Tag: future

  • Innovations Caused by COVID-19 Pandemic

    The COVID-19 pandemic has changed every aspect of work and life this outbreak has resulted in many concerns all over the world. The pandemic is having a direct or indirect impact on many sectors such as airline profitability is getting impacted by low seat occupancy, supply chains are getting disrupted globally and retail stores are running out of dry goods and toilet paper in many countries which are eventually leading to an economic slowdown.

    The Covid-19 has already resulted in early signs of a shift in how consumers and businesses behave. For instance, pre-coronavirus crisis, only a few people had the experience of working remotely. But Coronavirus spread during the ongoing COVID-19 pandemic led many organizations to recommend their staff to work from home full-time. Some of these changes are direct, short-term responses to the crises which will revert to regular levels once Covid-19 is contained. However, some of these shifts will continue even after the coronavirus is contained such as creating a long-term digital disruption that will shape businesses for decades to come.

    History is evident that every economic recession and pandemic that happened in the past has changed the trajectory of governments, economies and businesses’ work culture which resulted in altering the course of history for years to come. The Black Death in the 1300s broke their conventional feudal system in Europe and replaced it with the more modern employment contract. Similarly, the great economic recession kick-started a major innovation drive that radically improved agricultural productivity.

    The COVID-19 pandemic has already changed many things in the corporate and business world, it is also going to shape the future of many businesses, startups, and governments in the coming future. Over the last few years, as the coronavirus has swept across the globe, we have all had to adjust our daily lives. The technologies which came into the limelight after the pandemic are taking over many conventional methods. Some of the Coronavirus innovations which are likely to come are discussed below.

    More Digitization in Learning
    Digital Administration will become Mainstream
    In-home Diagnostics
    Grocery E-commerce

    More Digitization in Learning

    Digitization in Learning

    COVID-19 is acting as a catalyst for educational institutions worldwide to search for innovative solutions in a relatively short period. Due to the lockdown, closure of many schools, colleges and institutions have started online teaching via interactive apps. The use of online learning platforms has increased massively. Students can take classes at their convenience and it is also helping their teachers to solve their queries, doubts effectively. Students are also making and sending their videos of athletic training and sports to their teachers as homework, making students do things differently.

    The interaction among students and teachers has increased. This slow pace of change in academic institutions globally is likely to take over old lecture-based approaches to teaching, conventional institutional classrooms. Currently, various creative solutions are being implemented around the globe. This has led the innovators to find more tools and technology to be used for educational purposes.

    With 5G technology becoming more prevalent in countries such as China, US and Japan, we will see learners and solution providers truly embracing the ‘learning anywhere, anytime’ concept of digital education in a range of formats. Thus, E-learning could become a habit that is integrated into daily routines.

    Digital Administration will become Mainstream

    The Covid-19 breakout has caused government administrators to take action quicker than ever before. South Korea drove rapid testing of over 200,000 of its citizens and used smartphones to tag the movement of the infected — alerting the non-infected of those movements via real-time updates. All of these efforts, as well as transparency of biological impact, could have been improved if there were more smart cities in the world.

    As governments learn from the Covid-19 experience, it will shift investment in favour of smart cities as it would be critical to have them in order better manage the pandemic event. Today also, many key players benefiting from this shift in gears would be smart governments, focused companies such as Cisco, Microsoft and Siemens as well as digital city startups across Europe and the US.

    It is straightforward to predict that the Covid-19 is going to be an accelerant for remote working as well as online education. This shift will likely impact the efficiency, productivity and mental health of workers throughout the globe and businesses need to prepare for it.

    For companies looking to add the human touch digitally to their workplace, the choices are limited today — with Humu, a startup by ex-google HR chief Laszlo Bock. A handful of other tech companies, such as Github and Automattic, which run predominately on a remote collaboration model can also choose to productize their insights and capabilities to help other companies cope. This will create many opportunities to develop such platforms that connect people from remote places and let them work remotely with more efficiency.

    In-home Diagnostics

    Though the trend of wearables has been growing in popularity over the past 5 years, driven mainly by Fitbit and Apple, there is some limitation in their features. However, new features are emerging as sensor technology continues to advance. The pandemic will potentially change this space forever.

    Today neither the Apple Watch nor the Fitbit measure body temperature. However, there is a bigger opportunity, outside of wearables will be the in-home diagnostics market. There will be a bigger shift towards virtual doctor appointments as a result of this.

    However, virtual doctor appointments don’t completely replace the need for in-person visits when patients need to take the standard flu test, strep test, or have their vitals read. But surely there will be more research in this field which provides many remedies in house only. The amount of new investment and focus on this space will accelerate the progress.

    Grocery E-commerce

    Ordering Groceries Online

    Before the coronavirus crisis, though there was a good demand for online shopping surprisingly there was a tiny demand for grocery e-commerce. According to sources, only 4% of Americans ordered groceries online before this crisis but in India, this demand is even lesser. But since stay-in-place orders went into effect, shoppers are shifting their grocery shopping online.

    This has meant a significant increase in demand for grocery retailers who relied on e-commerce as a small percentage of sales. Suddenly they’re dealing with many times their normal volume.  The consumer is learning that ordering online isn’t as challenging as once thought, and the retailer is learning to properly staff and fulfil these orders at scale.

    As the reliability of customers on online retailing is speeding up, there is going to be demand for online grocery shopping even after coronavirus is contained. So, this is likely to create opportunities for startups to develop more technologies that help in easing the grocery e-commerce experience. However, if the crisis does last longer, retailers will catch up to demand, the experience will improve, and shopping habits will be altered.

    Conclusion

    The Covid-19 pandemic has changed our perspective towards many things. This pandemic led people to think out of the box to make their lives easier which led to the discovery of many things. It has created opportunities for people to explore different fields and come up with something new.  

  • These New Features will Boost Twitter’s Revenue Model

    Twitter is a social media company founded 15 years ago. It is famous for its news-breaking tweets by politicians or big entrepreneurs. The platform is free for the individuals to use. Twitter generates its revenue from two categories – Advertising services and data licensing services.

    Advertising services contribute around 86% of twitter’s revenue. Twitter generates revenue selling promoted products, promoted tweets or trend to the users from advertisers.

    Around 14% of twitter’s revenue is through data licensing and other sources. They provide subscriptions to public data such as the time spent on the platforms and essential information. The revenue from other sources includes the service fee charged by twitter which it collects from mobile ad exchange from its users.

    Twitter announced new features and products which will be launched by the company soon which includes:

    Super Follow
    Revue
    Communities
    Twitter Spaces
    FAQ

    Super Follow

    Twitter had announced that it will come up with a new feature called “Super Follow”. This feature will mainly help individuals who have a lot of followers. It is a feature that helps them monetize their Twitter accounts. Super Follow feature will help content creators charge their followers for exclusive content. It can be a subscriber-only newsletter, videos, discounts, and great deals.

    This will let users charge for the extra content which is not shown to the regular followers providing an opportunity for the Twitter users to earn an extra revenue through the platform.

    Advertising is dominated by companies like Google and Facebook. This new feature will let Twitter have a wider range of revenue sources and would not depend just on advertising for its revenue.

    Twitter hasn’t mentioned what percentage of the revenue it would share with the users who monetize their content. The company said in a statement that “Exploring audience funding opportunities like Super Follows will allow creators and publishers to be directly supported by their audience and will incentivize them to continue creating content that their audience loves”.

    Super Follow feature is not available yet and the company has said that it will have a lot more to say in the coming months.

    Most followed Twitter accounts
    Most followed Twitter accounts

    Revue

    Revue is a Dutch Startup which was acquired by Twitter. The startup allows users to publish email newsletters and monetize them. This platform provides features to write, edit and publish newsletters without leaving the platform. It provides revenue generation to users through paid subscribers.

    Newsletters can be soon seen as an addition on the twitter’s sidebar navigation. It can be seen along with moments, twitter’s ads, bookmarks and other features. The financial details of the acquisition are unknown. This will be a new product which will be part of twitter’s strategy to widen its revenue generation.

    Twitter Revenue by Business segment
    Twitter Revenue by Business segment

    Communities

    Twitter also announced a new feature which it is planning to add to the platform which is communities. It will be a group where people can join or add more people according to their preference.

    People can create and join groups according to their interest like plants, food or animals etc. Twitter suggests that this feature will allow the user to see more tweets based on those topics.

    It will be similar to Facebook groups and groups have been a great success for Facebook. Twitter feels that this could be of great help for them since their platform can make it a little difficult for the new users to start on the platform.


    Jack Dorsey Story | Co-Founder of Twitter | Education | Childhood
    Writing when you have a word limit to stick to is stimulating and challenging atthe same time. Leveraging character limit for your own good is simply at anotherlimit. And that’s the idea behind Twitter. This social media[/tag/social%20media/] platform has revolutionized concise messaging through …


    Twitter Spaces

    This will be a feature similar to clubhouse, where the users will be allowed to participate in audio conversations. The Podcast culture has been growing in the West and audio contents are growing in the recent years.

    The success of clubhouse and different podcast platforms has let twitter to introduce this new feature. The users can invite their followers and get into audio conversations with them which will help them to increase their personal relationships.

    This feature is still in private beta testing, which means it is not yet available for the users.


    How to Use Twitter for Business in 2020 | Twitter best practices 2020
    Twitter is a social media for microblogging. With 330 million active users permonth, Twitter is one of the most used Social media [/tag/social-media/] platform. If that’s not enough, a total of 5,786 tweets are sent each second,which makes it 500 million tweets every single day. According to a re…


    Conclusion

    There is no specific date mentioned by Twitter on the release of these features and products. The company just listed them as ‘what’s next’ in a presentation with their analysts and investors.

    Twitter also said that creators will be able to customize their communities, where they can set their own rules and social norms beyond twitter’s rules. The company has a goal to more than double its revenue by 2023.

    FAQ

    Who has the Highest followers on Twitter in India?

    Prime Minister Modi has the Highest number of followers on Twitter in India.

    Who is Twitter’s biggest competitor?

    Twitter’s top competitors include Pinterest, TikTok, YouTube, LinkedIn, and Instagram.

    Who is the Founder of  Twitter?

    Jack Dorsey, Noah Glass, Biz Stone, and Evan Williams are the Founders of Twitter.