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Tag: Lesics

  • Sabin Mathew: Bridging Engineering and Education with Lesics

    Discover the inspiring journey of Sabin Mathew, the founder of Lesics Engineers Pvt. Ltd. Lesics is an EdTech company that simplifies engineering concepts through physics-based explanations. Starting his education in a small village in Kerala, his love for science and math led him to excel in his studies. With a deep sense of understanding of physics, he thrived in academics. Now, as a prominent player in EdTech, Mathew’s focus on quality content and smart solutions is what drives Lesics forward in the industry.

    In this article, learn more about Sabin Mathew, his education and career, daily responsibilities, hiring criteria, strengths, and more.

    Sabin Mathew – Biography

    Name Sabin Mathew
    Education M.Tech, Mechanical Engineering, IIT Delhi
    Nationality India
    Position Founder, Lesics Engineers Pvt. Ltd.
    Website sabinmathew.com

    Sabin Mathew – Education and Career
    Sabin Mathew – Daily Responsibilities
    Sabin Mathew – Challenges Faced
    Sabin Mathew – Strengths and Superpowers
    Sabin Mathew – EdTech Industry Insights
    Sabin Mathew – Essential Tools for Startup Success
    Sabin Mathew – Productivity Hacks
    Sabin Mathew – Hiring Criteria
    Sabin Mathew – Industry Advice & Inspirational Quote

    Sabin Mathew – Education and Career

    Mathew did his schooling in Kerala in a village atmosphere. Only towards his tenth standard did he develop an interest in science and mathematics. After that, it was a deep love, especially for physics. His way of understanding and learning things based on the first principles of physics gave him immense growth in his academic life. He was able to postgraduate with flying colors from IIT Delhi with an M.Tech in Mechanical Engineering because of the same quality.

    Before establishing Lesics Engineers Pvt. Ltd. in the field of EdTech, Mathew gained valuable experience as a Project Engineer at McClelland Engineers Pvt. Ltd., a Technology Developer at Larsen & Toubro Limited, and a Senior Engineer at LMS International. The current business he is running, Lesics, is built on his knowledge of engineering with a strong background in physics.

    Photovoltaic Power Production Explanation by Sabin Mathew

    Sabin Mathew – Daily Responsibilities

    Mathew has to solve a lot of conceptual problems related to engineering. As his videos are conceptually oriented, he has to brainstorm and come up with the easiest explanations for various engineering phenomena. He also needs to convey his ideas to the animators in a simple way. He works hard during weekdays and relaxes on weekends. Moreover, he enjoys what he does. So, he doesn’t get exhausted by the weekend.

    Sabin Mathew – Challenges Faced

    Mathew struggled a lot when one of their main revenue sources suddenly became half. He and his team overcame it by reducing the expenditure and also by diversifying their revenue model.

    Sabin Mathew – Strengths and Superpowers

    Mathew is quite strong in physics and mathematics. Above all, he holds a superpower in the art of storytelling.

    Sabin Mathew – EdTech Industry Insights

    According to Mathew, many people misunderstand the EdTech industry as just great visuals and animation. More than the visuals, the content quality is the king in EdTech. Mathew believes that if you build great visuals around bad content, it is not going to work.

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    Sabin Mathew – Essential Tools for Startup Success

    Mathew uses Blender a lot for his business. Half of their life depends on Blender. It’s a quite powerful, free-to-use tool.

    Sabin Mathew – Productivity Hacks

    Mathew believes in small teams and baby steps. He has a lot of small teams in his company. Their target is something that can be achieved in 2-3 days. This way the work is straightforward and there is no confusion around the work that is to be finished. In short, they progress forward parallelly as many small teams with a minimum chance of re-work.

    Sabin Mathew – Hiring Criteria

    Mathew wants smart people in his team who can use their common sense and solve problems without waiting for the manager. He also likes employees who are punctual.

    Lesics Workspace
    Lesics Workspace

    Sabin Mathew – Industry Advice & Inspirational Quote

    Since Mathew’s business is in the EdTech industry, his quote is very specific – “When you learn things with the aim of developing a product, learning is an enjoyable and exciting process.”

    He hopes the people working in the EdTech industry can easily connect with this quote. All their courses are product development journeys. During this journey, the students will automatically acquire all the knowledge they are supposed to acquire in that field.

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    FAQs

    Who is Sabin Mathew?

    Sabin Mathew is the founder of Lesics Engineers Pvt. Ltd.

    What is Lesics known for?

    Lesics Engineers Pvt. Ltd. is known for simplifying engineering concepts through physics-based explanations, encouraging understanding and passion for the field.

    What are Sabin Mathew’s strengths?

    Mathew is quite strong in physics and mathematics. Above all, he holds a superpower in the art of storytelling.

  • Lesics: Transforming Engineering Education Globally – A Journey of Quality Videos, and Strategic Growth

    Lesics Engineers Pvt Ltd, founded by Sabin Mathew, is at the forefront of transforming global engineering education. With a dedicated team, Lesics provides quality online education to engineering students and professionals. The company’s journey began a decade ago when Sabin identified a demand for high-quality engineering content on platforms like YouTube.

    Lesics serves the intersection of technology and education. Initially known for providing cybersecurity solutions, Lesics recently expanded into the education sector by introducing its first robotics course. This move signifies a strategic entry into robotics, automation, and embedded system development education.

    Embark on a journey through the narrative of Lesics, where we uncover the vision and mission that propels its existence, illuminate the key tools and software driving its operations, and shine a spotlight on its recognition and achievements.

    Lesics –  Company Highlights

    Startup Name Lesics Engineers Pvt. Ltd.
    Headquarters Pune, Maharashtra, India
    Sector EdTech
    Founder Sabin Mathew
    Founded 2014
    Website lesics.com

    Lesics – About
    Lesics – Industry
    Lesics – Founders and Team
    Lesics – Startup Story
    Lesics – Vision and Mission
    Lesics – Logo
    Lesics – Products/Services
    Lesics – Business and Revenue Model
    Lesics – Launching Company Strategies
    Lesics – Customer Growth and Retention Strategies
    Lesics – Challenges Faced
    Lesics – Marketing Strategy
    Lesics – Growth
    Lesics – Funding
    Lesics – Key Tools and Software
    Lesics – Recognition and Achievements
    Lesics – Competitors
    Lesics – Future Plans

    Lesics – About

    Lesics Engineers Pvt Ltd provides quality online education to engineering students and professionals. It systematically teaches the concepts of engineering and also equips them with capabilities to meet the challenges in the industry.

    Lesics – Industry

    The founder of Lesics expresses the current reach of over 10 million people per month through the company’s YouTube channel. Looking ahead, there is a vision to expand Lesics’ presence on social media platforms such as LinkedIn and Instagram, aiming for a reach of 25 million people monthly within the next 5 years. Additionally, Lesics recently introduced its first robotics course, marking an entry into the field. In the paid course segment, the plan is to launch more than 20 courses covering robotics, automation, and embedded system development. The founder hopes to impact the lives of over 5000 engineers and students annually by leveraging Lesics’ previous growth data and traffic conversion rates to the course website.

    Lesics – Founders and Team

    Sabin Mathew - Founder, Lesics
    Sabin Mathew – Founder, Lesics

    Sabin Mathew, the founder of the company, holds a Master’s degree in Mechanical Engineering from IIT Delhi. The team, consisting of 18 members, is structured with two team leads overseeing three members each, while the remaining nine individuals work directly under the founder’s supervision. In terms of the hiring process, the company follows a strategy of presenting candidates with challenging practical tests, and successful completion of this test significantly increases the likelihood of securing a job, with a success rate of 90%.

    Lesics Founder and Team
    Lesics Founder and Teams

    Lesics – Startup Story

    Sabin Mathew got the idea of the Lesics YouTube channel 10 years back when Mathew realized that a lot of bad-quality engineering videos were generating millions of views on YouTube. This was a clear case of a huge demand but no supply. He instantly started to make good quality engineering videos on YouTube and there was no stopping afterwards.

    Lesics – Vision and Mission

    Lesics wants to transform engineering education globally. It will focus on logical and conceptual engineering with more emphasis on live projects, which is the need of the hour for the rapidly expanding engineering job market.

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    Lesics Logo
    Lesics Logo

    The term “Lesics” signifies the approach of learning engineering through the study of physics, combining “Learn,” “Engineering,” and “Physics” in its meaning.

    Lesics – Products/Services

    It provides good quality engineering educational videos. The USP of their video is that they are concept-oriented. The current engineering students fail as engineers because of a lack of conceptual knowledge. It focuses on student’s conceptual improvement and they keep on coming back to learn a new topic. 

    Lesics – Business and Revenue Model

    Lesics revenue mainly comes from AdSense revenue, course sales, and crowdfunding.

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    Lesics – Launching Company Strategies

    The initial few days of Lesics’ YouTube channel were a struggle. Mathew didn’t have any money to promote it. I had to promote my YouTube videos via Facebook groups. He joined relevant Facebook groups and informed the other members regarding new YouTube educational videos that could be helpful for them. Luckily most of them liked the videos and they didn’t even realize that Sabin Mathew was promoting it. The first 100 subscribers came this way. After crossing 1000 subscribers, Sabin Mathew didn’t have to promote his videos this way. The views came automatically. 

    Lesics – Customer Growth and Retention Strategies

    The growth from 100 to 1000 subscribers for Lesics was entirely organic. The strategy involved continuous improvement in video quality with each release, focusing on a more engaging presentation and unconventional explanations for selected topics. The approach deliberately avoided textbook-style explanations and aimed to present more interesting video ideas to the audience. This concerted effort contributed to the organic growth of Lesics YouTube channel during that phase.

    Lesics – Challenges Faced

    The major challenge happened almost after two years of starting the company. Lesics AdSense revenue started to drop even though the view counts were increasing. Sabin Mathew immediately requested Lesics subscribers to help us on Patreon and it worked. Their help saved Lesics channel from death. The next challenge happened around two years back. During this period Lesics videos were not reaching the audience even though the content quality was good. Sabin Mathew overcame this issue by selecting more curiosity-oriented topics and presenting the video to achieve the maximum view duration.

    Lesics – Growth

    The founder of Lesics expresses the current reach of over 10 million people per month through the company’s YouTube channel. Lesics recently introduced its first robotics course, marking an entry into the field. In the paid course segment, the plan is to launch more than 20 courses covering robotics, automation, and embedded system development. The founder hopes to impact the lives of over 5000 engineers and students annually by leveraging Lesics’ previous growth data and traffic conversion rates to the course website.

    Lesics – Marketing Strategy

    Sabin Mathew markets his videos the organic way. My latest courses have integrated promotion inside the Lesics YouTube videos. Lesics courses are also able to get a good number of sales thanks to the reach of their YouTube videos.

    Lesics – Key Tools and Software

     Lesics Utilizing a diverse range of software tools such as :

    • Blender
    • Da Vinci Resolve
    • After Effects
    • SolidWorks
    • Gazebo ROS2

    Lesics -Recognition and Achievements

    Here are the top achievements of Lesics:

    • Lesics have received two Golden Play button awards for crossing the 1 million subscribers mark in English and Hindi channels. 
    • Sabin Mathew was nominated for the best content creator award category in the Septimtius Awards 2022.

    Lesics – Competitors

    Some of the top competitors of Lesics include:

    • Skill Lync
    • iBrainBaby
    • Linktrust Education

    Lesics -Future Plans

    Lesics want to extend their free educational service to LinkedIn and Instagram as well. Sabin Mathew hopes he will be able to release more than 8 engineering courses in the next two years.

    FAQs

    Who is the founder of Lesics?

    Sabin Mathew is the founder of Lesics.

    What industries does Lesics serve?

    Lesics serves the technology and education industries. The company’s activities include cybersecurity solutions, as well as educational initiatives such as robotics courses.

    What kind of courses do you offer on your website?

    Lesics recently introduced its first robotics course, marking an entry into the field. The plan is to launch more than 20 courses covering robotics, automation, and embedded system development.