When we think of fashion, items like clothes and footwear often come to mind. However, fashion isn’t limited to what we wear. Today, spectacles have become an essential part of style and a key fashion statement, embraced by nearly everyone.
In today’s world, long working hours and rising stress levels contribute to various health issues, including vision problems. In India alone, around 550 million people require vision correction, yet only 170 million have access to it.
To provide better eyewear for every walk of life while keeping in view the quality and trend styles, Lenskart was founded. Peyush Bansal started the company in 2010 with a mission to deliver better eyewear and change the way people see through their eyes.
Peyush Bansal is regarded to be one of the most brilliant entrepreneurs in India. He started his journey from being a studious student to building a company at a global level. Peyush Bansal sparks inspiration for many of us.
He gained much popularity after becoming a judge on one of the most famous reality shows, Shark Tank India.
Let’s explore the roller-coaster journey of Peyush Bansal, from becoming an entrepreneur to building Lenskart from scratch. In this StartupTalky story, we’ll dive into the success story of Peyush Bansal, his early life, childhood, personal life, educational background, and the path he took to success, along with any controversies and more.
Born on 26th April 1986 in Delhi, Peyush Bansal lived with his parents and two siblings. His father’s name is Bal Kishan Bansal, and his mother’s name is Kiran Bansal. He has one elder brother and a younger sister.
Peyush Bansal did his schooling at Don Bosco School (Greater Kailash-II, New Delhi). After finishing high school, he prepared for IIT but didn’t get through. So, he went to Canada to study electrical engineering at McGill University.
Just like any person with dreams and goals, Peyush Bansal always wanted to be a businessman. In India, he studied at the Indian Institute of Management, Bangalore, he holds a diploma in entrepreneurship.
Peyush has been lucky as his parents always supported him in his journey of becoming an entrepreneur. In 2011, he got married to Nidhi Mittal and has a son.
Peyush Bansal – Career
After graduating in electrical engineering, Peyush Bansal bagged his first job at the tech giant- Microsoft, USA. He worked as a Program Manager for nearly one year but left the job in 2008 and came back to India.
Peyush was never interested in engineering, which is why he quit his job at Microsoft. After returning to India, he started to look for ideas to start his own company.
Despite not coming from a business background, Bansal came up with his first startup in 2007 called SearchMycampus while pursuing a degree in entrepreneurship from IIM, Bangalore.
SearchMycampus was an online portal to help students search for various issues related to jobs, housing, coaching, internships, transportation, books, etc. After the fair success of his first company, Bansal launched a couple of startups that ran quite well.
Along with his friends, Amit Chaudhary and Sumeet Kapahi he founded Lenskart in 2010. The idea came when Peyush came across the statistics of blind people in India, and only a small number of people were wearing spectacles. Thus, he aimed to provide eyeglasses to a large number of people to improve their vision.
Lenskart founders – Amit Chaudhary, Peyush Bansal, and Sumeet Kapahi
Peyush Bansal serves as the Chief Executive & People Officer at Lenskart. The company is headquartered in Faridabad, Delhi NCR. Initially, Lenskart dealt with selling only contact lenses, but it slowly witnessed success and expanded its operations.
Today, Lenskart has over 1100 stores across different cities in India, offering more than 5000 eyewear styles. The online eyewear retailer entered the unicorn club in 2019.
Eyewear company Lenskart is planning to skip the confidential DRHP filing for its upcoming IPO in India, reports MoneyControl. Instead, it will use the normal route, which makes all IPO details public once filed with SEBI. Lenskart also changed its name to Lenskart Solutions Limited after shareholder approval.
Currently, the valuation of Lenskart is $5.6 billion.
Peyush Bansal is a man of a wise and brilliant mind. He has made investments in various startups. His latest investment is in Lenskart. It was a funding round held in July 2024, and as a lead investor, he invested INR 70.70 crore in the company.
Some of the companies Peyush Bansal has invested in are:
Peyush Bansal is one of the most-admired sharks on the show. He almost turned down the offer. Initially, he wanted to reject it, but his wife, Nidhi, encouraged him to consider it. Even during his first shoot, he hadn’t signed the contract. However, the energy of the startup founders and the show itself inspired him, and from that moment, he was fully committed to the show.
He invested INR 22.204 crore in the first season of Shark Tank India, INR 16.16 crore in the second season, and INR 5.77 crore in the third season of the show. Bansal is known for his compassion and strong support for social causes. On the show, he has invested mostly in food and beverage D2C brands.
Shark Tank India Season -4 Controversy
In a recent episode of Shark Tank India in February 2025, Mohit, the founder of Born Good, a detergent and liquid cleaning startup, pitched his business to the panel of investors. He requested Rs 70 lakh for 1% equity, valuing his company at Rs 70 crore. Mohit aimed to raise Rs 12 crore but left without a deal after facing tough questions from investor Aman Gupta, who criticized his execution skills and compared him unfavorably to Kopara’s founder, Simran. Peyush Bansal defended Mohit, saying Aman crossed the line by making direct comparisons and that Mohit deserved a fair chance to explain his business. He added that emotions ran high due to competing investments, which influenced Aman’s harsh tone. Meanwhile, Aman stood by his tough stance, citing concerns about founder-market fit.
In one of the episodes of the Indian reality show, ‘Shark Tank India’, Peyush Bansal was caught in a controversy. He passed down some comments related to CA, which later offended the CA community. The aftermath of comments led to the trend of #SayNoToLenskart on social media platforms, especially among CAs.
Following the events, Peyush Bansal took to social media, where he shared a post asking for an apology.
Peyush Bansal – Awards & Achievements
Some of his achievements are as follows:
Awarded Innovator of the Year Award at NDTV Indian of The Year Awards 2023-24
He received the ‘India TV Yuva Awards in 2015
Red Herring Top 100 Asia Award 2013
Emerging Entrepreneur of the Year Award in 2012
British Honors Award at McGill University
Best 40 under 40 Entrepreneurs 2019 Fortune India
Peyush Bansal – Unknown Facts
He loves watching suspense and thriller shows/web series.
As a budding entrepreneur, one should focus on value creation more than anything else.
FAQs
What is Lenskart owner name?
Peyush Bansal along with Amit Chaudhary and Sumeet Kapahi are Lenskart owners.
Who is Lenskart CEO?
Peyush Bansal is the co-founder and CEO of Lenskart.
What is Peyush Bansal age?
Peyush Bansal is 39 years old, he was born in 1985.
Who is Peyush Bansal father or who are Peyush Bansal parents?
Peyush Bansal’s father’s name is Bal Kishan Bansal, and his mother’s name is Kiran Bansal.
What is the net worth of Peyush Bansal?
The net worth of Peyush Bansal is approximately INR 600 crore as of 2024.
Who is Peyush Bansal wife?
Nidhi Bansal is the wife of Peyush Bansal. They got married in 2011.
What is Peyush Bansal education?
Bansal has an Electrical Engineering degree from McGill University in Canada.
How Peyush Bansal started Lenskart?
Peyush Bansal started Lenskart in 2010 to make quality eyewear affordable and accessible. He began by selling eyeglasses online, focusing on solving vision problems in India.
What did Peyush Bansal study?
Peyush Bansal tried for IIT but could not get into any college, he completed his Bachelor of Engineering from McGill University, Canada, and did the Management Programme for Entrepreneurs and Family Businesses (MPEFB) at IIM Bangalore.
How much stake does Peyush Bansal have in Lenskart?
Peyush Bansal has a 4.7% stake in Lenskart as of September 2024.
Today, every 3rd person in India has something in common – spectacles. With the growth and excessive utilization of technology, there has been a jump in sales for laptops, desktops, and mobile phones. Thanks to our sedentary lifestyle and constant gazing at a screen, most people suffer from some form of eye problems.
But, for people with eyesight issues, buying glasses was more of a hassle than living without them. You first need to visit an optician, get your eyes checked, and then select the right frame to suit your face and budget. Currently, more than 15 lakh spectacles are made and sold in the Indian market.
All of this changed with the emergence of Lenskart in 2010. The founders of the brand wanted to not only make eyewear fashionable but also within the reach of people. The idea all started in a garage, and today it is one of the fastest-growing multinational eyewear chains with brands such as Lee Cooper, John Jacobs, and the infamous Ray-Bans vying for the top spots.
This has all been possible thanks to Lenskart’s marketing strategy and campaign that helped them grow from a simple 30 customers a day to over 3000 today. So, put your glasses on, and let’s explore!
Lenskart is one of the only eyewear brands in India that utilizes robotic technology to not only develop but also deliver accurate glasses. With special machines imported from Germany, you can expect perfect eye checkups. To tackle the problem of limited options, Lenskart provides a large range of frames in various designs and styles. Their main positioning is that glasses are not just for functioning but can also be a fashion statement. The platform also sells relevant items such as:
Contact lens: Lenskart sells contact lenses for daily, monthly, colored, and even toric lenses for astigmatism.
Prescription glasses: They have a variety of frames from different sizes, shapes, materials, and colours – that suit multiple preferences. It also has a large number of lenses – single vision, bifocal, and progressive – with features such as anti-glare, scratch-resistant coating, and UV protection.
Sunglasses: The platform offers various styles of sunglasses with multiple lens options such as mirrored, polarized, and UV-protected sunglasses.
Kids eyewear: Lenskart understands that children need eyewear as much as adults. Their explicit section for children is made from durable material that is both stylish and comfortable for kids.
Accessories: The brand has multiple accessories that are related to eyewear care and maintenance, cases, and even microfiber cleaning cloths.
Smart eyewear: Recently, the brand ventured into the realm of intelligent eyewear with products that integrate traditional eyewear with audio options.
Home eye check-up options: Lenskart has services such as home check-ups, where customers can try their selected frames at home before making a purchase.
Pricing:
Lenskart follows a value-based pricing strategy where customers are charged according to the value of the products. The brand has grown at a rate of 150% in just a single year, with gross merchandise of INR 3000. As the platform caters to a wide customer base with multiple income levels, it provides products in premium, luxury, and cost-efficient segments. Some of its pricing and distribution strategies are:
Value-based pricing: The central line to Lenskart’s pricing strategy – providing value for money. The price of products they offer is based on the perceived value to the customer, affordable, and quality.
Tiered Pricing: The brand has a tiered pricing model that ranges from economically priced eyewear to premium options. Such a segmentation is important for Lenskart to cater to diverse customers.
Competitive pricing: Lenskart aligns its price with or charges slightly lower than its competitors. This means that they not only become a constant for customers but also provide them with a competitive edge over others.
Dynamic pricing online: Thanks to their online presence, Lenskart product prices are based on inventory levels, current promotions, and even demand.
Discounts and offers: Lenskart has frequent promotional pricing options that include loyalty programs, discounts, and seasonal offers. These help encourage customers to make repeat purchases and retain customer loyalty.
Place:
Lenskart follows a hybrid distribution model – they sell both online and offline. Their website and app let customers browse and try the glasses via 3D. Not only that, they can also upload their prescription and make a direct purchase online. For those who prefer going to a physical shop, Lenskart also has physical stores across India where you can walk in for a free check-up and choose your glasses there directly. One of their first outlets was opened in Chandigarh in 2014, and then more than 250 stores opened across multiple cities such as Kolkata, Mumbai, Delhi, Bangalore, Rourkela, Patna, and Chandigarh.
Large online presence: Lenskart has a large online presence with its comprehensive eCommerce portal where customers can browse, virtually try on, and in the end buy glasses. This online approach helps them expand their reach.
Physical store: With over 3000 physical stores across multiple cities in India, Lenskart offers customers a firsthand experience of checking products, getting their eyes tested, and even getting personal support.
International growth: Lenskart has also grown internationally with stores in Singapore. This means that they are now working towards capturing the international market as well.
Promotion:
Lenskart follows a multi-channel marketing strategy that includes social media distribution, SEO, content marketing, and influencer marketing to help connect with the present audience and even capture new ones. It also provides regular coupons and discounts to help retain customers and to keep them shopping with them. Some other promotion strategies include:
Lenskart Digital marketing and social media campaigns : The brand invests heavily in online marketing by using social media and digital ads to reach its large audience and connect with them through targeted campaigns.
SEO: Lenskart for their website uses keywords such as eyewear, computer glasses, and sunglasses, among others, to rank higher on search engines. The website is also optimized for all mobile, tablet, and desktop devices. As of August 2023, Lenskart had over 14.6 million visits to its website.
Celebrity collaborations: It frequently collaborates with influencers and customers to appeal to the young, trend-hopping crowd.
Customer engagement: With multiple customer engagement programs such as loyalty rewards, referral bonuses, and personalized email marketing, Lenskart can encourage customer loyalty and get repeated business.
Email marketing: By collaborating with netCore, an email marketing specialist, Lenskart has harnessed the power of email marketing. Their well-crafted campaigns keep customers informed about the recent updates in eyewear.
Lenskart follows an inventory-based business model, where they reach their customers using social media campaigns to check their inventory of over 5000+ options. Let’s take a look at some of its strategies:
Inventory-based business model
With over 5000+ frame designs and over 45+ quality lens options, Lenskart stands at the helm of the eyewear industry in India. While developing its eyewear, the company focuses more on durability, quality, innovation, and services like 3D testing. By using German robotic technology, the brand makes Indian eyewear accurately up to 3 decimal points.
Google Ads
Google ads are some of the most powerful forms of marketing in today’s digital era. Lenskart utilizes Google Ads to target popular keywords such as sunglasses, eyeglasses, and more. It also promotes its products via Google Shopping ads, but it does not stop there. Lenskart also uses display ads, app download ads, virtual ads, and more.
Social Media Marketing Campaigns
Lenskart Marketing Startegy – Social Media Marketing
The brand is constantly running Facebook and Instagram ads along with conventional advertising options like email marketing, newspaper ads, TV ads, and more.
SEO
With a well-optimized and user-friendly platform, Lenskart makes it easier for customers to not only find their website (thanks to the keywords they target) but also order from it as well. With their strong SEO game, they have over 1.8 million visitors per month.
Endorsement options
The products of Lenskart are not just for maintaining eye care. They are also used for creating style statements. So when brand endorsers are used, it helps attract the younger masses. One of the first brand ambassadors of Layton’s cart was Katrina Kaif. After that, it was followed by Bhuwan Bam, the YouTuber. The brand is also associated with multiple other brands such as Vogue, John Jacobs, Ray Ban, and more. This helps customers get access to a wider range of glasses under one single banner.
B2C Model
Lenskart follows a unique business model – the B2C version. This strategy means that the brand sells its products directly on its own website or mobile app. The Business-to-Customer e-commerce strategy eliminates the middleman to make the products affordable for all. The brand even has multiple collaborations with major logistics companies like Delhivery, BlueDart, DHL, and others for quick delivery services.
German Robotics Technology Eye Testing
Lenskart uses advanced German robotics technology that can give an accurate reading of up to 3 decimal points. Customers can opt to have an eye appointment at home or visit the nearest Lenskart store to get their eyes tested.
Over the years, Lenskart has had some innovative marketing campaigns that not only generate brand awareness but also increase revenue. Some of them include:
Shape Up Your Fashion
Lenskart Marketing Campaigns – Shape Up Your Fashion Campaign
This campaign was directly set up by Lenskart as a fashionable eyewear brand. With highly creative video and editing work, the black-and-white ad film with the glasses in multiple shapes and colours gave this ad a whole new vibe. The brand showcased that glasses, while a necessity, can also be highly fashionable.
Pride 22 #seethelove
Lenskart Marketing Campaigns – Pride 22 #seethelove Campaign
This ad campaign targeted mainly Millennials and Gen Z, who are more open to accepting the LGBTQIA+ community. The campaign was launched during Pride Month (June 2022) and featured a group of individuals from the community who tell us their stories, all the while wearing Lenskart glasses made with the Pride flag and symbol in mind. Through this campaign, the company not only promoted its products but also showcased its stand for a cause that could affect millions.
This campaign, featuring Karan Johar and Peyush Bansal, was created to showcase Lenskart’s fair pricing strategy. Both have a humorous conversation that showcases the USPs of Lenskart – quality eyewear at affordable rates. Karan Johar was the perfect fit for the bougie character for whom high prices mean quality.
Lenskart Marketing Campaigns – Nazar Ghati, Durghatna Ghati
Launched during IPL 2021, Lenskart’s humorous ad campaign highlighted the importance of clear vision. Using funny cricket mishaps—like fielders colliding or missing catches—it drove home the message: “Nazar ghati, dhurgatna ghati.” One standout ad featured a player mistakenly wearing a protective cup on his face, cleverly promoting Lenskart’s quality lenses.
Conclusion
Lenskart has revolutionized the eyewear industry with its robust marketing strategy. With their campaigns and ad positioning, they have showcased how eyewear is not only a necessity but can also be a fashion. With its customer-centric approach, the brand provides quality, value, and convenience to its customers at affordable rates.
Thanks to their creative campaigns and multi-channel marketing strategy (both online and offline), Lenskart has now solidified its place in the eyewear industry. And their $4.5 billion revenue is proof of it.
FAQ
What is Lenskart marketing strategy?
Here is Lenskart marketing strategy:
Inventory-based business model
Google ads
Social media marketing campaigns
SEO
Endorsement options
B2C Model
German robotics technology eye testing
What is the USP of Lenskart?
Lenskart’s USP is its AI-driven eyewear customization, affordable pricing, and free home trials.
What is Lenskart target audience?
Lenskart targets millennials and Gen Z, focusing on tech-savvy, price-conscious consumers seeking stylish, affordable eyewear.
Is Lenskart affordable?
Yes, Lenskart is affordable with options for every budget, from low-cost to premium eyewear.
Where are Lenskart eyeglasses made?
Lenskart manufactures its eyeglasses in India. The company operates a major manufacturing facility in Bhiwadi, Rajasthan, with an annual production capacity of 5 crore glasses.
Approximately 64 percent of adults around the world need corrective lenses to see clearly, according to recent studies. Envisioning a society where selecting the ideal eyewear is both a vital must and a truly enjoyable activity. This ambition has come true thanks to Lenskart, an industry pioneer.
Both customers’ perception of eyeglasses and their shopping habits have been revolutionized by Lenskart’s groundbreaking business model, which combines cost, convenience, and style. Its business model is what makes the company different from others, as it bridges the gap between different touchpoints, i.e. it gives the customer an Omni Channel Experience where a customer can order either from the store or from an online medium.
Lenskart is one of theeCommerce companies that operate in both online and offline distribution channels. Customers can order their products over the online portal or from Lenskart’s uniquely designed offline store. Lenskart also becomes a unicorn company in the year 2019.
Lenskart is the fastest-growing retail chain with 500+ profitable stores across 120+ cities and 50 Lac happy customers across India. Valyoo Technologies is the parent company under which it is registered. Lenskart app is the No.1 shopping app for eyewear as it has the widest collection of specs, sunglasses, goggles, frames, anti-glare, contact lenses, reading glasses, computer glasses, try glasses at home, prescription sunglasses, and eye accessories.
Lenskart is a novel business strategy that combines technology with fashion, and we urge you to explore this intriguing world with us in this post.
The founder and CEO of Valyoo Technologies (the parent company of Lenskart) is Peyush Bansal. He pursued his Bachelor in Electrical Engineering – IT, Control & Automation from McGill University, Canada in 2006. Before he returned to India to pursue a PG in Management from IIM, Bangalore, Peyush worked as a Program Manager with Microsoft for a year.
Peyush launched his company Valyoo Technologies with SearchMyCampus as the first business portal in 2007. It was a classified site for students that provided options for accommodation, books, part-time jobs, carpool facilities, and internship opportunities. When that became a big hit, Peyush wanted to explore the eCommerce world. While exploring opportunities, the eyewear segment caught his eye and inspired him to come up with his own.
This led to the creation of Flyrr.com, a website that focused on the eyewear market in the US. Flyrr went on to gain good traction and this prompted him to test the waters in the Indian markets and launch Lenskart in November 2010.
Lenskart was founded by Sumeet Kapahi, Peyush Bansal, and Amit Chaudhary with a singular goal in mind: to ensure that everyone could afford and have access to eyeglasses.
The creators noticed that purchasing eyeglasses in India might be a hassle and a drain on budget due to the prevalence of offline businesses selling a restricted selection of frames at high prices.
Lenskart, an online marketplace offering a diverse selection of eyewear at affordable rates, was created to tackle these challenges. Company operations are distributed all over India, although the headquarters are in Gurugram.
Lenskart has partnered with some major names in the eyewear business. Working with manufacturers, it has sourced reasonably priced, high-quality frames and lenses. The business has also collaborated with lens makers to create its lenses, which it markets under its label.
Lenskart has also collaborated with digital companies to make online buying easy for their clients. It has teamed up with traditional retailers to broaden its consumer base and provide in-store customization options. The company’s main source of income comes from the selling of its products and several subscription plans.
Lenskart offers over 5000 frames and glasses and more than 45 different kinds of high-quality lenses. The company follows an inventory-led business model wherein equal sourcing is done from India and China. Lenskart has a team of designers and stylists that keep a tab on the latest trends in the eyewear department, the designs made by the team are then passed down to the manufacturers.
To reach the masses, they have also ventured into offline stores through the franchise model. Lenskart currently has over 2500 omnichannel stores across 175 cities in India, Singapore, and Dubai. They have balanced the reach by spreading out across metro and non-metro locations and are currently serving more than 4000 people in a day and looking at scaling it up to 200,000 people in the coming years.
4 success factors in this industry are the quality of the product, the product portfolio, the delivery time, and lastly the sales service. Lenskart has a good value proposition that provides high-quality products at an affordable price. They also have a team of 1000+ employees who operate on manufacturing, eye technicians, custom service, technology, and logistics which further expand as the growing demands.
The revenue model of Lenskart encompasses multiple revenue streams to earn revenue. The sale of eyewear products, such as frames, lenses, sunglasses, and contact lenses, constitutes the company’s principal source of revenue. The company offers a diverse selection of items, making it suitable for customers of varying ages and requirements.
Glasses accounted for the bulk of Lenskart’s income, making nearly 95% of its total. Compared to the fiscal year of 2023, when it was INR 1,618.3 Cr, Lenskart’s total revenue, including other income, was INR 3,927.9 Cr, an increase of 142.7%. Fees for training, services, and in-home vision tests are some of the other ways the business makes money.
The subscription-based services that Lenskart offers are another source of revenue for the company. Lenskart Gold is a subscription program that offers users exclusive perks, such as free eye tests, free home eye check-ups, and savings on eyewear items.
Additional accessories and add-ons: Lenskart also provides additional accessories such as eyeglass cases, cleaning solutions, and lens wipes, in addition to further add-ons such as coatings that are scratch-resistant and anti-glare.
Fees for franchises: The company generates revenue by collecting franchise fees from optical retailers that are partners with it.
The business model of Lenskart is a business-to-consumer (B2C) approach, which is centered on sales. Direct sales of the company’s products to end users at affordable prices are made by the business. In addition to that, the organization places a strong emphasis on the most up-to-date fashions and trends, as well as durability and flawless quality. Their robotic technology comes from Germany and is imported from there. Because of this cutting-edge technology, Lenskart is the only company that is capable of producing eyewear that is accurate to within three decimal places and performs efficiently. The incorporation of these innovations into Lenskart’s business cycle enables the company to offer a product that is not only one-of-a-kind but also technologically advanced. Lenskart’s products distributorship primarily involves a franchise network, where franchisees manage physical stores and promote the brand to local customers. As a result, increasing the amount of revenue generated through the sale of these articles.
Lenskart Financials FY24
Lenskart Financials
FY23
FY24
Operating Revenue
INR 3788 crore
INR 5428 crore
Total Expenses
INR 4025 crore
INR 5550 crore
Profit/Loss
INR -63 crore
INR -10 crore
Lenskart’s financials show significant improvement from FY23 to FY24. Lenskart’s operating revenue grew by 43%, increasing from INR 3,788 crore to INR 5,428 crore. Total expenses also rose by 38%, from INR 4,025 crore IN FY23 to INR 5,549.5 crore in FY24. Although Lenskart still recorded a loss, the loss amount was reduced by 84%, from INR 63 crore in FY23 to INR 10 crore in FY24.
Lenskart Financials FY24
Lenskart USP
Suitability: Lenskart provides its clients with a shopping experience that is both convenient and easy. In addition to in-store and online shopping, customers can use the company’s website to schedule in-home eye exams. Customers may easily get the glasses they need without leaving the comfort of their homes.
Customization Lenskart provides its consumers with the opportunity to create their own unique buying experience. Customers can view how various frames will appear on their faces with the company’s virtual try-on tool on the internet. Lenskart also features in-store optometrists who are qualified to assist clients in selecting the ideal eyewear.
Excellence: Lenskart provides customers with long-lasting items that are crafted from top-notch materials. Customers have 14 days from the date of purchase to return an unsatisfactory item, according to the company’s generous return policy.
Lenskart SWOT Analysis
Lenskart SWOT Analysis
Lenskart Strengths
With its integrated model, Lenskart manages every step of its supply chain, from raw materials to finished products. Because of this, they can manage their inventory more efficiently, ensure faster delivery, and monitor quality.
Lenskart uses a hybrid retail strategy combining online and offline stores to serve a diverse consumer base. Physical stores provide instant service, credibility, and the ability to touch and feel products, while online platforms offer convenience.
In terms of technological innovation, the firm has always been ahead of the curve when it comes to improving the client service they provide. One thing that sets them different from other eyeglass stores is their virtual 3D try-on technology.
Branding and marketing efforts by Lenskart have been highly visible, elevating the company to the forefront of India’s eyewear industry.
Trust and customer happiness have always been Lenskart’s top priorities, which is why the company offers easy returns and product guarantees.
Lenskart Weakness
Although it has many advantages, the hybrid model of brick-and-mortar and Internet shops can create certain operational challenges. It can be difficult to manage logistics, and inventory, and maintain a consistent brand experience on both platforms.
Like many eCommerce platforms, Lenskart frequently uses sales and promotions to entice customers. This may lead to a decline in profit margins and establish a discount-focused expectation among customers.
Eyewear is a highly competitive industry, and this is true both online and offline. Potentially troublesome are competing brands, particularly long-standing global ones.
Lenskart Opportunities
The rising purchasing power of middle-class consumers and the general public’s focus on eye health point to a promising future for the eyewear industry in countries like India.
With the continued growth of internet access, particularly in emerging nations, the pool of potential customers for online eyeglass purchases is growing.
Expanding into adjacent product categories, such as high-end eyewear, specialized sports eyewear, or smart eyewear, could open up fresh avenues for expansion and revenue generation.
There is a substantial opportunity in smaller cities and villages, where the penetration of branded eyewear is lower than in metropolitan areas.
Lenskart Threats
Problems may arise if the governments of the countries where Lenskart does business were to alter their policies regarding online sales, imports, or exports.
The dynamics of the eyewear market or the viability of specific services could be altered by introducing new, possibly disruptive technologies due to the rapid pace of technological innovation.
Natural catastrophes, pandemics, or geopolitical conflicts are just a few examples of the kinds of disruptions that can affect the supply chain and cause problems with inventories or delays in deliveries.
The eyeglasses market is vulnerable to fake goods. Lenskart must consistently check the things it sells for authenticity if it wants to keep its reputation intact.
The Omni Channel Method
Lenskart started as an online business, but when they understood that Indian customers prefer to touch and feel the product before buying a high-involvement product, this is when they shifted to the Omni Strategy. It was important for them to leverage technology to actively engage their customers and adapt to the ever-changing consumer expectations.
With this strategy, the company focuses on delivering the right product, at the right time and the right place. For Lenskart, customer engagement is more important as they help their customers get a shopping experience tailored to their preferences. Lenskart is trying to keep itself close to the customers and increase trust by providing a value proposition.
Lenkart is known to give bundled offers like buying two at the cost of one or cross offers like giving the first frame for free, real-time offers, personalized recommendations, email coupons, etc. Lenskart has expanded to various cities which are based on the franchise business model in which 35% of all revenue is shared with the franchisee and an annual fee of INR 2 lakhs.
Growth Drivers for Lenskart
“The first frame is free” offer – Where the customers will pay for only the lens on their first purchase. A good strategy to attract first-time buyers.
“Try at home” –Where the customers can choose a maximum of 5 frames and try them at home before making a final purchase. This has led to more sampling by customers.
Eye checkups by optometrists at home across cities have been introduced.
Innovative use of technology – Developed a 3D facial visualizer where customers can see how the frames will look on them.
Features of Lenskart
The main features of Lenskart making it a popular eyewear brand are:
Lenskart’s competitors include both online and offline players. Even traditional retailers who specialize in eyewear are the competitors of Lenskart. Competition is heating up in this space with players like GKB, Lawrence and Mayo, Titan Eye Plus, Bausch and Lomb, Vision Express, Specsmakers, Coolwinks, Deals4Opticals. Some manufacturers like Ray-Ban, Essilor have their own online stores.
Lenskart faces competition from eCommerce marketplaces like Amazon, Flipkart, Paytm Mall, and Snapdeal which sell eyewear and impact its business directly. With a market size of Rs. 18000-20000 crore, organized players account for barely 9-10% of the market. The brands compete with a vast variety of low-priced products available offline and online so the challenge is to steer customers away from local opticians and keep them loyal.
Challenges and Future Growth Opportunities
Lenskart has experienced rapid growth, but it faces several challenges along the way. One of the primary obstacles is the intense competition from both other eyewear brands and online platforms, which makes it challenging to stand out in a crowded market. Additionally, Lenskart must ensure that its customer service remains consistent across both online and offline channels, which can be difficult to manage effectively. Scaling operations in smaller towns presents another challenge, as the purchasing power and demand for premium eyewear may be lower compared to metropolitan areas.
Despite these challenges, Lenskart also has substantial growth opportunities ahead. As more Indians become aware of the importance of eye health and opt for stylish eyewear, there is a growing market for quality products. The increasing demand for blue light-blocking glasses, driven by the rise in screen time, and the expanding middle-class population, create significant potential for continued growth and expansion within the industry.
Conclusion
Lenskart, whose slogan is “Our mission is to give India a Vision,” is among India’s most successful unicorn corporations. In the years to come, the eyewear brand plans to offer the greatest eye care solutions and use its low-cost franchise model to reach a variety of people. For aspiring entrepreneurs looking to make an impact in the eyewear sector, Lenskart offers a business strategy that provides updated solutions. Lenskart through its defined business model gives a clear message to youngsters that customer experience, integration, the Omni channel model, and product technology should be their primary areas of concentration if they want to achieve success.
FAQs
What is business model of Lenskart?
Lenskart has a B2C business model which is highly sales-oriented. They sell their product directly to customers at an affordable price. They have a wide variety of frames within a price range of Rs.345 to Rs.30,000 and also the first frame you buy is absolutely free.
Is Lenskart a Chinese company?
No, Lenskart is not a Chinese company. Lenskart is an Indian retail chain for spectacles having factories in China as well which manufactures about 50% of the production.
What are Lenskart features?
Lenskart offers a wide range of eyewear with over 5000 frames and 45+ lens types, featuring virtual try-on technology for a personalized shopping experience. The company combines online shopping with 1500+ physical stores to provide an omnichannel experience. Customers can customize their eyewear, access subscription plans for lens replacements, and enjoy hassle-free returns. Lenskart also offers home eye checkups and maintains affordable pricing with regular discounts, making quality eyewear accessible and convenient.
What is the USP of Lenskart?
Lenskart’s USP is its wide range of stylish, affordable eyewear, enhanced by virtual 3D try-on technology and a hybrid retail model combining online and offline stores.
How is Lenskart so cheap?
Since Lenskart is a B2C company, there are no intermediaries involved to eat their revenue.
How does Lenskart make money?
Since no intermediaries are involved between buyer and seller so whatever revenue generated comes directly to the company’s account.
Why should we choose Lenskart?
Lenskart has over 5000 styles of eyewear, which is 5 times more than that any retailer in India. Also, they provide a seamless user experience to their customers. Their lenses are durable and long-lasting along with their funky to casual looks.
What is Lenskart distribution channel?
Lenskart’s distribution channels include its e-commerce platform, 1500+ omnichannel stores, franchise model, social media marketing, and retail partnerships.
How does Lenskart work?
Lenskart works by offering a wide range of eyewear through its online platform and physical stores. Customers can browse products online or in-store, use features like virtual try-on technology, and order glasses or lenses. Lenskart sources frames and lenses from manufacturers, provides customization options, and ensures quick delivery. It also offers subscription plans for regular lens replacements and has customer service for support and adjustments.
What are Lenskart brands?
Lenskart offers eyewear under the following brands:
Lenskart – The main brand offering a wide range of eyewear.
John Jacobs – Premium eyewear collection.
Vincent Chase – Stylish and affordable eyewear.
Oaks – Budget-friendly eyewear brand.
Dita – High-end luxury eyewear brand.
These brands cater to different customer segments, from affordable to luxury eyewear.
How many Lenskart total stores in world are there?
According to those briefed on the subject, Lenskart is contemplating a possible $10 billion valuation for its impending initial public offering (IPO), which is quadruple that of its most recent investment round. According to the omnichannel eyeglasses store, the brand is planning to file draft papers in May. In recent weeks, Peyush Bansal, the CEO, and important investors spoke with the bankers overseeing the $1 billion IPO about valuation. However, the plans depend on the state of the market as the IPO approaches.
According to a media report, efforts are being made to submit the draft red herring prospectus (DRHP) by May in order for it to be listed this year. Internally, some people feel even more aggressive about the valuation, but one must leave money on the table for potential IPO investors, and that may not be in line with the state of the market. Over the past year, investors had been considering accessing the public markets due to Lenskart’s size and profitability, but Bansal had not finalised those plans. Rather, over the past two years, investors have been able to part-sell holdings for liquidity through high-profile secondary sales.
In contrast to a previous round of primary capital infusion of $4.5 billion, Lenskart closed a $200 million secondary round in June of last year at a $5 billion valuation. Secondaries usually occur at a discount, but both new and existing investors have been clamouring for Lenskart shares.
Recent Developments at Lenskart
Prior to the IPO, Lenskart has been striving for complete profitability through a significant decrease in losses and consistent sales growth. Due to technology-driven operational savings, net loss decreased from INR 64 crore in FY23 to INR 10 crore in FY24. As per quoted by a media report, “They (Lenskart) rely and leverage a lot from technology, which leads to operational efficiency in an omnichannel model.”
In FY24, operating revenue increased 43% year over year to INR 5,428 crore. From INR 403 crore in FY23 to INR 856 crore in FY24, EBITDA more than doubled. Bansal stated in an interview last year that the success of its activities was demonstrated by the net promoter score, a crucial measure of consumer happiness, which increased from 65 in previous years to over 80. “Whether it’s enhancing the customer experience, streamlining the supply chain, or cutting down on delivery times, technology is at the core of everything we do,” he had stated.
Lenskart is increasing its retail network and concentrating more on domestic manufacture. Its factory in Rajasthan now handles the majority of the manufacturing. The business is investing $200 million in a new Telangana facility. This will lower expenses and boost its export operations to India. The company intends to add 400 stores to its 2,500-strong brick-and-mortar network, despite the fact that internet sales have surpassed offline growth in the last two years.
Joining the IPO Race
This year, a number of fintech, business-to-business (B2B), and e-commerce startups have planned filings. Ather Energy, Zetwerk, Groww, Bluestone, PharmEasy, Oyo, and Zepto are a few companies at varying phases of IPO preparation. Despite bankers’ optimism, companies will price their products according to the state of the market when they go public, especially if they haven’t turned a profit yet, as was the case last year.
In contemporary India, approximately one-third of the population requires spectacles due to diagnosed vision issues, though only a quarter of them wear them. Beyond practical necessity, a large percentage of people choose to wear eyeglasses as a fashion statement, which creates a sizable market for a variety of eyewear options to go with different outfits.
This shift in consumer behavior gained momentum with the inception ofLenskart in 2010, a pioneering optical prescription eyewear retail chain functioning as an eCommerce marketplace for prescription power glasses, BLU glasses, frames, and goggles.
In this article, let’s learn more about Lenskart company, its founders, startup story, history, business model, revenue, funding, shareholding, IPO, competitors, growth, and more.
As one of the most rapidly expanding players in the eyewear industry, Lenskart has positioned itself as a leading eCommerce company. Offering an extensive online optical store, Lenskart curates a diverse collection of both classic and trendyeyeglasses, lenses, and more, all available at affordable prices.
Customers can conveniently order these eyewear products online and enjoy additional discounts that are frequently offered. Notably, Lenskart also emphasizes a presence in brick-and-mortar stores, ensuring a seamless blend of online and offline retail experiences for its customers.
Lenskart – How it Works?
One of the major companies in the eyeglasses market, Lenskart, offers a smooth online and offline purchasing experience. Easy ordering, frequent discounts, and home delivery services are enjoyed by customers. In addition to its web platform, the company distinguishes itself with its distinctive physical storefronts.
Lenskart’s innovative ‘Home eye checkup’ service, utilizing specialized robots, ensures precise eyeglasses with accuracy up to three decimal places. Lenskart manufactures a wide range of eyewear, including contact lenses, reading glasses, and sunglasses, with a portfolio that includes over 5000 models.
Prioritizing customer satisfaction, Lenskart offers free home delivery and a 14-day replacement guarantee. The company’s success is ascribed to elements such as a wide range of products, high quality, a varied portfolio, effective delivery, and robust after-sales service.
Their value approach places a strong emphasis on providing premium eyeglasses at affordable costs. With its innovative designs, extensive product selection, and customer-focused business methods, Lenskart is always reinventing the spectacle shopping experience.
Lenskart – Industry
The eyewear industry in India continues to show strong growth. In 2025, the revenue generated in the Indian eyewear market is estimated to reach $6.24 billion. The market is expected to grow at a compounded annual growth rate (CAGR) of 5.26% from 2025 to 2029. Among the various segments, Spectacle Lenses remains the largest, with an expected market volume of $2.85 billion in 2025.
Peyush Bansal (Co-Founder and CEO), Sumeet Kapahi, and Amit Chaudhary are the Co-Founders of Lenskart.
Amit Chaudhary, Peyush Bansal (Co-Founder and CEO), and Sumeet Kapahi are the Co-Founders of Lenskart (From left to right)
Peyush Bansal
Peyush Bansal is the CEO and Co-Founder of Lenskart. He holds a Bachelor’s degree in Electrical Engineering — IT, Control, and Automation from McGill University. After a brief stint as a Program Manager at Microsoft, Bansal realized his desire to make a significant impact and returned to India to address the problem of vision correction.
During his time at IIM, Bansal founded SearchMyCampus, a successful student classifieds platform. Inspired by its success, he ventured into the eyewear market and created Flyrr, a dedicated website for the American eyewear industry. Recognizing the untapped potential in India, Bansal launched Lenskart in November 2010, initially focusing on contact lenses and later expanding into eyeglasses and sunglasses.
Under Bansal’s leadership, Lenskart has become a prominent player in the eyewear industry. Additionally, he has gained recognition as one of the judges, often referred to as the “kindest shark,” on the popular business reality show Shark Tank India. Bansal’s cooperative attitude, belief in brands, and encouragement of aspiring entrepreneurs have made him a respected figure in the business community.
Peyush Bansal also serves as the co-founder of companies like Aqualens, John Jacobs, Lenskart Foundation, and Neso Brands.
Neha Bansal, Co-Founder of Lenskart, is an accomplished professional with a background in finance and accounting. She completed her B.Com (Hons) from Delhi University and obtained her Chartered Accountant qualification from The Institute of Chartered Accountants of India. Prior to her involvement with Lenskart, she founded and served as the Director of DNS Advisors.
Sumeet Kapahi
Sumeet Kapahi, an alumnus of the University of Delhi, is recognized as a co-founder of Lenskart and holds the position of VP of Supply at Valyoo Technologies Pvt. Ltd the parent company of Lenskart.
Amit Chaudhary
Amit Chaudhary, an alumnus of the Birla Institute of Technology, Mesra, is another esteemed Co-Founder of Lenskart. He holds a Bachelor’s degree in Information Technology from the institute.
The company has about 10,000+ employees.
Lenskart – Startup Story
Peyush Bansal, the brilliant founder of Lenskart, started his business after working as a program manager for Microsoft in the US for 11 months, where he gained useful knowledge. In November 2007, Peyush returned to India because he wanted to be his own boss, even though he was tempted by the prospect of a secure position and a high salary.
Peyush, who graduated from McGill University in Canada with a degree in engineering, came back without a firm business strategy but with a big idea to go into e-commerce.
Peyush interacted with Delhi University students and saw the unfulfilled demands of this group. This realization served as the impetus for the establishment of searchmycampus.com, a website that catered to the unique needs of college students by using classified ads, in January 2008. Peyush made smart use of the first money of Rs 25 lakh to engage content managers and a website developer, among other crucial individuals.
The office was put up in the basement of Peyush’s parents’ Greater Kailash, Delhi, home in order to save expenses. With the team expanding, Lenskart’s journey began when Valyoo Technologies was formally registered. Businesses advertise on Lenskart’s platform as part of their evolving income strategy, whereby Lenskart takes a commission on deals that are successfully mediated between companies and institutions.
This innovative approach enabled the startup to break even showcasing Peyush Bansal’s strategic vision and adaptability in steering Lenskart through its formative years in the dynamic e-commerce landscape.
Lenskart – Mission and Vision
The company’s mission is to “provide every Indian access to high-quality designer glasses without shelling out their pocket.”
The company vision on the website states, “A world where eyewear helps you. Do More, Be More.“
Lenskart – Name and Logo
Lenskart Logo
Lenskart parent company is VALYOO Technologies.
Lenskart – Product and Services
Lenskart has over 5,000 frames and glasses to choose from, as well as over 45 different types of high-quality lenses. Its product offerings range from:
Eyeglasses
Premium Eyeglasses
Sunglasses
Shape options: Wayfarer, Oval, Rounders, Cat Eye
Size options: Small, Medium, and Large
Brands: Bausch and Lomb, Johnson & Johnson, Alcon
Color Contact Lenses, and more
Lenskart – Business Model
Lenskart operates on an inventory-driven business model with a B2C concept. Its in-house stylists and designers keep up with the latest eyewear trends. The manufacturers are then given these designs. By controlling the entire supply chain, the company can keep costs down.
The company primarily serves customers through its online platform, offering a wide range of eyewear products. Additionally, Lenskart has strategically expanded into offline retail through franchise stores, catering to a broader audience across metro and non-metro areas.
To support its operations and fuel growth, Lenskart has a dedicated team across multiple verticals including manufacturing, eye technicians, customer care, technology, and logistics. The collective expertise and dedication of these professionals contribute to the seamless functioning of Lenskart’s business model and enhance the overall customer experience.
Lenskart is committed to enhancing customer experience by introducing innovative features and technologies. This includes a virtual try-on tool that allows customers to virtually try different frames using augmented reality. The company also offers the convenience of booking a home eye check-up for customers, making vision testing easily accessible.
Sales of Eyewear: Lenskart’s primary source of income is from the sale of a broad selection of eyewear items, which include frames, lenses, sunglasses, and contact lenses, in order to accommodate a variety of consumer preferences.
Subscription-Lenskart Gold: By providing special advantages like free eye exams, house visits, and discounts, Lenskart cultivates client loyalty and guarantees recurrent revenue.
Advertising Revenue: Lenskart employs campaigns and advertising in a calculated manner to bring in more money. Partnerships, unique promotions, and creative marketing help build brand awareness and draw in new clients. Sponsored content and partnerships bring in money.
Neso Brands, a subsidiary of Lenskart, is a Singapore-based global eyewear brand founded in 2022 to empower DTC brands and help them turn into brands of the future. Lenskart’s D2C venture was registered as Neso Brands which was waiting for some funds.
Neso Brands raised $100 million in funding in one of the largest seed rounds raised by any startup, on May 16, 2022. With huge investors like Alpha Wave, Temasek, Softbank, and more, Neso Brands aims to partner and invest in consumer eyewear brands and help them grow by leveraging synergies across the Lenskart Group.
Lenskart – Challenges Faced
In its early stages, Lenskart company faced challenges in the eyewear industry, grappling with limited accessibility, low awareness about eye tests, and affordability concerns. A major obstacle was persuading clients to accept the online store as a competitive substitute for traditional shopping.
In order to tackle these problems and alter people’s opinions about eyewear, Lenskart deliberately concentrated on offering high-quality items at prices lower than those of its physical competitors. The desktop and mobile apps, offline storefronts, and desktop platforms all did well despite the mobile website’s lower conversion rates. By urging people to download their mobile apps, Lenskart set the stage for a thorough redesign of their website.
First addressing three main challenges: making sure that prescriptions are accurate, locating glasses that fit properly, and helping customers envision how the glasses will look. Lenskart was able to navigate and overcome these obstacles because of its dedication to ongoing innovation. Through perseverance and hard work, Lenskart was able to establish itself as a significant participant in the constantly changing eyewear market, completing a remarkable journey from humble beginnings to industry leadership.
Lenskart – Funding and Investors
Lenskart has raised a total of $1.8 billion in over 18 rounds of funding. Their latest funding was raised on June 3, 2024, in a Secondary Market round by Temasek Holdings.
In 2019, Lenskart achieved unicorn status by raising a funding round led by SoftBank, the Japanese financial conglomerate.
Lenskart’s funding history and investor details are as follows:
Date
Round
Amount
Lead Investors
June 03, 2024
Secondary Market
$200 million
Temasek Holdings
June 15, 2023
Series I
$100 million
Chrys Capital
March 16, 2023
Series I
$500 million
Abu Dhabi Investment Authority (ADIA)
November 18, 2022
Series I
$40 million
DSP Mutual Fund
August 8, 2022
Series I
$12.5 million
Ravi Modi Family Trust
June 9, 2022
Series I
$28.2 million
Avendus Future Leaders Fund II
April 27, 2022
Series I
$25 million
Epiq Capital
April 11, 2022
Series I
$100 million
Alpha Wave Incubation (Previously Falcon Edge)
July 19, 2021
Series H
$220 million
Alpha Wave Global and Temasek Holdings
May 16, 2021
Secondary Market
$95 million
Kohlberg Kravis Roberts
December 20, 2019
Series G
$275 million
SoftBank Vision Fund
September 16, 2019
Series F
$55 million
Kedaara Capital
Lenskart – Shareholding
Lenskart Shareholding Pattern (as of December 2024)
Lenskart’s shareholding pattern as of December 2024, sourced from Tracxn:
Lenskart Shareholders
Percentage
Neha Bansal
3.9%
Peyush Bansal
3.9%
Amit Chaudhary
0.5%
Sumeet Kapahi
0.5%
SoftBank Vision Fund
13.7%
ADIA
11.3%
Premji Invest
4.7%
Temasek
6.4%
Unilazer Ventures
3.6%
Alpha Wave Global
7.0%
Steadview
3.5%
Kedaara
5.9%
Birdseye View
2.0%
TR Capital
2.0%
Schroders Capital
1.0%
Bay Capital Holdings
0.9%
Epiq Capital Advisors
1.3%
Fidelity Investments
1.7%
ABG Capital
0.6%
Avendus
0.6%
Madison India Capital
0.5%
Chiratae Ventures
1.2%
Kariba Holdings
0.4%
DSP Mutual Fund
0.3%
Ravi Modi Family Trust
0.3%
Axis Mutual Fund
0.2%
Central Park Group
0.1%
Technology Venture Partners
< 0.1%
Dove Investments
1.9%
SBI
0.2%
Defati Investments Holding
0.2%
Tri Fund Holding
< 0.1%
Eclk Innovations
< 0.1%
Infinity Partners
< 0.1%
Angel
0.2%
ESOP Pool
19.1%
Other Investors
0.2%
Total
100.0%
Lenskart – IPO
Lenskart is planning to launch a $1 billion IPO, targeting a valuation of about $10 billion. The company has appointed Kotak Mahindra Bank and Morgan Stanley as lead arrangers in January 2025, with additional banks expected to join. Lenskart aims to file its draft red herring prospectus (DRHP) by May 2025, with the IPO expected to take place within the same calendar year. While the exact timeline and final details are still being finalised and may change.
This move comes as India’s stock market experiences a surge in startup listings, with over 25 companies planning IPOs in 2025.
Lenskart – Investments
Lenskart has made 7 investments to date. Here are the details of the Lenskart investment rounds:
Date
Organization Name
Round
Amount
May 19, 2022
GeoIQ.io
Seed Round
$2.3 million
Dec 30, 2021
Tango Eye
Seed Round
Rs 5 crore
Dec 20, 2021
Metadome.ai
Series A
$4 million
Oct 13, 2020
Tango Eye
Seed Round
$500K
May 7, 2018
ThinOptics
Venture Round
$500K
Nov 11, 2017
6over6
Series A
$11 million
Sep 23, 2017
Ditto
Venture Round
$1 million
Exit
Lenskart has exited from two companies: Tango Eye and 6over6.
Lenskart – Acquisitions
Lenskart has acquired three companies to date.
Here are the details of Lenskart’s acquisitions:
Company Acquired
Date
Amount
Tango Eye
Oct 30, 2023
–
Owndays
Jun 30, 2022
$400 million
DailyJoy
Apr 27, 2021
–
Lenskart – Growth
Some important growth highlights of Lenskart can be summed up as:
It has 1 million+ customers as of January 2024.
Lenskart is spread across 313 cities in India as of January 2025.
The company has 1300+ stores and a Home try-on Service as of January 2025.
Lenskart boasts of having over 5000 styles of eyewear, which is 5X more than that of any retailer in India as of January 2025.
The valuation of Lenskart is $5.6 billion as of November 2024.
Lenskart is recognized as one of the top optical businesses in India.
Lenskart – Financials
Here is a detailed breakdown of Lenskart’s finacials:
Lenskart Financials
FY23
FY24
Operating Revenue
INR 3788 crore
INR 5428 crore
Total Expenses
INR 4025 crore
INR 5550 crore
Profit/Loss
INR -63 crore
INR -10 crore
Lenskart Financials FY24
Lenskart’s financials show significant improvement from FY23 to FY24. The company’s operating revenue grew by 43%, increasing from INR 3,788 crore to INR 5,428 crore. Total expenses also rose by 38%, from INR 4,025 crore IN FY23 to INR 5,549.5 crore in FY24. Although Lenskart still recorded a loss, the loss amount was reduced by 84%, from INR 63 crore in FY23 to INR 10 crore in FY24.
Due to cost-effective management, Lenskart reduced its losses by 84%. Its Return on Capital Employed (ROCE) was 2.28%, and its EBITDA margin was 15.25%. For each rupee of revenue, Lenskart spent INR 1.02 in FY24.
Lenskart Expense Breakdown
Expense Type
FY24
FY23
Operational Costs
INR 1,482.9 crore
INR 1,132.8 crore
Marketing
INR 1,891.7 crore
INR 1,438.6 crore
Administrative Costs
INR 1,086.5 crore
INR 717.6 crore
Other Expenses
INR 1,089.2 crore
INR 736.1 crore
Total Expense
INR 5,549.6 crore
INR 4,025.1 crore
Lenskart total expenses rose from INR 4,025.1 crore in FY23 to INR 5,549.5 crore in FY24.
Here are some of the products launched by Lenskart:
WhatsApp chat
A COVID Relief Helpline was launched by the Lenskart Foundation in June 2021. The solely WhatsApp-based helpline, which aims to provide a helping hand to those in need, allows anyone to message the number with their request for assistance.
Lenskart Vision Fund
The eyewear business Lenskart established the “Lenskart Vision Fund” in June 2021, through which it seeks to invest in companies that are beneficial to the omnichannel retail, eyewear, and eye-care industries.
Collaboration with Ace Designer JJ Valaya
Lenskart has a partnership with Ace Designer JJ Valaya in June 2022, and with this partnership, JJ Valaya’s campaign for his brand-new bridge to luxury has taken a big leap into the fashion landscape.
Eyewear App in Singapore and the Middle East
In June 2021, Lenskart, a prominent omnichannel eyewear retailer in India, launched its exclusive eyewear app in Singapore and the Middle East.
Lenskart Studio
Lenskart entered into a new line of products by the name of hip-hoprt Studio” in May 2023 and has been introduced by Lenskart. Beginning with hip hop, the new private label line will provide collections that are influenced by diverse subcultures.
K-Pop Realm
Lenskart has entered the K-pop realm with the launch of an AI-driven collection and campaign in August 2023. Luxurious acetate eyeglasses with color-blocked rims and sunglasses in eye-catching hues are featured in Lenskart Studio’s K-Pop Collection.
Lenskart Membership
If you are interested in learning about Lenskart membership, then the company currently has a Gold Membership that the users can avail of at Rs 600 annually, with which they would just have to buy 1 product to get another one free.
Lenskart – Marketing Strategy
Lenskart employs a diverse marketing strategy some of which are listed below:
Celebrity Endorsements for Brand Appeal:
To increase brand visibility and appeal, Lenskart carefully combines celebrity endorsements, working with well-known personalities like as Karan Johar. This strategy successfully appeals to a wide spectrum of viewers while projecting an elegant and aspirational image of Lenskart’s eyewear selection.
Multi-Media Promotion:
In order to reach a wide range of consumers, Lenskart has a thorough multi-channel marketing approach that makes use of both traditional and digital media. To provide optimum brand presence across a variety of media, channels include print, television, outdoor media, and online commercials.
Engaging in Active Social Media:
Through vibrant social media platforms, the brand actively interacts with consumers, building a strong online community. Influencer partnerships, interactive elements like online try-ons and in-home trials, and other social media campaigns offer tailored experiences that streamline the process of purchasing eyeglasses.
Tailored Customer Experiences:
Virtual try-ons and home trials are just two examples of how Lenskart prioritizes individualized experiences for its customers. These features improve the entire purchasing experience by enabling customers to meaningfully engage with the brand and make well-informed decisions about eyewear.
Lenskart – Advertisements and Social Media Campaigns
Lenskart Marketing Campaign With Karan Johar and Kiara Advani
Lenskart’s ad campaign, featuring Karan Johar and Kiara Advani, takes a witty approach, infusing humor into the exploration of its diverse eyewear offerings. The tagline ‘Glasses badlo, Vibe badlo’ encapsulates the idea that changing glasses is a transformative experience for one’s overall style, not just a visual upgrade. The TVC presents Lenskart as a chic and adaptable option for eyewear by highlighting the company’s support of people to assemble a collection appropriate for various situations and emotions.
Lenskart – Competitors
Lenskart is up against both offline and online competitors including:
Lenskart is preparing for an IPO, aiming to raise $1 billion, with a targeted valuation of about $10 billion.
In addition to the IPO, Lenskart is expanding into Southeast Asia, having opened its first store in Bangkok, Thailand, in October 2024. The company plans to open 300–400 stores across the SEA region over the next two years, focusing initially on Thailand and then the Philippines.
Lenskart also plans to establish its largest eyewear manufacturing facility in Telangana with an investment of about INR 1,500 crore. This new facility will produce eyewear, lenses, and accessories for both domestic and international markets, while also creating about 2,100 jobs.
FAQs
What is Lenskart?
Lenskart is a leading e-commerce company that creates an online optical store that sells a variety of eyewear. Customers will get the new eyewear collections with free home delivery through the company’s marketplace, which offers prescription eyewear, branded contact lenses, sunglasses, and accessories.
Who is the founder of Lenskart company?
Peyush Bansal, Amit Chaudhary, and Sumeet Kapahi are the founders of Lenskart.
Who is the Lenskart CEO?
Peyush Bansal is the CEO of Lenskart.
When was Lenskart founded?
Lenskart started in the year 2010.
What is Lenskart valuation?
Lenskart valuation as of November 2024 is $5.6 billion.
What is Lenskart gold membership?
Lenskart membership is a Gold Membership program that allows you to get a free pair of glasses every time you buy a pair of Eyeglasses, including Lenskart power glasses, Lenskart spectacles, or Sunglasses at Lenskart until your gold membership is still valid.
Who is the Lenskart delivery partner?
Lenskart delivery partners are among the most reputed courier services in India including BlueDart, FedEx, DTDC, and more.
The Shark Tank India judges each have an impressive resume full of varied skills and noteworthy accomplishments from their respective fields. Aside from their roles as judges on the show, these individuals have made significant contributions to a variety of industries, demonstrating remarkable leadership, creativity, and entrepreneurship.
Their travels are engraved with stories of victory and difficulties, capturing the essence of perseverance and vision. From pioneering ventures to leading multimillion-dollar enterprises, their footprints are felt across industries, making an everlasting influence on the Indian economic landscape. Their contributions will inspire future generations and pave the way for a more prosperous and promising future for humankind as the journey progresses.
Achievements of Shark Tank India Judges – Ashneer Grover
As the ex-founder and Managing Director of BharatPe, Ashneer Grover has left an indelible mark on India’s fintech landscape. A graduate of the Indian Institute of Technology, Delhi, and the Indian Institute of Management, Ahmedabad, Grover’s journey includes stints at renowned companies like Kotak Investment Bank, Grofers, PC Jeweller Ltd., and American Express. His brainchild, the BharatPe app, launched in 2018, has garnered over one crore downloads on the Play Store.
Grover’s accolades include:
The Entrepreneur of the Year award in January 2021
The Young Achiever’s award was also bestowed upon him in January 2021
Vineeta Singh
Name
Vinita Singh
Born
1983
Position
Co-founder & CEO of Sugar Cosmetics
Achievements of Shark Tank India Judges – Vineeta Singh
Co-founder & CEO of Sugar Cosmetics, Vineeta Singh, has been instrumental in shaping the beauty industry in India.
Vineeta’s entrepreneurial journey has been decorated with numerous accolades:
The Startup of the Year 2019 by Entrepreneur Awards, Delhi
Singh’s leadership prowess landed her on the cover of Forbes Most Powerful Women (MPW) in Business in December 2021
She was recognized in the Economic Times’ 40 Under 40 list in 2021
Aman Gupta
Name
Aman Gupta
Born
4 March 1982
Position
Co-founder and Chief Marketing Officer of boAt
Achievements of Shark Tank India Judges – Aman Gupta
A powerhouse in the tech industry, Aman Gupta is the co-founder and Chief Marketing Officer at boAt. Gupta’s entrepreneurial spirit has been lauded with several prestigious awards, such as the Businessworld Young Entrepreneur Award in 2019 and the Entrepreneur of the Year Award in 2020. Under his leadership, the boat achieved the distinction of being named the World’s Top 5 Wearable Brand in both 2020 and 2021.
Aman Gupta’s other achievements include:
In 2019, he was on the list of Entrepreneur India Tech 25 Class
In 2020, he was the winner of Super 30 CMOs
In 2020, he was on the list of 40 under 40 Achievers by Businessworld, The Economic Times
In 2021, he won the Lokmat Most Stylish Entrepreneur of the Year
In 2021, he was on the list of 40 Under 40 list of Economic Times
Achievements of Shark Tank India Judges – Anupam Mittal
As the founder & CEO of People Group and Shaadi.com, Anupam Mittal has revolutionized the online matchmaking industry. His impact extends beyond business, as he has been recognized among the top 25 people frequently searched by The Week magazine and listed among India’s 50 Most Powerful People by Business Week.
Anupam Mittal’s contributions have earned him below accolades:
The Entrepreneur of the Year award by IT People
The Karamveer Puraskar
Namita Thapar
Name
Namita Thapar
Born
21 March 1977
Position
Executive Director of Emcure Pharmaceuticals
Achievements of Shark Tank India Judges – Namita Thapar
Namita Thapar, Executive Director of Emcure Pharmaceuticals, is a trailblazer in the pharmaceutical sector.
Namita’s exemplary leadership has garnered numerous achievements:
Recognition in The Economic Times Women Ahead List 2017
The Economic Times’ 40 Under Forty
India’s Hottest Young Business Leaders List 2017
The Barclays Hurun Next Gen Leader Recognition and
The World Women Leadership Congress Super Achiever Award
Achievements of Shark Tank India Judges – Gazal Alagh
Co-founder and Chief Mama of Mamaearth, Ghazal Alagh, has made significant strides in the realm of sustainable and natural beauty products.
Gazal Alagh’s entrepreneurial journey has been punctuated with achievements such as receiving:
The Best Brand of the Year award for Mamaearth in 2018-2019
Named one of India’s forty under forty achievers in 2019.
Alagh’s commitment to excellence was further underscored by the Super StartUps Asia Award in 2019.
Ritesh Agarwal
Name
Ritesh Agarwal
Born
16 November 1993
Position
Founder and CEO of OYO Rooms
Achievements of Shark Tank India Judges – Ritesh Agarwal
Founder and CEO of OYO Rooms, Ritesh Agarwal‘s entrepreneurial journey began at a young age and has catapulted him to global recognition. His remarkable achievements include being the first Asian resident to win the ’20 Under 20’ Thiel Fellowship and being listed in Forbes’s “30 Under 30” in the consumer tech sector. Agarwal’s innovative approach to hospitality has redefined the concept of budget accommodation worldwide.
Ritesh’s other achievements include:
Top 50 Entrepreneurs by TATA First Dot Awards in 2013
Listed as “One of the 8 Hottest Teenage Startup Founders in the World” by Business Insider in 2013
Received TiE – Lumis Entrepreneurial Excellence Award in 2014
Young Entrepreneur Award by Business World in 2018
Azhar Iqubal
Name
Azhar Iqubal
Born
1993
Position
Co-founder and CEO of Inshorts
Achievements of Shark Tank India Judges – Azhar Iqubal
Azhar Iqubal, co-founder and CEO of Inshorts, is a visionary entrepreneur who has disrupted the media landscape with his innovative news aggregation platform.
Iqubal’s achievements include:
Business World 40 under 40
Fortune India 40 under 40
Business World Young Entrepreneur Award
The Most Enterprising Brands
Leaders of Asia Award
Forbes India 30 under 30
Forbes Asia 30 under 30
Ronnie Screwvala
Name
Ronnie Screwvala
Born
8 September 1962
Position
Co-founder of upGrad
Achievements of Shark Tank India Judges – Ronnie Screwvala
Co-founder of upGrad, Ronnie Screwvala, has been at the forefront of India’s digital education revolution. His contributions extend beyond business, as evidenced by the Swades Foundation, which aimed to lift a million people out of poverty. U Sports focused on nurturing talent in Kabaddi, E-Sports, and Football.
Ronnie’s achievements include:
Esquire listed him as one of the 75 Most Influential People of the 21st Century in 2008
The Time 100 placed him 78th out of the 100 most influential people worldwide
Fortune Magazine ranked him as one of the 25 Most Powerful People in Asia.
Radhika Gupta
Name
Radhika Gupta
Born
14 September 1983
Position
Managing Director and CEO of Edelweiss Mutual Funds
Achievements of Shark Tank India Judges – Radhika Gupta
Managing Director and CEO of Edelweiss Mutual Funds, Radhika Gupta, is a stalwart in the finance sector and is recognized for her exemplary leadership and contributions. Gupta’s work in the finance sector has been acknowledged with various awards, including:
LinkedIn Top Voices in India −2021 in Finance & Economy in 2020
Fortune India’s 50 Most Powerful Women in Business in 2020
Economic Times 40 Under 40 Business Leaders Award in 2021
The Impact Creator Awards 2021, presented by the Governor of Maharashtra in 2021
Business Today: Most Powerful Women in Indian Business Awards
Young Global Leader by the World Economic Forum- 2022
CII Young Women Leader of the Year from the Confederation of Indian Industry (CII) in 2022
Forbes Women Power: Self-Made Women by Forbes India in 2022
Business Book of the Year: Self Help (Limitless) by FICCI Publishing, awarded in 2023
Achievements of Shark Tank India Judges – Deepinder Goyal
Deepinder Goyal is the co-founder and CEO of Zomato, a leading food delivery and restaurant discovery company. He started Zomato in 2008 with Pankaj Chaddah. Before Zomato, he worked at Bain & Company as a consultant. Deepinder is an IIT Delhi graduate and has played a key role in Zomato’s global growth.
Deepinder Goyal won the ‘Entrepreneur of the Year’ award. Union Minister Ashwini Vaishnaw presented him with the award at the NDTV Indian of the Year—2024 event.
Achievements of Shark Tank India Judges – Peyush Bansal
Peyush Bansal is the CEO and Co-Founder of Lenskart. He holds a Bachelor’s degree in Electrical Engineering — IT, Control, and Automation from McGill University. After a brief stint as a Program Manager at Microsoft, Bansal realized his desire to make a significant impact and returned to India to address the problem of vision correction. Peyush Bansal has been awarded with various accolades, some of his achievements are as follows:
Awarded Innovator of the Year Award at NDTV Indian of The Year Awards 2023-24
Co-founder and CEO of Acko, Co-founder of Coverfox & Glitterbug Technologies
Achievements of Shark Tank India Judges – Varun Dua
Varun Dua is the CEO and the founder of the company, Acko. He completed his education at MICA, Ahmedabad, and the University of Mumbai. After finishing his graduation, Varun served as a trainee at Leo Burnett Advertising for less than a year. He then started his career as a marketing manager at Tata AIG Life Insurance and Franklin Templeton Investments. Varun then founded Coverfox Insurance Broking Pvt. Ltd. Before he founded Coverfox in 2013, Varun founded Glitterbug Technologies. Varun Dua holds a prominent role as one of the Sharks on Season 3 of Shark Tank, adding his expertise and insights to the entrepreneurial landscape.
His achievements include:
Featured in Forbes’ “30 Under 30” list for Finance.
Won the Global New Venture Challenge in 2020, receiving $20,000 for his startup idea.
Recognized as an influential entrepreneur by several business publications.
Achievements of Shark Tank India Judges – Kunal Bahl
Kunal is the co-founder of Snapdeal. Bahl was a student at the University of Pennsylvania, where he completed a degree in Systems Engineering. He is also an alumnus of The Wharton School where he studied Marketing and Operations Strategy and also did Executive Program in Marketing from Northwestern University – Kellogg School of Management.
Bahl was also there in the Jerome Fischer M&T Program. In his professional career, Kunal started as an Independent Director of Piramal Enterprises Limited before co-founding Snapdeal in 2010. Bahl also co-founded Titan Capital in 2011 and AceVector Group in June 2022. Thus, Kunal can be summed up as an investor and entrepreneur who aims to create impact through entrepreneurship.
Kunal Bhal has been awarded with the following awards:
BMA Entrepreneur of the Year 2014
ET Top 50 Entrepreneurs of India 2014
Ranked 25 on Fortune 40 under 40 most influential business leaders list 2014
EY Entrepreneur of the Year – Startup 2014
Nasscom NextGen Entrepreneur 2014
The Economic Times Entrepreneur of the Year Award 2015
AIMA Transformational Business Leader of the Year
Indian Affairs Business Leader of the Year 2015
The Joseph Wharton Award for Young Leadership 2018
Achievements of Shark Tank India Judges – Viraj Bahl
Viraj Bahl is an innovative young entrepreneur with a passion for food. Viraj was born into a long line of entrepreneurs. He wanted to prove to his father that he could be more than just his son.
Viraj had a lifelong passion for working in the food industry. From a failed restaurant business to building an INR 1,000 crore brand and becoming a new panelist on Shark Tank India, Viraj Bahl is a visionary entrepreneur whose passion for food turned into a national success. With much hard work, along with a few roadblocks, today Veeba stands as one of the largest homegrown sauce and condiments brands in India.
Viraj’s achievements include:
Entrepreneur of the Year 2020 – Economic Times Awards for Innovation and Excellence in Indian Food Industry.
Top 50 Most Admired Entrepreneurs in India, 2018 Business Today for visionary leadership in building Veeba Foods.
Best Food Processing Brand, 2019 – Veeba, the Indian Food Forum has given an award that recognizes its high-quality and innovative offerings.
Sustainable Business Excellence 2021 Winner from FSSAI for Veeba’s commitment towards sustainability and healthy food production practices.
Fastest-Growing FMCG Brand, 2022 – Economic Times Edge Awarded to Veeba for fast growth and impact in the FMCG sector.
Achievements of Shark Tank India Judges – Vikas D Nahar
Born in Bangalore, Vikas D Nahar comes from a farming family background that grew pepper and coffee. He earned his Bachelor of Science in Computer Application from Bangalore University and began his career as a Senior Import Manager (Asia) at Jain Group Pvt. Ltd. Afterward, he pursued a Master of Business Administration in Marketing from the Symbiosis Centre For Management and Human Resource Development in Pune.
Following his MBA, Vikas joined Satvikk Speciality Foods Pvt. Ltd. as the Managing Director. Satvikk Speciality Foods is a health-focused food store that opened its first branch in Bangalore in December 2011. Vikas served as its Managing Director for almost five years. His experience at Satvikk finally helped him establish Happilo, the popular gourmet healthy food brand, in 2016.
Nahar has received numerous prestigious awards and recognitions, including:
Entrepreneur of the Year 2021 by the Indian Achievers Forum
Shark Tank India is an Indian business reality television series based on the popular global format Shark Tank. It has budding entrepreneurs pitching their business ideas to a panel of potential investors called ‘Sharks’ to secure investment deals.
Who will be the sharks in Shark Tank India?
Vineeta Singh, Peeyush Bansal, Namita Thapar, Anupam Mittal, Amit Jain, Deepinder Goyal, Varun Dua, Radhika Gupta, Ronnie Screwvala, Azhar Iquabal, Ritesh Agarwal, and Aman Gupta are the sharks in Shark Tank India. Season four of the show will feature two new sharks, Kunal Bahl and Viraj Bahl.
When will Shark Tank premiere in India?
Shark Tank Season Four premiered on Sony LIV on January 06, 2025.
According to industry sources, the eyewear company Lenskart has reached out to bankers to make a pitch for its impending IPO, which aims to raise roughly $1 billion. The company intends to go public by the beginning of next year and hopes to be valued at around $7 billion.
The pitch is scheduled for next month. Last year, a fund run by the prominent US financial services company Fidelity raised Lenskart’s worth to $5.6 billion. Based on the company’s valuation as of September 30, this indicated a 12% increase in the firm’s fair worth in Fidelity’s books.
Ongoing Financial Developments at Lenskart
Lenskart‘s operating revenue increased by 43% to about INR 5,427.7 crore in FY24 from around INR 3,788 crore in FY23. The company makes money by selling goggles, lenses, and frames for eyewear as well as by providing extra services like eye checkups. According to a media report, Lenskart’s losses were reduced by 84% to around INR 10 crore in FY24 from about INR 63 crore in FY23 as a result of cost-effective management.
Temasek, Singapore’s state-owned investment firm, and Fidelity contributed $200 million to Lenskart’s secondary investment in June of last year. Secondary sales provide a means of paying back early investors when new companies’ value increases. In this financing, the company managed by Peyush Bansal was valued at roughly $5 billion. When the company raised $100 million in June 2023, its most recent valuation was $4.5 billion. With about $1 billion in money raised over the last two years, Lenskart is among the biggest growth-stage financings in the world.
Lenskart Continues to Expand its Footprints
While expanding its global presence in Asia at a rapid pace, Lenskart is still expanding its market share in India. Its distinctive click-and-mortar business strategy is upending the eyewear market by providing a multichannel consumer experience through mobile apps, online platforms, and physical stores. 2,000 of the company’s more than 2,500 outlets are located in India.
Delhi-based Lenskart faces competition from companies like Warby Parker, Specsmakers, Vision Express, Titan Eyeplus, and the Italian eyewear giant Luxottica Group, both domestically and internationally.
In order to expand its business and obtain access to new technology, the corporation has also been making acquisitions. These include businesses like Tango Eye, a firm focused on computer vision and artificial intelligence. In 2022, Owndays, a Japanese brand, joined the Lenskart group in an estimated $400 million purchase. According to recent reports, if negotiations for a secondary share sale of $200–300 million proceed, Lenskart’s worth might increase by 20% to $6 billion.
Exploring Southern India for its Mega Projects
According to a LinkedIn post made by Bansal in April 2024, the company was looking for 25 acres of property to build a “megafactory.” The planned location was within sixty kilometres of Kempegowda International Airport in Bengaluru.
With an estimated investment of around INR 1,500 crore, Lenskart intends to establish its largest eyewear manufacturing factory in Telangana. A memorandum of understanding (MoU) has been inked by the Telangana government and the Gurugram-based eyeglasses company to develop the facility at Fab City.
In a world where each individual is a unique mosaic of experiences, passions, and goals, the path to success is as varied as the individuals themselves. The many educational backgrounds people bring are crucial to this variation fabric.
Every choice made on Shark Tank India is based on a wealth of experience and expertise fashioned by the different educational backgrounds of its respected judges. These diverse fields provide a thorough understanding of business principles and invaluable insights into various industries and market dynamics.
In this post, we’ll look at all Shark Tank India judges’ educational backgrounds and how they’ve applied their qualifications and expertise in the real world.
Vineeta Singh was born in Anand, Gujarat, India, in 1983 and is 40 years old as of 2023. She completed her schooling at Delhi Public School R. K. Puram, New Delhi, from 1987 to 2001. She graduated from the Indian Institute of Technology, Madras, with a B.Tech in Electrical Engineering. While at IIT Madras, she did her three-month summer internship with I.T.C. Limited in Kolkata. In 2005, she graduated from the Indian Institute of Management in Ahmedabad with an MBA She worked as an intern for three months at Deutsche Bank in both London and New York while she studied for her MBA. Vineeta Singh worked on projects with the strategic equity transaction group in New York and the emerging markets structuring team in London during her internship.
Delhi University, Institute of Chartered Accountants of India, Indian School of Business, Kellogg Graduate School of Management
Shark Tank India Judges – Aman Gupta
Aman Gupta finished his education at Delhi Public School, R. K. Puram, New Delhi. He later pursued a Bachelor of Commerce (Hons.) degree at Shaheed Bhagat Singh College. He attended the Institute of Chartered Accountants of India from 1999 to 2002 to pursue his studies in accounting, finance, and chartered accountancy. He then enrolled in the Indian School of Business to pursue an M.B.A. in Finance and Strategy. Following that, in 2011, he enrolled in Northwestern University’s Kellogg School of Management’s student exchange program to pursue an M.B.A. in General Management and Marketing.
MBA in Operations & Strategic Management (Boston College, US)
Shark Tank India Judges – Anupam Mittal
Anupam Mittal’s widespread fame stems from his position as CEO and founder of Shaadi.com and the People Group. Having started internet enterprises before the internet bubble, Mittal is among the pioneering technology-driven entrepreneurs in India. In addition, he has produced Bollywood films Flavors and 99 under the banner of his parent firm, People Group. He was born in Mumbai, India, and completed his education at Jai Hind College. He earned his M.B.A. degree in operations and strategic management from Boston College in Massachusetts.
Institute of Chartered Accountants of India, Duke’s Fuqua School of Business
Shark Tank India Judges – Namita Thapar
Emcure Pharmaceuticals’ Executive Director and Shark Tank India investor Namita Thapar is an incredibly successful businesswoman. Her professional accomplishments are matched by her ownership of luxurious mansions, a fleet of exquisite cars, and a net worth in the crores. She finished her primary and secondary schooling at a school in Pune. Namita gave up all extracurricular activities in school to focus solely on academics. She was an excellent student who consistently ranked top in her class. Following her education, Namita enrolled in the B. Com. program at Savitribai Phule Pune University in Pune. She also pursued her ICAI chartered accountancy degree in the interim. Namita then attended Duke University’s Fuqua School of Business in Durham, North Carolina, to get an MBA.
Peyush Bansal, born in Delhi, India, began his education at Don Bosco School in New Delhi. Peyush Bansal has demonstrated his inventive energy and passion for value creation through his entrepreneurial experience. His academic aspirations led him to prestigious schools such as McGill University, where he earned a Bachelor of Electrical Engineering. He then enrolled in the Management Programme for Entrepreneurs and Family Businesses (MPEFB) at the Indian Institute of Management, Bangalore.
Amit Jain received his early education at St. Xavier’s School in Jaipur. After finishing school, Amit passed the IIT entrance exam and was accepted into IIT Delhi in 1999.
College Dropout, Sacred Heart School, and St. Johns Senior Secondary School
Shark Tank India Judges – Ritesh Agarwal
Ritesh attended Sacred Heart School in Rayagada, Odisha, and later graduated from St. Johns Senior Secondary School in Meerut Cantt, Uttar Pradesh, India. Then, to prepare for the IIT entrance exam, he traveled to Kota, Rajasthan. Following that, he enrolled in the Indian School of Business and Finance in Delhi’s University of London International Program in 2011 and eventually dropped out. He became the first Asian recipient of the $100,000 Thiel Fellowship grant, equivalent to Rs. 55 Lakh at the time.
During his school years, Deepinder Goyal performed below average and had difficulty passing his classes until he reached class 8. For the first time, Deepinder placed third in the class during his first semester of study sessions in class 8 when one of his teachers provided him with a solved answer sheet. Inspired by the praise he got from his parents and professors, he decided to continue his studies henceforth diligently. After two years of improved grades, his parents moved him to D.A.V. College in Chandigarh for classes XI and XII, where he studied science.
He was able to pass the Indian Institutes of Technology, Joint Entrance Examination on his first attempt despite the difficulties he encountered throughout his academic career. He subsequently attended the Indian Institute of Technology, Delhi, to pursue an engineering degree.
Mathematics and Computer Science, IIT Delhi (Dropped out)
Shark Tank India Judges – Azhar Iqubal
Azhar Iqubal is an Indian entrepreneur who co-founded and serves as the CEO of the news app Inshorts. After completing his schooling, he began preparing for the IIT JEE. He began studying at the Indian Institute of Technology Delhi in 2009, pursuing engineering and computer science. In 2012, he left IIT to pursue his entrepreneurial dreams.
B.S.E in Entrepreneurship, Operation & Information Management, Wharton B.A.S in Engineering
Shark Tank India Judges – Kunal Bahl
Kunal Bahl grew up in India and went to Delhi Public School R.K. Puram for his early education. He later studied at the University of Pennsylvania, where he joined the prestigious Jerome Fisher Program in Management and Technology. He secured two bachelor’s degrees—one in Entrepreneurship, Operations & Information Management from The Wharton School and another in Engineering from the School of Engineering and Applied Science respectively. He also completed an executive marketing program at the Kellogg School of Management to further build his business skills.
Ronnie Screwvala’s name is synonymous with innovation and achievement in the realm of educational technology. As the founder of upGrad, he has transformed online education in India, enabling thousands of students to advance their careers and thrive in the digital era. He completed his education at Mumbai’s Cathedral and John Connon Schools before earning his degree from Sydenham College. His father worked in the film business, instilling a passion for entertainment and media in him from an early age. Ronnie Screwvala’s parents had other plans for him. However, he still aspired to start his own business while attending university in Mumbai.
MBA from Mudra Institute of Communications Ahmedabad
Shark Tank India Judges – Varun Dua
Varun Dua is the founder and CEO of Acko. He is also the owner of CoverFox. Having worked in the insurance industry for over a decade, Varun was responsible for technology-enabled efficient customer service and marketing analytics for primary business acquisition. He earned a commerce degree from the R. A. Podar College Of Commerce & Economics in Mumbai, Maharashtra. After graduation, he took the C.A.T. exam. Later, he earned a master’s in Strategic Marketing and Communications from Mudra Institute of Communications in Ahmedabad, Gujarat.
Industrial Marine Engineering at Singapore Polytechnic
Shark Tank India Judges – Viraj Bahl
Viraj Bahl is the Founder and Managing Director of Veeba (VRB Consumer Products Pvt. Ltd.), a leading consumer food brand. He will join the panel of Sharks forShark Tank India season 4. Viraj is known for his deep understanding of the food industry. He is excited to share his knowledge and mentor entrepreneurs with great, scalable ideas.
His experience in building a successful business will help guide those looking for investments and advice. Viraj has studied Industrial Marine Engineering at Singapore Polytechnic.
Managing Director and CEO of Edelweiss Mutual Funds
Education
B.Sc in Economics
Shark Tank India Judges – Radhika Gupta
Radhika Gupta is the managing director and CEO of Edelweiss Mutual Fund, which established a mutual fund company worth Rs 1 trillion in just five years. Due to her father’s transferable employment, Radhika Gupta finished her education at various institutions across multiple nations. She graduated from Delhi Public School in India, the American International School in Abuja, Nigeria, and Marymount International School in Rome, Italy.
She later graduated from the University of Pennsylvania’s Wharton School with a B.S.E. in economics in 2005. She also finished the Jerome Fisher Program in Management and Technology.
Ashneer Grover is a graduate of IIM Ahmedabad and IIT Delhi. Ashneer Grover finished his schooling in Delhi. Following that, he received his B.Tech from the Indian Institute of Technology. While studying at IIT Delhi, he was chosen for a student exchange program at the National Institute of Applied Sciences, known as INSA Lyon, France. This engineering school is among the most prestigious and largest in Europe. With a €6,000 grant from the French Embassy, he relocated to INSA Lyon in 2002. Grover then attended the Indian Institute of Management, Ahmedabad in 2004 to pursue an MBA in finance and graduated in the year 2006.
Ghazal Alagh is an Indian businesswoman and the Chief Mama of Mamaearth, a natural, toxins-free cosmetics brand. Ghazal Alagh graduated from Punjab University with a Bachelor of Science in Computer Applications. 2013 she completed a Summer Intensive Course in Modern Art in Design and Applied Arts. She also completed a rigorous figurative painting course at the New York Academy of Art that same year.
Bangalore University, Symbiosis Centre for Management & Human Resource Development, Pune
Shark Tank India Judges – Vikas D Nahar
Co-founder and CEO of Happilo, Vikas D. Nahar is a Special Guest Judge on Shark Tank India. Nahar hails from a farming family that produces coffee and pepper. After completing his schooling in Bangalore, he attended Bangalore University to acquire a Bachelor’s in Computer Applications in 2005. After that, he completed his MBA in marketing at Pune, Maharashtra’s Symbiosis Centre for Management & Human Resource Development (SCMHRD).
In conclusion, the judges of Shark Tank India have a variety of educational backgrounds, which emphasizes the value of interdisciplinary knowledge and practical experience in the business world. Each judge contributes a distinct viewpoint influenced by their academic journey, drawing from famous institutions such as IITs and IIMs as well as international universities and specialized programs.
FAQs
Who is Aman Gupta?
Aman Gupta is the co-founder and Chief Marketing officer of the company boAt.
What is the education of Peyush Bansal?
Peyush Bansal began his education at Don Bosco School in New Delhi. His academic aspirations led him to prestigious schools such as McGill University, where he earned a Bachelor of Electrical Engineering. He then enrolled in the Management Programme for Entrepreneurs and Family Businesses (MPEFB) at the Indian Institute of Management, Bangalore.
Who is Vineeta Singh?
Vineeta Singh is the co-founder and CEO of Sugar Cosmetics.
What is Shark Tank India?
Shark Tank India is a platform that provides opportunities to new entrepreneurs who will be able to entice the sharks with their ideas. The Sharks will invest in those businesses that they will find suitable.
With an estimated INR 1,500 crore in investment, IPO-bound Lenskart intends to establish its largest eyewear manufacturing facility in Telangana. On December 9, 2024, state IT and industries and commerce minister Duddilla Sridhar Babu posted on X that the Gurugram-based eyeglasses company has signed a memorandum of understanding (MoU) with the Telangana government to develop the facility in Fab City located at Raviryala village in Maheshwaram mandal of Rangareddy district.
With an approximate expenditure of INR 1,500 crore, Lenskart would establish the largest eyewear manufacturing facility in the world in the state of Telangana. According to Babu’s post on X, the plant will manufacture eyeglasses, lenses, sunglasses, accessories, and other goods for the Indian market in addition to exporting to other Southeast Asian and Middle Eastern countries.
Locking the Land
The facility will be built in Fab City, where land has already been selected and will be given to the business this week, Babu continued. There are rumoured talks on setting up an R&D plant, and the plant will generate about 2,100 jobs. Babu stated, “This is evidence of the state’s policy that guarantees speed and ease of business for companies.”
Lenskart was worth $5.6 billion this year after a fund run by the big American financial services company Fidelity raised its value. According to the most recent valuation of the business as of September 30, this indicates a 12% increase in the firm’s fair worth in Fidelity’s books. According to reports, Lenskart generated $1 billion in income annually for the current fiscal year. Temasek, Singapore’s state-owned investment firm, and Fidelity contributed $200 million to Lenskart’s secondary investment in June of this year. Secondary sales provide a means of paying back early investors when new companies’ value increases.
In this financing, the company managed by Peyush Bansal was valued at roughly $5 billion. In June of last year, the company raised $100 million in a fundraising round that valued it at $4.5 billion. With about $1 billion in money raised over the last two years, Lenskart is among the biggest growth-stage financings in the world.
Lenskart on Expansion Spree
While expanding quickly throughout Asia, Lenskart is still expanding its market share in India. Its distinctive click-and-mortar business strategy is upending the eyewear market by providing a multi-channel consumer experience through mobile apps, online platforms, and physical stores. Currently, the corporation operates over 2,500 outlets, with 2,000 of those being in India.
Delhi-based Lenskart faces competition from companies like Warby Parker, Specsmakers, Vision Express, Titan Eyeplus, and the Italian eyewear giant Luxottica Group, both domestically and internationally.
In order to expand its business and obtain access to new technology, the corporation has also been making acquisitions. These include businesses like Tango Eye, a firm focused on computer vision and artificial intelligence. In 2022, Owndays, a Japanese brand, joined the Lenskart group in an estimated $400 million purchase.
Startups in India are flourishing these days. People are looking for opportunities and making amazing businesses out of them.
In this context, Peyush Bansal, co-founder of Lenskart believes that we should look for wide problems and try to find solutions for them. Once we start doing that business and money will follow.
This man with his company decided to provide his share of solutions to millions of individuals with visual impairments in India.
Peyush is a tech-geek entrepreneur who believes in purpose-driven businesses. His appearance in the show Shark Tank India proved to be great for entrepreneurs both in terms of pieces of advice and investments.
He invested in many startups like Isak, KG Agrotech, and more.
Peyush is an entrepreneur, born in the year 1985 in Delhi, India. He is the Co-Founder, Chief Executive and People Officer of Lenskart.
He completed his graduation from McGill University and post-graduation from the Indian Institute of Management Bangalore. He has also worked at Microsoft Corporation in the USA.
In 2010, he founded his renowned company Lenskart with his co-founders. It offers a wide range of eyeglasses, sunglasses, and contact lenses.
Now his company is offering its products online as well in offline stores spread across India.
List of Peyush Bansal Investments
Here is a comprehensive list of all the Peyush Bansal invested companies:
Peyush Bansal Invested Companies
Founded Year
Founder
Peyush Bansal’s Investment
Smiles.ai
2019
Hitesh Kakrani and Dr. Jatin Kakrani
INR 171 crores (with other investors)
inFeedo
2013
Tanmaya Jain
INR 5.3 crores (with other investors)
Shiprocket
2012
Saahil Goel and Vishesh Khurana
INR 1405 Crores (with other investors)
DailyObjects.com
2012
Pankaj Garg, Saurav Adlakha
INR 9.8 Crores (with other investors)
Thinkerbell Labs
2016
Sanskriti Dawle and Aman Srivastava
INR 50 Lakhs for 1% equity
VivaLyf
2021
Duvvuru Varshitha Reddy
INR 28 Lakhs for 16.6% equity
Ariro
2020
Nisha Ramasamy and Vasanth Tamilselvan
INR 25 Lakhs for 5% equity
EventBeep
2017
Saurabh Mangrulkar, Rakhi Pal and Venkatesh Prasad
INR 10 lakhs for 1% equity.
Meatyour
2020
Saisharan Gandhi and Arnav Gandhi
INR 10 Lakhs for 6.6% equity
Nuutjob
2021
Ananya Maloo and Anushree Maloo
INR 8.33 lakhs for 6.6% equity
Loka
2020
Krishnan Sunderarajan
INR 13.3 Lakhs for 8% equity
Carragreen
2018
Nirmit Shah and Surabhi Shah
INR 25 Lakhs for 10% equity
The Yarn Bazaar
2016
Pratik Gadia
INR 25 Lakhs for 2.5% equity
PNT Solutions
2018
Pratik Tirodkar and Ashish Patil
INR 25 Lakhs for 25% equity and INR 25 Lakhs Loan
AAS Vidyalaya
2017
Vikas Kakwani
INR 50 Lakhs for 5% equity
InACan
2020
Sameer Mirajkar and Viraj Sawant
INR 20 Lakhs for 2% equity
Find Your Kicks India
2020
Danish Chawla, Simardeep Singh and Harshdeep Singh
INR 10 Lakhs for 5% equity
RoadBounce
2016
Ranjeet Deshmukh
INR 80 Lakhs for 20% equity
Brainwired
2018
Romeo P Jerard, Shreeshankar S Nair
INR 15 Lakhs for 2.5% equity
The State Plate
2020
Muskaan Sancheti, Raghav Jhawar
INR 40 lakhs for 3% equity and INR 25 lakhs debt
Sunfox Technologies
2016
Rajat Jain, Arpit Jain and Sabit Rawat
INR 20 Lakhs for 1.2% equity
SID07 Designs
2018
Siddharth Gupta
INR 25 lakhs for 75% equity and INR 22 lakhs debt
Hair Originals
2018
Jitendra Sharma
INR 20 Lakhs for 1.3% equity
KG Agrotech
2022
Kamlesh Nanasaheb Ghumare (AKA Jugadu Kamlesh)
INR 10 Lakhs for 40% equity and INR 20 lakhs debt
Insurance Samadhan
2016
Deepak Bhuvneshwari Uniyal, Shailesh Kumar, Shilpa Arora, Sanjay Aggarwal and Ravi Mathur
INR 1 crore for 4% equity
Humpy A2 Milk and Organic Farms
2017
Vishal Chaudhari, Malvika Gaekwad & Jaywant Patel
INR 33.3 lakhs for 5% equity.
Isak Fragrances
2017
Vidushi Vijayvergiya
INR 50 lakhs at 50% equity
Watt Technovations
2020
Nihaal Singh Aadarsh
INR 25.25 at 1% equity
Proxgy
2020
Pulkit Ahuja and Inderjit Singh
INR 50 lakhs at 5% equity
Tweek Labs
2019
Anant Sharma, Aman Parnami, Ayush Kushwaha and Shwetank Shrey
INR 20 Lakhs for 3.3% equity
Startups Funded by Peyush Bansal
Peyush recently made an appearance as a judge in the show Shark Tank India. He shared the space with a few other popular entrepreneurs and invested in many meaningful startups.
Here is the list of startups funded by Peyush Bansal:
Smiles.ai
Startup Name
Smiles.ai
Founder
Hitesh Kakrani and Dr. Jatin Kakrani
Industry
Dental Health-Tech
Valuation
–
Peyush Bansal’s Investment
INR 171 crores (with other investors)
Smiles.ai – Peyush Bansal Funded Startups
It is a dental health-tech chain founded in the year 2019. The company specializes in invisible smile aligners, dental implants, root canals, teeth whitening, and more.
It also offers digital consultations and at-home services. The company raised Series A funding round of 171 crores INR from Peyush and ten other investors.
inFeedo
Startup Name
inFeedo
Founder
Tanmaya Jain
Industry
AI Chatbot
Valuation
$ 1.49 Million
Peyush Bansal’s Investment
INR 5.3 crores (with other investors)
inFeedo- Peyush Bansal Funded Startups
It is a SaaS-based analytics company founded in the year 2013. It develops an employee engagement platform for enterprises. This helps the enterprises to crowdsource ideas and know about employee problems.
The platform allows the employees to review their companies, write about their problems and also receive feedback from anonymous users. The company raised $700k in a seed round from Peyush and seven other investors.
Shiprocket
Startup Name
Shiprocket
Founder
Saahil Goel and Vishesh Khurana
Industry
Ecommerce Shipping, Automated Shipping
Valuation
$930 Million
Peyush Bansal’s Investment
INR 1405 Crores (with other investors)
Shiprocket – Peyush Bansal Funded Startups
It is an e-commerce shipping and enablement platform designed to offer negotiated freight rates. It was founded in the year 2012. From choosing the right courier company, printing shipping labels to tracking orders, this handles the complete process.
The company helps businesses to manage their shipping and returns in an easy and cost-effective manner. The company raised $185M Series E from Peyush and thirteen other investors.
DailyObjects.com
Startup Name
DailyOjects.com
Founder
Pankaj Garg, Saurav Adlakha
Industry
E-Commerce
Valuation
$3.8 Million
Peyush Bansal’s Investment
INR 9.8 Crores (with other investors)
DailyObjects – Peyush Bansal Funded Startups
It is an e-commerce portal founded in the year 2012. It is a portal for cars, gadgets, travel, office, and personal grooming.
This portal is a house for innovative and stylish accessories that adds to everyday products. It simply
helps people to stylize their favorite devices. The company raised venture round funding of $1.3M from Peyush and other investors.
It is a developer of India’s first self-learning remote-enabled brain literacy device. The device is named ‘Annie’. It was founded in the year 2016.
The company’s devices enable visually-impaired children to learn to read and type without any special guidance. Peyush funded the startup for 50 lakhs at 1% equity.
Vivalyf
Startup Name
Vivalyf
Founder
Duvvuru Varshitha and Vimal Kumar
Industry
Health-Tech
Valuation
INR 7.47 Crores
Peyush Bansal’s Investment
INR 28 Lakhs
Vivalyf – Peyush Bansal Funded Startups
It is a glucometer brand founded in the year 2021. The company combines technology and science for healthcare issues and offers a painless experience for patients with diabetes.
The company aims to improve the quality of healthcare with technology. It received funding of 28 lakhs INR at 16.6% equity from Peyush.
Ariro
Startup Name
Ariro
Founder
Nisha Ramasamy and Vasanth Tamilselvan
Industry
Eco-friendly Toys
Valuation
INR 5 Crores
Peyush Bansal’s Investment
INR 25 Lakhs
Ariro – Peyush Bansal Funded Startups
It is a brand that makes eco-friendly toys for children founded in the year 2020. The toys are made with neem wood and safe paints and focus on children of the age group of 0-3 years.
These are simple, purposeful, and also help in children’s gross motor development. Peyush funded 25 lakhs INR for 5% equity.
EventBeep
Startup Name
EventBeep
Founder
Saurabh Mangrulkar, Rakhi Pal and Venkatesh Prasad
Industry
Virtual Community Platform
Valuation
–
Peyush Bansal’s Investment
INR 10 Lakhs
EventBeep – Peyush Bansal Funded Startups
It is an online community for students which makes their life easier. It was founded in the year 2017. The platform allows the students to keep up with the changing dynamics of academics and work.
It lists cultural fests, workshops, and more. Peyush funded the startup with 10 lakhs INR for 1% equity.
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It is a brand that prides itself on its business of odorless brown eggs. It was founded in the year 2020. The company deals in natural hen’s eggs farming.
Peyush invested 10 lakhs INR for 6.6% equity in the egg farming startup.
Nuutjob
Startup Name
Nuutjob
Founder
Ananya Maloo and Anushree Maloo
Industry
Men Intimate Grooming & Hygiene
Valuation
INR 5 Crores
Peyush Bansal’s Investment
INR 8.33 Lakhs
Nuutjob – Peyush Bansal Funded Startups
It is a brand focusing on male hygiene, founded in the year 2021. The company offers products for men’s intimate hygiene as well as grooming.
The products help prevent problems like sweating irritation, bad odor and also maintain a pH balance around men’s private parts. The company received funding of 8.33 lakhs INR at 6.6% equity from Peyush.
Loka
Startup Name
Loka
Founder
Krishnan Sunderarajan
Industry
Metaverse Gaming
Valuation
INR 8 Crores
Peyush Bansal’s Investment
INR 13.3 Lakhs
Loka App – Peyush Bansal Funded Startups
Loka world is India’s first metaverse application, launched in the year 2020. It provides a global community enabling the users to chat, meet, and greet with different people all around the world.
Being a tech-geek, Peyush loved the concept and founded the startup with 13.3 lakhs INR at 8% equity.
Carragreen
Startup Name
Carragreen
Founder
Surabhi Shah
Industry
Eco-friendly Packaging
Valuation
INR 5 Crores
Peyush Bansal’s Investment
INR 25 Lakhs
Carragreen – Peyush Bansal Funded Startups
It is a biodegradable utensil brand founded in the year 2018. With its eco-friendly products, the startup aims to reduce plastic use.
It is a developer of a mobile application for yarn trading and lending founded in the year 2016. The platform allows trading, lending, logistics of yarn from one place.
It helps yarn sellers and buyers to connect with each other and get effective deals. It received funding of 25 lakhs INR at 2.5% equity from Peyush.
PNT Solutions
Startup Name
PNT Solutions
Founder
Pratik Tirodkar and Ashish Patil
Industry
B2B Marketplace
Valuation
INR 25 Crores
Peyush Bansal’s Investment
INR 25 Lakhs
PNT Solutions – Peyush Bansal Funded Startups
It is an artificial intelligence-powered robotics brand founded in the year 2018. The company creates products with technology and automation to provide a better everyday experience.
Peyush funded the startup for 25 lakhs INR at 25% equity and 25 lakhs INR in loan.
AAS Vidyalaya
Startup Name
AAS Vidyalaya
Founder
Vikas Kakwani
Industry
Edtech
Valuation
INR 10 Crore
Peyush Bansal’s Investment
INR 50 Lakhs
AAS Vidyalaya – Peyush Bansal Funded Startups
It is India’s first virtual school founded in the year 2017. This virtual school is just like a regular school with a regular curriculum in which teachers will give lectures in their respective subject periods.
The students, teachers, and parents interact with each other only through a social network. The company received funding of 50 lakhs INR at 5% equity from Peyush.
InACan
Startup Name
InACan
Founder
Viraj Sawant and Sameer Mirajkar
Industry
Beverages
Valuation
INR 10 Crore
Peyush Bansal’s Investment
INR 20 Lakhs
InACan – Peyush Bansal Funded Startups
It is India’s first ready-to-serve canned cocktails brand founded in the year 2020. The company produces low-calorie, high-quality cocktails and adds them into cans in their own distilleries.
The brand allows the consumers to enjoy universally loved flavors in a can. Peyush funded the startup with 20 lakhs INR at 2% equity.
Find Your Kicks India – Peyush Bansal Funded Startups
It is a one-stop destination for buying and selling premium sneakers and apparel. It started in the year 2020. The platform is a trustworthy connection between buyers and sellers.
Peyush funded the startup with 10 lakhs for 5% equity.
RoadBounce
Startup Name
RoadBounce
Founder
Ranjeet Deshmukh
Industry
Tech
Valuation
INR 4 Crore
Peyush Bansal’s Investment
INR 80 Lakhs
RoadBounce – Peyush Bansal Funded Startups
It is a real-time smart pavement monitoring platform for large roads and networks. It was founded in the year 2016. The company offers smartphone-based software that helps in estimating the roughness of road and driving comfort.
Peyush invested 80 lakhs INR for 20% in the company.
Brainwired
Startup Name
Brainwired
Founder
Romeo P Jerard, Shreeshankar S Nair
Industry
Healthtech
Valuation
INR 6 Crore
Peyush Bansal’s Investment
INR 15 Lakhs
Brainwired – Peyush Bansal Funded Startups
It is an IoT-based livestock health monitoring system founded in the year 2018. This Agro-tech company provides solutions for tracking and monitoring livestock healthcare.
It offers customizable solutions for different farmers. Peyush funded the startup with 15 lakhs for 2.5%.
The State Plate
Startup Name
The State Plate
Founder
Muskaan Sancheti, Raghav Jhawar
Industry
Foodtech
Valuation
INR 32.5 Crore
Peyush Bansal’s Investment
INR 40 Lakhs
The State Plate – Peyush Bansal Funded Startups
It is a one-stop destination for regional foods and snacks founded in the year 2020. This e-commerce website aims to sell high-quality and authentic products from different states of India.
Peyush provided funding of 40 lakhs INR at 3% equity and 25 lakhs INR debt to the startup.
Sunfox Technologies
Startup Name
Sunfox Technologies
Founder
Rajat Jain, Nitin Chandola, Sabit Rawat, Saurabh Badola
It is a brand that creates innovative adaptations to everyday products to make people’s everyday life easier. It was founded in the year 2018.
The company has made products in categories like automotive tooling, desk organizers, and many more. It received funding of 25 lakhs INR at 75% equity and 22 lakhs debt from Peyush.
Hair Originals
Startup Name
Hair Originals
Founder
Ashish Tiwari, Jitendra Sharma, Piyush Wadhwani
Industry
Hair Extensions
Valuation
INR 30 Crore
Peyush Bansal’s Investment
INR 20 Lakhs
Hair Originals – Peyush Bansal Funded Startups
It is India’s first high-quality original hair extensions brand. It started in the year 2018. The hair extensions provided by the company are made with virgin Indian Remy hair. These extensions are natural and free of chemicals.
The company received funding of 20 lakhs INR at 1.3% equity from Peyush.
KG Agrotech
Startup Name
KG Agrotech
Founder
Kamlesh Nanasaheb Ghumare (AKA Jugadu Kamlesh)
Industry
Agritech
Valuation
INR 3 Crore
Peyush Bansal’s Investment
INR 10 Lakhs
KG Agrotech – Peyush Bansal Funded Startups
It is a developer of multipurpose bicycles for farmers. The bicycle performs functions like seeding, pesticide spraying, and luggage carrying.
This helps ease up farmers’ burden and gets their work done in less time. Peyush funded the startup with 10 lakhs INR at 40% equity and 20 lakhs INR debt.
Insurance Samadhan
Startup Name
Insurance Samadhan
Founder
Deepak Bhuvneshwari Uniyal, Shailesh Kumar, Shilpa Arora, Sanjay Aggarwal and Ravi Mathur
It is an online platform to address insurance complaints founded in the year 2016. It offers services like assistance with lapsed insurance policies, case settlement, claims recovery, and more.
The company helps customers to find adequate redressals for their insurance-related grievances. Peyush made a deal for 1 crore INR at 4% equity in the company.
It is a developer of the Cov-Tech ventilation system founded in the year 2020. The company specializes in making ventilation devices for PPE kits.
It further aims to build devices to solve everyday problems. Peyush funded the company with 25.25 INR at 1% equity.
Proxgy
Startup Name
Proxgy
Founder
Pulkit Ahuja and Inderjit Singh
Industry
Tech
Valuation
INR 35 Crores
Peyush Bansal’s Investment
INR 50 Lakhs
Proxgy – Peyush Bansal Funded Startups
It is a customized IoT hardware and SaaS platform founded in the year 2020. It is a technology aggregator working in the fields of creative near-world technology solutions.
The company is involved in IoT, Artificial intelligence, and NLP to provide its customers a niche-oriented platform in a live and assisted manner. Peyush funded the startup with 50 lakhs INR at 5% equity.
Tweek Labs
Startup Name
Tweek Labs
Founder
Anant Sharma and Shwetank
Industry
Tech
Valuation
INR 20 Crores
Peyush Bansal’s Investment
INR 20 Lakhs
Tweek Labs – Peyush Bansal Funded Startups
It is a developer of motion capture suits founded in the year 2019. This provides high performance, infrastructure, and knowledge to sports organizations.
It helps athletes maintain the right posture. Peyush funded the startup with 20 lakhs INR for 3.3% equity.
Conclusion
Peyush Bansal is a great entrepreneur who is a firm believer in the purpose behind a business. He has been able to build a huge business that has a strong purpose behind it, the purpose to provide vision to India.
His presence on Shark Tank India was a radiation of calmness and passion. Throughout the show, he gave great pieces of advice to the entrepreneurs and invested in great ideas like Isak, KG Agrotech, The State Plate, and more.
FAQs
Who is Peyush Bansal?
Peyush Bansal is the founder and CEO of Lenskart.
What is the net worth of Peyush Bansal?
Peyush Bansal has a net worth of INR 600 Crore(USD 78.33 million), as of 2021.
How many startups did Peyush Bansal invest in to date?
The Co-founder and CEO of Lenskart Peyush Bansal had invested in more than 30 startups to date.
What are the startups that Peyush Bansal funded till now?
Here’s a list of the startups that Peyush has funded to date:
Smiles.ai
inFeedo
Shiprocket
DailyObjects.com
Thinkerbell Labs
Vivalyf
Ariro
EventBeep
Meatyour
Nuutjob
Loka
Carragreen
The Yarn Bazaar
PNT Solutions
AAS Vidyalaya
InACan
Find Your Kicks India
RoadBounce
Brainwired
The State Plate
Sunfox Technologies
SID07 Designs
Hair Originals
KG Agrotech
Insurance Samadhan
Humpy A2 Milk and Organic Farms
Isak Fragrances
Watt Technovations
Proxgy
Tweek Labs
How much of Lenskart is owned by Peyush Bansal?
Peyush Bansal holds an 8.21% stake in Lenskart.
What is the total amount invested by Peyush Bansal in Shark Tank India?
Peyush Bansal invested Rs 8.297 crore in 27 deals in Shark Tank India.
What industry does Peyush Bansal like to invest in?
Peyush Bansal has made numerous investments in companies ranging from healthtech, ecommerce, community platforms, to startups that are foodtech, agritech, healthtech, and more. As an investor, Bansal is more inclined to invest in tech startups or the startups that believe in leveraging the cutting-edge technological advancements of the present day.
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