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Tag: make in india

  • The Future of Electric Vehicles In India

    The concern for the environment had led people to increase their interest in electric vehicles. Not only this, but the cost of fuel can also decrease as all it needs are electric-drive components. As per reports, the worth of the electric vehicles market would be INR 475 Billion by 2025.

    The coming decade is anticipated to be the ultimate decade for the future of electric cars in India. With battery amounts reportedly falling up to 73%, electric-powered vehicles are anticipated to be as reasonably priced as gas-powered vehicles within the foreseeable future. The International Energy Agency cites that there would be 70 million electric vehicles by 2025. Till 2026, the EV market is scheduled to grow at a CAGR of 36%.

    Nations such as the UK, France, Norway, and India are about to undertake e-mobility on a bigger scale. India has loads to the advantage of the massive adoption of e-mobility. Under the Make In India program, the production of e-cars and their related additives is anticipated to increase the percentage of production in India’s GDP by up to 25% by 2022.
    On the monetary front, large-scale adoption of electrical cars is projected to assist save $60 billion on oil imports by 2030.

    In this article, we will talk about the future of Electric Vehicles in India. So, let’s get started.

    Current Situation of the Electric Vehicle Market in India
    Future of Electric Vehicles in India
    Impact of COVID-19 on the Electric Vehicle Industry

    Current Situation of the Electric Vehicle Market in India

    Currently, 84% of India’s oil name is fulfilled through imports. The price of gas might also additionally need to fall, assisting an electric-powered car owner can save as much as Rs20,000 for each 5,000km traversed. Finally, electrification will lessen vehicular emissions, a key contributor to air pollutants which reasons an average of 3% GDP loss each year.

    The electric vehicles industry in India debts for 22% of the country’s overall production output and is the sixth-biggest industry in the world. Reports suggest that EVs can play an essential position in growing the percentage of production in India’s GDP from 15% (currently) to 25% through the year 2022.

    Indian Electric Vehicle Market by Vehicle Type
    Indian Electric Vehicle Market by Vehicle Type

    Future of Electric Vehicles in India

    Globally, the cost for lithium-ion batteries is approximately $250/kWh, this amounts approximately to Rs5.7 lakh in battery charges alone. Currently, lithium-ion batteries account for 50% of the price of an electric-powered car, making them costly as compared to conventional automobiles.

    Safety of the batteries from explosion act as a spanner for Li-ion batteries. A predominant hurdle for EVs in India is charging, or the shortage of charging stations can also be considered, thereby making them impractical or tons less possible for lengthy distance drives. Furthermore, some EVs aren’t as speedy as traditional gas-powered motors.

    Most purchasers in India might purchase an electric-powered car by 2022, however majority of them additionally trust that it may also now no longer be available till 2025. Consumers in India are searching for a decreased amount for EVs than purchasers in different nations, with the worldwide common tipping amount for EVs being $36,000 (around Rs27 lakh). Castrol took over 1,000 purchasers, fleet managers and enterprise professionals throughout India.

    At a critical juncture, while all nations are engaged in liberating Mother Earth from the claws of carbon emissions, and CO2, India can play a leadership position by switching over to EV mobility to make the country a greener and cleaner ecology.

    Impact of COVID-19 on the Electric Vehicle Industry

    During the pendency of COVID-19, we watched how the surroundings progressed due to the fact of lesser emissions from petrol and diesel-run motors and industries in India. In many cities, the smog absolutely vanished. In many components of India, people should even view remote mountains that were now no longer possible for them to look for years due to the fact of the atmospheric stumbling blocks created due to the emission of the smoke from fossil-gas run motors. By switching over to clean-inexperienced electricity run EVs, we will make skies crystal clear, permitting us to study remote places. EVs keep the critical thing to everlasting answers of a better, cleanser India for the sustainability of its populace.

    Range is the key factor here ie.15km on average, whilst a city taxi also can additionally do 300km daily. In an excellent world, we might have a smaller battery percentage and definitely need to recharge periodically. In practice, taxi and fleet motors can earn money overnight, or even personal customers can also additionally have limits on charging options, without fast charging.

    An infrastructure for fast charging an EV calls for a remarkable deal of extra strength than 15 amp sockets, which may provide approximately 3 kW of strength, so 35 kWh takes nearly 12 hours. Unlike the US, maximum Indians don’t have a private garage. Hence, full-size and company-agnostic public charging infrastructure will become a key coverage choice.

    Indians are famously price-conscious. This is why clients love diesel cars, notwithstanding their better MRP and pollutants relative to their petrol counterparts. The value of EVs is based upon power price, which varies significantly. At Rs7/kWh (kilowatt-hour) of strength, they value approximately Rs1.1/km This saves clients riding 5,000km steadily over Rs20,000 annually, and ensures a remarkable deal. With the Make In India initiative, there is a chance we will see an increase in the making of EVs.

    The capture is the advance value. EVs are expensive, ordinarily due to the battery. A single kWh of power is sufficient to head approximately 6 km, so a 200km “complete tank” variety calls for approximately 35 kWh of battery. Today’s charges for lithium-ion batteries are approximately $250/kWh globally, which involves Rs5.7 lakh in battery prices, with the exception of import duties. Even with an eight-year lifespan and a 12% interest rate, justifying the battery prices on steady with kilometre economic savings. However, whilst battery charges fall to $100/kWh, as projected some years out, EVs can emerge as a recreation changer.

    Conclusion

    The electric vehicle market will definitely see a surge in the coming years. With the concern for the environment and the surging price of fuel, the need for electric vehicles has increased and will do the same in the future. If proper infrastructure is provided and if it becomes affordable and has access to every consumer group, the EV market might become one of the biggest industries in the country.

    FAQs

    Who is leading the Electric Vehicles sector in India?

    Tata Motors is currently leading the EV sector in India.

    Is EV will be successful in India?

    Electric vehicles will grow at a CAGR of 36% till 2026.

    Are electric cars faster than petrol cars?

    Electric cars can accelerate faster than petrol cars but they lack the top speed.

  • Homegrown Fashion Brands Being Embraced Outside of Metropolitan India

    The article is contributed by Shivaani Jain – Co-Founder, TAGGD

    In this age of ‘new kind of fashionable’, it’s no longer uncool to sport homegrown labels. Back in 1991, the Indian economy opened doors and flooded the market with foreign goods. These were mostly lifestyle brands that Indians had long heard about, but never got to sample. Liberalisation also created the conditions for—maybe even inspired—indigenous creators to later prosper at home and also abroad.

    More than 30 years later, from those watershed weeks and months, Indian fashion designers – to name just one creative niche – are now making waves, among local as well as international clients. Once restricted to those with money to spend, fashion has become democratised as it has penetrated non-metropolitan India. And because it is online, it is widely available, accessible and affordable. No wonder it is being endorsed and embraced by millions who reside off the beaten metro track, who crave the same apparel and attire – casual, formal and informal – as their megalopolis-living counterparts, and also the same comforts and indulgences.

    Indeed, the bigger transformation is happening outside of Delhi, Mumbai, and Bangalore. Today, it is small-town India – small in size but certainly not in aspiration – that is shaping the India of the future, in terms of what it buys and even the lifestyle trends to come. So, what a Moradabad, a Coimbatore, a Nasik and a Cuttack thinks today, India will likely think the same tomorrow.

    The changing face of lifestyle

    This is not entirely unexpected, but it has been hastened by COVID-19, a process quickened by families being confined indoors and thus relying on e-commerce to take care of their desires as much as their needs. The pandemic brought home to us that life indeed is short, and we might as well make the most of it while we’re at it. So, if wearing that funky outfit, or that sexy one-piece (designed by one of us) allows us to feel good, why not indulge?

    Unsurprisingly, it’s the digital revolution that has made e-commerce accessible to Tier 2 and Tier 3 markets, thanks to the government’s Digital India initiative. This has enabled fashion and other brands alike to target the country’s non-metro towns and cities as future growth areas while giving the clientele here options besides the tried-and-tested names, and the opportunity to stay in touch with the latest trends in the fashion domain.

    Because, when it comes to fashion, brands and collections are the same almost everywhere, and online shoppers are not guaranteed any exclusivity when they go looking to add to their wardrobes. Hence, now, they are more than willing to try out – and accept – labels that don’t come with the big-city tag, and to experiment with brands that are new to the market, and of which little is known.

    In fact, the very thought of helping homegrown brands from locations off the fashion radar, in towns and cities away from the major urban centers, has empowered patrons in these places to own and wear such labels with pride. And while the brands may lack the staying power and cachet of the top-of-the-line labels, they do understand the power and magic of digital. So, assisted by on-off lockdowns and a population habituated to virtual shopping, they are evolving by adapting to the digital savviness of the consumer as well as the changing face of the industry.

    The success of homegrown brands has been further driven by the ubiquity and high impact of influencers. Alongside, the rise of influencer marketing has given small-city youth a platform to leverage their presence on social media and earn a decent living. Fashion offers rewards as much as it lifts spirits and boosts confidence.

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    At home with fashion

    The well-heeled and well-travelled may still opt for high-street chains such as Zara, Marks & Spencer or H&M (among many others) but a growing number of Indians are much less hung up about the ‘name’ than their predecessors once were. And the reason behind this change is the fact that there are many more indigenous designers and labels out there, a majority of them boasting creations of great standards, and more than capable of giving British, European and American brands a good run for their money.

    Moreover, these made-in-India brands are nowhere near as overpriced as some of their international counterparts are. In fact, they are very reasonable on the average middle-class pocket, offering fashion and lifestyle that is affordable for you and me.

    The metros may be where all the action is, but hidden from the eyes of many metro denizens is what’s happening in India’s Tier 2 and Tier 3 cities. Already, girls and boys from these urban spaces form a sizeable chunk of service economy across the country. This is a demographic that is growing, and it is one that will constitute a greater part of the workforce of tomorrow’s India. And, as their profiles grow, so do their ambitions. These confident Indians seek nothing but the best—in clothes and accessories, in gadgets and cars, in holidays and experiences.

    There are e-commerce marketplaces and e-retailers successfully catering to and answering this swelling demand. Yet, while women’s wear and menswear might make up the bulk of the sales, Mrs and Mr are just as interested in jewellery, cosmetics and home décor—and when it comes to clothes, their junior or teen daughters and sons don’t want to be left behind.

    It really is a whole new ecosystem – of hip and homegrown fashion and lifestyle brands, and their customers who are looking to keep themselves up-to-date with the latest trends. And in this ecosystem, the fashion influencers are key facilitators, playing an important role by sharing styling ideas and tips—to bring out the best in you, to make you look good.

    Thankfully, gone are the days when fashion in India was a preserve of the elite and the wealthy, and that is surely for the better. Because its increasing inclusivity has exposed the majority of Indians to lifestyle choices they never had. It’s of little surprise, then, that homegrown brands are making a beeline for Tier 2 and Tier 3 cities, for it is here that cash registers are ringing at their loudest. When it comes to fashion, there’s no more happening place in the country than the small-town India of big dreams.

  • StayHappi Pharmacy – Making HealthCare Affordable with Generic Medicines!

    Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by the organization it is StayHappi.

    Medicine is considered to be one of the most important necessities for all of us. It is concerned with maintaining and restoring human health, and the role of a pharmacist is vital for the benefit of the patients. With the rapid growth of the pharmaceutical industry, the market players need to provide these lifesaving drugs at a fair financial value that is of the best quality as well.

    A humanitarian belief is that everyone should be able to get the opportunity and access to necessities that include medicine and health-care as well. To provide these life-saving high-quality medicines, drugs, and prescription remedies at an affordable price is what StayHappi envision. StayHappi Pharmacy practices this right and serves these legitimate medicines at the right costs by providing them the authority to make this right choice. They offer High-Quality Generic medicines at 30- 90% lower MRP than the branded medicines and progressing towards making Healthcare more affordable.

    Read more about StayHappi Company Profile, Founders, Business Model, Revenue, Growth, Pharma Industry etc.,

    StayHappi Pharmacy- Company Highlights

    Startup Name StayHappi
    Headquarter Delhi, India
    Sector Pharmacy
    Founders Ms. Arushi Jain
    Founded October 2017
    Parent Organization SarvaGunAushdhi Private Limited
    Website stayhappi.in

    StayHappi – About and How it Works
    StayHappi – Pharmacy Industry
    StayHappi – Founders and Team
    StayHappi – Name, Tagline, and Logo
    StayHappi – Product and Services
    StayHappi – Business Model and Revenue Model
    StayHappi – User Acquisition and Growth
    StayHappi – Startup Challenges
    StayHappi – Make In India Initiative
    StayHappi – Future Plans
    StayHappi – FAQs

    StayHappi – About and How it Works

    StayHappi Pharmacy was incepted with a firm belief to serve humanity by providing High-Quality Generic Medicines at ‘Real and Affordable’ prices. It provides medicines with their molecule name and not by the brand name, where patients will have the power to choose the right medicine and make a smart choice.

    Generic medicines are as good as branded medicines and have similar dosage, intended use, effects, and side effects, route of administration, risks, safety, and strength as the original drug. Their low prices offer High Value to the patients as the company aim to provide quality healthcare at affordable prices for everyone and everywhere.

    StayHappi Pharmacy partners with retail outlets/sub-franchisee, manufacturers, and development partners for increased access to medicines for everyone. Their partners manufacture about 15% of the country’s total medicinal consumption and maintain the highest standards of quality. Their facilities are regularly audited and approved for manufacturing by regulating authorities like the US FDA, WHO GMP, USNSF, NABL, PICS, ISO 9001-2008, and ISO 14001-2015.

    The company has a central warehouse and a robust supply chain with a distribution network across all states in the country. Thus it creates employment opportunities for thousands of pharmacists, doctors, and business opportunities for entrepreneurs.

    StayHappi pharmacy is progressing towards the expansion of Retail Pharmacy Stores along with online Presence across India to make Healthcare more affordable.

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    StayHappi – Pharmacy Industry

    The pharmacy market in India is primarily governed by the branded drugs in terms of the methodology of how Indians buy their Medicines. But, now the trend is changing into a generic base but it is going to take a long time before it gets into the culture of the Indian population from the generic perspective.

    StayHappi – Founders and Team

    StayHappi was founded by Arushi Jain who leads the company as an executive director.

    Arushi Jain - Owner of StayHappi Pharmacy
    Arushi Jain – Founder, StayHappi Pharmacy

    Dr. Sujit Paul is Managing Director of StayHappi. He is a proven leader and part of Top Management with board-level experience, Dr. Sujit Paul, aged 42, has extensive exposure to multi-national as well as large and medium-sized organizations in various corporate culture and carries over 20 years of experience. He also received an award as a World’s Greatest Leader 2018-2019 Asia & GCC in Dubai.

    Other than a thriving professional life, Sujit enjoys reading and travelling across the globe and works for stray animals. He is a believer in ground-level realities and possesses a strong team-building attitude.

    StayHappi team has over 30 years of experience in the pharmaceutical industry from manufacturing, supply chain, distribution, and marketing. Since its inception, the company has hired experienced and erudite executives from pharmaceutical and retail industries who work towards ensuring that the company achieves what it aims towards the end consumers and patients.

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    The mission of the startup is to ensure that everyone stays more healthy and happy, so ‘StayHappi’ and the logo depict the ‘happy human’. And hence, it has a connotation with the word StayHappi and a logo as what it is.

    StayHappi Pharmacy Logo

    StayHappi – Product and Services

    The company deals with products like Allopathic, Ayurvedic, Herbal medicines, Neutraceuticals, OTC, Consumables, Cosmetics, Surgical items and Medical Devices.

    StayHappi pharmacy provides high quality generic medicine, so that people get the best allopathic medicines at the least price possible. They offer a complete range of high quality allopathic medicines across all major therapeutic segments at affordable prices. The demand for Nutraceuticals is on a surge and StayHappi provides these products as well.

    StayHappi Stores provide Ayurvedic Medicines as well, to complete the basket of healthcare and cater to people who have an affinity towards Ayurvedic and Herbal Medicines. Their Ayurvedic Product Range covers the following segments: Respiratory, Cough and Cold, Rejuvenating Agent, Liver Support, Memory Support, Anti-inflammatory, Arthritis Support, Laxative, Skin Health, Tonics, Digestive Aid, Circulation Support, Blood Sugar Support, etc.

    Apart from this, medical consumables and cosmetics are also available at StayHappi Stores. It is the one-stop shop for customers’ healthcare and wellness needs. The wide range of products caters to all kinds of customers’ needs. It offers a variety of quality-certified and low-priced generic alternatives to all your essential healthcare and grooming products. So now, you can start saving a considerable amount on your monthly expenses.

    StayHappi offers a range of quality-certified healthcare equipment that you can rely on. What’s more, they also help reduce your critical care bills substantially.

    StayHappi – Business Model and Revenue Model

    StayHappi Pharmacy is broadening its horizon to reach the customers via all the platforms. Thus, it is a combination of an offline and online segment, covering the wide market. Being available at all the platforms helps the brand to understand the pattern and how to mold its strategies to cater to the patients/customers. Its business model follows ethical trading medium with major onset on retail outlets. It also follow franchise and store-in-store model where a kiosk is set up in an existing outlet introducing customers to the medicines. By ordering medicines in bulk, the overall cost of the product is low. With StayHappi Pharmacy, customers can purchase high-quality generic medicines  at prices that are 30%-90% less than the commonly retailed price of the same medicine in India.

    The brand’s revenue model is definitely there, in terms of getting more and more retail stores and thereby when the medicines are handed over to the end consumers definitely revenue rotates on its own perspective. The similar revenue model also rotates when from the online platform a medicine reaches the household.

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    StayHappi – User Acquisition and Growth

    At every business level, the flexibility is scaled up through mantra and one who is flexible and reliable along with a thorough understanding of the market can lead to success. StayHappi Pharmacy is doing lots of marketing campaigns all across offline, online, ATL, and BTL to make consumers more aware of buying high-quality medicines at affordable prices and that’s how it happens.

    “Getting the first customer was a little painful because Indians primarily believes in buying branded drugs or drugs that the clinicians have written in the prescription. So, it was a fight and the brand slowly started winning from 1 to 2 and 2 to 4 and 4 to thousands of users”, says Arushi Jain, StayHappi founder.

    People started believing that yes, StayHappi actually offers good high-quality medicines. So, it is the brand’s continuous endeavor to plant-in the ideals to the end consumers by saying that you have an option to actually and effectively save money in your bills which you can do by buying a good quality branded generic. This methodology is still working.

    The brand opened its first store in May 2018 and in just one year, the brand has been able to open its stores 279 locations across 67 cities in 12 states including Delhi/NCR, Punjab, Uttar Pradesh, Bihar, Karnataka, Kerala, Tamil Nadu, Noida, Tiruchirappalli, Mumbai, Bhakal, Kolkata, Puducherry, Erode & Chennai, and more.

    StayHappi – Startup Challenges

    The challenge that StayHappi faced initially was clinicians writing branded drugs in the prescription. For many years, consumers and patients are under the impression that they will consume only what the clinicians write. So, to overcome that, the startup started to educate the common mass and once they understand the true value of it, then they are sticking to it. A few of the methods were advertisement in newspapers, radio along with organizing health camps.

    The company also faces tough challenges especially in partnering with retailers. right from pitching, to convincing, to getting up the signage, and eventually ensuring product availability is really a tough challenge but the company has been successful in overcoming it.

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    StayHappi – Make In India Initiative

    In consonance with the Prime Minister’s vision, StayHappi is a nationwide chain of retail pharmacies to support ‘Make in India‘ drive with quality medicines and other healthcare products at realistic prices.

    The current universe is dominated by brands where marketing companies expend exorbitant amounts of resources to drive demand of particular brands, and patients get these medicines at very high prices. StayHappi pharmacy will fulfill the government’s aspiration to implement the Uniform Code of Pharmaceuticals Marketing Practices (UCPMP) without any efforts or legislative compulsion with respect to availability of high quality medicines.

    StayHappi – Future Plans

    StayHappi plans to scale up and reach every nook and corner in the country and to make “Health for all” a reality. A combination of an offline and online platform at an affordable medicine segment with high quality will definitely be a beneficial combination to move ahead. So, the future plan of the brand is to build a robust mechanism of an online platform clubbed with an offline.

    It plans to add 1,000 retail pharmacy stores by 2020 and will launch 1,000 products in a phased manner. Subsequently, the company will increase the product mix that would offer a comprehensive range of products covering all types of therapeutic form, dosage forms, consumables, and healthcare products.

    StayHappi – FAQs

    Who is the Founder of StayHappi?

    StayHappi was founded by Arushi Jain who leads the company as an executive director.

    What is StayHappi Phramacy Revenue?

    StayHappi generates around $4.6M in revenue

    What does StayHappi Pharmacy offer?

    It provides High-Quality Generic Medicines at ‘Real and Affordable’ prices

    What is Generic Medicine?

    Generic drugs are copies of brand-name drugs that have exactly the same dosage, intended use, effects, side effects, route of administration, risks, safety, and strength as the original drug

    Is Generic Medicine safe to use?

    Yes. Generic Drugs are regulated and go through a review process before they’re approved. The FDA tests them to make sure they offer the same benefits as brand-name medications and that any different ingredients used in the generic drug are safe.

  • Make In India, how India plans to manufacture revolution

    The make in India campaign focuses on sectors like oil and gas, railways,  electronic systems,ports and shipping,  renewable energy, roads and highways. Space, textile and garments, thermal power, tourism and hospitality and wellness.

    Mr. Narendra Modi, Prime Minister of India,  said

    “I want to tell the people of the whole world: Come, make in India. Come and manufacture in India. Go and sell in any country of the world, but manufacture here. We have skill, talent, discipline and the desire to do something. We want to give the world an opportunity that come make in India,”

    PROS of Make in India Campaign

    Campaign for the masses

    The Prime Minister emphasized on the development of labour intensive manufacturing sector. This campaign is to generate a lot of employment opportunities in Manufacturing.This would  help  National Manufacturing Policy   in achieving objectives through this campaign. The aim is to increase the GDP from current 15-16% to 25% till 2022. (Manufacturing sector)

    The purchasing power of people will get increased through employment. This will help to eradicate poverty. This would also help in the expansion of consumer base for companies.

    Growth of Factories over the Years
    Growth of Factories over the Years

    Model of the Make In India campaign

    The model of the campaign  is look east and link west policy . This will strengthen the industrial linkages with other countries. This would also help to build bilateral ties with many countries.The growth model is Export-Oriented. This will improve India’s Balance of Payments. This would also help in piling up foreign exchange reserves.

    An auto response mechanism will be formulated by the government. The Government also has decided to resolve  issues about procedural clearings. This will be done at different levels in a given time frame. This is a positive step towards an industrial friendly environment.

    Foreign investment will not only bring foreign capital. It will also bring technical expertise and creative skills .

    Fortifying the Rupee

    The emergence of the manufacturing industries would help in converting India. The nation would then will be a hub. A place for the fabrication of various commercial products. This would lead to be a grand collection of the FDI. All this in return  would help to strengthen the rupee. This would help against the domination of the American dollar.

    Up-gradation of technology

    India is an underdeveloped country. This means that we  lack various latest, new age mechanization. Lack of new technology is a big hurdle in the path to development of the nation. But due to the campaign a lot of investors would be attracted to India. This would give India an opportunity to upgrade to the latest version of technology.

    Availability of Youth

    The young generation is often referred to as a unending fuel.  Youth comprises of a major Indian population . This youth often moves outside the nation to study and make a future. India due to the lack of young labor misses out on all the innovative and creative points. Make in India can make this possible by keeping the youth in the nation. This would also give them ample opportunities.

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    CONS of Make In India campaign

    India, the second China?

    When it comes to a theoretical perspective. It can be seen that the campaign tends to violate  the theory of comparative advantage. India should import the products that cost more at production in state .

    Is the world ready for a second China? This goes as per the point made by Dr. Raghuram Rajan. Government of India wishes to convert India into a second China. India but has no time advantage like China.

    India to stop imports?

    Make in India will lead India to focus only on export. This will lead India to make some changes in it’s export promotion measures. This can have a devastating effect on the import bill.India suffers from a countless number of companies that are called infrastructural bottleneck. To overcome this India has to invest a huge amount over a span of some years. Generating such a big amount is a a hard task.

    Agricultural negligence

    Agricultural sector will take the greatest blow due to this campaign. India has 61% cultivable land. This will happen due to the introduction of industrial sector. This introduction would lead to the negligence of Agriculture.

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    Depletion of Natural resources

    The Make in India campaign  focuses  on Manufacturing Industries. To set up these a lot of industries have to be build up. The manufacture of these requires a lot of natural resources be it fuel, water land. So a lot of new build ups would cause in depletion of these.

    Loss of Small businesses

    The Make in India welcomes foreign companies.  To invest and manufacture in India. This act eases up the rules for foreign trade and investment. This act may seem very healthy when it comes to foreign relations. But this would cause domination over small businesses . This would force them out of business.

    Recognition of Indian Products

    The make in India campaign would help increase the brand value of Indian products. But this wont help the brand when it would come to the upper middle class. The upper middle class are the people who can actually afford all this. So making a mark in front of them would be a great task.

    Make In India
    Make In India

    Pollution

    India  is currently unable to do anything with the problems like Pollution. According to stats Pollution Index  of India is 76.50. The Make in India is supposed to increase this further. The level of Pollution in India would rise to levels never seen. This would make the condition in India worse. So, Make in India can help India economically. But would have adverse effects ecologically.