Tag: Edtech

Physics Wallah: How a YouTube Channel Turned into a Unicorn EdTech Startup

Technological growth and affordable equipment have devised a new scheme of learning in this modern world. They have refreshed our education system and made learning easy, simple, and interesting. This change in the system seems so quick that, shortly, students might no longer carry books and will have the option to learn from anywhere, anytime.

The shift toward digital education has boosted the process of upgrading learning methods. Following this shift, many EdTech startups have been started in the past couple of years. With perfect execution and quality content, these startups have a bright and secure future.

Physics Wallah (PW) is one of the many startups that flourished during this transition. The passion for teaching has pushed the founder to start a YouTube channel that has today become the 101st Unicorn of India. The story of Physics Wallah and its founder, Alakh Pandey, is very inspiring. The valuation of Physics Wallah as of December 2024 is $2.8 billion.

The below article portrays Physics Wallah’s success story, its founders, its history, its journey to becoming one of the top edtech startups in India, its growth, funding, business model, IPO, revenue, challenges, and how it turned into a unicorn despite the challenges.

Physics Wallah Highlights

Company Name	Physics Wallah
Headquarters	Noida, Uttar Pradesh
Industry	EdTech
Founders	Alakh Pandey and Prateek Maheshwari
Founded	2016
Valuation	$2.8 billion (December 2024)
Website	pw.live

Physics Wallah – About

Physics Wallah is an EdTech startup founded in 2014 by Alakh Pandey. It is an e-learning platform that offers quality learning experiences at an affordable cost. This startup provides lectures and solutions on various subjects for students between classes 6 and 12, including JEE, NEET, and various other entrance exams. Physics Wallah presents both live and scheduled lectures, along with doubt-solving sessions and structured materials, and helps students evaluate themselves through tests.

Started as a YouTube channel, Physics Wallah, as of today, has mentored over 6 million students and has over 13,700 video lectures on its platform. Offering both free and paid batches, Physics Wallah has gained the reputation of lakhs of students through experienced and quality coaching.

Physics Wallah – Industry

The Physics Wallah belongs to the EdTech industry. The EdTech industry’s growth in India can be narrowed down to the past decade. Their growth has been too rapid in recent years. Statistics reveal that between 2014 and 2019, around 4,450 EdTech startups have sprouted in the country. The current size of the EdTech market was valued at $5.13 billion in 2023. The market is expected to grow at a CAGR of more than 19% during 2023-2028.

The funding and other investments in these startups have increased 32 times in the past decade. The EdTech industry will replace offline learning in the long run. But experts and VCs say that, for a decade or at least two, the omnichannel way of learning (both online and offline) will hold the crown.

Physics Wallah – Founders and Team

Alakh Pandey and Prateek Maheshwari are the founders of Physics Wallah.

Alakh Pandey

Alakh Pandey is the founder and CEO of Physics Wallah. He was born on October 2, 1991, in Prayagraj, Uttar Pradesh. Pandey has always had a love for teaching since his school days. He wanted to be an IITian but couldn’t clear his entrance exam. Pandey was also a college dropout and started his career as a physics teacher at a coaching institute. He wanted to give the best learning experience to students at an affordable cost.

Prateek Maheshwari

Prateek Maheshwari is the co-founder of Physics Wallah. He graduated with a bachelor’s in technology from IIT Varanasi. Before joining hands with Alakh Pandey for PW, Prateek Maheshwari was a founder at NightPanda, Moon2Noon, PenPencil,, and Edu4All. His experience as a founder proved to be a great pillar of support for Physics Wallah.

Physics Wallah – Startup Story

After dropping out of college, Alakh Pandey’s love for teaching pulled him toward a coaching institute in Allahabad. There, he groomed himself as a teacher. His style of teaching received a huge reception, and the physics he taught was loved by everyone. So, with the idea of reaching more students, Alakh Pandey started a YouTube channel named ‘Physics Wallah’ in 2016. This is where the seed for PW was sown and the startup started to germinate.

Physics Wallah – Mission and Vision

Physics Wallah’s vision is to provide “education for all, regardless of their socio-economic status.” The company wants to provide affordable education for all students. It believes that education has the power to change anything and everything. This is the motto with which Physics Wallah is marching forward.

Physics Wallah – Name and Logo

Physics Wallah Logo

Alakh Pandey’s popular physics classes were the reason for the name ‘Physics Wallah’. He named his YouTube channel after the said reason in 2016. Later, ‘Physics Wallah’ became his brand identity and stayed as the name of the startup.

Physics Wallah – Business and Revenue Model

Physics Wallah’s business is to offer lectures and train students in various classes, either online, offline, or both. It also provides coaching for national-level entrance exams for students.

Paid Courses and subscriptions

Physics Wallah makes revenue from top-rated courses and subscriptions from university students who have subscribed to individualized learning experiences.

YouTube Ads

Physics Wallah makes revenue from YouTube ads.

Advertisement Revenue

Through the use of advertisements on its platform, Physics Wallah makes money.

Products Sales

To make extra money and advertise their business among students, Physics Wallah promotes branded items like T-shirts, sweatshirts, and accessories.

Physics Wallah – Funding and Investors

Established in 2014, Physics Wallah was bootstrapped until 2022 after its inception as a YouTube channel. Alakh Pandey used his revenue from YouTube to register the company and develop the PW app in 2020.

Physics Wallah (PW) secured $210 million in a Series B funding round on 20 September 2024, led by Hornbill Capital, along with Lightspeed Venture Partners, GSV, and WestBridge. This new investment increased PW’s post-money valuation to $2.8 billion, marking a 2.5X surge from its previous $1.1 billion valuation when it raised $100 million in its Series A round.

The startup went through Series A funding on June 7, 2022, and received $100 million from Westbridge Capital and GSV Ventures. This maiden funding round made Physics Wallah a unicorn, and its valuation reached $1.1 billion post-funding.

Date	Stage	Amount	Investors
September 2024	Series B	$210 million	Hornbill Capital, Lightspeed Venture Partners, Westbridge Capital and GSV Ventures
June 2022	Series A	$100 million	Westbridge Capital and GSV Ventures

Physics Wallah – Shareholding

Here is Physics Wallah’s shareholding pattern as of Dec 2024, sourced from Tracxn:

Name	Pre Round Holding %	Post Round Holding %	Increase in Share Capital	Post-Round Cumulative Investment	Shares Bought/Allocated	Post-Round Total #Shares
Alakh Pandey	38.7%	38.6%	–	–	–	30,000,000
Prateek Maheshwari	38.7%	38.6%	–	–	–	30,000,000
WestBridge Capital	6.5%	6.5%	–	601.6Cr	–	5,015,785
Hornbill Capital	2.9%	2.9%	–	671.4Cr	–	2,213,836
GSV Ventures	2.1%	2.1%	–	194.4Cr	–	1,666,667
Lightspeed Venture Partners	1.8%	1.8%	–	419.7Cr	–	1,383,648
Setu Aif Trust	0.7%	0.7%	–	171.5Cr	–	565,347
Other People	0.2%	0.3%	30.7Cr	–	101,200	247,206
Vivek Gaur	–	< 0.1%	15Cr	–	49,587	49,587
Manish Sharma	–	< 0.1%	13.3Cr	–	43,794	43,794
Anurag Pareek	–	< 0.1%	2.4Cr	–	7,819	7,819
Sumit Rewri	0.1%	0.1%	–	–	–	98,331
Gopal Lal Sharma	< 0.1%	< 0.1%	–	–	–	47,675
ESOP Pool	8.4%	8.4%	–	41.7L	–	6,520,661
Total	100.0%	100.0%	30.7Cr	2,058.9Cr	101,200	77,613,150

Physics Wallah – IPO

Physics Wallah, the edtech unicorn founded by Alakh Pandey, is preparing for its Initial Public Offering (IPO) in 2025. The company has filed its Draft Red Herring Prospectus (DRHP) with the Securities and Exchange Board of India (SEBI), aiming to raise approximately INR 3,820 crore (around $460 million USD). This amount includes a fresh issue of equity shares worth INR 3,100 crore and an offer for sale (OFS) of INR 720 crore by the company’s co-founders.

To manage the IPO process, Physics Wallah has shortlisted four investment banks: Axis Capital, Kotak Mahindra Capital, Goldman Sachs, and JP Morgan. The company plans to utilize the funds raised for expanding its offline and hybrid centers, investing in subsidiaries like Xylem and Utkarsh, enhancing its technology infrastructure, and covering marketing expenses.

Physics Wallah – Growth

Despite a slow start in the first year, Pandey quit his job at the coaching center in 2017 to turn into a full-time YouTuber. The channel started slowly picking up,, and by 2019, it had 2 million subscribers. When the country entered lockdown due to the COVID-19 pandemic, the demand for Physics Wallah grew higher and higher.

As a result, Alakh Pandey decided to expand his platform and started an application for online lectures. The startup also provides both offline and online classes for students under the name PW Pathshala. Today, more than 60 lakh students have learned from Physics Wallah. This startup has 16 PW Pathshala centers and 1,500 staff, of which 300 are teachers. It aims at providing the best learning experience for students.

Physics Wallah has forayed into the offline space, according to reports dated June 20, 2022, when it launched its first offline learning center called PW Vidyapeeth in Kota, Rajasthan.

Kota is famous for housing coaching centers for the preparation of medical and engineering students. PhysicsWallah’s offline center is also designed in much the same way and will be enrolling 11th and 12th-grade students who are planning to prepare for their JEE and NEET exams. The unicorn ed-tech startup revealed that the student-teacher ratio of each class will be 125:1.

Physics Wallah now has 10 million plus students, 31300 plus video lectures with 2500 plus mock tests, and 8 lakh plus questions.

Physics Wallah launched the School of Startups, setting INR 100 crore ($11.9 million) fund to back the startups on 22 August 2024. To help budding entrepreneurs turn their ideas into profitable businesses, the initiative offers a wide range of resources, including affordable programs, hands-on training, strategic mentoring, and access to funding.

Aarambh, Prarambh, and Hopes Alive are the three separate programs that PW SOS provides, and they are all designed to help entrepreneurs at different points in their journeys.

Physics Wallah Financials

In FY25, Physics Wallah reported an operating revenue of INR 2,887 crore with total expenses of INR 3,265 crore, resulting in a loss of INR 243 crore. In comparison, FY24 saw revenue of INR 1,941 crore against expenses of INR 3,279 crore, leading to a loss of INR 1,131 crore.

Despite the losses, the company has shown significant revenue growth year-on-year, reflecting strong demand for its edtech services. The improved financial performance ahead of its IPO highlights investor confidence in Physics Wallah’s expansion and future potential.

Physics Wallah Financials	FY25	FY24
Operating Revenue	INR 2,887 crore	INR 1,941 crore
Total Expenses	INR 3,265 crore	INR 3,279 crore
Profit/Loss	Loss of INR 243 crore	Loss of INR 1,131 crore

Key Highlights:

Revenue Growth: Operating revenue surged by 49% year-on-year, driven by strong performance in both online and offline coaching segments.
Expense Management: Total expenses remained relatively flat, increasing by just 0.4%, despite significant investments in expanding offline centers and faculty.
Profitability Improvement: Losses narrowed by 78%, from INR 1,131 crore in FY24 to INR 243 crore in FY25, reflecting improved operational efficiency and scale.
Employee Costs: The company spent INR 1,426 crore on salaries, accounting for approximately 44% of total expenses, supporting a workforce of over 15,000 employees.
Offline Expansion: The average revenue per offline user increased to INR 40,405, indicating the success of its hybrid education model.

Physics Wallah – Products and Features

The company has launched various courses to date. The launch of the Physics Wallah Fund on 20 September 2023, was in partnership with a peer-to-peer lending platform, Rang De.

Some of the courses launched are:

Courses	About
Institute of Innovation (PW IOI)	It is a four-year residential computer science and artificial intelligence curriculum launched on July, 31 2023
Offline centre PWOnlyIAS	PW OnlyIAS is for preparing for the UPSC exam and was launched on May 9, 2023
Launches Innovative One-Stop NEET PG/NExT Learning Solution	It’s National Eligibility Cumulative Entrance Test–Postgraduate (NEET PG/NExT) preparation with the release of the MedEd app and website. The launch date was in April, 2023.
MPSC preparation courses	It helps with the preparation of MPSC Maharashtra Public Service Commission entrance exam and was launched in February, 2023.
Launches 50 Vidyapeeth Centers	It is an offline classroom with technology integration that provides comprehensive instruction at a low cost with the best instructors in India and was launched on May, 1, 2023
Launch “Physics Wallah Fund” in partnership with Rang de	The goal of this partnership launch on September, 20,2023 is to address the need for easily accessible and reasonably priced student loans so that students can obtain high-quality, industry-relevant education.
Integrated programme for JEE, NEET preparation	This launch is to provide students of tier 3 and tier 4 cities in India for JEE, NEET examination coaching.

Physics Wallah – Acquisition

Physics Wallah’s latest acquisition is Xylem Learning (a test-taking aid that helps you get ready for the NEET UG medical entrance exam) on June 19, 2023.

Company Name	Date	Price
Xylem Learning	Jun 19, 2023	$60.11 million
Knowledge Planet	Mar 20, 2023	–
iNeuron.ai	Jan 18, 2023	$30.057 million
PrepOnline	Oct 13, 2022	–
Altis Vortex	Oct 13, 2022	–
FreeCo	Aug 17, 2022	–

Physics Wallah – Investment

Physics Wallah invested in one company, iNeuron.ai (a well-known training center for data science, machine learning, and deep learning), on December 22, 2022, with a secondary market funding round for iNeuron.ai.

Physics Wallah – Layoff

On November 19, 2023, PhysicsWallah (PW) announced the first round of layoffs at the edtech startup, terminating between 120 and 150 workers.

Workers from operations, content, and other departments were invited to sporadic meetings without providing a clear explanation. The number of workers affected may even be higher, according to a source who asked to remain anonymous.

Physics Wallah – Challenges Faced

During the launch of the Physics Wallah app in May 2020, the app crashed due to heavy traffic. The sudden hit of more than 2 lakh students into the app created this crash. As the web traffic continued, it took weeks for the technical glitch to be fixed. Alakh Pandey was afraid that the students might feel cheated as they had paid for the classes. But the reputation he had earned over the years made the students trust him and come back once everything was fixed.

The next challenge arose in 2021 when rivals started throwing stones at the company. Unacademy offered Rs 75 crore to Alakh Pandey, which he immediately refused. Then the rivals started poaching the PW staff, and a lot of them left the company within a short period. Then, with the support of students and his never-give-up attitude, Pandey came back strong and took the company to a Unicorn status following Byju’s, Unacademy, Vedantu and a few more in the EdTech industry.

Physics Wallah – Future Plans

Physics Wallah plans to open more offline centers and introduce more courses while also enhancing its online platform. Also, the company plans to expand its content to nine vernacular Indian languages like Gujarati, Malayalam, Tamil, Telugu, Kannada, and a few more. This would expand the student base of Physics Wallah, which could be estimated at around 250 million by 2025.

Physics Wallah is set to focus on inorganic expansion by entering the K-12 formal education sector, improving its content and publication services, and exploring mergers with community-driven educational platforms across various categories.

FAQs

What is Physics Wallah?

Physics Wallah is an e-learning platform that offers quality lectures and learning experiences for students at an affordable cost.

How did Physics Wallah start?

Physics Wallah started in 2016 when Alakh Pandey began teaching physics on YouTube, offering affordable online classes. It later grew into a full edtech platform with courses, apps, and offline centers.

Physics Wallah started in which year?

Physics Wallah was founded in 2014.

Who are the founders of Physics Wallah?

Alakh Pandey and Prateek Maheshwari are the founders of Physics Wallah.

What is the valuation of the Physics Wallah?

PhysicsWallah valuation is $2.8 billion as of September 2024.

Who are the investors in Physics Wallah?

Hornbill Capital, Westbridge Capital, and GSV Ventures are the two investors in the company.

How Physics Wallah become unicorn?

Physics Wallah became a unicorn in June 2022 after raising $100 million in its first funding round led by WestBridge Capital and GSV Ventures, valuing it at $1.1 billion.

September 18, 2025

Physics Wallah Marketing Strategy: How Engagement, Digital Courses, and Offline Learning Drive Its Success
India’s edtech industry is valued at $7.5 billion in 2024, and is projected to grow to $29 billion by 2030. One name stands out: Physics Wallah, an Indian unicorn edtech startup founded in 2016 by Alakh Pandey and Prateek Maheshwari. Today, the brand is a household name among students preparing for competitive exams.

So, how has Physics Wallah stood out in an industry crowded with big players? Its USP: offering affordable, high-quality learning resources, particularly in STEM subjects.

But here’s the kicker — Physics Wallah’s marketing strategy is as clever as their teaching methods. Mixing grassroots efforts with savvy social media moves and the founder’s star power, the startup has shaken up traditional education and amassed millions of subscribers across various platforms.

Curious how they’ve pulled this off? What’s behind Physics Wallah‘s meteoric rise? Let’s find out.

Physics Wallah – Target Audience
Physics Wallah – Marketing Mix
Physics Wallah Marketing Strategy
Unique Features of Physics Wallah’s Marketing Strategies
Physics Wallah’s – Marketing Campaigns
What’s Driving Physics Wallah’s Marketing Success?

Physics Wallah – Target Audience

Physics Wallah Office

Physics Wallah primarily targets Indian students aged 14-22, preparing for competitive exams like JEE, NEET, and other engineering and medical entrance tests.

The edtech startup caters to students from diverse socioeconomic backgrounds; both urban and rural learners looking for high-quality education without breaking the bank. Often, Physics Wallah reaches students in tier 2 and tier 3 cities with limited access to quality coaching.

The target audience is tech-savvy go-getters who can’t always make it to fancy coaching centers. They are motivated to excel academically and are looking for flexible, online learning options to supplement their school education.

Physics Wallah – Marketing Mix

Alakh Pandey with students

Physics Wallah’s marketing strategy is centered around a single premise: offering high-quality, affordable education to everyone. Here’s what the company’s marketing mix looks like.

Physicswallah Marketing Mix
- Product: What is Physics Wallah selling? Primarily online educational content in the form of video lectures, study materials, and live classes, that focus on physics and other subjects for competitive exams.
- Price: Physics Wallah is way cheaper than your typical coaching centers, which means more students can afford to learn. For instance, the fee structure for Physics Wallah’s Vidyapeeth JEE Fastrack 2024 is INR 35,400, whereas a one-year course at a reputable institute can easily set you back between INR 1,00,000 and INR 3,00,000.
- Place: It’s primarily online – website, app, and YouTube channel. You can study from your bedroom if you want to! However, the startup also has offline Vidyapeeth centers.
- Promotion: When it comes to getting the word out, Physics Wallah is all over social media and YouTube. But, their best advertisers are their own students. Happy kids tell their friends, and boom – more students. Let’s not forget Alakh Pandey, the founder. He’s the face of the brand, and people really connect with him.
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Physics Wallah Marketing Strategy

Physics Wallah uses a multi-pronged marketing approach to reach and engage its target audience of students preparing for competitive exams. Its marketing strategy leverages both digital and traditional channels to maximize reach and impact.

A strong online presence and content-driven approach is its biggest strength. The platform’s YouTube channel, which boasts over 13 million subscribers to date, is a significant source of organic traffic and brand awareness. Essentially, the company uses the “give a little, get a lot” approach. By putting out free educational content, they’re not just being generous – they’re playing the long game.

Think of it like this: the company gives students a taste of what it offers through free videos or materials. This accomplishes two things at once. First, it shows students that Physics Wallah really knows their stuff. It builds trust and credibility. Second, it gives students a chance to experience the value of what Physics Wallah provides.

So, when these same students are considering paid tutoring or courses, who do you think comes to mind first? Physics Wallah, of course! Let’s look at each of their marketing strategies in a little more detail.

SEO Strategy

Physics Wallah’s robust SEO strategy helps improve its visibility in search engine results. The website and content is optimized for relevant keywords. Think exam-specific keywords like “JEE Main preparation”, “NEET study materials”, or “UPSC coaching online” or subject-specific terms such as “organic chemistry formulas” and “Newton’s laws of motion explained”.

Mock tests like the NEET mock test and JEE Main mock test keep students engaged, help increase time spent on their website, and reduce bounce rates. The regular addition of new tests keeps the content fresh – all important markers for SEO success.

The startup also collaborates with educational blogs like Ed Tech Review for guest posting opportunities and encourages student testimonials and link backs from their personal blogs or social media

On the YouTube channel, Physics Wallah makes sure to optimize video titles, descriptions, and tags for search and creates playlists for specific subjects and exam preparation strategies.

OTT Advertising

By expanding to OTT platforms like Amazon Mini TV, Physics Wallah differentiated itself from competitors who were focused solely on dedicated educational apps or websites. The platform strategy also aligned with where the target audience was spending a significant amount of time.

Social Media Strategy

Physics Wallah Social Media Strategy

Physics Wallah uses social channels like Instagram and Twitter to share educational content, exam tips, motivational messages, and updates about their courses and offerings.

On social media, Physics Wallah has unapologetically jumped on the meme bandwagon, creating and sharing funny educational memes related to the subjects they teach. Why does this work? Their target audience is students. And, every time a student chuckles at one of their memes, they’re also remembering the brand.

Community Building

The platform builds a strong learning community through doubt-solving groups, interactive live sessions, and active social media engagement. This sense of belonging keeps students loyal and engaged. It also encourages peer-to-peer learning, where students support each other and share knowledge. Regular motivational sessions further strengthen this bond, making students feel connected to the brand.

Paid Advertising Campaigns

To complement its organic reach, Physics Wallah invests in targeted paid advertising campaigns across search engines and social media platforms. These campaigns are designed to reach potential students searching for educational resources or who are interested in preparing for competitive exams.

Email Marketing

Email is one of the most cost-effective mediums to nurture leads and maintain engagement. Physics Wallah sends students newsletters with study tips, exam updates, and promotional offers to keep them informed.

Emails can be personalized based on student data, so Physics Wallah can tailor content to specific segments of their audience. JEE aspirants and NEET-focused students receive a different set of emails from occasional users at risk of dropping out. Moreover, these emails can be tailored to different stages of the student journey, from initial interest to active learning and beyond.

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Unique Features of Physics Wallah’s Marketing Strategies

Physics Wallah’s distinctive marketing strategies are behind the company’s rapid growth and popularity. Let’s take a closer look.
- Founder-centric branding: The company heavily leverages the persona of Alakh Pandey, who prominently features on marketing materials and content. His rags-to-riches story resonates with many students and creates an emotional connection.
- Affordable pricing: Physics Wallah emphasizes its low-cost, high-quality education model. The brand positions itself as an accessible alternative to more expensive competitors.
- Vernacular approach: The platform offers content in multiple Indian languages, to appeal to a broader audience beyond English-speaking urban centers.
- Word-of-mouth marketing: The company encourages student testimonials and success stories. This boosts organic growth through peer recommendations.
- Offline-online integration: Physics Wallah has expanded into physical coaching centers, creating a hybrid model that appeals to students who prefer traditional learning environments.
Physics Wallah’s – Marketing Campaigns

Let’s take a look at some of Physics Wallah’s major marketing campaigns that have helped the brand’s growth.

PW Pathshala

One of their most successful campaigns, PW Pathshala aimed to provide free offline classes in various cities. It gave students the opportunity to experience Physics Wallah’s teaching methodology firsthand. The campaign generated significant buzz and helped convert many attendees into long-term users of their online platform.

PW Scholarship Test

The PW Scholarship Test offered substantial discounts on courses to high-performing students. This not only attracted talented learners but also created a sense of aspiration among the student community, positioning Physics Wallah as a platform for serious academic pursuit.

Learn from Home

Launched during the COVID-19 pandemic, the Learn from Home campaign emphasized the accessibility and effectiveness of online learning. Physics Wallah offered free live classes and study materials to students affected by school closures. The initiative significantly boosted Physics Wallah’s user base and brand recognition.

Physics Wallah TV Series

Physics Wallah TV Series | physics Wallah Advertisement

In 2022, the TV series Physics Wallah was released on Amazon Mini TV. The series focused on the life of Alakh Pandey and his company. The inspiring story tells us Pandey’s journey from a top student in Class 10 and Class 12 who was unable to crack the IIT exam, to 2016, when armed with nothing but a camera and a passion for teaching, he launched the YouTube channel “Physics Wallah – Alakh Pandey.”

The relatable and motivating story solidified Alakh Pandey’s personal brand which has been one of the key drivers of the Physics Wallah success story.

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What’s Driving Physics Wallah’s Marketing Success?

In a nutshell, Physics Wallah has consistently delivered value and maintained a focus on student success.

The company’s affordable pricing strategy and high-quality content resonate with price-sensitive Indian students, while the effective use of social media and word-of-mouth marketing has amplified brand reach.

Physics Wallah’s authenticity, affordability, and quality content continue to drive its marketing success in India’s competitive edutech landscape.

FAQ

Who is CEO of Physics Wallah?

The CEO of Physics Wallah is Alakh Pandey.

Is Physics Wallah free or paid?

At Physics Wallah, students can choose between paid and free batches to suit their preferences and budgets.

Is Physics Wallah good for IIT?

Yes, Physics Wallah is highly regarded for IIT JEE preparation. It offers affordable, high-quality courses, well-structured materials, and experienced instructors, making it a popular choice among IIT aspirants.
July 31, 2025
Education, Unlocked: ClassTym Launches to Empower Learners and Teachers

Mumbai (Maharashtra) [India], July 15: ClassTym, a next-generation interactive teaching platform, built around transparency and personalization launches with a radical mission: to put the power back in the hands of educators thus making quality mentorship accessible to students everywhere while reshaping the future of learning through human connection.

In a digital age where education is increasingly commodified and reduced to influencer content, ClassTym offers a refreshing alternative. Founded by Divya Tej, a visionary entrepreneur and passionate education reformer, the platform rejects rigid, curriculum-heavy systems in favor of flexible, mentor-led learning. At its core, it is a student-centric and educator-first platform that equips independent tutors, coaches, and subject matter experts with the tools to build digital classrooms — without the burden of upfront costs or rigid structures. It offers integrated tools for scheduling, whiteboarding, content delivery, and student management — all designed to make learning interactive, accessible, and impactful.

“At ClassTym, our vision is to create a world where quality education isn’t a privilege, but a right — accessible to anyone, anywhere. We’ve built a platform that connects passionate educators with eager learners in a way that’s seamless, personal, and empowering.” said Divya Tej, Founder of ClassTym.

He further added “Real learning happens when students connect with verified, passionate educators — not algorithms. At ClassTym, we’re not replacing human connection with technology but using technology to enhance it. With intuitive tools and a seamless interface, ClassTym is focused on bridging the gap between students and educators, making knowledge-sharing meaningful and impactful for all.”

Reshaping the EdTech Industry

The launch of ClassTym marks a paradigm shift in the EdTech industry. While most platforms emphasize content delivery and scalability, ClassTym champions student-mentor relationships, academic integrity, and educator empowerment. It enables students to choose their mentors based on demo classes, real reviews, and subject compatibility. By shifting away from a one-size-fits-all model, ClassTym enables personalized learning journeys while supporting educators with smart tools that scale their reach and income.

Unlike other EdTech platforms that thrive on influencers and content creators, ClassTym stands firm on academic integrity. Every educator on the platform is verified, ensuring students learn from qualified, real-world experts — not social media personas.

A Vision Born from Experience

As an alumnus of Good Shepherd International School, Pathways World School, and Bournemouth University (UK), Tej combines global academic exposure with hands-on experience. His leadership comes from working at schools, where he engaged with thousands of students and teachers, giving him firsthand insight into the barriers limiting educator autonomy and student access — especially outside Tier-1 cities. It was this realization that led him to launch ClassTym, a platform that removes geographic, financial, and institutional barriers.

What Sets ClassTym Apart

ClassTym is built from the ground up with a laser focus on transparency, accessibility, and empowerment. Key features include:

Zero Upfront Fees for Educators – Anyone can start teaching on ClassTym without paying a rupee. This reduces entry barriers for passionate educators across the world.

Global Reach – Now live in India, UK, USA, UAE, and Ireland, ClassTym connects educators and students across borders, unlocking global teaching and learning opportunities.

Real-Time Dashboards – Educators can track income, student engagement, and performance metrics all in one place — bringing clarity and control to their teaching careers.

Verified Expert Network – No influencers. Only qualified, vetted educators are allowed on the platform, ensuring credibility and trust for students.

Student Empowerment – Students select educators based on demo sessions, reviews, and subject fit, ensuring a better learning match and stronger academic outcomes.

ClassTym is more than a platform — it is deeply grounded in a powerful philosophy: authentic learning must be rooted in trust, interaction, and mentorship. Built to empower real educators and offer students a truly personalized experience, ClassTym aims to make education interactive, transparent, and deeply human again.

About ClassTym

ClassTym is a next generation teaching and learning platform built to empower educators and personalize education for students worldwide. Founded by education reformer Divya Tej, ClassTym combines intuitive technology with a human-first approach, enabling verified tutors, coaches, and subject experts to build digital classrooms without upfront costs or constraints. With powerful tools for scheduling, content delivery, and student management, the platform fosters meaningful connections between educators and learners across India, the UK, USA, UAE, and Ireland. At its core, ClassTym is reimagining the future of education — making it more accessible, transparent, and deeply human.

July 16, 2025
Byju’s Assets Approved for Sale by a US Court

The coding platform Tynker and the children’s learning platform Epic, two American assets of the struggling edtech company Byju’s, were sold for a small portion of what the company had spent for them.

According to a media report, both sales were allowed by a US bankruptcy court at a hearing on May 20.

Tynker was purchased by computer science education startup CodeHS for $2.2 million in cash, which is a substantial decrease from the $200 million Byju’s paid in 2021 in a cash-and-stock transaction to acquire it.

China’s TAL Education Group has purchased Epic for $95 million. Byju’s purchased Epic in 2022 for $500 million in cash and stock.

Lenders Initiated Bankruptcy Proceedings Against Epic, Tynker and Osmo

Some members of the consortium who borrowed $1.2 billion to Byju’s reportedly petitioned a US court to begin bankruptcy proceedings against Epic, Tynker, and Osmo in June 2024, according to a media house report.

The lenders sued Raveendran, his wife Divya Gokulnath, and former business executive Anita Kishore in the United States on April 10. The three were accused in the case of conspiring to conceal and embezzle $533 million from the funds they had given to Byju’s Alpha, a special purpose financing vehicle the edtech business set up in the US to accept the loan.

Before this, a Delaware Bankruptcy Court decision found that there had been several thefts and fraudulent transfers. The lenders claim that the court also determined that Riju Raveendran, a suspended director of Byju’s Alpha Inc., had breached his fiduciary duties as a director of the US company.

Raveendran Brothers Moved to NCLT and NCLAT in India

In India, the Raveendran brothers have petitioned the NCLT and the NCLAT for the removal of the resolution professional and a stay on the committee of creditors (CoC).

This action follows actions taken by Think & Learn’s resolution professional to halt several court cases in a New York court. Concerns have also been voiced regarding the company’s continuous asset sales.

After the coaching centre operator changed its articles of association (AoA) to eliminate the reserved rights of minority investors by implementing the resolutions passed at an extraordinary general meeting (EGM) last November, Think & Learn, represented by the RP, has further claimed that its ownership stake in Aakash is being diluted.

June 10, 2025

MyCaptain: Shaping Future Innovators with Skill Development

Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations.

As a teenager, discovering and following your passion is difficult in India as neither the education system offers ample time, relevant knowledge, and the right motivation nor the society supports it. We are judged based on our ability to memorize content and attend classes. This is one of the core problems in EdTech that Zeeshan and the team are trying to solve through MyCaptain. Climber Knowledge and Careers Pvt Ltd is the Parent Company of MyCaptain.

MyCaptain is an online mentoring platform where, young achievers from across the globe, mentor school and college students in their fields of interest and passions. Read this article to learn more about MyCaptain company, products, shareholders, revenue model, business model, growth, founders, challenges, achievements, and future plans.

MyCaptain Company Details

Startup Name	MyCaptain
Headquarter	Bengaluru, India
Sector	Edtech
Founders	Mohammed Zeeshan, Sameer Ramesh, Ruhan Naqash, Fatema Hussein
Founded	2013
Parent Organization	Climber Knowledge and Careers pvt ltd
Website	mycaptain.in

About MyCaptain Company and How it Works
MyCaptain – Industry
MyCaptain – Founders and Team
MyCaptain – Startup Story
MyCaptain – Products and Courses
MyCaptain – Name, Tagline, and Logo
MyCaptain – Startup Launch
MyCaptain – User Acquisition and Growth
MyCaptain – Business Model and Revenue Model
MyCaptain – Financials
MyCaptain – Funding
MyCaptain – Shareholding
MyCaptain – Challenges Faced
MyCaptain – Advisors and Mentors
MyCaptain – Recognition and Achievements
MyCaptain – Future Plans

Learn online with MyCaptain

About MyCaptain Company and How it Works

MyCaptain is an online platform where you can learn what you love, live, and online with young Professionals. The MyCaptain team believes that students need to be able to make informed career choices and they envision enabling a societal mindset shift when it comes to different offbeat and traditional careers in the country, and eventually the World.

The Core belief of the team behind running MyCaptain is that everyone deserves to explore the magic of all the professional fields and potential careers out there.

Mentors conduct one-month-long online, live workshops for students to help them learn the basics and get an idea about career opportunities in their interest field.

The regular online sessions are one-to-many, but separate one-to-one sessions can be scheduled in case of extra queries. Any such extra session is free, and students can discuss their questions even after the program is over.

MyCaptain – Industry

In 2022, the global education market was estimated to generate $5.76 billion in revenue. By 2029, it is expected to grow to $11.83 billion. The Indian education industry is currently worth around $117 billion and is expected to grow to $225 billion by FY25. The K-12 segment plays a major role, contributing approximately $48.9 billion. Meanwhile, India’s EdTech sector is booming, with several startups reaching unicorn status.

MyCaptain – Founders and Team

Mohammed Zeeshan (CEO and Co-Founder), Sameer Ramesh (CPO and Co-Founder), Ruhan Naqash (CMO and Co-founder), and Fatema Hussein co-founded MyCaptain in 2013.

Zeeshan was Sameer’s school friend back from Nagpur and had shared a common interest in sports, music, and the desire to impact people around them. Zeeshan met Ruhan while in College (SRM University), while one was pursuing mechanical engineering and the other Electronics and communication. Sameer was pursuing a B.E in Industrial Engineering & Diploma in Experiential Education. The trio eventually decided to come together and build MyCaptain.

The current company size is 170 people, and the average age of all the team members is 23. The founders are the oldest (26, 25, 25). The company’s culture is that of ambition, perseverance, and celebrating achievements.

They also believe in being the most caring when it comes to their customers (mentees). The startup hires young people because they believe that the problems of the young generation can only be solved by young people. More recently, to further scale, they have been recruiting more experienced people who have the vigor for education and want to make a change.

MyCaptain – Startup Story

The idea of MyCaptain was born out of a hostel room discussion. Zeeshan (CEO and Co-Founder) wanted to become an Astronomer, Sameer (Co-Founder) wanted to become a Tech blogger and Ruhan (Co-Founder) wanted to become a Writer. But when they approached their parents for the same, they were met with criticism, and cynicism and eventually all three ended up studying Engineering, a subject they were never passionate about.

While in college they met amazing potential filmmakers, designers, developers, photographers, models, and whatnot, but unfortunately they all were studying subjects they had no interest in. This led the founders to believe that the problem of making uninformed career choices or not being able to follow their passions was a problem that their entire generation faced.

They launched MyCaptain in 2015, after trying out a lot of models and learning modules. They even validated their ideas by conducting offline boot camps and workshops and slowly moved them online. This is how MyCaptain began, where students could learn whatever they loved, Live and Online with young professionals.

The initial people that they talked to about their company were their target audience i.e. college students, and their parents. And everyone they talked to, said the same thing: “I wish I had something like this right now/when I was in college”.

MyCaptain – Products and Courses

Mycaptain Course Enrollment — MyCaptain Course Enrollment

MyCaptain is an Online app (and web app), where they conduct 4-week learning journeys for students in fields right from stand-up comedy to Machine learning. The 4-week learning journeys consist of International level and relatable content (both video and text), amazing projects, and exciting Live Video Classes with Young professionals and Achievers from these fields.

Each program is designed in a way that by the end of the program, the student has something tangible – Like the students from the MyCaptain novel-writing program have the first chapter of their novel ready and edited by the end of the program. The students from the MyCaptain web development program have their first website ready and so on.

The company offers skill-based courses, advanced courses to get a job, and a lot of content on your interest. An Overview of MyCaptain Courses is as follows:

Business	Visual Arts	Creatives & Literature	Technology
Entrepreneurship & Advanced	Photography	Psychology	AI
Marketing and Advertising	Graphic Design	Journalism & Media Studies	C Programming
Digital Marketing	Short Film Making	Spoken Word Poetry	Andorid App Development
Stock Market and Finance	UI & UX Design	Content Writing & Blogging	CPP Programming
Business Communication	Fashion Design	Novel & Creative Writing	Python & Java Programming
Business Analytics	Illustrations & Doodling	Music Production	Full Stack Development
Event Management		Social Media Content Creation	Data Analytics with Python
Search Engine Optimization		Humor & Standup Comedy Writing

The problem that this solves is it gives the students a kickstart into their field of passion by not only helping them build something tangible in the field but also connecting them with the right mentors to get guided and get a real-life experience of the field as well.

Initially, they launched a magazine called Inking Pages back in 2013 – 2014, which was written by college students pursuing various degrees in different colleges and was meant for school students to make a more informed career choice. However, they had failed to realize that online content consumption was way higher than print. But to be able to conduct online programs, the team needed experience in creating great learning experiences. So they started with offline boot camps and eventually moved to online programs.

In August 2020, MyCaptain announced the ‘Freemium’ version of its mobile application and website. This will allow its users to take Free Live Sessions, micro-courses, and demo classes covering 40+ Potential careers and subjects, such as Photography, App Development, and Music Production to name a few.

With 100,000+ paid users in 2020, MyCaptain wanted to go the extra mile by providing a platform to each and every individual who wishes to explore their passion, which will help them evolve in their career as well as personal lives. In this endeavor, the company decided to launch an unpaid version of its Live Online Courses for the first time ever.

MyCaptain – Name, Tagline, and Logo

MyCaptain Logo

On a train journey for a B Plan competition back in 2014, when the founders were still in college, they decided to watch a movie called “Dead Poets’ Society”. The movie in their head changed the role of a teacher and how it should evolve with time and also featured the famous poem “O Captain My Captain” by Walt Whitman. This was a turning point for them as they understood how Education and learning were not just about textbooks, videos, or lectures and had a deeper reliance on human relationships, and mentoring as well!

The tagline for MyCaptain is “Learn what you love”. It clearly talks about their culture and vision as an organization.

“We want to facilitate your learning and professional development in the field that you truly love! The logo has a hand in it, which is a symbol of being offbeat, and breaking the norms for us. We are perceived by our stakeholders, and mentees as a revolution.”, said Ruhan Naqash, co-founder of MyCaptain.

MyCaptain – Startup Launch

In February 2015, just a month after the founders formally launched MyCaptain, there was a Fest at SRM University (Zeeshan and Ruhan’s College). The team put up a stall there, with only 4 programs under their belt at that time – Entrepreneurship, creative writing, Ethical Hacking, and Astronomy. They saw a whopping 192 people pay upfront for these programs on the very first day of the Fest. This led to them having a strong belief that this product was something people wanted and it solved a real solution.

They started mentoring by delivering live online sessions on the free version of WizIQ (an E-learning delivery platform) and used WhatsApp groups to communicate and interact with the mentees. They used to share videos and other such learning materials via Google Drive.

MyCaptain has evolved over two years, and now they use their platform with a lot more added features and customization that suit the needs of mentees for the live sessions.

MyCaptain – User Acquisition and Growth

Mycaptain Customer Acquisition — MyCaptain Customer Acquisition

MyCaptain has a very strong presence in colleges and runs arguably India’s largest Campus Ambassador Program with more than 600-800 active campus ambassadors every month. Their marketing campaigns inside colleges, where their tone has been brash (for example “Has your professor ever built an app? Our mentors have! Learn App development with us”) have gone viral within campuses.

This has led to conversion rates of 20-25% on the potential leads that they generate from these campuses. The startup has scaled to more than paid mentees so far through their Campus Ambassador Model, and a strong online advertising strategy.

MyCaptain runs operations all across India and has its headquarters in Bangalore. Their revenue in the financial year 2021 was south of 1 Million dollars and has had a paid user base of 80,000+ which is equivalent to highly funded companies like Unacademy and Vedantu from the Education sector. All of this is completely bootstrapped without raising a single penny. Their NPS is above 50+ which is one of the highest for Education products all across the World.

MyCaptain also raised funding of $3 million in order to further scale course offerings, acquire more users, increase revenue, and grow the team.

MyCaptain – Business Model and Revenue Model

MyCaptain has been generating revenue and is profitable right from the first day. Students pay 1,000 rupees for a month-long workshop. Mentors get a part of this amount, and the company gets the rest.

The rest of the compensation for mentors happens by helping them get mentors for their research or work. They are also given LORs, and the startup even helps them get funds for their research or startup.

An example of one such event is the ‘Indian Youth Conclave‘ which consists of sessions that help students gain useful insights into their field of interest. The event spans over a couple of days and covers topics from various domains.

Mycaptain Course Revenue Split — MyCaptain Course Revenue Split

MyCaptain – Financials

MyCaptain has experienced fluctuations in its financial performance over the past few years. The company has shown revenue growth but has also faced increasing expenses, leading to sustained losses.

Particulars	FY23	FY22	FY21	FY20
Revenue	INR 17.3 crore	INR 12.4 crore	INR 10.9 crore	INR 4.9 crore
Expenses	INR 38.3 crore	INR 19.9 crore	INR 11.5 crore	INR 4.7 crore
Profit/(Loss)	INR -21 crore	INR -7.4 crore	INR -0.6 crore	INR 0.2 crore

Mycaptain Financials — MyCaptain Financials

MyCaptain Revenue:

The company has seen a strong revenue increase, growing from INR 12.4 crore in FY22 to INR 17.3 crore in FY23.

Revenue Breakdown	FY23	FY22
Revenue from Operations	INR 17 crore	INR 12.3 crore
Other Income	INR 0.3 crore	INR 0.2 crore

MyCaptain Profit/Loss:

MyCaptain’s losses widened from INR 7.4 crore in FY22 to INR 21 crore in FY23, primarily due to higher expenses.

MyCaptain Expenses:

Expenses more than doubled from INR 19.9 crore in FY22 to INR 38.3 crore in FY23, driven by increased employee costs and other expenses.

Expense Breakdown	FY23	FY22
Employee Benefit Expense	INR 17.3 crore	INR 10.5 crore
Finance Cost	INR 0.8 crore	INR 0.2 crore
Depreciation & Amortisation	INR 0.2 crore	INR 0.1 crore
Other Expenses	INR 20 crore	INR 8.2 crore

Quick Summary:

Revenue Growth: Increased by INR 4.9 crore (from INR 12.4 crore in FY22 to INR 17.3 crore in FY23).
Higher Expenses: More than doubled, increasing by INR 18.4 crore (from INR 19.9 crore in FY22 to INR 38.3 crore in FY23).
Losses Widened: Increased from INR 7.4 crore to INR 21 crore due to higher operational costs.
Major Expense Contributors: Employee benefits and other expenses saw significant rises.

MyCaptain – Funding

The education technology start-up secured INR 14 crore in funding from angel investing platform Inflection Point Ventures, along with MyNavi, Piper Serica, Super Capital, and Ankur Capital in March 2024. MyCaptain has raised $4.7 million in a total of 2 funding rounds.

Date	Stage	Amount	Investors
March 2024	Seed Round	INR 14 crores	Inflection Point Ventures, MyNavi, Piper Serica, Super Capital and Ankur Capital
January 2022	Series A	$3 Million	Ankur Capital, Inflection Point Ventures, Firstport Ventures, IIM Calcutta Angels Network, and Singapore Angel Investors

MyCaptain – Shareholding

MyCaptain’s shareholding pattern as of April 2024, sourced from Tracxn:

MyCaptain Shareholders	Percentage
Mohammed Zeeshan	26.6%
Sameer Ramesh	17.7%
Ruhan Naqash	8.2%
Ankur Capital	14.7%
Piper Serica	4.3%
Beacon Trusteeship	2.9%
Starfresh Ventures	0.3%
Inflection Point Ventures	0.3%
Mintosh	< 0.1%
Leadway Ventures	0.2%
Mynavi	4.5%
Roundtable My Captain	1.1%
ZoomIn	< 0.1%
DRS Dilip Roadlines	< 0.1%
Rj Estates	–
Angel	11.0%
Other People	1.8%
ESOP Pool	6.1%
Total	100.00%

Mycaptain Shareholding — MyCaptain Shareholding

MyCaptain – Challenges Faced

One major challenge was faced when the founders went bankrupt and were in heavy debt before starting MyCaptain as their magazine didn’t take off.

At the end of 2014, they had subscribers for their magazine but did not have the resources to cater to them. They were liable to print 12 more issues of the magazine, but the founders didn’t have the funds to do so and were in debt of around 2.5L.

The idea of MyCaptain was born during this phase. The revenue from the first few months of starting the company helped them clear the debt.

Another challenge MyCaptain faced in the very initial days (5 years ago) was acquiring mentors when their credibility was low. This was overcome at the time, after the IIM Bangalore incubation, that the founders got right after college. They also used a strong network effect of vetting and referral from their then-mentor pool. Right now MyCaptain has a pool of 250+ mentors.

MyCaptain – Advisors and Mentors

The company’s chief advisor has been Mr. Naga Raja Prakasham who is an investor and also a startup mentor at IIM Bangalore. His advice has been very precious for them.

MyCaptain – Recognition and Achievements

MyCaptain was incubated at NSRCEL, IIM Bangalore in 2016.
SDSN awarded MyCaptain as one of the top 50 youth-led solutions in the world working towards Quality education and Decent economic growth and work.

MyCaptain – Future Plans

MyCaptain plans to expand into new cities, set up regional sales centers, and introduce more courses, including placement readiness programs in content, design, visual arts, finance, and business. Additionally, it aims to build a full-stack career platform to help early professionals discover their passions, develop practical skills, and secure empowering jobs. MyCaptain targets over 50,000 yearly enrollments and aims to reach Rs 100 crore in bookings by FY 2025-26.

FAQs

What is MyCaptain?

MyCaptain is an online mentoring platform based in Bangalore where young achievers across the globe can mentor school and college students in their fields of interest and passions.

Who is MyCaptain Founder?

Mohammed Zeeshan, Sameer Ramesh, Ruhan Naqash, and Fatema Hussein are the co-founders of MyCaptain.

When was MyCaptain founded?

MyCaptain was founded in 2013.

What are MyCaptain Courses?

MyCaptain offers various Courses in several fields:

Business (Entrepreneurship, SEO, Business Analytics, etc.)
Visual Arts (Photography, Short film making, Fashion design, etc.)
Creatives (Creative/Novel/Humour/Content Writing, Journalism, etc.)
Technology (Web Programming, Full Stack Development, Java/C/Python, etc.)

Who are the competitors of MyCaptain?

Some top competitors of MyCaptain are:

Coursera
upGrad
Udemy
Udacity
Edureka
Simplilearn
Imarticus Learning

March 7, 2025

Top 15 Profitable Education Business Ideas in India 2025
Education plays a pivotal role for people living in this world as it is associated with a wide range of positive outcomes – be it employment, income, social status, better health and well-being.

People understand the importance of education that’s the reason they send their kids to schools or colleges. Education is not just limited to academic achievement but it serves other purposes as well. It develops human personality, their thought process and provides knowledge that makes the long-term survival of society possible.

Covid-19 brought a boost in the education sector by letting everyone go digital. So, if someone is looking for a business idea in the field of same, then it is high time to work on it. India’s education sector was valued at US$ 117 billion in FY20 and is projected to grow to US$ 225 billion by FY25. Moreover, the education business is an evergreen business idea that doesn’t get affected by any recession or pandemic and thus increases the capability of long-term profit-making.

Here is a curated list of the best education business ideas that you can look for based on your passion and expertise.

You can also have a look at the top Edtech startups in India for some inspiration.

List of top education related business ideas in India for promising future

1. Online Tutoring
2. Computer Training
3. PlaySchool Franchise
4. Thesis Making
5. Music Teacher
6. Xerox Shop Business
7. Stationery Shop
8. Uniform Making
9. Educational App
10. Printing Books
11. Bookstore
12. Teacher Training Institute
13. YouTube Channel as an Educational Instructor
14. Online Librabry
15. Education Project Business

1. Online Tutoring

Being a tutor is a job that can earn so much money in the field of the education business. Usually, the only requirement is that the person must have rich knowledge and prioritize education. Tutoring is a good business idea for someone with low investment.

Online Tutoring – Educational Business Ideas in India

To become a tutor requires special expertise in the field of the desired choice of education stream. If you have mastered the subjects, you will be trusted by your client to guide their children in learning. You can also decide the fees according to your need.

2. Computer Training

Everybody is learning to code. From kids to adults, everyone wants to make apps of their own. They want to learn to code and this is a good opportunity for you if you want to start an education business. Nowadays, everything has become computerized. Because of the internet, the banking process or billing process in all shops has become computerized. So, it is necessary for today’s world to have basic knowledge of computers.

Computer training centers are gaining significant importance these days. It is a good and profitable business idea. You need to have a place to start this business. There is an initial investment involved but returns are high.

3. PlaySchool Franchise

Nowadays, parents are keener to send their kids to playschools. So a lot of people are entering into the playschool franchise business. Taking a franchise of some reputed schools is a good option. You need to have a proper colourful setup that small children will love. It needs investment but ROIs are good. This can be a good education business idea to start with.

Playschool – Educational Business Ideas in India

4. Thesis Making

Thesis writing is a troublesome assignment for students but it can be a profitable business ideas in education sector. It becomes a tedious task for them to complete in a given time period. They look for ways to get it done. So if you can be creative in this field this can be a lucrative business idea in the education sector.

If you have expertise in academic writing, you can also open paper manufacturing services. Enough to market your services and to charge for these services, many students will come to take the service. Thus, you can earn a decent income, especially if you are making a thesis-making services store that would attract students easily.

5. Music Teacher

Music is one thing that is liked by many people. Moreover, many people look for a music teacher to teach them or their children. As a music teacher, you have to know the art & science of music and have expertise in the field of the same such as playing a musical instrument, singing and more. It is a very popular business in education sector.

Music Teacher business idea

Furthermore, you can take this education business idea to next level by building a music school, if you have a lot of students or customers. This will greatly benefit you and make your success sound in the field.

Many of the educational institutions provide music as co-curricular activities in their academic curriculum which benefits the students as they are getting educated with the basics of music education that can make a potential music lover to a famous singer or musician.

6. Xerox Shop Business

The amount of school work requires students to get a printer to print the results of their work. In addition, they also need to copy materials that do not exist in their books.

For that, it would be very appropriate if you open a store doubling the paper. There are many students, every day, who need the service and this service would be very suitable if you combine it with a stationery store. Both the business provide fruitful profit in the education business sector. The best thing about this business is that it can be easily set up with low investment.

7. Stationery Shop

The stationery need is a forever thing – be it a student, office goer, or unemployed. It is a need for everyone. Nowadays, people have a variety of stationery items to choose from. You can open a stationery shop in close proximity to the market where you can target your audience.

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8. Uniform Making

The uniforms are the identity of each school. Looking at the uniform one can tell which school does a student goes to. Schools keep changing their school uniforms in accordance with the provisions of the school and guidelines to the board affiliated with. Therefore, you can open uniform convection by employing many tailors that are skilled in the art.

There will be a lot of customers, especially students and their parents who need your services. Uniform making is one the best school business ideas which can be easily set up at low cost and gives you a chunk of customers every day. Moreover, you can approach small and medium schools with your design collection to revamp their retro-type uniform into a standard-looking uniform.

9. Educational App

The sophisticated technology had become the need of the hour. If you are a programmer, you can create an application like video learning education, language learning, e-dictionary, or any other educational-related app that caters to the need of your target audience.

Making an Educational App – Business Related to Education

BYJU which guides students in preparing for competitive exams such as CAT, IIT-JEE, NEET, IAS, GRE and GMAT is running successfully. BYJU is one of the best startups in the education business sector which got good funding from potential investors.

10. Printing Books

Learning cannot be separated from books that support educational content. Also, students learn better from books than screens which gives an edge to meet the demand of book lovers by offering your services.

You can open your printing press for printing books and other printing materials. Moreover, you can even collaborate with schools to supply them the yearly books for the students which gives you constant growth every year.

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The Edtech Market users base has grown a lot in the previous few years. This post is about Facts About Edtech Market Expansion In India.

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11. Bookstore

The book is a repository of knowledge. Books also become advocates for student learning. Many students are advised to purchase additional books themselves so that they can learn independently at home. It can be a good opportunity in school related business.

Bookstore – Education Sector Business Ideas

Looking at it, opening a bookstore is another lucrative business idea. You can open a complete bookstore so that many students visit your store. Monthly, half-yearly & yearly based subscription offers would attract a large number of potential readers to your bookstore.

12. Teacher Training Institute

Since Covid-19, every educational platform has shifted to digital media. This sudden shift became difficult to adapt to by every teacher and parent. They were unable to engage themselves with their students/children in tutoring, helping with homework, discussing school events and much more as they’re not aware of these technologies.

Though the situation is not the same but digital media has become a future now. So opening a teacher training institute would be a good option where you can train teachers on how to make their teaching more effective and efficient. You can train parents too as they also help their children in their studies.

A training institute would allow them to come out of a stereotype learning method to self-motivating and assessment-based experience to enhance their children’s education and knowledge for a better professional or entrepreneurial life. This could be a good business idea with low investment.

13. YouTube Channel as an Educational Instructor

More and more people are using digital media to learn new skills. It has become easier to explain and visualize concepts with the help of graphics. If you are good at some subjects and explaining things to other people you can earn money by teaching on YouTube.

With your expertise in the field, you can make videos that help students to understand concepts better. This is one of the growing education business ideas in India. To gain popularity you can apply for a channel partner program for showing advertisements on your videos.

14. Online Librabry

An online library is a powerful educational platform that benefits both youngsters and adults by helping them use their free time productively. Many schools and colleges are now digitizing their educational materials. By including a wide range of academic books, newspapers, dictionaries, encyclopedias, and magazines, an online library makes learning resources easily accessible to everyone.

This digital shift not only enhances convenience and accessibility but also promotes eco-friendly learning by reducing paper usage. With 24/7 availability, users can explore a vast collection of resources anytime, making education more flexible and engaging.

15. Education Project Business

College students often have multiple projects to complete, making it challenging to manage their workload. If you are creative and willing to help, you can start an educational project assistance business. This could include writing assignments, practical model creation, or offering project ideas, especially for fields like engineering. It is a profitable business opportunity with high demand.

With more students looking for guidance and quality work, this business can grow quickly. Offering customized solutions, timely delivery, and expert support can help you build a strong reputation and attract more clients.

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Educational tools for students for online classes, fun learning, engagement, and assessments including Edmodo, Socrative, ClassDojo, Animoto, and Toppr learning

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Conclusion

Hope you have liked the list of education business ideas mentioned above. Let us know in the comment section if anything needs to be included in this list of education business ideas. We would be highly grateful to add them to this article.

FAQs

What are business ideas in education sector in india?

Some of the top businesses ideas in the education sector are Online tutoring, Teacher training institute, Educational app, and Playschool franchise.

How to start an education business?

Create a business plan, find funding for your business, hire teachers, choose a location and promote your business.

How to grow the education business?

Create amazing landing pages, promote your business on social media platforms, and promote your business on YouTube by uploading free content.

Is the education business profitable?

Yes, the education business is one of the most profitable and lucrative businesses in India.

Which business is best for students?

The best business ideas for students are as follows:
- Online coaching service
- Content creation
- Social media management
- Web design and development
- Vlogger
- Blogger
- Animation and video creation
How to grow business in the education sector?

To grow a business in the education sector, focus on providing quality content, leveraging technology, offering personalized learning experiences, and building strong partnerships with institutions. Additionally, marketing through digital platforms and ensuring customer satisfaction will help expand your reach and attract more students.
March 6, 2025

Classplus Startup Story: An All-In-One Teaching App

Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations.

In the current era, a student needs tutoring for almost every subject. Sometimes they even find it difficult to manage various tuitions while on other occasions they struggle to get desired learnings from tutoring. This leads to unhappy students, switching tutors, which ultimately leads to wasting the students’ time and hampering their performance.

To overcome these challenges, Classplus was founded in 2018 to cater to all the learning needs of the students. Classplus is a coaching management program that helps to digitize coaching class operations. Classplus also provides personalized multimedia educational content for students and helps in lifting the performance of students across the country.

With the latest funding round, Classplus is valued at over $600 Million. Check out this StartupTalky article that covers all you want to know about Classplus’sthe Success Story, Classplus funding, Founder of the the Classplus app, its Business and Revenue Model, Acquisitions, Growth, Competitors, and more.

Classplus – Company Highlights

Startup Name	Classplus
Industry	Edtech
Headquarters	Noida, Uttar Pradesh, India
Founders	Mukul Rustagi, Vatsal Rustagi, Bikash Dash, Nikhil Goel and Bhaswat Agarwal
Founded	2018
Valuation	$554 Million (as of Decemeber 2024)
Website	classplusapp.com

Classplus – About
Classplus – Founders
Classplus – Startup Story
Classplus – Tagline And Logo
Classplus – Business Model and Revenue Model
Classplus – Shareholders
Classplus – Investments
Classplus – Funding And Investors
Classplus – Growth
Classplus – Acquisitions
Classplus – Competitors
Classplus – Future Plans

Classplus – About

Classplus is a mobile-first SaaS platform that enables coaching institutions, tuition centers and private tutors to bring their businesses online and streamline their content distribution, payments, communication, and online assessments via the all-in-one teaching app. Classplus is providing the best management software and mobile application service for coaching institutes, tuition centers, and private tutors. The teaching and learning approaches have been reformed with the innovative features and technologies that Classplus brings in, thereby empowering the educationalists to become future-ready.

How to take your offline coaching to online mode?

Classplus – How the App Works?

The Classplus mobile application brings tutors, students, and parents on a single platform that results in better communication and measurement of the growth and performance of a student. Now, if you are wondering about the Class plus app and the Classplus web login, then you need to know that:

One can log in via three modes – as a tutor, student, or parent.
Once logged in as a tutor, they can start their live classes, add students, share notices and also assign tests on the platform.
Objective questions are automatically corrected. Feedback can be given in the form of reports.
Analytics is shared with the parents and the tutors.
For subjective questions, students are supposed to click a picture of the answer written or the diagram.

How to use Classplus Lite?

Class Plus app login is made really secure and offers a two-way authentication process for the users, which helps them take online tests accurately and with utmost transparency. The users have to enter the Org Code in the web Classplus app log-in page along with their mobile number and then make the Classplus app login securely.

Classplus – Founders

Mukul Rustagi, Vatsal Rustagi, Bikash Dash, Nikhil Goel and Bhaswat Agarwal are the founders of Classplus.

Mukul Rustagi

Mukul Rustagi is the co-founder & CEO of Classplus. He has pursued his Bachelor’s Degree from the Indian Institute of Technology, Roorkee, after which he served as the Design Engineer Summer Internship at ISA – Intelligent Sensing Anywhere, Equity Research Analyst at ARC Financial Services Private Limited and Derivatives Analyst at Futures First.

Bhaswat Agarwal

Bhaswat Agarwal is presently the co-founder of Classplus. He pursued his B.E. in Electronics and Communication from Netaji Subhas Institute of Technology. Currently, he is looking after the operations and products of Classplus. He was previously the Technology Strategist at Microsoft.

Vatsal Rustagi

Vatsal Rustagi was one of the co-founders of Classplus. He pursued his Bachelor’s Degree from Delhi College of Engineering. Presently, he is the co-founder of FactoryPlus. Rustagi managed the Industrial Switchgear Sales at Havells India Ltd before founding Classplus. He served as the Business Head – Large fleets at LocoNav Inc. after exiting Classplus in March 2018. Rustagi eventually served as the Head – Credit Cards at Happay – Expense Management Solution for Businesses and has eventually started with FactoryPlus, after founding the company in June 2021.

Bikash Dash

Bikash Dash was also one of the co-founders of Classplus. He pursued his B.Tech in Computer Science from the College of Engineering (CEB), Bhubaneswar. Dash is also one of the co-founders of FactoryPlus now after leaving Classplus in April 2018. Dash was previously the Co-founder and CTO of Classplus.

Nikhil Goel

Nikhil Goel was another co-founder of Classplus. He pursued his Bachelor’s degree in Electronics and Communication Engineering from Netaji Subhas Institute of Technology. Presently, he is CEO of GOKADA. Goel has previous experience as the Co-founder of DropCalorie. Goel, after leaving Classplus, became the General Manager of Online Ordering at Zomato, then the Head of New Verticals at SafeBoda, and finally joined as the Vice President of Operations at GOKADA.

Classplus – Startup Story

Mukul Rustagi and Bhaswat Agarwal both used to study at the same IITJEE coaching center in New Delhi back in 2007 which went shut for 10 months before the exam date. The reason being the owners of the coaching institute finds it tedious to keep track of the performance and attendance of their growing numbers of students, they knew it was time to embrace technology.

That’s when Rustagi and Agarwal realized the need to build and scale B2B products in EdTech to solve the potential problem of educators and students. Speaking of this, Rustagi went to IIT-Roorkee and Agarwal went to Netaji Subhas Institute of Technology in Delhi for their graduation. Later in 2015, they teamed up to work together and launched Classplus in 2018.

Classplus – Tagline And Logo

Classplus Logo

The tagline of Classplus is “Aapki Coaching, Aapki App” which is dedicated to all the coaching institutes, tuition centers and private tutors to bring their businesses online thus empowering them to become India’s top educators with their own app.

Classplus Business Model and Revenue Model

Business Model of Classplus

Classplus operates on a B2B business model as it helps the educators to bring their offline businesses to online mode. With online comes the freedom to reach any part of the country as communication becomes bi-directional. It offers educators to take multiple live classes & teach unlimited students across the country without worrying about storage and video quality.

Not only that, educators can share their notes, post their pre-recorded lectures, collect fees, track their student’s performance and growth, and much more. This gives them an edge to improve their online teaching experience.

Revenue Model of Classplus

Classplus has a subscription-based revenue model. The platform charges subscription fees for its software suite, which handles class communication, payments, assessments, online learning programs, and attendance, thereby reducing the time spent on management activities and focusing more on classroom teaching, which ranges from INR 15,000 – INR 50,000 on a per annum basis depending on the service required. One wishing to join Classplus can book a free demo to see how Classplus can help boost the business.

Classplus – Shareholders

Classplus shareholding as of June 2024 (source: Tracxn):

Classplus Shareholding	Percentage
Bhaswat Agarwal	6.0%
Mukul Rustogi	6.0%
Tiger Global Management	13.4%
Alpha Wave Global	16.4%
Blume Ventures	10.3%
RTP Global	8.4%
GSV Ventures	7.4%
Sequoia Capital	5.8%
STRIVE	2.9%
ESOP Pool	13.0%
Others	10.4%

Classplus – Investments

Classplus has made a strategic investment in Gyan Live, a platform focused on Gujarat’s state-level government exam prep. The investment will help Gyan Live expand to central government and school exam prep in regional languages. It will also enable the platform to use Classplus’ technology to improve the learning experience and expand its reach.

Classplus – Funding And Investors

Classplus has raised over $129.5 mn in funding. The last funding round raised by Classplus came in June 2021 via a Series C round where it raised $65 mn.

Classplus funding details are as follows –

Date	Transaction Name	Money Raised	Lead Investor
March 29, 2022	Series D	$70 Million	Tiger Global Management, Alpha Wave Ventures
June 23, 2021	Series C	$65 Million	Tiger Global Management, GSV Ventures, AWI, Blume Ventures, RTP Global and Blume Ventures
June 15, 2021	–	$30 Million	GSV Ventures Fund
September 2020	Series A	$10 Million	Falcon Edge Capital, Alpha Wave Incubation, RTP Global, Blume Ventures
May 4, 2020	Series A	$9 Million	RTP Global
February 11, 2020	Venture Round	$2.5 Million	Blume Ventures and Sequoia Capital India
October 10, 2019	Venture Round	–	Surge
May 9, 2019	Venture Round	$1.6 Million	Times Internet, GREE Ventures & others
February 5, 2019	Seed Round	$420,000	–
November 1, 2018	Seed Round	$500,000	–
September 14, 2017	Angel Round	–	Rising Stars

Classplus – Growth

Today, Classplus boasts of having digitised 1 Lakh+ educators user base serving 20 million+ students in over 1,500 cities across the world and earned over INR 500 crore. During the pandemic, online learning platforms witnessed a huge rise whereby teaching is undertaken remotely and on digital platforms. Taking this as an opportunity, the company also launched Classplus Lite, a free mobile app for tutors with a small student base, which has over 500,000 users now. More than 80% of the Classplus user base is from tier 2 and tier 3 cities.

Financials

Classplus Financials	FY23	FY24
Operating Revenue	INR 102 crore	INR 213 crore
Total Expenses	INR 405 crore	INR 376 crore
Profit/Loss	Loss of INR 256 crore	Loss of INR 110 crore

Classplus – Acquisitions

Classplus has acquired 1 company to date that goes by the name Merak Software Solutions.

Company Acquired	Date of Acquisition	Amount
Merak Software Solutions	June 17, 2020	–

Classplus – Competitors

Classplus’s top competitors are:

Ethena
Learn In
Aanaab
BabySparks
BYJU’S
Unacademy

Classplus – Future Plans

Classplus is planning to improve its technology and expand more product offerings. It enables tutors to set up their businesses online and bridge the gap between the students and tutors. It has witnessed a number of downloads and the team is heading towards earning more in numerous ways and fields.

FAQs

What is Classplus?

Classplus is a mobile-first SaaS platform. It enables private coaching institutions and their tutors to streamline their content distribution, payments, communication, and online assessments through the app.

What is the Classplus Business Model?

Classplus has a subscription-based business model. The platform charges subscription fees for its software suite & other services, which range from INR 15,000 – INR 50,000 on a per annum basis depending on the service required.

Who are the founders of Classplus?

Mukul Rustagi, Vatsal Rustagi, Bikash Dash, Nikhil Goel and Bhaswat Agarwal are the founders of Classplus.

Classplus login is extremely secure and safeguarded with two-way authentication.

Who are the competitors of Classplus?

Classplus’s top competitors are Ethena, LearnIn, Aanaab and BabySparks.

How do Classplus works?

Classplus empowers the tutors and institutions of today to manage their own classrooms via a mobile app. They can simple:

Download the Classplus Lite app from Playstore
Invite and connect with students
Start Teaching

Is Classplus free?

Classplus Lite is a free app for teachers to teach and engage with their students.

December 11, 2024

Adda247, Backed by Google, Acquires PrepInsta, a Placement Platform

Leading edtech firm Adda247, supported by Google, has announced that it has acquired PrepInsta, a premier placement preparation site. Adda247 wants to increase its presence in employment education programs in the public and private sectors, and this acquisition will help it achieve that goal. The deal’s financial details are still unknown.

After acquiring StudyIQ, a platform for UPSC preparation, in 2021; Veeksha, a platform for virtual and augmented reality learning modules, in 2023; and Ekagrata Eduserv, a company that prepares for the CA exam, earlier this year, Adda247 has now made its fourth significant acquisition.

Shifting Emphasis to the Private Sector for Employment and Training

Before announcing its recent foray into the skilling and higher education sectors, the company’s primary concentration was on government positions.

According to Bimaljeet Singh Bhasin, CEO of Adda247′s skilling and higher education business, the organisation’s mission is to become an integrated player in both the public and private sectors of job preparation, helping individuals gain the essential skills while working with enterprises to cultivate talent.

The corporation has highlighted the banking, financial services, insurance, and technology industries as priority areas for its skill development programmes, Bhasin stressed. Since the technology industry employs a huge number of people, concentrating on it will be essential to the company’s development as a significant player in job-related programmes. A crucial component of this larger endeavour is the acquisition of PrepInsta, he continued.

The Development and Products Offered by Adda247

Anil Nagar and Saurabh Bansal founded Adda247 in 2016, and since then, the company has gained a solid reputation for providing courses that prepare students for jobs in government agencies, state-run banks, and the railway sector. Live online classes, on-demand video courses, e-books, mock exams, and books tailored to particular exams are just a few of the learning methods offered by the platform. Courses are available in 12 regional languages, which enables Adda247 to encompass a broad audience.

With 2 million students registered in its premium courses, the site today serves over 40 million monthly users. The company’s sales increased by 88% to INR 243.39 crore in the fiscal year 2023–24, while its net loss decreased by 66% to INR 101 crore.

Looking Ahead: Strategies and Funding

In a 2022 investment round headed by WestBridge Capital and involving Google, Info Edge Ventures, Asha Impact, and other investors, Adda247 raised $35 million. To date, the company has raised a total of $63 million, which has fuelled its development into new markets and continued growth.

Adda247, which provides a wide range of job-related education and skill-building programmes, is able to further solidify its position as a top edtech platform with this acquisition. PrepInsta’s integration will help Adda247 in its endeavours to close the skill gap between government job preparation and private sector training, setting up the business to eventually service an even larger clientele.

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Transforming Edtech: Abhimanyu Saxena on Bridging the Skills Gap in the Tech Industry

Abhimanyu Saxena, the co-founder of Scaler and InterviewBit, shares insights into the journey of building one of India’s leading edtech platforms. Starting with InterviewBit in 2015, the mission evolved into Scaler in 2019, aimed at bridging the gap between traditional education and industry needs. In this interview, Saxena discusses the motivation behind launching Scaler, the expansion into the Scaler School of Technology and Business, and the evolving business model. He highlights Scaler’s unique approach to tech education, success stories, and how technology and strategic investments are shaping the platform’s future.

StartupTalky: Briefly describe the journey of starting Scaler, including how and when it began and what motivated you to create it.

Mr. Saxena: The journey of starting Scaler began with a deep understanding of the gaps in the tech education landscape, which my co-founder and I encountered firsthand during our careers. Having worked in high-growth tech environments like Facebook and Fab.com, we realized that despite the increasing number of graduates entering the tech industry, there was a significant disconnect between what the industry needed and what traditional education offered.

In 2015, we launched InterviewBit as a platform to help aspiring software engineers prepare for their dream jobs by honing their coding and problem-solving skills. However, as we engaged more deeply with learners and industry leaders, it became clear that the challenges went beyond interview preparation. There was a pressing need for a more structured and industry-aligned educational experience that could bridge the gap between academic knowledge and real-world requirements.

This realization led us to launch Scaler in 2019. Our mission was to create an upskilling platform that imparts cutting-edge technical knowledge and equips learners with the practical skills and mindset needed to thrive in top tech roles. We developed a curriculum collaborating with industry veterans, ensuring our learners are always at the forefront of technological advancements. Over the years, more than 35,000 working professionals have enrolled in Scaler’s programs, benefiting from personalized mentoring, hands-on projects, and access to a network of top industry professionals.

Our journey has been driven by the vision to empower the next generation of tech leaders and create a benchmark for excellence in tech education. With Scaler, we aim to continue pushing the boundaries of what is possible in tech education, ensuring that our learners are well-equipped to meet the industry’s evolving demands.

StartupTalky: When was Scaler School of Technology established? What drove the decision to expand into specialized areas like the Scaler School of Technology?

Mr. Saxena: Scaler School of Technology was established in 2023 as part of our ongoing commitment to bridging the gap between traditional education and the evolving needs of the tech industry. Our mission to provide a more comprehensive and industry-aligned education experience for the next generation of tech leaders drove our decision to expand into specialized areas like the Scaler School of Technology.

While Scaler had already successfully upskilled working professionals and prepared them for top tech roles, we recognized the need to start this transformation earlier—at the undergraduate level. The tech industry is rapidly changing, and we saw a significant opportunity to create a curriculum that covers computer science fundamentals and provides deep exposure to emerging technologies and hands-on experience through internships and projects.

By establishing Scaler School of Technology, we aimed to create a world-class institution that goes beyond traditional academic offerings. The school’s industry-validated curriculum, expert faculty, and innovative mentorship model are designed to equip students with the skills, knowledge, and practical experience they need to excel in today’s competitive tech landscape.

StartupTalky: How did the concept of Scaler evolve from InterviewBit? Are there any notable differences between the two?

Mr. Saxena: While InterviewBit is a free-to-use interview prep platform, Scaler offers a more comprehensive upskilling experience with structured programs aimed at transforming individuals into skilled software engineers and tech leaders. While InterviewBit is a great tool for sharpening interview skills, Scaler provides a more holistic learning experience aimed at long-term career growth in the tech industry.

StartupTalky: Could you walk us through the founding team? How did you and your co-founder come together to start Scaler?

Mr. Saxena: Anshuman and I first crossed paths during our time at IIIT-Hyderabad, where we both developed a deep passion for coding and problem-solving. Our shared experiences in competitive programming, particularly the intense preparation for contests like ACM ICPC, forged a strong bond between us. After graduating, we each pursued different paths—I led the front-end design for Fab.com, while Anshuman worked at Facebook, where he had the opportunity to scale the Messenger feature and help establish the London office.

Despite our different experiences, we both recognized a common challenge in the tech industry: there was a significant gap between academic knowledge and the skills required to excel in real-world tech roles. This realization inspired us to come together and create InterviewBit, which initially focused on helping candidates prepare for technical interviews. However, as we worked with more learners, we realized that there was a need for a more comprehensive platform to address the deeper challenges of upskilling and career growth in tech.

This led to the founding of Scaler, where we combined our strengths—my entrepreneurial experience and my background in scaling products—to build a platform that not only prepares individuals for interviews but also equips them with the advanced skills needed to thrive in their careers. Our journey from IIIT-Hyderabad to founding Scaler has been driven by our shared vision of transforming tech education and empowering the next generation of software engineers.

StartupTalky: Could you elaborate on the Scaler business model? How does it align with the growing demand for tech education and career-oriented learning?

Mr. Saxena: Scaler’s business model is designed to address the rapidly evolving needs of the tech industry by providing a rigorous, industry-relevant education to individuals who are serious about advancing their careers. Unlike traditional educational platforms, Scaler offers a deeply immersive and structured learning experience that includes live classes, mentorship from industry experts, and access to a community of like-minded professionals.

Our courses are prepaid, reflecting the value we deliver in terms of career outcomes. We’ve seen that when learners invest in their education, they are more committed to the journey, and the results speak for themselves. The curriculum is constantly updated to keep pace with industry trends, ensuring that our students are equipped with the most in-demand skills.

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StartupTalky: How has Scaler’s revenue model evolved?

Mr. Saxena: Our revenue model has evolved significantly since our launch in 2019. We transitioned from an Income-Sharing Agreement model to an upfront fee structure, which provided a fairer and more predictable pricing model for our students. This ensures that everyone pays the same amount for the same quality of education, regardless of their circumstances.

StartupTalky: How has Scaler grown over the years? What role has funding played in shaping your strategy, and have you received additional support from angel investors?

Mr. Saxena: Scaler has seen remarkable growth, and funding has been a driving force behind this success. Our initial backing from Peak XV Partners (formerly Sequoia Capital India) and Tiger Global laid the groundwork, enabling us to hire top-tier instructors, develop a cutting-edge learning platform, and keep our curriculum aligned with industry needs.

As we scaled, additional funding led by Lightrock India, a new investor, and existing investors Peak XV Partners and Tiger Global allowed us to expand into specialized areas like Data Science, DevOps, and offline expansion with Scaler School of Technology and Scaler School of Business, while also investing in technology to deliver personalized learning experiences.

This strategic expansion has yielded significant results and has allowed us to grow tremendously. This growth reflects our commitment to delivering quality education and strong career outcomes. The funding has also helped us grow our mentor network with industry leaders and enhance our career services, securing top job placements for our graduates. Beyond the financial support, our investors have provided invaluable strategic guidance, helping shape our long-term vision.

StartupTalky: What courses does Scaler offer? Could you provide a brief overview of the courses available at Scaler and Scaler School of Technology?

Mr. Saxena: Scaler provides a diverse array of courses specifically designed for tech professionals and aspiring programmers. While Scaler School of Technology and Scaler School of Business are completely residential offline programs, Scaler’s upskilling offerings (Scaler Academy, Scaler DSML, Scaler DevOps) are online courses.

These programs are not only comprehensive but also intensive, offering deep insights and practical knowledge. Crafted and delivered by seasoned industry experts and tech leaders, each course is structured to equip learners with the skills needed to excel in the fast-evolving tech landscape. Here is a summary of the available courses:

Scaler

Scaler specializes in upskilling individuals in software development through structured online courses.

Scaler Academy is the first program that we launched in 2019. It is an online accelerator program that enhances the coding skills of software professionals with a specific focus on data structures and algorithms. Its curriculum is designed to make you a solid engineer.

In 2021, Scaler launched a Data Science and Machine Learning program (Scaler DSML) developed based on insights from over 100 data scientists at leading global tech companies. The course begins with a foundation in Data Structures and Algorithms, followed by modules on Mathematics, Data Mining, Statistical Analysis, Data Science, Machine Learning, Deep Learning, and Big Data.

In 2022, Scaler introduced Scaler Neovarsity, an online Master’s program in computer science with specializations in software engineering, artificial intelligence, and machine learning. This program was developed in partnership with Woolf University, a global higher education institution offering programs under the European Credit Transfer and Accumulation System (ECTS).

In 2024, Scaler launched a new upskilling program focused on DevOps and cloud computing (Scaler DevOps). The curriculum covers Python, Data Structures and Algorithms, DevOps tools, and AWS. This program is designed for beginners interested in becoming DevOps engineers or Site Reliability Engineers (SRE) and does not require prior coding experience.

Scaler School of Technology

Scaler School of Technology is a 4-year residential undergraduate computer science program designed to revolutionize higher education for the next generation of India’s software professionals. This program offers specializations in cutting-edge technologies such as Data Science, Machine Learning, Algorithmic Trading, and Competitive Programming. What sets Scaler apart is its industry-endorsed curriculum, a faculty of leading tech professionals, and an innovative 1:1 mentorship model. Scaler School of Technology graduates earn a 3-year BSc in Computer Science from BITS Pilani and a one-year Master in Computer Science from the globally recognized Woolf University. The master’s degree awarded by Woolf is globally recognized, with recognition from ECS and CES.

Scaler School of Business

Scaler has also introduced the Scaler School of Business, a full-time, on-campus postgraduate program in Management and Technology in Bangalore. As India’s first business school designed by industry leaders for aspiring industry leaders, it offers a curriculum that reflects the realities of today’s tech and innovation-driven businesses. The program combines rigorous theoretical learning with practical application, moving beyond traditional academic boundaries. It includes a three-month internship, case studies, industry-driven assessments, and immersive projects from top companies. This program enables students to delve deeply into emerging technologies and innovations, equipping them with cutting-edge skills in AI and related fields, making them significantly more tech-savvy and effective than the average MBA graduate.

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StartupTalky: What does the Scaler School of Business aim to achieve? How does it differentiate itself in the competitive business education market?

Mr. Saxena: According to LinkedIn data, the average number of active job openings requiring an MBA at entry and mid-junior levels decreased by 55% in 2023 compared to the previous year. Today’s job market increasingly values deep specialization over a general management MBA degree.

Considering this, the postgraduate program at Scaler School of Business is specifically designed to bridge the gap between conventional business education and the industry’s evolving needs. Developed under the guidance of industry veterans who have successfully navigated large-scale business challenges, the program offers a unique blend of theoretical rigor and practical application.

Our postgraduate program goes beyond traditional academia by incorporating a three-month internship, case studies, industry-led assessments, and hands-on projects directly sourced from top companies. This approach enables our students to delve into cutting-edge technologies and innovations, equipping them with advanced skills in AI and related fields, making them significantly more efficient and tech-savvy compared to the average MBA graduate.

In addition to an industry-aligned curriculum, through SSB, we provide students with access to top industry leaders who will design practical exercises to impart real-world wisdom. Students will receive personalized mentorship from experts in their chosen fields, emphasizing experiential learning where they tackle real-world challenges with guidance and feedback directly from industry professionals.

StartupTalky: Scaler recently went through a restructuring phase to enhance long-term growth and sustainability. Could you explain the strategic decisions behind this phase and how they impact the organization?

Mr. Saxena: The recent restructuring at Scaler is a part of our strategy to achieve long-term growth and sustainability. Currently, our focus is on cost management and, ultimately, profitability, and we had to make the difficult decision to reduce our workforce by around 10%. This was in no way a reflection of individual performance but a necessary move to optimize operations and drive sustainable growth.

By restructuring, we aim to design a new way of working that enables growth and allows us to continue delivering the best learning experiences for our learners. This strategy will enable us to concentrate our resources better in areas that directly achieve our long-term goals by ensuring we remain competitive and adaptable to the ever-evolving edtech sector. This broader strategy is the key to ensuring we maintain both the quality of our offerings and our status quo in the education space.

StartupTalky: Scaler has invested INR 50 crore in the new Scaler School of Business (SSB). What are the main focuses of this investment, and how will it impact Scaler’s growth and the student experience?

Mr. Saxena: Our INR 50 crore investment into Scaler School of Business (SSB) was with a strategic focus on enhancing both the institution’s growth as well as student experience. The amount will be primarily used to build offline infrastructure, formulate a curriculum aligned with the needs of modern businesses, foster partnerships with industry leaders, and onboard world-class experts as mentors and instructors. Through this investment, we aim to identify and address the gaps in traditional MBA programs that focus excessively on theoretical knowledge, often failing to equip students with the relevant practical skills required for today’s fast-paced, tech-driven business environment.

We established SSB to commit to bridging this gap by offering a curriculum that promises a unique blend of both theoretical knowledge and practical application through the Postgraduate Program in Management and Technology (PGP-MT). This program has been designed to make our students ten times more competitive than the average MBA graduate. We encourage them to hone their entrepreneurial skills through industry-driven evaluations, real-life case studies from our partner companies, and access to emerging technologies such as AI. Additionally, our on-campus incubator, the Scaler Innovation Lab, allows our students to create and showcase prototypes, apps, and more, providing them with a launchpad into the world of business.

StartupTalky: What are the key success stories from Scaler? Could you share some examples of how Scaler has transformed careers and helped students achieve their goals?

Mr. Saxena: Scaler has been instrumental in transforming the careers of many aspiring tech professionals by providing them with the skills, mentorship, and support needed to achieve their goals. One of the most inspiring success stories is that of Antara Sarkar, a mother from a small town in West Bengal who, with little prior knowledge of coding, joined Scaler and built her own AI startup. Through relentless practice and the guidance of Scaler mentors, Antara turned her vision into reality, exemplifying how dedication and the right learning environment can lead to incredible achievements.

Another remarkable story is that of Prateek Agrawal, a software engineer from Bhopal, who overcame a significant speech impediment and secured a 250% salary hike after upskilling with Scaler. Prateek’s journey from a shy, underconfident individual to a self-assured professional at BookMyShow is a testament to the transformative power of Scaler’s comprehensive training and mentorship.

Manideep Siva’s story is another shining example. Hailing from Hyderabad, Manideep upskilled at Scaler, which helped him secure his dream role as SDE II at Slice with a 400% salary hike. His journey from a Tier-3 college to a high-growth startup demonstrates the impact of Scaler’s personalized mentorship and industry-relevant training.

These stories highlight how Scaler is about imparting technical knowledge and empowering individuals to overcome challenges, pursue their passions, and achieve their career aspirations.

StartupTalky: How is Scaler positioned to compete in the evolving edtech landscape? What makes Scaler stand out from its competitors?

Mr. Saxena: Since its inception in April 2019, Scaler has been at the forefront of transforming tech education. Our mission is to bridge the gap between traditional education and the dynamic demands of the tech industry. We achieve this by offering a meticulously structured program that enhances learners’ skills and ensures they are equipped with the latest technological advancements.

Several key differentiators characterize Scaler’s unique approach to tech education. One of the most notable aspects of our program is our emphasis on personalized learning. Unlike traditional educational methods, Scaler provides each learner with a dedicated Teaching Assistant (TA) who offers tailored support, guidance, and feedback. This personalized approach ensures that learners progress at their own pace and maximize their potential.

Another key differentiator is our industry-driven curriculum. Our curriculum is co-created with industry experts and is continuously updated to reflect the latest trends in technology. This ensures that our learners are not just learning but mastering the skills that are currently in demand.

In addition to personalized learning and an industry-driven curriculum, we offer our learners the opportunity to learn from over 2,000 professionals from leading global tech companies, including MAANG firms. These experts bring real-world insights and experience to the classroom and act as instructors, mentors, and career coaches.

Scaler has partnered with over 1,000 organizations, including Microsoft, Amazon, Adobe, Flipkart, and Uber. These collaborations enrich our curriculum and provide our learners with extensive job opportunities.

StartupTalky: What role does technology play in your vision for Scaler? How are you integrating emerging technologies into your curriculum and operations?

Mr. Saxena: LLMs offer a unique opportunity to hyper-personalize the learning experience for each student. We’ve been experimenting with using an AI teaching assistant, which students can chat with during the lecture and resolve their queries. Often, students feel shy in asking questions in the middle of class, stopping the whole class. However, we’ve seen many more students interacting with the chatbot, which is pre-trained on the content and context of the topic taught in the specific classroom.

Apart from just giving answers to specific queries, we’re also experimenting with utilizing learning techniques like the Socratic method of teaching, where in response to a student’s question, another question is asked, which leads students to discover the right answer instead of answering directly. This approach helps students build critical thinking and the ability to find the answers themselves using reasoning and logic rather than just knowing facts, which leads to them becoming much better problem solvers and first-principle thinkers. Building such tools was impossible until just a year back, as the kind of capabilities that advance LLM models like GHT-4 and Llama 16b expose were not available. However, we already see a significant impact on learning outcomes when such techniques are implemented in the student’s learning process.

StartupTalky: What does the future hold for Scaler? How do you see Scaler evolving in the next five years, especially considering recent challenges and opportunities?

Mr. Saxena: In the near future, we plan to sustain substantial revenue growth from 30-40% from FY24 to FY25. Our focus extends beyond financial progress to consistently delivering high-quality education and essential skills to our learners. At Scaler, we believe execution is equally essential for success in online learning. Therefore, we continuously experiment with and incorporate new methodologies for teaching and learning to ensure effective outcomes.

Additionally, our foray into the offline space with Scaler School of Technology and Scaler School of Business represents significant strides towards creating a holistic educational environment. The decision to move offline was driven by the need for a residential program that not only imparts technical skills but also provides mentorship and guidance, focusing on soft skills, communication, teamwork, and strong technical foundations.

Ultimately, we aim to bridge the demand-supply gap in the tech industry by producing highly skilled and well-rounded professionals.

How AI is Transforming the Nation’s Educational Future

Explore the transformative impact of artificial intelligence on the nation’s education sector along with the hurdles to overcome.

StartupTalkyNitin Konde

September 29, 2024
BYJU’s Founder Raveendran Assures Employees That They Will Get More Than Their Fair Share

The founder and chief executive officer of the educational technology giant BYJU’s, Byju Raveendran, has expressed his profound sympathy for the recent difficulties that the company and its personnel have encountered.

Raveendran gave his employees the assurance that he would support and be committed to the future of the company, even though there were allegations of layoffs and financial troubles.

Raveendran Expresses His Gratitude via Letter

Raveendran acknowledged the “turbulent times” that BYJU’s has been navigating in a letter that he sent to his staff. He also expressed his gratitude for the dedication that the employees of the company have shown him.

The payout will not be very large, but by this weekend, every single person who is employed by the company will receive a tiny amount. “Even if this is not even close to what you deserve, it is the best that I can give you at this moment. In addition, I assure you that on the day we take control of our company, you will receive a greater portion than what is considered to be your fair share,” Raveendran stated in the letter. The plea that he made to employees was that they continue to be dedicated to their responsibilities and continue teaching at the company, as reported by a media group.

“You have my sincere apologies. Despite the fact that you have performed to the best of your abilities, we have not been able to reward you for the work that you have done. Please accept my sincere apologies for this, as it is not appropriate. In the past three months, we have been confronted with a perfect storm of legal disputes, financial concerns, and obstacles that none of us could have prepared for. But you have maintained your composure throughout it all,” he commented further.

According to Raveendran, All employees have demonstrated that they are committed to the ultimate calling of a teacher, which is to educate, to inspire, and to guide.

Company’s Plans to Address Challenges

Raveendran provided an overview of the company’s strategies to overcome the difficulties and secure the company’s continued viability over the long run. It was his assurance to the staff that BYJU’s would continue to be dedicated to its purpose of providing students all over the world with a quality education and that the company would be taking proactive actions to better both its financial condition and its operations.

He further asserted that lenders located in the United States have submitted a weak case, asserting that they have a claim on the Indian assets of the company. However, according to the deal that company has signed with them, they do not have any rights to have access to these assets. They are not legally represented by the so-called trust that is supposed to represent them in India. The majority of these lenders are not represented by this specific entity. “Nevertheless, the fact of the matter is that I am no longer in charge of the company’s financial accounts, he stated. Raveendran expressed his understanding of the stress that this situation currently places on company’s employees and assures them that case will end up in company’s favour.

BYJU’S Faces Legal Challenges: BCCI’s Insolvency Petition Accepted by NCLT

Explore the latest developments as the country’s education tech giant BYJU’s encounters significant financial and legal issues.

StartupTalkyNitin Konde

September 24, 2024

Tag: Edtech

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Alakh Pandey

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Lenders Initiated Bankruptcy Proceedings Against Epic, Tynker and Osmo

Raveendran Brothers Moved to NCLT and NCLAT in India

MyCaptain Company Details

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