The Indian business landscape moves fast, and it doesn’t wait for anyone. Brands that once seemed untouchable can disappear almost overnight. Brands that once seemed untouchable can disappear almost overnight. However, some manage to defy the odds. They stumble, rethink, and return, stronger, smarter, and more determined than before.
Take Micromax, which became a national pride to make a striking comeback in the smartphone world. Or Nokia, a familiar name that reappeared with modern devices, winning back loyal fans. Maruti Suzuki reserved its position as the car brand Indians trust most. These stories prove one thing: in India’s tough market, true success is about making a comeback that matters.
Indian Brands That Nearly Faded Away and Came Back Stronger
Micromax
Fall: Once India’s smartphone star and a strong rival to Samsung, Micromax lost ground in the mid-2010s as Chinese brands like Xiaomi, Oppo, and Vivo flooded the market with advanced, affordable smartphones. Its inability to innovate, poor after-sales service, and failure to support 4G during the Reliance Jio rollout contributed to its dominance collapsing. By mid-2020, its market share had plummeted dramatically, and many wondered if the brand was on its last legs.
Comeback: Micromax returned with the “IN Series”, made in India under the Atmanirbhar Bharat initiative, backed by INR 500 crore in R&D and manufacturing. Launched in late 2020, devices like the IN Note 1 and IN 1B focused on affordable specs, stock Android, 4G capabilities, and patriotic appeal, targeting value-conscious Indian consumers.
Maruti Suzuki
Fall: In the early 2000s, Maruti Suzuki faced rising competition from Hyundai, Tata, and other automakers, which began eroding its dominance in hatchbacks and sedans. By 2021, its overall market share dropped from 49% to around 42%, largely due to missing out on India’s booming SUV market, where rivals like Hyundai and Tata captured the majority of sales. Delays in mid-SUV launches and the phase-out of diesel engines further limited its presence, while global semiconductor shortages also hit production, leaving over 250,000 pending orders.
Comeback: Maruti has responded with strategic expansion in entry-level SUVs like the Brezza and S-Cross, while planning five new SUVs, including a mid-SUV challenger to the Hyundai Creta and a three-row premium SUV. Investments in CNG models, hybrid technology, and EVs (with a target to launch an electric vehicle by 2025) show the company is actively adapting to market shifts. With its unmatched dealer network and strong brand trust, Maruti aims to reclaim lost ground in SUVs while maintaining dominance in hatchbacks and sedans.
Nokia
Fall: Once the king of mobile phones, Nokia struggled after the launch of the iPhone in 2007. Its reliance on the Symbian OS, slow adaptation to touchscreen technology, and failed innovations like the N97 caused its market share to collapse. By 2013, Nokia’s smartphone division was sold to Microsoft, and the brand’s global market share had fallen to just 3%.
Comeback: Nokia shifted focus from smartphones to network solutions and 5G technology under CEO Rajeev Suri. Strategic investments in 5G infrastructure, ReefShark chips, and global telecom partnerships helped the company regain its footing. By 2020, Nokia partnered with over 300 telecom companies and captured 29% of the global 5G market, with revenue rising to $26 billion by 2022.
Fall:Bajaj Auto struggled as gear scooters like the Chetak became outdated against competitors like Hero Honda’s Activa. Attempts to revive scooters with models like Kristal failed, leading to exiting the scooter segment in 2009.
Comeback: The brand repositioned as a motorcycle company, launching the Pulsar series in 2001, which became a youth icon for performance and style. Nostalgic campaigns like “Hamara Bajaj” and international expansion in Africa, South Asia, and Latin America helped Bajaj regain market strength and become a global two-wheeler leader.
Raymond
Fall: Once India’s leading luxury textile and men’s fashion brand, Raymond faced a decline in the late 2000s due to global competition, shifting consumer preferences toward casual and fast fashion, operational inefficiencies, and high debt. The rise of online retail and failure to modernize supply chains further weakened the brand.
Comeback: Raymond attempted to revive itself through restructuring, divesting non-core businesses, and modernizing its product portfolio. While some manufacturing units and retail stores were closed, the brand focused on premium fabrics, menswear innovations, and maintaining its legacy of quality, keeping it relevant in urban India.
Godrej Group
Fall: While Godrej has been a trusted household name for decades, growth in certain segments slowed due to stiff competition in FMCG and consumer durables, slower international expansion, and evolving market dynamics.
Comeback: Under chairman Adi Godrej, the Group refocused on consumer products, FMCG, and international markets. With organic growth in FMCG and strategic acquisitions internationally, Godrej now serves 600 million Indians and hundreds of millions more globally. The Group is also expanding B2B ventures domestically, using e-commerce channels without directly entering online retail, showing agility in modernizing its strategy.
Fall:M&M faced challenges in the automotive market for years, trailing behind Hyundai and Tata Motors, especially in the compact and premium SUV segments. Overall industry competition and declining SUV demand in some segments limited its growth.
Comeback: M&M surged ahead in FY25 by focusing on large SUVs like the Bolero Neo, Scorpio, Thar Roxx, and XUV700, achieving 36% year-on-year growth in this category while competitors’ sales fell by 24%. The company leveraged a rugged brand appeal and wide pricing strategy, attracting buyers from both mass-market and premium SUV segments, ultimately becoming India’s second-largest automaker.
Cafe Coffee Day (CCD)
Fall:CCD faced a massive debt crisis, accumulating around INR 10,000 crore due to over-diversification into unrelated sectors like real estate, IT services, and resorts, which strained its core coffee business. The tragic death of founder V.G. Siddhartha in 2019 further shook the company, leading to declining sales.
Comeback: Under the leadership of Malavika Hegde since December 2020, CCD focused on stabilizing operations, selling non-core assets, and reducing debt. By March 2024, the company had brought down its debt to INR 1,363 crore. While sales remain subdued, CCD strengthened its core coffee business, maintained efficient operations, and retained market presence, laying the groundwork for potential future growth.
Fall: By 1994, Royal Enfield India was on the verge of bankruptcy, struggling with declining demand, outdated products, and stiff competition from fuel-efficient bikes. The company was heavily loss-making under the parent company Eicher Motors, and a turnaround seemed unlikely.
Comeback: At 26, Siddhartha Lal took over as CEO in 2000 and focused on reviving the brand by understanding customers firsthand, introducing cost-effective product improvements, and repositioning Royal Enfield as a lifestyle and community-focused brand. New models like the Thunderbird and Electra X were launched, combining heritage with innovation. By 2010, sales doubled from 25,000 units in 2005 to 50,000 units, and by FY14, Royal Enfield contributed 80% of Eicher Motors’ profits, driving revenues to INR 8,738 crore and net profit to INR 702 crore.
Reliance Industries Ltd.
Fall: Reliance was historically dependent on its energy and petrochemicals business, which faced cyclical challenges and limited growth. Retail and telecom were minor contributors.
Comeback: The company rewrote its growth story by focusing on Reliance Retail and Jio Platforms. Aggressive retail expansion, acquisitions like Future Retail, omnichannel strategies, and private labels strengthened Reliance Retail. Jio disrupted telecom with affordable data, advanced 4G/5G networks, and a digital ecosystem, enabling seamless integration with retail. This synergy between retail and telecom has driven growth, digital adoption, and new revenue streams, making Reliance a consumer- and tech-focused powerhouse.
Conclusion
These top 10 Indian brands prove that failure is just a stepping stone to success. By embracing innovation, adapting to market changes, and staying true to their core values, they turned setbacks into remarkable comebacks. From revamping products to reimagining marketing and expanding globally, each brand showcased resilience, strategic thinking, and a deep understanding of consumer needs.
In India’s fast-moving market, reinvention is what separates temporary failures from lasting legends. These stories remind us that challenges are not roadblocks but opportunities, opportunities to learn, innovate, and return stronger than ever.
What are some Indian brands that came back stronger?
Some Indian brands that came back stronger are:
Micromax
Maruti Suzuki
Nokia
Bajaj Auto
Raymond
Godrej Group
Mahindra & Mahindra (M&M)
Café Coffee Day (CCD)
Royal Enfield
Reliance Industries Ltd.
What steps did Raymond take to rebuild its brand?
Raymond restructured its operations, divested non-core businesses, modernized its menswear portfolio, and focused on premium fabrics to stay relevant in a competitive fashion market.
Why did Nokia fail, and how did it make a comeback?
Nokia lost ground due to slow adaptation to touchscreens and reliance on Symbian OS. It made a comeback by shifting focus to telecom solutions and 5G infrastructure, becoming a major player with global partnerships and significant 5G market share.
Nokia was once the top name people thought of when it came to mobile phones. Nokia’s durable phones and classic ringtones made it popular around the world. But after a few wrong moves, Nokia lost its place in the spotlight. You might not see Nokia phones everywhere anymore, but the company is still playing a big role, just behind the scenes.
Nokia shifted its focus from consumer gadgets to global infrastructure. From private networks to super-fast 5G infrastructure, Nokia is working with telecom giants to connect the world in new ways. The brand that once ruled mobile phones is now building tomorrow’s infrastructure behind the scenes, just not the way you’d expect.
The Golden Days: Nokia’s Rise to Mobile Market Dominance
Before smartphones took over, Nokia was the reputed name in mobile phones. At its peak, the Finnish brand made more than 40% of all mobile phones sold worldwide. People praised Nokia phones for their toughness, user-friendly design, and long-lasting battery life.
People loved Nokia not just for how well the phones worked, but for the fun and familiar features they came with, such as the Snake game, the famous ringtone, and colourful, changeable covers. Phones like the Nokia 3310 became part of everyday life for millions.
First GSM Phone – Nokia 1011 (1992): This was the first phone that used GSM technology, which later became the global standard for mobile communication.
First Camera Phone – Nokia 7650 (2002): One of the earliest phones with a built-in camera, it let users take photos and send them to friends, a big deal at the time.
Best-Selling Phone Ever – Nokia 1100 (2003): This simple, sturdy phone sold over 250 million units, making it the most sold phone (and even consumer tech product) in history.
Nokia’s Downfall: Key Mistakes That Led to Its Fall
Steve Jobs introduced the first iPhone on January 9, 2007, a super sleek, touchscreen device that seemed to be a futuristic creation. But over at Nokia, the reaction was far from panic. The company was confident that its strong, reliable phones had nothing to worry about. After all, they’d ruled the mobile market for years.
What they didn’t realize was that everything had just changed. People were falling in love with smartphones, devices that offered not just calls and texts, but apps, the internet, and a whole new digital experience.
In 2008, Nokia tried to join the smartphone race with the N97, a phone that had both a touchscreen and a slide-out keyboard. On paper, it looked like a winner—it even had a 5-megapixel camera and GPS.
But in reality, it didn’t deliver. The screen was laggy, the software felt outdated, and users were left frustrated. What was meant to be a comeback turned into a flop—and Nokia was falling behind fast.
By 2010, things were going downhill quickly. Nokia’s new CEO, Stephen Elop, gave an internal speech that would later be called the “Burning Platform” memo.
In the speech, he compared Nokia to someone stuck on a burning oil rig: they could stay and be consumed by flames or take a risky jump into unknown waters to survive. That “jump” meant ditching their old Symbian OS and starting fresh.
Nokia made a bold move. They partnered with Microsoft and made Windows Phone their new operating system. It was a big gamble, especially since Apple’s iOS and Google’s Android were already way ahead.
Although Nokia released some innovative phones under this new partnership, they never really took off. By 2013, the company’s market share had dropped to just 3%, an unexpected fall for a brand that once ruled the mobile world.
Nokia’s Crucial Mistakes
Delayed shift to touchscreen technology
Continued using outdated software systems
Missed the mark on building a strong app ecosystem
Nokia’s Strategic Reinvention: From Collapse to 5G Leader
By 2013, Nokia had hit rock bottom. Once the global leader in mobile phones, the company had been crushed by Apple and Android’s rapid rise. Their comeback phones failed to gain traction, and for the first time in over a decade, Nokia posted a loss. At that point, it seemed like Nokia was on the verge of collapse.
That’s when they decided to take a new direction.
In 2014, Rajeev Suri took over as CEO. Instead of trying to reclaim Nokia’s old glory in the consumer phone market, he asked a different question: “What does Nokia do better than anyone else?”
They stopped fighting for space in your pocket and started building the global tech backbone. From private 5G networks to enterprise solutions, Nokia is now connecting the world in ways most people don’t even see. Nokia, the former mobile giant, is now actively shaping the future of communication
Nokia’s 5G Strategy: From Smartphones to Infrastructure
Suri saw what others overlooked: 5G was going to change the way the world connects, and Nokia was in a strong position to power that transformation. The challenge? 5G was still in its early stages, and the competition was fierce. So Suri moved quickly:
Cut unnecessary costs
Doubled down on R&D
Simplified decision-making across teams
The turning point came in 2015 when Nokia acquired Alcatel-Lucent for $16.6 billion. This deal unlocked a treasure trove of over 29,000 patents. The acquisition gave Nokia direct access to major telecom clients across the U.S. and Europe. Moreover, it laid the technical and commercial foundation for Nokia’s leadership in the 5G race.
Breakthrough Innovation: ReefShark
In 2018, Nokia launched ReefShark, a compact and energy-efficient 5G chip designed for high-performance networking. Nokia turned this engineering achievement into a major competitive edge. By launching ReefShark: a chip designed to meet the needs of energy-efficient telecom networks, Nokia appealed directly to sustainability-focused operators. This innovation, paired with its Alcatel-Lucent patent war chest, unlocked major deals across Europe and Asia.
The result? Over $20 billion in revenue by 2022 and a 29% share of the global 5G infrastructure market.
Marketing the Mission
Nokia Marketing Campaign
To support its transformation, Nokia launched a focused branding campaign built around a clear idea:
“5G is the key to a better, more connected world.”
By 2024, it had signed over 300 5G deals with telecom companies worldwide, putting itself back at the heart of the global communication industry.
Nokia’s 2025 Business Focus: 5G, Sustainability & Licensing
Business Solutions: Building custom 5G networks for places like factories and shipping ports.
Earning from Technology: Making money through patents in areas like VR, smart devices, and healthcare.
Going Green: Working to cut energy use in their networks by 50% by the year 2030
What’s Next: Nokia’s AI, 6G, and Enterprise Vision
Nokia’s story is all about learning to change. Once seen as a company that lost its way, it has found new success by focusing on network technology instead of selling phones. Now, with 6G on the horizon, Nokia is putting big efforts into AI-powered networks and edge computing. It’s a reminder that with the right mindset, even the biggest setbacks can lead to a stronger comeback.
Conclusion
Nokia’s comeback is more than a corporate revival; it’s proof that legacy brands don’t need to fight for attention to win. Sometimes, the smartest move is to step back from the spotlight and build the foundation of what’s next. By shifting its focus and staying open to new ideas, it found a fresh path forward. As the tech world keeps changing, Nokia’s journey is a reminder that it’s never too late to adapt. It’s a story that can inspire other companies to rethink, rebuild, and rise again.
Nokia was best known for its durable mobile phones, long battery life, and iconic features like the Snake game, customizable covers, and the classic Nokia ringtone.
When did Nokia enter the 5G market?
Nokia began focusing on 5G infrastructure after Rajeev Suri became CEO in 2014.
What is Nokia’s ReefShark chip?
Launched in 2018, Nokia’s ReefShark is a compact, energy-efficient 5G chip designed for high-performance telecom networks.
In today’s global tech world, there are a few who are considered the giants of AI and data management. Justin Hotard is one such person. This seasoned executive has a formidable track record in AI, data management, and high-performance computation.
He is currently at the forefront of groundbreaking advancements in AI and cloud computing and is set to join as the CEO of Nokia from 1st April 2025. So, let’s meet the man behind the name.
Justin Hotard Biography
Name
Justin Hotard
Birthplace
USA, 1974
Nationality
American
Education
Bachelor of Science degree in Electrical Engineering from the University of Illinois Champaign, MBA from MIT Sloan School of Management, Cambridge
Occupation
Excecutive VP and GM, Intel Data Center & AI group (current) , CEO of Nokia (joining from April )
Justin was born in 1974 and was always curious about how devices work. This led to him studying electrical engineering from the University of Illinois Urbana-Champaign, and then doing an MBA from the MIT Sloan School of Management, Cambridge.
He has been a part of the tech industry for over 25 years and has worked for brands such as Hewlett Packard Enterprise, Santa Clara, and NCR Corporation. At present, he is the Executive Vice President and General Manager at Intel’s Data Center & AI department. Hotard is known to have a strong track record of accelerating growth, especially in technology, along with expertise in AI and data-centric markets.
Justin Hotard – Career Highlights
Justin has over two decades of experience in the tech industry, with most of his focus on data center, AI, and high-performance computing. He started his career as an engineer intern at Intel Corporation in 1995, and from there, he shifted to the role of Senior Sales Engineer at Motorola, where he worked for 4 years.
In 2001, he joined the Monitor Group as a consultant intern. From here, he shifted to Symbol Technologies (now acquired by Motorola), where he joined as the Senior Manager of Business Development. He was in a 5-member team that was responsible for the identification and execution of acquisitions and partnerships.
In 2005, he became the director of Product Management, and grew the business by 30% annually.
In 2007, he joined NCR Corporation as the Vice President of Business Development. Here, he executed multiple investments and acquisitions over 3 years and helped define NCR’s entry into the mobile eCommerce sector. He closed over 5 acquisitions and investments that totalled $72 million in a span of a single year. He was then promoted to General Manager, where he grew revenue by 50% and achieved operating cash flow breakeven in 4 quarters.
In 2012, he was appointed the VP of Corporate Development, where he completed over $ 100 million in acquisitions to double the revenue. Lastly, he was appointed the President of Small Businesses in 2013, where he managed a team of 70 people and grew the SaaS Point of Sale business by nearly 300%.
In 2015, Justin joined Hewlett-Packard Enterprise as Vice President of Strategy, Planning, and Operations, Data Center Infrastructure Group. In this organization, he stayed for more than 8 years and quickly rose through the ranks. He ended his stint with HPE in 2024 as the Executive Vice President & GM, where he was responsible for high-performance computing and AI.
Hotard became the Executive Vice President and General Manager of the Data Center and AI Group of Intel. At Intel, his tenure involved efforts to enhance the data center and AI agendas of the company.
On 10 February 2025, Nokia named Justin as their new CEO. The firm stated that such extensive experience with AI and data center markets would be an incredible asset for future growth.
Justin Hotard – Personal Life
Justin has a lifelong passion for innovation and technology. This started when he was little and enjoyed dismantling devices around the house to see how they functioned. He is also enthusiastic about leveraging AI to solve complex issues that reflect a deeper commitment to technology.
Facts About Justin Hotard
Justin was a curious child who loved taking apart devices to see how they functioned.
He received his B.Sc. in Electrical Engineering and has always been interested in AI initiatives.
During his tenure at HPE the company signed a $2 billion deal with NSA to help support its data center and AI initiative.
Justin Hotard currently leads Intel’s Data Center & AI Group as executive vice president and general manager.
What is Justin Hotard’s role at Nokia?
The Board has appointed Justin Hotard as the next President and Chief Executive Officer of Nokia. He will start in his new role on April 1, 2025.
What is Justin Hotard’s background?
Justin Hotard has a strong background in the technology industry, with experience in various leadership roles. He has worked for several leading tech companies.
According to recent studies, Indian-origin CEOs are currently leading some of the world’s most successful companies in a variety of sectors.
From technology to healthcare, these leaders have achieved remarkable success and are now considered among the most influential CEOs in the world.
There is a whole range of companies, starting from IBM, Cognizant, and Adobe to tech giants like Google and Microsoft, mobile mammoths like Nokia, and content kings like OnlyFans, where the CEOs are of Indian origin and are upping the game, no doubt.
So, without further ado, let’s take a closer look at the top Indian CEOs ruling the world in 2023.
Indian Origin CEO- Sundar Pichai (Google and Alphabet)
Pichai Sundararajan, also known as Sundar Pichai, was born in Tamil Nadu, India. He earned a degree from IIT Kharagpur in metallurgical engineering and is a distinguished alumnus of that institution.
He holds an M.S. from Stanford University and an MBA from the Wharton School of the University of Pennsylvania where he was named a Siebel Scholar and a Palmer Scholar.
Pichai began his career as a materials engineer and joined Google as a management executive in 2004 and became the CEO of Google in the year 2015. Pichai was also named as the CEO of Google parent, Alphabet in December 2019, when he replaced Larry Page.
Satya Nadella
Company
Microsoft
Headquarters
One Microsoft Way Redmond, Washington, United States
Revenue
$198.27 billion (2022)
Term of Office
2014-Present
Indian Origin CEO – Satya Nadella (Microsoft)
Hyderabad-born Satya Nadella has a BE from the Manipal Institute of Technology, an MS from the University of Wisconsin–Milwaukee, and an MBA from the University of Chicago Booth School of Business.
Before joining Microsoft in 1992, he worked at Sun Microsystems as a member of its technology staff.
He became the CEO of Microsoft in 2014 succeeding Steve Ballmer. He also succeeded John W. Thompson and was named Chairman of Microsoft in 2021.
Vivek Sankaran
Company
Albertsons Cos Inc
Headquarters
Boise, Idaho, United States
Revenue
$76.768 billion (2022)
Term of Office
2019-Present
Indian Origin CEO- Vivek Sankaran (Albertsons Companies)
Vivek Sankaran is a well-known business executive in the United States. He is currently the President and CEO of Albertsons Companies, one of the largest food and drug retailers in the U.S., with more than 2,200 stores across 33 states.
Before joining Albertsons in 2019, Sankaran was the CEO of PepsiCo Foods North America, where he led the company’s Frito-Lay and Quaker Foods businesses in the U.S. and Canada. He has also held senior leadership roles at other major companies, including Procter & Gamble and McKinsey & Company.
Under his leadership, Albertsons has continued to expand its digital capabilities, introduce new products and services, and improve its supply chain and logistics operations.
Arvind Krishna
Company
IBM
Headquarters
Armonk, New York, United States
Revenue
$60.53 billion (2022)
Term of Office
2020-Present
Indian Origin CEO- Arvind Krishna (IBM)
The Indian CEO of IBM, who became the Chairman on January 1, 2021, Arvind Krishna was born in Dehradun, India.
He completed his schooling at St Joseph’s Academy, Dehradun, and the Stanes School, Coonoor, Tamil Nadu. He then received a Bachelor’s degree in Electrical Engineering from IIT Kanpur in 1985 and eventually got a PhD in Electrical Engineering.
Krishna began his career at IBM as an engineer in IBM Research and was promoted to CEO in 2020. He is currently serving IBM as its CEO and Chairman.
Vasant Narasimhan
Company
Novartis AG
Headquarters
Basel, Switzerland
Revenue
$50.5 billion (2022)
Term of Office
2018-Present
Indian Origin CEO – Vasant Narasimhan (Novartis AG)
Narasimhan was born in the United States in 1976 but spent much of his childhood in India. He attended the Syosset High School in New York before earning a bachelor’s degree in biological sciences from the University of Chicago.
He went on to complete his MD from Harvard Medical School, as well as a master’s degree in public policy from Harvard’s John F. Kennedy School of Government.
After completing his education, Narasimhan worked as a consultant at McKinsey & Company before joining Novartis in 2005. In 2014, he was appointed as the Global Head of Drug Development and Chief Medical Officer for Novartis.
In 2018, Narasimhan was named CEO of Novartis, succeeding Joseph Jimenez.
Sanjay Mehrotra
Company
Micron Technology
Headquarters
Boise, Idaho, United States
Revenue
$27.15 billion (2022)
Term of Office
2017-Present
Indian Origin CEO – Sanjay Mehrotra (Micron Technology)
Kanpur-born Sanjay Mehrotra started his college at BITS Pilani and then transferred to the University of California, Berkeley from where he obtained a Bachelor’s and a Master’s in Electrical Engineering and in Computer Science.
He is the current CEO of Micron Technology, who assumed office when Mark Durcan retired in February 2017.
Previously, he co-founded SanDisk, where he served as the president and CEO until its acquisition by Western Digital in 2016.
Laxman Narasimhan
Company
Starbucks
Headquarters
Seattle, Washington, United States
Revenue
$30.4 billion (2022)
Term of Office
2022-Present
Indian Origin CEO – Laxman Narasimhan (Starbucks)
Laxman holds a degree in Mechanical Engineering from the College of Engineering, University of Pune, an MA degree in German and International Studies from The Lauder Institute, and an MBA in Finance from The Wharton School of The University of Pennsylvania.
He joined Starbucks under the title “interim CEO” in October 2022, and following the transition will succeed interim CEO Howard Schultz. Narasimhan officially assumed the role of Chief Executive Officer of Starbucks in March 2023.
Revathi Advaithi
Company
Flex (formerly Flextronics)
Headquarters
Singapore
Revenue
$29.72 billion (2022)
Term of Office
2019-Present
Indian Origin CEO – Revathi Advaithi (Flex)
The CEO of Flex and an advocate of women in STEM (Science, Technology, Engineering, and Mathematics), Revathi Advaithi is an Indian-American business executive, who was born in India.
Advaithi started her career as a shop floor supervisor in Eaton. In 2002, she joined Honeywell and returned to Eaton again, where she worked for 10 long years after becoming the COO. She eventually left Eaton and joined Flex as the company’s CEO in 2019. Revathi is an alumnus of Birla Institute of Technology and Science (BS) and Thunderbird School of Global Management (MBA).
She is an independent director for the board of directors of Uber and Catalyst.org along with her present role. Besides, she also is a member of the MIT Presidential CEO Advisory Board. Revathi was also featured in Fortune’s list of the Most Powerful Women in 2019 and 2020.
Neal Mohan is an accomplished Indian-American executive with a bachelor’s degree in electrical engineering from Stanford University and an MBA from the Stanford Graduate School of Business.
He began his career at Accenture, where he worked for approximately 1.5 years, before moving on to Microsoft as a manager in the company’s corporate strategy department.
In 2008, Mohan joined Google after the tech giant’s acquisition of DoubleClick. Over the years, he rose through the ranks and became YouTube’s chief product officer in 2015, overseeing the platform’s product and user experience.
Mohan’s impressive educational background and extensive tech industry experience played a significant role in his success. Notably, Neal Mohan, the Indian American business executive, became the CEO of YouTube in February 2023.
Shantanu Narayen
Company
Adobe Inc
Headquarters
San Jose, California, United States
Revenue
$17.6 billion (2022)
Term of Office
2007-Present
Indian Origin CEO – Shantanu Narayen (Adobe)
Born in Hyderabad, India, Shantanu Narayan started his career at Apple. He holds a Bachelor of Science degree from Osmania University, an MBA from the University of California, Berkley, and an MS from Bowling Green State University.
Narayen joined Adobe in 1998 and got promoted to CEO in December 2007, at the age of 45.
Narayen also represented India in sailing at an Asian Regatta and got his name among the world’s best CEOs by Barron’s Magazine in the year 2016.
Niraj Shah
Company
Wayfair
Headquarters
Boston, Massachusetts, United States
Revenue
$12.369 billion (2022)
Term of Office
2002-Present
Indian Origin CEO – Niraj Shah (Wayfair)
Shah earned a bachelor’s degree in engineering from Cornell University and a master’s degree in engineering from the Massachusetts Institute of Technology (MIT).
After completing his education, Shah started his career as a consultant at the global management consulting firm McKinsey & Company, where he worked for several years.
In 2002, he co-founded the online furniture retailer CSN Stores (which later became Wayfair) with his friend and business partner, Steve Conine.
George Kurian
Company
NetApp
Headquarters
San Jose, California, United States
Revenue
$6.549 billion
Term of Office
2015-Present
Indian Origin CEO – George Kurian (NetApp)
After serving as the executive vice president of product operations for two years at NetApp, George Kurian became the CEO and President of the company in June 2015.
Born in Kottayam district, Kerala, he pursued engineering at IIT-Madras, but left six months later to join Princeton University; he also holds an MBA degree from Stanford.
Leena Nair
Company
Chanel
Headquarters
London, United Kingdom
Revenue
$15.6 billion
Term of Office
2022-Present
Indian Origin CEO – Leena Nair (Chanel)
Born on June 11, 1969, in Kolhapur, Maharashtra, Leena Nair was an Electronics Engineering student at Walchand College of Engineering. After completing her graduation, Leena went to XLRI Jamshedpur from where she came out as a gold medallist.
Nair joined Anglo-Dutch company Unilever and was notably appointed as the Chief Human Resource Officer of the firm in 2016. She was recognized as the youngest, first female, and the first Asian ever to achieve the feat. Leena served many leadership positions in the same company before being appointed as the CHRO. Leena Nair was once again announced as the CEO of the French fashion brand, Chanel.
Ravi Kumar S
Company
Cognizant
Headquarters
Teaneck, New Jersey, United States
Revenue
$19.428 billion
Term of Office
2023-Present
Indian Origin CEO – Ravi Kumar S (Cognizant)
Ravi Kumar S. took on the role of CEO at Cognizant in January 2023. His tenure as CEO followed a distinguished career where he served as the President of Infosys from January 2016 to October 2022, contributing to his deep understanding of the IT industry.
Kumar’s educational background is equally impressive, with an engineering degree from Shivaji University in Maharashtra and an MBA from Xavier Institute of Management in Orissa. His journey in the technology sector underscores the increasing presence of Indian-origin CEOs in global tech companies.
Nikesh Arora
Company
Palo Alto Networks
Headquarters
Santa Clara, California, United States
Revenue
$5.818 billion
Term of Office
2018-Present
Indian Origin CEO – Nikesh Arora (Palo Alto Networks)
Nikesh Arora took the role of CEO and Chairman at Palo Alto Networks in June 2018. Prior to this, he worked with Google and SoftBank.
Born to an Indian Air Force Officer, Arora holds a Btech degree in Electrical Engineering from IIT BHU, Varanasi.
Furthermore, Arora also holds a degree from Boston College and an MBA from Northeastern University. Nikesh Arora has retained the CFA that he earned in 1999.
Anjali Sud
Company
Tubi
Headquarters
San Francisco, United States
Revenue
NA
Term of Office
2023-Present
Indian Origin CEO – Anjali Sud (Tubi)
Born in the USA, Detroit, Anjali Sud is an American businesswoman of Indian origin and is popularly known for being the CEO of Vimeo. Sud opted to study at the private school, Phillips Andover Academy at the age of 14.
She eventually received a B.Sc. degree in Finance and Management from the Wharton School of the University of Pennsylvania and later topped it off with an MBA from Harvard Business School.
Sud was appointed as a Vimeo CEO in July 2017. She previously served as a General Manager and the Head of Marketing of the company. Sud is also counted as a Board member of Dolby Laboratories. Furthermore, Sud is a Young Global Leader of the World Economic Forum. She was also listed by Fortune in 2018 under its 40 Under 40 rising business leaders.
Anjali Sud stepped down from her position as Vimeo CEO andjoined Tubi in September 2023, taking on the role of CEO at Fox Corp.’s free streaming service.
Devika Bulchandani was born and raised in India, and she completed her schooling there. She then moved to the United States to pursue higher education, and she graduated with a Bachelor of Science in Economics from the Wharton School at the University of Pennsylvania.
Bulchandani began her career in the advertising industry in 1995, working at several leading agencies such as Ammirati Puris Lintas, J. Walter Thompson, and McCann Erickson. She joined Ogilvy in 1999 as an Account Director and worked her way up the ranks, eventually becoming the Chief Operating Officer of Ogilvy New York in 2017.
In March 2021, Bulchandani was appointed as the CEO of Ogilvy North America, making her the first woman of color to lead the agency.
Jayshree Ullal
Company
Arista Networks
Headquarters
Santa Clara, California, United States
Revenue
$4.381 billion (2022)
Term of Office
2008-Present
Indian Origin CEO – Jayshree Ullal (Arista Networks)
Jayashree Ullal, the President, and CEO of Arista Networks was raised in New Delhi and attended San Francisco State University from where she graduated with a B.S. in Engineering.
She then went on to obtain a Master’s degree in Engineering Management from Santa Clara University.
Rangarajan Raghuram
Company
VMware
Headquarters
Palo Alto, California, United States
Revenue
$13.16 billion (2022)
Term of Office
2021-Present
Indian Origin CEO – Rangarajan Raghuram (VMware)
Rangarajan Raghuram currently serves as the CEO of VMware, who assumed his office on June 1, 2021.
Raghuram joined the company back in 2003 and has held multiple key leadership positions, thus being responsible for influencing the company’s strategies and bringing forth a technological revolution that VMware has seen.
Punit Renjen
Company
Deloitte
Headquarters
London, England
Revenue
$59 billion (2022)
Term of Office
2015-2022
Indian Origin CEO – Punit Renjen (Deloitte)
Renjen was born and raised in India, where he earned a Bachelor of Commerce degree from the University of Bombay. He later moved to the United States to pursue an MBA from Willamette University’s Atkinson Graduate School of Management in Oregon.
After completing his MBA, Renjen joined Deloitte’s U.S. consulting practice in 1989. He quickly rose through the ranks, becoming a partner in the firm’s consulting practice in 1999.
In 2015, Renjen was appointed as the Global CEO of Deloitte, becoming the first person of Indian origin to lead one of the “Big Four” accounting firms.
On December 31, 2022, Punit retired as Deloitte Global CEO after having served in the role since June 2015. He now serves as Deloitte Global CEO Emeritus.
Ivan Menezes
Company
Diageo
Headquarters
London, England
Revenue
$20.56 billion (2022)
Term of Office
2013-2023
Indian Origin CEO – Ivan Menezes (Diageo)
Ivan Menezes was born in Pune, India, in 1959. Menezes attended high school in Hong Kong and went on to study at the University of Pune in India, where he earned a Bachelor of Commerce degree.
He then moved to the United States to pursue a Master of Business Administration (MBA) degree from Northwestern University’s Kellogg School of Management.
Menezes started his career with Nestle in 1986, working in various roles across Latin America, Europe, and Asia. Menezes joined Diageo in 1997 as a strategy director and was subsequently appointed president and CEO of Diageo North America in 2004.
He was later promoted to the role of Chief Operating Officer in 2012, before becoming CEO in 2013.
Ivan served as the CEO of Diageo from 2013 until his passing in June 2023. Later, in June 2023, Debra Crew was appointed as Diageo’s Chief Executive Officer.
Amrapali ‘Ami’ Gan
Company
OnlyFans
Headquarters
London, England
Revenue
$2.5 billion (2022)
Term of Office
2021-2023
Indian Origin CEO – Amrapali Gan (OnlyFans)
Amrapali Gan has been named the new CEO of the London-based internet content subscription service company, OnlyFans on December 21, 2021, with the founder of the company Tim Stokely stepping down from the role. The NRI Indian CEO has already assumed office on the same date.
Amrapali Gan, or ‘Ami’ Gan, as she is nicknamed, has completed her early and higher education in California, US.
Gan has completed her Associate of Arts degree in Merchandise Marketing from FIDM. She then pursued a Bachelor of Arts in PR and Organisational Communications from California State University.
Furthermore, she also went on to earn her Certificate of Entrepreneurship from Harvard Business School Online. Ami had worked as a consultant with Arcade Agency for around 4 years before being appointed as the CEO of OnlyFans.
In July 2023, Ami Gan resigned as the CEO of OnlyFans after a two-year tenure, with Chief Strategy and Operations Officer Keily Blair stepping in as the new CEO. Ami Gan has started her own new venture, Hoxton Projects.
Sanjay Jha
Company
Global Foundries and Motorola
Headquarters
Malta, New York, United States
Revenue
$2.5 billion (2022)
Term of Office
2014-2018
Indian Origin CEO – Sanjay K Jha (GlobalFoundries and Motorola)
He is the former chief executive officer (CEO) of GlobalFoundries and the former chairman and CEO of Motorola Mobility. Before that, he was the chief operating officer of Qualcomm.
Jha was born in Bhagalpur, Bihar, and holds a BS from the University of Liverpool and a PhD from the University of Strathclyde.
Rajeev Suri
Company
Nokia
Headquarters
Espoo, Finland
Revenue
$25.997 billion (2022)
Term of Office
2014-2020
Indian Origin CEO – Rajeev Suri (Nokia)
Rajeev Suri is an Indian–Singaporean business executive and the former CEO of Nokia from New Delhi, India. Suri joined Nokia in 1995 and held various key positions before being the President and CEO in April 2014, which was after Nokia had repurchased full control of the NSN and sold its phone division to Microsoft Mobile.
Suri holds a B-Tech from the Manipal Institute of Technology. After he left his office at Nokia, Suri in 2020 giving way to its new CEO, Pekka Lundmark, Suri joined Inmarsat, where he joined as a CEO effective from March 1, 2021, onwards.
Francisco D’Souza
Company
Cognizant
Headquarters
Teaneck, New Jersey, United States
Revenue
$19.428 billion (2022)
Term of Office
2007-2019
Indian Origin CEO – Francisco D’Souza (Cognizant)
Francisco D’Souza is among the youngest CEOs in the software services sector and a member of the company’s board of directors. D’Souza joined Cognizant as a co-founder in 1994 and went on to become its CEO in 2007.
The son of an Indian, D’Souza was born in Kenya and is distinguished as the former CEO and Vice Chairman of Cognizant. He holds a BBA from the University of East Asia, Macau, and an MBA from Carnegie Mellon University, Pittsburgh.
Brian Humphries succeeded Francisco D’Souza as Cognizant’s CEO in April 2019, and later in January 2023, Ravi Kumar S was appointed as the new Chief Executive Officer of Cognizant.
Dinesh Paliwal
Company
Harman International
Headquarters
Stamford, Connecticut, United States
Revenue
$2.7 billion (2022)
Term of Office
2007-2020
Indian Origin CEO – Dinesh Paliwal (Harman International)
Born in Agra, Uttar Pradesh, Paliwal holds a BE and an MS degree from IIT Roorkee. He also obtained an MBA from Miami University.
Paliwal is known as the former President and CEO of Harman International, an independent subsidiary of Samsung Electronics, who stepped down from both of the positions and is currently appointed among the Board of Directors of the company.
Before joining Harman, he spent 22 years with ABB Group, where he held the dual role of President of ABB Group with responsibility for the company’s global P&L, and Chairman/CEO – ABB North America.
Ashok Vemuri
Company
Conduent Inc. of Xerox Corporation
Headquarters
Florham Park, New Jersey, United States
Revenue
$3.85 billion (2022)
Term of Office
2016-2019
Indian Origin CEO – Ashok Vemuri (Conduent Inc of Xerox Corporation)
New Delhi-born Ashok Vemuri is one among the Board of Directors for Financial Policy and Public Responsibilities at Kroger and was the former Chief Executive Officer of IGATE and Conduent.
Xerox, the 110-year-old document technology company that over the years came to symbolize everything associated with photocopying, named former iGate-appointed CEO Ashok Vemuri as the new CEO of its back-office outsourcing company, Conduent.
Vemuri was also appointed as the Executive Vice President and CEO of Xerox Business Services LLC.
Ajaypal Singh Banga
Company
Mastercard
Headquarters
Purchase, Harrison, New York, United States
Revenue
$22.23 billion (2022)
Term of Office
2010-2020
Indian Origin CEO – Ajaypal Singh Banga (Mastercard)
Beginning his business career with Nestlé in 1981, Pune-born Ajaypal Singh Banga was appointed as the President and CEO of Mastercard back in July 2010 and retained his office till December 31, 2020, after which he stepped down giving way to Michael Miebach.
He completed his primary education at the Hyderabad Public School in Begumpet and he went on to graduate with a Bachelor of Arts (Honours) degree in Economics from St. Stephen’s College, Delhi University followed by a PGP in Management from the IIM Ahmedabad.
Banga was nominated by the Biden administration in February 2023 and elected as the President of the World Bank on May 3, 2023.
Born in Ajmer, Rajasthan on May 21, 1984, Parag Agrawal was schooled at Atomic Energy Central School No.4., where he studied with the renowned singer Shreya Ghoshal. Agrawal sat for the Joint Entrance Exam, where he was placed 77th, thereby seizing a chance to be admitted at the IIT Bombay.
He completed his B.Tech. degree in Computer Science and Engineering from the same institute in 2005. Parag then decided to pursue a PhD in computer science from Stanford University, US.
He was the CEO of Twitter, Inc. from November 2021 to October 2022. Agrawal was promoted to the post of Chief Technology Officer (CTO) in October 2017, when he replaced Adam Massinger. This was the last designation that he served before being named as the Chief Executive Officer of the company on November 29, 2021.
Conclusion
CEOs are integral to a company. He/she, when appointed as the CEO of a particular company, manages and monitors the day-to-day operations of the firm, and also stands responsible for strategic planning and decision-making. The CEO is the person who determines the direction of a business and is thus, a respectable as well as a valuable asset of the company.
Therefore, it feels exceptionally good to be an Indian when you get to hear that the CEOs of such big companies that are shaping the modern world are Indian in origin. Hope you find this list of Indian-origin CEOs at the top companies globally useful and informative!
FAQs
Who is the highest paid CEO of India?
Mukesh Ambani, the CEO of Reliance Industries is the highest paid CEO of India.
Who are the top 10 CEO in world?
Top 10 CEO in world are:
Elon Musk
Satya Nadella
Mark Zuckerberg
Andy Jassy
Tim Cook
Jeff Bezos
Jack Dorsey
Arvind Krishna
Warren Buffett
Jamie Dimon
Who are the Indian Origin CEOs leading the world?
Some of the top Indian origin CEOs leading the world are:
Lately, the world has graduated from the playschool era. Pigeons are now substituted with a gadget called ‘Mobile’. The stakeholders keep on trying to evolve and lurch past the pace of the cosmos. In the meantime, there are a lot of things that came into the limelight after someone or the other discovered them.
One such profound discovery is the mobile phone. Nowadays most commonly known as a smartphone, was first discovered in 1973 in its basic form. The model was not a lot smart but was like a well amid a desert.
Nokia is one such company that is famous worldwide for its range of mobile phones. Nokia’s products were like a wand of magic for the former generation of people. It is one of those very few companies which helped people connect sitting far away from each other. So let us today have a look at some wonderful facts about the company which was loved the most by our father generation. But before we savour the delicious facts, let us just have a brief glimpse of the company’s highlights.
Now, let us dive deeper into the facts that we have mentioned just above. Knowing about the details is going to be a really fun activity now and we hope you get amazed by every sub-point.
Origin
The company took its very first breath in the year 1865. There is a slight twist here though. The company didn’t start as a mobile-producing giant. It was instead a paper mill. The company produced paper pulp in Finland. Fredrik Idestam had set up this factory then. After a few years in 1871, with the help of his friend Leo Mechelin, the paper pulp company transformed into a share company. After that, the name Nokia came into the market.
Naming
The company was built on the bank of the Nokianvirta River and that’s why the founders named it Nokia.
Nokia – Pulp Mill
Branch Business
Nokia was established as a pulp mill on the shore of Tammerkoski. It has other branches like Nokia rubber boots and cable works and in modern times Nokia is famous for its durable mobile phones. These branches together formed the Nokia cooperation.
Nokia rubber boots
Tune
Many people must have heard about the famous guitar work named ‘Gran Vals’ of the 19th century. It was done by a Spanish musician Francisco Tarrega. From here the tune arrived for Nokia in 1999.
Nokia Tune Evolution
The Curse of number 04
It is a very common belief in most parts of Asia that the number 04 resembles the sound of absolute death. The production team of Nokia keeps the same in mind and till now has not made a single model of Nokia which starts from the number 04.
Model 8801
Nokia Model 8810
When we talk about the first phone without an external antenna attached to the phone, it’s too obvious that model 8810 of Nokia comes flashing in front of the eye. It was the first Nokia set that had no external antenna to it. It was launched in 1998 and was the most luxurious mobile back then. Adding more spices to it, it also had chrome plating.
I Am Invincible
Nokia 3310 is no less than Thanos of Avengers. It is more commonly and widely known as the ‘Unbreakable phone’ of history. It had the best durability back then. The fun fact is that people used to throw their phones with loud confidence to show off their durability.
First GSM Phone Call
In Helsinki city of Finland on 1st July 1991, the world’s first GSM phone call was made. The call was made by the honourable prime minister of Finland, Mr Harris Holkeri using a model of the Nokia company.
Snake Mania
Nokia Snake Mania
Every child wishes to get a phone which has a pre-installed game in it which he/she can play without spending a dollar. Nokia 6110 was the dream-comes-true set for game lovers. It came with a pre-installed snake game which became very popular and was loved by all and is still missed by many people who were once a child back then.
The first camera phone from the Nokia house came in the year 2002 its model number is 7650. Though it only had a camera of 0.3 megapixels.
SMS Tones
It is a very interesting fact that the SMS tone of Nokia is a morse code that is used for ‘connecting people and SMS’.
Admirable Rank
As per a list of 2006 survey, Nokia was the 20th most admirable company in the world.
Market Valuation
As per the last calculation in the year 2019, Nokia had a net worth of 15.4 billion euros.
Achievements
The achievements and awards of Nokia are listed below –
1. World’s most ethical company in 2021 by Ethisphere 2. National Academy of Television Arts and Sciences in 2020 3. Best secured network initiative in 2019
Nokia 9 is the till date best model of Nokia with 5 cameras and a decent processor.
Conclusion
Nokia has been one of the best mobile-producing companies in the world along with other branches of it. It has always stood on the expectations and is best known for its camera features. The people of the 90s still brag about how they used to use Nokia phones back then. Nokia is not just a company but is an emotion for its regular users.
FAQs
When and where Nokia was founded?
Nokia was founded on 12 May 1865 in Tampere, Finland.
When did Nokia start making mobile phones?
Nokia introduced its first mobile phone in 1987, Mobira Cityman 900.
What products are made by Nokia?
The list of products by Nokia Technologies is as follows
Wi-Fi routers
Digital audio
Smart TVs
Smartphones
Tablets
Feature phones
Operating systems
What was the first Nokia phone?
The first mobile phone was the “Mobira Cityman 900” for NMT– 900 networks.
Where is Nokia made?
Nokia is a Finland-based Finnish multinational company.
The content in this post has been approved by the organization it is based on.
A modern and efficient smartphone-based access control solution to manage your accesses. Spintly Smart Access Solutions enables indoor as well as outdoor management of your access points like doors and gates. Its contactless attendance management system helps you monitor the attendance of your employees in real-time or download comprehensive reports from anywhere in the world through Spintly’s cloud-based access control system.
Spintly offers its contactless technology solutions for workplaces, residential and hotels. Meet Goa-based Spintly, an IoT startup that develops wireless cloud-based access control systems for homes and businesses.
Spintly is the world’s first truly wireless, BLE (Bluetooth Low Energy) smart access control system. The company provide contactless, touchless, and smartphone-based access control and attendance management solutions for enterprise, hospitality and residential applications.
Spintly is built upon firm values that foster innovation and continuous improvement. The founders took a special interest in developing local talent from surrounding universities into world-class engineers. Their team consists of young passionate minds that do not consider what they do as just a job. It is a community where the thirst for knowledge and logical thinking is highly valued.
As both the founders have experience working in world class companies like Nokia, Broadcom and TCS, they have adopted the best practices from these companies. A lot of focus is given to self-improvement and knowledge acquisition. The employees are given freedom to choose their own style of working and no formal titles are used. They believe in compensating their employees fairly and motivating them by sharing with them the company’s successes. They have always encouraged the spirit of questioning set rules and continuous learning and improvement.
Spintly is founded by Rohin Parkar and Malcolm Dsouza — engineers with nearly two decades of experience in Bluetooth and wireless technology.
Spintly Founders | Malcolm Dsouza and Rohin Parkar
Being childhood friends, the two founders; Rohin and Malcolm, often talked about their experiences and future plans. They were based in America and always talked of starting something of their own, back in their hometown in Goa, India. They found that their combined expertise and experience favourably complemented each other and they decided to join hands to make this dream come true.
Rohin Parkar has completed his BE (ETC) in 2001 from Goa college of Engineering, Goa; and management studies from MBA School – UTD Dallas TX. He has 17 Years of experience in wireless product development, manufacturing and leadership, Rich Silicon Valley startup experience. Rohin handles the business, Sales, funding and marketing aspects of the company.
Malcolm Dsouza has also completed his BE (ETC) in 2001 from Goa college of Engineering. With 17+ years of experience Firmware development, signal processing and wireless Technology, he handles the technology and operational aspects. Mr. Dsouza has even worked at Nokia in Chicago, IL.
Their hiring funda keeps them alleviating at each step of their business. One of their USP is passionate and talented team of engineers. They have invested considerable time and efforts in searching for the right candidates. Their main focus has been the involvement with local colleges and establishing ties with the professors. By attracting the most talented young minds with the right attitude to do industry relevant project/internship with Spintly, and they were able to evaluate and select a right team.
Spintly team
How Spintly Started?
The 2 co-founders agreed that they needed to build a product company that would solve real-life problems. So, it all started with a quest to find the right problem; one that was concrete enough to warrant a solution and one that they could leverage their skills and knowledge to solve. They also felt that they should do something to build a technology and a knowledge-based ecosystem in India, which can make use of the immense talent of young engineers in India.
They started with a simple 3-D printed version of the product and deployed it in known organizations. Continuous feedback collected from these initial customers helped Spintly to steer-up their product in the right direction and to get a validation to their idea.
Early in the journey they were working on generic BLE-mesh based IoT platform for Smart buildings. They started interacting with customers with their platform and came across a pain point the buildings were facing in the access control space, which was the access control systems they had were very bulky. These bulky access control systems needed a lot of labour and wiring for deployment and in addition these systems were dumb. They quickly ideated a fully wireless, cloud-based access control solution which eliminated more than 90% of the cabling. They built their own initial boards in house and 3D-printed the products.
Spintly Product Image
Their first 50 units delivered to the customers were 3D-printed. Once they got a stable product and good customer feedback. They already knew that they were on to something which can turn out golden and it started to scale-up.
CIBA, FIIRE, P&G, MyGate – were some of Spintly’s early customers. They spoke to and received a very positive feedback on their products and technology. They also spoke to their network in Silicon-valley and got their product-platform vetted and validated as a globally disruptive solution for access control.
Spintly- Name, Tagline and Logo
Spintly- Logo
The founders were searching for something catchy and fresh. Rohin one day suddenly inspired by Swiggy came up with it. It doesn’t mean anything, but we find it apt as we are here to spin and revolutionize the access control industry. “Simplify” was the key word and “Spintly” sounded pretty close.
Their tagline goes with “Amplify The Simplicity”– They asked suggestions from our team, and this one got the most votes and was closest to what Spintly is up for– Simplifying access control.
Rohin came up with the initial hand drawn logo with a wireless symbol on the letter “I” in Spintly. Then they got it designed by a professional designer. The logo has been trademarked by Spintly.
Spintly- Vision and Mission
Spintly aims to simplify access control by contact-less control due to COVID-19, and providing solutions at ease to its customers. The company keeps up with the vision to be the leader in the wireless access control space. The long-term goal that they are constantly working upon is to become the 1st truly wireless access control solution provider, we want to revolutionize the way the world does access control.
Markets and Markets forecast the physical security market to grow from USD 84.1 billion in 2018 to USD 119.4 billion by 2023, at a Compound Annual Growth Rate (CAGR) of 7.3% during the forecast period. Their target market- Global TAM = $119B, SAM = $1B (Over next 4 Years in India and USA). Currently, Spintly is in its 2nd year of Revenue and Spintly intends to grow rapidly to an Annual Revenue of $50M in 2024. They calculated it with the help of this source.
The major factors driving the physical security market are rising incidents of terror attacks, technological advancements and deployment of wireless technology in security systems, increasing use of Internet Protocol (IP)-based cameras for video surveillance, and rising adoption of Internet of Things (IoT)-based security systems with cloud computing platforms.
Spintly- Hardware Products
Spintly hardware products
3 In One Access Control System
Seamless access control experience with Smartphone, key cards, and fingerprints.
SMACC-OUT
Designed to work with outdoor access barriers.
SMACC-UNO
Mobile based indoor access control system.
Spintly- Smart Access Features
Mobile-Based Access
Smartphone has replaced many devices like cameras, watches, etc. Replacing the access card as well to mark attendance and gain access. Mobile is the safest means of identification as it has its own authentication known only to you. It is also the most accessible and handy device always in your hand.
Spintly Mobile based access
Eliminates Wirings
Wireless Bluetooth Low Energy Mesh technology needs no wiring except for a power connection. No more messy and cluttered server rooms. No more ugly cables running from access points with Spintly.
Works without Internet
Their technology works on Bluetooth Low Energy Mesh, so all swipes will be recorded even with no internet. Once the internet comes back on, the swipe data will be automatically uploaded on the cloud through the Spintly gateway.
Cloud-based access
Accessing entry/exit data from anywhere in the world at any time. Their cloud-based system can be accessed by the Spintly Android/IOS app or the Spintly website on your laptop.
Third-Party Integrations
Spintly is integrated with the top Payroll and HR management software like GreytHR, Extenta, Tally, etc. More integrations are currently under process.
Multiple Access Methods
Spintly want more options to grant access to your employees, they have a wide range of access options. From conventional NFC card-based access to fingerprint/biometric access. They even provide with a manual button for those access points where identity capture is not necessary.
Spintly IoT | Spintly contactless access and attendance management system
Spintly- Products/ Services
Spintly’s access control readers get installed on each of the doors which require access control. These readers communicate with each other over a wireless mesh network powered by Bluetooth Mesh. Users are granted access to the doors by passing a digital key from the cloud to their smartphones. Now, users can unlock doors with their smartphones and the access logs and history is captured in Real-time. Some of its exceptional features are:
The system solves the problem of excessive wiring and need for skilled and expensive labor to deploy access control systems.
It also solves the problem of managing access cards for employees.
Finally, it eliminates the need of maintaining expensive hardware equipment for access control.
Fully wireless access control system which is easy to set-up and is smartphone friendly.
Spitnly has pivoted twice, before. First, from being a Smart Home platform to a Smart-building Platform to finally a Smart access control platform. The Pivots were required to get more focused into a narrow-problem area. However, the technology developed can be used for other use cases in future.
Spintly- Business Model and Revenue Model
Spintly generates one-time sales revenue through product sale and then generated recurring revenue through software subscription. Spintly sells its products and services directly to end customers and also through channel partner network spread across the country.
The company was initially launched as a technology development company and slowly evolved into a product focused company with access control as the main offering. This was achieved by establishing a feedback loop with the customers by constantly interacting with early Pilot customers. Constant customer interaction and feedback is what worked to build a product which customers wanted and that is how Spintly reached their first 100 users.
Developing a culture of extreme customer obsession is something which Spintly strives for and that is what has worked for them to retain their customers. They have built key partnerships with other software companies like GreytHR and Mygate which allows them to acquire more and more customers.
Spintly- Challenges
One of the major challenges, Spintly faced was- the recent ongoing global pandemic “The COVID-19.” It not only struck the Indian economy but their business also got adversely affected. They quickly were able to change their messaging to a contact-less system and were able to attract customer attention. But for 2-3 months, going without revenues was a very difficult phase in the business.
Spintly- Competitors
Spintly’s top competitors include Openpath, GHA Technologies, Axis Security and Netsync. Openpath (also known as Openpath Security) is a company developing smart security solutions for offices.
Spintly currently operates out of 4 locations, Bangalore being the main office which runs the Sales and marketing operations of the company. Goa is the R&D center, Mumbai Office is focused on the Sales for the West region and they have an Office in Los Angeles, USA which takes care of the Sales for North America.
Spintly has reached 3000 users within a Month and an on-month growth rate of 15% prior to COVID-19. Spintly, currently has an order pipeline of about 1.5Cr and a user on-boarding visibility of over 20,000 users in the next 4-5 months. Spintly has acquired notable clients like Mygate, Smartworks, FF21, L&T realty etc.
Spintly plans to grow its sales and distribution network across the country in 2020-21 and also plans to acquire a sizable customer base in the USA. Spintly is also in discussions with Global industry leaders for key technology partnerships.
Spintly- Coupon Code/ Offers
Spintly gives away the below Coupon Code to avail 10% discount and 2 Months Free Software Subscription.
Nokia Corporation is a Finnish multinational company. It deals in telecommunications, consumer electronics, and information technology. The company was founded in the year 1865. It has its headquarters in Finland.
Nokia is the world’s third-largest network equipment manufacturer according to 2018. The company had 1,03,000 employees and businesses in around 130 countries. Recently the company had announced that it would cut more than 10,000 jobs to reduce the costs of the company.
Certain reasons for cutting down on the jobs would include investing into research facilities.
The new CEO of the company has new plans for the growth of Nokia. After being appointed as the CEO last year, Pekka Lundmark has been taking steps to recover Nokia’s products. Under the previous management, there were certain missteps taken regarding the product. This led to the fall of Nokia and destroyed its ambitions in the 5G sector.
Nokia has announced a new strategy in October. According to the strategy Nokia will have four business groups. Pekka Lundmark also said that the company would do anything that would take for them to maintain the lead in 5G.
It is expected that Pekka Lundmark will discuss the long-term strategy, financial targets, and action plans during the company’s capital markets day.
Reasons for Job cut
According to the new strategy the company is trying to cut down the costs of the business. The company had said in a statement that by the year 2023 the company expects its restructuring and associated charges to be in between 600 million Euros (around INR 5,100 crores) to 700 million Euros (around 6,100 crores).
After the acquisition of Alcatel-Lucent which was a global telecommunication company, Nokia to cut thousands of Jobs. As of now, Nokia has around 90,000 employees.
The company expects that the recent restructuring programme would reduce the company’s cost by around 600 million Euros by the end of 2023. Half of the savings of the restructuring programme are expected to be realized by 2021. Reducing down the costs is one of the major reasons for cutting down the jobs of employees.
Nokia to Invest in Research and Development
The company is planning to invest more into Research and Development programmes for improving on the product and to make changes in the missteps taken during the previous management.
Sami Sarkamies who is an analyst working with Nordea said that the saving programme of Nokia is bigger than it was expected. He said that the interesting fact would be that it would not result in reducing the costs.
Sami Sarkamies also said that the company is trying to focus on Research and Development by shifting its focus from general costs. He also added that the shift in focus would result in better margins and growth of the company in the future.
The new management under Pekka Lundmark had predicted its profit outlook and had stopped the dividend payouts. This was after the missteps taken regarding the product by the previous management. It had reduced the market share of Nokia.
The company has a forecast of 21.8 billion euros (around 1.8 lakh crores) to 21.9 (around 1.89 lakh crores) in 2020. It has plans to invest more into the future capabilities which include 5G, digital infrastructure, and cloud.
Nokia’s net sales from 2010 to 2020
Competition of Nokia
Nokia had lost a lot of contracts and has seen the value of its share to decline. Nokia and the Swedish company have been competing with each other in rolling out 5G networks. Ericsson has a lead in acquiring customers. It has won a contract with China for 5G radio contracts.
While Nokia has not won any contracts with China and they also lost a contract with Verizon to supply 5G equipment. The Verizon contract was undertaken by Samsung Electronics.
Nokia is setting up its new plans to challenge Swedish company Ericsson and China’s Huawei. The company is working towards catching its lead with 5G and also trying to capture shares of Huawei.
FAQ
Who is the founder of Nokia?
Fredrik Idestam, Leo Mechelin, and Eduard Polón founded Nokia in 1865.
Is Nokia Indian company?
Nokia is an Finland based company which was recently taken over by HMD Global.
Why did Nokia fail in India?
After 2007, Nokia failed to sense that trends were changing and ignored the changing demands that led to fail of Nokia in India.
Conclusion
The Chief Executive Pekka Lundmark said that decisions regarding their employees, that would have a potential impact on them are never taken too lightly. He also said that everyone impacted through this process is supported through this and that would be his priority.
A representative of Nokia said that these plans are Global and it would likely affect a lot of countries. They have informed the local works council in Europe and the consultation process is expected to start soon according to the applicability.
Sakshi Jadhav
