StartupTalky

Tag: 🔍Insights

  • Interesting Tips and Tools to find TikTok Influencers

    Such insane and rapid growth of TikTok has been experienced all of a sudden that creators there were not considered as influencers for quite a time. Users doubted that how can a newbie become famous overnight? And what is the guarantee he won’t disappear as rapidly as he raised?

    Brands struggled to put their faith in the TikTokers because their popularity seemed too fragile and easy to fall until recently. However, in no time TikTokers turned out to be as noteworthy as other social media influencers when it comes to paid partnerships with brands. No wonder media agencies and brands looked at it as a worthy platform and willingly included TikTok in their marketing strategy.

    TikTok, launched in 2017, has taken the internet with over 1.5 Billion downloads. Started as a video-sharing app in China, emerged from Musical.ly in 2018, it grew into an empire.

    Famous TikTok influencers in India
    Famous TikTok influencers in India

    TikTokers are expert in creative ideas like lip syncs of popular songs, memes, video challenges, karaoke, comedy-dramas, and dance videos that will entertain the user for hours. Each TikTok video posted has the opportunity to be viewed by millions of the users. This accessibility is because TikTok’s algorithm is among the one of the best, providing every TikTok user with an equal opportunity to go viral.

    TikTok has grown tremendously over the last couple of years, it was downloaded more than 1.5 billion times.

    TikTok, before banning in India, had more users in India than anywhere. It had more Indian users than those of China, with the United States backing up the third place, with over 123 million downloads.

    Instagram’s New Feature – Reels Launched In India To Rival TikTok
    TikTok was one of the most popular social media platforms in India until it was banned with 58 other Chinese mobile applications [/banned-chinese-apps-india/] by the Government of India. The ban of TikTok has led to the creation andpopularity of many other similar apps that allow users to create …
    StartupTalkyYash Taneja

    How to find TikTok Influencers

    To track a TikTok influencer in a marketing campaign, one has to find reputable TikTok influencers to partner with. Brands must apply their best judgment when selecting influencers to represent their brand.

    By not researching carefully may put brands at risk of falling short with their TikTok influencer marketing campaigns. Brands should be familiar with what’s important to influencers in brand collaboration. Here are some tips to successful TikTok influencer marketing campaign.

    Most followed accounts on TikTok
    Most followed accounts on TikTok 

    TikTok offers a navigational control on its application. Users can search for hashtags, in particular, specific user handles, and keywords on the mobile app. Users can go to the Discover page and search the required or trending terms/keywords within the top search bar. Users and brands identify top trending videos from the tabs like Top, Videos, Users, Hashtags, and Hashtags.

    Analyze Target Audience

    First of all, determine if the target audience is on TikTok and if they are, analyze which influencers would be suitable with the branding or marketing.

    Presuming that TikTok creators with the highest followers are impactful is the biggest misunderstanding and users should avoid doing that.

    Find Existing Influencer Content

    Users can even search for video content that’s tagged with #ad to identify sponsored content on TikTok. This enables brands to quickly locate existing influencer content to decide if those influencers are worth contacting about collaboration offers.

    Look for Influencers On Other Social Media

    You can check on the other popular social platforms for already known influencers, like Instagram and YouTube.

    Influencers commonly boast themselves on multiple platforms, which means if they’re excelling on Instagram and YouTube, they may also have a growing TikTok fanbase. It’s always beneficial to check in on the influencers who have already worked with on other platforms.

    Platforms to find TikTok Influencers

    Brand marketers or any marketing agencies are constantly looking for influencers on TikTok for their marketing campaign. To market on, organizations need analytics to select the right influencers, as well as to measure and track the performance of the content. There are several tools to look for TikTok influencers.

    Upfluence

    Upfluence provides a robust influencer search and a discovery module. It also provides brands and marketers several tools to assist with social listening and ties altogether with additional tools that allow them to manage their campaigns with ease.

    It consists of a massive database of around a million influencers across social media. You can search for influencers using as many keywords as you require for the organization. You can dig deeper into keywords to both find TikTok influencers and also reduce influencers to more manageable numbers to narrow down the selection process.

    Lets Influence

    Lets Influence has a team of experienced product, design, creative sales & marketing professionals who came together to create an influencer platform. This platform provides tools for brands and agencies to discover influencers dealing primarily in TikTok and manage their campaigns.

    Influencer Marketing is Easy and Affordable with Lets Influence
    With more and more people joining social media, influencer marketing has gainedmuch prominence. Since 2017, influencer marketing has been the most preferredoption for most marketers and brands across industries. As per a recent reportby Talkwalker, 72% of the people surveyed were planning to incr…
    StartupTalkyChayanika Goswami

    Influsoft

    Influsoft was planned and designed by a professional team of Influencer Marketing professionals who spotted a need for a fully functioning platform that manages the entire Influencer Marketing campaign process cross-platform. It gives the Influsoft users insight on to track and achieve their goals, maximizing return for brands and marketers.

    The key benefits include brand analysis & Social Listening, AI-powered authenticity (to check whether an influencer has an authentic following), and it has fraud detection capabilities to get the authentic and accurate details of an influencer. Influsoft is like a one-stop-shop when it comes to influencer platforms.

    Julius

    Julius allows brands to filter through a huge database of influencers that is out of the capability of a human review. There are multiple filters available, Julius provides users with the ability to jot down selected names from a list of influencers based on several search criteria.

    However, on Julius, TikTok influencers cannot be searched. TikTok itself uses Julius, meaning there’s a high probability the platform will roll out TikTok search capabilities shortly.

    Fanbytes

    Fanbytes helps brands find influencers across multiple social media channels, with TikTok being its most recent additional platform. Fanbytes consists of more than half a million TikTok influencers.

    It even gives access to TikTok bios and influencers who have mentioned other brands. The platform has also run its TikTok influencer campaigns, making Fanbytes a reliable resource for finding TikTok influencers.

    The Bottom Line

    Everyone is now almost familiar with TikTok influencer marketing. even if the platform is getting banned in some countries, users have seen gaining its popularity.

    Brands have onboarded many influencers and making themselves profitable organizations. Companies have partnered with many experienced influencers marketing agencies to launch an impactful TikTok influencer campaign.

  • Blockchain Explained| Techniques used in agri-tech startups

    Compared to the traditional global financial systems or procedures, blockchain technology is considered to be in its infancy. Besides, the superior features that blockchain contains, they can potentially improve or evolve the existing solutions not only in industry and commerce but in all the aspects of our day to day lives, giving birth to the modernization.

    The food passing through many hands and processes as it gets to the family dinner table or any restaurant. Who is to assure the quality? How credible is the quality assurance process? Besides what consumer can see and smell, how else can they verify the quality of what is before them at the dinner table? Let us see how the problems have been solved with agri-tech startups.

    Blockchain technology adaption in Agriculture which represents 6.5% of the entire world’s economic production employing nearly 40-45% of the total global workforce and its total worldwide production is round about 5 trillion dollars. Farmers have been facing complicated ecosystems with seasonal financing structures, needing careful timing and a lot of moving parts. It has become vital to solving these solutions with modern Blockchain technology.

    Blockchain Start-ups In India
    The banking sector has modernized and tried to deal with all types of hindrancesin transactions, leakages and ease of process utilising internet. Digitalpayments have almost ended the sluggish and orthodox process of physicaltransactions. It just takes few minutes to do the payments using credit/…
    StartupTalkyYash Gupta

    What is Blockchain?

    Blockchain is everything about recording or continuously monitoring the information in a particular way that makes it difficult to change, hack, or cheat the data or the system.

    Blockchain is a special digital ledger of transactions by design that is duplicated and distributed across the entire network of computer systems. It is cryptographically secure and is a write once-append only, distributed and decentralized system.

    Each block in the chain contains a set of transactions, and every time a new transaction occurs on the blockchain, a record of the respective transaction is added to every participant’s ledger.

    Blockchain uses in Agriculture
    Blockchain uses in Agriculture

    Blockchain Technology in Agriculture

    Blockchain in agriculture is one of the useful technology that makes the process of growing and supplying food simpler.

    Blockchain in agriculture has been around in global markets for quite some time now and even in India, there have been projects for blockchain for food supply. The government had launched a blockchain-based marketplace which was aimed at helping integrate the farmers with markets in a transparent manner and lead to provide a fair price for the coffee producers.

    The Blockchain uses in Agriculture:

    • Generating a better market data for better decision-making with data science in agriculture
    • Financing and insurance for small farmers
    • Simplifying all the stages of the agricultural supply chain process
    • Providing farmers and businesses with easy access to agricultural financial services
    • Reducing financial risks and promoting inclusive trade
    • Legally proving certifications to relevant authorities
    • Improving food safety and eliminating counterfeit items
    • Fair pricing through the value chain for all sectors
    • Emission reductions and support for environmentally friendly initiatives
    • More informed consumer purchasing decisions
    • Sustainable business and reduction of waste
    • Decreased transaction fees and less dependence on any services
    • Transparent transactions and elimination of fraud
    • Improved quality of products and fewer health diseases from food
    • Easy Data accessibility
    How Blockchain works in Agricultural field
    How Blockchain works in Agricultural field

    Some Successful Agritech Startups

    Witnessing and adapting to the blockchain technology, new and creative start-ups are redesigning the agricultural landscape. Their Projects are mostly focused toward enhancing global traceability, easing international transactions, providing crop insurance, and optimizing the food chain. Here are some of the blockchain agritech startups.

    These Agritech Startups are changing the Agriculture Industry
    India has the second largest agricultural land in the world. About 60% of ruralIndian households make their living from agriculture. The agro based industrysaw a growth at a CAGR of 16.4% over FY10 to FY18. As of 2019, IndianAgriculture industry worth $39.1 Billion. With many initiatives for farm…
    StartupTalkyAshwini

    Agri10x

    Agri10x, one of the innovative startup, is a Pune-based agritech which has announced that it will collaborate with the Indian government to help the remote farmers to sell their produce directly in the market using blockchain and artificial intelligence platform.

    It even provides farmers with transparency with a fair price, and assist them in collecting real-time data to manage their harvests efficiently. This approach will provide farmers with easy access to a global marketplace to sell their produce directly, without needing any middlemen.

    AgaveCoin

    AgaveCoin, an agritech organization, provides a secure transaction method with their native token AGVC. Its business is aimed at providing a global payment solution to ease the trade of agricultural products and services in the agave production chain. The diverse use of AgaveCoin provides versatile utility of agave-based textiles, biosystems, liquors, nanoplastics, biofuels, organic food, and many more.

    AgriDigital

    AgriDigital is a cloud-based blockchain program used for commodity management of grain. This handles all the transactions and logistics, buying, selling, and trading grain far better and easier while ensuring transparency and traceability.

    It stores all data, manages inventory, and provides easy channels of communications with customers. For buyers, this system provides a dashboard to manage deliveries of grain orders and track the history of the products.

    AgriChain

    AgriChain is a distributed and decentralized blockchain platform that enables easy management and communication between supply chain participants. The software provides a secure, transparent platform for agricultural stakeholders to transact internationally reducing supply chain costs.

    The farming and logistics management software also aims to link distributors, growers, and retailers, for smoother inventory movement.

    Demeter

    Demeter is trying to evolve traditional agriculture process through the rental of global microfields. It connects those who want to farm organically with those who have tilled land.

    The system puts farmers in touch with places they can farm, and potential food customers in touch with farms selling produce. This is to reduce overheads for both parties, resulting in access to affordable organic food.

    The Bottom Line

    In the agriculture field, blockchain has proved to be a technology that can re-engineer the existing systems from settling transactions, tracing the food origin, tracking food supply and tracking the customer demand to creating new marketplaces. Considering the current competition in this field, it has become a necessity to stay informed of the most recent developments in the field to face the competition.

    However, it’s clear that there are opportunities in the agriculture industry. The global agriculture industry is now worth over 2.4 trillion dollars and has over one billion people involved worldwide.

  • How to start a pandemic-era business and its benefits

    There is never a perfect timing for starting a business, sometimes, there are but it only stops you from taking the risk. Organizations like General Motors, IBM, and Disney were all founded right before the Great Depression. Facebook, Twitter, and many others also made it through the economic crisis.

    Whether anyone starts a company before, during, or after a recession or global pandemic does not necessarily mean one is going to be more successful in the long term. If anything, global crises are what highlight the next pile of problems the world needs to solve to move forward which gives rise to hundreds and thousands of new companies, new markets, and new opportunities.

    As we are currently in this global crisis, there are multiple interesting opportunities for entrepreneurs.

    Tips to Sell Masks Online in India| Top 7 Companies for best masks
    Being hit by the Coronavirus has left us all in an awkward position on how toset up a business or how to put your business back on track. Geronimo! COVID-19came up with an exciting business setup of COVID essentials. Masks: one of thebasic essentials to put on while stepping out of your safe zone…
    StartupTalkyAvantika Bhardwaj

    Why is pandemic the perfect time to start any business

    Employees of the Organizations enjoy the work without long commutes. Without as much of social life, without many of the work that used to keep us busy, some people have potentially more time than they’ve ever had to invest in getting an idea off the ground.

    Here are some reasons why it is the perfect time to start a business.

    Business built in the current situation will only be stronger in the future

    Nobody has any idea how long this recession will last. However, if one creates a company that is valuable to people in an environment that is full of declining demand and rising unemployment, the idea of the business is only going to be stronger and flourish when the economy starts to improve.

    Starting a business means entrepreneurs will be even more frugal with expenses, hiring, and whatever they need to get the company started.

    A lot of talented and skilled people are looking for employment

    It’s not just small businesses that are adversely affected by the pandemic. Even the multinational companies and most heavily funded startups are firing people right now.

    Currently, the market is full of talented individuals looking for their next opportunity. As more companies move to remote workforces, this will unfold more opportunities for the right workers to find the right companies. This is a great time to find a co-founder and other teammates and build a category-defined company.

    Businesses that start and solve problems in a crisis tend to grow faster

    Generally, new consumer startups tend to be at the forefront of where the world is going with a digital focus, heavy content education and differentiation, and convenience, demand and supply focus for their customers. It’s no surprise that many of these businesses are suited for the current environment.

    But what about companies that aren’t so lucky to be benefiting from these changes? Rule number one of entrepreneurship, when things go wrong, you don’t just give up. There is no option of quitting. There’s no perfect time to start a business. What matters is how motivated you are to begin.

    Coronavirus Challenges for Travel Startups & how to Survive them?
    The coronavirus aka COVID-19 pandemic continues to spread with no signs offading away. Preventive measures taken by the public sector and by globalindustry are already having widespread effects. Most of the businesses aroundthe world are facing many challenges and lower demands of their services …
    StartupTalkyVarad Kitey

    Tips to run a business during the pandemic

    Some amazing tips to run and flourish the businesses during the pandemic

    Quick to respond

    The entrepreneurs should be quick to respond in these times than in normal situations. There are many challenges and problems faced by the businesses and consumer as well. The team should be very flexible, responsive, and understanding about the additional challenges the pandemic adds to what are generally already extremely stressful events for the customers.

    Consider the Benefits of working from home

    Encourage the team and explain the perks of working from home. The privacy of employees is intact and undisturbed. Also, encourage everyone to enjoy the benefits, maybe work on the balcony for a little, go for a walk during day time, work flexible hours where possible.

    Increase communication

    Having a remote team during the pandemic, the communication and coordination among the employees have reduced. To increase communication amongst the team, rather than weekly check-ins and teleconference staff meetings, subordinates can check in with each other in some way daily.

    A short text, an email, a phone call, whatever it takes and works best. With this, employees can be there for each other as needed, and address needs as they arise, relieving both team member and team stresses.

    Always hope for the best and work for it accordingly

    Business owners or entrepreneurs need to be the one who comforts and be a leader to give great hope. They must have a steady hand to keep things intact. People tend to allow crisis and hysteria to outpace the business.

    The most important thing for new leaders is clear-headedness and accuracy of the emergency. Oftentimes, the cure can be worse than the disease, and CEOs have a responsibility to manage the psyche of people around them and work to gain confidence.

    Ask yourself these questions if you want to start a business now:

    • Have I identified a new need that customers have as a result of the current crisis?
    • Can I serve this need in a way that is substantially better than the current alternatives?
    • Am I qualified to solve this customer problem?
    • If I don’t have the experience, can I hire others or find a co-founder to help me?
    • Do I have the level of funding that is needed for my business to be profitable?
    Pandemic Affected Business
    Pandemic Affected Businesses

    How can you launch a pandemic-era business

    Build a wide network and understand what they are looking for.

    Be a big relationship person, spend at least five hours per week talking to different people in the same domain of the business maintaining relationships.

    One of the things you want to know, as an entrepreneur, is what investors want to see to feel confident investing in the company. Is it about how much revenue you produce? Is it the growth rate of your customers? Different investors look for different things, so it’s important to understand and plan what exactly is needed.

    Have a long-term plan and strategy to make it through

    Deals are still getting signed, but investors want to see that you have a very clear plan for navigating the current environment. Investors want to know:

    • How do you plan on executing the business during a pandemic?
    • Why would someone buy your product/services and who is the buyer?
    • When do you plan to start generating revenue?
    • What key metrics are to be measured, and are those strong indicators of business development?

    The Bottom Line

    Investors are looking for options as to where to put their capital. The stock market is on fire and the interest rates are so low that investing in bonds and things like that won’t yield a high return. So this is the right time to investing in deals and make the right deals for the businesses.

  • GST Guide: Introduction, Compliance, Updates and Many More

    Goods and Services Tax(GST) has been introduced and implemented in India to reduce the anomalies caused by the previous tax system. GST, or Goods and Services Tax is a tax that customers have to pay when they purchase any goods or services, such as food, clothes, electronics, items of daily needs, transportation, travel, etc.

    The concept of Goods and Services Tax is that it is an Indirect Tax, i.e., this tax is not directly paid by consumers to the government, but is rather levied on the manufacturer or paid by the production centres and the providers of services. The sellers add the tax expense into their costs, and the price the buyers pay is inclusive of GST. Therefore, in most cases, people end up paying a tax even if they are not an income taxpayer.

    GST Guide

    GST is levied on the basis of the destination principle. Exports would be zero-rated, and imports would attract tax in the same way as domestic goods and services.

    Addition to the IGST in respect of the supply of goods, an additional tax of up to 1% has been proposed to be levied by the central government. The revenue from this tax system is to be assigned to the original states. It is proposed to be levied for the first two years or for a longer period, recommended by the GST Council.

    It is predicted that the tax base will be comprehensive, as virtually all goods and services will be taxable, with minimum exemptions. GST would bring in a modern tax system to ensure efficient as well as effective tax administration. It will bring greater transparency and strengthen monitoring, thus making tax evasion difficult.

    It is important for the industry to understand the impact and opportunities offered by this tax reform. GST will have effects on all industries, irrespective of the sector. It will impact the entire value chain of operations, manufacturing, distribution, warehousing, sales and pricing.

    Component analysis of GST Gross Collection
    Component analysis of GST Gross Collection

    Items outside the purview of GST

    There is a set of items which are not covered by GST. The following items are:

    • Alcohol for human consumption is not covered under GST. On alcohol, the authority to tax remains with the states.
    • GST was not imposed on five petroleum products like crude oil, diesel, petrol, natural gas and ATF.
    • The Central Government, along with GST has the power to levy additional excise duty on tobacco products.
    • The authority to decide entertainment tax levied by local bodies remains with the states.
    • Even Electricity is out of the purview of GST.

    Is Goods and Services Tax(GST) better and helpful than the previous tax system?
    The question of which tax system is better is debatable. Before GST wasintroduced, the VAT system was followed in India. GST not only brought anexcellent revolution in the Indian economy and society but also it increased thegovernment revenue. Is GST practically better than the previous tax syste…
    StartupTalkyVibhavari Madki

    GST Compliance Rating

    The GST compliance rating is a rating given by the government to a business so that other businesses can review how compliant they are with the government tax department. This score will be calculated based on parameters such as timely filing of monthly and annual returns, furnishing details of input credits used, taxes paid, etc.

    These scores will be updated at periodic intervals, and their details will be published in a public domain that all businesses can access. This allows small businesses to choose the most GST-compliant vendor for their business endeavours.

    Under the previous tax system, businesses often delayed filing return and payment of taxes to gain time. Continuing this practice under GST will result in a delay in input tax credit across the chain and severely affect the working capital of businesses. The rating system will prevent the delay of credit for buyers due to the non-compliance of certain persons.

    The Impact of GST on the Indian Economy

    Following are the ways in which GST has a positive impact and will help improve the economy of India.

    Reducing in tax burden for manufacturers which will encourage quality and more productivity. The earlier system of taxation was ill-structured with a magnitude of tax clauses which prevented the manufacturers from providing optimum production, hindering growth. However, GST after implementation will relieve manufacturers from those problems by issuing tax credit to manufacturers.

    All the various tax difficulties that prevailed such as long queues at check posts and toll plazas, resulted in wastage of products which were being transported. A single GST taxation system will surpass all these hurdles and prevent unnecessary wastage which caused huge losses in costs for supplies.

    A common consumer will know how much taxes they are charged and on what grounds, which will pave way for a just and transparent tax system.

    The extension in the tax base under GST will be compounded to the revenue of the government.

    When the taxes are paid by producers for the supply of goods or services, GST will provide a tax credit. This feature will encourage producers in purchasing the raw materials from any of the registered dealers which will eventually gather all the vendors and suppliers under the GST roof.

    Customs duties which were applicable to the export of items will be removed and it will increase the competitiveness of the exporters to be at par with foreign markets.

    Impact of GST on Startups and Small Businesses in India
    GST was implemented in India in July 2017. The GST was meant to replace a slewof indirect taxes with a federated tax. It has impacted almost all Industries,including start-ups. Startups are liable to pay taxes as they cross thethreshold limit are liable to pay GST from the moment they cross the t…
    StartupTalkyArbaaz sayed

    Benefits of GST

    GST eliminates the cascading effect

    GST is an indirect tax that was designed to bring indirect taxation under one roof. More significantly, it is going to eliminate the cascading effect of tax that was evident earlier.

    Composition scheme for small businesses

    Under GST, small businesses (with a turnover of around Rs 20 to 75 lakhs) can benefit as it gives an option to lower taxes by using the Composition scheme. This step has brought down the tax and compliance burden on many small businesses.

    The unorganized sector is regulated under GST

    In the pre-GST period, it was often seen that certain industries in India like construction and textile were largely unregulated and unorganized.

    However, under GST, there are provisions for online compliances and payments, and for availing of input credit only when the supplier has accepted the amount. This has brought in accountability and regulation to the businesses.

    Higher threshold for registration

    In the VAT system, any business with a turnover of more than Rs 5 lakh was liable to pay VAT. Also, note that this limit differed state wise. Under the GST regime, this threshold has been increased to Rs 20 lakh, which exempts many small businesses and service providers.

    Wrap Up

    Change is necessary but definitely never easy. The government is trying to smoothen the path to GST. It is important to take a leaf from global economies that have implemented GST before us, and who overcame the teething troubles to experience the advantages of having a unified tax system and easy input credits.

  • Yelp Business Model: How Does It Make Money

    Every small startup requires has needed an opportunity that benefits them in the long term. Every startup needs to utilize any resources that they have in order to get more exposure and attract more customers to their businesses online. Similarly, Yelp is known to be a brand of its own and was created to enable people to access more businesses online. Yelp has been recognized as a verified and accountable entity in which people can place their trust and access good local businesses.

    Company Name Yelp
    Headquaters San Francisco, California, USA
    Founded On 2004
    CEO Jeremy Stoppelman
    Employees 6030 (as of 2018)
    Annual Revenue $942 Million (as of 2018)
    Products & Services Yelp Deals, Home Services, Beauty & Spa services, Food, Health and Medical

    Yelp users can not only search and review businesses but can also create a profile or become friends other users, chat on different online forums and can go for meet ups offline.  According to a report by the wall street journal, Yelp has set a price for their IPO which will sell at 7.15 million shares at a price of $12 to $14. That would value the company at $838.6 million at the high end of that range. The company has known grown because of getting users to write reviews of businesses, engaging them through social networking features and through search engine traffic.

    The logo of Yelp.
    The logo of Yelp

    Yelp is now known to have 66 million different monthly visitors and more than 5.7 million mobile devices and has collected a total of 25 million reviews since it came out in 2004. As of Dec 31, 2018, Yelp has a total of 177.4 million reviews of local businesses.It also generates almost all of its revenue from advertisements like for example in the year of 2011, 91.4% of its revenue came from advertising.

    Not only that, it generates its revenue from two different kinds off advertising. First is the local advertising from businesses that want to be featured on yelp which is 76.8% of total revenue and the second one being Brand advertising that displays ads on yelp.com in order to get more traffic from search engine.

    PhonePe Success Story | UPI | India’s Payments App | Business Model | Revenue Model
    Everything is changing in today’s world. Nobody feels like paying things incash. And the big amounts are rarely paid in cash. UPI, money transfer, utilitybills, mobile recharges are now made easy. You need not go to a shop to rechargeyour phone these days. The name of the solution is PhonePe. It…
    StartupTalkyPurbalee Dutta

    Yelp Business Model

    Yelp has an average of 28 million mobile application visitors, 74 million unique mobile web visitors and 83 million unique desktop visitors. The yelp business model is something you should definitely be aware of because it is online business directory which lists and makes local businesses visible to users it also differentiates itself with the crowd sourced reviews of those businesses on its platform. Furthermore the company has expanded its business model by adding reservation services and food delivery and take out services. The business model includes factors like:

    Customers prefer to use yelp to find local businesses
    Customers prefer to use yelp to find local businesses 

    Customers of Yelp

    Yelp has 3 customer segments or target audience which include Local business, user and content creators/contributors:

    • Local businesses are segmented on the basis of Location, Type of service, Restaurant Cuisine, Price point, hours of operations, food delivery and takeout.
    • Users are divided into demographics, location, interests and spending profile.
    • Content contributors include the community of active reviewers that are constantly engaged in fun social exchanges.
    The different ways Yelp helps a customers along with the local businesses
    The different ways Yelp helps a customers along with the local businesses

    Value preposition of Yelp

    • Local businesses – when it comes to local business yelp is a trusted platform because it gives them the opportunity to engage with a large audience and increases their visibility while also sourcing their target audience. It gives the businesses an opportunity to increase their revenue, provide them business data and take care of reservation and wait list management.
    • Users – the platform helps uses by giving them an opportunity to browse local businesses, discover new places, save time and money, see pictures and videos, compare prices, read reviews and make better choices.
    • For the content creators – Yelp invests a lot in engaging and fun content which makes it easier for the users and businesses to interact with each other but when it comes to content creators it company offers them recognition in yelp elite and they can also get invited to special events and more.

    Customer service done by Yelp

    The high quality customer service is also one of the reasons why Yep business model is so successful as it offers services like:

    • Self-service platform, which makes it possible for its users to serve themselves anytime easily and effectively.
    • Yelp is also transparent when it comes to reviews, rating, tips, photos and ensuring that it is always easily accessible to its customers online.
    • Build a brand reputation for your local businesses and also makes considerable efforts in managing their brand image.
    • Yelp allows its users to place food orders directly without leaving the platform.
    • Yelp allows businesses to interact with their customers in a friendly and approachable manner with features like Request A Quote, a direct response to reviews, Yelp reservation, etc.
    • Yelp is successful when it comes to establishing a flourishing community of users, content contributors and other local business that interact with each other.

    Detailed Comparison between Netflix and Amazon Prime Video and how to choose
    The entertainment industry has evolved drastically over the last few years owingto the streaming websites, with growing choices for accessing online content.Digital media has made its way through a remarkable evolution over the last fewdecades. New platforms and streaming sites have emerged that …
    StartupTalkyVibhavari Madki

    How does Yelp make Money

    The company makes most of its money through service programs which can be both self-service and full service. The other money making strategy is invested in its advertising and profile enhancement services that benefit the businesses greatly. The categories are as follows:

    Yelp provides businesses with both paid and free advertising products. It also utilizes its website and mobile app to deliver targeted search advertising to a broader audience. In 2018, 97% of its revenue was generated because it was dependent on advertisement. All the advertising products sold by their partners and business listings are recognized as yelp advertising revenue. It offers services that come under the umbrella of advertising, which are:

    The breakdown of Yelp Reviews
    The breakdown of Yelp Reviews
    • Enhanced – The purpose of this product is in order to prevent other business ads from appearing on the business listing pages of enhanced profile business customers.
    • Branded Profile – This feature is a business’s purchase a branded profile program to ensure that they are provided with premium features to increase their business listings. This allows the businesses to choose their preferred method advertising  done by videos or images which are best suited to portray their portray their slideshow feature or simply updating their listing information.
    • Yelp verified license – In this feature the yelp business listing page offers a paid upgrade license which appears like a badge. It is specifically only for the licensed advertisers and their local or home services category.
    • Ad Re-sales – Yelp can also resell some of its advertising products to generate more revenue and is done through their partnership with certain agencies like DexYP. It has also launched its yelp ads certified partners programs in 2018 to allow its collaborative agencies so they can manage to sell ad campaigns at the behalf of their business clients.

    Transaction revenue

    Yelp has come with other tools and features such as ensuring transactions between their consumers and businesses which are facilitated appropriately. This features accounts to 1% of yelps total revenue. These include services like:

    Revenue Dec 2018 (in million) % of revenue
    Advertising $907.49 97%
    Transactions $13.69 1%
    Other Servives $21.59 2%
    Total Revenue $942.77 100%

    • Yelp Platform – Through partner integration, the company enables its consumers to proceed with their transactions on the yelp website or app. Consumer can order any products they want in the ranging from show tickets to flowers.
    • Grubhub Partnership – The Company generates substantial revenue from their yelp Eat24 business. They did this by placing their orders through yelp Eat24 in which restaurants own arrangements with respective business and are paid a commission percentage fee.  Yelp sold this platform in 2018 and now offer the user to select from a wide range of restaurants.
    • Yelp Deals – This product has now created a large revenue for yelp especially when it allows the business owners to promote its services and products on the platform but at discounted rates.
    • Gift Certificates – The business owners can now sell gift certificates at a full price to the consumers that have yelp gift certificate products. The cost of this service however ranges from $10 up to $500.

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    Full service Program

    Yelp Full service program provide all Yelp free tools and self-service program tools plus targeted Yelp ads, upgraded business page features and dedicated support. The business who buy full service program get:

    • All the free tools – all the tools of the free suite to showcase the business and connect with the yelp community.
    • Video Production and hosting – Yelp sends a videographer to produce a professional video for the yelp business page on which businesses buy full service program.
    • All the self service program tools – it includes online shopping, reservations, profile enhancements and the deals and gift certificate
    • Dedicated Support – businesses which buy full service program are entitled to dedicate support by yelp staff.

  • Is GST better than the previous tax system?

    The question of which tax system is better is debatable. Before GST was introduced, the VAT system was followed in India. GST not only brought an excellent revolution in the Indian economy and society but also it increased the government revenue. Is GST practically better than the previous tax system?

    What is GST(Goods and Services Tax)?

    GST is considered as the most economically influential post-independence tax reformation in India as it has redesigned the whole concept of taxation. Being a consumption-based system, it is completely transparent and convenient than the previous tax structures. It has disregarded to society like tax-evasion and corruption on a greater level.

    In a longer period, it did not only brought an amazing boost to the Indian economy and society but also the government revenue increased. It practically removed the main problem of the previous tax system which was cascading effect.

    GST is a value added tax that is collected at every level in the supply chain process. In the earlier indirect tax time, in certain cases, the tax paid on commodities or services were not available for setting off the output tax liability. For example, the excise paid by manufacturers were not available for set-off against VAT.

    Impact of GST on Startups and Small Businesses in India
    GST was implemented in India in July 2017. The GST was meant to replace a slewof indirect taxes with a federated tax. It has impacted almost all Industries,including start-ups. Startups are liable to pay taxes as they cross thethreshold limit are liable to pay GST from the moment they cross the t…
    StartupTalkyArbaaz sayed

    What is VAT(the previous Tax structure)?

    Most people are accustomed or aware of the VAT system even if they don’t run a firm or business. For instance, if you purchase any product or go to a hotel, in the lower part of the bill, you are likely to see an extra cost in the form of a percentage. This is called the value added tax, VAT.

    VAT is a consumption tax levied on a product at each stage of the supply chain. VAT has been a major reform for India’s tax system when it was introduced around 2005. This change was desperately needed due to issues with India’s previous taxation system, where the cascading effect of taxes had a negative effect.

    Is GST better than VAT

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    Educated Consumer

    Previous tax regime was loaded with multiple taxes at the state level which included VAT, Entertainment Tax, Luxury tax, Taxes on lottery, betting and gambling, State Cesses and Surcharges, Octroi, Entry Tax and purchase tax. Multiple taxes at the central level were also levied which included Central Excise Duty, Additional Excise Duties, Service Tax, and Additional Customs Duty.

    This multitude of levied tax kept the consumers confused and unsure on taxes being charged. Consumers were unable to check or verify the correct levy and payment of taxes, leading to consumers being overcharged on account of false taxes. GST is based on a PAN-India model tax system, consumers have become vigilant before paying taxes. GST being a “ONE NATION ONE TAX”, has helped rationalize and revolutionize the whole economy.

    Reduction in Logistic cost

    A leading logistics company recently said that after the implementation of the E-way bill and GST, heavy transport vehicles i.e. Trucks are covering 10-15% more distance as compared to earlier regime. In earlier regime trucks were hovering around 300-350 km per day, however, after the implementation of GST this distance has increased to 400-410 km per day. This has helped in the reduction of logistics costs. This reduction has brought India at the edge of a logistic revolution.

    Eliminate The Cascading Effect

    Cascading effect is a phenomenon of taxation that puts an extra burden on the end consumer. With the cascading effect in place, the taxes were levied on the value on which the previous buyer has already paid the tax. Thus, GST removed this tax on tax by bringing the concept of input tax credit that can be claimed at every stage by the seller or service providers.

    Simple Online Procedure

    The GST has brought in a new digital era in the Indian taxation system. All the process, right from the registration to the payment of taxes has been made online. This uniform e-registration is a considerable change as compared to the earlier decentralized multiple registration mechanisms.

    Destination-based Taxation

    With the onset of GST, the taxes were charged on the point of consumption, unlike the former tax structure that levied taxes on the place of manufacturing. This change from origin-based tax to destination-based tax has also significantly altered the revenue generation of producer states as well as consumer states.

    Real Estate

    The government has rationalized tax rates in the real estate sector from 12%/8% to 5%/1% also giving one-time option for ongoing projects to adopt the tax scheme. Home investors were forced to pay multiple taxes on real-estate buys in the pre-GST era, and in the post-GST period, they were forced to pay full taxes without benefit of ITC being passed to the consumers.

    Thereby commodities were always overpriced. With this new tax scheme, consumers are ensured that they are bound to pay an amount with a full benefit of Input tax credit flowing to them without any discretion of suppliers.

    The reduced tax burden on Tax Payers

    The tax burden before GST on taxpayer was considerably high. With GST adaption, the tax burden has reduced significantly since all taxes are integrated, and the burden is split equitably between manufacturing and services. Certain taxes became part of the cost. Therefore, with the simple mechanism of GST, the cost burden has reduced by removing such effect and providing credit.

    GST revenue Collection
    GST revenue Collection

    The GST components

    CGST

    Central GST is referred as CGST, applicable on supplies within the state. Tax collected to be shared with the Centre.

    SGST

    State GST is referred as SGST, applicable on supplies within the state, whatever tax collected will be shared to State.

    UTGST

    Union Territory GST is referred as UTGST, applicable on supplies within the union territory.

    IGST

    Integrated GST is applicable on interstate and import transactions. Hence, tax collected is shared between the Centre and State.

    Conclusion

    By implementing GST, the Indian government is looking forward to improving the economy by eliminating the cascading system of tax and controlling corruption in the business processes in India which were possible in the previous tax system.

  • Everything about Anand Lulia’s India Quotient

    The environment of the startup circuit is highly competitive, especially in a country like India. Now, one of the most important factors that define the fortunes of a company is venture capital. These companies act as the backbone of a particular venture and help it to grow and face the obstacles that most of the startups faced in the past decade.

    Now, as we move ahead in the series of venture capitals, let us have a look at the venture capital firm India Quotient, a name that is popular for being an early backer of the startups. Some of the names who have made it big in the grandest stage with the help of India Quotient are ShareChat and the digital lender Lendingkart. The company had closed its third fund of $60 million recently last year. Let’s take a tour to know everything about Anand Lulia’s India Quotient.

    Quick Facts – India Quotient

    Company Name India Quotient
    Headquarter Mumbai, India
    Sector Finance
    Founder Anand Lulia
    Founded 2012
    Net Worth Rs. 165 Crore

    An Insight into India Quotient

    The team of India Quotient believes that magic happens when concepts like Big Data, AI, and Blockchain are used to create consumer-facing solutions that disrupt large markets or create entirely a new set of markets. The team takes 2 days off every 6 months with the entire portfolio and select LP’s. The team of India Quotient has an active peer group on social media sites where every team member exchanges knowledge and insights.

    Everything about Anand Lulia's India Quotient
    India Quotient Logo

    India Quotient Funding

    Announced Date Fund Name Money Raised
    Nov 20, 2019 India Quotient 3 $60M
    Nov 20, 2019 India Quotient opportunities fund $40M
    Jan 8, 2015 India Quotient 2 $16M
    Oct 19, 2013 India Quotient Maiden Fund $4.9M

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    What does the Team of India Quotient Evaluate?

    The team of India Quotient has been funding companies that not many people would like to see as a future giant. The team does not consider the type of work a company does, rather, it emphasizes its growth. The process of selection is rather subjective at India Quotient. Sometimes, the team feels that the network effect is much more important than the tech, or tech is more important than the design.

    Which Section of the Startup Sector is liked by the Team of India Quotient?

    Well, it is safe to say that the intersection of smartphones, big data, and design is changing and revolutionizing lives. The team observes people, customers, around them and they consider that for a country as big as India, choosing a market is all about the relative size.

    The team likes people who are underdogs, i.e. the people who like the struggle which, most people avoid. Apart from that, the team likes the personalities who like to hustle and have only one focus in life. Adding on, the team of India Quotient likes personalities who are very frugal and they have sacrificed their lifestyle for the development of the startup sector.

    Everything about Anand Lulia's India Quotient
    India Quotient Team

    The team of India Quotient will back your company if:

    • You have an ideology that the present social networks will fade away, and you wish to create the new sector all by yourself.
    • Also, if you were denied a loan from the bank and you wish to raze down all those big and humongous buildings and shrink them into an app, then the team of India Quotient will help you out.
    • Well, if you wish to eliminate the hustle of student life and create something for the betterment of the students, then you will be welcomed by India!
    • Else, if you wish to make consumer hardware in India, even though your batch-mates think that you have gone mad to stay back there, then team India Quotient is here for you!

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    Investment made by India Quotient in 2020

    Announced Date Organization Name Funding Round Money Raised
    Aug 18, 2020 Masai School Seed Round – Masai School $2.5M
    Jun 19, 2020 FabAlley Series C – FabAlley ₹206M
    Jun 8, 2020 Yolobus Series A – Yolobus $3.3M
    May 19, 2020 Lendingkart Series D – Lendingkart ₹3.2B
    Feb 6, 2020 Kuku FM Series A – Kuku FM $5.5M
    Feb 5, 2020 NEETprep Venture Round – NEETprep N/A
    Feb 3, 2020 fleetx.io Series A – fleetx.io $2.8M
    Jan 10, 2020 WebEngage Series A – WebEngage $4M

    How to Reach Out to India Quotient?

    If you find this insight about India Quotient interesting, then you might wish to reach out to the team of India Quotient. If you wonder how do you reach out to them, well you can use the help of social media platforms like LinkedIn, Twitter, or simply, by writing an e-mail. As per the team, it is never late to reach out to them, hence, if you think your work has the capability of making it to the big stage, then you should reach out to them on Sunday evenings!

    Importance of Companies like India Quotient

    A company like India Quotient has been helping many entrepreneurs to get a chance to showcase their skills and make a name for the country and the startup ecosystem. Now, with the lock-down affecting multiple companies, the role of companies like India Quotient has been increased. This is mainly because the entrepreneurs are likely to face difficulties and these companies can help them out to make it through the obstacles!

  • Uniqueness redefined: The story of GoStops

    The Indian startup circuit has produced many companies that have performed exceedingly well in the bigger stage. With a huge population, India has produced many successful businessmen who have revolutionized the startup circuit. Now, amongst the startup circuit, the hostel industry has been one of the most unique areas where entrepreneurship has left a small mark.

    Well, in this particular area too, a company named GoStops, has been making giant strides. This company has been making life much easier for Indian students as it is quite difficult to get a proper living space when a student is far away from home. So, let us have an insight into the story of GoStops.

    Quick Facts – GoStops

    Company Name GoStops
    Headquarter Delhi, India
    Sector Hospitality
    Founder Pallavi Agarwal, Pankaj Parwanda
    Founded 2013

    What is GoStops?

    GoStops is one of the most unique companies one would come across. It is India’s fastest growing premium chain of youth traveler hostel and has been raising an undisclosed amount of funds as a part of its funding in 2019. Later, in 2020, it raised another round of funding from Atraxn Partners, which is an angel investor firm headed by Nirmal Singh and Pawan Kumar.

    The story of GoStops
    GoStops Logo

    The company came into the circuit in 2013 and it was founded by a Delhi-based couple Pallavi Agarwal and Pankaj Parwanda. The company leases manages, franchises real estate assets, which are later on designed, transformed, marketed, sold, and operated as youth hostels in business and leisure locations which are often preferred by the millennials. Almost 70 percent of its inventory comprises dormitories and 30 percent constitutes of private rooms.

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    Launching GoStops

    In 2012, the CEO and co-founder Pallavi and her husband went backpacking across Europe and returned to the country being fascinated by the hostel culture. The first thing that crossed their mind was why a similar model for travelers looking for premium quality social accommodations did not exist in India! Then, Pallavi decided that Varanasi will be the first choice to open the hostel because the city attracts both foreigners and tourists equally.

    Currently, the company operates 12 hostels in Agra, Amritsar, Bir, Dalhousie, Delhi, Jaipur, Jaisalmer, Mumbai, Nagpur, Rishikesh, Udaipur, and Varanasi.

    Apart from that, they have a total capacity of 800 beds across the country and their annual turnover is about 800 crore. As per the team of GoStops, they have grown at the rate of 2.5 times each year and have been making a mark in the startup ecosystem.

    GoStops Funding

    Announced Date Transaction Name Number of Investors Money Raised
    Mar 2, 2020 Seed Round – GoStops 1 N/A
    Nov 2, 2019 Angel Round – GoStops 5 N/A

    Investors of GoStops

    Investor Name Lead Investor Funding Round
    Atraxn Partners Yes Seed Round – GoStops
    Sorabh Agarwal No Angel Round – GoStops
    Rohit Shankar No Angel Round – GoStops
    Sumeer Walia No Angel Round – GoStops
    Sunil Kumar Singhvi No Angel Round – GoStops
    Nitish Mittersain No Angel Round – GoStops

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    For millennials by millennials

    The co-founder Pallavi graduated from Kamla Nehru College in 2003. Later, she started as a consultant with The Smart Cube in 2004. There, she gained expertise in industrial and monetary services. Later on, she did her Master’s from the International Management Institute in 2007, and worked at Tata Capital, MNC Millward Brown, and Quantum Consumer Solutions.

    Her husband Pankaj is a BE in Electronics and Communication Engineering from Manipal Institute of Technology in Karnataka and is the man behind the startup. Pankaj has worked at Nokia, ZTE, Huawei, and Erricson. After working in the corporate sector, the couple decided to give entrepreneurship a change and implemented the travel-inspired idea.

    The story of GoStops
    Founders of GoStops – Pankaj Parwanda and Pallavi Agarwal

    The company has been a success because the individuals working at GoStops are themselves millennials and they understand their audience. The co-founders and senior management workers are all in their 30s and the rest of them belongs to Gen Y and Gen Z. Presently, the startup has 25 members across product operations, sales and marketing, business development, and support functions.

    Although there are a couple of hostel startups in India, the company claims that there are no direct competitors as company like GoStops has a unique business model and is performing exceedingly well in the circuit. This accounts for the fact that the customers can choose from short stay, long stay, and experiential opinions on their website. After one has done the bookings, they can check-in at the properties and avail the services at the hostels. The services are 24X7 security, 24X7 front desks, A/C, Wi-Fi, space for co-work, housekeeping, and many more to name!

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    Future of GoStops

    Now, the main aim of the company is to expand its footprint across the country by doubling its capacity to 1,600 beds in the next year, and hence, a company like GoStops sets up the benchmark for other companies to follow!

  • An Insight into a Prop-Tech startup: Homzhub

    The world of the startup ecosystem is backed by the investors who work tirelessly to ensure that the companies face no issues related to establishing their mark in the big stage. Well, one of the main areas of the startup ecosystem is gaining popularity is the prop-tech startup circuit.

    Well, today, we are going to discuss the Singapore-based prop-tech startup named Homzhub. The main agenda of this company is to help investors seamlessly invest as well as manage properties through Homzhub.com in India and Singapore. Let’s have an insight into a Prop-Tech startup: Homzhub.

    Quick Facts – Homzhub

    Company Name Homzhub
    Headquarter Mumbai, India
    Sector Real Estate Services
    Founder Harish Taori
    Founded 2017

    An Insight on Homzhub

    Now, recently the company has announced its foray in elected Indian cities to help the investors to seamlessly invest as well as manage properties through Homzhub. The funds will be deployed to enhance the company’s technology platform, which has gained some popularity due to the increase in the dependency of the online sector during recent months.

    In India and Singapore, the landlords spend a huge amount of money and valuable hours on finding the properties to invest, then renting and managing them without any sort of deep insights on their financial performances. This experience is very stressful especially when the landlord is not in the same city and does not have any reliable person to guard the functioning of the rented house. Now, this issue has been addressed by Homzhub!

    As per Mr. Bharat Mandloi, who is a serial entrepreneur and a veteran investor, he exited his real estate investments in India because he faced humongous challenges in managing his assets. The functioning of the industry is opaque and grappling with issues like loss of confidence in property developers, lack of trust, and questionable ethical standards of intermediaries. At present, according to Mr. Bharat, the industry in the country is ripe for disruption.

    An insight into a Prop-Tech startup: Homzhub
    Homzhub Logo

    Well, amid chaos, Homzhub observed an opportunity to transform the landlord’s experience by bringing together the technical, financial, and logistical solutions. Homzhub’s real estate assets and tenancy platform empower the landlord with knowledge. Transparency, and ease of remote management of properties portfolio across countries. The company has a deeper understanding of India and Singapore’s markets. Hence, Homzhub delivers seamless transactions and professional management of properties in a tax-efficient manner.

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    How Homzhub is Changing the ways?

    According to Jaideep Nikam, a member of the Board of Directors at Homzhub, the company’s cross-border real estate investment and management proposition address a key concern of the ever-growing geographically mobile generation. It also covers the key concern of the ever-growing geographically mobile generation. Apart from that, Homzhub satisfies the customer’s deeper need for diversified wealth creation and at the same time, it generates work for the local vendors enabling the economy to prosper sustainably.

    Talking about the team, a strong culture of Integrity, Transparency, and Mutual Respect and a highly energized young team has made sure that the performance is highly efficient and the team caters to the need of its clients well.

    An insight into a Prop-Tech startup: Homzhub
    Founder of Homzhub – Harsih Taori

    The team of Homzhub also aims to build a cutting edge technology platform and evolutionary business model to nurture a harmonious ecosystem, where the landlords, tenants, developers, and real estate agents execute property transactions in a highly efficient manner with complete peace of mind. The company has a strong focus on respecting the privacy and ensuring the protection of consumer data and hence, Homzhub has been making headlines within a short period.


    Presently, the company has an aggressive roadmap of 100,000 user sign-ups by the end of the year and it will be expanding its sales and support the presence of other cities with Bangalore being high on priority. Now, the team of Homzhub has been working on the plans to expand its footprint across the country to become a pan-Indian player within three years.

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    Homzhub Revenue of Previous Quarters

    An insight into a Prop-Tech startup: Homzhub
    Homzhub Revenue of Previous Quarters

    Importance of a Company like Homzhub

    Homzhub is one of its kind. It has been making a mark on that aspect of the startup ecosystem which was untouched and hence, has been successful in a short period. Now, with a growing need for real estate and prop-tech startups, Homzhub is the front runner and the face of the genre in the Indian startup ecosystem. Hence, a company like Homzhub is vital for the startup ecosystem.

     

  • Indian Angel Network: The Backbone of the Indian Entrepreneurial System

    The empire of startup circuits has a plethora of companies that aim to revolutionize society. Now, as there is a development in the technology sector, it is high time that the venture capitals come up and support these companies so that their talents do not go wasted. These venture capitals are the catalysts that help people to realize their dreams and hence, work for a better future.

    Amongst all the venture capitals, Indian Angel Network is one such company that thrives on helping the talents to realize their dream and has become backbone of the Indian entrepreneurial system.

    Quick Facts – Indian Angel Networks

    Company Name Indian Angel Networks
    Headquarter New Delhi, India
    Sector Finance
    Founders Padmaja Ruparel, Saurabh Srivastava, Raman Roy
    Founded 2006

    What is Indian Angel Network?

    This company named Indian Angel Network is a network of investors keen to invest in an early-stage business which can create disproportionate value. The central people of the company are the leaders in the entrepreneurial ecosystem as they have a strong operational experience as CEO’s or a background of creating new and successful ventures. The team of India Angel Network shares a passion to create scale and value for startup ventures.

    Indian Angel Network: The Backbone of the Indian Entrepreneurial System
    Indian Angel Network Logo

    The company was founded in 2006 as the Indian Angel Network that in addition to money, provided constant access to high-quality monitoring of the companies. The network members, because of their experience and capability are better able to assess the potential and risks at the early stage of any company.

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    Funding Raised by Indian Angel Network

    Announced Date Fund Name Money Raised
    Nov 7, 2019 Indian Angel Network Maiden Fund ₹3.8B
    Sep 25, 2019 Indian Angel Network VC Fund ₹4.5B
    May 24, 2018 Indian Angel Network Maiden Fund II ₹2.3B

    Indian Angel Network: The Backbone of the Indian Entrepreneurial System
    Funding Raised by Indian Angel Network

    What differentiates Indian Angel Network from Venture Capitals?

    Well, till now, you might have got an idea that Indian Angel Network is somewhat unique. To get an insight, here are some of the factors that make them different from traditional companies:

    • The team of Indian Angel Network comprises of strong entrepreneurial network and operational background of investors.
    • The team of Indian Angel Network also has the willingness to invest money and time with talented companies and entrepreneurs.
    • Apart from that, the team can leverage a vast network that makes Indian Angel Network one of the best venture capitals to look out for!
    • If a simple term sheet is something that haunts you, well, you might be surprised to know that Indian Angel Network has a quite simple term sheet.
    • Adding on, Indian Angel Network gives quick feedback on the investment decision, hence, you have got someone who has your back.

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    Sectors Covered by Indian Angel Network

    As discussed, the Indian Angel Network is one of the most unique venture capital firms. Being a mega-company, Indian Angel Network covers sectors like agriculture, e-commerce, education, gaming, financial services, healthcare, hospitality, information technology, internet, lifestyle, manufacturing, mobile, retail, semiconductor, services, and social impact. Presently, Indian Angel Network aims at investing up to USD 1 million with an average of about USD 400-600k and exiting over a 3 to 5 year period through a strategic sale.

    The Investment Criteria of Indian Angel Network

    The company aims to help out the companies that follow the following criteria:

    • The company should have high barriers to entry
    • The team should comprise of a complementary management team
    • The startup should be a scalable business
    • Adding on, there should be a differentiated value proposition

    Recent Investments made by Indian Angel Network

    Recently, the Indian Angel Network invested around 160 crores in startups in major sectors like manufacturing, cleantech, biotech, water, agritech, and cybersecurity. The company has been working closely with the government to help create a more enabling startup ecosystem.

    Investments made by Indian Angel Network in 2020

    Announced Date Organization Name Funding Round Money Raised
    Aug 27, 2020 Phool.co Seed Round – Phool.co $1.4M
    Jul 20, 2020 Styledotme Seed Round – Styledotme ₹35M
    Apr 28, 2020 Consure Medical Series B – Consure Medical ₹36M
    Feb 27, 2020 MinionLabs Angel Round – MinionLabs N/A
    Feb 26, 2020 Freshworld Venture Round – Freshworld N/A
    Feb 18, 2020 MaxWholesale Series A – MaxWholesale $3M
    Feb 17, 2020 PlanetSpark Seed Round – PlanetSpark ₹32M
    Jan 28, 2020 Carbon Masters Series A – Carbon Masters N/A
    Jan 16, 2020 ExtraaEdge Seed Round – ExtraaEdge $700K
    Jan 10, 2020 WebEngage Series A – WebEngage $4M

    Also, in 2019, the company had stated that it was the year of 11 lucrative exists for Indian Angel Network investors across high-value companies including wench, LBB, TagBox, Proplld, FabAlley, Myspinny, Wow! Momo, Box8, and Native Special.

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    Importance of Indian Angel Network

    Well, companies like Indian Angel Network are the backbone of the startup circuit. It is these companies who support the entrepreneurs to be more inventive and hence, work for a better future. Now, with the pandemic haunting the world, it is high time that the venture capitals follow the path lead by Indian Angel Network. These companies have been working closely with the government to create a chance for every entrepreneur to succeed.

    As per Padmaja Ruparel, the founding partner of the company, the Indian Angel Network has closed its first fund worth of INR 375 crore in addition to delivering impressive investor return with exists from TagBox and Chakra Innovation. Hence, Indian Angel Network is one of the biggest names in the circuit!