Tag: Media Industry

  • Sudhir Chaudhary – The Interesting Journey of Consulting Editor of Aaj Tak

    Sudhir Chaudhary is an Indian journalist and former CEO of Zee News. He became popular after his tv show DNA (Daily News and Analysis). Sudhir Chaudary’s journey started as a journalist on Zee television. He joined Zee News in 1993 at the early stage of Zee television. He worked on other channels like live television reporting and then 24 hours news television.

    One Important aspect of Sudhir Chaudhary’s life as he was part of a crew who went on a task of coverage of the Vajpayee–Musharraf Indo-Pak meeting in Islamabad, after the Indian Parliament attack happened in 2001 and also the Kargil war too.

    Chaudhary resigned again from Zee News in July 2022. Sudhir Chaudhary conveyed to Essel Group chairman Subhash Chandra in his resignation letter saying that his decision was a “result of my internal deliberations” to “start my own enterprise”.

    There were rumours that the DNA host is going to start his own venture but Sudhir joined Aaj Tak as a consulting editor.

    Sudhir Chaudhary – Early life
    Sudhir Chaudhary – Career
    Sudhir Chaudhary – Controversies
    Sudhir Chaudhary – Awards

    Sudhir Chaudhary- Biography

    Name Sudhir Chaudhary
    Birthplace Hodal, Haryana
    Born 7 June 1974
    Nationality Indian
    Age 48 years
    Wife Niti Chaudhary
    Education Diploma in Journalism, BA
    Position Consulting Editor at Aaj Tak
    Net worth Rs.22 Crores

    Sudhir Chaudhary – Early life

    After completing his BA, Chaudhary prepared for the UPSC exam as he aimed to become a civil servant. He hadn’t gotten off the exam so went on to pursue a diploma in journalism and started his career with Zee television in 1993.

    Sudhir Chaudhary – Career

    Chaudhary has been working in the television news industry since 1993. He belongs to the first generation of television journalists. Sudhir Chaudhary when speaking at TED Talks explained the story of how news channels have evolved.

    Sudhir Chaudhary at TEDx
    Sudhir Chaudhary at TEDx

    The first television channel Doordarshan started a 5 min news bulletin and then Zee television the news channel and how hard he and his team struggled to get the news travelling to various places and putting a lot of effort into gathering the news to run the show. He was in live television reporting and also worked in India 24.

    In 2003, he left Zee news and played a key role in the launching of Sahara Samay, the Hindi-language news channel of the Sahara group. He also joined India TV for a brief time. In 2012, he rejoined Zee News, where he hosts the news show Daily News & Analysis (DNA).

    The news show Daily News & Analysis (DNA) became the highest-rated TRP show in the country in news television history. Although the show had many rumours that Sudhir Chaudhary manipulated the proof of many issues.

    Chaudhary resigned again from Zee News in July 2022 to join Aaj Tak as a consulting editor.

    Sudhir Chaudhary in Aaj Tak Office
    Sudhir Chaudhary in Aaj Tak Office

    Sudhir Chaudhary – Controversies

    One of the biggest allegations faced by Chaudhary was 100 crore money extortion from Mp Naveen Naveen Jindal. The issue follows this way, in the year 2012 Chaudhary and Zee business editor Samir Ahulwlia was alleged to extortion of ₹100 crores from his company in exchange for dropping stories that linked Naveen Jindal former Mp and Jindal Steel chairman.

    Jindal had also mentioned that he had handed over 14 min footage to the media and adding to it he stated “The government gives channels a licence to show news. They are not given a licence for extortion or blackmail.” On filing FIR by Jindal the police arrested both the head of Zee and were put in Tihar jail for 14 days and later on released on Bail.

    Dhulagarh Riots

    In the year 2016, Zee News and Sudhir Chaudhary faced another issue which was due to the Dhulagarh riots. Although the riots were happening for many days the West Bengal government did not allow any media to showcase the issue to the country and the state too. The government believed that it increases the issues even more but Zee News covered the riots and a case was filed against Sudhir Chaudhary, cameraman Tanmay Mukherjee and correspondent Pooja Mehta by the Bengal government.

    Jihad Chart Controversy

    Even in 2020, Sudhir Chaudhary went to a controversial issue telecasting a ‘jihad chart’ in his DNA episode. The issue went into a non-bailable case under section 295A (deliberate and malicious acts, intended to outrage religious feelings of any class by insulting its religion or religious belief). The issue is Chaudhary spoke about the anti-muslim conspiracy which came on Facebook against the minorities in 2014 from an unknown website.

    Adding to this Sudhir Chaudhary faced many controversies in the continuing year.

    Sudhir Chaudhary – Awards

    • In the year 2013 Sudhir Chaudhary won a Ramnath Goenka Award for Excellence in Journalism in the “Hindi broadcast” category. He won the award for interviewing the December 16 gang-rape victim.
    • In 2022 Sudhir Chaudhary was awarded the most trusted CEO award in the Idea fest 2022.

    FAQs

    Who is Sudhir Chaudhary’s wife?

    Sudhir Chaudhary is married to Niti Chaudhary.

    What is the salary and net worth of Sudhir Chaudhary?

    The salary of Sudhir Chaudhary is 25 lakh per month and his total net worth is 3 million dollars.

  • Audio Editing Software Market: Serving Quality Audio

    Audio editing software refers to software that lets editing and generation of audio data. It can be implemented as a library, computer application, web-application. It can edit music, effects, adjust channels, etc. Additionally, audio editing software also provides a multitrack editing feature that allows us to mix audio from different tracks and modify them using effects and filters in real-time. Many companies are providing customized software as per the requirement of customers for better consumer satisfaction.

    Market Size Of Audio Editing Software Market
    Market Dynamics
    Cloud-Based Delivery Models
    Best Audio Editing Softwares In the Market
    Growth Of The Market

    Market Size Of Audio Editing Software Market

    The market size is directly proportional to the demand for products and services. Growing demand for advanced quality audio products across enterprises in the media and entertainment industry is the key market driver of audio editing software. Likewise, the increasing emphasis of entertainment industries for delivering noise cancellation and strong sounding audio content is increasing the market for audio editing software. Rising adoption of audio editing software across applications such as recording, playback, audio optimization, production, and audio is improving the income possibilities for merchants in the software market. Furthermore, a large number of newcomers and established podcasters actively using audio editing software to improve audio quality is also stimulating the growth of the market.

    Multiple Functions of Audio Editing Software

    Market Dynamics

    Increase in the rate of content creation and grow in over-the-top platforms. The expanding adoption of smartphones and an increase in internet surfing speed has influenced the growth of social media content. The rising number of connected devices has boosted the growth of the Global OTT streaming market. This compelled the necessity for audio editing software among video streaming merchants, thus, driving the growth of the global audio editing software market. There is a lot of free editing software available in the market. The rise in the application of such editing software is expected to restrain the growth of the global audio editing software market.

    Segments Of Audio Editing Software Market

    Cloud-Based Delivery Models

    The cloud-based delivery models are going to influence audio editing software market growth. Cloud-based delivery models are the models that allow users to edit music or audio anywhere in the Globe. These models provide cloud services and solutions, which include advanced uptime, enhance IT services, reliability, improved operational speed, and high data approachability. It can be accessed on both mobile and desktop devices. Cloud-based audio editing software offers various services to the end-users, such as easy import, secure sharing, storage, also editor collaboration. These benefits of the cloud-based audio editing software will increase end-users, thus increasing market growth.

    Growth of The Market

    Best Audio Editing Softwares In the Market

    There are various software for editing and creating audio is available in the market. Some are free, while others are chargeable. Major Players in the Global Audio Editing Software Market are given below:

    Adobe Audition CC(windows, macOS)

    • It is the most widespread audio editing software in the market. It is originally a song editing application.
    • The software has the best editing tools for editing and completing any audio project. When it is used with Windows, it provides users a complete recording studio experience. It allows multiple recordings at a time simultaneously.
    • Price of the software: Its price is $20.99/month. Customers can pay monthly or annually for the subscription.
    • Sound Quality: It produces good quality audio when used with MATLAB.
    • Availability: Windows and macOS.

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    Logic Pro X

    • It has all the basic features, and also advanced features.
    • It also has a flex-time tool that allows users to edit the timing of a single note in a waveform individually. It automatically converts chords into arpeggios.
    • It has the availability to automatically match the timing of different tracks in a project using Smart Tempo.
    • Price: $199
    • Availability: macOS

    AUDACITY

    • It is a free music editing software that supports both Mac and windows. It is considered as the most popular editor for windows.
    • It supports a VST plug-in. It has built-in tools that let customers edit pre-recorded files, record audio through microphones, and stream podcasts.
    • It can be used to create a shot, remove noise, apply effects for professional results.
    • Allows importing and exporting of MP3, WAV, and AIFF.
    • Price: Free

    Avid Pro Tools

    • It provides a solution for professional audio editing work for music, film, games, and broadcast. Over 750 voice audio tracks are available to create mixes; without HDX hardware.
    • Price: $699. The subscription price is $74.99/month.
    • Pro tools comes with UVI Falcon 2 that allows users to create amazing sounds.
    • Availability: Windows & macOS.

    2020/2021 Sound Trends: What to Look Out For
    People simply love to listen; from traditional oral storytelling ways of ourforefathers to modern ways of expressing creativity using the most advanceddigital technologies. Recent years have seen the sound industry growexponentially. People are getting more and more comfortable with a multitude o…


    Reaper

    • It comes with support for multiple tracks.
    • Multichannel support with 64 channels in each track.
    • It allows users to directly record mono, stereo, and multichannel audio with the ability to record multiple disks at the same time.
    • Price: $60
    • Availability: Windows, macOS, and Linux.

    Ocenaudio

    • It is accessible on Windows, Linux, and Mac. It has a wide range of filters, a clear interface, and no stacking effect. It comes with built-in filters and supports VST to add more filters.
    • It is a cloud-based audio editing software.
    • Price: Free.
    • Availability: Windows, Mac, and Linux.

    Wavepad

    • It enables the users to record and edit music as well as voice.
    • Users can cut, copy, and paste parts of the recordings under wavepad software.
    • Supports general audio formats- MP3, WAV, VOX, WMA,  AU,  etc.
    • Price: Free
    • Availability: Windows & macOS.

    Growth Of The Market

    36% Growth From North America

    The audio editing software market is expected to grow by $2.5 billion during 2020-2024, progressing at a CAGR rate of 11%. The rise in content creation will offer enormous growth opportunities. To make the most of the opportunities, market merchants should focus on the growth prospects in the fast-growing segments.

    FAQs

    What is audio editing software?

    Audio editing software is software which allows editing and generating of audio data.

    What is audio editing used for?

    Audio editing software allows users to edit and generate audio files. These tools are used by audio editors and engineers to mix or delete audio sections, edit and rearrange audio regions, and record and generate new audio components.

    What are the types of audio editing techniques?

    • Amplification.
    • Compression.
    • Limiting.
    • Panning.
    • Equalization.
    • Normalization.
    • Stereo Imaging.

    What audio editing software do professionals use?

    Ableton, Adobe Audition, and Logic Pro X are among the most popular tools amongst professionals in the music, radio, podcast, etc. industries.

    What are some free or open-source audio editing tools?

    A popular, free audio editing program that is known for also being very robust and easy-to-use, is Audacity. Other popular free or open-source audio editing tools are Audiotool, Ocenaudio, and GoldWave.

    What does audio editing software do?

    Audio editing software enables users to edit or create audio files. Audio editing software has a variety of uses from the music industry to radio and podcasts.


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  • TrueFan – Win Quizzes & Connect with your Favorite Celebrity

    Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by the TrueFan.

    The celebrity-fan engagement industry in India is on a very nascent stage and the existent Connection between Fans and Celebrities is just unbelievable! With TrueFan platform, the team aims to fulfill the dreams of millions of fans in India and provide them with the most meaningful celebrity engagement experiences with their favorite celebrities.

    Nimish Goelm, Nevaid Aggarwal and Devender Bindalack founded TrueFan, when they realized the lack of personal accessibility by fans to their favorite celebrities. In an urge to bridge this gap, TrueFan was born!

    StartupTalky interviewed Nimish Goelm (Co-founder & CEO, TrueFan) to know the Success Story of TrueFan and also get a glance on TrueFan’s business model, how it started, growth, founders, revenue model, funding & more…

    TrueFan – Company Highlights

    Startup Name TrueFan
    Founders Nimish Goelm (CEO), Nevaid Aggarwal, Devender Bindal
    Founding Year 2020
    Headquarters New Delhi
    Sector Media and Entertainment, Gaming
    Total Funding $4.3 Million (Seed)
    Website truefan.in

    Lets go through the Journey of TrueFan –

    TrueFan – About
    TrueFan – Market/Industry Details
    TrueFan – Founders and Team
    TrueFan – Startup Idea
    TrueFan – Product/Service and USP
    TrueFan – Name and Logo
    TrueFan – Business Model and Revenue Model
    TrueFan – Startup Launch
    TrueFan – Startup Challenges
    TrueFan – Growth
    TrueFan – Funding and Investors
    TrueFan – Competitors
    TrueFan – Future Plans
    TrueFan – FAQs

    TrueFan – About

    TrueFan is a platform that aspires to connect fans to their favorite celebrities in the most personal and meaningful ways.

    It caters to the everyday Indian audience who’ve grown up enacting dialogues from Bollywood movies, copied hairdos of their beloved ‘heroes’ & ‘heroines’ or turned into bathroom-singers with their favorite love songs. TrueFan allows these very ‘true fans’ to interact with their dream stars at a price that does not hit the pocket.

    “What the platform aims is to celebrate the true spirit of Indian Fandom and provide fans access to A list celebrities like never before” Says TrueFan Team


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    TrueFan – Market/Industry Details

    There are around 300 million Indians, who head to the cinemas to watch movies, coupled with a large audience base for tv shows and sports, especially cricket. Taking this into consideration, the market size is as large as it can be. While the country preaches its utmost devotion towards stars, the access to them is either via social media/ through interviews/paparazzi shoots. The celebrity-fan engagement industry in India is on a very nascent stage. With social media, the interaction fans have with celebrities is usually a one-way street and passive where a fan is probably dropping hundreds of comments but all of these mostly go unnoticed.

    While COVID- 19 has posed restrictions, the demand for celebrity fan engagement platforms has increased. Fans want access to their beloved stars and these platforms cater to that need. The coming years will see exponential growth for this industry which is currently very nascent in India. While many other platforms exist, influential celebrity connect platforms try to provide a meaningful and personalized experience to the users


    Top 10 Online Fantasy Gaming Companies in India
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    TrueFan – Founders and Team

    Nevaid Aggarwal, Devender Bindal and Nimish Goelm (CEO) are the founders of TrueFan

    TrueFan has a 40 member team in total and is growing across the two offices in India.

    TrueFan founder and CEO
    Nimish Goelm – founder & CEO, TrueFan

    TrueFan – Startup Idea

    India is a country that worships celebrities, the connection seems quite distant but in a way is very personal. The TrueFan founders realized that this issue of devotion towards the superstars and the lack of personal accessibility to them needed to be bridged. Here’s when TrueFan came into being.

    With this platform, the team aims to fulfill the dreams of millions of fans in India and provide them with the most meaningful engagement experiences with their favorite celebrities.

    I have been a fanboy all my life. It was an almost surreal experience of gate-crashing a wedding to meet my idol, Virat Kohli that put me in the shoes of millions of Indian fans out there” Says Nimish Goelm (founder & CEO, TrueFan)


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    TrueFan – Product/Service and USP

    The TrueFan platform is simple and easy to use. All that the user has to do is

    • Answer a series of fun questions around the life of their favorite celebrity/s
    • The winner, or in this case, the ‘TrueFan’, stands a chance to win a personalized video message from his/her favorite star.
    • While all the other fans get assured cashbacks. Thus, the platform operates on an easy win-win module that has something for everyone.
    TrueFan App
    TrueFan Application

    TrueFan USP –

    While there are many existing players in the market, TrueFan platform is completely different from them. It has focused on partnering with only leading celebrities (A listers exclusively). TrueFan’s business is based on gamification and fun. Where it encourages fans to play simple quizzes to win video messages versus making them a one-off transactional purchase.


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    “Our name is our philosophy. It’s simple and easy to understand. TrueFan. Pure, sharp appealing and yet quite broad” adds Nimish Goelm

    TrueFan Logo

    TrueFan – Business Model and Revenue Model

    Users are asked to pay a nominal fee to play quizzes on TrueFan platform. The winner gets a personalized video from the said celebrity, other players receive cashbacks on the basis of their rank in the game.

    “We wanted to price our product in a manner that it can be accessed by a larger mass of the country. The true aspirational value we want to create is for the personalized videos, cashback is just a way to ensure that there is something in the bucket for everyone” Says Nimish, Founder, TrueFan


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    TrueFan – Startup Launch

    Post-closing the first funding round in August 2020, the team launched the TrueFan platform in September 2020. TrueFan announced its exclusive partnership with the biggest names of Bollywood, Kareena Kapoor, Ranveer Singh, Hrithik Roshan and Tiger Shroff. While something like this was never seen before, it felt surreal to a lot of fans at first.

    TrueFan team reached out to users to ensure smooth transaction and to make their experience with the celebrity more meaningful and personalized. This process helped it gain a lot of first hand feedback on the product and provided an eagle view from the consumer’s lens.

    The fact that the product fulfilled deep desire of fans to get an interaction from their favorite celebrity, its amazing to find that some have played more than 100 paid quizzes. And “paid” is the most important word here. Since, TrueFan is a user- centric platform, it used social media and google ads to target the demographic extensively


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    TrueFan – Startup Challenges

    TrueFan started during COVID. Although the pandemic did not pose many challenges, as it is a tech based product. But getting its name recognized in the market and building a unique identity for TrueFan was the challenging bit.

    “Since our value proposition is like none of the existing players in the market, TrueFan is gradually building a user base of its own” adds Nimish

    TrueFan – Milestones and Current Status

    TrueFan is headquartered in New Delhi and operates at two locations, Mumbai and Delhi.

    Two of the biggest milestones in TrueFan’s journey so far have been the funding received and partnerships with some of the biggest household names of Bollywood.

    Founders did a lot of research while giving shape to the product and then pitched it to leading talent and their management teams. TrueFan team was happy to have received a great response from them and that has led to successful partnerships

    TrueFan – Funding and Investors

    TrueFan raised a seed round of $4.3 million in August 2020. This funding round was led by Ronnie Screwvala, Mayfield India and Saama Capital

    Date Amount Stage Investors
    August 2020 $4.3 Million Seed Ronnie Screwvala, Mayfield India and Saama Capital


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    TrueFan – Competitors

    The celebrity- fan engagement space in India is still growing, there are quite a few players existing in the market, Gonuts, Unlu, Tring and Wysh.  Cameo, which is platform of the similar kind is considered as the largest player internationally

    TrueFan – Future Plans

    TrueFan’s short term goals lie in expanding its user base and celebrity portfolio. It wants to partner with A- listers from all walks of life (Music, Sports and more). While for the long run, TrueFan aims to build a 360 degree celebrity-fan engagement platform with a lot more features that enable fans to form communities and consume quality content that will be curated by platform.

    TrueFan – FAQs

    What is TrueFan?

    TrueFan is a platform that aspires to connect fans to their favourite celebrities in the most personal and meaningful ways.

    Who are the founders of TrueFan?

    TrueFan was co-founded by Nevaid Aggarwal, Devender Bindal and Nimish Goelm in January 2020.

    How much funding has TrueFan raised?

    TrueFan raised a seed round of $4.3 million in August 2020. This funding round was led by Ronnie Screwvala, Mayfield India and Saama Capital

    How does TrueFan make money?

    Users are asked to pay a nominal fee to play quizzes on TrueFan platform. The winner gets a personalized video from the said celebrity, other players receive cashbacks on the basis of their rank in the game.

    Who are Truefan’s competitors?

    Gonuts, Unlu, Tring, Wysh and Cameo are the major competitors of TrueFan.