Tag: education startups

  • Khan Academy Success Story | How This Educational Platform Is Providing World-Class Education?

    Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by Khan Academy.

    As Albert Einstein says, “Education is not the learning of facts, but the training of the mind to think.” We all know education is very important as it is the foundation for human evolution.

    Through education, we get to learn about things we didn’t know existed. Over the years, the art of grasping knowledge has changed so much. Some thousand years ago, the system of education was way different than we have right now. In India, the place where education was provided was called a Gurukul. However, after colonisation, everything changed. Today, we can gain knowledge at the tip of our fingers through digital mediums. Having said that, in the new age, online education is becoming more and more acceptable with multiple organisations and schools adopting this style of teaching.

    Khan Academy, founded by Sal Khan, is an online educational platform that was started in 2008 and produces short video lessons to help students with a wide variety of academic subjects.

    Let’s dig into the profile of Khan Academy to know about its startup story, founder, business strategy, revenue, growth, challenges faced, and much more.

    Khan Academy – Company Highlights

    Startup Name Khan Academy
    Headquarters California, United States
    Sector Online Education
    Founder Salman Amin Khan
    Type 501(c)(3) nonprofit
    Founded 2008
    Revenue $79.3 Million (2020)
    Website khanacademy.org

    Khan Academy – About and How Does It Work?
    Khan Academy – Industry
    Khan Academy – Founder
    Khan Academy – Startup Story
    Khan Academy – Name, Logo, and Tagline
    Khan Academy – Mission and Vision
    Khan Academy – Business Model
    Khan Academy – Revenue Model
    Khan Academy – Challenges faced/Controversies
    Khan Academy – Funding and Investors
    Khan Academy – Mergers and Acquisitions
    Khan Academy – Advertisements and Campaigns
    Khan Academy – Collaborations
    Khan Academy – Awards and Achievements
    Khan Academy – Competitors
    Khan Academy – Future Plans

    Khan Academy – About and How Does It Work?

    Founded in 2008 by American educator, Salman Amin Khan or Sal Khan, Khan Academy is an American non-profit educational organization. The main objective of the academy is to provide a set of online tools to assist students in their education.

    Khan Academy works by creating short videos with teachings. In addition, it has a website, which has extra practice tasks and tools for educators. It has created over 8,000 video courses that educate a wide range of academic disciplines, with an initial concentration on mathematics and science.

    Their classes are accessible from both the website and application, where all study materials are free. The application can be downloaded from Google Play for Android devices and the App store for iOS.

    The online platform of Khan Academy has a lot of recreational activities like practice problems, instructional videos, and a personalised learning dashboard, allowing students to study at their speed both inside and outside of the classroom. Subjects like math, physics, computers, history, art history, economics, and other subjects, as well as K-14 and test preparation for SAT, Praxis, and LSAT are all offered by the firm.

    Besides offering just academic subjects, the academy also emphasises skill mastery in students to help them have solid foundations, so there is no limitation to what they may study in the upcoming videos.

    Providing a free personalised learning experience is what Khan Academy strives to give its students, which is then hosted on YouTube. The website is designed to offer a complement to its video with various other features like assignments, lesson exercises, and other tools. The same thing can be accessed on its mobile application.

    Khan Academy – Industry

    Khan Academy belongs to the industry of online education. It aims to provide free and world-class education to anyone from anywhere. Since the pandemic, the idea of e-learning has greatly transformed the way in which the world perceives the processes of learning and teaching. The market size of online education is expected to reach 585.48 billion USD by 2027 from 269.87 billion USD in 2021. The industry is expected to grow with a CAGR of nearly 13%.


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    Khan Academy – Founder

    Salman Amin Khan, more commonly known as Sal Khan is the man behind the establishment of the Khan Academy in 2008.

    Salman Amin Khan

    Sal Khan - Founder and CEO of Khan Academy
    Sal Khan – Founder and CEO of Khan Academy

    Sal Khan was born on October 11, 1976, to a Bengali Muslim household in Metairie, Louisiana. His father is from Bangladesh and his mother is from West Bengal, India. In his high school days, he was the school newspaper’s cartoonist. Sal Khan enrolled in upper-level mathematics classes at the University of New Orleans and graduated as valedictorian in 1994.

    In 1998, he graduated from the Massachusetts Institute of Technology (MIT) with three degrees- A bachelor’s in electrical engineering and computer science, a bachelor’s in mathematics and a Master of Science degree in electrical engineering and computer science. He also graduated from Harvard Business School with a Master of Business Administration degree.

    Sal Khan has produced more than 6,500 video lessons covering a vast array of academic subjects with a major focus on Maths and Science. Along with Khan Academy, he also founded Khan Lab School, a physical private school in Mountain View, California, USA. In 2020, he also founded  Schoolhouse.world, a free non-profit effort to deliver tutoring to kids all around the world through Zoom.

    The President of India bestowed Sal Khan with the fourth-highest civilian award in the Republic of India, the Padma Shri, in 2016. Sal Khan was named one of TIME’s 100 Most Influential People in April 2012.

    He was also one of five Heinz Award winners in 2013. His prize was given in the category of “Human Condition.” He received an honorary Doctor of Laws degree from Harvard University on May 27, 2021.

    He has also published a book about Khan Academy titled The One World Schoolhouse: Education Reimagined.

    Umaima Marvi, a Pakistani physician, is Sal Khan’s wife. The couple lives in California, the USA with their three children. Founders of other online educational platforms like Coursera, and edX have named Sal Khan as their inspiration for starting their companies.

    Khan Academy – Startup Story

    The start goes back to 2004 when Sal Khan began instructing one of his relatives in mathematics over the Internet through a programme called Yahoo Doodle Images. Eventually, this led his other relatives and friends to ask for his service. That’s how the idea came to Sal. He decided to make his videos available on the internet with the help of YouTube. Later, Sal used a drawing programme called SmoothDraw, and currently, he draws with ArtRage on a Wacom tablet.

    A lot of positive feedback ultimately urged Sal to establish Khan Academy in 2008 and resign from his job in 2009 to devote his entire time to providing instructional lessons.

    Khan Academy – Name, Logo, and Tagline

    Khan Academy Logo
    Khan Academy Logo

    Sal Khan has named the organisation after his surname ‘Khan’.

    The logo of Khan Academy was changed last in 2018. Their new logo depicts the hexagon symbol. It signifies the fundamental building block in math, nature, and art. The bright colours in the symbol are a reflection of them making a transformational influence on education.

    Khan Academy – Mission and Vision

    Khan Academy’s mission statement is, “Our mission is to provide a free, world-class education to anyone, anywhere.”


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    Khan Academy – Business Model

    The business model of Khan Academy operates as a non-profit organisation. It earns money through contributions, tuition fees from its Khan Lab School, and payment for its SAT preparation classes.

    Khan Academy’s videos are available in almost 190 countries, and more than 50 million students have accessed its videos. This is because Khan Academy’s videos are available in 28 different languages, including Bangla, Chinese, Bulgarian, German, Spanish, Georgian, Norwegian, French, Polish, Portuguese, Serbian, Turkish, Uzbek, and more, making their videos reach almost every student across the globe. The courses offered by the firm are – Maths, Science, Maths foundations, Computing, Arts, Economics, Hindi (the newest addition), and Test preparation for SAT, LSAT, and MCAT. Khan Academy also has a Kids App for 2-7-year-olds. Along with this, it has courses for educators to give them insights into how the academy works and other programmes and how to implement the courses with students.

    As mentioned before, Khan Academy is a nonprofit organisation that earns its income through various donations from philanthropic organizations. Organisations & Individuals like – Google, The Bill & Melinda Gates Foundation, Netflix’s CEO Reed Hastings, NewSchools Venture Fund, Oracle, Walt Disney Foundation, and Hyatt Hotels Corporation are some of the donors who have donated to Khan Academy.

    Furthermore, it is reported that Khan Academy also generates a lot of revenue from YouTube. As per YouTube analysis, the firm earns an estimated sum of $18K – $290K per year from its channel.

    Khan Academy – Revenue Model

    Khan Academy Revenue from 2015 to 2020
    Khan Academy Revenue from 2015 to 2020

    The latest reports on Khan Academy’s revenue growth are tough to tell. To be precise, its two major sources of revenue can be categorised as Contributions and Grants and Program Service Revenue. The firm had made a revenue of $79.3 million as of 2020. As per the company’s financial report, the major sources of this revenue were the foundation and individual gifts, corporate gifts, community giving, earned income, and other income. It also received a sum of $316 million in donations during the pandemic, which boosted the firm’s growth.

    Khan Academy – Challenges faced/Controversies

    Khan Academy has been through some criticism off-late. Founder, Sal Khan has been chastised for lacking professional pedagogical experience or certifications. There are statements from several people who say that the technical correctness of several mathematics and physics videos has been called into doubt. As a result of these concerns, Sal Khan has announced fixing faults in its videos by expanding its faculty and establishing a network of over 200 content specialists.

    Khan Academy – Funding and Investors

    Khan Academy has received $16.2 million in investment across five rounds. Their most recent funding came on July 21, 2020. Khan Academy is supported by two investors. The most recent investor is Amgen Foundation.

    The funding details are:

    Date Transaction Name Amount Lead Investors
    July 21, 2020 Grant $3 million Amgen Foundation
    October 12, 2017 Grant $3 million Amgen Foundation
    August 25, 2016 Grant $3 million Omidyar Network
    May 20, 2013 Grant $2.2 million
    November 4, 2011 Grant $5 million

    Khan Academy – Mergers and Acquisitions

    On August 26, 2016, Khan Academy acquired Duck Duck Moose, a multi-award-winning designer of instructional mobile apps for children.


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    Khan Academy – Advertisements and Campaigns

    In 2014, Khan Academy launched its first-ever campaign titled – ‘You Can Learn Anything.’ The video was launched in collaboration with the agency, Enso. The video encourages the possibilities of education and learning with Khan Academy. It was reported that the video was a big hit and it was mentioned over 500 times on Twitter within the first day alone.

    Khan Academy – You Can Learn Anything Advertisement Campaign

    Another campaign was launched by Khan Academy that featured celebrity singer-songwriter, John Legend, who shared his story of struggling days during his career.

    Khan Academy – Success through Effort Campaign featuring John Legend

    Khan Academy – Collaborations

    In July 2022, Kotak Mahindra Bank Limited collaborated with Khan Academy India (KAI) to create academic content for classes 9 to 12. The collaboration is a part of the bank’s goal to strengthen its Corporate Social Responsibility (CSR) activities. As part of the agreement, Kotak Mahindra Bank will support Khan Academy India to generate material aligned with the National Council of Education Research and Training (NCERT). According to an official announcement, the academic materials for grades 9 to 12 would be freely available on Khan Academy India digital platforms.

    Sal Khan, founder and CEO shared his viewpoint on the collaboration with Kotak Mahindra Bank Ltd. saying, “The CSR funding from Kotak Mahindra Bank will enable us to create science content for class 9 to 12 and offer personalised education to students helping them to build a solid conceptual understanding.

    Khan Academy – Awards and Achievements

    Let’s take a look at the awards won by Khan Academy:

    • Khan Academy received a Webby Award in the category of Websites and Mobile Sites, Education in 2012.
    • Khan Academy received a Shorty Award for Best in Education in 2016.

    Khan Academy – Competitors

    With the rise in online education, many organisations offer education through online videos and other digital platforms. The top competitors of Khan Academy are:

    • Coursera
    • Udacity
    • edX
    • Unacademy
    • BYJU’S
    • upGrad
    • LinkedIn Learning
    • Canvas LMS
    • Skillshare
    • Codecademy
    • Pluralsight Skills

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    Khan Academy – Future Plans

    As of now, the future plan of Khan Academy is to keep on providing a free world-class education to everyone. It also aims to have an even stronger tech framework and build a more user-friendly platform for its mobile application so that students can even learn through smartphones.

    FAQs

    Who owns Khan Academy?

    Salman Amin Khan, commonly known as Sal Khan is the founder and CEO of Khan Academy.

    Is the Khan Academy accredited?

    No, Khan Academy is not an accredited school. It can only be used as a supplement to normal schooling for clearing doubts and better learning and understanding of concepts.

    Is Khan Academy completely free?

    Khan Academy is completely free. Its mission is to provide free, world-class education to anyone, anywhere.

    Who owns Duck Duck Moose?

    Khan Academy owns Duck Duck Moose. The educational startup, Duck Duck Moose announced in August 2016 that it has “donated” its intellectual property and become a wholly-owned subsidiary of Khan Academy.

  • College Vidya – India’s Largest Online Portal to Compare Online Universities

    Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by College Vidya.

    Be it humans or Industries, evolution is an undeniable fact for all. Every industry is seeing major changes with time, as for the education industry, the base industry for all, this evolution is an ongoing process. This is happening at a higher pace with the introduction of online education, or as some call it, virtual learning.

    With evolution, comes questions and confusions. While more and more students are getting attracted towards online education due to its growing importance, more questions are being raised on how to spot fake online universities, things to look at before selecting an online university, important approvals, comparison among two universities on the basis of placements, Student Ratings etc and many such questions.

    To rescue students from such problems a venture was started, College Vidya. It is an initiative to help students by giving them answers to all these questions at an unbiased education platform, fully dedicated to online universities. This platform contains every bit of information a student will require in order to make the right decision.

    College Vidya – Company Highlights

    Startup Name College Vidya
    Headquarters Noida
    Founded 2018
    Co-Founder and CEO Mayank Gupta
    Co-founder and COO Rohit Gupta
    Industry EdTech
    Parent Organisation Blackboard Education & Research Foundation
    Website collegevidya.com

    College Vidya – About
    College Vidya – Founders and Team
    College Vidya – Startup Story
    College Vidya – Name, Tagline, and Logo
    College Vidya – Vision and Mission
    College Vidya – Counsellors
    College Vidya – Future Plans
    College Vidya – Challenges
    College Vidya – USP
    College Vidya – Marketing Strategy
    College Vidya – Competitors
    College Vidya – Recognition

    About College Vidya

    College Vidya – About

    College Vidya was started in the year 2018, under the Parent company Blackboard Education and Research Foundation. It started as an informative educational portal. With time it recognized real problems faced by students, this inspired it to become a comparison platform. One might ask why a comparison portal? Because the vision of College Vidya was clear, they wanted students to get the best university for their career.

    To educate a lot of students, College Vidya also started a youtube channel named,  “College Vidya”. This channel purely gives information of different online & distance and online universities, courses, common mistakes made by students, things to look at before selecting any online university, advice given by experts and topics as such.

    After gaining over 6k followers College Vidya spread its empire by starting yet another youtube channel by the name of “College Vidya Talks”. This Channel was started with the vision of offering knowledge to students which will help them in their career journey as well. For the same purpose this channel is divided in 3 sections:

    College Vidya has adopted a ‘master of one’ approach, meaning they are only dedicated to universities providing online education. The venture takes pride in being unbiased and working for students, instead of universities.

    College Vidya – Founders and Team

    College Vidya was founded in 2018 by Mr. Mayank Gupta.

    Mayank Gupta – Founder and CEO of College Vidya

    Mayank Gupta - Founder and CEO of College Vidya
    Mayank Gupta – Founder and CEO of College Vidya

    ‘Tough journey leads to a beautiful destination’ this saying perfectly goes hand in hand for College Vidya founder Mayank Gupta, Mayank had an interesting journey, he started by working in an organisation where his responsibility was to conduct surveys. After a period of time he realised his interest lies in the educational sector so he bought a franchise of NIIT.

    After understanding the industry better, Mayank decided to do something of his own, so he opened ICFE, an institution which offered students accounting courses. His venture saw enormous growth and success, until the government decided to give the same courses for free.

    After facing many hardships Mayank decided to be true to the distance & online education sector. The reason behind Mayank being inclined towards distance & online education was that he himself pursued his undergraduate and post graduation from distance while working.

    Rohit Gupta – Co-founder and COO of College Vidya

    Rohit Gupta, Co-founder of College Vidya saw his part in hardships too. Starting as an educational counsellor, he paved his way through. From being one to having thousands of counsellors working under him, Rohit is a true inspiration story.

    Throughout his journey Rohit worked in different industries, playing different roles. This only made him realise his true purpose and the need of the hour in the education sector.

    College Vidya – Startup Story

    College Vidya startup story is rather interesting. As Mayank himself pursued his higher education from distance learning, he knew about the struggles that come with it. He wanted to give students a platform which not only helps students by giving them correct information but also assists them.

    From the start Mayank was aware about the importance of distance & online education. With the concept of online education being introduced, he knew what was coming in the future, evolution. Mayank was well aware about the importance of online education, and how it would grow exponentially in the future. This is when College Vidya came into picture, he wanted students to have a trusted and unbiased ed tech portal to turn to in their time of need.


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    College Vidya Logo and Tagline
    College Vidya Logo and Tagline

    The name College Vidya, explains it all. It simply means ‘Knowledge about College’ which clearly states that this educational platform gives all the information about online colleges and universities.

    The tagline of the company is ‘Chuno Wahi Jo Hai Sahi’.

    College Vidya – Vision and Mission

    From the very start the vision of College Vidya was to be an unbiased platform that helps students in getting genuine advice for free.

    Mayank Gupta firmly believes that the youth has the power for bringing changes required, and education is the key to do so. A student with no proper guidance has higher chances of making a wrong decision and regretting it later. This is why the mission of College Vidya is to help more and more students in making the right decision when it comes to their education.

    College Vidya – Counsellors

    As of now College Vidya consists of 1000+ highly educated and experienced experts. This strength is made up of Assistance Managers, team leaders and many Counsellors available on call & video call for students.

    College Vidya – Challenges

    During this interesting journey, College Vidya faced many problems as well. These problems were faced while building trust and standing apart. Due to so many portals that were unable to maintain trust, students were very skeptical at first. When College Vidya was introduced it took a lot of time and hard work of its team to gain and maintain the trust of students.

    College Vidya – USP

    How College Vidya works?
    How College Vidya works?

    The reason why College Vidya stands apart from the rest is, its unique features. Compare and suggest me a university.

    Compare – this feature allows students to compare between top online universities on different features. The motive behind this is to help students in selecting a university which best suits them according to their own specific needs like budget, study hours available, purpose behind doing a degree etc.

    College Vidya has carefully designed a list of top online universities all around India (Approved by UGC-DEB), this helps students to explore more options and decide which of these universities are catering to their needs.

    Suggest me a University – with the AI based technology, College Vidya’s Suggest me a University feature gives a specially curated list of universities, according to students need, after analysing their answers. Suggest me a University is the best option for those students who want to remain hassle free and just want to know the best option for them.

    Video Consultation – this feature allows students to connect F2F with their counsellor, in seconds for a better counselling session. The motive behind introducing video consultation was to improve user experience and make them feel present and more connected with their dedicated counsellor.

    The major USP of College Vidya is that it saves students from the hassle of going through hundred different websites and sources to gather information. It is an all inclusive portal which has answers to every question a student can possibly have in making this irreversible decision.


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    College Vidya – Marketing Strategy

    College Vidya has adopted a simple yet effective marketing strategy through the word of mouth.” They stand unbiased and only promote information that is true and helpful for students without any partiality.

    They also try to build a healthy relationship with their audiences through other mediums like blogs, videos, google ads, social media marketing & even remarketing.

    Recently College Vidya also launched its campaign “Chuno Wahi Jo Hai Sahi”. The aim of this campaign was to make students aware about the importance of selecting the right university after carefully comparing different aspects like approvals, budget and interest.

    The marketing strategy of College Vidya is not only limited to the virtual world, the organization has also stepped outside to educate the population of tier 2 and tier 3 cities about the growing importance of online education and how to select the best for them at an affordable price.

    College Vidya – Competitors

    The main competitors for College Vidya are:

    College Vidya – Recognition

    College Vidya has been recognized by many big names due to its innovative method of helping students.

    Here is a list of the places College Vidya got recognized at:

    • Hindustan Times
    • Forbes
    • ANI
    • Webindia123
    • Lokmat Times
    • yahoo!finance
    • CNBC Awaaz
    • The Hindu
    • The Economic Times
    • Financial Express
    • The Telegraph

    College Vidya – Future Plans

    In a short period of time College Vidya received a great response from students and working professionals. According to the CEO of College Vidya, the next step would be to expand by providing more information about online and distance & online universities around the globe.

    Soon, students who wish to study abroad will also be able to compare and select the best online university for them along with free expert guidance.

    FAQs

    Who is the founder of College Vidya?

    College Vidya was Founded by Mayank Gupta.

    Is College Vidya Free of Cost?

    Yes, College Vidya is absolutely free and does not charge a single penny. They also do not have a bank account.

    Who are the competitors of College Vidya?

    Main Competitors of College Vidya are:

    • Shiksha
    • Collegedekho
    • Collegedunia

    When was College Vidya Started?

    College Vidya was started in the year 2018.

    Is College Vidya app free?

    Yes, College Vidya App is free to be used.

  • Why Did Lido Learning Shut Down Its Operations? | Lido Learning Failure

    The chances of failure of businesses in the first 10 years are 65%. It is true that not all businesses will survive till the end. In fact, more than half of new startups fail in their first year only. A business needs a lot of other things to survive apart from funds, of course, funds are the most important factor but without proper planning and execution, and the ability to adjust, even if you have a huge amount of funds, the business is bound to fail.

    In recent years, EdTech startups have created quite a stir in the world; naturally, India is not behind in this list. The pandemic has contributed to the boom of EdTech in the startup ecosystem. Several EdTech comapnies have made their name in the industry and some are on the verge to become the next big thing. Then there are other companies, who have faced defeat and have failed to survive in the industry.

    Lido Learning is an Indian EdTech company, whose failure was a great shock to the industry. In this article, we will talk about, Why Lido Learning shut down its operations while leaving employees unpaid. So, let’s get started.

    “You have to always be vigilant and make sure you’re ready to get on the bandwagon as a need for any new change arises.” – Pooja Agnihotri

    About Lido Learning
    Reasons for the Failure of Lido Learning

    About Lido Learning

    Lido Learning is an Indian EdTech company that was founded in the year 2019 by Sahil Sheth. The main motive of the company is to provide education in a revolutionary way through their online platform to Indian kids and develop the education industry.

    Sail Sheth - Lido Learning Founder
    Sail Sheth – Lido Learning Founder

    Live classes are held online through this platform for children. Apart from that, animated videos and interactive games are also included in the platform. Top teachers are provided to them and tests are conducted, to understand the progress of the students. The company is headquartered in Mumbai, India.

    The main USP of the company was that every class will consist of only 5 to 6 students so that they can get proper attention. Lido Learning was for the students of KG to Class 12.

    Reasons for the Failure of Lido Learning

    On 4th February 2022 on a very shocking note, Lido Learning shut down their operations and created a situation where 150 employees of the company’s future faced a big question mark.

    The EdTech startup was backed by some of the popular angel investors Paytm founder – Vijay Shekhar Sharma, Myntra founder – Mukesh Bansal, Shaadi.com’s founder and Shark Tank India judge – Anupam Mittal, MedLife’s founder – Ananth Narayanan, and UpGrad founder – Ronnie Screwvala.

    Some of the reasons that lead to the failure of Lido Learning are:

    Inability to Raise Funds

    Funding is one of the most, if not the most important factor in a business for its survival. Without funding, a company can never function properly. Although Lido Learning was able to raise $24 million to date for their funds from popular investors like Vijay Shekhar Sharma, and Anupam Mittal but due to the pandemic many companies backed out at the last moment who wanted to invest in the startup.

    Various deals with the companies like CureFit and ByteDance for investments got cancelled. This resulted in a shortage of funds in the company that lead to financial difficulties.

    Teachers and Employees Are Not Paid

    Employees are the backbone of any company; a company can fully function with the help of its employees. Now for that, a company needs to take care of its staff properly. The red flag arose in Lido Learning when the teachers and the employees are not given their payments.

    The teachers and the staff took to different social media platforms to complain against the company when their salaries were not paid to them.

    Juhiee Arora, Talent Acquisition Specialist
    Juhiee Arora, Talent Acquisition Specialist

    Some ex-employees also complained who quit were not given their payments as well. Nitish Banka, a lawyer at the Supreme Court also shared the same through his Linkedin post.

    Nitish Banka, Lawyer at Supreme Court
    Nitish Banka, Lawyer at Supreme Court

    As per sources, Lido Learning has already suspended all their operation and emails has been sent to the employees regarding the issue.

    Inability to Offer Refunds to the Customers

    Another main reason for the failure of this EdTech is that the customers of the company were not served properly, their demands were not met and the service was pretty bad.  

    When customers wanted to cancel the trial period, some demands were not fulfilled, refunds were not offered to them. After the cancellation of their subscriptions, this led to a bad word of mouth and also got negative feedback from the customers, thus the company lost its reputation.


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    Conclusion

    EdTech has been able to gather the attention of the world, especially after Coronavirus when people got confined in their own homes, the education system almost got disrupted. EdTech took the advantage of the situation and made a place in the startup ecosystem. Lido Learning was going good at first but the above reasons have led to its shut down as it was not able to adapt after the pandemic.

    FAQs

    Is Lido Learning shutting down?

    The founder, Sahil Sheth has announced that there is no fund left for the business so Lido Learning will shut down its operations in Feb 2022.

    Who is the founder of Lido Learning?

    Sahil Sheth is the founder of Lido Learning who founded the company in 2019.

    How old is Lido learning?

    Lido Learning was founded in 2019 by Sahil Sheth.

    Who invested in Lido?

    Paytm founder, Vijay Shekhar Sharma, CultFit founder, Mukesh Bansal, Shaadi.com’s founder and Shark Tank India judge, Anupam Mittal, MedLife’s founder, Ananth Narayanan were some of the investors of Lido Learning.

  • Next Education – Offering 360 Degree Edtech Solutions to the K-12 Segment

    Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by Next Education.

    Technology is the core of the present economic world. Every domain of study ranging from the health to the service sector is evolving with the regularly updated technology. Similarly, educational sectors have gone through a major transformation in recent times due to technology. Once the rigid 2D notions of learning in classrooms equipped with a Blackboard are now replaced with digital 3D projections to enable a better understanding of the concepts among the students.

    Next Education is one of the startup companies that pioneered the ed-tech sector way back in 2007, founded by Beas Dev Ralhan and Raveendranath Kamath. It is a K-12-focused technology-based education solution provider. Know about the Company Profile of Next Education, Founders, Funding, Revenue, Competitors, Business Model, Growth, Acquisitions, How it started, etc., in the article ahead.

    Let’s go through the Journey of Next Education along with knowing Next Education Founder, Funding, Business Model, Competitors, Revenue & more…

    Next Education – Company Highlights

    Startup Name Next Education
    Headquarter Hyderabad
    Sector EdTech
    Co-founders Beas Dev Ralhan and Raveendranath Kamath
    Founded 2007
    Parent Organization Next Education India Pvt Ltd.
    Website www.nexteducation.in

    About Next Education and How it Works
    Next Education – Target Market
    Next Education – Founders and team
    Next Education – Startup Story | How was Next Education Started?
    Next Education – Startup Launch
    Next Education – Mission and Vision
    Next Education – Name and Logo
    Next Education – Business Model and Revenue Model
    Next Education – Funding and Investors
    Next Education – Startup Challenges
    Next Education – Competitors
    Next Education – Advisors and Mentors
    Next Education – Awards
    Next Education – Acquisitions
    Next Education – Growth
    Next Education – Future Plans

    About Next Education and How it Works

    Founded in 2007, Next Education is an optimal education solutions provider, based out of Hyderabad. Touching the lives of 12,000,000+ students and 240,000+ teachers across 12,000+ schools, their solutions serve multiple purposes of both academic and administrative domains.

    Ranging from academic solutions such as TeachNexta digital classroom solution and NextBooksa complete textbook series to administrative solutions such as NextERPa cloud-based school management system, Next Education is an end-to-end education solutions provider for the K–12 sector.

    Next Education’s products aim to meet all the academic needs of a learner and make quality education affordable and accessible for every child. While doing so, their belief lies in partnerships with their employees, customers, vendors, governing bodies, and other stakeholders to strengthen the ecosystem over an extended period.

    Every step Next Education takes ensures to bring quality education within the grasp of every learner so that younger generation mainly become life-ready.

    “Entrepreneurship in the education sector was never about money-making. Keeping an organic approach towards academics to make learners future-ready and not just well equipped for competitive exams, was what we aimed for, which later became the core USP of Next Education.”, says Raveendranath Kamath, co-founder of Next Education.

    Next Education rightfully understands that education is all about the holistic development of children pertaining to creativity, adaptability, and critical reasoning. It is about instilling the joy of learning and a hunger for knowledge in every young mind. This is the reason their academic solutions are well equipped with visually intriguing content and tools such as claymations, craftmations, and AR cards.

    Next Education – Target Market

    India’s education sector offers a great opportunity with approximately 29% of India’s population being between the age group of 0-14  years; is estimated at USD 91.7 billion in FY18 and is expected to reach USD 101.1 billion in FY20. India’s higher education segment is is expected to increase to USD 35.03 billion by 2025.  

    Seamless integration of content for effective learning and instruction, and smart administrative solutions for improved planning and reporting, has made the company one of the finest end-to-end education solutions providers in the country.


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    Next Education – Founders and team

    Beas Dev Ralhan and Raveendranath Kamath are the founders of Next Education.

    Tech aficionados and brothers working towards the same goal of creating a social impact with technology, co-founded Next Education in 2007

    Raveendranath Kamath and Beas Dev Ralhan - Founders, Next Education
    Raveendranath Kamath and Beas Dev Ralhan – Founders, Next Education

    Beas Dev Ralhan

    Beas Dev Ralhan is the Chief Executive Officer (CEO) of Next Education. Ralhan received his formal education from IIT Bombay and London Business School. As the CEO of Next Education, he brings energy, inspiration, and direction to the company’s vision.

    Raveendranath Kamath

    Raveendranath Kamath, the Chief Financial Officer (CFO) of Next Education plays an integral part in financial planning, product engineering, and supply chain management of the organisation. An alumnus of IIT Kharagpur, Kamath has over two decades of experience in finance and operations.

    Next Education has a team of around 1,000+ qualified and dedicated professionals with diverse skill sets, which have helped it establish itself as a known name amongst the academic stakeholders.

    Next Education – Startup Story | How was Next Education Started?

    His days at IIT Bombay made Ralhan realise that to make an impact on modern society, one has to build companies supported by the latest technologies and utilize the power of the Internet. Raveendranath Kamath, Ralhan’s friend and colleague at PartyGaming, had the same vision. Both of them desired to employ technology to make a social impact in India.

    In 2007, a focused market study helped them realize that the Indian education sector was least impacted by technology. With technology as their ally, they wanted to devise innovative methods to make education accessible and affordable for all. Thus Next Education was born with a vision to transform education to suit the requirements of today’s learners.

    “More than a decade ago, we had envisaged a not-too-distant future when quality education would be within the reach of every child. We had always dreamt of the day when quality education would no longer be the privilege of a few and our ardent desire to nurture and fulfill this aspiration keeps us motivated.”, recalled Raveendranath and Beas, founders of Next Education.

    Next Education – Startup Launch

    In 2009, Next Education launched their first product, LearnNext – a self-learning home-based solution for children. The response received for the product was overwhelming and there was no looking back for the team at Next Education thereafter. Next Education’s ecosystem has been steadily enriched with numerous solutions catering to different stakeholders belonging to the academic sector.

    NextCurriculum, NextLabs, TeachNext, and NLP are the four vital parts of the Next Education ecosystem, which enhance the significance of learning by incorporating hands-on learning activities and a learner-centric approach.

    Next Education’s flagship product, TeachNext, launched in 2010, has been a milestone in terms of digitization of classrooms nationwide. Recently, they have launched NLP, i.e. Next Learning Platform, which is a cloud-based solution equipped with NextERP, LMS, and adaptive learning, meeting all the requirements of academic and administrative stakeholders. The company also offers a teacher training solution for schools called NextDeeksha.

    Next Education – Mission and Vision

    Next Education aims to “put into practice the best teaching–learning methodologies that will help shape the lives of the torchbearers of tomorrow,” which the company underlines as its mission.

    The vision of Next Education is “to bring quality education within the reach of every learner, so that they are prepared for the challenges in life.”


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    The company started in 2007 as Helix Technology Solutions Pvt Ltd, which was later renamed as Next Education aligning with the spirit of the brand and its products.

    Next Education Logo
    Next Education Logo

    The name ‘Next Education’ stands for an edTech solutions provider for the next generation, capable of transforming education.

    Next Education – Business Model and Revenue Model

    Next Education India Pvt Ltd is an end-to-end edTech solutions provider that follows B2B and B2C business models. At Next Education, consistent effort is put to create solutions that meet all the requirements of academic stakeholders pertaining to school set-up, digitalisation of classrooms, implementation of activity-oriented education, administrative guidance and tools etc.

    Next Education – Funding and Investors

    Next Education raised the initial funding from Anurag Dikshit, co-founder of PartyGaming, who was ranked among the 40 richest Indians, according to ‘Forbes’ Magazine.

    Next Education – Startup Challenges

    Transforming education is not an easy task. A vast part of our country still follows the conventional methods of teaching and learning, which lays emphasis on teacher centered education. The slow device penetration rate, skepticism about embracing ed-tech products over traditional home tuition and lack of awareness among people regarding integrated education, were initial challenges faced by Next Education.

    Hence, introducing innovative products and restoring the faith of people in the transformation formed the central approach towards meeting the challenges, and today, TeachNext is the top-selling digital classroom solution in India with a market share of 65% .

    Next Education – Competitors

    Next Education directly competes with companies such as BYJU’s, Extramarks, Educomp, Pearson, etc.

    “At Next, we believe in healthy competition, as all of us are trying to harness the potential of the present generation of learners for a better tomorrow.”, said Beas, co-founder and CEO of Next Education.

    Next Education – Advisors and Mentors

    For Beas Dev Ralhan, his father is his best mentor, whose ideas, thoughts and values have inspired Ralhan to begin a startup – Next Education and work tirelessly with hope, motivation, perseverance and patience.

    My father has been the most inspirational mentor throughout my life.  His entrepreneurial endeavours and never-say-die attitude motivated me  to start my venture and shape and nurture Next Education.

    He  taught me that patience is the key to run a business successfully, which  I strongly believe and follow. When you are impatient, you tend to miss  critical details and opportunities, which may lead to irrevocable  mistakes.

    Due to the fast-paced nature of today’s world, we value dynamic actions  and quick solutions, but if this attitude morphs into impatience, it will cloud your judgement, ruin relationships and destroy your credibility in the market.

    Next Education – Awards

    Next Education received following awards and recognition:

    • Innovation in Teaching Pedagogy award at World Education Summit 2012
    • Best Multimedia Content for K–12 Education at World Education Summit 2013
    • Excellent Human Resource Management in Education Industry by National HRD Network
    • Best Digital K–12 Multimedia Content for Maharashtra State Board in English
      and Marathi by Wisitex World Education
    • Best School Books Solution Award at Global Learn Tech Conference and Awards
    • Best Emerging School ERP award at Digital Edge ICT Conclave on Education
    • Innovation in Teaching Pedagogy award at World Education Summit 2015
    • Innovation Excellence Award in Education by ASSOCHAM
    • Pre-school Pedagogy award at the World Education Summit 2016

    “We, Nextians, are learners who embrace achievements with innate happiness and take failures as steps towards learning.” said the founders of Next Education.


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    Next Education – Acquisitions

    Next Education has acquired 2 organizations. Their most recent acquisition was Xolvr on Dec 2, 2016.

    Date Acquired About
    Dec 2, 2016 Xolvr Xolvr is a convenient & affordable community driven ‘after school study’ platform
    Feb 11, 2016 InOpen InOpen designs and develops educational content and solutions for academic institutions

    Next Education – Growth

    Next Education presently has an all-India presence and is headquartered in Hyderabad. Apart from Hyderabad, they have offices in Pune, Noida, Kochi, and Chennai. After establishing in the Indian education spectrum, Next Education is off to make its mark at the global level. Since 2016, they have been expanding their business in the Middle East. In early 2019, Next Education has opened a branch in Dubai.

    Currently, Next Education is the largest player in the highly concentrated Indian Private K-12 digital classroom sector. The company has reached out to 60,000+ classrooms since the year of inception and has a turnover of 276 crores in FY 19.

    “Our main motive is to create solutions for schools that positively impact the education system and help the next generation have a better tomorrow.”, said Raveendranath and Beas.

    One of the oldest and the most successful education solutions provider, Next Education has launched Kindernext on October 16, 2019, on the completion of the twelfth year of its operations. This new initiative is launched with an aim to stand as a smart preschool and activity center for 21st-century learners, which will extend fun and interactive space to the young students, thereby advancing their development and honing their desire to be lifelong learners.

    Here’s a glimpse at the highlights of the popular features of KinderNext by Next Education:

    • It is a smart preschool and activity center that is tailor-made with vibrant textbooks, an award-winning digital classroom, detailed mentor manuals, and smart resource kits.
    • It follows a research-based integrated approach towards learning, laying equal emphasis on developing the five key areas: linguistic, cognitive, physical, social, and emotional.
    • The curriculum of KinderNext is centred on NCF guidelines for early childhood education.

    KinderNext is designed to provide young learners with the right care and attention to foster curiosity and confidence in them. Its distinct features like multimodal learning, explore-and-play technique, and age-appropriate learning approach can help students gain a rich learning experience and ensure continuous progress towards their desired goals.

    Speaking on the launch of KinderNext, Next Education Co-founder and CEO, Beas Dev Ralhan said that KinderNext, with impactful technology, best faculty, and new-age curriculum coming together, is favorable for all its stakeholders – the young students, parents, and schools.

    Next Education – Future Plans

    Next Education has achieved quite a growth since it started in 2007. The startup believes continuous innovation and becoming a one-stop solution are the way forward.

    Next Education – FAQs

    What is Next Education?

    Next Education is an edtech startup launched in 2007 by Beas Ralhan, Raveendranath Kamath in Noida, UP, which believes in embracing technology to revolutionise the education system of India. All of the products and services that Next Education offers are learner-centric and classroom-friendly.

    Who is the founder of Next learning platform?

    Beas Ralhan and Raveendranath Kamath are the founders of Next learning or what we commonly refer to as Next Education.

    How is Next Education transforming education?

    Next Education is fueled by the latest technological advancements, expert teachers, and over 10,000 impactful learning modules, which greatly help the company to transform education.

    When was Next Education founded?

    Next Education was founded back in 2007.

  • Top 19 Emerging Edtech Startups in India | List of Edtech Companies in India

    Although people underestimate the value of education these days because of the “dropout” tag, education is irreplaceable. People need to upgrade their skills instead of just getting a degree.

    Schools and colleges are important but the skills which schools and colleges don’t teach us are equally useful. The leading edtech companies of India are changing the scene of education in the country. They are redefining the process of learning. And this contributes towards a bright future for Indian children and youth.

    India suffers from a skewed pupil-to-teacher ratio that continues to rise; it compromises the learning experience for students in schools. To counter this skewness, technology-driven learning apps are using gaming elements such as point-scoring, interaction with others, personalization, and data-driven insights to enhance the learning process for students and sharpen their basics in various subjects. These apps are known for their features that enable students to perform better in classrooms.

    Edtech startups are emerging as a major business industry in India. The education sector in India was estimated at US$ 91.7 billion in FY18 and was expected to reach $101.1 Billion in FY19 and the edtech market is expected to reach $4 billion by 2025.

    List of top education startups in India

    1. Byju’s
    2. Unacademy
    3. iQuanta
    4. TrainerCentral
    5. UpGrad
    6. Next Education
    7. Leverage Edu
    8. NoPaperForms
    9. Quizizz
    10. Campk12
    11. Coursera
    12. Cuemath
    13. IndigoLearn
    14. My Peegu
    15. Thinkerbell Labs
    16. MyCaptain
    17. Adda247
    18. Meritnation
    19. Toppr

    1. Byju’s

    Founder: Byju Raveendran

    Byju's Website
    Byju’s Website

    Counted among one of the top and biggest edtech companies in India, Byjus is an edtech startup that offers a learning app that provides coaching for competitive entrance exams like IIT-JEE, CAT, UPSC, GMAT, GRE, Engineering & Medical, and courses of grades 6th to 12th. It offers online courses and tablet classes with multi-test and assignment solutions, personal feedback, and in-depth analysis.

    After using the Byju’s app, 93% of parents reported a marked improvement in their child’s performance in grades according to the company. Byju’s has 15 million registered users with 900,000 of them taking annual paid subscriptions and an 85% renewal rate. The average app engagement rate, as reported by the company, is 53 minutes per day.

    Byju’s is an edtech startup in Bangalore and was founded by Byju Raveendran in 2011. Its current total equity is $5.4 billion. BYJU’S also won many awards like the CRISIL Emerging India Award and the Deloitte Technology Fast 50 Award. It is available on Android and iOS platforms.

    2. Unacademy

    Founders: Heemash Singh, Sachin Gupta, and Gaurav Munjal

    Unacademy Website
    Unacademy Website

    Launched as a YouTube channel by Hemaash Singh in 2010, Unacademy is now a famous name in the education technology segment of India. It is a popular e-learning startup and one of the leading edtech companies in Bangalore.

    Unacademy has provided lessons to more than 30,00,000 (3 million) students to date. It has tied up with some of the most experienced teachers to tutor its students. You will find over 2400 online courses. Most of the courses are free on this platform; however, you may have to pay for the certifications.

    Unacademy has a goal of providing free education. And It has ventured into numerous fields like banking, CA, CAPF, UPSC, CLAT, CAT, JEE, pre-medical and more. The video tutorials are available in various languages and students can follow tutors to get directly courses from them. Unacademy’s business model is primarily based on the plus subscription feature offered on its platform.

    Unacademy is an edtech company in Bangalore that serves as an online learning marketplace for courses. It was founded by Heemash Singh, Sachin Gupta, and Gaurav Munjal. The YouTube channel was shifted to an online learning platform in 2015. You can still find many videos on Unacademy’s YouTube Channel.

    3. iQuanta

    Founder: Indrajeet Singh

    iQuanta's website
    iQuanta’s website

    iQuanta is India’s Largest online CAT preparation community. The founder and CEO of iQuanta Mr. Indrajeet Singh is one of the top 5 young Indian Entrepreneurs. His indigenous shortcuts and unconventional methods earned entitled him “Wizard of Quants”. iQuanta aims at offering quality education accessible to anyone willing to appear for competitive exams, along with its unique pedagogy at affordable prices. iQuanta is a bootstrap Edtech company.

    iQuanta was incorporated in 2017 and today, since its inception, has built a community of 3.5 lakh+ aspirants from all over the world with 10,521 + IIM calls and 1000+ IIM converts in just 5 years.

    4. TrainerCentral

    Parent Company – Zoho

    TrainerCentral's website
    TrainerCentral’s website

    TrainerCentral is a Zoho application, which aims to transform the way people teach online. This all-in-one online training platform empowers solopreneurs, edupreneurs, and anyone who wishes to share their expertise with learners worldwide.

    The platform provides tools to help trainers build a fully equipped online training business with numerous integration capabilities. Trainers can create their own website, upload content, create course curriculum, host live classes, manage learner communications, certifications, collect learner fees, and much more, on one unified platform.

    TrainerCentral strives to mitigate the inefficiencies caused by siloed tools and the technical complexities involved in building an online training business. Trainers and learners alike benefit from the built-in live classroom feature with chat and payment gateway integration options. Online trainers across the globe are thrilled with TrainerCentral, as demonstrated by its steady MOM growth of 30%.

    TrainerCentral offers a 15-day free trial to help explore the platform.

    5. UpGrad

    Founders: Ronnie Screwvala, Mayank Kumar, Phalgum Komapalli, and Ravijot Chugh

    UpGrad Website
    UpGrad Website

    UpGrad is an online edtech platform that provides higher education programs. It provides an immersive learning experience through the latest technology that powers well-designed courses. UpGrad was founded in 2015 by Ronnie Screwvala, Mayank Kumar, Phalgum Komapalli, and Ravijot Chugh.

    6. Next Education

    Founder: Raveendranath Kamath, Beas Dev Ralhan

    Next Education Website
    Next Education Website

    Next Education is a Hyderabad-based learning website founded by Beas Dev Ralhan and Raveendranath Kamath in 2007 and caters to K-12 students through its technology-based education solutions.

    Next Education has leading products such as TeachNext, LearnNext, MathsLab, ScienceLab, and EnglishLab on its platform. These products are used in more than 6,000 schools across the country.

    The study material and products are designed to cover the syllabus of CBSE, ICSE, and 23 state boards in 8 major Indian languages. Next Education’s technology platform is based on Linux and open-source resources.

    Other technological advancements on the app include 2D and 3D graphics, interactive content of international standards, voice-overs, clear sound, and an innovative course design that is easily accessible via an inbuilt IR remote. The company has invested over Rs. 400 crores and more than Rs. 30 crores on R&D alone.


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    7. Leverage Edu

    Founders: Akshay Chaturvedi and Aman Arora

    Leverage Edu Website
    Leverage Edu Website

    Leverage Edu started off as a college admissions platform and has now grown to be a full-stack marketplace within a year. Leverage Edu was founded by Akshay Chaturvedi and Aman Arora in 2018.

    The platform uses an AI tool to help students in their careers through mentorship products, end-to-end college admission guidance, programs to help them become first-job ready, and one-to-one virtual advisory for multiple career streams.

    The app has over 1500+ mentors from Ivy League Universities and individuals from organizations like Apple and Goldman Sachs. The founder was quoted saying, “The platform is in the middle of executing an inspiration product roadmap and will continue to scale and bring onboard great talent aggressively, invest in continuously bettering our experience, and doing more or what we are good at!”

    8. NoPaperForms

    Founder: Naveen Goyal

    NoPaperForms Website
    NoPaperForms Website

    NoPaperForms is a SaaS-based enrollment automation solution startup that aims to transform the admission process in educational institutions in India and abroad.

    The platform helps institutions increase their outreach capabilities, enhance recruitment efforts, expand customer service offerings, and improve end results. The entire process is 100% transparent.

    NoPaperForms has partnered with more than 190 institutions and claims to have handled 350k+ queries. It has received more than 1.2 million applications and has grown by around 500% in a year’s time to Rs 100 crores. This valuation was achieved after NoPaperForms raised its Series B funding in December 2018.

    9. Quizizz

    Founders: Ankit Gupta, Deepak Joy Cheenath

    Quizizz Website
    Quizizz Website

    Quizizz is an interactive teaching platform that allows its users to conduct student-paced formative assessments in an engaging manner for students of all ages. The website can be operated on any browser, PC, laptop, tablet and smartphone.

    The platform combines game-design elements and helps teachers turn students’ homework and tests into self-paced games. Then there is the option of instant feedback. Teachers can use their own content or choose from millions of educator-created quizzes.

    Quizizz’s aim is to motivate learners and play a part in their growth. Quizizz has over 10 million users and its solution is well-adopted in US-based schools.

    10. Campk12

    Founders: Anshul Bhagi, Sandeep Bhagi

    Campk12 Website
    Campk12 Website

    Camp K12 provides entrepreneurship and app development programs to school students during their vacations and weekends. It is a K12 edtech company in India that focuses on developing kids into innovators.

    CampK12 was founded by Anshul Baghi in 2010. The company started out as a coding boot camp for kids. As of today, CampK12 has catered to 50,000+ students.


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    11. Coursera

    Founders: Andrew Ng, Daphne Koller

    Coursera Website
    Coursera Website

    Coursera is another education platform that offers a variety of courses. The USP of Coursera is the experienced professionals it hires which makes it one of the leading edtech startups in India. If you want to learn from highly experienced people from around the world, then Coursera is for you. Just like Unacademy, you can watch the videos of some courses for free but you will have to pay for the certifications and assignments.

    12. Cuemath

    Founder: Manan Khurma

    Cuemath Website
    Cuemath Website

    Cuemath is a program that teaches math to children. Cuemath has more than 3000 centers in India and each session in a center has only 6 students at a time. The startup’s emphasis is not on Abacus or Vedic math; it focuses on improving the mathematical concepts of children instead of merely teaching them to calculate fast. Cuemath was founded by Manan Khurma in 2013. The fees range from Rs 2500- Rs 3000 depending on where the branch is located.

    13. IndigoLearn

    Founders: Sarat Velumuri, Sathya Raghu Mokkapati, Sriram Somayajula, and Suraj Lakhotia

    IndigoLearn Website
    IndigoLearn Website

    IndigoLearn is a Hyderabad-based accountancy focused edtech startup. The startup uses the latest technology and animation techniques to make finance and accountancy fun to learn. IndigoLearn was founded by Somayajula, Sathya Raghu Mokkapati,  Suraj Lakhotia, and Sarat Udumari in 2017.

    14. My Peegu

    Founder: Chetan Jaiswal

    MyPeegu Website
    MyPeegu Website

    My Peegu provides tools that help parents and teachers monitor their kids’ well-being. A team of professional psychiatrists provides treatment to kids for mental development. My Peegu’s services are available in 6 countries including India.

    15. Thinkerbell Labs

    Founders: Sanskriti Dawle and Aman Srivastava, and Saif Shaikh

    Starting as an independent research project named “Project Mudra”, Thinkerbell Labs is now working on a self-learning braille device. The device is named Annie and anyone can learn the braille language with it. Thinkerbell Labs was founded by Sanskriti Dawle and Aman Srivastava. The company showcased its idea on the popular business reality tv show Shark Tank India and received Rs 1crore funding.

    16. MyCaptain

    Founder: Ruhan Naqash, Mohammed Zeeshan

    MyCaptain Website
    MyCaptain Website

    MyCaptain provides students with a way to experience various fields of interest and test them out. Most of the time, kids choose their path according to the social norms or in the greed of tons of money. MyCaptain helps students discover their interests and indulge in a career that suits them. People can make informed decisions when they are aware of the realities associated with different career trajectories.

    17. Adda247

    Founders: Anil Nagar

    Adda247 Website
    Adda247 Website

    Adda247 is one of the best edtech companies in India that assists with government job preparation and provides articles, jobs alerts, quizzes, videos, e-books, e-magazines, discussion forums, etc. The Adda 247 app offers a smooth UI and intuitive workflows that are powered by cutting-edge technologies.

    The company has designed other apps like Bankersadda.com (to prepare for banking exams), SSCAdda.com (to prepare for various central government exams), and TeachersAdda.co.in to bag teaching jobs in government schools. The Adda247 YouTube channel contains videos on current affairs and upcoming government job vacancies.


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    18. Meritnation

    Founder: Pavan Chauhan

    Meritnation Website
    Meritnation Website

    Meritnation is an online education startup based in Delhi. Meritnation was founded by Pavan Chauhan in 2008. It has grown to become one of the most helpful websites for online education. Meritnation provides learning content for students for classes 1st to 12th across CBSE, ICSE, and other leading state boards.

    Meritnation offers its users study material, tests, proficiency tests, and Olympiad packs via a social network like experience. The Meritnation app also tracks a student’s progress and displays personalized recommendations along with analytical data reports to point out his or her strengths and improvement areas.

    19. Toppr

    Founder: Zishaan Hayath, Hemanth Goteti

    Toppr Website
    Toppr Website

    Toppr is an online exam preparation platform for K-12 students. Toppr focuses on school curriculum syllabus and entrance examinations like JEE, UPSC, NEET, SAT, etc. It offers structured courses complemented by interactive video lectures, practise question sets, doubt clearing by professionals, and all-India test series.

    Toppr is based out of Mumbai and was founded by Zishaan Hayath in 2013. The Toppr app includes goal-based learning, adaptive questions’ practice, performance reports, concept sheets, and previous year question papers. It also offers courses for medical and engineering examinations, board examinations, and Olympiads.

    Conclusion

    This completes the list of leading edtech companies in India. Even though the Indian education system is undergoing a seismic shift, Indians still have to deal with outdated methods of teaching and inefficient learning techniques. The system also fosters unhealthy competition among students. Edtech startups are gradually changing all of this for the better.

    FAQs

    Which is India’s largest edtech company?

    Byju’s is India’s largest edtech company with a valuation of $21 billion. It has over 10 crore students and 65 lakh annual paid subscribers.

    Which is the best edtech company in India?

    Byju’s, Unacademy, UpGrad, Vedantu and Toppr are some of the best edtech companies in India.

    What are some of the top edtech companies in bangalore?

    Byju’s, Vedantu, Unacademy, Simplilearn, and Cuemath are some of the top edtech companies in Bangalore.

  • Marketing Strategy of Udemy

    The global world has become a home where sincere and eager learners have 24-7 worldwide access to a number of personal tutors and guidance all at the same time, each professor giving expert advice to the keen minds and helping them. The virtual tutors tend to explain their subjects in simpler ways comparatively, they also teach them in a practical language and are even willing to repeat classes. And the amazing part is all this comes free or at a minimal cost. One of the overly amazing platform has been established known as Udemy.

    The efforts of education entrepreneurs are revolutionizing traditional learning methods by replacing classroom instruction and fixed curricula with self-paced, online education and instruction from subject experts around the world. Online education gives freedom as sources of knowledge are free wherever they may be found.

    About Udemy
    Udemy Business Strategy
    Udemy Marketing Strategy
    Conclusion
    Frequently Asked Questions

    About Udemy

    Udemy is the world’s largest online learning platform and was founded by Eren Bali in 2010, aiming mainly to educate adults and students. Udemy has a huge student database with more than 30 million students learning worldwide. A total of 50,000 instructors teaching courses in over 65 languages covering over 245 million course enrollments over a period.

    Udemy is a platform where the user gets access to a database of new courses and gets wide exposure. The courses from various sectors are available and also in various languages to meet the learner’s expectations.

    The founder of Udemy-Eren Bali
    The founder of Udemy-Eren Bali

    Udemy is based in California with $48 million in funding. The company has created a tech platform that allows new instructors to plan, create, design, and produce video instructions for almost any subject.

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    Company Profile is an initiative by StartupTalky to publish verified informationon different startups and organizations. The content in this post has beenapproved by the organization it is based on. With everything around the globe turning more and more into the online orinternet-based platform,…

    Udemy Success Story

    Udemy targets several different markets. The tutor or instructor who creates the course, the student who takes the course, and organizations that might utilize Udemy technology to create specialized courses as a branded product or for internal employee use.

    This platform offers 20,000 video instruction courses divided into different categories with suitable prices. Udemy gives opportunity to more than 10,000 instructors globally. The rapid growth of the student base to acquire knowledge on Udemy is amazing and there are 4 million views for videos.


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    Udemy Business Strategy

    There are other competitive ed-tech companies like Coursera, Unacademy that have grown their academic institutions online. Udemy, on the other hand, has adopted the unusual path, they came up with an idea of helping candidates to become an instructor on Udemy. Udemy has also built a B2B platform for the Business offering, which targeted a completely different set of target audiences.

    Instructor Fees

    Udemy does not charge anything from an Instructor to make and publish content. Udemy earns when students purchase a course online. The firm charges 50% for organic purchases and paid advertising on digital media for promoting instructors.

    The revenue generated is then shared with instructors. Instructor fees depend upon the mode of purchase opted by the candidate.

    Three revenue streams of Udemy:

    • Instructor Promotion: The instructor receives 97% of the revenue generated on purchases done by using a referral code or link and the other 3% is received by the firm.
    • Udemy Organic: The sales are called organic when a student explores a course through the site and does not use any referral code. In this case, Udemy receives 50% and the instructor receives an equal amount of the course’s revenue. Udemy charges a 30 percent fee for any sale made through the company’s Android or iOS app.
    • Paid Acquisition: If any student purchases the courses through paid advertising, displayed by Udemy on channels like YouTube and Google, Udemy takes 75% of each course sale. Instructors get the choice to decide where and how many times the course advertisement should be featured.

    Udemy for Business

    Udemy has plans for companies as well. With this plan, employees get access to top courses on the Udemy platform.

    Udemy has two subscription plans, a Team plan, and an Enterprise plan. The Team plan is aimed at learning groups of 5 to 20 users.

    The enterprise plan is suitable for all teams above 21 or more users. Thereon, pricing is available upon request by contacting Udemy’s sales team. Along with access to top courses, Udemy provides custom categories and learning paths, no language limitation (the Team plan is limited to English only), custom user groups, tracking user activity, slack integration, and many more.


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    Udemy Marketing Strategy

    In any course of establishing the startup in the market or even after setting it up, marketing has to be given its importance as it attracts more attention and customer base. Udemy has got the power of attracting the target audience and making them believe in online education. In this virtual learning world, there are several marketing strategies of Udemy to count on:

    Growth of Course enrolment on Udemy
    Growth of Course enrolment on Udemy

    Specific Goals should be set

    Like all the other top businesses, Udemy has given a sales and revenue target to achieve, to their specific team and get the plan working through online marketing.

    Solving Problems of Customers

    Acknowledging and solving the doubts and problems of students is a mandatory move. It gives the company an obvious and attractive marketing message and a clear reason for them to purchase the product and in this case, any course on Udemy.

    Try getting 5-star reviews

    Whenever a user plans to purchase something and makes a choice on which product to buy, he gets and checks all the data in detail about it. The most important thing every customer checks are the product reviews, their ratings and how well the product or its services suits him or her. The companies need to get better reviews by giving customer satisfaction for maintaining the image which will help grow the business in turn.

    Choose the Right Keywords and Topics

    Marketing in any business is all about hitting on the right nerve of the consumer’s demands and leaving an impact on them whenever the product or service is advertised on any platform. The marketing team needs to use appropriate keywords to get an organic search result from the consumer. The correct keywords will help the users to make a choice. The companies need to make sure the topic is in demand and frequently searched.

    Following up on Customers

    Following and engaging constantly with customers, in this case, students is all about building relationships with them. This method will make them more comfortable to talk to and have a positive feeling about the company.

    Free content to generate leads

    Even if a particular product is paid content, free content can go further. Udemy, being an education technology company that offers a variety of online courses on the consumer’s plate has recently seen an 800% growth in traffic after which they lowered down on their content marketing efforts as generating leads through free content helps. The offering of free blog content is an amazing lead generation tool for paid content.

    Conclusion

    All-time learning at ease is crucial to maintain a position in the world and also for personal growth. The necessary formal coaching is often unavailable or too costly to deliver the education that benefits students in their professions. Udemy is likely to maintain its lead in the online video instruction industry and marketing strongly for its tutors and learners.

    Frequently Asked Questions

    What is the cost of the Team plan?

    The Team plan costs $360 (USD) per user per year. To get this plan you need a minimum of 5 users.

    How does Udemy make money?

    Udemy makes money per course sales. The revenue generation through per course sales depends on how the user purchases course. The percentage varies from 3 to 50 % per course sell. Also, Udemy has plans for businesses, it includes access to top Udemy courses, learning path, custom categories, and no language barrier.

    The best strategy for Udemy

    Understand customers and their problems. Try to solve these problems through your courses. Get good reviews and keep your customer engaged.

  • Business Model of UpGrad | How does upGrad make money

    ‌‌The pandemic has shown us what digitization is capable of! Our education system has been highly affected by the pandemic. The whole education system has gone from desk to desktop. This has brought a positive factor as well.

    There have been tons of education-based applications launched to serve the students in an effective manner. India has entirely moved from the conventional classroom method to the virtual technical classroom. And a great asset to this has been the very prominent UpGrad, which provides higher education, digitally.

    UpGrad is a pretty fascinating application and a very successful education-based company. Through this article, we will discuss the business model of UpGrad in order to have a better understanding towards the Ed-tech companies. Moreover, we discuss how this Ed-tech company makes money and also, how it targets its audience. Let’s get started!

    About UpGrad
    Where does UpGrad operate?
    Key Services of UpGrad
    Target Audience of UpGrad
    UpGrad: Business Model
    What is Unique about the business model of UpGrad?
    How does UpGrad make money?
    FAQ

    About UpGrad

    ‌‌UpGrad is known as India’s largest company that provides higher education in many fields, founded in 2015. UpGrad offers higher education through various programs in Technology, Law, Data Science, and Management. There aren’t any specifications for the students. From students to professionals, anyone can sign up for these programs.

    The most fascinating thing about UpGrad is that it offers courses in collaboration with the top universities such as MICA, IIT Madras, Jindal Global Law School, Liverpool John Moores University, NMIMS Global Access, Duke CE, and many others.

    ‌‌UpGrad has built a very strong upholding in the Indian education system and it’s all set to achieve definite career success for everyone from the global working environment. UpGrad offers an 85% completion rate for programs, industry-relevant curriculum, placement support, result-based learning opportunities, and significant mentorship to its members.

    ‌‌On a global scale, UpGrad has over 40,000 paid active users right now along with an influence on over a million. In fact, UpGrad is the first-ever company to have a well-recognized PG Diploma in Data Science course from the National Association of Software and Services Companies (NASSCOM) and NOS.

    Moreover, UpGrad has been honored with the “Best Education Brands” award from the Economic Times in 2018.

    Where does UpGrad operate?

    ‌‌The co-founder of UpGrad, Phalgun Kompalli has done incredible work in the sector of higher education and learning through technology with his award-winning company, UpGrad. The company operates in many countries including India, Africa, the United States, Southeast Asia, and Brazil.


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    Key Services of UpGrad

    ‌‌UpGrad offers specific online courses and rewards the learners with a well-recognized certificate in many fields such as Machine Learning, Data Science, Digital Marketing, Software Development, product management, and many others.

    ‌‌Furthermore, it provides unique experiences to its customers through the contents developed by academia and industry experts. Also, effective mentorship and career support.

    Target Audience of UpGrad

    ‌‌UpGrad majorly targets people above the age of 22 or 23. Its targeting is quite similar to that of Simplilearn company. UpGrad focuses on the working people in the age group of 23-45, who are eager to learn and improve their skills through online channels.

    Business Model of upGrad

    ‌‌UpGrad runs on a pretty effective business model which holds a two-way approach between the students and the educators in order to form a bright future together. In other words, UpGrad acts as the bridge between the educational institutions and the candidates to gain the best knowledge and proficiency. The educational institutions offer their program courses in different subjects through the UpGrad app as well as the website at reasonable prices.

    ‌‌The candidates who are interested in the offered courses, register themselves on UpGrad by filling out the essential eligibility criteria fixed by the institution. After this, the candidate pays the given fees for the course. UpGrad offers two options for submitting the fees: complete fees at once or installment option.

    ‌‌Besides, UpGrad also employs professional guides who would enroll the professional candidates in their courses. This forms a two-way business approach that helps UpGrad in completing its ultimate goals and brings out a convenient way for companies to hire potential people. As we discussed the business model of UpGrad, let’s have a look at what’s unique about this business model.

    What is Unique about the business model of UpGrad?

    ‌‌The most unique thing about UpGrad’s business model is that it isn’t any other ed-tech company with educational videos and content. UpGrad is the leading platform that provides the expertise and experience of entrepreneurs as well as professionals. UpGrad offers tons of student-based services and always brings out remarkable results.

    ‌‌UpGrad is working towards more than 15 new courses that would be included in the programs and are all set to expand its locations globally.


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    How does UpGrad make money?

    ‌‌UpGrad offers programs at some very reasonable prices as it reflects their commitment towards the education of candidates. Around 50% of revenue is collected from the candidates after completing their program.

    ‌‌For the enterprise business deals, UpGrad receives money from the companies who send their employees for training to UpGrad.

    Conclusion

    ‌‌From this article, we got a better understanding of the working strategy of UpGrad. As we discussed the business model of UpGrad, we built the market perspective of the Ed-tech company.

    UpGrad carries a strong and effective business model and it is clearly reflected through its results and revenues. But most importantly, the company focuses on the education of its candidates and does not compromise anything for that.

    UpGrad follows an effective marketing strategy that always results in various beneficial deals.

    FAQ

    Who is the owner of upGrad?

    Ronnie Screwvala is the Co Founder and Chairman of upGrad.

    Is upGrad an Indian company?

    Yes, upGrad is an Indian higher education company founded by Ronnie Screwvala, Mayank Kumar, Phalgun Kompalli, and, Ravijot Chugh in 2015.

    What is the revenue of UpGrad?

    The revenue of upGrad in 2021 was INR 1200 crores.

  • Karkhana – Changing the Education System in Nepal

     

    Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by Karkhana.

    The importance of “4C Education,” which consists of “communication,” “collaboration,” “creative thinking,” and “creativity,” is vital because it helps children achieve their full potential. The aim of this educational policy is to develop proactive employees who can function both independently and collaboratively.

    A group of engineers and artists wanted a change in the age old educational system in Nepal and came up with a very creative and much-needed idea to reform the system. Karkhana was founded by this community with the aim of establishing a makerspace. This quickly developed into a catalyst for an environment that inspires children to explore, invent, and collaborate rather than memorize their syllabus in the “traditional” way.

    Karkhana – Company Highlights

    Startup Name Karkhana
    Headquarters Kathmandu, Bagmati, Nepal
    Industry Commercial Educational Services, EdTech
    Founders Sakar Pudasaini, Sunoj Shrestha, Suresh Ghimire and Pavitra Gautam
    Founded 2012
    Current CEO Pavitra Gautam
    Website www.karkhana.asia

    About Karkhana and How it Works?
    Karkhana – Founder and History
    Karkhana – Logo
    Karkhana – Mission and Vision
    Karkhana – Business Model
    Karkhana – Growth
    Karkhana – Challenges Faced
    Karkhana – Future Plans
    Karkhana – FAQs

    About Karkhana and How it Works?

    Karkhana is the owner and operator of a makerspace and education business that aims to provide a truly unique learning experience. Teachers, developers, designers, artists, and scientists transform the classroom into a lab for exploration, designing workshops to teach concepts from Science, Technology, Engineering, Arts, and Mathematics contemporaneously with providing students with 21st-century skills such as Critical Thinking, Creativity, Collaboration, and Communication.

    They are a co-curricular after-school program with a distinctive learning style. The company’s strategy is to teach their students one important lesson: the world is malleable. Karkhana serves 5,500 students annually through co-curricular activities in schools and after-school enrichment programs in 20 schools.

    Schools and other organizations in Nepal are established with the purpose of fixing the floor i.e. just the bare minimum. We, on the other hand, are trying to raise the ceiling – we want to set a benchmark and influence others to do better.

    They are currently reaching out to 2600 students every week across 80 classes delivered to 17 local schools. BeeCreative and the Karkhana Innovator’s Club are two separate initiatives.

    Karkhana – Founder and History

    Sakar Pudasaini,  Sunoj Shrestha, Suresh Ghimire and Pavitra Gautam founded Karkhana, the education company based in Nepal.

    Sakar was a part of a month-long event in 2012 where he discussed the need for “makers rooms” in Kathmandu. At the same time, members of the Robotics Association Nepal were holding robotics-related sessions and activities. At the Google Developer Group Bar Camp, he met Sunoj Shrestha, Pavitra Gautam, and Suresh Ghimire and thought of merge-up.

    The Karkhana' s Team
    The Karkhana’ s Team

    The first few years were difficult, and their company did not succeed. They started a product design business, focusing on developing new products to sell to potential customers, after realizing that Nepal lacked any and deciding to be the first to contribute in that area. That’s how they came up with Karkhana as a team.

    They began as a product design firm but quickly discovered that due to a lack of automation, mass production was impossible. They also lacked the human capital to do so because people lacked the motivation or mindset to try something different. That’s when the team realized the ecosystem required more creativity and tinkering! They came to the conclusion that the education sector appeared to be a wide enough space for their concept’s long-term viability, growth, and development.

    They began with robotics lessons. Then they decided that they needed to extend and redesign. As a result, they began bringing in experts and specialists from different fields, such as farming and wildlife, to share their expertise. The classes developed over time as a result of the accumulation of ideas.

    Karkhana' s Logo
    Karkhana’ s Logo

    Karkhana – Mission and Vision

    Karkhana’ s mission statement says, “We created Karkhana to nurture a spirit of innovating locally so as to make a global impact. We want to empower people with the skills & attitudes that will help them build their future and the future of their community.”

    According to the company, they would accomplish their goal by demonstrating to children how to use science and technology in innovative ways. Children can discover how science and technology will assist them in resolving issues in their own lives, their communities, their countries, and the world at large.


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    Karkhana – Business Model

    Karkhana makerspace was established in 2014 with a ten thousand euro investment from the co-founders. They then rented the space, began purchasing materials for the workshops, and completed the rest by hand. The business model is focused on the children attending the workshops paying a monthly membership fee.

    They continue to invest in modern equipment (including a laser cutting machine), tools, and the recruitment and training of new teachers. Human Capital (salaries/training) receives 40% of the budget, while classes resources (materials) receive 15%, operating costs receive 13%, sales and marketing receive 13%, and rent receives 7%.

    Karkhana – Growth

    “Actually, one passerby found our concept interesting and encouraged us to have a program. He even got his own kid as well as a few others for the after-school program. After that, quite a few more students came in on referral. Then, a few schools heard about us and wanted to collaborate, and they were even willing to pay. That is how we stumbled upon our selling point. We went from 5 students to 3500!”, said Pavitra.

    They’ve been creating innovative educational content and hosting fun workshops for kids aged 8 to 14 in their space and in schools for the past two years to help them explore the power of fabrication and imagination. They taught 1400 students per week in 2016, and by the end of 2017, they plan to be teaching +3000 students per week! Karkhana is a for-profit corporation. They also founded Kharkana Samuha, a non-profit organization in 2016, to organize workshops for children from underserved communities.


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    Karkhana – Challenges Faced

    They are engineering graduates who never imagined themselves as teachers, according to Sarkar. They had difficulty communicating with the students because they didn’t know how to maintain their interest and focus. They had no idea how to run a classroom or create lesson plans. They needed to seek advice from a few mentors in order to succeed.

    The most difficult task they faced was finding good people and teachers. They also follow the national curriculum; schools need 100 percent enrollment, so it must be mandatory for all students. And though their children seem to be really involved, some parents are hesitant to do so. Finding a balance between versatility and structure is a challenge for them as an organization.

    Karkhana – Future Plans

    Despite their slow progress in the educational sector, the Karkhana founders believe they still face a larger problem. Four million children in the United States currently lack access to a decent education. Slowly but steadily, they want to change that. In the future, they hope to reach out to more than 10,000 children, up from the current number of 2600.

    We are seeing some natural limitation in growth here at Kathmandu. So, one strategy is to move on to more cities. The other strategy is to collaborate with teachers to empower them to run their own classes. This way we can design the lesson and kits for the teachers and the program will be self-sustaining, said Pavitra Gautam.


    Karkhana – FAQs

    What does Karkhana do?

    Karkhana is the owner and operator of a makerspace and education business that aims to provide a unique learning experience.

    Who founded Karkhana?

    Sakar Pudasaini,  Sunoj Shrestha, Suresh Ghimire and Pavitra Gautam founded Karkhana, the education company based in Nepal.

  • The Catalyst Group – Empowering Students with the Education they Deserve

    In this competitive world, education is the one thing that empowers people. But sadly, a large part of our country is still deprived of this education. Though digitization is the ray of sunshine which can enlighten our country with knowledge and literacy. An IES officer turned entrepreneur, Akhand Swaroop Pandit, Founder of The Catalyst Group is using the power of digitization to empower thousands of youth from every nook and corner of the country to prepare for various Government exams.

    Akhand, who himself cleared all government exams envisioned the ‘Catalyst Education Group’ to help many more clear government exams. His purpose through his startup is to make high-quality education reach every part of the country at an affordable cost so that everybody can compete for irrespective of the difficult monetary or geographical circumstances.

    The Catalyst Group – Company Highlights

    Startup Name Catalyst Group
    Headquarter Jaipur
    Founder Akhand Swaroop Pandit
    Sector Education
    Founded 2017
    Parent Organization The Catalyst Group
    Website www.thecatalystgroup.info

    About Catalyst Group and How it Works
    Catalyst Group – Target Market
    Catalyst Group – Founders and Team
    How was Catalyst Group Started
    Catalyst Group – Name, Tagline and Logo
    Catalyst Group – Startup Launch
    Catalyst Group – Business Model and Revenue Model
    Catalyst Group – Startup Challenges
    Catalyst Group – Growth
    FAQs


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    About Catalyst Group and How it Works

    The Catalyst Group provides online courses for different competitive exams like UPSC, SSC, GATE, IES, RRB, State PSC, etc.

    Founded in the year 2017, Catalyst Group is an education portal where students have to create their profile by signing up. Then they can enroll in any program by any trainer from the profile.

    This platform has a payment gateway enabled on its website so anybody can easily take admission. EMI and other payment options are also available. After taking admission students can attend the classes multiple times on the portal till the expiry date of course. They can download notes, study material, provided by the Catalyst Group and can give online tests on the portal.

    Catalyst Group – Target Market

    The education sector is currently one of the biggest sectors comprising of around 60-70 lakhs students every year preparing for the competitive exams. Data calculated considering the students filling up forms for different competitions. Currently, Catalyst Group has an intake of 2 lakh students every year and in the coming 5 years, they are expecting it to reach 30-35 lakhs.


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    Catalyst Group – Founders and Team

    The Catalyst Group was founded by Akhand Swaroop Pandit.

    The Catalyst Group’s founder is Akhand Swaroop Pandit. He belongs to Bareilly, a city in the northern state of India, Uttar Pradesh. Being an average student, Akhand gave all his time and full dedication to his studies and career. Clearly, this makes him the man that he is today. Truly, his success is an inspiration for a lot of young minds who put themselves through these competitive exams.

    Akhand started working as an IES officer and later went on to start Catalyst Group. Here, he mentors aspiring candidates of Civil Engineering, IES, GATE, and many more such kinds of government examinations. As an average student, Akhand understands the clear difference between the rules of smart work and hard work.

    The Catalyst Group Founder - Akhand Swaroop Pandit
    The Catalyst Group Founder – Akhand Swaroop Pandit

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    How was Catalyst Group Started

    All of it started when Akhand was in his college days and started his preparation for the UPSC examinations. But he didn’t have good study material and he couldn’t afford to go to other metro cities due to the hefty fee amount the coaching institutes charged. So he had to study on his own which was quite time-consuming.

    After that, when Akhand started teaching, he had to travel to different faraway cities for institutes to deliver the lectures. And that time he felt the need to have a mechanism through which he could teach lakhs of students at a given time. All these experiences led him to the idea of having a Catalyst Platform that connects teachers with students directly.

    Students, irrespective of where they are, can take lectures from teachers who are teaching in a different part of the country. Akhand’s idea was to bridge this geographical and monetary gap between the students and the teachers.

    And that’s how he launched The Catalyst Group where the idea was to be able to provide high-quality education at an affordable cost to many. Initially, when they launched through YouTube (catalyst group YouTube), they had roughly 100 students and in the short span of only two and a half years, they are having around 2 lakh students learning on the platform.

    “Catalyst means something that accelerates the process and here we are doing the same thing by connecting teachers with students,” says this genius entrepreneur.

    The Catalyst Group is accelerating the careers and process of learning for students. And so the logo is rocket-shaped that is about to launch!

    The Catalyst Group Logo
    The Catalyst Group Logo

    Catalyst Group – Startup Launch

    The Catalyst Group launched through YouTube channel from where they got the first 100 customers. The YouTube video lectures were appreciated by everybody which helped them in getting the base right.

    The Catalyst team believes that the primary quality is very important for any product. And secondly, people should know that you have a quality product. That’s where marketing comes into the picture. The team’s continuous point of focus is improving the quality of the lectures and hiring the best faculties to deliver the lectures.


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    Catalyst Group – Business Model and Revenue Model

    The Catalyst Group’s revenue model works both ways B2C and B2B. They offer online courses that students can directly purchase from the website for Fees ranging from ₹2,000 to ₹38,000. The Catalyst Group also offers business to universities where they can sell the courses to students pan India.

    Catalyst Group – Startup Challenges

    One of the major challenges for The Catalyst Group was to gain the confidence of the students in their online classes as in India students feel more comfortable in the conventional system of learning where they regularly have to go for classes and can see the teacher standing in front of them.

    To gain their trust they had to first give them free online lectures to make them aware and comfortable with online classes. Because the courses this platform is providing has great quality, the Catalyst team could dodge this challenge successfully.


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    Catalyst Group – Growth

    According to the current stats, they are operating in  Jaipur, Patna, Lucknow, and Pune. They also have partnered with institutions like NIT Srinagar, NIT Jamshedpur, BITS Pilani, LPU, Thapar university. The idea of empowering thousands of students with quality education at the mere thought of it sounds so noble. And that’s exactly what we need to build a bright future for our nation.

    FAQs

    Who is Akhand Swaroop Pandit?

    Akhand started working as an IES officer and later went on to start Catalyst Group.

    What is education empowerment?

    Empowerment is the “process by which individuals and groups gain power, access to resources, and control over their own lives. In the field of education, empowerment theory is often associated with the classic work by Paulo Freire (1972/1986), in Pedagogy of the Oppressed.

    How does education empower people in general?

    Education empowers people with the knowledge, skills, and values they need to build a better world. The belief that quality education can help reduce poverty and inequality comes from a recognition that education is a basic human right—similar to food and shelter—and that it is vital to protecting human dignity.

    How do you empower students to design their future?

    5 Ways to Empower Students:

    • Give Students Decision-Making Power in an Area of Curriculum.
    • Give Your Students a Voice Through Forums for Student Feedback.
    • Encourage Meaningful Technology Use in the Classroom.
    • Involve Students in “Real” Issues.
    • Put Yourself in the Sandbox.
  • Internshala: Find The Perfect Internship!

    Many of us today criticize the Indian education system for transforming individuals into people of theory with minimum or no practical experience. In such a competitive world, one has to stand out in the crowd to be successful. A smart student wants to study, learn, and gain experience at the same time.

    Parents have always focused on good grades, admission to a prestigious college, and finally securing a high pay scale job. That’s true, but it is not as easy as it seemed to have been before. The cut-throat competition and constant technical upskilling and upgradation means only the best survive in the industry. And these skills can be acquired when students work and learn through internships and jobs.

    In India, the concept of internships is picking pace and is progressing rapidly. One of the key catalysts in making internships available online in India is Internshala. This article covers Internshala in-depth.

    Internshala – Company Highlights

    Startup Name Internshala
    Headquarter Gurgaon, India
    Sector Education
    Founders Sarvesh Agrawal
    Founded 2010
    Area Served India
    Parent Organization Internshala
    Website internshala.com

    About Internshala
    Internshala – Founders
    How it Started?
    Internshala – Name, Tagline, and Logo
    Internshala – Business Model and How it Works?
    Internshala – Startup Challenges
    Internshala – Competitors
    Internshala – Internship and Training Sectors
    Internshala – Future Plans


    About Internshala

    Internshala was launched as a WordPress blog initially. The blog dealt with education, technology, and issues about gaps in skills. It was then transformed into an internship portal. It is a free portal for both interns as well as employers. Currently, Internshala has more than 3000000 student visits and 80000+ companies registered on its website. Internshala also offers online educational training in various streams.

    The courses on offer are on a chargeable basis but can be downloaded along with the supporting materials such as videos for offline reference. Internshala’s courses are largely divided into Summer Training and Winter Training. Internshala offers different kinds of internships—full time, part-time, and work from home. One can find both paid and unpaid internships on Internshala.


    Internshala – Founders

    Sarvesh Agrawal is the Founder of Internshala.

    Sarvesh comes from a business family and was born and brought up in Nawalgarh, a small town of Rajasthan. He completed his bachelor’s and Master’s degrees in Civil Engineering from the Indian Institute of Technology in 2006. After his Master’s, he started working in Capital One company in Nottingham (United Kingdom) as a Business Analyst in the product innovation team.

    After a year, he came back to India to work with Barclays Bank’s credit card analytics division. In the year 2010, he switched to Aviva Life Insurance in Gurgaon to set up a Business Analytics team for the organization.

    Sarvesh Agrawal is the founder of Internshala.
    Sarvesh Agrawal – Founder of Internshala

    How it Started?

    Sarvesh always had an interest in the field of education and learning. While he created blogs to generate awareness about the same, he was asked many questions about internships. It was a stark realization that the domain of internships was one area where nothing was happening in India; it wasn’t as mainstream as in the West.

    Sarvesh left his job and began building a team and a portal. An incident occurred when one of Sarvesh’s friends from his college days went on to pursue an MBA from London Business School.

    During his semester break, he was looking for an internship in India and informed Sarvesh about the lack of internship opportunities in the country. This served enough motivation for Sarvesh to start a platform where people could get ample of internship opportunities at one place.


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    Internshala – Name, Tagline, and Logo

    Internship logo

    The name Internshala means a place where you will find Internships. If we break the name into two parts, then the word ‘Intern’ means a person who is seeking an internship in some firm and ‘shala’ is a Hindi word which means a place. On combining the two words, the meaning is clear—a place where a person can get internships.

    The tagline of Internshala is ‘internships that matter’; it means that the company provides you a platform for seeking meaningful and helpful internships.

    Internshala – Business Model and How it Works?

    Internshala operates through its website and mobile app. A student has to register, create a decent profile, and apply for various internships listed on the portal. Internshala is a free platform when it comes to applying or searching for internships but earns revenue through two mediums:

    1. Internshala charges some amount for its online training programs. These programs vary based on duration, category, and finances.
    2. Internshala also charges fees from third parties such as advertisers who want to post ads, posters or email busters, etc. on its website.

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    Internshala – Startup Challenges

    Sarvesh Agrawal, the founder of Internshala, mentioned in one of his interviews that a big challenge faced by Internshala was attracting good talent as the business continued to grow. In the initial days, one of the main obstacles the team had to face was the lack of good technical talent at both the junior and senior levels. Sarvesh was from a non-programming background and had to struggle the most in this area.

    Another challenge for the company was that employers were facing hurdles in finding interns as Indian students favored in-office internships during summer and winter breaks, making it difficult to hire interns during the rest of the months. There was a hindrance in matching the location and timelines of students and employers. In short, getting the students to be in sync with the companies providing internships was difficult.


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    Internshala – Competitors

    Although Internshala is the biggest platform in India when it comes to providing internship opportunities, there is no dearth of competition. The top Internshala competitors are  StuMagz, twenty19, Letsintern and Interworld.

    Internshala – Internship and Training Sectors

    Internshala provides internships in various sectors like web development, arts, management, science, IT, data analysis, law, engineering, architecture, and many others. The training courses include, but are not restricted to, Photography, Business Communication Skills, Computing, Excel, Design, etc.

    Internshala – Future Plans

    Internshala concentrates on helping students in learning, training, and garnering on-field experience. Internshala was launched with a mission to equip 30 million college students in India with practical knowledge and real-life skills to achieve their dreams and turn them into reality.

    They are constantly working towards providing internships and training across cities, small towns, and villages. This is the driving factor for Internshala. In the coming years, Internshala wants to take the step of providing meaningful internships to students and individuals in tier 2 and tier 3 cities by creating awareness and bringing opportunities to them.

    Frequently Asked Questions – FAQs

    Is Internshala training free?

    No, Internshala training is not free but the cost is kept at a minimum so that everyone can avail it.

    Is it free to apply for internships on Internshala?

    Yes, applying for internships – paid or unpaid – is free on Internship.

    What is the Internshala business model like?

    Internshala is a free platform when it comes to applying or searching for internships but earns revenue through two mediums:

    1. Internshala charges some amount for its online training programs. These programs vary based on duration, category, and finances.
    2. Internshala also charges fees from third parties such as advertisers who want to post ads, posters or email busters, etc. on its website.