Diwali is a special time filled with lights, colors, and new opportunities. It’s a season of hopes and dreams celebrated by millions worldwide, regardless of background. During Diwali, people exchange gifts, and this tradition extends to the business world. Employers express respect and thanks by giving corporate gifts to their employees and clients.
In this article, we’ll explore why corporate gifting matters during Diwali, highlight some notable brands in this practice and share simple yet thoughtful corporate Diwali gifts for employees in 2024.
Importance of Corporate Gifting During Diwali
Brands in the Corporate Gifting Spotlight
Corporate Diwali Gift Ideas
Diwali Celebration Ideas for Office and Virtual Staff
Importance of Corporate Gifting During Diwali
The importance of Diwali corporate gifting is to create a touchpoint with employees, clients, or even prospects. It creates a sense of connection and association. In the corporate world, giving gifts has the power to secure better relationships with existing and potential clients and show appreciation for their business. It is also a part of the employee retention effort, as gifting is extremely effective in fostering employee loyalty and satisfaction.
Expressing Gratitude to Clients
Diwali serves as the ideal occasion to express to clients the extent to which their business is valued. Well-thought-out Diwali gifts for clients not only convey appreciation but also encourage clients to maintain their business association and potentially become advocates for the brand. Timely and considerate gifting can effectively bring the company to the forefront of their attention.
Personalized Gifts for Employee Engagement
Personalized Diwali gift for customers or employees offer numerous benefits, creating a profound sense of value and appreciation from the employer. These feelings, in turn, translate into enhanced performance and productivity, directly impacting the overall efficiency of the business.
Promoting Harmony, Equality, and Oneness
Diwali’s celebratory spirit extends beyond the exchange of gifts. It is a time for individuals to set aside grudges and grievances, promoting a fresh start and an atmosphere of goodwill. This festive period serves as a powerful catalyst for fostering peace and harmony among employees, uniting them in a shared sense of oneness.
Acknowledging Employee Contributions
Employees work tirelessly throughout the year to ensure the company’s growth and profitability. Diwali gifts represent a tangible way for employers to show genuine appreciation for their dedication and loyalty. This acknowledgment results in increased levels of productivity as employees feel valued and motivated to contribute their best.
Overcome Physical Distance Barriers
Businesses often treat partners to lunch or events, but with many partners far away, this isn’t always possible. Corporate gifts help bridge this distance, showing appreciation and keeping connections strong, even without face-to-face meetings. During the shift to remote work, many companies still look for ways to connect with clients and employees or office staff, and a thoughtful gift can help keep your business memorable and show you’re there to support them.
Damini Bhandary
Corporate Diwali Gift Ideas
Every year, finding the perfect corporate Diwali gifts is a challenge for companies. They want gifts that send the right message to their employees and clients. The types of gifts and how much they cost are essential factors in making decisions. In 2024, companies are redefining what we see as traditional Diwali corporate gifts. Despite the many things to consider, there are plenty of options for various budgets. Here, we have some popular ideas for corporate gift for Diwali to help you find thoughtful and creative gifts:
Holiday Travel Vouchers
This constitutes an extremely thoughtful gift. This kind of gift is valued, as the work-from-home culture has meant no regular schedule or timing for employees. This allows the receiver to enjoy a few days away from the hustle and bustle of daily life with their family and loved ones.
The festival of Diwali is associated with prosperity. A cash bonus, especially to the employees, is a much-appreciated move, especially if the company has had to engage in cost-cutting activities like salary reduction in the past couple of years due to the pandemic.
Work-From-Home Essentials
The last couple of years have really promoted this phenomenon in light of the pandemic. Gifting work-from-home essential equipment to employees and clients alike helps them stay organized and focused at the same time, easing their working time. These items are sometimes costly, so budget is a concern. Here are some of the best work-from-home essentials you can go for:
- Stationary Combo
- Laptop Stand
- Adjustable Laptop Table
- Work Chair
- Mouse and Keyboard
- Laptop Cleaning Kit
- Backrest for Chair
- UPS for WiFi
- Work Headphones
- Laptop Cooler
Electronics On-The-Go
The millennials and the Gen-Z population especially appreciate electronic products that are of high quality. Some of their favorite products that you can gift are:
- Smartwatch
- Bluetooth Speakers
- Headphones
- Powerbank
- Amazon Echo
Household Essentials
In a country like India, where families often share close-knit living spaces, presenting household essentials as Diwali corporate gifts is both thoughtful and auspicious. Consider items that lighten the workload, making your gift truly valuable. Choose from a range of practical and essential products like:
- Coffee Machine
- Robotic Vaccum
- Blenders
- Toasters
- Air fryers
- Microwave Oven
Ethnic Wear
Add a touch of tradition to Diwali corporate gifting by embracing the emotional connection of traditional wear. Gift a personalized and memorable Diwali token, such as a classic kurta for men or an elegant saree for women, bringing the essence of Indian culture to the celebration.
Eco-Friendly Gifts
For sustainable Diwali gift ideas for corporates, consider eco-friendly options that align with the global push for sustainability and recycling. These thoughtful and considerate gifts can include eco-friendly items like:
- Tote Bags
- Eco-Friendly Stationary Combo
- Stainless Steel Items
- Desk Plants
E-books
Delight your corporate associates this Diwali with a gift that stands as a test of time – E-books. Encourage the productive use of free time by offering inspiring reads that not only entertain but also enrich the mind. E-books stand as the perfect Diwali gift, fostering a culture of learning and inspiration.
Access to Online Courses
The work-from-home culture has also given rise to the desire to upskill many employees. Employers have also seen the benefits of employees upskilling themselves and utilizing that knowledge for the betterment of the company. Gifting employees, a preferred online course that is available on various edtech platforms is a gift that keeps on giving for both sides.
Home Decor Items
Home decor gifts are thoughtful and popular during the holiday season, as they add charm to any home. Gifts like candles for a cozy atmosphere, cultural wall hangings, or decorative vases as centerpieces make excellent choices. These items not only beautify homes but also bring the holiday spirit into your employees’ personal spaces.
Health and Wellness Kits
Show your employees that you care about their health by giving them health and wellness kits. Good choices include essential oil sets for relaxation, herbal teas that promote calmness, and wellness journals to encourage a healthy lifestyle. These gifts are especially meaningful during Diwali, a festival that celebrates renewal and health.
Smart Home Gadgets
Embrace the future by giving smart home gadgets as gifts. Smart bulbs that you can control with your phone, virtual assistants to help with everyday tasks, and smart plugs to save electricity are all great options. These gifts are modern and can make a big difference in your employees’ daily lives.
Artisan Handicrafts
Support local artists by buying handmade products like crafts or traditional artwork. These gifts represent the culture and artistry of the area. Items like beautifully designed pottery, hand-woven fabrics, or traditional paintings are unique and carry a story, making them special corporate gifts.
The ideas for corporate gifting for employees, clients, office staff, or customers constitute a long list. Apart from the above, some of the other gifting ideas include:
- Laptop bags & sleeves
- Travel bags
- Personally curated care hamper
- Gift vouchers from top stores/platforms
- Perfumes
- Chocolates/Sweets
- A Gourmet Gift Box
- Calming Tea
- A pack of Dry Fruits
- A Bonsai Tree/Sapling/Plant
- Lamp, Diyas, Decorative Lanterns
- Funny & Personalized Desk Signs
- Customized Diary
- Ultraviolet light sanitizers
- Air Purifiers
- Custom-made goodies
Abira Dutta
Brands in the Corporate Gifting Spotlight
Let’s explore meaningful and useful Diwali gifts for employees and clients from these popular brands in the corporate gifting spotlight.
Litmus
| Brand | Litmus |
|---|---|
| Founder | Rohit Bachhawat, Ankit Bachhawat |
| Website | litmusconnect.com |
Litmus is a design and technology company that aims to enrich consumers’ lives by creating premium yet affordable lifestyle products that offer true value to its users. The brand has a diverse portfolio of technology-assisted grooming products for Men and Women providing access to top-notch tools for self-expression and self-care.
This Diwali Litmus is offering its consumers a range of Men, Women, and Lifestyle Grooming products that are ideal for gifting to family, friends, and colleagues.
The USP of the products is the unique design and the superior built quality. Litmus’s products also come with premium gift box packaging making it an ideal gifting product.
Diwali Corporate Gifting Products by Litmus:
They are running special deals on Litmus products on the website www.litmusconnect.com. Litmus products are also available on leading marketplaces like Amazon, Flipkart, Myntra, CRED, Tata CLiQ, etc.
Men’s Grooming
- Litmus CARBON 100 | Beard & Body Groomer for Men
- USP: 20 Length Settings | Hard Shell Carry Case
Women’s Grooming
- Litmus Infrared Hair Straightener with 12 Temperature Settings
- USP: Infrared Ionic Hair Straightener is 30% more effective as compared to a traditional Hair Straightener.
Lifestyle Grooming
- Litmus Portable Travel Garment Steamer
- USP: 50% Lighter and Sleeker than any Traditional Garment Steamer specially designed for travel.
Kaamna
| Brand | Kaamna |
|---|---|
| Founder | Mangalam Lalpuria |
| Website | kaamna.in |
Kaamna, a conscious luxury label from India, founded in 2023, is a brand whose purpose is to quench one’s desire for indulgence. With sustainability at its core, Kaamna offers luxury fashion accessories that take inspiration from nature and include Indian artisans in its journey. Every product at Kaamna and its packaging is designed and produced keeping in mind our Culture, our Nature, and our Future. Each piece provides value to its possessor and helps them contribute to their society and environment.
At Kaamna, they believe in elevating one’s corporate gifting strategy through a highly personalized process. They offer unique designs and sustainable gifting options that show one’s power of a better gifting choice. They offer tailored solutions, customized packaging, customized company branding, and personalized branding with individual employee names/initials on them! For smaller, boutique-size companies, Kaamna works with a small size order of even 50 pieces.
Diwali Corporate Gifting Products by Kaamna:
Kaamna’s cork passport holder has received much appreciation for being the apt corporate gifting option. It is preferred over the other options which are most commonly plastic-based or processed food hampers. This passport holder made of cork, is inherently water-resistant, lightweight, less abrasive, durable, elastic, fire-retardant, and anti-microbial. It is priced at INR 3,999/-, which is inclusive of GST and shipping. However, the pricing varies for bulk corporate orders.
Damini Bhandary
Conclusion
The Diwali spirit is all about joy and celebration. Gifting is a way for employers to express their concern and care for both employees and clients. It also serves as a marketing strategy to foster loyalty from both groups. With numerous Diwali gift options in the market, employers have a broad selection that suits their budget and criteria well.
FAQs
What are corporate gifts?
Corporate gifts are presents given by a company to its employees, clients, or dealers as an expression of gratitude towards them and their work.
What are some unique corporate Diwali gifts a company could give?
Companies can gift many different things to employees on Diwali like:
- Diwali sweets
- Desk essentials
- Corporate plants
- Personalized hampers
- Dry fruit packages
- God idols
- OTT Subscriptions
Why is it important to give gifts to employees?
It is important to give gifts to employees as it shows that the organization recognises and appreciates the hard work of the employees. It also helps in encouraging a better relationship between the management and their teams.
