Tag: Jewellery Business

  • Saurabh Gadgil: The Billionaire Behind India’s Iconic Jewellery Brand Crafting Heritage Into Modern Luxury

    In the cultural capital of Maharashtra, where tradition and craftsmanship intertwine, Saurabh took the reins of a legacy that has been cherished since 1832. He is not just a jeweler but a visionary who transformed the Indian jewelry industry by taking it to global stature. 

    Saurabh, a name synonymous with legacy, opulence, and tradition, has inherited more than just a family business. He is the successor of an heirloom built on trust, exquisite craftsmanship, and rich heritage. 

    Born into a kingdom of gold, Saurabh inherited a passion for jewelry and revolutionized it into a billion-dollar fortune. With a keen eye for design, a modern perspective, a relentless pursuit of perfection, and a knack for business acumen, Saurabh has elevated the family jewelry business to unprecedented heights. 

    From the humble beginnings of PNG Jewellers through his Dajikaka in the lanes of Pune to making the company a global brand, Saurabh has steered the future of Indian jewelry with modern luxury, capturing the hearts of many customers worldwide.

    As the sixth generation of the legendary PNG Jewellers family business, Saurabh’s unique ability to fuse heritage with innovation sets him apart. Under his leadership, the company expanded globally, reaching international markets while retaining the soul of its traditional roots. Saurabh’s forward-thinking strategies, like embracing eCommerce and modern marketing, played a pivotal role in the company’s remarkable growth, making it a billion-dollar empire. 

    In this exclusive StartupTalker story, we will discover the secrets behind Saurabh’s success and the challenges he overcame. Let’s uncover the innovative strategies that have propelled PNG Jewellers to the forefront of the Indian jewelry industry. 

    Saurabh Gadgil Biography

    Name Saurabh V Gadgil
    Born 1976 or 1977
    Nationality Indian
    Hometown Pune, Maharashtra
    Education Bachelor of Commerce
    PhD in Mechanical Engineering
    Master of Business Administration
    Alma Mater Brihan Maharashtra College of Commerce
    University of Texas, Austin
    Symbiosis Institute of International Business
    Profession Managing Director and Chairman, PNG Jewellers
    Net Worth $1.1 billion
    Spouse Radhika Gadgil
    Children 2 (Sons)
    Parents Vidyadhar Gadgil
    Vaishali Gadgil

    Saurabh Gadgil – Early Life and Education
    Saurabh Gadgil – Career
    Saurabh Gadgil – Personal Life
    Saurabh Gadgil – Awards And Recognition
    Saurabh Gadgil – Famous Quote

    Saurabh Gadgil – Early Life and Education

    Saurabh was born in Pune to the legendary Gadgil family, deeply rooted in the traditional gold jewelry business. Raised in Pune, he has been deeply influenced by strong family values soaked in ethics and trust, which can be seen in his business stratagems. These strong cultural beliefs proved invaluable as he later undertook leadership roles within the family business, whose reign dates back to 192 years.  

    Being raised in a close-knit family of legendary jewelers, Saurabh was exposed to the world of fine craftsmanship and gold jewelry at a very young age. Over the years, he has naturally instilled his family’s meticulous approach to both business and customer relations, which played a crucial role in shaping his vision as a modern-age business leader. 

    For his education, Saurabh pursued a bachelor’s degree in commerce from Brihan Maharashtra College of Commerce in Pune and flew abroad to the USA for a PhD in Mechanical Engineering from the University of Texas, Austin. Later, due to his interest in business management, he pursued an MBA degree from the Symbiosis Institute of International Business. 

    Saurabh Gadgil – Career

    Saurabh’s academic journey began with an internship at the Reserve Bank of India, where he was acquainted with the knowledge of the gold market. 

    In 1998, Saurabh joined his family’s jewelry business, PNG Jewellers, bringing in an unwavering dedication to the entrepreneurial spirit. When he took the reins of PNG, he revamped marketing strategies towards modernizing the structure by introducing eCommerce and making the business more consumer-centric. 

    Saurabh’s main contribution has been the brand’s retail expansion with the opening of new stores in Aurangabad, Baramati, Goa, Kolhapur, Latur, Mumbai, Nashik, Pune, and Solapur, UAE, and the United States. This expansion has allowed PNG Jewellers to reach a wider audience and establish itself as a global luxury brand.  

    Saurabh Gadgil with Salman Khan and Madhuri Dixit
    Saurabh Gadgil with Salman Khan and Madhuri Dixit

    In 2014, Saurabh collaborated with renowned Bollywood celebrities and launched a limited-edition jewelry line with his innovative approach to marketing and branding. Under his leadership, he teamed up with Salman Khan and featured a PNG-exclusive collection in the movies Prem Ratan Dhan Payo, Bajrangi Bhaijaan, and Dilwale. To attract the masses, Saurabh launched the PNG TIMELESS collection with Madhuri Dixit and opened a luxurious boutique store at JW Marriott, Pune. 

    In 2015, Saurabh partnered with actor Preity Zinta and opened the first PNG store in Fremont, California. The same year, Saurabh was appointed as the Vice President of West Zone for the Indian Bullion & Jewellers Association Limited, where he advocates for the interests of the jewelry industry and contributes to policy-making.  

    In September 2016, Salman Khan collaborated with PNG and introduced the Being Human Jewellery brand. The sister company of PNG, SQJPL, is the official distributor of Being Human Jewellery with a global license. 

    In September 2024, under Saurabh’s headship, PNG Jewellers launched their IPO, making him the newest member of India’s Billionaires’ Club after the company’s shares surged by 61%. Through his visionary leadership, strategic thinking, and passion for excellence, Saurabh has propelled PNG Jewellers to new and global heights. As of 2024, PNG Jewellers has 39 operating stores in Maharashtra, with 28 self-owned stores and 11 franchisee outlets. 


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    Saurabh Gadgil – Personal Life

    Saurabh hails from Pune and belongs to a family deeply rooted in Maharashtrian culture. Known to be a family-orientated person, Saurabh resides in Pune with his family. 

    In 2020, Saurabh married Radhika Gadgil, and the couple is blessed with two boys. Despite his prominent public figure, Saurabh maintains a private personal life. 

    Beyond business, Saurabh is a former national-level chess player and enjoys being involved in local cultural and social events, reflecting on his deep connection to his heritage and upbringing. 

    Saurabh Gadgil – Awards And Recognition

    Saurabh Gadgil, MD & Chairman, of PNG Jewellers, has received several awards and accolades for his innovative business acumen, leadership, and contributions to family business. 

    • Maharashtrian Youth Entrepreneur Icon Award 2017.
    • CITADEL Award for Excellence in Business 2017.
    • Entrepreneur Excellence Award 2017 by deAsra Foundation.
    • Times of India Award for Visionary in Jewellery Retain, India 2018. 
    • Influencer of Industry Award in GJTCI Excellence Award 7th Edition, 2019.
    • Exemplary Leader (Consumer Goods) Awards 2023.
    • Debut in the Bloomberg Billionaires Index 2024.

    Saurabh Gadgil – Famous Quote

    💡
    I don’t measure successes with bottom lines. I measure it with growth curves. You become what you believe.” Saurabh Gadgil, MD & Chairman at PNG Jewellers.

    FAQs

    Who is Saurabh Gadgil?

    Saurabh Gadgil is the Managing Director and Chairman of PNG Jewellers.

    What is Saurabh Gadgil net worth?

    The net worth of Saurabh Gadgil is $1.1 billion (Oct 2024).

    Who is Saurabh Gadgil wife?

    Saurabh married Radhika Gadgil, and the couple is blessed with two boys.

  • What is a Wholesale Business? 10 Best Wholesale Business Ideas

    The global wholesale market grew from $42,048.41 billion in 2021 to $45,502.44 billion in 2022 at a CAGR of 8.2%. In August 2022, total wholesaler sales in the US amounted to almost $700 billion, an increase of about $100 billion year-on-year.

    Wholesalers' Monthly Sales in the US from Jan 2017 to Aug 2022
    Wholesalers’ Monthly Sales in the US from Jan 2017 to Aug 2022

    Are you thinking of starting your wholesale business but confused about where to begin? Don’t worry! We understand how overwhelming it can get when you try to start a new business.

    Right now, you might be struggling with questions like what to sell, where to sell, how to start selling, how much capital you need to invest, and so on.

    Here are answers to all your questions related to wholesale business to help you get ready for future challenges.

    What is wholesale business?
    How to start your wholesale business?
    Who can be your customer?
    Choosing the right product to sell
    Organic foods
    Agrochemical business
    Furniture distribution
    Textile business
    Jewelry business
    Ayurvedic medicine
    Stationery business
    Toy business
    Snacks
    Kitchenwares

    What is wholesale business?

    Let’s start with the very basics. The companies manufacture the products that are ultimately sold to the customers by the retail shopkeepers.

    However, there is a connecting link between these two units i.e. manufacturer and seller, those are known as wholesale distributors. They manage and transfer the goods from the companies to the retailers.

    They make a profit by buying the goods at a lower price from the companies and selling them to small or big shopkeepers at a higher price.

    Majorly, wholesale distributors sell their products to retailers, contractors, merchants, institutional and commercial users, etc., who need bulk supplies.

    As a wholesale distributor, you run an independently operated firm that buys products directly from the manufacturer, thus, taking ownership of the products. These products are stored in the warehouse, from where they are supplied to your customers. It is similar to the retail business except that you will be dealing in a B2B realm.

    The wholesale industry is large. In the US there are about 330,000 companies involved in the wholesale distribution industry with an annual sale of around $7 trillion.

    In this situation, you need to have certain skills to succeed in this business such as great negotiation skills, the ability to find the next bestseller before anyone else, and above all, amazing salesmanship to make a deal appear irresistible to your customers.

    In addition to these skills you also need good operational and management skills, especially to handle backend activities such as warehouse setup and organization, shipping and receiving, etc.

    This is a service business where you have to understand the need of your customers and find ways to serve them well or we should say better than your competitors.

    Also, you will need a warehouse to keep your purchased goods. The size of the warehouse will vary as per the product/s you are dealing with. It is always important to have enough storage space as many wholesale businesses suffer losses owing to storage shortages.

    It is also suggested to have a warehouse not very far off from the market so you can easily supply goods to the customers without incurring a high delivery cost.

    However, the problem is that the prices of land at such places are quite high and usually beyond a beginner’s budget. In such a situation, it is advised to lease or rent a place.

    If you do not store the goods at your facility and instead directly supply them from the manufacturer to the seller, you are working as a broker. The difference between a broker and a distributor is that the distributor takes the title and legal ownership of the product before selling them further.

    The broker, on the other hand, uses dropshipping services and supplies the products directly from manufacturer to customer without bearing the storage costs.

    How to start your wholesale business?

    There are three ways to start a wholesale business. The first option is to start from scratch. This would require a good amount of investment both in terms of time and money, as well as a great deal of hard work as you will have to do everything on your own.

    Establishing a warehouse, finding the right product to sell, choosing the buyers and sellers, etc., alone can be very hectic. The investment in this case will vary depending on the type of product you want to sell.

    Alongside, you would also require a good knowledge of sales and marketing. It is a complete “make or break” scenario where everything is on your shoulders.

    The second option is buying an existing business. This is a costly option and in addition to that, it has its kind of risk involved. The reputation and level of success of the previous owner would have a great impact on your business.

    However, there are certain advantages associated with this business model. You will inherit the customer base along with the business as well as you can have the seller’s knowledge bank from the previous owner.

    The third option is buying a business opportunity. This is the riskiest option out of all. You will have to explore all the business opportunities thoroughly before you finally decide to invest your time and money into them.

    However, if you can finally strike the right opportunity it would mean quick success as you get support and training from the originating company.

    Before you choose any of the above-mentioned options you will first have to analyze your financial situation. How much capital are you willing to invest in the beginning? It is a major question that is posed to every businessman at the initial stage.

    The answer to this question will also decide the products that you will sell through your wholesale business. While considering the financial requirements you must also include the miscellaneous costs such as telephone, computer system, delivery vehicle, etc.

    However, there are many ways to make your business cost-effective. Just like you can lease a space for a warehouse similarly you can collaborate with shipping companies such as FedEx for the delivery of your products without having to purchase a delivery vehicle or having a regular driver.

    Moreover, you must also be sure about the time you are ready to devote to your business. For example, if you are doing a job you might only be looking after it part-time. Although full-time commitment is usually associated with speedy success you must remember that it requires at least 2-5 years to make a business profitable.

    Once you are sure about which product you want to sell and how much time you are ready to invest the next step is to find reliable suppliers, who sell quality products at a reasonable price, and develop a good customer base.

    When all your background work and checks are done you are finally ready to start your wholesale business. But, wait there are certain legal formalities you also need to take care of. For example, in India, you will have to obtain a trade license for your business that can be obtained from a local government body, and a GST registration is required for businesses that have a turnover of more than 20,00,000.

    It is better to discuss this with a professional lawyer before you start so you can get all the necessary paperwork. Having all the legal formalities complete will not just leave you stress-free for the future but will also give you the confidence to move forward rapidly.

    Once you start running the wholesale business your daily routine would include work such as sales and marketing operations, regularly contacting existing customers, processing orders, supporting dissatisfied customers, inventory control, etc. that require regular attention.

    Having control of all these activities is the key to a successful wholesale business.

    Who can be your customer?

    As the customers form the foundation of any business you must specify your customer base beforehand. This will also help you to plan your business strategies well to meet their requirements and demands.

    Moreover, remember the larger your customer base the more profitable your business gets. There are majorly three types of customer bases in any wholesale business. They are:

    Retail businesses: These include retailers such as local shopkeepers, grocery stores, independent supermarkets, etc.

    Retail distributors: These include distributors who can approach some retailers that may be unapproachable to you.

    Other wholesale distributors: These may serve as your customers only when you have some exclusive contracts or limited deals in hand.

    It is not necessary to choose only one of them as your customer, you can explore your opportunities while being in the market and escalate your customer base irrespective of their background.

    Choosing the right product to sell

    This is the most important question as the success of your wholesale business is completely dependent on choosing the right product at the right time for the right market.

    Thorough market research is required to be done before you can finally answer this question. Moreover, you will need to pay attention to the right strategy of planning, price factor, and unique selling points.

    Although the market keeps fluctuating but depending on our research here is the list of the 10 best wholesale products that can help you earn profit in the Indian market:

    Organic foods

    Homepage of One the Fast-Growing Organic Food Startups
    Homepage of One the Fast-Growing Organic Food Startups

    With people becoming more and more health conscious the demand for organic food is rapidly increasing in the market. Although large numbers of people are already in this business there is still space for more.

    Several new and old companies are entering this field owing to its recent attraction and these companies need distributors. This is where your role comes into the picture. You can approach these companies and help them create brand value for their products through your marketing and selling skills.

    If you can capture the market this will help you grow as a wholesale distributor not just in the domestic but international market as well.

    Agrochemical business

    India is an agriculture-dominated country. Even today 54.6% of our total workforce is engaged in agricultural activities. This makes the wholesale distribution of agrochemicals a potential business opportunity.

    The agriculture industry requires several pieces of equipment that can help you earn huge profits and opportunities. Then there are fertilizers, pesticides, insecticides, organic seeds, crops, and multiple other options to choose from.

    If you have land near the countryside and the opportunity to start a wholesale business, investing in this industry can prove to be a breakthrough for you.

    Furniture distribution

    With the real estate business at its hype and an increasing number of startups and offices, furniture is in high demand. Moreover, owing to the post-pandemic era as most companies and offices are reopening they are looking for new interiors.

    Therefore, this business may help you earn huge profits. Also, it is an easy-to-handle business that is required both in rural as well as urban areas.

    Further, with the new advanced technology variety of furniture options are available in the market such as portable, multipurpose, all-in-one, etc. You can choose any of these options depending on the market where you want to sell your products.

    Textile business

    This business has the potential to create huge profit opportunities in the Indian market. There are a lot of products that you can sell to become a part of this wholesale business. For example, sewing machines, threads, textiles, readymade garments, accessories, safety clothing, upholstery, footwear, etc.

    This business has served the old as well as new entrepreneurs to make their presence felt in the market.

    However, initiating this business would require good field knowledge and preferably some job experience in the same field.

    Jewelry business

    Although this business would require a large amount of initial capital investment, it is one of the evergreen business options.

    This would also require you to build a spotless image that can be trusted by your customers. Being a costly item people usually prefer to buy it from renowned sellers. This would also need a huge client base.

    Ayurvedic medicine

    Homepage of One the Wellness Food Startups in India
    Homepage of One the Wellness Food Startups in India

    This is one of the most high-demand businesses. Today, people are turning towards yoga and Ayurveda for most of their health issues. Allopathic doctors are only consulted in the time of emergency.

    This makes the ayurvedic medicine business one of the most profitable in recent times. Several companies are selling ayurvedic products ranging from medicines to haircare, skincare, and groceries. Also, there are categories like luxury products, pocket-friendly items, etc.

    All these companies require good retailers who can help them reach their products to customers and establish them as trustworthy brands. Considering all this ayurvedic medicine business can be a great business opportunity.

    Stationery business

    Whether it is a school, college, or even a corporate house, stationery items are required everywhere. This is also one of the most profitable wholesale businesses in the market. Moreover, it does not require much investment.

    To run a profitable business you will have to select your target market and sell the products to their needs.

    Toy business

    This is one of the biggest and never failing markets of all time. Children will always play with toys and the parents no matter what have to bring these toys for them.

    The demand for toys may change with time and age but you have to select the target customer you want to cater to. You will have to find the right manufacturers producing good quality products and then bring them to the market for your customers.

    These products have a huge profit margin and are always in demand. Therefore, wholesale distribution of children’s toys is an area full of opportunities.

    Snacks

    Just like toys, this is also a large and always in-demand market. There are a variety of snack options available in the market which are consumed by people of every age.

    Health-conscious people may go for baked or non-fried snacks, children may prefer a different variety. But the market is large and so is the opportunity.

    If you can choose the right snacks that are liked by your target customers, your business can flourish in no time.

    Kitchenwares

    Homepage of One the Top Home Appliances Brands in India
    Homepage of One the Top Home Appliances Brands in India

    The kitchen is the essence of every household, and every kitchen requires utensils such as pans, cookers, serving dishes, crockery, etc. There are a variety of items that can be sold.

    You have to find quality products for your customers and make them available at attractive prices or with offers they cannot resist.

    Conclusion

    Wholesale distribution is a timeless business that can be profitable provided that you can choose your product and industry well. Also, having reliable suppliers and a good customer base is a must for the wholesale business.

    Also, you should have great negotiation skills along with the ability to find the next best product before your competitors. Good operational and management skills will help you make your mark in this field.

    Finally, if you work hard, can choose the right product, and craft deals that are loved by your customers, your wholesale business is sure to succeed.

    FAQs

    How do I start my own wholesale business?

    First of all, analyze your financial situation. Having a good knowledge of sales and marketing is an added advantage. You must also be sure about the time you are ready to devote to your business.

    If you start from scratch, you will have to put energy into establishing a warehouse, finding the right product, choosing the buyers and sellers, etc. If you are ready to take the risk and have enough money, you can buy an existing business or a business opportunity.

    Is wholesale a profitable business?

    Yes, wholesale is a profitable business if you do it right. In August 2022, total wholesaler sales in the US amounted to an estimated value of almost $700 billion, which is an increase of about $100 billion year-on-year.

    What are the skills required to start a wholesale distribution business?

    Here are some of the skills required to start a wholesale distribution business:

    • Great negotiation skills
    • The ability to find the next bestseller before anyone else
    • Amazing salesmanship to make a deal appear irresistible to your customers.
    • Good operational and management skills, especially to handle backend activities such as warehouse setup and organization, shipping and receiving, etc.

    What wholesale items sell best?

    Here are a few wholesale items that sell best:

    • Clothes
    • Jewelry
    • Electronics
    • Beauty products
    • Snacks & Candy
    • Bottled Water & Drinks
    • Books
    • Toys
    • Pet supplies
  • Moha by Geetanjali – Designer Silver Jewelry Brand Keeping up the Traditional Aesthetics

    Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by MOHA.

    Silver is renowned for its spiritual properties. The scientific facts also prove that there are incredible health benefits of wearing silver jewelry. Silver metal is quite malleable, lustrous, and soft. Its properties of being high lustrous and reflective make it perfect for jewelry. It can be molded into beautiful designs and are can be carried with elegance. Silver Jewelry is no less than a style quotient. It can be seen in the statistics for the demand for silver jewelry. The demand for silver amounted to 1.8 thousand metric tons in 2021.

    MOHA is a designer silver jewelry brand founded by Geetanjali Gondhale. Read the startup story of MOHA by Geetanjali, its vision, business model, and more.

    MOHA – Company Highlights

    Startup Name MOHA
    Headquarters Thane, Mumbai
    Industry Fashion Jewelry
    Founder Geetanjali Gondhale
    Founded 2014
    Website mohabygeetanjali.com

    MOHA – About
    MOHA – Vision and Mission
    MOHA – Industry
    MOHA – Founder and Team
    MOHA – The Idea and Startup Story
    MOHA – Name and Logo
    MOHA – Products
    MOHA – Business Model
    MOHA – Customer Acquisition
    MOHA – Promotions
    MOHA – Challenges Faced
    MOHA – Achievements
    MOHA – Work Culture
    MOHA – Competitors
    MOHA – Future Plans

    MOHA – About

    Moha is an 8-year-old designer silver jewelry brand with the vision of making ethical jewelry using natural materials. At Moha, they sync with the ever-changing market demands and abreast with every woman’s changing lifestyles along with modern sensibilities and traditional aesthetics. We blend tradition with research and innovation with a promise to create and deliver unique designs.

    Moha is a trendsetters in its journey. We have revived a few product segments like Silver Bugadis, Ear Cuffs, and Trendy Nath’s for everyday use. These were instant hit which was then followed by a lot of other brands.

    At Moha, they believe in telling stories with our designs. They choose topics and motifs which tell stories and stir nostalgia. Their constant effort to reach their ideal consumer has led to a lot of modification and adaptation in jewelry forms.

    There are some practical aspects to the silver jewelry market. The market is mostly under a very unorganized sector with very few trusted brands that can be hand-counted. Moreover, very few designer brands sell customized unique silver jewelry against the readymade traditional pieces available in the market.


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    MOHA – Vision and Mission

    Moha’s vision is to enable women to be confident and beautiful and connect emotionally. They aim to craft environmentally sustainable luxury designer jewelry.

    MOHA – Industry

    Silver jewelry consumption in India has increased to INR 5 billion and is expected to grow over INR 6.1 billion by 2021. Silver in India comes next to gold in the jewelry buying preferences of Indians. With the current downward spiral of the gold jewelry market due to high prices, silver is the newfound love of Indians. The shiny metal has been able to hold its price and even seen appreciation at a time when gold has been continuously losing shine for the past 2-3 years.

    Silver jewelry exports have witnessed a sharp increase in the last few years due to rising overseas demand. This has helped the Indian industry to cater to bulk export orders from overseas markets. With an uptick in the jewelry designing skills in the country, orders have been flowing in from overseas buyers. These were earlier going to manufacturers in Italy and other countries. The Indian market is also very competitive as the manufacturing cost is 40% lower here.

    MOHA – Founder and Team

    Geetanjali Gondhale is the founder of MOHA. She is the Chief Designer and CEO of the Silver jewelry startup.

    She has completed her BCom. She has attended IIMB Goldman Sachs 10K fellow, ISB 10k Ambassador program. She is a passionate designer. She has earlier worked for Tata Communications and Newtons Apple.

    For the first 2 years, she was doing it all alone but now there is a team of around 13 people in and out of the office and 6 people who are a part of the workshops they hold. Moha team consists of people who are well dedicated and help to bring the startup vision into the real world.

    MOHA – The Idea and Startup Story

    The brand Moha was conceptualized and initiated in Goa. Whenever Geetanjali wanted to buy silver jewelry, she would tirelessly roam around to find that perfect piece and then think about how she would have made a more beautiful design out of it. She was always passionate about craft and wanted to do something like that. Thus, the idea of crafting designer silver jewelry took shape. However, she wasn’t aware of what exactly needed to be done in this direction. At that point, she had no answers to even simple questions such as how to make the jewelry, procure raw materials or find buyers. It took 2 years of research and hard work to learn the nitty-gritty. Her determination and perseverance led her to several people who helped her answer her queries and achieve design and manufacturing consistency in Moha.

    She wanted the name and logo to stand out and have a story behind them. “Moha” comes from the name of the tree mostly worshipped by various tribes in India like the Kalpavriksh. It caught her attention because of its aesthetic. The jewelry they possess is also unique from what we wear. It speaks about their tradition and ethnicity. The word Moha means desire and who wouldn’t want to look desirable or indulge in some Moha-Maya?

    MOHA – Products

    Moha Silver Jewellery
    Moha Silver Jewelry

    MOHA is a brand that creates silver jewelry and design various ornaments right from scratch. The process is simple but definitely nerve-racking. Initially, they pick up on a theme that could be based on inspiration or motives. This includes a lot of research and studying various intricacies. They draw up designs and once finalized, these are rendered and made into master files. Once that is done, a step-by-step routine of molding and amending is followed. This is the process they follow to make a variety of jewelry.

    Moha is different from its competitors due to various factors. First, they love designing patterns and drawing up sketches for jewelry. Second, no one feels complete without jewelry since it’s an essential accessory. What makes Moha products unlike any other is that you blend with its uniqueness.

    MOHA – Business Model

    It’s a very basic and to-the-point business model. They make aesthetic and beautiful jewelry and sell it directly to the customers and make sure they love it!


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    MOHA – Customer Acquisition

    Getting the first 50 customers for your startup is a bliss! The hacks we used to acquire their first user and then customers were mostly from Facebook. Social media really helps your business to take off. The first 50 customers were mostly friends and well-wishers who were happy to support what the founder was doing. During the initial month, Geetanjali got the opportunity to participate in the Saturday night market in Goa where her designs were appreciated by many people. It gave her confidence and made her realize that people like what she is doing and so, why not continue with what makes her happy!

    MOHA – Promotions

    MOHA started participating in Group Exhibitions in different cities, but the crowd was too distracted by other brands. Their attention span towards Moha was diluted. Then they decided to do solo exhibitions and promote it through Facebook and local newspapers which helped us to create curiosity around the brand and its recognition. They always wanted people to take the brand seriously, so they put in all their efforts on that. Right from professional shoots to maintaining the quality of each piece coming out of the furnace, everything was thought through and serious efforts were taken to execute it.

    MOHA – Challenges Faced

    Learning the process of making jewelry was a difficult task since the founder doesn’t come from this background. It was a bit of a struggle to understand the basics. Another hurdle that she faced was getting the designs from paper to metal, it took a lot of effort to learn the process and find the right people to do it. It was difficult but not impossible. Mistakes were made; problems took place but that’s how you grow. In her Moha startup journey, she came across a few nice people who liked her ideas and designs and shared their knowledge of “How to”. This is how she was able to learn the process from start to finish.

    MOHA – Achievements

    They do a lot of theme-based design collections. They started with a collection; a series dedicated to the love of Goa. The designs were based on the pre-Portuguese aesthetics of Goa. People loved it and this gave them the confidence to do more including designs inspired by Harappa, Gunjan, Kosh, Ashtamangal, Maheshwar, Sanchi, etc. More concepts are currently in the pipeline.

    MOHA is a bootstrapped company and would like to remain so. The growth of startup is an achievement as well. She started this jewelry business alone and have a good team now. They love designing as much as she does. Above anything, the most important achievement is that we are making beautiful, appealing, and decorative jewelry.

    MOHA – Work Culture

    Since it’s a small company, they have focused on creating a very homely environment. The work culture is such that nobody takes it as a tedious job. They have the passion and the thrill to design jewelry and understand exactly what is being looking for. Majority of the workforce is women, which gives a sense of empowerment. They share a common love for many things such as food. To build motivation for the team, they arrange outdoor activities and the amount of fun therein truly makes it feel that the team is the perfect fit for Moha.

    MOHA – Competitors

    Competition is always healthy since it keeps us on our toes and pushes us to come up with original ideas. There are a few players that have helped MOHA to go beyond limits such as CaratLane, Amrapali, and Quirksmith who create and design beautiful silver jewelry. Their competitors motivate them to bring the A-game.

    MOHA – Future Plans

    As of now, they expect the team and the business to gradually grow.  The future plan is to see the sales and inventory on an upward trajectory. They are learning as they grow.

    FAQs

    Who is the founder of MOHA?

    Geetanjali Gondhale is the founder of MOHA.

    Some of the Popular MOHA silver jewelry are:

    • Earings
    • Necklace
    • Nose Pin
    • Toe Ring

    Who are the competitors of MOHA?

    Some of the top competitors of MOHA are:

    • CaratLane
    • Amrapali
    • Quirksmith

    When was MOHA founded?

    MOHA was founded in 2014 in Thane, Mumbai.

  • List of Brands Endorsed by Swara Bhasker

    Swara Bhasker is an Indian celebrity. She is best known for her work in Hindi cinema, main productions and starring roles in independent films. She is well known for her roles in Sabhi ki Bajegi band as Jaya in 2013, Tanu Weds Manu Returns in 2015 as Payal Sinha Singh and many other roles in great movies. She has won two Screen Awards and has been nominated for a Film fare Award on three occasions. The reason for her increase in popularity is her being very active on social media about current affairs. She always speaks her heart out without any hesitation which got her into trouble many times. According to media reports, Swara’s net worth is $5million in 2021. Apart from films, she is also making money from many brand endorsements. Recently, Recode, an E-commerce makeup and Skicare brand has chosen her as brand ambassador.

    Brands Endorsed by Swara Bhasker

    1. Tanishq
    2. Fortune Kachi Gani Mustard Oil
    3. Sprite
    4. Iodex
    5. Namyaa Skin Care
    6. Harpic
    7. Reliance Health Insurance
    8. Tinder India

    Tanishq

    Tanishq is an Indian jewellery brand, founded in 1994. Swara Bhasker was seen in Tanishq Diwali Advertisement 2017. She played a role of a typical Indian housewife. The Ad symbolizes the beauty of the relationship between husband and wife. The idea of this advertisement is to show the love of a husband to his wife by gifting her a piece of jewellery on Diwali. She played the role with grace and innocence.

    Fortune Kachi Gani Mustard Oil

    Fortune is one of India’s largest edible oil brands. It is owned by Adani Wilmar comes under Wilmar Internal Limited. Their activities include oil palm cultivation, edible oils refining, oilseeds crushing, consumer pack edible oils processing, merchandising, oleochemicals, biodiesel manufacturing, grains processing, sugar milling and refining.  Fortune Kachi Ghani Oil is rich in Vitamins A, E, Beta Carotene and naturally cholesterol free which makes the food tasty and healthy. Swara was chosen to be a part of this campaign for her fierce looks. She plays the role of a politician who is not afraid of anything and only wants what is best for the people of her constituency by making good choices.

    Sprite

    Sprite is a colourless, lemon and lime-flavoured soft drink created by The Coca-Cola Company. It was first developed in West Germany in 1959 as Fanta Klare Zitrone and was introduced in the United States. It is meant to quench your thirst and refresh your mind. Swara was seen playing a gorgeous violin teacher in the advertisement. She was chosen for this endorsement for her dashing looks and mesmerized the audience by stealing the show with her beauty and talent.


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    Iodex

    Iodex is manufactured by GSK Consumer Healthcare India. Iodex Balm is a power-packed formula of 5 natural ingredients – Gandapuro Tel, Pudina ka Phool, Nilgiri Tel, Turpine ka Tel, & Lavanga ka Tel which helps in reducing muscular inflammation & provides effective relief from every type of body pain. This advertisement is about women’s empowerment and social equity. The advertisement starts with Swara playing the role of a classical dance teacher who shares the expenses of the house and helps her husband by being independent suffering from muscle pain. They beautifully captured a woman who wanted to be independent and a loving wife to her husband.

    Namyaa Skin Care

    Namyaa is one of India’s leading feminine intimate and hygiene brands. They develop great skincare products with zero side effects for women. Hygiene should be considered an essential part of everyday life to avoid health problems. Awareness regarding Feminine hygiene in intimates areas and negative social norms regarding feminine hygiene should change. Swara Bhasker is the brand ambassador of Namyaa skincare. She is chosen as the face of the brand as they wanted women to be as brave and beautiful as she is from inside and out. Women should feel empowered and break all the norms regarding the surrounding feminine hygiene.

    Harpic

    Harpic is the brand name of a toilet cleaner launched in the United Kingdom in the year 1932 by Reckitt. This advertisement explains the importance of cleanliness for staying healthy. They made this advertisement based on the Swacch Bharat campaign launched by Narendra Modi prime minister of India in the year 2014 to solve the problems of sanitation and waste management in India by maintaining clean surroundings. Swara Bhasker was chosen for endorsing Harpic  Swacch Bharat’s campaign considering she is a celebrity who has a very active social media life and she shares her opinion on current affairs without any hesitation.

    Reliance Health Insurance

    Health Insurance is a policy that covers medical expenses during emergency medical services or surgical medical expenses. Life is not predictable, Health Insurance policy is a financial backup for unplanned medical emergencies. Reliance Insurance Policy is available for individuals as well as Family Floater Plans, with benefits such as cashless hospitalization, reinstatement of base sum insured, pre and post hospitalization expenses, and numerous other add-on features.

    Tinder India

    Tinder is an online dating app, where you get to choose your date according to your interests, location, and compatibility. Users can swipe left or right to like and match with others. It facilitates the conversation between people only when they like each other’s profiles. It is also a great way to meet people, make new friends and expand your social circle. Tinder has gained the most popularity among teenagers as everybody in recent times wants to try out new things and do new things every day. It helps people who are socially awkward to interact and make themselves comfortable with the opposite person. During recent Covid times, Tinder became a source for social interaction and helped a lot of people to cope with loneliness. Many people who meet their partners from Tinder are very happy and highly compatible. Swara Bhasker appeared in the Tinder India video as she represents every single, confident, independent and successful woman in society.

    Conclusion

    Swara Bhasker was awarded Zee Cine Award for Best Actress in a Supporting Role female in 2012& 2014, Screen Award for Best Supporting Actress in 2014 and Screen Award for Best Actress (Critics) in 2014. She is an inspiration to many girls who dream of becoming an actress and doing big in the industry without any film background.

    FAQs

    How old is Swara Bhaskar?

    Swara Bhaskar was born on 9 April, 1988. She is 34 years Old (2022).

    What is net worth of Swara Bhasker?

    Swara Bhasker’s net worth is estimated to be around $5 million in 2021.

    Which was the first movie of Swara Bhasker?

    Swara Bhasker made her acting debut in 2009 with the film Madholal Keep Walking.

    What are the brands endorsed by Swara Bhasker?

    Some of the brands endorsed by Swara Bhasker are:

    • Tanishq
    • Fortune Kachi Gani Mustard Oil
    • Sprite
    • Iodex
    • Namyaa Skin Care
    • Reliance Health Insurance
    • Tinder India
  • Top 10 Business Ideas to Start in UAE

    As an entrepreneur, one must always think and plan to expand his or her business and always be on the lookout for opportunities. These opportunities can be in your home country or the land the of wealthy, UAE. The lifestyle in the UAE is posh and lux since it is home to some of the wealthiest people in the world.

    Trading or manufacturing quality goods or providing worthy service can take to new financial heights as people here are willing to spend money on quality goods and services. With a growing population, needs are increasing and so are the opportunities.

    Top 10 Business Ideas to Start in UAE

    1. Construction Agency
    2. Real Estate Agency
    3. Business in Health Sector
    4. Consultancy Service
    5. Beauty Brand or Store
    6. E-commerce Solutions
    7. Fish Farming
    8. Recycling
    9. Security Service
    10. Jewellery Making

    How to start a business in UAE

    Top 10 Business Ideas to Start in UAE

    If your wish to start your business in the UAE, below are some best business ideas that you can choose from.

    Construction Agency

    Constriction Business in UAE - Business ideas in Dubai
    Constriction Business in UAE – Business ideas in Dubai

    A Construction Agency in the UAE can be one of your best bets if wish to start a new business.  Due to numerous foreign investors seeking residential opportunities in Dubai and booming real estate has led to increased opportunity in the construction sector. Your agency can build for residential as well as commercial projects. It is one of the most profitable ventures in the UAE.

    Real Estate Agency

    Real Estate Agency in UAE - Business ideas in Dubai
    Real Estate Agency in UAE – Business ideas in Dubai

    Real estate has one of the greatest business opportunities in Dubai. There is almost a race going on for skyscrapers. The main reasons for this include increasing rent moderation, supply, and changing demand for executive positions in the employment market. Therefore, it could be a great opportunity for real estate entrepreneurs to initiate a real estate business in the UAE, especially in Dubai

    Business in Health Sector

    Healthcare Business in UAE - Business ideas in Dubai
    Healthcare Business in UAE – Business ideas in Dubai

    The UAE has reported higher birth rates, increased life expectancy, a rapidly shifting epidemiology profile, and a rise in the incidence of noncommunicable diseases. All these factors, combined with a shortage of healthcare workers, and low insurance penetration rates, create bright opportunities for firms looking to enter the health care sector in the UAE.

    Many big players in the health sector of UAE from the Gulf Capital itself and also London have seen splendid numbers in revenue. The investment bank Alpen Capital has estimated the healthcare spending in the UAE to expand by 13.1% annually in the next four years. This means that entrepreneurs looking to enter the healthcare sector in the UAE can have a healthy future.


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    Consultancy Service

    Consultancy Business in UAE - Business ideas in Dubai
    Consultancy Business in UAE – Business ideas in Dubai

    With the increasing number of businesses in the UAE, the need for consulting services is at an all-time high. Most of the companies in the UAE are new and at the incubation phase so they require advisory for efficient resource management.

    These companies generally outsource their planning and strategy to skillful consultants for more accurate and achievable solutions. Therefore, starting a consultancy can be very profitable since there’s no scarcity of clients in the UAE marketplace.

    Beauty Brand or Store

    Beauty Store Business in UAE - Business ideas in Dubai
    Beauty Store Business in UAE – Business ideas in Dubai

    The UAE is the land of wealthy consumers that are very much interested in beauty products. It is one of the best marketplaces for luxury beauty brands to thrive and trader to generate amazing sales. People are willing to spend their money on expensive products if they’re worth it.

    The diverse market has many options to choose from. Skincare, Makeup, Haircare, and Fragrances back their seller with great profits. Fragrances constitute a major chunk of the revenue as it is widely used in UAE. If you manage to build a great collection, there’s no limit to what you can achieve.


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    E-commerce Solutions

    E commerce business in UAE
    E commerce business in UAE – Business ideas in Dubai

    The Covid-19 pandemic proved to be a catalyst in the growth of the online business sector. It accelerated the growth of e-commerce to new heights. Just in the initial months of 2020, UAE saw a 300% increase in the demand for e-commerce among its customers. Thus, a company to provide easy ways out to such business owners are bound to make profits.

    Since many established brands are tilting towards e-commerce, it inevitable that they’re going to need expert solutions in the process which such companies are going to provide.

    Fish Farming

    The UAE primarily depends on imports to meet its food supply demands. To ensure food security, the government is encouraging foreign and local investments in aquaculture developments. They are willing to provide several incentives for the sector, along with fingerlings of local species, curating aquaculture frameworks, reducing institutional and investment constraints, and mapping out suitable sites for development.

    These incentives are coupled with the gradual increase in fish prices have made aquaculture in the region an attractive investment and business proposition.


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    Recycling

    Recycling Business in UAE - Business ideas in Dubai
    Recycling Business in UAE – Business ideas in Dubai

    Recycling is a relatively infamous yet profitable business. People have made millions in waste. Retail outlets in malls and high-end stores undergo a revamping procedure every two to three years as part of a clean image campaign. This creates opportunity and revenue for contractors.

    UAE government is working towards supporting such businesses as they need to manage their overall waste generated each year. Recycling also has great potential in the construction sector as it accounts for 60-70% of the total waste generated.

    Security Service

    Security service business in UAE - Business ideas in Dubai
    Security service business in UAE – Business ideas in Dubai

    There are Security Companies in the UAE that protect the people, private properties, and government entities. It is a profitable business option as there will always be a demand for security guards in the UAE. But you need to decide on a free zone or mainland setup.

    If you choose to establish your business in the mainland, you can freely trade with the local market. You can bid for government contracts that can be quite lucrative. On the other hand, is a free zone, you get 100% exemption from customs tax.

    Jewellery Making

    Home to numerous wealthiest individuals from the world, UAE is the perfect place to line up a jewellery company. The government has created specific rules and regulations to impose check-ups on those who bring gold or other valuable metals which are sold within the Dubai Souk.

    The UAE jewellery market had grossed 12 billion dirhams by 2020. Dubai leads the UAE jewellery market as it has tourists who find it cheaper than their home countries and enjoy an outstanding range of exquisite jewellery.

    Conclusion

    These were some fields in which you can make great profits in the UAE. With supportive laws, some of these sectors can also be sustainable in the long run. Rising demands are creating a market for new businesses that generate great sales and build a strong customer base. You too can establish a successful business in the UAE if you play by the rules, understand the culture, and offer quality service.

    FAQs

    Which business is profitable in UAE?

    Real estate, Business Consultancy and Healthcare are some of the profitable business ideas you can start in UAE.

    Is UAE good for business?

    Low tax rates, low import duties, free trade agreements, state of the art infrastructure, and a lot of other benefits makes the United Arab Emirates (UAE) a great place to start a new business.

    Can a Foreigner start business in Dubai?

    Yes, Any Foreigner can start a business in Dubai.

  • How to Start Online Jewellery Business? A Guide with Marketing Tips

    Knowing how to establish a jewellery business online can undoubtedly multiply your sales and earnings in the jewellery sector. This is going to be one of the most effective strategies to expand your company’s reach, generate more leads, and increase conversions.

    To get the most out of selling your handmade jewellery online, make sure you have a solid marketing strategy in place to promote and protect your company so it may reach its maximum potential.

    Don’t be concerned if you don’t know where to begin. Many people are unaware of the procedures required to establish an internet company. As a result, we’ll go over the steps to starting a jewellery company today.

    Why should you establish an online jewellery business?
    Steps to start your online jewellery business
    Step 1. Develop your brand
    Step 2. Price your jewellery appropriately
    Step 3. Create a website or Choose an online platform to sell jewellery
    Step 4. Make the product descriptions
    Step 5. Promote your company’s name
    Online Marketing Tips
    FAQs

    How to start an online jewellery Business in 2021

    Why should you establish an online jewellery business?

    • Setting up an e-commerce website is less expensive than starting an actual store. Your company’s wholesales system will be automated online. As a result, you won’t have to spend your money on team member salary, rent, and electricity. You may then use the money you’ve saved toward expanding your e-commerce website and product line. E-commerce websites can also help you increase your product range faster than you might in a traditional physical store. E-commerce websites eliminate any geographical limitations that a traditional office-based firm might have.
    • After you’ve set up your e-commerce website, you won’t have to put much work and time to maintain it. This is because the whole ordering and payment procedure for consumers will be conducted entirely online. This will allow you more time to think about new goods to sell, special deals to launch, and how to measure your sales performance.
    • The online market is exploding. The majority of services are now being digitised. The jewellery business isn’t far behind. For its products, the sector has been able to harness the potential of internet commerce. Individuals purchase jewellery from all around the world, and merchants ensure that their products reach them promptly.
    • You don’t limit your prospective consumers with e-commerce websites because they can access them at any time of day. This implies you’re maximising your sales and earnings as a company.

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    Steps to start your online jewellery business

    Step 1. Develop your brand

    To begin, choose a brand name. Any company’s face is its brand name, so make sure it’s one that accurately portrays your business. There are a few things to consider when choosing a name for a jewellery business. To help people remember your brand, make sure it is distinct from rivals, easy to say, short in length, devoid of digits, and has exact spelling.

    Before deciding on a name for your jewellery business, double-check that it is not already in use by another firm and is available for a domain name if you intend to create a website.

    In terms of a logo, a free internet service makes it simple to create a professional logo. You can hire an artist to design a logo if you don’t want to do it yourself and save time. Sometimes, less is more when it comes to logos, so there’s no need to go overboard with a cluttered, intricate design.

    After you’ve finished the challenging task of choosing a brand name, be sure to check with your local government about registering your jewellery business and obtaining any licences, permits, or tax IDs you’ll need to operate.

    Step 2. Price your jewellery appropriately

    Correctly Pricing your jewellery is crucial for establishing a successful company, but determining the perfect amount may be challenging. You must understand your target demographic and how much each type of jewellery is worth to them. Many jewellery businesses underprice or overprice their items, leaving buyers doubting the product’s quality and seeking other businesses for more affordable alternatives. Underpricing might make it difficult for your company to earn a profit.

    Step 3. Create a website or Choose an online platform to sell jewellery

    One can create a website to sell jewellery online or Individual can sell their items on well-known online marketplaces like Shopify, Amazon, and Etsy.

    You may create a shop with a catalogue of your jewellery items. One of the most significant advantages is that these well-known websites attract millions of visitors each year, making it simpler to drive traffic to your store. Each platform has its regulations, but these sites generally take a portion of sales and charge listing costs.


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    Step 4. Make the product descriptions

    An essential thing to remember when writing engaging product listings is to be detailed. Customers can’t see, touch, or try on the items you’re offering, so keep that in mind. Make a list of the precise dimensions, colours, and textures. Write your listings as if you don’t have any product images.

    Make careful to utilise vivid adjectives since your word selections can make or break a transaction.

    Step 5. Promote your company’s name

    To achieve your final aim of earning sales, you must market and promote your new brand. You educate your audience, increase the exposure of your business, and engage with them through marketing. Making social media accounts for your jewellery business will allow you to post material about your brand and engage with your target audience more simply. Because your consumers are likely to be active on these platforms, it’s a beautiful way to contact them for little or no expense. You may increase brand loyalty by having a solid social media presence.

    Online Marketing Tips

    • Provide useful information: Make sure you give all relevant information, such as the dimensions and materials used to create the jewellery, to assist buyers in making an informed decision. Please provide a little background on the piece’s inspiration, as well as a tale about the techniques you utilised to produce it to cement the deal.
    • Use social media to promote your business: Using social media platforms to promote a new business may be pretty effective. To attract followers and raise business recognition, use social media platforms like Twitter, Facebook, Instagram, and Pinterest. You may immediately answer inquiries about your goods, converse with followers, and create polls and questions for any business ideas you may have.
    • Post regularly: Consistency is required while posting on Facebook or Pinterest. Please spend some time at the start of the week collecting photographs, quotations, and product shots and getting them ready to utilise that week. This does not imply that you must be online at all times. Batch-schedule your posts.
    • Provide excellent client service: Respond immediately and attempt to resolve any issues that arise, and make sure your consumers know exactly what they are getting ahead of time so there are no surprises or headaches.

    FAQs

    Is online jewellery business profitable in India?

    Online jewellery business yields profit margins of around 25 to 75%.

    What are the platforms to sell jewellery online?

    There are multiple platforms to sell jewellery online:

    • Etsy
    • Shopify
    • Amazon
    • SquareSpace

    Why Your Jewellery Business Should Sell Online?

    Online shopping is the new trend for every products be it clothing, shoes cosmetics, or jewellery. Online Jewellery business lets your customers shop from anywhere at any time.

    What are some profitable Jewellery Niches?

    Some profitable jewellery niche for your online jewellery business are:

    • Handmade Jewellery
    • Silver-plated Jewellery
    • Fashion Jewellery