StartupTalky

Tag: 📖 Learning

  • How to Start a Travel Agency?

    Starting a travel agency will be so much fun, fulfilling, and most profitable career. The start-up costs are relatively low and there are plenty of opportunities for someone with a passion to sell travel. Starting any business is not easy, but it certainly helps you if you have someone to advise you and give out a path. In the travel industry, there is a huge option to earn also the travel and tourism industry plays a major role in the country’s economic development. This is because people always want or need to go to places.

    There are several resources available today, anyone with a passion for travelling can easily start a travel agency. In this article, we will talk about how you can start a travel agency by following some important steps. So without any further ado, let’s get started.

    Find a Travel Agency Niche
    Choose Your Travel Agency’s Name
    Choose a Business Structure
    Find Some Great Partners
    Build Your Marketplace
    Adapt to Your Target Market
    Promote Your Company

    Find a Travel Agency Niche

    A niche is your friend. When you start a travel agency a niche will help you establish your brand, create your travel agency name, and navigate the world when you get to that point. Starting a travel agency without a niche is like travelling without a smartphone.

    If you can confidently say that you have found a travel niche that you are passionate and knowledgeable about, then you have made a first step on the road to setting up a successful travel agency. You finding your business idea is one of the most important steps in starting a business.

    Total contribution of the Indian tourism industry in billion US dollars

    Choose Your Travel Agency’s Name

    Choosing a company name for any kind of business is a difficult and tricky task, so you need to take some time to do some research to come up with a creative and effective name. The company name ideas that you select for your travel agency should not only be functional, but they should be catchy and noteworthy too.

    When naming your agency, you will want to sit down and give some time to think about your business’s niche; how will you make your travel agency different and how can you set yourself apart? Before you start using the name that you have selected for your travel agency, make sure that it is still available and not already in use by some other company or business.

    Choose a Business Structure

    A base step in your travel agency business is to create a business structure. Let’s start from the ground up. You need to decide what type of business are going to have. Your options include:

    • Sole proprietor – Starting a sole proprietorship is easy. You can use your name and Social Security number to get started. You can use this information to get the permits and licenses that you need to start your business. When you are a sole proprietor, you can decide how you want to run your business. You can choose the job that you want to take. When you are a sole proprietor, you get all of the income that you make.
    • Corporation – As soon as your business becomes a corporation, you gain credibility. People are more likely to work with businesses that are a corporation than those that are not. If you are going to need help financing your business, you may need to start a corporation. When you start a corporation, you can have silent partners, who will help with financing. Corporations can offer benefits for their employees, such as health insurance.
    • Partnership – It is easy to set up a partnership because it is formed with an agreement between the partners. Just like it is easy to get started, it is easy to dissolve a partnership. As long as one partner is ready to stop, the partnership can change or dissolve depending on what everyone wants.
    • Limited Liability Company(LLC) – It is much cheaper to start an LLC than a corporation and it still gives you plenty of the same benefits. If you have a business that has plenty of risks, you may start San LLC to protect your assets. You can control your business, the way you want. Many believe that having an LLC behind your business name can make your business more official. People are more likely to work with you because your business looks more serious.

    Find Some Great Partners

    It makes a great value add for the customer making the booking, and the business involved gets their product in front of a large market. As travels fast in the industry, your travel partners will refer clients to your business once you have earned their trust. In return, you will do the same for them. You need to realise what type of tourism business you want to operate and what your objectives are for setting up the right partnership.

    Your travel partner network needs to be a good fit for your business, and have values that align with your own. For the active participation of all parties within your travel partner network to continue, each must see some direct benefits from the relationship. You never want to end up in a situation where one is doing all the work and another enjoys the benefits.

    Build Your Marketplace

    Nowadays people travel a lot around this world to see the unseen and to know the unknown. As a marketplace owner, you work as a middleman and your marketplace brings lower costs to the customers by letting them purchase directly from the sellers. Travel and tourism startups can only function if they are aware of their marketplace. It is natural to think that the marketplace can get thousands of users. It is the main task of a successful marketplace to facilitate communication between the suppliers and the customers. Understanding the trends that are out there, can allow marketplace owners to decide the best tools and tactics to use for that the company’s objectives.

    Adapt to Your Target Market

    To develop a successful marketing technique you need to define your target audience. This is important for new businesses looking to establish their presence within the market. Analyzing the market is also about researching competitors to-be. Look out for other travel agencies, who their audience are and how they are managing them. Different regions and different suppliers may have varying profit margins. First, you have to know the situation on the market, what deals are presented, and how you are being ranked compared to your competitor travel agencies.

    Promote Your Company

    • Instead of trying to compete with competitors, focus on pointing out the unique benefits of your service.
    • Travellers of all age groups are using social media networks where they talk about travel products, share experiences, or express their preferences. Use images, videos, questions, or statuses to promote and motivate potential clients to follow you.
    • Suggesting additional products on top of a standard package is the most straightforward method of increasing your revenue per customer. Explore and test to find out what your customers want, and use travel agency software to easily track and manage special offers and complementary products.
    • Combine different products into a unique travel experience. Create a package and try to offer a better price by setting a hotel, flight, and activity together.
    • One way to be a successful travel company is to establish your business in a niche market. The travel niche doesn’t need to be complicated or rare – but the more unique it is, the better. Niche travel means you are selling something that no one else sells, and that your product is different in some way.
    • The internet has changed every aspect of life and it has also affected how travellers book trips and how agencies can sell packages. Your customers can book 24/7 because the system receives and processes the reservations automatically.
    • A good way to stay ahead of your competitors is by offering the best possible prices on a worldwide range of high-quality travel plans.
    • Promote your business in Social media, when it comes to travelling, social media is the best option. Apart from that digital marketing strategies can also help you in achieving your goal.

    Conclusion

    While starting your travelling agency, you need to understand what can set your business apart from other travel agencies, and what you can offer that others cannot offer to the clients. If you are still in the planning stage of starting your travel agency, you need to keep in mind and follow all these steps. As everything is opening up once again after a big break because of Covid-19, the travel industry is once again back in action.

    FAQs

    Is tourism a big industry in India?

    Travel and tourism is one of the biggest industries in India.

    How much does the travel industry contribute to the Indian economy?

    The tourism industry contributes over $247 billion to the Indian economy.

    The most popular travel agencies in India are:

    • Cox & Kings
    • Make My Trip
    • Yatra.com
    • Goibibo
    • Travelguru

  • Top 9 Food Chains in India

    The food industry is adding up its contribution to the world food trade every year. The top food chains in India have emerged as one of the high-growth and high-profit sectors. It is due to its immense potential for value addition, especially within the food processing industry. It has contributed almost 8.80 per cent of Gross Value Added (GVA) in Manufacturing and 8.39 in Agriculture. It sums up about 13 per cent of India’s exports and six per cent of total industrial investment.

    Therefore, we can drop the shade on how much the top food chains in India are contributing to the food industry, as well as the economy. We all are aware of the presence of these food chains around us. So, let’s take a look at these food chains that are extremely popular in the country.

    Domino’s Pizza
    Pizza Hut
    Barbeque Nation
    Subway
    Barista Lavazza
    Cafe Coffee Day
    Burger King
    Starbucks
    Haldiram’s

    Domino’s Pizza

    For the pizza geeks out there, Domino’s is like a one-stop destination to find love. Founded in 1961 by Tom Monaghan and James Monaghan, Domino’s is an American multinational pizza restaurant that has extended itself to be one of the top food chains in India.

    In 1996, the first outlet of Domino’s was launched in New Delhi. Later, the franchise rights to Domino’s Pizza in India is owned by Jubilant FoodWorks Limited and its subsidiaries in 2011. Besides pizza, they also serve a few other sides and Italian dishes.

    Pizza Hut

    Pizza Hut is another food chain founded by Dan Carney and Frank Carney in the year 1938. It is another pizza seller brand that has been at the top and is an American multinational restaurant chain. A strong competitor of Domino’s Pizza, Pizza Hut has launched in India in 1996. Gradually it has branched itself into 430 outlets till now.

    It is further planning to double its store count to over 700 in the coming five years. The owner of the US quick-service restaurant brand, Yum! Brands India is the second-fastest-growing market for Pizza Hut. It has contributed in the April-June quarter, upto 22% system sales growth.

    Barbeque Nation

    Barbecue Nation is one of the most widespread food chains in India. The startup emerged in India in 2006 and has been phased popularly as “Let’s party at Barbeque Nation.” It was founded by Sajid Dhanani

    Barbeque Nation offers its customer a wide range of food mixed with special herbs and other spices. A few featured items from this place include Veg Keema, parantha, crispy corn, Cajun-spiced potatoes, mutton dishes, chicken Angra and so on. The brand is famous for serving a wide range of buffets to its customers.

    Subway

    Subway offers a variety of freshly baked bread with different sides that just spices up the tongue of the customers. It was founded by Fred DeLuca and Peter Buck in the year 1965 No one can deny the quality of the food is indeed very good at Subway. Apart from bread, Subway offers subs, salads, treats, and desserts and to add there are pepperoni sandwiches, ham, and salami too.

    Subway is considered to be the second-largest QSR chain in the country as counted by the number of outlets they have. After launching in India in 2001, gradually it aimed at growing its business further. Now it has become one of the most popular food chains in the country.

    Barista Lavazza

    Sterling Group sold Barista to Lavazza in 2007 and by 2009, it became a well-known food chain in India with 200 outlets. Coffee culture has become a thing all around the world, which made these cafes grow faster in pace along with their business. Barista Lavazza is one of the ultimate places that served exquisite Italian coffees.

    Meanwhile, Barista claims to bring new meaning to Italian coffee which is to be consumed in the Indian sub-continent. Apart from India, it has customers from Sri Lanka, Bangladesh, Maldives, Nepal and Myanmar.

    Cafe Coffee Day

    Talking about coffee, our country is equipped with other top food chains in India, Cafe Coffee Day. It’s the favourite hangout lounge for almost all generations of people, especially the young ones. Apart from a wide variant of coffee, they also offer chicken Cheeseburger, big crunch veg classic burger, hot brownie fudge, black forest cake, double shots coffee, and a never-ending list.

    Started their journey in 1996, the Chikkamangaluru based company, under the parent company Coffee Day Global. Currently, Cafe Coffee Day has around 1500 outlets, making it one of the top food chains in India. One of the finest arabica coffee bean producers in Asia now exports them to abroad as well.

    Burger King

    Burger King is a popular America-based burger joint. It is considered to be an absolute competitor of Mc Donald. It arrived in the year 1996 and has successfully set up 400 outlets in two decades. This has helped shape fast-food consumption in India, later making it one of the popular food chains in India.

    The outlets are available in all the major cities of the country. They are Bangalore, Mumbai, Chandigarh, Coimbatore, Kolkata and many other places. Along with a few burger meals and other combinations, they also offer King XL, cheeseburgers, bacon King Jr, a range of whoppers, and even crispy and curly fries. For their dessert sections, they offer Pancakes, Frappuccinos, Delicious Chocolate milk, ice creams and a few other things too.

    Starbucks

    A popular phrase to start with, someone once said that ‘Starbucks is not just a brand; it’s an emotion.’ It is yet to be justified how much it holds the emotion in its customised coffee cup. however, talking about its existence in India, teens are in love with their named being carved on the coffee cups. The brand has indeed worked a great deal to enhance its business to become a food chain that is popular and mighty.

    Widely known for its hot coffee Frappuccino, espresso, and freshly brewed coffee, it also serves other beverages like shakes, which are pretty popular too. The menu does not halt here. They also offer lip-smacking snacks like chicken Kathi, paneer Kathi roll, tandoori paneer. IT has also included other delicacies like cakes, croissants, and muffins.

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    Haldiram’s

    Starting with bhujiya and other mini snacks, Haldiram’s now offers full-fledged restaurants in big cities like Gurgaon, Mumbai, Delhi, Kolkata, Bangalore, etc. It is its reputation and food quality that summed it up to reach the top of the food business.

    It has been eight decades that Haldiram’s been functioning successfully running throughout the country. The Delhi and Nagpur based Indian sweets and snacks manufacturer has grown at a tremendous pace over the years. So much so, it has also been crowned as the country’s largest snack company in 2017.

    Conclusion

    For the food-geeks, these are some of the most famous food chains in India that will never let you down. Be it a party or a mood swing, you can easily grab any one of them and it will perfectly match your vibe at any time. Most of the companies even offer home delivery. Apart from that many food delivery websites deliver these items from these food chains to your doorstep.  

    FAQs

    Who founded Haldiram’s?

    Shivkisan Agrawal is the founder of Haldiram’s.

    How many stores of Pizza Hut are there in India?

    Pizza Hut has over 500 stores in India.

    Is Cafe Coffee Day an Indian brand?

    Cafe Coffee Day is an Indian brand founded in the year 1996.

  • Top 10 Instagram Business Ideas

    We are living in a world where social media is ruling the entire world. It wouldn’t be wrong to say that our life revolves around social media. From making friends to connecting with people and to sharing our life, everything is possible and is done through social media. One of the most popular social media platforms has to be Instagram.

    Instagram can be used for so much more than just photo sharing. From advertising to offering expert advice and motivation or running competitions and building relationships with your followers, there is a vast scope of business on Instagram.  If you have always dreamed of starting your own business but do not want to go for the brick and mortar type of business, then Instagram is an option you should explore.

    Instagram is a free mobile photo and video sharing app with over 80 million users. A lot of people do not know or underestimate the power of Instagram. With a monthly usage of over 700 million, Instagram is a very powerful tool if well harnessed. That’s why, in this article, we bring some cool and unique business ideas on Instagram for entrepreneurs. So let’s take a look at them.

    Instagram Business Ideas

    Instagram Influencers
    Affiliate Marketing
    Real Estate
    Photographer
    Sell Art and Handcrafted Items
    Product Review
    Social Commerce Seller
    Food Blogging
    Fashion Blogging
    DIY Experts

    Instagram Influencers

    One of the best Instagram business ideas and ways to make money from Instagram is by becoming an influencer. Instagram influencers are fellow users who due to the virtue of their fame, popularity, trustworthiness, and originality are able to persuade other users to take an action. To do this, you need to build up an audience in a specific niche — and there are a lot of different options — and then work with brands to share content related to their products or services.

    Affiliate Marketing

    Which Social Media Channels are most important for influencer marketing?

    If you are into affiliate marketing, you would come to realize that its basic essence is to drive as much traffic as possible to your site through as many channels as possible. Instagram has over 700 million monthly active users and as such, it provides a great opportunity for making sales of your product. You can go to sites like Clickbank or amazon where you can become an affiliate marketer.

    Real Estate

    Real estate is obviously a multi-million dollar industry that employs thousands of Americans. However, people tend to not recognize the power that social media can have when properly harnessed. You can use your page to promote the properties that are under your portfolio for better outreach and publicity by displaying them on your page. Post images of the rooms and houses you have sold and the one you have up for sale, and of course your contact.

    Photographer

    Instagram is also a great platform for photographers to build a business around. Irrespective of, if you are a professional or an amateur photographer, you can still sell your photographs. If you have a lot of pictures on your phone, you can sell the photos on apps or you can promote them on your Instagram account.

    If you’re an event photographer, one of the greatest Instagram business ideas is to share photos from the events you work on and then include an email address in your bio so new clients can flock to your page and contact you.

    Sell Art and Handcrafted Items

    A lot of people have started selling things they normally did as a hobby on Instagram. It could be art, prints, photography, sculptures, or handcrafted jewellery among others. You can sell these items on Etsy, eBay, amazon handmade, etc. You can list your products there and then make use of your Instagram page to publicize, promote, and market your craft to the world. You can have images of the products you have created on your profile, post reviews from satisfied customers, do unboxing videos of your products, etc.

    Product Review

    Product review is another option through which you can earn not only money but other benefits as well. People often check out reviews of products before buying them. You can build up your popularity and become a force to be reckoned with in online reviews. If you are good at offering video reviews and you have a large number of followers, companies will like to offer you their products to unbox and review so as to gain more popularity.

    Product Review strategy

    Social Commerce Seller

    Social Commerce allows you to use your preferrable social media platforms which you can promote and sell products from. Through social commerce, it is possible to sell products directly on Instagram using a buy button or posting products for sale and then invoicing your followers who show interest. Alternatively, when customers indicate interest in a product, you can send them an invoice through which they can make payments.

    Food Blogging

    If you are a food enthusiast, then you will love this idea where you can explore different foods and also earn money. You can post about all of your favourite dishes at restaurants, pubs and Cafes and give information on the latest and best places to eat out, and then work with those food brands to build an income directly from your Instagram account.

    Fashion Blogging

    If you love fashion then Instagram is the best platform to share your love for fashion and earn money through it. You can share the outfits that you wear, in the platform and collaborate with the brands of those outfits. Fashion Blogging has increased in recent times and brands have realised what power Instagram holds, so they are collaborating with users to reach more people.

    DIY Experts

    DIY or Do It Yourself content popularity has been increasing on social media. People love these hacks that can make their life easier and more comfortable. You can post the DIY project and tutorials on your page, and of course, your followers get attracted to your project kits and get a lot of help from them. Collaborate with different brands and grow your business.

    Conclusion

    With the help of social media platforms, one can now do almost anything, earning with the help of them is not something difficult now. Instagram is a platform that your business cannot afford to miss out on. It is full of tools that allow you to advertise, build relationships with customers, show that you are the expert in your field and more. It’s time to put your creativity to the test and show them to the world and also earn through them.

    FAQs

    Who is the founder of Instagram?

    Kevin Systorm is the founder of Instagram.

    How many people use Instagram?

    Instagram has over 1 billion active monthly users.

    What are the top Instagram business ideas?

    Some of the top Instagrams business ideas are:

    • Instagram Influencers
    • Affiliate Marketing
    • Real Estate
    • Photographer
    • Sell Art and Handcrafted Items
    • Product Review
    • Social Commerce Seller
    • Food Blogging
    • Fashion Blogging
    • DIY Experts

  • How to Start a Home-Based Cooking Business?

    Many people love the thought of doing something they enjoy and earning a living from it, making their passion their profession. For the person who enjoys cooking, learning how to start a cooking business from home is a great way to combine it with your career. Like any other business, a home-based food business requires a lot of research and planning to start. Whether you have your restaurant or you are just a home chef, you can start offering cooking classes.

    Growth of various methods of food services

    For the person who enjoys cooking, learning how to start a food business from home is a great way to combine it with your career. Like any other business, a home-based food business requires a lot of research and planning to start. Whether you have your restaurant or you are just a home chef or started offering cooking classes, it needs planning and steps need to be followed. In this article, we will talk about how you can start a home-based cooking business.

    Steps to Start a Cooking Business

    Choose Your Niche
    Conduct Market Research
    Creating a Business Plan
    Licenses and Permits
    Purchase Your Equipment and Ingredients
    Focus On Marketing
    Shipping and Delivery
    Spread Your Cooking Business

    Choose Your Niche

    The most important step before starting a cooking business is to decide what kind of food you want to sell and do business with. Think about what food you want to make. There are some types of food you could focus on as you start this cooking business:

    • Lunch or brunch-style food
    • Wedding reception or special event meals
    • Desserts
    • Appetizers and cocktails

    Conduct Market Research

    The very much idle way to start a cooking business is to do some online market research. You must analyze the markets and if needed, attend some cooking classes with popular chefs in the same niche as yours. Day by day the food industry is becoming more competitive. It is important to do your business research before starting your online food business.

    Creating A Business Plan

    Having a business plan is very much important as it makes you think about what you want your business to be. Whether you want to start your catering business from home or a decorative baking company. It will also help you for setting up objectives for your business. It will also be helpful in prioritizing the next steps. There are many things one has to consider when planning a business. Some of those key things are:

    • Who is your target market?
    • Do you have a unique selling point?
    • How much start-up capital do you need?
    • How are you going to know if your product is liked?
    • Will you be delivering items yourself, posting or using a courier?
    • How do you want to sell your food?
    • Where do you want to sell your home-baked goods?

    Licenses And Permits

    Once you completed your business plan. you will need to register your business from home to the local authority within 28 days of starting your business. If you run a food business without registering, you may be fined, and you could be imprisoned for up to 2 years.

    Going further you must register every premises where you carry out food operations, such as your home, mobile catering units (i.e. food vans), and temporary premises (i.e. food stalls). Check whether you need any special permits, relevant facility, equipment, and safety standards.

    This simply means you will have to make sure that your business kitchen is separated from your kitchen and that you are not using the utensils in your professional kitchen for personal use. Lastly, you will want to get a business license and a resale license which will allow you to buy ingredients wholesale tax-free.

    Purchase Your Equipment and Ingredients

    The basic setup needed to start the business is the amount of space and the required equipment or utensils. And keep all the equipment handy and gather all things in your cooking business space. You also contact the suppliers for the easy availability of ingredients and the required equipment.

    Focus on Marketing

    Marketing refers to the activities to promote the buying and selling of any product or service. It is very much important in promoting the business and the mission of any business. It is defining and managing your brand. Then it produces marketing and promotional materials. One of the most important factors nowadays is monitoring and managing social media. Then it conducts customer and market research.

    You must use the best marketing strategies to increase your business growth:

    • Use social media
    • Create video tutorials
    • Start blogging
    • Understand search engine optimization(SEO)
    • Build a great lead team
    • Use Facebook ads
    • Create an affiliate program

    You have to create value for your business. If there is no difference between you and your competition, there is no reason why a buyer should come to you. If you start exploring marketing you can find that there are many directions to go. Once you are running your own mission or initiative and have experimented with a few things like data. It will inform you of what is working.

    Focus on existing customers as they have already made a purchase, they already know, like, and trust you. If you provided a good experience, then you have given them a reason to do business with you.

    Shipping & Delivery

    The packaging is very important as it protects your products during shipping. It also builds your brand’s image and identity. Good packaging is needed for food delivery.

    You can save yourself from wasting money by taking the time to research your shipping costs. One of the most common shipping mistakes is sending orders to the wrong customers. It is very much important to take time for shippers and deliver the order to the correct address.

    If your business is growing or if you have a lot of orders. You won’t have time to create shipping labels by hand you can automate this process. By doing this you can save a lot of time.

    Spread your Cooking Business

    • Use Social Media to Your Advantage – Social media is very much helpful to promote or spread the business. Users will like, comment, and share your content and spread the word about your business for you.
    • Have a Website – Every successful business has a website where new and existing customers can go to learn about their options. You can use a website to promote your social media and provide information on the details of your business. You can give offers and discounts.
    • Email is Still Relevant – Email marketing is still one of the best ways to reach customers of every generation. In an email, you can provide information like the current deal, discounts on the menu, or any other item.
    • Partner with Other Businesses – Digital marketing has promoted the strategy of working together with other businesses to promote both products and services. One of the best ways to do this is by connecting with the food bloggers and influencers who are local to your business. You can offer them free meals or discounts to get them and share your brand on their page.

    Conclusion

    Beginning a home-based cooking business can be a lot, so one needs to keep themselves level-headed and follows all the steps that are needed to take. Home-based cooking businesses are increasing their presence every day, people living in hostels or alone always crave homemade food, so it is bound to get more popular in future.

    Home-based cooking business is quite popular in India.

    Is food a good business?

    The food industry has seen immense growth over the past decade, so it is quite a good idea to start a food business.

    Do homemade cooking needs license and permits?

    Homemade cooking business needs license and permit like other businesses, they are mandatory.

  • Top 6 Billionaires Tackling Climate Change

    The world has evolved and is still in the process of evolving. We are surrounded by technology and have our hands on things that are making our life easier. However, the more we have evolved, the more we started ignoring nature. This has resulted in drastic climatic change, so much is that we are losing 149 billion metric tons of ice in Antarctica. This has led to the rise of the global sea level in a big way, and researches shows that by the year 2050 big populated cities will get under the water.

    Now, the richest and wealthiest people have also contributed to climatic change. The richer they are, the more their carbon footprint increase. Reports claimed that half of the global emission is caused by the 10% wealthiest people in the world. Nw, with great power, comes great responsibility. This rare planet now needs to be saved. We do not have a planet B. Fortunately, some of these wealthy people are aware of what their actions are doing to the world. So all of them are doing their part to save the planet. In this article, we will talk about some billionaires and what they are doing to tackle climate change. So without any further ado, let’s get started.

    Jeff Bezos
    Elon Musk
    Bill Gates
    Bernard Arnault
    Mark Zuckerberg
    Larry Ellison

    Jeff Bezos

    The second richest person in the world and the founder of E-commerce giant Amazon, Jeff Bezos is clearly aware of what carbon emission is doing to the world. To counter the situation, Jeff Bezos along with Amazon has started an initiative known as The Amazon Climate Pledge, it is signed by other 104 corporations and its main target is to achieve net-zero carbon emission by the year 2040. Apart from that Bezos also has set up a fund called Bezos Earth Fund. Amazon also has a climate fund of $2 billion and this will be invested in new unique technologies that are needed to make a zero-carbon economy. In his Bezos Earth Fund, it is $10 billion and already 16 groups that working on climate change are given $790 million.

    Elon Musk

    There is hardly anyone who isn’t aware of this person, Elon Musk is currently the richest person in the world with his company like Tesla and SpaceX. He is now the owner of the popular social media site, Twitter as well. From the very first, this person is aware of what Carbon emission is doing to our world.  His company Tesla is an electric carmaking company which is an alternative to fossil fuels. His company is known for energy-saving and also for avoiding waste.  In 2021, Musk donated $100 million to an NGO called XPrize. XPrize has hosted a competition of four years through which they pledge to find a solution to achieve the removal of 10 gigaton carbon removal target per year by 2050.

    Bill Gates

    Bill Gates is not only known for his wealth but also for his philanthropy, the founder of the popular multinational tech company Microsoft. Gates is very much aware of the climate change issue the planet faces and has always spoken about its drastic consequences. Being that upfront about climate change, his company Microsoft took many steps to save the planet. In 2019, Microsoft pledged and set a target to source 100% renewable electricity by the year 2030. It has also decided to cut greenhouse gas emissions by 2030 as well. Bill Gates has already authored a best-seller known as ‘How To Avoid A Climate Disaster’. Apart from Microsoft has taken a big challenge of being carbon negative by the year 2030. Microsoft is also part of Amazon’s Climate Pledge and has signed it.

    Bernard Arnault

    The French business Tycoon Bernard Arnault is the chairman and CEO of the biggest luxury goods company LVMH. Some of the biggest luxury brands like Louie Vuitton, Dior and Sephora are under this. Under the directive of Arnault, LVMH has its own program called  LVMH Initiatives For the Environment (LIFE) program, it has decided a target to achieve the use of 100% renewable energy and eradication of fossil-based plastic use in packaging by 2026. Apart from that, LVMH claimed to achieve their goal of  25% reduction of carbon emissions by 2020, in fact, they reportedly surpassed 37% of carbon emissions 12% more than their target.

    Mark Zuckerberg

    The man behind the biggest social media platform, Facebook and the company Meta is Mark Zuckerberg. Meta in 2021 said that it has reached its target of net-zero of carbon emissions and energy that it has purchased. In 2019, it was one of the largest buyers of renewable energy and is also on the path to investing funds in the projects of carbon removal and nature-based compounds. Zuckerberg along with Meta is focusing on sustainability and is working to tackle the impact of climate change in the world.

    Larry Ellison

    Larry Ellison is the co-founder and the former CEO of Oracle Corporations. The Oracle Corporation has always believed in sustainable business and has several sustainable goals. Larry Ellison started the SailGP catamarans race in the year 2018, it is to be the first climate positive sport. Its main slogan is ‘Powered by nature’ and has set a target to be 100% charged by renewable energy sources by the year 2025. Apart from that, Ellison has also bought a Hawaiian island and has pledged to turn the island into a place of clean energy. He brought the island in 2012 for $300 million.

    Conclusion

    With the threat of global warming rising every day, the planet is in danger. There are companies that are playing a big role in the increase of global warming as they are producing carbon emissions. The Billionaires are now taking responsibility and are coming forward by initiating new projects and taking part in sustainable development programmes to save the planet.

    FAQs

    Who is the richest person in the world?

    Elon Musk is the richest person in the world.

    Who is Jeff Bezos?

    Jeff Bezos is an American entrepreneur and the founder of the biggest E-commerce platform Amazon.

    How much CO2 does the world produce?

    Approximately, the world produces over 43 billion tons of carbon emissions every year.

  • How to Become A Digital Nomad?

    The COVID-19 pandemic has caused an impact on people belonging to all spheres of life. This has surely changed the working styles and environment in which we were comfortable for ages. According to a global survey conducted by Lenovo, the report states that around 74% of people want to continue working from home. Many such reports indicate that the changes in attitudes, technologies, and communication are inevitable which will eventually lead us to have maximum communities of remote workers, enjoying their freedom and flexibility in their professional lives. Around 4.57 billion people are using the internet and using technology which is making our world smaller.

    People can connect through various video conferencing tools, by staying anywhere in the world. The rising ease of automobiles and jet engines has also conveniently shortened travelling time and has ensured that we need not be working from one place. Travelling today has become much easier and cheaper than it was ever before. All such cues lead us to become digital nomads. One can now see the world and earn from wherever they wish to. It gives you the flexibility to create a strong balance between your work and life. In this article, you will get to know a lot more about digital nomads.

    Who Is a Digital Nomad?
    Three Types of Digital Nomads
    How to Become a Digital Nomad?

    Who Is a Digital Nomad?

    A person whose job location is independent, and allows him/her to live and work according to their wish is known as a digital nomad. It simply means that you can work from a coffee shop in Mumbai for a client of London. Digital nomad uses technology such as smartphones, laptops or tablets, and the internet to perform their tasks and earn a living irrespective of their job location. The term digital nomad consists of two parts:

    Digital: Making Money Online

    Nomad: Travelling or moving from one place to the other

    Three Types of Digital Nomads

    Remote Working for a Company- Many digital nomads work for a company and get a salary by working remotely. This has become very common after the Coronavirus outbreak. A regular employee can also ask their boss to allow them to do the work online if it suits their job and work. If you cannot get such approvals try to switch the company to a similar position that allows you to work remotely. These are the days when companies are looking out for employees who are ready to put their blood, sweat and tears into working remotely.

    Freelancing- Digital nomads are more prominently seen to be working as freelancers. All you would need to do is find a freelancing portal and job where you can offer your skills to the clients and work for them on a contractual basis.

    Work for Yourself- There are many options for opening up a business and working as a digital nomad. A lot of people handle and run their businesses remotely. Be it an online health coach or a marketing consultant there are lots of opportunities for you to be an entrepreneur and a digital nomad at the same time.

    How to Become a Digital Nomad?

    Becoming a digital nomad is no rocket science; however, you will need passion and dedication to carry out your duties along with your travel plans. Here are a few tips that you would require to become a digital nomad:

    Save Money

    Moving to an unknown location can be an unpredictable experience. Planning and research surely help us to manage our budget and expenses but sometimes we need money for an unexpected cause. Being a digital nomad the first step for you should be to save money and cut down your expenses. Travelling is always expensive as you require money not just for transportation but for accommodation, food and other activities too. You should save money and find out ways to keep costs low.

    Be Prepared to Work Hard

    Surely, being a digital nomad is a lot more fun than a desk job but you shouldn’t expect any fewer hours of work than you had earlier. At every point, you would be expected to hustle. Even if you are smarter and better than others, you will need to establish yourself wherever you work. To enjoy the nomadic life that you plan for yourself, you must gain success and profits too, and that is only possible if you work hard and do your best in whatever path you’ve planned for yourself.

    Choose the Right Path and the Destination

    To become a digital nomad, you will have to find out a job or a profession that allows you to work remotely. There are many freelancing opportunities out there for you to figure out which one suits you the best. Also, if nothing works for you and you are good at the English language, then you can start teaching English. It is surely in demand in all parts of the world and you can provide this service to the locals wherever you decide to travel.

    It is also important to figure out a place where you would want to travel and live for the initial time. Many factors will help you in determining a location for you, some of which include: salary, co-working space, digital nomad community, culture and lifestyle you’re looking for. There are various places where digital nomad culture is quite popular. These places have a relatively low cost of living, plenty of co-working spaces, and high-spirited culture:

    • Mexico
    • Buenos Aires
    • Argentina
    • Lisbon
    • Portuga
    • Taiwan
    • Bali
    • Bangkok
    • Thailand

    Figure Out Your Budget

    Budget is one of the most important things while being a digital nomad. It will help you survive throughout  Once you know how much money you have and what is your path going to be, you need to have a strong financial plan of how you are going to earn and how are you going to spend money. It is imperative that you decide on a budget that works best for your lifestyle and needs.

    Generate Passive Income

    While you will carry out your journey of becoming a digital nomad, you will need some money to support your nomadic lifestyle. You shall require a backup steady income source to support your lifestyle. Most digital nomads today are able to live anywhere in the world because they have earnings from more than one source. It is the money that you are going to make outside of an employer or your profession. The most common example of earning a passive income for digital nomads includes money earned from rental property, stock dividends, blogging, affiliate marketing, and others.

    Conclusion

    If you are really passionate about being a digital nomad, the first thing you would need to do is to work towards your goals and stick to your ambitious plans. Reach out to digital nomad communities, seek the help of mentors online and offline and you have little to lose in this journey but a lot to gain. It is the time to travel, earn, and start chasing your dreams.

    FAQs

    How do digital nomads earn money?

    Digital Nomads can have a job and earn money through online.

    Do Digital nomads pay taxes?

    Yes, Digital nomads have to pay taxes.

    Who is a digital nomad?

    A digital nomad is a person who works with the help of the internet and a laptop while travelling to new places.

  • How to Start and Build a Successful Career in IT Industry? (7 Steps)

    The information technology market is among the fastest-growing segments of the economy, with endless possibilities for professional advancement. The industry provides immediate jobs, options in all sectors, various professions, and large pay, and it is simple to join this market without a bachelor’s degree.

    A career in IT means helping folks, fixing issues, and trying new things daily. It’s a versatile field that benefits both generalists and specialists. Furthermore, it is a broad industry with good entry-level pay. So, if you want to build your career in the IT industry check out these steps.

    1. Understand Your Surrounding
    2. Improve Your Pertinent It Skills
    3. Obtain Certification
    4. Boost Your Expertise
    5. Build Connections
    6. Find Entry-Level Jobs
    7. Improve Your Communication Skills

    1. Understand Your Surrounding

    If you want to make a career in IT, you should understand what that entails or what sorts of jobs are available. Exploring to familiarise oneself in the IT domain is a smart approach. There are numerous Youtubers, webcasts, discussion portals, and articles devoted to teaching you about IT jobs and which IT jobs are a better match for you.

    Make a list of roles that amaze you. Do you want to support a firm’s computer systems operating smoothly, or do you want to create websites? What types of firms pique your interest? What roles do you think you’d be interested in?

    This will assist you in narrowing down your job hunt. It will also familiarise you with a few of the terminology you will find throughout the phase. If you’re unsure where to begin, check out popular entry-level IT roles or research IT professions.

    Do you believe that IT roles are just available in large cities?

    That isn’t entirely accurate. While big American tech giants and innovators are centered in urban parts of the nation, IT professionals can work for practically any entity that utilizes a pc. IT employees may be needed at your bank, college, or local hospital. Furthermore, there is proof that localities are developing into unique startup centers. Startup financing has increased in cities such as Boulder, & Ann Arbor recently.

    Remember that roles in big towns may also be open for working remotely.

    2. Improve Your Pertinent It Skills

    Managers’ preferences for skillsets in IT employees can differ by role. Examine multiple job postings that allure you to view what skillsets you should hone.

    Here are some skills that you’d see in an IT JD.

    System software: Knowledge of the Linux, and MS OS can place you in a decent role with a range of products & widen the firm for which you are eligible.

    Safety: A basic insight into digital technology safety can help you in your career as an IT expert. Encryption is an example of such a notion.

    Channels: Understanding the fundamentals of connectivity issues such as internet connectivity and Internet protocol services may prove to be helpful in one’s job hunt.

    Interaction: Interacting with those around will almost certainly be an important task in IT. IT experts are frequently required to aid other internal stakeholders with operational glitches or to help teams to launch big initiatives. Enhancing your soft skills could be extremely beneficial to your career.

    3. Obtain Certification

    Cert is an excellent method to access a cert while also learning basic IT topics. If you’re entering the industry, you can discover a broad range of fundamental IT definitions by obtaining a particular entry-level credential.

    Accreditations in specific fields of IT, such as cybersecurity or systems, are available. It can be useful if you’re looking to get into a particular IT sector.

    Obtaining a credential necessitates passing a test. Courses for certifications can be found on Google or in-person at spots like state universities.

    Remember that certificates can charge big bucks. However, if you are optimistic in your plans to attend the IT field and need to gain skills and qualifications, it may be a good purchase. If you’re hired and believe that an IT credential would help both you & the firm, you can ask your boss if they could cover the test fees.

    Employment of the IT-BPM industry in India
    Employment of the IT-BPM industry in India

    4. Boost Your Expertise

    If you’re searching for a career as a computer technician or an administrator, a skillset in your domain is probably to be among your most valued assets. You can attain expertise in several ways.

    Courses: Curriculum, whether digital or in-person, frequently necessitates the completion of practically oriented projects. Some of them might even help you prep for certifications. You might also be able to locate beginner’s IT classes at your university or virtual.

    Individual initiatives: If you perform well without a lot of frameworks, you can experiment with learning through side projects. Developing your apps, designing a webpage for a buddy, or toying with a network system can all put your knowledge to the test & offer you stuff to brag about in interviews.

    Summer jobs: Traineeships may not necessitate expertise & can be an excellent way to put your abilities to use in a workplace.

    Freelance work: Web designers, for example, can work as contract workers. While searching for a good career, freelance work can be a nice way to end personal projects.

    Volunteer work: Many non-profits require assistance. Delivering your expertise can assist you in completing hands-on initiatives which you can use to support a resume.

    Schooling: While a bachelor’s isn’t required for several IT roles, you can obtain the necessary in-depth knowledge in a similar field such as comp sci. If you’ve got the energy and time to devote to a bachelor’s or diploma, it’s a viable option.

    5. Build Connections

    Socializing can help you learn about a specific job role, expose you to possibilities you might not have known about, or get a leg up in the interview process. Old workmates, pals, relatives, former school alumni, and folks you connect with on career platforms like Linkedin can be part of your network.

    Keep in mind that effective connections do not always result in a better job. You can also use networking to discover what is it to operate in IT or get help with your job hunt.

    6. Find Entry-Level Jobs

    A small bit of relevant work expertise in almost any domain is required for an entry role. However, despite the diversity of tasks you can carry on with an IT employee, an entry-level role may have a multitude of labels. Here are some entry-level designations to glance at in your new career:

    • Game Developer
    • IT coordinator
    • Customer Care expert
    • System expert
    • Database administrator

    7. Improve Your Communication Skills

    You will probably be asked both behavioural and technological questions during the recruitment process for a role in IT.

    Practice your solutions to various IT interview topics to help you prep for a session. Read the JD to get an idea about what you’ll need to learn. Prepare some tales about your prior events, such as back when things ran smoothly and occasions when they didn’t—and what you’ve done about that.

    Conclusion

    IT has permeated and profited all industries. IT experts are sought after for their skill and knowledge in designing, supporting, and maintaining computer systems for a wide range of industrial and personal uses.

    There are numerous prospects for advancement in IT, no problem where you begin or in what capabilities you begin. It offers amazing opportunities for career growth and advancement.

    If you desire to seize opportunities for advancement that professions in IT provide, you must devote yourself to broadening your understanding, achieving your career aspirations, and devoting yourself to your organization’s growth. When it comes to IT jobs, the more manoeuvrable you seem to be, the more useful you’re to your boss.

    So, if you’re considering a new journey or a fresh start and thinking about what would be a pretty good gig, the IT sector could be at the forefront.

    FAQs

    How can I make my career in the IT industry successful?

    Work on your communication skills, gain practical knowledge, build an amazing resume, and research the company you want to join.

    How do I get into the IT industry with no experience?

    Getting a certification, Networking with the right people, Improving your skills, and looking for entry-level jobs are some of the ways you can get IT industry with no experience.

    Is the IT industry a good career?

    Yes, the IT industry is an industry where you can easily get into and build a successful career. The industry is full of opportunities.

  • 8 Valuable Tips for New Entrepreneurs

    We are living today in the age of the “new“, whether it is the innovative ideas, new ventures, or startups that the new-age entrepreneurs are bringing forth. A boom of ideas means an overpopulation of startups, and we are standing amidst a galaxy of startups already in India and abroad. Though these startups may seem many, only some actually manage to stand the test of time and a lot of it depends on the founder of the startup or the entrepreneur whose brainchild the startup is.

    An entrepreneur today needs to be alert, updated, know the market, and look into the future demands to mention the basics. Along with them, numerous other tips would help an entrepreneur stand out, and their startup, thrive. So, if you are an entrepreneur and you are eager to get an edge on the others in the space including other experienced entrepreneurs and rivals, then you can keep this StartupTalky article handy. This is because here you will be learning about 8 effective tips that will benefit you as an entrepreneur.

    There are many entrepreneurs in our Facebook group (StartupTalky). Some are successful, some are in their struggling stage and some are just learning before implementing. In the group, we often ask people to give tips they learned about startups. We believe that every person on this planet has something unique to teach us. So, here are some tips from those entrepreneurs and we are sure, you can learn something from them. It’s always huge to hear from successful and experienced people who are in the same field. So, check this article out to discover some of the most valuable tips for entrepreneurs.  

    Tips For New Entrepreneurs

    Find Clients Before Launching
    Design Matters
    Boost Your Focus
    Track Consumer’s Psycho-graphics
    Keep Interacting
    Stay Charged-up
    Rate Values
    Collaborate

    Find Clients Before Launching

    This is very unique advice but a very important one for developers. Before launching or even making a product, you should approach people and ask them if they need your product and are they willing to pay for it? Try asking them online if not offline. You can go to Facebook groups and many other forums. Knowledge about your target audience is a very crucial piece of information before launching any product.

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    Design Matters

    People are not attracted by the features of your product at the very first, but the first thing which attracts them is the appearance. So, focus on the looks. Try hiring a freelancer if you are not very creative in designs. Later you will be glad that you made this small investment in hiring a freelancer or professional for this purpose.

    Boost Your Focus

    Many times when we try to focus on our work, our brain starts thinking things like, will Avengers return? Or your brain just starts playing songs in the subconscious mind. So, to trick your mind and boost your focus and productivity, you can play Binaural beats in the alpha frequencies. They will make you focus more on the task. Or, you can play the video embedded with this point to find it out for yourself.

    Track Consumer’s Psycho-graphics

    You can study and research the customer’s data. Find out what they like, when do they buy or why do they buy it? This data will help you to make a better decision about your product. This will help you to create an effective and better marketing strategy. To get this data, you can directly ask the consumer or conduct surveys on websites or blogs. Online surveys can also be conducted through common social media platforms such as WhatsApp, Facebook, Twitter or Instagram.

    Keep Interacting

    There is no substitute for real interaction. You cannot buy an AI system to do that. Real interaction helps you to build trust and goodwill with the customer. It also helps in staying updated about the customer’s choices and preferences. However, you don’t always have to meet your customer to interact, you can be active on Social Media too and stay connected with them through common online platforms. Try going live on your page. Or reply to the comments. Try to answer messages related to any query. This helps build a connection between you and your customer and builds a sense of trust in them.

    Stay Charged-up

    You don’t always have to work hard and keep working. Some fun between work is also important. You can have some fun with your team. Although too much fun is informal and not good for the company, you have to balance everything. Try going for a short weekend vacation with your team. Or just get them some gifts. Also, don’t forget to wish and motivate them in the morning. Celebrate good performances and results together. Doing all of these massively boosts the motivation of your team, which will ultimately help you in achieving better results.

    Rate Values

    You must have heard when a legend said: “If you are good at something, never do it for free”. No? Then you are missing one of the most amazing movies in history. Anyway, if you think your product or service is good enough, then never deliver it for free. And it works vice versa. If you want really good service, never expect it for free. Even if you have found a free substitute, then always remember, a substitute is always a substitute.

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    Collaborate

    Whenever you get a chance to collaborate with someone, never miss the chance. Collaborations are a great channel of Marketing. People will check you out if you collaborate with someone. It not only works on YouTube or Blogging or Social Media but on any type of business too. Ever wondered why some company gives free products like “Buy 2 Britannia bread and get a Parle biscuit pack”. This is all just to promote the product. Companies collaborate in this way and make people test the product while making a profit. Try doing it.

    Conclusion

    These were some tricks which were discussed in the comments of the posts on the page of Startup Talky. You can try these tricks out. These were not from very big entrepreneurs, but from those people who are still on their journey of a startup. That is why they make sense as they are tested by those people. If they don’t benefit you, they will not harm you either.

    FAQs

    Effective tips to benefit New Entrepreneurs

    Find Clients Before Launching
    Design Matters
    Boost Your Focus
    Track Consumer’s Psycho-graphics
    Keep Interacting
    Stay Charged-up
    Rate Values
    Collaborate

    Bill Gate’s advice to New Entrepreneurs

    “If you don’t build your dream, someone else will hire you to build theirs.”

    Elon Musk’s advice to New Entrepreneurs

    “You’ve got to do all sorts of jobs and tasks that you might not wish to do, that are not intrinsically interesting to you, You’ve got to be prepared to do whatever it takes, work whatever hours. No task is too menial. I think that’s the right attitude for the CEO of a startup.”

  • All You Need To Know About Becoming a Game Designer

    Game Designing entails the creation of the game’s structure, setting and layout. Therefore, A game designer must create systems that are simple to maintain, comfortable to use and expandable, as well as bring new game design concepts to the table frequently. In short, Gaming has appeared in several formats and platforms, including PC, Console, Mobile, Virtual, and Augmented Reality, as a result of the globalizing and ever-evolving globe. Such changes in the gaming industry necessitate a game designer with a diverse set of creative and technical talents to successfully envision, plan, test, develop and deliver an idea.

    Over the last ten years, the gaming industry has grown exponentially as of 2020 it was valued at around 90 billion INR. With the Indian market expected to reach 143 billion INR by 2022, this growth has prompted several international animation companies to outsource work to India.

    Top Games By Current Players

    The best part of becoming a game designer is that you don’t need any diploma or degree, it depends on the skills and knowledge a game designer has. A candidate should have good knowledge of the gaming industry too.

    But, If you are planning to learn more about this field, then here are some courses that you can obtain after completing related courses.

    Eligibility Required
    Pros of Becoming a Game Designer
    Cons of Becoming a Game Designer
    Certificate & Diploma courses
    Bachelor’s and Master’s courses
    Courses Outside the College Curriculum
    Skills required for a Game Designer
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    Eligibility Required

    Entering the Designing Industry is unique and can be both lucrative and rewarding. As compared to earlier, the demand for a game designer has increased immensely. Nowadays, 8 out of 10 people play video games because it is no more seen as a hobby or recreation or a mode of entertainment. And honestly speaking, we know people in our circles who are addicted to gaming. A certificate/diploma program is sufficient enough to give you enough exposure to the fundamentals & give a kickstart to your game designing career. With an associate degree, you can get a job in the gaming field which will be a milestone toward your dream position. Here are some of the basic eligibility criteria required to become a game designer:

    • Once you complete your 12th grade, you can apply for a bachelor’s degree in game design.
    • It does not have a specified entry-level requirement. A candidate can hold only a 12th pass certificate and also a master’s in-game designing too, depending on the candidate’s talent and experience.
    • Candidates with a bachelor’s degree in engineering have a little edge over others. As they have a better understanding of computer applications and their technical elements.
    • Various colleges offer a variety of game design programs. To improve their talents in the field of game design, candidates can enrol themselves in game design courses.
    • A bachelor’s degree or diploma in game design, or a bachelor’s degree in computer science engineering, is required for game designers.

    Pros of Becoming a Game Designer

    • Firstly, there isn’t a clear and fast rule on what qualifications are required. If you possess the necessary qualities, you can pursue a career as a game designer. Any appropriate degree would only be the icing on the cake.
    • Secondly, Join a team of people who are determined, creative, and enthusiastic about their job. Not only does it improve the working atmosphere, but it also introduces a variety of new skills.
    • Thirdly, The business is growing at a breakneck speed. It provides hopefuls with a wealth of opportunities and quality work.
    • Fourthly, It is mentally stimulating because each project is different.
    • Lastly, A game designer creates a universe full of fantasy and inventiveness. It rekindles your desire to work.

    Cons of Becoming a Game Designer

    • Game designers have to cope with a lot of pressure. They must complete their project to the letter of the deadline, as the project’s release is totally in the hands of the firm.
    • Long hours in front of a computer are required of game designers. It’s taxing on the back and the eyes.
    • Working long hours to reach a deadline might cause stress and hurt their personal lives.
    • The business is under harsh competition as the demands for game designers rise.

    Certificate & Diploma courses

    Here are some of the Certificate or Diploma courses you can choose from to become a game designer:

    1. Game Art & Design- Certificate
    2. Gaming – Certificate
    3. Diploma in Game Programming
    4. Diploma in Gaming Production
    5. Diploma in Game Designing
    6. Diploma in Game Development
    7. Advance Diploma in 3D game content creation

    Bachelor’s and Master’s courses

    If you think that the Certificate/ Diploma program didn’t give you enough exposure, then you can surely go for a bachelor’s degree and even after that you want to study more then you should go for a master’s. This means you get more years of exposure, learning, and experience in comparison to the previous course. This will surely help you grow in this field and get more knowledge about it. During your studies, you can also go for an internship for more practical knowledge and it will help you to grow your resume as well.

    Here are the courses you can opt-in for doing your bachelor’s or master’s:

    1. B.Sc in Graphics, Animation, and Gaming
    2. B.Sc in Gaming and Animations
    3. Bachelor’s in Media Animation and Design
    4. Bachelor of IT/Art user experience design
    5. M.Sc in Gaming
    6. M.Sc in Multimedia and Animations
    7. Integrated M.sc in Multimedia and Animation with Game Art and Design

    Courses Outside the College Curriculum

    Game Designing courses on Udemy

    There are plenty of courses that offer to help you along with training & skill development outside of your college curriculum. These courses can supplement your degree & can also help you land better jobs. Some courses have a lot to offer from prop creation to complete level designing. There are sites like Udemy & The Game Institute, that offer these additional courses.

    Udemy offers you several hours of top-notch content. You can also see the difficulty level for different courses, from beginner to expert. Moreover, Looking at the abundance of information provided by Udemy, it is quite inexpensive as well. Moreover, The Game Institute, on the other hand, offers you a 30-day no-risk money-back guarantee. They have a reasonably priced fee for 6 months/ year depending on your choice of payment period. This site is solely dedicated to games & is worth a try!

    Skills required for a Game Designer

    A game designer must have good drawing abilities. Working knowledge of computer languages and software programs such as 3D Max and Maya are also very important. Game creation necessitates the presentation of concepts with clarity, both verbally and on paper, which necessitates the use of fundamental graphic design and sketching skills.

    Game designers frequently work in groups, which necessitates strong interpersonal skills. To improve your professional skills, you should stay current on the latest software and technology. A candidate’s success is determined by his or her skill set, which should be a mix of talent, technology and innovation.

    Similar Jobs

    A Game Designer’s job entails visualizing, planning, and designing computer and video games. The game designer collaborates with a group of specialists who assist with budgeting, project timetables, and work schedules. Levels, puzzles, characters, narratives, animation, and art are all created by game designers. They also write codes using computer programming languages.

    Although, there are a lot of related jobs in the same field as game designing. Some are listed below with their roles:

    Game Animator

    They’re the multimedia kings and queens. A Game Animator’s job is to produce interactive animated pictures by combining technology with art and imagination.

    Game Programmer

    A game programmer is a computer scientist who employs codes to construct programs that can be read by cellphones, computers, or video game systems. They choose the coding language that is most appropriate for the gaming platform.

    Game Designer

    A game designer’s job entails creating stages, characters, riddles, animation, and art. You will be expected to provide ideas, construct interactive narration, produce prototypes, and develop the game’s mechanism.

    Creative Game Director

    A creative game director, who is often the inventor of the game concept, must guarantee that the video gaming production is flawless in every way. They are in charge of the project’s overarching vision.

    Game Artist

    A game artist is in charge of all parts of game development that necessitate the use of visual art. For the game’s visual aspects, they develop 2D or 3D art.

    Game Marketer/PR

    In this process, a game marketer/publicist plays a crucial role. They are in charge of communicating the developer’s message and ensuring that it is well received by the audience or public.

    Game System Designer

    To create game functionalities, a game system designer collaborates with producers, programmers, and other areas within the game design.

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    Conclusion

    We live in an age where anyone can create a video game. Technology and the tools we need to do so have made it easier than ever, and thousands of games are released every year, many of them quite successful. But, how does one become a game designer? What’s required to get started? In this guide, we will discuss the basics of becoming a game designer and give you a brief overview of what you need to know.

    FAQs

    Is game design a good career in the future?

    There was a time when people used to refer to gaming as entertainment, but a lot of things have changed over the past years and the demand will see tremendous growth soon. Choosing a game designer as a career is an excellent choice, especially for those who love gaming and the gaming industry. Moreover, people have started seeing it as a professional career.

    How much does a game designer earn?

    There is no fixed amount, it depends on the company and the level of experience a candidate has in the gaming industry. Approximately, 15000/- for a candidate in a small company and around 20-30 lakhs for a big company.

    Best metaverse games

    The gaming industry has already entered the metaverse world by creating an avatar. Some of the top games in the metaverse are –
    Axie Infinity
    Sandbox
    Chain of Alliance
    Decentraland
    Alien world
    Farmers world
    Prospectors
    My neighbour Alice

  • Data-Driven Marketing | How to Use Data-Driven Marketing Process?

    Today, data is said to be the new currency. Big businesses believe data is what fuels monetary stability. That’s why many companies give more preference and energy to collecting the data, even if that makes them stay at a loss for a short period. Likewise, collecting data has become more of a tradition than a process. Because it is almost everywhere to be found. especially in the marketing of businesses.

    Now, this strikes the question, what exactly is data-driven marketing?

    Regardless of coming under the limelight only in the past few decades, data-driven marketing has become an integral part of the functioning of the world. It has refined marketing, making it more cost-optimized, which further proves that the power of data is undeniably crucial.

    As the name suggests, “data-driven” marketing uses data to promote growth and make the right use of resources. Here, it focuses on using the collected data to improve campaign performance. In simpler words, it means justifying every penny spent on marketing by spending marketing expenditure in such a way that it only focuses on the areas that bring in growth.

    How did Data-Driven Marketing start?
    Why is Data-Driven Marketing better than the traditional methods of marketing?
    Hurdles with the Data-Driven Marketing Process
    How to do Data-Driven Marketing?

    What is Data-Driven Marketing?

    How did Data-Driven Marketing start?

    Data-driven marketing was used in the olden times, even before the existence of computers and the internet. Amusing, right? The only different thing was the form of the data and the means of collecting those data.

    People collected data by going door to door, enquiring about the product while tallying and ticking marks. With the help of the internet, the same goal is fulfilled. The same thing is done, but in a way that is hassle-free and does not require going door to door. It has always been a primitive custom; we upgraded it as we upgraded ourselves.

    The present methodology of the entire process attains the same goal, but the customers are filtered as, only specific customers are targeted according to their line of interest filtering out unwanted, irrelevant audiences, unlike the older times.

    Why is Data-Driven Marketing better than the traditional methods of marketing?

    This type of focus marketing was first initiated in the early 1970s and 80s. The power of collecting data for carrying out marketing procedures for a specific product was newly introduced, and people were amused by how powerful the right database is, for a fruitful and efficient personalized marketing strategy. Ever since then, customer communication has become easier with each passing decade.

    “Valid customer data holds the balance sheets of the company”. When we talk about efficient marketing strategy, personalized engagement comes into the picture; this leads to the promotion of the company brand, which is done directly to the correct crowd; this hinders from wastage of funds and increases the return on investment (ROI).

    It eradicates the unsure thoughts and guesswork from the process. One can get a clear idea of customer demographics, choices, and ideas in the customer’s head. Following this pathway, correct and refined customer segments can be captured and targeted.

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    Hurdles with the Data-Driven Marketing Process

    Along with the heap of benefits, the process also comes with many challenging situations at each step of the process. Check out some obstacles that might come your way if you opt for a data-driven marketing process:

    Collection of the right data

    It is highly risky to depend on a single or few sources of data alone. Verification of each piece of data from multiple media is necessary to prove the authenticity of the piece and validate it. One needs the expertise and experience to filter out the most relevant data. Without this as a basis, the chances of making cognitive errors and wasting resources increase exponentially. This is the most important part of the process.

    Reaching the right target

    Having very elaborate data of interest can do more harm than good to the process. The advertisement tends to pop up mostly on the screens of dummy customers, meaning people who have no desire for the description of your data and will just scroll past it. Hence, decreasing your click-through rate (CTR). Overall, this decreases the efficiency of your procedure and lowers the return on investment(ROI).

    Ready, steady, action!

    There is an urge for an emergency while implementing this step: taking the ultimate step and giving the process meaning. It is very important to hit the iron while it’s hot. The quick-changing temptations of the customer influence data-driven marketers. It becomes very essential to keep track of customer preferences and take action immediately and effectively before the data becomes obsolete.

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    How to do Data-Driven Marketing?

    If you are thinking of revamping your marketing process and making it data-driven, then here are some basic things you need to focus on:

    Collection of data

    Collecting data from available sources is a difficult but necessary phase in the process. It provides a location for monitoring good decision-making and successful execution in a variety of advertising tools and industries. The internet, the cloud, and a variety of other platforms store a significant amount of data that consumers provide while using the internet.

    Analysis of data

    Before implementing any type of tool, data-driven marketers have to derive what type of interest they are looking for. This is done through the set of data gathered, refined, modeled, and framed as per the requirement to obtain the right audience set and maximum funds utilization.

    Showing it to the targeted audience

    When data-driven marketers are sure of the demands of the customers, they will be targeting their desired audience in such a way that it connects with their motives and reflects their attention in a manner that fulfills the goal. This way, by following the proper process, you will get amazing results all thanks to data-driven marketing.

    Conclusion

    To further conclude, the marketing processes that are empowered by data promise to solve bigger problems making the job cost-effective and cutting down the wastage of time and energy. There’s the data liberation that exists, which opens up a plethora of possibilities. Also, because of the abundance of data available, every entity now has a deeper understanding of its audience’s consumers than ever before. So, data-driven marketing is certainly the future of marketing, at least as is predicted now!

    FAQs

    What is Data-Driven Marketing?

    Data-Driven Marketing is the process of marketing your brand based on customer information. Customer data is used to predict their needs, desires, and future behaviours, and marketing is done accordingly.

    Is Data-Driven Marketing better than the traditional methods of marketing?

    Yes, Data-Driven Marketing is a more efficient personalized marketing strategy.

    Why is Data-Driven Marketing important?

    Data allows marketers to market their brand to target and capture the correct and refined customer segments.