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  • Best Email Management Tools and Software: Top Solutions for Business Email Organization and Team Productivity

    We live in an era where there are a thousand media outlets, and yet, we go back to the old horses. In a world bugged by abundance, the ‘Email’ remains a powerful tool for communication and customer engagement. Despite the rise of other communication channels, email continues to be a preferred method of contact for many businesses and consumers. As a result, effective email management is crucial for businesses to ensure timely responses, efficient workflows, and enhanced customer service.

    To streamline email management processes, businesses can leverage email management software. This software helps automate and optimise various aspects of email management, such as sending, replying, tracking, and organising emails. It empowers businesses to communicate more efficiently with marketing leads, sales prospects, and customers, resulting in improved productivity and customer satisfaction. Effective business email management helps companies organize communication, improve team collaboration, and boost productivity.

    In this article, we will explore the top 10 email management software options available for service teams and anyone looking to manage their emails better. These software solutions offer a range of features and functionalities to help businesses enhance their email management processes. Whether you’re a small business or an enterprise-level organisation, there is email management software that can meet your specific needs.

    What is Email Management Software?

    Email management software is a tool that enables businesses to send, reply to, track, and organise emails efficiently. It helps businesses manage large volumes of incoming and outgoing messages, whether for internal IT support teams, external customer service support requests, or email marketing campaigns.

    With email management software, businesses can benefit from increased productivity, scalable marketing, sales, and service solutions, and enhanced security. These software solutions offer a wide range of features to streamline email management processes and improve overall efficiency. Modern email management solutions streamline inbox organization, automate routine tasks, and enhance overall communication efficiency for businesses.

    Top 11 Email Management Tools

    S.No Company Key Features Email Management Focus
    1 SaneBox AI email filtering, cleanup tools, reminders Inbox organization and productivity
    2 HubSpot CRM integration, marketing automation, analytics Sales, marketing, and customer engagement
    3 Help Scout Shared inbox, live chat, knowledge base Customer support and team collaboration
    4 Zendesk Ticketing system, automation, analytics Customer service and support management
    5 Brevo Email & SMS marketing, automation, segmentation Marketing automation for businesses
    6 Hiver Shared Gmail inbox, workflow automation Team collaboration and support via Gmail
    7 LiveAgent Helpdesk, live chat, ticketing, reporting Multi-channel customer support
    8 Zoho CRM, email marketing, automation tools Business email and marketing automation
    9 Klaviyo Advanced segmentation, SMS, eCommerce integrations Email marketing for eCommerce
    10 Mailerlite Drag & drop editor, automation, landing pages Simple email marketing for SMBs
    11 Front Shared inbox, team collaboration, integrations Unified communication for teams

    SaneBox

    Website Sanebox.com
    Ranking 4.9 out of 5
    Best for Personal email management
    Free Trial Available
    Top Email Organisation & Management Tools - SaneBox
    Top Email Organisation & Management Tools – SaneBox

    SaneBox is an email management software designed to help individuals manage their personal or work emails effectively. It uses AI to sort emails into different folders, reducing inbox clutter. SaneBox acts as an inbox assistant, learning from user habits to organize emails based on predefined criteria. Sanebox’s innovative approach to email management has earned it the prestigious title of Best Productivity App of 2025, as voted by PCMag.

    Core Features:

    • AI email sorting
    • Trainable folders

    Pricing:

    SaneBox offers three pricing plans: Snack, Lunch, and Dinner.

    Plan Pricing
    Snack $3.49/month
    Lunch $5.99/month
    Dinner $16.99/month

    Get Rid of Inbox Clutter with Sanebox

    HubSpot

    Tool hubspot.com/products/service
    Ranking 4.4 out of 5
    Best for Midsize to enterprise businesses
    Free Tools Available
    Top Email Management Software – HubSpot

    HubSpot offers free email management software tools in both its Marketing Hub and Service Hub. Whether you’re using the free tools or upgrading to premium features, HubSpot provides email tools that help businesses connect with their customers. The Service Hub offers omnichannel customer service messaging, including email, allowing businesses to receive their emails and live chats in one place. Additionally, the Marketing Hub provides an email builder with templates for sending beautiful emails to customers.

    Core Features:

    • Omni-channel customer service (including email)
    • Email marketing tools connected to your CRM

    Pricing:

    HubSpot offers Free email tools, premium features with the Starter, Professional, and Enterprise editions of Marketing Hub or Service Hub. Below is the pricing for HubSpot’s Service Hub:

    Plan Pricing
    Free $0/month
    Starter $45/month
    Professional $450/month
    Enterprise $1200/month

    Help Scout

    Website Helpscout.com
    Ranking 4.4 out of 5
    Best for Small to midsize businesses
    Free Trial Available
    Top Email Organisation & Management Tools - Help Scout
    Top Email Management Team tools – Help Scout

    Help Scout is an email management software tool that helps businesses manage all customer conversations in one shared inbox. With the shared inbox, service teams can collaborate, organise, and automate responses to generic requests. Help Scout also provides access to historical customer data, enabling reps to have all the information they need before responding to a query.

    Core Features:

    • Shared inboxes
    • Collaboration tools
    • Ticket routing
    • Omni-channel communication

    Pricing:

    Help Scout offers three pricing plans: Standard, Plus, and Pro

    Plan Pricing
    Standard $20 per user/month
    Plus $40 per user/month
    Pro $65 per user/month

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    Zendesk

    Website Zendesk.com
    Ranking 4.3 out of 5
    Best for Businesses requiring customized workflows and reports
    Free Trial Available
    Top Email Organisation & Management Tools - Zendesk
    Top Email Organisation & Management Tools – Zendesk

    Zendesk is an email management tool designed for service and sales teams. It focuses on building long-term customer loyalty and offers support features to keep customers coming back. Zendesk allows for customisation, with the ability to create custom reports and data visualisations to manage incoming and outgoing emails effectively.

    Core Features:

    • Unlimited email addresses
    • Canned responses
    • Shared inbox
    • Workflow customisation
    • Omni-channel support

    Pricing:

    Zendesk offers a basic plan at $19 per user per month. It also offers Suite Team, Suite Growth, Suite Professional, and Suite Enterprise.

    Plan Pricing
    Suite Team $55 per agent/month
    Suite Growth $89 per agent/month
    Suite Professional $115 per agent/month
    Suite Enterprise Contact Sales

    Brevo

    Website Brevo.com
    Ranking 4.6 out of 5
    Best for Growing businesses
    Free Plan Available
    Top Email Organisation & Management Tools - Brevo
    Top Email Management System – Brevo

    Formerly known as SendinBlue, Brevo is an email marketing platform that has evolved into a full CRM suite. It offers email marketing and CRM tools across multiple channels, including email, SMS, and live chat. With Brevo, businesses can create beautifully designed emails, segment contacts, and automate transactional emails.

    Core Features:

    • Email designer
    • Advanced segmentation
    • Email personalisation
    • Unlimited email contacts

    Pricing:

    Brevo offers four pricing plans: Free, Starter, Business, and BrevoPlus.

    Plan Pricing
    Free $0/month
    Starter $25/month
    Business $65/month
    BrevoPlus Custom price

    Hiver

    Website Hiverhq.com
    Ranking 4.6 out of 5
    Best for Businesses managing G Suite/Gmail emails across teams
    Free Trial Available
    Top Email Organisation & Management Tools - Hiver
    Top Email Organisation & Management Tools – Hiver

    Hiver is an email management software that simplifies the process for businesses using G Suite and Gmail. It allows users to convert emails into actionable tasks, assign them to team members, and collaborate seamlessly. Hiver turns Gmail into a communication and collaboration hub, providing visibility into team workloads and query statuses.

    Core Features:

    • A Gmail-based interface
    • Unlimited shared inboxes
    • Shared drafts
    • Email tags
    • Notes

    Pricing:

    Hiver offers three pricing plans: Lite, Pro, and Elite.

    Plan Pricing
    Lite $20/user/month
    Pro $50/user/month
    Elite $80/user/month

    LiveAgent

    Website Liveagent.com
    Ranking 4.5 out of 5
    Best for Businesses managing multi-channel messages
    Free Trial Available
    Top Email Organisation & Management Tools - LiveAgent
    Top Email Organisation & Management Tools – LiveAgent

    LiveAgent is a customer service software that offers various email management tools to streamline responses. It’s a shared inbox that combines and organizes emails, calls, live chats, and social media messages in one place. The software provides features like automatic ticket routing, automation rules, filtering, and real-time typing view, making it ideal for businesses managing multi-channel messages.

    Core Features:

    • Unlimited email addresses
    • Shared inbox
    • Email templates
    • Email tags
    • Built-in CRM

    Pricing:

    LiveAgent offers four different pricing plans: Small, Medium, Large, and Enterprise.

    Plan Pricing
    Small $9/agent
    Medium $29/agent
    Large $49/agent
    Enterprise $69/agent

    LiveAgent Product Tour

    Zoho

    Website Zoho.com
    Ranking 4.4 out of 5
    Best for Enterprise businesses
    Free Trial Available
    Top Email Organisation & Management Tools - Zoho
    Top Email Organisation & Management Tools – Zoho

    Zoho offers a software suite that includes email hosting with top-notch security and surveillance. Its email management features include shared inboxes, workflows, collaboration tools, and integration with calendars. Zoho also provides email groups and email streams for efficient team collaboration.

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    Core Features:

    • A shared inbox
    • Unlimited collaboration
    • Task management
    • Email groups

    Pricing:

    Zoho offers three different pricing plans: Mail Lite, Mail Premium, and Workplace.

    Plan Pricing
    Mail Lite $1/user/month
    Mail Premium $4/user/month
    Workplace $3/user/month

    Klaviyo

    Website Klaviyo.com
    Ranking 4.6 out of 5
    Best for Ecommerce brands looking for email marketing tools
    Free Plan Available
    Top Email Organisation & Management Tools - Klaviyo
    Top Email Organisation & Management Tools – Klaviyo

    Klaviyo is an email marketing tool designed for ecommerce brands. It helps personalise messages using customer data and offers advanced segmentation capabilities. Klaviyo enables businesses to create automated workflows based on customer behavior and provides AI-driven optimization tools for proactive messaging.

    Core Features:

    • Segmentation
    • Automated workflows
    • Analytics
    • Templates
    • Lists

    Pricing:

    Klaviyo offers three pricing plans: Free, Email, Email and SMS.

    Plan Pricing
    Free $0/month
    Email $45/month
    Email and SMS $60/month

    Mailerlite

    Website Mailerlite.com
    Ranking 4.7 out of 5
    Best for Growing businesses
    Free Trial Available
    Top Email Organisation & Management Tools - Mailerlite
    Top Email Organisation & Management Tools – Mailerlite

    Mailerlite is an email marketing tool that provides intuitive solutions for complicated email tasks. It helps businesses create email campaigns, landing pages, and sign-up forms to grow their email lists. The software offers email automation builders, A/B testing, dynamic email content, and advanced email analytics. It can be used as an email management software for small businesses.

    Core Features:

    • Unlimited monthly emails
    • Email support
    • Templates
    • An email automation builder

    Pricing:

    Mailerlite offers four different pricing plans: Free, Growing Business, Advanced, and Enterprise. Below is the pricing for the monthly plan.

    Plan Pricing
    Free $0/month
    Growing Business $10/month
    Advanced $20/month
    Enterprise Contact Sales

    By choosing the right email management software for your teams and for your personal use, you can streamline your email processes and provide better customer service, facilitate communication, and attract better prospects, overall. The top 10 options listed above offer a range of features and functionalities to suit businesses of all sizes and needs. However, before signing up for the right tool, it is important to be clear about your requirements, consider the features offered by each software, and choose the one that aligns best with your business goals and objectives.

    Front

    Website Front.com
    Ranking 4.6 out of 5
    Best for Team collaboration
    Free Trial Available
    Top Email Organisation & Management Tools - Front
    Top Email Management Programs – Front

    Front is a cloud-based tool that helps you organize and manage emails easily. It is perfect for teams of any size and simple to set up. You can connect it with apps like Slack to stay on top of your inbox while focusing on work. With Front, you can schedule emails to send at the best time for people in different time zones. It also offers templates for common messages and rules to automatically sort and handle emails based on their content or sender.

    Core Features:

    • Shared team inbox for better collaboration
    • Email scheduling across time zones
    • Ready-to-use message templates
    • Rules to automate email sorting and actions

    Pricing

    Plan Pricing
    Starter $25/month
    Professional $65/month
    Enterprise $105/month

    Front offers three paid plans: Starter (around $25 per user/month) for small teams, Professional (about $65 per user/month) with advanced analytics and more features, and Enterprise (about $105 per user/month) for large organizations with unlimited automation and AI tools. A free trial is available, and annual billing offers discounted rates.

    Conclusion

    Choosing the right email organization and management tool can save time, reduce inbox clutter, and improve team productivity. The tools listed above, ranging from simple inbox organizers like SaneBox to powerful collaboration platforms like Front and HubSpot, offer features to suit different needs. Whether you’re a small business, a growing startup, or a large enterprise, there’s a solution here to help you streamline communication and stay on top of your emails. Pick the one that best fits your workflow and start managing your inbox smarter, not harder.

    FAQs

    What is Email management software?

    Email management software is a tool that enables businesses to send, reply, track, and organise emails efficiently. It helps businesses manage large volumes of incoming and outgoing messages, whether for internal IT support teams, external customer service support requests, or email marketing campaigns.

    What are the benefits of having email management software?

    With email management software, businesses can benefit from increased productivity, scalable marketing, sales, service solutions, and enhanced security.

    What are the top email management and organising tools?

    Below are the top email management and organising tools:

    • HubSpot
    • Help Scout
    • Zendesk
    • Brevo
    • Hiver
    • LiveAgent
    • SaneBox
    • Zoho
    • Klaviyo
    • Mailerlite

  • Top Email Marketing Tools and Platforms: Best Email Campaign Software for Startups and Businesses

    The products and services offered by a company are what make for its business. But what opens new doors for the growth of a business is its marketing.

    During the traditional days of commerce, businesses used to spend a lot of money on their marketing. It involved giving ads on the radio, television, and more. No doubt, these ways are still relevant for some. But, with the changing times and increased levels of modernization, new ways of marketing are preferred. These include email marketing, social media marketing, influencer marketing, etc.

    One such form that has now been in use for quite a long time is Email Marketing. It is a simple and effective marketing strategy that every business likes to invest in.

    Nowadays, many email marketing tools are available in the market, which makes email marketing simplified. So, if you are someone who needs to reach out to your potential customers or existing customers via email, we have compiled a list of the top 11 amazing email marketing tools that you can use to simplify your work.

    But before you proceed, have a look at some of the important strategies mentioned below that experts suggest for the success of any email marketing campaign.

    Email Marketing- An Overview

    Email marketing is one of the most prominent strategies of modern marketing. It means sending emails to a targeted audience to market your product or services. Such emails include information related to advertisements, the launch of something new, discounts and offers, coupons, newsletters, and more. Simply, this technique means making use of emails for commercial purposes to induce sales.

    Certain points should be kept in mind while indulging in this strategy. For example-

    • Always keep your content clear, concise, and interesting.
    • Create an intriguing headline. This is what will grab the audience’s attention and make them open your email.
    • Include all the details that you think are relevant for the audience to know about.
    • Keep the design mobile-friendly, since a large number of people use their phones to open the mail.

    All this included in the strategy can help a business attract new potential customers. Also, it helps in maintaining the existing ones.

    Best Email Marketing Tools

    S.No Company Key Features Email Marketing Focus
    1 Mailchimp Automation, Templates, A/B Testing All types of businesses
    2 HubSpot CRM Integration, Workflows, Analytics Inbound marketing & sales
    3 SendinBlue SMS + Email, Marketing Automation, Segmentation Small to medium businesses
    4 EngageBay CRM + Email Marketing, Sales Automation Small businesses & startups
    5 Keap CRM, Marketing Automation, Lead Management Small businesses & service-based
    6 Drip E-commerce Focus, Automation, Personalization E-commerce businesses
    7 Moosend Automation, Analytics, Templates SMBs and eCommerce
    8 MailJet Transactional + Marketing Emails, API Access Developers and marketers
    9 iContact Easy Email Creation, Autoresponders Small and mid-sized businesses
    10 Campaign Monitor Drag & Drop Editor, Analytics, Segmentation Agencies and SMBs
    11 SendPulse Multi-channel: Email, SMS, Web Push Multi-channel marketers
    12 Omnisend SMS + Push + Email, Pre-built eCommerce Flows E-commerce businesses
    13 Zoho Campaigns Templates, Segmentation, CRM Integration Small businesses & Zoho users
    14 Klaviyo Advanced Segmentation, SMS, Native Integrations E-commerce businesses
    15 Email Octopus Amazon SES Powered, Simple Interface Budget-friendly email marketing

    Number of Emails Sent and Received Per Day Worldwide
    Number of Emails Sent and Received Per Day Worldwide

    Mailchimp

    Foundation Year 2001
    Rating 8.1 out of 10
    Starting Plan Free
    Mailchimp - Best Email Marketing Tool
    Mailchimp – Best Email Campaign Tools

    It is one of the greatest service providers when it comes to email marketing. Mailchimp helps small businesses, entrepreneurs, and brands with their commercial marketing.

    Mailchimp Tutorial for Beginners

    Mailchimp’s Major Features Include:

    • Email creation tools, like templates and layouts.
    • Tools for creating ads and landing pages. Create ads with Mailchimp Ad Builder. Users can start running ads through Mailchimp by connecting their digital ad platforms, like Facebook, Instagram, etc., to Mailchimp.
    • Audience Management options.
    • Tools for automating emails.

    Mailchimp Pricing Plans

    Essential 770 INR/month
    Standard 1,150 INR/month
    Premium 23,000 INR/month

    Mailchimp’s pricing plans start free of cost and also offer paid plans under the names Essential (770 INR/month), Standard (1,150 INR/month), and Premium (23,000 INR/month). One can select depending on their requirements.

    SendinBlue

    Foundation Year 2007
    Rating 7.1 out of 10
    Starting Plan Free
    SendinBlue - Top Email Marketing Software
    SendinBlue – Top Email Marketing Platforms

    SendinBlue offers not just amazing Email marketing tools, but also several others like Chat, SMS marketing tools, CRM, and tools for designing landing pages and running Facebook ads. SendinBlue is a perfect option for SMBs (small and midsize businesses).

    SendinBlue Email Marketing Tool’s Major Features Include:

    • Get access to Interesting email templates or design emails from scratch to reflect your brand identity.
    • Advanced Email personalization options.
    • Save your contacts in SendinBlue, Group them according to different criteria, and target them in different styles for better conversion.
    • Accurate Statistics that help you improve your email marketing campaigns.

    SendinBlue Pricing Plans

    Lite 1,510 INR/month
    Premium 3,895.5 INR/month
    Enterprise Custom Plan

    SendinBlue offers an unpaid plan. Other plans with more features include Lite (1,510 INR/month), Premium (3,895.5 INR/month), and Enterprise (a custom plan according to the requirement). The prices mentioned are for a monthly email volume of 20k. Prices will increase with the increase in email volume.

    Here is a screenshot of SendinBlue’s Pricing Plans and the features covered under these pricing plans-

    SendinBlue Pricing Plans and the features under these pricing plans
    SendinBlue Pricing Plans and the features under these pricing plans

    HubSpot

    Foundation Year 2005
    Rating 8.5 out of 10
    Starting Plan Free
    Hubspot - email marketing platform
    Hubspot – Email Marketing Platform

    It is the most favorable preference for many when it comes to email marketing. HubSpot is a great platform that helps companies expand their business and acquire a strong consumer base via marketing. Hubspot has a lot to offer. Email marketing, landing page design, ad management, analytics, SEO tools, social media tools, content creation tools, helpdesk tools, Content management tools, and operations software are some of the tools offered by Hubspot.

    How to Master Email Marketing

    Here, let’s have a look at some of the features of the email marketing tools by Hubspot.

    Features of Hubspot Email Marketing Tool:

    • Goal-based email templates and free templates to choose from.
    • Drag and drop editors that help you customize your emails.
    • Personalize emails on the basis of Subscribers’ lifecycle stage and other available parameters.
    • Hubspot email marketing tool is connected to the Hubspot CRM so that your email marketing campaigns are designed based on your customer data.

    Hubspot Pricing Plans

    Starter $ 45/month
    Professional $800/month
    Enterprise $3,200/month

    Hubspot offers many of its services in its free-of-cost plan. It also offers more professional email marketing packages. Pricing Plans for Hubspot’s Marketing Hub( which includes email marketing and other marketing-related tools) are Starter ($ 45/month), Professional ($800/month), and Enterprise ($3,200/month) when billed annually.

    HubSpot Pricing
    HubSpot Pricing

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    EngageBay

    Foundation Year 2017
    Rating 7.5 out of 10
    Starting Plan Free
    Engagebay - Email Marketing Software
    Engagebay – Best Email Marketing Software

    Engagebay offers a reasonable packaged deal that offers you solutions for marketing and sales, CRM, and Customer service. The platform is most suitable for small businesses.

    Features of Engagebay Email Marketing Tool:

    • Choose from a wide array of email marketing templates or create your own personalized template.
    • Drag and drop email builder with text editors and design elements to help you create engaging emails.
    • Easily track the performance of your email marketing campaigns.
    • Email automation options.

    Engagebay Pricing Plans

    It offers a free plan. Other email marketing packages include:

    Basic $10.39 per user/month
    Growth $27.99 per user/month
    Enterprise $55.99 per user/month

    Basic – $10.39 per user/month when paid Biennially. Growth – $27.99 per user/month when paid Biennially. Pro- $55.99 per user/month when paid Biennially.

    Here is a screenshot of the Pricing Plans of the Engagebay email marketing tool, and the features offered under each plan-

    Engagebay Marketing Tools - Pricing Plans
    Engagebay Email Marketing Tool – Pricing Plans

    Keap

    Foundation Year 2001
    Rating 8.3 out of 10
    Starting Plan $59 per month
    Keap - top email marketing tool
    Keap – top email marketing tools

    Keap is a popular name in the field of email marketing services. It is like a package deal that will deal with all your marketing demands. Besides an amazing email marketing tool, Keap also offers a bundle of solutions like E-commerce and payments, Reporting, analytics, CRM, Appointment Scheduling solutions, and more.

    Features of Keap – Best Email Marketing Tools Include:

    • Contact segmentation options.
    • Options for sending Automated and personalized emails.
    • Beautiful Templates.
    • A/B testing, reporting, and analytics features ensure that the email campaign becomes a success.

    Keap Pricing Plans

    Pro $129/month
    Max $199/month
    Classic Custom Plans

    It provides a free trial of its services for fourteen days. Keap offers 3 email marketing service packages – Pro, Max, and Classic. Pro Plans cost $129/month when paid annually, and Max Plans cost $199/month when paid annually. The Classic Plan is for big companies, and the price is customized as per the needs of the business. The screenshot below shows the features offered under Pro and Max Plans-

    Keap Pricing Plans
    Keap Pricing Plans | Best Email Marketing Service

    Drip

    Foundation Year 2012
    Rating 7.9 out of 10
    Starting Plan $19 per month
    Drip email marketing tool
    Drip – Best Email Marketing Platforms

    Drip develops mailing software that will help you expand your audience and sales. It focuses on developing strong relationships with B2C customers. The main aim is to associate the company’s order management system with the marketing system to ensure better sales.

    Major features of Drip email marketing tools are:

    • Tools to create interesting branded emails.
    • Users can automate emails by using Drip’s pre-built playbooks based on e-commerce best practices. Users can also design their own flow of mail from scratch.
    • Powerful email segmentation and personalization options.
    • Unlimited testing options that let users test their email marketing campaigns based on various parameters like subject line, email copy, discount options, and more.

    Drip Pricing Plans

    Free 14 Days
    Monthly $39 per month

    One can try its service free of cost for fourteen days. After that, its email marketing packages start from $39 per month. This price will vary as per the contacts on your list.

    Drip Pricing plans
    Drip Pricing plans

    Moosend

    Foundation Year 2011
    Rating 8.7 out of 10
    Starting Plan $9 per month
    Moosend - email marketing platform
    Moosend – best email marketing tools for startups

    Another popular name on the list is this Moosend, the email marketing service provider. If you want to create effective email campaigns conveniently then Moosend is here for you. Its web interface is so easy to understand that it will make you feel like an expert in the field. This is an affordable email marketing option for startups.

    Moosend email marketing tool features-

    • An advanced personalization option that lets users personalize the emails based on customer behavior.
    • Tools to create marketing automation emails that reach customers at the right time.
    • Easy and advanced customer segmentation options.
    • Testing options that let users master the craft of email marketing.

    Moosend Pricing Plans

    Free 13 Days
    Pro $9 (per month)
    Enterprise Custom Plans

    One can try it for free for the first thirty days. Thereafter, it suggests a Pro plan for $9 (per month). The price ranges according to the number of contacts. It also offers custom email marketing services packages for enterprises.

    Below is a screenshot showing the Pricing plans of Moosend when paid annually –

    Moosend Pricing Plans
    Moosend Pricing Plans

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    MailJet

    Foundation Year 2010
    Rating 6.2 out of 10
    Starting Plan Free
    Mailjet - email marketing software
    Mailjet – email marketing software

    Mailjet helps companies with their marketing strategy by improving mailing and its efficient monitoring after being sent.

    Mailjet – Best Email Marketing Tool Features:

    • A user-friendly Email editor to let users create engaging emails.
    • Build beautiful emails with the team through real-time collaboration.
    • Design responsive emails that can be easily viewed across all screens.
    • Email Automation workflows are designed for customers at various stages in the customer journey.
    • 70+ third-party integrations.

    Mailjet Pricing Plans

    Free $0/Month
    Pro $15/Month
    Premium $25/Month

    It offers a free plan. Other plans include Essential ($15/mo) and Premium ($25/mo), under which users can send up to 15000 emails/month. With the increase in the number of emails, charges also increase. There is also a custom plan.

    Mailjet Pricing Plans
    Mailjet Pricing Plans

    iContact

    Foundation Year 2003
    Rating 8.4 out of 10
    Starting Plan Free
    iContact - email marketing tool
    iContact – best email marketing tools for small business

    iContact offers email marketing software that helps in expanding the potential growth of firms. It provides the best email delivery services all around the world and is a great preference for many small and medium-sized businesses.

    iContact email marketing software Features:

    • Easily import contacts from other platforms.
    • Email Scheduling options.
    • Automation based on conditions and customer engagement behavior.
    • Easy process of designing re-engagement campaigns for disengaged customers,

    iContact Pricing Plans

    Free $0/Month
    Advanced Plan $23/month

    It provides a free plan for people to try its services. iContact’s Advanced Plan starts at $23/month for 1500 emails. Price increases with an increase in the number of emails.

    iContact Pricing Plans
    iContact Pricing Plans

    Campaign Monitor

    Foundation Year 2004
    Rating 8.1 out of 10
    Starting Plan Free
    Campaign Monitor - Top Email Marketing Platform
    Campaign Monitor – Top Email Marketing Platform

    Another name on the list is Campaign Monitor. It is your go-to solution for creating successful email campaigns. The platform is used by many renowned names like Coca-Cola, Disney, BuzzFeed, and more. It enables you to create and send emails in a way that gives great results.

    Campaign Monitor Features:

    • Drag and drop email builder that lets users customize the emails as per their needs.
    • Create responsive emails that look great across devices.
    • Manage the templates in teams. Your teammates can edit only those parts for which he has
    • Option to connect email marketing with SMS marketing.

    Campaign Monitor Pricing Plan

    Free $0/Month
    Basic $9/Month
    Unlimited $29/Month
    Premier $149/Month

    It enables people to try its services for free. It comes with three monthly plans: Basic ($9), Unlimited ($29), and Premier ($149). While the Basic plan allows 2500 Emails, the Unlimited and Premier plans can send unlimited emails.

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    SendPulse

    Foundation Year 2015
    Rating 8.1 out of 10
    Starting Plan Free
    SendPulse - Email Marketing Tool
    SendPulse – Email Marketing Tool

    It is an automated platform which is another important name on the list of email marketing software tools. It integrates artificial intelligence to make its services more efficient. It can automatically boost the core metric of email and newsletter opening rates.

    Important Features of SendPulse Are:

    • An email editor that lets users design email templates without any technical knowledge.
    • Automation 360 is a feature that lets users manage emails, web push notifications, and SMS to customers easily to create a good customer experience.
    • Tag individuals on your mailing list so that personalized messages can be sent to your contacts.

    SendPulse Pricing

    Free $0/month
    Standard $6.40/month
    Pro $7.68/month
    Enterprise $10.75/month

    SendPulse email delivery service can be tried in a free-of-cost plan. Plans with more advanced features include Standard, which costs $6.40/month, Pro, which costs $7.68/month, and Enterprise, which costs $10.75/month, when paid annually. SendPulse also has Pay-as-you-go plans, where users pay a fixed price for every email sent.

    Omnisend

    Foundation Year 2014
    Rating 8.5 out of 10
    Starting Plan Free
    Omnisend - Email Marketing Tool
    Omnisend – Email Marketing Service Providers

    Omnisend is an email marketing tool made for eCommerce businesses. It helps online stores send emails, SMS, and push notifications to customers. With ready-made workflows, like cart abandonment emails, business owners can set up campaigns quickly. It also offers popups like regular sign-up forms, wheel of fortune popups, and more, so there’s no need for extra tools.

    Key Features:

    • Email, SMS, and push notifications
    • Facebook custom audience integration
    • Marketing automation
    • Pre-built eCommerce workflows

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    Omnisend Pricing

    Free $0/month
    Standard $11.20/month
    Pro $41.30/month

    Zoho Campaigns

    Foundation Year 2008
    Rating 8.0 out of 10
    Starting Plan Free
    Zoho Campaigns - Email Marketing Tool
    Zoho Campaigns – Email Marketing Tool

    Zoho Campaigns is part of Zoho’s powerful marketing suite, offering an easy-to-use email marketing solution with great design templates. It’s simple to navigate, has a fast editor with features like video, polls, and direct Unsplash image uploads, plus good segmentation options. However, the free plan is quite limited; there are no automations, A/B testing, or scheduling, and the email allowance has been reduced.

    • Easy-to-use email editor
    • Wide range of email and form templates
    • Image uploads directly from Unsplash
    • Integration with other Zoho apps

    Zoho Campaigns Pricing

    Free $0/month
    Standard $5/month
    Pro $8/month

    Klaviyo

    Foundation Year 2012
    Rating 8.6 out of 10
    Starting Plan Free
    Klaviyo - Email Marketing Tool
    Klaviyo – Top Email Marketing Services

    If you have an online store, it’s smart to use an email marketing tool that works well with your eCommerce platform.

    Klaviyo is one of the top tools made especially for eCommerce marketing. It is used by over 100,000 online businesses. Setting it up is simple because it connects easily with platforms like Shopify, WooCommerce, and Magento. Klaviyo also offers powerful features to help online stores send better emails and boost sales.

    Key Features:

    • Easy integration with Shopify, WooCommerce, Magento, and more
    • Advanced email automation for eCommerce
    • Powerful segmentation to target the right customers
    • Detailed analytics and reporting

    Klaviyo Pricing

    Free $0/month
    Email + SMS $60/month
    Email $45/month

    Email Octopus

    Foundation Year 2014
    Rating 8.2 out of 10
    Starting Plan Free
    Email Octopus - Email Marketing Tool
    Email Octopus – Tools for Email Marketing

    After Mailchimp, EmailOctopus is another popular email marketing tool. It was originally built using Amazon SES, which handles the email delivery behind the scenes. Now, you don’t have to use Amazon’s servers—you can use EmailOctopus like any other newsletter service.

    With EmailOctopus, you can have up to 2,500 subscribers for free and send up to 10,000 emails every month. If you connect your own Amazon account, you can also get up to 3,000 free emails per month for the first year.

    Key Features:

    • Built on Amazon SES for reliable delivery
    • Option to use Amazon’s free email quota
    • Simple and easy-to-use interface
    • Basic automation and segmentation features

    EmailOctopus Pricing

    Free $0/month
    Pro $9/month

    Conclusion

    Marketing is so powerful that it can make a business or even break it. Selecting the right marketing strategy and its right execution is always important. The above-mentioned are the popular email marketing software tools that will help in making your email marketing process simple yet efficient. One can select any of the mentioned tools and their plans depending on the requirements.

    FAQs

    What is Email Marketing Software?

    Email marketing software enables users to create, send, and track emails to their list of subscribers.

    Which are the best email marketing tools?

    HubSpot
    Mailchimp
    Drip
    iContact
    Campaign Monitor
    Keap
    SendPulse
    MailJet
    Moosend
    SendinBlue

    Which is the best affordable option for email marketing?

    Moosend, is the best affordable option for email marketing for startups.

    Which email marketing software is best for small businesses?

    SendinBlue, is the most suitable email marketing software for startups and small businesses.

    What are the 4 types of marketing emails?

    Newsletters, Acquisition, Retention and Promotional are 4 types of popular email marketing campaigns.

    Is email marketing the same as CRM?

    CRM helps you manage the relationship with you current and prospective customer. Whereas, email marketing uses automated marketing tools to help you reach customers cost-effectively.
    An email marketing tool feeds data to the CRM.

  • Best Shopify AI Tools for Shopify Store Owners

    Shopify provides a robust set of AI applications that assist business owners with automating tasks, increasing sales, and improving the customer experience. They use these tools to write product descriptions, create blogs, and generate content across multiple languages. AI also enables personalized product recommendations and cross-selling by utilizing the behavior of the customers. AI-powered virtual assistants serve as customer support 24/7, and intelligent applications such as Shopify Sidekick offer real-time insights and automate workflow and inventory management. AI-powered image editing, marketing automation, and sophisticated ad targeting enhance store performance and reach. Capabilities such as semantic search and Shopify Flow enhance product discovery and task management. 

    Shopify Magic
    Prisync
    ClickUp
    Boost AI
    Klaviyo AI
    ViSenze
    Bazaarvoice
    TxtCart
    VanChat
    Shopdev 

    Shopify Magic

    WEBSITE www.shopify.com/magic
    Rating 4.6
    Free Trial Yes
    Best For E-commerce merchants seeking AI-powered tools for content creation, image editing, and customer engagement within the Shopify platform.
    Shopify Magic - Best Shopify AI Tools for Shopify Store Owners
    Shopify Magic – Best Shopify AI Tools for Shopify Store Owners

    Shopify Magic is an integrated, complimentary set of AI-driven capabilities that assists merchants with automating store management and increasing productivity. It allows for real-time creation of product descriptions, blogs, emails, and FAQs based on your brand. With image editing capabilities, users can quickly change the background of product images by simply typing. Shopify Magic also assists in automating email marketing, such as abandoned cart recovery and personalized offers. It elevates customer support through the creation of real-time answers in Shopify Inbox and other routes. It also comes with SEO optimization, AI-recommended FAQs, and multilingual content generation across multiple prominent languages.

    Pros

    • Free for all Shopify owners
    • Multilingual capabilities 
    • Enhances SEO and marketing

    Cons

    • AI content might require manual review
    • Mobile optimisation is still in process

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    Prisync

    WEBSITE www.prisync.com
    Rating 4.8
    Free Trial Yes
    Best For E-commerce businesses and retailers seeking to automate competitor price tracking and implement dynamic pricing strategies to enhance competitiveness and profitability.
    Prisync - Best Shopify AI Tools for Shopify Store Owners
    Prisync – Best Shopify AI Tools for Shopify Store Owners

    Prisync is a dynamic pricing and competitor tracking AI-powered tool designed to assist Shopify merchants with profitability optimization and competitiveness. It provides unlimited cross-platform competitor tracking on Shopify, Amazon, and Google Shopping, including product variations such as color and size. Dynamic pricing automation enables merchants to create specific rules to automatically reprice based on competitor movement, market trends, and product costs. Prisync enables channel-specific tracking with global currency support. Real-time notification and syncing keep your prices up to date. Its easy-to-use dashboard streamlines monitoring and rule configuration, with historical analytics delivering insights into trends in pricing. Prisync also provides full API access and smooth Shopify integration for tailored workflows and data management.

    Pros

    • Real-time competitor monitoring
    • Excellent customer support
    • Detailed analytics 

    Cons

    • Learning curve for advanced features
    • Suited for large product catalogs and complex pricing

    Pricing

    Plan Pricing
    Professional $99/month
    Premium $199/month
    Platinum $399/month

    ClickUp

    WEBSITE www.clickup.com
    Rating 4.5
    Free Trial No
    Best For Teams and organizations seeking an all-in-one productivity platform for task management, collaboration, and workflow automation.
    ClickUp - Best Shopify AI Tools for Shopify Store Owners
    ClickUp – Best Shopify AI Tools for Shopify Store Owners

    ClickUp is an advanced productivity tool that, with Shopify integration, enables merchants to automate operations using task management, workflow automation, and CRM. By leveraging tools such as Zapier, Make, or Zoho Flow, Shopify events like new orders or customer signups can trigger ClickUp actions automatically. Merchants can create a personalized CRM to handle contacts, deals, and tasks under one roof. ClickUp facilitates thorough project tracking through task assignment, due dates, and progress updates. It automates processes, handles emails, and streamlines communication. Feature-rich reporting capabilities, such as Gantt charts and a dashboard, enable visual representations of order completion and revenue projections. AI integrations also support high-quality product descriptions to enhance efficiency and sales performance.

    Pros

    • Highly customisable
    • Automates repetitive workflows
    • No code integration  

    Cons

    • Initial set-up issues
    • Advanced features on paid plans

    Pricing

    Plan Pricing
    Unlimited $7/user
    Business $12/user
    Enterprise Contact Sales

    Boost AI

    WEBSITE www.boost.ai
    Rating 4.8
    Free Trial Yes
    Best For Enterprises seeking scalable, no-code conversational AI solutions for automating customer service, internal support, and agent assistance across various industries.
    Boost AI - Best Shopify AI Tools for Shopify Store Owners
    Boost AI – Best Shopify AI Tools for Shopify Store Owners

    Boost AI Search & Filter is a Shopify app that is powered by AI to improve product discovery, navigation, and conversion. It provides instant, precise search results through smart algorithms supporting typo tolerance, synonym detection, and smart suggestions. Custom product filters enable buyers to refine selections based on vendor, price, color, size, and more. The app also offers personalized product recommendations to influence upsells and cross-sells. Social proof displays recent purchases to enhance trust and conversions. Boost supports many high-converting themes with robust customization for branding consistency. Mobile-optimized, it provides a seamless shopping experience everywhere. It also integrates with tools such as MageNative for smooth omnichannel capabilities.

    Pros

    • AI-driven recommendations
    • Seamless integration with Shopify
    • Supports stores with complex catalogs

    Cons

    • Some features overlap with Shopify’s native search
    • Customisations demand a lot of time

    Pricing

    Boost AI offers custom pricing; contact them for quote.

    Klaviyo AI

    WEBSITE www.klaviyo.com
    Rating 4.7
    Free Plan Yes
    Best For E-commerce businesses seeking an AI-powered platform for personalized email and SMS marketing, customer segmentation, and automation.
    Klaviyo - Best Shopify AI Tools for Shopify Store Owners
    Klaviyo – Best Shopify AI Tools for Shopify Store Owners

    Klaviyo is an advanced AI-based marketing automation platform designed for eCommerce, with deep Shopify integration. It enables merchants to send personalized, multi-channel campaigns based on real-time customer information. Highlights are predictive analytics for CLV and churn, AI-powered product recommendations, and automated flows via email, SMS, and push. Klaviyo further provides advanced segmentation, generative AI content creation, and a beta Customer Hub for hassle-free order tracking and service. It has 350+ integrations, real-time analytics, and custom campaign tools, making it a top choice for data-influenced brands. Prices begin with a free option for 250 profiles or less and increases with list size. But it requires a learning curve of sorts and can get pricey as contact lists expand.

    Pros

    • Free plan available
    • AI driven personalisation
    • Seamless customisations

    Cons

    • Learning curve for rookies
    • Slow customer support

    Pricing

    Plan Pricing
    Email + SMS $60/month
    Email Only $45/month

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    ViSenze

    WEBSITE www.visenze.com
    Rating 4.7
    Free Trial Yes
    Best For E-commerce businesses seeking AI-powered visual search and recommendation solutions to enhance product discovery, increase conversions, and improve customer engagement.
    ViSenze - Best Shopify AI Tools for Shopify Store Owners
    ViSenze – Best Shopify AI Tools for Shopify Store Owners

    ViSenze is an artificial intelligence product discovery and recommendation platform designed to optimize Shopify stores with intelligent search, navigation, and personalization. It allows consumers to discover products via text, image, or hybrid search, enhancing engagement and simplicity of discovery. Its AI offers intelligent product recommendations by behavior and trend, driving upsell and cross-sell. ViSenze also automates product tagging for precise catalog organization and minimizes manual effort. With self-optimizing AI, it re-ranks items to rank high-converting ones first. The no-code installation enables seamless integration with Shopify themes, and functionalities such as social proof, lookbooks, and UGC integration enhance the customer experience and push conversions even higher.

    Pros

    • No code set up
    • Boosts conversion rates and Average Order Values
    • Personalised recommendations

    Cons

    • Full feature access on paid plans
    • Suitable for large or complex store owners

    Pricing

    ViSenze offers custom pricing; contact them for quote.

    Bazaarvoice

    WEBSITE www.bazaarvoice.com
    Rating 4.3
    Free Trial Yes
    Best For Brands and retailers seeking to leverage user-generated content (UGC) for authentic customer experiences, including reviews, Q&A, social content, and influencer marketing.
    Bazaarvoice - Best Shopify AI Tools for Shopify Store Owners
    Bazaarvoice – Best Shopify AI Tools for Shopify Store Owners

    Bazaarvoice Reviews & Photos is a robust user-generated content (UGC) solution for Shopify that enables merchants to harvest and display reviews, photos, videos, and Q&A to drive trust and conversions. Fully integrated into Shopify, it makes it simple to harvest genuine customer content and share it throughout your store and social media. Reviews, through the Bazaarvoice network, are syndicated to retail partners, bringing reach and visibility. The platform has supports for customizable interfaces, social content integration, and mobile-optimization. With integrated SEO advantages and user-friendly onboarding, Bazaarvoice increases brand credibility, enhances product discovery, and augments engagement by tapping into real customer experiences at each phase of the buying journey.

    Pros

    • Enhances SEO with updated content
    • Easy to install within Shopify
    • Suitable for omnichannel engagement

    Cons

    • Lacks flexibility
    • Requires a separate Bazaarvoice account for integration set up

    Pricing

    Bazaarvoice offers custom pricing; contact them for quote.

    TxtCart

    WEBSITE www.txtcartapp.com
    Rating 4.9
    Free Trial Yes
    Best For Shopify merchants seeking AI-powered, two-way SMS marketing and cart recovery solutions to boost conversions and customer engagement.
    TxtCart - Best Shopify AI Tools for Shopify Store Owners
    TxtCart – Best Shopify AI Tools for Shopify Store Owners

    TxtCart is an AI-based SMS marketing platform specifically built for Shopify stores, emphasizing two-way conversational messaging for recovering abandoned carts and driving sales. TxtCart integrates seamlessly with Shopify to automate one-on-one personalized SMS campaigns via AI agents that engage customers in real time—objecting handling, promotions, and checkout prompts. Important features include automated cart recovery, real-time analytics, automatic unique discount code generation, and time zone-aware campaign scheduling. TxtCart also enforces TCPA compliance and uses generative AI to create compelling, emotive messages. With single-click deployment and smart segmentation, merchants can boost higher conversions, enhance average order value, and forge deeper customer connections through targeted, real-time communication.

    Pros

    • Quick and easy to set up
    • Real time analytics
    • Effective conversations 

    Cons

    • Limited multi channel capabilities
    • Less effective for low average order values

    Pricing

    Plan Pricing
    Starter $29/month
    Growth $79/month
    Pro $199/month
    Enterprise $499/month

    VanChat

    WEBSITE www.vanchat.io
    Rating 4.8
    Free Trial Yes
    Best For E-commerce brands seeking AI-powered WhatsApp marketing automation to increase customer engagement and sales.
    VanChat - Best Shopify AI Tools for Shopify Store Owners
    VanChat – Best Shopify AI Tools for Shopify Store Owners

    VanChat is a Shopify live chat and AI chatbot that automates support, increases sales, and improves customer experience. Leveraging the power of GPT-based technology, it resolves up to 97% of customer questions—product information, order status, return policy, and more—with high precision and real-time learning from your store content. VanChat provides personalized product suggestions, proactive chat, and multilingual support in 40 languages. It streamlines operations such as cart adds and order updates, with the ability to seamlessly hand over to live agents where necessary. With a widget that can be customized, embedded analytics, and one-minute, no-code configuration, VanChat enables merchants to provide 24/7 conversational shopping and optimize operations on worldwide audiences.

    Pros

    • Boosts sales via proactive engagement
    • User friendly interface
    • Supports wide range of industries

    Cons

    • Learning curve on advanced customisations
    • Might require human support for complex queries

    Pricing

    Plan Pricing
    Startup $39/month
    Pro $149/month
    Growth $249/month
    Scale $599/month

    Shopdev 

    WEBSITE www.shopdev.co
    Rating 4.9
    Free Trial No
    Best For Enterprises and startups seeking custom software development, AI-powered solutions, and digital transformation services to drive innovation and growth.
    Shopdev - Best Shopify AI Tools for Shopify Store Owners
    Shopdev – Best Shopify AI Tools for Shopify Store Owners

    Shopdev is a smart Shopify tool that uses AI to make shop design and customer interaction a breeze. It features two standout tools: an AI theme builder and an AI shopping assistant. With the AI theme builder, users can whip up customized Shopify sections just by typing prompts—no coding skills required! It provides production-ready Liquid code, live previews, and lets you tweak layouts, colors, or animations on the fly. On the other hand, the AI shopping assistant enhances the customer experience with clever suggestions, chat support, and a text-and-image multimodal search. By harnessing natural language processing, object recognition, and computer vision, Shopdev makes product discovery a walk in the park. Plus, it supports multiple languages and channels, making it a perfect fit for Shopify merchants around the globe.

    Pros

    • Makes custom shopify design
    • Easy to use
    • Faster building of stores

    Cons

    • Advanced customisations require manual work
    • Output dependent on the quality of the prompts

    Pricing

    Plan Pricing
    Copper $25/month
    Silver $50/month
    Gold $100/month

    Conclusion

    AI tools are helping Shopify store owners change the way their businesses run and relate to their customers. Automating menial tasks, managing inventory, and providing personalized shopping experiences, the next level emerges and it is AI, which becomes more efficient and insightful to merchants on data-driven processes. These tools provide 24/7 customer service, facilitate marketing and also increases security in the store amidst constantly changing market trends. Integrating AI not only streamlines cumbersome processes but also allows store owners to concentrate on growth and creativity. As eCommerce continues to evolve, AI will help them to stay competitive, relevant to customers, and ahead of the curve for the long haul.

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    FAQs

    What is Shopify?

    Shopify is a cloud-based e-commerce platform that allows businesses to create and manage online stores, process sales, and manage their retail operations.

    What are some Best Shopify AI Tools for Shopify Store Owners?

    Some Best Shopify AI Tools for Shopify Store Owners are :

    • ClickUp
    • Boost AI
    • Klaviyo
    • AIViSenze
    • Bazaarvoice
    • TxtCart
    • VanChat
    • Shopdev

    What are Shopify AI tools and why should I use them?

    Shopify AI tools leverage artificial intelligence to automate tasks, personalize customer experiences, and provide data-driven insights. They help store owners save time, increase efficiency, boost sales, and make smarter business decisions.

  • Best Shopify Tools You Need to Boost Sales in the Holiday Season

    The holiday season is here, and it’s time to start getting your Shopify store ready for the big rush.

    Deloitte forecasts eCommerce sales growth of 12.8% to 14.3%, YOY, during the 2022-23 holiday season.

    You want to increase your sales this holiday season as a Shopify seller. But how can you do that?

    Shopify has an app store full of helpful tools that can boost your revenue, but finding the right ones can take time and effort. You must consider price, ease of use, and effectiveness when deciding which tool will help you the most during this critical time of year.

    That’s why we’ve created a list of the 10 best Shopify tools to increase sales during the holiday season. Check the list below and see which might work best for your business.

    How Do Shopify Tools Boost Sales?
    How to Select the Best Shopify Tools to Increase the Sales
    Klaviyo: Email Marketing & SMS
    Tidio – Live Chat & Chat Bots
    ClickPost Returns Plus
    Omnisend Email Marketing & SMS
    Shopify Email
    HelpCenter | FAQ Chat HelpDesk
    Gorgias – HelpDesk & Live Chat
    OptiMonk: Website Personalizer
    FSB Free Shipping Bar
    Email Popups & Upsell Pop ups

    How Do Shopify Tools Boost Sales?

    You have a beautiful Shopify store with great products on display, but it might not be enough to attract customers. You could update your photographs, add new products, and write killer content descriptions. But if no one is purchasing your products, a business is useless.

    That’s why the Shopify app is “necessary” to boost your eCommerce sales.

    Shopify apps can help you perform and sell better. Examples include lead capture programs for reviews and email marketing software. Additionally, consumer loyalty apps can enable up- and cross-selling of your products.

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    How to Select the Best Shopify Tools to Increase the Sales

    Shopify apps come in many different categories and each of them has its own importance to add to the Shopify store. The Shopify App Store currently holds more than 3,000 apps. But what qualities ought a Shopify app have that will help you boost sales?

    Every app should contain the following fundamental qualities:

    • Simple to Use: Make sure it’s easy to use and error-free. This indicates no coding and simple instructions.
    • Efficiency: Find a Shopify app that solves your marketing or sales problems.
    • Cost: Compare how much the app costs against any potential benefits.
    • User Interface(UI): The UI of your app should be simple. The users shouldn’t spend much time or energy trying to find your business’s information.
    • Customization: Choose an app that allows you to customize as per your requirements.
    • Support: Check to see if the app has a support team and is updated. You won’t run into annoying problems with this app.

    Look for these qualities before purchasing a Shopify app. The ten apps below are the best Shopify tools for you that will help you increase your sales.

    Klaviyo: Email Marketing & SMS

    App Name Klaviyo: Email Marketing & SMS
    Founded In 2012
    Ratings 4
    Categories Marketing and conversion
    Pricing Email: $20/month; SMS: $5/month

    Klaviyo: Email Marketing & SMS
    Klaviyo: Email Marketing & SMS

    Shopify’s Klaviyo is a popular email and SMS marketing platform. It owns consumer interactions and data for eCommerce companies. The app helps to convert first-time shoppers into lifelong customers.

    Klaviyo helps retailers understand consumer trends. With this tool, sellers may better comprehend customer patterns. This makes Klaviyo one of the best Shopify tools to increase conversions.

    The Shopify tool helps provide relevant product updates to stores during the holiday season. This can help with keeping new customers and maintaining the attention of current ones.

    Features

    • A single click syncs your Shopify store’s data.
    • You can set up automatic welcome, special occasion emails, and abandoned cart alerts.
    • The personalization feature helps you send clients relevant content and increase engagement. It leads to higher sales.
    • The tool offers data reports that can help you resolve performance-related problems.

    Tidio – Live Chat & Chat Bots

    App Name Tidio – Live Chat & Chat Bots
    Founded In 2014
    Ratings 4.8
    Categories Store management
    Pricing Starts from $19/month

    Tidio- Live Chat & Chatbots
    Tidio- Live Chat & Chatbots

    Tidio is an excellent app to improve sales on your Shopify store. Shopify increases client satisfaction using Chatbots, Live Chat, FAQs, and Helpdesk. The tool enables you to offer customer help without contacting customer service, making it one of the best Shopify tools.

    Tidio’s chatbots help you communicate with customers 24/7. Using this tool, you can provide quick responses and resolutions during the holiday season. You can also use Tidio’s bots to segment visitors to your Shopify store and create lists.

    Features

    • AI-driven bots can automate analysis, categorization, and query responses.
    • Tidio offers pre-built chatbots.
    • The app supports many languages.
    • It displays your order and purchase histories in the chat.

    ClickPost Returns Plus

    App Name ClickPost Returns Plus
    Founded In 2022
    Ratings 5
    Categories Store management , Orders and shipping
    Pricing Starts from $49/month

    ClickPost Returns Plus
    ClickPost Returns Plus

    ClickPost Returns Plus is the Shopify returns tool you can set up and personalize. Clients start and follow returns through automated decision-making and AI.

    With ClickPost Returns Plus, you can track valid return requests and RMAs on a single dashboard. You can filter based on parameters such as this week’s or last week’s requests.

    ClickPost provides excellent customer service and is one of the Shopify apps to boost sales. The app allows you to notify clients of each milestone, from submitting a return request through close during the holiday season.

    Features

    • The tool defines non-returnable SKUs such as promotional items.
    • ClickPost lets you set your return requirements.
    • It gives you a single dashboard to watch your reverse logistics.

    Omnisend Email Marketing & SMS

    App Name Omnisend Email Marketing & SMS
    Founded In 2014
    Ratings 4.8
    Categories Marketing and conversion
    Pricing Starts from $16/month

    Omnisend Email Marketing & SMS
    Omnisend Email Marketing & SMS

    Thousand of eCommerce businesses use Shopify’s Omnisend email marketing software. Its pre-built processes help you integrate it with your eCommerce store to collect email addresses and handle sales.

    Omnisend is a tool that you can use to create targeted newsletters. You’ll see the most enjoy using it to engage customers with targeted messaging during the holidays. It can also increase your conversion rate and allow you to analyze consumer behavior and promotions.

    You can use SMS notifications and push notifications in your messages.

    Features

    • You can create and send shoppable emails in minutes.
    • You can target clients that fit a specific profile, like high-value, likely-to-churn customers.
    • There are pre-made templates you can use in this zero-coding marketing solution.

    Shopify Email

    App Name Shopify Email
    Founded In 2020
    Ratings 4
    Categories Marketing and conversion
    Pricing Free to Install

    Shopify Email
    Shopify Email

    This email app you can use to engage with your customers. It’s easy to use and allows you to add your branding to emails you send. It also enables you to send newsletters from your Shopify store.

    Since Shopify makes and uses the app, it offers a user-friendly interface. It features templates for email marketing, including restocking warnings and product announcements.

    As one of the top Shopify apps to increase sales, Shopify Email lets users categorize their contacts. The app automates emails and watches the outcomes of their efforts.

    Features

    • Shopify Email allows you to create newsletters without design or code knowledge.
    • The tool allows users to buy things directly from email links with a few clicks.
    • You can import client lists into Shopify with this app.
    • Shopify’s email app allows you to copy an older email and paste it into a new one.

    HelpCenter | FAQ Chat HelpDesk

    App Name HelpCenter | FAQ Chat HelpDesk
    Founded In 2015
    Ratings 4.7
    Categories Store management
    Pricing Starts from $8/month

    HelpCenter | FAQ Chat Helpdesk
    HelpCenter | FAQ Chat Helpdesk

    HelpCenter is a company that helps eCommerce companies engage with customers more. They do this through Live Chat, Chat Bots, and FAQ generators. You can integrate your orders from Shopify into HelpDesk, and you can easily cancel or refund purchases.

    The HelpCenter can have several features that match your store’s design. This software works well to provide real-time and after-hours client service. With the help of this Shopify app’s feature, you can have higher conversion rates during your holiday season.

    Features

    • HelpCenter supports multiple channels for inquiries, including Facebook, email, and chat.
    • The tool combines several stores and distribution platforms into communication accounts.
    • Their FAQ page has support for different languages and is SEO friendly.

    Gorgias – HelpDesk & Live Chat

    App Name Gorgias – HelpDesk & Live Chat
    Founded In 2017
    Ratings 4.4
    Categories Store management
    Pricing Starts from $10/month

    Gorgias- Helpdesk & Live Chat
    Gorgias- Helpdesk & Live Chat

    Gorgias provides you with services that enhance customer satisfaction and loyalty. It keeps track of customers who use your brand across many different platforms so that you can keep up with them. Gorgias helps you manage your Shopify store, email, Instagram, Live Chat, and Facebook on one dashboard.

    You can duplicate, refund, cancel, or alter purchases with one click through Gorgias’ Shopify integration. You will benefit significantly in holidays as they offer over 80 app integrations. These features make this tool one of the best Shopify tools to increase sales.

    Features

    • You and your staff can handle WISMO demands with automation and self-service tools.
    • The app offers the option to tag any ticket to purchase it automatically.
    • The live chat tool can answer queries immediately regardless of time zone.

    OptiMonk: Website Personalizer

    App Name OptiMonk: Website Personalizer
    Founded In 2015
    Ratings 4.9
    Categories Store design , Marketing and conversion
    Pricing Starts from $39/month

    OptiMonk: Website Personalizer
    OptiMonk: Website Personalizer

    Use OptiMonk to help create an email and SMS list for your Shopify store. It can help stop shopping cart abandonment. You can advertise holiday promotions and can’t-miss discounts to your customers with this app.

    Optimonk is one of the best Shopify tools for sales. The app helps you trigger and target customers and offer automatic discounts. It combines countdown timers and dynamic recommendations from your merchandise to increase conversions.

    Furthermore, you’ll increase your store’s revenue from cross-selling and upselling. You’ll also help customers find the perfect item for their requirements.

    Features

    • This Shopify app can help boost your online business sales by using sticky bars, popups, teasers, and surveys.
    • The OptiMonk shopping quiz popup helps to gather information and direct customers to the right products.

    FSB Free Shipping Bar

    App Name FSB Free Shipping Bar
    Founded In 2019
    Ratings 5
    Categories Store design
    Pricing Free

    FSB Free Shipping Bar
    FSB Free Shipping Bar

    The Free Shipping Bar is a useful Shopify app that allows you to promote free shipping deals on your store. It’s a great way to increase sales during the holiday season. Including this bar on your product pages can encourage customers and store visitors to spend more money.

    This Shopify app lets you create shipping offers based on customer location, device, or segment. You can choose background graphics that match the promotion’s theme or holiday.

    One-click installation, free emojis, and the option to place the bar anywhere on your Shopify site make this app great for boosting sales.

    Features

    • You can set the Shopify app bar to appear only on certain pages.
    • You can immediately see shipping costs and the product’s value because of automated currency exchange.
    • The free shipping bar shows up as possible on all devices.

    Email Popups & Upsell Pop ups

    App Name Email Popups & Upsell Pop ups
    Founded In 2018
    Ratings 5
    Categories Store design , Marketing and conversion
    Pricing Starts from $ 29/month

    Email Popups & Upsell Pop ups
    Email Popups & Upsell Pop ups

    Personizely is a conversion marketing toolkit for Shopify stores. It helps you convert visitors into paying clients with features like exit intent and email popups.

    This app is one of the Shopify apps that increase sales by offering a variety of tactics, including cross-selling and upselling. It also allows you to offer special promotions during the holiday season or free shipping. You can easily integrate and migrate from several different apps.

    Features

    • Personizely helps Shopify e-tailers create newsletters and design effective popups.
    • You can identify and target potential customers by using exit-intent popups.
    • Use Personizely to send special discounts to your newsletter subscribers.

    Conclusion

    Regardless of how big or little your Shopify store or online business may be, it’s crucial to use the Shopify apps that increase sales. These powerful tools can help you gain new customers and increase revenue on a successful website. Take advantage of the holidays to make money from your internet business.

    FAQs

    What is the most profitable product to sell on Shopify?

    The profitable products to sell on Shopify keep changing with the trend and the demand in the market. Some of them are furniture, laptop and mobile covers, face mask, car, and bike accessories, and many other products.

    How do I promote Shopify store sales?

    Some ways to promote Shopify store sales are to optimize the search engine websites, using pay per click ads, add social media ads to attract sales, using email marketing to engage people.

    What is the best form of marketing for holiday?

    Some of the form of marketing for holiday is enabling discount offers, providing gifts, enabling free shipping, etc.

    How can I grow my business during holidays?

    The ways through which business can be grown during holidays include the acceptance of practices like exhibiting at a holiday pop-up market, connecting with customers, launching a holiday promotion/ discount offers, changing the perception in relation to the holiday, etc.

  • Factoreal : Marketing Automation Platform To Boost Revenue

    Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by Factoreal.

    No matter how big an organization is, when it comes to marketing, there’s no dearth of mundane and repetitive tasks, such as email marketing, social media posting and even campaigns. Marketing automation platforms remove the hassle from marketing execution and allows businesses to streamline, automate, evaluate tasks and workflows – not just for the sake of efficiency, but to provide a more personalized experience to the consumers, eventually leading to higher conversions and business growth.  However, these tools have become complex over time, difficult to operate and messy to integrate and customize.

    Factoreal is a Bengaluru based startup offering an omni-channel customer engagement and marketing automation platform designed from the ground up to help marketers execute their job effortlessly and boost revenue. Taking a clean slate approach powered by the fuel of simplicity, it enables businesses to define end to end customer journeys in minutes, delivering hyper-personalized campaigns and capturing those micro-moments of engagement effectively.

    Factoreal – Company Highlights

    Startup Name Factoreal
    Headquarter Bengaluru, India
    Sector Software as a Service (SaaS)
    Founder Aditya Dhruva
    Founded 2019
    Parent Organization Comviva Technologies USA Inc.
    Website factoreal.com
    Contact letschat@factoreal.com, marketing@factoreal.com

    Factoreal – About and How it Works
    Factoreal – Target Market Size
    Factoreal – Founders and Team
    Factoreal – Parent Company (Comviva Technologies USA Inc.)
    Factoreal – How it Started?
    Factoreal – Products/Services
    Factoreal – Name, Tagline and Logo
    Factoreal – Revenue Model and Business Model
    Factoreal – Funding and Investors
    Factoreal – User Acquisition and Growth
    Factoreal – Competitors
    Factoreal – Advisors and Mentors
    Factoreal – Future Plans
    Factoreal – Founder’s Advice
    Factoreal – FAQs

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    Factoreal – About and How it Works

    Factoreal is a startup funded by Comviva Technologies (part of the Mahindra group), looking to disrupt the Omni-Channel Customer Engagement industry. It is a tool designed for marketers. The tool is Simple, Intelligent, and Effective.

    The startup aims to make customer journey automation SIMPLE and AFFORDABLE for all businesses. They strongly believe that simplicity is the essence of universality.

    The team started with only one guiding light, “To build the most trusted simplest platform”. Simplicity still remains the most important guiding principle for every decision they make. Whether it’s deciding the product roadmap or hiring – simplicity is always at the heart of everything they do.

    Here are the top 5 challenges that customer engagement automation can help a business overcome:

    • Unengaged customer
    • Low lead conversion
    • Marketing inefficiencies
    • Lower than expected Revenue growth
    • High TCO
    Factoreal – Customer Engagement Platform

    Factoreal – Target Market Size

    The marketing automation market size is growing at double digit CAGR and expected to be a USD 25 billion industry by 2024. The increasing need for automating repetitive marketing processes, retention of users for business growth, increasing demand for personalized marketing, and better predictive lead scoring are some of the major factors expected to drive the growth of this market.

    Marketing automation software solutions help enterprises to manage the entire lifecycle of marketing channels effectively across various digital medium which is one of the major factor for adoption of these software by enterprise globally.

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    Factoreal – Founders and Team

    Aditya Dhruva is the Founder & CEO of marketing automation platform-Factoreal.

    Aditya Dhruva - Founder, Factoreal
    CEO of Factoreal, Aditya Dhruva

    Aditya Dhruva, the CEO of Factoreal is a thought leader with a stellar track record of business innovation, strategy, and running profitable businesses. He has done his entrepreneurship education from MIT and is a graduate in Electronics and Communications. He has authored 5 patents and in his past, he has held various leadership positions at Comviva, Cisco and Nokia.

    “There are two schools of thought in the startup world – One prioritizes time-to-market. Get in there as early as you can, get the bean counter flowing early, pivot and iterate to find a reasonably strong play.

    The other evangelises getting the right product-market fit. In highly innovative markets with strong competition, getting the right differentiation and core value proposition is extremely important. In Factoreal we are favouring the second approach” – Aditya Dhruva, founder and CEO of Factoreal.

    Factoreal Team
    Factoreal Team

    Factoreal – Parent Company (Comviva Technologies USA Inc.)

    Comviva is one of the leaders of mobility solutions providers and cater to over two billion platform users globally. The technology products offered enables customers to increase revenue, operate profitably and make a drastic impact. It is a value-added services provider for mobile telephone operators. Comviva has customers in over 90 countries, In 2012, Tech Mahindra bought a 51% stake in Comviva.

    Factoreal – How it Started?

    Comviva Technologies has been a leader in Mobility Solutions for nearly 2 decades. Predominantly working with Telecom customers, the portfolio spans across Mobile Financial products, Messaging and infrastructure, customer value management and lifestyle solutions.

    As part of the growth strategy for the group, they wanted to leverage their expertise in building highly scalable carrier grade solutions and bring it to an internet scale offering directly to the enterprises in a SaaS model. That was when marketing automation platform, Factoreal was born.

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    Factoreal – Products/Services

    Factoreal is an omnichannel customer engagement and marketing automation platform, delivering best-in-class journey automation, channel coverage, and budget control. The product capabilities include:

    Engagement automation

    Let’s you automate the customer engagement lifecycle, you can ensure seamless, engaging, customer conversations everytime.

    • Simplest Workflow modeling and ready-to-use journey templates
    • Social ads & shares
    • E-mail automation
    • Real-time triggers

    Omni Channel

    Let’s you orchestrate and automate customer experiences across multiple touchpoints.

    • Traditional – SMS and Email
    • Social – Facebook, Instagram, Twitter, Snapchat
    • Mobile / OTT – Mobile App, Chatbots and RCS

    Planning & Budgeting

    Let’s you use a credit store (FactCoins) to control all your marketing spends based on real-time needs.

    • ROI Analysis
    • Budget management

    Ecommerce Integrations

    With their pre-integration with ecommerce platforms like Shopify, WooCommerce, you have the ability to run all your conversion and acquisition campaigns right out of Factoreal – down to each product and customer.

    • Real-time actionable insights into the ecommerce journeys
    • Predictive analytics
    • Recommendations

    Factorial (!) is the mathematical symbol for a multiplicative expression. The core value of the Factoreal Brand is to provide a multiplying benefit in every aspect to the user : experience, value and simplicity

    The placement of the logo in the wordmark has been kept in the exact centre. This adds a dimension to the narrative of the brand story, implying that the user is receiving relevant data and facts in real time. The company’s product acts as a catalyst by highlighting the vantage points of data. The placement of the monogram also enhances the visual recall of the brand.

    Factoreal
    Factoreal logo

    Bringing together every aspect, the monogram is a representation of marketing automation. The beauty of the monogram lies in the fact that it is also the mathematical representation of factorial itself.

    It represents churning of a large amount of consumer data on an omnichannel platform to generate segmented, meaningful pieces of information, which helps you derive accurate marketing insights – all through a simple automated tool.

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    Factoreal – Revenue Model and Business Model

    Factoreal’s revenue is subscription based and they have a Pay-As-You-Grow model allowing customers to increase their spend based on their business growth. The startup’s unique credit store concept (called FactCoins) enables customers to purchase pre-paid credits which can be used flexibly across campaigns, channels and ads.

    The company care for their customers and given the current situation, they are going the extra mile in helping the small and medium businesses tide over the crisis with flexible plans.

    Software as a Service (SaaS) Revenue Model
    For customers, the benefits of the SaaS model are clear. It brought lowercosts, lower commitment risk, and a try-before-you-buy model, which gavecustomers a remarkable opportunity to assess a product before making a purchase.Indeed, the benefit is so clear that a 2017 study conducted by BetterCl…
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    Factoreal – Funding and Investors

    Factoreal is funded by Comviva Technologies (part of the Mahindra group)

    Factoreal – User Acquisition and Growth

    While the team don’t disclose their customer base, they have been lucky enough to on-board a handful of paying customers within a couple of months of bringing their MVP to the market. But the journey is long and it has just begun.

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    Factoreal – Competitors

    Competitors of Factoreal are Klaviyo, Adobe, Hubspot, Salesforce Marketing Cloud, and Autopilot hq to name the few.

    Factoreal – Advisors and Mentors

    Manoranjan Mohapatra (CEO of Comviva technologies), and Dan Knowlton (Ranked among the top 100 digital marketing influencers) are advising the team of Factoreal.

    Factoreal – Future Plans

    It has future plans of scaling the business, growing the team, and launching new capabilities that help their customers achieve their goals faster. They are focused on delivering high customer satisfaction.

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    Factoreal – Founder’s Advice

    “Find a real customer problem to solve. You can definitely build a good business provided you’re constantly innovating on product, value and GTM. Any startup will go through it’s ups and downs – it’s important to try for the best but prepare for the worst. Be prudent in spends, save for a rainy day. Take care of your employees. And more importantly, hustle, hustle, hustle. There are no guarantees in life, but these will give you your best chance at success.” – Aditya Dhruva, founder and CEO of Factoreal.

    Factoreal – FAQs

    What is Factoreal?

    Factoreal is a Bengaluru based startup offering an omni-channel engagement automation platform to help marketers execute their job effortlessly.

    Who is the Founder of Factoreal?

    Aditya Dhruva is the Founder & CEO of Factoreal.

    Who are the Top Competitors of Factoreal?

    Competitors of Factoreal are Klaviyo, Adobe, Hubspot, Salesforce Marketing Cloud, and Autopilot hq.

    What is the Factoreal Revenue Model?

    Factoreal’s revenue is subscription based and they have a Pay-As-You-Grow model allowing customers to increase their spend based on their business growth. The startup’s unique credit store concept (called FactCoins) enables customers to purchase pre-paid credits which can be used flexibly across campaigns, channels and ads.