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  • List of 28 Brands Endorsed by Deepika Padukone

    The Bollywood icon, Deepika Padukone, has made a remarkable name for herself in the film industry. With her captivating performances and versatility, she has become an A-list Indian actress, leaving a lasting impact across multiple languages. Deepika kick-started her career as a model, gaining early recognition for her debut runway appearance at the prestigious Lakme Fashion Week, where she was honored with the ‘Model of the Year’ award at the Kingfisher Fashion Awards.

    Over the years, Deepika has garnered immense praise and accolades, including three Filmfare Awards and a staggering count of over 200 awards and numerous nominations. Her talent and charisma have caught the attention of various brands, leading her to endorse renowned names like Lux, Jio, Coca-Cola, Axis Bank, Pepsi, and many more. Notably, she created history by becoming the first Indian celebrity to be the brand ambassador for Levi’s in 2021 and the House brand ambassador for Louis Vuitton in 2022.

    In this blog, we bring you an exciting list of top brands that Deepika Padukone has endorsed throughout her career, accompanied by some of her iconic advertisements that will surely capture your attention. So, get ready to delve into the world of Deepika’s brand associations and experience the magic she brings to each campaign.

    Pottery Barn
    Dabur
    Louis Vuitton
    Levi’s
    Tetley Green Tea
    Lloyd
    Jio
    Pepsi
    Adidas
    Axis Bank
    Jaquar
    Nestle Fruita Vitals
    L’Oreal Paris
    All About You
    Oppo
    Tissot
    Asian Paints Royal Atmos
    Tanishq
    Goibibo
    Gillette Venus
    Vistara
    Britannia
    Nescafe
    Lux
    Kellogg’s Special K
    Parachute Hair oil
    Close-up
    Chopard

    Pottery Barn

    Deepika Padukone lent her elegance and style to Pottery Barn in December 2022, a renowned home furnishings brand. As the brand ambassador, Deepika showcased the exquisite collection of Pottery Barn, which offers a wide range of stylish and functional furniture, decor, and accessories for homes.

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    Dabur

    Dabur, with a rich heritage spanning over a century, is known for its range of natural and Ayurvedic products. The brand’s emphasis on quality, purity, and wellness aligns perfectly with Deepika’s image of a health-conscious and influential figure.

    Deepika’s endorsement of Dabur has brought a new level of credibility and trust to the brand. Her radiant persona and dedication to maintaining a healthy lifestyle have resonated well with consumers, making her an ideal ambassador for Dabur’s offerings.

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    Louis Vuitton

    Deepika Padukone has been named the new House Brand Ambassador of Louis Vuitton on May 11, 2022. With this, the Bollywood actress became the first Indian face of the French luxury brand in history.  The new campaign that Louis Vuitton has launched has Padukone featuring in it among other international actresses – Emma Stone, and Zhou Dongyu.

    In the “The Dauphine Campaign” that Louis Vuitton rolled out for this season, the brand, in order to showcase their love for India, China and the US, featured one lady star from each of the countries.

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    Levi’s

    Deepika Padukone, the epitome of style and grace, has been associated with numerous prestigious brands throughout her career. One such brand is Levi’s, the iconic denim brand that has been revolutionizing fashion for decades. In 2021, Deepika made history by becoming the first Indian celebrity to be appointed as the brand ambassador for Levi’s.

    With her innate sense of fashion and effortless charm, Deepika perfectly embodies the spirit of Levi’s, which is all about self-expression and individuality. Through her association with the brand, she has showcased the versatility of Levi’s denim and its ability to reflect one’s personal style.

    Tetley Green Tea

    Tetley is a beverage manufacturer founded in England. It is a wholly owned subsidiary of Tata. In 2018, Tata Global Beverages had proclaimed its new Brand ambassador- Deepika Padukone. Deepika’s association with Tetley Green Tea showcases her commitment to a healthy lifestyle and well-being. As a fitness enthusiast, she resonates with the brand’s philosophy of promoting wellness and incorporating natural ingredients into daily routines.

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    Lloyd

    Lloyd is a electrical manufacturing brand and is owned by Havells India. In 2019, Deepika Padukone along with Ranveer Singh, her husband endorsed Air Conditions, Washing Machines, Refrigerators and LED TVs by an Indian company- Lloyd.

    Deepika’s endorsement of Lloyd exemplifies the brand’s vision to transform homes into smart and comfortable living spaces, making everyday life more convenient and enjoyable for consumers.

    Jio

    Deepika Padukone has been associated with Jio, a leading telecommunications company in India. Jio, owned by Reliance Industries Limited, offers a wide range of digital services, including mobile telephony, broadband, and digital content.

    In 2020, the powerful couple of Bollywood – Deepika Padukone and Ranveer Singh featured in the Jio ‘Dhan Dhana Dhan’ Campaign. Deepika’s collaboration with Jio as its brand ambassador signifies the brand’s commitment to providing high-quality, affordable, and innovative digital services to its customers. Her association with Jio reflects the brand’s vision of connecting people and enabling them to embrace the digital revolution.

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    Pepsi

    As we know, many celebs have endorsed Pepsi and Deepika Padukone is one of them to feature in the endorsement of Pepsi in 2008. It is cited that Deepika was replaced in place of Priyanka Chopra, who was signed for a 2 year contract with Pepsi.

    As a brand ambassador, Deepika has played a pivotal role in endorsing various Pepsi products, including its flagship carbonated drinks, as well as newer offerings such as fruit juices and energy drinks. Her engaging presence in Pepsi’s advertisements has helped create a strong connection with the target audience, emphasizing the brand’s ability to bring people together and add a touch of excitement to everyday moments.

    Adidas

    In 2021, Deepika Padukone joined forces with Adidas as their brand ambassador, embarking on a significant partnership. With a global presence, Deepika represented Adidas by endorsing acclaimed athletes and empowering women, aiming to democratize and diversify the world of sports.

    Deepika’s partnership with adidas has been marked by impactful campaigns and inspiring advertisements that capture her strength, agility, and determination. Through her association with adidas, she promotes various sports and fitness activities, encouraging people to unleash their potential and strive for greatness.

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    Axis Bank

    During 2018, Deepika Padukone played a pivotal role in promoting the exclusive benefits and offers provided to Axis Bank account holders through their credit and debit card services. The “Experience Axis” campaign aimed to highlight the value propositions of these cards, encompassing diverse categories like travel, dining, and shopping experiences.

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    Jaquar

    In 2018, Deepika Padukone entered into a partnership with the Jaquar Group, a brand committed to delivering exceptional quality lighting solutions. She prominently appeared in a television commercial for Jaquar lighting, showcasing their innovative products and commitment to excellence.

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    Nestle Fruita Vitals

    In September 2018, Deepika Padukone starred in a captivating advertisement for Nestle Fruita Vitals. The campaign, titled ‘The New Shape of Positivity with Deepika!’, gained significant popularity across various social media platforms, creating a buzz among audiences.

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    L’Oreal Paris

    L’Oréal Paris is a famous Hair Care company, wherein in March 2017, Deepika Padukone became the L’Oréal Paris Global Brand Ambassador and featured for the 1st Haircare Range with the power of clay. She represents the renowned beauty and cosmetics brand, endorsing their wide range of products and showcasing her elegance and style.

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    All About You

    Deepika Padukone launched her own fashion brand, “All About You”, which celebrates the freedom of self-expression and encourages individuals to embrace their unique style. The brand empowers people to wear clothing that brings them joy and allows them to be their authentic selves.

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    Oppo

    Oppo is a Chinese smartphone brand headquartered in Guangdong China. Deepika Padukone became the brand ambassador for Oppo. She endorsed their smartphones, highlighting their advanced features and innovative technology through various advertising campaigns.

    In 2018, Deepika co-starred with the Bollywood actor Siddharth Malhotra in an ad film for Oppo, where the brand launched their latest smartphone Oppo F9 Pro in the market.

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    Tissot

    Tissot is a swiss luxury watchmaker brand by Charles-Félicien Tissot and his son, Charles-Émile Tissot founded in 1853. She inaugurated many boutiques and endorsed Tissot T Wave Watch, ultimately becoming the ‘Face of Tissot’.

    Deepika Padukone joined hands with Tissot as their brand ambassador, showcasing their exquisite timepieces and embodying the essence of elegance and precision. Her association with Tissot began in 2017, and she has since been an integral part of their advertising campaigns and brand promotions.

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    Asian Paints- Royale Atmos

    The revolutionary paint brand, Asian Paints has opted for Deepika as its brand ambassador in 2017. Subsequently, Deepika introduced various eco-friendly products under Royale Atmos to give purer air in the home in this era.

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    Tanishq

    Deepika Padukone has been an enduring symbol of beauty and grace, and her association with Tanishq, the renowned Indian jewelry brand, is a testament to their shared commitment to timeless elegance. Since the inception of her career, Deepika has collaborated with Tanishq, and in 2018, they unveiled a stunning collection together called Gulnaaz, showcasing their creative synergy and exquisite craftsmanship.

    Goibibo

    Speaking of travel agencies, Goibibo, an online travel portal, has had Deepika as its brand ambassador since 2017. As the brand ambassador, Deepika showcased her love for travel and adventure, inspiring others to explore the world with Goibibo.

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    Gillette Venus

    Deepika Padukone confidently embraced the campaign for Gillette Venus, a renowned brand known for its high-quality women’s razors and shaving products. In 2015, Gillette Venus Hair removal razor’s brand appointed Deepika as their ambassador. As the brand ambassador, Deepika promoted self-care and empowered women to feel confident in their own skin.

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    Vistara

    Vistara is a Indian full-service airline, based in Gurgaon. It is a joint venture between Tata Sons and Singapore Airlines. Deepika has carried out the role as the first brand ambassador of Vistara in 2016 very well. Eventually, she became one of a kind across the globe.

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    Britannia

    Britannia is India’s oldest existing companies and best known for its biscuit products founded in 1892 and headquartered in Kolkata. In 2019 the brand roped in Bollywood actor, Deepika Padukone. The ads of Britannia, especially the one with Deepika conveying a message: ‘Khushiyon Ki Zidd Karo’ has stayed with us for a long time since 2015.

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    Nescafe

    Nescafe is a coffee brand of Nestle. Nestle India made Bollywood actress, Deepika Padukone the brand ambassador for the coffee brand Nescafé in 2011.

    Lux

    The global brand has been known for its wide range of developments in beauty soaps and other bath additives. From Shah Rukh Khan to Varun Dhawan, Priyanka Chopra, Madhuri Dixit, Kareena Kapoor, has endorsed this brand. Deepika Padukone has also been a part of the Lux commercials.

    Kellogg’s Special K

    Deepika Padukone added her star power to Kellogg’s Special K, a popular brand known for its nutritious breakfast cereals. The pink ad of Kellogg’s special has been a part of every TV watcher’s childhood. Deepika endorsed this brand in 2017, to lead women to a healthier lifestyle.

    Parachute Hair oil

    Deepika Padukone joined hands with Parachute Advanced, a renowned hair oil brand, as its brand ambassador and fresh face in 2012. Prior to that, she had already gained recognition through her participation in the brand’s TV commercial for the prestigious “World’s Best Hair” campaign back in 2007. With her association with Parachute Advanced, Deepika continued to promote the brand’s commitment to healthy and beautiful hair, establishing herself as an icon of hair care and lending her star power to its advertising campaigns.

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    Close-up

    Deepika Padukone became the face of Closeup, the popular oral care brand, as its brand ambassador. In association with Closeup, she showcased her captivating smile and promoted the brand’s range of toothpaste and mouthwash products. With her radiant personality and million-dollar smile, Deepika Padukone added a touch of glamour and freshness to Closeup’s advertising campaigns, encouraging consumers to embrace a confident and vibrant smile.

    Earlier her debut in Om Shanti Om movie, she was seen in one of the Close-up ads back in 2010. However, soon enough, Deepika as an ambassador of Close-up, broadcasted an unforgettable commercial with the captivating line ‘Kya aap Close-Up Karte Hain?’ Revealing her endorsement with it.

    Chopard

    In a significant partnership, Chopard, the renowned Swiss watches and jewelry company, joined forces with Bollywood icon Deepika Padukone in 2021. Deepika Padukone was chosen as the brand ambassador for Chopard’s prestigious Happy Diamonds collection, symbolizing elegance, luxury, and timeless beauty. Her association with Chopard brought together her exquisite charm and the brand’s exquisite craftsmanship, creating a perfect blend of sophistication and style.

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    Conclusion

    In conclusion, Deepika Padukone has established herself as one of the most sought-after brand ambassadors in the industry, with a remarkable list of endorsements. From international luxury brands to homegrown favorites, Deepika has collaborated with diverse companies, showcasing her versatility and influence. Her association with these brands has not only elevated their image but also brought her own unique charm and style to the forefront. As Deepika continues to shine in the entertainment industry, we can only anticipate more exciting collaborations and endorsements in her future.

    FAQs

    What is the net worth of Deepika Padukone?

    The net worth of Deepika Padukone is approximately $60 million in 2023.

    What is the age of Deepika Padukone?

    Deepika Padukone was born on 5 January 1986 and is 37 years old.

    What was Deepika Padukone first movie in Bollywood?

    Om Shanti Om (2007) was the first Bollywood movie of Deepika Padukone.

    What are the famous brands that Deepika Padukone endorsed to date?

    Deepika Padukone has endorsed a number of brands till date and has been the brand ambassador in most of them. Here’s are some prominent brands that the famous Bollywood actress has endorsed: L’Oréal Paris, Tanishq, Coca-Cola, Levi’s, Oppo, Tissot.

    Which brand is owned by Deepika Padukone?

    Deepika Padukone owns a fashion brand called “All About You.” Launched in 2015, the brand offers a wide range of women’s clothing and accessories.

    Which beauty brands does Deepika Padukone endorse?

    Deepika Padukone endorses L’Oréal Paris, Lux and Garnier beauty brands.

    What is the brand value of Deepika Padukone?

    Deepika Padukone’s estimated brand value is $82.9 million.  

  • List of Brands Endorsed By Beyoncé

    There are very few celebrities that reach the pinnacle of success and become as popular as Beyoncé. Beyoncé is considered as one of the most powerful women in the music industry, and many big companies are ready to pay millions if Queen Bey decides to endorse their brand. Beyoncé Giselle Knowles Carter is an iconic singer, songwriter, record producer, and actress, that hails from Houston, Texas.

    The artist started her career in the 90s when she became the lead singer for pop R&B group known as Destiny’s child, which at that point became one of the best-selling girl groups. When Beyoncé started her solo career with songs like Crazy in Love and Baby Boy broke records under the US Billboard Hot 100. Beyoncé has starred in movies such as Pink Panther, Dreamgirls, Obsessed, The Lion King, Cadillac Records, etc.

    In her three-decade-long career, Beyoncé has created albums like Dangerously in Love (2003), I Am… Sasha Fierce (2008), 4 (2011), Beyoncé (2013), Lemonade (2016), Everything Is Love (2018), Homecoming (2019) and all of them have broken records and in some way has changed the direction of pop music.

    Beyoncé has collaborated with numerous top artists like Jay-Z, Ed Sheeran, Megan Thee Stallion, Shakira, Lady Gaga, J Balvin, Justin Timberlake, Drake, Usher etc. In 2020, she directed, wrote, and executive produced a musical film and visual album called Black is King. Queen Bey has so far sold 118 million records worldwide making her one of the world’s best-selling recording artists.

    Beyoncé’s achievements and brand endorsements

    The legendary singer is the first artist that was number one on the Billboard 200 with six of her solo studio albums and was Billboard’s Top Female Artist of the Decade because of her success in the 2000s. Throughout her career, Beyoncé has won awards and accolades more than any other singer, which includes 28 Grammy Awards, 26 MTV Video Music Awards, 24 NAACP Image Awards, 31 BET Awards, and 17 Soul Train Music Awards, among others in numerous categories.

    Besides that, she was named the highest-earning black musician of all time in 2014 and was included in the Times’s list of 100 women that defined the last century which are huge achievements in their own rights. The net worth of the renowned singer is estimated to be over $500 million, while Jay Z’s (her husband) net worth stands at $1.4 billion making them one of the richest couples in the Entertainment Industry.

    Beyoncé charges over $1 million for an Instagram post, $3 to $4 million for private appearances and is known to charge over $50 million for an endorsement deal with PepsiCo in 2012. Beyoncé is a deeply influential force in pop culture and has millions of followers on social media leading to extremely high prices for endorsement deals.

    This is why not many companies might not be able to make her their brand ambassadors. However, Beyoncé has endorsed brands like Loreal Paris, Tommy Hilfiger, Giorgio Armani, Pepsi, H&M, and Adidas.

    List of Brands Endorsed by Beyoncé

    L’Oréal Paris
    Tommy Hilfiger
    PepsiCo
    Adidas
    Giorgio Armani
    H&M

    L’Oréal Paris

    Loreal Paris – Beyonce brand endorsement

    Loreal Paris is currently the world’s largest cosmetics company that has its headquarters based in Clichy, Hauts de Seine. The leading French personal care company is known for its products in categories such as skin care, make-up, hair care, sun protection, hair colour, fragrances, and hygiene. The company was initially founded by Eugène Paul Louis Schueller, a young French chemist, who developed a hair dye formula called Oréale in the early 20thcentury.

    After 110 years, Loreal now has operations in more than 150 countries with over 88,000 employees. It also has over 42 manufacturing firms around the world and R&D centres in France, the United States, Japan, China, and India. Besides that, Loreal also has 36 brands under its control and generated over 29.9 billion euros of sales in 2019. Beyoncé has been the face of the brand from 2001 up till 2013.

    The singer has endorsed multiple cosmetic products of Loreal such as Feria hair colour, L’Oreal Paris Infallible, etc, and has also appeared in many commercials over the years.

    The media once criticized the brand of “whitening” singer Beyoncé Knowles’ skin colour in a series of press ads in women’s magazines in America. The company however denied the accusations and even made Beyoncé her signature lipstick shade as part of the brand’s “Stars Collection”.

    Tommy Hilfiger

    Tommy Hilfiger – Beyonce brand endorsement

    Tommy Hilfiger is one of the most popular premium clothing brands with headquarters in Amsterdam, Netherlands. The company manufactures footwear, apparel, accessories, and home furnishings. The company was started by Tommy Hilfiger in 1985 and currently has more than 2000 stores in over 100 countries. The company was however acquired by PVH Corp in 2010.

    The global retail sales of Tommy Hilfiger were $6.9 billion in 2020. Over the years Tommy Hilfiger has delivered premium styling, quality, and value to their customers worldwide. In 2004, Tommy Hilfiger signed singer Beyoncé as the endorser for its fragrance called True Star.

    The singer was featured in an ad commercial, in which she performed a special acapella version of her song Wishing on a star. Beyoncé was the poster girl of the perfume and was paid $250,000 for the campaign. The company also came out with one additional release, the True Star Gold with Beyoncé endorsing them.

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    PepsiCo

    Pepsi – Beyonce brand endorsement

    Pepsi is a leader in the carbonated soft drink market that is manufactured by the multinational conglomerate PepsiCo. The drink was first developed in 1893 by Caleb Bradham. PepsiCo has its headquarters in Harrison, New York, and encompasses all aspects of the food, snack, and beverage market. Brands like Pepsi, Tropicana, Quaker Oats, Frito Lays, Gatorade, etc are owned by PepsiCo.

    As of 2021, PepsiCo has its presence in more than 200 countries and over 23 brands under it that generate over $1 billion in sales. In 2012, PepsiCo signed Beyoncé as a brand ambassador with a multi-faceted branding deal. This brand deal with Pepsi was estimated to be $50 million which is one of the highest-paid endorsement deals.

    This deal is also known to have coincided with her performance in the Super Bowl 2013 Halftime Show, of which Pepsi is a presenting sponsor. The singer has been featured in some iconic Pepsi ads that have garnered millions of views, while PepsiCo has sponsored a number of unspecified creative projects for Beyoncé and has helped promote Beyoncé’s fifth studio album.

    Adidas

    Adidas – Beyonce brand endorsement

    Adidas is a popular German multinational conglomerate with its headquarters based in Germany. The company manufactures shoes, clothing, and accessories and is the second-largest sportswear manufacturer in the world after Nike. Adidas group comprises Reebok, TaylorMade, Bayern Munich, and Runtastic and generated over €19.8 billion in net sales worldwide in 2020.

    The company currently has over 59,000 employees across the world and is recognizable by its three-stripe trademark. In 2019, Ivy Park (which is an athleisure clothing line that is owned and managed by Beyoncé through her management company “Parkwood Entertainment”) collaborated with Adidas and came out with this collection.

    In a statement, Matt Powell a senior footwear analyst said that the Ivy Park x Adidas collection could eventually surpass sales of other Adidas collaborations, including Yeezy by Kanye West. The first drop was so successful that the two companies continued to collaborate on further projects. In an interview, Beyoncé said that the partnership was for a lifetime for her as Adidas had tremendous success in pushing creative boundaries.

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    Giorgio Armani

    Giorgio Armani – Beyonce brand endorsement

    Giorgio Armani is a very popular Italian luxury fashion company that was founded by Giorgio Armani. The fashion house is known for designing, manufacturing, unique haute couture, ready-to-wear, leather goods, shoes, watches, jewellery, accessories, eyewear, cosmetics, and even home interiors. Over the years, Giorgio Armani has created a stir in the fashion industry.

    The company’s estimated sales were around $2.65 billion and have also collaborated with Emaar Properties in creating a chain of luxury hotels and resorts. In 2007, Giorgio Armani signed Beyoncé as its endorser for Emporio Armani Diamonds which is a range of perfumes.

    The singer has appeared in an advertisement campaign for the fragrance and can be seen singing her version of the Marilyn Monroe’s classic “Diamonds Are a Girl’s Best Friend”. According to Armani, they have known each other for seven years and Beyoncé represents the glamour and the glitz of the fragrance.

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    H&M

    H&M – Beyonce brand endorsement

    H&M is a Swedish multinational clothing company that was founded by Erling Persson in 1947. The company is known for its affordable and fast-fashion clothing for men, women, teenagers, and children. H&M currently operates in over 74 countries with more than 5,000 stores under the various company brands.

    It also has online shopping available in 33 countries and over 126,000 employees around the world. In 2020, the fashion company announced that they were planning to close 5% of their worldwide stores in 2021 because of the Covid 19 pandemic. In 2013, Beyoncé was made the face of the campaign for H&M’s summer collection. The campaign was called Mrs Carter in H&M and was based on the singer’s personal style.

    Beyoncé also included her song Standing on the Sun from her 5th studio album as the campaign soundtrack. Commenting on the association, Beyoncé said that she always liked H&M’s focus on fun and affordable fashion and loved the concept of the campaign as it explored the different emotions of women represented by the four elements which are fire, water, earth, and wind.

    Conclusion

    The iconic singer has over 191 million followers on Instagram and 15 million followers on Twitter making her one of the most influential celebrities in the world. According to Forbes, Beyoncé is number 3 on the list of the highest-paid female musicians in the world and also the 51st on the list of America’s Wealthiest Self-Made Women.

    Beyoncé is a global brand as many people may not recognize her as a performer but as an endorser for the top fashion labels, cosmetic lines, and Pepsi commercials. This is why Queen Bey will always be one of the most expensive and in-demand celebrities for brand endorsements.

    FAQS

    Who is Beyoncé?

    Beyoncé Giselle Knowles Carter is an iconic singer, songwriter, record producer, and actress, that hails from Houston, Texas.

    What is the net worth of Beyoncé?

    The net worth of Beyoncé is estimated to be over $440 million as of 2021.

    What are the brands endorsed by Beyoncé?

    The brands endorsed by Beyoncé are:

    • Loreal Paris
    • Tommy Hilfiger
    • Giorgio Armani
    • Pepsi
    • H&M
    • Adidas
    • Samsung
    • American Express
    • DirecTV
    • Crystal Geyser
    • Toyota

    How much does Beyoncé charge for endorsements?

    Beyoncé charges over $1 million for an Instagram post, $3 to $4 million for private appearances and she is known to charge over $50 million for an endorsement deal with PepsiCo in 2012.

    What brands does Beyoncé own?

    Ivy Park is an athleisure clothing line that is owned and managed by Beyoncé through her management company “Parkwood Entertainment”. It collaborated with Adidas in 2019.

  • List of Brands Endorsed By Aishwarya Rai Bachchan

    Endorsement are nowadays a popular form of advertising that uses famous personalities or celebrities that have a higher degree of respect, recognition and trust among the people. Choosing the right celebrity is important because their image and personality enhances the features and image of the brand and helps in catching consumer attention or reaching out to the target audience.

    One of the most popular endorser in India is the Bollywood icon, Aishwarya Rai Bachchan. Aishwarya is a one of the top actress’s in Indian and also the winner of the Miss World pageant in 1994. The actress is considered to be the most beautiful woman in the world by the media and an influential celebrity in India because of her successful acting career.

    Aishwarya Rai has got several awards and accolades such as Filmfare, Padma Shri by the Indian Government and Ordre des Arts et des Lettres by the French Government. The actress is known for her work in movies such as Hum Dil De Chuke Sanam, Devdas, Guzaarish, Mohabbatein, Jodhaa Akbar, Enthiran, Ae Dil Hai Mushkil, Etc.

    Besides her acting career Aishwarya is also a Goodwill Ambassador for the Joint United Nations Programme on AIDS (UNAIDS). Aishwarya Rai Bachchan’s net worth is estimated to be $31 million as of 2021. The Bollywood star is known to charge over Rs 5 to 6 crore for per endorsement deal.

    The brands endorsed by the actress are LUX, L’Oreal Paris and Nakshatra Diamond Jewellery, Coca-Cola, Longines, Lodha Group’s, Pepsi, Titan Watches, Lakmé Cosmetics, Casio pager, Philips, Palmolive, Cadbury, Fuji Films, Kalyan Jewellers, De Beers Diamonds, Elegance, and TTK Prestige group.

    Longines
    L’Oreal Paris
    Cadbury Dairy Milk
    Nakshatra Diamond Jewellery
    Lux
    TTK Prestige
    Coca-Cola
    Kalyan Jewellers
    Frequently Asked Question

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    Lets look at the List of Brands Endorsed by Aishwarya Rai Bachchan.

    Longines

    Longines also named as Compagnie Des Montres Longines Francillon S.A. is a Swiss luxury watch company from Saint Imier, Switzerland. The company founded by August Agassiz in 1832 and since then Longines has become one of the most well-known watchmaker. Longines later on became a subsidiary of the Swiss Swatch Group.

    The company’s iconic winged hourglass logo is the oldest unchanged and registered trademark from 1889 and began using the slogan is Elegance is an Attitude from 1999. Aishwarya Rai Bachchan has been the face of the brand since 1999, and their ambassador for elegance for 22 years.

    In 2019, the company celebrated the 20th year anniversary of their partnership by releasing a special timepiece named the DolceVita Elegance Celebration dedicated to Aishwarya.

    Charles Villoz, the vice president of Longines said in an interview said that, “People from all over the world love Bollywood films and they go house full. Wherever we have travelled with the actress the response has been overwhelming. Aishwarya is a global face and we would like to continue this association as long as possible.”

    L’Oreal Paris

    L’Oreal Paris is a French personal care company that has its headquarters in Clichy, France. L’Oreal is currently the world’s largest cosmetics company and offers products for hair color, skin care, sun protection, cosmetics, perfume and hair care. The company has 42 manufacturing facilities around the world and R&D centres in France, U.S, Japan, China, and India.

    It also has operations in more than 130 countries and over 50,500 employees. L’Oreal has also been ranked 353rd in the list of the Fortune Global 500. Aishwarya has been the global spokes model for L’Oreal since 2003.

    The actress became a global ambassador for the #WinOverDamage campaign featuring. The ad for the campaign features Aishwarya Rai Bachchan and Sobhita Dhulipala, showcases the two actresses shooting in harsh conditions and then using the Total Repair 5 L’Oréal shampoo to protect their hair the next time.

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    Cadbury Dairy Milk

    Cadbury Dairy Milk is a very popular milk chocolate bar that is manufactured by the Cadbury. The chocolate bar was initially introduced in UK in 1905 and now the brand has a wide range of products. Cadbury’s is available in India, Kazakhstan, China, Sri Lanka and Pakistan.

    As of 2014, the chocolate was ranked as the bestselling chocolate bar in the UK. It is manufactured and distributed by the renowned Hershey Company in America under the license from Cadbury. The company signed Aishwarya Rai Bachchan as the face for the new Cadbury Dark Milk (dark chocolate bar) sold in India. The advertisement that features the Aishwarya, aims to appeal to an advanced, matured audience who enjoy varied experiences in their free time indulgent moments.  

    Anil Viswanathan, the marketing director of Mondelez India in an interview said that, “There could not have been a another brand ambassador than Aishwarya Rai Bachchan to introduce Cadbury Dark Milk as the actress truly embodies the exceptional appeal of this new product innovation with her ground-breaking milestones. Her prestige and repute make her stand out as an accomplished, matured sophisticated individual.”

    Nakshatra Diamond Jewellery

    Nakshatra Diamond Jeweler is a jeweler brand from Gitanjali Gems which known to be one of India’s largest integrated jeweler companies in 1966. The brand was launched in 2000 and quickly became popular for its unique and affordable take on diamond jewelry.

    Nakshatra offers more than 200 new designs, which is available as pendants, rings, earrings and bracelets starting at Rs. 8000 onwards. Nakshatra jewelry is available in all major jewelers stores across India. Aishwarya Rai Bachchan became Nakshatra’s brand ambassador in 2003 and has since then appeared in many ad commercials which has helped the brand double its sales and establish itself as a leading player in the market.

    Commenting on the association, Devika Gidwani, the Director of Diamond Information Centre said that, “The Nakshatra woman is mystical, ethereal and feminine, which epitomise none other than Aishwarya Rai. In her rare and enduring beauty we have found our Nakshatra Woman. The actress stands for the brand values which are simple yet classic, Indian yet contemporary. With Nakshatra we aim to provide the women of today a products that are wearable, yet unique.”

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    Lux

    Lux is a popular brand that is owned by Unilever with its headquarters based in Singapore. The brand offers a huge variety of products ranging from beauty soaps, shower gels, bath additives, hair shampoos to conditioners. The brand initially started out with “Sunlight Flakes” which was a laundry soap in 1899.

    Since then the lux products are marketed in countries like Brazil, Pakistan, China, Bangladesh, and South Africa, and sells soap bars in India, Pakistan, Brazil, Saudi Arabia, Bangladesh, Thailand, and Vietnam. Lux currently manufactures its products at 71 facilities and also has over 2000 suppliers.

    The company fist partnered with Aishwarya in 2005, the actress has been the face of the brand for more than 20 years. The actress has brought the allure of LUX alive with each campaign in uniquely different avatars like bold, playful, bubbly, glamorous and romantic. She has also been featured in many iconic and memorable campaign with other actresses.

    Speaking of her association with Lux, Aishwarya Rai Bachchan said that, “I have been associated with the company for the past 10 years as its brand Ambassador and this association holds a very special place in my heart. An actress’s career reaches new heights with the Lux alliance. I am truly honored to be the face of an iconic brand like Lux for over a decade now and it has so far been an enjoyable and momentous journey.”

    TTK Prestige

    TTK Prestige Ltd is an Indian conglomerate that is popular for its kitchen appliances and cookware under the prestige brand. The TTK Group was founded in 1928 by Mr. T.T. Krishnamachari who was known for the distribution of products such as Foods, Personal care products, Writing instruments, to Ethical products.

    Now, however the group has a portfolio of 30 product with 7 group companies and a turnover that cross 30 Billion rupees. The company made the Bollywood couple Aishwarya Rai Bachchan and Abhishek Bachchan as its brand ambassador. The celebrity couple were features in many multimedia ad commercials with its tagline “Jo biwi se kare pyaar, woh Prestige se kaise kare inkaar’.

    In the ad the duo are portraying the role of are busy working couples and find kitchen a perfectly good place to bond. Commenting on the association, Aishwarya said that, “Endorsing India’s No.1 kitchen appliances brand is a great opportunity and we are privileged to be associated with Prestige.”

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    Coca-Cola

    Coca-Cola is a world famous carbonated soft drink that is manufactured by the Coca-Cola Company. The drink was invented in the 19th century by John Stith Pemberton but was later bought by Asa Griggs Candler who made the company a leader in the world soft drink market with innovative marketing techniques throughout 20th century.

    According to Interbrand’s best global brand in 2015, Coca-Cola was declared as the world’s third most valuable brand after Apple and Google. As of 2013, the company sold over 200 countries worldwide, and has sold over 1.8 billion servings every day. The company was ranked 87 by its total revenue in the list of Fortune 500 in 2018.

    Aishwarya has endorsed the drink in various multimedia ad commercials. The actress has even done commercials with Aamir Khan which became popular back in the day. Another popular coke advertisement featuring aishwarya showcases storyline runs against the backdrop of a Haryanvi pop number with Rajpal Yadav.

    Kalyan Jewellers

    Kalyan Jeweller is a well-known Indian jeweler showroom chain that is present in overall metropolitan cities of India and counties of West Asia. Kalyan Jewellers has over 8000 employees and is known for its wide various product lines like Muhurat, Mudhra, Rang, Anokhi, Ziah, Rang, etc.  

    The company currently holds a strong presence especially in South India, with over 35 stores across four south Indian states. Kalyan Jewelers has its headquarters in Thrissur, Kerala with 137 retail stores across India and Middle East, and more than 30 showrooms spread across UAE, Qatar, Kuwait and Oman, as of 2020. Aishwarya became the brand ambassador for Kalyan Jewellers in 2012 and has also done a commercial with Amitabh Bachchan.

    Commenting on the association, T.S. Kalyanaraman, the Managing Director of Kalyan Jewellers said that, “Aishwarya’s popularity and stardom at an international level is unparalleled. We are sure that the actress’s personality and life which is the right balance of professional and personal success, style and substance, international acceptance and family orientation will take our brand to greater heights.”

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    Frequently Asked Question

    Who is Aishwarya Rai Bachchan?

    Aishwarya Rai Bachchan is a one of the top actresses in Indian and also the winner of the Miss World pageant in 1994.

    How much does Aishwarya Rai Bachchan charge for brand endorsement?

    Aishwarya Rai Bachchan is known to charge over Rs 5 to 6 crore for per endorsement deal.

    What is the net worth of Aishwarya Rai Bachchan?

    The net worth of Aishwarya Rai Bachchan is estimated to be $31 million as of 2021.

    Conclusion

    Usually when companies choose their brand ambassador, they often look for factors such as their commercial success, visibility and digital presence. Aishwarya encompasses all these factors, is a global star known to be one of the most beautiful women in the world.

    According to the Time Magazine, Aishwarya is in the list of the 100 most influential people of the world and is sometimes also regarded as the global ambassador of India by the media. These are the reasons to why the actress is still in demand not just among Indian but even International brand.