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  • How Increase In Fantasy Gaming Startups Are Changing The Gaming Industry

    In the year of 2020, online fantasy gaming has gained a strong foothold within the Indian entertainment Industry. Our country now has a projector user base of 628 million gamer’s which gives boost to the gaming ecosystem within the Indian economy. This ecosystem contains of a variety of gamers of all ages, game designers, developers, investors and marketers all working together to come up with the latest cutting edge games. All this has made India to be the top contender among the top gaming markets amongst the emerging global economies. At present there 400 gaming startups in India with whooping number of 500 million smartphone users.

    Statistics of Online Gaming in India
    Online Fantasy Sports Gaming
    Fantasy Gaming Startups During a Global Pandemic

    Statistics of Online Gaming in India

    • According to a report released by boutique investment bank Maple Capital Advisors the online gaming industry in India is growing at a rate of CAGR of 22%.
    • The reports also claim that the Industry is expected to grow 41% yearly due to the growth of digital infrastructure and rise in the quality of gaming content.
    • The gaming Industry is set to be valued at $3, 750 million by the end of 2024.
    • India’s online gaming industry has already attracted $350 million in investments from venture capital firms between the years 2014 to 2020.
    • The report highlights that the three key segments of online gaming are Real Money Games (RMG), Mobile centric or casual games and E- sports such as Counter strike, DOTA 2.
    • The E-sports federation of India reports that 264 million Indian gamers and the competition prize money is increasing annually.

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    Online Fantasy Sports Gaming

    When it comes to online fantasy sports gaming it gained a lot of popularity in India as another genre of online gaming, where sports fans can create their own team out of the real life players from the upcoming matches with specific conditions and environments. The fantasy sports gaming in the Indian market is expected to reach over $5 billion in the Equity Investors. Cricket by far is the most popular as 85% of users engage in this sport, while the other sports that Indians venture into are football, basketball and kabbadi. Online game companies have risen up to 275 in 2019 which is a huge increase considering there were only 25 startup companies in 2010.

    facts on online sports gaming
    Facts on Online Sports Gaming

    Because of this new booming industry many job opportunities have opened up in a non-conventional sectors such as tech oriented careers and game development which king of new in India. From just a handful of companies until few years ago, there are an estimated 60 fantasy sports platforms in India at present. India also recently got its first Gaming Unicorn called Dream11 is known to be changing ways in the gaming Industry. Let us learn on how exactly the company is doing that.

    Dream11

    Dream11 is a Mumbai based fantasy game startup which was founded in 2012 by Harsh Jain and Bhavit Sheth is now backed by Tencent making its value $1.1 billion after its successful fundraiser from Steadview Capital. According to a report by the Indian federation of Sports gaming, Dream11 is currently occupies 90 percent of the domestic fantasy sports market. Dream11 has an overall user base of 51 million with about 15% of them being the paid players.

    The CEO of the company, Harsh Jain says that the times are changing in the fantasy gaming industry as the competition is increasing and so is the higher cash rewards at stake. The company became a trend because of cricket game which coincided with the India Premium League in 2008 and became its sports partner until 2022. Now the company offers an array of sports such as Football, Carom, Pool, Kabbadi, Basketball, Badminton and Hockey for the gamer’s to pick from. With the advent of 4G mobile services provided by Reliance Jio, fantasy gaming has become popular along with services in India.

    IFSG says that two out of three sports fans in India are aware of fantasy gaming today and an estimated 100 million more will join by downloading any of these platforms or their fantasy apps by 2020.The reason to the success of Dream11 is because it allows its users to create its own imaginary teams and earn cash based on selected players actual match performance. Every move made by the gamers gets them cash rewards, while the company also pockets 15 to 20 percent of the winnings. This Mumbai based startup is looking to double its user base to 100 million by 2020.

    The logos of Dream11 and Mobile Premium League (MPL)
    The logos of Dream11 and Mobile Premium League (MPL)

    Mobile Premium League (MPL)

    Mobile Premium League is a Bengaluru based startup and is the fastest growing fantasy sports platform which has also achieved #1 app in the casual section of the Google Play store India. MPL was founded in 2018 by Srinivas Kiran Garimella and Shubham Malhotra who are also the founders of Creo which was brought over by Hike in 2017. Mobile Premium League is funded by Sequoia making it the latest startup in India fantasy sports market.

    The company is growing at the speed of light as it now has 10 million users in 7 to 8 months. The app based platform allows fans to compete in skill based sports and win the real rewards. Indian team captain Virat Kohli is its brand ambassador with a deal reportedly at Rs 12 crore. It is rumored that Indonesia Go-jek is looking to invest $30 million in MPL.

    Fantasy Gaming Startups During a Global Pandemic

    Due to the nationwide lock down, people who are staying at home are turning to gaming platforms to kill their boredom. These platforms are provided by these startup gaming companies in order to attract hundreds and thousands of new visitors in online traffic. Many land-based casinos have switched to online platforms and discounts and bundle offers are being promoted online by gaming companies and online gaming stores to encourage people to play video games.

    According to Ranjana Adhikari the co-head of media, entertainment & gaming at Nishith Desai Associates, “We also saw a 24% increase in traffic for online gaming between February and March. India is a developing nation, but during lock down it has seen an acceleration of people moving to online in general and getting used to it. While wider regulation might still be a way off, the pandemic might have accelerated this process.’’

    In view of these new trends the importance for self-regulation within this Industry cannot be emphasized enough especially when it comes to responsible gaming which is still a new concept in India than compared to other countries like US. Further regulation would help with pushing gaming companies to talk about gaming responsibly via information on identifying gaming addiction and how to manage it, implementing self-checks, timeouts and even limits upon their accounts.

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    FAQs

    What are fantasy games?

    A fantasy sport is a type of game, often played using the Internet, where participants assemble imaginary or virtual teams composed of proxies of real players of a professional sport.

    How much does it cost to start a gaming company?

    From initial incorporation ($500, excluding lawyer costs) to equipment ($3,120 per person, including $800 per PC) and salaries (roughly $3,250 per person), running a relatively small studio is a cash-drain, even before you throw in legal and accounting fees, advertising, and the cost of attending conferences.

    Is MPL safe?

    Yes

    What are the top gaming companies in India?

    • Hyperlink InfoSystem
    • Zensar Technologies
    • Infosys
    • TCS
    • Fgfactory
    • Orangesoft
    • Unanimous Studios

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  • Artificial Intelligence in Demand Planning and Forecasting

    Artificial intelligence has been drawing a lot of attention as companies and tech-savvy vendors continuously seek how machine learning could improve demand plans and supply chain operations. In particular demand forecasting, the process of planning forecasts that will drive operational supply chain decisions and customer demand plans is being trusted as the next potential field for innovation and a drastic shift.

    Giant Tech-savvy companies like Amazon and Microsoft have announced AI tools for refining demand forecasting, and several consulting companies are promoting their AI skills to bring them in demand planning processes. A recent survey identified that AI is the technology that will have the largest impact on demand planning in the near future.

    It’s not difficult to notice the compatibility between AI and demand planning. Demand planning involves a huge number of data and data analytics, and it is a repeated cycle after cycle. It is easy to imagine that a self-learning AI application could do at least as good a job as a human planner at forecasting demand.

    However, closer examination shows that there are some dire challenges faced by AI to successfully penetrate the demand planning market. These challenges are not much technical as compared to management. Even if AI is not a significant contributor to demand planning, addressing these challenges can improve a company’s demand forecasting performance.

    Ways of Demand Forecasting
    Consumer Demand Forecasting
    Application of Demand Forecast

    Ways of Demand Forecasting

    In the world of data and Artificial Intelligence, most companies have been operating with a mixture of technologies into which they invested millions of dollars that they simply can’t turn off. They are also forced to compete in their industries with the digital systems that are building business models completely embracing the power of data and algorithms.

    Organization adopt powerful insights for better demand predictions with data and technology. There is a practical adoption of digital transformation through platforms, forecast and predictive models, applications models, fed by a foundational data layer, powered by AI and enabled with real-world scenario testing.

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    Customer Relationship Management

    The targeted customers who plan to buy a product expect receiving it immediately and should be readily available to use. Demand planning allows companies to predict which types of products have to be purchased in the next slot from a specific store location. This improves customer satisfaction and commitment from the organizations’ end.

    Logistics and Order Fulfillment

    Demand forecasting solutions optimize the supply chain procedure and logistics. The product will be more likely to be in the inventory, and unsold goods won’t occupy prime retail space at the time of order.

    Pattern Identification

    AI is applied to a company’s historical demand signal in an unbiased way. The technology self-learns from complex demand patterns like multiple seasonality signals, non-linear trends, lags, level shifts, etc. and finds common groups to prescribe the suitable model.

    Internal and External Causals

    Identity complex patterns from the data, the next step is to bring in the effects of internal and external causal factors to enhance the demand signal and quantify key demand drivers. Internal variables include the product analysis, price, promotions, product lifecycles and point-of-sale data.

    External data is operated, such as macroeconomic indicators like demographic trends, Consumer Price Index, regional weather data, market share data, consumer sentiment, and much more.

    Evaluating different Scenarios

    The ability to analyze what-if scenarios for more accurate predictions is the next-generation demand modelling. This is an important point where organizations can win cause and effect by testing demand scenarios and sensitivities at varying levels. Factoring these scenarios into demand models in a deeper sense prepares decision-makers for changing conditions.

    Short-Term Forecasting

    AI plays a strong role in solving patterns and delivering insights for short term forecasts, predicting actual orders using data like page-views and current inventory positions from vendor portals, companies can set up recommendations on inventory positioning.

    Supplier Relationship Management

    By having the prediction of customer demand in numbers, it’s possible to calculate how many products to order, making it easy for the organization to decide whether they need new supply chains or to reduce the suppliers.

    Marketing Campaigns

    Forecasting is often used to market campaigns, adjust ads, and can influence the number of sales. Machine learning forecasting models can take marketing data into account to have a perfected market forecasting.

    Technologies that impact Demand Planning
    Technologies that impact Demand Planning

    Consumer Demand Forecasting

    • Extract maximum predictability from the available data
    • Consumption-based forecasting predicts changing market conditions, utilizing internal and external data sources to fulfil orders
    • AI functions in a variety of products and services companies with a variety of demand patterns including e-commerce, beverage, beauty, consumer electronics products and many more products
    • The UI leverages AI to highlight which products need human intervention
    • AI models consume limitless data sources empowering precision and market responsiveness  
    • Anticipate and respond to shifting market trends
    • AI focuses on critical areas and anomalies through a unified forecast and Machine Learning driven workflow
    Businesses in which Demand Planning is used
    Businesses in which Demand Planning is used

    Application of Demand Forecast

    The forecasting method to select is a function of multiple qualities about a particular item. Each and every item going under demand forecast has a unique history and an optimal method. The application of Demand forecast is Vanguard Predictive Planning uses AI to run a Best-Fit analysis on forecast records at the beginning of each forecast cycle.

    The AI engine automatically uses the most appropriate forecasting method for users record. It analyzes the most recent demand data available and ensures the most accurate forecast for every item as it progresses through its lifecycle.

    Conclusion

    The basic functions of Artificial Intelligence are not new to forecasting and demand planning. Forecasters have used algorithms including artificial neural networks, association rules, and decision trees all of which are common methods in AI.

    AI has proved to be one of the notable achievements in technical inventions, making it easier for organizations to predict what the consumers desire.

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    FAQs

    What is artificial intelligence?

    Artificial Intelligence (AI) is wide-ranging branch of computer science concerned with building smart machines capable of performing tasks that typically require human intelligence.

    What are the 3 types of AI?

    There are 3 types of artificial intelligence (AI): narrow or weak AI, general or strong AI, and artificial superintelligence.

    What is the purpose of artificial intelligence?

    The objective of AI is to enable computers to perform such intellectual tasks as decision making, problem solving, perception, understanding human communication.

    What are examples of artificial intelligence?

    • Google Maps and Ride-Hailing Applications
    • Face Detection and Recognition
    • Text Editors or Autocorrect
    • Search and Recommendation Algorithms

    What is machine learning?

    Machine learning is a method of data analysis that automates analytical model building. It is a branch of artificial intelligence based on the idea that systems can learn from data, identify patterns and make decisions with minimal human intervention.

    What is AI forecasting?

    Emerging information technologies and artificial intelligence techniques are being used to improve the accuracy of forecasts and make a positive contribution to enhancing the bottom line called AI forecasting.

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  • An Overview Of The Online Pharmacy Industry In India

    With the lockdowns restrictions brought over by the Covid Pandemic, most economic activities were paused, millions lost their job and many industries faced difficulties. But there were also some industries like Online gaming, Online grocery, Fintech, Telemedicine, Ed tech, online media that were boosted due to the pandemic. Another such industry that increased two fold is the e-pharmacy or online pharmacy industry.

    The e-pharmacy sector in India has grown because of the increased accessibility during a pandemic and many upcoming players like NetMeds, 1MG, EasyMedico and MedLife, Apollo Pharmacy. In 2019, the global e-pharmacy market is estimated to be more than $69.7 billion and is expected to grow 17% to more than $244 billion in 2027.

    Which is why 2021 is the year for the industry, as the e-pharmacy market in India is estimated to be over $512 million in 2018 and is estimated to grow at a CAGR of 63% to reach $3,657 million by 2022. The sector is also attracting many investors as over 70% users are willing to use e-pharmacy post the pandemic, according to RedSeer survey.

    In 2020, Covid 19 has pushed many consumers towards buying their medicines online. A report also shows that over 60 to 70% of the medicines that are ordered through e-pharma platforms are from chronic patients as it more affordable and accessible for them. The growth of e-pharmacy in India is evident due to the positive experience coupled with stronger adoption among low-income households.

    The E-pharmacy Industry in India
    Reasons behind the growth of the E-pharmacy Industry in India
    Benefits of E-pharmacy in India
    Challenges of the E-pharmacy Industry
    Top 6 e-pharmacy apps/websites in India
    Frequently Asked Questions

    Netmeds – Leading India’s Online Pharmacy Segment
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    The E-pharmacy Industry in India

    Nowadays, many online industries are growing as people in the country are adapting to e-commerce rapidly with mobile first consumer behavior and improved digital payments infrastructure. In developed countries of North America and Europe, e-pharmacy is a flourishing market and is also structured, where the medicines are prescribed by doctors and tracked through barcoding to ensure systematic supply.

    In India however, we have over eight lakh pharmacies, with pharmacies available every few kilometers.  The e-pharmacies and healthcare companies have only recently grown in India because of Covid 19, improved Internet reach and smartphone penetration. The Indian e-pharmacy industry is some of well-known names in the market are Netmeds, EasyMedico and MedLife.

    The growth of e-pharmacy in India

    They are many startups that have also come up in the industry such as 1mg, Practo and Myra, even big retail stores like Apollo pharmacy have introduced their e-pharmacy segment.

    In Indian pharmaceutical market is the third largest in terms of volume and 13th largest in terms of value. According to EY, the online pharmacy market in India is estimated to reach $2.7 billion by 2023 from $360 million which it is currently at.

    In India, the retail pharma market is divided into 3 broad segments which are generic drugs, over the counter (OTC) drugs and patented products. Some of the country’s largest conglomerates and multinational e-commerce companies are looking to invest and get a foothold in this sector. For example Amazon has recently invested over $100 million in the largest Indian pharmacy chain Apollo Pharmacy.

    In 2020, Reliance Retail invested Rs 620 crore to get a majority stake in Netmeds which is a chennai based startup. Tata group also acquired a a major stake in 1mg, while LGT Group and CDPQ the Canandian pension fund acquired Medlife in 2020. Even Pharmeasy is backed by the Singapore Temasek Holdings along with TPG a private equity firm from US.

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    Reasons behind the growth of the E-pharmacy Industry in India

    Internet reach and smartphone penetration

    In 2021, India has a wider internet reach because of the affordable prices of the smartphones and deployment of 4G provided by telecom providers like Reliance Jio. According to a report the number of internet users in India is said to reach 600 million by 2025. The government has also launched Digital India Program which is helping in improving broadband connectivity across the country.

    Government initiatives

    The Digital India Program was started by the government to digitally connect every corner of India including the rural areas and remote villages with high speed internet. The aim of this campaign was to empower citizens to gain knowledge and use the government services easily and to make people interact with the government.

    Along with that, the Jan Aushadhi Program is introduced in order to ensure that the general population has access to quality and affordable medicines.

    Top pharma companies in India

    The increased preference towards online shopping

    In the times of global pandemic, online shopping has gained a lot of popularity. This is because it is more convenient to get products delivered at home, while abiding the lockdown restrictions. Online shopping for essentials and medicines is growing at a fast pace.

    Growing awareness about fake drugs

    E-pharmacy has more stringent tracking mechanism when it comes to eliminating middlemen and the risk of counterfeit and sub-standard drugs.

    The change in the disease patterns in India

    In the last 25 years, the focus has shifted from communicable to non-communicable diseases. The disease pattern has shifted towards chronic diseases which has also lead to the increase in the demand for daily medicines. E-pharmacies provide medicines to the chronic disease patients at a lower cost than compared to retail pharmacies.

    Better healthcare financial services

    There has been a steady growth in the Indian financial industry, there are now better options for health insurance policy, life insurance policy, family and retirement plans, cashless claims and ease of accessing them online. These services have increased the healthcare spending which, in turn, has benefitted the online pharmaceutical industry.

    The increase in domestic demand

    There is an increase in the domestic demand because of growth of in capita income, changes in lifestyle due to urbanization and rise in literacy levels. Which is why the demand for advanced medical treatment is expected to increase along with the demand for pharmaceutical products.

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    Benefits of E-pharmacy in India

    Convenience for consumers

    E-pharmacy is more convenient than compared to retail pharmacy stores especially in the time of a global pandemic as the people can order their medicines from the comfort of their homes through any gadget that supports internet. This is also helpful for the elderly and patients that may not be in a condition to go find a pharmacy store.

    Increased accessibility

    Some medicines are hard to find in retail pharmacy stores, which is why e-pharmacy makes it more accessible to find those medicines. Retail Pharmacy only have limited stock and are expensive making it difficult for the people from the rural areas to buy medicines. E-pharmacies make it more accessible for the rural population to buy medicines.

    Benefits of E-pharmacy
    Benefits of E-pharmacy

    Lower cost

    The biggest advantage of e-pharmacy is that it provides medicines at a lower cost because it has small working capital, less overhead costs, increasing margins.

    E-pharmacy provides improved information

    E-pharmacies usually provide value added information to consumers such as the side effects, medicine reminders, information on cheaper substitutes. It also links it to medical resources like universities, government agencies and other health association.

    Authentic medicines

    All medicine purchases through e-pharmacy platforms are stored digitally, making it easy to track the supply chain. This reduces the risk of fake medicines, drug abuse, and even self-medication.

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    Challenges of the E-pharmacy Industry

    The e-pharmacy market in the country is unregulated, this is because of the absence of a clear regulatory framework from India’s policymakers. The industry must be regulated because it involves the health of people.

    The investors who invest in the e-pharmacy companies are also concerned about the lack of regulations in the sector. This is why a set of regulations for e-pharmacy must be implemented at the earliest.

    Lack of technical Infrastructure

    The key factor behind the success of any industry is a strong technical infrastructure. Even though smartphone and internet penetration rates are increasing, the rural population still don’t know about e-pharmacy and how to use it.

    No awareness in the rural areas

    There is huge gap between the rural population and online services like e-pharmacy. This is because people in the rural areas and remote villages lack internet connectivity and still don’t have gadgets that can access internet leading to poor connectivity.

    E-pharmacies is unfavorable in the times of emergency

    The one disadvantage of e-pharmacy is that when medicines are needed in emergency retail pharmacies, as e-pharmacies take more time from ordering to the delivery of the medicines. Hence why e-pharmacies are more suited for pre-planned purchases only.

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    Top 6 e-pharmacy apps/websites in India

    Netmeds

    Netmeds is currently one of the biggest players in the e-pharmacy industry. It provides a huge variety of medicines, healthcare products and drugs. It is one of the most popular Indian website to buy medicines online.

    The company was founded in 2015 and now has a pan India presence, offering prescription, over the counter drugs and wellness products. The customers can set up their subscription for the medicines to be delivered every month and buy healthcare products such as skincare, family care, and baby care among others.

    Practo

    Practo is one of the most reliable online medical stores. It also has a huge catalog of medicines and healthcare products. The app offers its services to more than 100 cities and also connects millions of patients with thousands of healthcare providers around the world.

    The company was founded in 2009 and has over 1,00,000 listed doctors from 310 towns and cities. The app also offers its customers to have an automated prescription refill option, allows them to check their medicine order and reorder what they want.

    Top e-pharmacy websites in India
    Top e-pharmacy websites in India

    1mg

    1mg is the country’s leading digital consumer healthcare platform. This app offers its delivery services to more than 1000 cities across the country. Its customers can order medicines and health products through the website and get it delivered at home from licensed pharmacies.

    It also provides accurate and trustworthy information on medicines. The best part about the app is that the customers can enter the names of the medicines needed and get cheaper alternatives with the same compound. The app also offers health tips according to the medicines you order.

    PharmEasy

    PharmEasy is a well-known health tech startup that offers services such as online doctor consultation, medicine deliveries and diagnostic test sample collection. PharmaEasy offers more than 1 lakh products and even delivers it within 24 to 48 hours across 1.2k plus cities all across India. The app allows schedules reminders monthly and even cash on delivery services.

    Apollo Pharmacy

    Apollo Pharmacy offers more than 5000 products in various categories online and is also accredited an international quality certification. Apollo pharmacy over 3500 plus offline pharmacy outlets across the country.

    The advantage of ordering medicines from Apollo is that the customers can order it 24/7 and get the medicines delivered on time and at their doorstep.

    Medlife

    Medlife is another popular online pharmacy in India that was founded in 2014. Medlife is easier for ordering medicines as the customers can just upload their prescription, confirm it on call and get the medicines delivered at their doorstep. If the customer does not have a prescription, they can also consult a Medlife doctor.

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    Frequently Asked Questions

    What are the top 6 e-pharmacy companies in India?

    Netmeds, Medlife, Apollo Pharmacy, PharmEasy, and Practo are the top 6 e-pharmacy companies in India.

    What are the challenges faced by the E-pharmacy Industry in India?

    E-pharmacies is unfavorable in the times of emergency, No awareness in the rural areas, Lack of technical Infrastructure and Legal challenges are some of the challenges faced by the E-pharmacy Industry in India.

    What are the benefits of E-pharmacy in India?

    Convenience for consumers, Increased accessibility, Lower cost, Improved information e-pharmacy and Authentic medicines are the benefits of E-pharmacy in India.

    What are the reasons behind the growth of the E-pharmacy Industry in India?

    Internet reach and smartphone penetration, Government initiatives, The increased preference towards online shopping, Growing awareness about fake drugs, The change in the disease patterns in India, Better healthcare financial services and are the reasons behind the growth of the E-pharmacy Industry in India.

    How big is the e-pharmacy industry in India?

    In 2021, the e-pharmacy market in India is estimated to be over $512 million in 2018 and is estimated to grow at a CAGR of 63% to reach $3,657 million by 2022.

    Conclusion

    With the current situation of the global pandemic and the changing seasons, online pharmacies are the best option to buy your medicines. As the people will not have break the lockdown restrictions and go out to buy medicines from the local medical store.

    Online pharmacies are more convenient as the medicines are delivered safely and at the comfort of your home. E-pharmacy is cheaper than compared to the retail pharmacies and it’s also offers discounts and cashback. The industry is said to increase two-fold in coming years and become one of the biggest industries.

  • How To Use and Upload Files on MediaFire | Cloud Storage Provider

    Cloud storage refers to storing data in a remote location that is accessible from any device. It improves productivity in terms of backing up and securing the data. It comes along with a lot of benefits and Businesses pay only for the amount of storage they require.

    There are several cloud storage providers offer a free plan for those who require the minimum out of their service. They offer data security for business users. Many cloud storage providers present in the market, seeming all similar at the first glance. There are several features that the buyers should look in the cloud storage providers include collaboration, usability, and security.

    MediaFire is one of the best cloud storage provider with all the possible features. Here we have discussed about cloud storage provider MediaFire, its Plan and File Storing, and Upload Content. Read the full article to understand more about MediaFire and its Plans.

    List of Cloud Storage Service Provides
    List of Cloud Storage Service Providers

    MediaFire—Overview
    MediaFire—Plans and File Storing
    MediaFire—Upload Content
    MediaFire—FAQ’s
    MediaFire—Conclusion

    MediaFire—Overview

    MediaFire software is a great way to store the media files and retrieve them easily. Considering it is safe and secure, so the users are assured that the files are going to be there. MediaFire is also suitable for students, all type of professionals, and executives.

    MediaFire is a file synchronization, hosting, and cloud storage. The company was founded in 2006, it provides client software for web browsers such as Windows, Linux, Android, macOS, iOS and other platforms. MediaFire has around 42 million users and attracted 1.4 billion visitors.

    Users use these features to provide the clients access to any relevant data (documents, pictures, sheets) that is required for a specific job or task. The MediaFire mobile app is easy to use and allows the user to quickly back up or restore files to, from, and across the mobile devices and computers and works on all license types.

    MediaFire has a good initial space in the free version that can be enough for most users. The same applies to dedicated teams that tend to store documents on cloud(text, presentations, sheets) and share it between members. If the users have a big team or want to store big files, the users have to upgrade to the business or pro version.

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    MediaFire—Plans and File Storing

    The features of MediaFire include up to 50 GB of storage starting at 10 GB then increased by as much as 40 GB when various activities like installing mobile or desktop clients, or when sharing on social media are done. MediaFire also responded to pricing competition and reduced them and increased its professional storage plan for the users from 100GB to 1TB and reducing ample of price to its monthly price to USD 2.50/ month.

    MediaFire’s Business account storage is shared across all sub-accounts allowing for single billing and management of multiple users at a single organization. The free account service does not require download activity in order to keep the files and is suitable as a backup.

    There are two public and private file sharing supported by MediaFire.

    • Private file sharing consists of a user sharing directly to another user and the process is done through importing contacts or email. The account holder is able to manage, read and write permissions on a per user basis.
    • Public sharing consists of a user getting a public link, which allows the users to link to download a file. These links are always read-only, it also supports sharing with one-time links.

    MediaFire also added the support for audio and video streaming through the online file viewer. MediaFire supports a huge number of file formats through its file viewer:

    • Image files (.JPEG, .PNG, .GIF)
    • Video files (.MPEG4, .MOV, .AVI, .MPEGPS, .WMV, .FLV)
    • Text files (.TXT)
    • Microsoft Word, Excel, PowerPoint
    • Markup/Code (.HTML, .PHP, .C, .CPP, .HPP, .JS, .java)
    • Adobe Portable Document Format (.PDF)

    Plans Details
    Basic Free(10GB)
    Pro $2.49/month(1TB)
    Business $24.99/month(upto 100TB)

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    MediaFire—Upload Content

    Files like images, documents and videos can be set to automatically upload to MediaFire on the device. If this option is disabled, the user can individually upload the files directly from their camera app to the device via MediaFire. The user can also upload other types of files to the MediaFire app. In order to upload content to the MediaFire App follow these steps:

    Upload page of MediaFire
    Upload page of MediaFire
    1. Open and login to the MediaFire Cloud.
    2. Navigate to the destination folder where you would like to upload the content. If you don’t select any folder, the data will be added to the root folder.
    3. Click on the Upload Icon which will be on the top right-hand corner of MediaFire for Android screen.
    4. Once it is selected, MediaFire will access the content on the device. You can choose to upload video files or images from the camera. You can also choose more files to upload other types of content from the device.
    5. Choose or randomly pick files to upload by tapping them once. A green signal/mark icon will be placed on all files selected for upload.
    6. MediaFire adds your files to the queue for upload.  Once uploaded, the files will appear in your designated folder.

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    MediaFire—FAQ’s

    What is MediaFire?

    MediaFire is an online storage and collaboration company focused on providing the world with a complete and easy-to-use solution for managing their digital stuff online and on the go.

    When MediaFire was founded?

    MediaFire was founded in August 2006 in The Woodlands, TX.

    Who is the CEO of MediaFire?

    Derek Labian is the CEO of MediaFire.

    Who owns MediaFire?

    MediaFire is $2.55M Self-Funded and is Privately Owned at present.

    How many users use MediaFire?

    As of today, there are 43 million active registered users and the number is still growing.

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    MediaFire—Conclusion

    MediaFire is one of the more long-standing Cloud Storage which has good security, and an easy to use interface with high upload and download performance. It gives the user the ability to publicly share files or folders or just share with other MediaFire users which allow for collaboration to make a place for many users to contribute files to from things such a project.

    At MediaFire, the experience of backing up data is easy and users are passionate about online storage. Whether the user is looking to share a huge file online or backup the files, MediaFire makes it simple to get the job done.

  • Why Password manager is Essential for your Business in 2021

    Password Managers are considered to be essential even if it for your personal use or a business. In the recent years with the increase of cyber crimes and various other cyber related activities, it is always wise to choose a password manager for your business or an enterprise. Let’s look at some of the reasons why password management is important for your business.

    Strong passwords
    Unique Passwords
    Remembering passwords
    Password Retrievals
    Browser Password management
    Phishing attacks
    Multi-factor authentication and syncing of devices
    FAQ

    Strong passwords

    Your employees are most likely not to use any strong passwords. Most of them would not like to create new passwords and most likely they would choose to go with a simpler one. As we tend to forget passwords many of us use the password that we have already used across various platforms.

    Nowadays with password-cracking software, it is easy to crack all the passwords and it is said that passwords which were considered strong and safe 5 years back are considered to be easy to crack now. Hence password manager is important for setting up of strong passwords and automation of logins.

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    Unique Passwords

    You will have to invest some of your time to create a unique password and most of them would randomly make a unique password. The carelessness of some employees may lead to the breach of data. Passwords aren’t considered secure unless and until it has 12 characters with a combination of upper, lower case, special characters, and numbers.

    Some of them would take initiative and patience to create a unique password but they will have to ensure that they memorize them. Because of this the people again try to repeat the same passwords across different platforms.

    Password managers have inbuilt algorithms that can generate unique passwords and store them securely which will let you use the platforms without remembering the passwords.

    Remembering passwords

    Most of the companies try to make a secure environment by asking the employees to change passwords after regular intervals. This sounds to be secure, but when put into practical use it is not.

    When the employees are asked for a frequent password change, your employees would find it hard to remember and they would save the passwords for an easy access to it.

    They may note it down in some platform or physically write it down. This is again considered to be risky. Whereas the password managers provide an option to not have to remember the passwords.

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    Password Retrievals

    It is considered by the IT departments that the major task they undertake is retrieving the passwords on a daily basis. The employees may forget their passwords because of frequent changing of passwords or because they tried creating a unique password and couldn’t memorize it.

    The retrieval of passwords would take a lot of time of the help desk and this is not a cost-effective task for a company. Whereas password managers have features where you wouldn’t have to remember or memorize your unique password.

    Browser Password management

    Most of the browsers offer a feature for password management. They will provide you an option to remember your passwords, so that you can easily log in to your frequently used platforms. But this is not a password manager and does not ensure safety. This feature is only for ease of use of the browser and to increase the number of people to use the browser.

    It means that your login credentials and details are easily accessible by any hacker and are left out in the open.

    Cost of data breach in India
    Cost of data breach in India

    Phishing attacks

    Phishing attacks are the most effective ways through which cyber criminals try getting access to your login credentials. Phishing emails or forwarded messages would seem like its from a legitimate source. But that actually is a way to get access to your login credential and will solely capture your passwords.

    Phishing Attack
    Phishing Attack

    It is most likely that a human being gets into a phishing attack than a password manager. Password managers will have a record of trusted websites and if the domain name doesn’t match, they wouldn’t provide the login credentials.

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    Multi-factor authentication and syncing of devices

    You will most probably need to login through various devices such as mobile phones, desktops, tablets, etc. and there are no specific platforms or an application which will easily let you login through devices other than password managers. Password managers will provide an option to sync between various devices of your choice.

    Two-factor authentication provides an extra layer of security to your passwords. It is a feature which is provided by various password managers which uses an extra step to access your login credentials such as answering a question or sending an OTP to your mobile phone. This will add an extra layer of protection to every data stored in your password manager.

    FAQ

    Is it good to have a password manager?

    Many people re-use the same password on multiple websites. Password managers makes it possible and easy to use a different random password for every account.

    Can malware change your password?

    A malware in your computer with the help of the third party could reset your passwords on other websites and gain access to almost any of your online accounts.

    What is the best Password Manager 2020?

    LastPass is considered the best Password Manager, because of its ease of use convenience, security and price.

    Conclusion

    There are a lot more benefits of using a password manager for your business.  It can be one of the effective tools which are required by your business.

  • Are Password Managers Reliable in 2021

    A password manager has a lot of benefits. It would help you in a lot of ways and the doubt which you would have in your mind would be “Can I rely on a password manager”. You can read the below article to get a clear understanding of whether password managers are reliable or not.

    Security and Convenience
    Safety
    Two-factor authentication
    Zero-Knowledge Technique
    FAQ

    Security and Convenience

    Password managers offer you both security and convenience. Password Managers remember all your passwords and make it easier for you. It provides you with your password whenever you require to access that particular platform.

    This gives you an opportunity to easily create strong and very unique passwords as you need not have to remember all your passwords. You will have to ensure that you entered the details of the log in to your password manager. You will not have to remember all your passwords or memorize them.

    You will have to just remember a single password that is the master password to unlock your password manager. Hence password manager ensures security as well as convenience.

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    Safety

    Password Managers are one of the safest ways to keep your passwords safe. Ron Culler who is a senior director of technology and solutions at ADT Cybersecurity said that “Password managers are safe and far safer than not using one”.

    Password managers ensure your passwords are safe and it encourages the users to maintain a good security hygiene. This is considered to be a partial reason. Through password managers, you can easily create very unique passwords which are strong and which you don’t have to remember. You can even create long and complex passwords.

    If it was during the early days of the internet it would have been easy for an individual to create unique passwords and memorize them but now it is next to impossible.

    The password manager company LastPass has said that the average user of its password manager has around 191 passwords which are managed by the company’s password manager application. This makes the tool essential in this era and in the coming years.

    Two-factor authentication

    Two-factor authentication is one of the best feature available for the password manager applications. This provides double safety for the users. It’s like adding an extra safety wall for your passwords.

    The working of the password manager is as follows. You will not have to remember or memorize all your passwords you feed in the application. There will be a master password and you will just have to remember and memorize it. Using this master password, you will be able to access all your other passwords.

    Two factor Authentication
    Two factor Authentication

    So, this master password is the key for all your passwords. You can make it as long and complicated as per your choice. The two-factor verification will provide double security for your password manager.

    Examples of two-factor verification refer to an additional pin or some questions which will be asked after you enter your master password or an OTP will be sent to double-check whether the person trying to access to it is legitimate.

    Through a two-step verification process the password manager ensures that all your passwords are double safe and kept away from easily getting in hands of cybercriminals or hackers.

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    Zero-Knowledge Technique

    This is the most important technique you need to know about password managers. All the leading password managers using this technique called Zero-Knowledge.

    In simple terms, Zero-Knowledge technology means that even though the password manager knows all your passwords and data, the company that manufactures all these wouldn’t have any idea about it.

    What makes a password manager safe is its Zero-Knowledge Technology and security model which consists of three layers of defense. The first layer will be the encrypted user data, the second is the manager’s password which is not kept on the system and the security key.

    To get access to the information the cybercriminals or hackers will have to get through all these three layers of defense. These defensive layers will greatly reduce the risk that the password manager can be hacked by just a middleman. This was the information provided by Chris Hallenbeck who is the Chief Information Officer of the cybersecurity firm Tanium.

    Chris Hallenbeck also said that even if a password manager company gets hacked the customer data will not be compromised because of it.

    Mike Kiser who is a senior identity strategist at the security firm SailPoint told that “Any tool has weaknesses”. But he points out that you would be far more likely to fall into a low-tech phishing attack than having your password manager hacked.

    Mike Kiser added on saying that he would still use one and the advantages of the password manager far outweigh its security risks.

    Password Managers are reliable and the level of reliability would depend on the company you choose. It would also depend on the versions as a premium version would be more reliable than a free version.

    FAQ

    How reliable are password managers?

    Majority of cyber-security specialists agree that password managers are indeed the most secure way to protect your passwords.

    What is the best and safest password manager?

    LastPass is the best and safest password manager.

    Does Apple have a password manager?

    Apple has a full-fledged password manager built into iOS and macOS, it stores all of your sensitive information with end-to-end encryption and syncs it across all of your Apple devices.

    Conclusion

    No Solution can be considered to be perfectly safe all the time but by using a password manager can be the best possible way to protect your passwords.

  • 5 Simple Steps to Evaluate a Company’s culture during Remote hiring

    There are a lot of generic expectations from a job you would look for. It can be a good salary, work timings, the manager you are going to work with and many others. But more than all these the company’s culture plays an important role in you getting satisfied with the Job.

    Analyzing the Company’s culture especially through remote hiring or for a remote job is considered to be a tough process. Here are certain steps you can follow to understand and analyze the company’s work culture during the remote hiring process.

    Know your Expectations
    Research about the Company
    Get in touch with Employees of the company
    Ask questions
    Try to Observe Everything
    FAQ

    Know your Expectations

    You would obviously have certain expectations regarding your job. Even if it is a remote job or a normal office going job, you will have certain must-haves in your mind. The first step is to get a clarification on it.

    You should try to analyze what you are expecting from the company other than the remuneration and the benefits. You should be sure about the work-life balance you require and especially if you are working from home you will have to maintain certain boundaries.

    Maybe you would be looking for a highly collaborative work environment. It can be anything but you should first realize and understand what you are expecting from the company.

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    Research about the Company

    After setting your expectations you should start researching about the company to understand whether this is the best company according to your expectations. You may feel that remote hiring is a disadvantage to understand all these.

    But that’s not the case you have all the information you require at your fingertips. You can always try to dig into the online resources to understand more about the company such as

    Website:

    You can invest some time to go through the company’s website. This will give you a brief idea about how the company shows its work culture to the outside world. This can be considered as a starting point of your research activity.

    You can invest more time in the company’s about and career page. This will provide you with more information about how the company’s culture would be.

    Social Media:

    You can always check the social media profiles or pages of the company. You can check the company’s activities, their social media posts, the content they interact with, etc. This can provide you with some insights into the culture of the company.

    Blogs:

    Blogs can be a valuable source of information. You can look into the company’s blogs if the company has one. They may list all the activities happening in the company. You may also find some information about the remote working culture of the company.

    Employee Reviews:

    You can check certain platforms where the employees leave a review about the company. While going through it you can get an understanding of the company’s culture and information regarding the company which you wouldn’t have known.

    But never judge the company with just a single review always go through multiple reviews and then come to a conclusion.

    Learning opportunities
    Learning opportunities

    Get in touch with Employees of the company

    You can try getting into contact with current or former employees of the company. Nowadays you have various sources through which you can easily connect with them. LinkedIn is one of the sources which lets you connect easily with professional people.

    You can get in contact with the employees and ask them various doubts you have in your mind. You can have a conversation with them and understand whether this company matches your expectations. This will give you a proper idea about the work culture of the company.

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    Ask questions

    At the end of the interview, you will always get a chance to ask questions to the hiring managers. This is a chance provided by the company to answer your queries regarding the company.

    You should always take this opportunity and ask the hiring managers politely. Try not to ask them in a generic way such as Tell me about your company’s culture. Instead, try making it as a conversation and putting things in a nice way.

    It should look like you’re having a conversation and not shooting questions at the manager. You should use this opportunity to get all the information regarding the company.

    Questions during Interview
     Questions during Interview

    Try to Observe Everything

    You should always try to observe everything you can during the interview. Pay attention to even the minute detail. You should know the importance of attention to detail.

    Particularly when you are having a remote interview you should try to grab all the information you can possibly find and take in all the clues. When you are being interviewed by the hiring managers always observe how happy they are with the job.

    You can always observe keeping these questions in your mind, Are they excited about bringing someone new to the team? Or are they exhausted at the need to onboard people and train them?. You can also observe whether they are providing relevant answers and trying to solve your doubts or just rushing through them.

    FAQ

    What are the best jobs to work remotely?

    The best jobs to work remotely are Graphic designer, Travel agent, Tutor, Freelance writer, Accountant, Freelance translator, Digital marketer, and Operations manager.

    How do I hire someone remotely?

    The three main steps to look when hiring someone remotely is Use hiring tools to help create a cohesive recruiting experience, Invite top candidates to a video call interview, and Put top candidates to the test with a project.

    Why do companies hire remote workers?

    Hiring remote workers can result in huge business savings It also reduces office costs.

    Conclusion

    All these would give you a basic understanding of the happiness of the employees in the company. The above points should be kept in mind before you accept a job offer through remote hiring or for a remote job.

  • List of all the Subsidiaries of Bajaj Group

    Bajaj group is one of the oldest, largest and one of the most renowned Indian conglomerate company. Bajaj group was founded in 1926 by Jamnalal Bajaj during India’s movement towards independence.

    The journey of Bajaj group started ninety years back with establishing a sugar factory in Lakhimpur Kheri, Uttar Pradesh. Now the company is amongst the top ten business houses of India.

    The chairman of Bajaj Group is Rahul Bajaj and has its headquarters based in Mumbai, Maharashtra. The company comprises of 40 companies as it has its footprint in many different industries such as spanning automobile, home appliances, lightning, iron & steel, insurance, travel and finance. The Bajaj group aims to cater the diverse needs of their consumers and add value with their innovation and vision.

    The Bajaj group has become so successful for more than 10 decades because of its subsidiaries like Bajaj Auto, Bajaj Finserv Ltd, Hercules Hoists Ltd, Bajaj Electricals, Mukand Ltd, Bajaj Hindusthan Ltd And Bajaj Holding & Investment Ltd, Etc.

    Bajaj Auto is currently ranked as the fourth largest two and three wheeler manufacturer in the world. Bajaj is popular brand in countries of Latin America, Africa, Middle East and South East Asia.

    The company has so far helped in the growth of many industries and upliftment of millions across the country. Under the guidance of Rahul Bajaj, the Bajaj Auto went from being Rs 72 million company to a Rs 120 billion company. Currently, the Bajaj Group has 90 plus years of experience with a market capitalization of Rs. 3.9 trillion as of 2018 and over 36,000 plus employees worldwide.

    A brief history of Bajaj Group
    The subsidiaries of Bajaj Group
    Frequently Asked Questions

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    A brief history of Bajaj Group

    The Bajaj Group of companies was founded by Jamnalal Bajaj in 1926 during the freedom struggle of India. Jamnalal Bajaj was also a known freedom fighter during the Indian independence and also a close confident of Mahatma Gandhi. In 1931 Jamnalal started a sugar factory in Lakhimpur Kheri of Uttar Pradesh which later becomes a flagship company of Bajaj group (renamed as Bajaj Hindustan Ltd in 1988).

    In 1954 the eldest son of Kamalnayan Bajaj took over the management of Bajaj Group, after completing his education in University of Cambridge. Kamalnayan Bajaj is responsible for expanding the business into the sectors of scooters, two and three wheeler, cement, steel and electrical appliances. The Bajaj Auto earlier known as Bachraj Trading Corp was founded in 1945.

    The history of Bajaj Group

    By 1948, Bajaj Auto has started its sales in the country by importing two and three wheelers. After the death of Kamalnayan Bajaj, his younger brother Ramkrishna Bajaj. Ramkrishna’s concentrated more towards social service and social welfare programmes of Bajaj Group. By 1965, Rahul Bajaj took over the business as the chairman and managing director of Bajaj Group.

    At that time, were many rules and regulation in India which is why the company was restricted to only producing 20,000 units a year. This created a gap between the demand and supply, Rahul Bajaj ignored the restrictions to increase its productions, reduce its cost in order to create what we now know as a beloved Indian brand.

    Under his leadership the company got into many selective international markets, and launched products that redefined entire categories in the market. In the 2000s, the company witnessed split’s as Rahul’s brother Shishir Bajaj, as they went their separate ways with Bajaj Hindustan and Bajaj Consumer Care. Bajaj group has revenue of more than Rs. 50,000 crore and is comprised of 40 companies all of them are managed independently by family members.

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    The subsidiaries of Bajaj Group

    Bajaj Auto Limited

    Bajaj Auto Limited is an Indian multinational two and three wheeler manufacturing company that has its headquarters in Pune, Maharashtra. The company is known to be the third largest manufacturer of motorcycles in the world and the second largest in India. Bajaj Auto is now a global behemoth thanks to the efforts of Rajiv Bajaj who steeped to become its Managing director in 2005.

    Bajaj Auto is popular for its motorcycles, scooters, auto rickshaws and a pioneer for introducing the first ever Quadricycle, Qute in India. The automobile company has manufacturing plants in Chakan in Maharashtra, Waluj and Pantnagar in Uttarakhand. In 2020, Bajaj Auto reached a market capitalization of $13.6 billion, making it the most valuable two wheeler company in the world.

    Bajaj Auto popular three wheeler
    Bajaj Auto popular three wheeler

    The most well-known vehicle of the Bajaj Auto is the Pulsar range of bikes which revolutionized the two wheeler market in the country as it was affordable and reliable. In 2007, Bajaj Auto went on to acquire KTM an Austrian company, which became the fastest growing motorcycle brand of the country in 2018 because of its Duke range of bikes. Bajaj Auto exports to 70 plus countries and has a significant share of revenue come from exports.

    Export share for Bajaj Auto FY 2020 by region
    Export share for Bajaj Auto FY 2020 by region

    Currently, the company offers a total of 18 bikes including 17 new bikes in India alone, out of which 3 are cruiser bikes, 10 commuter bikes, 3 sports bikes and 1 scooter. By 2021, Bajaj has got a total of 660 dealerships spread across 408 cities of India. In the year of 2018 to 2019, the company sold five million vehicles with the highest ever 1st turnover of Rs. 31,899 crores and over 2 million sales unit to over 79 countries.

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    Mukand Limited

    Mukand Limited is a Bajaj subsidiary that manufactures stainless steel and iron products, steel castings, steel structures, alloy steel and stainless steel billets and also an exporter of hot rolled bars.

    The company also manufactures Electrical Overhead Travelling (EOT), port equipment, process plant equipment for ferrous and non-ferrous industries and other cranes such as the country largest crane which has a capacity of 80 tons.

    about Mukand Limited

    The company was established by Seth Mukand Lal in 1929 in Lahore.  It wasn’t until 1989 that it was acquired by Bajaj Group. Mukand Ltd has a steel manufacturing and rolling capacity of more than 500,000 metric tons per year.

    It also produces over 400 different products that are specially engineered for clients across the world. The company is a leader of steel technology in India because of its use of advanced technology, sustainable in house research and development.

    Mukand is a pioneer in the industry because it was the first in India to successfully adopt the vacuum oxygen technology for manufacturing of stainless steel and also the fourth in the world to introduce the continuous cooling system for wire rods.

    In 2013 and 2018, the company formed joint ventures with Sumitomo Corporation of Japan. Mukand Sumi Special Steel Limited and Mukand Sumi Metal Processing Ltd are the two joint ventures between the two companies.

    Bajaj Electricals Limited

    Bajaj Electricals is an Indian consumer electrical equipment manufacturing company. This company that has its headquarters Mumbai, Maharashtra and is among the most trusted and well respected company with an experience of more than eight decades.

    The company is a leader in the industry of electronic consumer products and is known for its products in lighting (lamps, tubes and bulbs), luminaries, appliances, fans and LPG based generators.

    The Bajaj electrical home appliances
    Bajaj electrical home appliances

    It also has a strong presence in home appliance and cookware segments with brands like Morphy Richards and Nirlep. Bajaj Electricals also offer services in engineering and these projects usually include transmission line towers, telecommunication towers, high mast, poles, projects in wind and solar energy. This company has 19 branch offices, with more than 1000 distributors and 4000 authorized dealers across the country.

    It also has its products in over 400,000 retail outlets and 282 Customer Care centers. So far its highest turnover was Rs 6,744 crore in the FY 2018 to 2019. Bajaj Electricals has set up its offices in countries of Africa, Middle East and China and is also continuously expanding its global footprint.

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    Bajaj Finserv Limited

    Bajaj Finserv Limited is an Indian financial services company that provides services like lending, asset management, wealth management and even insurance. The company has more than 20,154 employees that are working in more than 1,409 locations and focuses on consumer finance business, life insurance and general insurance.

    According to the Economic Times, Bajaj Finserv is ranked 119 in the Economic times 500 list of 2014. The company is also listed on the Bombay Stock Exchange (BSE) and National Stock Exchange (NSE). Apart from providing financial services the company also is also known for its services in the wind energy generation with a capacity of 65.2 MW.

    Bajaj Finserv was earlier the financial wing of the Bajaj Auto, but the company demerged from Bajaj Auto in 2007. The company offers a wide variety of financial services for multiple needs, Investment and saving options, asset protection through general insurance, family protection and income protection provided under the life, health insurance, retirement and savings solutions.

    analysis of the companies of Bajaj Group 

    Bajaj Hindusthan Sugar Limited

    Bajaj Hindusthan Sugar Ltd is another major subsidiary of Bajaj Group. The company is known for being the number one sugar and ethanol manufacturing company which is headquartered in Mumbai, Maharashtra. It is also the largest sugar producer of the country. Bajaj Hindusthan is the country’s largest ethanol producer as it produces more than 38 million liters of ethanol per year.

    The company’s main sugar manufacturing plants in Gola Gokarannath and Palia Kalan in the Terai region of Uttar Pradesh which is rich in producing sugarcane. The Chairman of Bajaj Hindusthan Ltd is Kushagra Bajaj. BHSL is one of the first companies that was established by Jamnalal Bajaj in 1931, which was renamed in 1988 to Bajaj Hindusthan Sugar Limited.

    The company so far has over 14 manufacturing plants Golagokarannath, PaliaKalan, Khambarkhera, Barkhera, Kinauni, Gangnauli, Thanabhavan, Budhana, Bilai, Maqsoodapur, Pratappur, Rudauli, Kundarkhi and Utraula all in the state of Uttar Pradesh. The sugarcane crushing capacity of all these plants is 136,000 tons per day and a distillery capacity to produce 800,000 Lt of alcohol per day.

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    Hercules Hoists

    Another Bajaj Group subsidiaries which is a leader in an industry is Hercules Hoists known for the hoisting technologies. The company provides services such as Lifting, moving, storing which include Mechanical hoists, electric chain hoists, wire rope hoists, EOT/HOT cranes, light rail crane, ergonomic handling solutions, and floor operated stackers among others.

    So whether it is mechanical or electrical, the company will help their clients with hoisting and premium products. Hercules Hoists became a part of Bajaj group in 1962 and was made in collaboration with Heinrich de Fries from Germany.  The company has so far also helped develop other brands such as INDEF, Stier, iCRANE, iSTACKER in order to support the market for specialized products.

    Hercules Hoists has its corporate offices in Belapur, Khalapur and Chakan and sales office in Pune, Delhi, Kolkata and Chennai. The company also has a vast outreach with 50 Authorized Business Partners and close to 100 Authorized Retailers in the country.

    Frequently Asked Questions

    What does Bajaj group do?

    Bajaj Group is an Indian multinational conglomerate that provides services in sectors of Automobile, Financial services, Home appliance, Electrical appliances, Insurance, Manufactures iron and steel products, etc.

    What are the subsidiaries of Bajaj group?

    The subsidiaries of Bajaj group are Bajaj Auto Limited, Mukand Limited, Bajaj Electricals Limited, Bajaj Finserv Limited, Bajaj Hindusthan Sugar Limited and Hercules Hoists among others.

    Who is the chairman of the bajaj group?

    The chairman of the Bajaj group is Rahul Bajaj.

    Where is the headquarters of Bajaj Group?

    The headquarters of Bajaj Group is in Mumbai, Maharashtra.

    Conclusion

    Bajaj group is one of the largest, oldest and respected conglomerate in India, with a market capitalization of Rs 3.9 trillion. The company started more than 9 decades and is a leader in the sectors of Automobile, Financial services, Home appliance, Electrical appliances, Insurance, Manufacturing iron and steel products. With the success of every individual subsidiary under it the company is sure to grow bigger.

  • Nestle, the Story Behind 150 Years of Food Industry dominance

    Nestle, today is the world’s leading nutrition, health and wellness company which has long been considered a beacon of commercial stability. It has been ruling the food industry from the last 150 years. Nestle is a transnational food and drink company headquartered in Vevey, Switzerland being the largest food company in the world.

    Nestle’s products include all the food items like baby food, medical food, bottled water, breakfast cereals, coffee and tea, confectionery, dairy products, ice cream, frozen food, pet foods, and snacks. 29 of Nestle’s brands have annual sales of over $1 billion, including Nespresso, Nescafe, Kit Kat, Smarties, Nesquik, Stouffer’s, Vittel, and Maggi.

    Many of the efficient food and beverage companies are often considered as reliable, especially in times of surprise and financial unpredictability, times that 2016 frequently reproduced.

    In 2015, it is thought that the company sold $90 billion worth of goods across almost 200 countries. Some estimate that out of every cup of coffee drunk in the world, Nestle’s iconic Nescafe can claim ownership to making one in five.

    Nestle History
    Growth of Nestle
    Nestle Products
    The Future Of Nestle
    Nestle FAQs

    Nestle History

    Nestle was founded in 1905 by a merger of the Anglo-Swiss Milk Company, established in 1866 by brothers George and Charles Page, and Farine Lactee Henri Nestle, founded by Henri Nestle. The company grew significantly during the First World War and again in the Second World War, expanding its offerings beyond its early condensed milk and infant formula products.

    Word of Nestle’s success spreads rapidly, and through determination, commitment, and a pioneering spirit he builds a thriving business. His innovation is the model for all those that follow throughout Nestle’s 150 years, which show the company’s skill in meeting and anticipating consumers’ changing needs.

    Currently, the world consumes more than one billion servings of Nestle products per day. The company operates in around more than 197 countries and employs almost 340,000 people. Nestle still embraces its values, the famous Nest logo, and its headquarters in the city.

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    StartupTalkyATHUL C K

    Growth of Nestle

    Nestle’s story had begun in 1866, with the foundation of the Anglo-Swiss Condensed Milk Company, which launched Europe’s first condensed milk. This was another important product in the era which was before refrigeration when fresh milk used to spoil easily in transit. In 1905, the Anglo-Swiss merged with Nestle’s company to form the Nestle & Anglo-Swiss Milk Company.

    The company’s early success was due to its investment in science-based products and modern factories were efficient. Railways and steamships gave Nestle & Anglo-Swiss access to new urban markets worldwide, and it made savvy use of modern advertising media like newspapers, magazines, billboards to educate people on product benefits. Namely, nutrition, quality, safety, affordability, and taste.

    One other benefit that Nestle products have always offered is convenience and the sense of reliance too, and this became especially important after World War 2, when more women entered the workplace, and people demanded foods that were easy to prepare.

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    By the period of 1938, people enjoyed Nescafe and started their day with it, the world’s first great-tasting instant coffee, simply by adding hot water. By 1948, they could enjoy a product called Nesquik, a cocoa-based powder that dissolves easily in cold milk. And by 1957, they could finish the day with Maggi pasta ‘ready meals’ in cans, which were hugely successful.

    Nestle products
    Nestle products

    Nestle products

    Even before Nestle, Cans were in the market, but nutritious meals in cans weren’t, and this quickly became a step of growth segment for Nestle. Such food product had a long life, they were easy to heat then eat, and one could even enjoy them cold. Cans were also simple to transport so that anyone could consume them on a camping trip, for instance, along with the cup of Nescafe.

    The time raced to the 1960s, one could even enjoy the convenience of Nestle frozen foods and ice creams, which the company entered as domestic fridges and freezers grew in popularity. In 1986 Nestle went one step further by creating its own breakthrough Nespresso system, which evolved the conventional way people experienced premium coffee.

    Nespresso is another Nestle innovation that enhances people’s quality of life, every day, every place. There’s a special emotion associated strongly with chocolate, which brings a smile on the people’s faces. Nestle first entered this business in 1904 when it took on export sales for Peter & Kohler, later adding brands such as Cailler and KitKat.

    Nestle Food Industry

    The future of Nestle

    Now Nestle business has expanded to beverages, waters, dairy, confectionery, pet care, even skincare. In 2011, it extended its leadership in Nutrition, Health and Wellness by creating Nestle Health Science, to develop nutritional healthcare products that target optimal brain health.

    Such innovations will help Nestle address the global challenges of malnutrition, growing and aging populations, and obesity. This same passion for nutrition triggers a commitment to improve products by reducing salt, sugar and saturated fats, and fortify them with vitamins, minerals, vegetables, and whole grains.

    Wrap Up

    Nestle 150 years

    As Nestle’ celebrates 150 years, the company has stuck to its conviction that to prosper in the long-term, it must create value for shareholders, the communities where it operates, and wider society. The tag line of Good Food, Good Life stands true for the consumers.

    Nestle FAQs

    When was Nestle founded?

    Nestle was founded in 1866. Nestle was founded by a merger of the Anglo-Swiss Milk Company and Farine Lactee Henri Nestle.

    Who Founded Nestle ?

    Nestle was formed by a merge of the Anglo-Swiss Milk Company (founded by brothers George and Charles Page) and Farine Lactee Henri Nestle (founded by Henri Nestle).

    What products are Nestle?

    Nestle products include Beverages, Cereals, Chocolate, confectionery, baked goods, Frozen food, Healthcare nutrition, Instant foods, baby food, medical food, bottled water, breakfast cereals, coffee, and tea, dairy products, ice cream, pet foods, snacks, and a lot more.

    What are Nestle subsidiaries?

    Nespresso, Nescafe, Kit Kat, Smarties, Nesquik, Stouffer’s, Garden Gourmet, Gerber Products Company, Vittel, and Maggi are some of the Nestle subsidiaries.

  • Product Development & Innovation for Food & Beverages Industry

    Spokesperson Mr. Mihir Mehta, SVP of Ashika Capital shares his insight on the Product Development and Innovation for F&B Industry as follows –

    In one of my previous articles I had mentioned that “Roti, kapda aur makaan” are probably the most basic human needs and in the order as well, Roti takes precedence over other needs. Since centuries, the F&B business has been conducted in various forms, shapes & sizes and has seen significant phases of evolution in the last few decades. In my humble opinion, the business of food is quite interesting because not only is it a renewable/incessant business, it is equally dynamic and challenging and mostly on a daily basis. Some recurrent challenges like maintenance of quality & hygiene, product storage, supply chain management etc. are a part of the daily challenge diet of a F&B entrepreneur. That being said, F&B as an industry has seen considerable experimentation & implementation when it comes to aspects like products, distribution models, business models, supply chain management & storage etc.

    In terms of product development & innovation, the F&B industry offers an extensive opportunity especially in a country like India wherein the diversity of cultures, cross-cultural practices, cultivation & inclusion of diverse raw materials, rapid adoption of novel products etc. propel the need and pace of product development.

    Product development and innovation in F&B
    Mihir Mehta, SVP, Ashika Capital

    In my humble opinion, F&B players could look at some of the under-mentioned thoughts in order to focus on consistent and sustainable product development –

    Discovery of unexplored cuisines at scale

    Undoubtedly, India is a land of many cultures, practices & food cuisines. At the time I invested in an emerging food services entity The Bohri Kitchen, I was pleasantly surprised to see the reception garnered by the brand in a short time. One tangible reason behind the virality of this brand was the resurgence of a cuisine that had been limited to the households of a specific community. The conceptualization and scaling of Bohri food products created a whole new ecosystem of raw material vendors, kitchen staff, food experts etc. for this cuisine. In the past as well, the growth of brands like Rajdhani, Soda Bottle Opener Wala etc. is a testament to the success of a novel or latent cuisine when built to scale.

    Creating a robust R&D ecosystem within the organization

    While the larger F&B operators do spend considerable resources on creating and strengthening their R&D teams, most mid-sized players have not been able to supplement their R&D in the most effective manner. More often than not, we see that newer entrepreneurs and entrepreneurs who have achieved a comfortable scale, are focused solely on optimizing their supply chain for the existing products and achieve a competitive cost profile. Quite obviously, it is a necessary and the prudent thing to do but de-prioritizing new product research & innovation in product development has long-term consequences in form of plateauing demand, decline in brand recall, slower inorganic growth etc.

    Implementation of an actionable customer feedback channel

    Well, this may sound like a normal thing to do in order to spur efficient product development but we are often surprised to see inaction & unorganized processes on this front. Yes, it is true that different customers carry different opinions about the products as well as processes and it may get difficult for F&B operators to identify & assimilate the right feedback. However, it is essential that companies follow a streamlined process to receive and implement customer feedback in order to maybe run trials of new products and have a set of customers who could be the right sounding board when it comes to new product development. The significance of a customer sounding board is undebatable and having a consistent & reliable sounding board is critical to ensure that the product development process does not suffer slowdown at any point.