- From institutions to individuals, JioBlackRock Asset Management’s mutual fund schemes attract an overwhelming response.
- Retail customers can now create their investment accounts through the JioFinance app to invest in JioBlackRock funds and participate in upcoming NFOs.
Jio BlackRock Asset Management Private Limited (JioBlackRock Asset Management), a 50:50 JV between Jio Financial Services Limited (JFSL) and BlackRock, announces the successful closure of its maiden New Fund Offer (NFO), recording a total investment of INR 17,800 crore (~USD 2.1 billion), across three cash/debt mutual fund schemes, JioBlackRock Overnight Fund, JioBlackRock Liquid Fund and JioBlackRock Money Market Fund.
The three-day NFO, which was launched on June 30, 2025, attracted investments from over 90 institutional investors, reflecting confidence in JioBlackRock Asset Management’s value proposition that combines data-driven investing and a digital-first approach. The cash/debt mutual fund schemes also recorded an overwhelming response from retail investors, with over 67,000 individuals investing in these funds during the offer period.
The NFO, which closed on July 02, 2025, was one of the largest in India’s cash/debt fund segment, placing JioBlackRock Asset Management among the top 15 asset management companies by Debt Assets Under Management in the country, out of 47 fund houses.
These first funds offered by JioBlackRock Asset Management provide a broad range of investors choice to manage different elements of cash and short-term allocations, and put cash to work for meeting differing liquidity, risk and return objectives. Short-duration debt and money market mutual funds are a solution for investors looking to get yield by holding lower-volatility and
short-term funds, without locking into a long-term commitment and providing clients with the flexibility to meet their liquidity needs. They serve as tools for investment portfolio builders, corporate treasuries and retail investors alike.
Sid Swaminathan, Managing Director and CEO, JioBlackRock Asset Management said: “The overwhelming response to our first NFO from institutional and retail investors is a powerful endorsement of JioBlackRock Asset Management’s innovative investment philosophy, risk management capabilities and digital-first approach. This is a strong start to our journey towards becoming a transformative force in India’s evolving investment landscape, catering to all types of investors.”
Account Creation Initiative
To enable retail investors to benefit from JioBlackRock Asset Management’s systematic approach to investments, and participate in its upcoming fund offerings, the company has announced an Account Creation Initiative. Designed to simplify onboarding, the initiative allows customers to create investment-ready accounts within minutes through the JioFinance app.
All that a customer has to do is download and/or open the JioFinance app; click the ‘Invest’ tab on the bottom of the app’s homepage; and begin the account creation and investment journey.
About Jio BlackRock Asset Management Private Limited
Jio BlackRock Asset Management Private Limited (JBAMPL or JioBlackRock Asset Management) is a 50:50 joint venture between Jio Financial Services Limited (JFSL) and BlackRock (‘the shareholders’). JioBlackRock Asset Management will seek to combine BlackRock’s global investment expertise and leading risk management technology with JFSL’s digital reach and knowledge of the local market in India. The organisation aims to provide innovative, affordable and easily accessible investment solutions for the people of India.
About Jio Financial Services Limited
Jio Financial Services Limited (JFSL) is a Core Investment Company (CIC), registered with the Reserve Bank of India. JFSL is a new-age institution, which operates a full-stack financial services business through customer-facing entities, including Jio Finance Limited, Jio Insurance Broking Limited, Jio Payment Solutions Limited, Jio Leasing Services Limited, Jio Finance Platform and Service Limited, and Jio Payments Bank Limited.
Its digital-first model aims to ensure the holistic financial well-being of Indian citizens by enabling them to borrow, transact, save and invest seamlessly. Through the JioFinance app, customers can access a range of services including loans, savings accounts, UPI bill payments, recharges, digital insurance, financial tracking and management tools and more. JFSL has also entered into a joint venture with BlackRock, the world’s leading provider of investment solutions, to offer asset management, wealth management and broking services in India.
JFSL was originally incorporated as Reliance Strategic Investments Private Limited on July 22, 1999, under the Companies Act 1956. Subsequently, the name of the Company was changed to Reliance Strategic Investments Limited and a fresh certificate of incorporation was issued on January 14, 2002. Thereafter, pursuant to a scheme of demerger with Reliance Industries Limited, the name of the Company was further changed to ‘Jio Financial Services Limited’ and a fresh certificate of incorporation was issued on July 25, 2023. JFSL has been listed on the BSE and NSE since August 21, 2023.
About BlackRock
BlackRock’s purpose is to help more and more people experience financial well-being. As a fiduciary to investors and a leading provider of financial technology, we help millions of people build savings that serve them throughout their lives by making investing easier and more affordable.
Shubham Kumar
