StartupTalky

Tag: Newsletters

  • Best AI Newsletter Generators In 2024

    Have you ever found yourself staring at a blank screen, struggling to craft the perfect newsletter? We’ve all been there. It feels like trying to paint a masterpiece with a broken brush. But what if we told you there’s a way to turn that frustrating experience into a breeze? AI newsletters are here to ease things up. In 2024, these smart tools are not being called a luxury – rather, they’re becoming a necessity for businesses of all sizes. Right from crafting catchy subject lines to generating engaging content, AI email writers are taking the heavy lifting out of newsletter creation. They’re like having a team of expert copywriters at your fingertips, ready to help you connect with your readers in ways you never thought possible.

    GrowthBar
    Taskade
    Hoppy Copy
    ClickUp
    Copylime

    GrowthBar

    Website www.growthbarseo.com
    Rating 4.8
    Free Trial Yes
    Platforms Supported Web
    GrowthBar - Best AI Newsletter Generators
    GrowthBar – Best AI Newsletter Generators

    GrowthBar is a powerful ai newsletter generator that combines SEO tools with AI writing capabilities. It’s designed to help you create content that ranks well in Google searches, making it one of the best ai tools for email writing available in 2024.

    Competitor analysis features

    You can use GrowthBar to spy on your competitors’ keywords, backlinks, and Google Ads. This feature allows you to uncover valuable insights about their strategies, helping you to refine your own approach. With access to thousands of results for organic traffic, Google Ads, and backlinks, you can make smarter decisions about your content strategy.

    GrowthBar’s backlink tracking feature is a game-changer for improving your site’s domain authority. By analysing your competitors’ backlinks, you can identify high-authority sites to target for your own link-building efforts. This can lead to a significant boost in organic traffic over time.

    AI writing capabilities

    As an ai email writer, GrowthBar offers a range of tools to streamline your content creation process. From generating blog post ideas to crafting meta descriptions and email newsletters, GrowthBar’s AI can help you write 10 times faster. It even includes a handy paragraph rewriter tool to help you refine your content.

    Plan Pricing
    Standard $36/Month
    Pro $74.25/Month
    Agency $149.25/Month

    Taskade

    Website www.taskade.com
    Rating 4.6
    Free Trial Yes
    Platforms Supported Web, IOS/Android
    Taskade - Best AI Newsletter Generators
    Taskade – Best AI Newsletter Generators

    Taskade is more than just an ai newsletter generator; it’s a versatile all-in-one workspace that combines notes, task lists, and mind maps with AI-powered features. Think of it as your supercharged digital assistant for creating newsletters and managing team projects.

    Mind mapping tools

    Taskade’s mind mapping feature is a game-changer for brainstorming and organising ideas. You can easily create AI-powered mind maps to visualise your thoughts and tasks. With the ability to switch between multiple project views, you can list your ideas in a traditional format and then toggle to the mind map view to see them in a more visual layout.

    Real-time collaboration

    One of Taskade’s prominent features is its real-time collaboration capabilities. You can work on projects with your team or clients simultaneously, editing tasks and documents on any device. The platform also offers free and unlimited chat and video conferencing within each project, ensuring seamless communication.

    AI-powered task lists

    Taskade’s AI takes task management to the next level. You can instantly generate task lists, meeting agendas, and custom workflows tailored to your team’s needs. The AI assistant can help you brainstorm, outline, and map out anything for your tasks and notes, making it one of the best ai tools for email writing and project management.

    Plan Pricing
    Free $0/Month
    Taskade Pro $8/Month
    Taskade for Teams $16/Month

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    Hoppy Copy

    Website www.hoppycopy.co
    Rating 4.8
    Free Trial Yes
    Platforms Supported Web, IOS/Android
    Hoppy Copy - Best AI Newsletter Generators
    Hoppy Copy – Best AI Newsletter Generators

    Hoppy Copy brings a fresh, playful approach to ai newsletter generation. It’s like having a witty copywriter at your fingertips, ready to craft engaging emails that resonate with your audience. The platform’s AI understands the importance of tone, allowing you to experiment with both formality and playfulness to find what clicks with your readers. It’s not just about churning out content; it’s about creating emails that feel personal and custom-made.

    CTA generation

    When it comes to calls-to-action, Hoppy Copy doesn’t mess about. Its CTA generator is designed to craft persuasive, clickable buttons that drive engagement. Whether you’re aiming to boost sales, encourage sign-ups, or increase shares, this tool tailors CTAs to your specific goals. Remember, personalised CTAs perform 202% better than basic ones, making this feature a game-changer for your email campaigns.

    Advice section

    Hoppy Copy goes beyond just generating content; it’s like having a marketing mentor in your pocket. The platform offers valuable tips and tricks to elevate your email marketing game. From crafting compelling subject lines to understanding your audience, Hoppy Copy’s advice section is a treasure trove of insights. It encourages you to test different approaches, reminding you that the key to success is continuous experimentation and learning from your results.

    Plan Pricing
    Starter $23/Month
    Pro $39/Month
    Pro + $79/Month

    ClickUp

    Website www.clickup.com
    Rating 4.7
    Free Trial Yes
    Platforms Supported Web, IOS/Android
    ClickUp - Best AI Newsletter Generators
    ClickUp – Best AI Newsletter Generators

    ClickUp is more than just an ai newsletter generator; it’s a versatile project management platform that can revolutionise your workflow. With its AI-powered features, ClickUp offers a comprehensive solution for teams looking to streamline their processes and boost productivity.

    Workflow management

    ClickUp’s workflow management tools help you organise complex projects with ease. You can break down tasks into subtasks, create checklists, and use custom statuses to track progress. The platform’s hierarchy allows you to scale from small teams to enterprise-level operations, ensuring clear visibility across all levels of your organisation.

    AI-assisted content creation

    ClickUp Brain, the platform’s AI assistant, takes content creation to new heights. It helps you brainstorm ideas, generate newsletters, and even proofread your work. With over 100 pre-built automations, you can save time on repetitive tasks and focus on crafting engaging content that resonates with your audience.

    Progress tracking

    To keep your projects on track, ClickUp offers robust progress tracking features. You can use Dashboards to visualise key performance indicators, set goals, and monitor team workload. The Workload view helps you allocate resources effectively, ensuring no team member is overwhelmed or underutilised.

    Plan Pricing
    Starter $0/Month
    Unlimited $7/Month
    Business $12/Month
    Enterprise Custom

    Best Time To Send Newsletters As Per Your Audiences
    Timing is important to get the subscribers to notice and open your newsletters. The best time to send newletters is 8 am, 10 am, 1 pm, and 6 pm.
    StartupTalkyHanu Agarwal

    Copylime

    Website www.copylime.com
    Rating 4.9
    Free Trial Yes
    Platforms Supported Web
    Copylime - Best AI Newsletter Generators
    Copylime – Best AI Newsletter Generators

    Copylime is a versatile ai newsletter generator that specialises in short-form, ad-focused copy. It’s like having a persuasive sales assistant at your fingertips, perfect for promotional newsletters and product updates. With its user-friendly interface and specific templates for newsletter elements, Copylime makes crafting engaging emails a breeze.

    Product description generation

    Copylime excels at creating punchy product descriptions that sell. Its AI-powered tool helps you highlight key features and benefits, making it an invaluable asset for e-commerce stores looking to boost sales. By inputting basic details about your product, you can generate compelling descriptions that capture interest and drive conversions.

    Subject line creation

    When it comes to email marketing, subject lines are the backbone of success. Copylime’s subject line generator helps you craft attention-grabbing headlines that increase open rates. It’s designed to create curiosity and urgency, ensuring your emails stand out in crowded inboxes.

    AI image generation

    To complement your written content, Copylime offers AI image generation tools. These are excellent for creating visual newsletters that catch the eye and enhance engagement. By combining persuasive copy with striking visuals, you can create newsletters that truly resonate with your audience.

    Plan Pricing
    Free $0/Month
    Unlimited $29/Month per user
    Pay-as-you-go $10 for 10,000 words

    Our Thoughts

    The future of email marketing is bright, and these tools are leading the charge. They’re helping businesses of all sizes to craft messages that resonate, engage, and convert. As we celebrate these innovations, let’s remember that the heart of great communication still lies in understanding our readers and delivering value. And, that’s exactly what we intend to do.

    FAQ

    Can AI generate a newsletter?

    Yes, AI can generate newsletters by creating engaging content, personalizing messages, and optimizing layouts for specific audiences, making the process faster and more efficient

    What is the best AI tool to create newsletters?

    GrowthBar is considered as one of the best AI tools for creating newsletters, offering easy-to-use content generation, optimization, and SEO features tailored for marketers.

    Is it illegal to sell AI-generated writing?

    It is generally legal to sell AI-generated writing as long as it doesn’t violate intellectual property rights, copyright laws, or terms of service of the platforms used. However, legal concerns may vary depending on jurisdiction and the specific content being sold.

  • Substack Business Model – How Does Substack Make Money?

    Today, writers can reach millions of people around the world by writing blogs. They can earn money by leveraging the Google and Facebook ad models. This might seem a safe option to make money but, it also restricts the creativity of the writers.

    Writers are not able to create a direct connection with their readers because they have to constantly think about the on-page and off-page SEO.

    Writers know that if they don’t rank their article on the first page of Google they won’t get the traffic due to which they will not earn money. This was a big problem for writers. To put an end to this, Substack was launched in 2017.

    Within a few years, it has empowered the relationship between a reader and a writer. It has gained immense popularity and people are loving this platform. Substack has over 5,00,000 paying subscribers.

    Let’s understand the business model of Substack and how it makes money.

    What is Substack?
    Business Model of Substack
    How Does Substack Make Money?
    Future of Substack

    What is Substack?

    Substack was founded in 2017 by Chris Best, Jairaj Sethi, and Hamish McKenzie. The headquarters of the company is in San Francisco, California, USA.

    It is an online platform that helps writers launch their email newsletter. Writers can earn money by collecting a subscription fee from email newsletter subscribers.

    The platform provides all the tools to the writers which allow them to write high-quality content. The best part about Substack is that writers can publish unlimited content for free.

    Business Model of Substack

    The business model of Substack is simple. It provides all the tools to the writers to write content and earn money through subscriptions.

    You can manage your email list, add subscribers, send emails and analyse the analytics. Readers can subscribe to your email list monthly or annually.

    Apart from making things simpler, Substack has made the bond between readers and writers stronger in the following ways:

    Freedom to Write Content

    Page view metrics and advertisers have taken away the freedom to write authentically from the writers.

    Most writers feel that their creativity is lost due to these algorithms and metrics. Substack helps the writers to write content on their terms and build a genuine audience.

    Writers can keep all their subscription lists and content with them. Substack provides all the editorial and publishing tools so that writers can make engaging content. Most importantly, the platform has provided financial freedom to the writers.

    Substack V/S Website

    Now, the main question lies in why should someone use Substack instead of simply creating their own website?

    See, if you opt for a website you need to think about the domain, hosting, website design, payment integration, funnel management and a lot more. You have to hire a professional website developer to do all of these things.

    You have to figure out and make all these arrangements by yourself. Now, tech-savvy people won’t find it tough to do all these. This will also take a lot of time and you also need to invest money. But People who just want to write engaging articles without being involved in all these technical customs use Substack.

    Building Trust

    Trust is a very significant aspect of any business. Substack helps to build trust between the readers and writers. Due to the newsletter subscription model, writers engage in a one-to-one conversation with their readers as the article is directly sent to the email inbox.

    Since there is no algorithm pressure on the writers, the main focus stays on creating quality content for readers. Writers can understand what a reader finds interesting and write content accordingly.

    Substack producer, Valerio Bassan quoted, “As a publishing tool, newsletters provide a solid answer to the number one question in media today: how can we rebuild trust between us and our readers?”

    Using Substack writers can build their own brands. Emily Atkin who previously worked at The New Republic and ThinkProgress moved to Substack. She is now the author of the climate-focused Substack newsletter. Emily now earns more money as compared to her previous salaried journalism job. She is an excellent example of how Substack is changing the lives of many writers.

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    How Does Substack Make Money?

    Substack makes money by charging a 10% commission to every paid subscriber. So, until you make money using Substack, the platform also does not make any money. The minimum subscription fee is $5 per month to $75 per month.

    To make more money the main focus of Substack is to get more writers to produce content on their platform and make those writers earn money.

    The subscription model incentivizes the writers to make engaging content and give more value to their readers. Contrast this to an ad model where the incentive for writers was to gain as much attention as possible.

    Future of Substack

    In the future, Substack may add discovery tools like a recommendation engine which would help readers find interesting content according to their preferences. This will boost the relationship between writers and readers.

    Podcasting is another great opportunity. Substack already allows its writers to distribute free podcasts. These podcasts are monetized through ads. Rather than following the ad model, Substack can add a paid subscription option for podcasts. This will help both the company and writers to earn more money.

    FAQs

    How does Substack work?

    Substack helps writers publish their content, build an audience and make money by collecting a subscription fee from email newsletter subscriptions.

    How does a Substack subscription work?

    A Substack subscription starts from $5 a month and can go upto $75 a month. The price goes up as you increase the number of subscribers.

    How does Substack make money?

    Substack makes money by charging a 10% commission to every paid subscriber.

    Is Substack profitable?

    Yes, Substack is profitable as writers can build their brand on the platform and earn money by collecting a subscription fee from email newsletter subscriptions. Writers can leave the platform at the time they want and keep all the subscription lists with them.

    Does Substack own your content?

    No, all the content you publish on Substack is owned by you.

  • What Is the Best Time to Send Newsletters as per Your Audience?

    Everyone must have heard that timing is everything. It’s not everything, but it is critical, specifically when it comes to getting subscribers to notice and open newsletters. Businesses and organizations use newsletters to convey important information to their range of clients, prospects, and subscribers. Newsletters provide direct access to an audience’s inbox that allows sharing of compelling material, promotion of sales, driving traffic to a website, etc.

    Furthermore, newsletters are simple to track and alter, which allows for tracking progress and making meaningful changes for better efficiency. The success of a campaign and its click-through rates are heavily influenced by its timing. To create a huge impact, it’s critical to send newsletters when most individuals check their inboxes. However, because each organization is unique, a fixed timing may not be suitable for all. That’s why it’s crucial to figure out the optimal times to send newsletters for a specific company. This article will provide the optimal timing to send newsletters based on recent market research.

    What is a Newsletter?
    Best Time to Send Newsletters
    Modification of Time As Per Your Audience
    Why is The Time of Sending a Newsletter Influential?
    Essential Tips for Sending Newsletters

    What is a Newsletter?

    A newsletter is an email sent as part of a marketing effort. It includes essential news and updates about a brand and its products and other relevant data. It’s a low-cost method of increasing business. For some, newsletter marketing is a thing of the past. Many companies believe this is due to significant improvements in social media marketing, such as Instagram hashtags, stories, live videos, and voice search. But newsletters are still one of the most effective ways to market and showcase a new product or service to the people.

    What is the one metric that matters for evaluating if a newsletter is successful
    What is the one metric that matters for evaluating if a newsletter is successful

    Best Time to Send Newsletters

    Most people open the newsletters between 10 am and 12 pm (depending on the subscriber’s time zone). Many industry analysts have lauded these times as ideal for sending newsletters because the subscribers have settled into their day and aren’t too preoccupied with their regular duties to ignore their inboxes. According to the statistics, higher open rates are also seen around 5–6 pm. Now, let’s glance at each weekday to see when the most people open their newsletters.

    ● Monday- On a Monday, the peak time for people to check their newsletters is 10 am, with a nice little bump between 5–7 pm, according to the data. Open, and click-through rates decline slightly in the mid-afternoon, maybe when individuals shake off the “Monday blues” and get back to work.

    ● Tuesday- Newsletter openings peak around 10 am, remain relatively stable throughout the afternoon, and decline after 6 pm. This could be because subscribers have developed a weekly ritual of reading their emails and then logging off at the end of the day.

    ● Wednesday- Wednesday’s open and click-through rates follow a trend identical to Tuesday’s, with a sharper drop after 6 pm as individuals turn off their devices, begin their drive home, and spend time with family and friends.

    ● Thursday- Although 10 am remains the best hour for open rates, there is also a slight surge between 1–3 pm on Thursdays. This could be because people spend their lunch hour searching for something to do as the week draws to a close.

    ● Friday- Open rates are typically high from 10–11 am, with another increase around 2 pm. This is a fun day to send a newsletter since it catches the folks right before they leave for the weekend when they’re most likely to buy something new or start something different.

    While open and click-through rates are consistent across all weekdays, research shows that Tuesdays and Thursdays top the pack. Also, 10 am appears to be the best time to send newsletters for optimum open and click-through rates. According to these statistics, the worst time to send a newsletter is on weekends, 9 am or 9 pm when subscribers are hustling to be ready for the new day, shutting off for the evening, or sleeping.

    WIDGET: leadform | CAMPAIGN: undefined

    Modification of Time As Per Your Audience

    Knowing and understanding the audience demographics is one of the most critical steps to achieving newsletter marketing success. Almost every company globally wants the same thing regarding newsletter marketing. It is the ability to send the appropriate message to the appropriate person at the appropriate time.

    Subscribers have a variety of interests, habits, and requirements. Sending out mass communication newsletters simultaneously to everyone can never satisfy those needs. Knowing the demographics of the audience helps to send more relevant campaigns. Open rates and click-throughs will skyrocket if a company’s newsletter marketing efforts become more audience relevant.

    Here are some illustrations of how demographics can overrule typical “best time to send” recommendations:

    ● If a business tries to reach a young, tech-savvy audience, it will undoubtedly disregard the standard rule about avoiding sending emails late at night. Evening emails may be appropriate for younger audiences.

    ● The much-maligned Friday can be a terrific pick for a business in the entertainment industry because people are always looking for entertaining things to do over the weekend.

    ● Weekends don’t have to be off-limits. If a business wants to reach out to tech-savvy audiences, entrepreneurs, or students, weekends can be a good time.

    Understanding the behavior, preferences, and time zones of the target demographics can assist in determining the optimal day and time to send a newsletter. It is also important that a business should tailor newsletter sending times based on the location of the subscribers for best results.

    HubSpot acquired, The Hustle (newsletter producing media company)
    HubSpot acquired, The Hustle (newsletter producing media company)

    Why is The Time of Sending a Newsletter Influential?

    When a company works hard on a campaign, it comes up with valuable content, a compelling headline, and clear calls to action. Looking at all this, even the biggest companies like Amazon indulge in newsletters for their marketing. However, sometimes the newsletters do not get opened or clicked through. This is when the importance of good timing comes into play. An inbox is crowded, and newsletters at the top of the box tend to receive more attention than those at the bottom. So, posting time is crucial when creating major newsletter marketing campaigns. The timing of sending a newsletter is influential because of the following reasons:

    ● Increase the number of people who open the newsletters: The ultimate aim of newsletter marketing is to have increased open rates. A prospect or a subscriber is more likely to open a newsletter if it is at the top of their inbox; therefore, sending it at the right time is crucial.

    ● Increase the number of people who click on the links: Even if all the subscribers read a newsletter, there is no possibility of having a good return on investment (ROI) if no one clicks on it. If it is sent at the wrong time, the subscribers may not have the time to read the email or respond to the CTAs. Thus, another reason why the timing is influential.

    Amazon Prime weekly newsletter
    Amazon Prime weekly newsletter

    Essential Tips for Sending Newsletters

    The newsletter marketing community generally accepts broad newsletter sending time recommendations. They’re lovely for getting started, and they work most of the time. The following are some of the tips to keep in mind while sending newsletters:

    • Monday’s mess: On Mondays, it’s generally agreed that a business shouldn’t send out newsletters. Why? People are already dreading the weekend’s getting over. Usually, they march into the office, where they are overwhelmed with a deluge of emails accumulated over the previous few days. Inevitably, business emails will take precedence over promotional newsletters. This is why Monday is one of the worst days to send a newsletter.
    • Day vs Night: While this may seem self-evident, sending newsletters during the day is usually preferable. When people are awake, there is a much better chance of people opening the newsletter.
    • Weekends: Weekends are traditionally the days when people go for shopping and indulge in fun activities. Due to this, weekend open rates and click-through rates are notoriously low, and newsletter marketers should avoid it.
    • Early post: Some newsletters are opened within 60 minutes after being sent. Certain lingerers may not open the newsletter for another day or two. If the newsletter contains event-related information, it should be sent 3-5 days before.
    • The favorites: Marketers have usually avoided Monday’s anguish and Friday’s itchy feet by sending email campaigns on Tuesday, Wednesday, and Thursday. The most popular days for sending email newsletters are Tuesday and Thursday.
    • Traditional Strategy: The tested traditional strategy of sending out newsletters in the middle of the day works effectively. Subscribers are settled into their routines and regularly check their inboxes in the middle of the week. According to the general perspective, emails should be sent between 10 am and 12 pm.

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    Conclusion

    Newsletter marketing can be a complex topic to grasp. So many industries are using it and making a difference in their unique ways. The general takeaway is that a business should segment its audience, possibly by job function or seniority, to accommodate diverse behaviors and working styles. It should also consider alternative times that are more suitable for subscribers. Remember that research varies, customer behavior is constantly changing, and performance differs depending on the benchmark of a business.

    A business should experiment with different approaches to see what works best for a particular audience. It should also make sure that readers are already engaged in what it says. They value what it has to offer as a business, and as long as they send them newsletters about it at the right time, there is a decent chance of getting positive results.

    FAQs

    What is newsletter marketing?

    Newsletter marketing is sending informative and valuable content to a member list of future and established consumers through an email letter.

    Is sending newsletters a successful marketing strategy?

    As a marketing strategy, newsletters have endured the test of time. As per McKinsey analysts, newsletter marketing is 40 times more likely to bring in new clients than social media.

    How many words should a newsletter have?

    A maximum of 20 lines should be included in an email newsletter. For most industries, 20 lines of text or around 200 words results in the highest open and click-through rates.

    Which are the best days to send newsletters?

    In general, the best days to send newsletters are Tuesdays and Thursdays.

    What is the best time to send newsletters?

    The best time to send newsletters differs for different businesses and their audiences. For the early birds who check their email first thing in the morning, 8 AM is perfect. Other best times include 10 AM, 1 PM, and 6 PM.