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Tag: real estate

  • How To Start A Real Estate Business In India

    The real estate market in India is expected to attain a market size of $1 trillion by the end of 2030. The higher demand for office spaces, along with a surge in the accommodation needs of the average person, is fueling the growth of the real estate industry.

    Moreover, in recent years, due to the enactment of the RERA Act, this profession has become increasingly transparent, risk-free, and buyer- and seller-friendly. Consumer redress bodies and methods are also improved.

    Given the statistics, commencing with the entrepreneurial journey in real estate seems to be a lucrative option. However, you cannot deny that this sector is already flooded with new and established players.

    To start a successful and profitable real estate business, you need to come up with unique ideas. Also, you need a great deal of strategic planning to emerge victorious. As an entrepreneur in the real estate sector, it is imperative that your ambitions and goals need constant nurturing.

    This would ultimately help you become competitive in this dynamic sector. Also, leveraging the potential of social media platforms is quite crucial to making your business popular.

    So, in this article, we are going to learn how to start a real estate business in India in 2023.

    What Is a Real Estate Business?
    Real Estate Types
    How to Start a Real Estate Business in India

    Real Estate Investing

    What Is a Real Estate Business?

    A real estate business is a business entity that deals with the selling, buying, and management of real estate properties. For many entrepreneurs out there, a real estate business is the most profitable option.

    If managed correctly, this sector would provide you with high returns on investments. Note that the most common way through which a real estate business can be profitable is via appreciation. Appreciation is the process of increasing the asset’s value over time.

    Quite interestingly, a large number of residential and commercial real estate entrepreneurs generate profit through rent. So let’s take a glance at some of the ways with the help of which you can establish a successful real estate business in India in 2023.

    Value of Investments in Office Real Estate in India
    Value of Investments in Office Real Estate in India

    Real Estate Types

    The following are the different types of real estate:

    Residential Real Estate

    This type of real estate refers to properties that are designed and used for residential purposes. These can include single-family homes, apartments, condominiums, townhouses, and vacation homes. Residential real estate can be either newly constructed or previously owned.

    Commercial Real Estate

    Commercial real estate includes properties that are used for business purposes. This can include office buildings, retail spaces, hotels, malls, restaurants, and educational centers. Commercial properties can be owned or leased, and are often purchased as investments with the intention of generating income.

    Industrial Real Estate

    Industrial real estate refers to properties that are used for manufacturing, research, development, warehousing, and other industrial purposes. These properties can include factories, warehouses, distribution centers, and research facilities.

    Vacant Land

    This type of real estate refers to undeveloped land that has not been improved or used for any specific purpose. Vacant land can be used for a variety of purposes, such as farming, ranching, recreation, conservation, or future development.

    It is important to note that some real estate businesses may specialize in one type of real estate, while others may work across multiple types.

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    How to Start a Real Estate Business in India

    Starting a real estate business requires planning, research, obtaining licenses and registrations, and finances. One needs to have a clear plan and a business plan that define the goals and milestones that one wants to achieve. So, let us look at how to start a real estate business in India.

    Refine Your Business Idea

    No doubt, real estate is an enormously competitive field. There is a high chance that your locality has one or two popular real estate brokers or agents. If you want to have the best chance at success, you need to consider your strengths, weaknesses, and communication skills. In the very beginning, you have to communicate with various clients and interested homebuyers in a persuasive manner.

    This would help you get the maximum number of quality leads. To develop and refine your idea, you should be well-acquainted with the locality you would like to set up your real estate business. Here are a few questions you should ask yourself before starting a real estate business:

    • What skills set you apart?
    • What is the aim of your business?
    • Is there any need for outside capital?

    Develop a Comprehensive Business Plan

    Every business needs a plan. It helps you gain better clarity about what you mean to achieve. Do you want to start a real estate business to increase your income? Or are you looking for a career change? Or maybe it’s something you want to do on the side. Your reason will affect your business because real estate is a round-the-clock venture. You need to be available at all times for your client. Understand why you are starting the business.

    Next, you need the actual plan—your business plan. It gives you direction and helps you and your potential investors understand your goals and the milestones you hope to achieve. A properly drafted business plan helps you get loans from the bank if you really need any.

    Conduct Thorough Market Research

    Conduct market research. There may be a rising need for green homes, or perhaps the university in your city needs more residential spaces. Researching will help you decide the sector to specialize in. Educate yourself on the aspects of real estate. If you are completely new to this, consider finding a mentor to help you initially. He/she may aid you in finding contacts, giving you a running list of dos and don’ts, whom to target, and so on.

    Apart from choosing a type of real estate to deal with, you also need to decide your specialty, which can be anything like residential brokerage, land development, property management, etc. Select the specialty you have the most knowledge about. You can add to your job titles as you gain experience.

    Obtain Necessary Licenses and Register Your Business

    RERA Registration
    RERA Registration

    The Real Estate Regulation Act (RERA) of 2016 was established to convert the process of dealing with real estate into a clear, legally defined, transparent process. No real estate agent can act without being registered. To get a real estate license in India, one needs to submit the required documents and wait for a thirty-day period for its approval or rejection.

    Any law firm or senior agent can help you out with the documents required for a real estate license in India and the process. The license is valid for five years. Any misconduct will lead to the revocation of your license.

    Here are some general licenses and documents that are typically required:

    Real Estate License: As mentioned above, according to the Real Estate Regulation Act (RERA) of 2016, all real estate agents must register themselves and obtain a license before they can operate legally. You can apply for a license through the RERA website or office in your state or union territory. To apply, you will need to submit the following documents:

    • Application form
    • Identity proof (such as PAN card, Aadhaar card, or passport)
    • Address proof (such as electricity bill, telephone bill, or rental agreement)
    • Photographs
    • Educational qualifications (if any)
    • Details of any prior convictions (if any)

    PAN Card: A Permanent Account Number (PAN) card is a mandatory document for all individuals and businesses in India that carry out financial transactions.

    GST Registration: If your real estate business has an annual turnover of more than Rs. 20 lakhs (or Rs. 10 lakhs for businesses in northeastern states), you will need to register for the Goods and Services Tax (GST) and obtain a GSTIN.

    Business Registration: You will need to register your real estate business as a legal entity, such as a sole proprietorship, partnership, limited liability partnership (LLP), or private limited company. The specific documents required for registration may vary depending on the type of business entity you choose.

    Bank Account: You will need to open a separate bank account for your real estate business and obtain a Business Identification Number (BIN) from the bank.

    Insurance: It is advisable to obtain insurance coverage for your real estate business, such as professional indemnity insurance, public liability insurance, and property insurance.

    These are some of the licenses and documents that are typically required to start a real estate business in India. However, it is recommended that you consult a lawyer or a chartered accountant to ensure that you have all the necessary licenses and documents as per the local laws and regulations.

    Manage Your Finances Effectively

    Starting a real estate business in India requires a strong financial foundation, as there are many costs associated with setting up and running the business. These costs may include startup expenses such as legal fees, registration fees, and licensing fees. Additionally, you will need to consider ongoing expenses such as office space rental, employee salaries, marketing expenses, and other operational costs.

    While it is possible to finance your business through loans, having a revenue source at hand can help ease the financial burden and provide a more stable foundation for growth. It’s important to have a solid business plan in place that includes a detailed budget and projections for revenue and expenses.

    If you’re considering a career in “flipping” developments, keep in mind that this can be a high-risk, high-reward venture that requires a significant amount of upfront capital. Before embarking on this type of project, it’s important to do thorough research and analysis to ensure that it is a viable opportunity and that you have the financial resources to see it through.

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    Build Your Team

    A new real estate business is a startup. And every startup needs a great team. What makes a great startup team is another story altogether. In essence, having the right team can put you miles ahead of your competitors. Brilliant, dedicated, and all-around coordinated is how your team needs to be.

    Choose an Effective Company Name

    The name of your real estate business is crucial as it will be the first thing your potential clients will notice. It is important to choose a name that reflects your brand’s values and inspires trust in your target audience. Your company name should be unique, easy to remember, and professional.

    Consider using a name that is easy to pronounce and spell, and avoid using abbreviations or acronyms that may confuse people. Conduct a thorough search to ensure that your chosen name is not already in use by another real estate company.

    Your company’s name is not just a label, but it is also a reflection of your brand identity. Choose a name that embodies your mission, vision, and values, and that differentiates you from your competitors.

    Create a Professional Office Space and Company Culture

    While most of your work in real estate will take place outside of the office, your workspace still plays a critical role in creating a positive impression on clients. Your office should reflect the culture and personality of your business, making clients feel welcome and comfortable.

    Consider investing in high-quality furnishings and décor that align with your brand values. Ensure that your office is well-maintained, clean, and organized. The layout of your office should be functional, with a comfortable waiting area, private meeting rooms, and adequate space for your team to work.

    Remember that your office is the face of your business, so it is essential to create a professional and welcoming environment that inspires confidence in your brand.

    Establish Your Online Presence

    In today’s digital age, having a strong online presence is crucial for any business, including real estate. To reach a wider audience and establish your brand, it’s essential to build a website and create accounts on popular social media platforms. Hiring a professional developer can help you create an engaging website that provides all the necessary details and is easy to navigate. Additionally, brushing up on your SEO skills can help improve your website’s visibility on search engines.

    Remember, your digital identity is the first impression that potential customers have of your business, so make sure to be available and responsive to their needs 24/7.

    Expand and Grow Your Business

    As you gain experience and success in the real estate industry, it’s essential to think about expanding your business. This can involve opening branches in other cities, specializing in other sectors, or hiring more employees to handle increased demand. Attending conferences and networking events can help you broaden your reach and establish connections with other industry professionals.

    Remember to always iterate and improve your business strategy as you grow. Continuously seeking out new opportunities and staying up-to-date with industry trends can help you stay ahead of the competition and achieve even greater success.

    Conclusion

    In the end, the success of your real estate business in India will depend on the value you provide to your customers. It is important to prioritize excellent customer service and stay up-to-date on market trends. With the current frenzy in land development due to overpopulation and a growing economy, it is difficult to predict how demands will change. Staying vigilant and adapting to new trends can help you meet the needs of your clients and stay competitive in the market.

    Investing in land or property is a significant decision for many individuals who have been saving up for it their whole lives. As a real estate agent, you have the responsibility of making your clients’ dreams come true, which can be both rewarding and challenging. By providing quality services, building a strong network, and expanding your business, you can establish a successful real estate career in India.

    FAQs

    What is a real estate business?

    A real estate business is a business entity that deals with the selling, buying, and management of real estate properties.

    What are the types of real estate?

    The prominent types of real estate include commercial real estate, residential real estate, vacant land, and industrial real estate.

    How do I start a real estate business in India?

    Here’s how you can start a real estate business in India:

    • Refine Your Business Idea
    • Develop a Comprehensive Business Plan
    • Conduct Thorough Market Research
    • Obtain Necessary Licenses and Register Your Business
    • Manage Your Finances Effectively
    • Build Your Team
    • Choose an Effective Company Name
    • Create a Professional Office Space and Company Culture
    • Establish Your Online Presence
    • Expand and Grow Your Business

  • Top 10 Unusual Alternatives of Investments to Try Once

    Savings and investments are key to securing your future. While investing in stocks and NFTs (Non-fungible tokens) is the trend today, when putting money in any asset tangible or intangible you always look for safety, return on investment, and profit. Therefore, people invest in assets like gold, shares, and property.

    With time and money, the way people invest and what is changing at a rapid speed. And the people who run the world are significantly known to invest and put their money in all sorts of weird, strange, crazy, unimaginable instruments.

    Have you ever considered investing in something but don’t know where to start? Don’t worry, we have got you covered here with the list of some weird alternatives that people have explored and invested in. So let’s get started with the top 10 unusual investment ideas to try once.

    Comic Books
    Cannabis and Cannabis Stocks
    Hobby Farmland (A Beekeeper)
    Rare Books
    Wines
    Classic or Vintage Cars
    Toys
    Real Estate
    Rare stamps
    Rare coins

    Comic Books

    Amazing Fantasy No.15 - It is the world's most expensive comic book sold at $3.6 million.
    Amazing Fantasy No.15 – It is the world’s most expensive comic book sold at $3.6 million.

    You could have been collecting comic books just as a hobby, reading them for fun, and adding them to your precious collection. That’s what comic books are for, right? But have you ever wondered what their worth might be? Believe it or not, comic books have a whole industry of their own that holds confidence and carries confidence.

    Comic books have become collectibles. Research has shown that comic books and collectibles have both doubled in price. People have been investing in comic books that are popular and valuable and in comics that are from the Silver Age, the Bronze Age, and the Golden Age.

    Some of the factors that are considered and matter when investing in comic books are whether they are vintage, popular, limited edition, their condition, and more. The main reason that the industry is seeing a lot of growth is that every book is different, unique, and scarce. Aside from that, the ROI (return on investments) in comics is obvious.

    The Amazing Fantasy No. 15 the first comic featuring Captain America, Action Comics, and All-Star comics are some of the most expensive comic books sold in the world.

    Cannabis and Cannabis Stocks

    The first thing you should know about investing in cannabis stocks is that they are very risky. Initially, cannabis stocks were sold in the year 2021, and you are right to wonder what happened when the pandemic hit. Demand and supply fluctuation has affected the industry in the short and long term.

    In addition to the pandemic, political dynamics are another factor that impacts the industry, as they influence the legalization of controlled substances and the laws enacted regarding them.

    As a result, they play a major role in growth prospects. Despite the imbalance created in the market, some stocks have seized the opportunity for expansion and growth. In particular, companies that have experienced robust growth and profit are expected to do well in the future.

    Hobby Farmland (A Beekeeper)

    Google’s strangest investment to date. These investments appear to be an odd choice, as they nowhere fit with the brand personality or portfolio. The motive behind investing in the beekeeper by the chef at Google was to have bees nearby, to have fresh honey at hand.

    And just in case you are wondering, the beekeeper takes care of four nests at the Google campus. This can be taken as an example of hobby farmland. Hobby farmland stands for a small-scale farm that is primarily done for pleasure rather than money. But it can surely be converted into an investment plan in the future.

    This is just one example, but another reason for investing in a beekeeper would be to reap the rewards from the beekeepers maintaining and managing your bee hives to help generate the high-demand bee products that come from them. Not to mention all the delicious honey produced from it. One could also do it as a hobby to make some additional income or just help the bees.

    Rare Books

    Codex Leicester by Da Vinci - Currently owned by Bill Gates
    Codex Leicester by Da Vinci – Currently owned by Bill Gates

    If you are a bookworm who has a knack for smelling books, fantasize about being locked in a library. You might also collect the first editions of your favorite signed copies of novels.

    Or any other significant or rare books from the world of literature. Investing in rare books might be for you. To be honest, investing in rare books isn’t that strange. Investing in this tangible asset will provide a high return on your investment.

    Bill Gates owns the handwritten “Codex Leicester” by Da Vinci, which he purchased from Armand Hammer for $30.4 million. Da Vinci wrote about it in 1504-1508. Hammer bought it for 5.1 million. Also listed as one of the most expensive books in the world.

    Certain aspects that make a book rare are the impact that it leaves on the world and that it continues to make. It depends on its popularity, completeness, and desirability to the public. Usually, the books that are first editions are the most sought-after because of their historical significance and the time when they first made an impact.

    For example, the series of Harry Potter books written by J.K. Rowling in 1997 changed the perspective of the world. The very first edition of the philosopher’s stone is valued at $40,000 to $50,000 by collectors today written under her name as name Joanne Rowling.

    Wines

    ‌‌Wine continues to symbolize luxury and has been reserved exclusively for the wealthy, and the demand 2for it always keeps growing in the market. Though wine investments are often made to diversify one’s portfolio to get money.

    The marketplace for investing in wines is one of the oldest markets that keeps growing and provides compelling results to its investors over the long term. Wine is becoming a popular alternative if you are looking to invest.

    People invest in wines because the value of the wine rarely depreciates and is hardly affected by other aspects such as inflation, fluctuations in the stock markets, and the pandemic. It is long-lasting and rare and there is always an increase in demand.

    It follows a simple economy and involves low risk. People over time are looking to invest in wine funds, stocks, and companies, buying premium vines and vineyards as technology is enabling the market to be accessible to everyone.

    According to Fortune, the fine wine market is expected to grow from $340.23 to $456.76 billion from 2021-2028. Investing in wines is also considered a smart idea as it offers decent potential results.

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    Classic or Vintage Cars

    An Example - Mercedes-Benz 300 SLR Rudolf Uhlenhaut coupe was auctioned at $143 Million
    An Example – Mercedes-Benz 300 SLR Rudolf Uhlenhaut coupe was auctioned at $143 Million

    Sure, cars do take up space, maintenance, a lot of paperwork, and special knowledge to determine the cars’ histories and origins. Another world of investments is the niche of the world of cars.

    The world’s most expensive car, the Mercedes-Benz 300 SLR Rudolf Uhlenhaut coupe, was sold for a whopping $143 million. This alone is enough to give you an impression of how huge the car market is.

    Apart from investing and buying high-end vehicles, there is also the category of vintage cars or classic cars. The older the cars, the more value they gain over time. When the market took a hit due to the pandemic, it still increased.

    You might have started your car collection as a hobby or just a craze. People investing in cars consider factors that affect their value including their condition, performance, rarity, brand, design, previous premiership history, and any other special features.

    Toys

    ‌‌Making money from toys can be challenging until you use your logical thinking and understand what toys stand for. Toys mean different things to different people, and they evoke the feeling of nostalgia for everyone. Investing in toys can get you a viable return.

    Among the factors one should consider before investing in toys are the manufacturer of the product, the availability of the product, and whether is it a limited production model. In the case of a limited-edition Marvel black panther toy, the fan base is just as significant as the emotional attachment.

    The reputation of the company and its intellectual property rights. Last but not least, leaving the box unopened. Which is a very influential factor in driving the value of the toy or bringing it down.

    In this case, the investors make the purchase to provide others with the unboxing experience since there is a great deal of hype surrounding the unboxing experience on YouTube. Investors take advantage of short-term sales as opposed to long-term holdings when the toys are popular, trending, and in high demand.

    Real Estate

    Long-term investing in real estate with the aim of generating profits. Investing in real estate is a reliable way of earning passive income with a steady monthly rental payment. Unlike when making other investments, you can pool cash from different sources when engaging in real estate, and it’s considered one of the safest investments a person can make.

    In addition to the constant increase in demand for property, a simple renovation and change to the house will indirectly increase the value of a property. The other benefit of investing in real estate is paying fewer taxes to the government because the investors are considered developers that boost the economy.

    It is similar to the stock market cycle in the world of real estate, where you can see substantial benefits as an investor. Real estate also comes with diversification that allows you to have something for everyone with different needs and different price points. Refinancing and liquidation are other plus poi overall you can easily increase your net worth when you invest in real estate.

    Rare stamps

    An Example of a Rare Stamp Investment
    An Example of a Rare Stamp Investment

    Rare stamps can get you a return of 45% annually. Investing in rare stamps is deemed good for the long term. Deciding to invest in rare stamps is not something that many people do but it is considered an alternative form of investment.

    Their value is based on their rarity. Different dynamics affect and decide the value of the stamps. Which includes a stamp’s color soundness, centering, gum, perforation, and margin, and that the stamps are in good condition and prove to be worthy.

    A pro tip if you are interested in investing in stamps is that you keep them away from sunlight, indoor lighting, dirt, pollution, and human contact. Which will prevent them from fading or bringing their value. Also, if you get the chance to invest in some rare 1800s stamps, you may be in luck.

    Rare coins

    An Example of a Rare Coin Investment Option
    An Example of a Rare Coin Investment Option

    You should have a strategy in place and have good knowledge about the rare coins or collection of rare coins you are about to invest in. These rare coins are certified by either the Professional Coin Grading Service (PCGS) or Numismatic Guaranty Corporation (NGC).

    The trading practices of rare coins are mostly done exclusively. Another factor apart from having good knowledge about the rare coins you invest in is time. The older the coin, the more valuable it is. Investing in rare coins is considered a stable investment as their value continues to constantly increase with time. Which makes it an excellent investment.

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    Conclusion

    Investments can be made in tangible as well as non-tangible assets. People these days are not into stereotyping stuff that one should invest in. Rather they are open to investing in things that are considered weird and strange given their nature.

    But still, these things make good investments as they provide viable results and a decent profit. Some of these things already have an established market while some are just making their way and creating a marketplace of their own.

    FAQs

    What is the smartest thing to invest in?

    Some of the smartest things to invest in are stocks, mutual funds, cryptocurrencies, real estate, etc.

    What is the most stable thing to invest in?

    Some of the most stable things to invest in are high-dividend stocks, real estate investment trusts, online savings accounts, credit card points, etc.

    What is a lazy investment?

    A lazy investment means an investment where the majority of the process is autopilot and the investor is free from its crucial steps while just enjoying its benefits.

    What are the 3 safest investments?

    The 3 safest investments are treasury investments, Certificates of Deposits, and mutual bonds.

  • Homes247.in – On the Journey to Be India’s Favourite Property Portal

    Home Buying in this age and time is no longer a hassle-prone affair thanks to apps and websites like Homes247.in.

    For the past five years, Homes247.in has grown to be the favourite choice of home buyers across the southern cities, especially in Bangalore. The proptech portal was launched with the aim of popularising technology in the erstwhile traditional real estate markets of South India.

    The flagship brand of VSNAP Technology Solutions Pvt Ltd, as the name suggests, is a tech-oriented company that focuses on the realty industry. It embraces a wide range of products and services within real estate, such as home buying, resales, and rentals. Focusing more on developer and builder properties, Homes247.in has a reputation in the retail and residential market for the excellent trust and customer service it offers its clients.

    The firm also has a B2B arm called IndiaEstates.in that focuses on Exclusive or Mandate Sales.

    Homes247.in – Company Highlights

    Startup Name Homes247.in
    Headquarters Bengaluru, Karnataka
    Sector Real Estate Technology
    Founder Priyatham Kumar
    Founded 2017
    Parent Organization VSNAP Technology Solutions Pvt Ltd

    Homes247.in – The Idea and Starting Up
    Homes247.in – Founder
    Homes247.in – Key Areas
    Homes247.in – Business Model
    Homes247.in – CSR Activities
    Homes247.in – Funding
    Homes247.in – Growth and Future Plans

    Homes247.in – The Idea and Starting Up

    Homes247.in was founded in 2017 by Priyatham Kumar. After being part of the core management of various successful companies and with a wide range of experience from different sectors, Priyatham Kumar wanted to bring an easier way of buying and selling.

    However, after witnessing the widespread troubles and scams the home buyers were subjected to, he made up his mind to come up with a solution for the same. Apart from a few, the industry was very traditional, often undermining the potential of technology. It brought ease, transparency, and retention. It was simple; technology was the saviour.

    Thus with the experience of developing and scaling up some of the finest organizations, he started out at Homes247.in to be what the others could not – bringing technology into real-time real estate and being truly customer-centric.

    Priyatham Kumar says that the idea for the brand and the logo came to him while he was sitting in Bangalore’s famous Cubbon Park as if like a Divine Intervention. From then on, there was no looking back.

    Homes247.in – Founder

    Priyatham Kumar - Founder of Homes247.in
    Priyatham Kumar – Founder of Homes247.in

    Priyatham Kumar is an engineer with a core passion for sales. He has over 22 years of experience in sales and has scaled up several startups over the years. An engineer armed with IIM and other management verticals, Priyatham Kumar, seeks to revolutionize real estate by ensuring its tech and transparency as a whole.

    Homes247.in – Key Areas

    Bengaluru serves as the headquarters of Homes247.in, and it has a considerable presence in the residential real estate market in Tech Capital. However, it is not limited to Bengaluru alone, and its online version also serves some of the major Tier 1 and Tier 2 cities, such as Hyderabad, Chennai, Mumbai, Pune, Delhi, Kolkata, Jaipur, Mysore, and many more.

    Homes247.in – Business Model

    Homes247.in Website
    Homes247.in Website

    The business model of Homes247.in focuses more on the proptech, retail, and mandate division of residential real estate. The company helps home seekers throughout the end-to-end journey or home buying process, from site visits, negotiations, home loans, and interiors. They are not limited to buying alone but also selling and renting properties.

    The best part is that Homes247.in doesn’t charge any brokerage or hidden charges to the customers.

    It also acts as a lead generator and aggregator for many properties and RERA verified developers across the country. Many of its features, like Book a Home from Home, which was initially aimed at NRI Homebuyers, also helped flourish the local markets during the pandemic phase. Homes247.in, with its in-house marketing team, also provides support for the builders to ensure ample presence in the digital and offline spaces. The creatives of Homes247.in has turned many heads and already caused many ripples in the way how real estate is advertised, especially in Bangalore.

    Homes247.in – CSR Activities

    Homes247.in has always been an active player when it comes to giving back to society. Perhaps the most well-known activity that brought genuine value to the community was its action and awareness plan that distributed over 1 lakh masks to the people of Bangalore during the pandemic. The firm and its employees also participated in many awareness campaigns during their tenure.

    Homes247.in – Funding

    Homes247.in has been a bootstrapped or self-funded organization since its inception.

    Homes247.in – Growth and Future Plans

    Already a reputed PropTech brand, Homes247.in will soon expand its offline bases to some of the tier 2 cities in South India and help in running the futuristic realty growth engines.

    India’s real estate market itself, being one of the top contributors to the country’s GDP and one of its largest employers, speaks volumes about its potential. In fact, it was one of the very few industries that shook off the impacts of Covid-19 and continued its stride ahead. There’s itself is the indicator that Industry can never be completely a monopoly, and the future of tier 2 and 3 cities is great compared to the previous runs.

    And as India turns more and more digital, from FMCG to the Metaverse, can real estate be any different? It is here that the existing tech players get leverage over the traditional ones. In the coming decade, the entire game plan will change the existing modes of competition and marketing; thus, we can see a whole new crop of brands coming forth for the wins.

    Homes247.in has already started its venture into the Metaverse, which will be on the cards for Homes247 versions 3.0 and 4.0. The existing Web 2.0 will function in the traditional markets, whereas Web 3.0 will enhance it as a pan-Indian brand and realty solution provider. Thus, VR and meta realty will be two of the key points that will be explored.

    FAQs

    When was Homes247.in founded?

    Homes247.in was founded in 2017.

    Where was Homes247.in founded?

    Homes247.in is a Bengaluru-based firm.

    Who are the top competitors of Homes247.in ?

    Some of the top Competitors of Homes247.in are

    • 99acres
    • Makaan.com
    • Housing.com
    • Commonfloor.com
    • Magicbricks.com

    What is Homes247.in?

    Homes247 is India’s Favorite Prop-tech Portal that provides home buyers verified and handpicked property options to choose from. We are of the few premium full-stack property portals in the country which gives out Round the Clock assistance from Search to Settle.

    Who is the founder of Homes247.in?

    Priyatham Kumar is the founder of Homes247.in.

  • Godrej – The success story of one of the leading Multinational Conglomerate Companies

    Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by Godrej.

    The conglomerate industries are those that own many smaller firms that operate in different production of goods like medicines, food, apparel, household goods, kitchen appliances, etc. We are all aware that India houses many such conglomerate companies.

    It is quite fascinating to see how these companies operate so many businesses. While they are engaged in such businesses, what exactly is the reason for them to do so? The answer is they want to lower the business risks by decreasing the dependence on just a single product or market for that matter.

    Godrej, the brand we all know, is an Indian multinational conglomerate that was founded in 1897, almost, 125 years ago. The persons behind Godrej’s establishment are Ardeshir Godrej and Pirojsha Burjorji Godrej.

    As a conglomerate company, Godrej is engaged in many businesses like – consumer goods, real estate, furniture, industrial engineering, appliances, security, and agricultural products.

    To know more about the company, Godrej, read on to uncover its startup story, founders, business and revenue model, the challenges faced, investors, competitors, and more.

    Godrej – Company Highlights
    Godrej – About
    Godrej – Founders
    Godrej – Startup Story
    Godrej – Mission and Vision
    Godrej – Name, Logo, and Tagline
    Godrej – Business Model
    Godrej – Revenue Model
    Godrej – Challenges Faced
    Godrej – Mergers, and Acquisition
    Godrej – Advertisements and Social Media Campaigns
    Godrej – Awards and Achievements
    Godrej – Competitors
    Godrej – Future Plans

    Godrej – Company Highlights

    Headquarters Mumbai, India
    Sector Manufacturing
    Type Private
    Founders Ardeshir Godrej and Pirojsha Burjorji Godrej
    Founded 1897
    Revenue INR 5500 Crores (2022)
    Website www.godrej.com

    Godrej – About

    Godrej was established before India got its independence. The company was founded in 1897 by Ardeshir Godrej and Pirojsha Burjorji Godrej. Today, around 1.1 billion people worldwide support Godrej’s businesses in a variety of industries. The company’s geographic influence actually goes beyond Earth because a lot of India’s space projects are currently powered by its engines.

    Godrej has a turnover nearing Rs 70 billion at the end of the fiscal year 2022. The corporation works in a variety of industries, including agriculture, consumer goods, industrial engineering, real estate, appliances, and furniture. Its affiliates and subsidiaries include the private holding firm Godrej & Boyce Mfg. Co. Ltd., Godrej Consumer Products, Godrej Agrovet, and Godrej Properties, as well as Godrej Industries and its subsidiaries.

    For Godrej, the core of everything is its people. They take great satisfaction in cultivating a culture of high performance and agility in the workplace. Additionally, Godrej has a strong commitment to valuing and recognizing diversity among its employees.

    Godrej – Founders

    Godrej was founded by Ardeshir Godrej and Pirojsha Burjorji Godrej in 1897.

    Ardeshir Godrej & Pirojsha Burjorji Godrej - Founders of Godrej
    Ardeshir Godrej & Pirojsha Burjorji Godrej – Founders of Godrej

    Ardeshir Godrej

    The first of Burjorji and Dosibai Gootherajee’s six children, Ardeshir Burjorji Sorabji Godrej was born in 1868. The Gootherajees were a prosperous Parsi-Zoroastrian family from Mumbai, and Burjorji and Sorabji, Ardeshir’s father and grandfather, were real estate brokers. His father changed the family name to Godrej in January 1871. Ardeshir with his brother Pirojsha co-founded the Godrej Brothers Company, which today is known as the Godrej Group. Ardeshir wed Bachu (Bachubai) in 1890, who had just turned 18 years old.

    Pirojsha Burjorji Godrej

    Priojsha Burjorji Godrej is the brother of Ardeshir Burjorji Godrej and a son of Burjorji Godrej. Projsha and his brother Ardeshir established the Godrej Group, an international business. At the age of 24, shortly after receiving his diploma from Mumbai’s Victoria Jubilee Technical Institute, Pirojsha joined the company.  Due to the flu outbreak, Pirojsha’s young wife Soonabai passed away in Mussoorie. He had three sons Sohrab, Burjor, and Naval, and one daughter called Dosa. In the Mumbai suburbs, the industrial township of Pirojshanagar bears his name. The Godrej Group is currently led by Pirojsha’s grandchildren Adi, Nadir, and Jamshyd.

    Godrej – Startup Story

    After being established in 1897, a few years later, Godrej started by introducing Chavi, the first animal-fat-free soap ever produced in the world. In 1922, renowned figures like Annie Besant and Rabindranath Tagore came in support of Godrej’s products.

    In a letter to a rival seeking a favor, Mahatma Gandhi wrote: “I hold my brother Godrej in such high respect that if your endeavor is going to injure him in any way, I regret very much that I cannot grant you my blessings.

    Godrej then launches furniture with almirahs (steel cupboards) after locks and soap in 1923. On the day of Indian Independence in 1952, Cinthol is introduced by Godrej, which makes them by ranking as the second-largest soap manufacturer in India. In 1958, refrigerators are launched by the company.

    In the 1990s, by founding Godrej Properties, the company introduced the Group’s culture of innovation and excellence to the Indian real estate sector. After one year, the company steps into agribusiness by establishing Godrej Agrovet. In 1997, Godrej completes 100 years of its existence as a group.

    With the introduction of Godrej Nature’s Basket, Godrej enter the gourmet retail market in 2005. With over 30 premium outlets, the company is currently India’s top shopping destination for fine goods from around the world. In 2008, India becomes the fifth country to deploy an unmanned mission to the moon with Chandrayaan-1. The company takes pride in the engineering know-how and contributions to the construction of the mission’s launch vehicle and lunar orbiter.

    Around 2010, Godrej strives to create a more ‘green’ and ‘good’ environment for the country. On India’s first Mars mission, Godrej is honored to work with the Indian Space Research Organization. The Polar Satellite Launch Vehicle is powered by Godrej Aerospace engines.

    The National Stock Exchange and the Bombay Stock Exchange both listed Godrej Agrovet Limited in 2017.

    Godrej delivers the 95-meter-tall Continuous Catalytic Regeneration reactor for Nigeria’s Dangote Oil Refinery in 2019, the tallest in the world. It is said to be greater in height than the Qutub Minar.

    Godrej – Mission and Vision

    Godrej’s mission statement says, “Our passion and purpose is to make a difference through our ‘Good & Green’ approach to create a more inclusive and greener India.”

    The vision of Godrej is “Godrej in every home and workplace.“

    Godrej’s Values are:

    • Integrity
    • Trust
    • Care for the Environment
    • To Serve
    • Respect

    Godrej – Name, Logo, and Tagline

    Godrej’s logo is taken from Pirojsha Burjorji Godrej’s signature.

    The tagline of Godrej is, “Brighter Living”

    Initially, the company was started with the name, Godrej Brothers Company, and later on, was changed to Godrej Group.

    Godrej – Business Model

    Godrej is a conglomerate company, whose business model consists of different types of businesses.

    Godrej’s Business Vertical contains the following products and services:

    Aerospace and Defence

    The company has over 200+ Liquid Propulsion Engines for launch vehicles with 600+ thrusters for satellites with an experience of 50+ years of machine-building experience. They are currently working on civil aviation projects with major international companies like Honeywell, GE, Rolls Royce, Boeing, and Safran.

    Appliances

    Godrej has served 36+Countries. They have created energy-efficient, water-saving, and ecologically friendly air conditioners, refrigerators, and washing machines.

    Chemicals

    They have broadened their product line to include specialty goods with added value, and export to more than 80 nations in North and South America, Asia, Europe, Australia, and Africa. Godrej is one of India’s leading oleochemicals players, manufacturing and marketing over 100 key chemicals.

    Financial services

    Godrej offers financial services like loans against property and home loans with Godrej Capital Limited as the holding entity for Godrej Housing Finance (an HFC) and Godrej Finance Limited (an NBFC).

    Food & Agribusiness

    Godrej produces Crude Palm Oil and Palm Kernel Oil through its Oil Palm Business, Animal Feed business, and Food & Beverage brands with products like Real Good Chicken and Yummiez. It also offers a range of beverage mixes such as tea, coffee, whitener, soups, special Indian drinks, a range of tea bags, and cold beverages.

    Furniture, furnishing, and fittings

    Godrej has 34 design mark awards with 85+ certified green products. The group has a brand called Godrej Interio, India’s oldest and largest brand of home and office furniture.

    General Engineering

    Godrej offers products like Godrej Lawkim Motors, Godrej Tooling, Godrej Electricals & Electronics, and Godrej Precision Engineering. The company has over 300+ Gold and Platinum-rated projects.

    Heavy Engineering

    With Godrej Process Equipment, the company has ranked as the world’s top process equipment fabricator.

    Home and Personal Care

    The company is the market leader in India for hair color (with Godrej Expert, Godrej Professional, Nupur, and BBLUNT) and ethnic hair color in Sub-Saharan Africa (with Inecto), as well as one of the top companies in Latin America. Their portfolio includes the legendary Darling brand, among other brands (with Illicit, Issue, and Roby). Along with this, Godrej shares the number two spot in the Indian soap market with Godrej No. 1 and Cinthol and holds the top spot in the air freshener market in both India (with Aer) and Indonesia (with Stella). Along with Ezee, they are also the market leaders for liquid detergents in India and wet tissues in Indonesia (with Mitu). Its home and personal care business is operated under its subsidiary company – Godrej Consumer Products Limited (GCPL).

    Information Technology

    With the www.godrejinfotech.com website, Godrej offers a wide range of IT services with digital and technological solutions, implementation and Global Rollout, Application support & maintenance, Mobile Development, and Training.

    Infrastructure

    Godrej delivers solutions that address a wide range of needs, including Public Health Engineering (PHE), Electrical, Fire Safety, and HVAC (Heating, Ventilation, and Air-conditioning) systems, thanks to its extensive project management experience across residential, commercial, and industrial establishments.

    Intra-logistics

    Offering in India and beyond in South East Asia, Europe, and the Middle East, Godrej serves Intra-logistics services. From pharmaceuticals, chemicals, agrochemicals, food, and beverages to textiles, paper, paints, automotive, railways, and defense, they provide services to a variety of industries.

    Real Estate

    One of the biggest publicly traded real estate companies in the nation, Godrej Properties has a diverse portfolio that includes commercial, residential, and mixed-use developments distributed across India’s major cities. The Godrej Group’s innovation, sustainability, and excellence-focused philosophies are brought to the real estate sector by Godrej Properties. Each of its developments combines a dedication to cutting-edge design and technology with the Group’s history of excellence and trust.

    Power and Energy

    Godrej has commissioned more than 25 substations and 300 km of 400kV transmission lines have been put into service. Over 16 lakh households in 20,000 villages and 56 major areas in India have been electrified as a result of these programs, which have also installed millions of solar panels to produce renewable energy.

    Locks and Security Solutions

    From the classic Navtal lock, Godrej offers have developed into high-end, all-encompassing security systems that today protect millions of homes, workplaces, and the locations of illustrious organizations like the Reserve Bank of India, the Taj Mahal, and other significant national organizations. It has benefited more than 1.5 million customers in 65 countries. The company owns an 80% retail market share in home security.

    Godrej – Revenue Model

    It was reported that Godrej generated nearly Rs 70 billion in revenue in 2022.

    The company’s half of its revenue is in the FMCG business, which comes from its international businesses in three emerging markets – Asia, Africa, and Latin America, across three categories – home care, personal wash, and hair care.

    Godrej Consumer Products generated around Rs 12,366 crores in revenue in 2022.

    Godrej – Challenges Faced

    Godrej Consumer Products Limited (GCPL), faced some challenges after five of its eight operations were acquired in 2021. GCPL has a 51% stake in the African hair care firm Darling Group Holdings.

    The company struggled to keep up with the emerging demands of the consumer market as the company aims to be a global market in consumer goods. The company believes that local manufacturers of consumer goods are searching for fresher markets abroad as domestic rivalry heats up to fill voids or categories currently occupied by international corporations.

    Godrej – Mergers, and Acquisition

    Godrej Consumers Product Limited (GCPL) has purchased overseas firms like Keyline Brands Limited (United Kingdom) in 2005, Rapidol (Pty) Limited (South Africa) in 2006, Godrej Global Mid East FZE (Argencos, Argentina) in 2007, and Cosmética Nacional (Chile), among others.

    Godrej stated in 2015 that it has acquired a 100 percent equity investment in the South African company Frika Hair.

    Godrej Nature’s Basket has acquired EkStop on Feb 17, 2015. They acquired EkStop for $4.8M.

    Godrej Agrovet has invested in and made two acquisitions in total. For the purchases, the corporation has invested about $ 83 million. Godrej Agrovet has invested in several industries, including genomics, livestock technology, and others.

    Godrej – Advertisements and Social Media Campaigns

    With a huge number of followers on its social media pages, Godrej plays like a mastermind when it comes to advertisements and social media campaigns.

    One of India’s top real estate developers, Godrej Properties Ltd. (GPL), announced the beginning of its digital brand campaign, #EverydayJoys- Jahaan Khushiyan Badi Hoti Hai. The advertising highlights GPL’s mission to build communities, families, and homes that enable everyday joys one at a time. The campaign was launched in November 2021.

    Three digital video advertisements were produced by the company to showcase the beauty of typical family moments that we all enjoy at home. They serve to emphasize how a central home is to most of our favorite recollections. These three movies strive to portray the ideal family moments, daily routines, and favorite spots that everyone has at home.

    Godrej – Awards and Achievements

    The list of awards and achievements won by Godrej are:

    • Cinthol ranked 47th overall in the Economic Times – Brand Equity Most Trusted Brands Survey 2016.
    • Infor awarded Godrej Infotech for “Golden Deal of the Year for 2013”
    • Ÿ GCPL was ranked number 12 on the ‘Great Place to Work – Best Workplaces in Asia 2017’ list and among the top 19 Best Employers in India in the ‘Aon Hewitt Best Employers 2017’ survey.
    • Godrej Appliances was awarded the title of Asia’s most promising brand at the Asian Brand and Leadership Summit 2013.
    • Godrej Appliances won Gold in the category – ‘Most Trusted Brand’ at the Reader’s Digest Awards in 2008 for the 3rd consecutive year.

    Godrej – Competitors

    The top competitors of Godrej are:

    Godrej – Future Plans

    Recently, Godrej Properties’ net profit tripled to Rs 45.55 crores in the April-June quarter this month. The company plans to deliver over 10 million sq ft in the coming FY23. According to Godrej, the company anticipates a robust launch pipeline this year, which will include both new projects and new phases of ongoing projects in several cities. In the June quarter, three projects were launched.

    FAQs

    Is Godrej a private company?

    Yes, Godrej is a privately held company.

    Who owns Godrej?

    The company is largely owned by the Godrej family.

    Who is the current CEO of Godrej?

    Sudhir Sitapati is the current CEO and MD of Godrej.

    Is Godrej an MNC?

    Yes. Godrej is a multinational company based out of India.

  • From Chaos to Success: The Mike Koshatko Story

    Sometimes “overnight success” takes many years of hard work and dedication. That’s what Mike Koshatko discovered when he moved from Ukraine to the United States with just $300 in his pocket. The only food he could afford to eat was ramen noodles. Today, he is a serial entrepreneur with successful businesses like Ofirio, an innovative real estate website.

    Mike Koshatko exemplifies a modern day “rags to riches” story beginning with the chaotic start to his life in America in 2014. He initially settled in Denver and moved cross-country multiple times in search of a better life.

    His journey included living in North Carolina, where he and some friends hitchhiked and walked for seven hours to reach a commune. A stranger helped them find a safe place to stay and allowed them to pay later. Then came North Dakota, where he lived and worked on a farm. Unfortunately for Mike, his isolation triggered a depressive episode. He then moved to Key West, where he started out as a salesman and soon moved up to a managerial position.

    But he never allowed himself to get stuck in a comfort zone. It turned out that this restlessness was his biggest advantage in business. Moving around and looking for new and better opportunities inspired Mike to seize every chance he could get, all the while learning lessons and skills along the way.

    He soon realized that if he couldn’t find the opportunities he longed for, he would have to create them for himself.

    Things finally started to turn around for Mike when he moved to Miami. He met a real estate agent who encouraged him to get into the business. He took an expedited real estate course and became a licensed realtor just two weeks later. Mike jumped at the chance to work with international real estate management clients in Europe. Always looking for the next opportunity, he launched a vacation rental management company.

    But the true start of Mike’s financial independence began when he launched his first e-commerce company. This allowed him to learn marketing, SEO, sales, conversions, and online business through courses and on the job. Most importantly, he applied everything he learned.

    After achieving success selling on Amazon, he met Jurgis Plikaitis, through a real estate listing. The two became friends and they decided to become business partners. In-depth research revealed that there was a gap in the arts and crafts market. That prompted them to start Arteza, a company that sells art supplies. At first, they started selling better quality pencils. Arteza later expanded to carry all sorts of arts and crafts products. The company grew by a whopping 7500% and landed in 32nd place out of 5000 arts and crafts stores – a massive win early in the company’s career.

    Mike and his co-founder Jurgis were working 12-hour days to keep Arteza up and running. Eventually, Mike found himself in the hospital for burnout. This event was a big lesson for him. He learned that he needed to achieve more balance in his life by incorporating breaks, taking family time – and also taking time out for himself to have some fun.

    Mike exited Arteza in 2020 and started dabbling in stocks and real estate. He quickly realized that there was a gap in the market for helping investors and individuals work out a property’s potential long-term value. This led to the startup that Mike is currently working on, Ofirio. Ofirio provides in-depth information that allows investors and individuals to look at the rental properties available and immediately see their value, the return on investment and other financial metrics. Ofirio allows people to make the best real estate investment decisions to achieve their goals.

    There are many lessons in business – and in life – that can be taken from Mike Koshatko’s story. First, it takes focus and applying what you’ve learned to achieve success. According to Mike, to succeed in your business career you need to become “comfortable with being uncomfortable,” and trust the process.

    Another takeaway is that removing yourself from your comfort zone and seeking better opportunities for yourself is what creates a better life. Mike could have chosen to stay in many positions, but instead he opted to venture out and reach for something better. He truly believes that comfort zones breed stagnancy, and stagnancy is what kills your dreams.

    Mike believes that there is no such thing as overnight success. True and sustainable success takes years of hard work. It has been eight years since Mike Koshatko began his journey. He believes in his future goals and that he still has many opportunities in front of him still to come.

  • Piramal Group Success Story | Journey to Become India’s Leading Global Conglomerate Company

    Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by Piramal Enterprises.

    If you were to start a business, you would require considerable time and effort to maintain the legacy. For businesspeople to run a business is not an easy job. It needs dedication and strategic planning to be successfully managed.

    There are some entrepreneurs who like to take up challenges and diversify their businesses into multiple markets or industries. To put it simply, this type of business is called a conglomerate. As a matter of fact, India is home to many such conglomerates and over the past few years, it has witnessed some major developments with many growth-oriented policies.

    In this article, we are going to share some the story of the Piramal Group, which is India’s leading global business conglomerate company. Headquartered in Mumbai, Piramal Group was founded by Ajay Piramal in 1984 with varied expertise in sectors like Pharma, Financial Services, and Real Estate.

    Find out more about Piramal Group’s startup story, its key people, what are its marketing strategies, its revenue model, challenges faced, funding and investors, and many more in the article further.

    Piramal Enterprises – Company Highlights

    Headquarters Mumbai, India
    Sector Conglomerate
    Type Private
    Founder Ajay Piramal
    Key People Dr.Swati Piramal (Vice Chairperson)
    Founded 1984
    Revenue $1.8 billion (FY22)
    Total Funding Raised $737.1 million
    Website www.piramal.com

    Piramal Group – About and How does it work?
    Piramal Group – Founder and Team
    Piramal Group – Mission and Vision
    Piramal Group – Name, Tagline, and Logo
    Piramal Group – Business & Revenue Model
    Piramal Group – Revenue Growth
    Piramal Group – Funding and Investors
    Piramal Group – Mergers and Acquisitions
    Piramal Group – Investments
    Piramal Group – Advertisements and Social Media Campaigns
    Piramal Group – Awards and Achievements
    Piramal Group – Competitors
    Piramal Group – Future Plans

    Piramal Group – About and How does it work?

    Piramal Group is a multinational company with holdings in pharmaceuticals, healthcare information management, life sciences, financial services, and real estate. Started by Ajay Piramal in 1984, Piramal Group now has offices in almost 30 countries and a team of over 10,000 people working from various cultures and regions.

    The Piramal Group works by offering diversified commercial services under different categories such as Piramal Enterprises Ltd. (PEL), Piramal Pharma Ltd., Piramal Realty, and Piramal Foundation.

    Pfizer’s UK manufacturing site in Morpeth was purchased by the company in 2006. Piramal Group signed an agreement with Merck Pharmaceuticals in 2007 to collaborate on medication research and discovery. It secured a second medication research agreement with Eli Lilly and Company in 2008.

    Piramal Group – Founder and Team

    Piramal Group was founded by Ajay Piramal in 1984.

    Ajay Piramal

    Ajay Piramal is the Chairman of the Piramal Group. He was born on August 3, 1955, in Rajasthan, India to Gopikisan Piramal and Lalita Piramal. Ajay Piramal earned a bachelor’s degree in science from Jai Hind College and the Basantsingh Institute of Science at the University of Mumbai, and a master’s degree in management studies from the Jamnalal Bajaj Institute of Management Studies at the University of Mumbai. He also did a six-week Advanced Management Programme at Harvard Business School in 1992. He has been awarded an honorary doctorate by Amity University in India, as well as an honorary doctor of science by IIT Indore.

    Ajay Piramal has received many awards and honors. To name a few, he received the Honorary Commander of the Order of the British Empire (CBE) in 2022 for services to the UK-India trade relationship, Business Leader of the Year Award 2018, CNBC Asia’s India Business Leader of the Year Award 2018, Outstanding Philanthropist 2013 and 2014, Forbes Philanthropy Awards, Special Achievement Award, Asia Pacific Entrepreneurship Awards (APEA) 2018 and many more.

    Ajay Piramal plays many roles. He is the Non-Executive Director of Tata Sons Ltd. In addition, he is on the Board of Advisors at India’s International Movement to Unite Nations. He has remained an invitee to the World Economic Forum for the last 20 years.

    Ajay Piramal’s wife is Dr. Swati Shah Piramal, who is the Vice Chairperson of Piramal Group. They have two children. Nandini Piramal D’Young, their daughter is married to US citizen Peter D’Young. Anand Piramal, their son, is married to Isha Ambani Piramal, daughter of Mukesh Dhirubhai Ambani, and his wife Nita Dalal Ambani.
    Ajay Piramal’s net worth was projected to be $3.7 billion as of June 2022.

    Dr. Swati Shah Piramal

    Born on 28th March 1956, Swati Shah Piramal is an Indian Scientist and Industrialist, and the Vice Chairperson of the Piramal Group. In 2012, the President of India awarded her the Padma Shri, one of India’s highest civilian accolades, for her contributions to the scientific and technology industries.

    Dr. Swati Piramal was the first woman to serve as President of India’s Apex Chamber of Commerce. Along with this, she is also a member of the Harvard Board of Overseers and the Dean’s Advisor to Harvard Business School and the Harvard School of Public Health.

    She has founded Mumbai’s Gopikrishna Piramal Hospital and has led public health initiatives against chronic diseases such as osteoporosis, malaria, tuberculosis, epilepsy, and polio.

    Dr. Swati Piramal has a medical degree from Mumbai University. She holds her master’s degree from the Harvard School of Public Health. For her various outstanding contributions to healthcare and philanthropic movements, Dr. Swati has been the recipient of many accolades. BMA Management Woman Achiever of the Year Award (2005), Nominated for the Forbes Philanthropy Awards 2013 in the Outstanding Philanthropist category, Listed in the 25 Most Powerful Women, and is now a part of the Hall of Fame of Most Powerful Women among many others.

    Piramal Group – Mission and Vision

    The mission statement of Piramal Group is, “We aim to serve our customers, community, employees, partners, and all other stakeholders by putting their needs and well-being first”

    Piramal Group stays true to its following core values:

    • Knowledge
    • Action
    • Care
    • Impact

    Piramal Group is named after the surname of the Piramal family.

    The logo of Piramal Group was designed by taking inspiration from ancient times, which is the universal symbol of the Gyan Mudra. The symbol Gyan Mudra is often practiced in yoga, dance, and meditation. As seen, it displays a hand doing the mudra with each finger symbolizing one of the five elements – Air, Water, Earth, Fire, and Sky.

    The tagline of Piramal Group is, “Doing Well and Doing Good”

    Piramal Group – Business & Revenue Model

    Piramal Group is a conglomerate industry whose business is divided into three major segments – Real Estate, Pharma, and Financial Services. It provides diversified commercial services. The firm operates its business in 30 nations, as well as has a worldwide brand presence in over 100 markets.

    Piramal Group’s biggest business is its Piramal Enterprises Ltd. (PEL). PEL recognized an opportunity to develop its pharma business and invested in the local formulation sector while the Indian pharmaceutical industry was focused on overseas generics.

    Piramal Enterprises Ltd, Piramal Realty, and Piramal Foundation are the three main components or part of the Piramal Group business.

    Here’s taking a brief look into the business segments of Piramal Group:

    Piramal Enterprises Limited –

    Previously known as Piramal Healthcare Ltd., Piramal Enterprises Ltd. accounts for the largest company of the Piramal Group.

    It is further divided into two categories –

    Piramal Financial Services

    It is active in business verticals by offering financial services such as

    • Piramal Capital & Housing Finance Limited (PCHFL) – It is a home financing corporation registered with the National Housing Bank (NHB) and involved in a variety of financial services companies. It offers wholesale and retail finance alternatives across industries. It also has customized financing solutions for the hospitality sector.
    • Piramal Alternatives  (PA) –It offers customized finance options for high-quality corporations seeking to enhance their growth.
    • Piramal Credit Fund (PCF) – PCF is a sector-agnostic fund that has received a significant capital commitment from CDPQ (Caisse de dépôt et placement du Québec) to invest in mid to large-sized corporations across industries.
    • India Resurgence Fund (IndiaRF) –By taking a flexible strategy approach, IndiaRF is an equal joint venture between Piramal Enterprises Limited and Bain Capital Credit. It invests capital in the form of both loans and equity, in distressed to control circumstances in the Indian market. It has a dedicated website for IndiaRF – www.indiarf.com

    Piramal Pharma Ltd. (PPL)

    The Piramal Group’s Piramal Pharma provides a range of specific goods and services with the latest technological advanced manufacturing capabilities that are spread over 15 locations and a global distribution network in over 100 countries. It has services such as Pharma Solutions (the manufacturing unit), Critical Care (Complex Hospital Generics business), and Consumer Products Division (CPD) which sells over-the-counter medications. The company is also engaged in the ophthalmic category by teaming up with Allergan India. It is one of the leading specialty pharmaceutical companies in the ophthalmic category that offers high-quality medication and devices to treat diseases such as glaucoma, eye infections, and inflammations.

    Piramal Realty

    The Piramal Group ventured into the business of Real Estate in 2012 under the brand name Piramal Realty. It has architectural innovators KPF, HOK, Callison, Fosters, and Make among their collaborators, as well as worldwide structural consultants like BuroHappold, security and transportation specialists Max Security, and vertical transportation experts Lerch Bates.

    Piramal Realty’s mission reads, “To build India’s most admired real estate company, admired not just for its scale & profitability, but also for its impact on the lives of its customers & the progress of our country.”

    Piramal Realty’s top projects are – Piramal Mahalaxmi, Piramal Aranya, Piramal Agastya, Piramal Vaikunth, and Piramal Revanta.

    Piramal Foundation

    The company is vested in many philanthropic activities for which it established the Piramal Foundation in 2006. The foundation is actively engaged in the following projects:

    • Piramal Swasthya is a Karnataka-based health information helpline service named Arogya Vani.
    • Piramal Sarvajal, solar-powered water ATMs supply clean water in India.
    • Piramal School of Leadership provides education and women empowerment through the program – Piramal Fellowship and Principal Leadership Development Program (PLDP), Pratham delivers education to underprivileged children
    • Piramal Prize to recognize emerging organizations

    Piramal Group – Revenue Growth

    As of 2022, Piramal Group reported revenue of $1.8 billion (Rs 14,710 crores). The net income of the company stood at around $240 million (Rs 1,923.11 crores). The company generates about 40% of its revenue from outside the country.

    Piramal Group – Funding and Investors

    Piramal Enterprises has raised $737.1 million in three rounds of investment. Their most recent funding came from a Post-IPO Equity round on June 27, 2020. Their funding is supported by three investors. The most recent investors include The Carlyle Group and Standard Chartered Bank.

    On December 18, 2019, Piramal Group raised $225 million in a single venture vehicle called India Resurgence Fund. The details are:

    Date Funding Round Fund Amount Investors
    June 27, 2020 Post-IPO Equity $490 million The Carlyle Group
    July 21, 2019 Post-IPO Debt ₹15 billion Standard Chartered Bank
    July 15, 2019 Post-IPO Debt ₹2 billion Sachin Bansal
    December 18, 2019 – $225 million Single Venture fund

    Piramal Group – Mergers and Acquisitions

    Piramal Enterprises has bought 5 businesses. On September 29, 2021, they acquired Dewan Housing Finance. They paid 3.8T for Dewan Housing Finance. Piramal acquired 11% of Vodafone Essar in 2011-12. The company sold its 11% stake in Vodafone India to Prime Metals, an indirect subsidiary of Vodafone Group, in 2014. The acquisition details are:

    Date of Acquisition Acquiree name Amount
    September 29, 2021 Dewan Housing Finance ₹3.8T
    March 31, 2021 Hemmo Pharmaceuticals ₹7.8B
    May 12, 2017 Walnut Medical Undisclosed
    January 31, 2017 Mallinckrodt – Specialty Products $170 million
    August 16, 2016 Ash Stevens $53 million
    1999 Ceylon Company Limited –
    1984 Gujarat Glass Limited Undisclosed

    Piramal Group – Investments

    On August 11, 2014, Piramal Enterprises invested in VGN Property Developers. This investment, Venture Round – VGN Property Developers, was worth $3 billion.

    VGN Property Developers is a multibillion-dollar real estate firm based in Chennai.

    Piramal Group – Advertisements and Social Media Campaigns

    Piramal Capital and Housing Finance Ltd. (PCHF) launched a campaign in 2019 about their service called Bridge Loans. It is an ingenious tool that aids in the transition from selling an old house to purchasing a new one. Point of View Brandcom India is behind the concept of the advertisement. The ad shows how a person finds an apartment for his family but keeps the owner of the apartment waiting until he sells his old apartment.

    Here’s what Mayank Jain, Head of Sales & Marketing at Piramal Capital & Housing Finance said about the campaign, “We at PCHF are focused on introducing products that seek to simplify the lives of our customers. A common problem that we encounter regularly is the wait to sell your old apartment to buy a new one. Our newly launched product – Bridge Loans is the answer to this problem. Through the film, we aimed to highlight this challenge and bring focus to our innovative product, specially designed to support our customers’ needs. We are pleased that Point of View Brandcom India has converted our brief into an effective product film by using humor to communicate our product offerings.”

    Piramal Group – Awards and Achievements

    Below is the list of the latest awards and achievements won by the Piramal Group:

    • Piramal Pharma recognized with the “2019 Global Customer Service Leadership Award” by Frost & Sullivan
    • Piramal Foundation recognized as ‘Socially Aware Corporate of the Year by Business Standard CSR Awards 2019
    • Piramal Capital & Housing Finance recognized as ‘Outstanding Company in Infra Finance’ at the 8th EPC World Awards
    • Piramal Realty was awarded the prestigious ‘Intelligent Enterprise Award 2018’ by Technology Senate in Pune on June 7, 2018
    • Piramal Housing Finance was recognized as the ‘Emerging Home Loans Provider of the Year at the MCHI CREDAI Golden Pillar Awards 2018 in Mumbai on May 5, 2018
    • Piramal Realty was conferred with the prestigious Mercer NDTV Employer Excellence Awards for ‘Excellence in Work-Life Balance’, in New Delhi on May 2, 2018
    • Piramal Glass USA was recognized as the ‘Suppliers of the Year 2018’ at TricorBraun’s 2019 Annual Sales Meeting & Supplier Showcase in St. Louis on January 23, 2019
    • Piramal Housing Finance was recognized as the ‘Emerging Home Loans Provider of the Year at the MCHI CREDAI Golden Pillar Awards 2018 in Mumbai on May 5, 2018
    • Piramal Pharma Solutions was recognized in all six categories including Capabilities, Compatibility, Expertise, Quality, Reliability, and Service at the recent CMO Leadership Awards, New York on March 21, 2018

    Piramal Group – Competitors

    The top competitors of Piramal Group are:

    1. Sun Pharmaceutical Industries Ltd
    2. Dr. Reddy’s Laboratories
    3. Cipla Limited
    4. Aditya Birla Sun Life Insurance Company Limited
    5. Apollo hospitals
    6. Torrent Pharma
    7. Abbott India
    8. Max Healthcare
    9. Divi’s Laboratories
    10. Glenmark Pharma Limited
    11. Aurobindo Pharma Limited

    Piramal Group – Future Plans

    The Piramal Group is targeting to expand its financial services by adding 100 branches in FY23. The firm is all set to launch different and high-yielding products and aims to strengthen its partnerships with fintech and consumer tech firms. With their recent acquisition of debt-ridden DHFL, the company is planning to go for low-cost acquisitions.

    FAQs

    Who is the CEO of Piramal Group?

    Peter De Young is the CEO of Piramal Group.

    How much is Ajay Piramal worth?

    The net worth of Ajay Piramal is 940 Crores.

    Where is the head office of Piramal Group?

    The head office of Piramal Group is in Mumbai.

    How many companies are there under the Piramal Group?

    There are 3 companies under Piramal Group.

  • Top 10 Richest Real Estate Developers in India

    Real Estate is always considered as one of the best investments by Indians. There are several real estate companies in India. In a country like India where the population is increasing, the real estate industry is considered to grow much more in the near future.

    The increase in demand for the real estate will increase the wealth of the real Estate developers in the country. The covid-19 pandemic and the lockdown had dragged down the real estate industry.

    List of Richest Real Estate Developers in India

    1. Mangal Prabhat Lodha and family
    2. Rajiv Singh
    3. Chandru L Raheja and family
    4. Jitendra Virwani
    5. Niranjan Hiranandani
    6. Vikas Oberoi
    7. Raja Bagmane
    8. Subhash Runwal
    9. Ajay Piramal and Family
    10. Atul Ruia

    Richest real estate developers in India

    Mangal Prabhat Lodha and family

    Net Worth: INR 36,733 Crore
    Real Estate Business Name: Lodha Group

    Remarkable Projects of Lodha Group: The World Towers, Trump Tower Mumbai, Lodha Park

    Mangal Prabhat Lodha - Richest real estate developers in India
    Mangal Prabhat Lodha – Richest real estate developers in India

    Mangal Prabhat Lodha is the founder of Lodha group which is an Indian real estate company. It is headquartered in Mumbai, India.

    The company has developed residential and commercial properties in and around India which include Mumbai, Thane, Pune, Hyderabad, and London.

    Rajiv Singh

    Net Worth: INR 61,220 Crores
    Real Estate Business Name: DLF

    Remarkable Projects of DLF: Shivaji Park, Model Town, and Kailash Colony

    Richest real estate developers in India
    Rajiv Singh – Richest real estate developers in India

    Rajiv Singh is the chairman of the DLF company. Delhi Land & Finance (DLF limited) is a commercial real estate that was founded by Chaudhary Raghvendra Singh in 1946. The company is based in New Delhi, India.

    Chandru L Raheja and family

    Net Worth: INR 29,547 Crore
    Real Estate Business Name: K Raheja Corp.

    Remarkable Projects of K Raheja Corp.: Mindspace, Shopperstop, InOrbit, and Commerzone

    Chandru L Raheja - Richest real estate developers in India
    Chandru L Raheja – Richest real estate developers in India

    Chandru Raheja is the founder of the company K Raheja Corp. K Raheja Corp is a Real estate developer in India. It was founded in the year 1956 and has its headquarters in Bangalore, India. The company develops commercial and residential projects, hospitality, and malls across the country.

    Jitendra Virwani

    Net Worth: INR 15,172 Crore
    Real Estate Business Name: Embassy Office Parks

    Remarkable Projects of Embassy Office Parks: Manyata Embassy Business Park, Embassy Tech Zone

    Jitendra Virwani - Richest real estate developers in India
    Jitendra Virwani – Richest real estate developers in India

    Jitendra Virwani is the managing director and the chairman of the Embassy Office Parks. The company was founded in the year 1993 and is located in Bengaluru, India. In August 2020, Embassy agreed to merge its residential and commercial projects with listed Indiabulls Real Estate.

    The company develops commercial, residential, industrial warehouse spaces, retail, education, and hospitality. The company has developed projects in and around India which include Bengaluru, Chennai, Hyderabad, Pune, Coimbatore, Serbia, and Malaysia abroad.

    Niranjan Hiranandani

    Net Worth: INR 11,978 Crore
    Real Estate Business Name: Hiranandani Group

    Remarkable Projects of Hiranandani Group: Hiranandani Sands, Hiranandani Fortune City, Hiranandani Parks, Mount Alterra, Hiranandani Business Park, and Hiranandani Signature – GIFT City

    Niranjan Hiranandani - Richest real estate developers in India
    Niranjan Hiranandani – Richest real estate developers in India

    Niranjan Hiranandani is the co-founder and managing director of the Hiranandani group. The company was founded in the year 1978 in Mumbai, India. This group is one of the largest real estate groups in India. He is also ranked by Forbes among the 100 richest Indians.

    This company develops health, education, hospitality, and energy spaces. The company has developed projects across Bangalore, Mumbai, and Chennai.

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    Vikas Oberoi

    Net Worth: INR 23,956 Crore
    Real Estate Business Name: Oberoi Realty

    Remarkable Projects of Oberoi Realty: Oberoi Garde, Oberoi Seven, Oberoi Woods, Oberoi Exquisite, and Oberoi Esquire

    Vikas Oberoi - Richest real estate developers in India
    Vikas Oberoi – Richest real estate developers in India

    Vikas Oberoi is the chairman and managing director of Oberoi Realty. The company is based in Mumbai and was founded in the year 1980. The company develops offices, apartments, shopping malls, and hotel spaces.

    Raja Bagmane

    Net Worth: INR 16,730 Crore
    Real Estate Business Name: Bagmane Developers

    Remarkable Projects of Bagmane Developers: Bagmane Tech Park, Bagmane World Technology Centre, and Bagmane Solarium City

    Raja Bagmane - Richest real estate developers in India
    Raja Bagmane – Richest real estate developers in India

    Raja Bagmane is one of the directors of Bagmane Developers. The company was founded in the year 1996 and is located in Bengaluru, India.

    The company is involved in real-estate activities which include buying, selling, renting, and operating self-owned or leased real estate.

    Subhash Runwal

    Net Worth: INR 11,450 Crores
    Real Estate Business Name: Runwal Group

    Remarkable Projects of Runwal Group: R City Offices, R square, and R City Mall

    Subhash Runwal - Richest real estate developers in India
    Subhash Runwal – Richest real estate developers in India

    Subhash Runwal is the founder and chairman of the Runwal group which was founded in the year 1978. The company is known for building homes in the city and suburbs. The company even owns several malls.

    Ajay Piramal and Family

    Net Worth: INR 29,540 crore
    Real Estate Business Name: Piramal Group

    Remarkable Projects of Piramal Group: Piramal Mahalaxmi, Piramal Vaikunth, Piramal Reventa, Piramal Aranya, and Piramal Agastya

    Ajay Piramal - Richest real estate developers in India
    Ajay Piramal – Richest real estate developers in India

    Ajay Piramal is the founder and chairman of the Piramal group which was founded in 1984 located in Mumbai, India. He has also been awarded the Business Leader of the Year Award, 2018, International Advertising Association Leadership Awards.

    The company has a presence in various sectors such as healthcare, life sciences, drug discovery, financial services, real estate, and many more. The company had formed its own real estate company, Piramal Realty.

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    Atul Ruia

    Net Worth: INR 8,782 Crore
    Real Estate Business Name: The phoenix Mills Limited

    Remarkable Projects of The phoenix Mills limited: One Bangalore West, Rajajinagar, and Phoenix Fountainhead

    Atul Ruia - Richest real estate developers in India
    Atul Ruia – Richest real estate developers in India

    Atul Ruia is the owner of the Phoenix Mills Limited. The company was opened in the year 1996 and is located in Mumbai, India. Atul Ruia is also on the board of 19 other companies.

    The company owns the High street Phoenix which was formerly known as Phoenix mall. It is one of the largest shopping malls in India. In addition to the mall, the compound has a 5-star hotel, a multiplex, a residential tower, and a commercial space.

    Conclusion

    This is the list of the richest real estate developers in India. Real estate sector is one of the most acknowledged sectors in the world and is expected to grow more than double in the coming years. Indian Billionaires in the real estate businesses are adding up with huge net worth. Urbanisation and rising household income has made the industry grow unprecedently.

    FAQs

    Who is real estate king in India?

    Mangal Prabhat Lodha is known as real estate king in India.

    Who owns most land in India?

    Indian Govt is the biggest land holder in India.

    Who is the richest real estate developer?

    Donald Bren is the richest real estate developer with an estimated net worth of $15.5 billion.

    Who are the Richest real estate developers in India?

    Top 10 richest real estate developers in India are:

    • Mangal Prabhat Lodha and family
    • Rajiv Singh
    • Chandru L Raheja and family
    • Jitendra Virwani
    • Niranjan Hiranandani
    • Vikas Oberoi
    • Raja Bagmane
    • Subhash Runwal
    • Ajay Piramal and Family
    • Atul Ruia

    Who are the real estate billionaires in India?

    Real estate billionaires in India are:

    • Mangal Prabhat Lodha and family
    • Rajiv Singh
    • Chandru L Raheja and family
    • Jitendra Virwani
    • Niranjan Hiranandani
    • Vikas Oberoi
    • Subhash Runwal
    • Ajay Piramal and Family
    • Atul Ruia
    • Kushal Pal Singh
    • Mofatraj Munot

  • 9 Proven Lead Generation Strategies for Growing Real Estate Business

    There is a rising trend in demands for small and big properties in the real estate business due to the continuous growth of industries in big cities. People are searching for short-term rental homes and investments in big properties. In this highly competitive real estate market, property builders and real estate agents need to fix at least 80% results to get leverage in the market. Lead generation is the biggest goal for them so they can expect to capitalize on the best opportunities in the end.

    Lead generation is a challenging task in the real estate business. It requires to personalize communication at every stage of the sales cycle. The first step is to build trust in your fresh prospects which can be used to get extra mileage further in the sales process. Mouth referrals work quickly and give good returns!

    Understand the market trend and implement the best strategies to generate constant leads in real estate. There are a lot of ideas you can apply on tried and tested basis but I am listing out the best strategies that certainly will increase your pipelines with fresh prospects.

    1. Acquire Networks
    2. Join Marketplace
    3. Ask for Referrals
    4. Build Partnerships with Local Businesses
    5. Leverage Social media
    6. Employ Video Marketing
    7. Create Content Marketing Campaigns
    8. Optimize Your Website for SEO
    9. Attend Expos and Tradeshows

    1. Acquire Networks

    Networking means in the real-estate business is to make connections with potential prospects with an idea to convert them into a reality. There is no harm to start with the traditional way of marketing like getting into the doors of the neighbourhood, introducing your best offers, calling numbers to potential buyers, distributing pamphlets and flyers, and so on.

    It increases your network but in the digital age, you have to keep pace with modern technologies to run on the same track. You have a better chance to attract and convert leads through relevant content and incentivized deals.

    You can contact your target customers through email marketing and make them aware of your lucrative offers for their delights. It keeps alive your name and brand in your networks. According to the survey of NAR conducted in 2020, 88% of buyers purchased their homes through real estate agents only.

    To expand your real estate network:

    • Create a user-friendly website with enriching UX design, easy navigation, clear and simple information, detailed description of the area, amenities, sizes, price, landscape views, and graphical and statistical presentation of progress report to display a professional outlook. Your website is a medium through which your clients know about you.
    • Engage with the community, join business events, participate in local groups, and gatherings and expand your social circle.

    2. Join Marketplace

    Add your properties in the marketplace where prospective clients can know about details and communicate with you. The online marketplace can generate leads in a short time.

    Facebook and Instagram have effective marketplace to promote the real estate housing business. There are so many advertising houses/groups on social media where you can join and advertise your properties. You can discuss with people, know their expectations, promote your deals with attractive prospective and offer incentives and discounts also.

    Collect leads data, their interest, and price range, then keep track of leads and improvise your process and strategies as needed. Start personalized communication with leads based on their interest and showcase your offerings that target their demands.

    3. Ask for Referrals

    According to the NAR survey, 64% of sellers found their agents through referrals from friends, neighbours, or relatives. Referrals do half the task done and you just need to nurture your leads than pursue them to listen to you. Ask for referrals from your old buyers and satisfied clients.

    Referrals work like a magic and automatically generate leads for you. If you are new, you can have contact with some organizations on mutual interests and in return, they can refer to your name.

    Lead generation in the real estate business is a quite challenging task and you are stressed to increase your efficiency by converting most of the leads into the actual buyers. Your focus should be on making personal contact, building relationships, and fixing one-on-one meetings with the leads to get the quality output.

    It is essential to make a comprehensive strategy for tracking and managing leads, making phone calls, pursuing personalized communication, emailing, and physical meetings so you can analyze the process and work on shortcomings.

    4. Build Partnerships with Local Businesses

    Build mutually beneficial partnerships with insurance companies, personal bankers, lenders, near about hospitals, bakeries, hardware, etc, and try to co-host events for forming common clients. Offer discounts to clients for using referred connections so you and your partners can nurture leads for common growth.

    5. Leverage Social media

    Social Media Marketing is an indispensable strategy that cannot be excluded in the age of digital marketing. Facebook, Instagram, LinkedIn, and Twitter are popular mediums to exploit the potential of online resources. LinkedIn creates professional networking and through LinkedIn ads, you can have potential leads. Facebook and Instagram are cost-effective lead generation mediums that enable to join different online groups and events to communicate with target clients.

    You can give a personal touch to your content and post-eye-catching visuals to gather traffic. Facebook ads and Facebook groups create target audiences who are easy to track and manage in the lead generation process. You can evaluate your success rate and decide to further continue on ads or look for other strategies.

    6. Employ Video Marketing

    According to a survey, 73% of prospective clients are interested in watching the video about the house properties. YouTube videos are an effective medium to communicate with your leads and impress them with enticing landscape views of buildings, gardens, and apartments.

    Use a good camera, lighting equipment, sound narration, and editing software to give it a professional touch. Create an impacting video that covers all aspects of marketing strategies including, client interviews, live question and answer streaming, agent profile, yearly progress, real estate events, and information.

    7. Create Content Marketing Campaigns

    Create email templates, newsletters, and blogs to communicate with your subscribed leads. You can convey your leads about valuable insights, discounts, mortgage rates, best listing, and relevant details about your existing and upcoming housing projects through regular newsletters and email communication.

    Organize your subscribed leads on various criteria and interests and send them relevant promotional content. Apart from this, articles and client testimonials, backlinks, community news, and social media links can also contribute to bringing leads to your content.

    8. Optimize Your Website for SEO

    Buyers often search on Google for new homes and properties so a good search engine ranking increases your visibility. SEO optimization and keyword-rich content increase Google ranking for your blog content in the search engine. Update your website or blog with valuable content and time-based trends or events. Search engine visibility increase website traffic and generate online leads for your content.

    Segment your leads based on their interaction with the websites, demographics, and interests, and create buyer’s personas to tailor emails, educational materials, and newsletters. It enhances personalization and target communication with leads.

    9. Attend Expos and Tradeshows

    Local or global events and tradeshows are good platforms to showcase your real estate projects and create awareness about your name and brand. Communicate with potential buyers or partners, distributes some flyers, and pitch the ground to generate leads for your real estate property. You also can have an opportunity to meet with industry experts and gain insights into the latest and upcoming trends.

    Conclusion

    Applying strategy is not enough if you are not aware of its progress or lacking, analytically. You need to constantly evaluate your current strategies to track their progress in the lead generation and conversion process. However, there is no fixed strategy to generate real estate leads, you have to be flexible enough to implement changes in your current strategy or apply a new one if fresh prospects are coming into the sales funnel.

    Be agile to incorporate any new strategy; sometimes take a step back, analyze and then move forward with the set target. Always be ready to experiment with a fresh outlook along with the flow of knowledge about market statistics and trends.

    Nurture your leads with trust, and positive relationships and constantly engage them in communication to fix sales deals within an expected time frame. Your satisfied clients can contribute to spreading your name further by positive reviews and references.

    FAQs

    How to generate leads for real estate?

    You can optimize your website for SEO, join marketplaces, ask for referrals, build partnerships with local businesses, and leverage social media.

    What are some of the types of real estate leads?

    Referrals, Organic, Portals, PPC, and Social Media

  • Ownex – Simplifying Property Rentals Both for Owners and Tenants

    Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by Ownex.

    Real estate market is fastly growing market. The market size of Real estate industry in India is expected to reach US$ 1 trillion by 2030. With the growth in market size, startups are coming up with real estate services to find solutions for different requirements of property services. Rental platforms are also growing subsequently. Owners and Tenants both need services for managing and finding properties respectively.

    Ownex is a Real Estate service provider that provides tech-enabled real estate rental platform for owners and tenants to get benefitted from. Read to know about Ownex, founders, services, and the startup story.

    Ownex – Company Highlights

    Startup Name Ownex
    Headquarters Mumbai
    Industry Real Estate
    Founder Mohd. Sajid, Muhammed Ali, and Pratik Mishra
    Founded 2022
    Website ownex.in

    Ownex – About
    Ownex – Vision
    Ownex – Core Belief
    Ownex – Industry
    Ownex – Founder and Team
    Ownex – The Idea and Startup Story
    Ownex – Service
    Ownex – USP
    Ownex – Name, Tagline, and Logo
    Ownex – Business Model and Revenue Model
    Ownex – Customer Acquisition
    Ownex – Challenges Faced
    Ownex – Marketing
    Ownex – Growth
    Ownex – Funding
    Ownex – Tools Used in the Company
    Ownex – Competitors
    Ownex – Future Plans

    Ownex – About

    About Ownex
    About Ownex

    Ownex is Mumbai’s 1st tech-enabled real estate rental platform that offers 15 Days Renting Guarantee along with free tenant replacement and complimentary property management solutions that help you maximize the worth of your home and enhance the quality of your lifestyle.

    They are an end-to-end tech-enabled real estate Property management solution. They manage residential rental properties. Get the best rent, expert maintenance and take care of tenant hassles throughout the life cycle of the agreement.

    They currently serve in Mumbai.

    Ownex Provide 2 set of service to their clients:

    1. Property management package for flat owner
    2. House finding package for tenant

    Ownex – Vision

    Ownex Handles Landlords Concerns about Tenants
    Ownex Handles Landlords Concerns about Tenants

    Company short term vision is to serve 400+ Clients and take 200+ Paid property under Management by April 2023.

    Ownex Vision is to make the average turn around time of tenant finding/property renting to 7 days and to onboard 10k paid property under management.

    Ownex – Core Belief

    They believe in solving the real issue in real estate rental transaction like:

    • Rental loss
    • Tenant replacement charges
    • Delay in renting
    • High brokerage

    Ownex – Industry

    Real estate sector in India is expected to reach a market size of US$ 1 trillion by 2030 (Sources: ibef.org).

    Ownex aim at capturing a big opportunity in the O2O (offline to online) real estate services market.

    In India, about $32 billion (about Rs 2.27 lakh crore) of rent transactions take place annually and the brokerage opportunity of $3 billion (about Rs 21,300 crore) is expected to grow further as more consumers are inclining towards shared economy from asset ownership models. (Sources: Knightfrank.Com)

    Over 20 lakh houses in 12 Indian cities, including 5 lakh in MMR alone, are lying vacant because landlords are reluctant to let them out. Low rentals amounting to barely 2-5% of the flat cost, high transaction costs, brokerage and stamp duty are among the reasons, said a report released on Tuesday. (Sources: Royal Institution of Chartered Surveyors (RICS)).

    Mumbai has a large number of empty flats due to the following reasons:

    • Unsold stock of tier II builder flats (currently with the Builder)
    • Unsold stock of investment (currently with the Investor)
    • Vacant flats that the owner do not want to put on rent
    • Vacant flats that does not go on rent (variety of reasons: high rent/land lord issues/society issues, etc.)

    Ownex – Founder and Team

    Mohd. Sajid, Muhammed Ali, and Pratik Mishra - Founders of Ownex
    Pratik Mishra, Mohd. Sajid, and Muhammed Ali – Founders of Ownex

    Mohd. Sajid, Muhammed Ali, and Pratik Mishra are the founders of Ownex.

    They are a trio of Sr Manager, Manager and Associate. Whenever they got time they always discussed about the current and possible  upcoming challenges in this industry and the possible overcome they can suggest.

    They always discuss about the wrong move by few startups in this domain.

    There is one thing common in all 3 of them and that is the love towards the real estate industry.

    Mohd. Sajid: Co -founder and CEO

    Sajid has completed MBA in Marketing from SIBM and has 6 years of exxperience as senior manager in square yards and PMS vertical, Worked with company like Accenture, and MRF. He is a Visionary. His key skills includes Leadership, Marketing, Problem Solving, and Budget Management.

    Mohd Sajid take cares of all operations, Marketing and Business development, technology.

    Pratik Mishra: Co- founder and CCO

    Pratik Mishra handle  Field Sales and Supply addition.

    He has a Bachelors degree in Commerce from KJ Somaiya and an experience of 10 years in Business Development. He earlier worked with companies like Azuro, NJ Relocations, Exide Life Insurance. He is well versed in skills like Resilience, Active Listening, Rapport Building, and sales.

    Muhammed Ali: Co-founder and CFO

    Mohd Ali handles finance and Corporate. He is responsible for developer tie ups.

    He is a bachelors in Commerce with 8 years of experience in Business Development. He worked with companies CredR, Azuro, Justahome and few real estate developer. His key skills include Business Development, Collaboration, Negotiation & Persuasion.

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    Ownex – The Idea and Startup Story

    All the three founders being in the same industry for a very long time and worked on each level of this domain so they observed many startup has came to structure the real estate rental market but failed to do so and the reason they observed  are:

    • The solutions are not matching with the problems which are exist in the market
    • They never understand what clients need and expect from the startup
    • They are unable to tackle the local brokers
    • Their service level are not upto the marked

    They have observed the 3 major things which market needed very badly

    • They want to rent out their flat asap and don’t want Loss to their rental.
    • They don’t want to pay a replacement fee to the broker
    • Since tenant are moving very frequently, they don’t want to pay 1 month’s rent as brokerage especially without any add-on services.

    They have been researching on these issue for the last 3 year and they have interacted with more than 1000 flat owners and 500+ tenants.

    They Interviewed them and understand their pain point along with that they worked from the ground level i.e Field sales associate Till Regional Head in this industry so feel the pain of owner and tenant as well.

    Initially they talked about their solution with their old set of customers and NRI Clients and tell them what if someone provides these specific solutions to you and the response was very positive.

    Then they decided to Launch their Prototype in a specific location of Powai Hiranandani because Hiranandani projects has maximum number of high end investors and the response was awesome.

    Ownex Logo
    Ownex Logo

    Their Logo Reflect a Cut in a Circle which means Ownex assist its client to get relief and come out from their traditional way of renting and property management.

    Real estate is all about home and people always trust when they feel Apanapan because its about ghar. They chose the name ownex to give the feeling of Apna pan.

    Their tagline is “Simplifying property rentals”.

    Their tagline reflects their intention to make the process of rental transactions as simple as they deserve.

    Ownex – Service

    Ownex Services
    Ownex Services

    A flat owner can simple Sign up with Ownex through a E Service agreement if they have a requirement of tenant finding/ Property management service.

    Their PMS package includes:

    15 Days Renting Guarantee

    • Flat Service Fee of 25k
    • Free Tenant Replacement
    • Fair Market Rental
    • Background Checks of tenant
    • Legal Paperwork
    • Follow up on Rent Collection
    • Move in/Move out Audit with report
    • Furnishing Assistance
    • Monthly Rent and Deposit Collection
    • Handle Maintenance Call
    • Any Other Logistical Help
    • 24*7 Dedicated Property Manager

    A tenant can Simply Sign up with Ownex through a simple WhatsApp message.

    Their House finding Package include:

    • Curated Options
    • Pre-inspected flat
    • On Time Possession
    • Fair Market Rental
    • Dedicated RM Till Handover
    • Guided Site Visits
    • Fully Assisted Move in with report
    • Fully Assisted Move out with report
    • Free Maintenance Support
    • Flat service Fee of 25k
    • Deposit Refund Assistance with
    • Move-in and Move-out Report
    • Single POC

    Ownex – USP

    USP of Ownex services are:

    • No Brokerage just a Flat service Fee of 25k
    • Unlimited Free Tenant Replacement
    • 15 Days Renting Guarantee*
    • Complementary PMS
    • Experienced Team
    • Technology Advantage

    Ownex – Business Model and Revenue Model

    Ownex earns its revenue from various means which are:

    • They charge service fee from flat owner and tenant 25k each
    • They take a flat 2k commission on  each Leave and license registration from their registered vendors
    • They take 10% referral commission from fit-out and furniture vendors
    • They take 10% referral commission from their partnered packers and movers

    Ownex is a profitable startup.

    Ownex – Customer Acquisition

    Ownex acquired most of its customer through Google Ad, referral, and Social Media (LinkedIn, Facebook), and ¼ through real estate portals.

    Their Planned marketing Funda involves:

    Ownex – Challenges Faced

    Most Challenging part is to convinced the high end investor that their curated solutions will solve your problem since there are many firms and brokers who broke the trust of that investors.

    Their results reflect that they have overcome from these issue and still hustling.

    Ownex – Marketing

    Their free tenant replacement strategy give them daily 2-3 enquiry through organic marketing only.

    Ownex – Growth

    In just 90 days of Operation Ownex Achieved

    • 14 Lac+ Revenue
    • Completed  105+ Site Visit out of it 40℅ Are Virtual
    • Onboarded 30+ Paid Clients
    • Served 40+ Clients
    • Did Strategy Alliance with 1 Real estate Developer
    • Recognized By DPIIT
    • 5 Star Review on Google
    • 1 office in Mumbai

    They will be hitting 1 crore of revenue and  200+ paid properties under Management by April 2023.

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    Ownex – Funding

    Ownex is a bootstrapped startup. It has not received any funding yet.

    Ownex – Tools Used in the Company

    Some of the tools they use in the company are:

    • PMS Dashboard for flat owner
    • One Tap Service request raise feature for tenant
    • Ownex Prop to know last rental history

    Ownex – Competitors

    Local brokers is a tough competitor of Ownex.

    Ownex – Future Plans

    Ownex has future plans that includes:

    1. Corporate Tie ups with MNCs
    2. Developer Tie ups with Tier I and II Real estate developers
    3. Relocation Tie ups

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    FAQs

    Who is the founder of Ownex?

    Mohd. Sajid, Muhammed Ali, and Pratik Mishra are the founders of Ownex.

    When was Ownex founded?

    Ownex was founded in 2022.

    What are the services offered by Ownex?

    Ownex provide 2 set of services to their clients:

    1. Property management package for flat owner
    2. House finding package for tenant

  • Business Model Of Magicbricks: How Does Magicbricks Make Money?

    Are you looking for a more manageable home? A dream home? Or want a place you and your family can call home? Want a rental estate? Don’t know where to get the best area to dwell? Are these questions bothering you a lot? Real estate is usually the best investment choice for you. It can produce endless passive earnings and be an excellent long-term investment if the price rises over time.

    Magicbricks is India’s leading online portal for buying, selling, and renting Properties. The company also solves issues and concerns related to real estate investments. Founded in 2006, the real estate portal is owned and managed by Times Group ( Bennett, Coleman & Co. Ltd.)

    Magicbricks has been validated by consumers and several industries. It has been granted Super-brand status in the most recent survey by the Super-brands organisation. Lets get an insights on business model of Magicbricks and learn about how Magicbricks make money?

    About Magicbricks
    Business Model Of Magicbricks
    What Is So Unique About Magicbricks?
    How Does Magicbricks Make Money?

    How to make money from real estate | Business Models

    About Magicbricks

    Magicbricks is an online forum for both estate buyers as well as sellers. The corporation is a division of Times Internet Limited. It’s a fully-owned assistant of Bennett, Coleman & Co. Ltd. It also gives all kinds of sources and information about all property-related matters.

    Keeping this aside, there is a report column called “Property Pulse” which comprises estate news, household loan concerns, legal and taxation matters, and estimation of the properties.

    Areas of operation

    Magicbricks Provides its services in India and Globally
    Magicbricks Provides its services in India and Globally

    There are more than 200 estates vacant for sale in Mumbai. Located at the main sites of Mumbai with easy connectivity to close hotspots, these estates promote premium facilities and large interiors. With an incredible site, massive connectivity, and luxurious conveniences, these are decent places to discover residential estate, mainly in Mumbai. It provides its services in 60+ cities in India.

    Key Products and Services

    Magicbricks.com is a high-end estate portal that caters to an international market with unique and special services and novel online details. Since its launch in 2006, Magicbricks has quickly climbed to be the No. 1 Estate Portal in India. The Magicbricks design is based on strict exploration, distinct product developments, and creativity which the users have ratified. In a trial to serve the users, captions on the Magicbricks portal are often developed, analyzed, and promoted.

    Apart from buying, selling, and hiring properties in India, users have entry to the services.  The announcement column of Magicbricks “Property Pulse” comprises estate news, home loans interests, legal & taxation matters, authority viewpoint, and proper analysis of estate trends. The Buyer’s Guide is a real estate eBook that covers all the essential steps and stages entailed in property buying and contains answers, quick tips, and expert advice on what to look for and how to manage property buying.

    Target Audiences of Magicbricks

    Magicbricks.com is compatible with internationally praised estate fairs. It’s here that the top-notch estates of major Indian metros are showcased for audiences in India and abroad. Magicbricks.com has successfully hosted 75 households and over 15 multinational property shows around the world.

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    Business Model Of Magicbricks

    Ever wonder how companies work? What exactly goes on behind the scenes? How does it make money? Every business obeys a particular technique of working. And that technique is its business model. First, defining here the business model of Magicbricks. Real estate Firms like Magicbricks, 99acre and others have also got a similar business prototype:

    • Their source of income involves rates for documenting a specific estate. This means it is better than free documenting.
    • Magicbricks implicates the person promoting a quantity for a premium, documenting the publicity for particular products.
    • There are many properties at Magicbricks. So for them, they promote the properties with various shades.
    • The real estate business company gives perfect locality data with real locality pictures.

    Advertisements are a very familiar word. Everyone has come through it once, twice, thrice, or even more. It receives money from the pennants as well. Of course, it’s an online portal so, from those searches too, it collects money. It gives suffering of a lot of facilities to their users. Most importantly, it also delivers a feature. It is a luxury online website. Personalized services such as Vaastu, Astrology are yet included within it. Thus, people don’t have to ruin money on these aspects. And in this way the company makes money.

    What Is So Unique About Magicbricks?

    Magicbricks gives you a culture that is all about creation and winning. It challenges you and brings the absolute best out of you. The dynamism here is such that it draws the next level in you, releasing your actual ability and proficiency vastly better than you have ever thought. This will finally turn you into a high-performer who is full of impressions, outcomes, and unmatchable willingness.

    The business has plucked many buyer’s eyeballs towards it. The Real property online portal, MagicBricks has recorded 74% advancement in the second quarter. And the first quarter saw a 48% advancement. But the second one is massive, as mentioned above.

    The portable app is better. It’s more than 10 million downloads. It has earned itself the only one of its type to attain the landmark. The firm is experiencing massive improvement day by day. This was much expected as in the last three years, and there was a deceleration in the development process.

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    How Does Magicbricks Make Money?

    Magickbricks’ revenue comes from various sources:

    • MagicBricks is a real-estate portal that makes its money primarily from Producers, who spend a lot to expand their new operations. Another income stream is selling leads to dealers. And ads are just a minor portion of it. Magicbricks and other related portals have better than one income source. First, the Subscription-based model, every dealer on the forum spends some amount upfront to list out properties on the portal. Also, If the dealer is prepared to pay a slight premium, his properties are given appreciation over other properties as a result.
    • Secondly, Space selling or Media Deals, Traffic on the site is also leveraged by the firm. Banner space is sold to big players who want to promote their brand to the audience who explore the website. For massive construction programs, they also do earn promotion fees. So, they promote your estate for payment and then receive potential leads from buyers.
    • Property listings website Magicbricks has extended thirty crores from its parent company, Times Internet Ltd. The firm will utilize this budget for brand-building enterprises. Product advancement and seller improvement activities will take place soon. The firm says that it notices itself playing a much more significant role as a consumer. With this capital, more effort will be put into the forum. They are also striving towards having nearly 85% of all the available properties to be documented on their site.

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    Conclusion

    The objective of this business is to give rise to a better and clear place for its laborers with a primary modification. The laborers invade the maximum areas. And the Senior Executives usually receive glass compartments. But these things are gonna shift very shortly.

    Now productivity would no longer be an obligatory matter. The corporation will be promoting art and creativeness a lot. Their work techniques and the workplace’s flexibility will be the fundamentals of advancement. Further specialized items will be set into the app as well as the site.

    FAQs

    Is MagicBricks Indian company?

    Magicbricks is India’s leading real estate portals for property buying, renting, and selling.

    Which is the best real estate portal in India?

    Some of the best real estate portal in India are:

    • MagicBricks
    • 99Acres
    • Housing
    • Common Floor
    • OLX Homes
    • Sulekha Properties
    • Makaan
    • Quickr Homes
    • Homes247.in

    What are the business structure for real estate?

    There are 4 main types of business structures for real estate:

    • Sole proprietorship
    • Partnership
    • Corporation
    • Limited Liability Company, or LLC.

    Who are the top competitors of MagicBricks?

    Some of the top Competitors of MagivBricks are:

    • 99acres
    • Makaan.com
    • Housing.com
    • Commonfloor.com
    • Homes247.in

    Who is the founder of MagicBricks?

    Sudhir Pai is the founder of MagicBricks.

    What is MagicBricks’ revenue?

    Magicbricks Realty Services Limited’s operating revenues range from INR 100 cr to 500 cr in a financial year.