The parent company of the massive beauty e-commerce company Nykaa, FSN E-Commerce Ventures, has established Nysaa Cosmetics SPC as a new wholly owned subsidiary in Oman. The new company would engage in the “international and domestic” sale and trade of beauty and personal care (BPC) products, such as cosmetics, fragrances, and other associated items, through both online and offline channels, according to a filing Nykaa made with the exchanges. Nessa International Holdings Limited, a step-down subsidiary of the corporation, has established a new wholly owned subsidiary in Oman, Nysaa Cosmetics SPC, the company said. OMR 30,000 (INR 6 lakh) was used as the initial share capital to establish the new subsidiary. Nessa International, a subsidiary of Nykaa, will own a 100% share in the recently listed business.
Nykaa’s Global Expansion Plan
The opening of Cosmetics SPC in Oman is consistent with Nykaa’s objectives to expand globally, with a particular emphasis on the Middle East. The company entered the Gulf Cooperation Council (GCC) area in 2022 by partnering with Apparel Group, one of the biggest omnichannel retailers in the United Arab Emirates. Since then, Nykaa has established subsidiaries in a number of GCC nations in an effort to reach new clientele and serve the local Indian expat community. The massive beauty e-commerce company established a wholly owned subsidiary in Qatar in July of last year. In response, the business established Nysaa Trading LLC, a new wholly owned subsidiary, in Saudi Arabia. Last year, it also opened the first Nysaa physical store in Dubai.
Financial Outlook of Nykaa
Over the next four years, Nykaa hopes to open 70 outlets under the Nysaa brand across the GCC, aiming for a 7% market share in the GCC beauty industry. In the second quarter (Q2) of the fiscal year 2024–25 (FY25), Nykaa’s consolidated net profit increased by 66.3% to INR 12.97 Cr from INR 7.8 Cr in the same period last year. Operating revenue increased 24.4% from INR 1,746.11 Cr in Q2 FY24 to INR 1,874.74 Cr in the reviewed quarter. Nykaa’s stock ended the trading session on the BSE 3.3% higher, at INR 170.73, on 23 January.
About Nykaa
In addition to redefining the art of e-retailing beauty and personal care in India since its introduction in 2012, Nykaa asserts that it has played a significant role in supporting the development of an ecosystem that was only just getting started. With over 72 Luxe and On-Trend and Kiosk Stores, an ever-expanding online community for beauty enthusiasts, a beauty helpline, and a variety of domestic and international brands, luxury and prestige brands, premium brands, niche and cult brands, as well as expert advice and videos, Nykaa goes above and beyond to provide its customers with only the best. With over 2400 brands that are 100% genuine, Nykaa provides a carefully chosen assortment of products in the areas of makeup, skincare, haircare, bath and body, fragrance, grooming tools, personal care, and health & wellbeing.
More than 56,000 equity shares have been distributed to eligible employees of Nykaa, a significant player in the beauty and fashion industry, through a variety of employee stock option plan (ESOP) schemes. According to the company’s BSE filing, 56,750 equity shares have been approved by the nomination and compensation committee under the company’s employee stock option schemes. These equity shares are granted in accordance with the employees’ exercise of vested stock options under the company’s employee stock option schemes. On January 20, Nykaa’s shares were trading on the BSE intraday at INR 166.60, down 3.44%. Later in the day, though, the stock recovered some of its losses, and by 1:54 PM, it was trading at INR 170.95. This comes after broking firm InCred Equities began rating parent company FSN E-Commerce Ventures Ltd., a significant player in the beauty and fashion e-commerce space, as “reduce.”
Nykaa Aiming Projecting Strong Growth in FY2025
According to Nykaa‘s Q3 FY25 performance forecast, consolidated net revenue growth was expected to surpass the mid-twenties. Nykaa’s consolidated net profit increased by 66.3% to INR 12.97 Cr from INR 7.8 Cr in the same period last year, thanks to robust development in the beauty and personal care (BPC) vertical.
Recent Happenings at Nykaa
According to Nykaa’s Q3 FY25 performance forecast, consolidated net revenue growth was expected to surpass the mid-twenties. Nykaa’s consolidated net profit increased by 66.3% to INR 12.97 Cr from INR 7.8 Cr in the same period last year, thanks to robust development in the beauty and personal care (BPC) vertical. For a while now, Nykaa has seen a variety of activities. For example, Nihir Parikh, the CEO of Nykaa Fashion, resigned from the company in December as part of a significant top-level reorganisation.
In a similar vein, the business said in November that it will aim for a delivery window of 30 minutes to 2 hours for a few in-demand beauty products, rather than concentrating on 10-minute deliveries. Additionally, it successfully acquired the majority of Earth Rhythm, a direct-to-consumer skincare and cosmetics brand. The company gave its employees 1.80 lakh equity shares under the Employee Stock Option Plan (ESOP) that same month.
India’s Present ESOP Situation
According to a 2024 survey of 160 companies, 78% of them offered employee stock option plans (ESOPs) to their staff, a considerable increase from 59% in 2021. This indicates that ESOPs are becoming more and more popular among startup owners. More firms are now offering ESOPs to all employees, not only senior management, according to a survey done by Saison Capital, XA Network, and Carta. Compared to one in four in 2021, one in three firms now provides these plans to all employees.
Furthermore, the median ESOP pool size grew from 9% in 2021 to 12.6% in 2024, and 90% of founders now talk about ESOPs with candidates during interviews or job offers, up from 75% in 2021. Additionally, the reasons for providing ESOPs have changed; in 2024, 40% of founders cited cost reductions, up from 28% in 2021.
The founders cited the necessity to retain people as the second most important reason for putting these plans into action, behind creating a sense of ownership and company culture. Even with this increase, fewer than 30% of founders still fully understand the complexity of ESOPs, a percentage that hasn’t changed since 2021.
Nykaa, a leading e-commerce company in the beauty and fashion industry, has granted its employees 1.80 lakh equity shares through the Employee Stock Option Plan (ESOP). This follows the startup’s announcement of a 66.3% increase in its consolidated net profit from INR 7.8 Cr to INR 12.97 Cr in the second quarter of FY25. As stated in a filing, “The equity shares so allotted shall rank pari-passu with the existing equity shares of the Company in all respects.”
It hasn’t, however, revealed the shift in its paid-up capital. It is relevant to mention that Nykaa incurred employee benefit expenses totalling INR 161.49 Cr in Q2 FY25. Compared to INR 136.32 Cr spent the previous year, this amount represents an 18.5% increase. The broking firm JM Financial has kept its “buy” recommendation for the e-commerce behemoth at INR 250 following the release of its financial results.
Nykaa Scaling Financial Growth
The broking firm claims that the startup has achieved growth despite a “unfavourable demand environment.” Nevertheless, broking firm Bernstein kept the startup’s “market-perform” rating, pointing to an 8.6% drop in the EBIDTA margin. It established INR 165 as the goal price. In the September quarter of FY25, Nykaa‘s operating revenue increased 24.4% to INR 1,874.74 Cr from INR 1,746.11 Cr in the second quarter of FY24. Revenue grew 7.2% on a quarter-over-quarter (QoQ) basis from INR 1,753.44 Cr.
BPC Segment Continues to be Highest Revenue Generator
The fashion vertical continues to trail behind, despite the beauty and personal care (BPC) segment showcasing a 24.3% YoY gain in revenue to INR 1,702.89 Cr. In Q2 FY25, however, this segment reported a 21.7% YoY increase in revenue to INR 166.10 Cr. The startup’s total costs increased by 7.3% QoQ and 23.7% YoY to INR 1,858.93 Cr. The company’s biggest expenditures were on marketing, personnel benefits, and the acquisition of traded goods.
ESOP is Gaining Popularity Among Indian Startups
According to a 2024 survey of 160 companies, 78% of them offered employee stock option plans (ESOPs) to their staff, a considerable increase from 59% in 2021. This indicates that ESOPs are becoming more and more popular among startup owners. More firms are now offering ESOPs to all employees, not only senior management, according to a survey done by Saison Capital, XA Network, and Carta. Compared to one in four in 2021, one in three firms now provide these plans to all employees.
Furthermore, the median ESOP pool size grew from 9% in 2021 to 12.6% in 2024, and 90% of founders now talk about ESOPs with candidates during interviews or job offers, up from 75% in 2021. Additionally, the reasons for providing ESOPs have changed; in 2024, 40% of founders cited cost reductions, up from 28% in 2021. The founders cited the necessity to retain people as the second most important reason for putting these plans into action, behind creating a sense of ownership and company culture.
Even with this increase, fewer than 30% of founders still fully understand the complexity of ESOPs, a percentage that hasn’t changed since 2021. Just 14% of founders felt educated about the tax consequences of ESOPs, which is a fairly low level of understanding.
Nykaa, a significant player in the beauty and fashion e-commerce space, is not concentrating on 10-minute delivery, despite the nation’s increasing quick-commerce craze. For other, in-demand cosmetic products, the company is instead aiming for a delivery window of 30 minutes to 2 hours.
“Ultrafast shipping isn’t always consistent with Nykaa’s service because its beauty consumers frequently need time to select the right products, such as the right shade of foundation.” The CEO of Nykaa’s beauty e-commerce division, Anchit Nayar, stated on the company’s conference call following its earnings.
Not Compromising With Consumers’ Experience
While Nykaa would provide speedier delivery choices, Nayar underlined that in areas that demand more thought, the consumer experience will not be compromised. Nevertheless, Nykaa is eager to gain profit from SKUs that are more suitable for prompt delivery, such as everyday essentials and fast-moving items. These goods, like widely used cosmetics, are in great demand and constitute a significant part of the company’s operations.
In order to guarantee competitive delivery speeds in these categories without materially reducing its margins, Nykaa is launching speedy delivery services in a few major cities. Relevantly, it was announced last month that the business was testing a 10-minute delivery service in certain areas of Mumbai, which would cover 10% of its SKUs. During the call, Nykaa CEO Falguni Nayar stated that the company’s infrastructure investment, particularly its network of warehouses spread throughout India’s state capitals, had already improved delivery times.
Logistical Dynamics of Nykaa
Nykaa claims that 70% of its orders are delivered the following day thanks to the increased network, which is a 45% improvement over previous results. According to Nykaa’s investor presentation, 70% of deliveries in the top 110 cities nationwide and 80% of deliveries in the top 12 cities are covered by its same-day and next-day delivery services. Falguni Nayar added that during the first half of FY25, no extra funds were spent on growing its network of warehouses. She asserts that Nykaa’s high average order value supports the company’s infrastructure investment, which does not present a significant capital expenditure burden and is anticipated to increase margins.
The business thinks that rather than diluting its margins, this expansion will boost their business operations. Due to robust development in the beauty and personal care (BPC) vertical, Nykaa’s consolidated net profit increased 66.3% to INR 12.97 Cr in Q2 FY25 from INR 7.8 Cr in the same period last year.
Quick Commerce Fever Rising In India
The delivery of small orders quickly is known as “quick commerce,” and it is expanding far more quickly than regular e-commerce. According to a survey by financial services company Chryseum, revenues of India’s rapid commerce sector have increased by more than 280% in the last two years, indicating the industry’s impressive expansion.
As per the survey’s findings, fast commerce’s Gross Merchandise Value (GMV) in India grew by 280% from USD 0.5 billion in FY22 to an astounding USD 3.3 billion in FY24.
In Borivali, Mumbai, Nykaa has started a test programme for 10-minute delivery. According to a media source report, this move is a reflection of the rapid commerce sector’s growing influence across several product categories, which is pressuring speciality merchants to accelerate their delivery services.
A direct-to-consumer meat firm called Licious is experimenting with 15-minute deliveries for ready-to-eat meals in a few Gurgaon locations. However, they guarantee 30-minute deliveries normally. In a similar vein, Bengaluru and New Delhi are seeing the trial run of a four-hour delivery service by the fashion platform Myntra. Nykaa’s foray into the world of fast commerce coincides with the growing popularity of beauty products on sites such as Blinkit, Zepto, Swiggy Instamart, and BigBasket’s BB Now. Nykaa intends to extend its 10-minute delivery service to further parts of Mumbai and might launch a new brand name for this project.
According to a Quick Commerce executive cited in the study, quick delivery formats are popular for low-cost beauty items like kajal and skincare products. Similar trends are also being seen in the fashion and home décor categories.
Prompt Delivery Programmes
Bengaluru-based Licious has been delivering orders in major marketplaces in as little as 1 to 2 hours, frequently ahead of schedule. Based on order density, the company is already investigating even speedier deliveries in Gurgaon.
Large horizontal e-commerce companies are also growing their rapid commerce services in the interim. Amazon is developing its own Q-commerce service, while Flipkart has debuted its 10-minute delivery service, Minutes, in Bengaluru, Delhi-NCR, and Mumbai. Bolt, a 10-minute meal delivery service that Swiggy recently launched, is anticipated to be reintroduced by Zomato for a limited number of items in partnership with cafes and quick-service restaurants.
Similarly, even logistics firms like Xpressbees, Delhivery, Shadowfax, and Ecom Express are getting into the rapid commerce space.
Nykaa Stepping Up its Rapid E-Commerce Efforts
About 5% of Nykaa’s total SKUs will be eligible for quick commerce, with an emphasis on items that customers commonly request to be delivered quickly. According to industry experts, a number of businesses are moving towards same-day delivery in large metro areas, dependent upon their category, in response to consumers’ increasing demands for expedited service.
In four major cities, Nykaa already offers same-day delivery for orders placed before noon and next-day delivery for orders placed after that. In these metro areas, between 10% and 15% of orders are delivered the same day, with the other orders arriving the following day.
Nykaa is seeing the fastest increase in its luxury product portfolio, according to JP Morgan research. Because of its concentration on beauty products and its stronghold in Tier-II cities, Nykaa does not anticipate a major impact from the expansion of rapid commerce.
The CEO of Mamaearth, Varun Alagh, stated in August that the fastest-growing sector of the company’s online sales channel was rapid commerce, which accounted for over 10% of its online income, and the majority of orders came from the top 10 cities.
Using non-convertible debentures (NCDs), beauty and personal care eCommerce giant Nykaa is raising INR 125 crore, or around $15 million.
The business announced in a Monday regulatory filing that Nykaa E-Retail Limited, a 100% subsidiary of FSN E-Commerce Ventures Limited, had received approval from its board of directors to issue up to 12,500 NCDs, each with a face value of Rs 1 lakh.
An undisclosed international portfolio investor will receive these dematerialized debentures through a private placement.
Transformational Changes and Growth in the Company
In a recent announcement, Nykaa gave its approval for the sale of its western clothes and accessories business to FSN E-Commerce Ventures for a total of INR 133 crore. In addition, Nykaa Fashion has merged with Iluminar Media Limited, which is the media subsidiary of Nykaa and is responsible for operating the LBB platform.
Eventually, Nykaa Cosmetics will start selling and trading cosmetics and personal care items on a global scale.
In addition, Nykaa acquired Nykaa Fashion Limited’s western clothing and accessories division in May for INR 133.7 crore as part of its most recent business vertical restructuring.
At the end of the fiscal year 24 (FY24), Nykaa’s revenue from operations reached INR 6,386 crore, which is a 24.1% rise from INR 5,144 crore in FY23.
In addition, the company’s profit increased by 90.5%, going from INR 21 crore in the previous fiscal year to INR 40 crore in the current fiscal year, which is a significant increase.
Making Investments in Subsidiaries
In its annual report, Nykaa detailed its plans to expand its operations in the Gulf Cooperation Council (GCC) by investing INR 20 crores in FSN International. Additionally, the firm disclosed that it intends to make additional investments totaling $1.9 million through its foreign division, which is known as Nyssa Foreign.
By making these investments, Nykaa is implementing a more comprehensive strategy to strengthen its presence on the world stage and to diversify its sources of revenue.
Nykaa is a major platform for beauty and wellness products. It was established in 2012 by Falguni Nayar, and it has developed significantly since then. It has fourteen subsidiaries in addition to an associate company that goes by the name Earth Rhythm.
Nykaa has forecasted that its sales will increase by around 22-23% year-over-year during the first quarter of FY25. Additionally, the company’s Gross Merchandise Value (GMV) is anticipated to increase by around 20 percent on a year-over-year basis.
In today’s digital era, eCommerce marketplaces like Amazon and Flipkart are making use of valuable data to launch their own brands, products, and services to capture the continually evolving retail landscape in India.
The marketplaces own big data from across regions, customers, and platforms and utilize these informative details to introduce their own brands, which are more user-friendly, budget-friendly, and rightfully address the demands of customers. These successful brands like Solimo, Amazon Essentials, and Flipkart Smartbuy are becoming pioneers in fulfilling the customer’s needs and desires in the revolutionizing retail landscape.
Amazon, the largest eCommerce platform globally, announced in February that it is preparing to launch a new online marketplace in India called ‘Bazaar’, featuring cost-effective, unbranded fashion and lifestyle items.
This article delves into the opportunities and challenges inherent in this transformation and explores how eCommerce marketplaces as well as offline retailers are reshaping the dynamics of power within the retail sector.
Before going to the pros and cons of news brands, let’s first understand what is leveraging data and why marketplaces are doing it.
Data leveraging is like having a superpower for running a business. It means using the information one possesses, whether it’s about customers, products, or market trends, to make smarter decisions and unlock new opportunities.
With data leveraging, businesses can personalize experiences, optimize operations, and stay ahead of the curve in today’s fast-paced world. It’s the secret sauce that turns numbers into insights and helps businesses thrive in the digital age.
Why Marketplaces Are Leveraging Data?
By leveraging data, marketplaces, and retailers can create seamless omnichannel shopping experiences that cater to the demands of modern consumers, millennials, and Gen Z.
By analyzing data points and collecting user information, big businesses can make solid business strategies that will help in reaching new users, continuing with old customers, addressing product gaps, meeting the growing demands, and presenting the best product with minimum cost and big savings.
These marketplaces can also make data-driven decisions based on real-time information, act on the insights, and derive new ways to measure performance, set strategic goals, and guide improvement in their product experience and marketing strategy.
How Marketplaces Leverage Data to Develop New Brands
Marketplaces like Amazon India, Flipkart, Myntra, and Pepperfry leverage data in several ways to enhance their operations, improve customer experiences, and drive their business intelligence and growth.
In April 2023, Amazon emerged as the predominant online marketplace globally, with an average of approximately 4.8 billion visits that month.
Following closely behind was eBay, the second most-visited shopping site, which recorded around 1.2 billion visits.
Notably, both Amazon and eBay also held the top positions as the world’s leading online retailers in terms of mobile web traffic.
Personalized Recommendation: They use data to give personalized product recommendations thereby enhancing the online shopping experience and increasing the likelihood of conversions and repeat purchases. For example, Flipkart’s private label, ‘Flipkart SmartBuy,’ offers a range of products designed specifically for the Indian consumer, including electronics, home appliances, and personal care items.
Dynamic Pricing: They utilize data analytics to come up with products that are priced dynamically based on factors such as demand, competitor pricing, and customer behavior, optimizing revenue while remaining competitive. For example, Amazon India’s private label, ‘AmazonBasics,’ offers a wide range of affordable and reliable electronic accessories, catering to the needs of budget-conscious Indian consumers.
Inventory Management: The data helps in understanding the appetite of the market. Marketplaces predict demand, manage inventory efficiently, and minimize costs while ensuring sufficient stock levels to meet customer’s demands.
Seller Performance Management: Market platforms evaluate seller performances using data on product quality, fulfillment speed, and customer feedback. This data helps in providing them incentives for their self-made product and maintaining quality.
Fraud Detection and Prevention: Big marketplaces like Amazon and Flipkart employ data analytics to identify and prevent fraudulent activities on the platform, thereby safeguarding themselves and ensuring trust and security for users.
Supply Chain Optimization: Data analytics enable marketplaces to optimize supply chain operations, including demand forecasting, transportation route optimization, and inventory management, resulting in improved efficiency and reduced costs for their items.
Customer Service Improvement: By analyzing customer feedback forms and service interactions, marketplaces identify areas that need improvement and enhance their overall customer service experience for their own items, thereby increasing customer satisfaction and loyalty.
Market Insights and Trends: Leveraging data insights into market trends, competitor activities, and consumer preferences, marketplaces make strategic decisions regarding product offerings, marketing campaigns, and market expansion in the Indian retail segment.
Here is a list of marketplaces that are active in India right now:
These are some of the top online marketplaces in India, where you can sell your items and services and reach millions of customers by a click of a few buttons or by going personally to their big stores.
Here Are a Few Examples of Marketplaces Launching Their Brands
Reliance Retail and Trent Ltd: They are actively targeting the emerging Gen Z consumer group through brands like Yousta, Foundry, and Zudio, catering to their preferences and lifestyles.
Nykaa: Known for its clean beauty and athleisure brands, Nykaa taps into popular market segments with offerings that resonate with its audience. Kay Beauty by Katrina Kaif is a notable example, focusing on inclusive makeup suitable for various skin tones.
Myntra and Amazon India: Collaborating with celebrities like Hrithik Roshan and Katrina Kaif, Myntra’s House of Pataudi and HRX, and Nykaa’s Kay Beauty co-launched with Katrina Kaif, contribute to branding and appeal to a wider audience.
Amazon India: With over 100 own-brands worldwide, Amazon has introduced India-specific brands like Tavasya and Anarva in addition to global offerings. While only 1 percent of Amazon.com’s sales come from private label brands, products like Amazon Essentials enjoy high conversion rates among browsing customers.
What Opportunities Does Data Leveraging Offers to a New Product Launch
Enhanced Customer Insights: Marketplaces have access to vast pools of customer data, enabling them to gain deep insights into consumer preferences, behaviors, and trends.
Tailored Product Development: Armed with comprehensive data analytics, marketplaces can develop own-brand products tailored to meet specific customer demands and preferences.
Competitive Advantage: By leveraging data-driven insights, marketplaces can create unique, high-quality products that stand out in the market, gaining a competitive edge over traditional retailers.
In India, with over 600 million internet users and 185 million online shoppers, it ranks third globally in digital shopping, after the United States and China. This has led to a surge in Direct-to-Consumer (D2C) brands, which sell directly to consumers online, bypassing traditional distribution networks. The country currently hosts over 600 D2C brands, with the market projected to exceed USD 66 billion in 2023, as per Statista.
Streamlined Operations: Data analytics facilitate efficient inventory management, pricing strategies, and supply chain optimization, leading to improved operational efficiency.
Revenue Growth: Successful own-brand launches can drive incremental revenue streams for marketplaces, diversifying their revenue sources and bolstering profitability.
Market Size of E-commerce Industry Across India From 2014 to 2018, With Forecasts Until 2030
What Are the Challenges Faced by Marketplaces for Owning/Launching a Brand
Data Privacy Concerns: The collection and utilization of customer data raise significant privacy concerns, necessitating robust data protection measures and compliance with regulations.
Brand Reputation Risks: Poorly executed own-brand products can damage the reputation of marketplaces, leading to loss of customer trust and loyalty.
Competition from Traditional Brands: Established brands may view marketplace-owned brands as direct competitors, leading to potential conflicts and market saturation.
In India, the direct-to-consumer (D2C) market is poised for remarkable growth, projected to expand over 15 times from 2015 to 2025. In 2020, the D2C market was valued at USD 33.1 billion. By 2025, it is expected to nearly triple in size, reaching USD 100 billion, with fashion and accessories emerging as one of the leading segments in India’s D2C landscape.
Quality Assurance: Maintaining consistent quality standards across a diverse range of own-brand products poses a challenge for marketplaces, requiring stringent quality control measures.
Balancing Transparency and Customization: Marketplaces must strike a balance between leveraging customer data for personalized experiences while ensuring transparency and ethical data practices.
Reshaping Retail’s Power Dynamics
Marketplace-owned brands are exerting a profound influence on retail’s power dynamics:
Disintermediation: Marketplaces are increasingly bypassing traditional manufacturers and retailers, and exerting greater control over the value chain.
Shift in Market Share: Own-brand products are capturing a larger share of the market, challenging the dominance of traditional products, brands, and retailers.
Data Monetization: Marketplaces are leveraging customer data not only to optimize own-brand offerings but also to generate additional revenue streams through targeted advertising and partnerships.
Democratization of Retail: The proliferation of own-brand products democratizes access to retail, allowing smaller sellers and entrepreneurs to compete on a level playing field.
Consumer Empowerment: With a plethora of choices and personalized experiences, consumers are empowered to make more informed purchasing decisions, driving market dynamics.
Conclusion
Data leveraging offers valuable opportunities to inform and optimize every stage of the new product launch process, from market research and development to marketing, sales, and ongoing performance monitoring.
The data-driven evolution of Indian marketplaces represents a revolution in the retail sector, offering unprecedented opportunities for innovation, research, and growth. By harnessing the power of data analytics, Indian marketplaces can differentiate themselves, reshape retail dynamics, and deliver unparalleled value to Indian consumers.
As the Indian eCommerce market continues to evolve, the role of data-driven own-brands will only become more prominent, driving India’s retail sector into a new era of prosperity and innovation.
By harnessing the power of data, businesses can increase the chances of a successful product launch and drive sustainable growth in the market, ultimately driving value for customers and stakeholders in a broader aspect.
FAQs
What is data leveraging, and why are e-commerce marketplaces utilizing it?
Data leveraging involves using available information, such as customer data, product insights, and market trends, to make informed business decisions and unlock new opportunities. E-commerce marketplaces utilize data to personalize experiences, optimize operations, and stay ahead of competitors in the digital age.
How do e-commerce marketplaces like Amazon and Flipkart leverage data to introduce their own brands?
Marketplaces analyze customer data to create personalized recommendations, dynamically price products, optimize inventory management, and develop their own-brand products tailored to meet specific customer demands and preferences.
What are the benefits of data leveraging for launching new product brands?
Data leveraging enables marketplaces to gain deep insights into consumer preferences, behaviors, and trends, facilitating tailored product development, streamlined operations, and revenue growth through successful own-brand launches.
What are some challenges faced by marketplaces in owning and launching their own brands?
Challenges include privacy concerns related to data collection and utilization, risks to brand reputation from poorly executed own-brand products, competition from traditional brands, and maintaining consistent quality standards across a diverse range of products.
How are marketplaces reshaping retail’s power dynamics through own-brand products?
Marketplaces are bypassing traditional manufacturers and retailers, exerting greater control over the value chain, and capturing a larger share of the market. This democratization of retail empowers consumers with choices and personalized experiences, driving market dynamics and innovation.
What opportunities does data leveraging offer for new product launches in the Indian market?
Data leveraging offers opportunities for enhanced customer insights, tailored product development, competitive advantage, streamlined operations, and revenue growth in the rapidly evolving Indian eCommerce market.
Which eCommerce marketplaces in India are actively launching their own brands?
Marketplaces like Amazon India, Flipkart, Myntra, and Nykaa are actively launching their own brands, tapping into consumer preferences and market segments with offerings that resonate with their audiences.
What role does data analytics play in ensuring the success of marketplace-owned brands?
Data analytics enable marketplaces to optimize operations, enhance customer experiences, maintain quality standards, and make data-driven decisions throughout the product lifecycle, from development and marketing to sales and performance monitoring.
How do marketplace-owned brands contribute to the overall growth and innovation in the Indian retail sector?
Marketplace-owned brands drive growth and innovation by offering unique, high-quality products that stand out in the market, democratizing access to retail, and empowering consumers with choices and personalized experiences.
Today, if we require any cosmetic product at our doorstep that is assured of its quality and also comes with a discounted price, the first name that comes to our mind is Nykaa.
Thanks to Falguni Nayar, the visionary entrepreneur and the mastermind behind Nykaa, who made cosmetic shopping so convenient & reliable for customers.
Falguni Nayar is one of the most remarkable success stories in the beauty and cosmetics industry. With a career that transitioned from the world of finance to the realm of beauty, she proved that it’s never too late.
In this article, let’s go through Falguni Nayar’s journey from the boardroom to the beauty counter, which is an inspiring tale of perseverance and vision.
Falguni Nayar – Biography
Name
Falguni Nayar
Birthplace
Mumbai, India
Born
February 19, 1963
Nationality
Indian
Education
Master of Business Administration, Indian Institute of Ahmedabad
Falguni Nayar was born in a Gujarati family in Mumbai in 1963. Her father was a businessman and ran a small bearings company. Her mother assisted her father in their business.
Her early life laid the foundation for her remarkable journey as an entrepreneur. Born and raised in Mumbai, she went to Sydenham College of Commerce and Economics for her graduation between 1980-1983 and finished her Bachelor’s degree in Commerce (B.Com).
After completing her undergraduate studies, she continued to pursue excellence in the field of finance between 1983 and 1985 by enrolling in the Indian Institute of Management, Ahmedabad (IIM-A), one of India’s most renowned business schools.
At IIM-A, she obtained her Master of Business Administration (MBA) degree, further enhancing her analytical skills and business acumen.
This educational experience at IIM-A played a pivotal role in shaping her career path and equipping her with the knowledge and skills that would prove invaluable as she embarked on her entrepreneurial journey, years later, with Nykaa.
Post her graduation, she joined A.F. Ferguson & Co. where she worked as a manager for around eight years. In 1993, Nayar left her position at A. F. Ferguson & Co. and joined Kotak Mahindra Group. She started out as the mergers and acquisitions (M&A) team head at Kotak Mahindra before opening institutional equities operations in London and New York City.
In 2001, she came back to India. She was appointed the managing director of the investment banking division of Kotak Mahindra Capital and director of the institutional equity division of Kotak Securities in 2005.
In 2012, she left her position and started Nykaa, at the age of 50, with $2 million of her own funds. By 2021, Nykaa’s value had increased to $2.3 billion and by 2023 her net worth had risen to $2.6B.
Nayar is one of the two self-made female billionaires in India, along with Kiran Mazumdar-Shaw, founder of Biocon Limited.
While talking about her career, she says,
“I am not a person who has strong emotions. I see everything in terms of facts and figures. So, I was only concerned about work and targets. There has never been space for anything else in my career.”
Falguni Nayar – Personal Life
Falguni Nayar lives in Mumbai. She has been married to Sanjay Nayar since 1987, whom she met in the business school. The couple has two children, Adwaita Nayar and Anchit Nayar. Adwaita serves as the CEO of Nykaa Fashion & Anchit heads the retail and e-commerce divisions.
Strongly relying on facts and figures, Falguni is a big fan of numbers which play a major role in her way of working.
However, the numbers on social media don’t interest her much. She is not a very active person on social media. When asked the reason, she says in an interview,
“I don’t know. I think there is enough to gain on social media also. I am who I am and I can’t change myself. I think being active on social media has a huge amount of time and effort….”
Falguni Nayar – Nykaa
Falguni Nayar, while nearing her 50s, decided to quit her job & start Nykaa which means “one in the spotlight,”. She created Nykaa in 2012 intending to serve as a one-stop shop for all beauty and wellness requirements.
Since its launch, Nykaa has rapidly expanded to rank among India’s top online merchants of cosmetics, skincare, haircare, and personal care items.
Revenue of Nykaa from Financial Year 2018 to 2022
Along with offering products for sale, Nykaa’s website also contains virtual try-on options and beauty tutorials. Nykaa has also established a physical presence, with shops located in several cities across India. These shops give a variety of beauty services as well as the chance for customers to try products before buying them.
In October 2020, the company entered a new avenue launching Nykaa Man, India’s first multi-brand e-commerce store for men’s grooming. Further, the company expanded into fashion by launching Nykaa Design Studio, which was renamed Nykaa Fashion.
Nykaa – IPO
On November 10, 2021, Nykaa went public with a valuation of $13 billion. Nayar’s net worth increased to $6.5 billion shortly after Nykaa went public, making her the richest self-made woman in India and propelling her into the top 20 Indians by net worth.
From its beginnings to its global prominence, Nykaa stands as a testament to the ever-evolving landscape of cosmetics.
Falguni’s Support for Women
Falguni Nayar, being a self-made female billionaire, is someone who supports women and encourages them to be independent and committed to taking up responsibilities.
In an interview, she says,
“We hire a lot of women in our organization. I always encourage women to be committed to their work and take on more responsibility. Often, what is lacking in women is commitment. When I see them committed, I try to provide them much-needed support. In fact, our largest category — skincare — is handled by a woman,” she says.
Falguni Nayar – Awards and Recognitions
Here are some prominent awards and recognitions for Falguni:
Nayar was enlisted on the Forbes India Rich List in 2022 at position 44
She has received many accolades including the FICCI Ladies Organization (FLO) award for the top woman achiever in the field of banking and the Business Today Award
She was a Founding Member of the Asia Society in India
She is a member of several boards, including the Aviva Insurance Board, Dabur India, and also serves as an Independent Member of the Tata Motors Board
Meet Nykaa’s Falguni Nayar: Track Her Journey As An Entrepreneur At 49 To Billionaire At 58
FAQs
Who is Falguni Nayar?
Falguni Nayar is the founder and CEO of Nykaa, an Indian lifestyle retail brand of beauty, wellness, and fashion products.
What is the net worth of Falguni Nayar?
The net worth of Falguni Nayar is $2.6 billion (2023).
Who is the CEO of Nykaa Fashion?
Adwaita Nayar, daughter of Falguni Nayar is the CEO of Nykaa Fashion.
From Amazon to Pepperfry, the eCommerce industry thrives in India, especially in B2C eCommerce companies. In fact, India is ranked first in the fastest-growing eCommerce market globally, with an estimated market value of $16.6 trillion by 2022.
B2C means business-to-consumer, which refers to the business model where the companies directly sell their products to consumers. The market offering B2C services has gained speed in recent years. According to the report by Grand View Research, the B2C eCommerce industry is set to reach a valuation of $7.65 trillion by the year 2028.
This brings us to the article’s primary content, top B2C eCommerce companies across India. So, let’s get started.
When it comes to B2C eCommerce websites, Amazon tops the list. The company was initially started in the United States as an online bookstore and was later converted into a marketplace for other products. Initially, it was created as a platform where customers could purchase books on a wide range of subjects.
With time, Amazon grew into an eCommerce site with monthly visitors of over 322.54 million, as per the 2010 data. And it became widely popular in the Indian eCommerce industry. Today, the company reached out to a total of 89 percent of the Indian audience.
Flipkart
Founded
2007
Founders
Sachin Bansal, Binny Bansal
Headquarters
Bengaluru, India
Category
Ecommerce
Website
flipkart.com
Flipkart Website
Founded by two former Amazon employees, Binny Bansal, and Sachin Bansal, in 2007, Flipkart is a well-known privately hosted eCommerce website in India. After its highest acquisition of 16 billion in 2018 by Walmart, Flipkart now comes under the ownership of Walmart. The company owns 39.5 percent of the market share of the Indian eCommerce industry, with the most significant competition from none other than Amazon.
Flipkart gained massive popularity due to its Big Billion Days Sale, where it reached a large audience base by offering huge discounts on its merchandise of all categories. With a solid online presence, Flipkart is considered one of the best eCommerce websites following the B2C business model.
FirstCry
Founded
2010
Founders
Amitava Saha and Supam Maheshwari
Headquarters
Pune, India
Category
Online Baby Products
Website
firstcry.com
FirstCry Website
FirstCry is considered the best eCommerce platform for babies and children’s merchandise, following a B2C business model. The product quality and variety offered by FirstCry are excellent and worth all the praise. It provides more than 200,000 products from over 5,000 manufacturers. FirstCry was introduced in 2010 by Amitava Saha and Supam Maheshwari.
In addition to its eCommerce platform, Firstcry also operates physical stores across the country, which allows customers to experience its products before making a purchase.
The website has also launched its own private-label brands to offer quality products at affordable prices. FirstCry has over 400 outlets across India, covering cities like Hyderabad, Bangalore, Mumbai, Chennai, Kolkata, and many more.
Paytm Mall
Founded
2016
Founders
Vijay Shekhar Sharma
Headquarters
Bengaluru, India
Category
Ecommerce
Website
paytmmall.com
Paytm Mall Website
Yes, you heard it right. Paytm isn’t limited to digital payments and financial services; it has also expanded to eCommerce. In 2016, Paytm introduced an online shopping platform based on the B2C business model, Paytm Mall.
From all kinds of clothing to exclusive gadgets to home furnishing, you can find everything at Paytm Mall. As per the reports published by findly, Paytm Mall is estimated to receive 60 million orders in a month.
Paytm Mall offers high-quality products at affordable pricing. Plus, you can use different coupons for discounts and cashback offered by Paytm Mall.
Snapdeal
Founded
2010
Founders
Kunal Bahl, Rohit Bansal
Headquarters
Gurgaon, India
Category
Ecommerce
Website
snapdeal.com
Snapdeal Website
With an estimated monthly visitor count of 56.41 million, Snapdeal is considered an eCommerce giant with a B2C business model. It’s an online shopping platform with various products from different categories such as electronics, clothing, home decor, books, beauty, and many more. Among these, Snapdeal’s electronic category is the largest shopped one.
This eCommerce platform was launched in 2010 and has attracted top investors such as Softbank, Alibaba Group, and Foxconn.
Myntra is among the premier fashion, lifestyle, and home eCommerce platforms with a B2C business model. It has around 48.03 million monthly visitors. It earned impressive profit and popularity after the acquisition of Jabong.com, its competitor in the market.
Myntra is known for its fantastic collection of high-end fashion from top brands all around the globe and as per 2012 data, Myntra added more than 350 Indian and Foreign brands to its manufacturer’s list. Plus, it has many private clothing labels, such as HRX and Moda Rapido, which are exempted from expansion vastly.
The website is also a fashion retailer with a wide range of products from international to local brands in all sections.
Estimated Retail Ecommerce Sales in India in Million US Dollars from 2016-2022
1mg
Founded
2013
Founders
Prashant Tandon, Gaurav Agarwal, Vikas Chauhan
Headquarters
Gurugram, India
Category
Healthcare
Website
1mg.com
1mg Website
1mg is categorized as an Indian online pharmacy founded in 2015 by Prashant Tandon, Gaurav Agarwal, and Vikas Chauhan. 1mg offers a wide range of healthcare products including medicines, healthcare devices, health supplements, personal care products, and more. The website features products from over 3,000 brands and has over 2 lakh products available on its platform.
1mg also provides features such as online medicine ordering, diagnostic tests booking, and wellness package booking to provide a comprehensive healthcare experience to its customers. In addition to healthcare products and services, 1mg also provides health-related content through its blog and social media channels.
LimeRoad
Founded
2012
Founders
Prashant Malik, Manish Saksena, Ankush Mehra, and Suchi Mukherjee
Headquarters
Gurugram, India
Category
Fashion Ecommerce
Website
limeroad.com
LimeRoad Website
Headquartered in Gurugram, LimeRoad is a pretty famous fashion and clothing eCommerce website following B2C business models. The company was founded in 2012 with the specification of online shopping. It was founded by Prashant Malik, Manish Saksena, Ankush Mehra, and Suchi Mukherjee.
In its initial three funding rounds, the company raised 50 million USD. LimeRoad is the first-ever women’s social shopping platform in India. It also offers a wide range of categories dealing with men, women, and kids.
Shopclues
Founded
2011
Founders
Sandeep Aggarwal, Radhika Aggarwal and Sanjay Sethi
Headquarters
Gurugram, India
Category
Online Shopping
Website
shopclues.com
Shopclues Website
Shopclues is another online shopping company based in Gurugram, Haryana, India, founded by Radhika Aggarwal, Sandeep Aggarwal, and Sanjay Sethi in 2011. With revenue of above $40 million and 1080+ employees, the company has established a strong image in the marketplace. It’s a privately owned company that specializes in online shopping.
ShopClues operates on a marketplace model where it connects buyers and sellers on its platform. The website has over 5 crore products from 9 lakh+ merchants across 3,300+ categories. Apart from the regular products, ShopClues also offers several exclusive features like Sunday Flea Market, Wholesale, and IndiMarket which showcase products from small and medium-sized businesses in India.
Pepperfry
Founded
2011
Founders
Ambareesh Murty & Ashish Shah
Headquarters
Mumbai, India
Category
Home Decor and Furniture
Website
pepperfry.com
Pepperfry Website
Pepperfry is a popular eCommerce B2C website in India that primarily focuses on home decor and furniture. The website was launched in 2012 by Ashish Shah and Ambreesh Murthy. Pepperfry has become one of the leading online shopping destinations for furniture and home decor in India.
They offer products from over 10,000 sellers and has over 1.2 lakh products available on its platform. It also has more than 100 outlets across 57 cities in India. The website also has a feature called “Studio Pepperfry” which is a concept store where customers can get a hands-on experience with the products before making a purchase.
BookMyShow
Founded
2007
Founders
Ashish Hemrajani, Parikshit Dar, and Rajesh Balpande
Headquarters
Mumbai, India
Category
Online Ticket Booking
Website
bookmyshow.com
BookMyShow Website
BookMyShow is a popular eCommerce B2C (business-to-consumer) website in India that primarily focuses on providing online ticket booking services for movies, events, and other entertainment activities. The website was launched in 2007 by Ashish Hemrajani, Parikshit Dar, and Rajesh Balpande.
BookMyShow offers a range of services including movie ticket booking, event ticket booking, sports event ticket booking, play and theater ticket booking, and more. The BookMyShow website features listings of events, movies, and activities happening in various cities across India. They also provide reviews and ratings of movies, events, and activities to help customers make informed decisions.
Nykaa
Founded
2012
Founders
Falguni Nayar
Headquarters
Mumbai, India
Category
Cosmetics, Beauty, Personal Care
Website
nykaa.com
Nykaa Website
Nykaa is a popular eCommerce B2C website in India that primarily provides beauty and wellness products to its customers. It was launched in 2012 by Falguni Nayar. Nykaa offers a wide range of beauty and wellness products including makeup, skincare, hair care, personal care, fragrance, wellness, and more.
The website features products from over 1,500 brands and has over 2 lakh products available on its platform. It also provides content related to beauty and wellness through its blog and social media channels.
In conclusion, with the massive adaptation of machine learning, consumers are getting more personalized services from B2C eCommerce companies. The best thing about B2C websites is the level of convenience and security they provide consumers.
It shows products based on the previous purchasing history of the users to fulfill their unique needs. These above-mentioned B2C eCommerce websites are truly extraordinary with their services and products. And because of this only, the competition within the eCommerce industry is relatively high, which is also the reason for its growth.
FAQs
Which is India’s number 1 eCommerce company?
Flipkart is considered India’s number 1 eCommerce company with 39.5% of the market share from the Indian eCommerce industry.
Is Zomato a B2C?
Yes, Zomato is a B2C company.
Who is the father of eCommerce in India?
K Vaitheeswaran is considered the father of eCommerce in India.
What are B2C website examples?
Some of the B2C website examples are Amazon, Flipkart, Myntra, LimeRoad, Pepperfry, Shopclues, 1mg, Snapdeal, Paytm Mall, Firstcry, etc.
The startup industry in India is growing faster than we could have imagined. They are now paving a new way for the future of India. Some popular startups that caught the eyes of everyone in the past few years are Zomato, BYJUs, Nykaa, and more. These are living proof of the evolution of startups in India.
These startups have been able to provide solutions to many of our problems. Along with this, they have been able to make huge progress for themselves as well. The startups in India are now generating a great amount of revenue and an increase in terms of their valuation.
The last two years have been full of ups and downs. The time has been mixed with old and new ideas. Many businesses could not cope well during the pandemic. On the other hand, many were able to reach their prime time. The Indian startup industry has grown in the past two years like never before. Startups like BYJU, Zomato, Nykaa, and more made India proud by entering the unicorn club.
Thanks to technology, continuous innovations, and passion for entrepreneurship, India is now the third-largest home for unicorn startups in the world with almost 100+ unicorn startups already established and many more are on the way to becoming unicorn startups.
Startups in India can secure a strong foot in India now due to new terms and policies installed by the government as well as the development faced by the Indian startup ecosystem. The startups in India have become the most potential eye-catchers for investors. With great funding at proper times, startups have been able to progress at a faster pace.
Here is the list of all Indian Unicorn Startup with their revenue, profit, and valuation:
Nykaa’s CEO and Founder Falguni Sanjay Nayar- StartupTalky
It is an Indian e-commerce platform launched in the year 2012 by Falguni Nayar. The company sells its products through three channels- website, app, and offline stores. It offers a wide variety of beauty, wellness, and fashion products.
Nayar made her company the first Indian unicorn startup led by a woman in 2020. The Firm Nykaa has revenue of INR 2,440 crores, in 2021. It has also announced revenue of INR 3,773 crores FY 2022.
This year in Q2 FY23, Nykaa’s net profit has reached 344% Y-o-Y to Rs. 5.2 crore. The company has also reported a 39% increase in its revenue which is Rs.1230 cr.
2. Swiggy
Revenue: INR 2,547 Crores in FY2021
Swiggy’s CEO Sriharsha Majety- StartupTalky
It is an online food ordering and delivery platform based in India. The Swiggy startup was started in the year 2014. The platform’s services are active in more than five hundred Indian cities like Delhi, Mumbai, Jaipur, etc.
The platform has taken a tech approach to handle logistics and provide solutions to customer demands. Swiggy generated revenue of Rs. 2,547 cr in FY21. This number was a 23% drop from their previous financial year 2020.
3. Zomato
Revenue: INR 4192.4 crore in FY2022
Zomato – A food delivery startup
It is an online food ordering and delivery company founded in the year 2008. From menus to reviews the platform provides you with all the information about its partnered restaurants and gets your delicious food delivered to your doorstep.
It was the first Indian startup to make its debut in the stock market. The Zomato Unicorn is considered one of the most successful startups in India with a revenue of INR 4192.4 crores, in Financial Year 2022. It has also announced its gross order value of INR 5,500 crores in Q3 FY 2022.
The above graph shows India’s Unicorn surge with its aggregate valuation.
4. BYJU’S
Revenue: INR 3,039.45 Crores in FY 2022
BYJU’S – The ed-tech startup
It is a global ed-tech startup founded in India in the year 2011. The platform is known to provide adaptive, engaging, and effective learning solutions to its students around the world. Online coaching has the school’s curriculum as well as training for exams like JEE, IAS, GRE, etc.
This education startup earned the status of the 13th largest unicorn in the world as per CB insights in December 2021. The startup BYJU’s had revenue of INR 3039.4 crores as of FY 2022.
5. Paytm
Revenue: INR 4,846 crores in FY 2022
Paytm – The Financial service providing startup
It is an Indian multinational technology startup that provides a digital ecosystem for consumers and merchants. Paytm was founded in the year 2010. The company offers payment services, commerce and cloud services, and financial services.
It enables users to make quick and safe UPI payments, book movie tickets, EMI payments, and more. This top Indian startup has a revenue of INR 3,187.6 crores for FY21. It has also generated revenue of INR 4846 crores in FY2022.
OYO – A full-stack technology providing a global platform startup
It is an Indian multinational online travel agency for homes and hotels. It was founded in the year 2012. The OYO platform offers hotel rooms at affordable rates all across South Asia. It also offers services like complimentary breakfast services, holiday packages, rewards, etc.
The platform has made travel experiences for people easy and reasonable. It has a revenue of INR 4,157 crores, in 2021.
7. Udaan
Revenue: INR 8450 Crores in FY 2022
Udaan – A trade processing startup
It is a network-centric B2B e-commerce platform founded in the year 2016 in India. The startup helps traders, manufacturers, and wholesalers to connect directly in one place. Udaan startup also facilitates secure payments and smooth logistics.
Udaan has been successful in solving the problems of trade for businesses across India. It has a revenue of INR 5,919 Crores in FY 21. However, in FY22 Udaan has shown Rs.8450 cr in revenue with a loss reaching Rs.3030 cr which is 22.1% more compared to the FY21 loss of Rs. 2482.
8. Digit Insurance
Revenue: INR 5,268 Crores in FY 2022
Digit Insurance – An insurance-providing startup
It is an operator of an insurance brokerage firm founded in the year 2016 in India. The Digit Insurance company offers insurance for commercial and non-commercial vehicles, property, and travel.
Digit Insurance is one of the leading insurance companies in the nation enabling clients to make informed decisions and get themselves insured. It has a revenue of INR 5268 crores in FY22.
9. PharmEasy
Revenue: INR 4363 Crores in FY21
Pharmeasy – The online drug/medicine delivery startup
PharmEasy is an Indian e-pharmacy startup, founded in the year 2015. PharmEasy sells medicine and healthcare products, along with that it also connects local clinics to medical stores for health equipment supply.
In order to expand business PharmEasy has started connecting doctors to patients online and jumped into Lab testing operations now. Though PharmEasy total revenue has increased 48% to Rs 6,461.1 crore in FY22 from Rs 4,363.2 crore in FY21.
But it’s a loss that has been widening. The company has now started to take steps to make it profitable in the coming years despite having fierce challenges from its competitors.
10. Dream11
Revenue: INR 2,554.4 Crores for FY2021
Dream11 – A fantasy sport startup
It is a fantasy sports platform based in India, founded in the year 2008. Dream11 startup enables users to play fantasy sports like cricket, kabaddi, hockey, basketball, and football.
This has been the first Indian gaming company to become a unicorn. The gaming startup has revenue of INR 2554.4 crores for the Financial Year 2021.
Conclusion
The startups in India have seen massive growth in the past decade. Many startups were able to attain the status of unicorn in recent times making India the third-largest hub for unicorn startups in the world.
India has always been famous for its successful talent in technology, medical fields, and more. Now, the nation is shining bright with its batch of growing startup industry.
FAQs
What is a Unicorn company in India?
A unicorn company stands for the term for any privately owned company having a value of more than $1 billion.
Which city has the most startups in India?
At present times, the city of Bengaluru claims the position of the Indian city having the most number of startups in India.
Is BYJUS profitable?
No, the ed-tech platform BYJUS is highly appreciated for the introduction of a new concept in the world of education. It is counted among the most profitable unicorn in India.
Are Indian unicorns profitable?
India contains more than 100 unicorns on its record. However, not every unicorn is counted as a profitable company. It is estimated that out of 100 only 18 unicorns are profitable.
Which is the biggest startup in India?
India is home to many valuable startups. Some of the biggest startups in India are Urban Company, Paytm, Classplus, Razorpay, etc.
Nitin Konde
