On a cryptography mailing list in 2008, a person named Satoshi Nakamoto published a white paper outlining a digital currency that would allow for secure peer-to-peer transactions. That’s how Bitcoin, the world’s first cryptocurrency, came to be. Since then, a lot of different types of cryptocurrencies have emerged, like Ethereum, Litecoin, Ripple, among many others.
Celsius is a fee-free Blockchain-based platform that gives users access to tailored financial services that aren’t offered by traditional financial institutions. It is easily accessible through a smartphone and easy to use. You can acquire financial services and terms via the Celsius Network that you wouldn’t get from a typical bank.
Celsius (CEL) was launched in June 2018 by Alex Mashinsky. It is a cryptocurrency token that provides a one-stop shop for banking and money transfers. It is intended to make wallet-style payments, loans, and award prizes for investing in cryptos. The users get paid out on a monthly basis and earn interest on their investments.
Anyone with a smartphone can use the Celsius Network. Unlike a bank, CEL simplifies the payment and investing processes for users while challenging traditional banking practices. Users receive 80% of the profits as an incentive, while the remaining 20% is used to fund other projects. The Celsius Token does not require a minimum amount to earn interest, and this policy puts traditional banking services to the test. The Celsius Network provides a completely distinct cost structure in the way you operate and maintain your assets, with less constraints and greater rewards.
CEL Rewards
How to Invest In Celsius Token?
Sign in to celsius
One can easily buy CEL through its mobile app and become a member. ETH, BTC, XRP, BCH, LTC, XLM, and SGA are among the top cryptocurrencies accessible for purchase using the Celsius app. You can also create an account by the website but it is heavily reliant on apps and to work on their web-app you have to clear KYC and AML on the app.
Is Celsius a Good Investment?
As cryptocurrencies like Bitcoin, Dogecoin and Ethereum are gaining popularity, and promise a decentralized future for investments and asset transfers, it is tempting to invest in cryptos and earn large profits. Celsius can be a good investment as it offers a big chunk of profit as a reward and eases the money transfer and loan procedures. It can lend money while paying extremely good interest rates and using their cryptocurrency as collateral. The biggest benefit of Celsius Token (CEL) is there are no minimum investments, so you can earn money right away by putting in anything you wish. The service gives you the option of receiving or paying your money in either crypto (any cryptocurrency you put) or CEL tokens.
It is a great service, but, like every other thing on this planet, it has its cons too. Most Celsius tokens are not saved in a cold wallet, and so are not as secure as you might believe, because it’s the equivalent of giving the company your passwords. CEL may not be able to give loan insurance right away. By committing to utilize its balance sheet to reimburse users’ losses in the event of a hacker, the company is seeking to earn the same level of trust as most financial institutions, although it cannot assure fixed-term contracts. The last decision is always going to be yours, so choose wisely what you want to do with your money and how much you are willing to invest and can afford to lose.
Celsius Future Value
As the digital money is getting bigger and bigger and physical money is decreasing, this is the right time to invest in some cryptocurrencies. Currency is an important part of our life and investing in crypto is always going to be a smart investment. And with the increasing popularity of CEL, its value is also increasing. According to Wallet Investor, If you have CEL worth $100, they can become $696.69 in 2026. You can invest in CEL, as it has been predicted to be immensely valuable in the future. Currently, Celsius has over $730 million in tokens and has about 101,000 members all over the world. The network has totaled $12 million in interest and it also helps to originate loans worth almost $5.5 billion.
Conclusion
Celsius can be a great opportunity to earn money by investing in the CEL Token, but you have to do your research and keep track of the value in your country and the benefits you can get. It has an easy-to-use app and anyone can invest and buy crypto conveniently through their smartphone. But one should be careful and beware of all the risks that come with investing in these tokens. But with its increasing popularity, it’s been predicted to have a valuable future.
FAQs
Does Celsius have a web app?
Celsius has a web app and can be used by vising to app.celsius.network.
Is Celsius network a US company?
The headquarters of Celsius Network Inc. are in New York, New York, USA.
Does Celsius require KYC?
KYC, or Know-Your-Customer, requires the user to validate their information, and is mandatory for making a Celsius account.
How long does it take to get verified on Celsius?
Account approval takes around 2-3 minutes but sometimes it can take up to 24 hours.
Online music streaming in India has been flourishing rapidly for the past three to four years. People in our country have always been fond of music be it the classical Indian genres or the new pop-hits of Bollywood or Hollywood. The internet today is being served at very nominal prices; the lucrative online music industry is going at its peak. Everybody wants to stream music online as it’s easy to listen anytime, anywhere, and according to ones one wish and taste of music.
According to the reports given by Statista, the online music streaming industry in India contributes more than 213 million dollars and more than 90 million users and this rate is rapidly increasing at 1.6 percent per annum. With the increasing subscribers and users of top music streaming platforms, there is one app that has taken over all others in the Indian music streaming market which is Gaana. In this article you will know more about how Gaana became India’s top audio streaming music service, defeating all others.
Gaana.com – Latest News
June 26, 2021 – Gaana raises $40 million in a fresh debt investment round from its existing investor, Tencent and is likely to raise more soon.
September 3, 2020 – Tencent and Times Internet helped Gaana raise around Rs 375 crore in a debt funding round, which was the first investment in two years since their last funding round led by Tencent.
February 25, 2020 – Gaana leads the other Indian music streaming apps with a 30% market share in January, as per the OTT Audience Measurement Insights report.
History of Gaana.com
Since 2010, Gaana.com was lead by Avinash Mudaliar as he was one of the founding members of this platform. He left the organization and Pawan Agrawal became the new business head in the year 2013. It is only then when the company released its mobile app for Android, iOS, Blackberry, and other devices. In the same year, Gaana.com came into partnership with the South Indian Music Companies Association which gave them the rights and access to 79 different labels of music.
After Micromax acquired a stake at Gaana.com in the year 2016, Prashan Agrawal became the CEO. The IIT Kanpur and ISB MBA graduate transformed the platform completely after which the company saw huge success. He brought a revolution to India’s digital music platform and grew his company’s market up to seven times its size.
The music streaming industry saw a huge growth after the launch of 4G in India and the past two years it has grown seven times as Indians preferred consuming music online. Since the first time users of mobile internet have coupled with easy easily availability of technology even in the rural parts of India, the industry has seen a huge success. Such factors helped Gaana to reach every part of our country and their user base started multiplying rapidly. When Gaana. started gaining popularity under the leadership of Prashan, the company didn’t stop growing.
Today Gaana offers music in more than twenty-one languages and has a base of more than 3.3 billion songs from all genres. In December 2019, Gaana claimed to have more than 125 million monthly active users which jumped to more than 185 million monthly active users in August 2020. The streaming platform is leading in the Indian music streaming industry and in terms of consumer preference. Even though a huge global competition like Spotify entered India last year, the customer choice in the segment remained Gaana.
According to the company, 35% of the total contribution is from regional music. The platform also has more than 5000 users generated podcasts per month in many languages and genres. Due to the Covid-19 Pandemic and lockdowns imposed in the country, the company has seen a 13% surge in the consumer consumption of music and podcasts. Though the app reported a rise in the overall usage of their app, Gaana failed to grow to its full potential. The company showed a mere 2.65% rise in its operating revenue, which reached Rs 123 crore at the end of this fiscal year compared to Rs 120 crore revenue reported at the end of FY20.
The use of Artificial Intelligence
Gaana has also been a piece of the leading music streaming industry in terms of using Artificial Intelligence (AI) and driving innovation with Machine Learning Space. The platform has various unique AI-based algorithms that help its users to offer song recommendations based on their music listening patterns. Gaana has also witnessed success because of its voice assistant search that has been very popular among the millennials as well as elderly as many people find it hard to type.
The innovative services offered by the platform have to lead to massive success. There are a few unique features of the platform that helps the company stands out in the industry:
• Gaana was the first music application in India that introduced 24 x 7 online entertainment content feed
• The AI-led personalized recommendations help the users in giving utmost satisfaction from the platform
• Gaana also offers features like play along with lyrics, vertical videos, and multilingual voice assistant search
• The Smart downloads feature enables the premium users to automatically download songs based on their listening history.
• After acquiring Jukebox studios, Gaana is now accessible to more than 5000 offline locations such as pubs and bars
• Gaana offers various other products apart from music which includes podcasts, hotshots, radio, etc.
Launch of HotShots after the ban of ‘Tiktok’
Soon after the Indian government took the decision to ban the use of many Chinese apps in India including TikTok which was a social media sensation, Gaana launched HotShots which was a similar tool. The intuitive and intriguing feature in Gaana helped its users to create and share short videos and stories just like the popular Instagram Reels. Many renowned influencers like Neha Kakkar, Darshan Raval, Jannat Zubair, Baba Jackson, and many others joined the Gaana HotShots platform to created and share exclusive content in various categories and industries like comedy, music, lip-sync and dance.
Furthermore, the company and its team believe that the operations of the company are soon going to help them in earning good profits. Gaana aims to provide content that is convenient and enjoyable for every Indian. An average user who uses Gaana App spends about 30 minutes in a single go on an average basis. Today the company’s 80% users are loyal to them who have provided them with the feedback that they love the platform for its songs, podcasts, short videos, and HotShots.
The company wants to reach 250 million followers in the next year after it has successfully attained its targeted reach of 185 million monthly active users in August 2020. The leading music streaming application has already raised funds worth $206.2 million from its 3 investors, Tencent and Micromax Informatics being the primary ones. The latest funding round was a debt round led by Tencent that pumped in $40 million into the Indian music streaming giant on June 2021, post which the company claims to be valued at $570 million.
Gaana promises its customers that the platform will continue to give the best possible experience to its customers, launch new features timely, keep expanding its music library, and keep improving its intuitive music recommendations.
Gone are the days when TV or movie theatres were the only way to absorb video content. India has seen a tremendous rise in the consumption of video content on various online platforms in the last couple of years. The major reason behind this exponential growth is often attested to deeper internet penetration and ever-increasing smartphone usage. Today, there are many articles onOTT platforms which justify why such mediums are better than cable TV. OTT (over-the-top) platform subscription is pocket-friendly, and then there’s the comfort of using such platforms anytime, anywhere.
Low cost and efficient mobile recharge packages along with good internet connectivity have permitted both rural and urban populations to consume video content at an alarming rate.
OTT platforms provide online content in different genres. Netflix, Amazon Prime, and ALT Balaji are some extremely popular OTTs.
With so many streaming platforms to choose from these days, it can be difficult and tedious to choose the appropriate one. The one that not only broadcasts all of your favorite series and movies, but also all of the documentaries that are currently trending. However, with so many alternatives to pick from, it might become a little daunting.
Hundreds of streaming platforms flooded the Indian market during the pandemic. The market is becoming increasingly saturated as every corporation develops its own streaming platform. But which streaming services are most popular in India? What companies have unlocked the streaming market’s code of dominance? Now that you’re interested, we’ve compiled a list of the Top 10 Streaming Platforms in India, which are both popular and well-liked.
Reasons For Tremendous Growth In OTT Platform Usage
Freshly Brewed Content
OTT platforms provide brand new and freshly brewed content in different genres and languages. These OTT platforms consider unique and risky concepts to create video content. The topics are a breeze of fresh air for Indians and deviate significantly from the video content people are used to. And such content doesn’t fail to entice the audience. Language is no longer a barrier as there is video content for almost every language, making OTTs universally accessible.
Affordable And Cheap
Providers charge nominal rates thereby making video streaming affordable for most of the economic sections in India.
Screening Movies Before Television Screening
Movies are now being released on these platforms way before their television screening. Hence, people don’t need to wait for movie ticket bookings and stand in long queues. Moreover, the concept of first-day, first-show is slowly losing its charm due to OTT platforms.
Free Subscriptions on OTT Platforms
Top OTT platforms lure the audience through the freemium subscription policy or by providing a free trial for a month. For example, Disney+ Hotstar allows users to access some shows for free whereas the premium shows are paid. On the other hand, APV and Netflix allow users to try their services for free during the initial months of subscription.
No Interruptions
The shows on such platforms are usually ad-free, making it a pleasant experience for the viewers. Users don’t have to see the same advertisement again and again and can enjoy the show without any interruption.
Video On Demand
Unlike TV, you don’t have to carry a remote and set-top box to enjoy your favorite video content. With the help of these OTT services, you can watch your favorite shows anytime and anywhere.
Limited And Quality Video Content
Unlike the Indian video content, these OTT platform services have shows restricted to a limited number of episodes rather than going on for several years. The content keeps the youth addicted to such platforms. Also, the content is not based on cliche storylines and abstains from the repetition of themes, something that’s often witnessed in TV-based video content.
Download And Watch Later
OTT services don’t maintain any particular time slot for shows and series, unlike TV. This permits people to have their own schedule for watching on such platforms. The option of downloading from OTT providers allows the audience to not sit idle in case of poor internet connectivity.
Other smaller (yet expanding) OTT platforms in Indiaare Voot and TVF Play. YouTube is also planning to launch an original content platform.
Growth And Future Of OTT Platforms In India
OTT subscriber base in India
According to a recent PWC report, smartphone penetration in India is expected to reach around 99% by 2022. And at the same time, OTT platforms are expected to grow at a CAGR of 22% by 2022 to around INR 6000 crores. With such a huge user base comprising a large number of smartphone consumers under the age of 35, OTT platforms will focus more on youth-friendly content. Another factor helping in the tremendous growth of OTT platforms in India is the rising level of disposable incomes, i.e., an average Indian consumer can spend more amount on his enjoyment today as compared to a few years back. Shows and movies in local languages (Tamil and Telugu are some examples) have attracted people from various fronts to these platforms; the reason being unlimited movies and shows in their mother tongue at dirt cheap rates.
It’s not that such platforms have content only for the youth; they offer something for the kids, the elderly, and every other age group.
Internet data consumption per minute has also come down. Sometime back, streaming a two and a half hour movie required 1GB of data for 360p quality. Nowadays 800MB is sufficient for the same movie in 480p quality. Thus, the streaming quality has improved with the decrease in data consumption. People can now watch two movies by consuming just 1 GB or 1.5 GB of data.
Price also plays a dominant factor; Amazon Prime saw a larger user base than Netflix in 2016 because of this factor. Amazon Prime charges INR 129 per month for unlimited access while Netflix charges INR 800 for its premium quality content. So, OTT platforms must work on a framework to provide maximum benefits at minimum cost, a tough nut to crack but a necessary one to lure the Indian audience.
Top OTT Platforms In India
Disney+ Hotstar
Users Worldwide: 103.6 Million Users In India: 25 Million Price: Starts at Rs 399/Year
Disney Hotstar – Top OTT Platform In India
Disney+ Hotstar launched in India in April 2020. It’s a partnership between Disney and Hotstar, Star India’s streaming service. As a result, it includes all of the Disney+ content as well as the original Hotstar content. In India, it presently has 28.5 million members, making it the most popular streaming service. The exclusive Disney material and inexpensive pricing of Rs 399/year for the lower-tier subscription plan appeal to younger people looking for a less expensive source of entertainment, especially during the pandemic.
Disney+ Hotstar is another over-the-top media service in India. It is a Star Network product that was launched in February 2015. Disney+ Hotstar has swiftly become one of the largest video-on-demand platforms in the country. Disney+ Hotstar is the only platform where the best TV shows from around the world, movie premieres, live sports, and events are consolidated. It has several user-friendly features such as an adaptive video playback experience which automatically adjusts according to the available bandwidth, the creation of playlists, and the availability of content for download. Users can consume Disney+ Hotstar content on the go with the best viewing experience.
Amazon Prime
Users Worldwide: 200 Million Users In India: 38 Million Price: Starts at Rs 329 for Three Months
Amazon Prime Video – Top OTT Platform In India
Amazon Prime Video was first introduced in India in 2016. It now has over 38 million unique users in India, demonstrating its widespread popularity. The streaming service has a lot of great shows and movies, like The Boys, Mirzapur, The Family Man and so on. Around 200 million people use Amazon Prime Video worldwide, and the figure is growing every day. What makes it even better received is the low pricing of Rs 329 for a three-month subscription and Rs 164 for those aged 18 to 24.
A year after the launch of Netflix in India, Amazon Prime Video also made its entry in the country. According to the director of content at Amazon Prime Video (India), India accounts for the highest number of Prime members in the debut year, growing fastest among the 16 countries that the platform is present in. India is a price-sensitive country and at Amazon Prime’s low-priced subscription fee, it gives the users great value for money.
Users Worldwide: 203.66 Million Users In India: 3 Million Price: Starts at Rs 199/Month
Netflix – Top OTT Platform In India
When it comes to Netflix, there isn’t much that has to be said. It’s something that everyone has heard about. With over 203.66 million customers globally, it is one of the largest streaming platforms in the world. Netflix first arrived in India in 2016 and has since released several of the ‘Netflix India Originals.’ Sacred Games, Mismatched, Masaba Masaba, and many others are among the most popular. In India, Netflix now has over 3 million members, and this figure is steadily increasing.
It is a US-based video streaming company that is now available in India at a starting subscription price of INR 199 per month (goes up to INR 800 per month) after a free month of trial. While most of the OTT service platforms follow a mix of advertising-led and subscription fee-based business models, Netflix, in keeping with its global strategy, is free of advertising in India.
Voot
Users In India: 100 Million Price: Starts at Rs 99/Month
Voot – Top OTT Platform In India
Voot was introduced by Viacom 18 in 2016 to showcase all of its TV series as well as the most latest episodes. It was totally free, and there was no need to subscribe or pay to view the content. In March of last year, Viacom 18 launched Voot Select, an online service that, unlike the previous platform, Voot, required a membership. Some episodes and movies are still available for free, but some exclusive series and movies are only available to subscribers. Voot Select has around 1 million paying subscribers. It charges Rs 99 for a one-month subscription and Rs 999 for an annual subscription.
Voot is a video-on-demand platform that is a part of the digital arm of Viacom18. Viacom18 is one of India’s largest growing media networks. The platform provides its audience with a vast range of content choices and preferences. It has a pool of 45,000 hours of content which includes COLORS (Hindi), Viacom18 Motion Pictures, MTV, Nickelodeon, and MTV Indies. It offers the biggest TV Shows, Blockbuster movies, Toons, and VOOT originals.
Voot’s aim is to capture the digital video landscape with its fresh and new-age content without any premium cost. One of the major attractions of the platform is its original content while it covers a plethora of categories like dramas, comedies, spoofs, and everything else.
ZEE5
Users Worldwide: 310 Million Users In India: 100 Million Price: Starts at Rs 42/month
ZEE5 – Top OTT Platform In India
ZEE5 is an online streaming service owned by Zee Entertainment Enterprises. It went into effect in February 2018. Although it is a free service, there is now a ZEE5 Premium option that allows you to watch many exclusive movies and series for Rs 299 for three months. ZEE5 has content in 12 different languages that make it worth the money. And it claims to have 32 million paid subscribers and around 100 million active users. ZEE5 has recently partnered with TVF for streaming movies and shows.
Users Worldwide: 98 Million Users In India: 80 Million Price: Starts at Rs 99/Month
SonyLIV- Top OTT Platform In India
Sony Pictures Networks India launched SonyLiv in January 2013. It is a free service but also has a premium version and the subscription starts at Rs 99 per month. It has a ton of shows and movies to choose from with no disturbance from ads. SonyLIV currently has around 5.5 million subscribers. It offers many popular shows, like Girls Hostel, Welcome Home, Maharani, and many others.
SonyLIV is bound to be present in the list of the top OTT media services. It has been developed by Multi-Screen Media. It has a mix of both free and premium content and has partnered with SPI International to showcase seven more international television channels across different genres (in addition to the existing five channels). SonyLIV’s premium content comes at a subscription cost of INR 99 per month. It offers viewers shows from the Sony stable – SONY, MAX, and SAB. Apart from enabling viewers to watch the latest shows, Sony LIV also allows subscribers to watch the re-runs of old episodes, movies, and special events.
ALTBalaji
Users In India: 76 Million Price: Starts at Rs 100 for Three Months
ALTBalaji – Top OTT Platform In India
ALTBalaji was launched in April 2017 and is owned by Balaji Telefilms Ltd. It is well-known for catering to an Indian audience in particular, with daily soaps and exclusive movies and series. It has around 76 million active monthly users and around 5 million paid subscribers. It is a paid service, but you can get a free trial of seven days and can watch all the content on the platform. And the subscription starts at Rs 100 for three months. That’s a great price if you are looking for a cheap service platform.
ALT Balaji is an ad-free subscription-based service which is the product of film and television production house, Balaji Telefilms Ltd. It provides 32 original shows in Hindi, Bengali, Tamil, and Gujarati at a subscription price of INR 300 per year. With this platform, Balaji wants to venture into clutter-breaking content and offer something for everyone. It is offering entertaining video content to both Indian residents and those living abroad.
Top OTT Platforms in India
MX Player
Users Worldwide: 280 Million Users In India: 148.8 Million Price: Rs 370
MX Player- Top OTT Platform In India
The MX Player started in India as a video player. It was launched in 2011 but was re-launched in 2019 as the streaming platform. It began in India, but in 2020, it expanded its service and is now available in many countries, including New Zealand, Nepal, the United States, the United Kingdom, Bangladesh, Canada, Australia, and Pakistan. It has around 280 million users worldwide. And it contains shows like Aashram, Bullets, Dangerous, and many others. It is a free service, but MX Player Pro is a paid version that offers exclusive content without any ads and is priced at Rs 370.
JioCinema
Users In India: 100 Million Price: Free
JioCinema- Top OTT Platform In India
JioCinema is a streaming service from Jio Platforms, which was launched in 2016. It is free for Jio sim users and contains a great number of shows, films, web series, and documentaries. It has about 100 million users in India and the number keeps growing every day.
Eros Now
Users Worldwide: 221.5 Million Users In India: 148 Million Price: Starts at Rs 49
EROS Now- Top OTT Platform In India
Eros Now is a streaming platform launched in 2012 and is owned by Eros Digital. It has plenty of Indian movies and web series for its viewers. And the best thing is that the streaming service begins at Rs 49 in India. Eros has about 180 million users worldwide and 30 million paid viewers.
Airtel Xstream
Users in India: Price: Rs 49/Month
Airtel- Xstream- Top OTT Platform In India
It is a streaming service provided by Bharti Airtel. It was released in September of 2020. It’s a free service for Airtel Sim users, but you need to sign up for a plan if you want to watch the content as a non-Airtel user. The price is Rs 49 per month for non-Airtel users.
Users Worldwide: 36 Million Users In India: 5 Million Price: Starts at Rs 99/Month
VIu- Top OTT Platform In India
Viu is a streaming service provided by Hong Kong-based Viu International Ltd. It features many films, shows, and series, mostly Korean and Indian. It is offered throughout Asia, Africa, and the Middle East. It has about 36 million users worldwide and 5 million users in India. The price starts at Rs 99 a month and is quite popular among the Indian audience.
TVFPlay
Users In India: 9.8 Million Price: Free
TVF- Top OTT Platform In India
‘The Viral Fever’ also known as TVF is an online streaming platform that provides tons of original content for free. Its shows like ‘Permanent Roommates’ and ‘TVF Pitchers’ have pushed a lot of fans towards the platform and are a big hit among the fans. And the best part is that it’s free.
In India, there is no scarcity of streaming options these days. There is something for everyone as more and more companies develop their streaming platforms. You can make your selection based on price and the type of series and movies you wish to watch.
Conclusion
India is a huge market for OTT platforms, so offering different plans to satisfy a diverse user base with different income levels is the only solution for faster absorption and growth. Focusing more on Indian-friendly content would be another plus point for OTT providers. For now, it can be said that Indians will continue to drift towards these platforms, though television would still remain an important commodity in India. There still exists a section of the population that doesn’t have access to smartphones and internet. Moreover, the older generation prefers the television over OTT platforms for entertainment.
FAQs
What is a Streaming Platform?
A streaming platform is an online entertainment service that provides on-demand access to TV series, movies, and other streaming material.
What is the meaning of OTT?
OTT stand for over-the-top. It is a means of providing television and film content over the internet on request.
What is an OTT Service?
Over the top, or OTT, refers to any streaming service that transmits content over the internet.
Is Netflix an OTT?
Netflix is a popular OTT (over-the-top) service that provides users with content such as movies and TV series.
How many streaming platforms are there in India?
In India, there are around 40 suppliers of over–the–top media services (OTT).
What is the future of OTT in India?
Future of OTT in India: A rise of OTT platforms in India is expected to grow at a CAGR of 22% by 2022 to around INR 6000 crores. With such a huge user base comprising a large number of smartphone consumers under the age of 35, OTT platforms will focus more on youth-friendly content.
Dropshipping is a type of retail performance in which a store fails to maintain the things it sells. Instead, if a store offers a good using the dropshipping model, the goods are bought from a third party and delivered directly to the buyer. This means that the vendor has no direct handling of the merchandise.
The main distinction between the drop-off and the regular retail model is that the retailer does not stock or stock his own. Instead, a third party – usually a wholesaler or manufacturer – buys inventory to fulfil orders if necessary from the seller.
Dropshipping is a type of retail performance in which items are bought from a third-party provider rather than a shop. The products are subsequently delivered to the consumer directly. This means that the seller must not deal directly with the product.
Dropshipping Ads For Beginners
From the beginning, dropshipping has made it easy to start companies abroad for entrepreneurs. You can create a great website and start selling if you can write a product description and have basic design skills. The only problem is, how do you get the word out when you have a shop? What are you doing with dropshipping ads?
Indeed, numerous drop shippers lack fantastic income, in marketing and promotion. You may have a fine company idea, but if nobody knows it, you can’t do much. How are you getting your company out and getting the proper people?
How to advertise for Dropshipping?
Dropshipping ads
How you set up advertising depends entirely on the resources available. Fortunately, even if you have very little, you can do a lot with drop-outs. Have you some beautiful pictures? What about writing a robust proposal for sales? All this can expand publicity.
Before you publish on any site, there are three things you need to remember:
1. Your audience objective
Nearly every publicity platform wants to know to whom you advertise. Think of who this might be. It won’t do you much to promote folks searching for shirts if you are a horseman selling shoes. The better you can determine the target audiences.
2. Your objectives for your campaign
What is this campaign you are seeking to achieve? More business? Sensitivity of the brand? Traffic? Engagement? More followers? These things instruct advertising networks on how and to whom to run your ad. You are analyzing users who click on adverts often vs. people who buy stuff. The platform will run your dropshipping advertisements to folks that you can buy more if you’re seeking sales.
3. Your keywords
For you, here’s technical jargon! Simply put, keywords are words and sentences which were like search engines. Assume you’re a sunflower shoe merchant in the previous scenario. People are looking for sunflowers with espadrilles or some version of the phrase. You must understand this and tailor your campaigns accordingly. Read on to find out how.
How do you get it out once you have a clear idea of your campaign? What do you need to run on platforms? See our Five strategies to create advertisements below.
And now you know all about dropshipping advertising you need to know. It’s a fine art that can only be improved by starting and constantly changing your campaigns. The best way to produce great dropshipping ads is to test and mistake.
Benefits Of Dropshipping
1. Dropshipping is easy to start .
To begin you don’t have to be a corporate guru. Indeed, you don’t even need previous expertise in business! You can start quickly and learn the remainder as you go with it if you spend some time to discover what it takes.
Dropshipping is so simple because you will not need much. There is no need to store things in a warehouse, or a workforce to aid you. Neither must you worry about storage or delivery. You don’t have to spend some time in your shop every day. Especially once you’re moving, it’s a surprising hands-off.
2. Dropshipping is easy to grow.
When you expand, you don’t need to change the business model very much. As you grow, you have to put more labor into sales and marketing, but your daily life remains more or less the same.
One of the advantages of dropshipping is that when you scale, the cost is not rising. This makes it possible to expand quickly. Almost everything can be done by you, too, unless at some point you wish to set up a small team.
3. Dropshipping requires little cash.
It requires so little to start a dropshipping business you, may start with minimal money. You can establish a whole company from your laptop, and no high-level investments have to be made. Your costs, particularly as compared to traditional business expenses, will be rather minimal even as your company grows.
4. Dropshipping is quite flexible.
Dropshipping flexibility to work
This is one of the main advantages. You become a boss of your own and make rules of your own. It is by far one of the most flexible jobs to be followed by anyone.
You can work from home just with a laptop, and at the most convenient hours, you can work. This is perfect for businessmen who want a company that works for them. You don’t have to bend back to make things happen. You set your rhythm instead.
5. Dropshipping is easy to handle.
You can manage everything with little trouble since it does not ask you to do many undertakings. Once you choose and set up suppliers, you’re mainly accountable for your online retailer.
Conclusion
It is time that you chose your product provider, now that you may respond “what is dropshipping?”
You can use the dropship store from there to test several products. Start your store at the beginning with five to ten products and see how this happens. Then, the products that transform the best can be drilled out.
FAQs
What is Dropshipping and how does it work?
Dropshipping is a type of retail method in which items are bought from a third-party provider rather than a shop and the products are subsequently delivered to the consumer directly.
How do I get ads for dropshipping?
There are many ways to advertise your dropshipping store:
Facebook
Instagram
Pinterest
Snapchat
Twitter
Youtube
Is Dropshipping Profitable?
If dropshipping is done effectively, there is no need to worry about making profits. An established dropshipping business can generate good income.
Professional social networking is one of the most important parts of gaining better chances in the business world. LinkedIn has become a significant part of this professional networking reaching over 45 million student users today. Not only that, they are growing at a rate of two sign ups per second. Statistics show that LinkedIn is used by over 562 million people in more than 200 countries.
If you are looking for an international opportunity or a better placement in your career, LinkedIn is the best platform to depend on. It is a platform which has not lost its professional charm even after so many years of its inception.
Many recruiters also depend on LinkedIn to find ideal candidates for their job. This makes your LinkedIn profile as your portfolio for the recruiter. In this article, a few important nuances which will serve as a guide in using LinkedIn are mentioned.
Make sure that you have a functional email ID to which you have access. You can use both your phone number and email address to sign up for LinkedIn. Keep ready a list of your educational qualifications, work experiences, achievements, skills, training, etc. with you.
You might not want to run around for documents every time they ask for details. When you sign up make sure to be as clear as possible. Don’t lie on your LinkedIn profile. If you are unemployed, mention that you are looking for opportunities.
Creating the Account on LinkedIn
This is the most important part of being on LinkedIn. The first thing that you need to do is to fill in your educational qualifications along with marks, experiences, the skills you have, the organizations you have worked with, the positions of responsibility that you have been assigned, and so on.
You need to be mindful of what goes into your profile. Before you add any achievements or experiences, just think if they are relevant and suit your goals in any manner. If yes, add them, or else ignore them. However, be careful about the timeline. They should not be too old. This means that you do not add anything that you did as a kid. However, exceptions are there too.
If you are a person with lots of work experience, then you need not add the details of your high school. When you provide your name, make sure that you give your official name that is used in all your official documents. If people tend to misread your name, you can also add the pronunciation of your name.
Your profile picture is the first thing that an employer would see in your profile. Make sure that the picture that you choose is on par with the way you want them to see you. Formal pictures are preferred over informal ones. So, do not post your picture from the beach or your recent trip to the waterfalls. Try to look as professional as possible.
LinkedIn profile picture
Summary on LinkedIn
This is the second place where your recruiter’s eyes will fall before checking your whole profile. Give a short note on what you like to do, your area of interest, and what you are looking forward to.
It can also include your professional background, achievements, targets for the future etc. Always remember that it is a part of your first impression and hence make it as explanatory and concise as possible.
Add your Contact details on LinkedIn
It is better if you provide your mobile number since that will increase the chances of a recruiter contacting you. Even if you decide to not provide contact details, provide an email ID without fail. You can also provide additional details on contacting you to reduce the chances of missing out on anything. Contacting also means that they can reach out to you through the messaging facility of LinkedIn. Do not forget to check them every day.
Connections on LinkedIn
Connections on LinkedIn
If you are actively looking for opportunities on LinkedIn, it is very important to have good connections. LinkedIn will automatically suggest people who have gone to your same school, college, workplace, etc.
Most probably you will get to meet a lot of people through this facility as well. For better connections, check for people who are working with your area of interest or organization. Send them a connection request and try to know more about the things you want to know. Do not make contacts randomly. Have a strategy in your mind and connect accordingly.
You can choose to limit your area of interest, prospective organizations you would like to work for in the future can be some of them. The same rule applies when you get a connection request as well. There is no need to accept the request of everyone who is sending you requests. It is ideal to keep the number of contacts more than 300 and less than 3000.
Being an active part of LinkedIn increases your chance of visibility to the recruiters. You can also try and be an active member of any group as well. Apart from increased visibility and connections, increased engagements on LinkedIn are also a portrayal of your professional place. It is a place to articulate who you are.
Your activities can have a significant impact on the recruiter. If you do not want your recruiters to see your activity, you can turn off activity broadcasts as well. However, it is highly recommended that you make use of LinkedIn to share your knowledge and achievements.
Recommendations on LinkedIn
Recommendations on LinkedIn
Recommendations are highly effective ways to increase the credibility of your claims. It is given by other users on LinkedIn. It is a kind of acknowledgment where they evaluate your performance. You can request your previous manager or client to give you a good recommendation. It will create an impression that you are a competent professional like you claim in your profile.
Keep Updating your Profile on LinkedIn
Making an account in LinkedIn is not enough, it is important to update your information as well. It applies to everything right from your photo to your skill set. Instead of seeing a time frame to update your profile, make it a habit to update them whenever something happens. Even if it is small, add them since you never know what all the employers are looking for. As you change your profession or field of study, remind yourself to update that as well.
Conclusion
At the end of the day, LinkedIn is a place where you express you are in a professional environment. And it should be like that as well. Try to view your profile as a recruiter and think what will their impression be about you. Make amendments accordingly.
If at all you don’t engage in LinkedIn also, do the bare minimum of updating your details. If you are an active and informed user in LinkedIn, chances of you getting a better job offer is really high.
FAQ
What is the best way to use LinkedIn?
Contact and Connect With Other LinkedIn Users, Give and Receive Recommendations and Endorsements, Use LinkedIn Groups, and Create Engaging Content Especially for LinkedIn, these are some of the best way to use LinkedIn.
Does LinkedIn cost money?
LinkedIn is free, but if you choose to upgrade to a paid account, you have access to additional features. As a Premium member, you can get messages from any LinkedIn user at no cost to them.
What should you not do on LinkedIn?
Don’t Send Spam Messages to Your Connections, Don’t Send Irrelevant Messages, Don’t Send Messages With, “I see you viewed my profile, and Don’t Ask New Connections or People You Don’t Know to Endorse You.
Websites have become our go to place to tap at the plethora of benefits that the internet has to offer people. Creating and launching a website is not an easy task. The amount of hard work that has gone behind each website is inexplicable. There are quite a few things that you should check before, during and after the launch of your website.
This is to ensure a seamless user experience for the user and for a better reputation for the website. This article takes you through a few important things that you need to ensure across the process of your website launch.
Before starting the designing of your website, make sure that you have a crystal clear plan on how to go about the structure design and redirect of your website. This will make your website development procedure smooth and clear. Not only that, it will also help you to keep track of your steps and codes as it is extremely important to revise them at a later stage.
Go Through the Older Website (if any)
Going through the old website (if it exists) is an extremely efficient way to add value and improve the new website. It will give you a better idea about the things that need to be included in your website, the services it offers, the chain of links that is to be contained.
It will also help you get an idea regarding the things that should be redesigned and How your new website should be different from the older one. You can adopt necessary features, reject futile ones and make a note of new introductions on the website during this time.
Stable CMS
Having a strong Content Management System will make website designing easier for you by clearly delineating the things that are required for your website. You will probably have a CMS if there is an older website.
Benefits of having a good Content Management System are many. Besides helping you to design websites on pre pre-created templates, it helps you edit content after it gets published and provides you with required tools. It supports you by taking care of a lot of things that are supposed to be in a checklist.
Use various tools available online to do the work for you, especially the CMS platforms like WordPress or Wix etc.
Sound SEO Tactics
Search Engine Optimization is a place where you need to spend a lot of time to ensure better traffic to your website. Within the purview of SEO there are a lot of things that should not be left unturned.
It includes searching for the keywords, updating the content strategy that matches with the SEO requirements, redesigning the site architecture etc. Do not forget to look into the nuances of metadata and XML site map.
Ready Backup
A last-minute glitch is something that no web designer wants at any point of time. However it is always better to be prepared for the worst. Make sure that the content of your website is backed up either in your own device or through another web host that helps in backing up your data. In this way, if at all, something goes wrong, you can restore your website with a few clicks.
Supportive Analytics Software
Having an analytics software will help you in getting a good idea about the number of people visiting your site, the kind of people coming in, the way your website responds, the total time people spend on your website and so on.
It will help you have a clear vision regarding website traffic, behaviour and many more. One of the best and most feasible analytics software is Google analytics. The amount of information and insight that it provides is unmatchable.
After Designing – Before Launching the Website Checklist
Editing the texts
Editing and proofreading the website is one of the simplest and yet the most important things in your checklist. Look out for any kind of spelling mistakes, make sure that appropriate pictures are added and check the alignments.
This is also the time where you cross check the content in the website with your initial plan and make sure that everything aligns with their requirements. It is also very important to ensure that the website looks visually pleasing and easily navigable.
Testing User Experience
If you are a person who has been in touch with the website in every stage of its development then you are likely to have skipped certain minute details which would severely impact the user experience. Hence it is extremely important to test the site for user experience before you launch it.
During this time ensure that all the links work perfectly and the user is not confronted with any ‘page not found’ notifications. Make sure that all your conversion parts and links to third-party websites are working smoothly.
Taking the Load Test
Also known as the stress test, it may seem unnecessary in the first look. However it is really important to do a stress test to have an idea about the amount of traffic that the website can handle at one time.
This becomes more important when you are expecting a large amount of visitors to your site at a particular time. Performing such a test will also improve the confidence of their designers that there won’t be an immediate website failure after the launch.
Safe Storage of Information
There will be a lot of people who are involved with the designing of your website and it is important to save their information, especially their passwords in a very safe manner. Make sure that these details are stored very safely before the launch of the website itself.
Checking for Accessibility
With multifarious options available with regard to gadgets and browsers, it will be good if you check that the website is accessible from different devices. That is, try to access your website from a personal computer as well as mobile phone. Similarly, make sure that your website works well in most of the Web browsers.
Adding Metadata
Metadata is an efficient way to present information in an efficient manner. Taping on to it in the right manner is highly beneficial. Make sure to add metadata to each and every page and title of your website. Take care to support it with relevant keywords. It can have a significant effect in inviting more visitors to your website.
Be extremely careful when it comes to storing information about your visitors. Ensure that you are storing important things extremely securely. You can make use of 24*7 monitoring scripts in this case. Purchasing and setting up your SSL certificate will also help. If your website takes payment for any services, it is better to have a legal advisor to guide you regarding the safekeeping of data.
Constant Checking
Checking your website for user experience is in fact a never ending and ever repeating procedure right from the beginning of the designing of the website. Constantly check your website for user experience. Ensure that all the links are working properly.
It includes checking right from the validity of your CSS/ HTML styling to the functionality of the social media icons on the website. If at all you see any discrepancies or difficulties that the users face, be quick to fix them.
Get Indexed
Make sure that your website is indexed or else the existence of the website won’t make any difference. Only through indexing will your website show in searches. Submit your sitemap to Google search console and keep track on it until they approve your request to index the website
Promotion of the website
The competition in the internet world is really high and it is important to promote your website to get more visitors to it. There are many ways in which this promotion can be done.
It can be through your own social media accounts, through the websites social media account if any, through the facilities rendered by Facebook advertising etc. Email advertising, paid promotions through popular people can also be tried. Out of all of them, Search Engine Optimisation is the best way to improve organic traffic into your account.
Conclusion
Coming back to where we began, launching a website is not an easy task. It requires continuous handwork and persistence. It is a process that has to be repeated overtime. However, following the right tactics and making sure that the above mentioned things are taken care of, things will be a lot better and easier.
FAQ
What day is best to launch a website?
Tuesday is considered as one of the best days to launch your site, as it’s likely that your potential clients are browsing online.
How a good website should look like?
Your site must be easy to read, navigate, and understand. The best way to keep visitors glued to your site is through valuable content, good organization and attractive design.
What do I need to know before launching a website?
Carefully Choose Your Website Colors, Pick the Right Fonts, Focus on Branding, and Link Your Social Media, here are some tips you should know before launching a website.
Every startup founder is well aware of the fact that the journey ahead is full of obstacles. Sometimes they are prepared for the unusual circumstances, whereas most of the times, the hurdles are like a bumpy road which needs to be crossed with patience, perseverance and planning. Whether that’s because you just didn’t anticipate the challenges, you’re unsure of the best way to respond, or you don’t yet have the resources you need to address them properly.
It is important for startup founders to execute their business plans in a manner that proves their vision and worth. We, at StartupTalky, spoke with professionals and top executives of companies across the country and asked them the challenges they faced while starting their own startup and how they overcame them. They discussed the most challenging events and circumstances in the dynamic world of startups and also shared their personal experiences while tackling the hurdles.
Bare Anatomy is a premium, beauty brand with personalization at its core. Our customized range of hair and skincare products are freshly made once customers place their order. All our formulations are made with clean and effective ingredients and go through stringent quality checks to offer our customers the very best.
Since we don’t mass produce batches of standard formulations, the biggest challenge we have faced is scaling up our production processes rapidly. Other beauty brands in the market mass-produce so abrupt spikes are not that hard to deal with as they have ready inventory and a more drawn out time span of usability due to the preservatives they use.
To solve this, we have automated our manufacturing facilities to cater to dynamic demand patterns and meet seasonal spikes.
We are born out of a desire to ensure that India does not miss out on the Industry 4.0 wave, started its journey with a team of 15 engineers who came together to foster innovation in the field of IoT, Robotics and IT. The biggest challenge was to educate the Indian manufacturing diaspora to embrace automation. Now the sector has taken a move and gradually experiencing the inevitable need to automate its processes.
Over a period of time, we have established ourselves as a preferred automation partner across India and now we are on our way to become a global Robotics player launching ourselves through partnerships across geographies and acquiring multinational client
Lalit Arora – Co-Founder, Vingajoy
Lalit Arora – Co-founder, Vingajoy
It’s not easy to establish brand value. It is not just a matter of offering a name or an attractive logo or a slogan. It is one of the most challenging tasks. Brands are created through a wide range of touchpoints; each time a customer interacts with a brand, it forms an association. This means everybody in a company is having an effect on the brand. The central aim of the brand building is thus to keep the message consistent across all platforms, media and time.
This demands that the brand be kept alive by seeking new ways to express its message so it remains consistent. This means making consistent and adapting necessary improvements across the board to remain on top of the trends. The major challenges were the monopoly of competitors in the market. In India, people don’t experiment with new brands easily. It takes time to gain trust and acquire a stabilized market. But slowly and gradually, we have managed to create a brand position in the market.
Amit Tyagi – Founder and CEO, Neuherbs
Amit Tyagi Founder and CEO Neuherbs India
A first-generation entrepreneur is one who undertakes the risk of running a venture for attaining profit and is doing so for the first time. But unlike the established ones that have undergone the trials and tribulations and have cemented their position, the new entrepreneurs are still not “risk-free.” There is a lot to prove through their startups.
In the underlying stage, the first-generation entrepreneur attempts to raise the funding for the activity. The funding can be either by an individual or through a partnership if there should arise an occurrence of the organization. The difficulties faced by founders of startups have been-the absence of tolerance in taking care of issues, absence of sustained inspiration, Inability to widen their perspectives and make use of subconscious and so forth.
There are myriad of difficulties these startup owners often face-creating vision and thoughts, raising capital, gathering a group, finding the correct area, finding the right employees, beating rivalry, unanticipated difficulties and costs, staying aware of changes and patterns, leaving the business, monetary management, cybersecurity, winning the trust of the client, ability the customers and so on.
However, those who turn out to be successful have a few things in common- an ability to deal with clients and managing the working capital, an acumen for financial management, keen marketing skills, and confidence in their beliefs and ideas with a flexible approach to inputs. It’s hard to be a first-generation entrepreneur stepping into a volatile market in which only the strongest survive but the right approach makes it worth it.
Generally, parents of young entrepreneurs are very sceptical because they see business as a huge risk and they wouldn’t want their children delving into them. I truly believe that if you can make your parents believe in your idea and showcase your impact, they will take your side. A couple of things that helped me overcome this was financial independence, speaking and guest lecturing opportunities and my zeal towards the business.
Another challenge which is more of a positive one is that first-gen entrepreneurs don’t come with a lot of contexts. This means they are not scared of playing with fire and learning from the process. This really helped me in my journey. While I had the guidance of my very experienced, learned and passionate Mentors, I was not yet hardened by the tests of time. A little bit of Madness is something that plays in your favour and that’s the stuff Entrepreneurship is made of! Our lives are dictated by cost-benefit analysis, not only at a financial level but at the level of each decision that is made.
It may be difficult to gain other people’s trust in your business abilities. You get doubted if you don’t come from a business background because you are looked at as naive. To tackle this, I was very careful and tried to make sure at all junctions that the decisions I was making were ratified first-hand by others, or had some context in pre-existing ventures and businesses. Reading a lot helps, great communication skills help as well.
Geeta Singh – Founder, TYC Communication
Geeta Singh, Founder, TYC Communication
Being a full-time entrepreneur is no easy job, regardless of whether you’re a man or a woman, and I have faced my fair share of challenges along the journey. I started this company with a measly sum of Rs 50,000 and just one other employee besides myself. From getting new clients to delivering work on time to managing several business operations, there were a lot of challenges.
But I’ve always believed in surrounding myself with people who are capable of rising to the occasion and together, by working as a team, we have been able to overcome several challenges. So having atightly knit teamand good work culture is paramount for the success of a business.
Besides that, I’ve always taken every challenge as a learning opportunity. If you overcome them, you know you’re on the right path; if you falter, you’ll know where you’re lacking, so that you can go back and tune things. I believe that the most important thing any entrepreneur can learn is that failure is inevitable. Some day – today, tomorrow, ten years into the future – you’ll meet failure. But that in itself isn’t an issue; how you deal with it defines whether you’ll succeed or not. If you stumble and fall, just pick yourself up and keep going. There is no replacement for hard work and dedication.
Akhand Swaroop Pandit – Founder and CEO, The Catalyst Group
The past 2-3 years have witnessed a spurt in EdTech companies in India. Potential-wise, according to KPMG and Google’s report Future of Online Education in India, the online education market in India is expected to grow to $1.96 billion by 2021, with 9.6 million users. However, there have been many challenges that the sector is continually overcoming in order to truly make it big.
The biggest challenge that we have faced in the initial years was that the students from tier 1 and 2 cities were not comfortable with online classes. There’s a myth among parents and students that only conventional classes can provide quality education. Especially for competitive examinations, the option of ranking well and getting selected at a preferred place through the new advanced technologies was a highly debatable question.
To overcome this, we have appointed dedicated expert faculties right since the beginning. The educators of our institution have themselves topped different competitive examinations pertaining to their expertise. Their excellent teaching skills and experience have always helped our students outshine. Our students have also consistently topped many national level examinations like UPSC, SSC and banking, which helps us further, in building a sense of trust amongst other aspirants towards our platform.
Sheshgiri Kamath – Co-Founder and CEO, Kapture CRM
Sheshgiri Kamath – Co-founder and CEO, Kapture CRM
In this fiercely competitive world, I believe that entrepreneurs, both the first-generation and the second-generation ones, face quite a number of challenges while setting up their business. What would probably vary is the level of adversity that had to be faced and overcome. Fortunately, there are several resources available to tackle these challenges.
As a team of three first-generation entrepreneurs, we founded Kapture CRM in 2011. Although there were many obstacles to get through, there were 2 major challenges. Firstly, financial complexities. We were unsure if we had to raise capital and how we would go about it. After gaining some clarity, we decided to focus on a self-fueled growth model to scale Kapture CRM. In hindsight, that was one of the most important and best decisions we took as a founding team. We are now bootstrapped and profitable, thanks to our paying global customer base.
The second biggest challenge was networking. As we were fairly new to the entrepreneurial world, it took us quite a while to grasp the legal procedures involved and connect with the right business professionals (lawyers, consultants, etc) for our requirements. This process would have probably been easier if we were second-generation business people who had the right help in place.
Furthermore, due to the lack of referrals and corporate contacts, onboarding our first five clients proved to be a difficult task. We decided to do a few free pilots and we got some positive feedback. We onboarded our first paying customer soon after that – a real estate developer. Following this, we were able to partner with another five clients (builders). We then tried our luck with medical device companies and that scaled our enterprise pretty quickly. We strongly value our existing customers and we have gotten many referrals from them.
Thanks to our product, we were able to build a global network of 500+ clients over the next few years. All in all, this entrepreneurial journey of ours has been very exciting and fruitful for us.
Prasad Rajappan – Founder and CEO, ZingHR
Prasad Rajappan – Founder and CEO, ZingHR
From Production Engineer to Founder of an HR Tech Software Solution Company, it has been a long journey for Prasad Rajappan, Founder and CEO of ZingHR a leading player in Enterprise HCM Software Solution. Prasad is a first-generation entrepreneur. No one in my family had ever tried their hands at business.
However, I learned some great and valuable lessons in my life and my family, which enabled me to build my success story and an Enterprise HCM company with a focus on OutcomationTM, knowledge, depth and agility. I learned from my father to shoulder responsibility and my mother has been like Annapoorna (whose kitchen was always open for anyone). She taught me to help the less privileged and derive happiness from it. It was a tough decision to leave a well-cushioned job for a completely uncertain future and it was difficult for my family as well, but I always believed that one should first listen to the heart rather than the head.
FAQs
What are the challenges faced by entrepreneurs in India?
Problems faced by entrepreneurs while starting a business in India:-
You’re perplexed as to why your competitors’ advertisements appear so regularly in your social media feeds What are their game plans? First and foremost, we all want to be one step ahead of our competitors. When you launch/initiate a fantastic product/offer and don’t get the expected results, it’s heartbreaking. Your advertisement will only reach a small number of people. Even after ensuring the greatest possible standard of quality.
You’ll have to rely on some web advertising promotions now. But, what exactly do they do? First and foremost, people look at your local advertisements. Analyzing your opponent to learn about their strengths and weaknesses isn’t a new concept. Taking use of what has previously been demonstrated to be effective.
But how do they conduct their research? Isn’t it a lot of work with the appropriate concept knowledge? Everything has a technological solution. For that, we have a fantastic market landscape that has formed. SPY ON ADVERTISE!
Compare this to the hashtags you use on Instagram for a hint. Although adspying is a completely different world, this comparison will get you to click.
AdSpy displays the advertiser’s name and provides access to the ad copy, URL, and landing page. It provides you with access to all of the information found on the real ad; The number of likes and comments the ad has received, as well as the demographics of its target group
How do Ad Spying Tools work?
Ad spy tools are pieces of software that allow users to see what happens behind the scenes of successful ad campaign. Please provide the measurements that worked best. And there you have it! Allows you to use the same strategy for your ad campaigns and achieve guaranteed results.
It also gives you access to market backdrop and helps you comprehend the strategies of a constantly changing platform where precise targeting may make a big difference. Ad spy tools allow you to observe how your own brand, competitors, and other businesses spend money on advertisements and which techniques appear to be the most successful.
Ad spy software gives you the information you need to gain a competitive advantage.
If you’re wondering if any of your competitors are spying on you using one of the Ad intelligence programs, the answer is yes. It’s past time for you to repay them.
1. Once you’ve finished the signup process, you can search for ads in Ad info.
2. As an illustration I searched for cakes and received a lot of results after selecting ‘India’ from the nation language options and setting the date/time period to ‘7 days’. This is a simple and quick process.
You have complete control over your requirements and can change them as needed.
I searched for advertising that are coming up on Facebook in the example above, but you may search on other social media as well. You have complete control over the platform you use.
3. After receiving a room full of adverts, you may now select any advertisement from the list and track it. You’ll see a graph depicting the amount of people contacted by the advertisement as well as the date.
4. You’ll obtain a chart analysis this way. It is well-written, well-researched, and visually appealing.
Some Effective and Reliable Ad Spying Tools
AdSpyder
AdSpyder- Ad Spying Tool
Adspyder is one of the most popular Saas-based ad intelligence tools that you can opt for to revamp your marketing strategy. It is a cloud-based Ad spying tool that has a wide range of solutions like Facebook ad spyer, Google ad spyer, ads intelligence, and more to elevate your brand’s potential for growth with the help of effective ad data.
Adspyder boasts of a sizeable amount of searchable database of Facebook and Instagram ads. With the varied search options that this tool provides marketers can simply rest assured of spying on their competitors while innovating with their marketing plans and implementing them accordingly. Furthermore, Adspyder also comes with a 7-day free trial before you subscribe to the premium pack.
Highlights: Adspyder offers a vast database for Facebook and Instagram ads along with other ads spyer. Also, it offers Ad Intelligence, Top Ads, Ad Tracking, Ad Search Terms, and Native Ad solutions.
Ad channels: Facebook, Google, YouTube, Instagram, Yahoo, Bing, Pinterest, and other shopping ads spying options.
Price: There is the free trial version that comes free of cost, which is followed by the paid versions. Among the premium versions, there are the Basic, Premium, and Pro packages that cost $49, $99, and $249 per month respectively.
Bigspy
BigSpy Ad Spying Tool
BigSpy is ideal for beginners for two reasons: it is free and user-friendly. This ad spy tool allows you to search for a specific market group using marketing objectives, CTAs, and creatives.
BigSpy may be too easy for its own good when compared to commercial ad spy programmes because it lacks in-depth statistics and analysis. However, for data nerds, it necessitates independent investigation, therefore the glass is half full!
Highlights: 650 million advertisements, top charts, featured advertising, and the “heat” statistic. Ad channels: Facebook, Twitter, Google, Pinterest, Instagram, Yahoo, YouTube, Admob Price: Start from 0 (free) Live support: yes
BigSpy Ads Spying Tool
Moat
If BigSpy doesn’t whet your appetite (see what I did there? ), try the world’s largest digital-ad search engine. Moat specialises in locating ad creatives for a specific brand. You can use it to come up with new ad placement ideas or simply to remain ahead of the competition.
Each entry includes information on the dimensions of a certain creative as well as the time period during which the ad was live. Viewability, brand safety, measurable impressions, and more are all available through Moat!
The Best AdSpy Tools for SEO purpose
It is impossible to overestimate the significance of search engine optimization . This is something we’re all familiar with. As a result, numerous firms (hopefully yours included) invest a significant amount of time, money, and effort into growing their internet presence organically.
You’ve probably heard of SEMRush if you’re familiar with the term search engine optimization. This platform, which bills itself as an all-in-one marketing solution for digital marketers, has become synonymous with website optimization. It can, however, be employed as an effective ad intelligence tool.
Competitive Intelligence is an add-on to SEMRush, which means it is available in addition to the main SEMRush service membership levels. It allows advertisers and publishers to learn about their competitors’ strategies.
SpyFu
SpyFu- Ad Spying Tool
SpyFu is similar to SEMRush in that it compares domains based on keywords, organic SERP traffic, and ad versions. It has been named one of the Top 50 Marketing Products for 2020. The platform’s biggest drawback is that it only collects data from bespoke domains, requiring an additional technological solution to obtain data from your competitors’ social media networks.
Conclusion
As you can see, there are a plethora of adSpying tools available online to help you uncover the deals and promotions of your competitors. Testing them all out for yourself is the only way to know for sure which one will satisfy you. So, what are you waiting for?
Just bear in mind that once you start collecting competition ad analytics, there will be a lot of data . It’s all too easy to feel drained. Consider investing in an ad tracker from the start to save yourself time, money, and headaches.
FAQs
What is Ad Spying?
AdSpy displays the advertiser’s name and provides access to the Ad copy, URL, and landing page. It provides access to all of the information found on the real ads.
What is the use of AdSpy?
AdSpy helps in searching among millions of ads from over different countries and different criteria. It helps in competitor tracking. It gathers tons of information on your competitors’ ads and keyword strategies.
What is big spy?
BigSpy is an Ad spy tool for used for marketing campaigns, advertising and search engine optimization.
What is SpyFu?
SpyFu is a keyword research and competitive intelligencetool. It is used to improve online search performance. SpyFu can be used to identify the most profitable search terms in your competitors’ ad and organic search campaigns.
What is Semrush used for?
Semrush is an all-in-one suite used to improve online visibility and discovering marketing insights.
Starting your own business or what we call now a startup can both be overwhelming and scary. Funding is something that is needed heavily in this line or for anything you do even while organizing an event. According to a study conducted by “Forbes,” “about 10% of startups survive, despite the fact that 90% fail.” Businesses, specifically emerging companies, have a difficult time raising funds. How can you get that first investment so you may expand your business?
When it comes to raising capital for enterprises, many entrepreneurs approach investors and pitch their idea right when they need it. The difficulty here is that why would an investor give you a huge sum of money if they have no idea who you are? There are a number of things that can help you turn your startup idea into the successful firm you’ve always imagined. In addition to working on your business idea, you are also the banker for it. You’ll need a business and a marketing strategy. Most significantly, you’ll need to learn how to raise funds and find investors.
When looking for investment for your startup, there really are a number of options to explore. Some funding alternatives may make more sense than others depending on where your firm is in its development. Choosing an appropriate investor could make or destroy your firm, whether you’re crowdfunding or leaning toward the private investment sector.
Unlock Your Startup’s Potential with Our Exclusive Investor Lists and Resources
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Approach Investors for Funding – Initial Plan of Action
You can approach an investor in a few different ways to get him or her to invest in your startup. When you pitch for funding, it is essential that you have all the information about your startup, as a little misinformation may cause the rejection of the proposal for the investment.
1. Early on, establish a network
The sooner you begin, the better. Entrepreneurs must meet investors in the early stages of their businesses. Learn about the industry they invest in and allow them to learn about your business. This helps in building a strong network for the later stage of investment. Sending a pitch deck to them later will feel less awkward if you create an informal relationship with the investors at first. During the idea stage, most entrepreneurs’ gets a financial aid from friends and family. These are generally your constant supporters or people closest to you who want to see you succeed.
2. Know how to pitch the Idea
While investors may trust in your business, their investment is ultimately a means to an end – they want to profit from it. As a result, it is important to emphasize how investing in your company would benefit them directly. While pitching, have your basics in place. If you are pitching to an established company or any other businessman the easiest method to stand out and stimulate a person’s curiosity is to show them exactly how and when they’ll get their money back.
When you are pitching you may want to show them your initial results. It could be your business graph, potential customers or stakeholders you aim to bring in the future and how. Also building a strong team and showing them that you have a team which means business.
4. Ask for Advice
By proactively approaching an investor for advice initially, you may be able to build relationships with them that leads to a stronger desire to invest in your company later. It allows investors to bring out potential weaknesses in your business while also demonstrating that you value their opinion.
5. Benefit from the internet fundraising sector
While networking in person is crucial, your location should not be a stumbling block to securing financing. With the prominence of crowdfunding websites available like Kickstarter, Indiegogo, FuelADream, and Milaap, you’ll no longer be limited to the traditional way. More than this, try and take help from social media. Grow your firm on Social Media. The more digital the business gets the more social attention it will get.
6. Get the Traditional way and take help from the Bank
If you can secure favorable terms, traditional bank loans could be a helpful funding choice. Banks often offer the lowest interest rates on business startup loans and do not need equity in the company. Bank loans have a lengthy application process and a high credit score is required. A bank may need you to sign a personal guarantee on the loan in exceptional instances. This means that if the loan is defaulted on, they can recuperate their losses from personal assets.
Approach Investors for Funding – Conclusion
The argument would be that investors receive a lot of inquiries on the funding, and one approach to stand out is to have someone who they trust highlight you as worthwhile and worth paying attention to. Many investors won’t even reply to startups that don’t have a warm introduction because their deal flow is too heavy. Pause for a moment and consider how to create a ‘critical path’ for investors. This may have an impact on your future investor relationships. Ensure you get it right the first time so you don’t have to go searching for another chance.
Sales Prospecting is nothing but modern-day marketing through the use of some specifically designed tools. Sales reps deliver emails to potential clients and customers in hopes to convert the leads. This is usually done with the help of Sales Prospecting Tools, where users can reach out to their prospects via email, call or even SMS, and grow their sales pipeline.
Sales Prospecting Tools, as you may have guessed, automate various recurring tasks such as delivering emails and messages to save time, which otherwise could have been used for other priority tasks. They might help you collect data and insights into the client’s behavior to engage them more effectively and simplify lead conversion. Moreover, from Building a prospect list to collecting contact details of prospects to scheduling meetings, you can expect Sales Prospecting Tools to accomplish most of the basic tasks for you.
Although there are a number of Sales Prospecting Tools out there, finding the one that suits your business perfectly and caters to all your needs can be tricky. So here we bring you some tools and their features along with pricing, to ease the selection and help you make the perfect choice of a Sales Prospecting Tool.
Best Sales Prospecting Tools
Prospect.io
Prospect.io Sales Prospecting
Prospect.io is a multichannel sales automation platform built for enhancing the team’s efficiency and convert more leads through greater reach. With the help of robust tools, Prospect.io helps you build your prospect list and schedule tasks for the following day, in turn increasing your productivity. Moreover, with the help of multichannel campaigns, it combines follow-ups on prospects for better reach and also analyzes campaign performance for better performance in the future.
Feature Offered by Prospect.io
Automating sales takes a lot of tasks off your back and offers you time to attend to matters which take precedence over them.
Prospect.io also offers to automate enrollment of leads and prospects based on their account activity.
Conditionally apply automation wherever needed and use delays for a window between consecutive steps.
Assign tasks to enrolled prospects and update their fields. Moreover, you can also integrate tools that you use, to help make automation even more smooth.
Search emails for bulk prospects and verify them with the Email Verifier.
Pricing for Prospect.io
Essential Plan
Business Plan
Costs $149 per month and then charges an extra $29 for every additional user
Costs $299 per month and then charges an extra $39 for every additional user
This plan offers 250 email finder credits and 400 emails sent per day and comes with integrations such as Slack and Zapier
This plan offers 1000 email finder credits and 1500 emails sent per day and comes with advanced integrations such as Salesforce and Pipedrive
Unlimited prospect list and automations with email finder and verifier
REST API access for email searching and verifying prospect emails
Email automation, tracking reports and insights
Reviews for automated tasks and insights on deliverabilty with priority support
Detective
Detective by Charlie App
Detective by Charlie App is a sales prospecting tool that helps users to automate tasks such as reaching out to prospects. Although automating tasks makes your work a lot easier, but what makes it even better is if the automation made your work more efficient, which is exactly what Detective excels at. With personalized emails and data-driven insights, you can get up to two times the conversions of what you used to get.
Features Offered by Detective
Detective helps reps to find the right prospects for every unique proposition and help avoid wandering with the wrong leads.
With basic demographic data pertaining to companies and prospects, reps can effortlessly filter out the prospects which aren’t suited for a particular proposition.
Finding the right prospects helps in ways more than just saving time; for instance, reps also need lesser training directed to the right prospects that they will be propositioning to.
Detective also offers reps customizable CRM to suit their business needs and close more deals and enhance conversion rate.
The CRM can also be integrated with tools which reps use initially to maintain consistency with prospects and in the workflow.
Datanyze helps you with the implications of techno-graphics to the digital world of sales and marketing. It helps you market products with strategies based on the choices of your prospects in turn offering you a better conversion rate. Moreover, Datanyze also helps you find new prospects through researching accounts, contacts, and email addresses along with techno-graphics implemented into your CRM, to nourish customer data. It is one of the best prospecting tools.
Features Offered by Datanyze
Instead of relying on demographics and firmographics, Datanyze uses techno-graphics to find suitable prospects to enhance conversion rate.
Datanyze helps combine most prospecting based tasks into a single workflow, simplifying sales prospecting and saving time.
Get the company’s social and technical insights with a single click irrespective of prospecting within Datanyze, or on the company’s website.
Find your prospect’s email address without having to leave your page simply by highlighting the required name.
Seamlessly manage your prospect list and juggle them between your CRM and other tools with one click.
Bloobirds
Bloobirds Prospecting
With an intuitive sales platform, Bloobirds helps you make informed decisions while simultaneously guiding sales reps through their work. It helps you turn your work and all of your activities into opportunities giving you a clear and bigger picture of what marketing and sales strategies actually work. Bloobirds helps you make the perfect strategy, support your work throughout the implementation of the same and then deliver you the best results. Moreover, you get insights on all of your work, be it a conversion or a failed lead.
Features Offered by Bloobirds
Bloobirds is very similar to having a Sales Development Representative(SDR), to help you guide through the process of qualifying leads, questions, and recommended leads.
All the data required by the sales reps are readily made available by Bloobirds, which is presented as insights to ensure lead conversion.
From getting quality prospects to managing contact tools, Bloobirds effortlessly guides sales reps through sales workflow to meet deadlines and targets.
The entire process of sales prospecting from marketing to prospecting to a meeting, can be covered by Bloobirds and hence you get more inbound leads and better conversion.
Bloobirds offers a user-friendly interface with constant reminders and alerts to help reps be more organized, and pay more attention to prospects while automating trivial tasks such as data collection.
Leadfeeder
Leadfeeder Sales Solutions
Leadfeeder helps you by displaying the companies which exhibit interest in your solutions and have visited your website, the benefit being that these companies have a higher chance of conversion than other leads. Leadfeeder develops a list of prospects who have visited your website, prioritizes them based on their activity, and collects contact data of the prospects. Another advantage that Leadfeeder gives you is that it makes you aware of the lead before other competitors and hence, you have an upper hand.
Features Offered by Leadfeeder
With multiple integrations such as Salesforce and Pipedrive, make the most out of your marketing insights and data along with lead generation with your CRM.
Leadfeeder guides sales reps through the process of lead generation, account-based marketing, visitor tracking and other tasks, for better results.
Identify prospects, not based on what you search, but on what they look for in you. Prospects who are already looking at you have a higher chance of a conversion.
Leadfeeder transforms anonymous website traffic into a prospect list and gives insights on their activities on your website to better know your potential clients.
Leadfeeder combines marketing and sales data and updates your CRM along with sending email alerts for you and hence gives you high-value leads.
Pricing for Leadfeeder
Leadfeeder Lite plan
Leadfeeder Premium plan
Basic version of Leadfeeder with limited features and comes free of cost
Advanced version of Leadfeeder and costs $55 per month
Allows unlimited users but only 3 days retention of data
Allows unlimited users and retention of data
Offers upto 100 leads but no company details or contact database
Offers unlimited leads and company details and contact database
No tools like filtering, collaboration or imported lists
Other tools such as powerful filtering, collaboration and imported lists
A sales prospecting tool is software that helps you to automate small repetitive tasks so your sales reps can save time and deliver the right messaging to prospects.
