Tag: e-commer

  • Why the demand for used cars is increasing?

    This Pandemic has brought many changes in our lifestyles and hence the market. One such change is the drastic increase in demand for a used car. But strangely, it’s much before the pandemic that the demand for a used car was so high. This pandemic has just fueled it more.

    After India entered the BS-VI era in auto-industry from April 2020, the value proposition of the used cards is growing stronger. People in India have always been price-conscious. They are expecting cars to become expensive due to additional technology costs. Which has led them to opt for used cars rather than the new ones? And why not? When they are getting a better option for the same price as that of the new car !!

    As per the MD and CEO of Mahindra First Choice Wheels (MFCW), companies are gradually focusing on reducing the production of diesel cars. After Maruti Suzuki decided to exit the diesel car segment by April 2020, the demand for compact diesel cars in the used car market showed a steep growth. Unless of course, there is a backlash against diesel cars.

    The markets are dominated by the major players like OLX, Mahindra First Choice Wheels, Cars24, Maruti True Value, Hyundai H Promise, and others.

    Some Factors, that affect the growth of the used cars in the market are:

    • Organized Channel Expected to Register Higher CAGR
    • Growing demand for luxury cars
    • Competitive Landscape
    • Increased Reliability
    • Reduction of the Ownership period
    stacked up used cars
    stacked up used cars

    Organized Channel Expected to Register Higher CAGR

    In the Indian market, the organized phase is anticipated to witness a CAGR growth of 22.79% throughout the forecast amount.

    This marketplace for used automotive has seen vital growth over the last 3 years. This growth increase is especially driven by sales of used cars in railway system cities and an increase in online sales platforms, like CarDekho, Cars24, Droom, etc.

    The majority of the OEMs have already entered the used automotive market. and people WHO didn’t enter the used automotive market at the initial stage entered the market throughout the last 5 years. Renault started the pre-owned automotive business in 2015 and Nissan had entered the business in 2017.

    Significant OEMs in the Asian country, like Maruti Suzuki, Mahindra, Hyundai and Toyota, and luxury automotive makers, like BMW, Audi, and JLR, have their used automotive network.
    The sales have enlarged since 2017.

    Consumers like safety, transparency, convenience, and low risk, whereas buying a second-hand automotive. that ought to act in favor of the organized sector. nevertheless, the unorganized sector occupies nearly eightieth of the whole market than the organized sector.

    sales in organised sector vs un-organised sector
    sales in organised sector vs un-organised sector

    Growing Demand for Luxury Cars

    One of the main reasons for the rise in the used automotive business is the demand for luxury cars. Before, owning a luxury automotive was accustomed to being a dream for the bulk, chiefly owing to money issues. however, this can be step by step dynamic, because the shoppers should buy used automotive.

    Some major factors driving the expansion of the used luxury cars are as follows –

    • luxury cars have a high rate of depreciation worth,
    • youth driving towards higher model on low value
    • in urban cities, deprivation in finance management, and want quality product.
    • increase in the online marketplace for used automotive.

    One of the major reason for the increase in used car business is the demand for luxury cars. Before, owing a luxury car was used to be a dream for the majority, mainly because of financial problems. But this is gradually changing, as the consumers can buy used car.

    Reduction of Ownership period

    Owners of the posh cars tend to unload their vehicles within a year or two. As they need for upgraded and higher models.
    A few years ago , the possession amount was of 6-7 years for many cars. It’s currently reduced to around four years and is predicted to dip additional to 3.5 years by 2021.
    This directly impacts the availability of used cars in market and additionally in good shape. That additional has led in accessibility of alternative for the shoppers.

    Competitive Landscape

    Online Presence

    Opening of on-line platform could be a major force behind a rise within the numbers of the used vehicles business. Conversion has conjointly been instrumental in organizing the used automotive business on-line that historically been aloof from the net area.

    With the existence of on-line portals, customers are able to flick through variety of used cars that work into their budget. It’s conjointly created the purchasers aware and able to search full regarding their future purchases yet.

    Organised Players

    The marketplace for used automotive in Asian country is generally commanded by major players like OLX, Mahindra 1st alternative Wheels, CARS24, Maruti True worth, and Hyundai H Promise. They have the biggest share of the market due to their business models and enlarged variety of pre-owned automotive shops.

    Quikr, Honda automobile Terrace, Ford Assured, Toyota U-Trust, etc., are within the method of increasing their shops and operations within the native market.

    CARS24 Company Profile – India’s Largest Used Car Marketplace!
    Selling a car used to be a tedious task before these portals made our liveseasier. One such portal that we see Mahendra Singh Dhoni endorsing is CARS24. CARS24 was founded in 2015 by Vikram Chopra, Mehul Agrawal, Gajendra Jangid andRuchit Agarwal. Read this article to know about CARS24, its foun…

    Increase in responsibleness

    Due to the increasing technological advances in the automobile sector, cars have gotten a lot of reliable.
    A well-maintained automotive can simply run, not bothering for years. This means, even the second owner of the vehicle, will be assured of a hassle-free driving possession expertise.
    Manufacturers are providing long pledge periods up to 7 years in some cases. This offer gives rise to the preference of shopping for a second user automotive. They get the advantage over manufacturing defects which will be treated with no overhead prices.

    CarDekho Company Profile – Displaying Almost Anything and Everything About Automobiles
    Buying a car used to be very difficult before the internet age because theindustry was just too scattered. Today we have a lot of online portals that willtake you through the process effortlessly. One such portal is CarDekho. Founded by Amit Jain and Anurag Jain in 2008, Cardekho is a car search …

    Statistics

    • The used automotive market in the Asian country was valued at USD 24 billion in 2019. And it’s expected to register a CAGR of fifteen.12% throughout the amount (2020-2025).
    • The demand for used luxury cars has been growing at some thirty-fifth – four-hundredth year-on-year basis.
    • OLX’s report shows, the used luxury vehicles whose value was Rs 15lakh or more were the foremost most popular alternative among the shoppers.
    • Every month over 55,000 luxury cars are listed. The provision for premium cars jumped by over fourfold in 2017.
    • According to the OLX automobile Note report, 38th% of the 4-wheeler listing consisted of top-end sedans and luxury cars.
    • Mahindra 1st alternative Wheels has recorded sales growth of four-hundredth throughout 2018-19. that registered a revenue of Rs 148 crore.
    • It is sold-out over 250,000 used cars throughout 2018-2019.
    • CarDekho has been in the number 1 position. Within the on-line used automotive market recording a Year-on-Year rate of regarding 100 percent over the last 3 years.

    With COVID-19, folks are following social-distancing. While they’re attempting to urge back to their family, folks are preferring personal transport over the public. and during this time of crisis, the economic resolution is to shop for a second-hand automotive

  • The Future Of FMCG Sector Post Pandemic

    The world is suffering from a pandemic caused by an extremely contagious virus- COVID-19. Its been almost six months, and yet things do not look to go back to “normal”. But the lives keep moving. The fast-growing changes in lifestyles have brought a drastic change in the marketing scenario and the FMCG sector has been affected the most.

    Fast moving consumer goods (FMCG), are basically packaged goods that we buy at retail shops at a very low cost. These are also called as consumer packaged goods. They get sold out easily and are not durable.

    Some Thriving Brands of FMCG Across the World
    Some Thriving Brands of FMCG Across the World

    Categories of FMCG

    • Processed food
    • Beverage
    • Dry foods like tea,sugar,coffee
    • Prepared meals
    • Cosmetics
    • Toiletries
    • Over the counter medicines
    • Candy
    • Fresh foods like veggies
    • Frozen foods
    • Baked foods
    • Consumer electronics
    • Office supplies like pen,papers
    • Cleaning products
    • Clothes like socks,under garments.

    These are also called as consumer packaged goods. Some of the goods are highly perishable like processed meat, dairy products, etc. FMCG goods are the largest sector of consumer goods. Although half of the consumer’s spending accounts for these “fast-selling packaged goods, they tend to be low investment purchases.

    Future of FMCG from a Global Point of View

    E-commerce has come across a latest trend of piling of FMCGs. Following reasons can be attribute to the sudden change in the behavior of consumers all over the world.

    • Lack of fresh products have compelled the users to depend on packaging items.
    • More over package foods are easier to stock.
    • Development of panic buying attitude as regards to essential commodities including common medicines.
    • Avoiding/closer of restaurants have driven consumers to their own kitchens.
    • Sanitary, hygienic and over the counter medicines have been added to the buying list.

    Global projections that the share of online FMCG sales would comprise 10% of the total market by 2025. It is likely to be vastly understated given the pandemic’s role as a catalyst for e-commerce growth in the FMCG and grocery space. Most FMCG companies have fogged a tie-up with delivering companies such as Zomato, Swiggy, Dominos,  Big Basket and Dunzo to ensure that their products reach their customer amidst this pandemic.

    But companies are claiming that even after this pandemic, this could stay as the normal trend. As people are being acquainted to online ordering. Not to mention the convenience of  home delivery. It is expected the sales through e-commerce to increase from 2-3% to 4-5% post pandemic.

    What New Innovations will Come after COVID-19 Pandemic? Coronavirus Innovation
    The Coronavirus outbreak has resulted into many concerns all over the world. Thepandemic is having a direct or indirect impact on many sectors such as airlineprofitability is getting impacted by low seat occupancy, supply chains aregetting disrupted globally and retail stores are running out of d…

    Future of FMCG from a National Point of View

    The FMCG sector is expected to grow since people have shifted to e-commerce post this virus outbreak. Due to WHO guidelines regarding social distancing, unnecessary bars, shopping malls, retail shops, and markets are closed. People maintaining distance socially in order to stay safe are choosing to buy their necessities online, instead of going to their near Kirana store.

    People in India would normally do their grocery shopping from the retail shop near, where they would buy goods sold on loose, but now due to pandemic people are forced to shift to e-commerce. Now instead of buying wheat flour from the nearest cottage mill, one has to buy the packaged product.

    In India, there has been seen a significant purchase of these packaged products in rural and semi-urban areas. Whereas the urban cities have shown a decline in the purchase of these goods. Because of severe lock-downs and restrictions on manufacturing and maintaining social distancing and store closures among others have had a severe impact on the FMCG industry.

    India saw a heavy decline (about 6%) in the month of January 2020. Even with a steady increase in the consumption of dairy products and other essentials, this sector is still facing a crisis due to this pandemic.

    The Success Story Of FMCG Giant Hindustan Unilever Limited (HUL)
    Hindustan Unilever Limited (HUL) is a British-Dutch assembling organizationheadquartered in Mumbai, India. Its items incorporate nourishments, drinks,cleaning specialists, individual consideration items, water purifiers, andpurchaser merchandise. HUL was set up in 1933 as Lever Brothers and follo…

    The FMCG sector is the 4th largest sector in the Indian economy. It has basically 3 main segments under it with a consumption patter under:

    • Food and beverages (19%)
    • Healthcare  (31%)
    • Household and personal care (50%)
    chart showing consumption of different FMCG products
    chart showing consumption of different FMCG products

    In India however, slashing the optimistic 5-6% FMCG growth estimate made around April of this year, it is now said to remain the same. In the worst-case scenario, to shrink 1 percent.

    Of late, the FMCG sector in rural India has grown at a faster pace than its urban counterpart with FMCG products accounting for about half of total rural spending. Semi-urban and rural segments contribute over 40% of the overall revenues of the FMCG sector in India and with about 12% of the world’s population living in the villages of India, the Indian rural FMCG market is set to be a driving force for the industry at large.

    The FMCG sector is trying to supply to introduce smaller packages of goods that will match the low incomes of rural areas, in order to increase in accessibility even more.

    Some early shoots in the graph were seen in early June when the lock down was eased. 4.5% of the year on year value growth was seen in FMCG sales amidst this.

    However a potential future is seen in the third quarter and significant growth is expected in light of the arrival of the festive season ahead.

    But in long run, one can see FMCG has a potential future. This pandemic opened up the gates even to those who were skeptical before to use e-commerce before but now heavily dependent on them. This may be the next normal.