Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by Articulate.
In the last ten years, E-learning courses have evolved significantly from relatively simple ‘click-next’ PowerPoint-based training to rich interactive learning experiences. Several tools, like Storyline, made it possible for individuals without programming expertise to unleash their creativity in ways that were impossible before.
Now even newcomers to E-learning can create courses by incorporating more gaming elements, interactive videos, and realistic scenarios to engage modern learners more meaningfully.
Articulate has emerged as an innovative E-learning solutions provider that removes technological barriers to imagination and creativity. This article will let you know every important detail about Articulate, from its founders, startup story, and funding to investors, growth, business model, and products.
Articulate is a SaaS training and development platform that develops E-learning software, content, and resources to change how the world learns. The company develops creator tools for creating, distributing, and managing online training courses for learners.
120,000+ organizations across 172 countries, including all 100 of the Fortune 100, have already curated over 4 million courses using Articulate online training apps.
Articulate – Industry
Articulate operates in the E-learning industry. E-learning is typically a mode of delivering knowledge to the learners via electronic modes, like videos, audio, e-books, Artificial Intelligence, Virtual Reality, and other electronic tools. Moreover, e-learning today has become integral to almost every major enterprise as it enhances employees’ knowledge and performance.
With the global E-learning market size projected to grow from $197,00 billion in 2020 to $840.11 billion by 2030 at 17.5% CAGR from 2023 to 2030, the industry provides plenty of growth opportunities. The rise in remote learning during Covid-19 and higher demand for low-cost, convenient learning systems are two significant factors that boosted the market’s growth.
In addition to Articulate, Adobe, Blackboard, Coursera, Aptara, and BYJU are some top companies in the E-learning industry.
Articulate – Founders and Team
Adam Schwartz – Founder and Executive Chairman, Articulate
Adam Schwartz is the founder of Articulate and holds the company’s Executive Chairman position. He has been the ex-Advisor of TrueFort and Merida Capital Partners. He is a Board Member at New Frontier Data. In addition, Adam is an active angel investor in 100+ innovative tech companies and serves on the boards of Videolicious, Embedly, and others.
Articulate is led by Lucy Suros as its CEO, and the company is a team of more than 400 employees.
Articulate – Startup Story
Articulate was founded in 2002 by Adam Schwartz with his life savings. The company was started as a plug-in for PowerPoint. Today, it is a software service that enables everyone to deliver training, even if an individual is not a training professional.
In 2003, it launched Articulate Presenter 3 and Articulate Server. Articulate Studio 1 came to life in 2004, and Articulate Studio in 2005. The company also has the industry’s largest community, i.e., E-learning Heroes, developed in 2012.
With the launch of Articulate 360 in 2016, Articulate revolutionized the E-learning course development market. In 2020, the company introduced Rise.com, which equips organizations with everything they require to create, track, and manage their online training in a single complete system.
Articulate – Mission and Vision
The vision of the company is to empower people to live better lives. Articulate is committed to providing the best value to its customers and doing right by its employees.
Articulate has two main products. One is a set of tools used by companies building training solutions to connect to an enterprise learning management system. The other product targets small and middle-sized businesses or departments in the enterprise.
Articulate’s platform enables users to create custom, interactive courses that can work on every device with no manual tweaking. It allows clients to curate E-learning courses for their learning management system.
Articulate – Revenue Model
The annual subscription rates of Articulate 360 are- ‘Articulate 360 Teams’ for $1,399 and ‘Articulate 360 Personal’ for $1,099.
Rise.com offers a ‘Starter Plan’ for $399 per month, a ‘Growth Plan’ for $799 per month, a ‘Midsize Plan’ for $1,299 per month, and a ‘Large Plan’ for $1,999 per month.
Articulate – Products and Services
Articulate offers 3 training apps, i.e., Articulate 360 and Rise.com.
Articulate – Funding and Investors
Articulate has undertaken only 1 funding round and raised a whopping amount of $1.5 billion. 3 investors fund the company, including Blackstone Accelerates Group, ICONIQ Growth, and General Atlantic.
Date
Round
Number of Investors
Money Raised
Lead Investor
July 1, 2021
Series A
3
$1.5 billion
General Atlantic
Articulate – Patents and Trademarks
Articulate has registered with 2 trademarks, and ‘Scientific and Technological Services’ is the most popular class.
Articulate – Growth
Articulates’ annual revenue in 2022 was estimated to be $77.3 million ($185,492 revenue per employee). With 40K customers in 2023, the company hit $29.4 million in revenue. Its post-money valuation in 2022 was $3.8 billion. Monthly visits growth of the company’s website is 20.91%, with 4,515,684 visits each month.
Introduction To Articulate Storyline 360 – A Quick Overview
Articulate – Social Media Presence
With core product marketing, customer advocacy, product content, and content marketing, Articulate significantly focuses on social media marketing and, thus, have considerable followers on multiple social media platforms.
Social Media Platform
Followers
LinkedIn
69.6K
Facebook
14K
Twitter
7.5K
Articulate – Partners
Articulate has partnered with BlendToLearn, TicTac, Strabeans, and many other technology and channel partners.
Articulate – Awards and Achievements
Some of the awards that Articulate received are as follows:
Articulate 360 won TrustRadius 2021 Most Loved Product Award
Articulate 360 won 2 TrustRadius Awards- ‘Best Customer Support’ and ‘Best Feature Set.’
Articulate 360 earned 2 gold medals in the 2022 Brandon Hall Excellence in Technology Awards
2020 Tech Cares Award from TrustRadius
People’s Choice Stevie Awards for Favorite New Products 2020 Winner
In 2023, Articulate is going to introduce a new training application named Reach 360.
FAQs
What does Articulate do?
Articulate is a SaaS training and development platform that develops E-learning software, content, and resources to change how the world learns. The company develops creator tools for creating, distributing, and managing online training courses for learners.
Who is the CEO of Articulate?
Lucy Suros is the CEO of Articulate.
Who are the main competitors of Articulate?
Below given are some main competitors of Articulate:
The world of technology is constantly evolving, and no-code development platforms are one of the latest innovations to emerge. These platforms allow users to create software applications, websites, and even mobile apps without having to write a single line of code. Whether you’re a business owner, a marketer, or a non-technical professional, no-code development platforms offer a fast and affordable way to turn your ideas into reality.
Whether you’re looking to build a simple website, create a mobile app, or launch a complex enterprise solution, a no-code development platform can help you get there. In this blog, we’ll help you find the right platform for your next project, and provide tips and best practices for using it effectively.
So, if you’re ready to take the first step towards building your next software project without code, join us as we dive into the world of no-code development platforms!
What is a No Code Development Platform?
A No Code Development Platform is a software solution that enables users to create applications, websites, and other software systems without writing any code. It typically provides a visual interface, drag-and-drop functionality, and pre-built templates and components that allow users to design, build, and launch their applications with little or no coding knowledge. The goal of these platforms is to make software development more accessible, efficient, and cost-effective by removing the need for complex coding and reducing the time and resources required to launch a software project.
How to Find the Right No Code Development Platform?
Finding the right No Code Development Platform can be a challenging task, but there are a few key factors to consider that can help you make an informed decision:
Project Requirements: Consider what you want to build and what type of functionality is needed. Some platforms specialize in specific types of projects, such as website builders or mobile app creators, so it’s important to choose a platform that fits your needs.
User-Friendliness: The platform should be easy to use and accessible, even for non-technical users. Look for platforms that provide a visual interface, drag-and-drop functionality, and a user-friendly design.
Integration and Customization: Check if the platform integrates with other systems and tools that you use, and if it allows for customization to meet your specific requirements.
Scalability: Consider the growth of your project and whether the platform will support your needs as your project grows.
Support and Resources: Look for a platform that provides robust support and resources, such as tutorials, forums, and documentation.
Price: Consider the cost of the platform and the features it offers. Some platforms offer free basic plans, while others require a monthly or yearly subscription.
By taking these factors into consideration, you’ll be able to find the right No Code Development Platform for your next project.
Top 11 No-Code Development Platforms
We’ll explore some of the best no-code development platforms available in the market today. Each platform offers a unique set of features, benefits, and drawbacks, and we’ll provide a comprehensive overview of each one to help you make an informed decision. From drag-and-drop builders that make it easy to create simple applications, to AI-powered tools that can generate code for you, we’ll cover it all.
Airtable is a super-flexible no-code database, with a spreadsheet interface and connections to your favourite best no-code development tools. The fields for the Airtable table are kind of cells in a spreadsheet but have types such as checkbox, phone number, and drop-down list, and may reference file attachments like pictures.
Airtable is a spreadsheet-database hybrid, with the features of a database but applied to a spreadsheet. You will be able to create a database, set up column types, add records, link tables to one another, collaborate, sort records and publish views to external websites.
Features of Airtable
Organize anything, with anyone, from anywhere: Airtable’s native mobile and desktop apps make it easy to edit, comment, and collaborate in real-time — changes are instantly synced across everyone’s devices.
Unique field types for your content: Airtable fields can handle any content you throw at them. Add attachments, long text notes, checkboxes, links to records in other tables—even barcodes. Whatever you need to stay organized.
Configure the perfect view: Break free of the grid. Powerful filtering, sorting, and grouping gives you the freedom to arrange your work just the way you like. Choose the right views for your content, and save them for easy access at any time.
Link related content intelligently: Say goodbye to duplicate data entry. It only takes a few clicks to link records between tables, creating smart relationships.
Nintex is the best no-code development platforms software company based in Bellevue, Washington. It is a business process management software integrated with enterprise service platforms including SharePoint, Office365, Salesforce, and Google Drive. Since 2018, Nintex has entered the business process mapping and robotic process automation markets with two company acquisitions.
The Nintex platform is a powerful set of integrated and intelligent solutions that empower lines of business and IT professionals which helps in unlocking the transformational business benefits of intelligent process automation technologies.
Features of Nintex Process Platform
This platform includes capabilities for advanced workflow, process mapping, and management, mobile apps, process intelligence.
It is faster and easier than ever for public and private organisations to automate and optimize business processes.
It gives services possible to ensure customer needs and maximized productivity.
With clicks not code, it is faster and easier than ever for public and private sector organisations to automate, orchestrate and optimize business processes.
With Nintex, enterprises can design, deploy and manage the best solutions and services possible to ensure customer needs are met and productivity is maximized.
Pros:
Easy integration with built-in drag-and-drop connector
Free trial is available
Live chat support
Pre-built process map and workflow
RPA bot templates
Mobile app is available
Cons:
Lack of learning resources
Pricing is very high
Nintex Process Platform Pricing
Nintex offers various packages at custom price depending on your needs. You can directly contact vendor to get a quote for Nintex Process Platform.
Quixy is a cloud-based user-friendly no-code application development and BPM platform that empowers business users with no coding skills to automate processes and workflows to build simple to complex enterprise-grade applications, using simple drag and drop design, ten times faster compared to the traditional approach consequently enhancing efficiency, transparency, and productivity of business operations.
The platform includes an integrated cloud database, a visual application builder, enterprise-grade security, regulatory compliance, and scalable global infrastructure. Quixy provides dozens of pre-built solutions for a variety of use cases such as CRM, Project Management, HRMS, Travel and Expense Management, Service Request and Incident Management, and much more.
The no-code, low-code development platform market is projected to grow from USD 13.2 billion in 2020 to USD 45.5 billion by 2025, at a Compound Annual Growth Rate (CAGR) of 28.1%. Quixy’s competitors are other B2B low-code and no-code companies offering enterprise application development platforms. Some of them include Nintex, Quickbase, Betty Blocks, Appian, Outsystems, Mendix, Kintone, etc.
Features of Quixy
Build user interface the way you want it.
Model Processes and build workflows.
Ready to use templates and components.
Datatables and functions.
Seamlessly integrate and extend applications.
Document Generator for faster, error-free operations.
Reports that give you actionable insights.
Build your own dashboard.
Test with Quixy Simulator.
Rapidly deploy apps.
Task notifications, reminders and escalations.
Enterprise Ready.
Pros:
40+ charts and report
Configurable dashboard
14 days free trial
Quixy Academy course to help you learn the software
Live chat support
Multi-factor authentication
IOS and Android app is available
Cons:
Poor UI/UX
Average app library
Quixy Pricing
Plan
Pricing
Solution
Contact Sales
Platform
$20/user/month, billed annually
Enterprise
Contact Sales
Appy Pie
Website
www.appypie.com
Rating
4.6 out of 5
Free Trial
Available
Platforms Supported
Web, Android, iPhone/iPad
Appy Pie – No-code development platform
Appy Pie is the most flexible No-code development platform released for android, ios, fire os, windows phone, and blackberry platforms which helps users to create and monetize different types of apps. Appy Pie makes it convenient to connect over 300 apps for tasks like scheduling and setting reminders. The platform also provides an advanced automated workflow. It is ideal for small to medium-sized businesses. All you need to do is select the right theme and features for your needs, and you’re ready to go.
The purpose of the software is to give small and midsize business owners operate the software they use. Appy Pie launched a beta version of its WYSIWYG mobile app on 14 April 2015 which is run by global tech. In August 2018 Appy Pie announced which allows users to create a website. In June 2019 a Chatbot was added to Appy Pie. It also added other forms of software allowing users to improve the quality of images, help desk software, and others.
Appy Pie – No Code Application Development Platform
Features of Appy Pie
App Builder: Make your own app the no-code way, with advanced features and go mobile with your business.
Website Builder: Build your online presence using website maker and reach out to more customers worldwide.
Design: Design creative artworks and banners, create logos, edit your photos and so much more online!
Domain Registration: Buy a perfect domain, business emails, and bring your business online, in just a few minutes.
Developer Platform: Build a Appy Pie Connect Integration, instantly connect with 300+ apps and save more time and money for free.
Chatbot Builder: Create your own chatbot and lighten the burden of your sales team by letting the chatbot answer common queries.
Pros:
Easy drag-and-drop interface
Easy integration with tools like Slack and MailChimp
Intuitive App Builder
Detailed App Analytics
Live chat support
Free trial is available
Cons:
Lack of learning resources
Poor user interface
Appy Pie Pricing
Plan
Pricing
Basic
$16/app/month or $12/app/month when billed annually
Gold
$36/app/month or $25/app/month when billed annually
Platinum
$60/app/month or $40/app/month when billed annually
Enterprise
Custom Price
AppSheet
Website
www.appsheet.com
Rating
4.8 out of 5
Free Trial
Available
Platforms Supported
Web, Android, iPhone/iPad
AppSheet – no-code development platform
AppSheet provides a no-code development platform for an application code that helps users to create mobile, tablet, and net applications victimization information sources like Google Drive, Dropbox, Office365, and alternative cloud-based computer programs and information platforms.
This platform is usually used for a bunch of business use cases alongside project management, consumer relationship management, field inspections, and personalized. Later, Appsheet was taken by Google in January 2020.
The platform is offered on the marketplace for every self-service and an organization licensing model with great deal governance, data analytics, and performance decisions.
Build no-code apps with AppSheet
Features of Appsheet
Streamline Data Collection: Improve data gathering methods by logging GPS coordinates, capturing and annotating images, accepting signatures, and scanning barcodes—with or without a network connection.
Collaborate More Efficiently: Update and maintain existing data sets more effectively, while ensuring security and organisation policies.
Collaborate with teammates, updating data securely
Gain Instant, Actionable Insights: Analyze and monitor collected and updated data in real-time with customizable dashboards and automatic notification workflows.
Collect data from any device, instantly syncing to the original data source
Machine Learning Intelligence: Create apps with the power of machine learning, no data scientists required.
Ninox is another best no-code platform in the the top list. It isa cloud-based data entry solution used by small and midsize organizations. Ninox helps in creating your own business application that match your workflow. The solution helps in building database applications using features such as built-in templates, custom actions, scripting and drag and drop formulas. The database can be stored either on-premise or in the cloud. Ninox enables you to seamlessly integrate and customize various applications, ranging from CRM, ERP, HR, Accounting, Sales and project management to maximize your operational efficiency.
Features of Ninox
Build Custom Apps: Drag & drop to quickly arrange forms, charts and reports.
Invite your team: All your data in a central, smart workspace – no communication overhead.
Work from anywhere: Ninox runs on all your devices – with or without internet connectivity.
Fully customizable: With just a few clicks, you can create forms, views and graphs without any limitations. Make it a perfect fit for your business.
Create reports and visualize data: Ninox handles a vast amount of data effortlessly. Choose from different views like Kanban, Gantt, Cards and Diagrams to visualise your results.
Pros:
30-day free trial
Drag-and-drop editor
Variety of customizable templates
Tutorial videos are available to learn
Zapier integration
Community support
Interactive interface
Cons:
Limited customization option
Documentation is insufficient
Ninox Pricing
Plan
Pricing
Starter
$12.00 plus VAT per license and month (billed annually)
Professional
$24.00 plus VAT per license and month (billed annually)
The Salesforce Platform enables you to rapidly develop enterprise applications that facilitate employee engagement, customer satisfaction, performance tracking, and comprehensive integration. Salesforce Platform is a suite of tools and services – including Force, Heroku Enterprise, and Lightning – that enables businesses to quickly build and deploy custom applications. Through Salesforce, business users can design, experiment with, and execute regulations in a few clicks. Additionally, templates offer a fast way to launch online applications portals so their processing is done against numerous rules efficiently.
Features of Salesforce Platform
Application Development: Speed up and automate various aspects of your business by using low code application development.
Automation: Enable people, automate processes, and link systems with Salesforce Genie Customer Data Cloud.
Security: Protect your business with Shield and its built-in tools.
Hyperforce: Using security, privacy, and agility, you can expand globally while still providing local customer service.
Sandboxes: Secure development environments: Confidently build, test, and deploy changes.
Einstein Intelligence: Leverage AI to create exceptional customer experiences and drive growth.
Pros:
Excellent support
Free trial is available
Seamless integration with other Salesforce products
QuickBase’s no-code platform makes it simple to develop, link, and modify business applications that address visibility and workflow issues without the need to replace any existing system. QuickBase enables teams to collaborate on a shared data repository to create forms, run reports, implement workflows, and automate processes. The low-code feature of this program allows non-developers to create applications quickly and easily, without needing IT assistance.
The platform addresses a broad set of business use cases through its application platform that has advancement and method automation, forms, and personalized chats.
How QuickBase works
Features of QuickBase
Enterprise-grade governance: Create the boundaries in which business can take charge of their processes without jeopardizing system integrity.
Modern integration platform: Connect your CRM, ERP, PLM, and other core applications with flexible APIs to automate the processes those platforms can’t.
Industry-leading security & reliability: Control what matters with audit logs, powerful admin controls, data encryption, and reliable performance to build confidence that whatever happens next, you can handle it.
Independently certified to mitigate risk: Quick Base has comprehensive security and regulatory compliance program that meets several industry standards.
Pros:
Wide range of integration
Automated workflow
30-day free trial
Sandbox to test the changes
Platform analytics and admin console
FDA and HIPAA compliance
Cons:
Limited learning resources
Poor support
QuickBase Pricing
Plan
Pricing
Team
Starts at $30/user/month
Buisness
Starts at $50/user/month
Enterprise
Custom Price
WebFlow
Website
Webflow.com
Rating
4.6 out of 5
Free Trial
Available
Platforms Supported
Web
Webflow Dashboard | Top No Code Platforms
Webflow is an American company based in San Francisco that provides software as a service for website building and hosting. It is one of the top no-code development platforms and contains an online visual editor platform that allows users to design, build, and launch websites. Webflow provides a comprehensive platform that seamlessly integrates design, animation, content management, marketing, and ecommerce tools in order to enable non-coders as well as coders to quickly deploy and promote all types of websites.
Webflow is a SaaS application that allows designers to create responsive websites with browser-based visual editing software. Designers use the tool to generate HTML, CSS, and Javascript.
Features of Webflow
Interactions: Webflow’s interactions and animations tools bring all the power of CSS and JavaScript into a completely visual tool, empowering designers to build complex, rich animations without even thinking about code.
Designer: Take control of HTML5, CSS3, and JavaScript in a completely visual canvas — and let Webflow translate your design into clean, semantic code that’s ready to publish to the web, or hand off to developers.
CMS: Create the content structures you need, add content (by hand, from a CSV, or via our API), then design it visually. Finally, a content management system that works for editors, designers, and developers.
E-commerce: From home page to product page, cart to checkout. Shape your customer’s experience every step of the way, and build a modern eCommerce website – all without writing a single line of code.
Editor: With the Webflow Editor, there’s no complex dashboards or disconnected back end – just you, your website, and the content you want to change.
Hosting: Enjoy the fastest, most scalable hosting technology for your business – without all the hassles of domain setup, FTP, cPanel, and other annoying acronyms. Plus an entire website management platform.
Pros:
750+ third-party integration with Zapier
Huge learning resources including Webflow university
Knack is an easy to use no-code platform platform that allows users to create custom, data-enabled applications without any coding knowledge. It also allows users to synchronize their data, such as mail and names, in a parallel format so they can be recalled quickly when needed. Additionally, it is the best tool for developing a strong database without needing to write a line of code. Not only that, it offers SEO plugins to make the app/website more indexable, user-friendly and responsive.
Knack empowers innovators to simply overcome vital business challenges.
Features of Knack
Groups will quickly build custom applications that collect and manage data, automate processes, and move workflows on-line.
Knack provides non-programmers simply build, data-driven internet apps.
Data can be imported from spreadsheets and converted to an online database.
These apps may be published to any site and adapt to the encompassing style.
You will additionally publish Multiple versions to totally different sites and for variances audiences.
You will additionally extend these apps with a RESTful API, custom CSS, and JS event handlers.
Outgrow is the most popular no-code platform and provides you to better acquire, qualify, and engage leads by making it easy to build personalized quizzes, calculators, assessments, recommendations, polls, and chatbots. It has a host of design templates that are fully optimized for mobile, desktop, tablet, and many more.
There are over 300 pre-made content pieces and funnels that are optimized to improve conversion that helps you to change the questions, make a few tweaks so it’s consistent with your brand and you can have your own interactive content.
Interactive Calculators and Quizzes – Outgrow
Features of Outgrow
Variety Of Tools To Boost Your Marketing: Numerical Calculators, Outcome Quizzes, Graded Tests / Assessments, Ecommerce Recommendations, Polls, Chatbots, and Surveys.
Layouts have been optimized through intensive A/B testing.
Bring Out Your Brand: The look and feel can be easily customized to showcase your brand.
Powerful Funnel Analytics: Identify patterns and drop-off points so you can increase your conversion rates.
Branching Logic: Send respondents down different paths based on their responses.
Conditional Messaging: Show result-specific messages to make your calculators and quizzes more personalized.
In this blog, we’ve explored some of the best no-code development platforms available in the market today. By considering your project requirements, user-friendliness, integration and customization, scalability, support and resources, and price, you’ll be able to find the right platform for your next project.
No Code Development Platforms are designed for non-technical users, business owners, marketers, and anyone who wants to build a software project without writing code.
Is no code the future of software development?
No code technology is a growing trend in software development and has potential to play a significant role in the future. It makes software development more accessible and efficient for non-technical users, but is not a replacement for traditional software development. The future of software development will likely see a growing adoption of no code technology, but it will coexist with traditional methods. The key is finding the right balance and using no code technology effectively.
What type of projects can I build with a No Code development platform?
The type of project you can build with a No Code development platform depends on the platform you choose. Some platforms specialize in website builders, mobile app creators, or enterprise solutions.
Do I need technical skills to use a No Code development platform?
No, you do not need technical skills to use a No Code development platform. The platform provides a visual interface, drag-and-drop functionality, and pre-built templates and components, making it accessible to non-technical users.
Can I integrate a No Code development platform with other systems and tools?
Yes, some No Code development platforms allow for integration with other systems and tools, such as payment gateways, CRMs, and more.
What are the best no-code development tools available today?
Some of the best no-code development tools includes:
Airtable
Nintex Process Platform
Quixy
Appy Pie
Appsheet
Ninox
Salesforce
Quick Base
Webflow
Knack
Outgrow
Why is it important to use a no-code development tool?
Using a no-code development tool is important because it makes software development more accessible and efficient for non-technical users, saves on development costs, improves collaboration, reduces technical barriers, is easy to use, and offers scalability options.
Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by Simpliv Learning.
The rise of digital usage has made everything available online like shopping, payment, an education. Yes, online education is a big thing now. Online education is an emerging field and its growth is seen after the pandemic crisis when lockdowns made everyone sit at home. It was seen that digital education was of utmost preference at that time.
Education is the basic right of every human being. Without education, one cannot significantly contribute to their family and society. This way, a lot of companies have embraced technologies to enable online learning platforms to become a reality. An online learning platform has huge potential. There are a lot of benefits that online learning provides to its students. There’s flexibility, a wider range of courses, a customised learning platform, and so on.
The American-based company, Simpliv Learning is an online learning and teaching platform that offers training on various topics and programmes, making them easily available to everyone. The company was founded in 2017 and has its headquarters in Fremont, California, USA.
Discover all about Simpliv Learning in this article. We have covered aspects like Simpliv Learning’s industry details, its founders, key business operations, revenue model, and much more.
Simpliv is a worldwide online learning marketplace that offers online training on a wide range of topics to help people alter their life. Its online platform is a dynamic web-based platform that has massive learning and teaching opportunity for students and institutions through its cost-effective courses. Their courses and programs are available to everyone who want to study, whether in management, technology, science, or any other field of interest.
Simpliv is accessible, affordable, and convenient with ever-evolving industry trends. The company has made its learning platform in a way that has developed learning packages that can deliver the necessary information in a reasonable amount of time and money. Simpliv recognises shifting demands and enables global learners to evaluate their technical abilities by linking learning to important business objectives and bridging skill shortages in many business domains such as IT, Marketing, Commerce, Business Development, and much more.
It also invites individuals to become mentors on its platform. In addition, Simpliv helps to sharpen a mentor’s teaching skills to expand their knowledge. These individuals can become a part of the community by sharing their area of interest and uploading a video of their sample lecture on its platform.
Simpliv Learning – Industry
No doubt, online education holds a great future as the reports suggest that the global EdTech and Smart Classrooms’ Market industry is expected to develop at a compound annual growth rate (CAGR) of 13.2% from $125.3 billion in 2022 to $232.9 billion by 2027.
Simpliv Learning was founded by Shahanshah Manzoor in 2017.
Shahanshah Manzoor
Shahanshah Manzoor – Founder and Managing Director of Simpliv Learning
Shahanshah Manzoor was born in Bareilly, Uttar Pradesh, India on July 12, 1981. Shahanshah is a graduate of Bachelor of Science from Mahatma Jyotiba Phule (MJP) Rohilkhand University. After that, he did a Master of Science in Maths from Aligarh Muslim University. He also holds a Master’s degree in Computer Application from Bangalore University. He has over 15 years of expertise in several businesses and has consistently advocated for equal access to education.
Along with the founder of Simpliv, Manzoor is also one of the founding members of Traininng.com LLC which offers world-class online professional training in the areas of regulatory compliance and healthcare. His entrepreneurial journey started with NetZealous, a provider of Innovative Professional Training in areas like IT, Healthcare, HR, and Regulatory Compliance, where he is currently serving as the CEO. Manzoor is also associated with S2M Trainings as its Chairman. He is also the co-founder of PlanUREvents, a training provider in compliance training for the industries like medical devices drugs & biologics/pharmaceuticals, clinical and laboratory, food, banking and financial services, aerospace and defence, trade & logistics, construction, automobile, energy, environmental and much more.
ShahanshahManzoor’s business triumphs and commitment to bringing worldwide education for learning have been reported by various high-tier news outlets, including the Deccan Chronicle, DNA India, LiveMint, Midday, Business World, and others.
Simpliv Learning – Name, Logo, and Tagline
Simpliv Learning Logo
The company in India is registered as “Simpliv Services India Pvt Ltd”. In the USA, the company is known as, “Simpliv LLC”
Simpliv Learning goes with the tagline, “Start Teaching and Learning in Simple Way.”
Simpliv Learning – Mission and Vision
The vision statement of Simpliv is, “To transform lives by providing the best learning and teaching experience to maximize the potential of the learners”.
Simpliv Learning aims to provide affordable education to every person around the globe. They desire to make professional online courses available, by fitting the students to respective expert instructors in the specified field. Just as how technology is ever-changing, Simpliv believes that partnering with curious learners, educators, and institutions, can help them thrive in the ever-changing competitive environment.
Presently, Simpliv’s business operations are based on two models – B2B and B2C.
Its B2B model involves offering training courses to corporates such as IT, Consultancy, Universities, and Colleges. Till now, the company has tied up with Accenture, Apple, Capgemini, NASA, Comcast, Dell, HP, Siemens, Equifax, and more. Furthermore, Simpliv’s business operations also offer courses to anyone interested in their learning platform. These courses are designed for the 18 to 25, 26 to 34, 35 to 45, and 46 to 60 age groups.
The revenue stream of Simpliv comes from its affiliate programs. These programs are designed to offer high-quality courses to their audience by top industry experts across the Globe. These courses are all trending ones in categories like Technology, Leadership, Personal Development, Productivity tools, Lifestyle, Music, Photography, and more.
Simpliv Learning – Growth
Simpliv Learning saw a 1000% growth in this year’s first quarter on its online learning platform as compared to the previous year. Due to this, the company’s revenue growth has also doubled in the last three months. There is also a 46% employee growth in Simpliv.
The company has made an estimated revenue of $14.2 million this year.
Simpliv Learning – Funding and Investors
As of now, the company has not raised any funds. It is completely bootstrapped.
Simpliv Learning – Challenges Faced
When Covid-19 hit the world, many startups were shut down. But, Simpliv saw an opportunity and found a way to overcome the difficulties. Simpliv was determined and sent out the message that this was an excellent time for learners to improve their abilities because they would be spending the majority of their time at home. The pricing structure offered by the company has always been its advantage and it made the most of it. Simpliv positioned itself as a brand that is less costly, yet viable. The company made itself an alternative to some of the market’s large brands, which offered expensive courses.
Simpliv Learning – Competitors
With many online education providers in the market today, Simpliv has many competitors. Some of the top competitors are:
Presently, Simpliv is available in more than 180 countries. Besides this, the company is further planning to expand to become a leader in the E-learning market. The company also intends to improve the learning and teaching experience to maximise students’ potential. With this objective in mind, Simpliv Learning is confident and sees itself in this business for a long time, which is expected to develop at an exponential rate for many years to come, pandemic or no pandemic.
FAQs
What is Simpliv Learning?
Simpliv Learning is an online learning marketplace that offers online courses on a wide range of topics like web development, IT and Software, Writing, Marketing, and more.
Who is the founder of Simpliv Learning?
Shahanshah Manzoor is the founder and Managing Director at Simpliv Learning.
Where are the headquarters of Simpliv Learning?
Simliv Learning is headquartered in Fremont, California, USA.
Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by Notebook Company.
Internet is steadily revolutionizing the Indian education system. Gone are the days when students used to pass hours in the library searching for that one reference book. Now every topic and every subject is available online. Furthermore, with more and more Edtech companies coming up, both the teaching and learning process has become easier.
Many startups have come up in India with innovative ideas in the Edtech sector. Notebook is one such Edtech Startup based in Kolkata. Notebook company’s vision is to enable access to high-quality education for every child. It strives to establish a benchmark in educational content quality for the Indian school curriculum.
Beyond its commercial presence, Notebook exists to empower positive social change. Its vernacular feature allows children to learn their syllabus in their regional languages. The videos include instructor-led components as well as graphic visualization elements to reinforce storytelling. Hand-drawn illustrations, soothing music, and well-thought-out creative design augment the Storytelling and enhance understanding and retention of topics.
Notebook company is also engaged in dialogue with the Education departments of various countries, to digitize education in these countries. There are on-going discussions with the governments in South Asia and GCC regions, and some other countries where the government is trying to serve different issues in their traditional education system through the distribution of digital content.
Products
The product is a self-learning environment. In its current shape and form, it provides videos and textual content that explain topics from school syllabi. Notebook has started with CBSE and will be adding more boards soon. It is available on the web, Android app, and iOS app.
Through its products Notebook company aims to bring out the curiosity among students and engage them. As in class holding the students’ attention for a long time is a challenge for the teachers, Notebook has attempted to create the audio-visuals in such a way that seems interesting to the students. Currently the course available in Notebook is English for CBSE 8th, 9th and 10th standard. Study Notes and Solved Questions are also included in the course.
The platform also employs Machine Learning to offer personalized learning pathways to the students. The back end will keep learning through usage patterns and use them in the future to recommend content to students based on individual learning needs.
Technology Used
Notebook operates on the Google Cloud and delivers video streams through the same pathway as YouTube. It has implemented best-in-class DRM to protect against piracy.
Notebook – Industry Details
According to a report by Google and KPMG, the online education industry in India will grow from $247Million to $1.96 billion by 2021, There are 260 million school students in India as per U-DISE reports. This provides a massive opportunity to deliver a high-quality product.
According to Cisco, just as with the advent of mobile phone connectivity has seen exponential growth from 3% to almost 100%, likewise, the smartphone will increase the computer penetration from 12-13% to 60-70%. As such, with Smartphone now being affordable and available to everyone, online education is no longer dependent on the computer.
Notebook – Founders and Team
Achin Bhattacharyya, Subhayu Roy and Abhishek Dutta are the co-founders of Notebook.
Achin Bhattacharyya
Achin Bhattacharyya – Co-founder of Notebook
Achin Bhattacharyya worked as a Chartered Accountant prior to the inception of Notebook. He worked with some of the best consultancy firms in India and abroad. His last stint was with Deloitte as a Director, prior to which he worked with KPMG, PwC, GE, and others, both in India and overseas. Achin takes care of overall strategy, content design, and finance at Notebook. Achin Bhattacharyya is the Co-founder and CEO of the company. An avid reader and passionate traveller himself, Achin has a keen interest in Economics, History, and Literature and Philosophy. He is a regular speaker at various forums and also contributes articles to numerous publications. He is also on the board of some of the most renowned corporates and contributes significantly to brand strategies.
Subhayu Roy
Subhayu Roy – Co-founder of Notebook
Subhayu did his Engineering from RVCE, Bangalore, and his MBA from TAPMI, Manipal. He had worked with L&T in Construction, and then with OnMobile in Africa for 4 years setting up a mobile content business. He headed Perform Group (UK)’s South Asia business before leaving and starting up Notebook. He also worked previously with VerSe Innovation, the parent company of Josh and Dailyhunt. Subhayu looks after Marketing of the edtech startup, Technology, and Product at Notebook.
Abhishek Dutta
Abhishek Dutta – Co-founder of Notebook
Abhishek is a qualified Chartered Accountant with 16 years of working experience in the corporate world. He has led large teams (400+) for delivering finance and accounting services to Fortune 500 companies.
The Co-Founders – Subhayu and Abhishek, bring valuable additions in terms of expertise and experience to Notebook.
The leadership at Notebook company believes that universal access to high-quality education is the only sustainable way to achieve social upliftment. To this end, Notebook has been proactively partnering with Government departments and Non-Government Organisations (NGOs) across the globe. Currently, there are 50+ members of the startup team.
Notebook founder
Notebook – Startup Story
It was over the course of a discussion that we realized that an ‘Over The Top (OTT)’ approach in education was possible.
In March 2017, Achin was visiting Subhayu in Delhi. They were having a general discussion on the various social evils present in society and how these evils can be eradicated through education. Subhayu was working in the Sports content space and was witnessing the OTT phenomenon. Soon the idea stuck in their mind that they can make education easily available through the OTT approach.
After this, Subhayu and Achin spent a year traveling across India and abroad – visiting students, teachers, universities, academicians across various places and different strata of the society to identify the pain points.
In March 2018, they started developing content, which they kept sharing with teachers and students at every step for feedback. They gave leaflets to schools, actively courting criticism!
Both Subhayu and I have spent years in the Corporate world. Managing time effectively is second nature to us. We spend time and effort in finding the right people. Once we do, we empower them, trust them and watch as they take the lead on things. – Achin Bhattacharyya, CEO of Notebook
When we started out, we had a few names on the board to choose from. Given that we needed to be attractive to school students, we were thinking of names that were fun, tech-oriented, used intelligent wordplay. – Achin Bhattacharyya, CEO of Notebook
Finally, Achin and Shubhayu came up with the name ‘Notebook’. It was simple, direct and known. Even in logo and colours, the company kept things the same way – simple and direct. The choice of the Golden yellow colour stood for excellence and it is also believed to be Goddess Saraswati’s colour.
Notebook- logo
Notebook – Business and Revenue Model
Notebook is a subscription-based service operating on a Freemium model. It is India’s first after-school digital learning portal. Schools get access to concise and engaging high-quality audio-visual teaching aids for classrooms, and students get individual personalised access to the same content on their personal devices so that they can study at their convenience. Since its commercial launch in September 2019, the Notebook app has been downloaded and used by more than 90,000 students from across India, and several schools have already started implementing Notebook videos in their classrooms.
According to Achin and Suvayu, Notebook’s USP is the content and pricing strategy. The content design has been consciously done in a way that engages the student.
We have devised an augmented storytelling technique that invites the student to imagine along with the video, and this shows great results in understanding and retention. – Achin Bhattacharyya, CEO of Notebook
Notebook is available at a price of Rs 1,999 for all subjects for a month and Rs 9,999 for an annual subscription with unlimited access.
Achin and Suvayu felt the necessity for the product to be made affordable to the average Indian parent, and this is what they have modeled into Notebook’s subscription.
Notebook – Funding
Notebook is currently bootstrapped startup. It has not received any funding yet.
Notebook – Growth
Notebook has served over 2.3 million users as of November 2021. It had over 300,000 users before the lockdown and increased to 2.32 million in 2021.
Notebook – Challenges
The greatest challenge faced was establishing a balance between content and pedagogy. The content had to be comprehensive and yet crisp. The pedagogy had to be engaging without distracting. So there were quite a few balances to strike.
Creating high-quality content ensuring that the students find it engaging and also which is easily memorable was a challenging task. However, Achin and Subhayu actively discussed the issues, expectations, and requirements with the teachers and students across the country. On the basis of the feedback received, Notebook was able to come up with an easily comprehensible and memorable design for the content.
Support from family and friends is the highest asset during challenging times.
Both of us have been fortunate that our family and friends have believed in us right from the get-go. Every person we told about our decision felt that we were doing the right thing. It has been immensely encouraging to have so many people put their faith in us. – – Achin Bhattacharyya, CEO of Notebook
Notebook – Competitors
There are quite a few companies that are registered as Ed-tech with the ROC. However, very few are known and regularly used by students. Byju’s has done an outstanding job in Maths and Science, and in building a self-learning habit. Others like Meritnation and Toppr have been around for a while, and have their own content philosophies. They believe that the true competition is with rated content, pirated videos, and other distractions that students today has access to.
Notebook is growing under the active mentorship of –
Mr. Ashok Ganguly – Former Chairman, CBSE for 8 years.
Dr. Mrs. Minakhi Das – Former Chief Controller of Exams, Odisha Board
Notebook – Work Culture
I believe that the best way to treat any employee is to not treat him or her as an employee. – Achin Bhattacharyya, CEO of Notebook
The Notebook team is like a close-knit family where the team members continuously help and support each other. Notebook has provided accommodation facility to its team members who are from outside Kolkata. This is a caring gesture and it has helped to improve the work efficiency of the team members.
Notebook – Awards
Notebook bagged the awards for the Best Website and the Best App at the World Digital Marketing Congress – two awards in 2020 at The Taj Lands’ End, Mumbai.
On winning the awards, Achin Bhattacharyya, CEO, and Founder of Notebook said, “From its very inception, Notebook has been driven by a vision to help students learn. The content design, product development, research, and technology have all stemmed from this core value. It is immensely encouraging for the whole team, and me personally, to be recognised by such an eminent forum for our efforts. India has seen a mushrooming of Edtech products in recent times, and many of them believe in aggressive overselling. We, however, have always believed in the quality of our content and the intuitive nature of our product and this has been such a wonderful validation of that approach. Our App and Website are both embodiments of the essential values that Notebook embodies – respect for every individual, inclusion in all our actions and immense pride in the work we do. I am humbled by this recognition, and attribute it to two things – our ability to precisely and accurately assess the students’ learning needs, and the tireless effort from our entire team. Accolades like this provide us with greater impetus to work harder.”
Notebook – Future Plans
It is just the beginning for Notebook company, and Achin and Subhayu are planning to make things big. Notebook’s future plans include-
Creating content in 10 vernacular languages apart from English.
To provide educational aids for dyslexic and visually challenged students.
To bridge the gap in the school education system in different subjects and different boards.
FAQs
What is Notebook?
Notebook is a digital learning platform that combines video and text content to deliver learning materials according to Board curricula.
Who is the founder of Notebook startup?
Achin Bhattacharyya, Subhayu Roy, and Abhishek Dutta are the co-founders of Notebook.
When was Notebook founded?
Notebook, the Kolkata-based startup was founded in 2018.
Who is the CEO of Notebook?
Achin Bhattacharyya is the Co-founder and CEO of Notebook company.
Covid-19 has been witnessed as one of the reasons for the surge of online learning. In other words, it can be said that the Novel Coronavirus and the lockdown have boosted the growth of edtech platforms. This gave an edge to all the online learning platforms to bring their services to a broader audience.
Likewise, Vedantu came up with a marketing campaign saying India’s Learning Won’t Stop asking usersto Study from the safety of their home. The brand has come up with various learning services to cater to all school and college-going students, having a vision that no child is left behind from learning.
Vedantu is an edtech startup that provides a Live Online Tutoring facility to students from their homes. Vedantu provides live interactive classes with unlimited doubt solving for students from pre-school, Class 1-12, JEE, NEET and other entrance examinations.
Vedantu provides a seamless user experience. One can avail of their services by downloading its app or by signing in to its website.
Vedantu can handle more students in one session since it is a virtual class. There may be up to 600 students during a paying session while free lessons maybe 2,000, Krishna said, who’s a professor himself. He also runs Lakshya Institute before selling a big stake in Mumbai’s K-12-based tutoring and test-processing company MT Educare, which helps students prepare for undergraduate studies, until early 2014. It has created a proprietary method called WAVE (Whiteboard Audio Video Environment), which tests about 70 criteria, including whether the student is watching the screen, in order to ensure students are aware of and recognize their vulnerabilities.
Vedantu’s Pricing Strategy
Vedantu Live Class
A Bangalore-based startup, Vedantu has raised an additional $24 million as a part of the Series C funding round, which runs a learning app for students. This was in addition to the $42 million raised in August 2019. In July 2020, Vedantu raised $100 million in funding led by a US-based Coatue. With the latest funding, Vedantu’s total fund tally stands at over $200 million.
Vedantu offers free access to all live classes and content. However, there is a subscription model as well where students are charged based on the tenure of the courses which are categorized as long-term, short-term, micro-courses and crash courses.
You can also select pocket-friendly plans or opt monthly subscription instead of paying all amounts together. Also, they provide free demo classes that would help you in making a vital decision for enrolling in the course or not. One can browse various courses both on its application or website.
Vedantu Marketing Strategy
Vedantu Live Online Classes
Vedantu has appointed two senior executives, Kunal Dubey as Marketing Head and Lucky Saini as Brand Head in its marketing unit. This charismatic pair has been playing an active role in driving business growth. Their aim is to promote Vendantu’s services in such a way that it gets more students day by day. They are making efforts to place the Vedantu brand among students and parents as the most favoured and valued Edtech.
Vedantu’s culture reflects the organization’s rock-solid foundation as well as empathetic leadership. I am humbled to take on this role and believe that a strong culture leads to great business stories. I look forward to building a passionate marketing team that lives and breathes our brand purpose every day. – Kunal Dubey, Marketing manager of Vedantu.
Dubey worked for eBay India, Flipkart and PhonePe over a period of 15 years of his career whereas Ogilvy, Autumn Gray, Flipkart, Manipal Education and Manipal Group have managed to share Saini’s career.
Here are some interesting features of this e-learning firm:
Personalized LIVE training from home comfort. This means that a pupil receives a committed teacher’s full attention and studies at his own speed. Teacher-student relationships are powerful, bidirectional, and technologically controlled for quality improvement.
They have also introduced experiments such as video games which are not only fun but knowledgeable in order to make the class more interactive and student-friendly.
They have a feature of the feedback system where teachers frequently inform parents about the success of their child. This provides an edge over the conventional PTM meeting held twice or thrice a year at schools/colleges.
The TV ad is very attractive and linked to a fun, jingle-filled learning experience.
“Samajh aayega toh maza aayega, maza aayega toh samajh aayega”
The TV ads add credibility and allow the brand to explain its message to a broader audience. These ads help to drive the social campaign as well. There is more chance that the customer is going to visit your social or digital platform once they see your ads.
The Initiative underlines the need to make the children’s learning experience more exciting and successful by using LIVE streaming lessons.
Vedantu’s target audience is all school-going children and college students. As they provide free access to all live classes and content of pre-school, class 1-12, JEE,NEET, and other entrance examinations. The platform also targets teachers who teach unique subjects and who are able to devote multiple hours teaching online and to seek extra revenue. It also approaches coaching institutes that can teach online to a range of tutors. So far, the brand has covered 500+ cities Worldwide with 39,787,257+ happy students.
Conclusion
Here, we understood the marketing strategy of Vedantu i.e, Vedantu’s Pricing Strategy and Vedantu’s Target Audience. The sole aim of the organization is to create an educational world that is readily available to all. Individually flexible in terms of experience better than community classes and options that the online platform offers, for example, the instructor preference, time schedule and, most notably, study standard.
FAQs
What are the five marketing strategies?
The 5Ps ofMarketing are:
Product
Price
Promotion
Place
People
What is the business model of Vedantu?
Vedantu operates on a B2C business model whereby the company provides services like live online tutoring to students from K-12, college students, and also the one who is preparing for various competitive exams.
How does Vedantu make money?
Vedantu earns money mainly by providing education support services and charging a fee for the same. They have different fee structures as per the different subscription plans.
Who are the competitors of Vedantu?
Some of the top competitors of Vedantu are:
BYJU
Unacademy
Chegg
Meritnation
Toppr
Wonderschool
Simplilearn
Who is owner of Vedantu?
Vamsi Krishna, Pulkit Jain, Anand Prakash, and Saurabh Saxena are the founders of Vedantu.
Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved byixamBee.
A Government job is the first preference of many-educated young adults in India. Every year millions of graduate and undergraduate students appear for competitive exams to secure jobs in the public sector. As shown by surveys conducted by the Lokniti research program at the Centre for the Study of Developing Societies (CSDS) in 2016, 65% of the Indian youth preferred a Government job. Again, a huge chunk of these Government job aspirants belong to the rural areas and a lot comes from financially weaker sections.
However, this section residing in backward areas and having a low income does not get adequate opportunities to prepare for competitive exams, owing to lack of infrastructure or money. Considering this scenario, ixamBee, a New Delhi based startup is offering free mock tests on its online platform so that all the govt job aspirants can prepare well for their dream job, irrespective of economic status, and from anywhere. StartupTalky interviewed ixamBee CEO Chandraprakash Joshi to understand the startup better.
ixamBee is a platform that lets Government job aspirants prepare for various competitive exams online. ixamBee is the only website where all the mock tests are available for free to the users to practice and prepare for various competitive exams and that is their USP. ixamBee makes a large number of questions at a very low cost. These questions are made in-house, after thorough research and analysis of past trends, matching the difficulty level of the exam and following the same exam patterns as the real exams. The platform offers mock tests for more than 50 exams in Banking, Insurance Teaching, Railways, SSC and other categories.
ixamBee also provides comprehensive online learning courses for exam preparation. These learning modules are a package of short video lessons, study notes, practice questions and live sessions with the expert faculty. Besides online practice tests and speed tests offered in the platform helps the users be better prepared to face the exam. Here, you can find over 500 video lessons to learn from and over 10000 practice questions. With paid subscriptions to these online courses, students can learn from anywhere and anytime convenient to them.
Some highlights of ixamBee courses are–
Users get exam preparation tips from exam toppers and subject experts.
Offers career guidance by successful professionals.
Exam focused on comprehensive and concise study materials.
Content is available in vernacular languages too.
Extensive question banks that help students prepare better.
Video lessons for difficult topics.
‘Adaptive Practice’ tests, where difficulty level of questions are adjusted as per performance.
ixamBee also offers topic wise and section wise performance accelerating analytics.
Online Education and Ed-Tech in India
There are 300 million students in India and a large majority of them live in villages and small towns where quality learning material is not easily accessible. Online learning provides an equal opportunity for anyone to learn from anywhere. As per reports, the size of the Online Education market is expected to reach $325.48 billion by 2026.
EdTech market is very competitive, probably due to the low entry barriers. However, considering the large market, we have always been confident to make our own space. Today ixamBee is growing fast because of its focus on the quality of content that helps students in clearing the exam. In the time of information overload, our crisp and to the point content which is created by Subject Matter Experts is helping students get success.
ixamBee was founded by the trio, Arunima Sinha, Sandeep Singh and Chandraprakash Joshi in 2016.
Chandraprakash Joshi is the CEO of ixamBee. He received his formal education in the field of agriculture and finance. He held reputed positions in RBI as Manager (Hyderabad) and Assistant General Manager(Lucknow). He also held various positions in esteemed organizations like Oriental Bank of Commerce, Regional Rural Bank and Yes Bank before starting ixamBee.
Arunima Sinha, a born teacher, quit her government job (as Manager–SIDBI) and started Stratagem – a coaching institute for the preparation of competitive exams. She being an educator was very keen to work on a project for the betterment of society, combining the benefit of her teaching with tech skills, which made her join the founding team of ixamBee.
Sandeep Singh has extensive technical experience as he used to manage various technical departments in brands like Make My Trip, Carnation Auto India Pvt. Ltd and Sirez Ltd. Sandeep also co-founded an E-commerce site ‘Babyhugs.com’ which dealt in baby care products.
ixamBee Team
ixamBee has a team of qualified and dedicated professionals having diverse skillsets which have helped it get established as a known name amongst students.
How Was ixamBee Started?
Chandraprakash Joshi did his schooling from a village and had no proper awareness and guidance to choose the right career. While travelling to different parts of the country during his field visits for YES Bank, he interacted with a large number of people living in small towns. The observation made him realize, that the people were willing to invest in education, however, there were hardly any options that made quality education accessible. Increased access to internet services in rural areas has created an opportunity for online education so Chandraprakash grabbed the opportunity with both hands. He always wanted to do something beneficial for the youth of the country, and his experiences during personal and work-life turned into a passion to teach, that finally led to the conviction of starting up ixamBee.
ixamBee – Name and Logo
“We wanted a name that is related to education and exam preparation and also wanted to include an element of nature in it,” said Chandraprakash explaining the idea behind the name ‘ixamBee’.
ixamBee Logo
Bees are the most social, systematic and intelligent insects having a crucial place in the cycle of life by helping plants grow, breed and produce food. Therefore, the word ‘exam’ is clubbed with ‘bee’. The ‘e’ of the exam is replaced with ‘i’ as the company name starting with ‘I’ makes it personalized for every user and every team member of ixamBee.
ixamBee – Revenue Model
ixamBee provides free mock tests for more than 50 exams and it is the only platform where students get mock tests without paying anything for that. ixamBee’s revenue comes from the comprehensive online learning courses that students subscribe to for the preparation of competitive exams such as Bank PO, SSC, RBI, NABARD, SEBI, LIC, and others.
ixamBee – User Acquisition
ixamBee launched the mock tests in April 2017 and reached customers using social media such as Quora, Facebook, and Youtube. Students visit the website to attempt mock tests because of the quality of questions, answer explanations and personalized feedback analytics that helps them in improving their performance. More than 300 million questions have been attempted by 750K plus users on the website.
For a B2C player in the online space, it is tough to reach customers, and one needs to spend much on digital marketing. However, social media did the magic for ixamBee, in getting its first 1000 registrations in the first month itself. Due to good content quality, very quickly the word spread among the online student communities across various social media.
“I always believe, What doesn’t kill you, makes you stronger”-Chandrapraksh says.
At ixamBee, there was a big challenge to get qualified and experienced professionals on board when the company has little money to pay them. Again, there was a challenge to make students realize the quality of the content.
To some extent selection of students in the first year of the course launch and appreciation by users about the ixamBee experience has helped us grow at a good pace. We are continuously learning how to manage these challenges in a better way and are also preparing for the bigger challenges we are going to face in the coming years.
ixamBee – Advisors and Mentors
Keyur Joshi, Co-Founder of MakeMyTrip is mentoring ixamBee since the beginning. Sandeep (co-founder and CTO) has earlier worked with Keyur in MakeMyTrip. Keyur’s continuous guidance has been extremely valuable for crafting the differentiation strategy and growth plan for ixamBee.
ixamBee is growing very fast and becoming popular among students because of the value they are getting. Today the company has 1 million-plus monthly visits on the website and the number is growing constantly. There are more than 45 million page views on the websites and students have spent a total of 800,000 plus study hours at ixamBee.com. These numbers are growing at the rate of 80-100% month on month.
The average ticket size for each course ranges from INR 3,000 to INR 60,000 per course. The company claims to have about 1,500 paid users.
ixamBee – Future Plans
iexambee plans to keep investing the profits into the business to launch more courses, they have already launched a mobile app and added more languages on the platform.
“We have still not reached even 1% of the student in the market. We have lots to be achieved and we are preparing in the right direction.” Chandraprakash says.
ixamBee’s aims to reach 100 million students by 2025. Recently, in 2021, it has raised $300,000 in seed funding.
FAQs
When was ixamBee was founded?
ixamBee was founded in the year 2016.
Who founded ixamBee?
ixamBee was founded by Chandraprakash Joshi, Arunima Sinha and Sandeep Singh.
What is ixamBee?
ixamBee is an online platform that helps in learning and preparing for competitive exams for like Banking, SSC, Railways and others.
One of the main issues students face while studying is that they fail to develop a clear understanding of concepts. This causes a lack of interest in studies. The solution to this problem lies in technology. With the use of technologies like AR, VR, AI, understanding even the toughest of concepts can be simplified.
Meet Embibe, a platform that is using technology to make learning fun. Embibe uses 3D videos and AI, to help students prepare for various schools exams, entrance tests, competitive exams, and Government exams.
Reliance-backed Edtech startup Embibe has established itself as one of the popular learning apps. The app offers a 3D interactive learning experience to the students. Embibe contains world-class content related to various courses, in the form of 3D slideshows and videos, which ensures that students need not rote any topic, but develops a clear understanding of every topic.
Students from classes 6-12, as well as students preparing for various entrance exams, competitive exams, and Government exams, can use the app. Besides offering courses for 6-12 for national and state boards of India, Embibe helps in the preparation of IIT JEE, BITSAT, NEET, VITEEE, and more. The app also helps aspirants prepare for Government exams like the SSC, Railway, Defence, and Insurance Exams.
Embibe ensures that students do not just learn the topics, but also gain expertise through practice. The platform helps students practice the concepts learned through a wide range of practice questions curated from hundreds of course and reference books. Students get guidance from the AI Bot ‘MB’ while solving the questions. Students can also take tests and get personalized feedback via the Embibe app, which helps them prepare better.
The best part about Embibe is the personal touch it provides. It is not a one size fits all platform. Embibe uses Machine Learning and AI to understand the current knowledge base and learning pattern of the students and suggests learning paths accordingly so that every learner can learn things at his own best pace possible.
Embibe also includes an app for the parents whereby parents can track the performance of their children on the Embibe app. Parents can track syllabus completion, check the feedbacks their children receive on Embibe, and much more.
Embibe is designed to run even on a low bandwidth internet so that students from rural areas where internet connection is slow can also use it effectively.
Aditi Avasthi is the founder and CEO of Embibe. She graduated with a B.E degree and later did an MBA from Chicago Booth. Aditi has years of experience, working with brands like TCS, Barclays, and Siemens, holding various technical and managerial positions.
Embibe Founder – Aditi Avasthi
Aditi embarked on her entrepreneurial journey with the launch of Embibe in 2012. Aditi like many youngsters in India dreamt of getting into IIT, but she missed the chance just due to a lag of a few points. This is one of the main causes that inspired her to start Embibe as a platform that can empower students to build their dream careers.
Embibe currently works with around 1800 + employees.
Embibe is operating with the mission to give every student the opportunity to be the best student they can be. While in our educational system Marks are used as a criterion to measure a student’s potential, Embibe is using Technology and deep data analytics to gauge the potential of the students and help them attain the best in their careers.
True to its vision, Embibe has helped many students from rural and backward backgrounds get into the best colleges around the world.
Embibe – Logo
Embibe – Logo
Embibe has raised a total of $196.7 million worth of funding in 4 rounds.
Embibe runs on a Freemium Model. Some of its features are free to use. Students can access some study materials, practice questions, and mock tests for free. Paid subscriptions come with added benefits like AI and ML-powered guidance for problem-solving and score improvement, and personalized feedback for every learner.
Embibe – Competitors
The top competitors of Embibe are –
Khan Academy
Founded in 2006 Khan Academy is a not-for-profit organization that provides free education on various subjects.
MeritNation
This online learning platform helps students from classes 1-12 grasp their studies better. With the help of technology, Meritnation designs a customized, self-paced learning experience for the students.
Toppr
Toppr helps students in the k-12 segment, as well as for competitive exams. Toppr also offers homework help apps. Toppr introduced a school operating system that helped schools run online during the Covid times.
Byju’s
Being one of the top players in the edtech segment, Byjus is a major competitor of Embibe. Byju’s caters to the learning needs of the k-12 segment, as well as provides tutoring for various competitive exams.
As per 2020 data, Embibe has over 10, 400 active users. The company has helped many students achieve their dream careers and thus has attracted the attention of investors. Reliance Industries holds an 85.38% stake in Embibe as of March 31, 2019. Some reports claim that Embibe’s Annual Revenue is $1.77M as of Dec 31, 2020.
In its bid to grow, Embibe has also acquired other edtech startups. Embibe acquired edtech startup 100 Marks in 2015. In 2019 Embibe acquired Funtoot, the world’s first intelligent and adaptive personal tutor for the K12 segment. In the same year, Embibe also acquired Test Preparation startup MockBank. In 2020, Embibe acquired Online Tyari, an online platform that helps students prepare for competitive exams.
By introducing new programs and through new partnerships, Embibe is all set to change and enhance the learning experience of the students.
Embibe – FAQs
Is Embibe Free?
Many Features of Embibe are free. Students can practice, take tests, and view lessons. But some features like personalized feedback, AI-powered guidance, etc are paid.
Is Embibe owned by Jio?
Yes, Reliance holds an 85.38% stake in Embibe.
Is Embibe Indian?
Yes, Embibe is an Indian company. Founded by Aditi Avasthi, Embibe is headquartered in Bangalore.
Pandemic has taught us several things and coping methods, and hybrid learning is one of them. The entire education system has been changed and adopted several methods for learning to provide a continuous and seamless learning program. The main reason behind this sudden transformation of traditional schools into hybrid schools is the worry of parents for their children.
They welcomed it with warm hugs as students’ education does not get compromised in the pandemic. Hybrid or virtual learning has surely made lives easy as children can continue their education safely at home. But even with such benefits and praises, hybrid learning could not replace the traditional physical learning method.
Traditional learning still holds great importance in the lives of students. As it provides total development of the student and prepares them for tough circumstances.
Besides academic learning, traditional learning includes social skill development, communication, ties, sharing, sensitivities, empathy and many else. And for any child, these factors are very essential for the competitive environment and development. However with safety and convenience in the virtual learning method, people are becoming entirely reliant on that and because of this a very strong question arises, Can hybrid learning replace traditional learning? And that’s what we are discussing in this article. So, let’s get started!
The pandemic has entirely changed our lives, which majorly impacted the education and marketing sector. On one hand, where the marketing sector is expanding on a wide proportion, the education sector is still processing the changes.
With the pandemic, the educational institutions entirely shifted to the online mode of education and started their classes on Zoom and Google Meet. This wasn’t very tough for the teachers and students to adapt as they instantly changed their methods of teaching, grading and learning.
The major impact of this was on higher education as people are claiming that the future of college and education is online. However, nothing can be said of the future in advance. As no one even thought that almost three years of our lives will be surrounded by such a lethal virus. That’s why what can be said of the education system is that we surely are moving towards hybrid learning which is the mixture of offline and online modes of learning.
It’s definite that as soon as the threat is gone the physical learning mode will return as it holds huge importance in students lives. But we cannot ignore the fact that there are still several options available online.
Both online and offline modes of education hold different characteristics and trades. Soon people will learn to manage both of these together. But when it comes to the experiences and benefits that a student gets from the traditional physical learning method can never be replaced by the virtual learning method. And we have mentioned the reasons for these down below.
Difference between Traditional Learning and Hybrid Learning
Beneficiary campus life, not available in virtual learning
Virtual learning may be safe and secure but it can never replace the traditional physical learning method. The reasons behind this include the beneficiary campus environment and experience that students get which develops their communication skills, help them socialize and get better field opportunities, from diverse parts of the world. This helps them live in a new culture, city or a different country smoothly.
Plus, it makes the students independent and aware of the surroundings they are living in. And the virtual learning method snatches these things from the crucial student’s lives.
In-Class learning experience
The very important aspect of the traditional physical learning method is the in-class student experience which helps the student in public speaking and building confidence.
Such as, in in-class learning, students are prepared to easily ask any doubt, discuss any point, debate on a certain topic and ask questions instead of anonymously typing questions.
Students do not get to experience post-classes discussions like being with your competitor, discussing in a friend group and many others. The virtual learning methods lack student engagement, discussion., and creating a bond with batchmates.
Opportunity to learn something new
Another crucial factor of the physical learning method is the opportunity to learn something new such as joining different clubs and societies, participating in competitions or extra-curricular activities and classes.
Those attaining the virtual classes are missing tons of such changes and experiences. As they cannot participate in any of such events that can help them develop new skills or personality traits by sitting in their houses.
With the pandemic, our day-to-day lives have changed entirely and this majorly affected the education and marketing sector. Though the education sector adapted the online mode of learning, it could never be compared to the on-campus learning experience for the students.
Although with the hybrid learning model which is a mixture of both online and offline learning; people can surely depend on it. But for the future, nothing can be claimed in advance.
For now, the best thing in hand is to try to develop as many skills as possible on your own as depending on online learning is not a practical choice. We can state that the future of the educational system can be adapted as a combination of offline and online learning methods as a few things can surely be added to that of the offline learning mode.
FAQ
Can online learning replace the traditional classroom?
No, online learning cannot replace traditional classrooms because, in traditional classrooms, students miss out on public speaking, face to face interaction and campus life. These are important factors during the growth of students that can’t be replaced by online learning.
Can hybrid classrooms help students focus better?
Yes, hybrid learning helps students focus more as it combines in-person teaching and independent learning.
Is online learning more effective than traditional learning?
Online learning is more effective as students can learn anytime and anywhere and every student can learn at their own pace.
Due to the convergence of technological innovations, global use of the Internet, and the increasing need for a population trained regularly for the ever-evolving digital economy, online education in its different forms has been gradually rising globally. By 2025, online schooling is expected to become commonplace.
Sebastian Thrun, David Stevens, and Mike Sokolsky created Udacity, Inc., an American for-profit educational business that offers massive open online courses. Udacity is an international, online, life-long learning network that connects education and employment opportunities. The company is on a mission to train the world’s workforce in the careers of the future.
Udacity is an international, online, life-long learning network that connects education and employment opportunities. Udacity provides online courses in artificial intelligence, machine learning, robotics, data science, autonomous systems, and cloud computing, among other fields.
Udacity collaborates with technology firms to study how technology is altering businesses and teaches the essential skills that employers need in their employees, allowing learners to prepare for the most in-demand tech positions.
Nanodegrees offered by Udacity have gained much popularity and many consider these nano degrees to be more effective than the regular college degrees. Front-end and senior web developer, full-stack web developer, data analyst, machine learning engineer, iOS and Android developer, programming introduction, tech entrepreneur, iOS app development beginning, Ruby beginning, and 2D mobile game developer courses are among the nano degree programs available.
Udacity – Latest News
As of September 2021, Udacity conducted a renowned virtual conference enabling women to thrive in STEM (Science, Technology Engineering, and Mathematics). Despite global discussions and initiatives to address the gender imbalance in STEM disciplines, women continue to be underrepresented, undervalued, and frequently discriminated against. Udacity’s virtual conference ‘STEM Forward with Women’ seeks to create a forum for women to interact with female industry leaders while also providing them with the chance to gain in-demand technical knowledge.
“Changing the face of technology, especially during unprecedented times, is no easy task. STEM Forward with Women is the pep-talk all women need to take the leap forward and pursue a career that they deserve in the field of technology and computer science,” stated Kimberly Bryant, CEO and Founder, Black Girls CODE.
Udacity – Industry
Over the last decade, online learning has grown significantly as the internet and education have merged to give individuals the possibility to learn new skills. Online learning has grown increasingly important in people’s lives after the COVID-19 epidemic. The epidemic has pushed schools, colleges, and businesses to operate remotely, which has resulted in an increase in the use of online learning. Even before the pandemic, Research and Markets predicted that the online education industry will be worth $350 billion by 2025, thus the figures may be revised after assessing the effects of COVID-19 on the sector’s growth.
All of these online learning businesses have a large quantity of user data, allowing them to employ machine learning algorithms to improve people’s learning habits. Pattern recognition is used by machine learning algorithms to customize material for each individual. When a student struggles with a subject during the course, for example, the platform can alter the e-learning content to give more comprehensive information to assist the learner.
Udacity – Name, Logo, and Tagline
Company Logo of Udacity
Sebastian Thrun, the company’s founder, claims that the term Udacity stems from the company’s ambition to be “audacious for you, the learner.” It used to focus on university-style courses, but today it mostly offers vocational training for professionals.
Udacity was founded by David Stevens, Mike Sokolsky, and Sebastian Thrun in 2011.
David Stevens
From June 2011 to May 2012, David served as CEO of Udacity, then from April 2013 to April 2014, he served as President. As CEO, he grew the company to 30 people, registered the first 250,000 students from 195 countries, and introduced the first 12 programs, the first MOOC employment program, and the first MOOC certified tests in collaboration with Pearson VUE. He obtained a Ph.D. in Computer Science from Stanford under the guidance of Sebastian Thrun. While at Stanford, David was one of the co-creators of Stanley an autonomous car that won the 2005 DARPA Grand Challenge. The Air and Space Museum in Washington, DC currently has Stanley on exhibit.
Sebastian Thrun
Sebastian Thrun is a researcher, educator, inventor, and businessman. Sebastian is the founder and CEO of Kitty Hawk, a company whose mission is to relieve people from traffic congestion. He is also the creator, chairman, and president of Udacity, an educational platform with the purpose to democratise education.
Sebastian founded X (formerly Google X), where he oversaw the creation of the self-driving vehicle, Google Glass, and other initiatives. He was a professor at Stanford University for several years, where he led the Stanford Racing Team, which won the DARPA Grand Challenge with its vehicle “Stanley.”
Founder of Udacity – Sebastian Thrun
Mike Sokolsky
Mike believes that technology should improve rather than complicate life. He studied at Carnegie Mellon University and worked in robotics at Stanford University and the University of Alberta. His background includes autonomous cars, medical robotics, reinforcement learning, and robotic soccer. In 2011, he co-founded Udacity.
Udacity – Startup Story
Sebastian Thrun had a dream career for most academics throughout the world. The Artificial Intelligence specialist was a tenured professor at Stanford University, where he’d spent almost a decade leading student attempts to create self-driving cars and acting as the head of the university’s Artificial Intelligence Lab. Thrun also created Google[x], the tech giant’s well-known R&D branch focusing on driverless vehicles, balloon-powered internet networks, and other “moonshots” in his leisure time.
But the entrepreneur and thinker had bigger ideas. Thrun announced his departure from Stanford in 2012 to launch Udacity, an online education company aimed at delivering high-quality tech education to the people.
Salman Khan and his Khan Academy, one of the early entrants into the field, introduced Thrun to the notion of MOOCs. Thrun and co-professor Peter Norvig opened up their next computer science course at Stanford to a global audience as an experiment in 2011. Soon after, other roboticists David Stevens and Mike Sokolsky joined engaged, and the inaugural course had more than 100,000 students enrolled by the time it started. Udacity was up and operating in no time, with Stevens as the company’s first CEO and Sokolsky as the CTO.
Udacity – Mission and Vision Statement
Udacity’s mission statement says, “Udacity’s mission is to train the world’s workforce in the careers of the future.”
Modern technology influences every industry. Companies all around the world are eager to employ people with the right tech skills to help them adapt and improve their operations. Through their strong and adaptable digital education platform, Udacity collaborates with the world’s leading technology companies to teach these vital tech skills. Udacity has made it possible for even the busiest students to prepare for the most in-demand tech jobs.
Udacity’s top hiring partners include Google, Amazon Alexa, Auro, Bosch, CrowdAI, Dataspeed, HARMAN, Intel, Lucid VR, Mobvoi, Nod, Samsung, Slack, Telefónica Germany, Upload, etc.
Udacity – Spin-Off Company
In April 2017, Udacity announced the launch of Voyage Auto, a self-driving vehicle taxi firm that would compete with ride-hailing services like Uber. The business has been testing its concept on low-speed private roads in a retirement community in San Jose, California, using production consumer automobiles. Voyage established a ride-hailing collaboration with The Villages, a retirement community in Florida, in 2018. Voyage was purchased by Cruise in March 2021.
Udacity – Business Model and Revenue Model
Udacity is a freemium EdTech platform that offers massive open online courses (MOOCs) (courses open to anyone for enrolment). Udacity collaborates with businesses and institutions to provide nanodegrees (short-term online education programs focused on specialized skills in computer science). The user can choose to pay a one-time or recurring charge to access one or all of the courses. The courses are available to private individuals, businesses too can buy these courses for their employees. The cost of the consumer courses varies from $718 to $1436.
Udacity courses are delivered in a nanodegree format by the firm. Nanodegrees are made up of a series of lectures and homework assignments that culminate in a capstone project.
In the past, Udacity’s payment models have been prone to change. The most recent modifications are in line with their new approach of providing high-quality educational content, which includes professional mentors and specialized career counseling.
Furthermore, a freemium business model is an element of the company’s growth plan. Udacity provides free access to beginning courses or sections of nano degrees in this way. This assists users in determining if they are comfortable in the learning environment and have the time and abilities required to finish the courses.
Udacity – Employees
Alper Tekin – Chief Product Officer
Dana Bennett – Chief People Officer
Gabriel Dalporto – Chief Executive Officer
James Richards – CTO
Kenny Kim – Chief Marketing Officer
Alvaro Biel – Head of Business Development & Partnerships, Europe and Latin America – Udacity for Government
Blake Tablak – SVP of Global Enterprise
Grace Rhee – Vice President of People and Places
Holger Kobler – Regional Vice President DACH
Ira Stone – Regional Vice President, Enterprise Sales
Udacity – Funding, and Investors
Date
Round
Amount
Lead Investors
Aug 27, 2021
Secondary Market
$5M
–
Jun 20, 2021
Secondary Market
–
–
Jun 12, 2021
Secondary Market
–
–
Jan 28, 2021
Secondary Market
–
–
Nov 3, 2020
Debt Financing
$75M
Hercules Capital
Nov 11, 2015
Series D
$105M
Bertelsmann
Sep 24, 2014
Series C
$35M
–
Oct 25, 2012
Series B
$15M
Andreessen Horowitz
Jan 1, 2012
Series A
$5M
CRV
Udacity – Acquisitions
Acquiree Name
About Acquiree
Date
Amount
Terminal
The Terminal provides bleeding-edge software and AI to edtech companies looking to improve student success.
Mar 1, 2017
–
Udacity – Growth
The pandemic produced great burdens and drove individuals to make many tough decisions, and 2020 was a year of extraordinary challenges. At the same time, individuals continued to learn and grow despite the disturbance in their everyday lives. Over the course of 2020, Udacity increased its focus on assisting students in finding the courses they needed to prepare for a better future.
Last year, the firm celebrated 14 million users, 1.5 million completed projects, and over 170,000 Nanodegree certificates granted, and they are looking forward to celebrating over 50,000 graduates in 2020 as well as some interesting improvements.
The year 2020 was a momentous occasion for Udacity as a company. Enterprise and government bookings increased by 260 percent in yearly recurring revenue in the first half of 2020 alone, and the company just obtained $75 million in funding to assist support this remarkable development, tripling its Sales and Customer Success teams.
Over the last year (2019-2020), the company welcomed a number of new team members to help them maintain this incredible trajectory with enterprise customers, including CFO Seamus Hennessy, CMO Kenny Kim, SVP of Global Enterprise Sales Blake Tablak, and SVP of Global Customer Success and Operations Jennifer Dearman, who joined in early 2021.
Udacity’s top competitors include Khan Academy, Skillshare, Coursebirdie, MasterClass, Pluralsight, Udemy, Coursera, LinkedIn Learning, BizLibrary, Articulate 360, iSpring Suite, PiiQ by Cornerstone, Infosec Skills, Pluralsight, and General Assembly.
Udacity – Challenges Faced
Udacity had to lay off roughly 20% of its employees and restructure its operations as of April 2019, as co-founder Sebastian Thrun attempted to decrease expenses in line with revenue without stifling growth.
Udacity, which offers “nano degrees” in a variety of technical disciplines such as AI, deep learning, digital marketing, virtual reality, and computer vision, has been in financial trouble for months, owing to rising expenses and other inefficiencies. Thanks to popular initiatives like its self-driving vehicle and deep learning nano degree, the firm flourished in 2017, with revenue jumping 100 percent year over year.
Udacity has also reduced expenses and streamlined marketing activities, shrunk and consolidated office space, and standardized instructional programs throughout its different locations, including the United States, Brazil, China, and India.
The firm maintained an office in Mountain View, albeit in a smaller size, as well as one in San Francisco. Udacity has shuttered a second satellite office in San Francisco and is assessing its real estate requirements in other nations.
Udacity – Future Plans
Udacity has popularized the notion of “Nanodegrees” in fields including artificial intelligence, programming, autonomous driving, and cloud computing. Udacity will focus more on Sales and Marketing in the coming years.
“On the enterprise and government side, we’re seeing enormous demand,” said Gabe Dalporto, Udacity’s CEO, who joined the firm in 2019. “However, it’s largely been inbound to date, with businesses, Fortune 500 firms, and government agencies seeking to collaborate with us.” Now it’s time to assemble a sales force to pursue them.”
The interest in Udacity, both from investors and as a firm, is part of a larger emphasis on online education startups in the previous year. As schools, districts, governments, and public health officials implement social distancing to slow the spread of COVID-19, the focus has been on developing better technology and content to help students stay engaged and continue learning even when they are unable to be in their normal physical classrooms. Udacity is not considering any acquisitions for the next 6-12 months.
Udacity – FAQs
What does Udacity do?
Udacity (an American company) is an international, online, life-long learning network that connects education and employment opportunities. Udacity is an online training platform that provides courses in artificial intelligence, machine learning, robotics, data science, autonomous systems, and cloud computing, among other fields.
Who founded Udacity?
Udacity was founded by David Stevens, Mike Sokolsky, and Sebastian Thrun in 2011.
When was Udacity founded?
Udacity was founded by David Stevens, Mike Sokolsky, and Sebastian Thrun in 2011.
How does Udacity make money?
Udacity earns money by selling instructional content to individuals and businesses. These courses are delivered in a nanodegree format by the firm.
Which companies do Udacity compete with?
Udacity’s top competitors include Khan Academy, Skillshare, Coursebirdie, MasterClass, Pluralsight, Udemy, Coursera, LinkedIn Learning, BizLibrary, Articulate 360, iSpring Suite, PiiQ by Cornerstone, Infosec Skills, Pluralsight, and General Assembly.
Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by Udemy,India.
With everything around the globe turning more and more into the online or internet-based platform, Udemy is an online learning platform that provides to its customers courses’ videos on a good vary of topics like coding, videos and photos editing, personal and professional development, software tutorials, programming courses, and the list goes on and on…
Recently, Britannia Tiger Krunch has partnered with Udemy for promoting self defense among kids. They have launched defense classes for kids at a special discounted rate.
India is one of the company’s fastest growing market, with revenue and students doubling year-over-year. A local presence will enable Udemy to continue enhancing and localizing the student and instructor experience.
“Udemy’s rapid growth in India shows us the level of demand from students, instructors, and companies for affordable skills training. We are dedicated to our mission of improving lives through learning and expanding in India enables us to deliver on that promise,” said Gregg Coccari, CEO of Udemy.
Udemy offers a powerful platform for self-placed, non-degree learning regarding hard and soft skills to its customers. When you explore the content broadly, there are 13 categories: development, business, finance and accounting, IT and software, office productivity, personal development, design, marketing, lifestyle, photography, health and fitness, music, and teaching and academics. Each category is further divided into subcategories.
It has a wide range of content and is excellent resources for instructors as well as it provides them with the platform to come forward and sell their designed courses to the people needing the same. Several courses are taught by subject matter experts in languages other than English, including Spanish, French, Japanese, Portuguese, and German.
Talking about the best course in Udemy being sold to the customers, a generic question arises, where do the courses come from? To which let me enlighten, Udemy invites instructors and teachers who want to design courses and sell them on the platform. So, Udemy not just benefits the students by providing them with the in-demand best courses at their screens by few taps, but also provides a platform to the teachers to sell them to the students.
One needs a Udemy account for most activities on its platform including purchasing, enrolling in a course or to submit a course for publication.
The platform has more than 35 million students and 57,000 instructors teaching over 65 languages. There have been over 400 million enrollments. Students and instructors come from 180+ countries and 66% of the students are located outside of the U.S.
The Udemy logo is made up of two elements – a symbol and a wordmark. The symbol is handwritten and organic, to emphasize the personal connections being made between our students and instructors. The wordmark, set in practical sans serif type, is the structure and substance that makes their connections possible.
Udemy – How It Works?
Udemy works on 4 major lines and aims to provide the following to its students:
Convenience :
Udemy provides its students with the freedom to choose what and when to study. If a particular course is made available on the e-learning platform, students can enroll for it whenever they want because Udemy gives lifetime access it. Moreover, there’s no set time limit, so the students get to learn at their own suitable pace.
Variety :
Udemy has linked tutors from all around the world who teach a huge variety of subjects from business to the arts. It allows the students to learn whatever they want.
Affordability :
Some Udemy courses are free, and some are paid start from as little as $9. There are also a variety of udemy coupons and seasonal sale and discounts which help students to register themselves in courses at dirt rates. They also have an option to choose their preferred method of payment.
Certification :
Udemy certification courses adds credibility to your career. Udemy provides various certification courses to add up new skills, upgrade your skill, and enhance your expertise. It issues a certificate of achievement to students, a mark of completion of a particular course. Certificates can be saved as a .pdf or .jpg file so that you can easily share your accomplishment. In addition, certificates can be shared on Facebook, Twitter, and LinkedIndirectly from Udemy. The certificate of completion looks like this-
Udemy certificate
Udemy – Founders
Udemy was launched by Eren Bali, Oktay Caglar and Gagan Biyani in early 2010.
Eren Bali, Oktay Caglar and Gagan Biyani, Udemy Co-Founders
In 2007, Udemy founder Eren Bali built a software for a live virtual classroom while living in Turkey. He saw potential in making the product free for everyone, and moved to Silicon Valley to find a company two years later.
“Udemy differentiates in two major ways. First, students can learn on their own time. Many other services provide the ability to host live learning with teachers, but it is critical for students to learn via recorded content (videos and written articles) as well. Second, it develops a community around the course. We provide features so students can easily interact amongst each other and their instructor,” said -Gagan Biyani, (Indian-American) Co-Founder of Udemy
With a mission to improve lives through learning, it is the largest online learning destination that helps students, businesses, and governments gain the skills they need to compete in today’s economy. They enable anyone anywhere to create and share educational courses(instructors) and to enroll in these educational courses to learn(students). More than 35 million students are mastering new skills from expert instructors teaching over 130,000 online courses in topics from programming and data science to leadership and team building.
For companies, Udemy for Business offers an employee training and development platform with subscription access to 7,000+ courses, learning analytics, as well as the ability to host and distribute their own content.
Udemy for Government is designed to upskill workers and prepare them for the jobs of tomorrow. It is privately owned and headquartered in San Francisco with offices in Denver, Brazil, India, Ireland, and Turkey.
Udemy – Business Model
Udemybusiness model maintains a vigorous platform between instructors and students. Instructor create online courses as per their expertise and these are bought by students. It charges instructors a fee for every course sale made on its platform. The fee depends on how the user was acquired. It ranges from 3 to 75%. Additionally, it charges students annual subscription that gives its businesses (and their employees) access to the platform’s content.
Udemy – Revenue Model
Instructor Fees
There is no fee to create or host courses in Udemy. The firm makes money whenever a student purchases a course.
Consequently, revenue is shared with instructors. Depending on how the student was acquired, a different instructor fee applies.
This edtech Company has three revenue share tiers that it applies to its instructors:
Instructor Promotion: The student discovers the course through a coupon or referral link issued by the instructor. In this case, the instructor receives 97 percent of the revenue. An additional administration fee of 3 percent is applied by Udemy.
Udemy Organic: Organic sales occur whenever a student browses the e-learning platform and finds a course he/she is interested in. Furthermore, no instructor coupon is used when purchasing the course. In this scenario, Udemy and the instructor share 50 percent of the sales. Udemy charges a 30 percent fee for any sale made through the company’s Android or iOS app.
Paid Acquisition: In some instances, Udemy buys advertising slots on other platforms like Google, Facebook, or YouTube. Whenever students buy courses through paid marketing channels, Udemy takes a 75 percent cut of each course sale. Instructors can limit the amount of times and types of channels in which their courses are promoted.
For Business
Udemy For Business, as the name indicates, is tailored towards companies and their employees. Udemy for Business host courses including development, design, IT and software, data science, office productivity, management, marketing, personal development, project management, sales, among others.
Leading companies in India, including Wipro, Tech Mahindra, and Tetrasoft are using Udemy for Business so their employees can learn the latest skills and deliver the most innovative solutions for their customers. “We use Udemy for Business because we want to provide a learning platform for our employees across the globe where they can learn anytime, anywhere. With short bite-sized lectures and some of the best professors globally, our employees like learning on the platform because it’s easy to pick up new skills,” says Anurag Seth, VP & Head of Talent Transformation at Wipro, a leading global information technology, consulting, and business process services company.
It offers two subscription plans, depending on the size of the team. The teamplan is aimed at learning groups of 5 to 20 users. The company will have to pay $360 per year and user. Consequently, the Enterprise plan is suitable for all teams above 21 or more users. Hereby, pricing is available upon request by contacting it’s sales team. Furthermore, the Enterprise plan offers a few additional features. These include custom categories and learning paths, no language limitation (the Team plan is limited to English only), custom user groups, tracking user activity, Slack integration, and many more.
Udemy – Prices
With so many perks attached to its name, this is another generic question. There are both paid and free courses on Udemy. But to describe it in layman terms, nothing worth comes for free. So, yes the free courses aren’t as up to the mark as the paid ones. One needs to pay for Udemy courses one by one or can get access to more than 4,000 any time with a Business subscription. Unfortunately, the price is a little high, and you need a minimum of five people for a Business account. Some popular online learning platforms feature a membership system, but Udemy is a pay-per-course service. Udemy Courses ranges from $9 to $300, and the company frequently hosts sales.
It accepts international debit and credit cards, e-payments and bank transfers. The company offers a 30-day money-back guarantee.
Udemy – Courses
The expert turn of events and programming courses are strikingly like the ones you can discover on LinkedIn Learning with proficient teachers. From the student’s viewpoint, you’re generally watching a talking head and incidentally perusing list items or synopses that show up on the screen.
You can discover the frail substance and self-serving educators if you burrow. One can even let the instructor know the doubts while studying the course which the instructor/teacher answers accordingly. The doubts and questions of other users which have been already answered by the instructor also appear to the student which helps in solving their doubt at earliest.
Every learner or student has to have a Udemy account to enroll or purchase a course. As the student purchases a course, it gets saved under ‘my learning’. The student can study them accordingly. The progress made while studying them is also displayed to the user including the number of sections completed. Just like any other shopping website, here we can wishlist a course if we’re not prepared to buy the same at that very moment.
When you discover a course, you can examine an in-depth description of that course, requirements to start it, what to expect at the end of the course, whether or not the course includes a certificate on completion and so forth.
The flesh and bone of each course are videos. Videos generally are grouped into sections. So, a course might be 3 hours long, however, each video might not be greater than 10 minutes. This is how a course is divided into sections.
The format enables teachers to ensure their courses are genuinely structured. By having sections and brief videos, instructors have to break their content material into specific, digestible pieces. this setup facilitates students to see the overall scope of the course beforehand. It additionally makes it smooth for students to pause and take a break from their course once they want to. Having brief videos additionally, lets newbies effortlessly repeat something they failed to apprehend or need to refresh. And it is beneficial in case you have a few revels in with the subject count already because you could skip any videos that include what you already know. Students can even rate the courses accordingly.
Udemy – For Instructors
Anybody proficient and confident in a field can turn into a teacher on Udemy. In beginning as an educator, Udemy offers tools and understanding to assist you with making a decent course. There is no fee to be an instructor on Udemy. Instructors are paid according to a revenue share model of the company. When a student buys a course on the marketplace, revenue is shared between instructor and the company, according to revenue share model. It offers tips, outlines and information concerning what sorts of courses students are searching for. The site likewise reveals to you whether the quantity of courses presently offered is per the interest, in addition to the normal and top-procuring month to month wages in this subject zone. Courses must have at least 30 minutes of video content and at least 5 lectures or learning modules.
In order to ensure that students have great learning experiences, Udemy also have a Quality Review Process that every course goes through.
In order to create paid courses, you’ll need an active PayPal or Payoneer account. Instructors can connect a PayPal or Payoneer account to their Udemy account. They are paid on a monthly basis.
In addition to the Udemy’s standard lecture uploader, they offer the ability to upload materials in bulk or import them via Google Drive, Box, Dropbox, and other file storage tools.
Udemy’s Marketplace Insights they offer robust reporting on student demand, search volume, and revenue for a particular topic to help you decide what to teach. If no data exists for a topic the want-to-be-instructor-person is searching, it likely means that there’s an opportunity to fill this gap in the Udemy marketplace and he/she should get started right away. While success as an instructor on the e-learning platform is not guaranteed, this tool offers some powerful data to help you make your decision.
As an instructor, you have the option to enroll in the Udemy Deals Program, which is made up of two marketing channels that spotlight your course(s) in different ways. Enrolling in the Udemy Deals Program gives company the option to promote your course, at a discount. Selection for promotion is not guaranteed. In addition, they provide instructors with extensive articles, resources and features at online platform to help you effectively market your course(s).
Udemy – Expansion in India
For Udemy, after the US, India is the second largest market catering to the requirement of professionals wanting to learn new skills or upgrade their skills.
“It has started talks with both the Center and various State governments for using its platform to train their staff,” said Irwin Anand, Managing Director, Udemy India.
Udemy MD, India- Irwin Anand
“With over 20 million employees, the Government is one of the biggest sectors to be tapped. Udemy works with the Governments of Japan and Singapore.In India, we have millions of students as customers and thousands of instructors teaching students from around the world. Every year, nearly 7 million graduates pass out of colleges, but not many are employable. The traditional way of education in India is not sufficient for people to be productive at work. Udemy with its practice-oriented courses help people to learn the right skills and get into the job market,” Anand said.
Udemy – Funding and Investors
Udemy has raised a total of $223M in funding over 9 rounds. Their latest funding was raised on Feb 19, 2020 from a Series E round.
Date
Stage
Amount
Investor
Feb 19, 2020
Series E
$50M
Benesse
Aug 1, 2019
Secondary Market
–
Manhattan Venture Partners
Jun 2, 2016
Series D
$60M
Prosus and Naspers
Jun 2, 2015
Series D
$65M
Stripes
May 8, 2014
Series C
$32M
Norwest Venture Partners
Dec 7, 2012
Series B
$12M
Insight Partners
Oct 12, 2011
Series A
$3M
Lightbank
Aug 1, 2011
Seed Round
–
–
Aug 31, 2010
Seed Round
$1M
–
Winter Capital Joins Series F Funding Round in 4th Quarter of 2020 to expand its edtech portfolio. The capital raised will enable Udemy to continue growing its consumer and business product offerings to serve the world’s students, organizations, and instructors.
Udemy – Revenue
Udemy’s estimated annual revenue is currently $653.9M. It’s estimated revenue per employee is $165,000. Like any startup in growth mode, it does not share any revenue metrics with the public. Due to ongoing expansions into new markets as well as spending on product development and new hires, it can be assumed that the company remains unprofitable for now.
The cost of online learning is all over the map. Some companies charge a membership fee while others sell access to specific classes only. As mentioned, Teachable lets instructors sell courses at prices they set, rather than offer a membership. The Great Courses is similar. Every course is priced individually.
Top competitors of Udemy are Coursera and Khan Academy. Other competitors include Linkedin learning, Udacity, Skillshare and Master Class.
Udemy – Awards
Udemy has won awards at major competitions such as VatorSplash and the ASU Education Innovation Summit. Also, blogs such as TechCrunch, Mashable, ReadWriteWeb.
Udemy – Future Plans
Udemy is an interesting and evolving concept that focuses on the transfer of knowledge, rather than fetching a diploma. The wide variety of content and instructors available at affordable rates and the exceptionally personal pace of learning make it a very convenient method of attaining skills. With the world becoming more advanced and technophile, their businesses have huge horizons unlocked for themselves. For the time, it remains non-profitable.
Udemy – FAQs
Who are the founders of Udemy?
Udemy was founded by Eren Bali, Gagan Biyani, and Oktay Caglar.
What is Udemy?
Udemy is an online-based learning platform that provides its customers numerous courses on a variety of topics like development, business, finance and accounting, IT and software, office productivity, personal development, design, marketing, lifestyle, photography, health and fitness, music, teaching, and academics.
Is Udemy accredited?
Udemy is not an accredited institution. Each completed Udemy course includes a certificate, but the certificate can’t be used to seek formal accreditation.
How long are Udemy courses?
Every course has a specific duration associated with it. Once the course is purchased, the consumer has lifetime access to their selected courses.
What Platform is Udemy built on?
Python is the base language on which the Udemy platform is built on. For Database, Udemy uses MySQL.
Is Udemy cheap?
Udemy courses are priced based on the market, though the company does host sales(Udemy sale), and sometimes an instructor offers discounts to increase sale volume.
Is Udemy recognised?
Certificates of completion help demonstrate your accomplishments, but please note Udemy is not an accredited institution, and as a result, the certificates cannot be used for formal accreditation.
Is Udemy an Indian comapany?
No, Udemy is an American company, privately owned and headquartered in San Francisco with offices in Denver, Brazil, India, Ireland, and Turkey.
Anik Banerjee
