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Tag: Online Payment

  • Top SaaS Payment Gateway & Processing Solutions: Best Platforms for Your Business

    When it comes to Software as a Service (SaaS) applications, payment processing usually involves either a shopping cart/payment checkout or the management of recurring/subscription payments. Both of these methods present unique challenges and opportunities for the SaaS platform. The right payment gateway can help you securely process payments, manage subscriptions, and provide an excellent user experience for your customers. However, selecting the right payment processor for your SaaS company is a crucial decision, given that customers trust you with their sensitive financial information. Ensuring their details are secure is a top priority. In addition, you want to guarantee a seamless payment process with no interruptions, which is especially critical when selling software to established businesses.

    B2B customers are willing to pay a premium price for the right solution, but their standards are high, and they won’t hesitate to switch to a competitor if they feel let down. Thus, selecting the appropriate payment gateway for your B2B SaaS is critical. With so many options available, it can be overwhelming to choose the best one for your business. In this blog post, we’ll explore the six best payment gateways for your SaaS startup to help you make an informed decision and set your business up for success.

    Best Payment Gateways for Your SaaS Startup

    S.No Platform Pricing Key Features
    1 Stripe 2.9% + 30¢ per transaction Global payments, robust APIs, subscription billing
    2 Braintree 2.9% + 30¢ per transaction Cards + PayPal, vaulting, fraud protection
    3 Paddle Custom (revenue-share model) Subscription management, tax/VAT compliance
    4 Paypal 2.9% + 30¢ per transaction Widely accepted, buyer protection, simple setup
    5 Adyen Custom (volume-based pricing) Multi-currency, unified commerce, enterprise security
    6 Chargebee Starts at $599/month Subscription billing, dunning, analytics
    7 GoCardless ~1% per transaction (capped) Direct debit, recurring payments, low fees for ACH/SEPA
    8 Recurly Starts at $199/month Subscription billing, churn management, reporting

    Stripe

    Website Stripe.com
    Rating 4.7 out of 5
    Free Trial Available
    Platforms Supported Web, Android, iPhone/iPad
    Stripe Best Payment Gateway
    Stripe – Best Saas Payment Solutions

    Stripe is a popular payment gateway Software as a Service (SaaS) software that offer online services or subscriptions. With Stripe, SaaS businesses can easily accept online payments from their customers, set up recurring billing, and manage subscription plans.

    It offers a range of features and benefits, including easy integration with websites and mobile apps, support for multiple payment methods such as credit cards, digital wallets, bank transfers, fraud prevention tools and customizable checkout options.

    Stripe’s comprehensive suite of products includes a payment platform, billing system, and software that empowers platforms to remit payments to vendors. With support for over 135 currencies, the likelihood is high that Stripe covers the currency that is most relevant to your business.

    Stripe is trusted by millions of businesses, including companies like Amazon, Google, Lyft and Slack, as well as non-profits such as Unicef, Oxfam and Khan Academy.

    What is Stripe and How Does it Work | SaaS Payment Processing

    Pricing:

    Stripe standard payment processing fee starting at 2% for cards issued in India and 3% for cards issued outside India.

    Plan Price
    Pay As You Go (for cards issued in India) 2% per successful card charge
    Pay As You Go (for cards issued outside India) 3% per successful card charge
    Enterprise Custom Plans

    Braintree

    Website www.braintreepayments.com
    Rating 3.8 out of 5
    Free Trial Not Available
    Platforms Supported Web, Android
    Braintree - SaaS Payment Gateway
    Braintree – SaaS Payment Gateway

    Braintree is a software-as-a-service (SaaS) payment gateway that allows businesses to accept online payments from their customers. It was founded in 2007 and acquired by PayPal in 2013. Braintree offers two main products, Braintree Direct (to accept online payments) and Braintree Extend (to connect with partners). There’s also Braintree Marketplace (payments for online marketplaces) and Braintree Auth, which is still in beta at the moment of writing, but will “enable your merchants to connect a Braintree account to your platform, and receive permission to take action on their behalf.”

    As a PayPal service, Braintree’s innovative payments technology, scalable solutions, and legendary white-glove support are backed by one of the world’s largest and most trusted fintech brands. It is the payments platform for some of the world’s leading brands including Uber, Dropbox, GitHub and yelp. Braintree accepts most major credit and debit cards such as Visa, MasterCard, American Express, etc. They also accept most widely adopted e-wallets such as PayPal, Apple Pay, Google Pay, etc.

    Pricing:

    Braintree’s pricing is based on a per-transaction fee structure, with no setup or monthly fees. The fee varies depending on the payment method used and the country in which the transaction occurs.

    Plan Price
    Cards and digital wallets 2.59% + $.49 per transaction
    PayPal and PayPal Credit Fees are subject to the terms applicable to your PayPal account
    Venmo 3.49% + $.49 per transaction
    ACH Direct Debit 0.75% per transaction

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    Paddle

    Website www.paddle.com
    Rating 4.0 out of 5
    Free Trial Not Available
    Platforms Supported Web, iPhone/iPad
    Paddle - Payment Gateway for SaaS
    Paddle – SaaS Payment Platform

    Paddle provides a unique approach to payment infrastructure for software-as-a-service (SaaS) companies. Instead of just offering payment processing options, Paddle provides a range of tools and services, including customizable checkout pages, upselling and cross-selling capabilities, recurring billing and subscription management, and fraud prevention services. This comprehensive approach allows SaaS companies to streamline their payment processes and increase revenue while also ensuring the security of their transactions.

    No extra tools to buy and bolt together. With Paddle, software products can grow into software businesses. It optimizes your pricing, scale self-service sales, and move upmarket with team plans and enterprise invoicing. You can use Paddle Checkout and APIs to create, customize, and control website and in-app purchase and subscription flows that match your brand, including upsell, cross-sell, and language localization. Paddle also allows to create any billing cycle, seat-based, usage-based, credit-based, whatever-based billing model with Paddle’s flexible subscription management.

    Pricing:

    Paddle’s pricing is based on a percentage of the transaction value, with no setup or monthly fees. The transaction fee varies depending on the country and the payment method used. Paddle also offers volume-based pricing discounts for businesses with high transaction volumes.

    Plan Price
    Pay-as-you-go 5% + 50¢ per transaction*
    Based on ROI assessment Custom pricing

    Paypal

    Website www.paypal.com
    Rating 4.7 out of 5
    Free Trial Not Available
    Platforms Supported Web, Android, iPhone/iPad
    Paypal - SaaS Payment Gateway
    Paypal – SaaS Payment Solutions

    PayPal is a SaaS payment gateway that allows individuals and businesses to send and receive online payments securely. It was founded in 1998 and is headquartered in California, USA.

    PayPal helps you get paid even if you don’t have a website or online checkout. Easily track and manage your cash flow-and get ready to sell more. It provides 3 easy ways to get paid: Email payments, Professional invoices and your personalized link to get paid In India or globally. With PayPal customers enjoy 180-day window for dispute resolution and zero liability for unauthorized transactions.

    One of PayPal’s main strengths is its wide reach and popularity. It is accepted in over 200 countries and supports more than 100 currencies. This makes it a popular payment gateway choice for businesses operating internationally.

    Pricing:

    PayPal’s pricing is based on a percentage of the transaction value, with no setup or monthly fees. The transaction fee varies depending on the country and the payment method used. PayPal also offers discounted transaction fees for businesses with high transaction volumes.

    Domestic Personal Transactions

    Payment method Price
    PayPal balance or a bank account No fee
    Cards 2.90% + fixed fee
    Amex Send™ Account No fee

    International Personal Transactions

    Payment method Price
    PayPal balance or a bank account 5.00% ( Min international fee – 0.99 USD, and max international fee – 4.99 USD )
    Cards 5.00% ( Min international fee – 0.99 USD, and max international fee – 4.99 USD )
    Amex Send™ Account 5.00% ( Min international fee – 0.99 USD, and max international fee – 4.99 USD )

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    Adyen

    Website www.adyen.com
    Rating 4.9 out of 5
    Free Trial Available
    Platforms Supported Web, Android, iPhone/iPad
    Adyen - Best Payment Gateway for SaaS Startups
    Adyen – Best Payment Gateway for SaaS Startups

    Adyen was founded in 2006 by a group of entrepreneurs, including Pieter van der Does and Arnout Schuijff and is headquartered in Amsterdam, Netherlands. Adyen is the platform built to simplify and accelerate global payments. As your customers continue to move fluidly between online and offline, you need to be able to meet their expectations. Adyen allows you to easily manage payments across platforms.

    The Adyen platform enables merchants to accept payments in a single system, enabling revenue growth online, on mobile devices and at the point of sale. It is a scalable enterprise solution that powers the payment processing of big tech, such as, Facebook, Uber, Netflix and Airbnb. That tells you Adyen is suited for building an end-to-end payment infrastructure, which allows for expanding fast and tracking results at manageable risk levels.

    How do Adyen Payments work? Saas Payment Processing Services

    Pricing:

    Adyen offers no fixed enterprise pricing plans, but charges a calculated processing fee and commission per each transaction. Fee is based on Interchange++ model for Visa, Mastercard and other cards. Interchange++ components include: interchange fee by issuing bank; scheme fee by cards scheme; and acquirer markup, if any.

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    Chargebee

    Website www.chargebee.com
    Rating 4.4 out of 5
    Free Trial Available
    Platforms Supported Web, Android, iPhone/iPad
    Chargebee - Best Payment Gateway for SaaS Startups
    Chargebee – Best Payment Gateway for SaaS Startups

    Chargebee is a subscription management software that specializes in handling recurring billing and SaaS subscriptions. While it doesn’t have its own payment gateway and merchant account, Chargebee integrates seamlessly with a wide range of providers including Stripe, PayPal, and around 25 others. It is designed to meet the unique needs of businesses operating under SaaS subscription models.

    Pricing:

    Chargebee’s pricing is based on a monthly subscription fee, with no transaction fees. The subscription fee varies depending on the number of customers and features required.

    Plan Yearly Price Monthly Price
    Launch $0/month $0/month
    Rise $249/month $299/month
    Scale $549/month $599/month
    Enterprise Custom plans Custom plans

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    GoCardless

    Website www.gocardless.com
    Rating 4.6 out of 5
    Free Trial Available
    Platforms Supported Web, Android, iPhone/iPad
    GoCardless - Best Payment Gateway for SaaS Startups
    GoCardless – Best Payment Gateway for SaaS Startups

    GoCardless is a payment gateway made for SaaS companies, small, and mid-sized businesses. It lets you collect recurring payments directly from customers’ bank accounts, so you don’t have to deal with high card processing fees.

    It works in 30+ countries and supports 8+ currencies. While it’s not the best option for international payments, you can still collect them. The platform also connects easily with project management, automation, and other business tools.

    GoCardless has developer-friendly APIs, so integrating it into your system is smooth. Payments are processed through the Automated Clearing House (ACH), which is slower than card payments but much cheaper.

    Security is a big plus, ACH with GoCardless gives you a safe, cost-effective way to handle payments without the extra fees of traditional cards.

    Pricing:

    Plan Yearly Price Monthly Price
    Standard 1% per transaction (capped at £4) 1% per transaction (capped at £4)
    Plus Custom pricing Custom pricing
    Pro Custom pricing Custom pricing

    Recurly

    Website www.recurly.com
    Rating 4.6 out of 5
    Free Trial Available
    Platforms Supported Web, Android, iPhone/iPad
    Recurly - Best Payment Gateway for SaaS Startups
    Recurly – Best Payment Gateway for SaaS Startups

    Recurly is a subscription billing and payment platform made for SaaS businesses. It works like Stripe and Braintree but is especially focused on managing recurring payments. The platform is easy to use, quick to set up, and gives you helpful data insights to grow your business. Many well-known brands such as LiveChat, Full Cube, and AccuWeather already use Recurly.

    Recurly supports 140 currencies and 30 languages, making it a great choice for global businesses. It connects with 28 different payment gateways and offers 12 payment methods, so you can give your customers flexibility in how they pay.

    On the security side, Recurly keeps customer data safe with advanced hosting solutions, two-factor authentication, and PGR encryption. This means you can focus on your business while Recurly takes care of secure billing.

    Pricing:

    Plan Yearly Price Monthly Price
    Starter Custom $249/month
    Professional Custom Custom
    Elite Custom Custom

    Conclusion

    Choosing the right payment gateway is a critical decision for any SaaS startup. Each payment gateway has its strengths and weaknesses, and it’s important to consider factors such as transaction fees, payment methods supported, fraud prevention, and international payment processing capabilities. By carefully evaluating the available options and choosing a payment gateway that aligns with your goals, you can ensure a smooth and secure payment processing experience for your customers.

    FAQs

    What is the best payment method for SaaS?

    Some of the best SaaS payment gateways on the market are Stripe, PayPal, and Braintree.

    What is SaaS payment gateway?

    A SaaS (Software-as-a-Service) payment gateway is a service that enables businesses to securely and efficiently process online payments from customers for their subscription-based services or products.

    How do SaaS companies collect payments?

    SaaS companies collect payments through various methods including credit/debit card, bank transfer, ACH, invoice, and mobile payments.

    Why use Chargebee instead of Stripe?

    Chargebee is a subscription billing and revenue management platform that provides more advanced functionality and features compared to Stripe, which is primarily a payment gateway.

    What are some factors to consider when choosing a payment gateway for SaaS startups?

    Some key factors to consider when selecting a payment gateway for a SaaS startup include security, transaction fees, ease of use, customer support, compatibility with existing systems, and scalability.

  • Top 12 Best Online Payment Gateways in India 2025

    At present, the world has experienced huge growth in online payments, and with the Covid-19 presence, people preferred to use online payment methods for almost everything as it is safe and secure. More and more people are opting for a cashless way to transfer money. Here, comes the work of the payment gateway. A payment gateway is basically a merchant service that connects the users’ bank accounts with the platform where the users need to transfer their money. A bank may provide a payment gateway to its customers, there is also a specialized financial service provider such as a payment service provider which provides it as a separate service.

    Whether you are a small business or you have an established E-commerce business, good payment service is an essential factor for it. An online payment gateway is a secure and convenient way for a website or online business to accept payments from customers. When a customer makes a purchase on an e-commerce website, they enter their payment information, which is then processed by the payment gateway. The payment gateway verifies the information, checks to see if the customer has the funds available, and then transfers the funds from the customer’s account to the business’s account.

    A payment gateway platform gives authority to the users to conduct an online transaction through various payment modes such as net banking, credit card, debit card, UPI, and other online payment apps. It is a third-party platform that provides the ability for the user to securely transfer their money to the merchant’s payment portal. In this era of the digital world, E-commerce is leading the market. As times are changing fast online businesses are also moving. So, it is important to know about the payment gateways in India.

    In order to use an online payment gateway, you will need to sign up for an account and integrate the payment gateway into your website or online store. This typically involves adding a few lines of code to your website and may also require you to obtain a merchant account.

    There are many different online payment gateways available, each with its own set of features and fees. In this article, we will talk about the top payment gateways in India that allow customers to make payments online. So, let’s take a look at them.

    S.No. Payment Gateway Key Features Transaction Fees
    1 Razorpay Easy integration, supports multiple payment modes, instant settlements 2% per transaction
    2 Instamojo No setup fee, user-friendly dashboard, quick payouts 2% + ₹3 per transaction
    3 Paytm Large user base, supports UPI/wallet/cards, instant refunds 1.99% + taxes
    4 CCAvenue Multiple currency support, advanced fraud detection, recurring billing 2% per transaction
    5 Payflow Easy integration for businesses, seamless checkout experience Varies by plan
    6 Cashfree Instant settlements, API friendly, supports international payments 1.75% onwards
    7 BillDesk Reliable for utility and recurring payments, strong security 1.5% onwards
    8 Atom Supports 100+ payment options, secure and scalable 1.99% onwards
    9 HDFC Bank-backed, secure transactions, easy reconciliation 2% per transaction
    10 PayKun No setup or maintenance fee, multiple payment modes 1.75% per transaction
    11 PayU Easy checkout, supports international cards, fast settlements 2% per transaction
    12 MobiKwik Popular wallet-based gateway, supports UPI, cards, EMI, and Buy Now Pay Later options 1.75% onwards

    Razorpay

    Mobile Applications Google Play Store
    Accepted Payment Methods Domestic and International Credit & Debit cards, EMIs ( Credit/Debit Cards & Cardless), PayLater, Netbanking from 58 banks, UPI and 8 mobile wallets
    Razorpay - best payment gateway in India
    Razorpay – best payment gateway in India

    Razorpay is one of the best payment gateways in India for your business. It was started in 2014. Many entrepreneurs who use Razorpay for their business, have seen some increase in their conversion rate. Razorpay has helped businesses to solve the problem of digital payments. It is due to their smooth user experience. Also, the refund process is easy and automated. If your customer applies for a refund, Razorpay will automatically get the refund, if you set it to, without any extra widget or code. You can use Razorpay Subscriptions to execute the automated recurring transactions on various payment modes, through a platform that’s built for automation.

    Razorpay Features

    • You can improve your business sales as Razorpay provides cashback and discounts to your customers
    • Payment modes include credit cards, debit cards, net banking, payments through UPI, and popular wallets.
    • Razorpay allows you to accept international payments from over 100 countries.
    • Manage your marketplace, automate bank transfers, collect recurring payments, share invoices, and avail working capital loans.

    Instamojo

    Mobile Applications Google Play
    Accepted Payment Methods 170+ payment methods including RTGS/Bank Transfer/NEFT/EMI
    Instamojo - best payment gateway in India
    Instamojo – best payment gateway in India

    Instamojo is one of the top-rated payment gateways in India. It allows businesses to create a business account instantly and the account can also be activated within a few minutes to collect online payments. This is a Bangalore-based company and the target of Instamojo is selling digital goods and collecting payments online. You can enroll yourself at Instamojo with a bank account and start your online selling business. You can also collect payments for physical goods and workshops or events.

    Instamojo Features

    • To set up the payment gateway, no extra payment is needed.
    • Different types of payment methods are available.
    • Special care is being taken for the security of the server.
    • Businesses can create discount codes for their products.

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    Paytm

    Mobile Applications Google Play and App Store
    Accepted Payment Methods UPI, Debit Card, Credit Card, NetBanking, AMEX/International
    Paytm - payment gateway provider in India
    Paytm – payment gateway provider in India

    Paytm has emerged as a leading payment gateway in India due to its online customer base with the very popular Paytm wallet. It supports domestic credit cards like Visa, MasterCard, Maestro, Amex, Discover, and Diners. With Paytm online transactions can be made anytime and from anywhere. It is the best payment gateway solution provider in India which has served some biggest eCommerce companies.

    Some of the most popular companies which use Paytm are Jabong, OLA, Cleartrips, Redbus, GoIbibo, Zomato, etc.

    How to Create Payment Links from the Paytm Business Dashboard

    Paytm Features

    • The latest technologies are used for secure online transactions.
    • It has the feature of saved cards, where a customer doesn’t have to put their card details again and again.
    • Paytm is not only available as a desktop application but also supports smartphones and tablets.

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    CCAvenue

    Mobile Applications Not Available
    Accepted Payment Methods 200+ payment methods including EMI options
    CCAvenue - top payment gateway in India
    CCAvenue – Payment Gateway for Small Business in india

    CCAvenue is an authorized payment gateway provider by Indian Financial Institutions and is known as the most secure and best payment gateway to transact money for online shopping. Customers can make online transactions via Credit Cards, Debit Cards, Net Banking, Digital and Mobile Wallets, Mobile Payment, and Cash Card modes. It offers smooth, fast, and secure transactions to its customers. Currently, CCAvenue powers more than 85% of businesses in India.

    CCAvenue Features

    • CCAvenue provides “Smart Analytics” by which you can see a real-time comprehensive statistical online report and a transparent history of all your transactions.
    • It has a ‘Mobile Checkout Page’ which supports all mobile operating systems.
    • CCAvenue also has CCAvenue In-built Advanced Shopping Cart’, CCAvenue S.N.I.P. ( Social Network In-stream Payments), it is one of India’s first genuine Social Commerce facilities.

    Payflow

    Mobile Applications App Store and Google Play
    Accepted Payment Methods Accept all major debit and credit cards supported by their processor, including Visa, Mastercard®, American Express, Discover, JCB, and Diners Club. Payflow Gateway also supports L2/L3 purchase cards, prepaid cards, foreign currencies, TeleCheck, and ACH.
    Payflow - Best Online Payment Gateways in India
    Payflow Logo

    Payflow is offered by PayPal. It is known for being a secure and open gateway for payments. Payflow accepts all major credit and debit cards. It adds over 173 million customers regularly and supports more than 100 currencies. In India, it is used by Merchants for receiving international payments.

    Payflow Features

    • It accepts and offers different payment methods.
    • The checkout process is customized with the help of APIs.
    • It supports fraud protection services and allows you to install it for an additional fee.

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    Cashfree

    Mobile Applications Google Play Store
    Accepted Payment Methods UPI, EMI, digital wallets, Debit/Credit cards, and 100+ other payment options
    Cashfree - top payment gateway in India.
    Cashfree – top payment gateway in India.

    Cashfree is a low-cost and popular payment gateway in India. Cashfree helps businesses in India to accept payments online from various payment channels. The best thing about Cashfree is that it has direct integration with multiple banks which makes Cashfree a fast and reliable payment gateway. It is the only payment gateway in India that provides a wide range of payment options such as Visa, MasterCard, Maestro, Rupay, and Amex, including 70+ more net banking options. Cashfree also supports UPI, NEFT, IMPS, and PayPal. TDR is the transaction discount rate that every payment gateway charges from the merchants for processing the transactions to their bank account.

    Cashfree Features

    • The setup cost is not needed.
    • Cashfree also supports online wallets like Paytm, PhonePe, and GooglePay.
    • Cashfree is the fastest settlement cycle of 24 hours to 48 hours and also offers popup, iframe and seamless checkout modes

    BillDesk

    Mobile Applications Google Play Store
    Accepted Payment Methods 120+ Credit cards, Debit cards, Banks, Net Banking, Wallets
    BillDesk - online payment gateway provider
    BillDesk – online payment gateway provider

    BillDesk is an Indian online payment gateway company based in Mumbai, India. BillDesk provides bill payment and settlement services to large billers like electricity, water, insurance, and other service providers. BillDesk also provides the ability to customers to decide how and when to make payments. BillDesk is a one-stop solution for customers through which customers can make all their payments at any time and from anywhere.

    BillDesk Features

    • The integration is developer friendly and is quite easy and flexible..
    • BillDesk offers various payment methods.
    • Customers can also receive payment reminders or alerts.

    Atom

    Mobile Applications Google Play Store
    Accepted Payment Methods Visa, Mastercard, Discover and American Express plus Amazon Pay, Apple Pay, Google Pay, PayPal, and Venmo
    Atom Online Payment Gateway
    Atom Online Payment Gateway

    Atom consists of various payment options which accept payment through all major debit cards and credit cards. Atom has completed over 15 million transactions and is used by thousands of merchants across the country. Atom is completely secured as it is backed with PCI DSS version 3.2 and 256-bit encryption which ensures a safe and secure transaction.

    Atom Features

    • Atom provides multiple payment methods.
    • The integration is quite simple and easy.
    • Atom provides invoices after every payment.

    HDFC

    Mobile Applications App Store and Google Play Store
    Accepted Payment Methods All major credit, debit cards and net banking in India, including Visa, MasterCard, Visa Electron, Diners, Rupay, Discover or Maestro
    HDFC Best Online Payment Gateway
    HDFC Best Online Payment Gateway

    HDFC is one of the largest banks in India that offers a payment gateway service for merchants and businesses to accept online payments from their customers. Many organizations like VSNL, Sify, and IRCTC use HDFC. If you want to use HDFC on your website or mobile app, you need to use their EPI payment gateway services. The HDFC Payment Gateway allows merchants to securely accept a wide range of payment options, including credit and debit cards, net banking, and UPI payments. The advantages of the HDFC payment gateway are instant settlement, a 100% chargeback facility, the facility to accept payment in 15 international currencies, easy integration with existing applications, and support for various shopping cart applications.

    HDFC Features

    • The HDFC Payment Gateway supports a wide range of payment options, including Visa, Mastercard, American Express, and Rupay credit and debit cards, as well as net banking and UPI payments.
    • The HDFC Payment Gateway uses 128-bit SSL encryption to secure your transactions and protect your financial information.
    • The HDFC Payment Gateway can be easily integrated with your website or mobile app, allowing you to customize the payment experience for your customers.
    • The HDFC Payment Gateway provides detailed transaction reports and reconciliation tools to help you manage and track your payments.
    • It accepts 15 types of international currencies.
    • It provides 24×7 customer service.

    PayKun

    Mobile Applications Not Available
    Accepted Payment Methods UPI wallet payments, subscription payments, Debit/Credit cards, Master Card, diners club card, net banking, wallets, UPI/BHIM
    PayKun online payment provider
    PayKun online payment provider

    PayKun is an easy solution for online payments for all types of businesses including small businesses, and medium to large. Any kind of merchant including a freelancer, a YouTuber, a blogger, from an eCommerce website or mobile app, an offline and online seller at the shop or showroom, or an individual, every type needs to have an easy hand on the modern technology for the collection of digital payments. It provides free plugins and SDKs readily available on the internet to integrate with all the major platforms of websites and mobile applications.

    PayKun Features

    • Paykun has zero setup fees and zero maintenance fees.
    • It provides different types of payment methods.
    • The server is safe enough to use.

    PayU

    Mobile Applications Google Play and App Store
    Accepted Payment Methods 100 different payment methods are supported, including EMI, UPI, net banking, cards, wallets, Buy Now Pay Later, etc.
    PayU best multi-currency payment gateway
    PayU best multi-currency payment gateway

    PayU (formerly known as PayU Money) is one of the best multi-currency payment gateways to accept online payments. The PayU payment gateway is designed to be secure, reliable, and easy to use for both merchants and customers.

    To use the PayU payment gateway, merchants need to sign up for an account and integrate the payment gateway into their online store or website. This can typically be done through the use of a software development kit (SDK) or by integrating with a payment processor or shopping cart platform. Once the integration is complete, merchants can start accepting payments from customers through the PayU payment gateway.

    You can start accepting payments securely and seamlessly within your iOS, Android, or Windows app, within minutes, with its 100% online hassle-free onboarding process.

    PayU Payment Gateway: What is a payment gateway and how does it work?

    PayU Features

    • PayUMoney supports multi-currency transactions and international credit cards.
    • PayU provides over 100+ payment methods
    • The transaction history is available through PayU.

    Mobikwik

    Mobile Applications Google Play and App Store
    Accepted Payment Methods Supports UPI, MobiKwik wallet, credit/debit cards, net banking, EMI, and Buy Now Pay Later options.
    Mobikwik Best Online Payment Gateway

    MobiKwik (earlier called Zaakpay) is one of the fastest-growing eCommerce payment gateways, helping businesses run smoothly. It focuses on giving users an easy experience by automatically detecting OTP (One Time Password) during payments.

    Some well-known clients include Business World, BlueDart, Uber, and Zomato. Businesses can also integrate this gateway into their website or app with the help of eCommerce development companies.

    Mobikwik Features:

    • Strong PCI DSS security to keep transaction data safe
    • Website analytics to track payment data
    • Supports credit/debit cards, wallets, international cards, UPI, and EMI options

    Conclusion

    The payment gateway has become the most important part of the world of increasing eCommerce businesses. If a business provides a good payment service, it automatically creates a good impression in front of its customers. With the increase of E-commerce businesses in the world, the need for proper payment gateways is also increasing.

    FAQs

    What is a Payment Gateway?

    A payment gateway platform gives authority to the users to conduct an online transaction through various payment modes such as net banking, credit card, debit card, UPI, and other online payment apps.

    Where payment gateways are used?

    Payment Gateways are used mostly used by E-commerce businesses.

    What are some top 5 Payment Gateways?

    The top 5 payments gateways are:

    • Razorpay
    • Instamojo
    • BillDesk
    • Paytm
    • Payflow

    Which is better, Paytm or PayPal?

    The choice between Paytm and PayPal will depend on your specific needs and preferences. It may be helpful to consider factors such as geographical availability, payment methods, fees, and security when deciding which platform is right for you.

    Who regulates payment gateways in India?

    In India, payment gateways are regulated by the Reserve Bank of India (RBI), which is the central bank of the country.

    Which is the cheapest payment gateway in India?

    Cashfree Payment gateway is as of now, one of the cheapest payment gateways in India.

    Is UPI available only in India?

    UPI is not limited to India and has been adopted by some financial institutions and payment service providers in other countries as well such as Bhutan, Nepal, UAE, and the UK.

    Which is better, Razorpay vs Billdesk?

    Razorpay is better for startups and online businesses because it offers easy integration, many payment options, and instant settlements. BillDesk is more suited for large enterprises and utility bill payments due to its reliability and strong security.

    Which is better, HDFC Payment Gateway vs Razorpay?

    Razorpay is better for startups and developers due to its easy setup, modern features, and instant settlements, while HDFC Payment Gateway is ideal for established businesses needing a bank-backed, secure solution.

    Which is the best payment gateway for startups in India?

    The best payment gateway for startups in India is Razorpay because it offers easy integration, multiple payment options, fast settlements, and low setup hassle.

    Which are the payment gateway for website in India?

    Razorpay, PayU, and Cashfree are top payment gateways for websites in India, offering easy integration and fast payments.

    Which is the best payment gateway for online business?

    The best payment gateway for online business in India is Razorpay due to its seamless integration, wide payment options, and quick settlements.

  • Best Wallet Apps in India 2025: Top Mobile & Digital Wallets, UPI Payment Apps & Prepaid Wallets Reviewed

    The globe is slowly paving its way towards a cashless society. From invoices to cards and now to mobile wallets, this significant transformation has reduced the weight of bulky wallets. We can pay for any product, transfer money, make bill payments, and almost everything to do with money from the comfort of our home. Payment wallets in India have made online transactions of money easy and fast, with their one-tap feature and quick processing, all at one go.

    What is a Mobile Wallet?
    How Does A Mobile Wallet Work?
    Types Of Mobile Wallets In India
    Are Mobile Wallets Secure?
    Top 15 Mobile Wallets In India
    Advantages Of Mobile Wallets
    Mobile Wallet vs Digital Wallet
    Limitations Of Mobile Wallets In India

    What is a Mobile Wallet?

    A mobile wallet is a digital wallet that uses a bank account or credit/debit card to make payments seamlessly while securing the data of the user. They are designed to enable secured transactions with a hassle-free process, with reduced fraud. This method of online payment has proved to be more economical as compared to other physical wallets. These wallets are easily accessible as well from the play-store or app store.

    India ranks 2nd highest in the Asia Pacific for digital payment adoption.

    Digital payments in India are set to account for 71.7% of the total payments volume by 2025, leaving cash and cheque transactions at 28.3%, according to a report by a US-based payment systems company.

    Since Demonetization hit the Indian Economy harshly, the Government promoted the use of these wallets and since then the user base of these e-wallets has been increasing significantly. Many digital wallets by the Indian Government has been given to citizens like UPI, BHIM, Aadhaar Pay and Payment Banks.

    How Does A Mobile Wallet Work?

    Start by downloading the mobile app of your choice onto your smartphone. Then, load the card information you want to store, from debit, and credit cards to loyalty cards and even coupons.

    When you want to make a purchase with your mobile wallet, you can either:

    • Choose your app and select a card at the checkout screen when you’re shopping online with your smartphone.
    • Tap your phone to a digital payment-enabled terminal at participating merchants when checking out. Mobile wallets use what is called a Near-Field Communication (NFC) chip that lets you use contactless payment with a physical card.

    Types Of Mobile Wallets In India

    Closed PPI Semi-Closed PPI Open PPI
    Definition Issued by a company to buy goods and services only from that company; it does not permit cash withdrawals or redemptions. Can be used to buy goods and services from merchants that have a contract with the Issuer to accept the payment instrument; it does not permit cash withdrawals or redemptions. Allows a user to buy goods and services, withdraw cash at ATMs or banks, and transfer funds.
    KYC Requirement No KYC required No As Such compulsion for KYC KYC is Required
    Examples Makemytrip Wallet Mobikwik PayTM Payment bank

    Are Mobile Wallets Secure?

    One security concern when using a mobile wallet is losing your phone or having it stolen. That’s why it’s smart to use something like two-factor authentication, which could include setting up a personal identification number or a fingerprint requirement to unlock your phone.

    You can also protect your data by installing apps that will help you locate your phone if you lose it or remotely wipe the data so a thief can’t reach the sensitive information in your phone. If you see any suspicious or unauthorized charges on your account(s), it’s a good idea to immediately change your password and call your bank to let them know.

    Payment Wallets in India

    Top 15 Mobile Wallets In India

    S.No. Mobile Wallet Why Users Like It Key Features
    1 Paytm Wide acceptance across merchants and services Recharge, bill payments, UPI, wallet, shopping, FASTag
    2 Google Pay Fast UPI payments, no wallet required Direct bank transfers, rewards, bill payments
    3 BHIM Axis Pay Simple and secure for Axis Bank customers UPI-enabled app with direct bank linking
    4 PhonePe All-in-one UPI app with cashback and offers UPI, recharges, bill pay, gold purchase, mutual funds
    5 Mobikwik Good for wallet-based payments and BNPL Wallet, ZIP Pay Later, bill pay, credit card bill
    6 Yono (SBI) Trusted for SBI users with integrated banking UPI, wallet, account services, investments
    7 Citi MasterPass Secure checkout for Citi card users MasterPass integration, card-based payments
    8 ICICI Pockets Handy digital wallet for ICICI Bank users UPI, virtual card, recharges, send/request money
    9 HDFC PayZapp Linked with HDFC cards and bank accounts Bill payments, recharges, shopping offers
    10 Amazon Pay Integrated with Amazon for fast checkouts UPI, cashback, wallet, bill pay, shopping
    11 Samsung Pay Great for Samsung device users Tap & pay, UPI, debit/credit card support
    12 Apple Pay Secure and convenient for Apple users Face ID/Touch ID payments, NFC tap-to-pay
    13 WhatsApp Pay UPI payments via familiar chat interface Simple peer-to-peer payments in chat
    14 Freecharge Basic wallet with bill pay and recharges UPI, wallet, recharges, offers
    15 Airtel Money Useful for Airtel users and bill pay Wallet, UPI, utility payments, insurance

    Paytm

    Mobile Wallet Paytm
    Founded 2010
    Total Downloads 500M+ (on Google Play Store)
    Paytm - Mobile Wallet in India
    Paytm – Best Wallet Apps in India

    Paytm is one of the largest online commerce platforms in India offering its customers a mobile wallet to store money and make quick transactions. It is considered by many the best mobile app in India. Paytm was launched in 2010 and basically works on a semi-closed model. Users can load money and make payments to merchants. E-Commerce is an added benefit of it, but despite that, you can make bill payments, transfer money, and avail yourself of services of entertainment, travel, and cashback. Payments through Paytm are accepted almost everywhere.

    Google Pay

    Mobile Wallet Google Pay
    Founded 2017 (India launch)
    Total Downloads 1B+ (on Google Play Store)
    Google Pay - Mobile Wallet in India
    Google Pay – Best Wallet Apps in India

    It was formerly known as Tez and for obvious reasons, it gained its user base really quick, in spite of being a late entrant in the mobile wallet industry. It is the best online payment app or best money transfer app with cashback. Google Pay works with your existing bank account, which already means that your money is safe with the bank and no issues with recharging your wallet every month. Send or receive money from your friend directly to your bank account. There is also no such issue regarding KYC making it all the more popular.

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    BHIM Axis Pay

    Mobile Wallet BHIM Axis Pay
    Founded 2016 (as part of UPI launch)
    Total Downloads 10M+ (on Google Play Store)
    BHIM Axis Pay - Mobile Wallet in India
    BHIM Axis Pay – Top Wallet Apps in India

    BHIM (Bharat Interface for Money) is another best mobile wallet in India. It is a mobile wallet app developed by the National Payments Corporation of India (NPCI), based on the Unified Payment Interface (UPI). Launched in December 2016, it is intended to facilitate e-payments directly through banks. Users register their bank account with BHIM and set a UPI PIN for the bank account. It can be used by both Axis Bank users as well as other bank users. The Mobile Number is then the permanent address and they can start transacting. User can pay their friends, family and merchants with the tap of a button.

    PhonePe

    Mobile Wallet PhonePe
    Founded 2015
    Total Downloads 500M+ (on Google Play Store)
    PhonePe - Mobile Wallet in India
    PhonePe – Best Payment Wallet in India

    PhonePe was launched in 2015 and is now a part of Flipkart. From UPI Payments to mobile recharges, and money transfers to online bill payments, this can be done easily on PhonePe. With a good user interface, PhonePe has offered the safest and fastest online transaction experience in India.

    Mobikwik

    Mobile Wallet Mobikwik
    Founded 2009
    Total Downloads 50M+ (on Google Play Store)
    MobiKwik - Mobile Wallet in India
    MobiKwik – Mobile Wallet in India

    Mobikwik was launched in 2009 with its key proposition in Recharge and Bill payments. Mobikwik is one of the independent mobile payment networks that has a user base of 32 million. This e-wallet lets its users add money using debit cards, credit cards, net banking, and even doorstep cash services. One of the unique features Mobikwik has offered its users is ‘expense tracker’, basically which allows users to set a budget for expenses via SMS data to analyze and control the expenditure.

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    Yono (SBI)

    Mobile Wallet YONO (SBI)
    Founded 2017
    Total Downloads 100M+ (on Google Play Store)
    Yono SBI - Mobile Wallet in India
    Yono SBI – Mobile Wallet in India

    This application was launched by the State Bank of India to let users transfer money to other users, pay bills, recharge, book tickets, shop, and travel. This is one of the top mobile wallets in India and has offered its mobile wallet services in 13 languages the best part is, that it is also available to non-SBI customers. It taps into the special feature where-in it allows its users to set reminders for dues, and money transfers, and view mini-statement for the transactions done already.

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    Citi MasterPass

    Mobile Wallet Citi MasterPass
    Founded 2013 (India launch by Citi)
    Total Downloads Not publicly listed separately
    Citi MasterPass - Mobile Wallet in India
    Citi MasterPass – Mobile Wallet in India

    Citi MasterPass was launched recently by Citi Bank India and MasterCard. This is one of India’s first global outreach in terms of digital wallets for faster and more secure shopping. Citi Bank debit and Master card customers become the first in this country to shop at more than 250,000 e-commerce merchants. It has ensured fast checkout with a single tap and stores all credit, debit, prepaid, and shipping details.

    ICICI Pockets

    Mobile Wallet ICICI Pockets (ICICI Bank)
    Founded 2016
    Total Downloads 5 M+ (on Google Play Store)
    ICICI Pockets - Mobile Wallet in India
    ICICI Pockets – Mobile Wallet in India

    It’s one of the best mobile wallets in India. It has provided the convenience of using any bank account in India to fund your mobile wallet and pay for transactions. It basically uses a virtual VISA card that enables its users to transact on any website or mobile application in India and provides exclusive deals or packages from associated brands.

    HDFC PayZapp

    Mobile Wallet HDFC PayZapp
    Founded June 2015
    Total Downloads 10M+ (on Google Play Store)
    HDFC PayZapp - Mobile Wallet in India
    HDFC PayZapp – Best Wallet in India

    PayZapp is a complete payment solution by HDFC Bank which has a one-tap feature for easy payment. Not only does it let you recharge your phone or send money but also your DTH and data cards, pay utility bills, and compare and book flight tickets, trains, hotels and shops.

    Amazon Pay

    Mobile Wallet Amazon Pay
    Founded 2007 (Global), 2011 (India)
    Total Downloads 500M+ (on Google Play Store)
    Amazon Pay - Mobile Wallet in India
    Amazon Pay – Mobile Wallet in India

    Owned by Amazon, this online payment processing service was launched in 2017 in India (globally- 2007). Amazon Pay has focused its customers more on Amazon and so it gives its users the option to pay with their Amazon accounts on external merchant websites, including apps like BigBazaar etc. With Amazon Pay, you get to shop on Amazon with a number of cashback and discounts with fast shipping services. Recently, Amazon Pay got tied up with fintech companies, such as Zest Money to enable no-cost EMI payment options. The application has also made it easier for buyers to buy products on Amazon and pay later via affordable monthly instalments.

    Samsung Pay

    Mobile Wallet Samsung Pay
    Founded August 20, 2015
    Total Downloads 100M+ (on Google Play Store)
    Samsung Pay - Mobile Wallet in India
    Samsung Pay – Mobile Wallet in India

    Samsung Pay is a digital wallet service owned by Samsung, it was launched on the year 2015. It is considered one of the best payment processing services for contactless payments. Samsung is accepted in almost every store, wherever credit and debit cards can be used it also offers Cashback. With the help of Samsung pay, the transaction between merchants and payers are possible without the exchange of bank and card information. Samsung Pay accepts all kinds of card readers like magnetic stripes, EMV and others,

    Apple Pay

    Mobile Wallet Apple Pay
    Founded October 20, 2014
    Total Downloads Not publicly disclosed
    Apple Pay - Mobile Wallet in India
    Apple Pay – Mobile Wallet in India

    Owned by Apple Inc., Apple Pay is a digital wallet service, which was launched in the year 2014. Major credit and debit cards are supported in Apple Pay, it also provides extreme security through touch and face id. Anyone owning an apple device can use Apple Pay on them for making payments. The card information is kept confidential while making payments. Apple Pay currently is available in more than 60 countries.

    WhatsApp Pay

    Mobile Wallet WhatsApp Pay
    Founded February 2018 (India pilot)
    Total Downloads Over 1 billion (WhatsApp Messenger)
    WhatsApp Pay - Mobile Wallet in India
    WhatsApp Pay – Best Wallet App in India

    Launched in the year 2018, WhatsApp launched the chat payment service to allow users to complete any kind of transaction through WhatsApp. The secure way of the transaction enables people to make payments easy just like sending a message on WhatsApp. WhatsApp Pay has also been providing some great features like Cashback to attract more customers. This UPI-based payment service provides the option of sending and receiving money.

    Freecharge

    Mobile Wallet Freecharge
    Founded August 2010
    Total Downloads 50M+ (on Google Play Store)
    Freecharge - Mobile Wallet in India
    Freecharge – Mobile Wallet App in India | Digital Wallets in India

    Freecharge is a wallet app that is easy and fast to use for payments. You can recharge your phone, pay bills, and send money to friends. It also works with UPI payments and is popular for online shopping.

    Freecharge gives good cashback offers and discounts, which users like. It lets you split bills, so sharing expenses with friends or family is simple. Many stores accept Freecharge for payments both online and in shops.

    Airtel Money

    Mobile Wallet Airtel Money
    Founded 2012 (initial launch)
    Total Downloads 50M+ (on Google Play Store)
    Airtel Money - Mobile Wallet in India
    Airtel Money – Best Digital Wallets in India

    Airtel Payments Bank Wallet is a special service that mixes a mobile wallet with digital banking. You can pay bills, recharge your phone, or send money using UPI. It gives you more interest on your balance than regular savings accounts.

    The wallet works well with Airtel services and gives special discounts to Airtel users. You can also withdraw cash from ATMs without a card, using QR codes. It is safe and trusted for your digital banking needs.

    best mobile wallets in India
    Mobile Wallets’ Usage in India

    Advantages Of Mobile Wallets

    Mobile wallets got popular due to the advantages it offers. Here are listed some of the advantages of using mobile wallets in India

    1. One-Click Pay

    This is one of the most convenient ways to make payments since the user can pay via such wallets. The mobile wallet takes the information from your card (credit/debit) and makes payments directly or adds money to your wallet. This has offered easy accessibility to users.

    2. Multiple Features and Uses

    With easy accessibility, it can be used anytime, anywhere. These mobile wallets can be used in a jiffy, it’s just that you need a proper internet connection for your device. Also, your single mobile wallet account can be accessed on any of your devices like laptops, PC, or smartphones with authenticated verification.

    3. Robust Security Features

    Mobile wallets have tried hard to provide extensive safety and security. Almost more than half of the population has shifted from leather wallets to e-wallets for the protection of their money. Mobile wallets have also reduced the chance of daily theft or losing cash.

    4. Several Benefits

    They come up with several other benefits like loyalty programs, cashback, rewards, shopping benefits, and many more so that their customers stay happy. Simultaneously, users can also save money through heavy discounts and offers.

    best mobile wallets in India
    How funds in a Mobile Wallet are spent in India

    Mobile Wallet vs Digital Wallet

    Mobile Wallet Digital Wallet
    Definition Mobile wallets are payment apps housed on mobile devices, like smartphones and wearables. Consumers using digital wallets, may or may not interact with them on their smartphones.
    Uses Consumers mostly use a mobile wallet for in-person transactions. Consumers mostly use a digital wallet for online shopping or purchases.
    Examples Some of the most popular mobile wallets are Apple pay, Samsung pay, etc. Some of the most popular digital wallets are Paytm, Paypal, etc.

    Limitations Of Mobile Wallets In India

    Besides the advantages Mobile wallets in India offer in the payment service industry, it has some limitations which are listed below.

    • A limit is set on the amount that you can deposit in your mobile wallet. For instance, Paytm allows the amount of ₹20,000 in its wallet.
    • The number of merchants listed or having a tie-up with these wallets is limited. In that case, you would always need to carry some cash in urgency.
    • Sometimes, Infrastructure issues stand for a lot of lost transactions or common ‘server down’ problems.
    • Few times, some fraud calls can also cause a possibility of a mobile theft where your personal information is compromised.
    • One of the major concerns is that a person needs a smartphone to make online transactions possible and that too, with good internet connectivity. This alone has stood a major limit to many poor families, who still carry cash in their pockets.

    More than 40% of respondents used a smartphone in India.

    While these large numbers and large user bases indicate the growing need for secure, faster, and efficient transaction methods for the online marketplace. Regardless of what we’ve seen and read, top e-wallets in India have outweighed its concerns. The use of e-wallets has constantly increased due to obvious reasons and its surprising offers. Mobile wallets continue to gain prominence in smartphones and laptops across the globe and have dominated the discussions of new ways to pay.

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    FAQs

    What is a digital wallet and how does it work?

    A digital wallet sometimes called an e-wallet, is a service that allows you to pay for things, usually through a mobile phone app. It also stores a number of other items a traditional wallet would hold, such as a driver’s license, gift cards, tickets for entertainment events, and transportation passes.

    What is a digital wallet used for?

    A digital wallet (or e-wallet) is a software-based system that securely stores users’ payment information and passwords for numerous payment methods and websites. By using a digital wallet, users can complete purchases easily and quickly with near-field communications technology.

    Which is better PhonePe or Google pay or Paytm?

    Experts suggest that all three digital transaction apps, more or less, are equally secure. While Google’s brand image definitely does some good to Google Pay. Paytm, and PhonePe continue to be easy picks for others due to their many features.

    How to get PhonePe cashback?

    Steps to get PhonePe cashback:

    • Download PhonePe App.
    • Do the needful for PhonePe Login / Signup.
    • Set Your Virtual Payment Address (VPA)
    • Click On Bank Accounts From Menu &Link Your Bank Account.
    • Recharge Your Mobile.

    Which Mobile wallet has highest market share in India?

    Paytm has the largest market share in India followed by PhonePe and GooglePay.

    What is the difference between Paytm vs PhonePe?

    Paytm Allows transactions across multiple modes like wallets, UPI, and payment gateway. PhonePe has started its wallet service but it is widely used for its UPI-based transaction which doesn’t charge you for any transaction.

    Which wallet app is best in India or write a few Mobile wallet examples?

    The best mobile wallets in India are:

    • Paytm
    • Google Pay
    • BHIM Axis Pay
    • PhonePe
    • Mobikwik
    • Yono (SBI)
    • Citi MasterPass
    • ICICI Pockets
    • HDFC PayZapp
    • Amazon Pay

  • MobiKwik Co-Founder Upasana Taku Success Story: India’s First Female Fintech Leader

    With the rise of technology, it was just a matter of time before people shifted to online transactions. While this mode of payment became popular, many companies introduced the idea of e-wallets. One company that stands out in this space is MobiKwik. It is an Indian fintech unicorn that has made digital payments simpler and more accessible for users.

    Behind the success of MobiKwik is a determined leader, Upasana Taku. The company was founded in 2009 by Upasana Taku and Bipin Preet Singh. Taku has played an important role in building the company and taking it to greater heights. Under their leadership, MobiKwik became a prominent player in the fintech industry. In December 2024, the company went public with its IPO opening for public subscription.

    In this article, learn more about MobiKwik’s co-founder Upasana Taku, her education, her career, the challenges faced, and more.

    Upasana Taku – Biography

    Name Upasana Taku
    Birthplace Gandhinagar, Gujarat
    Born 1980
    Nationality Indian
    Education B.Tech in Industrial Engineering (NIT Jalandhar), MS (Stanford University)
    Profession Entrepreneur
    Position Co-Founder, Executive Director & CFO of MobiKwik, Co-Founder of Zaakpay
    Spouse Bipin Preet Singh
    Company One Mobikwik Systems Ltd (MobiKwik)

    Upasana Taku – Early Life and Education
    Upasana Taku – Career
    Upasana Taku – MobiKwik
    Upasana Taku – Coming Out of The Comfort Zone
    Upasana Taku – The Journey of MobiKwik’s Growth and Milestones
    Upasana Taku – Challenges Faced
    Upasana Taku – Success Mantra
    Upasana Taku – Awards & Recognition

    Upasana Taku – Early Life and Education

    Upasana Taku was born into a Kashmiri family in Gandhinagar and grew up in a family of academicians. She completed her schooling in Surat and went on to pursue engineering at the prestigious Dr B.R. Ambedkar National Institute of Technology, Jalandhar. Taku holds a B.Tech degree in Industrial Engineering from that institute. She did her MS in Management Science and Engineering from Stanford University, USA.

    Upasana Taku – Career

    After completing her Master’s, Upasana Taku’s career began in 2004 at HSBC Auto Finance in San Diego. She worked as a Business analyst in product management, where she was successful in many areas, like marketing and outreach, forecasting, and market research. She then joined PayPal in 2006. There, she worked as a Senior Product Manager. During her tenure at PayPal, she learned about payment systems in the Americas, Europe, and Asia. Apart from that, she also gained knowledge about risk detection and fraud management, user experience, and design at PayPal.

    All these experiences laid a solid foundation for the founding of MobiKwik in 2009. In 2012, Upasana Taku launched Zaakpay, a payment service by MobiKwik. It offers mobile and online payment solutions to eCommerce companies in India, staying true to the values of its parent company.

    Currently, Upasana Taku serves as the Co-founder, Executive Director, and CFO of MobiKwik, where she continues to work on the company’s financial strategies and growth.

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    Upasana Taku – Coming Out of The Comfort Zone

    Bipin Preet Singh and Upasana Taku - MobiKwiki Co-Founders | Upasana Taku MobiKwik
    Bipin Preet Singh and Upasana Taku – MobiKwiki Co-Founders

    In 2008, although she had a comfortable life with her corporate job, she realized that she no longer wanted to be a corporate drone. According to her, work was becoming too easy, even though she worked on some high-impact projects and accumulated millions of dollars. But she wanted to come back to India and contribute to the Indian startup ecosystem. Well, this was the turning point of Taku’s career!

    Her family didn’t support her decision to return to India, as they saw it as a big risk. At PayPal, she had a successful career, and she enjoyed a comfortable life. Despite all this, she was back in India in 2008.

    While she was figuring out her next steps, she worked with Drishtee, a rural microfinance NGO, in Bihar and Uttar Pradesh, helping to empower local communities while gaining a deeper understanding of the challenges and opportunities in rural India.

    In the subcontinent, she met a lot of people and extracted ideas about the buzzing sectors and unsolved gaps in the business and startup ecosystem. According to her, a wallet like PayPal was not popular in India. Therefore, users could never imagine a cashless world. Well, the example of India gave the idea to resolve this gap and work for the advancement of technology in the country.

    While working on her ideas and project, she happened to meet Bipin Preet Singh in India through a common friend. Together, they started their fintech venture with a shared vision of disrupting the payments industry in India.

    “It was a time when our parents would go to a nearby shop to recharge phones and that is when the idea of a mobile wallet business struck us which could pave a way to make consumer payments simpler. Fast forward to now, India is at the cusp of a digital revolution and the payments industry is witnessing a disruption like never before. We kind of saw this coming almost a decade ago,” said Taku in an interview.

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    Upasana Taku – MobiKwik

    Upasana Taku MobiKwik | MobiKwik Owner
    Upasana Taku MobiKwik

    Upasana Taku co-founded MobiKwik in 2009 with Bipin Preet Singh, who serves as the CEO and is also her husband. MobiKwik is one of India’s leading mobile wallets and financial services platforms. The app allows users to make payments like mobile recharges, bill payments, and bank transfers. It also offers services like instant digital loans, investment options in digital gold, mutual funds, fixed deposits, and credit card bill settlements.

    A key feature of MobiKwik is Pocket UPI. This allows users to make UPI payments without linking their bank accounts. Under Upasana’s leadership, MobiKwik has expanded its services, making it one of the most trusted and widely used platforms in India.

    Upasana Taku – The Journey of MobiKwik’s Growth and Milestones

    Upasana Taku’s Mobikwik is very simple and need-based. Initially, they launched the company as a recharge platform, and soon, within a few years, it became the face of mobile wallets in the country. At a time when people were dependent on physical cash for a trivial amount like INR 10, Taku revolutionized the sector by bringing the concept of a physical wallet onto the big stage. Presently, a millennial or Gen Z cannot imagine going to a shop for small recharges; all he/she need is to use an app to cover all the recharges. Now, Mobikwik has grown exceptionally as a company. In 2010, the company hired its first employee, and it was somehow very difficult for the team to find someone with the same mindset to serve the community.

    In 2011, the team grew very slowly, with a team member count of six! They were dependent on the home-office sector. Even on their wedding day, Taku and Bipin Preet had to work for the company! Later in 2011, they rented their first office which had five rooms. Within a short period, they were growing at an exceptional pace and were a team of 35 people by June 2012. In September 2012, the team applied for RBI’s PPI license, and they received it in July 2013.

    This was a milestone for the team as it was a symbol of their growth. The first round of the company’s funding was $5 million, which enabled them to shift to a larger office in Udyog Vihar, Gurugram, with 50 employees. The second round of funding came in 2015, they were able to draw funding of $25 million from Sequoia Capital, American Express, Tree Line Asia, and Cisco Investment.

    Under her leadership, MobiKwik achieved major milestones, becoming a unicorn startup in October 2021 and launching its IPO in December 2024.

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    Upasana Taku – Challenges Faced

    Upasana Taku’s journey has not been easy. When she was starting MobiKwik, she faced some tough challenges, especially because she was a woman in a male-dominated field. During investor meetings, she was often asked personal questions like why she wasn’t married by 30 or how many children she had. People even mistook her for her husband’s assistant instead of recognising her as a co-founder. New employees at the company would also question whether they should report to her or a male manager.

    Taku faced gender bias in the investor meetings as well. She shared that some financiers told her they preferred male founders. In response, she would confidently say that her male counterparts might not be able to answer their questions as well as she could. She made it clear that she would never work with such people.

    Despite these challenges, she remained focused, communicated clearly, and continued working towards the success of her company. Even when she was pregnant, she didn’t slow down. Upasana continued working and even attended a board meeting just a day before her cesarean surgery. Coming from a lower-middle-class background, she worked hard to earn a scholarship to study at Stanford University in the US. 

    While things are slowly getting better for women in business, Upasana acknowledges that there is still progress to be made. Her story is a great example of how, with hard work, determination, and courage, women can overcome any challenge.

    Upasana Taku – Success Mantra

    Taku’s mantra “Kick up a storm or die trying” has helped her to stay focused in difficult times. According to her, Tenacity is the key. Hence, her hard work and desire to serve the startup community have made her an inspirational figure for many aspiring entrepreneurs.

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    Upasana Taku – Awards & Recognition

    Upasana Taku - Awards and Recognitions | First Woman to Lead a Payments Company in India
    Upasana Taku – Awards and Recognitions | First Woman to Lead a Payments Company in India
    • Forbes “Asia’s Women to Watch (2016)”
    • Best Woman Entrepreneur Award 2017 by Associated Chambers of Commerce and Industry of India (ASSOCHAM)
    • In 2018, she received an award from the President of India for being the First Woman to lead a Payment Gateway Startup in India.
    • Forbes Asia’s Power 25 Businesswomen (2019)
    • In 2024, she was honoured with the ‘Unstoppable Icon’ award and recognised as India’s Leading Tech Founder & one of the Top 15 Richest Self-made Women in India.
    • In April 2025, Taku was recognized in Fortune India’s “100 Most Powerful Women in Business 2025” list, celebrating her impactful leadership and achievements in fintech.
    • Taku has been appointed as the Vice-President of the Executive Committee at the Unified Fintech Forum (formerly DLAI).

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    FAQs

    Who is Upasana Taku?

    Upasana Taku is the co-founder and CFO of Mobikwik, India’s leading mobile wallets and financial services company.

    What is Upasana Taku age?

    Upasana Taku was born in 1980 into a Kashmiri family in Gandhinagar and grew up in a family of academicians.

    What is Upasana Taku education?

    Upasana Taku’s education includes a B.Tech in Industrial Engineering from NIT Jalandhar and an MS from Stanford University.

    What is Upasana Taku net worth?

    While the exact net worth of Upasana Taku is not publicly available, in 2024, she was recognised as India’s Leading Tech Founder and one of the Top 15 Richest Self-made Women in India by CNBC-TV18.

    What is Upasana Taku’s MobiKwik net worth?

    As of May 12, 2025, MobiKwik’s market capitalisation stands at approximately INR 1,925 crore (around $232 million), based on its current share price of INR 247.80. This reflects a significant decline from its peak valuation of INR 4,102 crore (approximately $494 million) during its IPO debut in December 2024.

    Who is Zaakpay founder?

    Zaakpay, co-founded by Upasana Taku and Bipin Preet Singh (also MobiKwik co-founders), is a payment gateway service provided by MobiKwik. It focuses on fast, innovative digital payment solutions, tackling challenges in payments, reconciliations, and user experience. Recently, Zaakpay received RBI approval to operate as an online payment aggregator, further enhancing its capabilities.

  • Stripe Marketing Strategy: Building an Unstoppable Brand in Payments

    tripe is very popular among people across the world as a leading financial services company headquartered in both San Francisco and Dublin founded by Patrick Collison and John Collisson.

    They offer payment processing software and application programming interfaces for various e-commerce websites and similar applications in mobile.

    Their marketing strategy is credited for their tremendous growth since their launch in 2009 which took them to $36 billion growth in less than 10 years. From there, in 2024, Stripe is valued at $70 billion. This article will look at their marketing strategies in an in-depth manner.

    About Stripe
    Audience Centric Content Marketing
    Maintaining Contact with Audience
    Niche Marketing
    Being Responsive
    Strengthening Brand Recognition and Loyalty
    Consistency of Product Development
    Hosting Events
    Blogs and Other Social Media

    About Stripe

    Stripe is a payment platform that helps businesses accept money online and in stores. It processes payments from credit cards, debit cards, and digital wallets, then transfers the money to the business’s bank account. Stripe also offers extra features like security tools, automatic retries, and card updates. Developers can use Stripe’s APIs to add it to websites and apps. The process is simple: a customer pays, Stripe connects with their bank, gets approval, and sends the money to the business. Stripe also provides optional services like automatic tax calculation and custom domains. The Stripe logo is prominently featured in their ads, showcasing the brand’s sleek design and commitment to providing seamless payment solutions for businesses worldwide.

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    Audience Centric Content Marketing

    The marketing strategy of Stripe goes beyond the simple tactics of content marketing. They make sure that their content delivery is only after a thorough study of the target audience. These audiences are not just the customers, but also the developers.

    Through this way, they retain their customers in an efficient manner. Hence, it can be rightly concluded that Stripe devises their content marketing strategies around its target audience and not vice versa.

    Maintaining Contact with Audience

    One of the most important initiatives of Stripe with regard to the marketing strategy is their Stripe Sessions which enable them to connect with users directly. It is an annual event where the users are familiarised with the new launches of Stripe and the company listen to the feedback of the users. The sessions are lead by engineers and domain experts from Stripe.

    Stripe Campaign
    Stripe Brand Campaign

    Niche Marketing

    It is a classic marketing strategy of Stripe. They are aware that their primary customers are developers and hence Stripe markets their products, especially for the developers.

    Being Responsive

    Stripe focuses on both customers and products. When people contact them, they respond quickly and take action fast. They know that if someone has a problem and can’t find a solution, it’s important for Stripe to fix it right away.

    Strengthening Brand Recognition and Loyalty

    Their blog posts and contents are heavily driven by a strong desire to build their brand loyalty and recognition. They create an impression where Stripe becomes the dream company to all the developers to who they market the product.

    In that way, Stripe becomes the first choice and people hardly ever look for a second option. This will also facilitate their publicity through word of mouth. They have also instituted high switching costs which have also become a way to retain their customers.

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    Consistency of Product Development

    They have been consistent and efficient in launching the right product at the right time. Unmatched by their rivals, Stripe’s products are beyond payments. Their programmable infrastructure for global money movement called Global Payments and Treasury Network (GPTN) is an example.

    How Stripe Conquered Payments

    Hosting Events

    Stripe started by holding Capture The Flag hackathons every month. When these became popular, they moved them online, helping them build even stronger relationships with developers. Another great way is meetups—Stripe has organized many meetups for developers and hackers over the years and still does today.

    Blogs and Other Social Media

    The CEO of Stripe himself has agreed on the role of writing in their marketing in their initial days. They have a well-kept blog which is a very important channel for communication.

    They have also published various books on the topics that their firm addresses like economics and technology. They also have Stripe Guides which have been instrumental in retaining customers.

    On social media like Twitter, they have more than a hundred thousand followers. These platforms become an extremely efficient pathway for them to market their products and understand the pulse of the users.

    Conclusion

    Stripe leads the way when it comes to materialising one’s vision. Stripe’s advertising focuses on showcasing its seamless payment solutions, highlighting ease of integration and powerful tools for businesses of all sizes. The growth they achieved within such a short span of time is a testament to their handwork and strategic planning. Their marketing strategy goes by the concept ‘customer is king’.

    Moreover, they know what they want and whom they should target to pitch the product in the right manner. Stripe also gives the valuable lesson that no way is a bad way to market your products when you know how to do it.

    FAQ

    What is Stripe?

    Stripe is a technology company that provides payment processing solutions for businesses. It helps companies accept online payments, manage transactions, and streamline financial operations through easy-to-integrate APIs and tools.

    Who is the founder of Stripe?

    Patrick Collison and John Collison founded Stripe in 2009.

    What is Stripe digital marketing?

    Stripe’s digital marketing strategy uses content marketing, SEO, and developer-focused resources to attract tech-savvy entrepreneurs and startups. By providing valuable tutorials, case studies, and user testimonials, Stripe builds trust and drives organic traffic.

  • PayPal – Empowers Digitalization with its Secured Online Payments!

    Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by the organization it is based on.

    The transaction is the heart of the developing business world. It revolutionizes the global economy with its circulatory nature. Safety and Reliability are the main factors that define what the best transaction is, and thus describe the company PayPal.

    PayPal, a company based in the United States, is a digital payment platform that allows individuals and businesses to send and receive money online. It is widely accepted as a payment method for online transactions and can also be used for in-store purchases. PayPal also offers other services such as money transfers and the ability to pay bills and make purchases through a mobile app. It is a fast, secure, and convenient way to manage money.

    Let’s go through the Amazing Journey of PayPal along with getting a glance at PayPal’s Business Model, Founders, Revenue, Growth, Competitors, and more.

    PayPal – Company Highlights

    Startup Name PayPal
    Headquarters California, United States
    Sector Financial technology
    Founders Peter Thiel, Max Levchin, Luke Nosek, Ken Howery, and Yu Pan
    CEO & President Dan Schulman
    Founded December 1998
    Revenue $25.6 Bn (2022)
    Valuation $87.19 Bn (Jan 2023)
    Parent Organization PayPal Payments Private Limited
    Website www.paypal.com

    PayPal – About
    PayPal – Founders and Team
    PayPal – Vision and Mission
    PayPal – Name, Tagline, and Logo
    PayPal – Growth and Revenue
    PayPal – Business and Revenue Model
    PayPal – Competitors
    PayPal – Achievements
    PayPal – Future Plans

    PayPal – About

    PayPal was established as ‘Confinity’ in December 1998 by Max Levchin, Peter Thiel, and Luke Nosek. The company functions as a payment processor in many e-commerce sites, and auction sites. PayPal’s first electronic payment was launched in 1999. Being the PayPal platform, Braintree, Venmo, and Xoom enable users in flexible transactions with different currencies. The company was acquired by eBay in 2002 and got separated in 2015.

    PayPal – Founders and Team

    PayPal was founded in 1999 by Max Levchin, Peter Thiel, and Luke Nosek.

    Dan Schulman is the President and CEO of PayPal. He did his Bachelor’s from Middlebury College and an MBA from New York University Stern School of Business. He was the former president of Sprint’s Prepaid Group and he was also the CEO of Virgin Mobile. He now works towards democratizing the financial services of billions of people.
    The core team of PayPal is as follows:

    • Mark Britto – EVP, Chief Product Officer
    • John Rainer – CFO and EVP, Global Customer Operations
    • Louise Pentland – EVP, Chief Business Affairs and Legal Officer
    • Jonathan Auerbach – EVP, Chief Strategy, Growth, and Data Officer
    • Peggy Alford – EVP, Global Sales
    • Aaron Karczmer – Chief Risk Officer and EVP, Risk, and Platforms
    • Sri Shivananda – SVP, Chief Technology Officer
    • Franz Paasche – SVP, Corporate Affairs
    • Gabrielle Rabinovitch – VP, Investor Relations

    PayPal – Vision and Mission

    PayPal’s vision is to democratize financial services and empower people and businesses to prosper in the global economy.

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    ‘Paying your Pal’ is the focus of the company, which gave rise to the name ‘PayPal’. ‘Because you have to’ and ‘Safe Hai’ are the taglines that PayPal used before.

    PayPal Logo
    PayPal Logo

    PayPal – Growth and Revenue

    PayPal’s revenue for the twelve months ending September 2022 was $27.053 billion, a 10.11% increase from 2021.

    PayPal currently has over 432 million active users with more than 200 markets around the world.

    PayPal – Funding and Investors

    PayPal has raised a total of $216M over six different funding rounds.

    Date Stage Amount Investors
    January 1999 Seed Round Undisclosed Confinity
    July 1999 Series A $3M BlueRun Ventures
    January 2000 Series B $23M Clearstone Venture Partners, Goldman Sachs
    April 2000 Series C $100M Madison Dearborn Partners
    February 2001 Series D $90M ING, Credit Agricole
    July 2015 Secondary Market Undisclosed Public
    July 2018 PIPE Undisclosed Third Point
    July 2022 PIPE – II $2B Elliott Management

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    PayPal – Business and Revenue Model

    PayPal charges its customers and merchants with net transaction fees which are based on Total Payments Volume. It also makes money through other value-added services such as from interest and fees earned on loans.

    PayPal – Competitors

    Google Wallet, Skrill, Wepay, and 2checkout are some of the biggest competitors of PayPal.

    PayPal – Achievements

    In the Forbes list, PayPal ranks 123rd among World’s Top Female-Friendly Companies (2022) and 45th in World’s Best Employers (2022). It is also recognized as America’s Best Employers By State (2022).

    By revenue, PayPal was ranked 143rd on the 2022 Fortune 500 of the largest US corporations.

    Year Title Rank
    2022 World’s Top Female-Friendly Companies 123
    2022 World’s Best Employers 45
    2022 Best Employers for Women 282
    2022 Global 2000 216
    2022 Best Employers for Diversity 20
    2022 America’s Best Large Employers 26
    2021 America’s Best Employers 8
    2021 Just Companies 26
    2020 World’s Most Valuable Brands 67
    2019 Top 100 Digital Companies 34
    2019 Top Regarded Companies 5
    2018 Growth Champions 218
    2018 America’s Largest Public Companies 102

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    PayPal – Future Plans

    Paypal has several plans and initiatives for the future, including expanding its services to more countries and regions, increasing the number of businesses that accept PayPal as a payment method, and developing new products and features to enhance the user experience.

    Some of the specific plans that have been announced include the launch of a new service called “PayPal Commerce Platform” which allows businesses to easily manage their transactions across multiple sales channels, and the development of new technology such as biometric authentication to make payments more secure.

    Additionally, Paypal is planning on expanding its cryptocurrency capabilities by allowing users to buy, hold, and sell digital assets.

    Conclusion

    PayPal is a widely-used and convenient online payment platform that allows individuals and businesses to easily send and receive money. With its secure and user-friendly features, it has become a popular choice for online transactions.

    FAQs

    Who is the founder of PayPal?

    Ken Howery, Max Levchin, Luke Nosek, Yu Pan, and Peter Thiel are PayPal founders.

    Where is the new owner of PayPal?

    Dan Schulman is the current president and CEO of PayPal, and the former eBay CEO John Donahoe is serving as chairman.

    Where is PayPal headquarters?

    PayPal’s corporate headquarters are in San Jose, California, U.S., whereas the operative center is in La Vista, Nebraska, U.S.

    Is it free to use PayPal?

    Yes, it is free to use PayPal unless it’s a business transaction involving currency conversion or you want an instant bank transfer.

  • muvin: India’s Teen-centric Pocket Money App

    Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by muvin.

    Neobanking services are revolutionising both the financial and Fintech sectors in India. Fintech ecosystem is gearing towards better usage of Artificial Intelligence and improving customer satisfaction with popular neobanks in India like- RazorPayX, Jupiter, and Kotak811, to name a few. muvin is an emerging startup that enables a seamless experience for teens which includes pocket money management, financial literacy, and understanding savings from a young age, amongst others. It is a pocket-money app that encourages children to learn to manage finances.

    Read the startup story of muvin and know about its founders, business model, challenges, and growth.

    muvin – Company Highlights

    Startup Name muvin
    Headquarters Bengaluru
    Industry Fintech
    Founder Mukund Rao and Vineet Gupta
    Founded 2020
    Total Funding Raised $4.5 Million
    Website muvin.in

    muvin – About
    muvin – Industry
    muvin – Founders and Team
    muvin – Startup Story
    muvin – Name, Tagline, and Logo
    muvin – Vision
    muvin – Products
    muvin – USP
    muvin – Business and Revenue Model
    muvin – Customer Acquisition
    muvin – Customer Retention Strategy
    muvin – Challenges Faced
    muvin – Funding
    muvin – Growth

    muvin – About

    As India’s teen-centric pocket money app, muvin, offers a safe & secure platform to conduct online & offline transactions in an effortless manner- through its wallet, physical prepaid card and industry’s first RuPay powered contactless keychain.

    While parents/guardians can create an account to enable their dependents/children with an independent wallet, muvin also empowers India’s college going students to set up their own wallets to conduct transactions.

    As part of their focus on amplifying financial literacy amongst India’s teens, the muvin app offers an exhaustive library of enriching content to demystify concepts related to managing finance. They have onboarded Monika Halan, an entrusted Author and Speaker to curate and address theme-based topics in an easy, fun, and simplified manner. From taxes to what banking truly is, muvin is covering the fundamentals and more via rich byte-sized video and short blogs that are relevant for teens.

    muvin – Industry

    With new players entering this space, teen-centric pocket money apps and neobanks have become a competitive digital banking landscape in a short period of time. The space has grown exponentially in the last five years. In terms of transaction value, the Indian Neobanking ecosystem is expected to clock US$47.94bn in 2022 setting the foundation for substantial growth potential in the coming years.

    muvin – Founders and Team

    Mukund and Vineet have known each other for over 20 years from their time at Mindtree in the early 2000’s. They share a passion for enabling access to banking services for the youth and believe that finance is a life skill that everyone should acquire by the age of 21.

    Mukund Rao, Co-founder

    Mukund Rao, Co-Founder, muvin

    Mukund is an accomplished business leader with experience across financial services and technology. Former Capital Markets Head at Mindtree, Mukund founded derivIT in 2007 and grew it across 7 countries with a team of 400+ employees. He subsequently exited derivIT to Luxoft in 2017.

    After graduating from Bangalore University, he pursued his MBA from Ecole des Ponts Business School.

    Vineet Gupta, Co-founder

    Vineet Gupta - Co-founder of muvin
    Vineet Gupta, Co-founder, muvin

    Vineet has over 25 years of experience spread across technology and financial businesses, driving innovation and digital business models. Vineet moved on from Mindtree in 2015 after building out their Digital Business and subsequently founded a tech enabled NBFC focussed on business credit.

    He graduated from IIT-Delhi and went on to pursue his MBA from IIM-Lucknow.

    While both co-founders are actively engaged in all aspects of the business, Vineet looks after the Product, Operations, Finance & Technology functions at muvin, while Mukund looks after Marketing, Strategy and Business Development functions.

    muvin – Startup Story

    Despite India’s adoption of digital banking and contactless payments, the digital native generation still conducts over 80% of their transactions in cash. Both the co-founders, Mukund and Vineet, have teenage children who were using cash or their cards while spending money. They found the process of opening bank accounts for their kids and teaching them how to operate it within the restrictions on bank ATM/debit cards, rather cumbersome. The most common resort for parents like them was to hand over pocket money to their children. No wonder, teens often end up entering adulthood with little or no knowledge of financial management.

    They saw an opportunity in enabling digital payments and offering financial products for this young consumer base- in an easy-to-understand, intuitive and friction-free manner. This is how muvin came into being.

    They validated the hypothesis by empanelling Ipsos to conduct independent primary research of children and parents across 8 cities.

    muvin logo
    muvin logo

    muvin is a play on the word “moving”, where they would like their target audience to get moving and keep moving. The co-founders of muvin believe that Gen-Z is always on the go and they would like teens to get moving with their financial lives as soon as possible. The tagline, “payments for students”, addresses their audience and the core functionality of muvin, thereby avoiding any ambiguity.

    muvin – Vision

    muvin’s vision is to empower India’s 250 million youth with digital financial inclusion and financial literacy. muvin is unwaveringly moving forward in positioning the management of personal finance as an essential life skill and the need to inculcate it from an early age. muvin believes that India’s teens must be empowered to experience independence in their financial transactions and decisions in their day-to-day life.

    muvin – Products

    Bolstered by the pandemic, there has been widespread adoption of digital banking and contactless payments across the country which led to a permanent shift towards wallets, contactless cards, digital payment apps and other financial products. However, over 250 million teenagers and young adults in India are still precluded from not just financial education but banking services as well, conducting the majority of their transactions in cash. Gen Z are becoming financially aware and independent a lot earlier than a few decades ago. Pocket money apps for the teens are ideal in addressing their financial needs.

    Deployment of new-age technologies like AI, big-data analysis and cloud computing is helping it to offer an easy-to-understand, intuitive, friction-free and education-powered experience to the teens.

    muvin has partnered with the parent community towards its larger vision of amplifying financial literacy amongst India’s digitally savvy teens. It has also understood some other critical issues that matter to parents, such as tracking of their household expenditure.

    Parents now have the freedom to transfer pocket money allowance (one time /scheduled weekly / monthly) directly in their child’s wallet who can then spend the money through the app or through their own prepaid card. Parents no longer have to stress over tedious banking roadblocks. Monitoring their child’s spending habits was never this easy.

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    muvin – USP

    These are early days for teen-centric apps and they are in the first lap of a marathon. It is a new category and competition helps in both, creating and growing awareness about the product’s relevance and need amongst the key target user base. All the market players are addressing varied gap areas through their products, services and customer experience.

    muvin is the first pocket money app to offer a RuPay co-branded keychain targeted at India’s teens. The keychain presents the most convenient and secured contactless payment mode with a simple ‘tap and pay on-the-go’ feature. The contactless keychain can be used across all RuPay NFC enabled merchants for fast processing and seamless transaction experience each time.

    muvin also offers chat based banking on their website and whatsapp without the need of downloading the app. This allows customers to check their balance, view recent transactions, block their card etc.

    muvin – Business and Revenue Model

    There are no charges levied on customers for using the muvin services. muvin makes money from the interchange fees incurred by the merchant for card based transactions. Within the first six months of its product launch, muvin witnessed over 150,000 installs. Currently, the figures stand at approximately 50k app downloads every month.

    muvin – Customer Acquisition

    muvin’s journey started with the launch of its app and the ‘muvin card’ for teens in October 2021. In the same month, muvin onboarded Ace cricketer Hardik Pandya as their brand ambassador to propel its multi-channel marketing campaigns- a move which helped the brand to garner immediate attention and much-needed impetus from its target customers.

    Teens need validation and approval from their parents/guardians and since its inception, muvin is consistently engaging with the parent community. Parents need to be assured on the trust front. muvin’s partnership with industry prominent players like RuPay has also helped it to strike a trust-worthy chord with the parents. Imparting financial responsibility as a trait has to be a consistent and an on-going approach. Parents are appreciating the educative, short videos and blog format content for their children which muvin offers on its digital platform. The early adopters of the muvin app have played an important role in expanding its reach amongst newer adopters.

    muvin has adopted a multi-pronged approach in reaching out to potential customers. Developing a strong presence on social media has been key to building the muvin brand, as this is where Gen-Z spends a high percentage of their time. muvin is building itself out to be a young brand that teenagers can approach as an elder sibling or friend. They have also curated financial content in byte sized formats that is easy to understand and comprehend in under a minute. They have also partnered with multiple brands to serve their customers with offers and cashbacks relevant to their age group.

    muvin – Customer Retention Strategy

    To drive retention, muvin has partnered with multiple brands to serve their customers with offers and cashbacks relevant to their age group. They also run engaging contests and offers on the app which are refreshed on a weekly basis to keep their customers and audience engaged consistently. Through their insights led customer engagement platform and social media channels, they keep their users updated on the latest happenings on the app.

    muvin – Challenges Faced

    Neobanks and teen-centric pocket money apps like muvin have carved a niche category to address crucial consumer pain points which had not been addressed before. They have consistently channelised their energies to get their key consumer audience to shift from cash to digital transactions- which still continues to be a challenging affair.

    Players like muvin get to interact with their customers digitally only which makes trust building especially amongst digital-savvy parents, a tedious and slower process. This requires utmost transparency and in this regard, muvin’s partnership with RuPay has helped them tremendously.

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    muvin – Funding

    Date Stage Amount Investors
    January 2022 Pre-Series A $3 Mn Alteria Capital and Krishna Bhupal, Co-Founder, Rational Pricing Technologies and board member of GVK Power & Infra
    April 2021 Seed $1.5 Mn HNI’s Krishnakumar Natarajan (Managing Partner, Mela Ventures), Ambar Maheshwari (CEO, IndiaBulls Asset Management), Gani Subramaniam (Partner, WRVI), Shajikumar Devakar (Executive Director, IIFL Asset Management Limited), Sandeep Jethwani, and others

    Earlier in January 2022, muvin raised USD 3 million in a pre-Series A round which was led by WaterBridge Ventures, with participation from India’s largest Venture Debt fund Alteria Capital and Krishna Bhupal, Co-Founder, Rational Pricing Technologies and board member of GVK Power & Infra.

    Prior to that in April 2021, muvin raised a seed round of $1.5+ million from HNI’s Krishnakumar Natarajan (Managing Partner, Mela Ventures), Ambar Maheshwari (CEO, IndiaBulls Asset Management), Gani Subramaniam (Partner, WRVI), Shajikumar Devakar (Executive Director, IIFL Asset Management Limited), Sandeep Jethwani, and other prolific angel investors from the financial services industry.

    muvin – Growth

    muvin’s platform caters to India’s teens spread across leading cities in India. The brand is gearing towards engaging with one million registered users in the next 12 months. Its ambition is to enable 100 million financially literate students in the next 10 years- prepare them to confidently make the right financial choices by the age of 25 years.

    With regular communication and feedback from their early adopters, muvin team plans to steadily enhance its product and introduce new features over the next two-three quarters that will substantially upgrade their users’ experience. To achieve additional scale, muvin is open to raising an additional round of funding towards the later half of this year.

    FAQs

    When was muvin founded?

    muvin was founded in 2020.

    Who is the founder of muvin?

    Mukund Rao and Vineet Gupta are the founders of muvin.

    Has muvin raised funding?

    Yes, muvin has raised a funding of $4.5 million.

    Is muvin app available on Google Play store?

    Yes, muvin app is available on the Google play store and Apple app store.

    Who is the brand ambassador of muvin?

    Hardik Pandya is the brand ambassador of muvin.

  • List of Popular B2B Payment Startups in India

    B2B stands for Business to Business and when there is a transaction of any product or service between two business firms it is said to be a B2B transaction. Payment in such a transaction might be in the form of money or any other kind. This means that it can be a transaction that is quite regular like buying a product or service using money as a means of payment or it can be in the form of barter exchange as well. In barter exchange, two firms can render their services or products to each other instead of paying money.

    In the case of monetary transactions, the payment method is quite different from how consumers pay the firms. There is a good deal of difference between the payment method of B2C and B2B transactions. Generally, when there is a B2B transaction, orders are placed in bulk whereas, B2C transactions are rather made in smaller batches since they are for direct consumption. In B2C transactions, there is also the provision of discounts and offers which is usually not present in B2B transactions. Hence, the mode of payment also requires some special alterations when a business is paying a business.

    Such transactions required a lot of effort in the earlier times but with the advent of payment startups, the entire process of transactions has become extremely convenient for businesses. These startups are designed to provide technological solutions for a secure and seamless payment experience for businesses. They make use of several apps and widgets that make financial transactions hassle-free at people’s fingertips. Some of the popular startups that support B2B payments in India include BharatPe, EnKash, Airpay, Udaan, etc.

    Top B2B Payment Startups in India

    Popular B2B Online Payment Methods Worldwide 2020
    Popular B2B Online Payment Methods Worldwide 2020

    Top B2B Payment Startups in India

    In today’s time, B2B transactions have become more convenient and secure due to the presence of many payment startups. The following are some of the most popular B2B payment startups in India:

    BharatPe

    BharatPe - B2B Payments Startup in India
    BharatPe – B2B Payments Startup in India

    BharatPe is a B2B fintech company that focuses on helping small to mid-scale business owners accept payments through all the UPI applications using a single BharatPe QR code. The startup also offers loans to merchants. It was founded by Bhavik Koladiya, Ashneer Grover, and Shashvat Nakrani, in the year 2018 and is headquartered in New Delhi. BharatPe has recently partnered with NBFCs for a program called the “12% Club”. This program shall provide a chance to consumers to invest in BharatPe and earn interest up to 12% without the presence of any lock-in period. Also, consumers can borrow money at the interest rate of 12%.

    EnKash

    EnKash - B2B Payments Startup in India
    EnKash – B2B Payments Startup in India

    It is a B2B payment management and financial assistance platform. This application enables a company to check their cash flow management, and invoices, and most importantly track payments to suppliers or from consumers. It also helps to connect vendors, corporates, and credit givers easily. The company was founded in the year 2016 by Hemant Vishnoi. In, 2020, SBM Bank, YAP, RuPay, and EnKash joined hands to launch the most full-scale business credit card ever, the SBM EnKash RuPay business card.

    Airpay

    Airpay - B2B Payments Startup in India
    Airpay – B2B Payments Startup in India

    This is another popular B2B payment startup in India that helps retail and eCommerce companies to collect contact-less payments easily. Airpay was founded by Amit Kapoor, Kunal Jhunjhunwala, and Rohan Deshpande in the year 2012. The company has its headquarters in Mumbai. The payment platform renders services like net banking, digital payments, mobile POS, payment gateway, contactless payments, financial inclusion, open banking, and financial services.

    Udaan

    Udaan - B2B Payments Startup in India
    Udaan – B2B Payments Startup in India

    Udaan is one of the largest B2B platforms for businesses in India. It was founded in the year 2016 by Vaibhav Gupta, Sujeet Kumar, and Amod Malviya. The startup has its headquarters in Bangalore. It operates in fields like staples, electronics, FMGC, lifestyle, home and kitchen, fruits and vegetables, pharma, and more. The platform helps farmers, small brands, and manufacturers to sell their products to retailers and customers with guaranteed safety and transparency. It helps make the buying and selling process easy with secure payments and smooth logistics.

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    GInvoicing

    GInvoicing - B2B Payments Startup in India
    GInvoicing – B2B Payments Startup in India

    The name of the startup is pretty evidently derived from the accounting term G-Invoicing. Ginvoicing is a company based in Ludhiana and was founded in the year 2017 by Tarun Jangra. It is a platform that allows you to manage your business easily and more effectively. The platform is meant to solve all your GST-related hassles. It helps collect online payments, accounting, inventory management, collating sales, marketing, purchase data, and more.

    Benow

    Benow - B2B Payments Startup in India
    Benow – B2B Payments Startup in India

    Another popular B2B payment startup in India is Benow. It was founded by Sudhakar Ram and Soorraj VS in the year 2016. Benow is a platform that specializes in payments and retail space. The startup was formed to promote digital payments and to empower small and medium-scale businesses, brands, and NGOs. It also enables users to get bundle products, EMI, credit points, and much more. The platform is highly focused on Buy Now Pay Later model.

    Bulk MRO

    Bulk MRO - B2B Payments Startup in India
    Bulk MRO – B2B Payments Startup in India

    Another popular name on the list of B2B payment startups in India is Bulk MRO. It is a global supply chain finance platform incorporated in the year 2015, in Mumbai by Gaurang Shah and Devang Shah. Bulk MRO is a trustworthy name in supplying industrial products and emergency goods. It is a B2B platform that helps government healthcare networks and corporations in their operations not only in India but around the globe.

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    NovaPlay

    NovaPlay - B2B Payments Startup in India
    NovaPlay – B2B Payments Startup in India

    It is a gaming platform founded in the year 2016 in Gurgaon by Akshat Rathee. Initially, NovaPlay was used to pay money for buying games. However, now it has also introduced B2B payment processing services.

    Conclusion

    Business to Business payments used to be a complex process but with the advancement of technology, many startups have emerged that have made it more convenient and secure. The above-mentioned are some of the most known B2B payment startups in India that are revolutionizing the way transactions used to be made earlier.

    FAQs

    What is a B2B startup?

    B2B startups are also known as enterprise startups. Such startups sell products or services to other businesses rather than or in addition to the individual consumers.

    How do I receive a B2B payment?

    The following are the ways to make and receive B2B payments:

    • Checks
    • Credit cards
    • ACH transfers
    • Electronic fund transfers
    • Online payment platforms

    Some of the most popular B2B payment startups in India are:

    • BharatPe
    • Zerone
    • Airpay
    • Udaan
    • EnKash

  • 5 Best Alternatives for Stripe: All You Need to Know

    The world has to come to a point where we can do anything with just a touch or a click. From shopping to dating, everything can be done online. There is hardly anyone who is not taking the benefits of the digital world. It is making our life easier and more convenient. Thanks to this, our money transactions can also be done online.

    Digital transactions have taken the world by storm and almost everyone with a smartphone or a computer wishes to switch to digital payments. Not only digital payments are quick, seamless and efficient, but they have also become the need of the hour owing to the pandemic. In this article, we will talk about Stripe, which is a payment processing platform and the best alternatives it has. So. let’s get started.

    What Is Stripe?
    Alternatives to Stripe Payments Processor:
    PayPal
    Square
    Adyen
    Venmo
    Authorize.net

    What Is Stripe?

    Stripe Website
    Stripe Website

    Stripe is an integrated suite of payment products for e-commerce, applications and online marketplaces for accepting and sending out payments, from and to users. Stripe offers payments through the majority of financial technologies encompassing cards, checkout flows, and other digital transaction services that are constantly updated. Moreover, with over 99% uptime interface, scalability and best-in-class ML models, Stripe helps you avoid frauds and scammers and enhance revenue.

    Although Stripe is one of the best payment processors, there are other applications which offer similar functionalities with different plans and pricing. Since different websites and applications have different requirements, a single plan might not necessarily cater to the needs of all such applications. Moreover, Stripe still isn’t available to use in some countries and costs more than many other payment processors. Hence, here we compare different payment processors, to help you decide which suits you best.

    Alternatives to Stripe Payments Processor:

    PayPal

    PayPal Website
    PayPal Website

    Paypal is a payments processor, and an excellent alternative to Stripe, owing to its fast working and seamless transactions. It offers payments for both individual retailers and businessmen, and larger businesses and enterprises, which include shopping on eCommerce websites, payment returns, B2B payments, and freelancer fees. PayPal offers all such amenities with buyer protection, for safekeeping of your finances, with an easy-to-set up PayPal account and login.

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    Paypal for Business

    About 54% of the customers tend to buy a product when PayPal is available at the checkout, which sure doesn’t seem much, but makes a difference nevertheless. For business needs, PayPal allows you to both receive payments from customers all over the world and make payments in over 100 different currencies and 200 marketplaces. It also furnishes 24/7 fraud protection along with seamless integrations through APIs and SDKs. Moreover, Paypal lets you get paid even if you do not have a professional website or an application with email payment requests, invoices, and personalized payment links.

    Features offered by PayPal

    • Payment through PayPal is extremely fast.
    • Almost every country accepted PayPal
    • The conversion of your local currency through PayPal is quite easy.
    • The conversion fee in PayPal is lower compared to other payment gateways.






    Checkout Paypal


    Square

    Square Website
    Square Website

    Square payments gateway is all about accepting payments, irrespective of the online or offline market. It helps you accept payments, fast and secure with amenities such as card swipe through Square Reader, ApplePay or Google pay with NFC technology, online payouts, invoices and other digital means. Without any extra costs or long-term contracts, Square makes payouts as fast and seamless as possible, with affordable pricing. It furnishes you with the same costs for every card, with consistent and clear bills to pay monthly.

    Amenities for E-commerce

    Square offers solutions for selling online as an E-commerce website, as well as on social media such as Instagram. The solutions offered by Square are quite affordable and cost you only after you have actually started selling. Moreover, it offers more than just payment services, for running your established or thriving business, such as SEO to increase your search engine rankings and reach more customers. Square provides flexible tools, tailored to your specific business needs and scalability, and hence, can be suited to any number of enterprises or e-commerce sites.

    Features Offered by Square

    • Square is one of the quickest payment processors which offers to complete transactions within a business day.
    • Square Point of Sale has an easy-to-set-up interface, offering real-time analytics and an intuitive inventory.
    • It furnishes the users with a free Square Business Debit Card, to store and spend funds, while also keeping an eye on their cash flow.
    • Square doesn’t require you to create a merchant account, pay a statement fee, charge-back fee or deal with payment disputes, with the bank.
    • Be it the security of your data, or suspicious activity around your account, Square offers all-around protection and shields you against monetary fraud.

    Adyen

    Adyen Website
    Adyen Website

    Adyen is a payments processor which helps you accept payments, expand your domain, enhance conversions and hence revenue, and also offers expert suggestions from experienced professionals. Adyen allows payment through in-app purchases, through websites, and in-store purchases without any location barriers.

    Products offered by Adyen

    Adyen offers products such as Online Payments, Point of Sale, Platforms, and Unified Commerce with global coverage and an effort to increase authorization rates. Embedded dashboards with organized statistics can be quite helpful when analyzing customer data to get insights on performance and reporting. Adyen’s Point of Sale offers a certified PCI-compliant terminal with simple API integrations and robust platform stability. Platforms allow you to accept payments with your preferred interface on a website, mobile application or through the point of sale along with faster checkouts and any preferred currency.

    Features Offered by Adyen

    • The most wholesome feature of Adyen is that it offers global acquiring through a single platform without any integrations, saving you the trouble of managing different payment methods.
    • With cards ranging from Credit cards to Master cards to Alipay wallets, Adyen offers users a plethora of payment methods, to add to their checkout.
    • Adyen uses a data-driven risk management approach, and with the help of a cross-country data network, identifies frauds behind false declines and monetary cheats.
    • With the help of ML-driven models, Adyen helps you increase revenue with better authorization rates, customer experience, and low payment costs.
    • Adyen also allows users to understand customer behaviour, geography, payment flow, approvals and declines through insights into customer data.

    Venmo

    Venmo Website
    Venmo Website

    With over 60 million users, Venmo helps clients pay and accept payments fast and safely. With Venmo, you don’t just pay; you get to connect with friends and interact with emojis and stickers. You also get to manage your privacy settings, with no account set-up or money transfer costs. Venmo also allows you to seamlessly transfer money between your Venmo and bank accounts respectively.

    Venmo for Business

    Venmo allows you to accept payments with in-app purchases, online purchases, or in person, in a way very similar to the transactions between your friends, giving you, and your customer, a personalized experience. The checkout is seamless and familiar. Moreover, using Venmo Business allows you to get noticed by the 60 million other Venmo users, where your friends and customers can share their personalized experiences on their feed, in turn, boosting your reach. With just a single login credential, you can switch between business and personal profiles, and manage the business profile efficiently. Venmo also offers touch-free checkout with the use of unique QR codes for your business.

    Features Offered by Venmo

    • Venmo offers a business suite, in-app and online payments as well as Venmo debit cards.
    • Venmo charges less when compared to the other payment processors and hence, enhances sales of your business.
    • You get to discover places your contacts visit more often, and what they buy; while also being discovered for your side hustles, to grow your own business.
    • Venmo Debit card is another such utility it offers, that helps you pay your favourite stores and also get cashback, while all the activities involving the card can be monitored through the Venmo application.

    Authorize.net

    Authorize.net Website
    Authorize.net Website

    Authorize helps you make and accept payments with a variety of different options such as debit/credit, card e-checks to digital payments, among others. With a developer centre equipped with APIs, SDKs, and the best integration solutions such as a simple integrated ‘Buy Now’ button, Authorize offers solutions for eCommerce, Point of Sale, and card payments, all under one suite.

    E-commerce Solutions Offered by Authorize

    It can often be tricky to find the payment processing solution that fits all your business needs; lucky for you, Authorize helps you with all of that and more. Payment gateways authorize and process customer transactions until the purchase is made and the money transferred. This involves the authorization of the funds, then initializing payment and finally transfer of money from the customer’s card to your merchant account. Authorize helps you with not only the above but also comes with PCI-DSS compliance, fraud protection and prevention, solutions for multiple payment types and automated payments.

    Features Offered by Authorize

    • Authorize offers 13 fraud filters, which help identify and prevent you from being duped of your money. These filters include Velocity filter, IP filter, and transaction filter among several others.
    • Authorize furnishes you with a Customer Information Manager with information such as billing, shipping, and payment, in compliance with PCI DSS standards.
    • Automated Recurring Bills is another feature offered by Authorize which assists users with recurring, monthly instalments, or subscription-based plans.
    • For avoiding lost sales and payment interruptions, Authorize constantly keeps your card information updated. This also helps deliver customers, an amazing experience.
    • Get paid faster with Invoices. Invoices can be sent via customized email with your logo, and get paid from any mobile device.

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    Conclusion

    The above-mentioned are some of the best alternatives to Stripe, which offers equally proficient functionality and features. The cost per transaction for most payment processors differs by less than 1-2%, and most of them have similar transaction charges. All in all, the e-commerce industry is on the rise, and you might need an online payment processor to keep up with industry standards.

    FAQs

    What is Stripe?

    Stripe is an integrated suite of payment products for e-commerce, applications and online marketplaces for accepting and sending out payments, from and to users.

    What are some best alternatives of Stripe?

    Some of the best alternatives of Stripe are:

    • PayPal
    • Square
    • Adyen
    • Venmo
    • Authorize.net

    Stripe is popular because of its fast and secure payment processing.

  • The Curious Case of Bharat “PE” – Bharatpe vs Phonepe Case Study

    BharatPe and PhonePe which are two digital payment applications in India have been fighting in the Delhi High Court regarding trademark rights on their name. It is said that the companies have been fighting among themselves since the year 2018. Let’s look at the complete case study of BharatPe and PhonePe.

    BharatPe Vs PhonePe Case
    Case filed by PhonePe against BharatPe
    Court’s Decision on the Bharatpe vs Phonepe Case
    About PhonePe and BharatPe

    BharatPe Vs PhonePe Case

    The two major digital payment applications have been said to have fighting over the usage of the suffix Pe in their names and the company PhonePe has been claiming trademark rights over it. It is observed that both the companies have been arguing about the topic since the year 2018 and later the Bengaluru based startup PhonePe moved to the court.

    The two leading Digital payment applications have been fighting in the court for a very long time. The documents seen have conveyed that the Flipkart owned PhonePe has sought an authoritative order from the High Court against BharatPe for the usage of the word Pe in the name.

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    Case filed by PhonePe against BharatPe

    It is said that the court did not grant an injection on the original appeal of PhonePe. The suit that had been complained about was based on seeking an authoritative order restraining the use of trademark, passing off, damages, etc. The company PhonePe has filed a suit on BharatPe for using the suffix Pe in both the languages English as well as Hindi and also both in graphic design as well as text.

    PhonePe has been said to have sent a legal notice to BharatPe last year and the company had soon changed the logo and the colour of their original frame but that did not solve the issue and PhonePe had taken the case to the court.

    BharatPe old vs new logo
    BharatPe old vs new logo

    A PhonePe spokesperson had conveyed that the company had approached the Delhi high court in order to protect their brand trademarks which they believe were being broken against the agreement of the law and added that the company was not interested to comment beyond this whereas BharatPe had declined to comment about the issue.

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    Court’s Decision on the Bharatpe vs Phonepe Case

    The Justice had conveyed that the usage of the word Pe in both the company’s names was nothing but a different spelling used to denote the word pay and added that no rights can be claimed over a mark which describes a word or even a word which is used to describe a part by misspelling it.

    The court also added that the word Pe had not derived any other meaning other than pay. That is the company has not created a different impression on the minds of people like giving the word Pe a secondary meaning which refers to the goods or service provided by the company.

    However, the Justice had conveyed that if the word Pe has acquired a secondary meaning then the court would look for a trial and the company will have to prove to the court that the word has a secondary meaning and the primary meaning i.e., pay should have been completely removed from the minds of their consumers. In order to move forward with this, the company will have to create evidence from their customers that the word has a complete secondary meaning which is related to the goods or service they provide.

    The Court had said that considering the above factors both PhonePe and BharatPe are made up of several parts and added that these parts cannot be separated as Phone and Pe and Bharat and Pe. The court conveyed that the company PhonePe cannot claim rights over the word Pe.

    The court added that the word Pe provides the meaning of the service provided by both the companies that is pay and said that by misspelling Pay and Pe there cannot be any claim on the legal positions.

    About PhonePe and BharatPe

    PhonePe Logo
    PhonePe Logo

    PhonePe and BharatPe are both companies that provide digital payment services where as BharatPe provides their services only for the merchants and concentrates completely on that sector but PhonePe provides for both merchants as well as individual consumers as anyone who downloads the app can use PhonePe’s service.

    BharatPe Logo
    BharatPe Logo

    PhonePe has been increasingly expanding towards the merchant payments sector and BharatPe can be considered to be one of its major competitors in the field. PhonePe is considered to have a valuation of around USD 7 billion according to Morgan Stanley and BharatPe has been the fastest growing merchant payment company.

    BharatPe has conveyed that they have around 1.5 million merchants on their platform with a daily transaction of around INR 7 lakhs and PhonePe for business has around 4.2 million merchants using it actively. Both the companies are considered to be expanding aggressively on-boarding offline merchants.

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    Conclusion

    BharatPe is a billion-dollar company with a valuation of close to USD 1 billion whereas PhonePe is already in the billion-dollar club. It is considered to be the first instance where 500 crores + companies involving into a fight against the trademark.

    FAQ

    Who is the founder of BharatPe?

    Ashneer Grover and Sashvat Nakrani are the founders of BharatPe.

    Is BharatPe Government company?

    BharatPe is a private company founded in 2018.

    Is PhonePe an Indian company?

    PhonePe is an Indian digital payments and financial services company headquartered in Bangalore, India. It was founded in December 2015, by Sameer Nigam, Rahul Chari and Burzin Engineer.

    Is BharatPe and PhonePe same?

    No, BharatPe and PhonePe are different companies. They both offer digital payment services.

    Who is the owner of PhonePe?

    PhonePe is owned by Flipkart.