Tag: Jewelry

Top 8 Best Platforms to Sell Gifts This Valentine’s Day 2025
February is often termed the month of love for obvious reasons, and that is Valentine’s Day. Honestly, Valentine’s Day is not less than a festival in the world; people buy gifts for their significant other and profess their love and care to them with those gifts.

Every year, the market for Valentine’s Day gifts experiences a steep rise. Be it chocolates, plushies, or handmade personalized gifts, they always find their way to the customer’s heart in the month of love. They have a level of value that is indescribable, and that is why they are turning into one of the best gift items in the industry.

For most people, looking for the perfect Valentine’s Day gift can be exciting and confusing as well; the trend of giving handmade personalized gifts has been in for a couple of years, and till now, it has not died down and seems to be going quite strong.

People prefer to provide handmade gifts to their partners, especially on V-Day. So, for those who are into making them, you can sell them online, which is quite a good idea. In this article, we will talk about some of the best platforms where you can sell handmade gifts this Valentine. So, let’s take a look.

“The more value you give, the more you get to sell.”
Etsy

Etsy – Best Gifting Platforms

One of the most popular c-commerce platforms where you can sell your handmade gift items is Etsy. Any kind of handmade product like clothes, jewellery, artwork, bags, and vintage items can be found here. The E-commerce platform consists of over 81.9 million buyers and over 4.1 million sellers.

Benefits of Selling on Etsy
- The first and foremost benefit is that you don’t have to build a website, which is quite a costly and long procedure. You can set up your online retail store here at a minimal cost and start selling your gift products.
- It is easy to update your products on the website whenever you feel like making a change.
- As mentioned before, with over 81.9 million buyers, the number of customers you can get for your products is huge. If you start your own website, it may take a lot of time, but with Etsy, if your product is good, then you just have to focus on your customers.
- It is good for people who are just starting their online business; it gives them an idea of how an online store works, and with time, they can also start their own website later.
Amazon Handmade

Amazon Handmade – Best Gifting Platforms

There is hardly anyone who is not aware of one of the biggest e-commerce platforms in the world, Amazon. Now, you can sell your handmade products on their site Amazon Handmade. It was a direct competitor of the E-commerce site Etsy.

Benefits of Selling in Amazon Handmade
- When it is the biggest online e-commerce site, then the chances of your products getting noticed are inevitable. So, Amazon Handmade, a handmade gifts website, can be good for you to sell Valentine’s gifts.
- It is a well-established brand that knows what it’s doing; it doesn’t change its algorithm much. So, while selling your products here, you won’t be experiencing a sudden drop in your traffic that may lead to a decrease in your sales.
- You have to fill out an application that assures your authenticity and ensures that the products you’re selling are actually made by you.
How to Sell on Amazon Handmade

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Craftsvilla

Craftsvilla – Best Gifting Platforms

This website is known for selling unique gifts, so if your products are unique and handmade, then it is the perfect place for you. Sarees, vintage handmade house decors, or jewellery, you can sell these here. Craftsvilla is also said to be the largest online ethnic store in India.

Benefits of Selling in Craftsvilla
- Your products get exposure to the international market.
- You can showcase your local culture and tradition by selling handmade products and, thus, promoting them as well.
- The process of selling the product is easier, and it is perfect for those who want to sell unique products and also want attention from the customers online.
iCraft

iCraft – Best Gifting Platforms

Another platform where you sell your handmade products, this platform mostly focuses on ethnic jewellery, accessories, and woollen items. All of these have to be handmade as they strictly want the platform to be a household name for handmade products. It’s also one of the best gifting platforms, offering a curated selection of unique, artisan-made items perfect for any occasion.

Benefits of Selling in iCraft
- A huge number of audience to whom you can cater to.
- Enjoy all the profits from your sale; no commission has to be given.
E-Commerce as Percentage of Total Retail Sales Worldwide

AuthIndia

Authindia – Best Gifting Platforms

If you want to sell pure Artwork and handicrafts, AuthIndia is the perfect place for you. Plus, gifting someone any kind of artwork seems classy and favorable. You can sell your products worldwide through this website, an online gifting platform.

Benefits of Selling in AuthIndia
- No charges are required for registration on this website, plus all the profits that you earn are only yours; you don’t need to give out a commission or any extra payments.
- GST is not mandatory; the pricing of your products is fixed only by you.
- The website offers you advertisement space, where you can place your product’s ad. This way, you also get to increase the number of your potential customers.
The India Craft House

The India Craft House – Best Gifting Platforms

“A social enterprise. An authentic platform for pure craft,” says The India Craft House. The digital platform boasts of listing some of the world’s oldest and most intricate craft forms. Starting around ten years from now, The India Craft House lists pure, authentic craft sourced from artisans across India. This way, it curates a unique selection of traditional arts and crafts as beautiful and contemporary gift shop items that can be bought by people worldwide on Valentine’s Day or any other occasion for lovers and friends.

Benefits of Selling in The India Craft House
- The website allows the artisans and craftsmen to just contact the website.
- If you are an artisan or working on behalf of an NGO, a social enterprise or an organization that supports artisans and the creation of handcrafted products, then there are special benefits.
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Facebook Marketplace

Facebook Marketplace – Best Gifting Platforms

Launched in October 2016, Facebook created the Facebook Marketplace to entice individuals to engage in buying and selling activities within its communities. An impressive aspect of the Marketplace is that Facebook offers support to small business owners by waiving any listing fees. Setting up a business on Facebook Marketplace doesn’t require prior eCommerce experience. Additionally, Facebook has partnered with online selling platforms like Shopify to facilitate the presence of online sellers on the Marketplace. While there are no listing fees, sellers must adhere to specific criteria and guidelines set forth by Facebook.

Benefits of Selling in Facebook Marketplace
- It’s free to create listings on Marketplace, so it’s easy to get started selling. The only fees are if you purchase optional promoted listings.
- Facebook handles payments, so you don’t have to build your own checkout system. You can also ship items directly through Marketplace.
- You can message buyers directly within Marketplace and coordinate sales seamlessly.
Pepperfry

Pepperfry – Best Gifting Platforms

Sell your home decor and furniture on Pepperfry to reach home lovers. Use the seller dashboard to track sales, see real-time insights, and improve your strategy. Maintain high product quality with Pepperfry’s strict quality checks and verification process.

Benefits of Selling in Pepperfry

Selling on Pepperfry offers several benefits:
1. Wide Customer Reach: Access a large audience of home decor and furniture buyers.
2. Easy Seller Dashboard: Track sales, get real-time insights, and improve your business.
3. Quality Assurance: Gain customer trust with Pepperfry’s strict quality checks.
4. Marketing Support: Benefit from Pepperfry’s promotions and advertising.
5. Logistics Assistance: Get help with shipping and delivery to customers.
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Conclusion

Valentine’s Day is a perfect occasion for the personalized gift industry in India, as it thrives in February. The gift industry experiences a huge boom in Valentine’s week.

The above websites are some of the E-commerce sites that help people who want to indulge themselves in the handmade gift industry and make a way for all the producers to find their designated place to engage with their potential customers and provide them with the product they need.

FAQs

What sells most on Valentine’s Day?

The most popular products on Valentine’s Day are jewellery, flowers, clothing, and candy.

How can I sell Valentine’s products?

Sell something unique, create personalized gifts, and make sure your website is visible on search results on Valentine’s Day.

What should you dropship on Valentine’s Day?

You should dropship Rose Flower Bears, Valentine’s Day Inflatables, Valentine’s Day Greeting Card, and Valentine’s Day Candles.

How to sell gift items online?

Utilize e-commerce platforms like Shopify for easy setup and leverage social media for targeted marketing to reach potential buyers for your gift items online.

Which are the best gifting platforms in India?

Some of the best gifting platforms in India include Ferns N Petals and Archies Online, offering a wide range of gifts for various occasions with nationwide delivery.

How to start gift shop business?
1. Research your target market and source unique, appealing products.
2. Establish an online or physical storefront and promote your offerings through marketing and networking.
February 11, 2025
Best Products to Sell for Valentine’s Week
Valentine’s Week is going to begin on 7th Feb and will continue till the day of love,14 February. Valentine’s week is the week for people to celebrate love, and lovers come together to celebrate this occasion.

Valentine’s Week is also a week for producers and companies to launch their best products in the market, which allows couples and lovers to celebrate their love.
Valentine’s week market is a great way for companies to come up with their most creative and loved-up products.

So, here are the best selling products during Valentine’s Week for your loved one:-
Where To Sell

Chocolates

The most obvious gift for Valentine’s week is chocolate, the most sold item on Valentine’s Day. With a day of the week dedicated to chocolate, the Valentine’s market is the best time for selling chocolates that celebrate love and are cute and pretty in nature. Regular chocolate sales also increase during this time, so chocolates with very unique creative ideas are more of an eye-catcher in the market. Chocolates with heart-shaped wrappers in heart-shape, letters attached to them, flavoured chocolates, and dark chocolates are some great ideas for Valentine’s week for the producers as these attract customers and are huge sellers during the week.

Watches & Perfumes

A more universal and diverse gift for gifting during Valentine’s week is watches and perfumes. Both the products are available for both parties and have a lot of choices and options to be picked from. This is the time period when companies come up with their best product and have limited editions for Valentine’s week. These special edition products are more price-oriented but can be customized for the people. Watches and perfumes are good products to sell, and the more customizable they are, the more popular they will be in the market.

Salon Cards

A great way to treat your loved ones is by providing them love in the form of Salon vouchers. The parlours and spa stations have a great scope in the market to come up with great ideas of salon spree and spa collections for couples. The couple packages for the couple are the best products to sell during Valentine’s week. Valentine’s week is the time for people to relax with their beau, which makes it a great product to sell during Valentine’s.

Flowers

Flowers – Best Selling Items for Valentine’s Day

There is no Valentine’s without flowers, so flowers are one of the best selling items for Valentine’s Day. The first day itself is the day of Rose, so the florists and the gift shops get a huge market to sell flowers to loved-up people. There can be a single flower or a bouquet; the options should be wide and varied for the people to choose. The most popular flowers to sell during Valentine’s week are roses, lilies, Orchids, carnations, and daisies. The flowers can be decorated in a more beautiful manner using red ribbons and bow packaging material to make it more selling during Valentine’s week.

Apparels & Shoes

Apparel and shoes are appealing to every individual, and Valentine’s Week is a great way to sell apparel and shoes. The couple-matching t-shirts, Couple-coordinate clothes, shoes with matching messages, gift hampers, clothing, and shoe vouchers are great gifts to sell. Apparel and shoe companies can also launch limited-edition Valentine’s specials for more effective sales of their products. The accessories are also a good item to sell during Valentine’s week and for the week, launch a wide variety to allow the couples to choose from a wide variety.

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Jewelry

A girl loves Jewelry. So this is for the boys: if you want to make your girl or the girl you would like to make happy, buy jewelry for her. Valentine’s week is a great time to sell jewelry including bracelets, rings, earrings, hair accessories, anklets, necklaces and neck pendants. From simple gold and silver jewelry to heavy jewelry, jewelry has a great market during Valentine’s week. The most popular type of jewelry is customizable and name-based because of the potential to show love to loved ones. Not only girls’ jewelry for guys is also very popular to sell during Valentine’s week. The best things to sell for guys are bracelets, lockets, bandanas, earrings, etc.

Lingerie and Make-up

Lingerie and makeup, considered the girls’ best friends, are among the most popular Valentine’s Day gifts. The best way to appeal to girls during Valentine’s week is by offering these coveted items. The demand for lingerie and makeup surges during this romantic period, with makeup companies launching special Valentine’s makeup collections tailored for the occasion. These collections become highly sought-after products during Valentine’s week. Similarly, lingerie designed specifically for Valentine’s week becomes a top-selling item during this time.

Gym Memberships

The couple who trains together stays together can be the motto during Valentine’s week to sell gym memberships during Valentine’s week. The couple memberships are a special gift for those couples who are into the gym and health and fitness. The gyms and fitness centres can come up with interesting packages for couples to get into the gym and health during this loved-up week. Nutrition companies can also sell health and nutrient packages for couples and singles who are dedicated to health instead of finding love.

Romantic Dinners and Movie/Concert Tickets

Romantic Dinners – Best Selling Items for Valentine’s Day

The 14th of February is V-day, the day to celebrate the ultimate love, and for most people who are either couples or singles, it is romantic dinners and movie/concert tickets.

The restaurants and food outlets get a chance to come up with various themes of romantic dinner tables for people to celebrate their best days. Movies and concerts are also some good things to sell during the V-week as the favourite bands are in town or the movie is released during the V-Week. The V-Week is a week to celebrate love and also a great week for selling the above-mentioned products.

Gift Cards/Vouchers

Gift cards and vouchers, a Valentine’s Day card suit for Valentine’s Day gifts are perfect for those who tend to shop at the last minute. Buying gift cards requires no shipping time, and vouchers can be activated instantly. To ensure effectiveness, it’s crucial to offer gift cards with appropriate values. Utilizing social media to promote these gift cards can be highly beneficial, and consider using boosted advertisements to remind busy shoppers about them. Additionally, emphasizing the convenience and versatility of gift cards can further attract last-minute buyers.

Valentine’s Day Cards

Valentine’s Day Cards – Best Selling Items for Valentine’s Day

Valentine’s Day cards are a timeless and sentimental choice for expressing love and affection, making them one of the best products to sell during Valentine’s Week. With their charming designs and heartfelt messages, these cards offer a personal touch that resonates with customers looking to convey their emotions to loved ones. From traditional romantic themes to quirky and humorous options, a Valentine’s Day card suits every relationship and taste. Moreover, the growing trend of personalized and customizable cards allows sellers to offer unique and tailored experiences to their customers.

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Valentine’s day is great time to increase sales. Get the insights of startups selling valentines day products about managing inventory & orders.

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Beauty and Skincare Products

Valentine’s Week is a great time for beauty and skincare products sales, as they offer a perfect balance of pampering and self-care. These products make thoughtful gifts for personal care enthusiasts and those seeking relaxation, ranging from luxurious facial serums and moisturizers to indulgent bath bombs and scented candles. Retailers can capitalize on this market by highlighting romantic packaging or limited edition Valentine’s-themed collections to attract shoppers. With the rising trend of self-love and wellness, beauty and skincare products present an ideal opportunity to treat loved ones or oneself.

Personalized Gifts

Personalized gifts are one of the best products to sell during Valentine’s Week. They capture the essence of the holiday by offering a unique touch. From customized jewelry to bespoke photo albums and engraved keepsakes, personalized gifts allow customers to express their love in a deeply meaningful way. These items hold sentimental value, making them cherished keepsakes for years to come. Personalization adds a special touch that resonates with both the giver and the recipient, whether it’s a name, date, or heartfelt message. Thus, it is an ideal choice for Valentine’s Day shoppers who want to create lasting memories with their loved ones.

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Candles

Candles are a timeless and romantic product that holds significant appeal during Valentine’s Week. Their soft, flickering light creates an intimate ambience that is perfect for romantic dinners or cosy evenings. With a wide range of scents available, from classic floral notes to exotic blends, candles offer something for every taste. They make for versatile gifts that can be enjoyed by both individuals and couples alike. Whether marketed as standalone items or as part of curated gift sets, candles are sure to be a popular choice among shoppers looking to create a warm and romantic atmosphere for their loved ones during Valentine’s Week.

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Tech Accessories

Tech Accessories – Best Selling Items for Valentine’s Day

In recent years, the market for personalized print-on-demand technology accessories has expanded remarkably, and phone cases have emerged as the most popular products. Phone cases are practical and affordable, making them an ideal choice for Valentine’s Day gifts. They not only protect phones from scratches and dents but also add a touch of fun, style, and novelty. Successful print-on-demand phone case vendors often incorporate personalized features such as photo uploads, text customization, and clipart options. Additionally, creating complementary designs for pairs of phones, such as matching halves of hearts or adorable characters, can further enhance their appeal.

Where To Sell

There are many online shopping websites where you can sell your products and services. Some of these are as follows :

Amazon

It takes a few minutes to set up your Amazon selling account. To get started with selling on Amazon, you will need to have a selling plan and strategy. With the Amazon Seller app, you will be able to track sales, fulfil orders and much more. With all these facilities, Amazon stands as the best place to sell products.

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Flipkart

To start selling on Flipkart, you need 1 product and two documents. The lowest cost of doing so on this portal is another good reason to start your online selling journey.

Valentine’s week is a great opportunity to start an online business if you don’t have one yet. If you already have one, then make the most of it by selling the right products at the right time.

FAQs

What are the top 3 jewelry items purchased for Valentine’s Day?

The top three jewelry items purchased for Valentine’s Day are diamond earrings, heart-shaped pendants, and personalized bracelets.

What are the top 7 best selling products or services for Valentine’s Day?

The top 7 best-selling products or services for Valentine’s Day include chocolates, flowers, jewelry, greeting cards, romantic dinners, spa treatments, and personalized gifts.

What is the most sold item on Valentine’s Day?

The most sold item on Valentine’s Day is chocolate. It is a classic and beloved gift that symbolizes love and affection.
February 12, 2024
Top Innovative Startups in Canada

The startup scene in Canada has been growing in recent years, with a number of successful companies emerging in a variety of industries. Canada has a strong economy and a well-educated workforce, which has helped to create a favorable environment for startups. In addition, the government has implemented various initiatives to support the growth of startups, including funding programs and tax credits.

The technology sector is particularly strong in Canada, with many startups focusing on areas such as artificial intelligence, cloud computing, and e-commerce. However, there are also a number of startups in other industries, such as healthcare, finance, and retail.

Overall, the startup ecosystem in Canada is thriving and there are many opportunities for entrepreneurs to launch and grow successful companies.

Every year around 95,000 new businesses are started in Canada, a few make a fortune. Let’s take a look at some of the Top successful Canadian Startups in 2023.

1. Loopio
2. Opencare
3. Connected
4. Ritual
5. League
6. Maple
7. integrate.ai
8. Borrowell
9. Mejuri
10. Ada

1. Loopio

Co-founder Zak Hemraj

Founded 2014

Headquarters Toronto, Ontario, Canada

Industry Software Development

Company size 201-500 employees

Total Funding Amount $208.1 Mn

Co-founder of Loopio | Zak Hemraj

Loopio is one of Canada’s Fastest Growing Companies with three-year revenue growth of 268%. It has been ranked in Canada’s Top Growing Companies consecutively for four years by Globe and Mail’s Report on Business. It has twice secured its spot on the Deloitte Technology Fast 50™ list and LinkedIn’s Top Startups.

Loopio is a startup that helps companies answer RFPs, Security Questionnaires, and more. It helps the team to be very responsive, improves response quality, and helps them win more business.

2. Opencare

Co-founder Cameron Howieson

Founded 2012

Headquarters Toronto, ON, Canada

Industry Health, Wellness & Fitness

Company size 11-50 employees

Total Funding Amount $24.6 Mn

Co-founder of Opencare | Cameron Howieson

Open care’s vision is to connect users with top local dentists based on their own choices. It is a modern change that has a command over the traditional industry. Through connecting with specialized dentists in the area, Open care is highly focused on optimal health and is growing by leaps and bounds.

Opencare has built a selected network of top-rated dentists across North America. They are committed to delivering outstanding oral wellness.

3. Connected

Co-founder Mike Stern

Founded 2014

Headquarters Toronto, Ontario, Canada

Industry Software Development

Company size 51-200 employees

Total Funding Amount –

Co-founder of Connected | Mike Stern

Not particularly a design agency or consultant, Connected (now part of Thoughtworks) is a platform that helps brands build software products used in the research and development phase. The company has an access to a share option plan, where employees own shares in their company. It ranked one of LinkedIn’s top 25 startups, in Canada in 2019.

Company culture is widely built. Each Connected employee experiences an equal amount of respect and as a result, Connected is considered the best workplace. And the greatness includes a house for each employee if needed, along with progressive competitions amongst the groups periodically.

4. Ritual

Co-founder Ray Reddy

Founded 2014

Headquarters Toronto, Ontario, Canada

Industry Consumer Services

Company size 201-500 employees

Total Funding Amount $134.8 Mn

Co-founder of Ritual | Ray Reddy

Ritual is perhaps one of Canada’s best-known startup apps that helps users to get their pre-ordered foods from their favorite restaurants and coffee houses. With Ritual, there is no need to fight the crowds or stand in long queues.

Unlike India’s Zomato and Swiggy, this pre-ordering app is also known for its suitability and reliability. It also has the advantage of piggybacking on orders, where one of your mates can pick up more than one order on behalf of multiple people.

5. League

Founder Michael Serbinis

Founded 2014

Headquarters Toronto, Ontario, Canada

Industry Hospitals and Health Care

Company size 501-1,000 employees

Total Funding Amount $171.1 Mn

Founder of League | Michael Serbinis

League is a one-to-one platform for employees to engage with their lifestyle, health, and benefit programs. According to Linked in’s annual rankings, the rapidly growing hub is counted in Canada’s top startups-three years running.

Since its 7 years founding, League’s members have reached over 40 million and the company has raised $220 million to date. It grabbed The Next HealthTech Unicorn Award in 2021.

6. Maple

Co-founder Brett Belchetz

Founded 2015

Headquarters Toronto, Ontario, Canada

Industry Hospitals and Health Care

Company size 51-200 employees

Total Funding Amount $71.7 Mn

Co-founder of Maple | Brett Belchetz

With Maple, you can connect with Canadian licensed doctors for medical help 24/7. Online consultation isn’t new, but the Maple app takes things to a whole new level, providing immediate help from doctors and specialists.

On the contrary, with the launch of Maple, it has become way too easier to deal with immediate medical support from the healthcare professionals of your choice. Notably, a click of a button away. The two most recent investors are Loblaw Companies Limited and RBC Ventures, and the company raised $73 million in a sequence of funding.

7. integrate.ai

Founder Steve Irvine

Founded 2017

Headquarters Toronto, Ontario, Canada

Industry Software Development

Company size 11-50 employees

Total Funding Amount $49.6 Mn

Founder of Integrate.ai | Steve Irvine

Integrate.ai is one of the most talked about cross-industry in today’s technological world, which implies machine learning and innovative intelligence to target customer necessities before it is felt. However, a lot of people have already started implementing this technology app to improve their quality and outputs.

As customer data becomes increasingly on trend, integrate.ai became the world’s first AI-powered cross-industry intelligence network to master Design Certification. The Former Facebook and Instagram executive Steve Irvine is the founder and CEO of the company.

8. Borrowell

Founders Eva Wong, Andrew Graham

Founded 2014

Headquarters Toronto, Ontario, Canada

Industry Financial Services

Company size 51-200 employees

Total Funding Amount $92 Mn

Founders of Borrowell | Eva Wong, Andrew Graham

Borrowell is a financial technology company that offers Canadians free access to their credit score, including recommendations for financial tips and tools to improve credit scores. Listed as the World’s top financial technology company for its transparency, Borrowell will be a trailblazer for many such factual ideas.

Borrowell has been named one of the Best Workplaces in Canada every year since 2019. It has been recognized as Globe and Mail’s Top Growing Companies (2021), LinkedIn’s Top 15 Startups in Canada (2021), and CB Insights’ Top 250 Fintechs (2021). It is trusted by over 2 million Canadians.

9. Mejuri

Co-founder Noura Sakkijha

Founded 2013

Headquarters Toronto, Ontario, Canada

Industry Retail Luxury Goods and Jewelry

Company size 201-500 employees

Total Funding Amount $28 Mn

Co-founder of Mejuri | Noura Sakkijha

Mejuri is Canada’s most popular marketing-targeted company that deals directly with the consumer. Mejuri sells fine jewelry at comparatively-low prices and has expanded as a far-reaching jewelry house. The brand operates directly to consumers (online), to sell through brick-and-mortar storefronts. Re-launched in 2015, the company has female employees in maximum.

“I founded Mejuri because I saw a jewelry industry that was built for men gifting women and not women celebrating themselves. To me, the truest expression of Mejuri is mutual uplift: all of us supporting each other, and you, our community, feeling empowered to invest in yourself and, in turn, the community around you.” – Noura Sakkijha, CEO

10. Ada

Co-founder Mike Murchison

Founded 2016

Headquarters Toronto, Ontario, Canada

Industry Software Development

Company size 201-500 employees

Total Funding Amount $190.6 Mn

Co-founder of Ada | Mike Murchison

Ada is an artificial intelligence where businesses are allowed to speak directly with prospective customers through a chat box. As mountains of businesses pile up, customers feel discomfort, and thereby any businesses in particular need to be properly explained and analyzed, to be able to make better business decisions.

Ada’s growth has been augmented to date. To focus on issues of greater impact, Ada allows live agents too, providing a support role for any queries that customers have. It is recognized as one of the best leading customer service automation companies.

Conclusion

Canadian startups are growing abruptly, we see many new startups lining up in the space. Hence there is a sense of innovation to maintain a competitive edge, probably for the recognition of a leading sector and for the brand familiarity to reach across various platforms shortly.

FAQs

Is Canada good for a startup?

Yes, Canada is a financially safe place to do business as it has a stable economy, and there is support from both the national and local levels for the startup.

Which country is best for startups?

The United States is considered the best country for startups.

Which country has the most entrepreneurs?

The United States has the most number of entrepreneurs.

How many startups fail in Canada?

Business failure statistics show that about 96% of small businesses survive for one full year, 85% survive for three years and 70% survive for five years.

March 1, 2023
List of Brands Endorsed by Swara Bhasker
Swara Bhasker is an Indian celebrity. She is best known for her work in Hindi cinema, main productions and starring roles in independent films. She is well known for her roles in Sabhi ki Bajegi band as Jaya in 2013, Tanu Weds Manu Returns in 2015 as Payal Sinha Singh and many other roles in great movies. She has won two Screen Awards and has been nominated for a Film fare Award on three occasions. The reason for her increase in popularity is her being very active on social media about current affairs. She always speaks her heart out without any hesitation which got her into trouble many times. According to media reports, Swara’s net worth is $5million in 2021. Apart from films, she is also making money from many brand endorsements. Recently, Recode, an E-commerce makeup and Skicare brand has chosen her as brand ambassador.

Brands Endorsed by Swara Bhasker
Tanishq

Tanishq is an Indian jewellery brand, founded in 1994. Swara Bhasker was seen in Tanishq Diwali Advertisement 2017. She played a role of a typical Indian housewife. The Ad symbolizes the beauty of the relationship between husband and wife. The idea of this advertisement is to show the love of a husband to his wife by gifting her a piece of jewellery on Diwali. She played the role with grace and innocence.

Fortune Kachi Gani Mustard Oil

Fortune is one of India’s largest edible oil brands. It is owned by Adani Wilmar comes under Wilmar Internal Limited. Their activities include oil palm cultivation, edible oils refining, oilseeds crushing, consumer pack edible oils processing, merchandising, oleochemicals, biodiesel manufacturing, grains processing, sugar milling and refining. Fortune Kachi Ghani Oil is rich in Vitamins A, E, Beta Carotene and naturally cholesterol free which makes the food tasty and healthy. Swara was chosen to be a part of this campaign for her fierce looks. She plays the role of a politician who is not afraid of anything and only wants what is best for the people of her constituency by making good choices.

Sprite

Sprite is a colourless, lemon and lime-flavoured soft drink created by The Coca-Cola Company. It was first developed in West Germany in 1959 as Fanta Klare Zitrone and was introduced in the United States. It is meant to quench your thirst and refresh your mind. Swara was seen playing a gorgeous violin teacher in the advertisement. She was chosen for this endorsement for her dashing looks and mesmerized the audience by stealing the show with her beauty and talent.

List of Brands Endorsed by Kiara Advani

Kiara Advani is an Indian actress who mainly works in Hindi & Telugu films. She is known for her role in MS Dhoni. Here’s the list of brands endorsed by Kiara Advani.

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Iodex

Iodex is manufactured by GSK Consumer Healthcare India. Iodex Balm is a power-packed formula of 5 natural ingredients – Gandapuro Tel, Pudina ka Phool, Nilgiri Tel, Turpine ka Tel, & Lavanga ka Tel which helps in reducing muscular inflammation & provides effective relief from every type of body pain. This advertisement is about women’s empowerment and social equity. The advertisement starts with Swara playing the role of a classical dance teacher who shares the expenses of the house and helps her husband by being independent suffering from muscle pain. They beautifully captured a woman who wanted to be independent and a loving wife to her husband.

Namyaa Skin Care

Namyaa is one of India’s leading feminine intimate and hygiene brands. They develop great skincare products with zero side effects for women. Hygiene should be considered an essential part of everyday life to avoid health problems. Awareness regarding Feminine hygiene in intimates areas and negative social norms regarding feminine hygiene should change. Swara Bhasker is the brand ambassador of Namyaa skincare. She is chosen as the face of the brand as they wanted women to be as brave and beautiful as she is from inside and out. Women should feel empowered and break all the norms regarding the surrounding feminine hygiene.

Harpic

Harpic is the brand name of a toilet cleaner launched in the United Kingdom in the year 1932 by Reckitt. This advertisement explains the importance of cleanliness for staying healthy. They made this advertisement based on the Swacch Bharat campaign launched by Narendra Modi prime minister of India in the year 2014 to solve the problems of sanitation and waste management in India by maintaining clean surroundings. Swara Bhasker was chosen for endorsing Harpic Swacch Bharat’s campaign considering she is a celebrity who has a very active social media life and she shares her opinion on current affairs without any hesitation.

Reliance Health Insurance

Health Insurance is a policy that covers medical expenses during emergency medical services or surgical medical expenses. Life is not predictable, Health Insurance policy is a financial backup for unplanned medical emergencies. Reliance Insurance Policy is available for individuals as well as Family Floater Plans, with benefits such as cashless hospitalization, reinstatement of base sum insured, pre and post hospitalization expenses, and numerous other add-on features.

Tinder India

Tinder is an online dating app, where you get to choose your date according to your interests, location, and compatibility. Users can swipe left or right to like and match with others. It facilitates the conversation between people only when they like each other’s profiles. It is also a great way to meet people, make new friends and expand your social circle. Tinder has gained the most popularity among teenagers as everybody in recent times wants to try out new things and do new things every day. It helps people who are socially awkward to interact and make themselves comfortable with the opposite person. During recent Covid times, Tinder became a source for social interaction and helped a lot of people to cope with loneliness. Many people who meet their partners from Tinder are very happy and highly compatible. Swara Bhasker appeared in the Tinder India video as she represents every single, confident, independent and successful woman in society.

Conclusion

Swara Bhasker was awarded Zee Cine Award for Best Actress in a Supporting Role female in 2012& 2014, Screen Award for Best Supporting Actress in 2014 and Screen Award for Best Actress (Critics) in 2014. She is an inspiration to many girls who dream of becoming an actress and doing big in the industry without any film background.

FAQs

How old is Swara Bhaskar?

Swara Bhaskar was born on 9 April, 1988. She is 34 years Old (2022).

What is net worth of Swara Bhasker?

Swara Bhasker’s net worth is estimated to be around $5 million in 2021.

Which was the first movie of Swara Bhasker?

Swara Bhasker made her acting debut in 2009 with the film Madholal Keep Walking.

What are the brands endorsed by Swara Bhasker?

Some of the brands endorsed by Swara Bhasker are:
- Tanishq
- Fortune Kachi Gani Mustard Oil
- Sprite
- Iodex
- Namyaa Skin Care
- Reliance Health Insurance
- Tinder India
March 18, 2022
All you need to know about Tanishq’s advertisement controversy

Tanishq, a well-known jewelry brand in India, and a division of the Titan Company, owned by the Tata Group has recently been at the center of an advertisement controversy following vicious trolling on social media and #BoycottTanishq trending on Twitter. The 45-second advertisement video was later pulled off air by Tanishq.

Following the ruckus over social media, the jewelry brand released a statement, and said that had withdrawn the advertisement, “Keeping in mind the hurt sentiments and well-being of our employees, partners and store staff.”

What is the controversy all about?

Ahead of the festive season in the country, Tanishq company released an advertisement featuring a baby shower organised by a Muslim family for their Hindu daughter-in-law. The advertisement portraying interfaith ceremony was targeted by a section of people on social media who called it out to be promoting love jihad. The 45-second advertisement was created to promote the new jewelry line called ‘Ekatvam’.

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However, the concept and execution of the advertisement received all kinds of reactions from the people. Whereas some opined that the company should have been careful with promoting such sensitive content, on the other hand, some supported the message depicted in the advertisement and said that the company should have stood its ground.

As Hindus we need to be absolutely conscious of what these creative terrorists are injecting in to our subconscious, we must scrutinise, debate and evaluate what is the outcome of any perception that is fed to us, this is the only way to save our civilisation #tanishq

— Kangana Ranaut (@KanganaTeam) October 13, 2020

The advertisement received severe backlash on Twitter and other social media platforms on the grounds that it allegedly promoted ‘fake secularism’ and ‘love jihad’ ( a term used by some people to describe interfaith relationships). Some brand experts also encouraged the company by saying that Tanishq had done some bold job.

The problem I have with the #Tanishq issue isn't about Hindu-Muslim or Muslim-Hindu. It's that we're now objecting to fiction because it's going against some cultural narrative. If fiction dies, stories die. When stories die, imagination dies. When imagination dies, societies die

— Ramesh Srivats (@rameshsrivats) October 14, 2020

Towards the end of the video, the pregnant woman asks her mother-in-law that organising a baby shower ceremony is not a part of their culture. “Isn’t it a tradition for every home to keep their daughters happy?” the mother-in-law replied.

Our #50WordEdit on Tanishq ad issue.. pic.twitter.com/S3wS4dynm7

— Shekhar Gupta (@ShekharGupta) October 14, 2020

Tanishq spokesperson reacting to the uproar over social media said that “The idea behind the Ekatvam campaign is to celebrate the coming together of people from different walks of life, local communities and families during these challenging times and celebrate the beauty of oneness. This film has stimulated divergent and severe reactions, contrary to its very objective.”

Amid the criticism, Titan Company Ltd shares fell by 2.18% or Rs, 27.35 per share on the BSE, to close at Rs 1,229.75 per share.

Tanishq Advertisement Campaigns

In the year 2018, Tanishq launched the #Womenof Gold advertisement campaign which was conceptualised by Lowe Lintas Agency. The advertisement film tells the story of a woman who breaks stereotypes and societal norms. The woman despite being the CEO of a successful company decides to follow her heart and change the course of her life by joining college. She restarts her life and starts learning film making along with teenagers in the college.

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Tanishq’s ‘Dua Ka Sona’ campaign

This campaign was launched in 2019 in order to take sincere and proactive measures to support and uplift the lives of its Karigars (workers) and to build an environment-friendly system. Through these campaigns, Tanishq brand highlighted its duty towards society by presenting such path-breaking ideas and the sense of giving back to society.

The Remarriage Advertisement

Tanishq and Lowe Lintas’ have collaborated multiple times and resulted in some amazing work over the years. In 2013, The Remarriage Ad was also the most talked-about among the Brands. According to Tanishq, the central idea of the campaign was to highlight the conversation around gender bias, gender inequality, and bashing orthodox norms of the society.

Such advertisements help in breaking the social stigma around the second marriage and the brand has taken a strong step towards normalizing second marriage. Brand experts also said that the Remarriage Advertisement was a path breaker in the advertising narrative of Tanishq.

Tanishq Rakshabandhan Campaign

Tanishq had also come up with a fresh perspective on the festival of Raksha Bandhan in the year 2016. Tanishq’s Rakshabandhan campaign celebrated the bond between sisters and did not restrict itself to celebrating the bond between brothers and sisters. The ad film saw strong traction with 20,000 shares on Facebook.

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Another advertisement that represented the brand’s USP was when a father urges his daughter to get married and the girl refuses to do so. However, after entering the Tanishq showroom, the girl was mesmerized by the jewelry designs. Over the years, Tanishq has also entangled its customers through regional emotions and highlighting India’s diversity by showing the festivals and weddings of different regions and cultures in India.

Breaking Stereotypes

The Tanishq group launched the sub-brand called Mia in 2011 for working women with the insight that 40% of the Indian women are working. Tanishq has been weaving path-breaking stories and communication under the sub-brand since.

Progressive Approach

Speaking of path-breaking advertisements, Tanishq had also risen to the occasion of supporting the LGBTQ community after the Supreme Court of India recriminalised homosexuality in 2013. Tanishq created advertisements supporting the community by saying: “Two of a kind always make a beautiful pair.”

Popular celebrities from Karishma Kapoor to Diya Mirza, Deepika Padukone, Asin, Amitabh Bachchan-Jaya Bachchan, Sridevi to Tisca Chopra and Neena Gupta, Tanishq have advertised for Tanishq.

On the 20th anniversary of Tanishq in 2017, the brand invited people to share their most memorable moments with the brand. With the help of influencers, Tanishq further asked people to share their Tanishq story using the hashtag #20YearsOfTanishq.

Thus, Tanishq had always tried to incorporate societal subjects and used the advertising strategies to give back to the society. However, there are times when the advertisement campaigns are surrounded by controversies and are well capable of bouncing back.

October 14, 2020