StartupTalky

Tag: E-commerce industry

  • IndiaMART: The Success Story of a Leading B2B E-commerce Company in India

    Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations.

    Faster, stable, and more efficient internet is a major factor behind the rise of many startups. However, some startups were pure visionaries, established way before this modern internet connectivity. IndiaMart was one of such startups that were conceived of before the internet became such easily available and accessible as it is today.

    When IndiaMART company was founded by the cousins Dinesh Agarwal and Brijesh Agrawal in 1996, the internet was far from being a household term in India. The IndiaMART founders could very well visualize the revolution that India was about to see with better internet connectivity. Starting with a capital of just Rs 40,000, today IndiaMART is India’s largest and the world’s second-largest B2B e-commerce marketplace.

    So, let’s have a peek into the startup journey of this 25-year-old company, which is making the eCommerce business easy for many individuals, SMEs, and large enterprises.

    Learn about IndiaMART’s history, founders, owners, business and revenue model, founders and team, funding and investors, challenges, competitors, name, tagline and logo, awards, acquisitions, and more.

    IndiaMART – Company Highlights

    Company Name IndiaMART
    Headquarters Noida (Uttar Pradesh)
    Founders Dinesh Agarwal & Brijesh Agarwal
    Industry E-commerce
    Founded 1996
    Parent Organization IndiaMART InterMESH Limited
    Website indiamart.com

    About IndiaMART
    IndiaMART – Founders and Team
    IndiaMART – Startup Story
    IndiaMART – Mission and Vision
    IndiaMART – Name, Tagline and Logo
    IndiaMART – Funding and Investors
    IndiaMART – Shareholding
    IndiaMART – Business and Revenue Model
    IndiaMART – Growth and Revenues
    IndiaMART – Financials
    IndiaMART – Challenges
    IndiaMART – Awards
    IndiaMART – Acquisitions
    IndiaMART – Competitors

    About IndiaMART

    IndiaMART is a leading B2B e-commerce company in India that connects suppliers with buyers. It has around 60% market share in B2B e-commerce along with partnerships with leading brands like Tata, Airtel, Hyundai, Bosch, Canon, and a lot more. It trades almost everything from apparel, and home furniture to electronics, and building equipment. The company provides business visibility and credibility to its buyers and sellers with enhanced trust and experience of 24 years.

    IndiaMart has also ventured into some other sectors, other than being a B2B e-commerce. Operational subsidiaries of India Mart include –

    • Tolexo Online Pvt. Ltd. (TOPL) – Founded in 2014, Tolexo.com was a B2B e-commerce retail and B2B Wholesale platform. In 2017, IndiaMart company announced that it is closing the retail B2B wing of Tolexo.com due to underperformance. Currently, Poora.com (a subsidiary of TOPL) is offering order management services to businesses.
    • Ten Times Online Private Limited (TTOPL) – Founded in 2013, 10times.com is a platform for business event discovery and networking.
    • Pay With Indiamart Private Limited (PWIPL) – Started in 2017, It is a payment gateway that lets sellers collect instant payment from buyers through the Indiamart platform.
    • Hellotravel Online Pvt. Ltd. – Founded in 2009, this platform connects travelers to travel agents.

    IndiaMART – Founders and Team

    Indiamart Founders

    Dinesh Agarwal and his cousin Brijesh Agarwal are the founders of IndiaMART.

    Dinesh Agarwal

    IndiaMART Co-founder CEO Dinesh Agarwal hails from a traditional business family in the Napara district of UP. Agarwal completed his schooling from a Hindi medium school. He then obtained his B.Tech degree in Computer Science & Engineering from Harcourt Butler Technological Institute, Kanpur. Agarwal served in a number of companies before landing a job at HCL for which he needed to move to the US. He was associated with HCL Technologies as a Senior System Analyst before launching IndiaMART. Dinesh also served as a Software Engineer at CDOT Alcatel Research Centre.

    Brijesh Agrawal

    IndiaMART Co-founder and Director Brijesh Agrawal completed his BMS from the University of Lucknow. He then completed his PGDBM from NIILM, after which Brijesh joined Dinesh Agarwal in his venture.

    IndiaMART had around 2,754 employees across different cities in India when last reported in March 2021.

    IndiaMART – Startup Story

    After graduating in software engineering, Dinesh started receiving lucrative job offers. After working in India with different organizations for 5 years, Dinesh went to the US, where he worked with CDOT for 3 Years. He was leading a comfortable life until one day he realized that he was not passionate enough about the work he was doing and had a calling to start something of his own. This made Dinesh return to India in 1996.

    Dinesh was one of the early internet users and realized that the internet can do wonders in promoting businesses, so he decided to build a platform where businesses could display their products through dedicated web pages. Dinesh started the eCommerce business from his flat in Delhi in 1996 as an export marketplace with Brijesh.

    However, finding clients was a difficult task initially for IndiaMART because many businesses were not aware of computers and the internet. They did not know how the internet could help in growing their business. So, they appointed some marketing and sales guys, who could educate the businesses about what the internet could do to them, thereby helping IndiaMart acquire new clients. They also started participating in trade fares held in Pragati Maidan to spread more awareness about their eCommerce business. The first client India Mart received was ‘Nirula’s’ – the famous first food chain in North India. IndiaMart then had to build and maintain Nirula’s website for an annual charge of Rs 32000/-.

    The company initially started by offering free listing services to eCommerce businesses, and once the businesses listed started getting queries from around the world, IndiaMART’s sales representatives used to approach the businesses to report their progress. Once the business was convinced that getting their business listed on IndiaMart was helpful, they started buying paid services and the platform started growing gradually.

    However, in the absence of proper internet-based infrastructure, challenges for the company were many. IndiaMART could not even send e-mails to the businesses regarding the queries these businesses were receiving through IndiaMART, as many businesses did not even have e-mail ids. The IndiaMART team had to take printouts of the queries they received and fax the same to the respective businesses. But despite all the challenges, IndiaMART acquired around 1000 clients till 1999.

    Another challenge appeared before the company with the 9/11 attacks, exports were hard hit due to the tragedy and IndiaMART’s revenue came down by almost 40%. But the team continued its efforts.

    A major turning point came when IndiaMART company shifted focus from export to Domestic market and started serving the eCommerce business within the country. Today over 6 million suppliers are registered with IndiaMART.

    IndiaMART – Mission and Vision

    Indiamart has been founded with a mission ‘to make doing business easy.’ Indiamart is fueled with the vision of retaining its lead in the B2B e-commerce segment in India.

    IndiaMART Logo

    IndiaMart has brought out numerous taglines like “Kaam Yahin Banta Hai” and “Bada Aasaan Hai” till now. ‘The Global Gateway To Indian Marketplace” was the first tagline that IndiaMART recorded.

    IndiaMART – Funding and Investors

    IndiaMart has raised total funding worth $40.8 million over 4 rounds. In June 2019, IndiaMART launched its IPO, which turned out to be one of the most loved IPOs in 2019. As per NSE, IndiaMART IPO cumulatively received bids of 9,66,86,235 equity shares, which is 35.91 times higher than its total issue size of 26,92,824 equity shares.

    Date Stage Amount Investors
    Feb 17, 2021 Post IPO Undisclosed Jefferies, Edelweiss
    June 24, 2019 Venture Round $28.24 Million Elevation Capital
    March 9, 2016 Series C – Amadeus Capital Partners
    Jan 14, 2009 Series A $10 Million Intel Capital
    Jan 1, 2007 Venture Round – Brand Capital

    IndiaMART – Shareholding

    IndiaMART’s shareholding pattern as of May 2019, sourced from Tracxn:

    IndiaMART Shareholders Percentage
    Dinesh Agarwal 31.8%
    Brijesh Agarwal 21.4%
    Intel 12.8%
    WestBridge Capital 5.1%
    Amadeus Capital 5.8%
    Accion 3.8%
    Brand Capital 0.3%
    Other People 3.5%
    ESOP Pool 4.3%
    Other Investors 11.3%
    Total 100.0%
    IndiaMART Shareholding
    IndiaMART Shareholding

    IndiaMART – Business and Revenue Model

    The oldest B2B eCommerce marketplace, IndiaMART operates on a subscription-based model for suppliers. While IndiaMART is totally free for buyers, its main source of revenue is subscription fees received from the sellers, sell of ‘request for quote’ received from the buyers, and the payment facilitation services that it offers. Furthermore, IndiaMART also earns advertising revenue by letting individuals and businesses post advertisements on the IndiaMART app.

    Indiamart- India’s largest marketplace

    IndiaMART – Growth and Revenues

    From starting up when the B2B e-commerce sector was still upcoming to being hailed as the largest operator in the segment, IndiaMart’s success story is itself a testament to the growth it received. Furthermore, IndiaMart is also dubbed as the world’s second-largest online B2B marketplace.

    Here’s a glimpse into the prominent growth highlights of the company:

    • The company boasts a network of over 143 million registered buyers and 6.4 million+ suppliers
    • IndiaMart hosts a whopping collection of 71 million+ products and services
    • It has a staggering 60% market share of the online B2B Classified space in India
    • The B2B giant has further pulled in 259 Mn+ hits on its website and app in the December quarter of 2021
    • IndiaMART recorded opening 52 offices in 52 weeks, which boosted its sales 10X times in a single year
    • IndiaMart has adopted a weekly salary pay disbursal system with an aim to extend a flexible and supportive working environment for its employees. Studied and identified as one of the most critical things that influence an employee, weekly payouts for employees have been practiced in many countries like New Zealand, the United States, Hong Kong, Australia, and more and have yielded successful outcomes.

    IndiaMART – Financials

    IndiaMART InterMESH Limited has demonstrated consistent growth over the past five financial years, with notable increases in revenue and profitability.

    Particulars FY24 FY23 FY22 FY21 FY20
    Revenue INR 1,196.8 crore INR 985.4 crore INR 859 crore INR 756.1 crore INR 707.4 crore
    Expenses INR 910.8 crore INR 756.7 crore INR 463 crore INR 364.1 crore INR 494.4 crore
    Profit/Loss INR 334.0 crore INR 283.8 crore INR 297.6 crore INR 279.8 crore INR 147.4 crore
    IndiaMART Financials
    IndiaMART Financials

    In FY24, IndiaMART’s revenue increased by 21% to INR 1,196.8 crore from INR 985.4 crore in FY23, while profit rose by 18% to INR 334 crore from INR 283.8 crore.

    IndiaMART Revenue Breakdown

    Revenue Source FY24 FY23
    Revenue from Operations INR 1,196.8 crore INR 985.4 crore
    Other Income INR 2,106.1 crore INR 1,805.3 crore
    Total Revenue INR 1,196.8 crore INR 985.4 crore

    The company’s revenue from operations grew by 21% in FY24, reaching INR 1,196.8 crore, up from INR 985.4 crore in FY23.

    IndiaMART Profit/Loss

    Profit Metrics FY24 FY23
    Gross Profit INR 496.6 crore INR 409.2 crore
    Operating Profit INR 454.4 crore INR 371.3 crore
    Net Profit/Loss INR 334.0 crore INR 283.8 crore

    Net profit increased by 18% in FY24, amounting to INR 334 crore compared to INR 283.8 crore in FY23.

    IndiaMART Expenses Breakdown

    Expense Type FY24 FY23
    Employee Benefit Expense INR 5,440.7 crore INR 4,247.4 crore
    Finance Costs INR 89.1 crore INR 81.5 crore
    Amortization & Depreciation INR 364.6 crore INR 310.8 crore
    Other Expenses INR 3,213.5 crore INR 2,927.8 crore
    Total Expenses INR 9,107.9 crore INR 7,567.4 crore

    Total expenses rose by 20% in FY24 to INR 9,107.9 crore from INR 7,567.4 crore in FY23, primarily due to increased employee benefit expenses and other operational costs.

    Top FMCG Companies In India Running Successfully in 2024
    The top FMCG companies in India have contributed significantly to the economy. Find out what these top FMCG companies are.
    StartupTalkyBaishali Das Adhikari

    IndiaMART – Challenges

    Being a pioneering Indian B2B e-commerce company, IndiaMart had to face numerous challenges ever since it was established back in 1996. From finding clients, spreading internet awareness, and getting them listed online to help them gain a convincing reputation online, IndiaMart has seen its share of challenges.

    Back when IndiaMart was established, emails weren’t much popular so they had to take printouts of the queries and fax them. The 9/11 attack was another roadblock that IndiaMart saw when their exports were hugely truncated, which dragged down the revenues with them.

    Indiamart also faced the backlash of 2012 when the economy slowed down in India.

    IndiaMart company has recently been featured by the United States Trade Representative (USTR) as one of the most notorious markets. The Notorious Market List of 2021 compiled a total of 42 online and 35 physical markets across the world, and all of these markets, according to USTR, are involved in trademark counterfeiting or copyright piracy. The Trade Representative report of the US censured the popular Indian eCommerce platform as the hub of counterfeit pharmaceuticals, electronics, and apparel.

    IndiaMART – Awards

    Here’s a glance at the list of awards and recognitions IndiaMART earned throughout the years:

    • Red Herring 100 Asia Awards 2008
    • Manthan Award South Asia and Asia Pacific 2013 under the ‘E-business and Financial Inclusion’ category
    • ‘Special Contribution Award’ at WASME – Super SME Awards, 2016
    • ‘Best Online Classified Website Award’ at Drivers of Digital Awards, 2016
    • ‘Best Business App Award’ at GMASA 2017 and ‘Best Business App’ at Drivers of Digital Summit & Awards, 2018
    • ‘Best Online Classified Application’ at Drivers of Digital Summit & Awards, 2018
    • ‘Video Content in a Business Website- Special Mention’ at Video Media Awards and Summit 2019
    • India Law Awards 2019 for ‘Technology, Media and Telecommunication In-House Legal Team’
    • “Most Promising Company of the Year” at the CNBC Awaaz CEO Awards
    • ‘Bada Aasaan Hai’ received the ‘Best Video Content in a B2B Marketing Campaign Award’ at the Video Media Awards & Summit, 2020.

    The Success Story Of FMCG Giant Hindustan Unilever Limited (HUL)
    A case study on Hindustan Unilever (HUL), one of the biggest FMCG organizations in India.
    StartupTalkyDevashish Shrivastava

    IndiaMART – Acquisitions

    Indiamart has fully acquired 2 companies to date. The company acquired the accounting platform Busy Infotech for Rs 500 crore on 25 January 2022, before which, it acquired Playcez on 23 August 2013.

    Indiamart company acquired 26% stakes in IB Monotaro, a Japan-based company, that operates in India under the brand name “Industry buying” and is focused on supplying industrial and business products for the eCommerce businesses, as per reports dated February 24, 2022. According to the deal, the popular B2B sales marketplace platform bought 810K shares from Emtex Engineering for a total consideration of Rs 104.2 crore, with an aim to offer an end-to-end commerce experience enablement and thus, serve the B2B businesses of the country.

    Name of the company acquired Date of acquisition Amount
    Busy Infotech January 25, 2022 $66.38 mn
    Playcez August 23, 2013 $2 mn

    IndiaMART – Competitors

    Some of the leading competitors of IndiaMART are:

    Though there are many upcoming e-commerce companies in India, IndiaMART sustains its position with its stronger network and greater years of experience in the e-commerce field.

    FAQs

    What is IndiaMART?

    IndiaMART is India’s largest B2B online marketplace, connecting buyers and suppliers for business trade. IndiaMART wholesale products help businesses connect with suppliers for bulk purchasing.

    When was Indiamart founded?

    IndiaMART was founded in 1996 by cousins Dinesh Agarwal & Brijesh Agarwal.

    What is IndiaMART net worth?

    IndiaMART InterMESH has a market cap or net worth of 127.48 billion as of February 14, 2025.

    Which is Indiamart’s Parent company?

    IndiaMART InterMESH Limited is Indiamart’s Parent company.

    Who are top competitors of Indiamart?

    Some of the top Indiamart competitors are:

    • Tradeindia
    • Yellow pages
    • Exporters India
    • Amazon
    • Flipkart
    • Tradekey
    • Udaan
    • Paytm Mall
    • CafePress

    Who is the CEO of IndiaMART?

    Dinesh Agarwal is CEO of Indiamart.

    Who is Indiamart founder?

    Dinesh Agarwal and his cousin Brijesh Agarwal are the founders of IndiaMART.

    Which type of company is IndiaMART?

    IndiaMART is a leading Indian B2B e-commerce company that connects suppliers with buyers. It has around 60% market share in B2B space.

    Can we sell on IndiaMART?

    You can Register yourself as a seller and start selling to millions of buyers across the world on Indiamart- India’s largest online marketplace. Log in as a Seller to manage your Profile.

    What is IndiaMART business model?

    IndiaMART operates on a B2B marketplace model, connecting buyers and suppliers online. Its subscription-based revenue model allows businesses to list products and gain visibility, while buyers can search and connect for free. The company earns from membership fees, lead generation, and advertising services, making it a high-margin, asset-light business.

    What is IndiaMART revenue model?/ How does IndiaMART make money?

    IndiaMART earns from paid memberships, lead generation, ads, and transaction fees, making it a recurring, high-margin model.

  • The Future of Ecommerce Industry in India

    With growing internet penetration and disposable incomes, the people of India are experiencing a massive change in their shopping habits. People from all fronts are using their smartphones to buy products and items. With the big three — Amazon, Walmart, and Alibaba, entering the Ecommerce sector of India, the market is slowly maturing and expanding its footprint to the most remote locations across the country. This market for Ecommerce in India is further estimated to witness another transformation with the spread of the all-new ONDC concept that is still new in its approach and promises to make ground-breaking changes.

    According to an analysis, the Ecommerce Industry in India grew from 4% of the total population in 2007 to around 40% in 2017, clearly indicating the rise of the internet era in the world’s fastest-growing economy. The growth of the Ecommerce market in India is expected to further be registered at around $188 billion by 2025. This industry would again rise to reach $350 billion by 2030, as per the latest statistical reports. This internet boom is directly proportional to the emergence of Ecommerce in India and other internet-based domains.

    WIDGET: leadform | CAMPAIGN: undefined

    This post analyzes the current scenario and the future of Ecommerce in India.

    Ecommerce Industry In India
    Growth Of Amazon In India
    Growth Of Flipkart In India
    Other Ecommerce Players In India

    Ecommerce Industry In India

    Projected Ecommerce Revenue of India from 2017-2027
    Projected Ecommerce Revenue of India from 2017-2027

    This success story started in 2007 with the inception of India’s most successful startup, Flipkart. Initially, companies found it tough to encourage people to shop online but with advancing technology, logistics, and payment methods supported by various offers and sales, people slowly drifted to this convenient mode of online shopping. Internet penetration and easily available data, fuelled by the low costs were and continue to be the most prominent factors encouraging this trend.

    Ecommerce in India is expected to touch $200 billion by 2025 from the figure of around $40 billion in 2017. The internet economy, on the other hand, is expected to hit $1 trillion by 2030, majorly riding on the Ecommerce wave. Seeing this potential, Amazon, Walmart, and Alibaba started heavily investing in India and building a strong presence. Various domestic players like Snapdeal, Shopclues, Infibeam, etc. are also a part of this organized and exponentially growing Ecommerce segment in India. Though some of them might not be standing tall enough at the present moment, they always have a chance to bounce back though. Also, as a result of the domain of Ecommerce being broad enough to nourish many other subdomains, the Indian ecosystem of Ecommerce has seen the growth of both men and successful women entrepreneurs, with many more opportunities ahead.      

    Growth Of Amazon In India

    Annual Net Sales Revenue Worldwide of Amazon from 2004 to 2021
    Annual Net Sales Revenue Worldwide of Amazon from 2004 to 2021

    Amazon expanded its footprints in India by promising to invest $5 billion, and until now it has pumped in more than $6.5 billion. These investments are being used for expanding its portfolio by bringing various sellers onto its platform, building and leasing warehouses for storage, improving logistics, offering heavy discounts to acquire new customers, and foraying into new verticals like grocery and payments wallet.

    In 2017, Amazon’s founder Jeff Bezos stated that Amazon’s app was the most downloaded shopping app in India. Moreover, the company’s loyalty program—Amazon prime—was adopted in India at a much faster rate than in any other country. Its international losses as of April 2018 were $622 million and the revenue was $14.08 billion, whereas a year back the figures were, $481 million and $11.06 billion respectively. Amazon.com had $469.80 billion in revenue in 2021. Amazon is also focusing on improving its smart AI-based speaker, Amazon Echo. Alexa, Amazon’s voice-controlled personal assistant, is being trained to understand and focus on the Indian dialect and vernacular languages.

    Amazon now has options for Hindi, Tamil, Telegu, Kannada, Malayalam, Bengali, and Marathi on its website and app to conquer customers from tier-2, tier-3, and rural areas where English is not widely used or taught. With a growing focus on improving customer service through setting up various fulfillment centers and faster logistics, Amazon is working to counter its local competitor Flipkart which was bought by Walmart and Paytm Mall. It is going to provide drone-based delivery very soon. With its increasing investments despite heavy losses, Amazon strongly believes that today’s investment of Re 1 will yield returns of Rs 100 tomorrow.

    Amazon Prime Launches Free Gaming Benefits for Indian users
    As the lockdown in India is extended further, Amazon [/tag/amazon/] wants itsusers to enjoy gaming content at home. Amazon Prime members in India can now getgaming benefits. The Prime members will also get access to a bundle of mobilegaming content. The games will also include free in-game conten…
    StartupTalkyVarad Kitey

    Growth Of Flipkart In India

    Revenue of Flipkart Private Limited between Financial Years 2014 and 2022
    Revenue of Flipkart Private Limited between Financial Years 2014 and 2022

    On the other hand, Flipkart is a successful domestic Ecommerce player in India. Initially, it had its share of struggles in bringing sellers and buyers on its platform while dealing with the challenges of logistics and maintenance of warehouses. But with grit and hard work, Flipkart has been successful in bringing a revolution that changed the face of the startup ecosystem in India.

    It was the first Ecommerce company to introduce the system of cash on delivery, being mindful of the reluctance people faced while using their cards online. It also accomplished the task of setting up its own logistics unit, Ekart, along with various warehouses for storage and faster deliveries. Just like Amazon, Flipkart’s founders also started their startup by selling books online and slowly scaled their startup to various segments. It has also acquired various startups like Myntra and Jabong in the fashion segment, and PhonePe to delve into the mobile wallet industry. As of FY2017, it held around 45% of the total market in India, with losses of about Rs 8771 crores and revenue rising by 29% to Rs 19,854 crores. Though the market share figures changed slightly, Flipkart still maintained a lead over its counterpart Amazon in terms of market share, which was reported to hold 31.9% market share over the US-based Amazon, which held 31.2% of the market share in 2020.  

    Flipkart also launched its smartphone segment under the name ‘billion’, and also forayed into the electronics segment under the name MarQ. It is even venturing into the untapped potential behind the furniture segment. The basic reason behind launching an in-house brand is to attain profitability; many experts say that in-house brands will ultimately become the backbone of Ecommerce. Success was not easy for Flipkart. Ideas like trying to turn Flipkart into a mobile app completely didn’t go down with customers, and there were other failure stories as well.

    Flipkart was acquired by the American-based supermarket giant Walmart for $16 billion in 2018. This led to a growth in Flipkart’s valuation, which reached $21 billion. This deal was a win-win situation for both as Walmart got a 77% stake in expanding itself into the world’s new Ecommerce battleground, and Flipkart got ammunition in the form of investment and equity to counter Amazon. It eventually began to launch numerous programs like the loyalty program, and Flipkart Plus, where users are provided with free delivery and points. It also has a Flipkart affiliate program where you can become a partner and earn money. These points can be further used to redeem offers on platforms like Bookmyshow, Zomato, Hotstar, etc.

    Flipkart launched its refurbished marketplace, 2gud.com, after parting ways with eBay India. With the competition getting tougher every day accompanied by growing market size, it remains to be seen whether Flipkart will be able to maintain its supremacy. No matter what, Indians will always be proud of Flipkart as it changed the way for the average Indian shop.

    Snapdeal Company Profile – Owner | Acquisitions | Funding | Revenue |
    Company Profile is an initiative by StartupTalky to publish verified informationon different startups and organizations. The content in this post has beenapproved by the organization it is based on. How easy have our lives been ever since e-commerce portals came into action! Oneof these, Snapdea…
    StartupTalkyRishabh Rathi

    Other Ecommerce Players In India

    The third dimension of Ecommerce in India is Paytm Mall and other small players. After the fall of Snapdeal, Paytm Mall (started in 2017) was quick enough to conquer the third spot in the industry. Focusing on its Online to Offline model (O2O model), which allowed consumers to avail of online discounts and offers in Offline partner stores, it established a niche in this particular segment.

    Alibaba and Soft Bank invested $356 million in the company. Alibaba took a stake of 28.34% and Soft Bank 19.86%. After this valuation of the company reached $2 billion. It reported annual gross sales worth around $3.5 billion in FY18 and earned operating revenues of $102.97 million in FY19. It reported $34.72 million in revenue from operations and a $17.48 million loss in FY22.

    Short-term visions, lack of experience, and strategic setbacks led to the fall of the company. Alibaba and Ant Financial sold their stake at just $5.17 million and backed out of the company. According to reports, its valuation dropped from $3 billion to $13 million in March 2022. Paytm Mall can make a comeback through ONDC.  

    Another small and promising player was Shopclues, which had been successful in attracting customers from Tier-3 and Tier-4 towns, clearly indicating its difference in thinking from Flipkart and Amazon. It consisted of various small sellers on its platform, selling quality goods at a cheaper price. This business model attracted people from various rural areas who had low disposable incomes compared to their urban counterparts. According to a ROC 2018 filing, it was revealed that Shopclues’ revenue increased by 60% to Rs 180.3 crores, and losses came down by a massive 40% to Rs 332.65 crores. It also hinted at profitability in the coming quarters. However, the promising unicorn, which turned the fourth Indian unicorn startup in January 2016, led by Radhika Ghai Aggarwal and Sandeep Aggarwal, headed only towards nothing.    

    Conclusion

    Many people from the industry feel that the current Ecommerce ecosystem in India (consisting of both the marketplace and inventory type) is less than 5% of its actual potential. With this industry growing exponentially, many small and big players feel that there are more horizontals and verticals which are yet to be explored and organized. Myntra, IndiaMart and Nykaa are among the fastest-growing Ecommerce players in India. The Ecommerce segment will be imperative in pumping up the Indian economy and boosting employment rates.

    FAQs

    What is the future of Ecommerce in India?

    As per predictions, the Indian Ecommerce market will increase by 21.5%, reaching $74.8 billion in 2022, and it will reach $350 billion by 2030.

    What is the present scenario of Ecommerce in India?

    Ecommerce has transformed the way business is done in India. The Indian Ecommerce market is expected to grow to US$ 200 billion by 2026 from US$ 38.5 billion as of 2017. Much of the growth for the industry has been triggered by an increase in internet and smartphone penetration.

    What is the market share of Ecommerce in India?

    Growing at an exponential rate, the market value of the Ecommerce industry in India is approximately $88 billion in 2022.

    Which is the biggest Ecommerce company in India?

    Amazon India is the biggest Ecommerce company in India.

    What are examples of the Ecommerce industry?

    • Amazon
    • Flipkart
    • Snapdeal
    • Myntra
    • Shopify
    • Nykaa
    • Alibaba Group

  • What is ONDC? How will ONDC Impact the Ecommerce Industry of India?

    Open Network for Digital Commerce (ONDC) was formed on 31st December 2021. However, the initial pilot phase of this program was launched on 29th April 2022. The target behind the introduction of this platform in India is to bring scalability and accessibility to the field of e-commerce.

    The initial idea of ONDC came from the Piyush Goyal-led Department for Promotion of Industry and Internal Trade (DPIIT).

    The project is moving forward under the leadership of T Koshy (CEO), who was a former partner at the consulting firm EY, along with a 9-member advisory council that consists of names like Nandan Nilekani, the co-founder of software powerhouse Infosys Ltd, National Health Authority’s RS Sharma and more.

    It is aimed to provide equal opportunity to the small retailers and merchants in the e-commerce market alongside big players like Amazon and Flipkart.

    Nilekani has also earlier helped the Indian government in developing Aadhar biometric ID system. As per him, ONDC is meant to democratize digital commerce in India.

    As per a survey, India in 2021 had around 289.1 million digital buyers. This number is expected to increase and reach around 377.6 million in 2025.

    Number of Digital Buyers in India
    Number of Digital Buyers in India

    To date, the maximum share of eCommerce in India is in the hands of a few big companies. However, the growing number of buyers invokes the need of including small sellers from remote places to become a part of this huge market.

    To help resolve this issue with the aim of bringing more retailers and sellers online government brought forward the concept of Open Network for Digital Commerce (ONDC).

    What is ONDC?
    UPI and ONDC | What’s the Difference?
    Why is ONDC needed?
    How will ONDC impact the e-commerce industry in India?
    ONDC Funding
    Tracing the Growth of ONDC
    ONDC Challenges

    Impact of ONDC on the E-commerce Industry of India

    What is ONDC?

    ONDC Logo
    ONDC Logo

    Before understanding how the government will implement this and what are its benefits, let us first understand clearly what ONDC is.

    Until now, digital commerce across India is abiding by the platform-centric model. This means there are different platforms available online through which a seller can sell his product and a buyer can purchase them by registering on the same platform.

    This means that the buyer and seller have to be on the same platform for an online deal to occur.

    The idea behind ONDC is to bring e-commerce to the open network model instead of the platform-centric model. This will make e-commerce approachable for all types of buyers and sellers.

    The idea is to bring the buyers and sellers from different platforms into each other’s approach without any of them having to register on the platform on which the other exists.

    It will allow the buyers and sellers from different platforms to connect with each other, provided that both the platforms are linked to ONDC. This is similar to the role UPI plays in terms of transactions. UPI is a fitting example of the concept that ONDC is working on. This is because where UPI united the banking partners and the merchants/users, via a single unified platform connected through the mobile number, ONDC is pivoting on a similar concept that will unite the buyers, sellers, logistics providers aggregators, payment gateways, and more on a single platform, which will make buying and selling easier for everyone in the ecosystem.

    Therefore, the ONDC network allows the buyer to connect with the seller and make transactions to settle the deal irrespective of which applications they are using for buying or selling the products.

    UPI and ONDC | What’s the Difference?

    Often during the ideation and the development of the ONDC product, we have heard people, businesses, and media placing ONDC and UPI systems side by side. While both the systems are based on a similar idea, which is to link people and make things in the Indian market easier, they are poles apart really in terms of the functionality, complexity, magnitude, people, segments and markets involved, and more.

    For example, the UPI system was involved in the secure transfer of finances, the main objective of which was to facilitate the transfer of funds, and keep the same secure between banks, merchants and customers. However, when it comes to ONDC, the concept of ONDC does not involve a direct transfer of goods and services but is related to the same.

    Besides, ONDC also has a list of subjective variables, which the UPI doesn’t have. For instance, ONDC has to look after the quality of the products being sold, onboarding sellers and shops, making the communication between them easier, overlook the reliability of both the sellers and the buyers, looking after the speed of delivery and more.

    Also, when it comes to the UPI system, nothing was dependent on physical interaction, which stands in sharp contrast to the ONDC system, where the latter is significantly dependent on the offline steps after the matchmaking is done online.  

    Why is ONDC needed?

    Presently, if a retailer or merchant wishes to take his business online, there are only two options available for them.

    The first option is to create its own website. This might require some technical support. Further, this is a cost-intensive process as it involves a lot of extra charges such as website creation and management costs, logistic charges, etc.

    Also, even after the website is built and functional, the seller will have to invest a lot of money in advertising for his website in order to attract buyers.

    The second option is to sell the products on aggregator platforms or so-called online marketplaces. Although this system appears quite convenient in comparison to building a website, it has its own issues.

    The two top players in this field i.e. Amazon and Flipkart are both US-based companies. They keep a large share of profit in return for displaying and selling your products on their platform. In addition, sometimes, there have been complaints of brand preferences where these platforms are said to exhibit favoritism towards a few brands.

    Moreover, sometimes these marketplaces collect data from the sellers and depending on the market inclination, introduce their own products, to stay ahead of the curve.

    Another main concern associated with e-commerce is the lagging of small retailers, merchants, MSMEs, etc. Owing to the limited reach of e-commerce in small towns and villages, these small businessmen are deprived of the benefits associated with e-commerce.

    Most of them have not been able to begin their online journey on these digital selling platforms due to restricted technical knowledge and the small number of options available.

    To counter these problems and take digital commerce to a whole new level, ONDC has been formed. The aim is to make e-commerce reachable even for small retailers and merchants.

    The ONDC platform is an idea that is focused on increasing 3 major things that most buyers and sellers dream of:

    • Discoverability – The ONDC platform will help both the buyers and the sellers maximise their discoverability.
    • Transparency – ONDC will offer clear visibility and the benefits of comparing everyone and everything that is listed on it. This will make things transparent enough for everyone and everything related to eCommerce.  
    • Interoperability – The ONDC network will have the buyers, sellers, aggregators, delivery partners, logistics providers, and more, and all of them will be operating freely with each other, forming a stable and trustworthy network for maximum benefits.

    Top 10 Highly Profitable Ecommerce Ideas
    E-commerce is booming, especially after the pandemic. With new businesses popping up every day, here are the top ten ideas for you to start your own.
    StartupTalkyPiyush Mishra

    How will ONDC impact the e-commerce industry in India?

    The introduction of ONDC will encourage small retailers to step foot into e-commerce. ONDC will result in bringing separate buyer-centric and seller-centric apps that will be beneficial for anyone who is invested in e-commerce.

    The new apps that may appear in the market can help resolve other issues for buyers as well as sellers. For example, it may help the sellers with logistics solutions while the buyers may be benefitted by shopping from the nearest available or cheapest store in town.

    The main benefits expected out of ONDC are as follows:

    • Formalization and democratization of e-commerce.
    • Large scope for discovering prices and comparing them.
    • Growth of local retail businesses especially MSMEs.
    • Increased number of choices for buyers.
    • Auxiliary support and services for both buyers and sellers.
    • Enhanced business opportunities owing to the open platform.
    • Option to outsource for both buyers and sellers.
    • Reducing the monopoly of big shots in e-commerce.
    • Rational process of business.

    Some of the areas/industries that ONDC is expected to disrupt are:

    • Cab services – Two major players driving the cab services in India are Ola and Uber. However, whether it is their drivers or the Indian customers, all are dissatisfied with the policies and the management of the companies. Here, the ONDC platform can come as a respite for the users, who can get the services they ask for at lower costs, while on the other hand, the cab drivers can freely sign in with ONDC to get a bigger and better reach.
    • Food delivery – The food delivery ecosystem of India has been largely controlled by Zomato and Swiggy, where both the customers and the restaurant providers are at the mercy of these two foodtech giants. Many restaurant partners have earlier thought of delivering directly, but they failed. The ONDC can now empower them better to bring in the change!  
    • Quick commerce – Quick commerce, which is looked up to as the next big thing in India, was earlier in the hands of the Kirana stores, who were the original quick commerce players. However, they seemed to have lost the battle against the able quick commerce players like Zepto, Dunzo, Instamart, Blinkit, and more. This new initiative of ONDC can, therefore, gear up the Kirana stores and their owners to serve their customers faster and better.  

    Selling On Website vs Online Marketplaces: Which Is Better?
    Are you planning to sell your goods online but are confused about selling them via an eCommerce store or your own website. This will help you decide.
    StartupTalkyShikha Tyagi

    ONDC Funding

    For the first couple of years, ONDC has set a budget of Rs 150-200 crore, mentioned by T Koshy, in a report dated July 2, 2022. CEO Koshy said that it has already raised 85% of its funding for the first phase of the operation. The platform had earlier chosen 20 institutions and asked them to put Rs 10 crore each from their funds. It has been earlier reported that the ONDC platform has raised over Rs 155 crore with the help of some of the largest banks of India – SBI, Axis, PNB, HDFC, Bank of Baroda, and Kotak Mahindra Bank, and some of the financial institutions like NSE, NPCI, NABARD, and SIDBI. T Koshy has further specified that ONDC has got 17 such investors to fund them with Rs 10 crore each by March 31, 2022, while the remaining organisations will extend their funds to ONDC by August 2022.

    Speaking about the ownership of ONDC, T Koshy mentioned that no investor would be allowed to hold more than 50% of the ONDC stakes.

    Tracing the Growth of ONDC

    The ONDC platform is on the brink of completion and pilot have already started in a selected list of Indian cities. A trial run of ONDC has been conducted in 6 cities in India including Bengaluru, Shillong, Lucknow, and Coimbatore.

    ONDC Onboarding Grows!

    With players like Walmart-owned Flipkart, Reliance Retail-backed Dunzo, Alibaba-backed Paytm, and more already joining the revolutionary platform, and Amazon willing to join it ahead, ONDC is already creating waves. Many other seller platforms, buyer platforms, logistics providers, and payment gateways are also signing up with the ONDC concept. As per the latest news, nearly 24 startups, like Meesho, and numerous other subsidiaries of Flipkart have joined ONDC. The ONDC platform is looking to onboard around 200 companies ahead, as per reports dated July 19, 2022. Snapdeal has already signed the agreement with ONDC earlier in July 2022, and will likely be integrating with the platform by the end of August 2022.

    After Dunzo, another Reliance Retail-owned startup Grab joined the ONDC platform, as per reports dated August 1, 2022. 80% of Grab shares are currently owned by Reliance Retail. Grab is a 9+ years old startup that offers a wide range of services including on-demand, reverse deliveries services, and first and last-mile logistics to clients including FedEx, Blinkit, Paytm, BigBasket, Myntra, Amazon, and Swiggy.

    Dunzo’s B2B logistics arm, Dunzo for Business (D4B) has collaborated with ONDC with an aim to provide last-mile delivery services to local enterprises on the ONDC network, as per reports dated August 5, 2022.

    Microsoft has become the first international company to join the ONDC platform. The American software giant will reportedly bring a social commerce platform or one that will allow a group buying feature for its Indian users. This association would enable Microsoft to connect with Indian users without depending on any e-commerce platforms. This partnership with Microsoft reveals the credibility attached to the ONDC platform of India, mentioned T Koshy.

    ONDC Inked MoU with the Small Industries Development Bank of India (SIDBI)

    ONDC inked a Memorandum of Understanding with SIDBI to onboard small and medium-sized businesses on the ONDC platform, which would help ONDC improve ecommerce participation. Signed between the CMD of SIDBI Sivasubramanian Ramann, and the Managing Director and CEO of ONDC, T Koshy, this agreement would lead both the entities to encourage the MSMEs access the open network ecommerce platform.

    The ONDC platform is not here to challenge the big players like Flipkart and Amazon. The ONDC CBO Shireesh Joshi confirmed that the platform will stay essentially as “eCommerce enablers helping the small retailers leverage the digitisation of commerce through our network.”

    The penetration of the eCommerce industry has only been 4-5% so far, as per July 2022 reports. To boost the same by increasing the number of retailers is one of the main objectives of the ONDC network. Joshi further revealed that the bigger players like Flipkart and Amazon will reap major benefits if this objective is fulfilled.  

    The ONDC platform will be launched in 75-100 more cities in India by August-September and will be open to the public during the same time in 2022, mentioned T Koshy, the CEO of ONDC, as per the reports dated July 2, 2022.

    Koshy has added that the ONDC will be opened to be public whenever it will find that there are enough sellers in a pin code area. Launching the service in these cities ahead will help the initiative lay a foundation on which the network can grow in the times upcoming, organically. The ONDC platform is expected to see a “hockey stick-like growth”. The CEO of the platform also pointed out that if it gains the support of the CSC SPVs (common service centre – special purpose vehicles), which are designed to spread the government’s e-services to rural areas and remote places, then that can help ONDC reach at least half of the Indian villages.

    Marquee investors like Sequoia India and SoftBank have advised their portfolio companies to join the Open Network for Digital Commerce (ONDC), as per reports dated July 20, 2022.    

    ONDC Challenges

    ONDC has come up as a revolutionary product that will transform the Indian market in the times upcoming. However, due to the complex design of the product, it has already started to face numerous implementation challenges. In comparison to the UPI system, ONDC is way tougher to both design and implement.  

    Conclusion

    With the schemes like digital India, no doubt e-commerce is the future of the Indian market. This is also clear from the fact that the Indian e-commerce industry is expected to rise from $46.20 billion in 2020 to $200 billion in 2026. Here, the ONDC can easily be identified as a new-age idea that has a huge market ahead.

    At this stage, the e-commerce platforms, being totally captured by a few large companies can certainly impact the small businessmen from the remote areas of the country, who still are unable to utilize this amazing platform.

    This is sure to have an adverse effect on the economy with these small retailers losing their business to a few big players.

    The introduction of the Open Network for Digital Commerce (ONDC) at this point is certainly a great initiative by the government to help these small businessmen to maintain their position in the race.

    This will also give them the opportunity to escalate their businesses to a larger scale by making their products reach a larger audience.

    FAQs

    What is ONDC?

    Open Network for Digital Commerce (ONDC) is a non-profit organisation in collaboration with the Government of India that brings e-commerce to the open network model instead of the platform-centric model. This will make e-commerce approachable for all types of buyers and sellers.

    Who owns ONDC?

    ONDC is owned by the Department for Promotion of Industry and Internal Trade.

    Who is developing ONDC Project?

    T Koshy of EY is leading the Open Network for Digital Commerce (ONDC) project, supported by a 9-member advisory council consisting of names like Nandan Nilekani, the co-founder of Infosys Ltd., and others.

  • Ayurveda at the Click of Your Smartphone: The Success Story of India Shoppe

    Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by India Shoppe.

    Digitization and E-Commerce have transformed the traditional way of business. Online shoppers Online shopping sales across India amounted to around $67 billion in 2021. Online shoppers are increasing year by year. There were 189 million online shoppers in 2021 which is expected to reach 220 million in 2025. The shopping behavior of customers has played a crucial role in the development of ECommerce retail. India Shoppe is one such E-Commerce retail platform that provides all the products for household needs. Staying bootstrapped, India Shoppe’s revenue growth has reached INR 1300 Crores.

    Read to know about India Shoppe, its founders, products and brands under it, its business model, and the story of its growth.

    India Shoppe – Company Highlights

    Startup Name India Shoppe
    Headquarters Chennai
    Industry Ecommerce Retail
    Founder Rajesh Chandan
    Founded 2013
    Website indiashoppe.com

    India Shoppe – About
    India Shoppe – Founders and Team
    India Shoppe – The Idea and Startup Story
    India Shoppe – Vision
    India Shoppe – Products
    India Shoppe – Business Model and Revenue Model
    India Shoppe – Challenges Faced
    India Shoppe – Revenue Growth
    India Shoppe – Tools Used in the Company
    India Shoppe – Achievements & Recognitions
    India Shoppe – Future Plans

    India Shoppe – About

    India Shoppe is an Omni-channel retailing company, started in Aug’13 to provide Wellness & Nutrition, Personal Health-care, Skin-care, Oral-care, Hair-care and Home-care after identifying & understanding their customers. They design & produce the products for which enough demand is created through various social media & other channels of Marketing. Recently, they have added fresh Agro-care solutions to their bouquet of products.

    India Shoppe – Founders and Team

    Rajesh Chandan is the founder of India Shoppe. Mitesh Bhandari and Viresh Mehta are the Co-Founders of India Shoppe.

    Rajesh Chandan - Founder of India Shoppe
    Rajesh Chandan – Founder of India Shoppe

    Mr Rajesh Chandan is an alumnus of Harvard Business School and a first-generation entrepreneur from Chennai and a technology enthusiast, with over two decades of hardcore exposure in various business verticals. He upgraded himself to the latest trends in business & technology, by attending various programs at ISB (Hyderabad) & IIM, (Ahmedabad). Rajesh Chandan actively conducts leadership workshops for Start-Ups, mentoring them to upscale their business. He held the position of VICE CHAIRMAN at JITO INTERNATIONAL W ING and continues as an active member of the JAIN INTERNATIONAL TRADE ORGANISATION with more than 15000+ influential (Jains as) members. Rajesh is an avid social worker associated with various organizations & rehabilitation centres. His family has donated a day-care hospital in Ayanavaram (Chennai) which is run by RYA Cosmo Foundation.

    India Shoppe Team
    India Shoppe Team

    Mitesh Bhandari is the Co-Founder and Executive Director of India Shoppe.

    Mitesh Bhandari is a young & dynamic commerce graduate from LOYOLA (Chennai) & MBA from NMIMS (Mumbai). He is a certified Chartered Financial Analyst with a decade of experience in several lines of business & off- late prominently in the Fin. Tech landscape. Mitesh Bhandari is an active investor on many alternative investment platforms, including Venture-Debt. He has more than 2 decades of experience in the business of Ferrous & Non-ferrous metals. Mitesh Bhandari also has a well-curated portfolio of leasing, and real estate assets.

    He serves as the Charter President of RCC Magnum, an organization of 100+ youth members & has been an active member of Round-Table (India), a philanthropic organization.

    Viresh Mehta is the Co-Founder and Executive Director of India Shoppe.

    Viresh Mehta is an enthusiastic leader who heads Business-Development. He is a marketing & sales specialist who focuses on the smooth functioning of an organizational supply chain and related value addition processes for the company. He has an outstanding experience of 17 years in merchandising & sourcing various consumer goods. He developed various distribution channels across India, for different FMCG Products, ensuring business growth. His strong decision-making abilities have played a critical role in handling and strategic planning of the product launches of several esteemed brands like Coorg Filter Coffee in Tamil Nadu, Detergents like Shudh, Rakshak and Samundar crystal salt from the house of industrial-giant, Tata. Understanding and engaging in public relations is a primary reason for his success. Crisis and Disaster Management at various business houses is his forte.

    Once Viresh Mehta organized a Dandiya Mela or a traditional folk-dance festival with over ten thousand participants from all ages & ethnicities, for raising student scholarships for the underprivileged.

    India Shoppe – The Idea and Startup Story

    Rajesh Chandan always wanted to start a brand, which would be more than just a business-house or a commercial- entity. He wanted it to be a part of people’s lives. That ‘want’ remained a distant dream until 2013, when he identified a dearth in a specific segment of the market & eventually, the spark grew into a flame.

    After a series of brainstorming with his peers in business, about how the global giants were becoming market leaders, online & native brands were ruling on-ground with their branches & franchises, the market in Omni-channel retailing remained unexplored. Soon, the idea started taking shape.

    India Shoppe was designed to be a lifestyle brand with a sincere focus on Tier II, and Tier III cities & towns targeting the “middle” & “upper-middle” income groups or the ‘active’ segment of society that is always aspiring for a better lifestyle.

    Rajesh went to the original ‘Shark-Tank’ to bounce his idea: My friends! Not for lack of options but this wasn’t just about, Validation of his idea but also the Sustenance of a promise!

    India Shoppe – Vision

    India Shoppe Logo

    India Shoppe has a vision to:

    • Be a large customer value creator in the market, focusing on customer service, understanding the customers, their way-of-life & identifying their requirements to improve their lifestyle.
    • Customize & develop products after market research & ensure they’re organic, healthy & easy to use.
    • Invest in new product lines & implement the latest technology to ensure they are delivered on time.

    India Shoppe – Products

    India Shoppe Products
    India Shoppe Products

    India Shoppe offers various daily-use products for individuals and the entire family. They are committed to building effective brand identity by aligning the consumers’ perception and expectations with the development of their products, with the highest standards in quality.

    India Shoppe has developed its private labels, under the brand names of:

    • “AAHAR” Food & Gourmet
    • “ELEMENTS WELLNESS” Health-Care
    • “NEUSTAR” Personal-Care
    • “ON & ON” Wellness & Nutritional-Care
    • “Mi HOME CARE” Adding a sparkle to your world
    • “INDIAGRO” Reflecting their commitment to farmers, they have scientifically researched and developed, plant & soil-care products that: help in maximizing the yield (for farmers) & are packed with nutrition (for consumers) while ensuring the quality of soil is retained.

    Their products do not contain (any) chemicals that are harmful to the body and are made of natural ingredients. They use raw materials which conform to API and in-house standards.

    Their proprietary health & wellness products are made of various nutritional ingredients & herbs, after extensive study and research. India Shoppe has experts who remain in close proximity with scientific researchers & market analysts to stay updated on developing new products or enhancing existing ones. Beginning from the sourcing of ingredients to the final Eco-conscious packaging, they ensure that their products are of premium quality.

    India Shoppe takes Conscious-Care for:

    • The People: Propose and promote a healthy lifestyle for consumers, with their products.
    • The Products: Prohibit the use of any ingredients which aren’t organic in their processes.
    • The Planet: From Products to Packaging, it is all vegetarian and eco-friendly.
    • The Past: Promoting Ayurvedic products which are preventive & also hail from this holy land.

    The Future of D2C Industry | Data Analytics and Research
    The online presence of D2C brands has given a huge growth to the industry. Here are some tips for entrepreneurs to expand their D2C business.
    StartupTalkyPreeti Karna

    India Shoppe – Business Model and Revenue Model

    India Shoppe creates a demand for its products, through active social-media campaigns and its chain of small-format retail stores & websites. Additionally, to reach a wider market, we’ve designed Pick-up Centers (P.U.C’s), in several remote locations that are mapped to their nearest store. Such P.U.C.s only purchase merchandise from the stores, they’re mapped to. It can also be explained as – H.O.: Parent, Store: Child, Store: Parent, PUC: Child.

    • Their stores maintain an online account of the respective PUCs mapped to them, based on the volumes of transactions or redemption of Pre-orders.
    • To ensure easy flow of the stocks, they are replenished from multiple warehouses, online & offline.
    • Their M.O.P is mostly through pre-orders having several types and denominations (Non-Transferable).
    • Customers carrying such Pre-orders get the merchandise at a discounted price while other customers purchase at M.R.P.
    • Customers can redeem/ purchase with dual-validation (Code & OTP) at the Store, PUC and Web-portal.
    • Their product range is further classified under different sub-categories.

    Strengths:

    • They have well-established network of 16 Warehouses, 51 Stores & 649 P.U.C’s, spread across the country,
    • They have tested & proven systems and ready-to-go processes for generating assured Sales growth.
    • They undertake periodic market research with corresponding Product-innovations.
    • They collaborate with scientific developers, manufacturers, designers, marketers & suppliers to ensure they come up with rich Ayurvedic products.
    • They build on brand re-call & consumer loyalty through Digital Marketing posts and campaigns by regularly posting engaging content on various social media platforms.
    • Their customers have been their biggest strength, as their testimonials are the hallmark of certification.

    India Shoppe – Challenges Faced

    Being an enterprise with most products based on Ayurveda, subscribing to their solutions would mean a shift into a better/healthier lifestyle. But this is the very reason most people today, resist choosing Ayurvedic medicine, which is more of preventive care, in contrast to the instant relief of western-medicine (Allopathy).

    However, the Covid Pandemic has rightfully pointed out that, instead of choosing the (so-called) ready remedies and instant reliefs, it is advisable to have a healthy lifestyle. And, going Ayurvedic, not only aids to eliminate the chances of infection but also has them equipped to battle other infections/ microbes, known & unknown.

    India Shoppe – Revenue Growth

    India Shoppe operates PAN-India. Starting in 2013-’14 from less than INR 100 CRS. to almost INR 1300 CRS. in 2021-’22. With a CAGR of 22%, their growth has continued during the Covid pandemic, even. So far, they are a bootstrapped company, running & managing with their capital & operating revenues.

    Top 7 Best Strategies for to Grow Your D2C Brand in 2022
    If you’re a D2C brand trying to penetrate the market and grow your customer base, here are 7 strategies that will surely lead to your brand’s success.
    StartupTalkyArbaz Sayed

    India Shoppe – Tools Used in the Company

    Their team of developers, designers, researchers, product managers and engineers of various disciplines, work together in building a user-friendly design & well-tested interface with every aspect of the organization.

    • They have been using state-of-the-art ERP software for Finance and custom E-commerce.
    • The capacity of supply chain and logistics operations can be scaled anytime with their automated stock replenishment during peak periods (festivals/ holidays) for consistency in their deliveries.
    • With their in-house cloud-based mechanism and automation, Traffic is gracefully throttled if & when it goes beyond the given conditions.
    • Having high-performance integrations, connecting to third-party applications like the State GST portal, Supply chain Vendors and up to Last-mile deliveries.

    India Shoppe – Achievements & Recognitions

    India Shoppe has achieved recognition from the Government of India and others.

    • In the personal-care category, “Elements Wellness” was prestigiously awarded: BEST HEALTHCARE Brand by The Economic Times in 2019-‘20 & 2022-’23!
    • 7 & 14 State Governments in the country, have recognized India Shoppe as a prompt Tax-payer for 2020-2021 & 2021-2022 respectively.
    • At the peak of the Covid pandemic, when the health ministry of India advised everyone to take a spoon of Chavanprash (an Ayurvedic goo-ey preparation loaded with anti-oxidants & immunity boosters) a day, it hiked the consumption of their equivalent, On & On “Kavach Prash”.

    India Shoppe – Future Plans

    As a growing large-scale Value-Creator, they are eyeing expansion in the scale of operations, setting up more Distribution centres for easy reach & faster delivery, planning more stores & investing in new product lines & technology.

    After finding a firm footing in the local market, India Shoppe team have been exploring the possibility of expansion, especially in our neighbouring countries.

    FAQs

    When was India Shoppe founded?

    India Shoppe was founded in 2013 in Chennai.

    Who is the founder of India Shoppe?

    Rajesh Chandan is the founder of India Shoppe. Mitesh Bhandari and Viresh Mehta are the Co-Founders of India Shoppe.

    What are the products of India Shoppe?

    India Shoppe products list includes various daily household products:

    • Food Products
    • Health-Care Products
    • Personal-Care Products
    • Agro Care Products
    • Home Care Products

  • Don’t Go Outside, Dakoo Is Coming!

    Insights shared by Avkash Kumar, Founder & Director, Dakoo.

    Understanding the market’s need, Dakoo, a hyperlocal marketplace & delivery platform founded by Mr. Avkash Kumar in 2021, is dedicated to bringing the latest technologies to the market. What started as a modest beginning for Avkash Kumar in 2021 during the ideation phases of his hyperlocal eCommerce platform, to what the nation is going to recognize soon as a tech franchise brand “Dakoo”, – his journey has traversed many complexities of a true entrepreneur. In 2021, 2x start-up founders Priyam and Avkash, two IIT Kharagpur alumni, sowed the seed of a hyperlocal marketplace & delivery platform Dakoo, with the mission of empowering local businesses.

    Priyam and Avkash - Founders of Dakoo
    Priyam and Avkash – Founders of Dakoo

    Dakoo is looking to provide a superfast home delivery ecosystem just like Zepto. They have fast-growing start-up founders, just like their brand vision, with big dreams of getting into every Indian’s life and city, not only metro cities. Following the “Vocal for Local” motto of our honourable PM, Dakoo is also looking to decentralize the e-commerce industry by empowering the local vendors of India.

    Dakoo Tech Franchise allows small businesses to own recession-free tech businesses in their city and be a part of an exciting and innovative movement. When each city has its own eCommerce platform, local vendors can easily sell their products online and this will ultimately strengthen the local economy. With the advent of the franchise model, Dakoo is committed to bringing this technology to every city and town in India to help small businesses and entrepreneurs to grow exponentially especially considering the post covid situation.

    From Finding The Problem Till Getting Their First Seed Funding Of INR 2 Crores, Dakoo Super App Brings In Local CEOs Of Dakoo To Every City!

    India is a country with many cities. There are tier-one cities like Kolkata, and Mumbai; tier-two cities like Surat and Jaipur, and tier-three cities like Mangalore. India is predominantly a rural country, but people from tier 2 and 3 cities migrate to bigger cities for education or job opportunities. This leads to the unavailability of many employment opportunities in these smaller towns, which is a big problem for those staying there. Dakoo will provide thousands of employment opportunities in these areas in the near future by empowering the local economy. In India, 60% of local retailers are not digitally enabled.

    Dakoo Tech Delivery
    Dakoo Tech Delivery

    Out of the massive $1.1T Indian local retail market, more than 90% of FMCG sales take place through local retail. India has almost 86% of consumers who shop locally. Thus, statistically, most e-commerce players are projected to prefer Dakoo’s logistics service over other players because it can be scaled up with less cost. Dakoo’s business model is all about ensuring that small entrepreneurs get enough orders to sustain their businesses who are suffering from daily orders due to the easy accessibility of big Indian eCommerce giants.

    How to Start an Ecommerce business in India 2022?
    Are you thinking about starting an ecommerce business in India in 2022? This is your complete guide to successfully start an ecommerce company!
    StartupTalkyParnas Ghosh

    How Dakoo Solves The Problem?

    Startups and small businesses face a lot of challenges. And while there are programs to help, they don’t solve one of the entrepreneurs’ biggest challenges: Time. Dakoo looks to help small businesses across multiple industries with marketing and sales services through an easy-to-use digital platform. To ease out ventures like start-ups and small businesses, which face a lot of challenges, Dakoo Super App brings in an entire framework of apps for Customers, Merchants, and Delivery agents with regular updates. This helps to enhance product quality as well as customer experience. Dakoo offers free home delivery from any local shop, whether it’s a vegetable shop, Grocery store, Restaurant, Thela, Electronics shop, or Supermarket. All deliveries are completed within 25 minutes by Dakoo’s super-strong delivery ecosystem. Dakoo plans to reduce this delivery time to 15 minutes by the year of 2023. Bringing this kind of comforts and privileges of metro cities to tier 2 and 3 cities, while competing in tier 1 cities simultaneously, is the goal of the super app. Dakoo also plans to bring an electric vehicle hailing platform to tier 2 & tier 3 cities in the near future. The company has a dedicated team of professionals who work hard to ensure that its products can meet customer expectations. They also provide a Franchisee App, which helps handle the city monitoring and management dashboard. It also allows them to control multiple delivery agents through just one app.

    The best part that would give a boom is the system of making sure to keep track of all orders placed by various customers using different delivery partners. It enables them to maintain high transparency throughout their entire business process. Apart from ensuring that they deliver the best services to their clients, they have made sure that they can make payments easily and quickly without any issues or delays. This helps them achieve maximum productivity without compromising service quality or efficiency levels. Dakoo also offers digital marketing services such as Digital Marketing, guerrilla marketing & branding material, Marketing pitch, onboarding & training Videos for merchant & delivery agents, the Initial level of Customer support, Merchant support & Delivery Agent support. This helps businesses gain visibility online, thereby increasing sales volume significantly.

    Grow your Sales using Dakoo
    Grow your Sales using Dakoo

    Want to Operate with Dakoo? Know How!

    Dakoo was designed to help entrepreneurs reduce costs and complexity. If you wish to use Dakoo you have to follow these steps.

    • You can Hire delivery agents who will be paid per delivery directly via the app.
    • Convince Merchants in your city to join Dakoo, using our marketing pitch video.
    • Conduct offline marketing & branding campaigns with materials provided by Dakoo.
    • Manage delivery escalation & feedback improvements.

    You will be responsible for any and all taxes and fees related to your business, as well as complying with local laws and regulations. This includes VAT, corporate tax, income tax, and more. You will also be responsible for any legal liabilities or other financial commitments that may arise from running your business. Make sure you comply with all applicable hiring laws and regulations, as well as labour standards. Protect your data by complying with all applicable data protection laws. And finally, make sure you are compliant with all intellectual property laws. The company recently took 10,000 interviews and going to award franchises to top 100 entrepreneurs.

    Dakoo award franchises to top 100 entrepreneurs
    Dakoo award franchises to top 100 entrepreneurs

    Growth Plans and Future Roadmap

    Dakoo’s service is growing in popularity among local entrepreneurs and small businesses. The company is focusing on building a system that can grow alongside them. In the next few years, they hope to leverage artificial intelligence to create a single platform where eCommerce and digital marketing are closely tied together. Dakoo recently secured INR 2 Cr from the Founders of FlyDining, helping them complete their vision of digitizing the local market. The investors, Mr. Pankaj Dhingra, Mr. Samir Dhingra and Mr. Shubham Singhal, have shown faith in the business model of Dakoo and invested for the better future of India.

    Being open to co-branding opportunities with EVs and looking to launch in tier 2 and 3 cities, Dakoo is all set to become an important part of how thousands of local business owners run their online operations. As soon as small businesses grow beyond local exposure and word-of-mouth promotion, it’s time to map out a growth strategy. Ideally, that means creating a set timeline based on specific milestones. Without these milestones ahead of time, it can be difficult to make smart decisions about how best to spend marketing dollars down the road when cash flow becomes an issue. If money is tight right now, consider scaling back advertising costs temporarily until revenue hits another level again. Here’s where all Dakoo will serve as a real Dakoo, for as a good one, for thousands of entrepreneurs and their businesses!

  • How to Fund and Grow an E-commerce Platform?

    The article is contributed By Prateek Ruhail, CEO and  Co-Founder of Vanity Wagon.

    In the recent past, a lot of businesses have gone digital incalculably. This was accelerated by the pandemic which curtailed individuals’ ability to visit physical marketplaces, and they were instead forced to shop from e-commerce websites. And now, the shoppers include individuals from all walks of life, a medley of cities and different income statuses. A report revealed that from April-May 2020, there was an 11% increase in first-time online shoppers. The e-commerce market in the country is exploding and is set to grow at a 30% compound annual growth rate in the next 5 years, serving 300-350 million shoppers in the next 3 years. This growth in e-commerce businesses has warranted a deeper understanding of how to fund and grow such a platform.

    ECommerce Funding

    Financials and cash-flow is the toughest problem to navigate when starting your own e-commerce business. It’s extremely pertinent to clearly chalk out a plan and figure out exactly what you need the funds for. This money is usually used to grow, cover expenses (marketing and operational) and for inventory costs.

    How to Get Funds for Your ECommerce Business?

    There are numerous ways to fund your business. The most common of these are using your personal savings, bootstrapping- asking family and friends for help, and crowdfunding – collecting funds from the public. There are also grants- obtaining money from a public body, equity financing- giving up equity for a cash investment, debt financing- selling debt instruments like bonds to investors, revenue-share financing- in the form of royalties, and bank loans. Each company has its own unique business model due to which some of these methods might work better as compared to others. Even at different stages of the business’ growth- different methods might be appropriate.

    Investors’ Alignment to Your Business Objectives

    Not every investor fits perfectly into the puzzle. If you have an investor that doesn’t understand the overall vision of the company, and does not agree on a strategy, it can actually be counterproductive to have them on board. Thus, it is extremely important that you and your investors align on the objectives and plans of action for the company.

    Attract Investors To Your Business | Startup Fundraising
    Looking for investors for your startup or raise funds for your business? Check out this post to know how to attract investors to fund your business.
    StartupTalkyParnas Ghosh

    Growing Your ECommerce Platform

    After starting the business and getting the infrastructure in place, the funds are used to grow the company. There are several growth strategies that can be implemented to maximise profits-

    1. Affiliate marketing – Affiliate marketing is a business strategy whereby you can increase your business reach by allowing social media accounts and websites to market your products and show advertisements for a specific percentage of your sales. This exposes your brand to a larger audience, thereby growing it.
    2. Target audience – Identifying your target audience is pertinent to understanding the demographics and trends among those you are selling to and modify your marketing and operational strategy accordingly. If your product or marketing is irrelevant to your target, there is no point.
    3. Repeated business – Usually, the customer acquisition cost is extremely high, but converting an existing customer into a repeated buyer is easier and also increases sales. Luring customers back in using tactics like offers, discounts, bundles, customised coupons, and maintaining a good relationship with them is likely to grow your business.
    4. Market basket analysis – Enticing customers to purchase commodities that are linked to one another through market basket analysis is an excellent way to grow your business. For example, if a customer is buying clothes, there can be options of accessories that go with the whole look. Or, if a customer is buying chips, there should be a bundled with different recommended dips etc.
    5. Upselling products – Upselling refers to getting customers to purchase high-end and more expensive products instead of their cheaper alternatives. This can be done through things like ‘Amazon’s choice’ or even comparing different products so that the advantages are easily recognisable.
    6. Creating awareness – If your e-commerce business can solve problems, then it is extremely important to create awareness and use appropriate marketing tools to do so. In today’s day and age, customers do extensive research before settling on a purchase hence, it is important that they are aware of the product you have and the problem you solve with the product.
    7. Influencers – A good way to create awareness in the present day is through influencers. These influencers usually have thousands of followers who look up to them for advice and recommendations. The sales you get from these influencers should make up for the fee you pay them.

    Thus, adopting the right strategies for funding and growing your e-commerce platform is key to having a profitable business.

  • Effective Methods to Help You Reduce E-Commerce Cart Abandonment Rate

    The article is contributed by Mr. Pankaj Sharma, President – The Lexicon Group of Institutes and Chairman & MD – Pune Mirror & MultiFit.

    Global is the new local in today’s digital marketplace. And, as international markets develop, we are entering a period of extraordinary growth prospects. However, every excellent opportunity comes with its own set of adversities and advantages.

    E-commerce has now become a need for many organizations, so it’s critical to establish a digital marketing strategy that supports online selling. To expand, modern companies require eCommerce marketing solutions. However, the abundance of alternatives may quickly become overwhelming. The most difficult difficulty that eCommerce organizations confront these days is lowering cart abandonment rates. The average cart abandonment rate across sectors is a mind-boggling 70%.

    That indicates that for every consumer that buys from you, two walk away without completing the transaction. As a result, innumerable possibilities to develop your organization, boost income, and establish a stronger online presence are lost. Due to the obvious lack of face-to-face interaction, providing excellent customer care on your e-commerce site might be difficult, but it is just as crucial as in any other customer-facing firm to make the close.

    13 Best Tips to Create a Winning Ecommerce Landing Page
    Want to boost your eCommerce sales by building a creative landing page? Here are tips to create a landing page that will make sure your users stay.
    StartupTalkyShikha Tyagi

    Here I will list down 3 effective methods that can help you reduce your cart abandonment rate:

    Add Proactive Live Chat to Checkout Pages

    Set up a friendly, proactive chat pop-up to capture the attention of visitors who have a particular question. Instead of looking for methods to contact someone, users may just write their queries into the box and have an immediate response.

    Allow guests to check out

    One of the most common reasons individuals abandon their carts is the need to fill out lengthy paperwork. So, if you want to reduce cart abandonment, you’ll have to avoid requiring registrations. You may still provide the option to register and even promote it with a modest additional reward. However, you must always offer an alternative. Allow customers to check out as guests.

    No Hidden Charges

    If you’re upfront about charges, you may even include them in your brand positioning. When clients buy with you, they can be confident that the prices they see are the amounts they will have to pay.

  • Ultimate Product Image Guide for Your eCommerce Store

    If you’ve ever done online shopping, you must have evaluated the product by seeing the available product images. But what if you were presented with a poor-quality, blurry, static product image on the online store? Would you still buy the same product? The answer is a big NO. Unlike a visit to the traditional brick-and-mortar store, you don’t get the option to pick a product and assess its quality during online shopping.

    You instead try to judge the product and its quality by seeing the product image. It would be an understatement to say that many online conversions result from uploading top-notch product images. If you own a relatively new or old eCommerce store and are struggling to generate sales, making changes in the product image quality can bring a huge difference.

    While eCommerce store owners understand the importance of uploading top-quality images to their online store, many don’t know the best practices of doing it. It inadvertently hurts the bottom line. To help you improve your store’s user experience and boost online sales, we’ve curated this epic product image guide for eCommerce store owners. So let’s quickly go through the below-shared practical tips or settings that can get you visible results.

    WIDGET: leadform | CAMPAIGN: undefined

    Tips for Improving Product Images for Your eCommerce Store
    Upload a Product Image in all Available Colors
    Maintain a Balance Between Website Performance & Image File Size
    Allow the Shopper to Zoom in & Zoom Out Without any Hassle
    Maintain Brand Consistency Throughout the Product Images
    Upload Pictures from All Viewing Angles
    Why Focus So Much on Product Images?

    Editing E-commerce Product Images

    Tips for Improving Product Images for Your eCommerce Store

    Upload a Product Image in all Available Colors

    Instead of telling visitors that you offer a product in three more colors, show them the different available options with the help of images. Visualization helps people make better decisions than mere statements.

    For example, if you sell luggage in different color variants, click an excellent product picture in all the available color ranges. The viewer should be able to see the product in the desired color he clicked on. This one change can bring a massive difference to your online sales.

    Maintain a Balance Between Website Performance & Image File Size

    Have you ever visited any online store whose catalog and product images took an extended time to load? If yes, you’re not alone. Various eCommerce stores are yet to optimize their product’s image size and website performance.

    If image loading time and page loading time are not aligned, visitors can immediately leave the store for other better-performing sites. You should ask your SEO manager and website developer to work together with the product photographer to fix this problem. Together they can ensure the product image size and resolution are pitch-perfect.

    When uploading the desired image file type, always store and upload product images in JPG format. This format is supported by many online store platforms, including WooCommerce, Shopify, etc.

    Allow the Shopper to Zoom in & Zoom Out Without any Hassle

    Irrespective of the product you’re selling online, it is crucial to allow the prospective customers to easily zoom in and zoom out by clicking on any part of the picture. This feature lets customers get a closer and relatively clear look of the product. If you’re into the clothing business, you can leverage this feature to your advantage.

    Customers can get to zoom in and display any intricate design or detail that sets your product apart from others in the market, ultimately leading to increased sales. You can either check whether the platform you’re using to run the eCommerce store is offering this functionality or contact a web developer to do the needful.

    Maintain Brand Consistency Throughout the Product Images

    Branding is a crucial component that can make any brand appear more reliable than others. As a store owner, you wouldn’t want your website images to look like random picture pieces picked up from the internet. When it comes to product images, store owners can subtly include their brand style to exert the much-needed influence.

    To maintain branding and consistency across all uploaded pictures, pay special attention to the lighting, product placement, background, modeling, etc., while clicking the picture. Inconsistency in product images can be distracting and can prevent store visitors from making a purchase. To impart a professional and more reliable feel to all the product images, always ask the concerned professional to abide by the brand guidelines.

    Upload Pictures from All Viewing Angles

    It might sound like a piece of cliché advice, but you’d be surprised to know that not many eCommerce stores have incorporated this into their website. When shopping online, people don’t get the benefit of picking a product in their hand and analyzing it from different angles. But you can fill in this gap by offering advanced, and high-resolution product images clicked from various angles.

    When the same product is viewed from different angles, it highlights details that a static image or a specific angle fails to cover. It is why when you visit eCommerce giants like Amazon, Flipkart, eBay, etc., you get the option to view a product from different angles. It lets you know how big or small the product really is. It also enables you to gauge the product better.

    If the product you’re selling has some unique details, don’t forget to highlight it by clicking pictures from relevant angles.

    15 Proven Ways to Increase Your Average Order Value
    Want your customers to shop more often from you or want to increase your AOV? Here are 15 ways that will surely increase your average order value.
    StartupTalkyArbaz Sayed

    Why Focus So Much on Product Images?

    Customers Survey on improvement of the Product Images in E-Commerce Grocery
    Customers Survey on improvement of the Product Images in E-Commerce Grocery

    While product descriptions are essential for online shoppers, quality product images are equally important. According to a survey, approximately 75% of respondents said that product images are very influential and help them make a purchase decision. The same poll also disclosed how around 22% of respondents returned the purchased product because it looked very different from what it looked online in the product image.

    Online shoppers want to see product images because it gives them proof of texture, color, shape, design, and more. Well-taken pictures instill a spark among potential buyers, inclining them towards a particular product. It also gives shoppers a clear idea of what they will get for the offered price. If you can provide this one thing that customers yearn for, you can definitely boost your online sales.

    Your sales revenue gets boosted by bettering the Product Image Quality.

    The necessity of having high-resolution and quality product images on an online store cannot be emphasized enough. In today’s age, a lot depends on how products look and feel. With eCommerce players doubling down on product imagery and visual content, you cannot take the risk of being left behind. If you have uploaded multiple good-quality pictures of every product to woo your visitors but still aren’t getting impressive results, try adopting the tips shared in the guide.

    Email Marketing Statistics For Ecommerce in 2022
    The number of email users worldwide in 2020 was recorded to be 4 billion. This number is expected to grow to 4.6 billion users by the year 2025.
    StartupTalkyDev Gupta

    Conclusion

    After analyzing various eCommerce stores across different niches, it has been found that stores offering the best product imagery content perform better than the rest. This guide suggests some of the best and most practical tips that have the potential to skyrocket your online sales, so give them a try for visible results.

    FAQs

    Which image format is best for eCommerce websites?

    JPEG and PNG image format is the best for eCommerce websites.

    What size should WooCommerce product images be?

    The recommended size of WooCommerce product images is 800×800 pixels.

    What size should Shopify product images be?

    Shopify recommended product image size is 2048 x 2048 pixels.

    What is the best image size for online?

    The optimal file size for images on an eCommerce website should be less than 200 KB.

  • How E-commerce Companies Can Make Their Logistics More Efficient?

    This article is attributed to Prodipto Roy, Co-Founder, Quickshift.

    With technology evolving faster than ever in modern times, e-commerce is no different, changing invasively, striving to provide lightning-fast delivery and providing enhanced services to its clients. The market that was less than $1 trillion in 2011, grew to about $ 9.00 trillion in 2021, a volume of 22% being online purchases from the total retail sales, and expected to be over 50% by 2031. E-commerce has seen a growth trajectory of 13-17% during the pandemic and is sure to stay with continuing shopping trends.

    While Tech forms the platform for E-commerce, the foundation is largely based on efficient logistics. E-commerce companies are integrating effective strategies into their supply chains that can help them make promises that improve sales and create customer excitement. It helps in mitigating shipping delays and inefficiencies in order to provide better service, increased margins and customer satisfaction.

    What makes e-commerce logistics efficient?

    Technological advancements are required from order fulfilment to demand. The call of the hour is to have decentralised distribution and fulfilment centres, to meet growing order volumes, customer expectations and complexities in deliveries.

    Here are a few supply chain strategies for eCommerce companies:

    Implement information systems: By introducing warehouse management systems (WMS) companies can manage most of the activities that take place in a fulfilment warehouse. Products that traditionally sell out more rapidly can be stored in easily accessible warehouse locations, and employees can adapt to unexpected demand for certain models.

    Decide on the right third-party logistics and internal fulfilment: An easy way to cost reduction is outsourcing fulfilment costs to third-party logistics (3PL) provider. This eliminates huge infrastructure costs, workload and manpower management, and ongoing maintenance costs among others. Third-party providers will procure warehouse space, restock shipping supplies such as labels, cartons, and pallets, and handle overhead costs.

    Warehouse strategy: Warehouse costs are about 15-20% per order and an extensive study should be conducted to increase efficiency. Certain orders need specialized storage, like cold storage or climate control, approaching logistics from a warehouse strategy could provide better efficiency. Warehousing costs can be reduced by renting out local spaces.

    Voice-enabling Systems: This system uses voice direction for scans and key entry, which reduces the time employees spend reading devices, manipulating barcodes, and re-keying in data. Although this strategy incurs up-front costs, but voice-enabling can save 1 to 3 seconds per pick.

    Effective Training Programmes: It is not always possible for companies to invest in warehouse management systems. In such cases, companies can still reap benefits from effective manual labour training programmes, to help employees work safely and rapidly, by introducing simple technology that can make it easier to pick and pack. These small upgrades can lower costs per line, unit, and order.

    Using barcode and RFID: Companies can easily track goods in transit and collect data using barcode and RFID systems. Also, the pick and pack, return cycle, tagging and other processes can be handled more efficiently.

    Optimal use of warehouses: By using the existing warehouse facility to its full capacity, companies can increase worker productivity, and reduce inventory errors. Ways of doing so are utilizing every square inch of the capacity available, forming separate sections for goods coming in and going out, forming cross-sections, shortening aisle width, and stacking up vertically. This also reduces the pickup and processing time.

    Reduce delivery times: By shifting operations to decentralized locations, the companies can reduce delays caused due to geographic locations. This helps shipping faster and closer to the target market.

    Efficient supply chain vendors: Collaborate with vendors that have high standards of customer service, timely delivery, packaging and communication systems. This will ensure timely delivery and increase customer satisfaction.

    Quick transportation system: Inventory needs to move fast to give a good turnout. Having a transportation management system can tackle all the known complexities of routing deliveries. This type of software can figure out the best route and ensure that all stops are accounted for. This technology is also known for cutting costs.

    Story of Quickshift (QS): Ecommerce fulfillment solutions
    Quickshift (QS) offers a complete suite of fulfillment services for any D2C brand. Know the story of Quickshift, its business model, growth & more
    StartupTalkyJeenal Jain

    What do efficient logistics systems look like?

    An efficient logistics process in a business offers unmistakable advantages. It streamlines operations, minimizes downtime, gets products from place to place quickly and adds tremendous overall value.

    Below are some main benefits of efficient logistics:

    Reduced costs: businesses are efficient because they trim wastage, overheads and extras in the process. More efficient transport routes offer reduced time and fuel costs, and efficient warehousing strategies allow you to fit more inventory into space and reduce your storage costs.

    Increased customer satisfaction: Increased logistics efficiency comes with improved fulfilment. customers who receive orders as promised are more likely to be pleased with the services and there is a higher retention rate. This helps you build a loyal customer base.

    Strong relation with suppliers: While onboarding, the suppliers are always keen to know whether you have the necessary infrastructure and systems necessary for their business and can deliver their products as promised or not. By exhibiting your command of logistics efficiency, you make yourself an appealing partner for suppliers and ensure a steady supply of quality products for your clients.

    Better industry reputation: Strong logistics efficiency manifests your overall reputation in your industry. E-commerce companies gain confidence with clients, become more attractive business partners and attract more qualified and capable employees.

    How does Amazon Manage its Supply Chain and Logistics? | Supply chain management of Amazon
    Amazon is one of the top ecommerce store which is known for its complex yet efficient supply chain. Lets understand in detail the supply chain management of Amazon.
    StartupTalkyArijit Karan

    Conclusion

    Logistics and e-commerce are two sides of the same coin and are inevitable to create a seamless and smooth shopping experience. The nexus with 3PL comes highly recommended for e-commerce businesses with complex supply chains. They have automation technology that helps you have a better outlook and take informative well-planned decisions, ensuring growth and higher productivity. Working with a 3PL saves complex engagements such as training, recruitment and development. Logistics are inevitable to any business.

  • 7 Great Industries in The United States To Get a Job

    If you are still looking for a job, here’s some good news for you! The United States is home to over a million different companies – and while many of them are small startups, others are well-known brands – Amazon, Apple, Disney, and Starbucks, for example. Many of these businesses have been around for a long time, some for more than a century. If you’re looking for a job and would like to work in a certain field ranging from tech to healthcare to hospitality and so on, there are many industries you can choose from. Here’s a look at some sectors with the greatest potential for growth through 2022.

    Top Industries to Get Job in The United States

    1. Healthcare
    2. E-commerce
    3. Renewable Energy
    4. Computer Systems Design and Related Services
    5. Education
    6. Tourism
    7. Artificial Intelligence

    Top Industries in the United States

    Healthcare

    Healthcare Industry Expenditure in The US
    Healthcare Industry Expenditure in The US

    There are many reasons to consider a career in the healthcare industry, but chief among them is demand. According to the Bureau of Labor Statistics, approximately 18 million new jobs will be created between now and 2022. Some of these positions will require formal education, such as registered nurses and physicians, but others do not. In addition, Healthcare support occupations — including home health aides — are expected to grow by 28% during this period.

    Many people think of doctors and nurses as the main providers of health care. Still, many other types of professionals can enjoy good salaries and job security. Those interested in medicine but don’t want to spend years in medical school consider becoming a physician’s assistant or nurse practitioner. Also, think about becoming a pediatric nurse practitioner or a pediatrician’s assistant if you like working with kids.

    If you don’t want to practice medicine, consider teaching. There is a growing demand for assistant teachers who help to train nursing students.

    E-commerce

    e-commerce Estimated Revenue In The United States
    e-commerce Estimated Revenue In The United States

    The consumerization of technology, new online payment methods, and the proliferation of mobile devices has accelerated the pace of e-commerce. The trend is clear — more and more people are shopping online every year.

    E-commerce is in the midst of a major transition. Just a few years ago, most e-commerce was conducted through desktop browsers. In 2022, according to Forrester Research, e-commerce will account for 11% of all retail sales, and 80% of that will be conducted via mobile devices.

    This means that brick-and-mortar stores will have to adapt to an increasingly mobile world, and that means investing in mobile apps and other technologies designed to support commerce on the go.

    eMarketer forecasts that U.S. e-commerce sales will surpass $600 billion by the end of 2022 — a 20% increase from the 2018 year — and will account for more than 18% of all retail sales in the country.

    List of Top 14 Unicorns in the United States
    The United States is one of the startup-friendly countries in the world, it has created many unicorns. Take a look at the top unicorns in the US.
    StartupTalkySwetlana Neog

    Renewable Energy

    Renewable energy Production Consumption in The United States
    Renewable energy Production Consumption in The United States

    Among the fastest-growing sectors in the world – renewable energy is an industry like any other. It can make or break a country’s economy.

    Renewable energy sources include solar, wind, hydroelectricity, biomass, and geothermal. These industries have been growing greatly over the past decade and will continue to grow in the coming years.

    The industry is booming, which means that the best people are already working there. However, those who want to make a difference will find it highly rewarding.

    The renewable energy industry is expected to grow at an annual rate of 22% in 2022. That includes solar power, wind power, biofuels, and other sources of green energy. So, even if you’re just starting, you can get into the renewable energy industry.

    Revenue of computer systems related services NewYork
    Revenue of computer systems related services NewYork

    Computer systems design and related services companies help other businesses with computer networking, maintenance, programming, and other associated services. The computer industry has already seen substantial growth in recent years. Still, the future looks even brighter as more businesses rely on computers for their daily work.

    Employment opportunities in this field are expected to be particularly strong for those with a bachelor’s degree or higher because many companies prefer to hire individuals who have completed an accredited program. The industry has grown speedily in the last few years at an impressive rate of 5.3%. This rate is expected to grow even faster in 2022 and beyond.

    According to the BLS, computer systems design is one of the fastest-growing jobs in America. The growth will be driven by businesses that want to make their operations more efficient and lower costs by outsourcing computer-related services.

    Employment in this industry has grown an average of 6.4% annually since 2010. Its projected growth rate for 2022 is more than four times that. The Bureau of Labor Statistics report says the computer systems design industry is set to grow by 22% in 2022, increasing the number of jobs to 1.2 million. In addition, the industry pays an average salary of $95,270.

    Education

    Educational Support Industry in The United States
    Educational Support Industry in The United States

    The education industry is a great industry due to its stability and room for growth. Many jobs in the education industry are necessary and cannot be outsourced, which means that plenty of opportunities exists in this field. Consider taking a course or degree related to teaching, human resources, or school administration to get into this industry.

    Experts predict that education will stay hot next year thanks to shifting demographics and technology.

    With baby boomers retiring and the economy improving, an estimated 3.2 million jobs will be added to the American workforce by 2022. That’s a lot of new workers, but it’s not all good news: According to a report from Georgetown University, 65% of jobs will require post-secondary education.

    According to BLS projections, education services will also grow substantially over the next 10 years. Thus, if you have an idea for a teaching tool, or other education-related product or service, now may be your chance to pursue it.

    8 Fastest Growing Jobs of the Decade
    Some career options are growing rapidly and are expected to bring in huge job opportunities. Here is a list of some fastest-growing jobs.
    StartupTalkyBharath

    Tourism

    Tourism market in The United States
    Tourism market in The United States

    The tourism industry is one of the most exciting industries that one to get into. As people become more wealthy, they become more willing to spend money on leisure activities and experiences rather than products. People tend to spend money on experiences rather than products.

    To provide these experiences, the tourism industry needs a lot of employees. For example, it needs tour guides and other staff members to run its tours. It also needs marketers, logistics staff, and customer support personnel to ensure that its customers have a good time.

    Tourism and leisure are expected to experience the most growth of any industry in the U.S. over the next decade. Analysts expect it to add more than 1.2 million jobs between 2016 and 2026, with an average annual increase of 2%. It’s already one of the nation’s largest industries, employing roughly 11 million people in 2017, according to the Bureau of Labor Statistics (BLS).

    In addition, as the importance placed on experiences continues to grow, opportunities within the tourism industry are likely to increase as well. This means that you are likely to have good job security in this industry.

    Artificial Intelligence

    The future is here. If you want to be part of the next generation of tech, AI is the industry that is shaping the near future.

    If you’ve ever asked Siri or Alexa a question, used Google Maps to get somewhere, or bought something online based on a product recommendation, you’ve tapped into the power of artificial intelligence. This technology uses software and algorithms to solve problems that once required human intelligence. And it’s only going to get more sophisticated in the future. By the end of 2022, AI will help companies increase their productivity by 40%.

    A few big players lead the way for AI – IBM and Microsoft have large investments in AI research and development. But smaller companies are also making waves in this field: In 2017, Apple became one of the first tech giants to focus on ethics in AI Companies like Facebook are developing their own AI programs for chatbots and product recommendations, while DeepMind is researching how AI can predict diseases before they start.

    Artificial intelligence (AI) is a broad research field applied to many industries. AI is often defined as machine intelligence that mimics human thinking and decision-making to solve complex problems. According to an April 2017 report from McKinsey Global Institute, artificial intelligence could contribute $13 trillion to the global economy by 2030.

    Conclusion

    These are the best industries to get into. Your future career is waiting for you. These were some of the few great industries that will continue to grow strong in the years to come. Are you still on the fence? Consider each of these fields further and reach a decision that best fits your career aspirations. Good luck!

    FAQs

    What are the top industries for employment opportunities in the US?

    Top industries that have huge job opportunities in The United States are:

    • Healthcare
    • E-commerce
    • Renewable Energy
    • Computer Systems Design and Related Services
    • Education
    • Education
    • Tourism
    • Artificial Intelligence

    What jobs are most in-demand in the US?

    The most demanding jobs in the US are:

    • Registered Nurse
    • Software Engineer
    • Information Security Analyst
    • Occupational Therapist
    • Web Developer
    • Data Scientist
    • Solar PV installers
    • Wind Turbine Service Technician

    What is the biggest industry in the US?

    The top three major industries in The United States are:

    • Service Industry
    • Manufacturing Industry
    • Agriculture