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Tag: highest paying courses to study

  • Top 10 Best Free & Paid Online Digital Marketing Courses in 2022

    At a time like this, if a business has to survive in this world, then they need a strong marketing game and right now, if a business is not into digital marketing, then they are missing out a lot. Digital marketing has now become the main part of a marketing strategy for any kind of business.

    Let’s be honest, if your business is not out there on the internet, then you are not even in the competition. We live in a world where the invention of the internet has changed everything. There is hardly anyone who is not on the internet, so marketing here is important to truly entice your customers.

    Digital Marketing is not something that can be done, just because you want it to. If you want to properly market your business on the internet, you need to learn the art of digital marketing. It is a form of marketing where the internet and digital technologies are used to advertise the products or services of a business.

    Digital marketing is also known as online marketing and they are done through social media, email, search engines, and websites. Digital marketing helps in finding a potential customer of a business through the internet and other digital mediums.

    Various courses are available on digital marketing all around, especially online courses. In this article, we will talk about the top Digital marketing courses that one could take to master the art of marketing on the internet. So let’s get right into the business.

    The rise of digital marketing has led to a rise in digital marketing courses as well. Some of the best online digital marketing courses are listed down below:

    “Good marketing makes the company look smart. Great marketing makes the customer feel smart.” – Joe Chernov

    1. Udacity: Become A Digital Marketer
    2. LinkedIn Learning: Social Media Marketing For Small Business
    3. edX: Digital Branding And Engagement
    4. Springboard: Search Engine Optimization
    5. Google Digital Garage: Fundamentals of Digital Marketing
    6. Google Analytics Academy: Advanced Google Analytics
    7. Udemy: The Complete Digital Marketing Course
    8. Illinois and Coursera: Digital Media and Marketing Strategy
    9. University Of California Davis: The Strategy of Content Marketing
    10. Alison: Copywriting For Conversions

    1. Udacity: Become A Digital Marketer

    Course Fees- ₹58,257

    Course Duration- 3 Months

    Udacity: Become A Digital Marketer
    Udacity: Become A Digital Marketer

    This course is considered as a nanodegree and provides three months time to complete it. It consists of a number of topics that you can learn from this course. It includes learning about the basics of marketing, content strategy, and social media marketing. Not only that here but lessons are also given on how to make a successful email campaign.

    Skills covered in Udacity: Become A Digital Marketer are:

    • Content Strategy
    • Social Media Marketing
    • Social Media advertising
    • Google ads
    • SEO
    • Email marketing
    • Display advertising
    • Google Analytics

    2. LinkedIn Learning: Social Media Marketing For Small Business

    Course Fees- ₹1150

    Course Duration- 1hr

    LinkedIn Learning: Social media Marketing for Small Business
    LinkedIn Learning: Social media Marketing for Small Business

    This course is a blessing for those who want to make their small business presence known on social media. The topics that are covered in this short course of 1 hour are SEO strategies, creating social media plans, and basing the usage of SEO on customer behaviour. This way a proper and strong relationship can be formed with the consumers. The popularity of this course lies in its short time of completion and elaborative modules of instructions.

    Skills covered in LinkedIn Learning: Social Media Marketing For Small Business are:

    • Social media marketing
    • Small business marketing

    3. edX: Digital Branding And Engagement

    Course Fees- ₹7,489

    Course Duration- 4 weeks

    edX: Digital Branding and Engagement
    edX: Digital Branding and Engagement

    This course is free to learn for everyone, it mainly focuses on teaching the learners how to increase their brand awareness by interacting with the consumers with their brands.

    Brand awareness needs two-way communication between the curiousness and its consumers, this course mainly tries to teach to have proper communication by realizing the shift to digital communication, creating engaging content, learning to control the challenges that one faces while communicating online.

    Apart from that, through the help of this course, one can learn how to spread their main message properly online. There are two ways to enrol for this course Verified track which will cost you ₹7,489 which includes certificates and assignments & exams, and the Audit track which is free but does not include certificates and assignments & exams.

    Skills covered in edX: Digital Branding And Engagement are:

    • Content Marketing
    • Owned Media Assets
    • Earned Media

    4. Springboard: Search Engine Optimization

    Course Fees- Free

    Course Duration- 44+ Hours

    Springboard: Search Engine Optimization
    Springboard: Search Engine Optimization

    This course is perfect for those who want to learn about Search Engine Optimization (SEO). Here, one can learn the basics of SEO and can understand how they can drive traffic to their website.

    This course also covers some other topics like link building, keyword research, and on-page optimization. It also gives you an option to track your SEO performance. This course gives out in-depth knowledge regarding SEO to the course takers. The course does not include video lectures, it has blogs of the industry experts such as Neil Patel, Searchengineland, Yoast etc.

    Springboard: Search Engine Optimization Course
    Springboard: Search Engine Optimization Course

    Skills covered in Springboard: Search Engine Optimization are:

    • Keyword research & Content planning
    • On-page optimization
    • Technical SEO
    • Link building
    • Results & Reporting

    5. Google Digital Garage: Fundamentals of Digital Marketing

    Course Fees- Free

    Course Duration- 40 Hours

    Google Digital Garage: Fundamentals of Digital Marketing
    Google Digital Garage: Fundamentals of Digital Marketing

    Accredited by Interactive Advertising Bureau Europe and is also accredited by Open University, it is a very popular digital marketing course as it gives out 26 modules.

    Among those modules, one can learn about building the business presence on the web, learning and planning about online business strategy, and search marketing. It’s a time-consuming course and requires 40 hours for its completion, this course is free and provides a certificate as well.

    Skills covered in Springboard: Search Engine Optimization are:

    • Business strategy
    • Content marketing
    • E-commerce
    • Email marketing
    • Local marketing
    • SEO
    • SEM
    • Web optimisation

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    6. Google Analytics Academy: Advanced Google Analytics

    Course Fees- Free

    Course Duration- 6 Hours

    Google Analytics Academy: Advanced Google Analytics
    Google Analytics Academy: Advanced Google Analytics

    This course by Google teaches you all about collecting and processing data, how it can be collected and how it can be converted into reports that are readable. Here one can also learn about dynamic remarketing. Apart from that, one gets to explore different areas like segmentation, channel reports, and audience reports as well.

    Skills covered in Google Analytics Academy: Advanced Google Analytics are:

    • Custom Dimensions
    • Custom Metrics
    • Event Tracking
    • Segmentation

    7. Udemy: The Complete Digital Marketing Course

    Course Fees- ₹455 to ₹3499

    Course Duration- 6 Hours

    Udemy: The Complete Digital Marketing Course
    Udemy: The Complete Digital Marketing Course

    This course consists of 12 individual lessons that cover different digital marketing topics. It includes learning how to build a WordPress website. Apart from that email marketing, social media marketing, Google AdWords, copywriting, and other different topics can be learned in this course. More than 36 articles and resources are available in this course to study.

    Skills covered in Udemy: The Complete Digital Marketing Course are:

    • Market Research
    • WordPress
    • Email Marketing
    • Copywriting
    • SEO (Search Engine Optimisation)
    • YouTube Marketing
    • Social Media Marketing (Instagram, Facebook, Twitter, Pinterest & Quora)
    • Linkedin Marketing
    • App Marketing
    • Google Adwords
    • Facebook Ads
    • Google Analytics

    8. Illinois and Coursera: Digital Media and Marketing Strategy

    Course Fees- Free

    Course Duration- 20 Hours

    Illinois and Coursera: Digital Media and Marketing Strategies
    Illinois and Coursera: Digital Media and Marketing Strategies

    This course teaches you to create a proper digital marketing campaign. The topics that are covered in this course are social media strategy, email marketing, and video marketing. One also gets to learn about mobile marketing. This is a free course offered by Coursera without certification. As like other courses of Coursera you have to pay for the certificate.

    Skills covered in Illinois and Coursera: Digital Media and Marketing Strategy are:

    • Digital Marketing
    • Social Media
    • Content Marketing
    • Search marketing
    • Brand Communication

    9. University Of California Davis: The Strategy of Content Marketing

    Course Fees- Free

    Course Duration- 19 Hours

    University Of California Davis: The Strategy of Content Marketing
    University Of California Davis: The Strategy of Content Marketing

    This is one of the top online digital marketing courses and is offered by Coursera. The main thing about this course is that it mostly focuses on teaching central strategies that will attract consumers online. It is a five-week course and then you can learn to create creative content, effective content marketing strategies, and build an overall professional brand for your business.

    Skills covered in University Of California Davis: The Strategy of Content Marketing are:

    • Content marketing
    • Copywriting
    • Management

    10. Alison: Copywriting For Conversions

    Course Fees- Free

    Course Duration- 3 Hours

    Alison: Copywriting For Conversions
    Alison: Copywriting For Conversions

    This course teaches about writing content that can entice consumers. It is for small businesses that focus on selling products and services online. Capturing the attention of the audience is very important and only a good copy can do that, it can create a want for the products or services and that may result in an increase in sales. If you pass the course with 80% then you’ll get to have a certificate.

    Skills covered in Alison: Copywriting Fore Conversions are:

    • Copywriting
    • Lead Generation

    List of Free Online Courses for Entrepreneurs in Lockdown
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    Conclusion

    In this age, it is important for every business to make their presence online. This is where one will get their customers from, plus you can interact with them as well. All these can be done only through digital marketing. All the above courses help in making your brand known in the virtual world and making you an expert in digital marketing.

    FAQ

    Which is the best course in digital marketing?

    There are plenty of courses available in the market but if you want to get into digital marketing try Free courses provided by Google and Semrush.

    What is Digital Marketing?

    Digital marketing is a form of marketing where the internet and digital technologies are used to advertise the products or services of a business.

    Is Digital Marketing a good career?

    Yes, it is a good career and is best suited for people who have creative and analytical skills.

    What is the salary of a digital marketer?

    An average digital marketer earns around Rs 5 lakh per annum in India.

  • Top 10 Highest Paying IT Courses to Learn in 2021

    How well did you spend this year? This year is almost over by half. You still have half-year and many reasons to celebrate at the year-end. You can achieve everything in your life if you’re disciplined. Starting the new year with realistic learning was our primary goal. But yet here we are.

    Let’s make sure to end this year on a positive note. Start learning new skills, get disciplined and take one of the top highest paying jobs in 2021. We see what you will learn in 2021 and how you will adhere to your routines.

    As there is always a niche market, it’s also very intelligent to take a look at the trends particularly if you can find the demand for a subject. So, you should take a moment to search this popular course pattern if you are looking for ideas or want to know if there’s a marketplace for your project.

    Highest Paying IT Courses to Learn

    E-learning has created an open and versatile solution at a point when people worldwide have gone online.

    The ongoing pandemic and the rocky economy has prompted more people to look for ways to enhance and boost their attractiveness in the labor market. And while it’s obvious that this transformation was challenging for everyone, e-learning will not go anywhere. This provides an interesting chance to build course catalog for online instructors as well as those who are involved in developing and learning online courses.

    Here are some of the most famous and popular courses trending for 2021:

    1. Coding Languages – HTML, CSS, JavaScript

    Where to learn: Udemy, Coursera

    Duration of the Course: 3-4Months

    Price: ₹500-₹3000

    (Price varies on different platforms)

    Why Do We Need Coding Language

    In addition to HTML and CSS, JavaScript is one of the main Internet powering programming languages. However, while many technology-savvy Internet users know all about HTML or CSS, fewer of them have JavaScript knowledge, which makes it much more useful.

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    2. Cyber Security

    Where to learn: Udemy, Coursera

    Duration of the Course: 3-4Months

    Price: ₹500-₹3000

    (Price varies on different platforms)

    What is Cyber Security?

    There is a growing demand for cybersecurity employment in all major industries. Global cybersecurity investments and facilities are projected to increase by 12% to 15% by 2021. In this year the Internet population is expected to rise by 7%. With cybersecurity qualifications, many students are in need. Also, the qualification will allow you to act as a network operator, system manager, IT manager, security developer, and security consultant.

    3. Cloud Computing

    Where to learn: Udemy, Coursera

    Duration of the Course: 3-4Months

    Price: ₹500-₹3000

    (Price varies on different platforms)

    Importance of Cloud Technology

    The hiring strategy in the IT industry is increasing through cloud computing. Over the next few days, IT companies will replace experts with cloud computing specialists who have skill sets. Organizations also now search out the capabilities necessary to use highly distributed and secure software to improve people with qualifications for cloud computing. The qualification provides projects in the real world to allow you to face the technological challenges in cloud computing.

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    4. Data Visualization

    Where to learn: Data Camp

    Duration of the Course: 2-3 Months

    Price: ₹919/month subscription plan

    Why Data Visualization is Used?

    Data visualization in today’s era is more valued. To provide the policymakers with factual analysis, data viewing requires representing data in graphical or image formats. Many who plan to take the data visualization certification course will help them develop teamwork and other simple principles. Also, one can take job positions as a business intelligence analyst, data visualization engineer, etc.

    5. Data Science

    Where to learn: Data Camp

    Duration of the Course: 2-3 Months

    Price: ₹919/month subscription plan

    What is the work of Data Scientist?

    A data analysis project has been at the top. These have a variety of profiles that require support better. The qualification in data science is essential for a career. In terms of various (individual) profiles under the umbrella of data science, the space for data scientists is smaller than big data.

    6. Full-stack

    Where to learn: Udemy, Coursera

    Duration of the Course: 3-4Months

    Price: ₹500-₹3000

    (Price varies on different platforms)

    Full Stack Developer

    Full-stack developers are responsible for creating full applications and websites. They are the primary developers. These engineers work on all production fields, from bottom end to top, to the database, and also to test and debug. With full-stack developer certification, you can learn basic principles in both intermediate and backend programming, learn more about SQL and no SQL database, basic concepts of programming languages, and many other topics that are important in many IT industries to secure employment.

    7.  Data Analytics

    Where to learn: Data Camp

    Duration of the Course: 2-3 Months

    Price: ₹919/month subscription plan

    Value of Data Analytics

    Data analysts can understand objectively and use mathematical methods to create organized data. In different marketing, development, and administrative processes, companies profit from the study of data. While data scientists and data analysts have a similar connection, distinctions separate them, such as, unlike the former, data analysts do not need to be concerned with high standards of coding. However, it is beneficial to be aware of recent data patterns.

    8. Web Development

    Where to learn: Udemy, Coursera

    Duration of the Course: 3-4Months

    Price: ₹500-₹3000

    (Price varies on different platforms)

    Web Design

    The need for Web developers is increasing with the rise of digital literacy. Web development involves the opportunity to create digital websites for multiple organizations to operate and work worldwide. That is why jobs are still open for web creation. Highly-paid is web developers. In this location, the simple setup, which only involves a computer device and Internet access, means that the freelance and home working opportunities are excellent.

    9. Project Management Professional (PMP)

    Where to learn: Udemy, Coursera

    Duration of the Course: 3-4Months

    Price: ₹500-₹3000

    (Price varies on different platforms)

    Importance of Project Management

    The PMP certification will be offered to advanced project management practitioners through the Project Management Institute. The credential includes project management basic concepts, including the five key phases of the life cycle of a project: initiation, preparation, implementation, reporting, monitoring, and closure. To pass the test, you need a minimum degree in project management and a minimum of four years of experience, 4500 hours of project management, and 35 hours of education in project management. You would require five years’ experience, 7,500 hours of project management, and 35 hours of project management preparation if you have a secondary degree.

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    10. Blockchain

    Where to learn: Udemy, Coursera

    Duration of the Course: 3-4Months

    Price: ₹500-₹3000

    (Price varies on different platforms)

    Blockchain Technology

    Blockchain represents a major shift for core sectors such as immobilization, wellness, insurance, and much more with the rise in technology. Demand for blockchain practitioners has naturally improved, with blockchain technology responsible for 18 percent of world GDP by 2025. Applicants with applicable blockchain certification will help them continue to grow positions such as corporate growth, infrastructure, operations, and more.

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    Conclusion

    You have a lot to select from, including computer analytics, cybersecurity, and digital marketing, which are quickly evolving. Or you can opt to continue in your current area and update so that you are ready for the next step with product development tools or best practices for project management. It is less important which path you select, and more important than choosing a direction to remain significant. One of these certifications that create a buzz should help.

    To be honest, the platform doesn’t matter, the only thing that matters is. Are you willing? Are you willing to put the effort into achieving the desired skills? Everything is available for free. Just look for it. So what are you waiting for? Get Going. All the Best for your journey.