Indian food is so aromatic and full of flavour, so foreign dishes often struggle to become popular there. Pizza didn’t make much of a splash when it was first introduced to India in the early 1990s. It was seen as exotic, expensive, and frankly, unfamiliar to the majority of people.
Nowadays, pizza in India isn’t just Italian anymore. Pizza meets pan-India flavours in this tasty revolution! Today’s young food lovers – Gen Z and millennials – are enjoying exciting Indian-style pizzas topped with favorites like juicy paneer, spicy chicken tikka, and tangy achari flavours.
In this article, we will take you through some of the largest pizza brands in the country, and we will see what makes them special.
Why Are Pizza Franchises a Smart Investment in India?
Best Pizza Franchises to Start in India
Why Are Pizza Franchises a Smart Investment in India?
Booming Market Size
India’s pizza industry is growing fast. Valued at USD 5.3 billion in 2024, it’s expected to hit USD 11.8 billion by 2033 with a CAGR of 9.24% (IMARC Group). With increasing urbanization, changing food habits, and a growing appetite for Western fast food, pizza franchises are growing across metros and tier-2/3 cities alike.
Rising Demand for Quick-Service Chains
Quick-service pizza outlets are becoming the go-to choice for busy consumers who want tasty meals on the go. This surge in demand ensures consistent footfall, faster service cycles, and higher daily revenues, making the franchise model both scalable and sustainable.
Growth of Local & Regional Pizza Brands
Homegrown brands are stepping up with region-specific flavours, customized menus, and affordable pricing. Their hyperlocal strategies help build deeper connections with customers, ensuring brand loyalty and long-term success, especially in non-metro markets.
Delivery-First Models Keep Costs Low
Nowadays, most of the pizza franchises are choosing delivery or takeaway-only formats instead of full dine-in outlets. These setups cost less to run because they need smaller spaces, fewer staff, and minimal furniture. It’s a smart choice for high-traffic areas like malls, fuel stations, or busy town centers. Thanks to the rise of food delivery apps in India, this model helps franchise owners earn more with less investment.
Rising Incomes and Youth Spending
The trend of eating out or ordering in is becoming more common among young people as they start earning money and have extra money to spend. With India’s economy growing steadily, the pizza market is likely to expand even more in the coming years.
Urban Lifestyles and Convenience
With more people moving to cities and both parents in many families working, there’s often no time to cook at home. That’s where pizza fits in perfectly, it’s quick to order, easy to share, and gets delivered hot and fresh. It’s become a go-to choice for busy, urban households.
Going Digital
Pizza franchises are using technology to make things easier and faster. From mobile apps and online ordering to AI-based delivery tracking, everything is getting smarter. They’re also adding new menu options like gluten-free, whole-wheat, and salad pizzas to attract health-conscious customers. This helps the brand stand out and stay ahead of the competition.
Best Pizza Franchises to Start in India
Starting a pizza franchise in India is a smart and profitable business idea. Pizza is one of the most loved foods in the country because it’s tasty, easy to eat, and goes well with every occasion. Here are some of the top pizza franchise brands you can invest in this year:
Chicago Pizza
| Establishment Year | 2000 |
|---|---|
| Investment Required | INR 10–20 Lakhs |
| Space Needed | 100–150 sq. ft. |
| Headquarters | New Delhi |
Chicago Pizza is listed among India’s quick-service restaurant (QSR) market by focusing on pizza by the slice, a format that’s both affordable and perfect for customers on the move. This model works especially well in high-footfall areas like malls and food courts.
With strong backend support, reliable supply chain management, and effective marketing assistance, franchisees can run operations smoothly with low complexity and high returns.
Domino’s Pizza (Jubilant FoodWorks)
| Establishment Year | 1996 |
|---|---|
| Investment Required | INR 50 Lakhs–1 Crore |
| Space Needed | 800–2000 sq. ft. |
| Headquarters | Noida |
Domino’s dominates the Indian pizza market with over 1200 stores. They are known for fast delivery and consistent quality, which attracts high daily orders and loyal customers. Backed by Jubilant FoodWorks, which offers proven systems, strong returns, and unmatched brand trust, though entry is highly competitive.
Ananya Mukherjee
Smokin’ Joe’s Pizza
| Establishment Year | 1993 |
|---|---|
| Investment Required | INR 10–15 Lakhs |
| Space Needed | 750–1000 sq. ft. |
| Headquarters | Mumbai |
It is one of the top pizza brands in India that is exclusively known for its simple, low-cost model and local flavours. Ideal for first-time food entrepreneurs, it offers brand recall, customizable menu options, and low operational hassle in both metro and smaller cities.
Go69 Pizza
| Establishment Year | 2015 |
|---|---|
| Investment Required | INR 10–20 Lakhs |
| Space Needed | 10–800 sq. ft. |
| Headquarters | Lucknow |
Go69 Pizza caters to small cities and towns with its budget-friendly menu and compact outlets. Franchisees benefit from flexible formats (takeaway, dine-in, kiosk), making it a cost-effective option for those looking for quick break-even and low monthly overheads.
US Pizza
| Establishment Year | 1998 |
|---|---|
| Investment Required | INR 20–30 Lakhs |
| Space Needed | 250–1000 sq. ft. |
| Headquarters | Bangalore |
US Pizza is a vegetarian-friendly chain that performs well in Tier 2/3 cities. With affordable pricing and strong regional demand, it offers high margins and multiple format options like express and dine-in, a practical entry point for investors outside metros.
Bon Pizza
| Establishment Year | 2013 |
|---|---|
| Investment Required | INR 10–20 Lakhs |
| Space Needed | 150–300 sq. ft. |
| Headquarters | Ahmedabad |
Bon Pizza is a new-age pizza brand offering artisanal, wood-fired pizzas at pocket-friendly prices. Designed for small-format stores and food courts, it appeals to modern, health-conscious customers. With trendy branding and a fresh market positioning, it’s perfect for younger crowds.
Oven Story Pizza (Rebel Foods)
| Establishment Year | 2016 |
|---|---|
| Investment Required | INR 30–50 Lakhs |
| Space Needed | 350–800 sq. ft. |
| Headquarters | Mumbai |
Oven Story is a delivery-only, cloud kitchen pizza brand with gourmet toppings and tech-driven logistics. Ideal for digital-savvy investors, it offers low overhead, fast scalability, and solid returns in urban areas.
Apoorva Bajj
Pizza Hut
| Establishment Year | 1996 |
|---|---|
| Investment Required | INR 50 Lakhs |
| Space Needed | 600–1000 sq. ft. |
| Headquarters | Gurgaon |
Pizza Hut is a global name with deep market trust, backed by Yum! Brands,. It provides complete training, centralized procurement, and nationwide marketing, making it ideal for investors looking for a stable, full-service restaurant franchise with long-term value.
Sakshi Jadhav
La Pino’z Pizza
| Establishment Year | 2011 |
|---|---|
| Investment Required | INR 50 Lakhs–1 Crore |
| Space Needed | 250–1000 sq. ft. |
| Headquarters | Chandigarh |
La Pino’z is one of the fastest-growing Indian pizza chains, known for its Jumbo-sized pizzas and extensive menu. With over 600+ outlets and a strong youth following, it offers high revenue potential and a strong franchise ecosystem in both urban and semi-urban markets.
Laziz Pizza
| Establishment Year | 2013 |
|---|---|
| Investment Required | INR 5–10 Lakhs |
| Space Needed | 400–1000 sq. ft. |
| Headquarters | Kolhapur, Maharashtra |
Laziz Pizza offers one of the most affordable franchise models in India. With a strong focus on Tier 2 and Tier 3 cities, Laziz provides customizable formats, low royalty fees, and easy training. Ideal for new entrepreneurs seeking a low-cost entry into the food business with good returns.
Conclusion
Investing in a pizza franchise in India offers investors the opportunity to establish themselves in the market and grow consistently with the support and guidance of the franchisor. From bustling metro malls to emerging Tier-2 cities, the demand is continually rising. Hence, whether you are a first-time investor or expanding your F&B portfolio,
There’s a slice of success waiting at every price point.
Vibhavari Madki
FAQs
Which are the best pizza franchise brands in India to invest in 2025?
Some of the top pizza franchise brands in India for 2025 include Domino’s Pizza, Pizza Hut, La Pino’z Pizza, Oven Story Pizza, Chicago Pizza, Smokin’ Joe’s Pizza, Go69 Pizza, US Pizza, Bon Pizza, and Laziz Pizza.
What is the average investment required to open a pizza franchise in India?
The investment for starting a pizza franchise in India ranges from INR 5 Lakhs to INR 1 Crore, depending on the brand and business model.
What is the most profitable pizza franchise in India right now?
Domino’s Pizza is currently considered the most profitable pizza franchise in India due to its strong brand recognition, fast delivery model, and nationwide presence.