Tag: followers

  • Creating a Community: A Loyal Following Is So Valuable!

    For several reasons, an influencer or creator needs to establish a following for their business or material. It provides him or her with a loyal following of people who will cheer for him or her and share the word about what he or she has accomplished. But it’s not all about the statistics; when one builds a community, it helps them connect with their audience on a deeper level, which in turn can lead to more engagement, better feedback, and more success and money!

    Having a community, first and foremost, implies that the person’s material already has an audience. Creators without a sizable following at the moment should pay special attention to this. If one relies on their community for support and encouragement, they won’t have to reinvent the wheel every time they put out fresh content.

    A few Indian YouTubers have figured out how to become famous on the site, drawing millions of viewers with impressive skill sets.

    These YouTubers have established themselves as experts in their fields, whether it’s gaming or life hacks.

    The key is in the relatable and interesting content they provide, which allows them to establish a personal connection with you. Indian YouTubers have a natural talent for keeping viewers engaged and coming back for more, whether it’s through witty banter, interesting stories, or insightful commentary.

    Taking a Case Study of Carryminati
    Lockdown Added Much-Needed Fodder to the Game
    Monetization Is the Most Alluring Factor

    Taking a Case Study of Carryminati

    YouTuber Carryminati
    YouTuber Carryminati

    The Indian YouTuber, gamer, comedian, and social media influencer known as Carryminati (actual name: Ajey Nagar) has a large following. His humorous and satirical films went viral on YouTube, and he became famous all over. Video game commentary and gameplay videos were Carryminati’s primary emphasis when he started his YouTube journey in 2010. His comedic and roasting content eventually became his bread and butter, and he amassed a legion of devoted followers. He became one of India’s most popular YouTubers thanks to his offbeat brand of criticism and humor. The caustic and mocking tone of Carryminati’s writing has made him famous. In his films, he frequently uses humor and scathing commentary to tackle popular subjects, people, or societal issues.

    His charisma, particularly among the younger demographic, stems from his fearlessness and willingness to speak his mind. The 2020 video by Carryminati titled “YouTube vs TikTok – The End” quickly became one of YouTube’s most-viewed non-music videos after going viral. The video caused quite a stir online and had people talking about how and where content is made on the internet. Carryminati has worked with brands on promotional campaigns and is interested in charitable activities. By leveraging his position of power, he has contributed to worthy causes and brought attention to important societal issues.

    Carryminati has been successful because of his charisma, humorous sense of humor, and fascinating content. He is now widely considered to be one of India’s most prominent digital content providers, having amassed immense fame and renown among the country’s YouTube community.


    Top 11 Famous Indian YouTubers in 2023
    Discover the list of the top YouTubers in India in 2023. From comedy to gaming to motivation, these creators have taken the platform by storm.


    Lockdown Added Much-Needed Fodder to the Game

    Many people, cut off from the comfort of in-person communication during the lockdown, turned to social media as a means of coping with the isolation. In addition, the figures are adequate to establish a baseline: Nearly 840 million people in India have access to the internet, whether through wired or mobile phone, according to a quarterly report released in May 2023 by the Telecom Regulatory Authority of India.

    At the same time, according to the India Cellular & Electronics Association, a leading trade group for the country’s mobile and electronics industry, 448 million people used social media in 2023, with the source being the private statistics website Statista.

    Internet Penetration Rate in India From 2014 to 2024
    Internet Penetration Rate in India From 2014 to 2024

    Monetization Is the Most Alluring Factor

    The proliferation of affordable smartphones and the widespread availability of the Internet have both contributed to the expansion of the content creation sector. Content creators from all across the nation find YouTube to be the most appealing option among the many social media platforms that provide cash-generation options. The fact that producers can make money in a variety of ways is one reason for the abundance of content monetization alternatives. Also, young people who are thinking about making videos for a living are inspired by YouTube’s large viewership.

    A major motivator for young people to start making content is the possibility of making money from it. Because it is completely different from conventional media platforms, where access is limited to an elite few, social media and YouTube in particular have sparked a revolution. Therefore, many young, imaginative businesspeople have a strong desire to launch their own company since they love being their own boss.

    FAQs

    Who are the top YouTubers in India?

    Carryminati, Ashish Chanchlani, Bhuvan Bam, Technical Guruji, Total Gaming (Ajay), Sandeep Maheshwari, Amit Bhadana, and Dr. Vivek Bindra are the top YouTubers in India.

    How many people in India have internet access?

    Nearly 840 million people in India had access to the internet, whether through wired or mobile phones in 2023.

    Who is YouTube’s first billionaire?

    MrBeast is YouTube’s first billionaire with $500 million (2023) as his net worth.

  • How to Avoid losing Followers on Twitter with these 8 Tricks

    Losing followers on Twitter, which you have earned diligence by being consistent on posting pertinent posts, that your followers are looking for. But have you questioned yourself, why people are unfollowing you? Well, the blame should be placed on your plate.

    If you have gained recognition, then people would definitely never even give a second thought to unfollowing your account. But if you are in the starter pack, then sometimes you have to face ups and downs.

    People won’t start following you forthwith after posting the very first post in your account, in case if it happens, then the content should interest your follower’s interest.

    First analyze what your targeted audience expects from you, for instance, if your follower list is below 25 years old, then try to post content on their field of interest like some love to cook, fitness-related or blog etc.

    Other than that, if you don’t want to lose your followers on Twitter, then work on the below eight important points to save your followers.

    Top eight tricks you should follow to save your followers on Twitter.

    Consistency is Everything
    Optimize your post time
    Visual Content counts
    Engagement
    Use hashtags
    Tweet Appropriate post
    Analysis of your followers’ interest
    Optimise your profile
    FAQ

    Consistency is Everything

    One of the most crucial elements to spurn in losing your Twitter followers is to post your content regularly. Some people just post one content for a week, that doesn’t make any count on followers; unless you are verified on Twitter. So, in the beginning, post your content consistently according to the trend.

    For instance, the KiKi dance trend was viral back in 2017, and people were posting about that trend and it became popular overnight.

    So, stick to the trend and post it frequently before the trend becomes outdated. On the other hand, don’t post all content in one day, save it for another day.

    Optimize your post time

    Many people don’t have any idea at what time their content should be posted. There is some algorithm that helps your post to get the hype on Twitter and as a result, gradually augment followers to your account.

    Analyse your best time to upload the post, I prefer 10 to 11 in the morning. It helps to receive more responses from the audiences, moreover can help to gain more followers after seeing the post.


    How To Get More Instagram Followers For Free?
    Struggling to grow your brand on Instagram? Check out this post to know how to increase followers on Instagram for free.


    Visual Content counts

    Visual content can entice people easily rather than spending time on a written content more than 1000 words. It is apparent that people love watching videos. According to a Google survey, it is said that 79 per cent of people prefer watching videos with a duration of fewer than 5 minutes.  

    Presenting infographics in your content will make your audience understand your business’s purpose as well as eliminate confusion and make convulsive information into easier content. People love creative stuff, so try to be more innovative to impress your set of audiences.

    Engagement

    People love to listen to those conversations, only if it sounds like two-way communication. So, respond to your follower’s feedback, a QAs session and conduct a poll rate session to see what your followers are expecting from you. This way, you get to know your audience’s field of interest and also be engaging in responding to them.

    Use hashtags

    Ever seen a post on Twitter that have at least 4-5 lines of hashtags and felt that the user just overdid it and scroll past it without another glance? I bet you did and that’s the next thing to keep in mind to not losing your followers. But the use of hashtags is too vital to ignore their existence and not use them in your posts.

    Hashtags are like search engine optimisation tools. They increase the probability of the post garnering a larger audience and leading to more followers. According to sources, the engagement rate of tweets with hashtags are 12.6% more than those without.

    Tweet Appropriate post

    Quality over Quantity is one motto that you should follow without a doubt to maintain your follower base and increase it. Your posts should be of value to your audience and create engagement. The post can be made interactive by creating polls and Q&A posts.

    The post should be made in a way that doesn’t offend any group of audience and a war of words in the comments section can be avoided. And it is very essential to bring out creative, unique and varied content so that your followers do not lose their interest leading to the loss of followers.

    Analysis of your followers’ interest

    Analysing your followers’ interests is key to know what attracts followers and what kind of posts are favourable and gains more engagement. It also gives you an idea of the posts that you need to be tweeting in the future.

    Analysing your followers manually isn’t an easy feat and it is time-consuming too. You can review the performance of your tweets by analysing which posts have gained more attention and what your followers like, comment and share more. You can find this analysis simply by using Twitter’s in-built analysis.


    What is the Tip Jar option on Twitter | Twitter creators can now earn through their content
    Twitter has recently came up with a feature that will rejoice content creators on twitter. As the creators can now earn from twitter with the new tip jar feature.


    Optimise your profile

    The profile is the first thing potential followers notice apart from the post that led them to your profile. So optimising your profile according to the followers’ interest is crucial to have a strong follower base and create a better first impression amongst your followers.

    A good profile requires a good profile picture that isn’t congested but is also clear and has an unobstructed facial picture. Your profile should provide complete and true information regarding your work, your location and other details. It is ideal to describe yourself and give a glimpse of yourself to your followers.

    Conclusion

    Reading the battle of words between Twitterati and watching the hilarious comments on posts on Twitter have become a favourite pastime of this modern generation.

    Twitter has become a way of life for many people around the globe. They start their day by tweeting and end their day by tweeting. It has also become a platform that allows people to express themselves in a world where people aren’t ready to listen to their neighbours expressing their viewpoints and opinions.

    Twitter also helps people share information and current events happening around the world fast and earning money through content on Twitter has made it more popular. And all this requires an audience and maintaining a follower base isn’t easy unless you are some famous person. So feel free to use this carefully curated knowledge to your benefit.

    FAQ

    How to avoid losing followers on Twitter?

    Post your content regularly, Use hashtags, and engage with your followers to avoid losing followers on Twitter.

    Yes, Twitter is one of the most popular social media platforms in 2020.

  • Why Influencers Are An Integral Part Of Instagram: A Case Study

    Before Instagram Influencers became an essential part of Instagram, it was one of the most recent social media platform as it was established in 2010 and is a multi-channel platform that is available on both a mobile application and a desktop site. The website was created by Mike Krieger and Kevin Systrom and launched on the 6th of October 2010, however in April Facebook brought Instagram for $1 Billion.

    The photo sharing app allows its users to have their individual profile which is a user can make public or private based on their preference. The instagram users are able to post their photographers and videos on their profile, follow other users and gain followers in return. When Instagram was first launched it became sensation and garnered a million user within the first two months.


    The Ultimate Guide to Influencer Marketing In India in 2020
    Influencer marketing is the type of promotion that relies on using key pioneersand personalities to drive your message to the bigger market. As opposed topromoting to an enormous gathering of shoppers directly, you rather procure orpay influencers to get the word out for you. Influencer promoting…


    Instagram Influencers

    Now the platform has over 800 million active user on the platform from which 30 million brands and advertisers on the platform and around 500,000 active Influencers and 60% moving toward becoming an influencer. Most social media Influencers make a huge sum of money thorough this platform.

    Some of the top Earning from single post by Kim Kardashian who has grown into a millionaire and created an empire through Instagram. Influencer marketing allows brands to reach their target audience in a way that feels far more genuine than traditional advertising Instagram influencer have a strong and loyal relationship with their followers as they share many aspects of their lives with them.

    social media apps that people predominantly choose for influencer media campaign
    social media apps that people predominantly choose for influencer media campaign 

    Influencer’s posts have made users decisions much simpler by providing information of new product information, helping them researcher the product and finally buy them as well. Most people on Instagram spend at least 60% or more of their time trying to engage in content created by brands and influencers.

    A survey stats that after seeing these products on Instagram at least 79% of the people searched for these products online, 65% looked up the app or the website and 46% brought the product. These statistics makes the influencers a vital part of instagram revenue. Below here are the different ways the Influencers benefit from instagram

    Followers and Following of Instagram Influencers

    The distribution of the number of followers is incredibly skewed, so it’s very difficult to visualize it in a readable manner. This is because the great majority of profiles have a low number of followers (less than 1000) whereas there are profiles with hundreds of millions of followers. Profiles with a high number of followers are very rare as only 10 profiles have more than 100 million followers and 420 of them that have between the range of 10 and 100 million.

    There are 4.5 million profiles with less than 100 followers as, on average instagram accounts have 296 more followers than following, but for verified profiles this ratio is 17,910. Another important distinction is between micro and macro influencers. Micro influencers have lesser than 100,000 followers, while major influencers have more than 100,000 followers.

    The average followers to following ratio for micro influencers is 37,000 whereas for major influencers it is 18,104. This tells us that if a brand is trying to run a campaign across niche markets they should go for micro influencers while if the campaign needs major influencers you should search for profiles with a ratio greater than 20,000 which accounts to 8% of the total number of major influencers.

    Target Audience

    Finding or identifying the right set of users is an important step for most influencers as even the brands expect the influencers to find a niche audiences to identify the right set of users. It is important to narrow down the user base as much as possible because once you narrow down, find the users that would appreciate product. Once the target audience is found then they try to reach them through multiple modes.


    10 Foundation Tips On How To Become An Influencer
    An influencer is someone who can influence the lives of others or the group ofpeople. An influencer is also capable of changing the world for the better.Influential people have more power to create movement and change than others.According to a survey, 17% of companies spend over half of their ma…


    Engagement with target audience

    This is an important metric as it can reasonably summarize an Instagram profile and its engagement rate. For each unit of content published by the profile as the ratio between the sum of the number or likes and replies and the number of followers of the profile. This helps in identifying the quality of a profile.

    A chart must be creates as it is useful to get an idea of which values of the engagement rate are average or better in order to make changes next time. There are considerable differences between micro and major influencers. For the former group, 11% is the average engagement rate, while for major influencers values are of course lower and the average is 3%.

    Problems faced by Influencers and the brands

    While everything will be working out in number there are still seem to be multiple problems that brands and influencers are facing. Some of these issues include is not having a platform for payment and tracking the campaign which is happening through other companies like ifluenz, scrunch, etc.

    The biggest challenges for managing influencer campaign
    The biggest challenges for managing influencer campaign

    This is one of the gaps that can be filled to make things a little simple for Business users. Other problem are on managing contracts as if they are too many accepted by the influences it is difficult to fulfill them all at once. Which is why the Influencers also face problems to time manage their contracts.


    ScoopWhoop Story – Founders | Competitors | Revenue | Business Model
    Instagram, Youtube, Facebook, Whatsapp, Reddit, and the list goes on when itcomes to platforms for content creation and sharing. Over the past decade, thecreative content curation and creation mechanisms have transformed the digitalmedia and audiences seem to be enjoying the quick accessibility …


    Images or Videos

    There is a noticeable difference in engagement between image posts and video posts, and the contrast is even more pronounced for major influencers. The post have a higher engagement than video posts. on average for a micro influencer image posts have 1.5 times more engagement than video posts, while for major influencers this multiple increases to more than 2 times.

    On Instagram, the number of likes is much higher than the number of replies. On average the profile of a major influencer will have 237 times more likes than compared to replies, while for micro influencers the multiple is lower at 42 times. Replies are usually considered stronger engagement than simple likes so this should be considered before deciding which influencer the brands should patner up with for sponsored campaigns.

    Some of the influencer marketing facts
    Some of the influencer marketing facts

    Locations and languages

    The geographical location of a profile is estimated by taking into account a variety of factors like the biography of the profile the posts and the location tags on each post. The countries with the highest number of instagram profile are USA, Canada, Australia, UK, and Indonesia. Followed by Russia, India, The principal European countries and South American countries like Argentina, Venezuela and Colombia.

    Location data can also be used to infer the language spoken be Instagram users. Languages like English and Spanish are the most common by a wide margin. French is in third place to Canada and all the African where it is the official language followed by Portuguese, Arabic, Russian and Indonesian and Hindi which are in the top ten.


    Flipkart Dives Into Social Commerce Platform Via 2GUD
    Flipkart has come up with the idea of launching social commerce on its 2GUDplatform. 2GUD social commerce platform is owned by Flipkart where it sells allits refurbished goods. This new feature has been introduced to the users with aconcept of uninterrupted video shopping. Influencers Playing A…


    Hashtags

    Hashtags are important part of an instagram post especially for an influencer because it is a way to connect social media content to a specific topic, event, theme or conversation. They also make it easier to discover posts around those specific topics because hashtags aggregate all social media content with the same hashtag.

    The most frequent ones in our database are also the most frequent ones on Instagram: #love, #instagood, #photography, #summer and #repost are the first five. In this analysis we focus our attention to the tags that signal sponsored or promoted content. With hashtags one can observe which topics are most frequent with the most common promotional hashtags.

    The blue circles represent the most frequent hashtags used in combination with the one that indicate sponsored content, but there is not enough space to label them all, so we just summarized the most common topics. The #ad hashtag is used in pretty much all contexts, and the same is true, to a lesser degree, for the #collaboration hashtag.

    In the beauty and cosmetics sector we see a predominance of the #collab and #collaboration hashtags. The #ambassador hashtag seems to be used almost exclusively for fitness, sports and summertime topics. The #partner hashtag appears for the most part in posts related to photography, nature and fitness again.

    Posting Frequency

    The great majority of the profiles post a few times a week on average. One may wonder if major influencers post more than regular profiles. That is indeed the case the biggest influencers post 4.2 times per week on average, while smaller profiles have an average of 3.2 posts per week.

    As to why a higher posting frequency correlates with a lower engagement rate there could be several factors at play, like more posting corresponds to lower quality overall; too much posting is penalized by Instagram’s feed algorithms.