Tag: Price Hike

  • Soft Drinks, Energy Drinks Prices Rise as GST Increased to 40%

    The GST Council authorised an increase in taxes on sin and luxury goods on 3 September, establishing a new 40% bracket for commodities including tobacco, pan masala, aerated drinks and luxury cars, despite the announcement of huge GST rate cuts.

    With the government moving to a simpler regime with two primary slabs of 5% and 18% in addition to a special 40% rate, the decision represents a significant reform of the indirect tax system.

    What are Sin Goods?

    Tobacco and sugary drinks are examples of sin goods, also known as demerit goods, which are things deemed hazardous to society or health. These are subject to the highest GST tax rates in an effort to deter consumption and raise more money for social programs.

    Sin items will henceforth be taxed at 40%, in contrast to basic goods that are taxed at 5% or 18%. Business organisations in the healthcare and MSMEs sectors support GST 2.0 as a major push for relief and self-reliance.

    Higher Tax to Reduce Consumption of Sin Goods

    Because sin items, like tobacco and sugary drinks, are deemed detrimental to society or health, a higher GST rate on them is appropriate. The government aims to deter consumption and generate more money for public welfare by making items more expensive. According to the Economic Times, cigarette use alone is thought to cost India more than 1% of its GDP in lost productivity and medical expenses.

    The levy’s twin purpose of reducing consumption and promoting social activities is further supported by the fact that the money collected by taxing them at a higher slab is frequently utilised to assist welfare and health programmes. Furthermore, despite price increases, buyers frequently keep purchasing these goods since demand for them is very inflexible regarding prices. Sin goods are a dependable source of income for the government since this guarantees that tax collections will increase gradually even if consumption does not decline dramatically.

     Only a few specific things are eligible for the special rate, which is primarily applied to luxury and sin goods. Prior to this, the majority of these commodities were subject to both GST and Compensation Cess. In order to preserve the total tax incidence on the majority of items, the Cess rate is currently being combined with GST, as the government has chosen to discontinue the Compensation Cess charge. According to the Central Board of Indirect Taxes and Customs, other goods and services were already subject to the maximum GST rate of 28%; hence, the special rate was applied to them.

    Quick
    Shots

    •GST Council introduces new 40% slab
    on sin and luxury goods from September 3, 2025

    •Products like tobacco and sugary
    drinks, considered harmful to health and society.

    •Objective is to discourage
    consumption while raising funds for public welfare and healthcare programs.

    •Sin goods have price-inelastic
    demand, ensuring steady tax collections despite higher prices.

  • Pricing for YouTube Premium in India is Hiked by Up to 58% Across All Plans

    Subscription rates for YouTube Premium in India have been sharply raised by Google, with certain plans seeing increases of up to 58%. All three types of plans—student, individual, and family—are now subject to the new pricing structure.

    In order to maintain their memberships, current customers must accept the revised tariffs, which were sent to them by email. YouTube says the price hike is necessary to fund the platform’s creators and artists as well as to enhance Premium features.

    With a 12.6% increase, the monthly student plan is now INR 89, up from INR 79. The individual monthly package, meanwhile, is 15% more expensive at INR 149 compared to INR 129. With a price increase of 58% from INR 189 to INR 299, the monthly family plan is now the most expensive option. With this family package, you may subscribe to YouTube Premium and share it with up to five people.

    There have also been price changes to the specific prepaid programs. Prepaid plans are now priced at INR 159 per month, INR 459 per quarter, and INR 1,490 per year. All YouTube Premium subscribers, whether new or old, will be subject to these price changes.

    Benefits of Being a Paid User

    The premium version of YouTube provides users with access to all of YouTube’s original content, as well as the ability to watch videos on YouTube without interruption from advertisements, as well as to download them offline. The YouTube Premium membership comes with access to the YouTube Music Premium service.

    According to the firm, these decisions are not made lightly, and this upgrade will enable us to continue to develop Premium and provide support to the creators and artists that you watch on YouTube. There has been an increase in the number of emails sent to existing premium subscribers, requesting that they consent to the new fee. The correspondence indicates that the subscription will terminate prior to the implementation of the new price on the subsequent billing date in October if no action is taken by the upcoming billing date in September.

    Google’s Recent Growth

    In November 2022, YouTube announced 80 million paying subscribers; by February 2024, that number had risen to over 100 million across YouTube Premium and YouTube Music. According to Alphabet CEO Sundar Pichai, who announced in January that Google’s subscription business surpassed $15 billion per year, this development is in line with the company’s overall surge in subscription revenue.

    As part of its efforts to guarantee that content creators get paid, YouTube warned in April that third-party ad-blocker app users might experience buffering problems or error warnings. Reiterating its position against ad-blocking third-party apps, the business emphasized that ads help creators and keep the platform accessible to users all around the world.

    “When third-party apps comply with our API Services Terms of Service, we have no problem allowing them to use our API. However, if we discover an app that does not, we will take necessary measures to safeguard our platform, creators, and viewers,” YouTube said in a community announcement.


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