Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by Windo.
Are you finding work that is something cool and interesting? On today’s date, your personal interests matter a lot! So, how about starting your career with an online business? Do you need an appropriate website to do so? Who knows what, success might knock on your door a few days later. Anyway, who doesn’t love to be successful? We all definitely do!
Windo is a tech website and app that allows all the interested solopreneurs and small to middle-sized businesses to set up an online shop absolutely free of cost that too in just a matter of moments. Read the Windo success story below!
Windo is an online platform which has got the ability to convert your Instagram page to an online shopping platform within few minutes of time. The company creates a free online store for you without any sort of coding and automates your regular deals.
Windo – Industry
Windo belongs to the Mobile App Industry. This industry is quite a fast-growing industry. Smartphones and mobile phones are increasing in numbers every day and so are the mobile app businesses. Each and every business is developing in its own way only because of its innovative ideas!
Windo – Founders and Team
Windo Co-Founders – Silus Reddy Chintapalli and Rakesh Vaddadi
The founders of the company are Rakesh Vaddadi and Silus Reddy Chintapalli.
Rakesh Vaddadi
Rakesh Vaddadi is the co-founder of the company Windo. He began his career as an intern at The Singareni Collieries Company Ltd. Rakesh was also a part-time research assistant at the Indian Council for Social Science Research.
Silus Reddy Chintapalli
Silus Reddy Chintapalli is also the co-founder of Windo. He began his career as an engineer at Hindustan Aeronautics Limited. Silus was also the Vice President of sales and marketing at TopTalent.in. He was the director of sales and marketing at 1Click.
The business model of Windo is quite simple! The website helps small businesses to create their own online space hassle freely. Windo requires no credit cards also the company has got a free forever plan to offer to all of its users. The company aims towards minimizing the workload of the small businesses who are suffering real tough to make both name and fame!
Windo – Revenue Model
Windo has got 2 sorts of plans. They are:
Sprout plan (free)
Blossom plan
Sprout Plan
Online payments
Endless products
Customer support
Endless orders
Blossom Plan
Custom domain
Priority customer support
All in the free plan and more
0% transaction cost
Windo – Funding and Investors
Windo has raised a funding of $500 K in June 2021.
Date
Stage
Amount
Investors
June 2021
Seed
$500 K
Aravind Sanka, Srinivas Anumolu, Meena Ganesh, Vivek Bhargava, and Unicorn India Ventures
Windo is loved by 10,000 businesses. This is what their official website claims it to be. The love and the support of all of its users are helping immensely to this new startup to survive and grow with all.
Windo – Online and Social Media Presence
Windo is now quite popular on the web because it has got its own official website to showcase all of its products and services, along with its schemes. Not only this but also Windo has got its name on various popular websites like yourstory.com, business-standard.com, etc. The company has got a social media account at LinkedIn.
Windo is considered to be a very simple and a beautiful e-commerce app, especially for store creators. Any sort of small and pretty businesses might choose to register themselves at this platform and make the most of it. Windo is not just an app. It is an opportunity for all entrepreneurs.
FAQs
What is Windo App used for?
Windo is an app for Instagram-focused businesses. It offers solutions to manage small sized business.
Who is the founder of Windo?
Windo was founded by Silus Reddy Chintapalli and Rakesh Vaddadi.
When was Windo founded?
Windo was founded in 2020.
Who has funded in Windo?
Windo has received funding in a seed round led by Unicorn India Ventures. Top investors in Windo are:
Social media isn’t what it used to be, especially since we’ve become more aware of the privacy concerns of utilizing big sites. Whatsapp and Facebook, two of the most popular social networking apps, have regularly been in the news due to privacy concerns.
In the Cambridge Analytica incident, Facebook leaked data of roughly 87,000 users. Another 6.8 million users’ data was lost in September 2018 when a third-party app acquired access to using images. In response to this, the #DeleteFacebook movement, which had been developing steadily, exploded.
WhatsApp recently notified its users that it would be changing its Terms of Service and Privacy Policy. Users were given a deadline to either accept or stop using the app. Millions of people were thrown into a frenzy, with many jumping ships in search of an alternate platform. The true impact of WhatsApp’s T&C amendments on individuals has most certainly been exaggerated. Indeed, WhatsApp just requests permission to share data collected by the app with the rest of the Facebook family of apps. More crucially, no messages, groups, or call records include in this data.
However, How can you replace these services and stay in touch with friends and family in a world dominated by social media, particularly Facebook which now owns major social media sites like WhatsApp, Facebook Messenger, and Instagram?
There are, thankfully many open-source, privacy-focused solutions available. While exploring them, alternatives were seen that were fit for use, interesting, and easy to assure friends and family to join.
By far, the most difficult social networking application to replace is Facebook. There isn’t a great substitute for this social media platform, but there are a few choices.
MeWe is yet another privacy-focused social networking platform. The site takes pride in the fact that it is free of adverts and does not manipulate user feeds. Users, on the other hand, have complete control over what they see. While it functions similarly to Facebook, it is a more secure option. MeWe functions similarly to Facebook, albeit in a more confined community, despite the fact that it is not open source. MeWe is accessible via a mobile application. It has a solid privacy policy, but it isn’t very popular.
Mastodon
Mastodon is by far the most popular of the federated social media platforms. It’s also completely free, simple to use, and concerned about user privacy and security. Mastodon resembles Twittermore than any other social media platform.
But it has a significantly larger word count and excellent control over who may read your postings (public, followers only, or unlisted). If you’re posting about sensitive topics, you can add content warnings to photographs or posts so that only people who choose to click the notice will see what you’re talking about. In addition, they refer to their posts as “toots” rather than “tweets” or “statuses.”
You also have a variety of options when it comes to joining Mastodon. Because, unlike Facebook or Twitter, you join an instance rather than a central website. Some are public, while others are private, some cater to specific interests or beliefs, and some people host their own. You can follow users on any instance, regardless of which one you join, so you don’t miss posts from your favorite individuals even if you switch instances.
It offers a facility that allows you to seek up your Twitter connections and follow them on Mastodon. It aids in the development of a following when joining a new site. Mastodon has proven to be a fantastic tool for interacting with friends and family, as well as networking and making new acquaintances, similar to Twitter.
Diaspora
Diaspora is founded on three core values: decentralization, freedom, and privacy. Instead of storing everyone’s data on a single server owned by a large corporation. Diaspora’s founders built a social network that disseminates this information and is owned by no one. Each user has the option of creating and hosting their own server, dubbed a ‘pod,’ or joining one of their friends and communicating within this ‘diaspora’.
Pinterest
Pinterestis particularly popular among consumers who exchange images of their home improvement, homemade objects, cooking recipes, and other interests. And gloating about a new garment isn’t exactly a sin, is it? As a result, Pinterest is more focused on “things” than Instagram, which is more focused on users.
Moreover, unlike Instagram, Pinterest allows you to share your material without the need for repeated social engagement. Pinterest, on the other hand, is not influenced by the corporate world. For example, an AR-powered option like “Try on” benefits both shoppers and e-stores.
PixelFed
PixelFed is another newcomer that is federated and as user-friendly as Instagram. You join through an instance and you can choose how you want to publish your photos and who can follow you, just like Mastodon. You may use Instagram on your PC or through your favorite mobile web browser, unlike Instagram, which is best seen through its own app.
PixelFed has a small user base, owing to the fact that it is still in development. However, inviting friends to join is simple, as it only takes a few clicks and they are in without having to download anything.
Snapchat
Snapchathas a simple user interface and a lot of features. The AI-powered Lenses are probably the app’s most amusing feature. You can alter your appearance to make yourself appear older or younger and do a lot more fun with unlimited filters on this platform.
After all, Facebook replicated several of Snapchat’s features and put them on Instagram to discourage users from leaving. There’s something for everyone, from Stories to disappearing texts, face filters, and more. So, if you want to use the actual Instagram, I strongly suggest using Snapchat. The good news is that Snapchat has lately revamped its efforts and introduced new tools such as Find Instagram Feed alternatives.
To summarise, Snapchat is not simply another social media app; it is one that, in a few years, may foreshadow the future of social media, especially, short video stories. If you want to experiment with new features, Snapchat is your got-to-go place.
Signal
Signal, which was first released in 2014, promises to use cutting-edge security and end-to-end encryption to ensure that your messages are never shared or accessed by anybody other than you and your intended recipients. Message history is likewise maintained on your smartphone, and only on your device. Furthermore, because the encryption software they use is open-source, it is susceptible to increased public scrutiny, forcing those in charge of the app to act quickly to address any security vulnerabilities.
Telegram
Your calls and messages are safeguarded with end-to-end encryption once the ‘Secret’ chat option is enabled, and Telegramcan no longer access the data. The talks you conduct in ‘Secret’ chats are only getting safe on the smartphones of the participants, rather than Telegram servers, as they are with Signal. Telegram, on the other hand, takes it a step further. It can only be used on that device. The chats used to be relinquished if a user log in to their account from a different device. If someone tries to capture a screenshot of your messages, you will be notified.
Wire
Wire is a secure messaging app with end-to-end encryption that is shielded by European data retention laws. It provides free personal accounts as well as paid business plans that include additional support and features. Wire boasts clear voice and video communications.
Wire supports both 1:1 and group screen sharing. It also allows you to share multimedia files and filter audio. You can log in to your account from up to eight synced devices, which are available for all major platforms. Within chats, you can format text with bold and italics, as well as create lists. You’ll also be able to optimize file sizes for easy sharing, as well as set timers to delete messages for extra privacy.
Tumblr
Tumblr is one of the oldest social media networks on the Internet, yet it lacks the popularity of Instagram or Facebook. It’s often mistaken for a microblogging site, but it’s much more. Photographs, GIFs, movies, and other sorts of media can now be shared. You may also search Tumblr using hashtags, and you can create a community with support for private chats. Tumblr is a specialized social networking site that, when used properly, may provide many users with a creative outlet.
The quantity of followers is crucial on practically every other social media platform. People like to brag about how many followers they have on social media. Tumblr, once again, is unique. It’s uncommon to come across a Tumblr blog that shows the number of followers it has. Tumblr users are more concerned with their interactions with other users, and the desire to form deeper bonds. As a result, you’ll need to adjust your attitude about participation in this situation.
Social media is a useful tool, no doubt about that. But the one caveat with most social media apps is that they track you, sell your data and make money from the user content. Well, that’s why there are new social media apps coming up each day that offers users a better privacy experience and make use of blockchain technology.
FAQs
What happened in the Cambridge Analytica incident?
In the Cambridge Analytica incident, Facebook leaked data of roughly 87,000 users.
How is Mastodon different from Twitter & Facebook?
Unlike Facebook or Twitter, in Mastodon, you join an instance rather than a central website. Some are public, while others are private.
What can we do using AI-powered Lenses in Snapchat?
The AI-powered Lenses are probably the app’s most amusing feature. You can alter your appearance to make yourself appear older or younger and do a lot more fun with unlimited filters on this platform.
Which are privacy-focused social media platforms?
Some Privacy-focused social media platforms are MeWe, Tumblr, Snapchat, Signal, Telegram, etc.
How do privacy-focused messengers work?
The app has end-to-end encryption which protects your data from outside interference, including from the app developers themselves.
Instagram is one of the most popular social media platforms that is being used by people. Sharing pictures, and stories, and making reels are associated with this platform. Instagram has always been fun and easy to use. There is hardly anyone from the Z generation who doesn’t use Instagram. They can follow their favourite stars, idols, and pages that they like and can update their happy moments on their own profile.
Now you have only 150 characters in your Instagram Bio to make your mark on your potential followers. People read Instagram Bios before they scroll down on your feed. Not only for your feed, but your Instagram bio is extremely important for your profile.
Let’s get real, you need to convert your audience into paying customers or potential followers, and for that, they need a strong motive to stay on your page and actually look at what you’re all about. Your Instagram bio helps you to make your first impression massive. If you’re dating or have aced an interview, you’d definitely know the value of first impressions, and it’s not just limited to how you’re offline but also online and your Instagram bio has a huge role to play in it.
Just like a quality resume, you have to give people the need to follow you. They’re supposed to know if your content fits them and if they benefit from your profile. Having a captivating Instagram bio will help you ace your first impression. In this article, we will provide you with some Instagram bio hacks to stand out.
Here, we’re talking about your actual ‘Name’ and not your username. The name section of your Instagram bio is the only thing that is searchable. People will not search for your exact name instead, they will search for keywords that match what you do. The trick is to include your keyword in the name section so that it helps your profile to pop up in potential searches.
A Well Descriptive Statement
Let’s dive into the second hack of a compelling Instagram bio ie. having a well-descriptive niche statement. Having a one-liner statement clearly states what you’re all about. It’s important as it clearly communicates who you help and how you help, basically answering the question of the century ‘Who Are You?’.Through your niche statement, you’re allowing your target audience to know what your business can do for them. This will be a good impression on your potential followers.
Establish Authority And Stand Out
After your niche statement, you still need to give the user a strong reason to stay on your profile. You can do that by establishing authority, and meaning, and telling them an extra fact about you that determines your value above others. Adding this extra detail to your Instagram bio tells people things about you that they wouldn’t know soon.
Instagram Bio
Here you could also try writing your content pillars. This is an extremely common technique used by most creators. Your three content pillars are simply keywords that give people insights into what your Instagram profile is all about.
Example: Fitness | Wellness | Spirituality This authority establishing technique increases the confidence of your audiences in you and allows them to follow your content for a long time, so do include this special hack in your Instagram bio.
Tell People Exactly What to Do
This hack is for people who want to direct their audience to external links through their Instagram bio. To do the same, add ‘Call to action’ in your Instagram bio. “Call to action” simply means to give your audience a clearly defined roadmap that guides them to do exactly what you wish them to do.
People often include links in their Instagram bio without a call to action. In such cases, the audience knows that you’ve got a link in your bio but they don’t really click it. The best way to avoid this is to direct people towards your link with an emoji that points downward.
Example: “Follow us on Youtube!” or “Call Us Right Now!” A pro tip is to relate your niche statement with your call to action, this acts as a major incentive for people to actually click your links.
This creates interest for the person who stumbles upon your profile and usually clicks the link you provide. It doesn’t matter if you’re a business, startup, Youtuber, or promoting your personal profile. Having a quality number of followers does give you an edge over others.
Conclusion
Make sure to use all the social media features to their fullest and have a good online presence. Having a good online presence is extremely important in the world today. Recruiters also check your Instagram to know more about you as a person and it’s always beneficial to win their hearts with an amazing Instagram bio.
44 million Americans have a side hustle, and why shouldn’t they? A side hustle is a popular approach to make an extra profit while maintaining the safety net, that is your full-time job. Despite popular belief, the extra credits you work for can be both highly fulfilling and financially rewarding. You can be your boss and extract profits out of projects you are genuinely passionate about.
On that note, starting an eCommerce business is the most sought way as a side hustle. Ecommerce is the buying or selling of goods and services via the internet. In today’s digital world, it has become pretty convenient and easy to set up an eCommerce store and kickstart your business.
Number of digital buyers worldwide from 2016 to 2021
Steps to Start Ecommerce as a Side Hustle
Setting up an online business might seem overwhelming at first, but it gets better with time, as said by Nelson Mandela, “It always seems impossible until it is done.”
The following are four easy steps that will help you to start eCommerce as your side hustle:
Decide The Product or Service To Sell and Your Target Audience
You must be wondering what exactly you should sell. There are tons of business structures, be it service-based businesses, physical products, digital products, or software. It is common for people to get stuck on this.
Here are a few things that you must bear in mind while selecting your product:
You must be genuinely passionate about it so that if it pays off well, you can continue to pursue it full-time in the future.
Consider the practical necessities of the product or service such as the competition and its demand in the market.
You can start this step by making a list of possible products that you would want to sell as inspiration is present everywhere. Think of the products or services your close ones or your target audience might want to buy. There are numerous product lists suggestions available on the internet that might help you with this. Lastly, search for your product on Google trends and verify whether a demand exists for the product. As this will help you to find your target audience.
A few more things that you should take into consideration at this step include:
Who is your target audience?
What are the pain points of your target audience?
How can your product help them?
All this will help you set a definite goal in advance, which ultimately makes the rest of the steps easy.
Once an idea about selling something pops in your head, you would be tempted to start your business right away. But at this point, it is important to control your impulse and rather take a calculative decision.
So, after you have decided on the product or service that you want to sell, you must conduct proper market research, watch out for your competitors, and, observe what they are doing, what is working, and what is not working for them. Here are a few things that you must consider while researching other businesses:
What is their business model?
Who is their target audience?
What are the social media platforms they are active on?
How do they generate leads (SEO, PPC, email)?
All this will help you create distinguished characteristics for your business and you will also get to know what to do and what not to. Thus, conducting research and analyzing your competitors will give you a better understanding of how you should start eCommerce as your side hustle.
Set Up Your Online Store
Set up your online store – Shopify, eBay
The next step is to set up your online store from where your customers would be able to buy the products or services you are offering. You can choose eCommerce platforms like Shopify, Woocommerce, eBay, and more. They provide ready-to-use templates and easy-to-use store-building tools. With so many options available, it might be confusing to choose one platform from where you want to sell. Here are a few points that you should consider before selecting a platform:
Loading speed
Features and tools
Compatibility with payment getaways
SEO-friendly features
Make sure your store’s theme matches the theme of your business. Give your business a memorable name and be as creative yet clear with the logo. That’s what differentiates other businesses from yours. Also, try to make the buying process as smooth as possible, remove any additional steps and only ask for the information that is necessary to make the checkout process convenient for the customers.
Also, nowadays, a platform that is gaining huge popularity for eCommerce setups and marketing is Instagram. It is easy to use as all you have to do is open an account, post pictures, think of a payment mode and start selling. Since people are getting more comfortable with Instagram shopping, it is definitely an option worth exploring.
Deciding on what to sell and where to sell is not the end of the process for starting an eCommerce side hustle. No business becomes successful without great sales. Lead generation and sales are the most important part of any business. So, it is important that you spend your heart and soul on promoting it.
The secret to a successful eCommerce business is to perfect your marketing strategy and channel it to the right platforms. Closely follow your competitors, and look for how they are generating leads, or which platforms they are investing in. Focusing on your marketing and making sure that you have a regular inflow of clients should be your priority.
Tips To Make Your Ecommerce Side Hustle Successful
Tips to make your eCommerce successful
If you are establishing a full-fledged eCommerce business or just starting with your side hustle, certain tips will help you make your business successful:
Provide an Exceptional Customer Service
A survey conducted by Greenwich states that “India loses around ₹11,640 Crore every year in revenue due to poor customer service.” Great customer service is essential for your business’s long-term growth.
You should go the extra mile to meet the expectations of your customers and keep them satisfied. This will ensure that such customers keep coming back to you.
Work on Store Optimization
Once you’ve laid the foundation of your business, the next step is to work on your store optimization. Here are some things that you can do to optimize your store:
Make your store mobile-friendly
Increase the loading speed
Improve your navigation bar
Improvise your search button
Create impressive product pages
Add a section of related items
Keep Updating Your Inventory
It won’t take a long time before your existing products start losing their thunder in the market. You need to keep on improvising and adding new products or services to your business to keep it relevant. Offering new and improved products and services from time to time will help you to retain your customers and also attract new ones.
Conclusion
A side hustle is a new trend that everyone seems to like, be it young children from school, college students, or even working professionals. It might seem tough in the beginning but with time, it pays off well both in terms of money and experience. So, it is indeed possible to handle a side hustle alongside your full-time job, college, and social life. All you need is strategic planning and a bit of patience. Thus, deciding to start an eCommerce side hustle is a great first step in itself and once you have set the foundation of your business, it will be ready to fly to newer heights.
FAQs
Is starting eCommerce as a side hustle profitable?
The eCommerce industry is full of competition, but if you know what the market wants and have a plan in hand, it can be very profitable. However, the profit will depend upon the type of products or services you are selling and also your business model.
We are living in a world where social media is ruling the entire world. It wouldn’t be wrong to say that our life revolves around social media. From making friends to connecting with people and to sharing our life, everything is possible and is done through social media. One of the most popular social media platforms has to be Instagram.
Instagram can be used for so much more than just photo sharing. From advertising to offering expert advice and motivation or running competitions and building relationships with your followers, there is a vast scope of business on Instagram. If you have always dreamed of starting your own business but do not want to go for the brick and mortar type of business, then Instagram is an option you should explore.
Instagram is a free mobile photo and video sharing app with over 80 million users. A lot of people do not know or underestimate the power of Instagram. With a monthly usage of over 700 million, Instagram is a very powerful tool if well harnessed. That’s why, in this article, we bring some cool and unique business ideas on Instagram for entrepreneurs. So let’s take a look at them.
One of the best Instagram business ideas and ways to make money from Instagram is by becoming an influencer. Instagram influencers are fellow users who due to the virtue of their fame, popularity, trustworthiness, and originality are able to persuade other users to take an action. To do this, you need to build up an audience in a specific niche — and there are a lot of different options — and then work with brands to share content related to their products or services.
Affiliate Marketing
Which Social Media Channels are most important for influencer marketing?
If you are intoaffiliate marketing, you would come to realize that its basic essence is to drive as much traffic as possible to your site through as many channels as possible. Instagram has over 700 million monthly active users and as such, it provides a great opportunity for making sales of your product. You can go to sites like Clickbank or amazon where you can become an affiliate marketer.
Real Estate
Real estate is obviously a multi-million dollar industry that employs thousands of Americans. However, people tend to not recognize the power that social media can have when properly harnessed. You can use your page to promote the properties that are under your portfolio for better outreach and publicity by displaying them on your page. Post images of the rooms and houses you have sold and the one you have up for sale, and of course your contact.
Photographer
Instagram is also a great platform for photographers to build a business around. Irrespective of, if you are a professional or an amateur photographer, you can still sell your photographs. If you have a lot of pictures on your phone, you can sell the photos on apps or you can promote them on your Instagram account.
If you’re an event photographer, one of the greatest Instagram business ideas is to share photos from the events you work on and then include an email address in your bio so new clients can flock to your page and contact you.
Sell Art and Handcrafted Items
A lot of people have started selling things they normally did as a hobby on Instagram. It could be art, prints, photography, sculptures, or handcrafted jewellery among others. You can sell these items on Etsy, eBay, amazon handmade, etc. You can list your products there and then make use of your Instagram page to publicize, promote, and market your craft to the world. You can have images of the products you have created on your profile, post reviews from satisfied customers, do unboxing videos of your products, etc.
Product Review
Product review is another option through which you can earn not only money but other benefits as well. People often check out reviews of products before buying them. You can build up your popularity and become a force to be reckoned with in online reviews. If you are good at offering video reviews and you have a large number of followers, companies will like to offer you their products to unbox and review so as to gain more popularity.
Product Review strategy
Social Commerce Seller
Social Commerce allows you to use your preferrable social media platforms which you can promote and sell products from. Through social commerce, it is possible to sell products directly on Instagram using a buy button or posting products for sale and then invoicing your followers who show interest. Alternatively, when customers indicate interest in a product, you can send them an invoice through which they can make payments.
Food Blogging
If you are a food enthusiast, then you will love this idea where you can explore different foods and also earn money. You can post about all of your favourite dishes at restaurants, pubs and Cafes and give information on the latest and best places to eat out, and then work with those food brands to build an income directly from your Instagram account.
Fashion Blogging
If you love fashion then Instagram is the best platform to share your love for fashion and earn money through it. You can share the outfits that you wear, in the platform and collaborate with the brands of those outfits. Fashion Blogging has increased in recent times and brands have realised what power Instagram holds, so they are collaborating with users to reach more people.
DIY Experts
DIY or Do It Yourself content popularity has been increasing on social media. People love these hacks that can make their life easier and more comfortable. You can post the DIY project and tutorials on your page, and of course, your followers get attracted to your project kits and get a lot of help from them. Collaborate with different brands and grow your business.
Conclusion
With the help of social media platforms, one can now do almost anything, earning with the help of them is not something difficult now. Instagram is a platform that your business cannot afford to miss out on. It is full of tools that allow you to advertise, build relationships with customers, show that you are the expert in your field and more. It’s time to put your creativity to the test and show them to the world and also earn through them.
FAQs
Who is the founder of Instagram?
Kevin Systorm is the founder of Instagram.
How many people use Instagram?
Instagram has over 1 billion active monthly users.
In the present times, social media platforms have become the part and parcel of our lives. We not only like these platforms but have become highly dependent on them in many ways.
We need to share a picture, video, or text, we are dependent on WhatsApp. Instagram is there to keep us entertained with its reels and more. YouTube is what saves us when we need to understand the know-how of anything virtually.
Besides all this, people are now becoming aware and familiar with an important concept. This is that these platforms can also help us earn for real. We all are witnessing the content creators and how they are earning so well from social media.
But when people talk about earning through these platforms WhatsApp’s name is usually kept at the bottom. This can be due to a lack of awareness or too much attention given to the other platforms.
If you are someone who uses the application then you must already know about the groups. These groups refer to a collection of people who can chat and share things with each other.
You can simply invite people to add them to your group. It helps you to share something in a go instead of sending it individually to every person.
One thing to note is that there is an official limit to the number of members you can add to a WhatsApp group. It is up to 256 people. So, if you want to add more people you can create multiple groups.
The groups on our WhatsApp are not only meant to maintain connections. These groups can be a blessing if we start using them in the right sense. In fact, we can monetize these groups in many ways.
Today is the time when people try to look for maximum opportunities in which they can make money. People tend to take their WhatsApp groups and their members quite for granted. Little do they understand that they can utilize these groups to their advantage and make some extra money.
Here are some ways in which you can monetize your WhatsApp group:
Monetize with Affiliate Marketing
The first and foremost way in which you can monetize your WhatsApp group is through affiliate marketing. It is a kind of marketing where one gets certain compensation for promoting a product or service of another person or company.
You can not only do affiliate marketing through Instagram and YouTube but also through your WhatsApp group. It can be done in ways like:
Pay Per Sale:
In this method, you can get yourself registered with a company or person that wants to sell something. You can select certain products that you think your group members would like. After that, you can copy the product’s link and share it with the group. You will be able to earn a commission when anyone buys the product through your link.
Pay Per Click (PPC):
There is no dearth of online content. In this method, you should find the content that you think will be liked by your WhatsApp groups members. Then get the URL of the webpage. After that, you need to make use of paid URL shortening services like Shrtly, Shorte.st, and more. Using PPC on the whatsApp group will help to reduce the length of the link. Once you get this link, you can share it with your group. So, when someone will click on that link, you will be able to earn from it.
It also includes Pay Per Download, App referrals, and more.
Monetize By Launching Your Products or Courses
Another great way to monetize your WhatsApp group is by launching your own products or courses. The members of your group are more likely to be your knowns. This means there is a better chance of them supporting you in your endeavors.
Products:
If you are starting a new business, you can share your products along with prices and descriptions in your groups. Depending upon people’s interests, you can share products and also take orders. For example, If You make homemade beauty jars and you think your group member might be interested in them, you can launch it there and earn your very first clients. In this case, always remember to be responsive to the people’s queries.
You can create different groups to sell different niches of products. It will help to attract genuine buyers in a better way.
Courses:
If you are good at any subject or skill you can create your own course. But when you create it, it is not easy to attract buyers for it. So, if you feel there are some people who might benefit from your course, you can share it with the group. In this way, you might be able to bag your early customers via your WhatsApp group.
In today’s time, having an audience by your side is the biggest asset. A WhatsApp group can help you grow your audience from one group to another. The more the people better the chances for monetization. Your groups can help you gain an audience, followers, and subscribers for other platforms as well.
YouTube Channel:
It is the most popular social media platform that allows people to share and watch videos. If you have a channel on YouTube, you can share its link on your WhatsApp group. In this way, you might earn new subscribers that will ultimately help you to earn more audience and thus, more money.
Instagram:
This picture and video-sharing platform has become the favorite social media platform for all. Your WhatsApp group is more likely to consist of people who know you. So, sharing your Instagram handle in the group can definitely help you earn some new followers. We all know now that having a great audience on Instagram makes you the most suitable choice for brands and collaborations.
It is not necessary that every person in your group is going to follow you. Yet, it is always better to try and gain a few more rather than none.
Monetize By Driving More Traffic to Your Blog
If you are someone who writes blogs then the WhatsApp groups can be of great help. Whenever you come up with your new blog, all you have to do is share its link on your WhatsApp group. Remember to share the blogs as per people’s preferences and be interactive with the members of the groups even at the time when you do not share a blog. This will build up their interest and help you to earn loyal viewers.
This way, your WhatsApp groups can help you to monetize your blog.
The importance of online notes has increased to a great extent since the pandemic. So, if there are students in your WhatsApp group, you can create PDFs of study notes and share them. For these PDFs, you can charge a specific amount from the members of the group. You can also add advertisements to your PDFs. In this way, you will be able to earn a nominal amount through the pay-per-click method.
Monetize with The Help of Meesho
It is a popular social e-commerce startup in India. From kitchen items to fashion, it offers a great variety of products. It is not only a great platform to shop but also allows people to trade products from home. We all have WhatsApp groups on our phones, be it of our friends, family, or work friends.
So, by understanding their interests and demands, you can browse the Meesho app and select products from there. After that, you can share those products along with descriptions and prices in the group. If someone is interested in buying, you can place an order to their address and add your profit margin in the app itself. This is a great way for you to monetize your WhatsApp group easily.
Monetize With WhatsApp Newsletters
Newsletters are one of the most popular tools of marketing. It allows you to share your content with people, drive traffic to your site, and benefits sales. These are usually sent over the e-mails. But it has been observed to be quite ineffective. As most people receive it in a spam folder, ignore it, or delete it.
WhatsApp newsletters mean having people subscribe to your newsletter via phone numbers. Here you can share your newsletters in a short and concise manner. Remember not to cluster your group with too many newsletters a day.
Whether you want to share newsletters as a person or a company, using WhatsApp groups can help you monetize in a way that email newsletters will not be much effective at.
Here a great example is YourStory.com. It is known for its stories about startups, entrepreneurs, funding analysis, and more. It is one of the largest media tech companies in India. The company was able to understand the importance of groups on WhatsApp. In tune with this, they started their official WhatsApp group to give the latest startup ecosystem updates.
In this way, it was able to interact with more people, derive more traffic to its site, and thus, better monetization.
WhatsApp’s New ‘Communities’ Feature on The Way to Help
On 14th April 2022, WhatsApp announced that it will be rolling out a new feature, ‘Communities’. This feature will enable people to bring separate groups together under one community. Mark Zuckerberg explained this with an example that in addition to individual groups for different classes, you might have one overall community for parents at school with a central place for announcements and tools for admins.
So, with the coming of this new feature, you will be able to manage and organize different WhatsApp groups easily. You will be able to have better access to different groups and thus, more scope for better monetization.
Conclusion
The above-mentioned are the ways in which you can monetize your WhatsApp group. You can share your products, and links, build an audience, and more.
But along with this, there is a very simple yet forgotten tip to keep in mind. This is to always stay interactive. Just like other social media platforms, it is important that you stay connected with your group’s members. If you only keep on sharing your stuff with the group, it can create boredom among the members.
So, having a certain amount of regular interaction will not only help you to keep your members intact but also monetize in a better way.
FAQs
Can WhatsApp be used to make money.
Yes, there are various ways to make money on WhatsApp.
How can you monetize WhatsApp group?
WhatsApp group can be monetized by many ways as listed below:
Monetize with Affiliate Marketing
Monetize By Launching Your Products or Courses
Grow Your Audience and Monetize
Monetize By Driving More Traffic to Your Blog
Monetize By Selling Study Notes
Monetize with The Help of Meesho
Monetize With WhatsApp Newsletters
How do you get more views on WhatsApp?
To increase WhatsApp status views, you need to get more people to save your contact on their phone and saving their contact on your phone.
Can a WhatsApp Group have more than 256 members?
Yes, using “Invite via link” option, you can add over 256 members to a group.
There are very few ideas and innovations that come into the world and impact everyone. One such thing is the rise of social media companies.
Two decades earlier who would have thought that connecting with people all around the world would become so easy. But thanks to technology and its great inventions it became possible.
Social media has made the world shrink in terms of connectivity. It has not only helped with connections but in the present times, it has provided great platforms for businesses.
All these companies have a huge DAU and MAU base that makes them a great pool of opportunities and entertainment for everyone.
The terms DAU and MAU, both signify the number of users. These are metrics that help to calculate the engagement of users towards a company.
In simple terms, the number of users who actively connect with a particular application daily is Daily Active Users (DAU). The number of people who actively connect with an application every month is Monthly Active Users (MAU).
How are DAU and MAU Measured?
There is a need to determine two things in order to measure the active users of a social media company. These are ‘Users’ and ‘Actions’. Users refer to the people who have downloaded the social media application. Action on the other hand involves logins, clicks, viewing, and other activities on the platform.
To measure the DAU companies pick a period of 24hrs and measure the number of active users during that time. The basic formula to find the Average DAU isthe sum of each day’s active users/number of days in a month.
To measure MAU which is the active users in a month, the company selects a month to record it. The basic formula to find Average MAU is the sum of each month’s active users/ 12 (Number of months in a year).
Top Social media companies greatly rely on the revenue generated from advertisements. This revenue increases with the increase in the number of active users. So, here’s the DAU and MAU of the top companies:
Facebook
Daily Active Users – 1.6 Billion Monthly Active Users – 2.9 Billion
Facebook Active Users
The name that made us familiar with the wide world of social media is Facebook. It was founded in the year 2004 by Mark Zuckerberg. Along with Mark, the other founders of the company include Andrew McCollum, Dustin Moskovitz, Eduardo Saverin, and Chris Hughes.
Facebook has surely managed to make itself to the top over the years and is the largest social network in the entire world today. In this huge network, India provides the most active users.
YouTube
Daily Active Users – 149 Million Monthly Active Users – 2.5 Billion
YouTube has been a great source of easy information for everyone. It has given birth to a new and creative field of profession that provides a great earning opportunity for many.
WhatsApp
Daily Active Users – 1 Billion Monthly Active Users – 2 Billion
The platform that made messaging, voice calls, and video calls super easy for us is WhatsApp. It was founded in the year 2009 by Brian Acton and Jan Koum. The company has the third-largest number of active users in the world.
India has the most active users of the WhatsApp which is more than any country. WhatsApp was earlier bought by Facebook in the year 2014.
Instagram
Daily Active Users – 600 Million Monthly Active Users – 1.5 Billion
It has a huge base of active users in various countries. The company was, however, banned by India in the year 2020 due to certain issues of national security.
Daily Active Users – 450 Million Monthly Active Users – 1.2 Billion
Another popular name in the world of social media is WeChat. It was founded in 2011 and developed by Allen Zhang. The platform is owned by Tencent, a Chinese firm.
It is a multi-purpose application that facilitates instant messaging, social media, and mobile payments. This application is banned in India, although it works in the United States, United Kingdom, Italy, and more.
Telegram
Daily Active Users – 55.2 Million Monthly Active Users – 550 Million
It is an instant messaging platform founded in the year 2013. The founders of the company are Pavel Durov and Nikolai Durov. It also provides the feature of file sharing, video calling, and others.
Telegram allows you to access your chats on different devices. Telegram is popular platform emerging as a challenging alternative to WhatsApp.
Snapchat
Daily Active Users – 319 Million Monthly Active Users – 557 Million
It is a super popular social media company based in America. It was founded in the year 2011 by Evan Spiegel, Bobby Murphy, and Reggie Brown.
The application allows users to share pictures with their friends in a quick and quirky way. The users can chat with their friends, view live stories from around the world, and also explore different content.
Twitter
Daily Active Users – 217 Million Monthly Active Users – 436 Million
Twitter is a microblogging and social network company. It was founded in 2006 by Jack Dorsey, Biz Stone, Evan Williams, and Noah Glass. Twitter is an America-based company.
The platform allows the users to post and tweet and also interact with others’ tweets. It helps the users to build a social network and also get updated with the latest news and trends.
Sina Weibo
Daily Active Users – 248 Million Monthly Active Users – 573 Million
It is a Chinese microblogging platform. It was started by Sina Corporations in the year 2009. Charles Chao, the CEO of Sina Corporations is the one who launched it.
It is similar to Twitter only based in China. This is one of the largest social media platforms in China. It has features like image posting, instant messaging, stories, the latest news and trends, and more.
Conclusion
Nowadays, when we think about marketing strategies, the first thing to come to mind is social media. The power of social media was not known to many but in recent times, it has become an integral part of almost every business, be it big or small.
The top social media platforms like Facebook, Instagram, YouTube, and more have a huge number of users. These users include the audience, content creators, influencers, and more. This huge base of users makes these platforms a great source of opportunities for many. With time, the active users usually grow and make for the success of these companies.
FAQs
Which social media platform has the highest active users?
Facebook has the highest active users.
What is the number of Twitter’s daily active users?
Instagram is a smartphone app for creating a social community for sharing images, videos, story updates, etc., and establishment of the continuous connection between people.
Instagram is one of the most used social media sites. Probably, you too have an account over there and use it in maintaining and updating about your life in a nutshell to people who follow you.
It has evolved with vibrant design and features like comment liking, deactivation of comments on a post, image filters, and the ability to upload videos. In 2019, Instagram announced user protection by introducing new features to reduce harassment on the app.
In 2020 Instagram launched new updates of reels, audio, and video call, continued with unique features of live video with four people, the addition of pronouns to the profiles, in 2021. As a part of child safety policy, Instagram announced that adults are prohibited from messaging teens that don’t follow them.
With an unlimited scrolling feature of social media, you can get caught up in it, but did you know there are amazing unknown facts about it, too?
Social media platforms have become a part of the everyday routine for most of us. In just a few years, Instagram has reached the hearts of millions and achieved lots of popularity. It has developed to be the most preferred social media platform.
Users who find it fun would love to know more facts about it. Understanding the intentions and working of the best social media platform will benefit the marketers and help them make effective marketing strategies.
Be it the statistics, growth, top brands, hashtags, or the most interesting facts, and you’ll find all you ever wanted to know about Instagram.
Instagram is the world’s largest social media platform with photo-video sharing features and is owned by Facebook. Most businesses consider Instagram the best platform to promote and sell their brands, services, and products.
To provide these businesses with the required space, Instagram updates unique features every year. According to the statistics, January 2019 saw 500 million story views daily.
This data confirms that most of the population is active on Instagram every day. Hence, businesses make new strategies while learning the Instagram algorithm and networking.
As a fundraiser, you should know unknown facts about Instagram
Instagram has generated a new feature called “Fundraisers and Donations.” It is effective for non-profit organizations and individuals seeking monetary help for medication, natural calamities, education, or personal financial crisis. 100% of the amount raised goes directly to the supported organization.
Usually, a charity fundraiser goes live in your account for 30 days. The fundraiser can be promoted through posts, stories, and live videos during this period.
This feature offers:
Sharing a fundraiser on posts, stories, and live videos
Search results of charity on Instagram
Donation stickers that can be uploaded on stories and live videos.
Instagram for Creativity and Small Business
Instagram gives a beautiful space to all creative minds. You can use the platform to find inspiring and innovative content and express your creativity simultaneously. Instagram has a feature to make a personal account as a business account.
There are plenty of tools offered to support the small business proliferating on this platform. Instagram also promotes your posts and stories to get you a better reach. You can easily create your own business, promote and sell your products and earn from your posts.
Instagram Growth Statistics
Listed below are some Instagram statistics to help you understand the app more. (source)
Instagram had 10 million users even before it was launched for android users.
In 2012, it was available for android users, and the number of Instagram users jumped to 100 million in February 2013.
October 2021 witnessed 1.16 billion users.
Every second, 995 photos get uploaded to Instagram.
61% of brands plan to increase their advertising budget for Instagram in 2021.
60% of users are on Instagram to find new products.
There are 500+ million story views every day.
Instagram is the fifth most popular download in the Apple app store in 2022
Instagram ranks tenth most searched query globally.
Instagram was co-founded in 2010 by Kevin Systrom and Mike Krieger.
Currently, the handle of Instagram is in the hands of Adam Mosseri.
The Instagram official account has the highest number of followers, with 390 million followers.
Christiano Ronaldo is the top influencer of Instagram with 275 million followers, followed by Lionel Messi with 195 million followers.
Among the top ten influencers of Instagram, America alone has seven influencers.
Earning From Instagram
Instagram has taken the initiative to help the influencers grow by allowing them to earn from their posts and videos. As a result, even the tiny influencers make pretty well from their Instagram account.
The three common payscales of Instagram are:-
Micro-influencer: 10k followers get paid $88 per post.
Mid-level influencer: 100k followers can earn $200 per post
High-level influencer: million followers make $670 per post.
You will be surprised to know that the most liked food on Instagram is Pizza. You can find mouth-watering dishes on Instagram, but if you do not like pizza, then you can prefer another delicious food according to your choice and liking.
Instagram Users
Do you know that most of the users of Instagram are women, 68% of Instagram users are female? You have noticed that the majority of Instagram users are female users. Instagram has various possibilities to include multiple entertainment and business opportunities for other people.
Instagram’s First Photo
Instagram’s First Photo
Kevin Systrom – cofounder of Instagram posted the first photo on Instagram. It was the click of his dog. This post gets the most popularity in less time. It shows that you can boost your business in less time if your post is adorable and catchy.
Instagram’s Most-Liked Photo
Instagram’s most liked photo – Kylie Jenner’s daughter – Stormi
The most liked photo on Instagram is of Kylie Jenner’s daughter, Stormi. This photo is on the record so far, which has been liked the most in a short time.
Most Used Filter on Instagram
Gingham is the most used filter on Instagram. After using Gingham Filter you can enhance your photo and give the gorgeous look of your photo, it will attract your audience and fans.
Instagram User’s Age
The generation that uses Instagram the most is young. Most Instagram users are between the ages of 18-29. It can always be said that Instagram will be the best platform for the coming generation where you can meet each other to showcase your talent and grow your startup business.
When Was the Video Feature Added to Instagram?
In 2013, the video feature was added, The most surprising thing is that in just 24 hours, 5 million videos got uploaded. This shows that Instagram is so popular.
How Many Accounts Add a Story in a Day?
This is a really amazing fact about Instagram that more than 100 million accounts add a story every day. 100 million accounts in a day mean more career opportunities for the coming generation.
How Many Photos Are Posted in a Day on Instagram?
Every day millions of photos are uploaded on Instagram but if we talk about average then on average, 80 million photos are posted every day and the average per day likes is 3.5 billion.
Conclusion
Instagram is an amazing app that has seen rapid growth briefly. People love this platform for its exciting features that help them grow, express their creativity, do the marketing and build a strong community.
FAQs
Who is the founder of Instagram?
Kevin Systrom and Mike Krieger have co-founded Instagram in 2010.
When did Facebook owned Instagram?
Facebook purchased Instagram for 1 billion dollars in 2012.
Which was the first photo posted on Instagram?
Kevin Systrom – The Co-founder and Then CEO of Instagram posted the first photo of his Dog on Instagram.
What is the number of Instagram monthly users?
The total number of Instagram monthly active users has surpassed 1 billion people.
The social media segment continues to develop at an exponential rate with mind-boggling advancements being announced every other day. The first decade of the 21st century saw the emergence of Facebook, Twitter, Hike, and Snap Inc.
While everyone was busy with Facebook and Twitter, Instagram—a photo and video sharing application—was establishing a league of its own. The credit for Instagram’s existence goes to Kevin Systrom.
Kevin Systrom is the founder and former CEO of Instagram. Instagram is a photo and video sharing social media application. He is known as the reason behind Instagram’s success. Instagram gained 800 million monthly users in 2017 under his leadership.
Kevin Systrom was born on December 30 1983 in Holliston, Massachusetts. He developed a love for computers during his days at school. Kevin began creating programs for fun and usually pranked his friends by hacking their AOL Instant Messenger accounts. AOL was a popular instant messaging platform in the 1990s.
Kevin as a school going kid wanted to become a Disc Jockey, and used to pester Boston Beat—an old-school, vinyl-record store—by writing them emails and expressing his willingness to work for them. After a few weeks of hustling, he was given a part-time job for a few hours each week.
Kevin Systrom – Education
Kevin applied to Stanford University to pursue undergrad studies. At that time, Stanford University was well known for its deep ties with Silicon Valley. He initially enrolled in the Computer Science department, but later jumped to the Management Science and Engineering Program.
Kevin’s inclination for subjects with more practical coursework was the reason behind this shift. He was one of the twelve students who were selected to participate in the prestigious Mayfield Fellows Program at Stanford University.
Kevin Systrom – Career
Odeo
Mayfield Fellows Program paved way for a four-month internship at Odeo Inc in June 2005. Odeo Inc was a platform that gave its users an easy way to record and share podcasts.
Odeo Website
Kevin worked as a Technical and Business intern and also contributed to the creation of the Odeo Widget. Kevin’s work ethic and brilliance compelled Mark Zuckerberg to offer him a job, but Kevin declined as he was still an undergraduate.
Kevin Systrom with Mark Zuckerberg
Google
After completing his graduation, he went on to work with Google in 2006. He began as an Associate Product Marketing Manager and worked on Gmail, Google Calendar, Docs, and many other offerings. He soon shifted to the Corporate Development Team.
NextStop
The desire to work in the social media space prompted him to join a startup named Nextstop. NextStop was a social travel recommendation platform. He was hired as a product manager. This company was created by former Google employees. By virtue of Nextstop, he was able to devote time to coding and creating app-style programs.
While working at Nextstop, he realized his future lay in entrepreneurship. As a photography fanatic, he wanted to create a platform for users to share their pictures and videos. Kevin began working on the idea.
Kevin Systrom – How He Built Instagram From Scratch with Mike Krieger?
Kevin wanted to combine the ideas of Foursquare and Flickr. The result was a location-based photography sharing platform. He named it Burbn. To spread the idea amongst his acquaintances, he presented his work to Baseline Venture and Andreessen Horowitz in 2010. Thereafter, he decided to quit his job and solely focus on the development of his newly created prototype.
The Burbn concept was approved and appreciated by both Baseline Venture and Andreessen Horowitz; within two weeks, he received 500,000 USD for seed funding. He hired Mike Krieger as the cofounder of his company. Mike Krieger was so impressed by the prototype that he left his own startup.
Kevin Systrom and Mike Krieger
Kevin Systrom and Mike Krieger successfully created Burbn from HTML 5 check-in service. This product allowed users to make plans, post pictures, and hang out with friends.
Burbn App
While he was chilling out at the beach with his fiancée (now Wife) Nicole Schuetz, she told him that she would never use his app for its lack of filters. This conversation with Nicole inspired him to launch filters in Burbn.
Kevin Systrom with his wife Nicole Schuetz
The app was remodelled extensively. This app was available for iPhone 4 users. The reason was iPhone’s popularity and the high-quality camera with Holga-inspired lenses. These features ensured high-quality pictures. The co-founders started to work on further developments. After eight weeks, they launched Instagram on 6th October 2010.
After the launch, Kevin tweeted about a new member of the social media circuit. This was followed by press coverage and within two hours, the servers came down because they received too much traffic.
To keep Instagram afloat, they worked all night and later improved their server system by providing adequate backup and failover mechanisms. Within the first 24 hours, about 25,000 people had signed up for Instagram.
The first photo on Instagram was posted by the founder Kevin Systrom himself on July 16, 2010. The post has 292k Likes and 70.9k comments as of March 2022.
Kevin Systrom First Photo on Instagram
Instagram had about 7 million users within nine months. Some of the most popular celebrities on Instagram today are Kylie Jenner, Selena Gomez, Kim Kardashian, Justin Beiber, Jenifer Lopez, Rihanna and Beyonce.
Kevin Systrom – Facebook Instagram Acquisition
A lot of users had stopped using Facebook, and Mark Zuckerberg proposed Kevin for the unification of both apps. Much to his surprise, Kevin received offers from Jack Dorsey and Ali Rowghani. They wanted to buy Instagram for around 500 million USD. Besides this offer, Kevin was offered support from Sequoia Capital.
Initially, Kevin wanted to maintain Instagram as an individual entity. But after an offer of 1 Billion USD from Facebook, Kevin allowed Facebook to acquire Instagram in 2012. The deal was made on the terms that Instagram would function as an independent company.
In the following years, Instagram had over 300 million active users per month which increased to 400 million users in 2015. Instagram is also well known for introducing Boomerang, an app where users can shoot a one-second burst of five photos.
In 2018, Kevin Systrom, founder & CEO of Instagram and Mike Krieger co-founder & CTO of Instagram announced that they are stepping down. Adam Mosseri is the current CEO of Instagram, he took charge after Kevin and Mike left the company. The net worth of Kevin Systrom is $1.7 billion as of 2022.
Conclusion
With a valuation of over $100 billion, Instagram is one of the most valuable companies in the world. Kevin’s idea to change the concept of photo sharing became a trendsetter. A successful entrepreneur indeed!
The increasing digitization is changing the dynamics of the world. People’s opinions, ideas, perceptions are all influenced by the digital world now.
Here comes the role of the new-age celebrities, the influencers. Earlier only big celebrities, sportspersons were approached for promotions and advertisements to create an influence over the audience.
Now it is changing. Thanks to Instagram which has become a breeding place for new talent. People are making such amazing content in their genres that they have now acquired themselves the status of influencers.
These people have earned people’s trust, respect and have gained a huge fan following over social media. People like Whindersson, Nusret, and more are now leading Instagram influencers without having an earlier celebrity background.
Since the past seven-eight years, the influencer industry has seen massive growth like no other. The bloggers, vloggers who started their journey by merely sharing their lives online are now creating a huge impact on the people and are ruling the world.
These people are digital stars who started following their passion, spotted opportunities, and decided to make their careers around it. With time, they began to catch the eyes of a large audience and also big brands.
This helped them become a trusted influence over the people. These are the stars who appear relatable to regular people. They not only act and make content but also interact a lot with their audiences.
Nowadays, influencers have gained such a huge place in people’s lives that it has now become a booming industry. They have become the number one choice for big and small brands as they own the power like no other, their massive audience.
Be it fashion, baking, eating, comedy, beauty, makeup, and more, we have got influencers in every field. With consistency, they have become experts in their fields. People have started to look up to them not only as an influencer but someone relatable from whom they can learn as well.
Top Instagram Influencers in the World Today
The world has started to create a place for another industry in it. This is the industry that belongs to our very own digital stars. There are many celebrities, big brands who have a huge following over Instagram. But there are people who earned a celebrity-like status on this platform and made themselves a brand.
Here are the top influencers who are now ruling people’s hearts all-around:
Whindersson Nunes
Instagram Followers: 57.3M
He is a comedian, singer, YouTuber, and Instagram influencer. He was born in Brazil in 1995. He is super popular for his amusing comedy.
Nunes is a digital star who earned his huge followers base through social media. He is a quirky and fun-loving influencer who has a following of 57.3M on Instagram.
Huda Kattan
Instagram Followers: 49.9M
This is the name that is super popular among women all around the world. She was born in Oklahoma, the USA in 1983. She is a blogger and makeup artist, famous for her being the founder of Huda Beauty, a cosmetic brand.
Her love and passion for beauty and makeup were loved by the audience. This self-made beauty influencer is a great role- model for many young women. She has the following base of 49.9M on her official account. She also possesses a following of 2.4M on her personal account and 6.8M on hudabeautyshop.
Lele Pons
Instagram Followers: 47.4M
This social media celebrity is an internet sensation, a singer, podcaster, and actress. She was born in 1996 and is a native of Venezuela. Her journey towards popularity from being a Viner and since then there was no stopping.
After that, she started making comedy videos for which she gained a massive audience. This young woman is now a prime choice for promotions and collaborations of top brands. Her current Instagram fan following stands at 47.4M.
Nusret Gokce aka Salt Bae
Instagram Followers: 42.5M
He is a chef, butcher, food entertainer, and internet celebrity. He hails from Turkey and was born in the year 1983. The chef became famous for his unique cooking videos.
Nusret became super popular because of his quirky style of salt seasoning. His style was so influential that it instantly became a viral meme all-around the world. This self-made influencer has 42.5M followers on his Instagram.
Chiara Ferragni
Instagram Followers: 26.3M
She is a fashion blogger from Italy, born in the year 1987. This woman started her journey from blogging and is now a model, designer, and entrepreneur.
Chiara has collaborated with many big brands and is considered one of the leading fashion influencers in the world. She has 26.3M followers on her Instagram.
Zach King
Instagram Followers: 24.5M
Another person who has made his entire personality over the internet is Zach. He is an influencer, illusionist, and filmmaker. He was born in 1990 in Oregon, USA. He has been making and posting videos since his high school days.
King is famous for his exclusively created digital magic videos. With a great amount of influence over social media, this man is a top priority for many brands. He has 24.5M followers on his Instagram handle.
Another great influencer is this internet personality who is now a model and actress too. She is Pennsylvanian born in the year 1991. Amanda is famous for her comic and music videos and vlogs.
This social media influencer is also a UN Ambassador. She has also acted in many movies like Airplane Mode, 211, and more. Cerny has 24.1M followers on her Insta handle.
PewDiePie
Instagram Followers: 21.9M
He is a popular gaming influencer and YouTuber. He was born in Gothenburg, Sweden in the year 1989. His content includes gaming and comedy videos which are as interesting as his quirky internet name.
His original name is Felix Arvid Ulf Kjellberg. Over the years, he has become a great internet personality by earning a huge fan following on various platforms. This gaming influencer has 21.9M followers on his Insta handle.
Conclusion
From academics, fashion, cooking, beauty, businesses, and others, everything is going online. The rising dependency and interest in social media are also playing a great role in making things go online.
Nowadays platforms like Instagram have become a professional source of earning for many. This gave rise to the concept of the influencers industry. Influencers are now present in every corner of the world. The above-mentioned are some of the top Instagram influencers in the world today. Apart from these, there are many more who are great influencers like Dan Bilzerian, Cameron Dallas, etc.
FAQs
Who are the top Instagram Influencers?
Some of the Top Instagram Influencers in the World are:
Whindersson Nunes
Huda Kattan
Lele Pons
Nusret Gokce aka Salt Bae
Chiara Ferragni
Zach King
Amanda Cerny
PewDiePie
How much do Instagram influencers get paid?
Influencers with a million followers can earn somewhere around $670 per post, the search marketing website says.
Who are the top Instagram influencers in India?
Some of the top Instagram Influencers in India are:
Piyush Mishra
