In Today’s generation, tech-based learning is off the hook. Whereas on the traditional level of learning, the face-to-face interaction of a teacher and student is the prime learning procedure which may not be useful for a student at all times. Hybrid learning model is a model that combines traditional classroom teaching with online/remote activities.
Hybrid learning is a method of learning that combines classroom discussions with an online tech-learning, however replacing the element of the in-person class. Perhaps, Hybrid Learning is a contributing factor to the next level of learning techniques. Such combination of the e-learning methods and traditional classroom instruction is what we call Hybrid Learning.
In addition to it, the concept of a ‘hybrid’ form of learning has been a living example over the last decade except the last few months, for the unusual global catastrophe brought about by the pandemic. Otherwise just not going to school and asking for an online class would have seemed like a far-fetched idea.
What is Blended learning and How is it different than Hybrid learning model?
Hybrid learning and blended learning are often mistaken as the same learning model, However, both are two distinct learning models.
Blended learning
In the Blended Learning model, It combines in-person teaching with asynchronous learning methods. Where students watch instructional videos and work on online exercises during their own time.
Blended Learning
Hybrid Learning
In the Hybrid learning model, the teachers instruct in-person and remote students at the same time. In a hybrid learning model, some students can get hands-on experience, while some learners find those methods inaccessible due to geographic limitations.
For a productive hybrid learning, it needs an equipped curriculum setup of a different set of strategies in order to create a physical classroom environment. However through Hybrid learning, students gain better learning environment along with tailoring the learning experiences. With hybrid learning, the influence of education will reach greater heights.
Advancement of active learning skills
Through hybrid learning techniques, students get purposeful education. And therefore it is to say that, hybrid learning is poised to grow significantly for learners.
Flexibility for busy schedules
A hybrid approach offers the students a command over the flexibility of learning. This flexibility is often committed to regular attendance and good participation in the classes.
Immediate Feedback
Students participating in live lectures, live chats with teachers, customized assessments, can get immediate feedbacks to improve for the better.
Lower transportation costs
Students bearing hybrid learning, has less need to go offline, which in way saves transportation costs.
Advanced Use of Technology
The adoption of Artificial Intelligence has helped to tailor different learning styles that eventually lead to better learning outcomes. It has also helped to make the learning environment more entertaining and productive.
Cons of Hybrid Learning Model
As distance education don’t help in developing oral skills and social interactions, there may be some reasons that can be an obstacle in obtaining hybrid learning.
Less participatory in asynchronous class
Many a times teachers complain of students not participating in classes. Unlike in traditional method of teaching students are require to participate.
Technology trouble
Technology can cause trouble and be challenging challenging Rather Than Useful. Most of the students encounter problems like slow internet connection, or devices trouble.
How Hybrid learning has improved education in the times of Covid -19
Covid-19 enforced the academies and its educators to test out online study technique for distance education in the correct form. Indeed, there was a lot of new skills and knowledge gone into the process. To implement the modern technique of education, many different online learning tricks and techniques were tested and evaluated for an effective participation, and hybrid learning is one such approach.
As lockdowns and social distancing measures are likely to continue in some form and schools may have to remain closed for more months, as cases of infection research is alternating between periods of normal operation and quarantine.
With flexible or hybrid learning, every school can exist side by side with a parallel virtual school. Teachers and students can meet their educational requirements remotely over the internet and online classes can be held on a regular schedule just like traditional classes for synchronous learning.
Also if internet access is lacking, students can continue with the synchronous learning through self-paces lessons with the smart school system. Teachers have the flexibility to design and create digital lessons that are suited to needs of the students, whether taught online or in-person. Teachers are also getting access for a full digital curriculum with high quality content as found in textbooks.
Other functions may also be shifted online according to means, further reducing the need for anyone to come to school in person. Students can be enrolled in classes through the internet using certain online school platform.
Such platforms can be used to manage student enrollment online and to facilitate remote working for teachers and employees.
FAQ
What is the difference between hybrid learning and remote learning?
In remote learning student and teacher are separated by time and/or distance, Hybrid learning combines traditional classroom teaching with online/remote activities.
How can hybrid learning be improved?
Plan effective interactions, Craft a learner-centered approach to learning, and Support student success are some methods to improve hybrid learning.
Does hybrid mean online?
Hybrid learning replaces a portion of traditional face-to-face instruction with web-based online learning (e.g., video lectures, online discussions, or activities).
Conclusion
With the use of smart test tools, online testing allows teachers to design and conduct examinations remotely, so that the functions of the virtual schools keep running smoothly, thereby ensuring that learning never stops.
So even if we are self-isolated, it is to remember that we are all facing these challenges together. And with innovative tactics and broad support, the educators and students can get through this time in a biased way. Looking at the current scenario of Covid 19 and imposing lockdowns, it looks like the hybrid learning model is the future of education.
Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by the organization it is based on.
The education sector is the most significant sector for any country, especially for a developing country like India. In India, however, there has been a growing gap between the industry needs and the skills of the students. A study by employability assessment company ‘Aspiring Minds’, carried out in 2017, shockingly revealed that 95% engineers in India are not fit for software development jobs.
Addressing such gaps, AttainU has molded its courses to make students skilled enough to do justice to their jobs. AttainU provides a high-quality, scalable, professional skill training platform enabling India’s young population to step up and meet the global talent shortage. Currently, AttainU is offering online, live software engineering courses.
Get trained, get hired, pay once you get a job
AttainU helps you to completely rewrite your career with its Live and Online full stack development course. A Full stack web developer is a master in many coding languages for the front end design and development of a website along with a backend coding language besides knowing how to manage and maintain a server.
Read About AttainU Company Profile, Funding, Competitors, Revenue, Business Model, Growth, Logo, Fees and Challenges.
AttainU uses a centralized online college simulation approach facilitating immersive interactions between aspirational learners and domain experts while delivering consistent learning outcomes at scale.
AttainU works with a vision to provide a high-quality college alternative to deserving students, who are either not employed satisfactorily with their existing qualifications or are looking to upskill for better employment opportunities in the field of technology.
In the process, they aim to systematically solve education-related problems in an individual-aligned (interest and ability), market-aligned (outcome-focused), and scalable (accessible, affordable) way while ensuring high-quality outcomes at all steps.
AttainU has built a vertically integrated solution covering-
Enrollment – Here, AttainU helps the students to figure out their fit for the course, which is based on their aptitude, inclination, and, most importantly, the ability to put in the required effort.
Skill Building – This is the main central piece which allows the startup to deliver high-quality learning outcomes at scale. The crux here is maintaining high student engagement during the course. This is achieved through facilitating highly immersive interactions with instructors, mentors, and peers focused around a centrally defined course path built-in line with industry partners and delivered by industry expert faculty. Delivery and measurement of granular learning outcomes are built in to make sure each student is on the expected learning trajectory.
Placements – The core of the higher education system. Through placement mechanism, AttainU prepares the students for placements, does the matchmaking, and facilitates the interactions between its industry partners and students.
Income Share Agreement – This is a deferred fee payment model conditional to employment. It ensures that aspirational students can afford this high- quality education irrespective of their financial background.
There are 24 million students enrolled in colleges across India. Even after spending a significant amount of time and money, more than 80% don’t get a job or a satisfactory job. The team at AttainU believes that a significant number of these students, if provided the right platform can do much better in their careers.
AttainU bridges the gap between unemployable college graduates and global talent shortage. This is one of the persistent problems India currently faces, and it’s essential to address this issue to exploit the demographic dividend; to evolve into a high-quality human resources capital of the world.
AttainU – Target Market
The education sector in India is estimated to stand at $91.7 billion in FY18 and is expected to reach $101.1 billion in FY20. There are around 9 Million people coming out of colleges/year (CAGR 11%+), but 75% of them don’t make it to the White Collar Workforce.
College enrollments will increase 3x over the next seven years. 80% of students after graduation lack the basic subject matter expertise and life skills. Given the global talent shortage and working-age human resource surplus in India, India has the potential to become the HR Capital of the World.
Divyam Goel and Vaibhav Bajpaiare the founders of AttainU
Divyam Goel is the CEO & Co-founder of AttainU. He looks after building a strong team aligned towards the company’s goals for the next phase of growth. He is also responsible for meeting the right set of investors who are looking at investing in the Ed-tech industry.
He comes from a deep tech background and believes education is one of the most important challenges that need to be solved in India. After graduating from IIT Bombay, he moved to Bay Area after a short stint with Microsoft in India. Divyam was part of the team which set up growth engineering at Uber. Eventually, he moved to India with the Next Billion Users (Google Pay) team at Google. Divyam wanted to work on an impact first problem and use his skill set to solve for scale, and that is how AttainU was founded in 2018.
Vaibhav Bajpai is Co-founder and COOat AttainU. He looks after student outreach and student enrollment.
Vaibhav Bajpai, Divyam Goel | Founders, AttainU
Divyam Goel and Vaibhav have known each other since 2006. They both grew up in the same hometown, Lucknow. Soon after graduation, Vaibhav joined GeeksForGeeks as their third full-time member, in December 2015. GeeksforGeeks went on to become the largest computer science interview preparation platform globally. After GeeksforGeeks, Vaibhav wanted to work on the deeper education quality problem at the college level, which led him to co-found AttainU with Divyam.
AttainU Team
Currently, AttainU has a dedicated team of 15 members with high efficiency, where every individual holds multiple responsibilities. Their hiring strategy is to scientifically and unambiguously assess for culture, role, and stage fit.
How was AttainU Started
Working in the Bay Area with startups and top tech companies like Uber and Google is always the highest aspiration for any software engineering graduate in India. After graduating from IIT Bombay Computer Science Engineering in 2012, Divyam Goel pursued the same path.
Over the years, the internal quest for the purpose of life led him to believe that giving back to society is important. Six years, one startup and two big company experiences later, the impact of his work started taking precedence over financial returns. Having identified Education, Healthcare, and Public Infrastructure as the top three problems in India, Divyam moved back to India in late 2017 to create an impact in these sectors.
Divyam Goel has spent around eight months studying the education sector, collecting information, and identifying the first principle facts in the education domain in India. Divyam spoke to over 150 people at length, covering the entire vertical, kindergarten to professional skilling as well as the entire horizontal vertical from the work NGOs were doing in the extreme rural areas to the premium IB schools of the country.
Thorough research led the AttainU founders to come up with two observations –
To be able to solve a problem at scale in a free-market approach, a for-profit model is the most efficient way.
It makes the most business sense to start with the problem where customer motivations are most aligned to benefit from the solution.
With the above two realizations, the team has zeroed upon higher education space. AttainU selected recent college graduates as the company’s target audience. Once the target audience has been selected, the team started working on the go-to-market solution. For the same, they have taken insights from the past and present education industry.
Also, they observed that there were some companies, trying out online live college simulation models in different domains, in different parts of the world and that there is a very high level of student engagement in the same.
AttainU team in their extensive research has engaged with a wide number of stakeholders, and got to understand their views-
Industry Leaders, including CTOs – a) Are of the view that there is a definite, strong need for industry-aligned skilling. b) Believe that finding the right talent for the right role, especially at the fresher level, has become extremely time and money intensive. c) Thinks that college graduates lack the basic fundamental subject knowledge as well as the professionally required life skills.
College Educators – a) Are not interested in the undergraduate teaching outcomes and don’t have any incentive to be. b) Having no industry experience, they don’t understand the industry requirements. c) They need to follow AICTE norms, restricting them to follow a particular curriculum.
Views of Existing and Previous Education Companies – a) Recorded, self-paced material based learning does not have the desired impact as a simulated course. b) Majority of the companies were measuring metrics which are not at all related to learning outcomes, including the number of views, number of packages sold, etc.
Students – a) During College, being the first generation from their families, students feel that the college degree will get them a job and hence don’t have the motivation to learn from any other source. b) After College, however, the students’ views are much different.
AttainU team found that-
After college, the students get disillusioned by the system, and gets motivated to learn the right skills to get into the right careers to the highest.
Also, the team found that many students regret taking the wrong branch at the wrong College, from a career perspective, due to either lack of exposure or lack of finances makes it unfeasible for them to pay for a coaching institute which would increase their chances of getting into a Tier 1 college by 5x.
AttainU – Product Development and Startup Launch
AttainU has followed the below steps in the same sequence –
Curriculum and pedagogy preparation – The team, interacted with potential industry partners and professors from IIT Bombay and IIM Bangalore to include both the hard skills and professionally required life skills in the curriculum as well as the best practices and pedagogy to put in place to ensure high student engagement from the beginning.
Enrollment preparation – AttainU identified what qualities matter in the students who would be able to benefit from these courses and how can they best assess these qualities.
Getting the right team in place – Identifying the skill gap that exists between Divyam and Vaibhav, they have put in efforts to get the right team that fills in the gap.
The first batch – Through digital marketing and network, the team was able to identify the first 19 students for the first batch, 17 of whom are still with them 6+ months later.
Having followed an extensive pre-launch preparation, the AttainU team used techniques like digital marketing, community network, and word of mouth to popularize their services among the target audience.
“We are a mission-driven, impact the first startup, and our customers love our value proposition. Word of mouth has been immensely helpful, as at this point, we are getting 20,000+ student applications every month”, said Divyam Goel.
Furthermore, they have used a combination of referral programs, digital marketing, network community, and multiple business partnerships to reach out to potential students.
AttainU – USP and Innovation
AttainU’s USPs are-
High completion rate, 90%+ in an online medium – Removing the location obstacle from learning.
Placement related payment model (Income Share Agreement) – Removing the money obstacle from learning.
Zero to One course i.e., from no coding background to high-quality entry-level software engineering – Making it possible for anyone willing to put in the effort to learn.
AttainU – Fees
AttainU helps you to completely rewrite your career with its Live and Online full stack development course. Get trained, get hired, pay once you get a job.
Fee Payment Options:
Option 1 – Rs. 2,25,000 (Pay after Placement)
Option 2 – Rs. 1,00,000 (Upfront Fee Payment)
AttainU Fee Structure
AttainU – Placements
AttainU helps you to attain your dreams, by giving opportunity to get placed in companies with intense preparation before hand. It has base of 170+ Hiring Partners.
Exhaustive 6 Step Interview Preparation
Interview scheduling upon Course Completion
Each Graduate can sit for Multiple Interviews
Each Graduate can get Multiple Offers
“Degrees are not the best way to filter out or judge a person’s ability. AttainU is filling the much needed gap in the industry” says Kapil Bharati , CTO, Delhivery
“Most Companies are going towards skill based hiring. Coming through AttainU, you’ll definitely have an upper hand against normal candidates” says Devang Mundhra, CTO, KredX
AttainU – Enrollment Process
The enrollment process is designed in such a way that will help a person to figure out, if the course is actually their interest of study and will it be useful for them. With 1-on-1 personalised counselling session, the mindset of the applier is known.
further the process helps a person to develop a coding mindset, In case he/she is from Non-Coding Background
AttainU Enrollement/Application Process
AttainU – Name and Logo
AttainU stands for ‘Attain Your Dream.’
AttainU Logo
AttainU – Business Model and Revenue Model
AttainU is one of the very few companies working on a deferred payment model for students to enroll in its courses. The business model is popular as an Income Share Agreement (ISA) where students pay the company money after course completion, only when they get a job within eight months, paying more than 5 Lakhs INR. The amount to be paid is 3L INR, spread over 36 months in easy EMIs.
AttainU – Startup Challenges
AttainU team has faced two major challenges along their startup journey. These are-
Building the right team – Early on, the founding team of AttainU has spent a lot of time internalizing the right kind of workforce who would be a strength to their company. Moving ahead, they have scientifically formulated the company culture document.
Ensuring learning outcome quality as the team intended – Data-driven iteration along with setting up simple to follow yet effective processes ensuring proper accountability, escalation, and visibility.
Besides, as the company started off, they continued experiments to perfect their business plan-
They experimented with a few different course formats
Tested and perfected their enrollment and counselling model ensuring higher value for customers and more accurate selection for the startup
Evaluating many scalable processes to arrive at a solution that ensures timely high-quality, consistent learning outcomes
Assessing various models to identifying the most efficient processes around company-student interactions leading to a win-win situation for all
In the past few years, several startups have gravitated towards this gap and there’s been plenty of innovation too. HRtech startups such as HackerRank, HackerEarth, Codlity as well as edtech startups such as Udemy, Unacademy, upGrad are some of the notable names moving to upskill India’s engineers and entry-level workers. These are some of the competitors for AttainU.
AttainU – Funding and Investors
AttainU has raised a total of $150K in funding over 2 rounds. Leetu Education Pvt. Ltd, which operates the software engineering focused education technology startup AttainU, has raised angel funding in September 2019 from a clutch of high-profile investors.
The investors included former Google India head Shailesh Rao and former Intuit India head Nikhil Rungta. Anil Gelra, the founder of financial technology firm SnapMint; and Manish Kumar, the founder of invoice discounting startup KredX as well as angel investing platform LetsVenture also took part in the funding round.
AttainU – Growth
AttainU approached profitability in October 2019. Currently, AttainU has 300+ students enrolled in its courses. In September 2019, AttainU has received 20,000+ student applications.
“Some of our students from the first batch, which is graduating at the end of October, have already received pre-placement offers” – Divyam says.
Over the next one year, AttainU aims to cater to 8000+ students
Divyam Goel and Vaibhav Bajpai are the founders of AttainU
How much Funding is raised by AttainU?
AttainU has raised a total of $150K in funding over 2 rounds. Its recent round being on September 2019, raised angel fundingfrom a clutch of high-profile investors.
What is AttainU?
AttainU helps you to completely rewrite your career with its Live and Online full stack development course. A Full stack web developer is a master in many coding languages for the front end design and development of a website along with a backend coding language besides knowing how to manage and maintain a server.
Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by the organization it is based on.
‘Education is freedom’ said famous Brazilian educator Paulo Freire. Education is meant to liberate us from ignorance. Education in its real sense should allow us to experience the joy of knowing the unknown. However, when we look around we see that in our country education has become a matter of fear rather than freedom. Today’s education system merely seems to be a tool to make children job-ready rather than life ready.
The education system in India is simply letting the children absorb information and data rather than developing the thinking capabilities of the child. Chitra Ravi, a parent concerned over the damage that the present education system could do to her child, came up with certain solutions. Chitra started EZ Vidya, currently known as Chrysalis, that has come up with products that help in developing the thinking capabilities of the child, and makes education joyful, not fearful for the child. They also have a Chrysalis Home Learning program.
Recently, Chitra Ravi, founder of Chrysalis conducted Home Parent Webinar on 13th June 2020. The recording of the webinar gained 40K+ views on YouTube in just 2 days. You can watch the recording of the webinar at live.chrysalis.world.
StartupTalky interviewed Chrysalis’ Director Ganesh Subramanian.
Chrysalis has innovated an academic program for the formative years (2-12) years of a child’s education – “ThinkRoom”. Through the name itself, schools can easily understand the function of this program, which is to awaken thinking, and where it is applied – in Classrooms. ThinkRoom is designed with a vision of awakening human potential in every child. The Curriculum (pedagogy) is created with a child-centric philosophy.
Framework for Human Potential
Our school system produces children who are tested for memory in exams and not conceptual or thinking skills. In the past children were handed down information, without considering the development of their social thinking, emotional thinking, academic thinking, or meta-cognitive thinking.
Chrysalis does not wish to hand down information. They ensure that the children develop and practice the vital skill of thinking in relation to the subjects being taught, they form habits of collaboration and self-management very early on when their personalities are forming very deep notions about life and how to live in this world.
Chrysalis’ learning solutions can be adopted by any board or any school, as the solutions are designed under the guidance of NCF (National curriculum framework) 2005 in terms of the design of the pedagogy. ThinkRoom is an integrated academic program for maths, English, science, and social studies in school. Chrysalis ThinkRoom is a synthesis of Product (Subject Books called Studios), Service Design (Continuous Professional Development training for teachers), and (Mitra Tab) Technology for Authentic Assessment. You can login to the ThinkRoom platform at mitra.chrysalis.world.
Chrysalis ThinkRoom though works within the constraints of the school syllabus, but completely transforming the way education is delivered. ThinkRoom awakens “thinking” in a child’s brain, and takes into account the whole brain, not just thinking that is academically brilliant, but while doing academics, they learn social and emotional and metacognitive skills, as the curriculum integrates learning in all dimensions within the context of the chapter being taught.
A management graduate, Chitra has a great passion for education. Chitra deftly combines her skills in conceptualization, story-boarding, and instructional design to deliver products and services which are dynamic and on par with any international curriculum standards.
Chitra has widely traveled to the United States, United Kingdom, Germany, and South East Asia and has participated in many international training programs and conventions including the Project Zero conducted by the Harvard University exclusively for educators. She has also presented a program on the effective use of technology in the K-12 curriculum for one of the biggest satellite channels in India.
An English graduate and MBA degree holder, Chitra worked with Hong Kong and Shanghai Bank after graduation and later joined her family real estate business. She had no plans to venture into the education sector until she realized that what her daughter was being taught at school was contributing nothing to bring out her innate potential.
Being a parent she was genuinely concerned to see that most of the energy of the children at school was spent in rote learning rather than gaining practical experience. She noticed that even computer science which should be taught practically was being taught through textbooks rather than through practical training.
Children were wilting away due to the pressures of the system instead of blossoming into beautiful human beings – Ganesh says.
Chitra wanted to make a difference to a way computer science is being taught at schools, and she started Chrysalis. Chrysalis initially was into the development of a teacher training module (focused on both skills and dispositions) and ICT curriculum, which was designed to deliver computer literacy.
The ICT curriculum was designed based on Chrysalis’ philosophy of making the children learn better through thinking. This later paved way for Chrysalis ThinkRoom, where Chrysalis developed a curriculum based on its framework which is a combination of practices adopted by every progressive country in the area of education. You can check out ThinkRoom at mitra.chrysalis.world. The company was initially known as EZ Vidya and in 2016, it was named Chrysalis.
Chrysalis – Name, Tagline and Logo
Chrysalis’ logo is a butterfly. Chrysalis is the state of transformation from a pupa to a butterfly, and butterflies are as colorful as the different kids who Chrysalis reaches out to. Nothing better communicates what they intend to do and with whom, they intend to bring a transformation in the education system and love to make products that benefit the children.
Chrysalis’ team members were in communication with some schools through ICT program and when they came up with ThinkRoom, they promoted it organically, presented it in a lot of Principal forums, like sahodaya and more. They conducted Principal connect events across their reachable geography according to their capacity at the time.
The startup focused on consistent great product design, direct sales, and events that connected them to the stakeholders. Chrysalis is very organic in the way they proceed.
Chrysalis – User Acquisition
Schools are a complex ecosystem and the teachers, principals, school owners, parents; all of them are crucial, and it is important for Chrysalis that its curriculum is trusted by all these stakeholders. Therefore, it is different from SaaS products or other services offered in the market.
“School partnerships are an emotional bond”, says Ganesh.
Chrysalis team strives to maintain and nurture these valued bonds with its partner schools through continuous communication. Their campaigns are built to inspire transformation in the mind-sets of the stakeholders and, mostly BTL (Below the Line) in nature.
There is one campaign that brought Chrysalis a lot of traction – “Dream for the Child”, written by Chrysalis’ marketing head and recorded in Chrysalis CEO – Mrs. Chitra Ravi’s voice, it had a huge impact, and attracted 2000 members from different walks of life to join Chrysalis.
Chrysalis has a B2B businessmodel and their financial transactions are with the school authorities, specifically, the school owners. Chrysalis ThinkRoom is Chrysalis’ flagship product. A good part of their revenue is from this product.
Chrysalis – Funding and Investors
In 2018, Chrysalis raised an undisclosed amount of funding from investors like Artha India Ventures, Menterra Venture Advisors, and Gray Matters Capital (GMC).
Actually, it is the children who motivate us to do our best – Ganesh says.
As competition is concerned, the Chrysalis team does not see the school ecosystem as a marketplace. Neither, they try to size up the competition to remain ahead of them.
Our product is designed to fundamentally change the nature of education while our competitors, to say it simply, are focused on making the delivery of the current education in its old state itself, faster, easier, better, etc. Yes, the market does perceive Chrysalis in the same category, so we don’t try to stay ahead, but simply communicate the divergent benefit that we are offering, and it requires an empowered school leader who is looking for such curriculum to associate with us – Ganesh says explaining Chrysalis’ view on competition.
In 2002, Chrysalis (EZ Vidya) entered into Wipro’s ‘Quality Education Forum‘. EZ Vidya within just 6 months from its inception became partners with Wipro for research in education.
In 2011, EZ Vidya received mBillionth Award for innovation in education for ‘Bridge IT‘, an initiative to use standard mobile phones for improving quality for teaching.
In 2013, Buzzle App was introduced by Chrysalis ( EZ Vidya). Buzzle was India’s first personalized learning and assessment app which is integrated with ‘Studio‘ ( Studio is a component of Chrysalis’ product – ‘ThinkRoom’)
In 2013, E Z Vidya Pvt. Ltd. was chosen as the Game Changer of the year from a pool of 63000 companies, by ET NOW Leaders of Tomorrow.
In 2017, Best Academic Innovative Curriculum, by Indian Education Awards.
In 2018, Chrysalis was featured among the top 7 companies in KIES EduAwards.
Chrysalis Founder, Chitra Ravi at The ET Now ‘Game Changer of the Year Award’, 2013
Chrysalis has partnered with 700 schools till now and has reached over 4,00,000 students. Chrysalis enjoys the highest retention rates in the industry with over 80%.
Besides, Chrysalis is now operating in 10 Indian states including Tamil Nadu, Andhra Pradesh, Kerala, Karnataka, and also Nepal and Africa. The company is also slowly reaching Maharashtra, Delhi, northern states of the country.
The company is aiming to scale up and reach as many schools they can, with a growth rate of 40%+.
We are organic in our leadership as well, so we have to see how this shapes up. Education is going through a transformation now, and we are rightly positioned to take a lead, because we already have a well developed curriculum framework, and as a proof of concept, we have 700 schools operational in the existing design.
Chrysalis envisions to awaken Human Potential in every child, and is aiming to scale from its current 700 partner schools to 1500 schools in 2020-21.
Chrysalis – FAQs
What is Chrysalis ThinkRoom?
Chrysalis has innovated an academic program for the formative years (2-12) years of a child’s education – “ThinkRoom”. The learning solutions can be adopted by any board or any school, as the solutions are designed under the guidance of NCF (National curriculum framework) 2005 in terms of the design of the pedagogy
Who founded Chrysalis?
Chitra Ravi is the founder and CEO at Chrysalis.
How much Funding did Chrysalis raise?
In 2018, Chrysalis raised an undisclosed amount of funding from investors like Artha India Ventures, Menterra Venture Advisors, and Gray Matters Capital (GMC)
Edmodo is an instructive innovation organization offering a correspondence, cooperation, and training stage to K-12 schools and instructors. The Edmodo network empowers educators to share content, appropriate tests, tasks, and oversee correspondence with understudies, associates, and guardians.
Edmodo was established by Nick Borg, Jeff O’Hara, and Crystal Hutter in 2008. It is sponsored by Index Ventures, Benchmark, Greylock Partners, Learn Capital, New Enterprise Associates, Union Square Ventures, Glynn Capital Management, Tenaya Capital, SingTel Innov8, and KDDI. As of July 2019, Edmodo professed to have over 100M clients worldwide. About half of these clients were in the US, with the rest being in 180 nations around the globe. Critical focuses exist in Singapore, Indonesia, Uruguay, and Italy. About 10% of these clients were instructors, a representation of how well known Edmodo is in study halls.
Below we will analyze the business plan that took Edmodo to the peak of success:
Client Segments
Edmodo is focused on educators, empowering them to work together, share assets, track understudy progress, and utilize intuitive showing apparatuses from one spot. The Edmodo stage is utilized by over 300,000 schools around the world. The Company’s essential market is, where it gives the main social training stage among K-12 schools.
Behind the US Edmodo’s biggest business sectors are Mexico, Australia, Colombia, and Canada. Notwithstanding serving educators, Edmodo is additionally focused on understudies and guardians. Understudies can partake in web-based learning and intuitive tests, while guardians can screen their youngster’s school exercises, evaluations, and investment in school occasions.
Edmodo is using the web-based learning and intuitive tests to reach more clients
Incentives
Edmodo’s most prominent worth is that it makes the way toward making exercise substance, testing, and understudy observing a more straightforward, additional time productive and more open cycle for instructors and schools. The stage makes the learning cycle more straightforward, with educators ready to find what instructing strategies are best for which understudies and guardians ready to screen the advancement and execution of their youngsters.
The administration is allowed to utilize and accessible through web programs and versatile and tablet applications, permitting instructors, understudies, and guardians to cooperate and partake in the taking in experience from anyplace. The Company likewise furnishes instructors with progressing support, preparing projects and assets.
The Edmodo stage can be gotten to through the Company’s portable and work area sites at www.edmodo.com. The Company additionally has versatile and tablet applications accessible for iOS and Android.
Client Relationships
The Edmodo stage is accessible on a self-administration premise, with instructors, understudies, and guardians ready to enlist through the Edmodo landing page for nothing out of pocket. Understudies require a gathering code, given by their educator, to enlist, while guardians should have an exceptional parent code for their youngster. When enlisted clients can utilize the stage self-rulingly with no cooperation with Edmodo agents.
The stage’s substance is network-driven, with educators, understudies and guardians urged to associate and team up with each other. Edmodo offers backing to its clients through its self-facilitated Help Center, which incorporates client instructional exercises, FAQs, and investigating guides, just as through a Community Support organization and direct connection. The Company likewise cooperates with its client network through its incorporation of a blog, a pamphlet, occasions, and its online media accounts.
Edmodo is an instructive innovation organization that works as an online social learning stage for instructors, understudies, and guardians. The Company expects to make learning a more effective, inventive, and straightforward cycle. Its foundation empowers instructors to all the more effectively work together, share assets, discover exercise thoughts, and collaborate with guardians.
It additionally permits the two educators and guardians to all the more precisely screen the advancement of understudies and recognizes which strategies for instructing are best. Notwithstanding offering an online stage, the Company gives a scope of preparing and expert advancement courses to instructors with the goal that they can all the more successfully use the Edmodo innovation. Edmodo likewise works together with an organization of accomplices to make additional usefulness through local applications.
Edmodo works as an online social learning stage for instructors, understudies, and guardians
Key Partners
Edmodo accomplices with tech organizations, instructive bodies, content distributors, and subsidiary advertisers. The Company has vital associations with Microsoft, acquainting clients with the Office 365 cloud programming, and Cambridge University Press, incorporating new Cambridge University Press content for the improved straight GCSE capabilities.
Edmodo additionally has content associations with Khan Academy, LearnZillion, Oxford University Press, Better Lesson, and Sony Global Education, the principal accomplice to give Japanese substance. In Mexico, Edmodo has cooperated with SINADEP-SNTE, the nation’s biggest instructor’s association to bring together correspondence and joint effort among its individuals.
Edmodo engages expert teachers in one-to-one interactions with the students as well as their guardians
In 2012 Edmodo delivered its API and has since joined forces with a scope of engineers to make outsider applications that upgrade the Edmodo stage’s usefulness. The Company additionally teams up with brand and channel accomplices to grow it’s showcasing go and produce new clients.
Distinct advantages
Edmodo’s distinct advantages are its product stage, its IT framework, its vital and substance associations, its workforce, and its client network. Searches of records held by the US Patent and Trademark Office recognized no patent applications documented in Edmodo’s name.
Edmodo Revenue Model
Edmodo works under a freemium income model, giving free admittance to its social learning stage with the alternative for clients to pay for extra usefulness and administrations. The Company has three head income streams: its application commercial center, its preparation and expert improvement administrations, and its superior Snapshot administration.
Edmodo offers a scope of on the web and in-person preparing arrangements, including one day, in-person Edmodo Workshop and Edmodo Deployment programs valued at $2,500 per gathering of 25 instructors and a multi week online Edmodo in real life course evaluated at $7,500 per gathering of 25 educators. The Company likewise gives a four hour Certified Learner Course that should be haggled with a neighborhood salesman.
Edmodo’s exceptional Snapshot administration, which permits educators to all the more precisely check understudy progress, is purportedly valued at somewhere in the range of $1,275 and $2,000 every year, per school. Furthermore, the Edmodo commercial center proposals around 600 outsider instructive applications, some free and some paid-for. Premium applications, at different value focuses, can be authorized by instructors on a yearly, per homeroom premise
Childhood is the most crucial time in an individual’s life, the building blocks of a person’s personality are set in early childhood. Education, a facility not available for many plays a predominant role in molding a kid’s persona.
If you’re someone who’d like to contribute to the community by helping tons of kids have a quality future, starting a preschool would be a correct option. Initially, you could start by understanding the needs and wants of your community, people who’d like to enroll their kids in a preschool, how many of them have already done it, and who doesn’t wish to do it and why.
You will also need to look out for local laws and restrictions before starting with this endeavor. Since the pandemic, there will be many limitations in executing the plan however, where there’s a will, there’s a way, right?
Educational Sector In India
Make sure you have ample time to decide on a curriculum, financial resources, and minimal objection to conduct this plan. Finding a clean and easily accessible and visible location for your preschool would also be an added advantage. Once you hire a good staff as well, you’ll be all set to shape the future.
Before starting up with your own preschool it’s better to have a look at the functioning of the existing preschools in your area. Getting to know more about the pre-existing preschools in your community would help you dodge any obstacles they faced that could torpedo your plans. Try to know the number of preschools functional in your area. Get insights on students that are overlooked eg: kids with disabilities or children from a low-income background.
Be informed about what kind of educational philosophies do these schools inculcate in the young students and what’s the outcome of doing so. Information like budgets and tuition fees, maintenance etc will also be rendered valuable for your preschool.
Sole Proprietorship For Small Preschools
If you’d like to keep things simple for your preschool by a sole proprietorship option ie. you being the only owner depending upon your resources. Choosing this option would be recommended as it is relatively inexpensive and maintenance won’t be a big problem, however, unfortunate activities like debts, damages, or accidents will be the owner’s responsibility to take care of.
Beyond this, being the sole owner will also mean that the preschool’s finances will be under the owner’s care.All said and done, being your own boss paired with shaping the future minds would be a really righteous thing to do.
It is imperative to have your assets protected by creating a limited liability corporation (LLC). When you are hiring employees for your preschool, having an LLC to secure your assets would be a safer option for protecting your financial properties.
Having an LLC would be rendered as a major advantage as it will have your personal assets protected even during the case of a lawsuit.Indeed, an LLC would be a good option however, there is a drawback to it as well. You might have to pay higher taxes to maintain an LLC as compared to a sole proprietorship.
Market Share Of Educational Players
Be Tax Exempted
Government offers support to non-profit schools that are funded by private donors. If you’re looking out to establish a preschool for children with disabilities or kids that aren’t looked upon, being tax exempted by declaring yourself as a non -profit organization.
This will be a huge advantage in the school’s holistic development. Nonprofit schools attract large contributions from people as comopared to for-profit educational organizations since the gifts from such donors are tax-deductible. Filing annual reports about the school’s financial details and activities will be a job that will need supervision, time to time.
Forming a co-operative school where the parents help in all pof the school’s operations from hiring staff to teaching in the classroom will help you cutdown costs and will be beneficial for the school itself as someone from the community itself will be taking care of the school, lovingly.Connect with the parents and find out if they’re interested in the formation of a co-op preschool.
Find A Preschool Franchise
You could always work on an established model through a school franchise. This will save you the time and efforts of starting you the school right from scratch.There are already tons of preschool franchises available in the market.
Since the existing franchises already have an established brand name and are recognizable, it helps students gain trust and enroll in the school. They also have a template curriculum and business operations already set.If you’re opting for the franchises option , be prepared to invest alot of money which will be rendered quite profitable.
Having a business lawyer to work for your finances and deals will definitely reduce your burden and will also help you to make much better informed decisions.The business lawyer can help you decide on the pros and cons on all the preschool business modelsyou look at.
Navigation for licensing requirements will also be an easy task when you’re assisted by a lawyer.Familiarize yourself with the Licensing requirements and laws within your community and state as the perks for preschools vary widely from one place to another.
Conform To Regional Curriculum Standards
Many areas already have regional curriculum standards for early children opting for early education. Such standards are pre-designed for educator’s guidance in the holistic, effective and appropriate developmental education for preschool-aged children. By being familiar with these standards will definitely help you in preparing a robust plan as you build your pre school.
Find out the laws concerned about preschool quality rating systems. Be in touch with the local board of education for the same. Participate in QRIS (Quality Rating Improvement Systems) designed for preschools, and meet QRIS standards.
A country like India is in a strong need for quality education and establishing a preschool would be a noble idea. Children, the future of the country have to be moulded right for every citizen to benefit.Having a quality preschool with happy kids shining the name of the school would be enthralling.
Education franchise is one of the important parts of the franchise business. It also serves as a great opportunity to kick-start your own business. You can choose from the long list of education franchise available in India. The areas including pre-school franchise, playschool, day-care franchise, child care. Apart, they also function in the learning centre, training institute, grooming centre, IT Institutes, retail school, animation school, coaching classes, aviation academy, language centre, educational institute, recruitment service, customer services and so on.
Here we have enlisted a few such education franchises that serve in the top-most level in India. With the detailed information and right choice, you can select one from the list below. So, let’s find out the nooks and crannies of the top education franchise you can avail.
Action COACH
Company Name
Action COACH
Headquarter
New Delhi
Sector
Professional Training & Coaching
Founded
1993
Specialisation
coaching, business coach, mentoring, accountability coach, executive coaching, business coaching, business consultant, executive leadership coach, Business help, and Small business coaching
An award-winning business and executive education franchise in India is Action Coach. It has more than one thousand coaches in over 70 countries all around the globe. This institute was founded by Brad Sugars, who is an entrepreneur as well as a thought leader, in 1993.
India’s No.1 education franchise institute for Banking P.O, Clerical, SSC and a few other competitive exams coaching is IBT Institute Pvt. Ltd. This institute has successfully produced a set of excellent ranking candidates in the banking sector as well as in other competitive exams. The USP of this institute is their commitment until their students make a successful career.
Kumon India Educational Private Limited
Company Name
Kumon India Educational Private Limited
Headquarter
Hyderabad, Telangana
Sector
Education Management
Founded
2004
Specialisation
Research, development, and production of learning materials for math and reading, Publication of children’s books, picture books, and study-aid books, etc, Development and marketing of educational merchandise, including educational toys
Kumon India Educational Private Limited are a highly dedicated education franchise. It helps in pursuing the potential upto a great level of each student enrolled under them. the instructors provide high-quality guidance for their students. The students can learn to build self-esteem as well as develop the ability to take on every new challenge thrown at them.
Brain Checker Techno Services
Company Name
Brain Checker Techno Services
Headquarter
Nashik, Maharashtra
Sector
Education Management
Founded
2012
Specialisation
ADHD, Dyslexia, Dyscalculia, Stress, Impulsivity, Learning Disabilities, Reading Intervention Programs, Brain Development Programs, Educational Services, IQ Testing, Cognitive Brain Development, Psychology, Franchise, Psychometric Testing, Career Counseling, Learning Styles, Multiple Intelligences, Career Planning, Personality Assessment, and Occupational Evaluation
Brain Checker Techno Services claim to be ‘India’s Largest Career Counseling Company’. In 2014, this institute bagged the award, India’s Top 100 Debutant Company, by a coveted magazine. It helps in assisting students across the country in matching their aspirations with great capabilities that they possess.
Superior brain health, improves our ability to think, concentrate, memory, motivate, learn, express, social skill, process information and multi-intelligence will excel
UCMAS Abacus India is a unique education franchise that talks about mental fitness, besides physical fitness. They believe in the notion of effective working over hard-working, as it helps in yielding better results in students.
Focal Point
Company Name
Focal Point
Headquarter
Bhubaneswar, Odisha
Sector
Professional Training & Coaching
Founded
1997
Specialisation
Business Coaching, Coaching, Business Consultant, Marketing and Management Consultant, Sales Training, Time Management, Public Speaking, Facilitation, Business Systems, Operations Improvement, Growth, Sales, Marketing, Management, HR, and Franchises for Sale
Focal Point, as an education franchise, provide business performance training. This program is exclusively designed for business owners and executives. This institute accomplishes its goals via one-on-one coaching. It also helps to be under an excellent environment of continuous learning, positive support as well as results-driven accountability.
Smart School Education Private Limited
Company Name
Smart School Education Private Limited
Headquarter
Noida, Uttar Pradesh
Sector
E-learning
Founded
2011
Specialisation
ICT based K-12 solution for Schools, Android based learning, and HTML5 services
Smart School Education is India’s leading K-12 education company. This institute has been actively providing innovative solutions under K-12 education directed for various educational institutes across the globe. Besides India US, UK, Africa, Middle-east, Netherlands, Pakistan, Nepal, Bhutan, Singapore, Nigeria and Bangladesh.
With research for more than 30 years, carried out in Japan, Respond Right education has grown up to be the top education franchise in India. They provide education for children, who also gets to learn emotional intelligence and intellectual intelligence (EQ and IQ).
These are the list of education franchise working successfully across the country. All of them have specialisation in different fields. Try to select the one that suits your forte, wisely and get started.
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All of us at different times have gone through the struggle of finding the right courses online. Either we get mixed results or the paid advertisements take over the real organic results and we end up in a mess. To create an effective solution to this problem, Mr. Keyul Shah launched Coursesity in 2017.
Coursesity is a search engine to discover the best online courses and tutorials available on the internet. Coursesity aggregates online courses from different education providers and E – learning platforms and categorizes them. Coursesity makes it easy for learners to find and compare different courses for their next learning.
Coursesity as a platform makes it easy for the students to correctly locate the courses they want to study. This is how it works. Coursesity lists all the courses available on different online learning platforms and MOOCs in one place and categorizes them based on topic, price, ratings, and reviews. For users, it is a one-stop solution where they can search and compare the courses on the various subjects they want to learn. This saves a lot of time for users. Users don’t need to waste time visiting each eLearning or MOOCs sites and then look for the course.
Coursesity Website Image
Initially, it started as a search engine for only programming courses, but over time they made a little pivot and expanded to different categories including design courses, marketing courses, business courses and so on.
Coursesity – USPs and Innovation
Coursesity empowers students and learners to achieve their career goals by learning new skills.
Some USPs of Catalyst Group are:
It lets the users discover free and the best online courses across 200 different subjects including programming, design, marketing, business, personal development and so on.
It records & tracks the progress of the courses they are taking online.
It connects the users with other learners at the same level to get help in learning.
E-learning is estimated to be a $325 billion market by 2025. So ideally the opportunity for a successful edtech startup is huge. Globally, $107 billion is spent on online education. In addition to this, the market size of coding boot camp is estimated to be $260 million. In India, with major players like Unacademy, Byju’s, Gradeup, Toppr, and Vedantu, the online education market is estimated to grow at a CAGR of over 20% during the forecast period.
In recent years, the online education industry has already seen some large acquisitions like LinkedIn acquired Lynda for $1.5 billion, and General Assembly, the largest coding Bootcamp, was acquired for $412 million.
Coursesity – Founder and team
Coursesity is founded by Mr. Keyul Shah.
Keyul is a serial maker and software engineer. Before launching Coursesity, he has launched many products including Bot Stash, Entry Level Jobs, an android app, messenger chatbot and so on. He has graduated with a Master’s degree in Computer Science from Arizona State University, USA.
How was Coursesity Started
Three years back, Keyul was preparing for the software engineer interview. That time, he looked for online courses that could help him to revise the technical concepts and technologies.
In this process, I realized that I had to spend more time looking for right courses on various e Learning platforms instead of spending time on actual learning – says Keyul.
This experience resulted in him collecting all free programming courses from different e-learning sites and categorizing them based on the programming languages, frameworks, and tools. After collecting, he uploaded the list on GitHub and shared it on Reddit. It became an instant hit on Reddit. Different blogs & sites copied the list and posted it on their sites. Around 17,000 courses were visited in just four days from that list. And this validated the potential of the idea.
Coursesity Featured Courses
Post validating, he started brainstorming the features that need to be on the first MVP. The site aimed to keep it simple and easy for users to find programming courses. It took six weeks to build the first working version of the site.
The name “Coursesity” reflects the vision of the company. It’s simple! Course + University = Coursesity – A university of online learning.
Coursesity Logo
Coursesity – Startup Launch
After creating the first MVP of the site, the next step was to launch the first version to the public. Keyul posted the site on Product Hunt. It became the “number 1” product of the day on ProductHunt. In three days, 10,000 people visited the site just through Product Hunt.
The Product Hunt launch helped the Coursesity team to get the word out. When the word got out, a few technology press & blogs also wrote about the Coursesity launch. To diversify the audience base, they started a campaign that focused on a niche market. Reddit and Facebook groups are the best places to reach out to the niche audience. They have also started a publication on Medium for programmers.
Coursesity – Business Model and Revenue Model
Coursesity is currently working on two business models. These are the advertisement model and revenue sharing model.
Coursesity – Startup Challenges
As an entrepreneur, one always wants to ship the product with all the features but it takes so much time to build everything and there’s no definite way to know which features will the consumer use. So the idea of Coursesity was to focus on the features that solve the actual pain points of the audience. Build those essential features first and launch the product.
Never wait for your product to be perfect. Always measure the usage of the various features and keep iterating the product over the period. Set one metric and focus on how to grow it. This is an important trick that we learned when we were part of 10 weeks YCombinator backed Startup School – says the founder of Coursesity.
Coursesity – Competitors
Coursesity is a search engine to look for courses on all subjects and categories. While other platforms like Educart, Simplilearn, Dexler Education, etc are just focused on one or two categories, Coursesity is well diversified into all the categories. Coursesity also empowers learners to do more things in their online learning.
Coursesity – Funding and Investors
Coursesity is bootstrapped from day one. But it’s looking forward to raising funds from the right investors to expand the platform.
Coursesity – Advisors and Mentors
Coursesity team is learning from Combinator’s startup school and the Launch podcast.
Coursesity has more than 5,000 courses listed across 200 different subjects. And approximately 30,000 courses are viewed by users every month on the site.
Education is one of the important things for people living in this world. As one important area, we can utilize education in many fields of operation and in our day to day life. Edtech startups in India are changing the scene of education in India. They are making it interesting to learn new things. It ultimately help the nation because we know that children are the future of our country.
India suffers from skewed pupil-to-teacher ratio, which is rising and it compromises a complete learning experience for students in schools. And hence, these technology-driven learning apps are using gaming elements to help boost the learning process for students and sharpen their basics in various subjects. One such company is EduIsFun providing the product STEPapp. Read this article to know more about STEPapp.
STEPapp believe in primarily providing a level playing field in education. The idea is to bolster four key parameters that make education effective and complete. These key parameters areAQEA: Accessibility, Quality, Enjoyability, and Affordability.
They aim to provide universal access to quality education for every child using technology and gamification. The company’s mission is to create a bank of meritorious children who will be transformed into national assets.
Stepapp – Target Market
Stepapp is from the Ed-tech industry. Their target group is school going students and the total market size (as per MHRD statistics) is 255 million students currently. And there will be significant growth in this industry due to two reasons.
Firstly, India has the youngest population in the world and it will continue to be so at least until 2030 (as per UNESCO). By 2022 the number of school going students will be 300 million. Secondly, the current crisis has strongly underlined the urgent need for education to go digital and technology-enabled.
How was Stepapp Started?
After 22+ years of teaching, grooming, guiding, and mentoring some of the finest minds of this country through PACE IIT & Medical, there was already an established niche for them. They know Building a technology solution in education is a new ball game altogether. They are trying to solve the two major issues that prevail in our country:
Educational Inequalities in India
Low Technology Adoption in India
Both of these issues individually create a divide between the latent potential existing in our country, especially in the villages and towns, and the culmination and representation of that talent on a global scale.
The startup’s main idea was to bridge this gap between rural and urban educational opportunities and provide a level playing field for students of all classes. Secondly, as the world is moving fast in terms of technology, they wanted to provide students with the latest educational technologies for them to stand stronger and smarter.
STEPapp is a gamified, personalized, interactive and adaptive learning app that makes learning Math & Science fun and interesting for school students. STEPapp offers the students of grades 1st to 12th a great opportunity, to experience a virtual gamified learn from home solution that enables the students to learn and play at the same time. This gives the students a conceptual clarity while making the studies interesting too.
STEPapp is an innovative way to learn concepts while ensuring that all the stakeholders (parents, principals, teachers, and students) are aware of the learning outcomes at all times.
Following are some of the features of STEPapp:
Gamified Format: The gamified format of STEPapp helps the students learn the topics in an interesting way thus keeping them engaged.
The syllabus is broken down into small conceptual quanta: STEPapp makes learning seamless by replacing long lectures into small conceptual quanta.
Simplified testing methodology and measurable learning outcomes: STEPapp allows the students to measure their learning outcomes in a simplified manner. The outcomes are measured on the basis of speed, accuracy, and the number of attempts.
Self-paced learning: Students can control their learning pace by revising the concepts and relearning the topics.
Content created by 400+ IITians and Doctors: For better learning outcomes, the syllabus of STEPapp is designed and curated by the expertise of 400+ IITians and doctors, simplified in gamified format.
Rewards and recognition: Students get motivated to learn and study when they are rewarded and recognized.
Founder of Stepapp and team
Praveen Tyagi is the founder and CEO of STEPapp. Sandeep Singhal is Chief Business Officer and a Physics Mentor and Gaurav Goyal is the Chief Technology Officer at STEPapp.
Praveen Tyagi
STEPapp is created with a team of 400+ IITians and Doctors with over 5 years of extensive research. The concepts and content are generated and created by the extensive research of these 400+ IITians and Doctors, who have combined their knowledge and intelligence for creating such content that is easily understood by the children without any hindrances.
Apart from these, they have other teams that are constantly aiming to provide a level playing field for students and help the company in fulfilling its mission and vision.
Stepapp – Name, Tagline, and Logo
STEPapp or Student Talent Enhancement Program is a gamified app that enables the students to have a learning experience through a level playing field. The gamified approach helps the students to learn their concepts in an interesting way.
STEPapp Logo
When the student clears a chapter in the app, the virtual character in the app goes a ‘step up’ to the next level. This up-gradation of a student from one chapter to another or stepping up to the next level ideated them to give the name STEPapp and also represented in the logo.
STEPapp Concepts: The unique, gamified content is mapped to the school curriculum and it has been broken down into small nuggets of information so students can grasp the concepts easily. The content has been created by 400+ IITians and Doctors to give students conceptual clarity in math and science. The product is priced at ₹ 5000. This is currently available for 6th – 10th for CBSE and ICSE boards.
STEPapp Scholarships: Top 10,000 performers from each grade (6th – 12th) win prizes ranging from ₹ 5000 to ₹ 1 crore from a total pool of ₹ 50 crores. The Enrollment fee is priced at an affordable rate of ₹ 500, to ensure that nobody misses out on the opportunity. The rewards encourages the students to perform better. Winners are mentored and guided by the expert team for their future endeavours.
Grades 1st to 5th app: They are soon rolling out a new product for grades 1st to 5th in the next few days. The aim is to make learning fun and enjoyable for all school students.
Stepapp – Startup Launch
The company started its journey by implementing STEPapp in various government and private school chains. They received an extraordinary response and great reviews from students when they played the game while learning the concepts in the app. This is what encouraged them to start implementing STEPapp in more schools and this is how they got their first 100 users.
We had approximately 1 million downloads within the first month of our launch. We are focused on improving and innovating more products and services to enhance the students learning experience and that is the only marketing technique we are focusing on – Praveen Tyagi, Founder and CEO of STEPapp.
Stepapp – User Acquisition and Growth
This product is not a push product but a pull product. Since the mission of the product is to impart knowledge and provide it to the children, they have always aimed to strategize their activities to fulfill this mission. They aim to provide the students to get the conceptual clarity by the content created by 400+ IITians and Doctors.
Also, they give the stakeholders, i.e. the parents, the teachers and the policymakers, in-depth data on learning outcomes to make informed decisions about the child’s career through the interactive STEPapp Dashboard.
One of the biggest challenges that came before STEPapp’s team was to reach out and build connectivity in remote areas and provide them with the e-learning experience. There was also an issue of improper infrastructure to provide school education in many areas in the country.
After extensive research and development of STEPapp, they successfully implemented the offline feature in their app to provide a platform to educate children in the underprivileged areas. With STEPapp, students can now learn and revise the topics thoroughly without any disruption at the ease of their homes.
Stepapp – Future Plans
STEPapp see itself as a global product that has huge potential, not just in the Indian market but in global markets as well. The company is soon rolling out their product for Grades 1st to 5th app. They are also working towards making STEPapp a multilingual product. There are some new features in the product which are currently into BETA testing which will be announced soon.
Stepapp – Funding and Investors
Eduisfun has raised a total of $28M in funding over 1 round. This was a Venture round raised on Dec 24, 2019.
They are raising funds that will be utilized in strengthening their technological backbone, product enhancement, innovation and distribution on a global level. The startup will be using the funds in innovating more apps that are personalized, gamified, and packed with data analytics features and AI software.
Stepapp – Advisors and Mentors
STEPapp have a team of 400+ IITians and doctors with 21 years of experience in teaching and they are the advisors and mentors.
Stepapp – Recognitions and Achievements
The company have implemented STEPapp in hundreds of private and public schools, where, after playing on the app, students’ performance has improved remarkably. They have recently signed a deal with the Tamil Nadu government to implement STEPapp in their schools which will benefit over 10 lakh students.
They have also implemented STEPapp as a learn from home solution in the reputed Podar Group of Schools. Also, they will have approximately 1 million downloads within a month.
Ansh Mehrey
