Tag: meditation

  • Personal Development: Initiate & Grow

    The process of developing new skills, attitudes, or actions that have a positive impact and improve an individual’s overall well-being is called self-growth or personal development. This is an intrinsic process of developing and expanding personal abilities to achieve one’s full potential, which, in turn, pays rich dividends in personal and professional life.

    Personal growth, by definition, means it is individual and affects a full spectrum of human attributes differently in different individuals. This spectrum includes self-esteem, coping skills, learning to control emotions, developing a mindset of growth, learning resilience, learning acceptance, out-growing procrastination, improving emotional intelligence, and defining success.

    Importance of Personal Development
    What to do for Self-Growth?
    Conclusion

    Importance of Personal Development

    Affecting intellectual, physical, and physiological development, personal growth helps in improving personal and professional relationships and contributes greatly towards a life of peace and prosperity.

    1.      Develops a Mindset of Growth

    What this essentially means is that it broadens possibilities of developing intelligence, skills, and talents driving the individual towards progress and prosperity. Research shows that people with a growth mindset achieve more than the rest.

    2.      Stepping Out of Comfort Zone

    The work towards growth begins the minute individual steps out of his or her comfort zone. This is the new space in which to set new goals and find a new purpose to reach your full potential.

    3.      Self-Actualization

    The theory of Human Motivation from Abraham Maslow argues that once basic and psychological needs are satisfied, the requirement emerges for personal growth and fulfillment. This is a basic human need as the alternative is to fall into a state of passivity later in life.

    10 Ways to Boost Self-Confidence that You Need to Know as an entrepreneur|
    Are you feeling low in Confidence? Check out this post to know how to boost self-confidence when you are an entrepreneur.

    What to do for Self-Growth?

    There are many ways through which self-growth can be achieved in various ways. Some require a long-term commitment while others are easily accessible. An important point to note is that most of these are self-motivated steps to be taken by an individual to achieve personal growth. A few important ways in which this can be accomplished are –

    Meditation

    Meditation
    Meditation

    An ancient practice that encourages an individual to look into the self in a quiet and relaxed environment has numerous documented benefits on physical and mental health. An important skill that is developed through meditation is self-awareness. This skill can further help on the path of personal growth.

    Reading

    Reading
    Reading

    This requires very little explanation. This is a habit that needs to be cultivated as a must-have. Reading builds and broadens understanding and perspective. Books are the unchallenged source of knowledge, inspiration, and wonder. They teach various life skills and techniques all the while building an intelligent and inclusive life and worldview.

    Cultivating a New Hobby

    Cultivating a New Hobby
    Cultivating a New Hobby

    Learning a new hobby is not only recreational but a constructive way to extend personal boundaries in different ways – be it physically, mentally, or emotionally. It also ensures the learning of a new skill and gaining new expertise. It can also be extended into a career if one so chooses.

    Regular Exercise

    Regular Exercise
    Regular Exercise

    The journey to a better self begins with being in better shape physically. A minimum level of exercise includes a jog or a brisk walk for 30 minutes at least 3 times a week. This activity level can be increased and different forms of exercise can be included in the daily regime.

    8 Daily Habits That Will Help You Be a Better Entrepreneur
    Running your own business isn’t always easy, and for many entrepreneurs, it’s not unusual to find themselves juggling tons of different things at the same time. And, this can quickly begin to take a toll on every aspect of your health and wellbeing, depending on the type of

    Maintaining a Journal

    Maintaining a Journal
    Maintaining a Journal

    Penning down thoughts and feelings helps in clarifying the mental state and clearing the white noise that surrounds clarity. It helps in identifying goals, purposes, and values. It can also highlight areas that need improvement.

    Quitting a Questionable Habit

    Quitting a Questionable Habit
    Quitting a Questionable Habit

    Any habit that does not add value to a routine like oversleeping, smoking, drinking or even procrastinating needs to be eliminated. Working on quitting such a habit goes a long way toward contributing to personal growth.

    Avoiding Negativity

    A quote by Jim Rohn says – ‘You are the average of the 5 people you spend the most time with.’

    It is extremely beneficial to avoid people who drain personal energy leaving one exhausted. Instead, engage with people who add value in terms of knowledge and perspective.

    Reducing Screen Time

    This is one of the most damaging deterrents to personal growth. Be it the television or the phone including various messaging apps, time spent on this is precious time wasted. Instead, this time would be better used on other self-improvement activities.

    Networking With Various Experts

    Networking With Various Experts
    Networking With Various Experts

    These are the people who have reached their success pinnacle through the right attitude, skill set, and consistent learning mindset. These experts hold the ability to inspire others to come up to their level. Networking with them can prove extremely beneficial in various aspects of personal and professional life.

    Developing a Futuristic Outlook

    Holding on to past grudges or grievances hinders the ability to move forward or develop a futuristic and progressive outlook. As part of personal growth and development, it is important to break away from such a damaging cycle of grievances, forgive oneself and others, and move on.

    Developing Kindness & Empathy

    Developing Kindness & Empathy
    Developing Kindness & Empathy

    Being kind helps to cultivate compassion and patience. It also emphasizes the feelings of optimism and gratefulness within oneself. Kindness elevates people’s responses and generates feelings of camaraderie and friendship.

    The 7 Essential Pillars of Personal Development | Brian Tracy

    Conclusion

    The responsibility for personal growth and development lies within the self. It takes a firm commitment to walk the path and make the necessary changes to see the desired result. All it takes is identifying a starting point. Begin with the step that is the most comfortable and slowly move on to take on the difficult challenges to see the positive changes in your personal life.

    FAQs

    What is Personal Development?

    The process of developing new skills, attitudes, or actions that have a positive impact and improve an individual’s overall well-being is called self-growth or personal development.

    What is the importance of doing Personal Development?

    Personal Development helps in:

    • Developing a Mindset of Growth
    • Stepping Out of Comfort Zone
    • Self-Actualization

    What one needs to do for Self-Growth?

    A few important ways in which Self-Growth can be accomplished are:

    • Meditation
    • Reading
    • Cultivating a New Hobby
    • Regular Exercise
    • Maintaining a Journal
    • Quitting a Questionable Habit
    • Avoiding Negativity
    • Reducing Screen Time
    • Networking With Various Experts
    • Developing a Futuristic Outlook
    • Developing Kindness and Empathy
  • How to Boost Productivity at Work?

    Life has become super fast and each day passes away like it’s just a matter of a few minutes. Nowadays, even 24 hours, specifically 1440 minutes seems to be less, to complete all our work efficiently. We know that time cannot be changed nor it can be rewound but our dreams and expectations remain constant. We have always heard that life is short and uncertain and without any guarantee or warranty.

    Undoubtedly, you might have thought about what to do in order to achieve all your dreams and boost productivity. Nonetheless, you might be thinking that working 18 hours a day or even more will make you valuable & worthwhile. However, this misconception will shorten your already half-used life and you will definitely feel mentally tired and irritated.

    To be constructive and profitable giving up on your dreams is not the right solution. To accommodate all your dreams and boost your productivity you need to learn to position and prioritise. However, if you spent all your day working hard and the end result isn’t worthwhile, then your hard work goes in vain. The conclusion determined here is that it’s not about how hard you work or how many hours you give, what counts in the end is, how you excel in the task. It’s important to make every single minute of the day get counted, rather than just doing a task and completing it. This Mantra will boost your output towards work and that’s how you will become successful and will be able to make your dreams come true. In this article, we will talk about how you can boost your productivity and can make every minute count. So, let’s get started.

    What Are the Secrets of Productive Morning?
    How to Be Productive at Work?

    What Are the Secrets of Productive Morning?

    The best start of a day will help to succeed. The Productive Morning Routine help to become more efficient with the limited time and energy available. But is there anything to do first thing in the morning and before the workday to become more energetic more focused and more productive? There are some strategies that will help to start a good day and help in the Productive Morning Routine.

    Early to Bed and Early to Rise

    The people who are working in the daytime are more productive when compared to those who are working at night. Some study says that people who wake up on time and go early to bed develop mental strength. The people who woke up on time between weekdays and weekends were more proactive, that is those who got up at the same time every day are considered to be more proactive.

    Think First at Night

    Sometimes people who wake up in the morning are not able to think clearly about their plans. So, some extra bit of planning at night before going to bed will help in making your next day productive. It will minimize the morning stress and give relief from strains.

    Have Healthy Food

    Food is important for being energetic at work. So, take healthy food to eat and that will give you energy, which in return will help in making your life productive. The food taken for breakfast decides the energy level of the entire day. Remember, that the body has been fasting for the past seven or eight hours and jump-starting your system with a protein-rich breakfast is recommended. It can help you to go endlessly with your daily work. Some quick and easy protein-packed options include cottage cheese, almonds, eggs, protein shakes, and Greek yoghurt.

    Self-Control Helps Productivity

    The mind is like the central processing unit which can be set according to energy. People who have a strong internal control to set the mind to be proactive can reach their desired goals. Start the day with expectations and work towards achieving them, have control over yourself and focus on your own work.

    Do Exercise Daily

    Healthy food sets the mood but doing regular exercises in a day will help to improve the mood and increase the ability to deal with the demands of work and help in boosting productivity. The people who have a habit of doing exercise regularly have a peaceful and constant mind. They don’t worry about little hindrances and just kick it away and go with their work. Exercising before work can improve the mood and increase productivity levels throughout the rest of the day.

    Meditation brings perfection

    Meditation is also one of the greatest options to take so that you can boost your productivity. If your morning routine starts by meditation, prayer, yoga and quiet time, it not only keep your mind refresh but also your body healthy. These are all great practices that can get the day off to the right start. Structured and proper meditation helps in prosperity and happiness.

    Pre Plan Your Goals

    Start the day with a prioritized list of tasks, actions and goals to help make your day productive. Everyone must set goals and targets and make the mind ready to achieve them.  prior set of list of actions done in one day, week or month.

    Always Be on Time

    Reaching office at the correct time is the best disciplinary practice. So, setting a time to reach office and doing other jobs is a good optopn. Setting prior times will make the day productive and will help you in making your day productive.

    How to Be Productive at Work?

    The most important thing for a human in this modern world is and there’s no second opinion to it. Shortage of time can easily be included in the list of problems everyone across the world complains of—rich or poor, young or old; the problem is same for all. An important component that is associated with time is productivity. One can be productive only when they uses the limited span of time available to the maximum possible extent. One can be productive at work by following all these steps.

    Multitasking

    Not everyone has the dexterity of performing multiple actions in parallel. It is a skill that comes with experience. Many out there would be inclined to disagree with the concept of multitasking citing that only one task should be focused on at a time. Well, that’s not wrong but provided you know how to prioritize tasks one over the other, making time for doing two or three things at a time isn’t all that difficult. At this age, if you are a multi-tasker, then it’s an advantage for you.

    Priority

    A common mistake that people commit and end up doing less than they had expected is not knowing which tasks need to be completed immediately and those that can be ignored for the time being. Prioritising things which are more important over those which are less important helps you stay more productive at work. An effective way of deciding which action to place ahead of others is by analyzing the future outcomes.

    Avoid Procrastination

    To be honest, procrastination is a double-edged sword; you either get the work done by the deadline or ultimately end up not doing it. By staying away from procrastination, you can be more productive work in your life. Mind you, it’s going to be a difficult task, but look at the benefits—a procrastination free individual would never take things for granted. They see a job at hand and conquers it immediately.

    Introspect and Retrospect

    To improve efficiency at work, take time to look back at your past. Your past is your best teacher and prepares you for the present and the future. At times when nothing seems to go as planned, it’s best to take a break and introspect in isolation. Maybe the solution to all the problems has been clouded by the monotony of daily life or the regular grinding at the office. Take some time out and think about what went wrong. Going over the reasons for your past work being ineffective and inefficient would turn out to be a saviour for the ongoing tasks. It stops you from making the same mistakes again and again.

    Don’t Be Afraid to Ask for Advice

    This may give the other person a sense of superiority and maybe even evoke a condescending response from them but sometimes, other’s opinions turn out to be decisive. There’s no need to feel humiliated in asking others why you are lagging behind in terms of productivity. Don’t hesitate to take some work efficiency tips from someone who works with you or observes you at work. The answers can help you in improving yourself.

    Keep Yourself Motivated

    Keep yourself motivated to stay more productive at work. There will be times when you will feel lethargic and sometimes you will not feel like working. During these times, keep yourself motivated by reminding yourself about the benefits of doing your work on time. Reading motivational books by entrepreneurs, a note with an inspiring quote by some great person on your work desk or some inspiring video, find out a way to keep yourself motivated and work your way to success.

    Give Yourself Deadline

    Don’t wait for someone else to give you deadlines. Challenge yourself, define your deadline and try to do things faster. As the famous quote says, “The only person you should try to be better than is the person you were yesterday”.

    Try to work better and faster every day. Competing with yourself and doing a serious efforts for self-improvement is one of the best ways to improve efficiency in the workplace

    Take Cues From the Next Person

    Observe how people around you function. There’s a high chance that you may stumble upon some technique to be more productive. If there is someone around who is faster and better at work, observe in what way they works differently than you. Try to adopt those habits and techniques and you will surely become a more efficient worker.

    Plan Your Goals

    Having a plan to utilize any given day or week goes a long way in keeping things organized and at the same time allowing ample room for accomplishment. As mentioned before founders have a lot of things to do, and planning about getting it done could be overwhelming. Creating a list of things to be done in a short time span is an  essential step to attaining proper time management. A list will give an air of clarity even if it is long and overwhelming. At the beginning of the week, make a weekly plan that will list the key objectives to be accomplished in the week. This will act as a guideline for the daily plan. Any activity that is not directly related to this guideline in accomplishing the weekly objective has to be analyzed and removed. A successful entrepreneur is able to identify these actions, thus having a great impact on their business.

    Don’t Get Distracted

    The key to becoming a successful business leader is the ability to stay focused. Distraction will do nothing but create disturbance in your workflow, so it is important to keep your focus on the things that are important for your work. Being able to focus on commitments is an effective strategy for time management and proper utilization of time.

    Complete the Less Important Tasks

    Every now and then there are going to be some tasks that are that are not that important on the to-do list. However, they have to be completed so it is better to get them out of the way first. Putting them off will only make the work more tedious and reduce overall productivity.

    Learn to say “No”

    Do not become a people ‘pleaser’ just because of the fear of offending someone or missing out on an opportunity. Learn to say ‘NO’ when required and it will become easier to reach goals. Saying No does not mean that younare ignoring your responsibilities, it simply means we are focusing on something that actually deserves our attention.

    Share Your Responsibilities

    Responsibilities can be shared by empowering the employees and colleagues and assigning a different role for everyone. This will not only make the employees feel like are part of the team but also improve the company’s morale and productivity.

    Understand the Purpose of the Task

    One way of prioritizing tasks is by defining the clear purpose of the task. This helps in realising which task should be done urgently. This way, it becomes easier to complete all the goals that is needed to fulfilled.

    Take the Help of Technology

    Try out new apps or tools to see how it affects productivity. Often apps and tools help in completing the task more efficiently and staying organized. Keep checking for new apps and tools to find if some might help the company in staying organised.

    Conclusion

    It is going to take a good amount of efforts to actually bring these suggestions into practice. However, these techniques will surely make you more effective at work. In today’s world, where even 24 hours seems less, humans are constantly trying to look for ways to boost their productivity and the above steps can helps them making every minute counts.

  • Top 4 Marketing Strategies of Cure.Fit [Case Study]

    Cure.Fit is a health and wellness startup based in Bangalore founded in 2016 by Mukesh Bansal and Ankit Nagori. However, the latter left the company in October 2020. Cure.Fit distinguishes itself from other players on the market by using a mix of online and offline platforms to direct its preventive health philosophy through interaction, coaching, and delivery.

    The company initially started at HSR, Bangalore with one fitness center. Today it operates more than 100 centers in the city of Bangalore and has also expanded to other cities.

    The multiple services of Cure.Fit, including Eat.fit meal delivery has hooked millennials to healthier habits and food. The mobile application that Cure.Fit offers has an integrated framework that promotes healthier lifestyles and mental health.

    After a rebranding attempt, Cure.fit has changed the name of its “Cure.fit” app to “Cult.fit”, as of May 11, 2021. Cure.fit has turned into a unicorn startup, valued at $1.56 bn, on November 10, 2021, thus becoming the 36th unicorn in 2021 and 77th unicorn overall in India. The company was reviewed as a unicorn after a cross-selling deal with Zomato, where the fitness brand acquired the fitness arm of the foodtech giant, Fitso for $50 mn and infused another $50 mn.

    Cure.Fit Business Model
    Marketing Strategies of Cure.Fit
    Expansion Plan of Cure.Fit
    A Look at the STP of Cure.Fit
    How does the brand engage its users?
    Acquisitions of Cure.Fit
    Campaigns of Cure.Fit
    Customer Feedbacks of Cure.Fit

    Cure.Fit Business Model

    Being a health-tech startup, Cure.Fit has rather witnessed an exciting and unique journey whether it is the funding or the expansion of the company, which we will discuss later on in this article when compared to that of other health-tech startups of the country.

    The company’s funding was always deeply rooted, which began with the rounds of biggies like Axis and HDFC and was complemented with Flipkart, Myntra, and the latest round where the company raised around $75m from Tata Digital. The brand has successfully raised over $479.6M in a total of around 10 funding rounds. Furthermore, Cure.Fit has also acquired a handful of companies like Tribe Fitness, a1000Yoga, and Kristy’s Kitchen, which helped in further expansion of the brand. Its recent acquisition was TREAD.

    With its innovative marketing plan that comprises unique campaigns and other promotional ventures, the company is now operational with more than 180 fitness centers across the country.

    At the core of the vision of Cure.Fit lies holistic health and well-being, which the brand wants to make easily accessible to people all around the nation. To make it possible Cure.Fit has an unshakable focus on the mind, body, and nutrition of their consumers and others.

    Though the original business model of the company mainly focused on gyms, healthy foods, and health clinics, their model also included online/digital fitness sessions after the pivot, which is effectively leveraged after the COVID-19 outbreak. To sum up the business model, it consists of four pillars or platforms that are built to empower a healthy lifestyle. Cure.fit also has a mobile application that offers an integrated platform to bring in healthy lifestyles and holistic cure, concerning fitness, food, and mental well-being:

    Cult.Fit

    With the assistance of the best class trainers and group workouts, this section of Cure.Fit is built to make exercise enjoyable and easy. It can be done as a group class at a Cult.Fit center and at home with the help of DIY videos.

    Cult.fit became a popular fitness brand over the years and no less than a market leader that was synonymous with success. As a result, Cure.fit had further aimed to expand their own brand under a single, popular banner, “Cult.fit”. Cure.fit now has been rebranded as Cult.fit, effective from May 11, 2021, onwards.

    Cult.Fit had acquired Gold’s Gym by picking up a majority stake in F2 Fun & Fitness India Pvt Ltd.

    Mind.Fit

    This section includes mental fitness solutions. It provides different practices such as yoga, meditation and care. Whether it’s stress and anxiety management, better sleep quality or focus improvement, or combining your body-mind, there are many formats to suit the needs of the users.

    Care.Fit

    By providing physician consultation in its health centers via video conferencing. This platform provides basic health care needs. It provides high-quality facilities such as in-house pharmacy and medical services, health monitors, ultrasound systems, ECGs and diagnostic test packs.

    Eat.Fit

    This platform offers fresh and delicious food which is nutritious and is prepared with special care to keep it healthy. There are a range of food and menus to choose from when offering healthy and conservative-free items.

    Cure.fit acquired the 10th position in the highest funded startups in 2018. However, Eat.fit was declared a separate entity after it spun off its parent Cure.fit on October 1, 2020. This was done because of the rising demands, as mentioned by Cure.fit. Varun Dhawan is the face of the flagship brand of Curefoods, Eat.fit.

    Highest Funded Startups in India 2018
    Highest Funded Startups in India 2018

    12 Reasons Why You Would Open a Fitness Startup in 2020
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    Marketing Strategies of Cure.Fit

    Content Marketing

    In a very short time, Cure.Fit has attracted a large number of viewers because they answer consumer questions and link consumers to the brand. Cure.Fit creates material such that influences consumers to buy their services.

    Social Media Marketing

    Cure.Fit wins the people’s hearts through its committed sharing of content. Cure.Fit exactly understands who its customers are and produces persuasive content.

    Cure.Fit aims at reaching people who want to lead a balanced and fit lifestyle seriously with 3.5 Lakh followers on Facebook and Instagram. It uses the platform to provide up-to-date information, to submit invitations for events, posts, imaginative posts, tips and recipes for healthy food and drinks, customer reviews, etc.

    Offline Marketing

    Along with leveraging the cutting-edge technologies to gear up their marketing initiatives embracing the digital ways, Cure.Fit has also made space for marketing offline as well. The company has opted for active radio channels where they assign their fitness experts to conduct talk sessions.

    Influencer Marketing

    Cure.Fit has developed a strategy for influencing the promotion of its releases to promote new goods. The brand collaborated with many inspiring figures from around the world, including Hrithik Roshan, Milind Soman, Tiger Shroff and Sindhu, as well as other prominent athletes. Hrithik Roshan has also signed a five-year agreement with his brand ambassador Cure.Fit.


    Lo! Foods: Don’t Compromise On Taste For Health
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    Expansion Plan of Cure.Fit

    Cure.Fit has witnessed a considerable growth in the health and wellness sector in the past years and it gets a renewed boost with Tata Digital signing an MoU to invest up to $75 million on June 7, 2021. Mukesh Bansal, Founder and CEO of Cure.Fit will join Tata Digital as President, according to the strategic deal that both the companies are looking forward to.

    The expansion plan of Cure.Fit as clearly laid by the company includes:

    • Introducing a ready-to-eat category
    • Bringing a whole new range of workout apparel and equipment
    • Introducing the facility of online doctor consultation
    • Help in the consultation of super-specialists online for you and your family
    • Reaching 20 cities encompassing 200 outlets in 2022

    A Look at the STP of Cure.Fit

    Cure.Fit segments its buyers to urban and rural divisions where their users range from kids and youths to adults.

    The main target consumers of Cure.Fit is based out of urban cities and metros, mostly belonging to higher income groups and aged between 20-40 years.

    Cure.Fit as a brand is positioned as a fitness brand that promotes “healthy body, mind, and soul.”

    How does the brand engage its users?

    Cure.Fit has seen a successful run engaging a considerably large band of consumers throughout the years. The 3 main methods that Cure.Fit adopt to engage its users:

    • Gamification – Cure.fit has a unique way to encourage its users to display their badges and weekly ranks to their friends.
    • Buddy workout – Cure.fit believes in spreading their business by word of mouth and has a keen affinity towards the “kid next door.”
    • Fitter families – Cure.fit encourages families to come on board and keeps them motivated with the help of interesting programs like super family of the week.

    Acquisitions of Cure.Fit

    Cure.fit has acquired over 14 companies to date. Cure.Fit acquired Urban Terrain on December 20, 2021, and then it acquired Gold’s Gym on February 14, 2022, which was the last acquisition of Cure.Fit. Here are some of the other major acquisitions:

    Acquired Company Name Acquired Date Price
    Gold’s Gym February 14, 2022
    Urban Terrain December 20, 2021
    OneFitPlus December 20, 2021
    RPM Fitness December 20, 2021
    FITSO November 11, 2021 $50 mn
    TREAD June 10, 2021
    Fitternity February 9, 2021
    Onyx January 18, 2021
    Rejoov April 12, 2019
    Seraniti November 20, 2018
    Fitness First India Pvt. Ltd May 22, 2018

    Campaigns of Cure.Fit

    #FORTHELOVEOFFIT

    Cure.Fit breaks the barrier and allows people to share their health in the most enjoyable way. It provides a unique offer that includes physical, emotional, and dietary fitness. The film aims to demonstrate the full range of deals from the cure.fit app, which also tries to get people to think fitness is more open and fun.

    This campaign shows that Cure.Fit will benefit you if you don’t feel well and are not prepared to attend a physician.

    #CULTLIVE

    The aim of this campaign is to demonstrate that cult trainers are dedicated to your health and fitness and encourage you to enter the app for a live workout.

    Customer Feedbacks of Cure.Fit

    Cure.Fit has been largely successful in onboarding new customers and retaining their old ones, and has ended up being recommended by a large group of customers. Cure.Fit allows unlimited pauses in between the challenges that the company presents its users. This has contributed largely to the successful streak of customer retention that the company boasts of!

    With its successful branding, quality products and services, and innovative motivational ventures it has been seen that 90% of their cult users recommend the classes to others. Furthermore, it has also been seen that 60% of the total users renew their subscriptions.

    Conclusion

    Mobile apps drive the world today and people really rely on them for everyday work. Apps like Cure.Fit try a lot harder to interact with people and completely change their lifestyle in these tough periods of social separation. Cure.Fit has used its marketing strategy in a way that the their consumers respond.

    FAQs

    Who owns Cure.Fit?

    Mukesh Bansal and Ankit Nagori are the founders of Cure.fit.

    When was Cure.Fit founded?

    Cure.fit was founded and launched in 2016.

    Who are the target audience of Cure.Fit?

    The target audience of Cure.fit are people from the urban population who are between 20 years to 40 years of age.

    Are Eat.Fit and Cure.Fit the same?

    No. Eat.fit was previously a subsidiary of Cure.fit, but was declared an independent entity in October 2020.

  • How to manage stress during the Second wave of corona

    As we entered the new decade, the pandemic took a major turn. Being stuck at our home with the deadly virus outside has made lives really tough for people. It resulted in anxious behaviour and massive depression symptoms.

    People are suffering from a huge breakdown during the pandemic. The second wave of Covid-19 is majorly affecting the mental harmony of people. As the cases are rising, things are getting more difficult and concerned.

    What if I am next? Will my family survive this never-ending pandemic? How should I prevent my mental health? And plenty of such questions are stuck in our mind on loop. Our mental health needs proper caring and concern.

    To our knowledge, we can’t control the global pandemic situation on our own, but what we can do is prevent ourselves by following safety measures and taking care of our mental health.

    When we feel anxious, we prefer taking a walk around the park or meeting our close ones. But due to this dreadful situation outside, it’s better to take care of ourselves at our home. It’s okay not to be okay during such tough times! But, do not lose hope over these rising numbers. It is a tough time, indeed, but stay positive and take care of yourself. This too shall pass!

    Well, before coming to any decisions, take a pause and think about what makes you happy. This pandemic has allowed us to take a break from our busy lives and give ourselves some time. Focus on the pros before you list out the cons.

    Here are some tips and methods that you must take a read, for your mental wellness.

    Focus on your skills and work
    Learn from the first wave experience of yours
    Reach out to your mental health needs
    Write down your emotions
    Don’t believe WhatsApp forwards
    FAQ

    Focus on your skills and work

    Things have absolutely changed as compared to before Covid situation. Many startups and businesses are going through some major downfall. The revenue and responses are degrading and the true potential of entrepreneurs cannot be discovered. Meanwhile, the cases are rising with dreadful speed. But, we know it’s not entirely in our hands, so instead of stressing over the corona cases, focus on brushing up your skills and your work through a digital platform.

    Utilize your time and energy towards the productive aspect of your life. Learn new skills and work on the digital platform for the uprise of your business and work. Seek out every opportunity and utilize it by being productive over your work. Evaluate your working performance and strategize on the areas where you lack. This would help you to be a productive and better version of yourself.


    Journify – The Audio Journaling App
    “The starting point of discovering who you are, your gifts, your talents, yourdreams, is being comfortable with yourself. Spend time alone. Write in ajournal.” says popular and best selling author Robin Sharma. The simple act ofjournaling can indeed make a huge difference in your life. While ther…


    Learn from the first wave experience of yours

    When we look back to the first wave of the pandemic in the year 2020, we think about the chaos and the non-productive activities. Through the year 2020, we wasted a lot of time and ended up being entirely inactive. But, now as we again go through the same phase, we need to be more proactive and not repeat our mistakes from the first wave.

    We went through some rollercoaster of emotion back then, but now we need to focus on our priority and deviate our mind from the stress to something we like doing. Take a tiny step ahead and get started with what you need to utilize your energy in.


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    Reach out to your mental health needs

    We are all different from each other and so are our minds. Every human being is made structurally, emotionally, mentally, and physically different from others. Therefore, the requirements and needs for each individual are different and special.

    We need to identify those special and distinct needs of our mental health and strategize our way to have them. Our mind is very delicate, so it requires special care. Every individual has their way of dealing with situations.

    Some like working on themselves to cope with mental stress while others might need some alone peacetime with themselves. We all are unique and special in our way. So, focus on your mental health needs.

    Mental Health Tips
    Mental Health Tips

    How To Improve Concentration? | 5 Secret Tips To Boost Concentration
    Imagine a night before an important exam, when it’s all hasty, you just can’tsee yourself focusing on a single task. You tend to ponder from one page toanother book and what you just lost was concentration. Or, you just got somefree time to read an article and wait, What! Here’s a mail from your …


    Write down your emotions

    Not everyone is a writer, well, that’s true. But, writing your emotions doesn’t mean you have to show them to someone, you are doing that for yourself. You are fighting your battles and you are expressing them in your writing. You do not have to write a masterpiece or something.

    Just write down your emotions and work on your mental peace. Writing is an excellent form of expression that helps you gain mental resilience. Psychologists say writing is an incredible therapy that lets your deepest emotions come out on paper. Write about your thoughts, frustrations and experiences on the pandemic and how it is affecting your mental health.

    When we feel anxious, writing is the best way to calm down. This would absolutely help you in knowing facts and things that are majorly affecting your mental health.

    Our mental health is affecting the most during the pandemic and for that, we need to work on ourselves to face those devastating consequences. Writing is the best way to cope with it. Try it and you will feel the difference.

    Don’t believe WhatsApp forwards

    There are a lot of rumours out there that we are making so much panic among the people. When we know that there is still hope outside and doctors, bed are absolutely available for those who are suffering and people are helping, it helps our mental stress to calm down. And we get the comfort that we need. But, those rumours spreading around are making things worse for people. It is affecting our mental health so much.

    It’s not that you should not keep yourself updated, but don’t obsess over the numbers and situations. Check once to keep yourself informed about the situation but, don’t believe everything that comes on WhatsApp. Check the updates from an authentic source. And, stay safe.

    FAQ

    What are the 7 components of mental health?

    The Seven Dimensions include Physical, Intellectual, Environmental, Vocational, Social, Emotional and Spiritual health.

    How can I improve my mental happiness?

    Manage your stress levels, Boost your self-esteem, and Talk and share, These tips will help you improve your mental happiness.

    Does mental health bring happiness?

    According to the Origins of Happiness report, eliminating mental health issues such as depression and anxiety would increase happiness by 20%.

    Conclusion

    We don’t have any specific idea on when this pandemic is ending. But,  we should not lose hope for it. We do know this will be over. And until then, we need to take proper care of our health as well as our mental health. Stay home and stay safe.

  • How To Improve Concentration? | 5 Secret Tips To Boost Concentration

    Imagine a night before an important exam, when it’s all hasty, you just can’t see yourself focusing on a single task. You tend to ponder from one page to another book and what you just lost was concentration. Or, you just got some free time to read an article and wait, What! Here’s a mail from your boss. It is quite difficult to concentrate when so much is happening around, but to make something happen you need to keep your power concentrated on a single work.

    “The digital generation considers constant interruptions normal and these days we expect to multitask, which spreads concentration very thin and can be counterproductive.” – Harriet Griffey, journalist, and author of The Art of Concentration

    Concentration is the second name to Meditation.

    Concentration refers to the mental effort you direct toward whatever you’re working on or learning at the moment. It’s sometimes confused with attention span, but attention span refers to the length of time you can concentrate on something. There are many psychological facts involving concentration and some are quite astonishing, for instance, one said that concentration helps your subconscious mind be much more powerful than you think. i mean isn’t it amazing, when you already know how much powerful your subconscious mind is.

    Factors Affecting Concentration

    Attention span and concentration vary for a number reason and some reasons are natural and unavoidable but when it comes to distractions, this is what can be controlled.

    Factors affecting concentration
    Factors affecting concentration
    • When people age, they tend to forget things more readily, and decreased concentration can accompany memory loss.
    • Head or Brain injuries, such as a concussion can affect concentration.
    • Stress, anxiety, and frustration are sort of distraction when you’re trying to concentrate on things that are more important than anything else; because that’s what makes us more anxious.

    If that sounds familiar, keep reading to learn more about research-backed methods to help improve your concentration. We’ll also go over some conditions that can affect concentration and steps to take if trying to increase concentration on your own just doesn’t seem to help.

    how to get your brain to focus

    5 Secret Tips To Concentrate Effectively

    1. Get Your Game On

    Brain games may not be a type of game that can improve your concentration, but according to research, playing video games could help boost your concentration. The reason behind it is that an hour of gaming help improves your Visual Selective Attention (VSA).

    VSA, basically, refers to your ability to concentrate on a specific task while ignoring distractions around you. Although the study covered small aspects, so these findings can’t be conclusive and, encouraging masses for gaming is sheer nonsense. So, study authors are still researching and exploring how video games can help increase brain activity and boost concentration.

    This review had several limitations, including the fact that the studies focused on widely varying topics, including video game addiction and the possible effects of violent video games.

    Although playing certain types of games can help you get better at concentrating. Try:

    • sudoku
    • crossword puzzles
    • chess
    • jigsaw puzzles
    • word searches or scrambles
    • memory games

    2. Improve Sleep

    Lack of sleep makes you more frustrated and can affect your concentration. Sleep deprivation can easily disrupt concentration, not to mention other cognitive functions, such as memory and attention. Although a day or two of sleepless nights can’t show you serious consequences if it’s continuing in a row, then that’s a problem.

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    Being too tired can even show, slowing down of your reflexes and affect your ability to drive or do other daily tasks. Getting 7 to 8 hours of sleep can be a tough job when there’s a demanding schedule, health issues, or lots of travel and, other factors sometimes make it difficult to get enough sleep.

    But improving sleeping habits may show you wonders. A few quick tips:

    • Turn off the TV and put away screens an hour before bed.
    • Keep your room at a comfortable but cool temperature.
    • Wind down before bed with soft music, a warm bath, or a book.
    • Go to bed and get up around the same time each day, even on weekends.
    • Exercise regularly, but try to avoid a heavy workout just before bed.

    3. Take A Break And Listen Music

    Take a break, and have a KitKat. I don’t know how much this ad makes an impact on you, but it covers two aspects and both improves your concentration. First, the idea of taking a break might seem counterintuitive, but experts say it really works. Second, the chocolate (KitKat) also has some amount of caffeine into it, which improves your power to focus on things.

    When you feel your concentration is dropping, take a short mental break, and that break doesn’t mean you’ll keep banging yourself onto the phone. But just take a small nap or lie down with your closed eyes. Refresh yourself with a cool drink or nutritious snack, take a quick walk, or go outside and get some sun. And then, after getting back to work, you’ll be surprised when you feel more focused, motivated, or even creative. Breaks can help boost these functions and more.

    Turning on music while working or studying may help increase concentration. The type of music you listen to can make a difference. Experts generally agree with classical music, particularly baroque classical music or nature sounds are good choices to help increase your focus.

    4. Meditate In Nature

    Meditation and mindfulness practices can offer multiple benefits. Improved concentration is only one of these. If you want to boost your concentration naturally, try to get outside every day, even for just 15 to 20 minutes. Sitting in your garden or backyard can also help. Any natural environment has benefits.

    meditate in nature
    meditate in nature

    Succulents make great choices for low-maintenance plants if you don’t have a green thumb. Although a child doesn’t know how to meditate, children can benefit from natural environments very much. The study hoped to determine how lifelong exposure to trees and greenery at home or in the neighbourhood might affect attention in children.

    5. Vary Your Diet And Try Supplements

    Always be specific on the food you eat because it can affect cognitive functions like concentration and memory. Avoiding processed foods, too much sugar, and very greasy or fatty foods. To boost concentration, try eating more of the following:

    • fatty fish
    • eggs (white and yolk both)
    • blueberries
    • spinach
    • Milk
    • Oats or Porridge
    vary our diet and try supplements
    vary our diet and try supplements

    There’s no need to include caffeine in your diet if you prefer to avoid it, but research does suggest caffeine can benefit your attention and focus. If you feel your concentration starting to drop, consider a cup of coffee or green tea.

    Staying hydrated is a catalyst for improving your concentration. Even mild dehydration can make it harder to focus or remember information. Always aim for routine breakfasts with fiber and protein-rich meals.

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    Some supplements may help promote better concentration and improved brain function. But always check it with your health care provider before taking any supplements, especially if you’re a person with allergies.

    The following supplements may help promote increased concentration and overall brain health:

    • folate
    • choline
    • vitamin K
    • flavonoids
    • omega-3 fatty acids
    • guarana seed extract

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    Exercises Help You Improve Concentration

    The above tips may sound less effective when it comes to exercise because increased concentration is among the many benefits of regular exercise. There are some listed exercises whose special focus is on to increase your concentration power in a day or two.

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    Exercise 1: Sitting Still in a Chair

    Sit in a comfortable chair and see how still you can keep. This is not as easy as it seems. You will have to center your attention on sitting still. Watch and see that you are not making any involuntary muscular movements.

    Exercise 2: Fix Gaze on Fingers

    Sit in a chair with your head up and your chin out, shoulders back. Raise your right arm until it is on the level with your shoulder, pointing to your right. Look around, with the head only, and fix your gaze on your fingers, and keep the arm perfectly still for one minute. Do the same exercise with your left arm.

    Exercise 3: Fix Eyes on Outstretched Glass

    Fill a small glass full of water, and grasp it by the fingers; put the arm directly in front of you. Now fix the eyes upon the glass and try to keep the arm so steady that no movement will be noticeable. Do this first for one moment and then increase it to five. Do the exercise with the first one arm and then the other.

    Exercise 4: Concentrate on Opening and Closing Fists

    Move your chair up to a table, placing your hands upon it, clenching the fists, keeping the back of the hand on the table, the thumb doubled over the fingers. Now fix your gaze upon the fist for a while, then gradually extend the thumb, keeping your whole attention fixed upon the act, just as if it was a matter of great importance.

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    Exercise 5: Concentration Increases the Sense of Smell

    When you take a walk or drive in the country, or pass a flower garden, concentrate on the odor of flowers and plants. See how many different kinds you can detect. Then choose one particular kind and try to sense only this. You will find that this strongly intensifies the sense of smell. This differentiation requires, however, a peculiarly attentive attitude.

    Exercise 6: Concentration on the Within

    Lie down and thoroughly relax your muscles. Concentrate on the beating of your heart. Do not pay any attention to anything else.

    Exercise 7: Concentrating on Sleep

    What is known as the water method is, although very simple, very effective in inducing sleep. Put a full glass of clear water on a table in your sleeping room. Sit in a chair beside the table and gaze into the glass of water and think how calm it is. Then picture yourself getting into just as calm a state.

    Exercise 8: Practice Talking Before a Mirror

    Make two marks on your mirror on a level with your eyes, and think of them as two human eyes looking into yours. Your eyes will probably blink a little at first. Do not move your head, but stand erect. Concentrate all your thoughts on keeping your head perfectly still.

    Exercise 9: The Eastern Way of Concentrating

    Sit in a chair with a high back in an upright position. Press one finger against the right nostril. Now take a long, deep breath, drawing the breath in gently as you count to ten; then expel the breath through the right nostril as you count to ten.

    Exercise 10: Controlling Desires

    Desire, which is one of the hardest forces to control, will furnish you with excellent exercises in concentration. It seems natural to want to tell others what you know; but, by learning to control these desires, you can wonderfully strengthen your powers of concentration.

    Mindfulness
    Mindfulness

    Some ways to improve concentration may work well, while others may not seem to do much for you. Consider giving a range of approaches a try to see what helps. What’s more, these tips are unlikely to decrease concentration or cause other harm, so you know that concentration helps increase your memory