows customers to check out the basic product for free before upgrading to the premium service if they become addicted. It’s a strong motivator to create the most appealing, competitive, and addicting product possible.

Evernote’s business approach also prioritizes one crucial concept: they are authentic to themselves. The software was released barely a year after Facebook was first made available to the entire public when social media was still seen as the only kid of the day. Evernote understood that the only way for their program to become as beneficial as possible was for users to interact with it socially.

Evernote – Revenue and Growth

Evernote’s 75 million users and $1 billion value demonstrate that they’ve figured out how to expand in their own way. So, what exactly is it? How did they get the first 100,000 people to sign up?

Evernote CEO Phil Libin does not consider his company to be only a multi-platform post-it note storage software. Rather, he refers to the business as your “intellectual brain” and “the truth about how you live your life, your memories’ experience, what they mean to you, and how you may utilize them to make yourself more productive and happy. We put a lot of emphasis on creating a great user experience.”

Evernote – Funding and Investors

Date	Round	Amount	Lead Investors
Nov 9, 2014	Series E	$20M	Kortschak Investments, L.P., Nikkei Inc
Dec 1, 2013	Venture Round	–	–
Nov 30, 2012	Secondary Market	$85M	m8 Capital
May 3, 2012	Series D	$70M	CBC Capital, Meritech Capital Partners
Jan 1, 2012	Venture Round	–	–
Jul 13, 2011	Venture Round	$50M	Sequoia Capital
Oct 19, 2010	Series C	$20M	Sequoia Capital
Nov 15, 2009	Series B	$10M	Morgenthaler Ventures, Sequoia Capital
Sep 9, 2009	Series A	$26M	DoCoMo Capital
Sep 1, 2007	Angel Round	$3M	–

Evernote – Acquisitions

Acquiree Name	Date	Amount	About Acquiree
Penultimate	May 7, 2012	–	Penultimate is a handwriting and sketching app for the iPad that enables users to take notes, replacing the pen with touch-based technology.
MindsMomentum	Jan 25, 2012	–	MindsMomentum was an art firm that decided to dedicate their creativity to conjure iPhone Apps.
Notablemeals	Sep 1, 2011	–	Notablemeals was an app that allowed users to create entries to log their favorite meals, attach images and audio to their entries
Skitch	Aug 18, 2011	–	Skitch is a free app that helps users communicate visually with friends, co-workers and other contacts.
Readable	Aug 1, 2011	–	Readable is an application that helps you read more of the web. It reformats text — on any website — according to your exact

Evernote – Partnerships

Blinkist – The service that summarises books Members of Blinkist can sync their marked text sections to Evernote. This occurs in each book’s notes, which include the title of the book as the note title.
Deutsche Telekom – Evernote and Deutsche Telekom established collaboration on March 25, 2013, to give one year of free Evernote Premium access to German customers. The collaboration was expanded to include more European markets in January 2014.
Moleskine –Moleskine and Evernote collaborated in August 2012 to create a digital-friendly notebook with specifically designed pages and stickers for smartphone synchronization.
Samsung – A complimentary one-year membership to Evernote Premium was offered with every Samsung Galaxy Note 3 phablets.
Telefónica Digital – Telefónica Digital and Evernote announced a worldwide cooperation deal on August 13, 2013, providing Brazilian consumers free access to Evernote Premium for a year, according to The New York Times. Telefónica subscribers in Costa Rica, Guatemala, Panama, the United Kingdom, and Spain were also offered the incentive as part of this worldwide arrangement.

Evernote – Competitors

Top competitors of Evernote are :

ProofHub
Tettra
Google Keep
Microsoft OneNote
Simplenote
CintaNote
Apple Notes
Notejoy

Evernote – Challenges Faced

“Silicon Valley is addicted to momentum,” Evernote CEO Ian Small said, by way of explaining how his company had come to be, as he put it, stuck. “And to have momentum, you need to keep shipping things, and to keep shipping things, you need to keep pushing problems sometimes into the corner and look the other way. And eventually, the problem gets bigger than the room that you’re in.”

Evernote had five separate applications, each with its own set of functionality, design touches, and technological difficulties, in the beginning, each was managed by five different teams for five different platforms.

Evernote is a household name on the inside, but they still don’t have a say in what their customers actually want. And, even though a great freemium procurement strategy has acquired 225 million consumers for them, they aren’t taking advantage of that base at all.

Trying to please everyone resulted in stagnation and a lack of concentration, making it increasingly difficult to compete when new services entered the market.

Quixy: No-Code App Development | Company Profile, Founders & Challenges

Quixy is a cloud-based user-friendly business application platform that empowersbusiness users with no coding skills to automate workflows & processes, andbuild enterprise-grade applications, using simple drag and drop design, tentimes faster compared to the traditional approach. Quixy provides …

StartupTalkyLakshya Singh

Evernote – Future Plans

None of us are happy to enter 2020 still asking you to be patient. But the good news is that we’ve now got ourselves (and you!) onto the launching pad.

Along with the ongoing re-architecture and data migration they’ve been doing in the cloud, the re-engineered web client (in limited release), new mobile clients (in first preview), and (as yet unreleased) new clients for Windows, Mac, and (yes!) Linux will set Evernote up to innovate and ship with quality at a pace we haven’t seen in a long time.

What’s more, the “finish line” for repairing the fundamentals isn’t actually a finish line at all. It’s the start of a new race: the race to bring Evernote to a whole new level of innovation and development. Evernote has already begun running that race in some quiet parts of the firm, and the team is excited to share their progress with the rest of the world when the time comes.

Evernote – FAQs

What does Evernote do?

Evernote is a task-management, note-taking, organization, and archiving software.

Who Founded Evernote?

Stepan Pachikov, a Russian-American computer entrepreneur of Azerbaijani ancestry, developed Evernote in 2000.

How does Evernote make money?

The firm operates on a freemium model, which allows customers to check out the basic product for free before upgrading to the premium service if they become addicted.

Is Evernote for free?

Evernote’s basic edition is free, but it restricts you to 60MB of new notes per month, only allows you to sync between two devices, and lacks advanced capabilities.

Can I trust Evernote?

Users entrust Evernote with billions of notes, projects, and ideas. That confidence is predicated on our ability to keep that information private and secure.

Can you use Evernote offline?

When you have an internet connection, Evernote will sync all of your notes and notebooks across all of your devices.

Evernote – Conclusion

Evernote offers a variety of services. It has everything you’ll need to keep your life in order, including excellent note-taking, project planning, and quick access to what you need when you need it. It was created to solve a rising challenge that technology has aided in the creation of, such as how to prosper in a world where the amount and velocity of information are continually expanding.

People nowadays are inundated with information and more concerned about how to use it. Evernote assists people in focusing on what matters most to achieve progress. Different viewpoints, the business argues, lead to greater ideas. Evernote is always trying to build a more trusting and collaborative atmosphere within the firm, one in which all workers can be their true selves.

April 12, 2021

SurveyMonkey – Powering The Curious

Online survey tools are software solutions that provide the ability to create, run and interpret various types of surveys either on the users own websites, on emails or on hosted web pages. SVMK Inc., doing business as SurveyMonkey, is an online survey development cloud-based software as a service company.

It was founded in 1999 by Ryan Finley and Chris Finley. The company provides surveys and a suite of paid back-end programs.

This article will give you a gist of SurveyMonkey’s journey so far in the market. Know more about the company profile of SurveyMonkey, growth, challenges faced by the company and many other interesting things about SurveyMonkey’s journey by reading this article.

SurveyMonkey – Company Highlights

Startup Name	SVMK Inc.
Headquarters	One Curiosity Way, San Mateo, CA, United States
Industry	SAAS, Online survey services
Founded	1999
Founders	Ryan Finley, Chris Finley
Total Funding	$1.1B (As of 2019)
Area Served	Worldwide
Website	www.surveymonkey.com

SurveyMonkey – About and How it Works?
SurveyMonkey – Recent News
SurveyMonkey – Logo and its Meaning
SurveyMonkey – Founder, History and Team
SurveyMonkey – Mission
SurveyMonkey – Business Model
SurveyMonkey – Revenue and Growth
SurveyMonkey – Funding And Investors
SurveyMonkey – Investments
SurveyMonkey – Acquisitions
SurveyMonkey – Competitors
SurveyMonkey – Drawbacks
SurveyMonkey – Future Plans
SurveyMonkey – FAQs

SurveyMonkey – About and How it Works?

SurveyMonkey (also known as SVMK) is a United States based company that provides survey software products and purpose-built solutions that help organizations engage with their customers, employees, and the markets they serve. Its data platform enables individuals and organizations to collect and analyze feedback, as well as create their own online surveys.

The company serves a range of industries, including financial services, internet, technology, healthcare, media and entertainment, consumer goods and retail, transportation and logistics, government agencies, manufacturing, energy, education, professional services, and non-profit organizations.

It is engaged in providing survey software products and purpose-built solutions that enable organizations to engage with their key constituents, including their customers, employees and the markets they serve. It offers a cloud-based SaaS platform that helps individuals and organizations design and distribute surveys. Products offered by the company enable individuals and organizations of all sizes to collect and analyze People Powered Data.

SurveyMonkey – Recent News

As of December 2020, SurveyMonkey, a leader in agile software solutions for customer experience, market research, and survey feedback, released its inaugural Social Impact Report outlining the company’s commitment and areas for improvement as it aims to be transparent about creating a more sustainable, fair, and society.

“I am confident that as a company and community, we can change what’s possible—and transform our teams, organizations, and the world for the better,” said Zander Lurie, chief executive officer of SurveyMonkey. “This report reflects the values and goals of the SurveyMonkey team: To raise the bar for human experiences by amplifying individual voices. There has never been a better time for all us to imagine the future we want to create and start building it together.”

As SurveyMonkey continues efforts to improve its positive social impact, examples from the report of the company’s actions include:

Created a more fair workplace by adding new benefits to better address all our workers needs.
Launched the GIGs (growth, impact, and goals) performance review program, reimagining the way employee performance reviews are conducted to create a culture that embraces the growth mindset and delivers on its employee value proposition.
Set public diversity goals at the end of 2019 and conducted a biennial gender and ethnicity pay equity study.
Partnered with The Justice Collective to analyze SurveyMonkey’s diversity, equity, and inclusion (DE&I) practices, provided antiracist training to all employees, and continued to build a strategic approach to DE&I.
Launched its vendor diversity program, requiring diversity, equity and inclusion from its vendors and partners.
Partnered with nonprofit organization LeanIn.org to highlight barriers for women’s achievement in the workplace and beyond.
Donated more than $15 million in nonprofit donations through SurveyMonkey Contribute as an ongoing effort since its start in 2011. In 2020, SurveyMonkey launched Team Gives Back, a matching program that has generated $450,000 in donations by employees and the company through a double-matching initiative.
Made efforts to reduce energy use and greenhouse gas emissions through installing energy-efficient fixtures in its spaces throughout the world.
Continued to invest in data privacy and security, implementing a comprehensive security framework that prioritizes the needs of its customers.

SurveyMonkey – Logo and its Meaning

“Our logomark, Goldie, is affectionately named after our beloved, late CEO, Dave Goldberg.”

Company Logo of SurveyMonkey

As a heartfelt tribute to Goldberg, the company retroactively named its simian logo/mascot “Goldie” after his nickname. SurveyMonkey is ONE word, always spelled with a capital “S” and “M”.

SurveyMonkey – Founder, History and Team

The company was owned by Ryan and Chris Finley until Spectrum Equity and Bain Capital acquired a majority interest in the company in 2009. Dave Goldberg joined SurveyMonkey in 2009.

Ryan launched the company in 1999 as a part-time project out of his apartment and established SurveyMonkey as the Internet’s most popular survey tool, used by individuals and organizations throughout the world.

In his current role, Ryan serves as a member of our board of directors. He also serves on the Board of Trustees of the Portland Art Museum. He studied Computer Science at the University of Wisconsin, Madison, and his interests include architecture and design, eating good food, and searching for the perfect cup of espresso.

Zander Lurie was named CEO at SurveyMonkey in January 2016. He has served on SurveyMonkey’s board of directors since 2009, most recently as Chair. Zander began his career in the technology investment banking group at JPMorgan where he led equity transactions and mergers and acquisitions in the Internet sector. Zander co-founded a nonprofit organization called CoachArt which benefits ill children and their siblings in Northern and Southern California.

SurveyMonkey – Mission

SurveyMonkey’s mission statement says, “Our mission is to power the curious. We help organizations around the world turn feedback into action, fueling their ability to grow and innovate. We know that asking the right questions is the first step toward building a better world, and we believe in equality and in elevating all voices—especially the ones that might not otherwise be heard.”

The company believes that by harnessing the power of feedback they can change what’s possible—and transform their teams, organizations, communities, and the world into better, brighter futures.

SurveyMonkey – Business Model

SurveyMonkey operates on a freemium business model, according to the company’s website. This means that users can choose to opt for a free set of survey services or for a more powerful platform that requires a paid membership. As the company suggests, “we allow users to use our most basic tools for free, while designating our more advanced features and resources to our paid plans.”

SurveyMonkey also offers a suite of solutions to help customers do everything from customer satisfaction to manage grant applications. Users opting for the free SurveyMonkey services are able to generate surveys of up to 10 questions and 100 responses, and they are able to use some of the basic data processing tools. SurveyMonkey sees the free service as a way for customers to sample their products and to become acquainted with the feedback collection process in general.

The paid side of the freemium model offers users with many more options, including various types of survey logic, unlimited access to filters and crosstabs and more.

SurveyMonkey – Revenue and Growth

As of Q3 2020 key results : –

Total revenue was $95.4 million, an increase of 20% year-over-year.
GAAP operating margin was negative 23.7% and non-GAAP operating margin was 2.2%.
GAAP net loss was $26.1 million and GAAP basic and diluted net loss per share was $0.19. Non-GAAP net loss was $1.3 million and non-GAAP basic and diluted net loss per share was approximately $0.01.
Net cash provided by operating activities was $17.9 million and free cash flow was $16.2 million for 18.7% and 17.0% margin, respectively.
Cash and cash equivalents totaled $206.3 million and total debt was $214.1 million for net debt of $7.8 million as of September 30, 2020.

SurveyMonkey – Funding And Investors

SurveyMonkey has raised a total of $1.1B in funding over 5 rounds. Their latest funding was raised on Dec 15, 2014 from a Private Equity round. SurveyMonkey is funded by 22 investors. Morgan Stanley and Chris Finley are the most recent investors.

Amount	Round	Amount	Lead Investors
Dec 15, 2014	Private Equity Round	$250M	–
Jan 16, 2013	Debt Financing	$350M	JP Morgan Chase
Jan 16, 2013	Private Equity Round	$444M	Tiger Global Management
Nov 3, 2010	Debt Financing	$100M	Bank of America Merrill Lynch, SunTrust Robinson Humphrey
Apr 20, 2009	Venture Round	–	–

SurveyMonkey – Investments

SurveyMonkey has made 2 investments. Their most recent investment was on Nov 16, 2016, when Apptentive raised $3.6M.

Date	Organization Name	Round	Amount
Nov 16, 2016	Apptentive	Series A	$3.6M
Sep 24, 2014	Apptentive	Series A	$5.3M

SurveyMonkey – Acquisitions

SurveyMonkey has acquired 8 organizations. Their most recent acquisition was GetFeedback on Aug 5, 2019. They acquired GetFeedback for $68M.

Acquiree Name	Date	Amount	About Acquiree
GetFeedback	Aug 5, 2019	$68M	GetFeedback helps companies understand and improve customer experience by making it easy to create beautiful, branded surveys
Usabilla	Mar 5, 2019	$80M	Enterprise SaaS helping clients capture visual feedback and deploy targeted surveys to increase conversion on the web, in apps and emails
TechValidate Software	Jul 2015	–	TechValidate is a web-based marketing content automation software platform enabling B2B organizations to auto-generate marketing content.
Renzu	May 2015	–	Renzu is a small startup created by Zynga alums.
Fluidware	Aug 6, 2014	–	Fluidware is a new age enterprise software company specializing in web-based applications
MarketTools	Dec 14, 2011	–	MetrixLab provides consumer insights that drive smarter business decisions.
Wufoo	Apr 25, 2011	–	Wufoo is an online form builder that helps users create and design online forms and process simple payments.
Precision Polling	Jun 21, 2010	–	Precision Polling offers automated phone surveys and polls to assist research on political campaigns, non-profits, and conferences.

SurveyMonkey – Competitors

Top competitors of SurveyMonkey are Google Forms, Qualtrics Core XM, Google Surveys, Doodle, Alchemer, Zoho Survey, Typeform, and SurveySparrow.

SurveyMonkey – Drawbacks

More than 25 million people use SurveyMonkey, and the company recently went public, further enhancing the stability and predictability of the tool—especially for users who use SurveyMonkey as an integrated part of a larger workflow.

SurveyMonkey has decent rates, but not if you’re launching just one, or two, or three survey projects. The fact is, their basic license won’t get be sufficient if your survey has any mildly-complex logic branching. You’ll need a higher license level.

That’s prohibitively expensive for a startup with plans to run only a handful of surveys. With some panel providers, it’s the cost of more than 200 consumer survey responses!

SurveyMonkey – Future Plans

The new features that SurveyMonkey is introducing into its products are varied, but they’re all in sync with the curiosity theme in that they’re designed to remove the barriers that stand between a company and the relevant data it would like to collect.

For starters, SurveyMonkey is simplifying the process of creating surveys that people will actually be willing to complete. A new feature called SurveyMonkey Genius analyzes surveys and make recommendations that may increase response rate.

SurveyMonkey also reworked the interface that people see when they take a survey for maximum efficiency, reducing the chances that someone will bail before completing one, especially on a smartphone.

It’s been a while since Dave Goldberg’s death, and, as SurveyMonkey has continued to grow, not everyone currently on staff was part of his era. But in ways both obvious and subtle, his impact persists.

“He will always have an inspirational place, But there’s no moping. I think Dave wouldn’t stand for it.”

SurveyMonkey – FAQs

What does SurveyMonkey do?

SurveyMonkey is a United States-based company that provides survey software products and purpose-built solutions that help organizations engage with their customers, employees, and the markets they serve.

Who founded SurveyMonkey?

Ryan Finley and Chris Finley founded SurveyMonkey.

What companies SurveyMonkey competes with?

Top competitors of SurveyMonkey are Google Forms, Qualtrics Core XM, Google Surveys, Doodle, Alchemer, Zoho Survey, Typeform, and SurveySparrow.

How does SurveyMonkey make money?

January 4, 2021