Tag: mobile business

  • Top 10 In-demand Profitable Mobile Business Ideas You Can Start in 2022

    In the world, there is so much flexibility to work available. If you are thinking of starting a mobile business then there are a lot of opportunities available. Companies are opening many mobile businesses on customer demand.

    We will look at some of the top ideas for mobile business, but first, let’s understand what is a mobile business, mobile business is a business where you provide the customers with your products and services at their home or different locations. For example, a food truck.

    With mobile business owners can charge a little bit high than normal for services that are delivered to the client’s door. If you can add some other services that will be an extra advantage for you. There are so many new mobile business ideas that you can start without wasting time.

    The only thing matters are the kind of mobile business you want to build. You have to treat your mobile business idea like any other company you might start, which means you include a proper business plan, market research also with a strong foundation.

    Flexibility is the major advantage of mobile business. Another strong aspect of the mobile business is that mobile businesses can bring services directly to customers. Here are some of the best mobile business ideas for 2022 that will help you start your own business.

    1. Niche Food Truck
    2. Tutoring
    3. Auto Detailing
    4. Personal Trainer
    5. Handyman
    6. Cleaning Services
    7. Salon or Spa
    8. Photographer
    9. Catering
    10. Moving Services
    FAQ

    1. Niche Food Truck

    Food Truck Business
    Food Truck Business

    Many people thought food trucks were a passing trend, but it looks like they are here to stay. You have probably seen food trucks are available for every type of food. But the most successful food truck business has a specific type of food.

    The food truck industry is growing exponentially. You have an advantage over big restaurant businesses in that you’re lighter, more flexible. Successful food truck businesses require creativity, energy, and a drive to keep going when you fail. Specializing in a particular food truck niche can help you to stand out from the crowd and be outstanding.

    2. Tutoring

    Tutoring
    Tutoring

    It is a low investment high-profit mobile business idea. If you have experience in a certain subject and like to teach others, then being a private tutor will be helpful for you. You can think of this business as a part-time income because you can manage how much you want to work and when you are available.

    You should be confident that you will be able to connect and communicate with your students to help them learn. You should have great knowledge in the area you wish to tutor in.

    It is possible to tutor in multiple disciplines, depending on your knowledge, skills, and abilities then pick those subjects. The location at which your tutor will be key for attracting clients. Parents will want to ensure that their children are safe.

    3. Auto Detailing

    Auto Detailing
    Auto Detailing

    A mobile auto detailing business allows you to bring the equipment right to your customers’ cars, washing and cleaning their vehicles while they are at work. Car detailing involves cleaning and reconditioning the interior and exterior of the car.

    Typically, detailing work is bundled into “packages,” each with a set cost. The most cost-effective choices come from local car washes, while dedicated detail companies have more options at a higher price. The most basic detail options include an exterior wash and wax, interior vacuuming, window cleaning, and surface polishing.

    If you’re willing to spend more, auto detailing companies also offer paint touch-ups, synthetic paint sealant, undercoating for wheel wells, engine washes, and even mould removal for your air conditioner.


    Top Profitable Retail Business Ideas in India (Categorized by investments)
    The Retail industry in India has emerged as fast-paced industries due to manynew retailers. Retail business in India accounts for 10% of GDP and 8% ofemployment. India is one of the top 5 retail markets in the world by economicvalue. It is one of the fastest-growing retail markets in the world. …


    4. Personal Trainer

    Personal Training business
    Personal Training business

    A mobile or in-home personal training business brings the fitness gear and workout plan to the clients. The market for fitness training is large and includes people of all ages, body types, and goals. It can be a small investment business from home.

    Most personal trainers are aligned with gyms, community centres, or sports teams; however, many work for themselves, making house calls, working with their clients’ equipment, and bringing a minimum of their supplies.

    Along with knowledge and experience in personal training, trainers should have good people skills to motivate their clients. An increasingly popular personal training business is taking your in-person personal training services to the homes or facilities of your clients.

    5. Handyman

    Handyman
    Handyman

    Many people are not capable or able to repair items in their homes that need fixing. There are so many different types of handyman services available—and different handymen specialize in different things. Time, disabilities, or simply not knowing how are some of the factors for hiring someone to fix something.

    Types of handyman services:

    • Drywall installation
    • Fixture replacement
    • Smart home upgrade installation
    • Painting for the interior and exterior
    • Power washing
    • Tile installation
    • Window repair
    • Small appliance repair

    6. Cleaning Services

    A cleaning service is another business that is easily mobilized. The cleaning industry has two primary market groups: consumer and commercial. Residential cleaning is a popular option, but you can also clean offices or retail spaces. It includes dusting, vacuuming, sweeping, and mopping the floors in all rooms. Cleaning the bathrooms, including mirrors, toilets, showers, and baths. Cleaning the kitchen, including wiping down appliances, counters, sinks, and cabinet doors. Washing and drying dishes and putting them away.

    Commercial cleaning niche:

    The commercial cleaning niche is mostly composed of janitorial services and carpet and window cleaning services. These kinds of cleaning services are employed by businesses and industrial buildings. Commercial cleaning businesses also provide a wider range of services as compared to those in the consumer cleaning industry.

    Consumer cleaning niche:

    The consumer cleaning niche, on the other hand, consists of residential maid cleaning services, carpet cleaning services, and window cleaning services. These kinds of businesses also offer other periodical cleaning services such as laundry/dry cleaning.

    7. Salon or Spa

    Salon Business
    Salon Business

    Becoming a mobile stylist could be a rewarding opportunity. A hair salon can be a steady, profitable business. The most important things a salon needs to succeed are a good culture, knowledgeable employees, and an understanding of what its services are worth.

    The greatest advantage of a beauty salon suite, for you, is that you will be your boss. You will be running your sole proprietorship. With the right experience, training, equipment, and license, you can develop a mobile salon that provides hair and nail services to your customers.

    8. Photographer

    Photography Business
    Photography Business

    A mobile photography business allows you to capture photos in unique places. It’s one of the top 10 most successful businesses to start. Even if you don’t have much experience, list out the things you like to capture. Businesses and individuals need photographers for many reasons. Businesses need pictures of their products for brochures. Magazines need photos related to the articles they’re publishing. Or you can stick with non-business photography and take portraits or photograph weddings. Managing your clients’ expectations is important to your success.

    9. Catering

    Catering is a great mobile business for anyone who cooks and likes to prepare food for people’s special events. Catering services coordinate the preparation, creation, delivery, and presentation of food for clients.

    There are three main types of caterers:

    • Mobile/delivery Catering: This type of event catering often comes in the form of a food truck, food cart, or delivery service. This option is often less expensive and less involved.
    • Hotel/Restaurant Caterers: The role of this type of catering service is to act as the intermediaries between the kitchen staff and client when planning an in-house event.
    • Private Full-Service Catering: All private event catering companies are independently owned and operated businesses. The type of catering service is often responsible for all aspects of event planning.

    10. Moving Services

    Packing and Moving Business
    Packing and Moving Business

    This completely new mobile business doesn’t require any special equipment; you only need a space to park your truck when it’s not in use. Moving from one household to another can be a challenging task.

    There are many benefits to hiring professional movers for both long-distance and local moves. When it comes to packing and moving, there is no one better for the job than an experienced moving company. Many things go along with moving like packing, moving, storage, and more. Moving can be expensive if it is not carefully planned out.

    Benefits of using a professional moving company to pack include:

    • Everything is packed and handled with care.
    • Quality packing materials are used to protect your possessions.
    • Significantly reduces the likelihood of lost, broken, and left behind items.

    FAQ

    What is a mobile business?

    Mobile businesses are businesses that are always on the move. In a mobile business, you provide the customers with your products and services at their homes, other locations.

    What are good mobile business ideas?

    Salon, Food truck, Cleaning services, and Moving are some of the profitable mobile business ideas you can start.

    What are the most successful small businesses?

    Cleaning, online advertising, gardening, web design and social media management are some of the most in-demand small businesses.

  • Top 7 Best Mobile Accessories Startups In India Leading the Industry

    Mobile Accessories is itself made up of two words. Accessories stand for the things, whose addition can increase the usefulness of the original thing.

    Mobile Accessories stand for those hardware’s that can be added up to mobile in case to increase its versatility. Mobile Accessories include the objects like chargers, earphones, Bluetooth speakers, selfie sticks, camera lens attachments, etc. There are many examples of mobile accessories.

    Concerning increasing demand and increasing uses of mobile phones. There has been a great increment in the market of mobile accessories as well.

    To overcome this, many startups have been established. Some of them have already touched the heights or are already on their peak. Some examples of them are boAT, WrapCart.com, iBall, Lava International Limited, VingaJoy which is a Brand under UBON, Dizon Brand Under Realme, Black Shark, etc.

    Let us have a look at the most winning mobile accessories startups:

    1. bOAT
    2. WrapCart.com
    3. iBall
    4. Lava
    5. VingaJoy
    6. Dizo
    7. Black Shark
      FAQs

    ‌Basics of Mobile Accessories Startups

    Planning a mobile accessories startup is not rocket science. Getting your startup in a good place is also not a big deal. However, maintaining them at the same position at least if not improving is the real talent.

    For a mobile accessories startup, the most important factors to be mindful of are market analysis, selecting a location, gathering funds, getting the business model, completing the legal procedures, looking out for different parts and their vendors, and inventory management.

    All these points are required to just start a business. Where to maintain a business, the most important thing is its fund or a source of investment. Not all startups start collecting profit from day one, some go on through a difficult way and gradually start getting fledged.

    The examples of mobile accessories startups that we are going to discuss, some have seen a direct path to success whereas some went through the hard way.

    bOAT

    bOAT logo
    bOAT logo

    boAT was first initiated in the year 2015. It is an India-based startup established by the joint efforts of Aman Gupta and Sameer Mehta.

    boAT from the start of its manufacturing up till now has been known to make different kinds of mobile accessories. Especially in the range of headphones, earphones, travel chargers, and premium rugged cables.

    The other products of boAT include wireless earbuds, wireless speakers, home audio equipment, etc.

    WrapCart.com

    WrapCart.com logo
    WrapCart.com logo

    It was established in the year 2017. It is also an Indian Startup. WrapCart was made by the efforts of young student entrepreneurs. It is an online platform mostly famous for its wrap.

    WrapCart is famous for applying accessories such as wrap fold for mobile, laptops, cards, etc. They have seen great success in just three years.

    Apart from wraps, there are some other mobile accessories also available at it. However, this store is available only as an online option and can not be accessed offline.

    iBall

    iBall logo
    iBall logo

    iBall is not a new startup. It was started in the year 2001. However, at that time, the initial product of iBall was just a mouse. With time, iBall gained much success and entered into different spaces such as the mobile market.

    iBall gained its recognition soon enough from the start of its mobile market where it was known to manufacture and supply mobiles as well as mobile accessories of its brand.

    Mobile accessories such as speakers, Bluetooth handset, wireless earphones, etc are available at iBall.

    Lava

    Lava logo
    Lava logo

    Lava International Limited Company was started in the year 2009. From the year of its start till now, it has seen great success. It is well established in many countries across the globe.

    Along with mobile accessories, Lava International Limited is known to manufacture top-quality mobile phones, laptops, etc. It is a leading handset manufacturing company that has its roots expanded in different places. With handset as its primary focus, Lava is also known to make mobile handsets.

    Mobile accessories such as earphones, wireless earphones, earbuds, etc are some of its known products.

    VingaJoy

    VingaJoy logo
    VingaJoy logo

    VingaJoy is a sub-brand of Ubon. Ubon brand was originated in Delhi by co-founders Mandeep Arora and Lalit Arora in 2004. From there on, its products have created a tussle in the mobile accessories market.

    Ubon is a tech-lifestyle brand that especially deals in developing headphones, Bluetooth speakers, chargers, cables, surge protectors, etc.

    It is known to manufacture neckband earphones, earbuds, Bluetooth speakers, AirPods, etc.

    Dizo

    Dizo logo
    Dizo logo

    Dizo is a brand under Realme’s partners TechLife Ecosystem. It is an Indian-based space used to launch new products. It was started up in 2021.

    Dizo is known to make mobile accessories also such as headphones, earphones, etc. Even though it has been started recently, the response received is quite appreciable.

    Black Shark

    Black Shark logo
    Black Shark logo

    Black Shark is a subsidiary of Xiaomi. Black Shark was founded in the year 2018. It is majorly a gaming mobile phone branch.

    Black Shark aims to provide a perfect gaming mobile to its users. Along with mobile, it is also known to produce Accessories that can be attached to mobile.

    From the time it has been launched, there have been multiple successful products on its list to look for. One of the recent products is Black Shark JoyBuds. Similar to this, many different products are available at Black Shark.


    Analysis About Global Mobile Manufacturing Market
    Global smartphone exports fell by 11.7% in the first quarter of 2020. We’ve done an analysis of mobile manufacturing companies or the mobile manufacturing industry.


    Conclusion

    With the advances made in mobile phones, people started looking up to get mobile accessories about them. As the need for manufacturing more mobile arises, on the parallel aspects, there is also a rise in the need for mobile accessories. This need has been fulfilled by new startups that are taking place across the globe.

    These startups are either a subsidiary of an already known brand or are a new brand of their own. They are winning the mobile accessories market through their top-notch products. Some of the best-winning startups have been listed above.

    FAQs

    Is phone accessories a good business?

    Starting a mobile accessories business can be very profitable and very competitive. In addition to smartphone franchises that sell accessories, independent stores and kiosks can be found in many shopping malls and other public spaces. Also, you can find many websites and online stores selling mobile accessories.

    What is the margin in mobile accessories?

    Mobile accessories profit margin lies anywhere between 30% to 60% depending on the type of marketing and product you sell. These margins are promising than building a smartphone that margins about 10%.

    Are phone case businesses profitable?

    A phone case business is a profitable way to make money online. The phone case market was worth $10 billion in 2020 and is expected to grow 7.5% annually through 2025, reaching $35.5 billion.

  • Why did the Mobile industry boom in 2020?

    Mobile Industry took its turn during early 1997 when the first GSM sim was introduced in the market. Because of GSM sim cards, it was easier to connect with people in remote areas at a cheap cost. People started buying mobile phones which turned out to be a great success for the mobile industry.

    According to research, 1.38 billion mobile phones were sold worldwide every year. The industry took a pace after companies launching new smartphones which were multi-functional in their use. Presently the youth is too attracted towards new technology ensuring that they are as updated as possible.

    But the major turning point for this industry was the year 2020 in the whole last decade. Here is why the mobile industry is booming every year and especially in 2020:

    5G Connectivity
    COVID-19
    Banking Sector
    Digital Advertisement Growth
    E-Commerce
    IoT Devices
    FAQ

    5G Connectivity

    5G is the 5th generation mobile network introduced in the world to set a new global wireless standard. The wireless technology is meant to deliver hi-speed GBPS data, increased availability of the network, and a uniform experience to its users.

    This speed is achieved by using higher frequency radio waves in addition to low and medium band frequencies used in the 4G Network (the 4th generation network).

    The latest smartphones in our mobile industry are launched with 5G band compatibility which helps to increase the speed of network and internet and also makes the work easier. The next target to achieve better growth in technology is by speeding up which is possible by 5G connectivity.

    COVID-19

    2020 is the year where most effects of the coronavirus pandemic were seen. A worldwide lockdown was going on and physical connectivity was lost, the only way to carry out the routine activities and tasks was through the help of the internet and mobile phones.

    Schools and offices were working on their systems virtually. The mobile industry got the benefit as everyone required a smartphone to carry out their routine activities and scheduled things through the medium of applications present in the smartphone.

    Also, the government was supporting the virtual method as there was a huge rise in the number of Covid patients and helped many people by providing them with smartphones and gadgets at very reasonable costs.

    Mobile manufacturers started focusing on budget smartphones that can be easily purchased by a middle-class person. Mobile companies covered all the losses they had incurred and made huge profits.

    Banking Sector

    One in every four people uses mobile banking services all over the world. Mobile banking provides the convenience and quickness of completing financial transactions via mobile applications and websites which is very feasible for their customers. Thus, banks are convincing their customers to shift to mobile banking which is directly beneficial to the mobile industry as it increases the usage of smartphones.

    Also, many people prefer to keep two separate mobile phones, one for personal use and another one for business, financial, and banking purposes to avoid mobile fraud or any hack.

    A survey was done on mobile banking trends which tells that there’s a growth of 38% in the year 2020 when compared to 2019. The banking sector in collaboration with the mobile industry can achieve much more progress in the future.

    Number of Phone users in millions
    Number of Phone users in millions

    Digital Advertisement Growth

    Looking at the growth in smartphone usage and the drastic shift towards digitalization, many companies are now considering mobile advertisement. These companies advertise through text ads or via SMS or through banner advertisements that appear embedded on a mobile website.

    Mobile Ads
    Mobile Ads

    Mobile marketing is easy to access and a very cost-effective way of marketing. Mobile media has begun to draw more significant attention from the media advertising industry since the mid-2000s, based on a view that mobile media was to change the way advertisements were made.

    Today the techniques have shifted completely and the strategies used are far more advanced. The effect of digital advertisement directly comes to the sales of the mobile industry providing digital content to the audience.

    E-Commerce

    E-Commerce started in 1979 with limited resources, but gradually increased and is now in 2020 at it is at its peak. The rise of E-commerce websites has increased in the past year as the offline stores were closed and people were forced to shop their essential items, online stores through the medium of mobile apps and websites.

    People started looking out for everything on their mobile phones and eventually now it has made people habitual to purchase goods online. This led to immense growth in the E-commerce sector.

    Every year the E-commerce sector of India increases by around 28%. And because of the Covid-19 crisis, it has increased by 41% in the year 2020. The new platform for purchasing goods is convenient and helping the mobile industry to grow even at a faster pace.

    IoT Devices

    The future is based on technology. With this mindset, software companies are focusing on mobile-based IoT devices. IoT devices are computing devices that are connected wirelessly to a network and can transmit data to many devices.

    The connected car technologies and smartwatches are a perfect example of the IoT devices which are connected to the mobile device to show information and transmit data to perform a set of operations commanded by a person. These devices will bring in the new future of the mobile industry.

    Conclusion

    Mobile Industry has seen many changes in the year 2020 and can see many more by the major players like Samsung, Apple, and Oneplus which consistently bring updates to their technology and reforms to meet the increased expectations of the consumers. Mobile phones will be taking over the future for sure with the rapid growth in the industry as well.

    FAQ

    What is the value of smartphone industry

    The smartphones market is valued at USD 714.96 billion in 2020.

    Is the smartphone industry competitive?

    Yes, the smartphone industry is a very competitive industry as it is one of the fastest growing industries in the world.

    Who has the most market share in smartphones?

    Samsung has the most market share in smartphones in 2021.

  • Why was Google Project Ara Cancelled? [Case Study]

    Did you just break your cellphone’s camera? How about you just swap it out for a new one by yourself? That’s not possible, right? Well, what if I say there was a time when the future of mobile phones was on this path? Yes, that’s true! On September 10, 2013,  Dave Hakkens, a Design Academy Eindhoven graduate, uploaded his a video on YouTube. Called ‘Phonebloks’, the video revolved around the idea of replacing old and broken phone parts. This was Project Ara.

    What was Project Ara all about?
    Why did Project Ara Seem like a Great Plan?
    What Happened to Project Ara?
    Reasons Why Project Ara Failed
    FAQ

    What was Project Ara all about?

    Headed initially by the Advanced Technology and Projects (ATAP) team within Motorola Mobility LLC while it was a subsidiary of Google, Project Ara focused on creating a modular smartphone device that allowed users to swap out outdated and damaged hardware components of a cellphone with new ones.

    The original plan, consisted of different hardware modules that could be combined with the metal endoskeleton to create a usable smartphone. The process started by finalizing the endoskeleton and then adding the various parts to it. The different parts included battery, processor, display screens, cameras, storage components, speakers and everything else.

    Why did Project Ara Seem like a Great Plan?

    Project Ara was developed to revolutionize the functioning of the cellphone industry. It eradicated the need to stand in line for a new cellphone when customers could effortless upgrade the ones they were using. Apart from this, it also had a number of other perks. Let’s take a look at some of them:

    1. It would have resulted in a substantial reduction in electronic waste.
    2. It was as simple as switching the sim in a GSM phone to another phone.
    3. All modules of Project Ara worked seamlessly across all geographical locations as it was based on the frame of the phone.
    4. It would allow users to experiment with specialized components like laser pointers, night vision sensors, Pico projectors, gaming controllers, medical devices and a lot more.
    5. It was supposed to have a specialized Wi-Fi module  that would ensure a stronger signal no matter which ISP was being used.
    6. It was intended to be sold at very nominal prices as compared to present cellphones. For example, a starter kit, with the endoskeleton, CPU, battery, display and Wi-Fi was quoted to be sold at just $50.
    7. Users would also be able to choose between two frame size variants – the mini and the medium size frame. There were also talks of a large sized frame somewhere down the line.

    However, even after these many perks, Project Ara is nowhere in the market for the last 7 years. So, what happened to it? Did it succeed or fail? What really happened to this revolutionary plan? Let’s find out.


    Reasons Why LG is Shutting down its Mobile Business after 26 years
    LG is a South Korean company that was one of the leading manufacturers of mobilephones. The company has maintained the No 3 position in the manufacturing of thesmartphones for a very long time. The company has been finding it hard tomaintain its financial position and to increase the sales of the…


    What Happened to Project Ara?

    Motorola Mobility LLC announced on 29th October, 2013 that they were working in collaboration with Phonebloks to develop a prototype of the project. The first prototype, called Spiral 1, was introduced in June of 2014. However, it seemed very different than the original Phonebloks plan with a lot of issues.

    A second prototype, Spiral 2, having better customizations and design modules, was released in the year 2015. The plan was to release the module in Puerto Rico, since the U.S. territory had a large mobile phone market, but, in August of 2015, Google announced that the release was delayed indefinitely and would be made available in few other cities of the U.S. in 2016.

    When 2016 came, the team unveiled a ‘developer’s edition’, that was somewhat different from Spiral 2. The design came with antenna, display, integrated circuit system-on-chip, and sensor attached to the endoskeleton, instead of allowing users to connect parts such as battery, CPU or camera. However, they could still change features like microphones, speakers, batteries and cameras.

    By this time Project Ara had come a long way since starting in 2014 with people working in Google using these phones as their main device. But, on September 2nd, 2016, the company announced that they were shelving this project to focus on on others. No other details were divulged and there have been no talks of a relaunch as well.

    So, what could possibly have gone wrong? Although it seemed like a brilliant leap towards a better future of smartphones, a lot of things didn’t quite work out in favor of the project.

    Google Project Ara Showcase
    Google Project Ara Showcase

    BBK Electronics-The manufacturer who Rivaled Apple [Case Study]
    BBK electronics is a Chinese multinational conglomerate. It owns over half ofthe smartphone market in India through its subsidiaries OPPO, VIVO, Realme, iQOOand OnePlus. It has been branded as the most innovative company for itsingenious strategy. BBK has multiple brands to cater to every market …


    Reasons Why Project Ara Failed

    Lack of Proper Support

    As is the case with most out-of-the-box ideas that have the potential to change the industry, the project faced a lot of opposition. Most big mobile companies did not support the idea and did everything in their power to restrict Project Ara from being released.

    Dearth of Relevant Technology

    Although the idea of the project was revolutionary, it seems that it was too ahead of its time. The technology was not advanced enough, at that time, to facilitate the development of this magnanimous and ambitious plan.

    Not Easy to Use

    Although tech geeks love the idea of swapping out unusable parts of their phone with new ones, normal customers usually buy mobile phones that allows them to stay connected through calls, text messages and use social media. They wouldn’t want to spend time thinking about which processor, RAM or storage is needed for them to perform these tasks.

    The Need of Constant Upgrading

    As time moved ahead most hardware components like, graphic cards, CPU, RAM and storage cards, become more advanced. Hence, there is a constant need to keep upgrading the software to allow them to support all the new and fast hardware technologies. Thus, all modules of the phone would need to be upgraded eventually, making the phone useless for long-term use.

    FAQ

    When did project Ara start?

    The concept of Project Ara began in 2012 and work started on April 1, 2013. Motorola publicly announced Project Ara on October 29, 2013.

    Why was Project Ara Cancelled?

    One of the reasons Project Ara was cancelled could be it was too early for the introduction of such modular phones in the mass market.

    Why did modular phones fail?

    Modular phones failed because of Lack of demand in the smartphone market.

    Conclusion

    This does not mean the Project Ara is over. The immense potential of the project is too good to be wasted, so, you never know, there could be a more refined version for our perusal in the future.

  • How did PUBG mobile India got Approved to Relaunch

    PUBG mobile India was banned by the Government of India last year. However, there have been talks over the social media that the game would have a comeback in the country and there were recently some videos circulated through the social media about the relaunch of PUBG in the country. Let’s look at how PUBG mobile got permission to launch in India again.

    PUBG Relaunch in India
    About the Past Ban
    Approval by the Govt.
    FAQ

    PUBG Relaunch in India

    The popular battle royale game PUBG mobile India is said to relaunch in India but with a new game and a new title name. According to the teasers which were released on the social media by the developers of the game the new version of the game could be called as Battlegrounds Mobile India.

    Battlegrounds Mobile India
    Battlegrounds Mobile India

    This will be an exclusive version of the game which will be launched for Indians. It is seen that the names of PUBG mobile India on YouTube and Facebook have already been changed to Battlegrounds Mobile India. This makes it more likely for the name to be changed. The official launch date of PUBG is still not yet out, but according to a theory there are speculations that it will be released on 10 June.

    About the Past Ban

    In September 2020 the popular battle royale game PUBG mobile was banned in the country, it was because the license for running the game was held by a Chinese company named Tencent. The reason for the ban was because of the high tension between India and China.

    Along with hundreds of Chinese Apps, the Government of India has banned PUBG mobile regarding certain concerns such as prejudicial to sovereignty and integrity of India, security of the state and public order and defense of India.

    Since the ban, the developers of PUBG Krafton Inc. have cancelled the license of Tencent and had decided to launch the game under the own name of PUBG Corporation instead of Tencent.

    PUBG Guidelines
    New Guidelines

    Approval by the Govt.

    PUBG Mobile India has not got any approval to relaunch in India but it is seen that they wouldn’t require any permission to relaunch in the country. It is to be noted that the Government of India has not yet approved the launch of the game in India yet.

    The Indian Government had said that it has not provided any permission in order to start a website or mobile apps or any service in the country. They conveyed this information in a reply towards a Right to Information (RTI) query which was enquired by information technology policy portal Medianama.

    The above sentence means that the battle royale game PUBG has not received any permission from the Indian Government but it also conveys that the game does not require any prior permission from the Government of India according to the response by the Indian Government.

    They wouldn’t require the permission from the government if the game is launched under the new entity and in this case PUBG mobile is planning to launch the game under PUBG Corporation instead of Tencent Games.

    None of this has discouraged the company. The company has conveyed that it has plans to set up and start a new subsidiary company in India. The company is expected to have a local office, around 100 employees and is expected to have an investment of USD 100 million.

    The registration of the company is a step taken by the company to ensure the government that the information collected by the users of the mobile application will remain inside the borders of the country. The company is said to have signed a deal with Microsoft for Azure cloud since they have two functional data servers in the country.

    FAQ

    Why was PUBG banned in India?

    The reason that PUBG Mobile India was banned was India-China standoff at Line of Actual Control (LAC) and the presence of the Chinese entity – Tencent.

    When was PUBG banned in India?

    PUBG was banned in India on September 2, 2020, along with another 117 Chinese apps.

    Is PUBG relaunching in India?

    Yes South Korean gaming company Krafton will relaunch the India version of its popular game – PlayerUnknown’s Battlegrounds (PUBG), for mobile users in a new avatar called Battlegrounds Mobile India.

    Conclusion

    The reason why the Government of India has not given permission may be because the version is banned by the Government and giving permission for one company would give hopes for other companies since they would also provide hopes for others.

  • Why LG is Shutting down its Mobile Business after 26 years

    LG is a South Korean company that was one of the leading manufacturers of mobile phones. The company has maintained the No 3 position in the manufacturing of the smartphones for a very long time. The company has been finding it hard to maintain its financial position and to increase the sales of the mobile phones amid the competitors.

    Recently the company has announced that it is going to shut down the mobile phone business. Let’s look at why the company has decided to shut down its mobile phone business.

    Statement released by LG
    Reason for the shut down
    LG Failed to make its mark
    Future of LG customers
    Future of LG Employees
    Future Plans of LG
    FAQ

    Statement released by LG

    On 5 April 2020, LG had announced that it will shut down its mobile phone business. The South Korean firm LG had said in a statement that their Board of Directors had approved the decision to discontinue the business.

    This unsurprising move from the company comes after its statement in the month of January, where LG had told that it was trying to review the direction of their smartphone business. The company has announced that it will close down its mobile business worldwide.

    LG has become the latest legacy phone to exit the mobile phone making business. The company said that it will shut down its mobile phone business by the end of July.


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    Reason for the shut down

    The company has been struggling to compete with the global competitors such as Apple, Samsung, One Plus, and Xiaomi who dominates the mobile phone market. Apple and Samsung are the only brands that have maintained their sales over the years in this market.

    Even the legacy phone brands such as Nokia and Blackberry have faced a lot of struggle and have lost their market domination. LG had failed to keep their products with the competitors and the new players are providing smartphones with better software and Operating systems at a reasonable price.

    In 2007, LG was the fifth biggest smartphone maker globally. This was when the first iPhone was launched and went into sale. In the fourth quarter of 2020, LG couldn’t get ranked in the list of top whereas Huawei which is struggling because of certain US sanctions has managed to be in the fifth position.

    LG Failed to make its mark

    Over the past decade, it became harder to get consumer attention in mobile because of the growth of Android phones. LG had been experimenting with a lot of innovative designs in the last couple of years to attract the consumers.

    LG continuously focused on two segments in the market which were high-end and mid-range smartphones. These two segments have become very competitive in the past decade because of the Chinese smartphone manufacturers such as Huawei, One Plus, Oppo, Xiaomi, and Vivo.

    These companies have been releasing new models with software updates and the latest camera feature phones every often.


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    Future of LG customers

    LG has told that it will continue to sell the smartphones as long as their already manufactured and stored inventory is exhausted. The company also said that it will continue providing services to their existing customers such as software updates, customer support, etc. for a period of time. They said that it would differ from one particular region to another.

    On the request towards the company’s US business on how long will LG provide services to US customers did not receive any reply. A representative of AT&T has told that they are aware of LG shutting down their mobile phone business and added on saying that they would continue to support the people who use LG devices on their network as LG makes this move. This step is taken by AT&T as a commitment towards their customers.

    Number of smartphones sold to end users worldwide
    Number of smartphones sold to end users worldwide

    Future of LG Employees

    It is said that LG will likely lay off some of their workforce. Some of them would probably be transferred to the other sectors of LG’s business. The company has a lot of employees around the world as it has phone manufacturing centers in China, Vietnam, and Brazil.

    The company is trying to repurpose its manufacturing facilities to be used for the manufacture of other products. Even closure of these facilities is a possibility. They said that the status of their workforce that is involved in the phone business will be decided at their local level.


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    Future Plans of LG

    In the coming years, LG is planning to concentrate on leveraging their expertise in the mobile industry and to develop and work on building mobility-related technologies such as 6G to strengthen their competitiveness in various other business areas.

    The company has plans to retain their core technologies that they had developed during the two decades of their mobile manufacturing business. The company is planning to apply it to their existing and future products.

    The company has plans to focus more on its smart home products from smartphones. LG is one of the biggest providers of smart home products globally. The company is further planning to concentrate on electric vehicle components, Artificial Intelligence, robotics, business-to-business products, and other connected devices.

    FAQ

    What does LG stand for?

    The company’s original name was Lucky Goldstar but it has become more synonymous with the company’s tag line “Life’s Good”.

    Is LG going to stop making phones?

    LG has released a statement saying that it is getting out of its mobile phone business to focus on other products and services.

    Is LG is an Indian company?

    No, LG is an South Korean multinational conglomerate corporation founded by Koo In-hwoi.

    Conclusion

    LG’s poor financial performance in their smartphone business and the information regarding it has been public for the past few years. Just like other legacy phones even LG has failed to retain in the mobile manufacturing business and to turn things around.