Tag: employee

  • Aravam Tech Solutions Introduces Triptronic: Smart Mobility Solution to Corporate Employee Transportation

    Triptronic is a cutting-edge app developed by Aravam Tech Solutions Pvt Ltd to meet the increasing need for tech-driven, eco-friendly, and effective employee transportation solutions for companies. During the launch ceremony, the brand demonstrated how Triptronic combines electric vehicles, cutting-edge technology, and real-time updates to provide a holistic solution catered to business travel requirements. Triptronic began operating throughout India in order to satisfy the increasing demand. Better corporate mobility solutions are becoming more and more necessary as more workers return to their offices and companies depend on organised transportation.

    In order to provide businesses with affordable and environmentally friendly transportation, the company also hopes to grow worldwide by entering the United Arab Emirates and Southeast Asia. Although India’s ride-hailing sector is just 7% developed, compared to 40% in China and 28% in the United States, it has enormous growth potential and is valued at $13.4 billion. Triptronic hopes to service more corporate clients and treble its revenue by expanding into new markets.

    Combination of Three Apps Forms Triptonic

    The three main apps that make up Triptronic are the Employee App, which lets staff members book, track, and pay for rides, get real-time updates, and give feedback; the Driver App, which helps drivers manage routes, assignments, and environmentally friendly travel options; and the Supervisor App, which lets companies keep an eye on staff travel in real-time, track cars, control costs, and optimise routes for greater efficiency.

    According to Triptronic’s founder, Ankush Mendiratta, companies today seek to cut expenses, protect workers, and implement environmentally friendly transportation options. With a clever, technologically advanced platform that streamlines operations, reduces transportation expenses, and lessens its environmental effect, Triptronic assists them in achieving this. As the company develops, it intends to raise $2 million in capital to broaden its offerings, encourage the use of EVs, and penetrate international markets. In the next five years, the company hopes to be valued between $100 and $125 million with these investments. India’s economy is predicted to quadruple from $3 trillion in 2023 to $6 trillion by 2030, which is in line with this. Triptronic will continue to develop, enhance its offerings, and become a robust, long-lasting company that benefits its partners, investors, and clients by fortifying its financial position.

    The demand for effective, environmentally friendly transportation is rising as companies adopt smarter mobility solutions, according to Sorabh Kothari, co-founder of Triptronic. Triptronic lowers expenses, streamlines logistics, and assists businesses in implementing sustainable practices. With corporate services accounting for 80% of our income, the brand hopes to onboard more than 50 corporate clients over the course of the next two years. Triptronic is poised to take a significant chunk of the expanding employee transport industry in India, which is estimated to be worth over $1 billion. Beyond efficiency, its mission is to make business travel more economical, easier, and environmentally friendly. Businesses that select Triptronic are selecting sustainability and innovation for their employees.

    Offering Seamless, Cost-Effective, and Sustainable Employee Transportation

    Triptronic helps companies meet the growing need for smooth, economical, and environmentally friendly staff mobility. By integrating electric vehicles (EVs), it helps businesses to better plan routes, monitor and control travel costs, and guarantee safe, on-time commutes—all while lowering carbon emissions. The Triptronic platform enhances the overall work experience for employees while assisting companies in achieving their sustainability objectives.

    The future of corporate transportation is about sustainability, growth, and shared success, according to Sahil Mendiratta, co-founder of Triptronic. In order to boost their income and long-term stability, the company wants to assist 20% of its vendor partners in owning their cars by 2027 through finance support. Additionally, the business is launching a Loyalty & Earnings Growth Model to provide superior incentives, profit-sharing, and special advantages to highly regarded vendor partners.


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  • Top 10 Employee Tracking Software of 2022

    Employee monitoring software may conjure up negative images, but while previously it may have been used to help improve productivity by controlling which websites were accessible from work, these days monitoring is more about security. There’s a lot of distractions in the modern workplace, especially for employees who use internet-connected devices to complete their daily tasks. Most of the time, employees can be trusted to do the right thing, but there is always an opportunity for them to engage in unproductive behavior on company time. Worse yet, employees could exhibit reckless or malicious behavior that proves a threat to your business’s security. To help prevent these scenarios, employee monitoring software provides a way for you to monitor, record and manage your employees’ online behavior at work.

    These breaches could be caused by anything from users forgetting to employ appropriate settings, to a user visiting a website infected with a malware, to malicious activity by disgruntled employees. So while some employee monitoring software is still used for time tracking and efficiency management, others work more like network monitoring tools by focusing on general activity in the IT network and looking for patterns that might suggest a security threat. This often means using artificial intelligence and machine learning to detect threats.

    Best Employee Monitoring Software

    1. Teramind
    2. Veriato 360
    3. Kickidler
    4. HubStaff
    5. ActivTrak
    6. Spyrix Employee Monitoring
    7. Time Doctor
    8. Work Examiner
    9. Monitask
    10. Berqun

    Top Employee Monitoring Software

    Best Employee Monitoring Software

    Whichever type of employee monitoring software you’re looking for, here we’ll feature a strong cross-section of the best on the market, according to your business needs.

    Teramind

    Pricing: INR 300 seat/month – 749 seat/month

    Teramind - Employee Monitoring Software
    Teramind

    Teramind provides a user-centric security approach to monitor employee’s PC behavior. It streamlines employee data collection in order to identify suspicious activity, detect possible threats, monitor employee efficiency, and ensure industry compliance. It also helps reduce security incidents by providing real-time access to user activities by offering alerts, warnings, redirects and user lock-outs to keep your business running as efficiently and secure as possible.

    The Simplicity of Teramind is great. The feature and functionality are powerful but the navigation is simple. Various dashboard addition via the widget on the fly is really commendable. It provides a lot of features like social media behavior, email tracking, a screenshot of user window, recording of audio and video of the user activity and exporting of the same for the documentation purpose. Productivity analysis on the dashboard by pre segregation of websites, apps, social media and other corporate policy – This way you can also use the outcome of the Teramind while doing employee performance appraisal.

    Teramind is the best employee monitoring software for large businesses and enterprises. It offers multiple filtering and monitoring tools and has both cloud-based and on-premises deployment options. It’s also one of the few options compatible with Macs as well as PCs, and its advanced tools make it effective for easily monitoring many devices across a big company. For cloud access, pricing starts at ₹1,835 and self-hosted users pay ₹11,480 per month. It can be integrated into other applications like Redmine, NetIQ, and Radar among many others.

    Veriato 360

    Pricing: Starts $140/seat/month

    Veriato 360 - Employee Monitoring Software
    Veriato360

    Veriato 360 employee monitoring software provides unmatched visibility into the online and communications activity of employees and contractors. Veriato provides an integrated AI platform for monitoring user activity in order to reduce the chances of a data breach. It does this by following five main stages that involve monitoring, as the company prefers to describe it: Watching, Analyzing, Alerting, Seeing, and Reacting.

    The Watching stage involves tracking employee activity across the web, emails, chat apps, and monitoring which websites are visited, applications are used, and what documents are moved around or uploaded. This produces a record of session times along with activities, and can track a single employee via their login credentials across multiple platforms and devices. Big data and AI is used to analyze patterns that might show a deviation from baseline behaviors, set by group or individually, and can additionally watch for outsiders trying to access the network or other digital assets using stolen credentials.

    Once an alert is received, the security team can use a time capsule feature to check out a recording of the user’s screen as it was used, to determine if the alert was triggered by an error, whether the user made an error, or whether malicious activity was discovered. After that, the company can react accordingly, either dismissing the alert after being reviewed, or else in the more extreme cases, export any screen recordings if and as required to management, HR, security, in the event of disciplinary proceedings, or even to law enforcement if legal proceedings need to be taken.

    Kickidler

    Pricing: $9.99/user/month

    Kickidler is one of the best employee monitoring software that allows keeping account and time supervision of employees at the working computers. Kickidler allows monitoring from 1 up to 10,000 workstations. It is used by IT-specialists, security teams, HR management teams, and top management. It helps in keeping control over employees and preventing insider threats.

    HubStaff

    Pricing: Free for 1 user, $7/user/month – $10/user/month

    Hubstaff - Employee Monitoring Software
    Hubstaff

    Gain clarity and peace of mind with streamlined employee monitoring and time tracking from Hubstaff. Know your team is on the right track in real time through screenshot capture, activity monitoring, app usage, and reporting. Available for Mac, Windows, Linux, and iOS. Hubstaff runs in the background so your team can keep working without interruption. Integrates with over 30 business apps you already use, including Basecamp, Trello, Asana, Github, and Paypal.

    The interface is user-friendly. Hubstaff captures 3 random screenshots every 10 minutes so it does really help a lot in catching workers who are doing unrelated things while they should be doing work. Apart from this, the admin can restrict the workers from deleting the screenshots but it could also be enabled in the setting, when screenshots are deleted, it also deducts the 10 mins. Both admins and users can add time manually depending on what you set up.

    Hubstaff can be used to accurately monitor employees’ work hours. It can be very helpful to businesses that have employees that work on the field or remote locations. Employers can use it to track employees’ computer activities, location, and time spent on various applications whether you are offline or using your mobile devices. It can be integrated into payroll, project management, and many other applications. Furthermore, Hubstaff can be used to monitor invoicing, payroll, and employees’ schedules to optimize their productivity and to ensure they are timely paid. Based on the number of employees to be monitored, basic plans start from $5 per month.


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    ActivTrak

    Pricing: Free with limited features, $9 user/month – $15 user/month

    ActivTrak - Employee Monitoring Software
    ActivTrak

    ActivTrak is a workforce productivity and analytics software company that helps organizations understand how and what people do at work. Its cloud-based user activity monitoring platform provides contextual data and insights that enable mid-market enterprises to be more productive, secure, and compliant. With more than 5,000 customers and over 100,000 users of its Free version, ActivTraks award-winning solution can be configured in minutes to provide immediate visibility and reporting.

    ActivTrak offers a well-rounded free version for up to three users. The free edition of ActivTrak includes 3GB of storage, an analytics dashboard for reviewing data insights, web content filtering and real-time device monitoring. It is compatible with Windows and Mac devices, as well as on iOS and Android mobile devices.

    ActivTrak also offers a cost-effective paid version that builds on the features available with its free edition. The paid version starts at $7.20 per user, per month, which is one of the most affordable prices we found. In addition to all the features included in the free version, the paid edition offers unlimited storage space, automatic detection of USB drives or other detachable devices, monitoring of file transfers, user risk scoring, real-time screenshots and a remote agent installer.

    Spyrix Employee Monitoring

    Pricing: $59/year – $479/year

    Spyrix Employee Monitoring - Employee Monitoring Software
    Spyrix Employee Monitoring

    This software is perfect for employee monitoring both for small firms and huge enterprises. It is used for detailed remote control over user activity. Besides, it has numerous amazing functions. Spyrix Employee Monitoring can be used to track keylogger activities, websites, apps, social media, and chats. Any printing activity or external storage such as USB or memory cards can also be tracked. Also, no matter where you are, you can monitor and control your employees’ as you will have access to logs via your email.

    Besides, you can view all recorded data via your secure online account. You just need to log in to the dashboard from any device whenever you’re located. Spyrix software is unique as it also offers log delivery to FTP, LAN and cloud storages (GoogleDrive, DropBox). Further, the software can turn the target computer into kind of surveillance device. This means that you can monitor your employees via computer webcam and microphone, so you will always know what’s going on in the office when you’re absent.

    The software allows viewing employees’ computer screens in real mode remotely. It can operate undetected and offers the hidden mode meaning that the staff members won’t be distracted by the program. The software offers a free trial during which you can decide if it meets all your needs.

    Time Doctor

    Pricing: $70/user/year – $200/user/year

    Time Doctor - Employee Monitoring Software
    Time Doctor

    Time Doctor is an employee monitoring software with accurate time tracking that helps you know if your team is really productive. It’s especially suited to team from 20 to 500 employees. It is a web-based solution that provides time tracking, computer work session monitoring, reminders, screenshot recording, invoicing, reporting tools, integrations and so much more.

    Another advantage is the growing list of project management tool integration. Well, TD is a project management tool already but if you’re using other tools like Trello, you’ll be happy to know that TD has you covered already. Another advantage is the fact that TD has added the Client View feature. That means you can invite your client/s to log in to a panel and view all the screenshots and work you’ve billed them. That’s a trust booster for you and your client especially if you’re getting paid by the hour.

    It has a lot of options that help you manage staff and increase productivity significantly. Not only you can see captures, but also see the activity of their peripherals and the apps and programs they use. It is a very powerful tool which helps in order to track and monitor the tasks of the workers. It captures the different tasks performed all the day and the kind of tabs opened by the workers. This is also used by the remote workers who are providing virtual assistance on the hourly basis and get paid as per the report generated at the end of the day. One can also track the idle time of a person and shows the amount of time spent on a specific tasks.

    Work Examiner

    Pricing: Starts $79.90/licence/year

    Work Examiner - Employee Monitoring Software
    Work Examiner

    Work Examiner was launched in 2006 by EfficientLab LLC. The firm says the software is now used by over 1500 companies. Amongst the benefits it promises are accurate tracking of when employees arrive at and leave their desk, the ability to schedule reports on users or departments (received via email), and the option to set flexible policies for controlling employee work time and ‘free’ time.

    Work Examiner is broken down into three main purposes: web usage control, surveillance and work time tracking. The platform provides data on how an organisation’s web traffic is distributed between users, computers, user groups, departments, sites and website categories. It can be viewed by days, dates and hours. Detailed web access reports are provided and, as with other platforms, it’s possible to filter what websites employees can access. Users can receive notifications when specified websites are accessed and employees can be issued a customizable message when they access specified sites.

    The surveillance functionalities in Work Examiner allow users to see screenshots of what a user is viewing in real-time, and there’s the option to capture screenshots at regular intervals and then play them back like a movie. All emails can be captured and saved and it’s possible to filter emails by keyword. Activity on instant messaging applications can also be recorded. It has many features like ready-to-use reports (user behavior) for monitoring and analysis, Real-time data, screenshots, app/web usage, email usage, keystrokes, etc. It also does web filtering for you.


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    Monitask

    Pricing: Free for 1 employee, $5.99/user/month – $19.99/user/month

    MoniTask - Employee Monitoring Software
    MoniTask

    Monitask is an online time-tracking and screenshot monitoring software as a service (SaaS) startup company. Monitask delivers employee monitoring solutions to boost productivity, efficiency, and accountability across your team. Advanced screenshot and activity monitors, as well as time tracking capabilities, keep teams focused on the task at hand. The software is powerful, yet lightweight, making it simple and easy to use. Managers can also access their dashboard on any of their devices to keep track of their team anytime, anywhere.

    “As an entrepreneur, I often feel guilt that I’m not spending “enough” time working on various projects. Once I started using Monitask, everything became objective and my time has started to become more valuable. Things that get measured get improved. This objective feedback on how I’m spending my time has given me so much encouragement and motivation. I can see progress happen, and I’m able to feel better about the work I do”, says one of the user.

    Monitask provides weekly reports by project which gives you a visual overview of how you spent your time. The software has a very easy interface to use. Its features follow most software formats which have all of the user capabilities on the right hand side. Visually the interface is appealing and easy to read. It provides all of the useful features needed in a time tracking software.

    Berqun

    Pricing: Starts $7.50/user/month

    Berqun - Employee Monitoring Software
    Berqun

    Berqun gives quantifiable insight into how your employees spend their time at work. These insights allow you to confidently identify low performers and enable you to jointly take action towards higher productivity. Analyze trends over time and drill down into any unusual changes. Optionally, record screenshots of employee computers at any time interval that you specify.

    With this software you can capture actual visited websites for any browsers and all applications used in the computer with their duration which gives ability to measure the work time easily whether it is productive or not. Beside that information, you can also capture work start time, work end time, total working time network usage and screenshots for an employee, and also agent application is so tiny, smaller than 1 mb, easy to install and configurable from the web application.

    Berqun enables you to learn how high-performing staff (quality & sales revenue) achieves their results. Berqun offers a great combination. Whilst providing a full overview about the productivity, actual working hours, and relevant analysis, it also provides the required privacy (no keylogger & option to pause). This creates a general acceptance within the company. Staff doesn’t feel to be spied on.

    Conclusion

    Regardless of why your business needs this kind of software, employee monitoring tools should be handled with the utmost respect for privacy. For admins, the power that accompanies this kind of software should necessarily surface concerns when it comes to handling confidential or personal data, overseeing managerial access rights over whom they can monitor, and maintaining a level of transparency as to what constitutes “work hours” and whether employees are aware they’re being monitored. The technology at work in employee monitoring tools can provide tremendous benefits to businesses through comprehensive oversight, data gathering, data reporting, and automation. So, choose the software carefully which meets your expectations. If you are using some other software, please let us know in the comments section.

    FAQs

    What software is used to monitor employees?

    There are many Employee Monitoring tools and time tracking systems that can be used to monitor employees.

    Which are the top Employee Monitoring tools?

    Some of the best Employee Monitoring Software are:

    • Teramind
    • Veriato 360
    • HubStaff
    • Kickidler
    • ActivTrak
    • Spyrix Employee Monitoring
    • Time Doctor
    • Work Examiner
    • Monitask
    • Berqun

    What things can be monitored using Employee Monitoring Software?

    Employee Monitoring Software can be used to monitor all the activities of employees done on the system. It includes:

    • Idle Time Monitoring
    • Productivity Analysis
    • Screen Activity Recording
    • Browsing History
    • Keystroke Recording
  • Importance Of Work Culture In The Success Of A Startup

    Startup culture is a key element of most corporate organizations. Startup culture has received a lot of attention in recent times, which is because it plays a vital role in improving the overall experience at work and some are seamlessly integrating work into their life.

    By fixing a startup culture, a company by itself can set an example for the employees which will create a base for supporting the work and improving the internal operations of the work. Applying this, makes the contribution more valuable and results in better personal satisfaction.

    Since startups are often run by a small team working closely together, their “startup culture” is typically a reflection of the founding of the team’s passions and personalities. In most situations, every individual working in the startup usually contributes to the overall culture.

    While culture can take several years to evolve passively some corporations have been able to change their culture reasonably quickly by specifying a new set of behaviors that are expected from their employees.

    The common factor between corporates and startups is that their culture is the driving force of the organization. It includes how the employees of a certain company form and communicate ideas, how they behave, respond to customers, and bring themselves to work.

    It is the reflection of what the company stands for and the working styles of the founders and employees, which is why startup culture is important in what makes a company successful and brings it to the list of best startups.

    What is Meant by Startup Culture?
    Importance of a Startup Culture in an Organization
    5 Ways to Improve Work Culture of an Organization

    What is Meant by Startup Culture?

    When someone talks about Startup Culture, it usually includes happy hours, unlimited PTOs, pet-friendly offices, ping pong tables, zen rooms, etc., which are beneficial for the startup employees, increases comfort, and spark creativity.

    However adding benefits and perks isn’t enough to make a successful startup culture, many first-time startup founders struggle to define their culture from the beginning, only to realize its impact on the operational side of the business.

    To thrive in the new decade entrepreneurs and founders have to know how to define and cultivate a startup culture according to their companies. Sometimes the right technology helps in making the vibrant culture easier to implement across geographical boundaries.

    With the unprecedented times of the Covid-19, a variety of applications help employees to collaborate in a real-time, video conference, message, and work on the same version of documents from different parts of the world.

    What a healthy work culture must contain
    What a healthy work culture must contain

    With people working across time zones and locations, it’s never been easier to reward and recognize great staff and projects. We think we have the right cultural guidelines in place but, like any startup, we know just how important it is to continue demonstrating the behaviors we want to instill throughout the business if we are to be successful.

    Successful startup culture in the following ways:

    • Lead by example and actively demonstrate the behaviors that are expected from the team.
    • Call out positive behaviors publicly, recognize and appreciate when someone does a good job.
    • Document our culture statement and workshop with our team to promote a shared goal.
    • Share the success metrics with the employees so they know the goal but also how we’re tracking towards those collective efforts.
    • Treat everything as an experiment, take the time to discuss and learn from failures while doubling down on the successes. Ultimately, we know that execution and delivery will determine our success but behind the scenes, our culture will be the driving force.

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    Importance of a Startup Culture in an Organization

    In 2022, workplace culture will continue to be as important as or more important than products and services. More than ever, founders will need to prioritize defining company culture from the beginning before it’s too late. The investments of focus, time, and resources will pay off higher talent, better communication, increased productivity, and customer loyalty.

    For startups, the impact of every team member’s attitude and productivity is exponential. Even simple cultural components, like a set of common values, can align workers under a single, identifiable banner.

    According to Glassdoors 2019 mission and culture survey before applying for a job, nearly four in five employees and job seekers consider a company’s mission and culture. This is important because 65% of 18 to 35-year-olds are likely to culture over salary, that higher than any age demographic surveyed.

    Employee's preference for the work culture over the compensation in percentage
    Employee’s preference for the work culture over the compensation in percentage

    Workplace culture also affects the bottom line, even if a company manages to attract the best turnover, decreased motivation, and overall decreased productivity.

    The importance of company culture is getting a lot of attention these days, especially in the startup world. Tech giants like Google have made a name for themselves by offering unique, sometimes luxurious benefits to their employees, while small offices are changing the rules of office culture with perks like unlimited vacation time and flexible hours.

    In the 2019 Employee Engagement Report of TINYpulse, about 43% of the 25,000 employee respondents across 20 industries said that they would leave their companies even for a marginal hike because of weak company culture.

    The importance of work culture

    5 Ways to Improve Work Culture of an Organization

    The startup culture of a workplace can be improved for better reasons. However, it can also get degraded if proper care is not taken of the work culture from time to time. Shared below is the 5 basic tips that can help in improving the work culture of a startup.

    Giving importance to the mission of the company

    The first step of making a company culture is to establish a clear set of priorities that align with the company’s overall goals. For example, Google’s mission statement is “Don’t be evil”. This applies at the corporate level, as the company strives to do as much good as possible, but also at an employee level.

    Employees who keep their core mission at heart will be more likely to stick with it, helping the company stay on track with its identity and purpose. A company with a strong purpose may be able to encourage more individuals to buy into that purpose and complete the feedback loop.

    Attract new talented employees

    Every organization needs talented employees in order to succeed, but getting talented people to join the company can be challenging. The companies spend a lot posting job ads, hiring professional recruits, or head hunting at professional networking events, but sometimes this approach is easier for well-established companies as they already have a well-known name and brand.

    Talented candidates are always picky about where they want to work and also expect more than higher salaries which is usually an office culture that matches their personalities.

    Retaining employees

    attracting and retaining employees
    attracting and retaining employees

    Finding new employees is good but training them and integrating them into your company takes time, costs money, and may lower overall morale. With a strong company culture that encourages people to come to work every day your retention numbers should go up because employee retention and company culture have a self-sustaining relationship.

    The stronger your work culture is, the more likely it is for employees to stay loyal to the company, and while the more employees stick around the work culture will get stronger. The key is to find a core team of people who fit your culture perfectly, and keep them happy and consistent as your company grows.

    Encouraging passion

    Every company must have passionate employees as they are more productive, creative, and come up with innovative startup ideas. This can be achieved by giving people an ideal cultural environment in which to work is about more than just preventing them from quitting.

    As per the study done on Glassdoor, 53% of employees stated that they will stay longer at their firm if they are appreciated
    As per the study done on Glassdoor, 53% of employees stated that they will stay longer at their firm if they are appreciated

    A good work culture can lead to employee satisfaction which makes them passionate about doing their job while also being invested and loyal to their works place. In a way, a company culture is a tool that keeps employees happy enough to produce their best work and that means the company can push new boundaries and tread new ground.

    A Unique Brand Identity

    Great internal startup culture can develop a distinguishing reputation for your brand, in an external context. Unique brands always have an edge over brands that blend in with the competition, so the stronger your culture is, the stronger your brand can perform.

    Company culture is more than a brand, too, and it’s more than just a great series of benefits that are provided to the employees. It’s the combination of environmental, atmospheric, and practical conditions that keeps your company and more than just a bunch of individuals who happen to work in the same physical space.

    Conclusion

    Work culture or the startup culture is not a new topic to learn about. However, in the past few years, the discussion on the work culture and its effect on startup success have seen taking place. This is because for almost many startups, having a better work culture was never pondered over.

    Irrespective of the earlier negligence, it is the right time now to learn more about work culture and the ways it can be improved for better productivity of employees indirectly resulting in a success of a startup.

    FAQs

    What is meant by work culture?

    Work culture stands for the ethics and morals of the workplace individuals. It also indirectly defines the organization’s value.

    Why is work culture so important?

    Work culture directly or indirectly affects the working pattern of each employee. Having a satisfactory work culture can provide better yield from employees which will eventually contribute to the success ladder of the organization. Failing to provide better work culture will also have an adverse effect on the organization’s value. Hence, work culture is an important aspect to give attention to.

    Why is culture important in a team?

    The team is required to work with each other cordially. Having a team member with unfit work culture will eventually create a distance among team members. Once the team members drift apart from each other no better work response can be expected from the team due to un-cooperative people. Hence, having a culture is also essential in the team.

    What is the Difference Between Startup Culture and Corporate Culture?

    A startup environment is typically a fast-paced culture in which creativity and communication are valued. Startup culture is often perceived as being less formal than that of a corporate environment and usually puts less emphasis on hierarchy within teams.

  • How to Build Best Company Culture – Things to Avoid

    When you begin an entrepreneurial journey or get a job in a startup, it feels like you have got a great opportunity to showcase your skill-sets and the methodology of work also shifts. This shift is due to the different cultures prevailing in different startups. Every organization whether it is big or small have a unique culture to provide diversification. The question that arises here is, what is startup culture and how does it affect the workmanship of employees.

    Numerous scholars and researchers have a different take on corporate culture or startup culture, as the term has a deeper meaning and have a very strong impact on the business. A bad startup culture might ruin the whole business and the foundation also gets degraded. To understand startup culture in brief, we can say that culture is a set of values, morals and beliefs on which an organisation works. The culture of an organisation is based on the leadership of an organisation which is designed by the leader.

    The startup culture depends upon the nature of the startup owner. A CEO has the full responsibility of the culture and he can mould it easily as per their desire. As a leader of an organization is a human and it’s pretty much possible that they might construct the wrong culture in an organization, which instead of boosting the business, lead to the path of destruction for it. So, it’s very vital to develop a perfect professional culture in an organization. Well if you are an emerging entrepreneur and want to avoid bad startup culture, then you’re at the right place, as today we will discuss some signs of bad startup culture and remedies to overcome them.

    Symptoms of Bad Startup Culture
    Characteristics of Good Culture
    How to Build a Great Company Culture

    Symptoms of Bad Startup Culture

    Before finding the cure for the bad startup culture, we need to find out its symptoms. So let’s begin:

    • The leader is the sailor in an organization, so he needs to set a great example for his superiors. If a leader doesn’t work properly and doesn’t delegate his duties to others, then this is the indication, that an organization is going to sink very soon.
    • The optimum example of bad startup culture is when you can’t work, as you desire and you have no creative freedom to explore more. This bondage of culture will affect the performance of the worker and the startup may fail, even before it began its jour.
    • ‘We are good’, ‘future is bright for us’, ‘We Will get profit soon, when you hear that kind of words from your boss, then it means you should start looking for a new job.
    • The fake media publicity and having numerous fake subscribers will never improve your business because it will give you a false picture of your business.
    • When there is any kind of dispute and rivalry seen in the coworkers of an organization, then that is a definition of bad startup culture and this will make the environment of the firm tense.
    • When higher authority keeps secrets from the employees and won’t disclose the true picture of an organization to them, which demotivates the employees and doesn’t see the business as their own.
    • The leader should motivate employees to work hard, but they should never be forced to work hard. Their feelings should be also taken into consideration and fair remuneration should be paid in lieu of extra work.
    • The business houses which forgets to cater to the needs of their customers have no chance to survive in the market. To make a good startup culture you need to satisfy your customers first.
    • Sometimes too much positive attitude can ruin your business. Be realistic and believe only in the facts.
    • If the values of the owner and employees don’t match, then this will create havoc in the office.
    • Fake news or gossip is the reason for bad startup culture and it should be avoided at any cost, as it negatively affects the image of startups and reputation is the only valuable asset of new startups.
    • When the owner is scared to take hard decisions, this is the beginning of bad startup culture.
    • The policies of an organization should not be rigid and the CEO must be capable to twist them, as per the requirement of time.
    • The imbalanced distribution of remuneration to the employees will cause partiality in the organization.
    • Drinking or smoking during work is highly unethical behaviour that is a symptom of bad culture.

    As, we are now familiar with the few indications of bad startup culture, that destroys the startup from the core. Now is the time to share a few remedies to cure this issue of depth.

    Characteristics of Good Culture

    • Strong leadership – The culture of an organization is the extension of its leader’s values. So the leader of a company needs to adopt good values so that they can be seen in the culture of an organization.
    • Creative freedom – The workers should be given the freedom to showcase their ideas freely and leaders must give them some freedom to work as they wish.
    • Mission – People have a shared sense of company mission. They “feel” it and it’s often tied to a problem they care about even if they’re not a primary user. They feel good about what they are doing as a company and are proud of the impact they’re creating.
    • Fast pace – This is the twenty-first century, so an organization should be running according to it and the work should be completed at a fast pace.

    So, after analyzing the symptoms of bad startup culture and evaluating the characteristics of a good culture, we come to the conclusion that leadership is the sole reason behind the culture. So leaders need to gather themselves and run their startup in good working culture.

    How to Build a Great Company Culture

    Good company culture is a practice every company aspires to have. Before we discuss how to make a good company culture let’s define what is company culture? Company culture is the working environment, policies and work ethics a company possess. It is very important to provide a healthy company culture to maintain and create a thriving business. If an employee likes the culture of his workplace, he is more likely to be in a better mood and work more efficiently.

    Below we have listed a few steps that you can follow to improve or make an amazing culture at your company.

    Decide Your Culture Type

    The first and foremost step is sitting down and deciding what your companies’ culture should be like. If you are a new company and are just starting out with a hand full of people, all of you can sit down and decide it according to your preferences. If you are a very big company with numerous employees, you can assign the job to one person who can ask for the popular opinion in your office and then you can decide upon it. No matter what culture you want for your company, make sure it is healthy and is making your employees happy.

    Transparency

    There should be transparency amongst all the people working at the company. Every person in the company should be treated with equal respect and should have access to each and every piece of information. The gap between the boss and the employee should be removed and you should start working as a team. Interaction between employee and the employer is very important, so holding sessions that provide a healthy interaction amongst the whole team is important

    Leisure

    As the old saying goes ‘all work and no play, makes Jack a dull boy’.  The same is the case with your employees. Even though we are adults but working for long hours without rest can hinder our productivity. Studies show that people were more productive when they have enough breaks between their work. Having entertainment rooms in your office or having a gaming room or outdoor activities in your office area can help your employees relax and also keep them healthy.

    Giving Space

    Giving each employee space for themselves and giving them a sense of responsibility helps in boosting the employee’s confidence and also since the work is completely their responsibility, they do it better. It is very important to create a healthy learning environment. An employee should be encouraged to learn if he makes any mistakes.

    Go Tripping

    Taking your employees on a tour of someplace occasionally can be a great way to relax them. If you do not want to take them, providing holiday incentives to the employees can also be done.

    Recognize Milestones

    In every meeting set milestones and goals for the company and reward the person that has worked extra hard in achieving it. Such an incentive from the company not only makes the employees happy but also inspires them to work harder. The reward can be small as well as big depending on the work.

    Hire employees that are suitable for your companies’ culture. If a person does not like social interactions and starts working in a work environment that promotes interactions amongst all employees, he will be more stressed than happy. Similarly, if a person who is outgoing and fun-loving is put in a very serious office environment he will get stressed. So it is important to know the employee’s point of view about your office culture before hiring them.

    Be Patient

    A company’s culture change is a very big step and will not be achieved in one or two days. It will sometimes require months and years to change. There might come some issues at first, but with time everything will fall into place as expected. All you need is to deal with the situation with patience and make corrections whenever anything goes wrong.

    Conclusion

    Almost all the young entrepreneurs like to create a cool company culture in their startups these days. However, most of them only get successful in making the infrastructure cool and not the environment. One needs to be aware of the ways to develop a cool culture, not just the infrastructure.

    FAQs

    What are the four types of corporate culture?

    The four types of corporate culture are clan culture, hierarchical culture, market culture and adhocracy culture.

    What is the ideal company culture?

    An ideal company culture keeps its focus on its employees and clients.

  • LIC IPO: Everything Retail Investors and LIC Employees Should Know

    Human beings not only think about their present but also about their future, so it is significant to do something that will at least give them financial security and help them in growing their wealth. None of us is aware of our future, so instead of sitting quietly and doing nothing, it is better to invest in something that can at least play the role of an umbrella for us during a rainy day.

    Life Insurance Corporation of India also known as LIC is the biggest life insurance company in the country. If you live in India, there is no way, you haven’t heard about LIC. This life insurance company has captured 70% of the market share and is under the Government of India. In this, we are going to talk about LIC IPO, what it exactly is and what are the things we need to know before investing in them. So, let’s get right into it.

    “It’s not how much money you make, but how much money you keep, how hard it works for you, and how many generations you keep it for.” —Robert Kiyosaki

    What Is LIC IPO?
    Things You Need to Know Before Investing In LIC IPO
    When Will LIC IPO Launch?

    What Is LIC IPO?

    LIC IPO is LIC’s Initial Public Offering where they are offering shares of LIC as the Government has decided to sell some of its stakes. Recently LIC made headlines after submitting Draft Red Herring Prospectus (DRHP).

    The Government of India has decided to sell 5% of its stake, therefore 95% stake of the company will remain under the Government. Among the public offering, 35% will be booked for the retail investors, the other 5% for the employees of LIC and 10% will be reserved for the policyholders.

    Things You Need to Know Before Investing In LIC IPO

    Investing in something is a very important decision that one has to take; you have been very clear and careful before doing anything related to this as it is about the financial security of your future.

    • As per the information, LIC policyholders who got their policy on or before the 13th of February, 2022 are eligible to invest in the 10% of public offerings that is reserved for the policyholders.
    • If anyone wants to be eligible in the quota for the policyholders, their PAN has to be linked with their policyholders. Those who have already linked their policyholders with their PAN on or before the 28thof February 2022 are eligible for the 10% quota.
    • Policyholders who have their Demat account are eligible for the 10% quota.
    • As 35% are reserved for retail investors, it means anyone who is not a LIC employee or a policyholder can apply to this quota. Policyholders, as well as employees of LIC, can also apply to this quota.
    • A retail investor is allowed to invest max to max INR 2 Lakhs, not more than that in their quota of LIC IPO.
    • LIC policyholders are allowed to invest INR 2 Lakhs under their quota of IPO.
    • LIC Employees are also eligible to invest a maximum of INR 2 Lakhs under their quota of IPO.
    • A policyholder who is not a LIC employee can invest a total of INR 4 Lakhs that is INR 2 Lakhs in the quota of retail category and INR 2 Lakhs in the policyholder category.
    • A LIC employee can invest up to INR 6 Lakhs if they are also a LIC Policyholder. It means INR 2 Lakhs under the quota of retail category, INR 2 Lakhs under the quota of policyholder category and another INR 2 Lakhs under the quota of LIC employee category.
    • If policyholder wants to avoid getting their application rejected under the policyholder quota, then they must ensure that they are primary Demat account holder.
    • If there are joint policyholders then they can apply under the policyholder’s quota, if only they have separate Demat accounts.

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    When Will LIC IPO Launch?

    LIC IPO will be open to the public in the month of April 2022. The total offering is 31.6 Crore shares. It is also said that LIC employees and policyholders are eligible to get discounts on the floor price as well.

    Conclusion

    LIC is one of the biggest insurance companies in India founded in 1956 and is completely owned by the government. It is one of the most awaited IPOs since the launch of Zomato, Nykaa and Paytm IPO. It is expected to be one of the biggest IPO launches. People are eagerly waiting for LIC IPO so that they can invest in it.

    FAQs

    Who are the shareholders of LIC?

    The government of India is the major shareholder and will remain the majority shareholder of LIC, only 10% is being sold to policyholders.

    When will LIC IPO launch?

    The LIC IPO will be open to the public on March 11, 2022.

    How can I buy LIC shares?

    If you’re a retail investor you can buy LIC shares using your UPI id.

  • Top Companies with Largest Number of Employees | Worlds Biggest Employers

    With the developing technology and resources, numerous companies have been established with the belief of achieving great heights. And these companies are the biggest source of proving employment to the general public. You wouldn’t believe that companies like Walmart and Amazon have employees over the count of millions. Like, how great is that! However, private sector companies are often considered pretty complicated and tough. They lack job security and some do pay little. But, these don’t define every private organisation across the world.

    In fact, there are private companies that have millions of employees with tons of benefits. And these companies are the biggest job creators across the world. Speaking of which, we have presented the World’s Top Companies With the Largest Number Of Employees. So, let’s get started!

    Walmart
    China’s National Petroleum Corporation
    Amazon
    China Construction Bank
    McDonald’s
    Volkswagen
    Kroger
    FAQ

    Walmart

    Total Number of Employees: 2.3 million

    Walmart Logo
    Walmart Logo

    With a total number of employees of 2.3 million,  Walmart is the second company with the largest number of employees. Walmart is in fact counted highest among the Forbes 500 global ranking. Being the largest company with an annual turnover of $559 billion,  Walmart owns numerous subsidiaries as well in the United Kingdom and South Africa’s supermarkets.

    Amazon

    Total Number of Employees: 1.4 million

    Amazon Logo
    Amazon Logo

    The biggest online retailer, Amazon has around 1.4 million employees. Amazon is currently ranked 5th among the largest employers in the world. In the last two years, the company has gained a massive amount of employees from all across the world. This simply indicates that Amazon hires 1,400 people every day.

    Volkswagen

    Total Number of Employees: 662,653

    Volkswagen Logo
    Volkswagen Logo

    Volkswagen, the largest automobile manufacturer in the world, has an employee count of 662,653. Being a German car manufacturing company, Volkswagen holds a market capitalisation of $123.24 billion, being the 112th most valuable company, in terms of market capitalization. In fact, Volkswagen is considered the most active and superior automobile manufacturer and employer.

    China’s National Petroleum Corporation

    Total Number of Employees: 460,724

    CNPC Logo
    CNPC Logo

    Being mainly a monopoly in the oil and gas production of China, China’s National Petroleum Corporation has an employee count of 460,724. It runs with rigs and refiners in over 30 countries such as Venezuela, Azerbaijan, and many others.

    Kroger

    Total Number of Employees: 465,000

    Kroger Logo
    Kroger Logo

    With a total number of employees over 465,000 Kroger is counted among the biggest retailers chain in America and third in the country, right after Walmart and Costco. Kroger has around 2,778 supermarkets and departmental stores.

    China Construction Bank

    Total Number of Employees: 345,971

    China Construction Bank Logo
    China Construction Bank Logo

    Based on the market capitalization, China Construction Bank is the second-biggest bank in China and fifth in the world. With an employee count of 345,971, China Construction Bank has expanded its branches in more than 13,600 places in china.

    McDonald’s

    Total Number of Employees: 200,000

    McDonald's Logo
    McDonald’s Logo

    McDonald’s is incredibly famous for its delicious fast food and has several employees of 200,000 all across the globe. This simply brings McDonald’s among the largest employers in the world. And when it’s McDonald’s, who doesn’t know hamburgers!! The company has its classic presence in more than 100 countries and serves around 69 million food items every day.


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    Conclusion

    In conclusion, we can say that private sector companies are the largest source of employment all across the world. Although a large proportion of people are employed in private organisations. But companies like the United States Department of Defense and China People’s Liberation Army and many others provide employment with tons of benefits as well. So, here were the top companies with the largest number of employees across the world. Stay tuned for more updates!

    FAQ

    Who is the largest employer in the world?

    Walmart is the largest employer in the world with approx 2 million employees.

    Who is the largest employer in India?

    Indian Railways is the largest employer in India with 1.4 million employees.

    Who is the best employer in India?

    Reliance Industries is considered the best employer in India.

  • How Did Revolut Turn 70 Employees Into Millionaires? [Case Study]

    Revolut is a UK-based Fintech company that provides banking services to its client. The company was founded in 2015 by Nikolay Storonsky and Vlad Yatsenko. The services they provide include currency exchange, credit card, and debit cards. With time the evaluation of this company has grown manifold. It has benefitted its shareholders immensely. But not only that it has managed to make 70 of its employee into a millionaire. So, let’s look at how Revolut turned 70 employees into millionaires.

    About Revolut
    How Did Revolut Help 70 Employees Turn Into Millionaires?
    The Revolut Share Sale Controversy
    FAQs

    About Revolut

    Revolut Founders
    Revolut Founders

    Revolut is a fintech company based in London, founded by two Russian entrepreneurs Nikolay Storonsky and Vlad Yatsenko. This company provides various banking financial services to its customers. The prominent services they provide are debit cards, credit cards, and virtual cards. They have also started providing services in free stock trading, crypto, etc.

    Recently it has started expanding in Japan in the year 2020. In the same year, they increased their employees from 1500 to 5000. It is now one of the most valuable companies in Britain. Today it is the fastest-growing fintech startup.

    How Did Revolut Help 70 Employees Turn Into Millionaires?

    Revolut has been giving services of credit cards, debit cards, and many other banking services. With time, it has grown more and more. It also provides quality services.

    Being a fintech company with smart products, it has successfully acquired the whole market. In due course of time, they have provided profit to their shareholders and also provided ESOP to their employees.

    Implemented Shrewd Business Model

    They grew quickly within a single year. As many as 10,000 users registered with them. Till now because of their shrewd business method they have made 70 of their employees into millionaires. In the initial days, the company had given its employees a good percentage of ESOP. This was done to encourage them to work harder and they too would become rich with the company.

    Issued ESOP To Its Employees

    With time, the company grew and it not only paid its actual shareholders but also made its employees rich as well. A lot of new employees also joined and have also opted for ESOP. This is why there might be more employees who turn out to be millionaires.

    But all these things are on paper only. It is not so easy to sell these shares. Revolut is not yet listed on any stock exchange. This is why it is not so easy to monetize them.

    At present, the company is allowing its employees to only take out parts of their shares. In reality, the employees have to sell their shares at a discounted price. But even in this case, it is making them rich.

    The Revolut Share Sale Controversy

    Revolut has issued shares to its employees when they joined the company. Now when the company has grown, the company has allowed their employees to sell some amount of their shares.

    To be specific, they have allowed their employees to sell 20% of their shares and allowed their former employees to dilute 10% of their shares. But it is not as simple as it looks. To monetize their shares, they need the help of a special agent.

    They also have to sell their shares at a discounted price than the original one. If they want to take the help of an agent, then fees will also be charged from them. This is why they have to pay extra money to sell their shares. This is causing a lot of discontentment among its employees. Many of the employees complained that the shares were not getting sold. Others complained about the discounted price.

    But in reality, these things are completely justifiable. First of all, it is a big luxury for people to sell shares of a new company. This is why it is completely fine to do it this way. Though they have to sell their shares at a discounted price the amount of money they’ll receive is huge.

    In the year, 2020 when the company was facing some slowdown due to the pandemic, they fired many employees. It was said that Revolut forced their employees to either resign on their own or they would fire them.


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    Conclusion

    This was the case study on how Revolut helped 70 employees turn into millionaires. If you are an entrepreneur, you can implement these learnings in your startups as well. Hope these learnings will help you grow your startup to new heights.

    FAQs

    What is Revolut?

    Revolut is a fintech company that provides various banking financial services to its customers. The prominent services they provide are debit cards, credit cards, and virtual cards. They have also started providing services in free stock trading, crypto, etc.

    How many employees does Revolut have?

    Revolut currently has a workforce of over 3000 employees.

    How Did Revolut Turn 70 Employees Into Millionaires?

    Revolut made over 70 employees into millionaires by implementing a shrewd business model in the organization. They also had an entrepreneurial culture that made their employees strive to be millionaires and work hard. They also gave their employees ESOP that they turned into millionaires.

  • Benefits of Employee Engagement and Why is it Important for Success of your Organization

    ‌‌With the advancement of business all around, businessmen seek ways to enhance their employees and results. And with that, employee engagement is often taken as the ultimate solution or, in other words, you can say a silver bullet! For all challenges and obstacles that arise in a workplace, employee engagement is believed to improvise all of them.

    ‌‌Although employee engagement isn’t a magical antidote, it can surely bring great benefits to any organization. There are employee engagement platform that create such an effect on an organization that is beyond a general mindset.

    You might be wondering, how is that possible and why is employee engagement so important? Well, to answer this we have presented this article containing the importance and benefits of employee engagement. Let’s get started!

    Why is Employee Engagement Important?
    Benefits of Employee Engagement
    FAQ

    Why is Employee Engagement Important?

    Employee engagement can simply be defined as the strong mental as well as emotional connection between the employees and the organization they are working for.

    Employees are the major part of any organization and when you have a strong, loyal and devoted employee team, you experience great results. And this is literally proven that in places where employee engagement is done 70% of safety incidents can be saved.

    ‌‌When employees are well trained and engaged, we focus more on the task and results rather than worrying about their bosses and colleagues. Employee engagement has numerous benefits and guarantees the ultimate success for the company. Let’s get on with the benefits of employee engagement.


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    Benefits of Employee Engagement

    There are numerous benefits of employee engagement which include for the whole team, managers, and ultimate organization’s success. These are:

    Enhanced Team Performance

    Employee engagement may seem like an individual’s benefit. But, on the whole, it improves the entire team’s performance. This is because when employees are engaged, they work with full potential and at a higher level. That’s why when it’s a team of engaged employees, it’s concluded that you will receive better performance results.

    Also, when an employee is surrounded by an entire team of fully motivated and focused employees, they tend to feel more engaged towards their work and performance.

    Innovative Ideas from Employees

    Employees work with great dedication and focus when they are engaged. They present new innovative ideas and plans that will portray the company more promptly, on a wider platform. And when the employees are engaged with their work completely, they often find different ways to enjoy and not feel any pressure.

    When an organization supports and encourages its employees, they become more loyal towards the company and do their best for it.

    Improved Rate of Retention

    Research shows that around half of the employees want to quit their jobs because they do not get proper recognition, promotions, and payment. Often, employees get into some pretty serious work conflicts which makes them really disturbed.

    Every employee desires a good and healthy work environment and when they don’t get it, they seek better options. That’s why it’s very necessary to have employee engagement and improve the retention rate for any company.

    Enhanced productivity

    When employees are highly engaged, they tend to work more efficiently and with enhanced quality. The main reason behind this is that employees are completely invested in their work and that’s why they do everything to increase their productivity.

    Employee Engagement makes the employee more accountable and contributes towards their work which ultimately improves team productivity. It guarantees 100% productivity and it’s basically proven.

    Low absentee percentage

    With employee engagement, you get an extremely low absentee percentage. Engaged employees are more likely to show up to their work and perform brilliantly. And not just this, you’ll see that employees are more excited about their work and never leave any chance to miss it.

    You can always reach out to your employees and encourage them for their work. This way you will have better results in the end.

    Team Objectives are Accomplished Quickly

    One of the very major benefits of employee engagement is achieving the objectives stated by the team. In any workplace, achieving the target is very important and with engaged employees, your team gets to achieve it sooner.

    Because employees focus more on the team goals and tend to achieve them with better results. In fact, around 90% of employees believe that organizations can easily reach their target objectives in time. When your team members believe in achieving the objectives, there’s nothing that can stop them.


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    Conclusion

    Employee engagement brings you the best possible results of all kinds. With a whole team filled with motivation, excitement, and vision to take their company to great heights, you ultimately receive the best results and enormous success. You can imagine how beneficial it would be on the output and in the market.

    Through this article, we learned about some of the major benefits of Employees engagement. As with engaged employees, it is guaranteed that you’ll receive better performance and a healthy work environment.

    Engaged employees always bring a higher level of productivity and innovations into their work. And this always benefits the organization with great success.

    FAQ

    What is employee engagement?

    Employee engagement is the level of dedication and satisfaction an employee feels towards their job.

    What is the importance of employee engagement?

    Employee engagement ensures that your employees are motivated and remain committed to their work.

    What are the types of employee engagement?

    There are 3 Types of Employee Engagement, Actively Engaged, Not Engaged and Actively Disengaged

  • Should You Replace Your In-House Employees with Freelancers?

    No matter what scale of business you’re running, you have probably thought at some point about hiring freelancers instead of full-time employees. Maybe it was a rough year of sales or too many issues with certain employees that made you think about it.

    The idea of having freelancers to work for you sounds great but is it actually practical? We’ll be discussing some of the important pros and cons of hiring a freelancer over a full-time employee and if you should hire them for your business.

    What’s wrong with Full-time Employees?
    The Pros and Cons of Hiring a Freelancer
    FAQ

    What’s wrong with Full-time Employees?

    It’s a fact that almost any business owner will feel more comfortable working with the employees that have been with them since the start. There is a sort of trust that builds within a business and its employees and it may feel wrong to go the other route and hire a freelancer. But why do businesses that operate entirely off freelancers exist? Full-time employees are great but here are a few reasons why businesses choose freelancers over them:

    • Employees are expensive
    • Local availability of skills
    • Employees require some management
    • Lack of specialization

    Having employees means paying them even when there’s no work to be done. That’s just how it works. Freelancers can be hired and paid for on a per-task basis.

    Depending on the scenario, yes you will be saving more money by recruiting freelancers instead of full-time employees. Access to a global pool of skills and specialized people can only be good for your business. Hiring a full-time employee also puts you in a position to be accountable for their actions. Aspects like employee rights, insurance, and other related policies have to be considered.

    If your business happens to be in a small city, you’re in short luck to find the people with the required skills for your business. Even if you do happen to find people who are skilled enough they might expect higher pays and bonuses since they’re aware of the lack of qualified people in the area.

    In scenarios like this hiring a freelancer might be ideal since you get the skills required to get those tasks done without committing to paying an employee year long.


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    The Pros and Cons of Hiring a Freelancer

    Since it’s obviously easy for any business to find a freelancer faster than an employee, why don’t most businesses do this? One of the reasons is that businesses trust employees more than a freelancer, especially with critical tasks.

    An employee is someone who’s been with the company for a considerable amount of time. They have an understanding of the company that’s probably better than that of the freelancer. But that doesn’t mean you shouldn’t hire a freelancer.

    Here’s a list of the pros and cons of hiring a freelancer for your business:

    Pros of Hiring a Freelancer:

    You only pay per task

    Let’s be honest, freelancers are not cheap. But if your business demands some skills that none of your employees have, you shouldn’t have to hire another employee just for the sake of filling the gap.

    Going over the entire hiring process all over again can be time-consuming and more expensive. Hiring a freelancer means less effort and you get individuals with the skill set you require. You only have to pay them for the tasks they complete. This could help you save money and the hassle of hiring new employees.

    Access to skills from all over the world

    Let’s assume your business is located in some remote location. Getting all of your employees physically on-site may not be practical. You may already have a few employees but your work demands more and this starts to slow you down over time.

    It’s a common problem for startups and enterprises based in remote areas. Getting a freelancer allows them to work remotely and contribute their skills to your task. You can hire talent from all over the world as long as you can shake on a price.

    It’s a short term partnership

    Unlike traditional employees, hiring a freelancer is a short-term deal. You hire them, they work for you and you pay them. There are no long-term commitments or policies to work out.

    You can hire the same freelancer over and over again whenever you need their skills and terminate their services when you don’t. This kind of flexibility isn’t possible when you’re dealing with full-time employees.


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    Cons:

    They may not be reliable

    While hiring a freelancer you should inspect their experience and ratings as this determines how good of a freelancer they truly are. Since they aren’t liable for much commitment, there’s always a possibility that a freelancer may abandon your project. This means you won’t have to pay them but it will affect your project, especially if it’s an important one.

    Something to keep in mind while hiring freelancers is to ask as many questions as you want, to help clarify your understanding of the freelancer.

    Lack of understanding

    As far as the freelancer is concerned, the only important information is what you have provided for him to work with. They are unaware of the core beliefs and ideas of a business and this may affect their work. It’s mostly not an issue for most businesses but it’s something worth considering before you hire a freelancer.

    An employee who’s been working at the same company for years has an overview of what it’s trying to accomplish. They have been briefed and have also undergone some form of training. A freelancer is only aware of the information you’ve given them and the results of their work may not be suitable for the business.

    Conclusion

    Any decision that might have an impact on your business should be done carefully. Whether you should hire a freelancer or not, depending on the circumstances that your business faces.

    If you just need some expertise for one or a few projects, hiring a freelancer should be ideal and get the job done. Instead, if you’re looking for individuals for the long run and are ready to account for their payments, hiring some reliable, full-time employees might be much more suited.

    Regardless of your choice, it’s best to think twice before taking advantage of the world of freelancers for your business.

    FAQ

    Why do companies prefer freelancers?

    Many companies prefer freelancers as they have more extensive exposure. Also companies prefer freelance employees for short duration projects.

    Which skill is best for freelancing?

    Social Media Management (SMM), Web and Mobile Development, Data Entry, Web Designing, Accounting, and Graphics Designing are some of the best freelancing skills.

    Is it better to hire a freelancer or a full-time employee?

    If you are a startup and are on a tight budget hiring a freelancer is the way to go.

  • Marketing Strategy of Indeed: A Ladder To Your Dream Job

    In a world, getting a job that you love is not an easy task. Millions of people wake up in the morning and get out of their house in search of their dream job. Some succeed and sadly, some don’t. It takes weeks, months, or even years to secure a proper job, which can be a boost to their career. We live in an era where social media rules, so getting a job may seem easy, but the truth is far from it. Here, social media is just not enough.

    So, the internet here plays a very significant role. Online job portals came as a blessing for job seekers as well as the employers. There are numbers of employment websites present, for people to find their desired job. ‘Indeed’, is one such website and is one of the most popular online job portals. It is leading in the process to unite employers and job seekers from the front.

    “Choose a job you love, and you will never have to work a day in your life.”

    -Confucius

    About Indeed
    Indeed – Marketing Strategy
    Social Media Campaigns of Indeed
    Brand Positioning Of Indeed
    FAQ

    About Indeed

    Indeed as a job-seeking platform started its way from the month of November 2004, founded by Paul Forster and Rony Kahan. It has given opportunities to millions of people to find their dream job. The headquarters of Indeed is situated in Austin, Texas, United States. It is a hub where one can find millions of jobs from thousands of different companies.

    With its craze, it has become the number 1 job-seeking platform in the United States in just a few years. Now, the website is available in more than 60 countries and 28 languages and is thriving in this business industry.

    The company started its journey by getting just a $5 million investment from Union Square Ventures, The New York Times, and Allen & Company. Chris Hyams is serving as the CEO of Indeed since 2019.

    At this point, over 330 million people use it every month. With just one click, several options of employment, a person wants can be found here. By just selecting, job title, experience, and industry, one is interested, in the search option, numerous options are available. In 2012, a Japanese company Recruit Co. Ltd. acquired Indeed for 1 billion dollars.

    Indeed – Marketing Strategy

    Marketing strategy is important for any kind of business, not everyone is or can be your customer. So one need to plan marketing in such a way that it can catch people’s attention and can make them their customer.

    1. From the very first day of its existence, Indeed target audience is the entire job market. Those who are looking for jobs and employers who are looking for the desired candidate for the job.

    2. It kept itself free of charge for the people, who are looking for a job and offers them CV builders and templates to use for free.

    3. Although the employers post for jobs are also free but to be noticed more by the job seekers, Indeed offer some premium features to the employers. As free job posting is not that visible to the crowd of job seekers. Employers spend some bucks to highlight their companies presence in the search list.

    4. Indeed follows Pay-Per-Click (PPC) process. Here the employer only has to pay when a job seeker clicks on the information about the employment advertisement.

    5. In 2011, an option was introduced where the aspirants can upload their resumes in a database that is open to employers. They can check from the thousands of resumes that are present there and can decide if that person is ideal for the position or not. To access the database a minimal subscription fee is charged by Indeed.

    6. Indeed was dependent on word-of-mouth marketing for 10 years since its birth in 2004. After that in 2014, they started indulging in advertising themselves on online, television, and even on films.

    Social Media Campaigns of Indeed

    In 2020, Indeed partnered with TikTok in India and launched their new campaign #IndeedPeDhoondo. The main motive was to introduce itself as a perfect platform for potential job seekers from the Z generation and millennials.

    Popular Indian TikTok stars like Jannat Zubair, Avneet Kaur were a part of the campaign. Here a catchy tune was used where they has to show some dance moves and share with their followers. This social media campaign here asked others to join in the challenge as well and with a promise to provide a chance to win some gifts.

    Indeed teamed up with YRF’s film ‘Hichki’, starring Rani Mukherjee. This campaign was made for the younger generation and asked them to share their stories on social media of how they overcome their shortcoming to get their dream job. In this campaign, Bollywood stars Soha Ali Khan and Anusha Dandekar took part and shared their stories.

    Indeed the year 2020, Indeed roped in Actor Kajal Aggarwal for its new campaign. In this campaign, Kajal Aggarwal was seen introducing new options that Indeed was providing to the audience in various snippets.

    Brand Positioning Of Indeed

    With more companies, like the presence of LinkedIn, it is facing quite a big competition among online job portals. It needs to buckle up to give proper competition to its competitors and need to increase its free service quality. To strengthen its positioning in the market it can introduce new features to job seekers as well. Strong steps are needed as well to avoid any kind of fraud.

    Conclusion

    We live in a world of cut-throat competition, not everyone will get the same position in a particular company. Indeed is an acquaintance ‘indeed’ that helps in finding the desired job that a person wishes for and provides them with different interesting choices. So, having an online job-seeking portal at this age is significant and truly an amazing option.

    FAQ

    Who is the CEO of Indeed?

    Chris Hyams is the current CEO of Indeed.

    How many Employees does Indeed have?

    Indeed consists of almost 10,000 employees from all over the world.

    Who is The parent Company Of Indeed?

    Recruit Holdings Ltd. Of Japan is the parent company of Indeed.