Tag: Internet service Provider

  • BSNL Story: History, Growth Rate, Profit-Loss Timeline, Downfall & Who Owns BSNL Today

    BSNL (Bharat Sanchar Nigam Limited) was incorporated on 1st October 2000 by the Government of India under the ownership of the Department of Telecommunications, Ministry of Communications. The largest government-owned wireless telecommunications service provider in India is headquartered in Delhi. The Chairman and Managing Director of BSNL is a government civil servant of the Indian Communication Finance Service or a central government engineer of the Indian Telecommunications Service.

    As of February 2025, BSNL Mobile boasts a subscriber base of 91.01 million, ranking as the 4th largest mobile telecommunications network in India and the 25th largest globally. BSNL’s operating revenue grew by 7.8% in FY25, reaching INR 20,841 crore, compared to INR 19,330 crore in the previous year. Its total income also went up by 10% to INR 23,427 crore, up from INR 21,302 crore last year.

    Although BSNL began strong and recorded profits for the first few years of its operations, it began recording losses after the year 2009. The company has recorded consistent losses in the last thirteen years of its operations. The company had reported a net loss of INR 5367 crore for the year ending March 31, 2024. 

    BSNL History
    Why BSNL Failed | BSNL Downfall
    Revival Efforts
    BSNL Growth | Financials
    Products and Services
    BSNL Future Plans
    Conclusion

    BSNL History

    BSNL owes its emergence to British India. It was the British who laid the foundation of the telecom network in India in the 19th century, establishing the first telegraph line in 1850 between Kolkata (erstwhile Calcutta) and Diamond Harbour. Within the next four years, the British East India Company laid telegraph lines across the country and opened the service to the masses in 1854. A year later, the British Imperial Legislative Council passed the Indian Telegraph Act.

    Post India’s independence in 1947, the Post and Telegraph departments were bifurcated in the 1980s, and the Department of Telecom was established. The history of BSNL shows its rise as a major telecom player in the early 2000s, followed by a long period of decline due to competition and internal challenges.This eventually led to the emergence of government-owned telegraph and telephone enterprises, culminating in the foundation of BSNL.

    Market Share of Wireless Mobile Operators in India
    Market Share of Wireless Mobile Operators in India

    Why BSNL Failed | BSNL Downfall

    Why BSNL Failed | BSNL Downfall
    Why BSNL Failed | BSNL Downfall

    Founded at the turn of the century, BSNL successfully grew and expanded to reach annual revenues of approximately INR 40,000 crore in March 2007, compared to Airtel’s at INR 18,420 crore. Within the next two years, however, the PSU’s profits nosedived by 81% and its revenues fell by 6%. Since then, BSNL continued ailing year after year and by 31st March 2022 had incurred losses of INR 57,671 crore according to Devusinh Chauhan, Minister of State for Communication. By the end of October 2023, BSNL had experienced a cumulative loss of 21.4 million subscribers over 22 consecutive months, reducing its total subscriber count to just 92.87 million. The BSNL profit loss history reflects a sharp decline after 2007, with consistent losses accumulating over the years due to high costs and stiff market competition. The primary reasons for the continued downfall of BSNL are:

    Tough Competition

    Commanding a 21% market share in 2005, similar to that of Bharti Airtel, BSNL began losing its ground in 2009 consistently, and by 2022, its market share had plummeted to a mere 7.9%. The rest 92% of the market was controlled by three major players – Jio, Vodafone Idea, and Bharti Airtel. The other major reason was the price war. Jio entered the telecom market with extremely cheap tariffs, forcing all private and public players to reduce their tariffs. BSNL, however, did not raise their tariffs with the subsequent increase by Jio and other players, resulting in a drop in their average revenue earned by users per month to INR 53 from INR 118. The BSNL failure is mainly due to slow decision-making, high employee costs, and tough competition from private telecom players.

    Bureaucratic Function

    Slow decision-making and a lot of red tape plagued the PSU. It eventually resulted in the company not being able to compete with private player competitors. Opposition from unions, failure to update equipment quickly, and repeated and unchecked government interference also played a significant role in BSNL’s decline.

    High Employee Cost

    While the company was battling the rising market competition, it was also plagued internally with high employee maintenance costs. This cost accounted for approximately 55% to 60% of the company’s expenditure.


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    Revival Efforts

    The central government, in the past three years, has taken proactive steps to rescue the debt-ridden PSU from closing its doors permanently. Devusinh Chauhan, Minister of State for Communication, said that in October 2019, the Centre had approved a revival plan that included a reduction in employee costs through a Voluntary Retirement Scheme (VRS), debt restructuring by the raising of sovereign guarantee bonds, administrative allotment of spectrum for 4G services through capital infusion, monetization of core and non-core assets, and in-principle approval of the merger of BSNL and MTNL. He said, “As a result of these, BSNL and MTNL have become EBITDA (Earnings Before Interest, Taxes, Depreciation, and Amortisation) positive since the financial year 2020-2021.” The merger of BSNL and MTNL, however, has been delayed due to the former’s high debt.

    By July 2022, the Centre approved a second revival package for BSNL of INR 1.64 lakh crore,, worth INR 1.64 lakh crore, aiming to upgrade the PSU’s services, allocate spectrum, de-stress its balance sheet, and augment aiming to upgrade the PSU’s services, allocating spectrum, de-stressing its balance sheets, and augmenting its fiber network by merging BBNL with BSNL. The BSNL growth rate has shown signs of improvement recently, driven by government support and network upgrades.

    On June 7, 2023, the Union Cabinet approved the long-awaited third revival package for BSNL, valued at over INR 89,000 crore. With this approval, BSNL’s authorized capital has significantly increased from INR 1,50,000 crore to INR 2,10,000 crore. The Cabinet, chaired by PM Narendra Modi, has also granted BSNL a valuable allocation of 4G and 5G spectrum. These spectrum bands—700 MHz, 3,300 MHz, 26 GHz, and 2,500 MHz—are worth INR 46,338.60 crore, INR 26,184.20 crore, INR 6,564.93 crore, and INR 9,428.20 crore, respectively. BSNL’s goal is to expand 4G coverage to rural areas, offer high-speed internet through fixed wireless access (FWA) services, and support captive non-public networks (CNPN). This is indeed a major step forward for BSNL and the future of telecom services in our country.

    “The first two packages brought BSNL out of a very difficult situation to a stable one. Now, BSNL should become a player that is able to bring connectivity to places where other commercial companies will not be able to go,” said Telecom Minister Ashwini Vaishnaw.

    Examples of Revival

    • Rural Connectivity Improving: BSNL upgraded its network in Himachal Pradesh under the BharatNet project and brought high-speed broadband to over 1,000 villages. This helped people access online education and health services.
    • Strategic Partnerships: BSNL teamed up with tech companies like TCS to build its core 4G network. This shows its strong push toward modern technology. Despite past struggles, the BSNL growth rate is expected to rise with the rollout of 4G services and increased rural connectivity efforts.
    • Customer-Centric Initiatives: By launching affordable prepaid plans, unlimited data offers, and free OTT subscriptions, BSNL has started winning back some of its old customers.
    • Sustainable Operations: Through its VRS (Voluntary Retirement Scheme), BSNL reduced its staff by over 70,000 employees. This move greatly lowered its operating costs.

    BSNL Growth | Financials

    BSNL Profit Loss History
    BSNL Profit Loss History

    Bharat Sanchar Nigam Limited (BSNL) has reported a profit of INR 262 crore in the third quarter of the financial year, marking its first return to profitability since 2007. This milestone reflects the company’s focus on innovation, aggressive network expansion, cost optimization, and customer-centric service improvements.

    Announcing the quarterly financial results, Shri A. Robert J. Ravi, CMD, BSNL, said:

    “We are pleased with our financial performance this quarter, which reflects our focus on innovation, customer satisfaction, and aggressive network expansion. With these efforts, we expect revenue growth to improve further, exceeding 20% by the end of the financial year. Revenue from Mobility, FTTH, and Leased Lines has increased by 15%, 18%, and 14% respectively over Q3 of the previous year. Additionally, BSNL has successfully reduced its finance cost and overall expenditure, leading to a decline in losses by over INR 1,800 crore compared to last year.

    To enhance our customer experience, we have introduced new innovations such as National WiFi Roaming, BiTV – Free Entertainment for All Mobile Customers, and IFTV for All FTTH Customers. Our continuous focus on Quality of Service and Service Assurance has further strengthened customer trust and reinforced BSNL’s position as a leading telecom service provider in India.”

    The Department of Telecommunications (DoT) has forecasted that state-owned Bharat Sanchar Nigam (BSNL) will achieve profitability in FY27, with an expected profit of INR 558 crore. This projection is based on anticipated revenue growth driven by the launch of 4G and 5G services in the coming years.

    BSNL is expected to achieve a growth rate of 73.5% in revenue, from INR 19,344 crore in FY24 to INR 33,553 crore in FY27.

    Products and Services

    The government-owned entity provides both fixed-line telephones and mobile services on the GSM platform operating under the brand name CellOne and BSNL across the country.

    BSNL Mobile

    Offering prepaid and postpaid mobile services, BSNL Mobile also provides value-added services like Free Phone Service, India Telephone Card, Account Card Calling, Virtual Private Networks, Tele-voting, Premium Rate Service, and IPTV for its customers to enjoy television through the internet and VVOIP (Voice & Video Over Internet Protocol).

    BSNL Landline

    It was the only fixed-line telephone service that was launched in the early 1990s in the country. Only BSNL and MTNL, the other government-owned entity, were allowed to provide landline phone services in the country. BSNL and MTNL held 37.4 percent of the landline market share as of August 31, 2022, and 6.14 million users of BSNL in December 2023.

    Internet

    With approximately 7.5 lakh km of fiber-based telecom network across the country, it is the fourth largest ISP (Internet Service Provider) in India.

    Broadband

    The company’s broadband services include fixed-line and landline services using CDMA technology, providing internet access services through dial-up connections as prepaid, NetOne as postpaid, and DataOne as broadband.

    Bharat Fibre

    Launched in February 2019, Bharat Fibre offers IPTV, VoD (Video on Demand), VoIP (Voice over Internet Protocol), AoD (Audio on Demand), BoD (Bandwidth on Demand), remote education, video conferencing services, interactive gaming, and Virtual Private LAN Services.

    Bharat Net

    In a revival effort, BSNL was merged with the government’s special purpose vehicle BBNL along with a package of INR 1.64 lakh crore. It gave the PSU an advantage of an additional 5.67 lakh km of optical fiber laid across 1.85 lakh village panchayats using the Universal Service Obligation Fund (USOF).

    4G Service

    In January 2019, the public sector unit started the 4G services in a few cities and towns in the states of Bihar, Jharkhand, and Uttar Pradesh.

    5G Services

    BSNL CMD PK Purwar said in an interview that BSNL would begin 5G operations by 2025. Adhering to the Government of India’s ‘Atmanirbhar Bharat’, its 4G and 5G networks are set to be completely home-grown Indigenous technology.

    BSNL Future Plans

    Here are the details of BSNL’s growth plan for network improvement:

    • Moving to 4G Network: As part of the ‘Atma Nirbhar Bharat’ mission, BSNL plans to set up 100,000 4G sites across India. The 4G equipment will be ready for a future 5G upgrade. BSNL is also working on providing 4G services to villages that currently lack coverage.
    • Network Upgrades: BSNL is upgrading its network with Super Edge Routers for its internet and 4G rollout. They are also planning improvements like a new Billing & Customer Care System, Universal SIM, Over The Air (OTA) updates, and Embedded SIM (eSIM). BSNL is also planning to install Remote Fiber Test Systems for better monitoring and testing of its network, as well as using All-Dielectric Self-Supporting Optical Fiber Cable. International long-distance connections will also be switched from TDM to IP.
    • Broadband Upgrades: BSNL aims to make use of the Bharatnet infrastructure to improve internet access across India. They have started the BNG project to provide faster internet and are planning a MPLS-IP based Access and Aggregation Network (MAAN) to increase bandwidth and meet traffic needs.
    • Cyber-Security: BSNL is implementing cyber-security solutions in its MPLS Gateway Network and secured web filtering to ensure a safer online environment.

    Challenges Ahead

    BSNL’s efforts to bounce back are commendable, but it still faces some challenges:

    • Funding Needs: It needs ongoing investment to launch 5G and upgrade its network.
    • Tough Competition: Competing with fast-moving private companies is not easy.
    • Winning Back Customers: To regain customer trust, BSNL must keep improving its service quality over time.

    Conclusion

    Chauhan infused confidence in the PSU by saying, “With the implementation of these measures, BSNL is expected to turn around and become a profit-earning entity.” BSNL’s journey, by no means, has been easy. Its profit-making operations quickly took a sharp downturn due to reasons that were, probably, avoidable. However, with the Central Government’s strong backing, the PSU is set to make a stronger comeback than before.

    FAQs

    Who is BSNL owner or founder?

    BSNL (Bharat Sanchar Nigam Limited) was incorporated on 1st October 2000 by the Government of India under the ownership of the Department of Telecommunications, Ministry of Communications. BSNL is a 100% Govt. of India-owned Public Sector Undertaking with an authorized share capital of Rs. 1,50,000 crores. Government of India is the owner of BSNL.

    What is the net worth of BSNL?

    The net worth of BSNL as of 31 March 2024 is INR 106625 crore.

    Is BSNL all over India?

    BSNL Mobile has a pan-India presence with a presence in all 22 telecom circles in India. It is the fourth largest mobile network operator in India.

    Who owns BSNL?

    BSNL is owned by the Government of India.

    Is BSNL planning to launch 5G?

    BSNL CMD PK Purwar said in an interview that BSNL would begin 5G operations by 2025.

    How does the revival package affect BSNL’s authorized capital?

    The third revival package has increased BSNL’s authorized capital from Rs 1.50 lakh crore to Rs 2.10 lakh crore.

    Which is the cheapest mobile recharge plan of BSNL?

    The minimum BSNL validity recharge is 15 days at ₹36. This recharge plan will give you free calls, data, and SMS at the lowest cost.

    What is BSNL growth in last 10 years?

    BSNL has incurred significant losses over the last 10 years, with a cumulative loss exceeding ₹1,800 crore in FY23.

    Why did BSNL fail?

    BSNL failed due to slow upgrades, high costs, and strong competition from private telecom companies.

  • Reliance Jio Business Model | How does Jio Makes Money?

    Reliance Jio, we all have been hearing a lot about this company for the past few years. Reliance Jio is a well-structured company whose business model is considered ‘the sweetest data bait.’

    Jio has proven itself the icon of international tech and private capital investors. According to estimated data, Jio has raised Rs. 67,194.75 crore from the forthcoming technology investors including Silver Lake, General Atlantic, Facebook, and Vista Equity.

    With the vibrant interest of the foreign investors in the Indian market have signed several deals for Reliance Jio. When it comes to the business model of Jio, the company has opted for very cleverish strategies which have resulted in remarkable profits for the company.

    Reliance Jio holds a very strong position in the market with an immense customer base. Through this article, we will be discussing the business model of Reliance Jio briefly along with its tremendous marketing strategies. Let’s begin!

    About Reliance Jio
    Key Product and Services of Reliance Jio
    Target Audience of Reliance Jio
    Business Model of Reliance Jio
    What is unique about the business model of Reliance Jio?
    How does Reliance Jio make money?
    Conclusion
    FAQs

    About Reliance Jio

    Reliance Jio Logo
    Reliance Jio Logo

    Jio is officially termed as Reliance Jio Infocomm Limited which functions as the Indian telecommunications company. Jio was founded by Mukesh Ambani in 2007 as the subsidiary of Reliance Industries.

    Reliance Jio, which functions as a subsidiary of Jio platforms and telecommunications services providers has its well-established headquarter in Mumbai, Maharashtra, India. Alongside the company operates all 22 telecom circles through the National LTE network. Through this, Jio provides the voice service on its 4G network, that too only from the LTE network.

    Today, Jio is known as the largest mobile network operator across India and the third-largest in the world. The company has over 42.62 crore subscribers. Recently in 2019, Jio launched its service of fiber to the home, where it offers television, telephone, and home broadband services. As of 2020, Reliance Jio raised its funds by selling around 33% equity stake in Jio Partner, worth Rs. 1.65 lakh crore that is, US$23 billion.

    Jio Business Model and the success story

    Key Product and Services of Reliance Jio

    Reliance Jio Services
    Reliance Jio Services

    Reliance Jio offers tons of amazing services through its fiber-to-the-home services. Its key services include telephone services, television, and home broadband services.

    While its key products are Mobile Phones, top-notch internet speed and services, fixed-line telephone, OTT services, and Wireless broadband.

    Target Audience of Reliance Jio

    Reliance Jio majorly concentrates on the audience who are smartphone users. It provides the service of high-speed internet and great android mobile services. Jio targets the urban and two-tier middle and upper-class people. Jio works towards transforming India into a digital nation.


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    Business Model of Reliance Jio

    Jio, being the highest in the market strategizes its business model in a very significant and unique way. It has opted for the formula of ‘Unique Selling Point.’ This basically means Jio offering such unique and advantageous services to their customers that can not be resisted.‌‌ This can be elaborate as when Jio launched the unlimited offer with a 4G server, people of India weren’t encountered 4G at all. And with such a unique offer, how can someone turn it down? And that’s what benefits the company of Reliance Jio.

    Jio offers a broad range of customer-based features and services like high-speed Internet, free voice calls, unlimited texting, and many other. All these are developed to charge money from the customers. Its tariff plans are exclusively built to catch consumers’ eyes.

    Jio has offered some very exclusive services to its customers with a fully served 4G network. Jio was the first to bring on the popularity and use of 4G network while other telecom companies were still working with 3G networks. And with this significant approach, Jio builds the biggest loyal customers base.‌‌ People wanted more things in less price, Jio took the opportunity and provided them that. This unique strategy is what brought Jio where it is now!


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    What is unique about the business model of Reliance Jio?

    Jio has opted for the most powerful and promising business strategies, which has surely brought great benefits and profit to it. Its business model is very simple, yet unique. The most unique thing about Jio is it offers free voice calls to its customers. According to statistics, only 10-15% of the Jio 4G network is used for calling while the other 85-90% is used for data. And when you have this amount of popularity and usage, paying a little price is always worth it. That’s what Jio does!

    In this way, it attracts more and more customers to its services and creates a significant marketing buzz with free offerings. In all manner, it’s beneficial for the company.

    How does Reliance Jio make money?

    Reliance Jio generates its money from two major options- Charging extra per unit and selling more units. And as compared to other telecom companies, Jio sells way more of its units to generate more money.

    For those who refer to Jio as a cheap telecom service provider, they are talking about its per-unit cost. But apart from this, the company charges its customers INR 154 for ARPU. And this amount is higher than any other telecom operator company.

    So, the Jio customers are actually paying more for the cheap products. Jio does not provide the facility of paying just INR 10 per month as compared to other telecom companies. Jio majorly focuses on generating more money through all its plans.


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    Conclusion

    ‌‌With its incredible marketing strategy of generating money through Jio tariff plans that come in 4G network brings great profit for the company. Jio follows different pricing options and makes enormous customer deals.

    They offer various applications, devices, and fiber services to multiply their revenue. This helps Jio to win numerous business verticals. And with such marketing strategies and development, Jio’s market value and position are unbeatable.

    FAQs

    What is the revenue of Reliance?

    Reliance has a revenue of 7.27 lakh crores INR (US$100 billion, 2021).

    Who is the CEO of Reliance Jio?

    Atul Kansal is the CEO of Reliance Jio.

    When was Relinace Jio founded?

    Mukesh Ambani founded Reliance Jio in 2007.

    Who are the top competitors of Reliance Jio?

    Some of the top competitors of Reliance Jio are:

    • Airtel
    • Vi (Vodafone Idea)
    • AT&T