Tag: micro, small and medium enterprises

  • Top 9 Profitable MSME Business Ideas in India 2022

    Countries across the globe are doing their best to improve the condition of MSME and hence, the economy. Small and medium businesses or companies are corporations whose staff and outputs aren’t huge. The abbreviation SME (Small and Medium Enterprises) is used by societies, organizations, and institutions worldwide. Some examples include the United Nations, IMF, etc. SMEs are now challenging big corporations in their domains and taking value creation to new heights.

    In July 2011, the EU Commission announced it’d unlock a gathering on the outline of SMEs in 2012. And it identified three parameters to define the eligibility of an SME:

    • Micro commodities are corporations with up to 10 workers.
    • Small corporations employ up to 50 labourers.
    • Medium-sized investments have up to 250 employees.

    Here are 9 business ideas to start out as a micro, small, or medium enterprise:

    1. Jute Shopping Bags
    2. High-Temperature Aluminum Established Paint
    3. Pan Masala, Meetha, And Sartha
    4. Turmeric, Dhania, and Chilli Powder
    5. Neem Oil
    6. Cow Urine Processing And Packaging
    7. Sanitary Napkins
    8. Cashew Nut Shell Oil
    9. Corrugated Galvanized Sheet

    What is MSME?

    The EU explanation of SME is, “The classification of micro, small, and medium-sized investments comprises companies which assign rarer than 250 employees and which retain an annual turnover not surpassing 50 million euro. And/or an annual proportion sheet entire not outweighing 43 million euros.” The explanation in Germany gave birth to a threshold of 255 workers, while in Belgium it could amass 100.

    MSMEs take advantage of a major position in economic and social improvement, thereby empowering flip to entrepreneurship, as they need intrinsic factors of being creative and conscious of altering market dynamics.

    The Micro, small and medium enterprises (MSME) sector has emerged as a highly active and emotional area of the Indian thrift. It is widely celebrated as a machine of economic development, particularly within the context of Make in India by the Government.

    List of MSME Business Ideas in India:

    1. Jute Shopping Bags

    Jute Bags
    Jute Bags

    Jute fabrics are tough, reliable, light, desirable, and more inexpensive than most of the textures earned from fibres. There is an extremely easy sewing appliance/device available for creating jute bags. There is a reasonable need for jute bags in India which makes it one of the best MSME businesses in India.

    Jute bags retain decent export potentiality. Raw materials expected for preparing Jute bags are cotton strings and Jute fibre fabric. It can be stored in a grassland carton and shipped. The common jute bag model attained a significance of US$ 1.4 Billion in 2016 and showed a CAGR of over 11% during the period 2009-16.

    The demand is propelled to attain the importance of US$ 2.6 Billion by 2022. Indian jute carry and shopping purses exporters are exporting millions of backpacks every year.

    2. High-Temperature Aluminum Established Paint

    Heat-resistant aluminium paint and dyes can withstand sickness, blazes, oil, rust and fumes, making them an excellent choice for particular petitions. The paint is instructed by stirring a special binder or binder mixture, solution or solvent mixture, and additions.

    Perhaps, a tint or group of tints concurrently is the same way to generate a particular formulation that, when fixed will retain specific properties. The global need for colour and coverings is predicted to surge 3.7 per cent per year to 54.7 million metric tons in 2020, esteemed at $193 billion.

    The market has examined a rise in the demand for high-temperature coverings from the automotive enterprise. High-temperature coatings are greatly expended as cookware, stoves, grills, and bakeware since they furnish outstanding opposition against warmness.

    3. Pan Masala, Meetha, And Sartha

    Pan masala is a proportional recipe of betel layer with lime areca loon, clove, cardamom, mint, tobacco, essence and other components. It generally works as a mouth freshener and is way better than the Western unnatural pan masala (created using artificial ingredients).

    As a result, India outperforms the schedule of smokeless tobacco addicts in the world with almost 83% of buyers. Indians are so obsessed with flavoured tobacco pan masala and gutkha despite the ban on its trade and sale in 11 governments to date.

    Shoppers are however buying grip of their everyday fix, courtesy contraband sales. Among the several categories of pan masala functional within the Indian market, pan masala containing tobacco depicts the dominating category analysis for over 50% of the entire demand. As an amount, there’s a good expanse for a replacement entrepreneur to subsidize in this industry.

    4. Turmeric, Dhania, and Chilli Powder

    Turmeric, Dhaniya and Chilli Powder
    Turmeric, Dhaniya and Chilli Powder

    Seasonings affect odour, colour, and flavour to a large extent. The unstable oils from seasonings give the odour and the oleoresin imparts the flavour. Spices are a non-leafy portion of grains utilized as a flavouring or sauce, although several also can be utilized as a herbal treatment.

    The Indian spices demand is propelled and reached nearly USD 18 billion in 2020, and expansion within the area is anticipated to be overseen by branded spices and spice combinations. The Indian government is aggressively stimulating spice exports through several enterprises.

    Spice gardens offer widespread processing capabilities to both makers and exporters. This is one of the top MSME business ideas and there’s a good extent for an early age entrepreneur to invest in this business.

    5. Neem Oil

    Neem Oil
    Neem Oil

    Neem oil is attained from the cereals of the Azadirachta indica. Utilization of the neem plant is to be established with the crisis of institution of standardized exhibition and crushing of grains. Neem oil extractive, the residue from the neem oil refining process, is a beneficial mosquito larvicide. The substance acts as an immediate assassin of the first instar larvae of culex fatigans at 0.04% attention whereas, at deeper attention, it had halted toxicity.

    Azadirachtin, a full-of-life compound obtained from neem seeds and different portions, has insecticidal properties. It’s an alternative to artificial pesticides. Projected development within the common biopesticide demand at a CAGR of 15.8 percent from 2012 to 2017 may be a standpoint development driver for neem as a commodity.

    6. Cow Urine Processing And Packaging

    Gomutra is not a harmful waste substance. 95% of it is gas, 2.5% comprises urea, and the remaining 2.5% is a variety of minerals, salts, hormones and enzymes. Gomutra is urine from cows and is employed for remedial bases in informal Indian therapy, Ayurveda, and also for cleansing in Vaastu Sastra.

    Cow urine has a bio enhancing trait for Rifampicin, the beginning line anti-tubercular medication used against tuberculosis, and boosts its action up to sevenfold against Escherichia coli, and up to 11 crumples against Gram-positive bacteria.

    Cow urine is in demand not only in India but around the world. An excellent SME business idea is given that cow urine is getting even more recognition now for its benefits.

    7. Sanitary Napkins

    Sanitary Napkins appear under nonwoven textures, which as a good come under specialized material. In expansion to sanitary napkins, the non-woven cloth is furthermore obtained in various other commodities like cigarette filters, leads, airlines disposables, surgical disposables, and non-woven wipes.

    The Indian Kotex market attained a significance of about US$ 414 million in 2016. The popularity and need for eco-friendly, bio-degradable feminine hygiene products are growing tremendously. The market is expected to exceed US$ 596 million by 2022, rising at a CAGR of over 6%.

    By taking up this initiative, you’ll be empowering millions of girls and women to practice and achieve the right hygiene standards.

    8. Cashew Nut Shell Oil

    Cashew
    Cashew

    Cashew Nut Shell Liquid (CNSL) is an adaptable by-product of the cashew fruit. The nut has a husk of nearly 1/8 inch density inside which is a delicate honeycomb configuration comprising an opaque reddish-brown viscous fluid. It’s named cashew nutshell fluid and is the pericarp liquid of the loon.

    It’s often contemplated as an inexpensive component for unsaturated phenols. CNSL and polishes brought about from it are widely utilized for laminations, brake linings, electrical insulation, ground membranes, publishing inks, etc. Indian cashew nut commerce gives birth to an oil demand for CNSL.

    CNSL Oil is expended in enterprises. Thus, there is a decent need for industrially expanded nations. The straight and quadratic direction criteria rated India’s cashew nutshell fluid export to be 19,044.47 tonnes and 23,483.48 tonnes for the year 2020 respectively. India is the biggest customer and also the second-largest builder of cashew nutshell fluid in the world.

    9. Corrugated Galvanized Sheet

    Metal sheets
    Metal sheets

    The corrugated atomic number 26 panes are the most effective, widely recognized, and vastly usable low-cost shelter enclosing entity. Metal sheets are categorized consistent with their density and ground region. These are twirls constructed by roll shaping tools; the density and colour will therefore be unique.

    These boards are emphasized with simple structures, high stability, and economical costs. The requirement for sheet metal covering is fulfilled through both regional safety and implication. It was 1,418,399 tons in 2017 and is expected to reach 2,852,906 tons by 2022.


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    MSME in Different Countries

    Here is the variation of Micro, small and medium enterprises (MSME) in different countries:

    India

    The Administration of India authorized the Micro, Small and Medium Enterprises Development Act, 2006 encompassing explanations of micro, small, and medium enterprises as follows:

    • A standard business is an industry where the enterprise in factory and machinery is more than Rs. 5 crores but doesn’t exceed Rs. 10 crore.
    • The articles were restricted by the Ministry of Small Scale industries vide an announcement dated October 5, 2006.
    • Investments committed to giving employment are distinguished by their status of enterprise within the appliance as follows: A microenterprise is an investment where the enterprise in the appliance doesn’t outperform Rs. 10 lakh. A small business is an industry where the involvement within the material is more than Rs. 10 lakhs but accomplishments don’t exceed Rs. 2 crores. The medium investment could be a business where the undertaking within the appliance is around Rs. 2 crores but performance doesn’t exceed Rs. 5 crores.

    Nigeria

    The prominent bank of Nigeria distinguishes small and medium investments based on the investment and the amount of faculty assigned. The standards are a bargain basis between N5 million and N500 million, and an act of personnel courage between 20 and 300 workers.

    Israel

    In Israel, an industry is contemplated minor if it remembers not further than 50 workers. A normal industry clenches between 51 to 250 employees.

    New Zealand

    In New Zealand, 99% of businesses assign 50 or smaller faculty, and the accepted description of an SME is one with 19 or fewer workers.

    Australia

    In Australia, an SME encompasses 200 or fewer workers. Microbusiness consist of 1-2 workers. A small industry ranges from 3 to 15, a medium one has 16-200 resources, while a large enterprise has 201-500 workers.

    Poland

    The SME locality in Poland produces nearly 50% of the GDP, and out of that, for instance, micro-companies contributed 29.6%, minor corporations 7.7%, and fair firms 10.4% to the GDP in 2011.

    Canada

    The Canadian defines a minor industry to have occasionally 100 workers or more. In rare cases, less than 50 labourers qualify as a minor segment. A medium-sized business has around 500 hands.


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    FAQs

    How do I start an MSME business?

    Choose a product you want to sell, arrange finance, fill out the required documents, set up your store and start selling.

    Which industries are included in MSME?

    Leather products, Natural Fragrance and Flavours, Training and Educational Institutes, and Beauty Parlours are some of the top industries included in MSME.

    Which business is best for MSME?

    Gold and Diamond Jewellery, Ladies’ Undergarments, A4 and A3 Size Paper, and Production of Jute Bags are some of the best MSME businesses.

  • Facebook’s Small Business Loans Initiative in India via Indifi – Online Lending Platform

    Has Facebook stepped into the banking sector? Will they be renamed for their new venture? Is there any other type of loans and services they provide? A lot of such questions popped up as soon as their announcement of the ‘Small Business Loans Initiative’ came out. However, it is important to note here that even in the past couple of years, Facebook has offered such loans or credit grants to small businesses around the world. They wanted to make it easy for SMBs to secure a loan quickly in times of need. India became the first country for Facebook to launch this ‘Small Business Loans Initiative’ programme, which was launched on August 20, 2021. Read further to know about Facebook’s new loan initiative and the reason for its commitment to it.

    Facebook’s Small Business Loans Initiative
    Components and Benefits of Loan Initiative Programme
    Why Facebook started giving Business Loans in India?
    Other initiatives by Facebook
    SMBs effect in Indian Economy
    A glimpse of Indifi
    Conclusion
    FAQs

    Facebook Business Loans

    Facebook’s Small Business Loans Initiative

    Small Business Loan Initiative is a new initiative taken by Facebook partnered with Indifi, an online lending platform. Their primary vision is to provide loans to small businesses. They wanted to create an accessible and easy way for SMBs to take a loan without much delay in the process. Businesses that are attached/listed on Facebook, will have the eligibility to apply for this loan.

    Though Facebook is leading this initiative, it does not directly involve in the entire process. Fixing the eligibility criteria, processing loans, risks in repayment are all borne by the lending partner. Facebook, on the other side, creates awareness of this programme and formulates regulatory frameworks for this business. It serves as a bridge to connect SMBs with lending partners. India is the first country where Facebook launched this initiative in August 2021. This facility is available to businesses across 200+ cities and towns in India so far.


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    Components and Benefits of Loan Initiative Programme

    Here’s a look at some of the key features of the loan programme:

    1. Loan Amount: Facebook business loan for small business initiative offers the businesses a loan amount ranging from Rs 5 lac-50 lac, which is based on the business requirements. As the majority of the traditional business lenders often shy away from lending money to businesses nowadays, the Facebook loan initiative would certainly be a boon thereby solving the problem of the business capital.
    2. A Quick Process and Collateral-Free: The applicants can apply for this loan online and it won’t even be needing collateral. Furthermore, the application process is really fast and simple. Once it is approved, the loan would be disbursed within three working days.
    3. Fixed-rate of interest: The Facebook-backed business loan boasts of a fixed interest rate between 17%-20% annually. Notwithstanding, the loan amount, which might be anything between 5 lacs and 50 lacs, the rate of interest is capped the same.
    4. Provision for the women: The businesses that are owned entirely or in part by women are allowed special concessions. This would mean a 0.2% reduction in the rate of interest. This initiative is designed to motivate more entrepreneurs in the time upcoming.
    5. Quick Support: After the application, the users would be confirmed for the approval of the loan within one working day. After that, they would easily be able to find out the status of the loan by calling the customer service department of Indifi.
    6. No processing fee: The Facebook loan initiative for small businesses does not require any processing fees.
    7. Collateral-free: The loan initiative programme that has Facebook partnering with Indifi will not need any collateral security against the amount lent.

    Why Facebook started giving Business Loans in India?

    Facebook's Business Loan Initiative in India
    Facebook’s Business Loan Initiative in India

    Facebook has conducted a survey in 2020 with OECD and World Bank, to analyze the challenges faced by Small and Midsize Business (SMB) sectors. The outcome of the survey was the reason for the birth of the ‘Small Business Loans Initiative’. Here are the reasons why:

    • The survey showed that the major factors affecting Small and Midsized Businesses are Capital and Cashflow. Timely requirement of Capital is necessary for the efficient and smooth functioning of the businesses.
    • Most SMBs expressed their concern about the time taken to obtain credits from financial institutions.
    • So, Facebook along with Indifi has taken these issues into its own hands. They provide loans to businesses that advertise through Facebook.
    • Under this programme, SMBs can receive credits in less than five days.
    • It is evident that Small Businesses are going to push India’s financial and economic sectors. Facebook acknowledged it by saying that they are doing this for the economic growth of our country.
    • In the words of Ajit Mohan, Facebook India’s CEO, “We’re not looking to make money from this programme and we don’t have any revenue share. But we are hoping, this creates growth in the economy that will eventually benefit us”.
    • Facebook just serves as a platform to provide loans through Indifi. This retrieves the businesses from their constraints caused due to lockdown.

    Other initiatives by Facebook

    Small Grants Programme was launched by Facebook in 2020. Through this, they contributed a $100 million dollar grant to SMBs across the world. This programme was launched in more than 30 countries. This was to support the SMBs that were suffering from the effects of the Covid-19 pandemic.


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    SMBs effect in Indian Economy

    Small and Midsized business is the major occupant of the Indian business sector. They constitute roughly 63.4 million units spread across the country. They contribute to 6.11% of manufacturing GDP, 24,62% of the service sector’s GDP. They also contribute an enormous 33.4% towards India’s manufacturing output.

    Such a huge sector, when affected largely, has an adverse effect on an economy. As a result, India’s GDP for the year 2020-21, has fallen by 7.3%. India hasn’t faced such a huge drop in GDP in 68 years.

    Most of the SMBs operate regionally. They require capital for their day-to-day operations. The lockdown implemented across the country was the reason for their steep downfall. When they returned to business, there was no capital to invest. Facebook identified their issue and addressed it at the right time through the ‘Small Business Loans Initiative’.


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    A glimpse of Indifi

    Indifi logo
    Indifi logo

    Indifi is an online financial lender that was started to provide business loans to small businesses operating in India. They serve with a motto ‘We Help Small Businesses Thrive’. They stand true to their words by taking all necessary measures towards SMBs development.

    It is an Indian company started by Alok Mittal in the year 2015. They provide financial services to diverse business entities like travel, e-commerce, hospitality, retail, etc., Indifi serves to be the first lending partner to be associated with Facebook.

    Conclusion

    Facebook has taken measures to promote the country’s economy through various initiatives. It has promised to do more in the future. With these tech giants investing in the business sectors, it is going to be a boon for SMBs and as a result to India’s economy. It’s the right time for Small Businesses to capitalize on the opportunities showered on them.

    FAQs

    Has Facebook launched the Small Business Loans initiative in India?

    Facebook India partnered with Indifi, an online lending platform to provide business loans to small businesses.

    What is the loan amount offered by Facebook Small Business Loan Initiative?

    Facebook Small Business Loan Initiative offers loans from 5 lakhs to 50 lakhs for small businesses.

    What is the interest charged on loans through Facebook Small Business Loan Initiative?

    Loans by Facebook for small businesses are offered at interest rates of 17% to 19%.

  • Trading Business Ideas That You Need To Know

    Trade business ideas are essential financial ideas. It includes the purchasing and selling of product and services. There are monetary transactions being done in exchange for the product and services. Exchange can occur inside an economy between the producers as well as the consumers.

    Trading business organizations are the companies that deal with this purchasing and selling of products and services. They don’t make products by themselves. Instead, they get it from different producers or distributors and offer it to end client or retailers. Trade organisations work in a way where they can keep up their own stock in a shop or distribution center. Otherwise, they can also request things dependent on client request.

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    There are these few trade business ideas, that you can think about.

    Garments Trading

    Let’s start with something which is very familiar to all. Setting up a garment trade business ideas is one among them all. You can think of opening up your own store or even make an online website.

    You need to display your products in front of your customers. A wide variety of the products you will be selling needs to be available in your physical as well as an online store. A garment trading business is essentially a very rare one.

    trade business ideas_startuptalky
    Trade Business Ideas- Garment Trade

    Another creative option is starting selling from a boutique or any particular brand. In this way, you can get brand loyalty from the customer also. This ensures good quality products. If anything goes wrong, it is the responsibility of the brand to look after it. You might only need to do the basic exchange or return purpose.

    Hardware Trading

    The technology can be found anywhere. Almost every house-hold possess either a laptop or a desktop. At least a smartphone can be found. Selling the parts of the software can be one of the trade business ideas you can opt.

    As the option suggests, it would be better if you provide both the physical and offline store. This will help you reach customers who are far away. However, you would need to market yourself in case you want to have good growth in your venture.

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    FMCG Trading

    FMCG basically stands for Fast Moving Consumer Goods. This includes all the daily needs that a normal household need. These include packaged foods, toiletries, cosmetics, beverages, prepared meals etc.

    The advantage of choosing FMCG is that it gives you a wide range of products to choose from. Your store will attract regular visitors on a large scale. Since people from your locality might miss something or the other in their daily lives. At least once a week, you would need to visit the store for your basic items. This will increase the volume of your sale as well.

    Book-store Trading

    There might be a controversy going around regarding ‘Internet shall replace books someday’. It is somewhat a true possibility. But the Indian book market is expected to make a steep rise in the sale, making it around 739 billion by the end of 2020. This data has been collected from a relevant survey.

    trade business ideas 2020
    Trade business ideas 2020- Book-Store

    So, you can indeed open up your book store, if you choose this one from all the trade business ideas that are available. The students require books all year-round. So you cant count them as your daily customers. You can attract book lovers as well. This could be a bonus for your trade business ideas on the book store. It is because book lovers will come searching for almost every new book that has been published recently.

    You need to have a good connection with all the publishing house that producing the best sellers. Keep in touch with a few international publishers as well. In this way, you can keep your store versatile and open to your customers.

    best business ideas in india_startuptalky
    The rise and fall of e-book readers

    Gift-store Trading

    Gifting for an occasion or to say sorry to your friend or girlfriend. Gift Shop can be the one-stop trade business ideas that can solve this issue. A gift-store is supposed to keep unique and creative items that can attract more customers.

    You need to be innovative enough while displaying your products. This makes people think that you can think out of the box. You can certainly opt for the customization option, which will add more to your reputation.

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    Automobile Accessories Trading

    If you have interest and knowledge on the usage of automobiles then this is one of the best trade business ideas for you. You need to open up a store where you can keep all the products such as auto spare parts, engine parts and mounts, tyres and tubes, gears and gear parts and so on.

    small business ideas list_startuptalky
    Trade Business Ideas – Automobile Accessories Trade Business 

    If you look into the research, it says that the automobile industry has a steep rise in recent years. This is because more people are investing in buying vehicles and their parts. In the near future, there is no negative growth that can be found. So, you can think of a choice to make.

    Stock Market Trading

    A simple and evergreen option of all the trade business ideas is stock market trading. If you are willing, you can do it remotely. It requires a smart mind and a fast software/application. The software/application will enable you to keep a proper track of the recent movement in the market.

    Ideas you can opt for

    However, this invites a lot of risks. You need to be well aware and have to be very cautious about where you will be investing. With the right strategy, your luck also plays an inevitable role, of course, if you do believe in the existence of luck.

    Home Accessories Trading

    The homemaking business is growing at each step. If you want to be a part of it, you can invest your time, labor and money without any hesitation. The rising number of houses and flats is making it one of the best trade business ideas.

    hot new business ideas_startuptalky
    Trade Business Ideas – Home Appliances 

    People will come flocking for the home accessories to decorate their households. You have options to choose from such as furniture, kitchen appliances, toilet appliances, home decor and the list goes on. These will help you to choose from a number of products you would like to sell to your customers.

    With these trade business ideas, you can start your career now. You have to fulfill the basic requirements and know a few things that are required to initiate your business. So, you can choose from all the above niche. With the right strategy, your business can surely take off with flying colors.

  • Comparing WhatsApp Business With Whatsapp

    Ever since the inception of the Whatsapp Messenger in 2010 even till the point of it’s acquisition by the administration of FACEBOOK and onward, the fastest growing messenger platform has undergone its cycles of ups, downs, booms and criticisms. Meanwhile, as Whatsapp and Whatsapp Business has to run with the aim of keeping up with trends, user feedback and an efficient management of the database of the more than 65 billion messages sent each waking day, upgrades and innovation would stand in as more of a necessity than a routine.

    Whatsapp Users_StartupTalky

    As the world closes in faster than ever towards the data age whence the world’s economy operates online, the commerce sector amongst others is not left out in the revolution as the era of e-commerce is closing in than ever. In January 2018, Whatsapp successfully launched the Whatsapp Business App for small business use in order to support businesses and basically created with the best interest of small business owners in mind. With a new capacity and enablement for the owners of small and medium scale businesses to connect with their clients, it was a very welcome initiative.


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    It can be expected that a bone of contention would be raised regarding the need for the original version of Whatsapp or the supplementary significance of Whatsapp Business but herein are some things that may be needed to be put in consideration when placing the two Apps on the scale of need or satisfaction.

    The Scale of Privacy

    Imagine having to attend to business conversations as late as 9:00pm when your business actually closes daily operations as early as 5:00PM just because you do not want a client wondering why you are obviously online but not responding even after your latest Whatsapp story reads CLOSED FOR TODAY! as boldly as possible. It happens that you get torn between answering to a chat as personal as one form, say, your fiancé, and answering a client you have never met and need to create a good impression on.

    It is very tempting, especially for small business owners and entrepreneurs, to spend time meant for personal conversations, discussions and engagements on answering to a client. There is another fear to answer to when your personal/ mobile phone is borrowed is the same device used for business calls. In summary, the ability of a device to accommodate both the Whatsapp Messenger and the Whatsapp Business App helps every business owner to create a boundary between personal ‘stuff’ and business ‘stuff’.

    Working after work hours_StartupTalky

    By adhering to the time schedule placed on your Whatsapp Business profile as your ‘hours for business’, Whatsapp can assure you a safe haven for all private chats and groups while you go all out on the Whatsapp Business platform; being as actively online as possible so that you could attend to clients in time and ‘freeze’ it once your business hours are over. This ensures the continuity of private conversations on Whatsapp without being exposed to potential conversations relating business that could rob you of your personal space.


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    The Scale of Structure

    Whatsapp proves to be a very friendly and informal environment for chatting, messaging and exchange of moments and memories while Whatsapp Business is meant to be more formal, business-like environment with exchanges of transactions. In order to fit its purpose, the Whatsapp Business App comes with tools, features and packages that help stimulate an online business structure such as the following:

    • Cataloging
    • Profiling
    • Labels

    The Scale of Automation

    Whatsapp Business comes with features and tools that makes it easier for businesses to have a full operational structure online which would be totally not so useful for private purposes.

    Even at this, there are some of these features that can be explored for personal use, one of which is AUTOMATION. Just like voice mail boxes, automation of ‘away’ or ‘welcome’ messages calls your respondents tho action by welcoming then and encouraging them to drop a text or offline messages till you are around.

    There are really no much features that distinguish WhatsApp Messenger from WhatsApp Business asides the purpose for which the latter was created – business, of course. If you are a small business owner with a strong presence online, you might want to consider maximizing both.