Tag: Mailerlite

We live in an era where there are a thousand media outlets, and yet, we go back to the old horses. In a world bugged by abundance, the ‘Email’ remains a powerful tool for communication and customer engagement. Despite the rise of other communication channels, email continues to be a preferred method of contact for many businesses and consumers. As a result, effective email management is crucial for businesses to ensure timely responses, efficient workflows, and enhanced customer service.

To streamline email management processes, businesses can leverage email management software. This software helps automate and optimise various aspects of email management, such as sending, replying, tracking, and organising emails. It empowers businesses to communicate more efficiently with marketing leads, sales prospects, and customers, resulting in improved productivity and customer satisfaction. Effective business email management helps companies organize communication, improve team collaboration, and boost productivity.

In this article, we will explore the top 10 email management software options available for service teams and anyone looking to manage their emails better. These software solutions offer a range of features and functionalities to help businesses enhance their email management processes. Whether you’re a small business or an enterprise-level organisation, there is email management software that can meet your specific needs.

What is Email Management Software?

Email management software is a tool that enables businesses to send, reply to, track, and organise emails efficiently. It helps businesses manage large volumes of incoming and outgoing messages, whether for internal IT support teams, external customer service support requests, or email marketing campaigns.

With email management software, businesses can benefit from increased productivity, scalable marketing, sales, and service solutions, and enhanced security. These software solutions offer a wide range of features to streamline email management processes and improve overall efficiency. Modern email management solutions streamline inbox organization, automate routine tasks, and enhance overall communication efficiency for businesses.

Top 11 Email Management Tools

SaneBox

SaneBox is an email management software designed to help individuals manage their personal or work emails effectively. It uses AI to sort emails into different folders, reducing inbox clutter. SaneBox acts as an inbox assistant, learning from user habits to organize emails based on predefined criteria. Sanebox’s innovative approach to email management has earned it the prestigious title of Best Productivity App of 2025, as voted by PCMag.

Core Features:

• AI email sorting
• Trainable folders

Pricing:

SaneBox offers three pricing plans: Snack, Lunch, and Dinner.

HubSpot

HubSpot offers free email management software tools in both its Marketing Hub and Service Hub. Whether you’re using the free tools or upgrading to premium features, HubSpot provides email tools that help businesses connect with their customers. The Service Hub offers omnichannel customer service messaging, including email, allowing businesses to receive their emails and live chats in one place. Additionally, the Marketing Hub provides an email builder with templates for sending beautiful emails to customers.

Core Features:

• Omni-channel customer service (including email)
• Email marketing tools connected to your CRM

Pricing:

HubSpot offers Free email tools, premium features with the Starter, Professional, and Enterprise editions of Marketing Hub or Service Hub. Below is the pricing for HubSpot’s Service Hub:

Help Scout

Help Scout is an email management software tool that helps businesses manage all customer conversations in one shared inbox. With the shared inbox, service teams can collaborate, organise, and automate responses to generic requests. Help Scout also provides access to historical customer data, enabling reps to have all the information they need before responding to a query.

Core Features:

• Shared inboxes
• Collaboration tools
• Ticket routing
• Omni-channel communication

Pricing:

Help Scout offers three pricing plans: Standard, Plus, and Pro

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Zendesk

Zendesk is an email management tool designed for service and sales teams. It focuses on building long-term customer loyalty and offers support features to keep customers coming back. Zendesk allows for customisation, with the ability to create custom reports and data visualisations to manage incoming and outgoing emails effectively.

Core Features:

• Unlimited email addresses
• Canned responses
• Shared inbox
• Workflow customisation
• Omni-channel support

Pricing:

Zendesk offers a basic plan at $19 per user per month. It also offers Suite Team, Suite Growth, Suite Professional, and Suite Enterprise.

Brevo

Formerly known as SendinBlue, Brevo is an email marketing platform that has evolved into a full CRM suite. It offers email marketing and CRM tools across multiple channels, including email, SMS, and live chat. With Brevo, businesses can create beautifully designed emails, segment contacts, and automate transactional emails.

Core Features:

• Email designer
• Advanced segmentation
• Email personalisation
• Unlimited email contacts

Pricing:

Brevo offers four pricing plans: Free, Starter, Business, and BrevoPlus.

Hiver

Hiver is an email management software that simplifies the process for businesses using G Suite and Gmail. It allows users to convert emails into actionable tasks, assign them to team members, and collaborate seamlessly. Hiver turns Gmail into a communication and collaboration hub, providing visibility into team workloads and query statuses.

Core Features:

• A Gmail-based interface
• Unlimited shared inboxes
• Shared drafts
• Email tags
• Notes

Pricing:

Hiver offers three pricing plans: Lite, Pro, and Elite.

LiveAgent

LiveAgent is a customer service software that offers various email management tools to streamline responses. It’s a shared inbox that combines and organizes emails, calls, live chats, and social media messages in one place. The software provides features like automatic ticket routing, automation rules, filtering, and real-time typing view, making it ideal for businesses managing multi-channel messages.

Core Features:

• Unlimited email addresses
• Shared inbox
• Email templates
• Email tags
• Built-in CRM

Pricing:

LiveAgent offers four different pricing plans: Small, Medium, Large, and Enterprise.

Zoho

Zoho offers a software suite that includes email hosting with top-notch security and surveillance. Its email management features include shared inboxes, workflows, collaboration tools, and integration with calendars. Zoho also provides email groups and email streams for efficient team collaboration.

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Core Features:

• A shared inbox
• Unlimited collaboration
• Task management
• Email groups

Pricing:

Zoho offers three different pricing plans: Mail Lite, Mail Premium, and Workplace.

Klaviyo

Klaviyo is an email marketing tool designed for ecommerce brands. It helps personalise messages using customer data and offers advanced segmentation capabilities. Klaviyo enables businesses to create automated workflows based on customer behavior and provides AI-driven optimization tools for proactive messaging.

Core Features:

• Segmentation
• Automated workflows
• Analytics
• Templates
• Lists

Pricing:

Klaviyo offers three pricing plans: Free, Email, Email and SMS.

Mailerlite

Mailerlite is an email marketing tool that provides intuitive solutions for complicated email tasks. It helps businesses create email campaigns, landing pages, and sign-up forms to grow their email lists. The software offers email automation builders, A/B testing, dynamic email content, and advanced email analytics. It can be used as an email management software for small businesses.

Core Features:

• Unlimited monthly emails
• Email support
• Templates
• An email automation builder

Pricing:

Mailerlite offers four different pricing plans: Free, Growing Business, Advanced, and Enterprise. Below is the pricing for the monthly plan.

By choosing the right email management software for your teams and for your personal use, you can streamline your email processes and provide better customer service, facilitate communication, and attract better prospects, overall. The top 10 options listed above offer a range of features and functionalities to suit businesses of all sizes and needs. However, before signing up for the right tool, it is important to be clear about your requirements, consider the features offered by each software, and choose the one that aligns best with your business goals and objectives.

Front

Front is a cloud-based tool that helps you organize and manage emails easily. It is perfect for teams of any size and simple to set up. You can connect it with apps like Slack to stay on top of your inbox while focusing on work. With Front, you can schedule emails to send at the best time for people in different time zones. It also offers templates for common messages and rules to automatically sort and handle emails based on their content or sender.

Core Features:

• Shared team inbox for better collaboration
• Email scheduling across time zones
• Ready-to-use message templates
• Rules to automate email sorting and actions

Pricing

Front offers three paid plans: Starter (around $25 per user/month) for small teams, Professional (about $65 per user/month) with advanced analytics and more features, and Enterprise (about $105 per user/month) for large organizations with unlimited automation and AI tools. A free trial is available, and annual billing offers discounted rates.

Conclusion

Choosing the right email organization and management tool can save time, reduce inbox clutter, and improve team productivity. The tools listed above, ranging from simple inbox organizers like SaneBox to powerful collaboration platforms like Front and HubSpot, offer features to suit different needs. Whether you’re a small business, a growing startup, or a large enterprise, there’s a solution here to help you streamline communication and stay on top of your emails. Pick the one that best fits your workflow and start managing your inbox smarter, not harder.

FAQs

What is Email management software?

Email management software is a tool that enables businesses to send, reply, track, and organise emails efficiently. It helps businesses manage large volumes of incoming and outgoing messages, whether for internal IT support teams, external customer service support requests, or email marketing campaigns.

What are the benefits of having email management software?

With email management software, businesses can benefit from increased productivity, scalable marketing, sales, service solutions, and enhanced security.

What are the top email management and organising tools?

Below are the top email management and organising tools:

• HubSpot
• Help Scout
• Zendesk
• Brevo
• Hiver
• LiveAgent
• SaneBox
• Zoho
• Klaviyo
• Mailerlite