Tag: LinkedIn Profile

Skyrocket Your LinkedIn Presence: The Ultimate Guide to Getting Noticed and Found by Your Target Audience on LinkedIn
This article has been contributed by Sourabh Yadav, Founder, Qoulomb.

“LinkedIn is a Goldmine for businesses” is the most overheard statement about LinkedIn.

Come on!!! Today, everyone knows LinkedIn is a crucial channel for marketers, founders, and freelancers. But what most people miss out on is “How to rush this goldmine?”

The answer is obvious: by getting in front of the people and opportunities sprinkled across the corners of LinkedIn.

Whether you are a founder building your personal brand on LinkedIn or a marketer turning LinkedIn into your most effective marketing channel, you want one thing (other than some mental peace).

To get in front of the people and get the eyeballs. Isn’t it?

The Power of LinkedIn

On the one hand, people are building million-dollar brands, building communities, and leveraging LinkedIn, while you are just crying in a corner because you don’t know how to get in front of your target audience.

Believe me, LinkedIn works like magic. I have seen it hundreds of times while working for my clients in the SaaS, B2B, and B2C industries and turning their LinkedIn into a sales machine by just getting in front of their target audience.

But how will it happen? Is it rubbing the magical lamp? No, it won’t work!

Key to LinkedIn Success: The C.E.O. Formula

I know you hate formulas, thanks to your boring Mathematics professor, but I have a formula that can help you get in front of your target audience on LinkedIn.

I call it the “C.E.O.” formula.

Yes, that’s your success formula for LinkedIn! But what does it stand for, how does it work, and how can you use it?

Don’t worry; I am your Lord Buddha on this enlightening journey. I will answer all the questions ruining your peace of mind.

The C.E.O. formula stands for:

C: Content
E: Engagement
O: Optimization

The C.E.O. Formula for LinkedIn Success

These are the only three ways to get in front of your target audience on LinkedIn. So let’s dive in to understand each one of them:

1. Your Content

The “C” in the C.E.O. formula stands for “Content” that you create on LinkedIn!

Go back in your memory and think about the last week, when you came across an incredible thought leader you followed on LinkedIn.

How did you discover and follow them?

While you were mindlessly scrolling through your feed, someone’s post (connection out of your network) slammed on your face, and it resonated so well with you that you ended up following them or DMing them for the same.

Feeling the nostalgia?

That’s how we mainly discover good people on LinkedIn, i.e., through their thought-provoking content.

See, LinkedIn is a social media platform, so ultimately, content is and will always be the best way to get in front of people.

So, to get in front of your target audience, you must create content that resonates with them!

Create a proper content strategy, and a content calendar, and start creating content; believe me, it will be the best decision of your life.

Content Calendar Example

Talking about the whole content strategy and plan is an entirely different chapter for another day.

Start sharing your experiences, life lessons, new things you learned, and your awesome work. People will connect, engage, and resonate with you, eventually sparking conversations that convert to business.

So start building your tribe!

It’s free, and as LinkedIn is a comparatively new platform, it has immense organic reach.

You can easily reach more than a million people in your target audience every month for free, who will eventually become fans of your work. So it will be easier to convince them to do business.

I am sure you are going to work on it, so let me introduce you to the second way to get in front of people on LinkedIn:

2. Your Engagement

The “E” in C.E.O. stands for “Engagement.” It’s another way to get in front of people, but how?

Let’s take an example:

You are a B2B marketer, and your target audiences are usually the founders, Head of Marketing, and Marketing Heads of B2B organizations.

You want to get in front of these people.

Top Job Titles of Your Searchers on LinkedIn

Now, what do you need to do? Shortlist a few thought leaders in marketing, B2B marketing, and industries you work in.

They are thought leaders because they share their valuable thoughts, recent works, and unique insights related to their industry on LinkedIn. They have built an engaged community on LinkedIn.

You just have to go to the posts of thought leaders in your industry and start sharing your 2 cents regularly.

As they are thought leaders, your target audiences, like founders and marketing heads, already follow them; they have the eyeballs you need.

Now, if you keep sharing your valuable insights on their posts, you can use the attention they built to get in front of people.

Now let’s do some math.

If an average influencer’s post gets 100K views, assume 1% will see your comment, i.e., 1K people, and let’s say even only 10% of them chose to visit your profile, i.e., 100 people. That’s just 100 people, but those are your qualified target audience visiting your profile.

Though these numbers are just assumptions, still think about it. Imagine what 10–15 comments a day can do if just one comment can do this.

And that’s an efficient approach, as it will only take 20 minutes of your day.

Now, imagine how many unique people from your target audience are going to visit your profile.

Isn’t that an amazing way?

How to Generate B2B Leads From LinkedIn | Best Platforms and Tools

B2B inbound marketing is a strategy used by B2B marketers. A good lead generation system can produce huge returns & put the company up for ages.

Marlene Ann AnthonyStartupTalky

3. Your LinkedIn Profile

The “O” in the C.E.O. formula stands for “Optimizing.” It means optimizing your LinkedIn profile to rank higher in your target audience’s LinkedIn searches.

To take up an example, let’s continue the previous one:

You are a B2B Marketer, and someone at a big B2B startup is searching for someone like you to help them craft their strategies to build their sales pipeline.

Then what’s the first thing they will do?

They will search for a B2B Marketer on LinkedIn; that’s what everyone does, right?

So they will search for keywords like “B2B marketing expert,” “B2B expert,” “strategist,” or something similar.

You can list down a few more keywords with which your target audience will search.

Now, when they do the search with keywords, a few profiles will appear on the first page as a result, and almost similar behavior that we see on the Google searches is observed here, i.e.,

If you are on the second page of this search list, no one can find you, not even the F.B.I.

So what to do? Obviously, you have to be on the first page of the search list.

And how do you do that?

By optimizing your LinkedIn profile.

That’s what the “O” in the C.E.O. formula stands for.

But how do you optimize your LinkedIn profile?

Understand this; there is SEO for LinkedIn profiles as well.

You have to optimize the keywords in your LinkedIn profile if you want to rank higher and appear when someone searches for your relevant keywords.

LinkedIn places the highest weightage in search SEO on three key sections:
1. Your Header/Bio section
2. Your About section
3. Your Work Experience section
These sections play the most impactful role in LinkedIn SEO. Here’s how to optimize them:
- List down the keywords you want to be ranked for.
- Bio: While writing your bio, try to write the first word as the keyword that defines you and what you want to rank for, then write what exactly you can help your visitors with.
Optimize LinkedIn Bio
- About: Your “About” section should have some results, your journey, and the work you have done in a crisp way. Do use a few keywords while writing this, but don’t overdo it. Just sprinkle a few.
Optimize LinkedIn About Section
- Work Experience: Most of the work experience you have added should be similar to the keyword, and you can also use those keywords to rank higher in the description.
Optimize LinkedIn Work Experience Section
- Use any LinkedIn Profile audit tool to get a free audit review of your profile and things you can improve.
Well, there are tons of details involved in optimizing the profile, but that’s for another day.

If you have an optimized profile, your profile is highly likely to get in front of your target audience when they are searching.

And it’s a very intent-based search, so your chances of conversions are high. LinkedIn has a few more factors to list you first, like the number of mutual connections, location, and a lot more, but those are out of your control, so we can hardly do anything about them.

And that’s a wrap!

In conclusion, I would say that if you can just remember this “C.E.O.” formula and implement it with your LinkedIn profile, you are all set to get in front of your target audience and hit all your goals.

It’s time to turn LinkedIn into your best marketing channel, so what are you waiting for? Just go out and implement it!

Linkedin | US-based Company | Company Profile |

LinkedIn is a professional employment-oriented social networking site. Know more about its business model, revenue model and more.

Sarika AnandStartupTalky
September 29, 2023
How to Increase LinkedIn Followers?
Social Media has truly been a boon for people over the years. One of the best forms of social media platforms is LinkedIn where professionals can build connections for their careers. Growing the followers for your LinkedIn Page is one of the most valuable marketing objectives for anyone professional. Increasing LinkedIn followers can lead to greater organic reach and stronger audience insights. It is essential to step into building the community on LinkedIn. Well, you don’t need to worry anymore because we will give you some secret insights to quickly increase connections for your LinkedIn and followers for other social network profiles.

Well, many of you have seen several profiles on various social media platforms like LinkedIn, Facebook, Instagram, and others, with followers ranging from 10k to 60k on their profiles. Even you wish to get as many followers as you can and be the popular bird of social media. So, let’s know a few amazing strategies to boost your social media presence and get LinkedIn followers free.

Follow Groups
Use SEO Technique
Account Setting
Precise Connections
Customize Your Feed
Share Interesting Contents
Post Content Regularly

Follow Groups

Following groups in which you are interested to help you to gain more insights and different perceptions with varied ways of getting information that may be useful to you in some way. This not only helps you to gain deep knowledge and develop your skill in whichever field you are interested in but also helps you grow the network.

Communicating actively in the group showcases your personality and increases your profile search this helps you to get followers for your LinkedIn and social media profiles. Add yourself to some high ranking groups which have a great number of active followers.

Use SEO Technique

Use some SEO tricks to make your profile stand out from the other profiles. You can use the Off-Page and the On-Page SEO tactics, or both together to get more hick on your page. Like, use special keywords to get easy visibility and attach your profile with high-rank links to get more audiences. Although, you can even do keyword research and can write articles on the keywords which are popular.

Moreover, writing articles through LinkedIn gives you a chance to reach a large audience. Using compelling and call to action headlines boost the clickability of your articles. A golden rule only publishes a quality article so that once a user reads your article do come back to read another article.

Account Setting

Make your account look professional or geeky. Use a background which is directly associated with your desired niche. Although, on LinkedIn, you can use different templates and colour schemes to make your profile look stunning and user-friendly.

Moreover, use lots of innovative images and gigs to intensify the looks of your profile. Comparatively, using a customized URL for your profile makes you stand out from the crowd. It also gives you a personal identity which leaves a lasting impression on the viewers who will visit your profile.

Precise Connections

Connecting with the right people who have the same passion and interest as you have, enhances the chances of getting a good opportunity. Although, it also improves the number of followers who are interested to connect with you. Furthermore, this will help in networking your brand and getting sales leads. Likewise, LinkedIn can be a good source of earning income and an emerging platform for your product promotion.

Additionally, getting the right amount of followers on LinkedIn could create a strong source of revenue. Joining relevant groups that support your cause and connect you with several other people like you would be beneficial. For example, if you are an emerging writer then follow other writing groups to amplify your knowledge. In addition to that, it also elevates the number of endorsements for your skills added to your LinkedIn profile.

Customize Your Feed

Customize your feed and follow the right people who help in link building. Although, replying to the comments left by other members and keeping them engaged in your services makes them feel like you can relate to them. However, publishing relevant content on the regular basis is a great idea as mentioned above.

It attracts the audience to your profile as you provide them with useful and articulate information for the ecosystem’s growth. We always put great emphasis on publishing content because once your articles start ranking on Google then you will get a lot of traffic from Google.

Share Interesting Contents

Leverage others’ content and share it on your LinkedIn profile with your take on it. Likewise, if you find something interesting on the web then don’t hesitate to share it with your followers. However, adding interesting captions to it make it appealing to your followers and compels them to leave their thoughts. It also makes them active users to bring in more inputs and unique insights of their own.

Moreover, you can create a SlideShare Account to attract more followers. SlideShare accounts leverage the ability to add content in a more engaging way which adds a great initiative in giving out information. Create a LinkedIn company page and promote your business with it. Make a full impressive company profile on LinkedIn to spread the viral news about the niche in which you are particular.

Post Content Regularly

After gaining followers, what mistake many make is they don’t post content on a regular basis. This might result in losing your followers. Hence, keeping a steady flow of fresh content on your LinkedIn Page will give it more visibility on member feeds as well as make it more appealing to potential followers. If you are short on ideas, you can also get the help of LinkedIn’s Content Suggestions feature.

The benefit of posting regularly is that pages that post at least weekly see a double lift in engagement, which in turn leads to greater organic reach. You can’t just post one article in a week or send connection requests once in a blue moon and expect things to happen on their own. You need to develop a proper strategy and you need to be consistent.

Conclusion

Well, these are a few easy steps that will surely help you to increase LinkedIn followers and some more new followers for your social media account. However, we would again emphasise creating good and informative content for your page. This would be fruitful if you are looking for long-term followers who would collaborate with you in the near future.

FAQs

How to get more followers on LinkedIn?

Steps to get free LinkedIn followers:
- Follow Groups
- SEO Technique
- Account Setting
- Precise Connections
- Feed
- Share
- Post Content Regularly
What do followers mean on LinkedIn?

“Followers” are LinkedIn members who are following you and your published posts. Click “followers.” LinkedIn could provide a list of your followers and for some that would be helpful, however, LinkedIn goes a bit deeper than just a list of names.

How often should I post on LinkedIn?

3 times a week: LinkedIn itself recommends posting every business day on the platform.
May 6, 2022
10 Gmail Hacks for Entrepreneurs

While being an entrepreneur, one needs to be very much of the things that they can utilise to make their business bigger and better. The invention of the internet makes the life of an entrepreneur a little bit easier. With various facilities, it is now possible to communicate with the customers more precisely and take the business to the top. Among those facilities one of them is Email. Email helps businesses faster and cheaper, not only that it has some amazing features that help an entrepreneur to carry forward with his dream.

‘Gmail’ is quite powerful and is a great option for individuals who need a great personal emailing service. Gmail has become a powerful business option, mainly because of the great features and integration with Google products. As a professional, we spend most of the time checking our emails and we always try to optimize our time. While Gmail alone may be great, there are, however, a few Gmail hacks that you can use to make the most out of THE world-famous Email.

According to a report, Gmail’s market penetration in India stands at 62% which is the highest in the world. With these Gmail hacks, it is guaranteed that you will spend much less time following up on emails and more time focusing on your main business.

Using the Chrome Extension Mixmax
Making Use of Boomerang
Manage Your Responses
Scheduling the Email Checks
Managing the ‘Unsubscribe’ List
Using the Program ‘Sanebox’
Labeling the Emails
Setting up ‘Google Alerts’
Tracking Every Email
Integrating Rapportive With LinkedIn

Using the Chrome Extension Mixmax

It is one of the most useful Chrome extensions for professionals. Installing this extension will allow you to do many things, right from scheduling meetings from the email body to the creation of email templates to the merging of emails. It also helps you to track emails and send personalized emails in mass numbers.

Making Use of Boomerang

One of the best ways to prepare and send off bulk emails at the snap of a finger is by using Boomerang. Boomerang makes it very easy for the users to have the emails sent back to you along with scheduling them to be sent from your Gmail account.

Manage Your Responses

This is one of the best productive hacks as it allows the responses to be sent by adding in a few basic sentences, words, or even email bodies, that we are prone to using daily and that too, in the blink of an eye. To manage your responses, it is recommended that you should add Canned Responses from the Gmail Labs and then, go to the bottom and select the option of canned responses and then end it, by choosing the appropriate phrase.

Scheduling the Email Checks

Though it may look productive by looking at your emails several times during the day, just to stay ahead of the game, but in reality, you are wasting a whole lot of your day. Instead, what you should do is to schedule your timing in checking the email, say, two to three times a day and that too, in the times when there is very little activity. Getting your head out of the inbox will allow focusing on your other tasks more without having to waste your time in endless chat.

Managing the ‘Unsubscribe’ List

There’s a website named the ‘Unroll.me’ and with the help of this, it becomes easy for you to keep track of the email newsletters as well as the subscriptions that are cluttering up your inbox. It is through this program, that you can very easily get rid of those junk subscriptions that you may have but is not able to do so.

Using the Program ‘Sanebox’

You can also use the program ‘SaneBox’ in integration with Gmail. With this program, you will be able to ‘whitelist’ all the important emails, and as such, they will go directly to the inbox. And the others, which are of a low priority than that, will end up in the ‘SaneLater’ box. Pretty convenient, isn’t it?

Labeling the Emails

Okay, we may not admit this, but we all have our Gmails up during the day, and sometimes, we all get a headache by just looking at the sheer number of them. As it is not time efficient to answer each and every one of them, it is suggested that you should go through all of your Emails and label them as necessary by putting them in the correct folder. This will make it easy for you to go to that particular folder and respond to them at once without the chance of slipping away.

Setting up ‘Google Alerts’

One of the best ways to stay on top of the latest news is to let Google do it for you. Instead of having to go through all the news, articles, blog posts, and many others, it is recommended that you should set up Google Alerts for a variety of keywords so that it becomes easy to see what is important to read and what’s not.

Tracking Every Email

It is surprising to see that there are many entrepreneurs who doesn’t follow their Emails. It is suggested that you should use ‘Yesware’. It is a plug-in that will allow you to see when and where the Email that you have sent is opened. You also have the option of sending Emails in batches. Keep in mind that it is a must-have tool for growing businesses.

Integrating Rapportive With LinkedIn

Rapportive is in fact, a tool that is known to pull in the LinkedIn profiles of the Email contact. With this tool, you can easily see the whereabouts of the person, including their photo, company, plus the current position of the person that you are about to email. Apart from that, you also have the option of adding that person to LinkedIn directly from Gmail, and you can also click on their LinkedIn profile to read more about the person.

Conclusion

As an Entrepreneur, you might be using Gmail for business purposes daily. Thus all the above Gmail hacks will help you to increase your productivity and optimize your Gmail inbox.

FAQs

How do emails benefits business?

Emails helps in communicating with your customers quickly and cheaply and is a great method for business communication.

What are Some Alternatives of Gmail?

Some of the best alternatives of Gmail are Zoho Mail, Mail.com., Tutanota, Microsoft Outlook.

Why it is Important to Use Email for Entrepreneurs?

Entrepreneurs use emails to formally communicate and track all those incoming and outgoing communication.

February 13, 2022
How to Leverage LinkedIn for Personal Branding?

This article is contributed by Mr. Abdul Nasir Shaikh, CEO, Lexicon Group of Institutes & Multifit.

Networking is one of the most important things one needs to do to further their career. It gives out opportunities that one cannot find on their own. Through the help of proper networking, one gets to explore other fields and get noticed by the people that will benefit them.

Today, the notion of branding can indeed be implemented on an individualistic level. You can create a picture that will help you stand out online and reach a wider audience.

Every time we talk about personal branding, LinkedIn pops up in our minds. It emerges over the course of our daily discussions about brand management and novel media advertising. In fact, whenever someone is asked to help individuals and startups with personal branding, LinkedIn is bound to be brought up. In this article, we will talk about how we can use LinkedIn for personal branding. So let’s get started.

What is LinkedIn?
Steps to Leverage LinkedIn for Personal Branding
FAQ

What is LinkedIn?

LinkedIn is one of the most effective business networking tools out there, if not the most. LinkedIn is definitely the best place to increase your network whether it’s for your business or as an individual.

Everything and anything that propels your personal branding and ascension lives and thrives on the network. It’s the digital meeting place for meeting people, accumulating knowledge, and forming and growing business connections.

Steps to Leverage LinkedIn for Personal Branding

LinkedIn can be your ticket to accelerate your career to a whole different level for that you need to follow some important steps and they are down below:

Make your Profile Stand Out

If you sprint through the process of making a profile, you’ll be shooting yourself in the foot. Your profile will be observed and analysed more often than on other social media platforms. Since personal branding is so important in the LinkedIn environment, you’re given a massive and dynamic canvas to portray a picture of yourself on. Delve deeper, put hard work as well as creativity into jamming your public profile from head to toe.

Think of LinkedIn as a Live Profile

Keep your profile updated. Whenever you make any career move, take a new course, learn anything new or publish a new article, everything should go on there. You cannot afford to set your profile and then forget about it. Treat it as a live resume, describing you in a professional as well as in a personal way.

Publish Articles for LinkedIn

There is more than one way of writing for LinkedIn. You can, of course, write exclusively for the platform and reach several people in doing so. You can also publish an excerpt of an article on your own blog and move your LinkedIn audience to read more on your site, creating traffic for your page. The benefit of publishing your work on LinkedIn is that every time you post, your connections get notified, generating a bigger audience.

Strategically Choose your Skills

You can mention up to 50 skills on your profile, be sure to use relevant skills to target your potential clients or employers. Strategize and add skills that work for you in creating a good impression. Remember to stay authentic!

Engage Meaningfully

Take the time to interact with posts on your feed by liking, sharing, and commenting frequently. You must build a relationship with your connections over time so if you want to work with someone in the future, they recognise you as someone they have interacted with, giving you a real presence online.

Optimize your Profile

As said earlier, LinkedIn is a search engine of sorts along with being a social networking site. The words you use matter a great deal. Use keywords for your headline, job descriptions, summary, etc. The right words can go a long way.

Build your Knowledge

Learning should never stop. Keep taking up new things, learning new skills, embarking on adventures of your own, to not only make your profile look better but also to help you grow into a richer human being.

There is another thing that can be discovered over the years, which is individuals on LinkedIn either recognize what they really want to accomplish through the platform or don’t understand what they want to accomplish at all.

While it may appear that those who understand what they want to accomplish will be more successful on LinkedIn, it’s not always the case. As a result, they operate with the wrong mindset, focusing on how many direct leads or sales they can generate.

However, LinkedIn is not really a place for people who would like to constantly hear sales pitches. It is a place for people to collaborate with other people who provide the relevant content or whose stories strike a chord with them.

LinkedIn- building brand | LinkedIn Vs Twitter & Facebook

What is LinkedIn Brand building? Know about why LinkedIn is better platform for building brand than other platforms like twitter and Facebook.

StartupTalkyAnnika Motamarri

Conclusion

LinkedIn is one of the easiest platforms to use and has more than 500 million users worldwide! While until recently, your LinkedIn profile was simply for job purposes, many professionals are now starting to emerge as leaders in their sectors and are using LinkedIn as part of that strategy.

Embrace how LinkedIn can be used to build your personal brand beyond just a place to keep up with who has employed you. Start by developing yourself, get better and stronger with personal branding and you will have the best chances of having a successful career.

In this platform, the more one will reveal about themselves, the more people will gravitate towards them.

FAQ

How should you use LinkedIn to promote your brand?

Invite your connection to follow your company page, promote your company using emails and blog posts, and optimize your page search.

Do you think personal branding is important in landing your dream job?

Yes, personal branding is really important for landing a dream job as it will help you to get in front of employers.

How do you market on LinkedIn 2022?

Publish articles on LinkedIn, Make your profile stand out, Optimize your profile, and mention your skills.

January 27, 2022
Building a Strong CV – Tips From Shailja Dutt, Founder of Stellar Search

This article is contributed by Shailja Dutt, Founder of Stellar Search and weryz.

A lot has changed in the corporate world over the last few years- how we recruit, how we retain and the definition of work itself. But what has remained constant in the upheaval is the one big question- how to write great CV’s? Be it any industry, any position, any seniority, this question pops up everywhere. Here’s our take on the art and science of writing a great CV.

Tips for Building Strong CV

Focus on your Strengths
Keep it Crisp and To The Point
Don’t depend on Titles to do their work
Keep it Simple
Align it with your LinkedIn Profile
Use the Right Keywords
Make it Presentable

Tips for Writing a Great CV

Focus on your Strengths

This is not the place to be modest or understate your own achievements.

Ask yourself- What differentiates you? What makes you stand out? And include your answers in your CV. While it’s a good idea to customise your CV according to the job requirements, you shouldn’t be quick to apply the shredder on everything else. Your strengths play a major part in any role you take, so make sure you highlight them.

Keep it Crisp and To The Point

Keep it crisp and to the point – remember no one has time to scan long profiles.

Brevity is key. Applying to jobs requires going the extra mile but if there’s one place you should be cautious of extending yourself, it’s your CV. The standard length for a CV one/two pages (on separate sheets) so it should include only your key achievements. Just saying more doesn’t make your achievements larger or more significant, it just shows your lack of being able to communicate impactfully and effectively. The average recruiter initially spends 7.4 seconds scanning a resume so keep it short and say it in a way that you make the most of these 7.4 seconds.

Don’t depend on Titles to do their work

All corporate work seems to come down to titles- we dream about going from associate to senior associate to manager, and that is the holy career trajectory. However, that’s no longer true.

Be it in any role, it’s the impact of your work that matters. The 3-4 words of your title might get the attention of the recruiter but the 3-4 lines below it should back it up. Instead of focusing too much on your industry or title, focus on what you have done and the transferable skills you bring. Be specific and present bullet points to help the reader catch important details. Results not responsibilities – look back at your achievements in previous positions. Quantify. Instead of describing a long list of tasks, focus on the results and deliverables and wherever possible provide verifiable and objective evidence of your success. You are always as good as your last project.

Top 9 Best Free Online Resume Builders in 2021

A resume is one of the most important things of an employee but building one also demands quite some time. So, here are the top resume builders you can use.

StartupTalkyShreya Acharjee

Keep it Simple

CV is not the place to showcase your great writing skill or verbosity or use jargons. Use short, coherent sentences so that the reader can understand and retain information. When you use jargon or convoluted phrasings, you are just adding to the work of the reader. If they have to read it again to understand, consult a dictionary to look up a tough word or think about the full form of an acronym, then you have just made it inconvenient for them to read your CV and if there’s anything employers don’t like apart from unoriginal CVs, it is inconvenient CVs. As Einstein has said If you can’t explain it simply, you don’t understand it well enough.

Align it with your LinkedIn Profile

And last but not the least align it with your LinkedIn profile. Your LinkedIn profile is your Digital resume. Align your CV with what you say on LinkedIn- your job roles, headers and brief description. Use LinkedIn to your advantage, instead of merely copying your CV content, use your LinkedIn space to complement your story and talk to your audience, something you won’t get to do in a formal CV. Bring out your strengths and put them out there.

What is LinkedIn Learning and Who is it for?

LinkedIn Learning is an online educational platform that offers multiple courses. Is it worth it and Is it the right learning platform for you?. Let’s find out.

StartupTalkyIpsita Acharya

Use the Right Keywords

Some additional points that may help you stand out – include the right keywords.

It is possible that your prospective employer is using an applicant tracking system (ATS) or similar software to screen out applications, or simply going through the page to spot the keywords themselves. Through relevant keywords, be strategic about how you present the information and show that you have experience in specific elements of the job through your past experiences.

Make it Presentable

Presentation matters – While content is king, how you choose to present it matters. In a bid to be original, don’t resort to fancy fonts or visual elements. Just answer this simple question- How can I get my message across in the cleanest way? Balance white space to avoid making your CV too cluttered or too empty. Choose your fonts and font sizes carefully and wherever possible stick to the formal standards. Make it reader friendly.

And that is the magic formula to building a great CV!

January 24, 2022
Why is LinkedIn Profile Valuable ? | Importance of A LinkedIn Profile
LinkedIn was found in 2003 by Reid Hoffman. Established in Mountain View, California, LinkedIn is presently settled in Sunnyvale, California, with 33 worldwide workplaces in Omaha, Chicago, Los Angeles, New York, Washington, D.C., São Paulo, London, Dublin, Amsterdam, Graz, Milan, Paris, Munich, Madrid, Stockholm, Singapore, Hong Kong, China, Japan, Australia, Canada, India, and Dubai.

In May 2020, the organization had around 20,500 employees.

This stage is a professional social networking platform for proficient systems administration and permits job searchers to post their CVs and bosses to post positions.

As of June 2021, LinkedIn has 756 million enrolled individuals from 200 nations and territories.

How is LinkedIn relevant today?
Why you should definitely have a LinkedIn Profile?
Conclusion
FAQs

How to create a Perfect LinkedIn profile in 2021: Ultimate guide

If you are new to LinkedIn and a bit confused to locate your way around. In this guide, We have included everything you need to know from connections to engagements.

StartupTalkyAnagha S

How is LinkedIn relevant today?

LinkedIn is a social networking site for professional reasons. Essentially, through LinkedIn you can tell the work world about yourself in a somewhat detailed way.

Along these lines, an elegantly composed LinkedIn profile comes into the image.

LinkedIn Top Companies 2021

Why is LinkedIn profile important?

Here are top 7 reasons why you should definitely have a LinkedIn profile!

Why you should definitely have a LinkedIn Profile?

1) Gain openness to Hiring Managers and Recruiters

93% of selection representatives use LinkedIn to research and enroll up-and-comers.

LinkedIn permits you to have an online individual brand that settles on you noticeable to key chiefs and selection representatives.

This implies when your name is placed into a web index like Google, you have an online individual brand and you are showing up in list items.

It’s thus you need to ensure you treat your LinkedIn profile along these lines to your CV and you guarantee what is on the profile is selling you in the most ideal manner conceivable.

2) You can take advantage of its amazing position board

As a task searcher, you can look through its vigorous occupation board and even apply to occupations through the systems administration stage.

Search occupations by catchphrases and area. Regardless of whether you’re not effectively looking for new business, you can set occupation cautions dependent on your professional advantages to routinely get email updates and stay insider savvy.

With LinkedIn’s exceptional record, you can get much more data about employment opportunities.

Send direct messages to selection representatives and employing directors, perceive how you contrast with different candidates through bits of knowledge, and even increase moment admittance to compensation experiences.

3) Follow Companies

LinkedIn is a splendid device for exploring associations and individuals that work at them. You can utilize this to target individuals inside your organization that work for associations that you truly need to work for.

4) It can help rank your name on Google

Odds are, that when you apply to a task, one of the principal things a business or HR supervisor will do is Google your name.

In any event, messaging another customer could bring about a Google clear of your name.

Ranking on Google’s first page can be troublesome, however, LinkedIn is a notable and incredible organization and Google is into it.

Therefore, it’s ordinarily simpler to get your LinkedIn page to rank on Google versus your custom-made site or online portfolio.

On the off chance that your LinkedIn profile is the principal thing a planned manager will see, then, at that point possibly it’s an ideal opportunity to get one or then again alter your current one to stand apart among the group.

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5) You can acquire social confirmation for your abilities and past work.

Allow others to suggest and support you for your abilities and past work. At the point when others suggest or embrace you, any individual who sees your profile can see these and it shows you have different specialists backing up your cases to have certain abilities.

This is extremely amazing in making associations. You can construct your believability through the supports and tributes that LinkedIn permits your contacts to leave on your profile.

6) You can construct your professional image

Like organizations assemble their brands, you should fabricate your expert image on the web. How would you stand apart from others in your industry? What makes you attractive? For what reason would it be advisable for someone to pay you six figures?

Individual sites are extraordinary for this, however, they frequently accompany additional expenses and a long time of building and finessing.

LinkedIn is a basic method to put your name on the expert guide. Transfer an expert profile picture and compose an amazing rundown that underscores your qualities and features your character.

At the point when selection representatives, bosses, colleagues, and directors examine your profile, they ought to have the option to acquire a solid comprehension of what your identity is and what abilities you bring to the table.

7) It helps you gain insight into the industry news

LinkedIn Insights and News

Like other person-to-person communication locales, LinkedIn totals a course of events when you sign in. There, you’ll discover news refreshes from your associations, your gatherings, and your organization. It’s both fun and insightful to watch industry patterns and reports.

Conclusion

This list cannot emphasize enough on the benefits of having a LinkedIn profile. A LinkedIn profile can do wonders in helping you land your dream job. This is your chance to create a LinkedIn profile if you do not have one and utilize it effectively to gain professional heights.

FAQs

What is a LinkedIn profile?

LinkedIn profile is a professional account for you to manage your own, personal brand. Through LinkedIn profile, you can let others know who you are and what you do by displaying a general history of your professional experiences and achievements.

What are the information on LinkedIn profile?

You can share personal and professional information through LinkedIn profile like:
- Summary of your Professional Profile
- Contact Details
- Educational Details
- Work Experience
- Skills and Expertise
- Licenses & Certifications
Is LinkedIn worth joining?

Yes, creating a LinkedIn profile is quite valuable in the current professionally competitive world.
August 15, 2021